Information processing device, program, and information processing method

Abstract

To provide an information processing device, a program and an information processing method that allow content and its creator to be easily ascertained.SOLUTION: An information processing device executes a collection step and a linking step. The collection step collects content disclosed on the Internet. The linking step links the collected content with identification information. The identification information enables identification of a creator of the content and is previously stored information.SELECTED DRAWING: Figure 4

Description

[Technical field]

[0001] The present invention relates to an information processing device, a program, and an information processing method. [Background technology]

[0002] When a business wants to announce a new product or service, it is common for the business to ask a news organization to disseminate information and have the media pick up the information to make the information known to consumers. Patent Document 1 discloses an advertisement distribution system that improves the recognition rate of advertisement distribution. [Prior art documents] [Patent documents]

[0003] [Patent Document 1] JP 2019-61330 A Summary of the Invention [Problem to be solved by the invention]

[0004] When managing content distribution such as advertising in marketing, there are times when you want to know who created the content. However, when there are many different advertising methods or a large number of published articles, it can be difficult to manage and know who created each piece of content.

[0005] In view of the above circumstances, the present invention provides a technique that enables content and its creator to be easily identified. [Means for solving the problem]

[0006] According to one aspect of the present invention, there is provided an information processing device. The information processing device is configured to execute a collection step and a linking step. In the collection step, content published on the Internet is collected. In the linking step, the collected content is linked to identification information. The identification information is information capable of identifying a creator of the content and is pre-stored information.

[0007] This makes it possible to provide a technique that allows content and its creator to be easily identified. [Brief description of the drawings]

[0008] [Figure 1] 1 is a diagram showing an outline of the configuration of a system 1 according to an embodiment of the present invention. [Diagram 2] FIG. 2 is a block diagram showing a hardware configuration of an information processing device 3. [Diagram 3] 2 is a functional block diagram showing functions of an information processing device 3. FIG. [Figure 4] 2 is an activity diagram showing an example of information processing by the information processing device 3. FIG. [Diagram 5] FIG. 5 is a diagram showing an example of collected content 5. [Figure 6] 1 is a diagram showing an example of content 5 associated with identification information 51. FIG. [Figure 7] 2 is an activity diagram showing an example of information processing by the information processing device 3. FIG. [Figure 8] FIG. 2 is a diagram showing an example of a tag 7. [Figure 9] FIG. 13 is an activity diagram showing an example of processing when tracking the state of content 5. [Figure 10] FIG. 13 is a diagram showing an example of the state of content 5. [Figure 11] FIG. 13 is a diagram showing an example of an advertising equivalent amount 56. [Figure 12] FIG. 2 is a diagram showing an example of a screen displayed on a user terminal 2. [Figure 13] FIG. 13 is a diagram showing an example in which reporters and media are highlighted. [Figure 14] FIG. 13 is a diagram showing an example of a management screen for identification information 51. DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS

[0009] DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Hereinafter, embodiments of the present invention will be described with reference to the drawings. Various characteristic features shown in the following embodiments can be combined with each other.

[0010] Incidentally, the program for realizing the software appearing in this embodiment may be provided as a non-transitory computer-readable recording medium, or may be provided so as to be downloadable from an external server, or may be provided so that the program is started on an external computer and its functions are realized on a client terminal (so-called cloud computing).

[0011] In addition, in this embodiment, the term "unit" may include, for example, a combination of hardware resources implemented by a circuit in the broad sense and software information processing that can be specifically realized by these hardware resources. In addition, in this embodiment, various information is handled, and this information is represented, for example, by physical values ​​of signal values ​​representing voltage and current, high and low signal values ​​as a binary bit collection consisting of 0 or 1, or quantum superposition (so-called quantum bits), and communication and calculation can be performed on the circuit in the broad sense.

[0012] In addition, a circuit in the broad sense is a circuit realized by at least appropriately combining a circuit, circuitry, a processor, a memory, etc. In other words, it includes an application specific integrated circuit (ASIC), a programmable logic device (e.g., a simple programmable logic device (SPLD), a complex programmable logic device (CPLD), and a field programmable gate array (FPGA)), etc.

