Information return method, device, electronic device, computer storage medium and product

Abstract

The present disclosure relates to an information reply method, device, electronic device, computer storage medium and product, the method includes: displaying the target information on a favorite page in response to a viewing command for the target information after the target information is favorited, the target information being a comment or reply to the target multimedia content (S101); receiving a reply command for the target information (S102); and replying the target information in response to the reply command (S103). Thereby, by using the information after favorited, it is possible to realize a re-reply to the information, which is favorable to reducing the complexity of user operation and enriching the reply method route, and can also be helpful to improve the interest of users in replying information, and improve the probability of users creating and publishing videos.

Description

[Technical Field]

[0001] This application claims priority to a Chinese patent application submitted to the China Patent Office on July 1, 2021, bearing application number 202110746234.0 and titled "Information reply method, device, electronic device, computer storage medium and product," the entire contents of which are incorporated herein by reference.

[0002] The present disclosure relates to the field of Internet technology, and in particular to information return methods, devices, electronic devices, computer storage media and products. [Background technology]

[0003] With the continuous development of Internet technology, when a user sees information such as a comment or question using a client to comment or reply to multimedia content, the user often wants to reply to this information. Currently, the user can reply to this information after the information is displayed in the comment area of ​​the playback interface of the multimedia content.

[0004] However, the replying methods of the prior art are not uniform and flexible, which affects the replying interest of users. Summary of the Invention

[0005] To solve the above technical problems, or at least partially solve the above technical problems, the present disclosure provides information return methods, devices, electronic devices, computer storage media and products.

[0006] According to a first aspect, the present disclosure provides an information return method, the information return method comprising: After the target information, which is a comment or reply to the target multimedia content, is favorited, displaying the target information on the favorite page in response to a viewing command for the target information; receiving a reply instruction for the target information; and returning the target information in response to the reply instruction.

[0007] According to the method of the first aspect, after the target information has been favorited, the client can display the target information on the favorite page in response to a viewing command for the target information. After receiving a reply command for the target information, the client can reply to the target information. This allows the information after being favorited to be used to realize a re-reply to the information, which is advantageous in reducing the complexity of user operations and enriching the reply method channels, and can also help increase the interest of users in replying to information and the probability that users will create and publish videos.

[0008] In one possible design, receiving a reply instruction for the target information includes: receiving a reply instruction corresponding to a trigger operation to be performed on a first control displayed on the favorites page; Here, the first control is used to return targeted information in textual and / or multimedia format.

[0009] In one possible design, receiving a reply instruction for the target information includes: receiving a reply instruction corresponding to a trigger operation to be performed on a second control displayed on the favorites page; Here, the second control is used to return targeted information in a multimedia format.

[0010] In one possible design, receiving a reply instruction for the target information includes: displaying a third control on the favorites page in response to receiving a command corresponding to a trigger operation that is equal to or exceeds a predetermined length of time to be performed on the target information; and receiving a reply instruction corresponding to a trigger operation to be performed on a third control.

[0011] In one possible design, the method comprises: displaying a fourth control on the favorites page in response to receiving a command corresponding to a trigger operation that is equal to or exceeds a predetermined length of time to be performed on the target information; The method further includes receiving a command corresponding to a trigger operation performed on the fourth control, and performing one of canceling the favorite, copying, and translating the target information.

[0012] In one possible design, the method comprises: In response to receiving a command corresponding to a trigger operation performed on the target information for less than a predetermined time length, jumping to a playback interface of the target multimedia content and displaying the target information in a comment area of ​​the playback interface of the target multimedia content; Here, the comment area of ​​the playback interface of the target multimedia content is an area for commenting or replying to the target multimedia content.

[0013] In one possible design, returning the target information in response to the reply instruction includes: obtaining first multimedia content, the first multimedia content being content that returns target information; Here, the playback interface of the first multimedia content displays a first sticker containing target information.

[0014] In one possible design, the method comprises: sending the first multimedia content to the server, the server further including sending a notification message to the client related to the target information; Here, the notification message is used to notify the client associated with the target information that the target information has been returned in multimedia format.

[0015] In one possible design, the method comprises: further comprising displaying the target information and the first card in a comment area of ​​a playback interface of the target multimedia content; Here, the comment area of ​​the playback interface of the target multimedia content is an area for commenting or replying to the target multimedia content, and the first card includes a thumbnail jointly formed by the playback screen of the first multimedia content and the first sticker.

[0016] In one possible design, the method comprises: Displaying the target information in a comment area of ​​the playback interface of the target multimedia content, which is an area for commenting or replying to the target multimedia content; displaying a fifth control in the comment area of ​​the playback interface of the target multimedia content in response to receiving an instruction corresponding to a trigger operation to perform on the target information; and further including favorite the target information in response to receiving a command corresponding to the trigger operation performed on the fifth control.

[0017] In one possible design, the method comprises: Playing a second multimedia content that returns the target information, and displaying a second sticker containing the target information on the playback interface of the second multimedia content; and further including favorite the target information in response to receiving a command corresponding to a trigger operation to be performed on the second seal.

[0018] In one possible design, the method comprises: In response to receiving a command corresponding to the trigger operation performed on the second sticker, jumping to a playback interface of the target multimedia content, and displaying the target information and the second card in a comment area of ​​the playback interface of the target multimedia content; Here, the second card includes a thumbnail jointly formed by a playback screen of the second multimedia content and a second sticker.

[0019] According to a second aspect, the present disclosure provides an information reply device, a display module for displaying the target information on the favorite page in response to a viewing command for the target information after the target information, which is a comment or reply to the target multimedia content, is favorited; a receiving module for receiving a reply instruction for the target information; and a reply module for returning the targeted information in response to the reply instruction.

[0020] In one possible design, the receiving module is specifically used to receive a reply command corresponding to a trigger operation to be performed on a first control displayed on a favorite page, where the first control is used to reply target information in text format and / or multimedia format.

[0021] In one possible design, the receiving module is specifically used to receive a reply command corresponding to a trigger operation to be performed on a second control displayed on the favorite page, where the second control is used to reply with target information in a multimedia format.

[0022] In one possible design, the receiving module is specifically used to display a third control on the favorites page in response to receiving an instruction corresponding to a trigger operation to be performed on the target information that is equal to or longer than a predetermined time period, and to receive a reply instruction corresponding to the trigger operation to be performed on the third control.

[0023] In one possible design, the receiving module is further used to display a fourth control on the favorites page in response to receiving an instruction corresponding to a trigger operation to be performed on the target information that is equal to or longer than a predetermined time period, receive an instruction corresponding to a trigger operation to be performed on the fourth control, and perform one of the following operations on the target information: canceling a favorite, copying, or translating.

[0024] In one possible design, the receiving module is further used to, in response to receiving an instruction corresponding to a trigger operation to be performed on the target information that is less than a predetermined time length, jump to a playback interface of the target multimedia content and display the target information in a comment area of ​​the playback interface of the target multimedia content, which is an area for commenting on or replying to the target multimedia content.

[0025] In one possible design, the reply module is specifically used to obtain a first multimedia content that returns the target information, and the playback interface of the first multimedia content displays a first sticker containing the target information.

[0026] In one possible design, the device comprises: The server further includes a sending module for sending a notification message to a client associated with the target information by sending the first multimedia content to the server, wherein the notification message is used to notify the client associated with the target information that the target information has been returned in multimedia format.

[0027] In one possible design, the display module is further used to display the target information and a first card in a comment area of ​​the playback interface of the target multimedia content, which is an area for commenting or replying to the target multimedia content, and the first card includes a thumbnail jointly formed by a playback screen of the first multimedia content and a first sticker.

[0028] In one possible design, the device comprises: a display module for displaying target information in a comment area of ​​the playback interface of the target multimedia content, which is an area for commenting or replying to the target multimedia content; a display module for displaying a fifth control in a comment area of ​​a playback interface of the target multimedia content in response to receiving an instruction corresponding to a trigger operation to perform on the target information; and a favorite module for favoriteizing the target information in response to receiving a command corresponding to a trigger operation to be performed on the fifth control.

[0029] In one possible design, the display module is further used to play a second multimedia content, which is a content returning the target information, and display a second sticker including the target information on the playback interface of the second multimedia content; The favorite module is further used to favorite the target information in response to receiving a command corresponding to a trigger operation to be performed on the second seal.

[0030] In one possible design, the display module is further used to jump to a playback interface of the target multimedia content in response to receiving an instruction corresponding to a trigger operation to be performed on the second sticker, and display the target information and a second card in the comment area of ​​the playback interface of the target multimedia content, wherein the second card includes a thumbnail jointly formed by the playback screen of the second multimedia content and the second sticker.

[0031] The beneficial effects of the information return device provided in the second aspect and each possible design of the second aspect may be referred to as the beneficial effects of the first aspect and each possible embodiment of the first aspect, and will not be further described here.

[0032] According to a third aspect, the present disclosure provides an electronic device, the electronic device including a memory and a processor, the memory being used to store program instructions, and the processor being used to cause the electronic device to execute the information return method of the first aspect and any one of the possible designs of the first aspect by calling the program instructions in the memory.

[0033] According to a fourth aspect, the present disclosure provides a computer storage medium, the computer storage medium including computer instructions that, when executed by an electronic device, cause the electronic device to perform the information return method of the first aspect and any one of the possible designs of the first aspect.

[0034] According to a fifth aspect, the present disclosure provides a computer program product which, when run on a computer, causes the computer to perform the information return method of the first aspect and any one of the possible designs of the first aspect.

[0035] According to a sixth aspect, the present disclosure provides a chip system, the chip system being applied to an electronic device including a display, a memory, and a sensor, the chip system including a processor, and when the processor executes computer instructions stored in the memory, the electronic device performs the information return method in the first aspect and any one of the possible designs of the first aspect. [Brief explanation of the drawings]

[0036] The drawings herein are incorporated in and constitute a part of this specification, illustrate embodiments of the present disclosure, and together with the specification serve to explain the principles of the present disclosure.

[0037] In order to more clearly explain the technical solutions in the embodiments of the present disclosure or the prior art, the following briefly introduces drawings that need to be used in the embodiments or prior art description, and it is obvious that those skilled in the art can also derive other drawings based on these drawings without exerting any creative effort. [Figure 1A] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1B] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1C] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1D] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1E] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1F] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1G] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1H]1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1I] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1J] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1K] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1L] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1M] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1N] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1O] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1P] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1Q] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1R] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1S] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1T] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1U] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1V]1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1W] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1X] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 1Y] 1 is a schematic diagram of a human-computer interaction interface according to an embodiment of the present disclosure. [Figure 2] 1 is a flowchart of an information return method according to an embodiment of the present disclosure. [Figure 3] 1 is a structural schematic diagram of an information reply device according to an embodiment of the present disclosure; [Figure 4] 1 is a structural schematic diagram of an information reply device according to an embodiment of the present disclosure; [Figure 5] 1 is a structural schematic diagram of an information reply device according to an embodiment of the present disclosure; DETAILED DESCRIPTION OF THE INVENTION

[0038] In order to make the above-mentioned objects, features and advantages of the present disclosure more clearly understood, the present disclosure will be further described below. It should be noted that, unless there is a conflict, the embodiments and features in the embodiments of the present disclosure can be combined with each other.

