Trademark processing device, trademark processing method, and program

The trademark processing device addresses the issue of negative trademark images by acquiring and filtering trademarks based on country-specific image information and registration criteria, ensuring positive image and compliance.

JP7810475B1Active Publication Date: 2026-02-03IRD
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Patent Information

Application Number
JP2025108225
Authority / Receiving Office
JP · JP
Patent Type
Patents
Current Assignee / Owner
Filing Date
2025-06-26
Publication Date
2026-02-03
Estimated Expiration
2045-06-26

AI Technical Summary

Technical Problem

Existing systems fail to prevent the selection of trademarks that may have negative images in specific countries due to lack of country-specific image information.

Method used

A trademark processing device that includes units for receiving trademark and country information, acquiring image information using generation AI, and outputting image information for each country, along with conducting prior trademark searches and proposing trademarks that meet adoption conditions.

Benefits of technology

Enables the selection of trademarks with positive images in target countries by providing country-specific image information and ensuring compliance with registration criteria through prior searches.

✦ Generated by Eureka AI based on patent content.

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Abstract

To provide a trademark processing device that easily acquires image information relating to the image of a trademark in one or more countries of use. [Solution] A trademark processing device 1 that can prevent the adoption of trademarks with bad images in each country of use comprises a trademark reception unit 112 that receives trademark information indicating the trademark, a country reception unit 113 that receives one or more pieces of country information that specify the country in which the trademark is used, an image information acquisition unit 122 that uses the trademark information to acquire image information regarding the image that people in the country of use have of the trademark in that country of use, and an image output unit 131 that outputs the image information acquired by the image information acquisition unit 122.
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Description

[Technical Field]

[0001] The present invention relates to a trademark processing device and the like that processes trademark information. [Background technology]

[0002] Conventionally, there has been a search device that allows users to easily search for goods, services, and classifications in trademark registration applications, trademark research, etc., and allows search results to be used in subsequent operations (see Patent Document 1). [Prior art documents] [Patent documents]

[0003] [Patent Document 1] Patent No. 7032713 Summary of the Invention [Problem to be solved by the invention]

[0004] However, in the prior art, it was impossible to avoid selecting a trademark that would have a negative image depending on the country in which it was used. [Means for solving the problem]

[0005] The trademark processing device of the first invention is a trademark processing device that includes a trademark reception unit that receives trademark information indicating a trademark, a country reception unit that receives one or more country pieces of information that identify the country in which the trademark is used, an image information acquisition unit that uses the trademark information to acquire image information regarding the image that people in the country of use have of the trademark in that country of use, and an image output unit that outputs the image information acquired by the image information acquisition unit.

[0006] This configuration makes it easy to obtain image information regarding the image of a trademark in one or more countries of use.

[0007] Furthermore, in the trademark processing device of the second invention, compared to the first invention, the image information acquisition unit acquires two or more pieces of partial trademark information from trademark information, and for each of the two or more pieces of partial trademark information, acquires image information relating to the image that will be perceived by people in the country of use using the partial trademark information, and the image output unit outputs the image information for each of the two or more pieces of partial trademark information.

[0008] This configuration makes it possible to easily obtain more appropriate image information regarding the image of a trademark in one or more countries of use.

[0009] In addition, the trademark processing device of the third invention is a trademark processing device that, compared to the first invention, further comprises a product reception unit that receives product information regarding products that use the trademark, a trademark acquisition unit that provides a prompt including the product information to the generation AI and acquires trademark information from the generation AI, and a trademark output unit that outputs the trademark information acquired by the trademark acquisition unit.

[0010] With this configuration, all the information needed to propose a trademark is available, making it easy to propose a trademark using the generation AI.

[0011] In addition, the trademark processing device of the fourth invention is a trademark processing device in which, compared to the second invention, the trademark reception unit receives trademark information acquired by the trademark acquisition unit, and the trademark output unit outputs the trademark information when the image information for the trademark identified by the trademark information acquired by the trademark acquisition unit satisfies the adoption conditions.

[0012] With this configuration, when proposing trademarks, only trademarks whose image information satisfies the adoption conditions can be proposed.

[0013] In addition, the trademark processing device of the fifth invention is a trademark processing device that, compared to the first invention, further comprises a prior trademark search unit that uses trademark information to conduct prior trademark searches on the trademark in one or more countries of use identified by the country information and obtains trademark search result information, and a result output unit that outputs the trademark search result information.