[0013] 1. Hardware Configuration In this section, the hardware configuration of this embodiment will be described. Fig. 1 is a diagram showing an outline of the configuration of a system 1 according to this embodiment. As shown in the figure, the system 1 includes an information processing device 3 and a plurality of information processing devices 4 (information processing devices 4-1 to 4-l). The information processing device 3 is capable of communicating with each of the information processing devices 4-1 to 4-l via a network such as the Internet.

[0014] 1.1 System 1 The system 1 includes a user terminal 2, an information processing device 3, and an external information processing device 4, which are configured to be capable of communicating with each other via a telecommunications line.

[0015] 1.2 User terminal 2 The user terminal 2 is operated by a person in charge of managing the content 5, and may be in any form, such as a smartphone, a tablet terminal, a computer, or any other device that can access the information processing device 3 via a telecommunication line. The user terminal 2 has a display unit, an input unit, a communication unit, a storage unit, and a control unit, and these components are electrically connected inside the user terminal 2 via a communication bus.

[0016] The display unit and the input unit may be included in the housing of the user terminal 2, or may be externally attached. The display unit displays a screen of a graphical user interface (GUI) that can be operated by the user. The input unit may be implemented as a touch panel integrated with the display unit. If it is a touch panel, the user can input tap operations, swipe operations, etc. Of course, a switch button, a mouse, a QWERTY keyboard, etc. may be adopted instead of the touch panel.

[0017] For a specific description of the communication unit, the storage unit, and the control unit, please refer to the description of the communication unit 31, the storage unit 32, and the control unit 33 in the information processing device 3 described next.

[0018] 1.3 Information processing device 3 The information processing device 3 provides a management function for the content 5 and the like, and is configured by a server and the like. The information processing device 3 may also provide various functions to the user terminal 2 in the form of SaaS (Software as a Service). FIG. 2 is a block diagram showing a hardware configuration of the information processing device 3. The information processing device 3 has a communication unit 31, a storage unit 32, and a control unit 33, and these components are electrically connected via a communication bus 30 inside the information processing device 3. Each component will be further described.

[0019] (Communications Department 31) The communication unit 31 is preferably a wired communication means such as USB, IEEE1394, Thunderbolt, wired LAN network communication, etc., but may also include wireless LAN network communication, mobile communication such as LTE / 3G, Bluetooth (registered trademark) communication, etc. as necessary. In other words, it is more preferable to implement it as a collection of these multiple communication means.

[0020] (Storage unit 32) The storage unit 32 stores various pieces of information defined by the above description. This can be implemented, for example, as a storage device such as a solid state drive (SSD) that stores various programs and the like related to the information processing device 3 executed by the control unit 33, or as a memory such as a random access memory (RAM) that stores temporarily required information (arguments, arrays, etc.) related to the calculation of the programs. It may also be a combination of these.

[0021] (Control unit 33) The control unit 33 performs processing and control of the overall operation related to the information processing device 3. The control unit 33 is, for example, a central processing unit (CPU) not shown. The control unit 33 realizes various functions related to the information processing device 3 by reading out a predetermined program stored in the storage unit 32. That is, information processing by software (stored in the storage unit 32) is specifically realized by hardware (the control unit 33), and can be executed as each functional unit (see FIG. 3) included in the control unit 33. These will be described in more detail in the next section. Note that the control unit 33 is not limited to being single, and may be implemented with multiple control units 33 for each function. Also, a combination of these may be used.

[0022] 1.4 External information processing device 4 The external information processing device 4 is operated by a person involved in publicizing the content 5, such as a journalist who publishes information on new products in the media or a person in charge at a news organization, and may be in any form, such as a smartphone, tablet terminal, computer, or any other device that can access the information processing device 3 via a telecommunication line. The external information processing device 4 has a display unit, an input unit, a communication unit, a storage unit, and a control unit, and these components are electrically connected via a communication bus inside the external information processing device 4. Please refer to the descriptions of the user terminal 2 and the information processing device 3 for an explanation of each component.