[0039] In order to facilitate a thorough understanding of the present disclosure, numerous specific details are set forth in the following description; however, the present disclosure may be implemented in other ways different from those described herein, and it is apparent that the embodiments in the specification are merely some embodiments of the present disclosure, but not all embodiments.

[0040] Illustratively, the present disclosure provides an information reply method, device, electronic device, computer storage medium, and computer program product, which, after target information is favorited, displays the target information on the favorite page, and a new entry for replying to the target information can be added to the favorite page, making it easier to realize replying to the target information, eliminating the need to search for the target information in the comment area of ​​the playback interface of the target multimedia content and replying the target information, which reduces the complexity of user operations, is beneficial to enriching the reply method channels, and increases the interest of users in replying to the target information.

[0041] Here, the target information is a comment or reply to the target multimedia content. The present disclosure does not limit the specific implementation manner of the target information. In some embodiments, the target information may include comment information and / or question information of the target multimedia content.

[0042] Here, the format of returning the target information referred to in the present disclosure may include a text format and a multimedia content format. The text format may be understood as returning the target information using, for example, text, symbols, numbers, alphabets, images, videos, etc. The multimedia content format may be understood as returning the target information using multimedia content, or returning the target information using multimedia content and reply text. The reply text may be understood as returning the target information using, for example, text, symbols, numbers, alphabets, etc.

[0043] Here, the client may implement the information return method of the present disclosure by way of an electronic device, an application (APP) in the electronic device, a web page, etc. The electronic device may include electronic devices such as mobile phones, tablets, wearable electronic devices, in-vehicle devices, augmented reality (AR) / virtual reality (VR) devices, laptops, ultra-mobile personal computers (UMPCs), netbooks, personal digital assistants (PDAs), smart TVs, smart screens, HDTVs, 4K TVs, smart speakers, smart projectors, and other smart home devices, and the present disclosure does not impose any limitations on the specific types of electronic devices.

[0044] Here, the present disclosure does not limit the type of operating system of the electronic device, such as Android system, Linux system, Windows system, iOS system, etc.

[0045] Based on the above description, in conjunction with Figures 1A to 1Y, the specific implementation process of the information reply method according to the present disclosure will be introduced in detail using an example in which the electronic device is a mobile phone, the client installed on the mobile phone is a video-based APP (referred to as Application 1), and the target information is Comment 1.

[0046] 1A to 1Y, which are schematic diagrams of a human-computer interaction interface according to an embodiment of the present disclosure.

[0047] 1. Favorite comment 1 in the comment area of ​​playback page 1 When the mobile phone is in the portrait screen state, the application 1 may display a user interface 11 for displaying the comment area of ​​the playback page 1 in the application 1 shown in FIG. 1A on the mobile phone.

[0048] Here, playback page 1 is a page in application 1. Playback page 1 is used to play video 1, i.e., the playback interface of video 1, and triggers the display of the comment area of ​​playback page 1 (i.e., the comment area of ​​the playback interface of video 1). In addition, playback page 1 is also used to display the presenter of video 1, trigger the display of other playback pages, etc. The present disclosure does not limit the specific implementation manner of playback page 1 and video 1.

[0049] Here, the comment area of ​​the playback page 1 is used to comment and / or reply to the page content on the playback page 1, and to display comments, questions, and replies on the page content on the playback page 1. The page content on the playback page 1 may include, but is not limited to, the video 1, the presenter of the video 1, comments on the video 1, and replies corresponding to the comments on the video 1. The present disclosure does not limit the specific implementation manner of the playback page 1, the video 1, and the comment area of ​​the playback page 1.

[0050] In some embodiments, the comment area of ​​the playback page 1 may be displayed in the lower area of ​​the playback page 1, and the comment area of ​​the playback page 1 may display multiple comments in order of precedence based on parameters such as the time of publication and / or the number of likes.

[0051] In FIG. 1A , the user interface 11 may include a window 101 for displaying a comment area of ​​the playback page 1. The window 101 may include an area 102, which displays a comment 1 and provides an entry point for performing operations on the comment 1, such as video reply, favorite, copy, translation, report, and deletion, where the comment 1 is a comment on the video 1. The present disclosure does not limit the specific implementation of the comment 1. In some embodiments, the comment 1 may be represented using related information, such as the account avatar of the person who posted the comment 1, the account nickname of the person who posted the comment 1 (e.g., "bbb"), a reply character 1 for the comment 1 (e.g., "Can you tell me more about the virus?"), the time of the comment, the like identifier and the number of likes for the comment 1, etc.

[0052] After a user receives an operation that is equal to or longer than a first time length, for example, performed in area 102, in window 101 shown in FIG. 1A, if video 1 and / or comment 1 on playback page 1 are posted by user 1, application 1 may display window 104 shown in the example of FIG. 1B in window 101. If video 1 and comment 1 on playback page 1 are not posted by user 1, application 1 may display window 104 shown in the example of FIG. 1C in window 101.

[0053] Here, User 1 is a user who currently registers an account in Application 1. The present disclosure does not limit the specific numerical value of the first time length.

[0054] Here, window 104 is used to display a comment selected in the comment area of ​​playback page 1, for example, by displaying the account nickname of the comment's author and the specific content of comment 1, and provides an entry point for favorite the comment. The present disclosure does not limit the specific implementation of window 104. Favoriteing a comment mentioned in the present disclosure may be understood as being able to favorite a comment and reply to the comment after favorited on the favorite page.

[0055] 1B and 1C, window 104 may include option 1042 for favoriteing a comment. This disclosure does not limit the specific implementation of option 1042. In some embodiments, option 1042 may be represented in the form of an icon and / or text.

[0056] Additionally, window 104 may be used to provide further gateways beyond favorite a comment, such as replying in text and / or multimedia format, replying in multimedia format, copying, translating, reporting, pinning a comment (or fixing a comment), managing multiple comments, viewing more related comments, etc.

[0057] 1B and 1C, window 104 may further include options 1041, 1043, 1044, and 1045.

[0058] Here, option 1041 is used to reply to a comment in a multimedia format, option 1043 is used to copy a comment, option 1044 is used to translate a comment, and option 1045 is used to report a comment. The present disclosure does not limit the specific implementation manner of option 1041, option 1043, option 1044, and option 1045. In some embodiments, option 1041, option 1043, option 1044, and option 1045 may be represented using a form such as an icon and / or text.

[0059] Also, the difference between the window 104 shown in FIG. 1B and the window 104 shown in FIG. 1C is that compared with the window 104 shown in FIG. 1C, the window 104 shown in FIG. 1B is further used to provide an entry point for deleting a comment.

[0060] 1B, window 104 may further include option 1046 for deleting the comment. This disclosure does not limit the specific implementation of option 1046. In some embodiments, option 1046 may be represented in the form of an icon and / or text.

[0061] After receiving an operation performed by the user on window 104 shown in FIG. 1B or FIG. 1C, for example, clicking option 1042, application 1 can favorite comment 1, thereby allowing the user to reply to the favorited comment 1 on the favorites page.

[0062] This allows application 1 to realize favorites for comment 1.

[0063] 2. Add comment 1 to favorites on playback page 2 In FIG. 1A , window 101 may further include an area 103 for displaying comment 2 and providing an entry point for performing operations on comment 2, such as video reply, favorite, copy, translation, report, and deletion, where comment 2 is a reply to comment 1. The present disclosure does not limit the specific implementation of comment 2. In some embodiments, comment 2 may be represented using related information such as the account avatar of the person who posted comment 2, the account nickname of the person who posted comment 2 (e.g., “fff”), reply text 2 of comment 2 (e.g., “Is there anyone who wants to know about viruses?”) and the time of the comment, a card for comment 2 (e.g., a thumbnail composed of a playback screen (e.g., a cover page) of video 2 and sticker 2 containing comment 1, where sticker 1 can be displayed floating on the playback screen), a like identifier for comment 2, and the number of likes.

[0064] After receiving a user's operation of clicking on area 103 in window 101 shown in Fig. 1A, application 1 may display a user interface 12 on the mobile phone to display a playback page 2 in application 1, as shown in Fig. 1D. The present disclosure does not limit the specific implementation of user interface 12.

[0065] Here, playback page 2 is a page in application 1. Playback page 2 is used to play video 2, i.e., it is the playback interface for video 2, and displays sticker 2 containing comment 1 on the playback interface for video 1. Video 2 is multimedia content that replies to comment 1 in multimedia format. Sticker 2 is an entry point for re-replying to comment 1 in multimedia format.

[0066] In addition, playback page 2 is further used to trigger the display of the comment area of ​​playback page 2 (i.e., the comment area of ​​the playback interface of video 1), display the presenter of video 2, trigger the display of other playback pages, etc. The present disclosure does not limit the specific implementation manner of playback page 2, video 2 and sticker 2.

[0067] In FIG. 1D, user interface 12 may further include region 105 .

[0068] Area 105 is opaque and is used to display sticker 2 containing comment 1, and to provide an entry point for, for example, replying to comment 1 in a multimedia format, favorite comment 1, viewing comment 1, etc. The present disclosure does not limit the specific implementation of area 105.

[0069] Here, the present disclosure does not limit the display parameters of the sticker 2, such as the shape, color, dynamic effect, display method, display position, display time length, etc. In some embodiments, the display position of the sticker 2 does not obstruct the playback screen of the video 2, or obstructs it as little as possible.

[0070] Here, the present disclosure does not limit the specific implementation of comment 1 displayed on sticker 2. In some embodiments, sticker 2 may display related information of comment 1, such as the presenter's account avatar, the presenter's account nickname (illustrated as "bbb" in FIG. 1D), and specific content (illustrated as "Can you tell me more about the virus?" in FIG. 1D). The specific content of comment 1 may be displayed in full or in abbreviated form using, for example, text, images, or other display methods.

[0071] Also in FIG. 1D, user interface 12 may further include area 1061, area 1062, and control 1063.

[0072] Area 1061 is used to display the presenter who replies with comment 1 in a multimedia format (i.e., the presenter of video 2 played on playback page 2), and is presented, for example, by adopting "@+user's account nickname." Also, after receiving a trigger operation, such as a click, on user area 1061, application 1 can jump from playback page 2 to the presenter's account page.