[0014] With this configuration, prior trademark searches can be conducted in each country of use, and the search results can be output.

[0015] In addition, the trademark processing device of the sixth invention is a trademark processing device that, compared to the first invention, further comprises a product information receiving unit that receives product information, which is information on products and services, a designated information acquisition unit that uses the product information to acquire designated information, which is designated product information or designated service information, and a designated output unit that outputs the designated information acquired by the designated information acquisition unit.

[0016] With this configuration, it is possible to propose designated goods and designated services by accepting information on goods and services. [Effects of the Invention]

[0017] The trademark processing device according to the present invention can prevent the selection of a trademark that has a negative image depending on the country of use. [Brief explanation of the drawings]

[0018] [Figure 1] Conceptual diagram of trademark system A in embodiment 1 [Figure 2] Block diagram of the trademark system A [Figure 3] Block diagram of the trademark processing device 1 [Figure 4] A flowchart illustrating an example of the operation of the trademark processing device 1 [Figure 5] A flowchart illustrating an example of the operation of the trademark processing device 1 [Figure 6] Flowchart explaining an example of the trademark image acquisition process [Figure 7] An example of the prompt is shown below. [Figure 8] A diagram showing an example of the screen [Figure 9] A diagram showing an example of the screen [Figure 10] A diagram showing an example of the screen [Figure 11] A diagram showing an example of the screen [Figure 12] Block diagram of the computer system DETAILED DESCRIPTION OF THE INVENTION

[0019] Hereinafter, embodiments of a trademark processing device and the like will be described with reference to the drawings. Note that components with the same reference numerals in the embodiments operate in the same manner, and therefore repeated description may be omitted.

[0020] (Embodiment 1) In this embodiment, a trademark processing device will be described that receives trademark information, receives one or more countries in which the trademark is used, obtains image information relating to the image of the trademark in the country of use, and outputs the image information. trademark This section describes a trademark processing device that divides information, acquires two or more partial trademark information pieces, and acquires and outputs image information in the country of use for each of the two or more partial trademark information pieces. This section also describes a trademark processing device that accepts product information and proposes trademarks using generation AI. This section also describes a trademark processing device that, at the time of proposal, proposes only trademarks whose image information meets the adoption conditions. This section also describes a trademark processing device that conducts prior trademark searches in two or more countries of use and outputs the search results. This section also describes a trademark processing device that accepts product and service information and proposes designated goods and designated services.

[0021] In this specification, information X being associated with information Y means that information Y can be obtained from information X, or information X can be obtained from information Y, and the method of association is not important. Information X and information Y may be linked, may exist in the same buffer, information X may be included in information Y, or information Y may be included in information X, etc.

[0022] Furthermore, in this specification, selecting or determining information Z means obtaining information Z, obtaining a pointer to information Z, obtaining the ID of information Z, setting a flag on information Z, etc., and it is sufficient if information Z can be accessed.

[0023] 1 is a conceptual diagram of a trademark system A according to this embodiment. The trademark system A comprises a trademark processing device 1, one or more terminal devices 2, and a generation AI device 3.

[0024] The trademark processing device 1 is a device that accepts trademark information and one or more countries in which the trademark is used, and acquires and outputs image information relating to the image of the trademark in the country of use. The trademark processing device 1 is usually a server. The trademark processing device 1 is, for example, a cloud server or an ASP server, but the type is not important. The trademark processing device 1 may also be a terminal. If the trademark processing device 1 is a terminal, it is, for example, a personal computer, smartphone, or tablet terminal, but the type is not important. The trademark image is the image of the trademark that people have. If the trademark processing device 1 is a terminal, the trademark system A does not need to be equipped with a terminal device 2.

[0025] The terminal device 2 is a terminal used by a user. The terminal device 2 may be, for example, a personal computer, a smartphone, or a tablet terminal, but the type is not important.

[0026] The generation AI device 3 is a device that has the function of a generation AI. Here, the generation AI device 3 typically has the function of a text generation AI. The generation AI is, for example, ChatGPT or Google Gemini (registered trademark), but the type is not important. The generation AI device 3 is, for example, a cloud server or an ASP server, but the type is not important. The generation AI device 3 will be referred to as a generation AI as appropriate. The trademark processing device 1 may also have the function of a generation AI. In such a case, the generation AI device 3 is not necessary.