[0023] 2. Functional configuration In this section, the functional configuration of this embodiment will be described. Fig. 3 is a functional block diagram showing the functions of the information processing device 3. As described above, information processing by software (stored in the storage unit 32) is specifically realized by hardware (control unit 33), and can be executed as each functional unit included in the control unit 33.

[0024] Specifically, the information processing device 3 (control unit 33) has, as its functional units, a collection unit 331, a linking unit 332, a selection unit 333, a first display control unit 334, a tracking unit 335, a second display control unit 336, a distribution unit 337, a tagging unit 338, a ranking unit 339, and a third display control unit 340.

[0025] (Collection Department 331) The collection unit 331 executes a collection step. The collection unit 331 collects the content 5 published on the Internet. The collection unit 331 is configured to collect the content 5 via the communication unit 31 or the storage unit 32 and read the content 5 into a working memory. In this embodiment, the various information collected by the collection unit 331 will be described as being stored in the storage unit 32.

[0026] The contents 5 are, for example, articles related to advertisements of products or services, such as articles related to the release date and contents of a product released by the user, or articles related to the launch date and contents of a new service. The contents 5 may be created by an external information processing device 4 or by the user terminal 2, based on an advertisement request from a user.

[0027] (Linking section 332) The linking unit 332 executes a linking step. The linking unit 332 links the collected content 5 with the identification information 51. The identification information 51 is information that can identify the creator of the content 5, and is information that is stored in advance. The identification information 51 includes the name of the person involved in posting or distributing the distributed content 5, and the name of the organization to which the person belongs, For example, the name, affiliation, and type of public relations medium used of the reporter or person in charge involved in publishing the content 5 in the media. Furthermore, the identification information 51 and the information related to the content 5 linked to the content 5 may be stored in the storage unit 32 or may be stored in an external storage medium.

[0028] (Selection unit 333) The selection unit 333 executes a selection step. The selection unit 333 selects a specific content 5 from the collected content 5. When a specific content 5 is selected by a user, the selection unit 333 selects the content 5. The selection unit 333 may also select the content 5 based on a tag 7 linked to the identification information 51. Alternatively, the selection unit 333 may select the content 5 based on a learning engine generated by machine learning.

[0029] (First display control unit 334) The first display control unit 334 executes a first display control step. The first display control unit 334 controls the collected contents 5, such that the contents 5 issued by a specific organization are displayed in a first area 61 (see FIG. 5). As a result, the contents 5 are displayed on the display unit of the user terminal 2. The first display control unit 334 also controls the contents 5 linked to the identification information 51 to be displayed in a second area 62 (see FIG. 6). The second area 62 is an area linked to the identification information 51 of the creator of the specific content or the person in charge involved in the creation of the content. Note that the first display control unit 334 may generate only rendering information for displaying the contents 5, the identification information 51, the first area 61, and the second area 62 on the user terminal 2.

[0030] (Tracking Section 335) The tracking unit 335 executes a tracking step. The tracking unit 335 tracks the state of the content 5 associated with the identification information 51. Information related to the state of the content 5 acquired by tracking by the tracking unit 335 is received by the information processing device 3 via the communication unit 31 or the storage unit 32, and is configured to be readable into the working memory.

[0031] The state of the content 5 includes at least one of the number of distributions 52, the number of reads 53, the number of publications in media 54, and the number of influences 55 of the content 5. The number of distributions 52 is the number of contents 5 (including the creation instructions for the content 5) distributed to the external information processing device 4. The number of reads 53 is the number of views of the distributed content 5. Specifically, the number of times the content 5 has been viewed on the external information processing device 4 after the content 5 has been distributed by the distribution unit 337. For example, when an email with the data of the content 5 attached is distributed to the information processing device 4, the number of times the email has been opened (i.e., the data has been downloaded) on the information processing device 4. This can be realized by reading html, etc. The number of publications in media 54 is the number of times the content 5 has been published in the media. For example, the number of publications in media 54 is the number of times the content 5 has been published on a website, and includes the number of times it has been featured in mass media (newspapers, magazines, television, radio, etc.). The number of influences 55 is the number of times the content 5 has influenced consumers. For example, the influence number of 55 is a number indicating that content 5 has become a hot topic among consumers, such as the number of likes for content 5, the number of spreads of content 5, and the number of consumer responses to content 5.