[0073] Area 1062 is used to display the presenter of comment 1, and is presented, for example, by adopting "Reply to + reply identifier + account nickname of presenter of comment 1." After the presenter who replies to comment 1 in multimedia format adopts reply characters to reply to comment 1 in multimedia format, area 1062 further displays reply characters 2 replied by the presenter who replies to comment 1 in multimedia format, and is presented, for example, by adopting "Someone wants to know about viruses."

[0074] The control 1063 is used to trigger the display of the comment area of ​​the playback page 2. Here, the comment area of ​​the playback page 2 is used to comment on or reply to the page content on the playback page 2. The page content on the playback page 2 may include, but is not limited to, content commenting on the video 2 and content replying to the comment on the video 2. The present disclosure does not limit the specific implementation manner of the comment area of ​​the playback page 2.

[0075] In some embodiments, the comment area of ​​the playback page 2 may be displayed in the lower area of ​​the playback page 2, and the comment area of ​​the playback page 2 may display multiple comments according to a ranking of parameters such as the time of publication and / or the number of likes.

[0076] After receiving a user's operation of, for example, clicking on region 105 on user interface 12 shown in FIG. 1D , application 1 may display region 107 illustrated in FIG. 1E on user interface 12, which is used to trigger the display of an entry point, such as replying to a comment in multimedia format, favorite a comment, or view comments. The present disclosure does not limit the specific implementation of region 107. In some embodiments, the display position of region 107 does not obstruct the playback screen of video 2, or obstructs it as little as possible.

[0077] 1E, the area 107 may include an option 1071 in a first state. Here, the option 1071 in the first state is used to provide an entry point for favorite the comment 1. Here, the option 1071 may adopt a display method such as an icon and / or text. Furthermore, the display position of the option 1071 does not obstruct the playback screen of the video 2, or obstructs it as little as possible.

[0078] Also, in FIG. 1E, area 107 may further include option 1072 and option 1073.

[0079] Option 1072 is used to provide an entrance for replying to comment 1 in a multimedia format, where option 1072 may employ a display method such as icons and / or characters.

[0080] Option 1073 is used to provide an entrance for viewing comments 1, such as triggering the display of window 101 shown in FIG. 1A and displaying a comment card corresponding to video 2 in area 103 in window 101. Here, option 1073 may employ a display method such as an icon and / or characters.

[0081] It should be noted that in addition to jumping from window 101 shown in FIG. 1A to user interface 12 shown in FIG. 1D, application 1 may also jump from user interface 12 shown in FIG. 1D to window 101 shown in FIG. 1A by triggering option 1073 shown in FIG. 1E.

[0082] This allows application 1 to switch between playback page 2 and the comment area of ​​playback page 1, enabling quick viewing of comment 1 and comment 2 related to comment 1, improving the readability of comments and the convenience of viewing comments.

[0083] After receiving an operation performed by the user in area 107 shown in FIG. 1E, for example, clicking option 1071, application 1 can favorite comment 1, thereby allowing the user to reply to comment 1 that has been favorited on the favorites page.

[0084] After comment 1 has been favorited, application 1 may display area 1081, as illustrated in FIG. 1F , on user interface 12 to prompt the user that comment 1 has been favorited. The present disclosure does not limit the specific implementation of area 1081. In some embodiments, area 1081 may be represented by an icon and / or text, thereby allowing application 1 to prompt the user that comment 1 has been favorited.

[0085] Also, after the user favorites comment 1, after receiving an operation such as clicking on area 105 performed by the user on user interface 12 shown in FIG. 1E or 1F, application 1 may display area 107 illustrated in FIG. 1G on user interface 12.

[0086] In FIG. 1E, region 107 may include option 1071 in a second state to provide an entry point to remove a favorite from comment 1 after it has been favorited.

[0087] After receiving a user's operation of clicking option 1071 in area 107 shown in FIG. 1G , for example, application 1 may display area 1082 in user interface 12 as illustrated in FIG. 1H to prompt the user that comment 1 has been deleted from favorites after being favorited. The present disclosure does not limit the specific implementation of area 1082. In some embodiments, area 1082 may be represented by an icon and / or text.

[0088] This allows application 1 to prompt the user that comment 1 has been removed from favorites after being favorited.

[0089] 3. Favorites page After favorite Comment 1, the user can view the favorites page where Comment 1 appears.

[0090] For example, the application 1 may cause the mobile phone to display a user interface 13 for displaying a message page in the application 1, as illustrated in Fig. 1I. The present disclosure does not limit the specific implementation manner of the user interface 13.

[0091] Here, the message page is a page in the application 1. The message page is used to display notification messages, such as favorites, likes, comments, etc. The present disclosure does not limit the specific implementation of the message page.

[0092] In FIG. 1I, user interface 13 may include area 109 for displaying a notification message instructing comment 2 to be favorited. This disclosure does not limit the specific implementation manner of area 109. In some embodiments, area 109 may include a favorite identifier, a favorite time, a favorite type, etc. Here, the favorite type may include, but is not limited to, comment favorites, song favorites, music favorites, work (i.e., video) favorites, sticker favorites, special effect favorites, etc.

[0093] After receiving a user's operation of clicking on area 109, for example, performed on user interface 13 shown in Fig. 1I, application 1 may cause the mobile phone to display user interface 14, illustrated in Fig. 1J, for displaying a favorite subpage of comments on a favorite page in application 1. The present disclosure does not limit the specific implementation manner of user interface 14.

[0094] Here, the favorite page is a page in the application 1. The favorite page is used to display content of types such as comments, songs, special effects, works (i.e., videos), stickers, etc. after the content has been favorited, and to trigger corresponding operations on the content after the content has been favorited. The favorite page is used to display target information after the content has been favorited. The present disclosure does not limit the specific implementation manner of the favorite page.

[0095] Here, the comment favorite subpage of the favorite page is used to display related information about the comment after it has been favorited, such as the account avatar of the comment poster, the account nickname of the comment poster, the specific content of the comment, the time when the comment was favorited, and a thumbnail of the playback screen of the multimedia content on the playback page where the comment is located, and provides an entry point for replying to the comment after it has been favorited.

[0096] In addition to the Comments favorites subpage, the Favorites page may further include a Songs favorites subpage, a Special Effects favorites subpage, and a Movies favorites subpage. The Songs favorites subpage is used to display songs after they have been favorited. The Special Effects favorites subpage is used to display special effects after they have been favorited. The Movies favorites subpage is used to display videos after they have been favorited.

[0097] It should be noted that the ratings favorites subpage may not be set in the favorites page along with the songs favorites subpage, the special effects favorites subpage, and the creations favorites subpage, and the comments favorites subpage may be displayed separately for each page in application 1.

[0098] 1J, user interface 14 may include area 110 for displaying comment 1 after favorited and for providing an entry point for replying to comment 1. The present disclosure does not limit the specific implementation of area 110.

[0099] Here, the area 110 may include an area 1101 , a control 1102 , and a control 1103 .

[0100] Area 1101 is used to display related information about comment 1, such as the presenter's account avatar, the presenter's account nickname, the specific content of comment 1, the time when comment 1 was favorited, and a thumbnail of the playback screen of video 1 on playback page 1 where comment 1 is located.

[0101] The control 1102 is used to reply to the comment 1 in text and / or multimedia format. This disclosure does not limit the specific implementation of the control 1102. In some embodiments, the control 1102 may employ a display method such as text, an identifier, an icon, an image, or the like.

[0102] The control 1103 is used to reply to the comment 1 in a multimedia format. This disclosure does not limit the specific implementation of the control 1103. In some embodiments, the control 1103 may adopt a display method such as, for example, a character, an identifier, an icon, or an image.

[0103] It should be noted that area 110 may include area 1101, control 1102, and control 1103, or area 110 may include area 1101 and control 1102, i.e., omitting control 1103.

[0104] The user may also perform an operation on another comment 1 to display a user interface 14 exemplified in FIG. 1J on the mobile phone.

[0105] 3.1. Reply to comment 1 after favorited on favorite page After receiving a user's operation of, for example, clicking control 1103 in area 110 shown in Fig. 1J, application 1 may display window 111 for replying to comment 2 in text format and / or multimedia format, as illustrated in Fig. 1K, on ​​user interface 14. The present disclosure does not limit the specific implementation of window 111.

[0106] In FIG. 1K, window 111 may include a control 1111 and an input box 1112 .

[0107] The control 1111 is used to provide an entry point for replying to the comment 1 in a multimedia format, for example, by collecting video in real time, obtaining video from a client, or obtaining video from a storage module other than the client. The present disclosure does not limit the specific implementation of the control 1111. In some embodiments, the control 1111 may be displayed in a manner such as text, an identifier, an icon, or an image, thereby enabling the application 1 to reply to the comment 1 in a multimedia format.

[0108] The input box 1112 is used to input a reply text using, for example, characters, symbols, numbers, and alphabets, and to display the reply text after the reply text is input. The present disclosure does not limit the specific implementation of the input box 1112. In some embodiments, the input box 1112 may use, for example, characters, identifiers, icons, and images, so that the application 1 can reply to the comment 1 in text format.

[0109] After receiving a user's operation of clicking control 1111 in window 111 shown in FIG. 1K, for example, application 1 may display window 112 for prompting a user to reply to comment 1, as illustrated in FIG. 1L, on user interface 14. The present disclosure does not limit the specific implementation manner of window 112. In some embodiments, area 112 may be represented by an icon and / or a character, thereby allowing application 1 to prompt the user to reply to comment 1.

[0110] After prompting the user to reply to the comment 1, the application 1 may jump from displaying the user interface 14 shown in FIG. 1L to displaying the user interface 15 illustrated in FIG. 1M on the mobile phone, where the user interface 15 is used to provide an entry point for replying to the comment 1 and obtaining the video 3 in a multimedia format, and the video 3 may be obtained by adopting a method such as real-time collection, acquisition from the application 1, acquisition from a storage module other than the application 1, etc. The present disclosure does not limit the specific implementation method of the user interface 15.

[0111] In FIG. 1L, user interface 15 may include region 113 in a semi-transparent state.

[0112] Here, the translucent region 113 is used to form the sticker 3 containing the comment 1 using the sticker 2, and at this time, it is not possible to trigger adjustment of the display parameters of the sticker 3 in the region 113, such as moving, deleting, adjusting the size, display time, setting the display transparency, and rotating. Here, the specific implementation of the region 113 can be seen in the description of the region 115 in FIG. 1D, and will not be further described here.

[0113] It should be noted that after receiving a user's operation, for example, clicking on control 1111, performed on window 111 shown in FIG. 1K, application 1 may first display window 112 shown in FIG. 1L and then jump to user interface 15 illustrated in FIG. 1M. Alternatively, application 1 may not display window 112 shown in FIG. 1L and may directly jump to user interface 15 illustrated in FIG. 1M.

[0114] After capturing the video 3 through the user interface 15, the application 1 may display on the mobile phone a user interface 16 for editing and manipulating the captured video 3, as illustrated in FIG. 1N.