[0027] The trademark processing device 1 and one or more terminal devices 2, as well as the trademark processing device 1 and the generation AI device 3, can communicate with each other via a network such as the Internet.

[0028] Fig. 2 is a block diagram of the trademark system A according to this embodiment, and Fig. 3 is a block diagram of the trademark processing device 1.

[0029] The trademark processing device 1 includes a storage unit 10, a reception unit 11, a processing unit 12, and an output unit 13. The reception unit 11 includes a product information reception unit 111, a trademark reception unit 112, a country reception unit 113, and a product reception unit 114. The processing unit 12 includes a trademark acquisition unit 121, an image information acquisition unit 122, a designated information acquisition unit 123, and a prior trademark search unit 124. The output unit 13 includes an image output unit 131, a trademark output unit 132, a result output unit 133, and a designated output unit 134.

[0030] The terminal device 2 includes a terminal storage unit 21, a terminal reception unit 22, a terminal processing unit 23, a terminal transmission unit 24, a terminal reception unit 25, and a terminal output unit 26.

[0031] Various types of information are stored in the storage unit 10 constituting the trademark processing device 1. The various types of information are, for example, various prompts. The various prompts are, for example, a trademark suggestion prompt, an image acquisition prompt, and a designated product suggestion prompt.

[0032] A trademark suggestion prompt is a prompt that allows the generation AI to suggest trademarks. For example, a trademark suggestion prompt might be, "Please suggest five appropriate names for the following product or service: [product or service] <product information>." Note that in the prompt, strings enclosed in "<" and ">" are variables.

[0033] An image acquisition prompt is a prompt for acquiring image information that indicates the image of a trademark that people in a specified country have. Examples of image acquisition prompts include, "If the following trademark were used in one or more of the following countries, please rate on a scale of 1 to 5 the impression that people in each country would have. 5 being the best image and 1 being the worst image. [Trademark] <Trademark information> [Country of use] <Country information>" and "Please output whether the following trademark contains slang in one or more of the following countries. [Trademark] <Trademark information> [Country of use] <Country information>."

[0034] A designated goods, etc. suggestion prompt is a prompt for obtaining designated information, which is designated goods information or designated service information. Examples of designated goods, etc. suggestion prompts are, "Please select designated goods or designated services that are the same as or similar to the product or service names below from the information in the Similar Goods and Services Examination Standards below. [Product name or service name] <Product information> [Similar Goods and Services Examination Standards] <Similar Goods and Services Examination Standards>" and "Please select designated goods or designated services that are the same as or similar to the product or service names below from the information in the Similar Goods and Services Examination Standards issued by the Japan Patent Office. [Product name or service name] <Product information>."

[0035] The receiving unit 11 receives various types of information, such as trademark information, country information, image information, product information, and trademark search result information.

[0036] Here, acceptance typically refers to the reception of information transmitted via a wired or wireless communication line, but may also be a concept that includes the reception of information input from an input device such as a keyboard, mouse, or touch panel, or the reception of information read from a recording medium such as an optical disk, magnetic disk, or semiconductor memory.

[0037] The product information receiving unit 111 receives product information. Product information is information about products or services. Product information is, for example, explanatory information that explains the product or service, or a homepage on which an explanation of the product or service is described. Explanatory information is, for example, a product or service manual, a product or service pamphlet, or a product or service description. This product information is, for example, transmitted from the terminal device 2 to the trademark processing device 1 in pair with a terminal identifier. The terminal identifier is information that identifies the terminal device 2. The terminal identifier may also be information that identifies a user. The terminal identifier is, for example, a user ID, a user email address, a user telephone number, or an IP address of the terminal device 2.

[0038] The trademark receiving unit 112 receives trademark information. Trademark information is information that indicates a trademark. Note that the trademark here does not necessarily require a trademark registration application. A trademark may be the name of a product or the name of a service. A trademark may also be called a mark. Trademark information is, for example, a character string or an image. Trademark information is, for example, a three-dimensional figure. Trademark information may include two or more pieces of partial trademark information. Partial trademark information is a character string that makes up the trademark information. For example, a delimiter is included between each of two or more pieces of partial trademark information. A delimiter is a character used to separate trademark information. Delimiters include, for example, a space, "-", "-", "_", "_", etc. Furthermore, the delimiter between two or more pieces of partial trademark information may be uppercase and lowercase letters. For example, trademark information "AaaBbb" has two pieces of partial trademark information, "Aaa" and "Bbb".