[0032] (Second display control unit 336) The second display control unit 336 executes a second display control step. The second display control unit 336 controls so that at least two of the states of the content 5 are displayed in chronological order for each content 5. As a result, the state of the content 5 is displayed on the display unit of the user terminal 2. In particular, the second display control unit displays the number of views of the distributed content 5. When displayed in chronological order, the publication media 8 of the content 5 are displayed in a distinguishable manner. For example, the media in which the content 5 is published may be displayed in different colors. Note that the second display control unit 336 may generate only rendering information for displaying the state of the content 5 on the user terminal 2.

[0033] (Distribution Section 337) The delivery unit 337 executes a delivery step. The delivery unit 337 delivers the content 5 to the external information processing device 4.

[0034] (Tag part 338) The tagging unit 338 executes a tagging step. The tagging unit 338 tags the identification information 51. As shown in Fig. 8, the tag 7 may be any tag 7 that represents the content or attributes of the content 5 that the creator of the content 5 usually creates, such as beauty, 2020 spring / summer collection, or environmental issues.

[0035] (Ranking Division 339) The ranking unit 339 executes a ranking step. Based on the content 5 and the identification information 51, the ranking unit 339 ranks the person in charge and the organization to which the person in charge belongs according to the state of the content 5. Details will be described later.

[0036] (Third display control unit 340) The third display control unit 340 executes a third display control step. When the user selects the name of a person in charge, the third display control unit 340 controls to highlight the name and the name of the organization to which the person in charge belongs. The identification information 51 includes the name of the person in charge involved in the posting or distribution of the distributed content 5 and the name of the organization to which the person in charge belongs. Hereinafter, the organization is described as a medium (organization) that advertises the content 5 by posting it in an advertising medium, and the person in charge belongs to the media 8 that posts the content 5 (the operating entity of a website, magazine, television, newspaper, etc.).

[0037] 3. Details of data processing In this section, the information processing of the above-mentioned information processing device 3 will be described with reference to an activity diagram. 3.1 Linking Content 5 with Identification Information 51 Fig. 4 is an activity diagram showing an example of information processing by the information processing device 3. Fig. 5 is a diagram showing an example of collected content 5. Fig. 6 is a diagram showing an example of content 5 linked with identification information 51.

[0038] First, in the collection step, the collection unit 331 collects contents 5 relating to specific products and services published on the Internet (A101). The collection of contents 5 is performed mainly based on the description of the published contents 5. For example, contents 5 including specific keywords indicating product names, service contents, etc. are collected. At this time, the collected multiple contents 5 may be classified according to the issuing organizations of the contents 5.

[0039] Next, the first display control unit 334 displays, from among the collected contents 5, contents 5 published by a specific organization in the first area 61 (A102). The collected contents 5 are displayed by the organization that published the contents 5. According to the example of FIG. 5, a plurality of contents 5 published by ABC Newspaper are displayed in the first area 61.

[0040] Next, in a selection step, the selection unit 333 selects a specific content 5 from the collected content 5 (A103). In particular, the selection unit 333 selects a specific content 5 from the content 5 displayed in the first area 61. For example, the selection unit 333 selects the content 50 (see FIG. 5) displayed in the first area 61. Such a selection may be made based on an input by a user to select the content 5, or the content 5 related to the reporter A may be selected based on a trained model.

[0041] Next, the linking unit 332 links the collected content 5 with the identification information 51 (A104). Specifically, when the content 5 is selected, the linking unit 332 links the content 5 selected in the selection step from among the collected contents 5 with the identification information 51. Then, the content 5 and the identification information 51 may be stored in the storage unit 32 in a linked state.

[0042] Further, the first display control unit 334 controls to display in the second area 62 the content 5 associated with the identification information 51 among the specific content 5 selected from the content 5 displayed in the first area 61 (A105). For example, as shown in FIG. 6, when the identification information 51 of the reporter A and the content 50 selected in A103 are associated, the content 50 is displayed in the second area 62. The content 50 and the identification information 51 may be associated when the content 50 displayed in the first area 61 is displayed in the second area 62. In this case, A104 is performed after A105, and as a result, the content 5 associated with the identification information 51 is displayed in the second area 62. For example, the user operates the user terminal 2, drags (selects) the content 50 displayed in the first area 61, and drops the content 50 in the second area 62, whereby the content 50 is associated with the identification information 51.