[0115] In addition, the user interface 16 is further used to obtain and adjust display parameters such as the display method, display position, display transparency, and display time length of the sticker 3. The present disclosure does not limit the specific implementation method of the user interface 16.

[0116] In FIG. 1N, user interface 16 may include region 113 in an opaque state.

[0117] Here, the opaque area 113 is used to display the sticker 3 containing the comment 1, and at this time, operations such as moving, deleting, adjusting the size, setting the display time length, display transparency and rotating may be adopted to trigger the area 113 to adjust the display parameters of the sticker 3.

[0118] Thereby, the change in transparency of the area 113 makes it easy for the user to determine whether the current interface can adjust the display parameters of the sticker 3 .

[0119] Here, the present disclosure does not limit the display parameters of the sticker 3, such as the shape, color, dynamic effect, display method, display position, display time length, etc. In some embodiments, the display position of the sticker 3 does not obstruct the playback screen of the video 3, or obstructs it as little as possible.

[0120] Here, the present disclosure does not limit the specific implementation manner of displaying comment 1 on sticker 3. In some embodiments, sticker 3 may display related information of comment 1, such as the presenter's account avatar, the presenter's account nickname (illustrated by using "bbb" in FIG. 1N), and specific content (illustrated by using "Can you tell me more about the virus?" in FIG. 1N). The specific content of comment 1 may be displayed in full or in abbreviated form using a display method such as text or an image.

[0121] In FIG. 1N, user interface 16 may further include a control 114 for triggering the display of a presentation page in application 1.

[0122] Here, the presentation page may additionally display a link related to comment 1 to trigger the display of comment 1. The present disclosure does not limit the display method of this link. In some embodiments, this link may be presented using, for example, "Reply to + reply identifier + presenter of comment 1 (account nickname)." Here, the reply identifier may be represented using, for example, an icon, symbol, text, image, etc.

[0123] Furthermore, the present disclosure does not limit the specific implementation manner of displaying comment 1 after triggering this link. In some embodiments, this link is used to trigger the display of comment 1 in the comment area of ​​playback page 1. Then, the presentation page may be triggered to send at least links related to video 3 and comment 1 to the server. The presentation page may also be triggered to send display parameters of sticker 3 to the server. It should be noted that if the display parameters of sticker 3 are all default values, the presentation page may not be triggered to send display parameters of sticker 3 to the server.

[0124] In addition, the announcement page may also display a text reply to comment 1 in a multimedia format, and trigger the server to send video 3, display parameters for sticker 3, a link related to comment 1, and the text reply.

[0125] After receiving a user's operation of, for example, clicking control 114 on user interface 16 shown in Fig. 1N, application 1 may acquire at least video 3. Accordingly, application 1 may cause the mobile phone to display user interface 17 for displaying a presentation page, as illustrated in Fig. 1O. The present disclosure does not limit the specific implementation manner of user interface 17.

[0126] In FIG. 1O, user interface 17 may include region 115 and control 116 .

[0127] Region 115 may include region 1151, region 1152, and region 1153.

[0128] Area 1151 is used to display links related to comment information 1, for example, by adopting "Reply to + reply identifier + account nickname of the commenter" to present the link, and also provides a user input window for reply text, and the reply text that the user uses to reply to comment 1 can be displayed in the user input window.

[0129] Area 1152 presents the cover page of video 3, for example, adopting the form of a card to present the playback screen of video 3 (for example, the cover page of video 3 or a screen of one frame of video 3) and thumbnails of stickers 3 displayed on the playback screen, and is used to provide the function of selecting the cover page of video page 3. Here, the playback page 3 may play video 3, or may display stickers 3 on the playback interface of video 3.

[0130] Area 1073 is used to provide an entrance to separate the topic to which video 3 belongs so that the topic to which video 3 belongs can be displayed in area 1151, and to provide an entrance to select a specific user so as to alert the specific user to watch video 3 played on playback page 3.

[0131] The control 108 is used to publish information related to the video 3, i.e. the application 1 may send to the server at least links related to the video 3 and the comment 1, and may send to the server display parameters of the sticker 3 and / or a text reply.

[0132] It should be noted that in addition to area 115 and control 116, user interface 17 may be used to further provide various entry points, such as, for example, user rights to view video 3, rights to comment on video 3, rights to edit video 3, rights whether video 3 is saved in application 1, rights to share video 3, and rights whether video 3 is stored in a manuscript box, and the present disclosure is not limited thereto.

[0133] After receiving an operation performed by the user on the user interface 17 shown in FIG. 1O, for example, clicking on a control 116, the application 1 may send related information of the video 3 to the server.

[0134] Thereby, after the application 1 receives the related information of the video 3 from the server, the application 1 may cause the mobile phone to display a user interface 18 for displaying the playback page 3 of the application 1, as illustrated in FIG. 1P. The present disclosure does not limit the specific implementation manner of the user interface 18.

[0135] Here, the playback page 3 is one page in the application 1. The playback page 3 is used to play the video 3, i.e., it is the playback interface of the video 3, and displays a sticker 3 containing a comment 1 on the playback interface of the video 3. The video 3 is a video comment that replies to the comment 1 in a multimedia format. The sticker 3 serves as an entrance for re-replying to the comment 1 in a multimedia format.

[0136] In addition, playback page 3 is further used to trigger the display of the comment area of ​​playback page 3 (i.e., the comment area of ​​the playback interface of video 3), display the presenter of video 1, trigger the display of other playback pages, etc. The present disclosure does not limit the specific implementation manner of playback page 3, video 3 and sticker 3.

[0137] In FIG. 1P, user interface 18 may include region 113 in an opaque state.

[0138] The opaque area 113 is used to display the sticker 3 containing the comment 1 and to provide an entry point for, for example, replying to the comment in a multimedia format, favorite the comment, view the comment, etc. The present disclosure does not limit the specific implementation of the area 113.

[0139] Here, the present disclosure does not limit the display parameters of the sticker 3, such as the shape, color, dynamic effect, display method, display position, display time length, etc. In some embodiments, the display position of the sticker 3 does not obstruct the playback screen of the video 3, or obstructs it as little as possible.

[0140] Here, the present disclosure does not limit the specific implementation manner of displaying comment 1 on sticker 3. In some embodiments, sticker 3 may display related information of comment 1, such as the presenter's account avatar, the presenter's account nickname (illustrated as "bbb" in FIG. 1P), and specific content (illustrated as "Can you tell me more about the virus?" in FIG. 1P). The specific content of comment 1 may be displayed in full or in abbreviated form using a display method such as text or an image.

[0141] Also in FIG. 1P, user interface 18 may further include area 1171, area 1172, and control 1173.

[0142] The area 1171 is used to display the presenter (i.e., the user who created the video 3) who has replied with the comment 1 in a multimedia format and obtained the video 3, and for example, adopts "@+user's account nickname" to present the presenter of the video 3. After receiving a trigger operation, such as a click, performed by the user on the area 1171, the application 1 may jump from the playback page 3 to the presenter's account page.

[0143] Area 1172 is used to display a link related to comment 1 to trigger the display of comment 1. The present disclosure does not limit the display method of this link. In some embodiments, this link may be presented using, for example, "Reply to + reply identifier + account nickname of the commenter." Here, the reply identifier may be represented using, for example, an icon, symbol, text, image, etc. Furthermore, the present disclosure does not limit the specific implementation method of displaying comment 1 after triggering this link. In some embodiments, this link is used to trigger the display of comment information 1 in the comment area of ​​playback page 1.

[0144] Additionally, the area 1172 may also be used to display reply characters 3 in which the user replies to the comment information 1 in a multimedia format, for example, presented using "Someone wants to know about viruses."

[0145] The control 1173 is used to trigger the display of the comment area of ​​the playback page 3. Here, the comment area of ​​the playback page 3 is used to comment on or reply to the page content on the playback page 3. The page content on the playback page 3 may include, but is not limited to, content commenting on the video 3 and content replying to the comment on the video 3. The present disclosure does not limit the specific implementation manner of the comment area of ​​the playback page 3.

[0146] In some embodiments, the comment area of ​​the playback page 3 may be displayed in the lower area of ​​the playback page 3, and the comment area of ​​the playback page 3 may display multiple comments in order of precedence based on parameters such as the time of publication and / or the number of likes.

[0147] In summary, application 1 may favorite comment 1 in a multimedia format and reply to comment 1 after favorited.

[0148] It should be noted that in addition to replying to comment 1 in multimedia format, application 1 may also reply to comment 1 in text format, the specific implementation process of which can refer to the text reply process in the prior art, and will not be further described here.

[0149] 1P, the application 1 may display an area 118 illustrated in FIG. 1Q on the user interface 18, which may be used to trigger the display of an entry point for replying to a comment in a multimedia format, favorite a comment, or view comments. The present disclosure does not limit the specific implementation of the area 118. In some embodiments, the display position of the area 118 does not obscure the playback screen of the video 3, or obscure it as little as possible.

[0150] 1Q, area 118 may include option 1181 in a first state for providing an entry point for favoriteing comment 1. Here, option 1181 may employ a display method such as an icon and / or text. Also, the display position of option 1181 does not obscure the playback screen of video 3, or obscures it as little as possible.

[0151] Also, in FIG. 1Q, area 118 may further include option 1182 and option 1183.

[0152] Option 1182 is used to provide an entrance for replying to comment 1 in a multimedia format, where option 1182 may employ a display method such as icons and / or characters.

[0153] Option 1183 is used to provide an entrance to view comment 1 and comments related to comment 1, so as to trigger the display of area 103 in window 101 shown in FIG. 1A. Here, option 1183 may employ a display method such as an icon and / or text.

[0154] It should be noted that the specific implementation of the area 108 can be referred to the description of the area 107 shown in FIG. 1E, and will not be further described here.

[0155] In summary, the application 1 can provide an entrance for, for example, favorite, reply, and view the comment 1 on the sticker on the playback page, thereby enriching the route of the comment method.

[0156] Also, after receiving an operation by the user to perform on the user interface 17 shown in FIG. 1O, for example, clicking on control 116, comment 3 related to the related information of video 3 and comment 1 may be displayed in the comment area of ​​playback page 1.

[0157] Here, comment 3 is a reply to comment 1. The present disclosure does not limit the specific implementation of comment 3. In some embodiments, comment 3 may be represented using related information such as the account nickname of the presenter of video 3 (e.g., "aaa"), the account avatar of the presenter of video 3, the presenter of comment 1, the comment time, a comment card, a like identifier, and the number of likes. Here, the comment card may include a thumbnail consisting of a playback screen of video 3 and a sticker 3. For example, sticker 3 may be displayed floating on the playback screen of video 3. Comment 3 may also include reply text 3. After receiving a user's operation of clicking option 1183 on the user interface 18 shown in FIG. 1Q, application 1 may display comment 3 in the comment area of ​​playback page 1.