[0043] With this configuration, the content 5 is managed in association with the identification information 51, so that the creator of the content 5 or the person involved in the distribution of the content 5 can be easily identified.

[0044] 3.2 Linking content 5 and identification information 51 through tagging Next, a process for linking the content 5 by tagging will be described. Fig. 7 is an activity diagram showing an example of information processing by the information processing device 3. Fig. 8 is a diagram showing an example of a tag 7.

[0045] First, the tagging unit 338 tags the identification information 51 (A201). Next, in a selection step, the selection unit 333 selects a specific content 5 from the collected content 5 based on the tag 7 (A202). For example, if the tag 7 and a specific keyword are linked in advance by the linking unit 332, the selection unit 333 selects the content 5 including the keyword linked to the tag 7. Also, for example, the selection unit 333 may select a keyword related to the tag 7 based on machine learning, and select the content 5 including the keyword.

[0046] Then, the linking unit 332 links the selected content 5 with the identification information 51 (A203). In this manner, the linking unit 332 links the collected content 5 with the identification information 51 based on the tag 7. Finally, the first display control unit 334 performs control so as to display the content 5 linked with the identification information 51 in the second area 62 (A204).

[0047] With the above configuration, the collected content 5 is managed by being linked to the identification information 51 by the tag 7. As a result, when managing the distribution of the content 5, the creator of the content 5, etc. can be easily identified without performing any special operation on the collected content 5.

[0048] 3.3 Displaying the Status of Content 5 Fig. 9 is an activity diagram showing an example of a process for tracking the state of content 5. Fig. 10 is a diagram showing an example of the state of content 5.

[0049] First, the distribution unit 337 distributes the content 5 to the external information processing device 4 (A301). As a result, the content 5 is transmitted to the external information processing device 4, and the journalist or a person in charge of the news organization can view the content 5. Here, the content 5 may include creation request information for the content 5. The distribution unit 337 may also distribute the creation request information for the content 5 to the external information processing device 4. The creation request information for the content 5 is information about a product or the like that is necessary to have the journalist or the like create the content 5. When the content 5 is created by the information processing device 4, the distribution unit 337 distributes the creation information for the content 5 as information related to the request for creation of the content 5.

[0050] The tracking unit 335 tracks the status of the distributed content 5. In particular, the tracking unit 335 tracks the status of the content 5 associated with the identification information 51 (A302). Next, the second display control unit 336 displays the status of the content 5 including the number of deliveries 52, the number of reads 53, the number of posts 54, and the number of influences 55 of the distributed content 5.

[0051] Further, the second display control unit 336 controls so that at least two of the states of the content 5 are displayed in chronological order for each content 5. The second display control unit 336 controls so that at least one set of the number of deliveries 52 and the number of read deliveries 53, the number of deliveries 52 and the number of posts 54, the number of deliveries 52 and the number of posts 54, the number of read deliveries 53 and the number of posts 54, the number of read deliveries 53 and the number of influences 55, and the number of posts 54 and the number of influences 55 are displayed in chronological order. Further, as shown in Fig. 10, the second display control unit 336 may control so that the number of deliveries 52, the number of read deliveries 53, the number of posts 54, and the number of influences 55 are displayed in chronological order.

[0052] In particular, the displayed state is such that the published media 8 of the content 5 can be distinguished from one another. For example, when there are multiple published media 8 such as the Web, magazines, television, newspapers, etc., the second display control unit 336 controls to display these media in a distinguishable manner. In the example of Fig. 10, each medium is displayed in a different color, but the present invention is not limited to this, and any other manner can be used as long as the media can be distinguished from one another.

[0053] In this way, the status of the distributed content 5 is tracked and displayed in chronological order, allowing the person in charge of managing the content 5 to know the number of pieces of content 5 that led to advertising placements and the routes taken after the content 5 was distributed. Furthermore, the person in charge of managing the content 5 can easily know which pieces of content 5 have had an impact on consumers and their creators, etc., when marketing a product or service.

[0054] Furthermore, the second display control unit 336 may cause the user terminal 2 to display notification information when the index calculated based on the state of the content 5 is equal to or greater than a threshold value or equal to or less than a threshold value. Specifically, the second display control unit 336 controls the display of notification information when the index calculated based on the advertisement conversion amount 56 and the influence number 55 is equal to or greater than a threshold value or equal to or less than a threshold value. For example, the second display control unit 336 displays a value (hereinafter referred to as an advertisement conversion value) obtained by dividing the advertisement conversion amount 56 by the number of postings 54, and when the advertisement conversion value is equal to or greater than a threshold value or equal to or less than a threshold value, displays notification information indicating that fact, thereby notifying the user. Also, when the value obtained by dividing the advertisement conversion value by the influence number 55 or the value obtained by dividing the influence number 55 by the advertisement conversion value is equal to or greater than a threshold value or equal to or less than a threshold value, the second display control unit 336 may cause the user terminal 2 to display notification information.

[0055] In this case, the state of the content 5 further includes an advertising equivalent amount 56. The advertising equivalent amount 56 is an amount obtained by converting the exposure value when exposed in media such as newspapers, magazines, and web news into an advertising fee when the same time slot is purchased for advertising purposes. For example, if the going rate of advertising fees for broadcasting a 15-second commercial once at 7 p.m. is 1 million yen, the advertising equivalent amount for a 15-second product introduction in a variety show during the same time slot is calculated as 1 million yen. In addition, in a newspaper, when a feature article on a product is published on the front page, the advertising fee required to publish an advertising article on the front page is the advertising equivalent amount of the exposure. With this configuration, the user can more efficiently measure the effectiveness of the advertisement. It is to be noted that the above example is not the only example, and it is preferable that the second display control unit 336 displays an index using the number of deliveries 52, the number of reads 53, and the number of publications 54 on the user terminal 2.

[0056] Furthermore, the collection unit 331 may identify other organizations (companies) that sell the product or provide the service, and collect the exposure status (number of posts 54, number of influences 55, and advertising equivalent amount 56) of the product or service in the organizations, and the second display control unit 336 may display this on the user terminal 2. FIG. 11 is a diagram showing an example of the advertising equivalent amount 56. As shown in FIG. 11, the number of posts 54, number of influences 55, and advertising equivalent amount 56 are displayed side by side when a product is released by a plurality of organizations. This allows the user to intuitively recognize how much public attention the company's product or service is receiving compared to other companies in the same industry.

[0057] 3.4 Personnel and Media Highlighting Furthermore, the ranking unit 339 may rank the person in charge and the name of the organization to which the person in charge belongs, depending on the state of the content 5, based on the content 5 and the identification information 51. Specifically, the ranking unit 339 ranks the reporters and the media according to the read rate, based on the read count 53 and the identification information 51. FIG. 12 is a diagram showing an example of a screen displayed on the user terminal 2. As shown in FIG. 12, the second display control unit 336 displays on the user terminal 2 the names of the people in charge ranked by the read rate and the names of the organizations to which the people in charge belong side by side.

[0058] Furthermore, when the name of a specific reporter (person in charge) is selected by the user, the third display control unit 340 controls to highlight the name and the name of the organization to which the reporter belongs. FIG. 13 is a diagram showing an example of a case where a reporter and a media are highlighted. As shown in FIG. 13, when a reporter named "Oikawa Yusuke" associated with a read count of 53 is selected by the user, the media to which the reporter belongs is highlighted by being displayed in bold and underlined. In this case, it is preferable that the display mode of the person in charge and the name of the organization is different depending on the rank, and specifically, when the rank of the selected reporter is different from the rank to which the reporter belongs, it is preferable that the display response for highlighting is different. For example, a reporter named "Ichima Ao" belonging to the column with a read rate of 80% and the media to which the reporter belongs, "C Sports Newspaper", have different ranks, and when the user selects "Ichima Ao", it is preferable that the third display control unit 340 highlights the reporter and "C Sports Newspaper" by displaying them in red. In this manner, the user can intuitively determine which media outlet and which reporter to approach in order to effectively advertise the content 5. 4.Other The system 1 according to this embodiment may adopt the following aspects.