[0158] 1R on the user interface 11. Here, the area 122 is used to display the comment 3 and to provide an entry point for editing the comment 3.

[0159] In summary, the application 1 may display the comment 1 and the comment 3 related to the comment 1 in the comment area of ​​the playback page 1.

[0160] It should be noted that in addition to jumping from the user interface 18 shown in FIG. 1Q to the window 101 shown in FIG. 1R, the application 1 may also jump from the window 101 shown in FIG. 1R to the user interface 18 shown in FIG. 1P by triggering the area 122, and play the video 3 in the user interface 18.

[0161] This allows application 1 to switch between playback page 3 and the comment area of ​​playback page 1, enabling quick viewing of comment 1 and comment 3 related to comment 1 and improving readability of the comments.

[0162] Also, after the server receives from the application 1 the related information of the video 3 to which the user replies with the comment 1 in a multimedia format, the server may send a message 1 to the client related to the comment 1.

[0163] Here, the clients related to comment 1 may include, but are not limited to, a client that publishes comment 1, a client that likes comment 1, a client that replies to comment 1 in text format and / or multimedia format, a client that publishes an original comment corresponding to comment 1, a client that likes the original comment corresponding to comment 1, a client that replies to an original comment corresponding to comment 1 in text format and / or multimedia format, and a client that publishes video 1.

[0164] Here, Message 1 is used to notify that a user has replied with Comment 1 in multimedia format. The present disclosure does not limit the specific implementation of Message 1.

[0165] 1S on the user interface 13. Here, the area 119 is used to display the message 1 on the discovery page, for example, by adopting "the account avatar of the presenter on the playback page 3, the account nickname of the presenter on the playback page 3, the reply character identifier, the reply time, and the presenter's card on the playback page 3." Here, the presenter's card on the playback page 3 may include a thumbnail composed of the playback interface of the video 3 (e.g., the cover page of the video 3 or a screen of one frame of the video 3) and the sticker 3, and the sticker 3 may be displayed floating on the playback interface.

[0166] To summarize, application 1 can further send message 1 to the client related to comment 1, thereby allowing the user to know in a timely manner that another user has replied to comment 1 in multimedia format.

[0167] 3.2. On the favorite page, reply to the comment 1 after favorited in multimedia format After receiving a user operation performed in the area 110 shown in FIG. 1J, for example, clicking on the control 1102, the application 1 may cause the mobile phone to display the user interface 15 illustrated in FIG. 1M.

[0168] Thereby, the application 1 may reply with the comment 1 in a multimedia format. Here, the above specific process may refer to the description of the embodiment shown in Figures 1M to 1S, and will not be further described here.

[0169] It should be noted that in addition to the above implementation methods, before application 1 displays user interface 15 shown in FIG. 1M, application 1 may also display window 112 shown in FIG. 1L to prompt the user to reply to comment 1.

[0170] 3.3. On the favorite page, edit the comment 1 after adding it to your favorites. After the user receives an operation for a second time period or more in area 110 shown in FIG. 1J, for example, in area 1101, if video 1 and / or rating 1 on playback page 1 are posted by user 1, application 1 may display window 120 illustrated in FIG. 1T on user interface 14. If video 1 and comment 1 on playback page 1 are not posted by user 1, application 1 may display window 120 illustrated in FIG. 1U on user interface 14. The present disclosure does not limit the specific implementation manner of window 120.

[0171] Here, User 1 is a user who currently registers an account in Application 1. The present disclosure does not limit the specific value of the second time length.

[0172] Here, window 120 displays the selected comment in the comment area of ​​playback page 1, for example, in the form of the account nickname of the comment 1's author and the specific content of comment 1, and is used to provide an entry for deleting a favorite comment. The present disclosure does not limit the specific implementation of window 120. Deleting a favorite comment referred to in the present disclosure may be understood as deleting a comment after it has been favorited.

[0173] 1T and 1U, window 120 may include option 1202 for deleting a favorite comment. This disclosure does not limit the specific implementation of option 1202. In some embodiments, option 1202 may be represented in the form of an icon and / or text.

[0174] In addition, window 120 may also be used to provide other entry points besides deleting a favorite comment, such as replying in text and / or multimedia format, replying in multimedia format, copying, translating, reporting, pinning a comment (or fixing a comment), managing multiple comments, and viewing more related comments.

[0175] In FIGS. 1T and 1U, window 120 may further include option 1201, option 1203, option 1204, and option 1205.

[0176] Here, option 1201 is used to reply to a comment in a multimedia format, option 1203 is used to copy a comment, option 1204 is used to translate a comment, and option 1205 is used to report a comment. The present disclosure does not limit the specific implementation manner of options 1201, 1203, 1204, and 1205. In some embodiments, options 1201, 1203, 1204, and 1205 may be represented using icons and / or characters.

[0177] Also, the difference between window 120 shown in FIG. 1T and window 120 shown in FIG. 1U is that compared with window 120 shown in FIG. 1U, window 120 shown in FIG. 1T is further used to provide an entry point for canceling an editing comment.

[0178] 1T, window 120 may further include options 1206, which are used to cancel operations on the comment, such as replying in text and / or multimedia format, replying in multimedia format, copying, translating, reporting, pinning a comment, managing multiple comments, viewing more related comments, etc. The present disclosure does not limit the specific implementation of option 1206. In some embodiments, option 1206 may be represented in the form of an icon and / or text.

[0179] After receiving an operation performed by the user on window 120 shown in FIG. 1T or FIG. 1U, for example, clicking option 1202, the favorited comment 1 is removed from the favorites page, and application 1 may not re-display area 110 on user interface 14, thereby causing application 1 to display user interface 14 illustrated in FIG. 1V on the mobile phone.

[0180] This allows the application 1 to realize deleting the favorite for the comment 1 after it has been favorited on the favorite page.

[0181] After receiving a user's operation of, for example, clicking option 1201 in window 120 shown in FIG. 1T or 1U, application 1 may cause the mobile phone to display user interface 15 illustrated in FIG. 1M. Thus, application 1 may realize a reply to comment 1 in a multimedia format on the favorites page. Here, the above specific process may be referred to in the description of the embodiment shown in FIG. 1M to FIG. 1S, and will not be further described here.

[0182] It should be noted that in addition to the above implementation method, before application 1 displays user interface 15 shown in FIG. 1M, application 1 may also display window 112 shown in FIG. 1L, which is used to prompt the user to reply to comment 2.

[0183] After receiving a user operation of, for example, clicking option 1203 in window 120 shown in FIG. 1T or FIG. 1U, application 1 may display window 121 on user interface 14 to prompt that comment 1 has been copied, as illustrated in FIG. 1W. The present disclosure does not limit the specific implementation of window 121. In some embodiments, region 121 may be represented using icons and / or characters.

[0184] Application 1 can then prompt the user that it has copied Comment 1 to its favorites page.

[0185] After receiving a user action, such as clicking option 1204, performed in window 120 shown in FIG. 1T or FIG. 1U, application 1 may sequentially display updated area 1101 illustrated in FIG. 1X and FIG. 1Y on user interface 14.

[0186] Here, the updated area 1101 shown in FIG. 1X is used to display a process screen for translating Comment 1, and the updated area 1101 shown in FIG. 1X is used to display a result screen for translating Comment 1. The present disclosure does not limit the specific implementation manner of the updated area 1101. In some embodiments, the updated area 1101 may be represented by using icons and / or characters.

[0187] This allows application 1 to translate comment 1 on the favorites page.

[0188] After receiving a user action, such as clicking option 1206, performed by the user on window 120 shown in FIG. 1T or FIG. 1U, application 1 may cause the mobile phone to display user interface 14 illustrated in FIG. 1J.

[0189] Thereby, application 1 may cancel processing operations on comment 1 on favorite pages, such as reply in text and / or multimedia format, reply in multimedia format, copy, translate, report, pin comment (or freeze comment), manage multiple comments, view more related comments, etc.

[0190] Also, after the user receives an operation in area 110 shown in FIG. 1J that is shorter than the second length of time, for example, performed in area 1101, application 1 may display user interface 11 illustrated in FIG. 1A on the mobile phone, and realize display of comment 1 in the comment area of ​​playback page 1.

[0191] Based on the above description, the embodiment of the present disclosure will take a client as an example and describe in detail the information return method according to the present disclosure by combining diagrams and application scenarios.

[0192] Referring to Figure 2, Figure 2 is a flowchart of an information return method according to an embodiment of the present disclosure. As shown in Figure 2, the information return method according to the present disclosure may include the following steps:

[0193] S101, after the target information is favorited, display the target information on the favorite page in response to a viewing command for the target information, where the target information is a comment or reply to the target multimedia content.

[0194] The client can favorite the targeted information. Here, the targeted information is a comment or reply to the targeted multimedia content, i.e., the targeted information may be information that comments on the targeted multimedia content or information that replies to the comment information on the targeted multimedia content. This disclosure does not limit the specific implementation manner of the targeted information and the targeted multimedia content. In some embodiments, the targeted multimedia content may include, but is not limited to, audio and / or video.

[0195] For example, if the target information is a comment on the target multimedia content, the specific implementation of the target information can be referred to the description of Comment 1 in area 102 of window 101 shown in FIG. 1A, and will not be further described here.

[0196] Alternatively, if the target information is a comment information response for the target multimedia content, the specific implementation of the target information can be referred to the description of Comment 1 in area 105 shown in FIG. 1D, and will not be further described here.

[0197] After the client favorites the target information, the client can favorite the target information on the favorite page, so that after receiving a viewing command for the target information, the client can display the target information on the favorite page.

[0198] Here, the present disclosure does not limit the specific implementation manner of viewing the instruction. For example, the specific implementation manner of viewing the instruction may be that the user clicks on area 109 in user interface 13 shown in FIG. 1I to view the received instruction.

[0199] Here, the favorite page is a page in the client. The favorite page is used to display content of a type such as a comment, a song, a special effect, a work (i.e., a video), a sticker, etc. after the content has been favorited, and to trigger corresponding operations on the content after the content has been favorited. The present disclosure does not limit the specific implementation manner of the favorite page. In some embodiments, the target information may be displayed on a favorite subpage of a comment on the favorite page.

[0200] Here, the favorite subpage of the comments on the favorite page is used to display the target information after it has been favorited, and may adopt and display related information of the target information, such as the presenter's account avatar, the presenter's account nickname, specific content, the time point of the favorite, and a thumbnail of the playback screen of the target multimedia content, and may also provide an entry for replying to the target information after it has been favorited.

[0201] In addition to the Comments Favorites subpage, the Favorites page may further include a Songs Favorites subpage, a Special Effects Favorites subpage, and a Movies Favorites subpage. The Songs Favorites subpage is used to display favorited songs. The Special Effects Favorites subpage is used to display favorited special effects. The Movies Favorites subpage is used to display favorited videos.

[0202] It should be noted that the rating favorite subpage does not have to be set as a favorite page together with the song favorite subpage, the special effect favorite subpage, and the work favorite subpage, and the comment favorite subpage may be displayed separately as a single page in the client. For example, the specific implementation of the favorite page may refer to the description of the user interface 14 in Figure 1J, and the specific implementation of the target information may refer to the description of comments 1 in area 110 shown in Figure 1J, and will not be further described here.

[0203] S102, receiving a reply command for the target information;

[0204] A user may perform an operation on the screen of the electronic device, such as a click, double-click, long press, slide, etc., on the target information, and the electronic device may detect the operation and convert the operation into a reply command, whereby the electronic device sends the reply command to the client, so that the client can determine the user's reply to the target information based on the reply command.

[0205] Here, the present disclosure does not limit the specific implementation manner of the reply command, for example, the specific implementation manner of the reply command may refer to the command received by the user clicking the control 1111 in the window 111 shown in FIG. 1K.

[0206] Alternatively, a specific implementation method for the reply command may be to refer to the command received by the user clicking on the input box 1112 in the window 111 shown in FIG. 1K.

[0207] Alternatively, a specific implementation method for the reply command may be to refer to the command received by the user clicking on control 1102 in area 1101 shown in FIG. 1J.

[0208] Alternatively, the specific implementation of the reply command can be achieved by referring to the command received when the user clicks on option 1201 in window 120 shown in FIG. 1T or FIG. 1U.

[0209] S103, in response to the reply command, reply with the target information.

[0210] After receiving the reply instruction, the client can reply with the target information.

[0211] Here, returning the target information referred to herein may be understood as returning the target information in a text format or a multimedia format. Returning the target information in a text format may, for example, be returned using characters, symbols, numbers, alphabets, images, videos, etc. Returning the target information in a multimedia format may, for example, be returned using multimedia content, or may be returned using multimedia content and reply text. The reply text may, for example, be returned using characters, symbols, numbers, alphabets, etc.

[0212] For example, the specific implementation of the above steps can be achieved by referring to the description that, after the user clicks on control 1111 in window 111 shown in Figure 1K, application 1 replies with comment 1 in multimedia format based on the description of the embodiment shown in Figures 1L to 1Q.

[0213] Alternatively, for a specific implementation method of the above step, refer to the description that realizes application 1 replying comment 1 in text format after the user clicks on input box 1112 in window 111 shown in Figure 1K.

[0214] Alternatively, for a specific implementation method of the above steps, refer to the description that realizes that after a user clicks control 1102 in area 110 shown in Figure 1J, application 1 replies with comment 1 in multimedia format based on the description of the embodiment shown in Figures 1L to 1Q.

[0215] Alternatively, for a specific implementation of the above steps, after the user clicks option 1201 in window 120 shown in Figure 1T or Figure 1U, application 1 may reply with comment 1 in multimedia format based on the description of the embodiment shown in Figures 1L to 1Q.

[0216] In the information reply method disclosed herein, after the target information has been favorited, the client can display the target information on the favorite page in response to a viewing command for the target information. After receiving a reply command for the target information, the client can reply to the target information. This allows the information after being favorited to be used to reply again to the information, which is advantageous in reducing the complexity of user operations and enriching the reply method channels, and can also help increase the interest of users in replying information and the probability that users will create and publish videos.

[0217] Based on the description of the above embodiment, the manner of generating the reply command may include various methods.

[0218] In some embodiments, the favorites page may include a first control, where the first control is used to return target information in text and / or multimedia format. This disclosure does not limit the specific implementation of the first control. In some embodiments, the first control may adopt a display method such as text, an identifier, an icon, or an image.

[0219] In summary, the reply instruction received by the client may be an instruction corresponding to a user performing a trigger operation of the first control, where the type of trigger operation includes, but is not limited to, a click, a double click, a long press, a slide, etc.

[0220] For example, the specific implementation method of the first control can be referred to the description of control 1111 in window 111 shown in Figure 1K, and accordingly, the specific implementation method of the reply command can be referred to the command received by application 1 when control 1111 is clicked in window 111 shown in Figure 1K after the user clicks control 1103 in area 110 shown in Figure 1J.

[0221] Alternatively, the specific implementation method of the first control can be referred to the description of input box 1112 in window 111 shown in Figure 1K, and accordingly, the specific implementation method of the reply command can be referred to the command received by application 1 when input box 1112 in window 111 shown in Figure 1K is clicked after the user clicks control 1103 in area 110 shown in Figure 1J.

[0222] In some other embodiments, the favorites page may include a second control, where the second control is used to return target information in a multimedia format. The present disclosure does not limit the specific implementation of the second control. In some embodiments, the second control may adopt a display method such as text, an identifier, an icon, or an image. In addition, the first control and the second control may be displayed together on the favorites page.

[0223] In summary, the reply instruction received by the client may be an instruction corresponding to a user performing a trigger operation of the second control, where the type of trigger operation includes, but is not limited to, a click, a double click, a long press, a slide, etc.

[0224] For example, the specific implementation method of the second control can be referred to the description of control 1102 in area 110 shown in Figure 1J, and accordingly, the specific implementation method of the reply command can be referred to the command received by the user clicking on control 1102 in area 110 shown in Figure 1J.

[0225] In some other embodiments, the client may display a third control on the favorites page after receiving a command corresponding to a user performing a trigger operation on the target information for a predetermined period of time or longer. The present disclosure does not limit the specific implementation of the third control. In some embodiments, the third control may be displayed in the form of, for example, text, an identifier, an icon, or an image. The third control may also be displayed floating on the favorites page.

[0226] In summary, the reply instruction received by the client may be an instruction corresponding to a user performing a trigger operation of a third control, where the type of trigger operation includes, but is not limited to, a click, a double click, a long press, a slide, etc.

[0227] For example, a specific implementation method of a command corresponding to a user's execution of a trigger operation of target information that is longer than a preset time length can refer to the command received when the user executes an operation longer than a second time length in area 1101 in area 110 shown in Figure 1J, a specific implementation method of the preset time length can refer to the description of the second time length, and accordingly, a specific implementation method of the third control can refer to the description of option 1202 in window 120 shown in Figure 1T or Figure 1U, and a specific implementation method of the reply command can refer to the command received when the user clicks option 1202 in window 120 shown in Figure 1T or Figure 1U.

[0228] Based on the description of the above embodiments, in addition to returning the target information, in some embodiments, the client may display a fourth control on the favorites page after receiving an instruction corresponding to the user performing a trigger operation on the target information that is equal to or longer than a predetermined length of time.

[0229] The present disclosure does not limit the specific implementation of the fourth control. In some embodiments, the fourth control may be displayed using, for example, text, an identifier, an icon, or an image. The third and fourth controls may also be displayed floating on the favorites page.

[0230] In summary, after receiving a command corresponding to the user's execution of the trigger operation of the fourth control, the client can perform one of the following operations on the target information: cancel favorite, copy, translate, report, or cancel edit, where the type of trigger operation here includes, but is not limited to, click, double click, long press, slide, etc.

[0231] For example, when the client performs a favorite cancel operation on the target information, the specific implementation method of the fourth control can be referred to the description of option 1202 in window 120 shown in Figure 1T or Figure 1U, and the specific implementation method of the command corresponding to the trigger operation to be performed on the fourth control can be referred to the command received by the user clicking option 1202 in window 120 shown in Figure 1T or Figure 1U.

[0232] Alternatively, when a client performs a copy operation on the target information, the specific implementation method of the fourth control can be referred to the description of option 1203 in window 120 shown in Figure 1T or Figure 1U, and the specific implementation method of the command corresponding to the trigger operation to be performed on the fourth control can be referred to the command received by the user clicking option 1203 in window 120 shown in Figure 1T or Figure 1U.

[0233] Alternatively, when the client performs a translation operation on the target information, the specific implementation method of the fourth control can be referred to the description of option 1204 in window 120 shown in Figure 1T or Figure 1U, and the specific implementation method of the command corresponding to the trigger operation to be performed on the fourth control can be referred to the command received by the user clicking option 1204 in window 120 shown in Figure 1T or Figure 1U.

[0234] Alternatively, when a client performs a notification operation on target information, the specific implementation method of the fourth control can be referred to the description of option 1205 in window 120 shown in Figure 1T or Figure 1U, and the specific implementation method of the command corresponding to the trigger operation to be performed on the fourth control can be referred to the command received by the user clicking option 1205 in window 120 shown in Figure 1T or Figure 1U.

[0235] Alternatively, when the client performs a cancel operation on the target information, the specific implementation method of the fourth control can be referred to the description of option 1206 in window 120 shown in Figure 1T or Figure 1U, and the specific implementation method of the command corresponding to the trigger operation to be performed on the fourth control can be referred to the command received by the user clicking option 1206 in window 120 shown in Figure 1T.

[0236] In addition, after receiving a command corresponding to a trigger operation to be performed on the target information that is less than a predetermined time length, the client may jump to the playback interface of the target multimedia content and display the target information in the comment area of ​​the playback interface of the target multimedia content.

[0237] Here, the present disclosure does not limit the specific implementation manner of the above-mentioned commands, the playback interface of the target multimedia content, and the comment area of ​​the playback interface of the target multimedia content.

[0238] Here, the playback interface of the target multimedia content is used to play the target multimedia content and trigger the display of the comment area of ​​the playback interface of the target multimedia content, and the playback interface of the target multimedia content is further used to display the presenter of the target multimedia content, trigger the display of the playback interface of other multimedia content, etc.

[0239] Here, the comment area of ​​the playback interface of the target multimedia content is used to comment or reply to the target multimedia content and display the comments and replies to the target multimedia content, so that the client can switch between the comment area of ​​the favorite page and the comment area of ​​the playback page (i.e., the playback interface of the multimedia content), thereby realizing quick browsing of the target information and information related to the target information and improving the readability of the information.

[0240] For example, a specific implementation method of a command corresponding to a trigger operation less than a predetermined time length to be performed on target information can be referred to as a command received by a user performing an operation less than a second time length in area 1101 in area 110 shown in Figure 1J. Correspondingly, a specific implementation method of the comment area of ​​the playback interface of the target multimedia content can be referred to as the description in window 101 shown in Figure 1A. A specific implementation method of the target information can be referred to as the description in comment 1 in area 102 in window 101 shown in Figure 1A.

[0241] Based on the description of the above embodiment, the client can obtain a first multimedia content and realize a reply to the target information, where the first multimedia content is a content that returns the target information, and a first sticker containing the target information is displayed on the playback interface of the first multimedia content.

[0242] Here, the first multimedia content may be obtained by, for example, adopting a method of real-time collection, acquisition from a client, acquisition from a storage module other than the client, and the like.