[0059] (1) An aspect of the present embodiment may be a program. The program causes a computer to function as the information processing device 3. (2) An aspect of this embodiment may be an information processing method executed by the information processing device 3. The information processing method includes a collection step and a linking step. In the collection step, content 5 published on the Internet is collected. In the linking step, the collected content 5 is linked to identification information 51. The identification information 51 is information that can identify the creator of the content 5 and is pre-stored information. (3) In the above embodiment, an example of tagging the identification information 51 has been shown, but as in FIG. 14, the identification information 51 may be linked and managed according to the progress of the creation of the content 5. FIG. 14 is a diagram showing an example of a management screen for the identification information 51. According to the example of FIG. 14, the identification information 51 is managed in the form of a card. A card can be created when an inquiry about a product or service is received from an external reporter or the like, and each card displays the reporter, the interview content, and the interview date and time. The card can be moved arbitrarily to, for example, four areas, "considering response," "preparing for interview," "responding to interview," and "aftercare," depending on the user's selection. In the example of FIG. 14, the location where the card is placed indicates the progress of the interview response from the reporter, and when the interview response is completed, the reporter who conducted the interview creates the content 5 related to the product or service that was interviewed.

[0060] Furthermore, it may be provided in the following aspects: The information processing device is further configured to execute a selection step, in which a specific piece of content is selected from the collected content, and in the linking step, the selected piece of content is linked to the identification information. The information processing device is further configured to execute a first display control step, in which the first display control step controls so that, among the collected contents, those published by a specific organization are displayed in a first area, and, among the specific contents selected from the contents displayed in the first area, those contents linked to the identification information are displayed in a second area. The information processing device is further configured to execute a tracking step, in which a status of the content linked to the identification information is tracked, and the status of the content includes at least one of the number of distributions, the number of times it has been read, the number of times it has been published in media, and the number of influences of the content. The information processing device is further configured to execute a second display control step, in which at least two of the states of the content are controlled to be displayed in chronological order for each of the content. In the information processing device, the displayed state is displayed in a manner that allows the publication media of the content to be distinguished. The information processing device is further configured to execute a distribution step, in which the content is distributed to an external information processing device, and in the second display control step, the number of times the distributed content has been read is controlled to be displayed. The information processing device is further configured to execute a third display control step, wherein the identification information includes the name of a person involved in posting or distributing the distributed content and the name of the organization to which the person belongs, the organization being the organization that posts the content, and in the second display control step, the name and the name of the organization are displayed side by side on the user terminal, and in the third display control step, when the name is selected by the user, the name of the organization is highlighted. The information processing device is further configured to execute a ranking step, in which the person in charge and the organization to which the person in charge belongs are each ranked according to a state of the content based on the content and the identification information, and the names of the person in charge and the organization are displayed in different manners depending on the rank. In the information processing device, the status of the content includes an advertising equivalent amount, and in the second display control step, when an index calculated based on the advertising equivalent amount and the influence number is above a threshold value or below a threshold value, control is performed to display notification information. The information processing device is further configured to execute a tagging step, in which the identification information is tagged in the tagging step, and in the linking step, the collected content is linked to the identification information based on the tag. A program that causes a computer to function as the information processing device. An information processing method executed by an information processing device, comprising a collection step and a linking step, in which the collection step collects content published on the Internet, and the linking step links the collected content with identification information, the identification information being information capable of identifying the creator of the content and being pre-stored information. Of course, this is not the case.