[0243] In this case, the first sticker displays the target information and serves as an entry point for returning the target information in a multimedia format. In some embodiments, the display parameters of the first sticker, such as the shape, color, and dynamic effect, as well as the display position and display time, are not limited.

[0244] The client may also obtain display parameters of the first seal.

[0245] Here, the order of obtaining the playback screen of the first multimedia content and the display parameters of the first sticker does not matter. The present disclosure does not limit the specific implementation manner of the playback screen of the first multimedia content and the display parameters of the first sticker. In some embodiments, the display parameters of the first sticker may include at least one of a display format, a display position, and a display time duration.

[0246] For example, the specific implementation method of the playback interface of the first multimedia content can be referred to the description of playback page 3 in Figure 1P, the specific implementation method of the first multimedia content can be referred to the description of video 3 in Figure 1P, the specific implementation method of the target information can be referred to the description of comment 1 in Figure 1P, and the specific implementation method of the first sticker can be referred to the description of sticker 3 in Figure 1P, and no further explanation will be given here.

[0247] Based on the description of the above embodiment, the client can send the first multimedia content or the first multimedia content and the first sticker to the server to realize the release of the first multimedia content.

[0248] Thereby, the server can send a notification message to the client related to the target information, so that the client related to the target information can know in a timely manner that the user has replied the target information in multimedia format, and facilitate the user to view and re-reply by the client related to the target information.

[0249] Here, the notification message is used to notify the client associated with the target information that the target information has been returned in multimedia format, and the present disclosure does not limit the specific implementation manner of the notification message.

[0250] For example, the specific implementation method of the client related to the target information can be referred to the description of the client related to comment 1 in Figure 1S, and the specific implementation method of the notification message can be referred to the description of message 1 in area 119 in Figure 1S, and no further description will be given here.

[0251] In summary, the client can send a notification message to the client related to the target information via the server, so that the client related to the target information can know in a timely manner that the user has replied to the target information after making it a favorite, and facilitate the user to view and reply again via the client related to the target information.

[0252] The client may also play the first multimedia content and display a first sticker containing target information, where the first sticker may be displayed floating on the playback screen of the first multimedia content, and the first sticker does not obscure the playback screen of the first multimedia content, or obscures it as little as possible, thereby ensuring smooth playback of the first multimedia content.

[0253] In summary, the client can play multimedia content on one playback page and simultaneously display stickers containing target information, thereby enriching the video presentation method.

[0254] In the present disclosure, clients can use stickers, which can provide an entrance to favorite target information, as well as an entrance to return target information in multimedia format, and an entrance to view target information and information related to the target information, thereby improving the reusability of stickers and making it easier for users to operate.

[0255] In some embodiments, the client may display the first card, or the target information and the first card, in a comment area of ​​a playback interface of the target multimedia content, where the first card may include a thumbnail jointly composed of a playback screen of the first multimedia content and a first sticker.

[0256] For example, the specific implementation method of the comment area of ​​the playback interface of the target multimedia content can be referred to the description of window 101 in Figure 1R, the specific implementation method of the first card can be referred to the description of comment 3 in area 122 in Figure 1R, the specific implementation method of the playback screen of the first multimedia content can be referred to the description of the playback screen of video 3 in Figure 1R, the specific implementation method of the first sticker can be referred to the description of sticker 3 in Figure 1R, and the specific implementation method of the target information can be referred to the description of comment 1 in area 102 in Figure 1A, and no further explanation will be given here.

[0257] In summary, after a client favorites target information, the client can display information replying to the target information in the comment area of ​​the playback page where the target information is displayed, ensuring complete display of all information, enabling quick viewing of the target information and information related to the target information, and improving the readability of the information.

[0258] In some embodiments, the first card may further include a reply string, where the reply string is a content that returns the target information.

[0259] For example, for a specific implementation of the reply character, please refer to the description of reply character 3 in Figure 1R.

[0260] In summary, the client provides various ways for returning targeted information to the user in multimedia format, which enriches the variety of returning targeted information in multimedia format.

[0261] Based on the description of the above embodiment, the target information can be displayed in various positions, for example, the target information can be displayed in the comment area of ​​the playback interface of the target multimedia content, or the target information can be displayed on a sticker that returns the target information in multimedia form, so that the client can adopt various methods to favorite the target information.

[0262] Two feasible specific implementation methods for clients to favorite target information are introduced in detail below.

[0263] In some embodiments, the client may display the target information in a comment area of ​​the playback interface of the target multimedia content. After receiving an instruction corresponding to a trigger operation to perform on the target information, the client may display a fifth control in the comment area of ​​the playback interface of the target multimedia content. After receiving an instruction corresponding to a trigger operation to perform on the fifth control, the client can favorite the target information.

[0264] Here, the present disclosure does not limit the specific manner of the command corresponding to the trigger operation performed on the target information, the command corresponding to the trigger operation performed on the fifth control, and the fifth control.

[0265] For example, the specific implementation of the comment area of ​​the playback interface for the target multimedia content can be referred to the description of window 101 in Figure 1A, the specific implementation of the target information can be referred to the description of comment 1 in area 102 in Figure 1A, the specific implementation of the command corresponding to the trigger operation performed on the target information can be referred to the command received by the user clicking the operation of area 12 in window 101 shown in Figure 1A, the specific implementation of the fifth control can be referred to the description of option 1042 in window 104 in Figure 1B or Figure 1C, and the specific implementation of the command corresponding to the trigger operation performed on the fifth control can be referred to the command received by the user clicking the operation of option 1042 in window 104 shown in Figure 1B or Figure 1C, and no further description will be given here.

[0266] In some other embodiments, the client may play a second multimedia content and display a second sticker containing the target information in a playback interface of the second multimedia content, where the second multimedia content is a content that returns the target information. After receiving an instruction corresponding to performing a trigger operation on the second sticker, the client can favorite the target information.

[0267] For example, the specific implementation method of the playback interface for the second multimedia content may refer to the description of playback page 2 shown in Figure 1D, the specific implementation method of the second multimedia content may refer to the description of video 2 shown in Figure 1D, the specific implementation method of the target information may refer to the description of comment 1 in area 105 in Figure 1D, the specific implementation method of the second sticker may refer to the description of sticker 2 in area 105 in Figure 1D, and the specific implementation method of the command corresponding to performing a trigger operation on the second sticker may refer to the command received by the user by clicking option 1071 in area 107 shown in Figure 1E, and will not be further described here.

[0268] In summary, the client may adopt various methods to realize favorites for target information.

[0269] In addition, after receiving a command corresponding to the trigger operation performed on the second sticker, the client may jump to the playback interface of the target multimedia content and display a second card, or the target information and the second card, in the comment area of ​​the playback interface of the target multimedia content, where the second card may include a thumbnail jointly formed by the playback screen of the second multimedia content and the second sticker.

[0270] For example, for the specific implementation method of the second sticker, please refer to the description of sticker 3 in area 113 in Figure 1P or Figure 1Q; for the specific implementation method of the instruction corresponding to the trigger operation to be performed on the second sticker, please refer to the instruction received by the user clicking option 1183 in area 118 in Figure 1Q; for the specific implementation method of the second card, please refer to the description of comment 3 in area 122 in Figure 1R; for the specific implementation process of the above steps, please refer to the description of the embodiment shown in Figure 1Q to Figure 1R, and no further description will be given here.

[0271] Alternatively, for the specific implementation method of the second sticker, please refer to the description of sticker 2 in area 105 in Figure 1D or Figure 1E, for the specific implementation method of the command corresponding to the trigger operation to be performed on the second sticker, please refer to the command received by the user by clicking option 1073 in area 107 shown in Figure 1E, for the specific implementation method of the second card, please refer to the description of comment 2 in area 103 in Figure 1A, for the specific implementation method of the target information, please refer to the description of comment 1 in area 102 in Figure 1A, and for the specific implementation process of the above steps, please refer to the description of the embodiment shown in Figure 1E and Figure 1A, and no further description will be given here.

[0272] In summary, clients can switch between the comment area of ​​one playback page and another playback page, enabling quick viewing of target information and information related to the target information and improving the readability of information.

[0273] Based on the description of the above embodiment, the client can obtain the second multimedia content, and the client can add a link related to the target information or a link related to the target information and a text reply content to the second multimedia content, and obtain the second multimedia content after adding the link.

[0274] Here, the link associated with the target information is used to trigger the display of the target information in the comment area of ​​the playback interface of the target multimedia content.

[0275] For example, the second multimedia content can refer to the description of video 3 shown in Figure 1O, the link related to the target information can refer to the description of the link related to comment 1 in area 1151 shown in Figure 1O, the text reply content can refer to the description of reply text 3 in area 1151 shown in Figure 1O, and the second multimedia content after adding the link can refer to the description of the related information of video 3 shown in Figure 1O, which will not be further described here.

[0276] Thus, the client uploads the second multimedia content after adding the link to the server, and realizes the presentation of the second multimedia content after adding the link, so that the client can display the link or the link and the text reply content on the playback interface of the second multimedia content.

[0277] For example, the specific implementation manner of the above steps can be referred to the descriptions shown in Figures 1O to 1P, where uploading the second multimedia content after adding a link can be referred to the description of related information for sending video 3 to the server after the user performs an operation, for example, clicking control 116, on the user interface 17 shown in Figure 1O; displaying a link in the playback interface of the second multimedia content can be referred to the description of the link related to comment 1 in area 1172 shown in Figure 1P; and displaying text reply content in the playback interface of the second multimedia content can be referred to the description of reply text 3 in area 1172 shown in Figure 1P, and no further description will be given here.

[0278] In summary, the client can add various types of elements to the multimedia content, which is beneficial to enrich the playback interface of the multimedia content and improve the viewability and diversity of the target information returned.

[0279] Illustratively, the present disclosure provides an information return device.

[0280] Referring to Fig. 3, Fig. 3 is a structural schematic diagram of an information return device according to an embodiment of the present disclosure. The information return device of the present disclosure may be configured in a client, and can realize the client operations corresponding to the information return methods of the embodiments of Figs. 1A to 1Y and 2 above.

[0281] As shown in FIG. 3, the information reply device 100 according to the present disclosure may include a display module 101, a receiving module 102, and a reply module 103.

[0282] The display module 101 is used for displaying the target information, which is a comment or reply to the target multimedia content, on the favorite page in response to a viewing command for the target information after the target information is favorited; The receiving module 102 is used to receive a reply instruction for the target information; The reply module 103 is used to reply the target information in response to the reply instruction.

[0283] In some embodiments, the receiving module 102 is specifically used to receive a reply command corresponding to a trigger operation to be performed on a first control displayed on a favorite page, where the first control is used to reply target information in text format and / or multimedia format.

[0284] In some embodiments, the receiving module 102 is specifically used to receive a reply command corresponding to a trigger operation to be performed on a second control displayed on the favorites page, where the second control is used to reply with the target information in a multimedia format.