[0061] Finally, although various embodiments of the present invention have been described, these are presented as examples and are not intended to limit the scope of the invention. The novel embodiments can be implemented in various other forms, and various omissions, substitutions, and modifications can be made without departing from the spirit of the invention. The embodiments and their modifications are included within the scope and spirit of the invention, and are included in the scope of the invention and its equivalents described in the claims. [Explanation of symbols]

[0062] 1: System 2: User terminal 3: Information processing equipment 30: Communication bus 31: Communications Department 32: Storage section 33: Control section 331: Collection Department 332: Stringing section 333: Selection section 334: First display control unit 335: Tracking Department 336: second display control unit 337: Distribution Department 338: Tagging section 339: Ranking Department 340: Third display control unit 4: Information processing equipment 4-1: Information processing device 4-l: Information processing equipment 44: Number of impacts 5: Content 50: Contents 51: Identification information 52: Number of deliveries 53: Number of read messages 54: Number of listings 55: Number of impacts 56: Advertising equivalent amount 61: First Area 62: Second Area 7: Tags 8: Media Coverage

Claims

1. An information processing device, The display control apparatus is configured to execute a collection step, a linking step, a first display control step, and a second display control step; In the collecting step, content published on the Internet is collected, In the linking step, the collected content is linked to identification information; the identification information is information capable of identifying a creator of the content and is pre-stored information; In the first display control step, Displaying the content published by a specific organization in a first area from among the collected content; a display unit that displays, in a second area, a content associated with the identification information among specific content selected from the content displayed in the first area; In the second display control step, for each of the contents, at least two of the states of the contents are controlled to be displayed in chronological order, The state of the content includes at least one of the number of distributions, the number of reads, the number of publications in media, and the number of influences of the content; thing.

2. 2. The information processing device according to claim 1, The displayed state is displayed in a manner that allows the publication medium of the content to be distinguished. thing.

3. 3. The information processing device according to claim 1, configured to further perform a delivery step; In the distributing step, the content is distributed to an external information processing device; In the second display control step, the number of times the distributed content has already been read is controlled to be displayed. thing.

4. 4. The information processing device according to claim 3, configured to further perform a third display control step; The identification information includes the name of a person involved in posting or distributing the distributed content and the name of an organization to which the person belongs, the organization is an organization that posts the content, In the second display control step, the name and the name of the organization are displayed side by side on a user terminal; In the third display control step, when the name is selected by the user, the name of the organization is highlighted. thing.

5. 5. The information processing device according to claim 4, configured to further perform a ranking step; the ranking step ranks the person in charge and the organization to which the person in charge belongs according to a state of the content based on the content and the identification information; The display manner of the names of the person in charge and the organization is different depending on the rank. thing.

6. In the information processing device according to any one of claims 1 to 5, The state of the content includes an advertising value; In the second display control step, when an index calculated based on the advertising equivalent amount and the influence number is equal to or greater than a threshold value or equal to or less than a threshold value, control is performed so as to display notification information. thing.

7. In the information processing device according to any one of claims 1 to 6, configured to further perform a selection step; In the selection step, a specific piece of content is selected from the collected pieces of content; In the linking step, the selected content is linked to the identification information. thing.

8. In the information processing device according to any one of claims 1 to 7, configured to further perform a tagging step; In the tagging step, the identification information is tagged; In the linking step, the collected content is linked to the identification information based on the tag. thing.

9. In the information processing device according to any one of claims 1 to 8, In the linking step, in response to receiving a selection of a specific image from a user among images corresponding to the content in the creation stage displayed on a display unit of the user terminal, the specific content related to the specific image is further linked to a progress status of the specific content; In a fourth display control step, the specific content and its progress are displayed so as to be visible to the user. thing.

10. A program, A computer is caused to function as the information processing device according to any one of claims 1 to 9. thing.

11. An information processing method executed by an information processing device, The method includes a collection step, a linking step, a first display control step, and a second display control step, In the collecting step, content published on the Internet is collected, In the linking step, the collected content is linked to identification information; the identification information is information capable of identifying a creator of the content and is pre-stored information; In the first display control step, Displaying the content published by a specific organization in a first area from among the collected content; a control unit for controlling displaying, in a second area, a specific piece of content associated with the identification information, selected from the pieces of content displayed in the first area; In the second display control step, for each of the contents, at least two of the states of the contents are controlled to be displayed in chronological order, The state of the content includes at least one of the number of distributions, the number of reads, the number of publications in media, and the number of influences of the content; method.

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