[0285] In some embodiments, the receiving module 102 is specifically used to display a third control on the favorites page in response to receiving an instruction corresponding to a trigger operation that is equal to or longer than a predetermined time period to be performed on the target information, and to receive a reply instruction corresponding to the trigger operation to be performed on the third control.

[0286] In some embodiments, the receiving module 102 is further used to display a fourth control on the favorites page in response to receiving an instruction corresponding to a trigger operation to be performed on the target information for a predetermined time period or longer, receive an instruction corresponding to a trigger operation to be performed on the fourth control, and perform one of the following operations on the target information: canceling a favorite, copying, or translating.

[0287] In some embodiments, the receiving module 102 is further used to, in response to receiving an instruction corresponding to a trigger operation to be performed on the target information that is less than a predetermined time length, jump to a playback interface of the target multimedia content and display the target information in a comment area of ​​the playback interface of the target multimedia content, which is an area for commenting on or replying to the target multimedia content.

[0288] In some embodiments, the reply module 103 is specifically used to obtain a first multimedia content that returns the target information, and the playback interface of the first multimedia content displays a first sticker containing the target information.

[0289] 4, which is a structural schematic diagram of an information return device according to an embodiment of the present disclosure. As shown in FIG. 4, the information return device 100 according to the present disclosure may further include a sending module 104 based on the device structure shown in FIG.

[0290] The sending module 104 is used to send the first multimedia content to the server, so that the server sends a notification message to the client associated with the target information, where the notification message is used to notify the client associated with the target information that the target information has been returned in multimedia form.

[0291] In some embodiments, the display module 101 is further used to display the target information and a first card in a comment area of ​​the playback interface of the target multimedia content, which is an area for commenting or replying to the target multimedia content, and the first card includes a thumbnail jointly composed of a playback screen of the first multimedia content and a first sticker.

[0292] 5, which is a structural schematic diagram of an information return device according to an embodiment of the present disclosure. As shown in FIG. 5, the information return device 100 according to the present disclosure is based on the device shown in FIG. 3 or FIG. 4, and may further include a favorite module 105.

[0293] The display module 101 is further used for displaying the target information in a comment area of ​​the playback interface of the target multimedia content, which is an area for commenting or replying to the target multimedia content; The display module 101 is further adapted to display a fifth control in a comment area of ​​the playback interface of the target multimedia content in response to receiving a command corresponding to a trigger operation to be performed on the target information; The favorite module 105 is further used to favorite the target information in response to receiving a command corresponding to a trigger operation performed on the fifth control.

[0294] In some embodiments, the display module 101 is further adapted to play a second multimedia content, the second multimedia content being a content returning the target information, and display a second sticker including the target information on the playback interface of the second multimedia content; The favorite module 105 is further used to favorite the target information in response to receiving a command corresponding to a trigger operation to be performed on the second seal.

[0295] In some embodiments, the display module 101 is further used to jump to a playback interface of the target multimedia content in response to receiving an instruction corresponding to a trigger operation to be performed on the second sticker, and display the target information and a second card in the comment area of ​​the playback interface of the target multimedia content, where the second card includes a thumbnail jointly formed by the playback screen of the second multimedia content and the second sticker.

[0296] The information return device according to the present disclosure can implement the above method embodiments, and its specific implementation principles and technical effects can be referred to the above method embodiments, and the present disclosure will not be further described here.

[0297] Illustratively, the present disclosure provides a client, including one or more processors, a memory, and one or more computer programs, wherein the one or more computer programs are stored in the memory, and the one or more processors, when executing the one or more computer programs, cause the client to realize the information return method of the above embodiment.

[0298] Illustratively, the present disclosure provides a chip system, which is applied to an electronic device including a display, a memory, and a sensor, and which includes a processor, and when the processor executes computer instructions stored in the memory, the electronic device performs the information return method of the embodiment.

[0299] Illustratively, the present disclosure provides a computer-readable storage medium having a computer program stored thereon, which, when executed by a processor, causes an electronic device to implement the information return method of the above embodiment.

[0300] Illustratively, the present disclosure provides a computer program product, which, when run on a computer, causes the computer to perform the information returning method of the above embodiment.

[0301] Illustratively, the present disclosure provides an electronic device, including one or more processors, a memory, and one or more computer programs, wherein the one or more computer programs are stored in the memory, and when the one or more processors execute the one or more computer programs, the electronic device realizes the information return method of the above embodiment.

[0302] In the above embodiments, all or part of the functions may be implemented by software, hardware, or a combination of software and hardware. When implemented using software, all or part of the functions may be implemented in the form of a computer program product. The computer program product includes one or more computer instructions. When the computer program instructions are loaded and executed by a computer, the computer generates a flow or function based on the embodiments of the present disclosure in whole or in part. The computer may be a general-purpose computer, a special-purpose computer, a computer network, or other programmable device. The computer instructions may be stored on a computer-readable storage medium. The computer-readable storage medium may be any available medium readable by a computer or a data storage device such as a server or data center that integrates one or more available media. The available medium may be a magnetic medium (e.g., floppy disk, hard disk, magnetic tape), an optical medium (e.g., DVD), or a semiconductor medium (e.g., solid-state disk drive (SSD)).

[0303] It should be explained that, in this specification, related terms such as "first," "second," etc., are used merely to distinguish one entity or operation from another, but do not necessarily require or imply the existence of any such actual relationship or ordering between those entities or operations. Furthermore, the terms "comprise," "include," "includes," or any other variant thereof are intended to cover a non-exclusive "comprise," whereby a process, method, article, or device that includes a set of elements not only includes those elements, but also other elements not expressly listed, or further elements inherent in such process, method, article, or device. Absent further limitations, an element qualified by the phrase "including one of..." does not exclude the presence of other identical elements in the process, method, article, or device that includes said element.

[0304] The foregoing are merely specific embodiments of the present disclosure, enabling those skilled in the art to understand or realize the present disclosure. Various modifications to these embodiments will be readily apparent to those skilled in the art, and the general principles defined herein may be embodied in other embodiments without departing from the spirit or scope of the present disclosure. Therefore, the present disclosure is not intended to be limited to the embodiments described herein, but is to be accorded the widest scope consistent with the principles and novel features disclosed herein.

Claims

1. An information reply method, comprising: Displaying target information in a comment area of ​​the target multimedia content, the comment area of ​​the target multimedia content being an area for commenting or replying to the target multimedia content, and the target information being a comment or reply to the target multimedia content; Favorite the target information in response to a favorite command for the target information displayed in the comment area; After the target information is favorited, displaying the target information on a favorites page in response to a viewing command for the target information; receiving a reply instruction for the target information displayed on the favorites page; returning the target information in response to the reply instruction; Playing a first multimedia content that returns the target information, and displaying a first sticker containing the target information on a playback interface of the first multimedia content; and favorite the target information in response to receiving a command corresponding to a trigger operation to be performed on the first sticker.

2. receiving a reply instruction for the target information displayed on the favorites page; receiving the reply instruction corresponding to a trigger operation to be performed on a first control displayed on the favorites page; 10. The method of claim 1, wherein the first control is used to return the target information in textual and / or multimedia format.

3. receiving a reply instruction for the target information displayed on the favorites page; receiving the reply command corresponding to a trigger operation to be performed on a second control displayed on the favorites page; 10. The method of claim 1, wherein the second control is used to return the targeted information in a multimedia format.

4. receiving a reply instruction for the target information displayed on the favorites page; displaying a third control on the favorites page in response to receiving a command corresponding to a trigger operation that is to be performed on the target information for a predetermined time period or longer; and receiving the reply instruction corresponding to a trigger operation to be performed on the third control.

5. The method comprises: displaying a fourth control on the favorites page in response to receiving a command corresponding to a trigger operation that is equal to or longer than a predetermined time period and that is performed on the target information displayed on the favorites page; 5. The method of claim 4, further comprising receiving an instruction corresponding to a trigger operation to be performed on the fourth control, and performing one of the following operations on the target information: canceling a favorite, copying, or translating.

6. The method comprises:

6. The method of claim 5, further comprising: in response to receiving an instruction corresponding to a trigger operation of less than a predetermined time length to be performed on the target information displayed on the favorites page, jumping to the comment area of ​​the target multimedia content and displaying the target information in the comment area of ​​the target multimedia content.

7. Responding to the reply instruction to return the target information includes: obtaining second multimedia content that returns the target information; 2. The method of claim 1, wherein a second sticker containing the target information is displayed on the playback interface of the second multimedia content.

8. The method comprises: sending the second multimedia content to a server, the server sending a notification message to the client related to the target information; 8. The method of claim 7, wherein the notification message is used to notify a client associated with the targeted information that the targeted information has been returned in a multimedia format.

9. The method comprises: further comprising displaying the target information and a second card in the comment area of ​​the target multimedia content; 9. The method of claim 8, wherein the second card includes a thumbnail collectively formed by a playback screen of the second multimedia content and the second sticker.

10. The step of favorite-ing the target information in response to a favorite command for the target information displayed in the comment area includes: displaying a fifth control in the comment area in response to receiving an instruction corresponding to a trigger operation to perform on the target information displayed in the comment area; 2. The method of claim 1, further comprising: favoriteing the target information in response to receiving a command corresponding to a trigger operation to be performed on the fifth control.

11. The method comprises:

2. The method of claim 1, further comprising: in response to receiving an instruction corresponding to a trigger operation to be performed on the first sticker, jumping to the comment area of ​​the target multimedia content, and displaying a first card in the comment area of ​​the target multimedia content, the target information, and a thumbnail jointly composed of a playback screen of the first multimedia content and the first sticker.

12. An information reply device, a display module for displaying target information in a comment area of ​​the target multimedia content, wherein the comment area of ​​the target multimedia content is an area for commenting or replying to the target multimedia content, and the target information is a comment or reply to the target multimedia content; a favorite module for favoriteizing the target information in response to a favorite command for the target information displayed in the comment area; wherein the display module is further configured to display the target information on a favorite page in response to a viewing command for the target information after the target information has been favorited; a receiving module for receiving a reply instruction for the target information displayed on the favorites page; a reply module for replying the target information in response to the reply instruction; The display module further plays a first multimedia content that returns the target information, and displays a first sticker containing the target information on a playback interface of the first multimedia content; The information response device further comprises: the favorite module, in response to receiving a command corresponding to a trigger operation to be performed on the first seal, placing the target information in a favorite state.

13. one or more processors; a memory for storing one or more computer programs, 12. An electronic device, wherein when the one or more processors execute the one or more computer programs, the electronic device is caused to implement the information return method according to any one of claims 1 to 11.

14. 12. A computer storage medium comprising computer instructions that, when run on an electronic device, cause the electronic device to perform the information return method of any one of claims 1 to 11.

15. A computer program, which when run on a computer causes the computer to carry out the information return method according to any one of claims 1 to 11.

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