[0039] When the trademark receiving unit 112 receives trademark information, it means that the trademark information is acquired. Note that the method of acquiring the trademark information does not matter. The trademark receiving unit 112 receives, for example, trademark information acquired by the trademark acquisition unit 121 described below. The trademark receiving unit 112 receives, for example, trademark information from the terminal device 2. The trademark receiving unit 112 receives, for example, trademark information from the terminal device 2 in association with a terminal identifier.

[0040] The country receiving unit 113 receives one or more pieces of country information that identify the country in which the trademark is used. A country of use includes a country in which the trademark is planned to be used or a country in which the trademark may be used. Country information is information that identifies a country. The country information is, for example, a country name, but may also be a country identifier such as a country number or ISO country code. The country receiving unit 113 receives the country information paired with a terminal identifier from the terminal device 2, for example. The country receiving unit 113 may also acquire only country information for one fixed country (for example, Japan).

[0041] The product receiving unit 114 receives one or more pieces of product information. Product information is information that identifies a product that uses a trademark. The product here may also be a service. The product information is, for example, a product name or a service name. The product information may also be an identifier for the product or service, such as a similar group code or a JAN code in the Similar Products and Services Examination Standards. This product information is sent, for example, from the terminal device 2 to the trademark processing device 1 in pair with a terminal identifier.

[0042] The processing unit 12 performs various processes. The various processes are, for example, processes performed by the trademark acquisition unit 121, the image information acquisition unit 122, the designated information acquisition unit 123, or the prior trademark search unit 124. For example, based on the various information received by the reception unit 11, the processing unit 12 performs processes such as extracting information corresponding to the information.

[0043] The trademark acquisition unit 121 performs a process for acquiring trademark information. The process for acquiring trademark information is a process for acquiring trademark information. For example, the trademark acquisition unit 121 provides a trademark proposal prompt including product information accepted by the product acceptance unit 114 to the generation AI, and acquires trademark information from the generation AI. The trademark proposal prompt including product information may be information including the product information and the trademark proposal prompt.

[0044] The image information acquisition unit 122 performs an acquisition process for image information. The image information acquisition unit 122 acquires image information using the trademark information accepted by the trademark acceptance unit 112. The image information acquisition unit 122 acquires image information for each of one or more pieces of country information using the trademark information accepted by the trademark acceptance unit 112 and one or more pieces of country information accepted by the country acceptance unit 113.

[0045] The image information acquisition unit 122 provides, for example, trademark information, one or more pieces of country information, and an image acquisition prompt to the generation AI, and acquires image information from the generation AI for each of the one or more pieces of country information.

[0046] Image information is information about the image that people in the country of use have of the trademark identified by the trademark information. Image information includes, for example, whether the image is good or bad, whether it is slang, and the image ranking.

[0047] The image information acquisition unit 122 acquires, for example, two or more pieces of partial trademark information from the trademark information accepted by the product acceptance unit 114. Next, the image information acquisition unit 122 acquires, for example, image information for each of the two or more pieces of partial trademark information and for each of one or two or more pieces of country information.

[0048] The designated information acquisition unit 123 performs a process of acquiring designated information. The designated information is one or more types of information from designated product information and designated service information. The designated product information is information that identifies designated products. The designated service information is information that identifies designated services.

[0049] The designated information acquisition unit 123 provides the generation AI with, for example, the similar goods and services examination standards (see, for example, the URL "https: / / www.jpo.go.jp / system / laws / rule / guideline / trademark / ruiji_kijun / ruiji_kijun12-2024.html"), the product information etc. accepted by the product etc. information acceptance unit 111, and a designated product etc. proposal prompt, and acquires designated information, which is designated product information or designated service information, from the generation AI.

[0050] The prior trademark search unit 124 performs processing to acquire trademark search result information, which is the search result of the trademark indicated by the trademark information received by the trademark receiving unit 112 .

[0051] The prior trademark search unit 124 uses one or more country information received by the country reception unit 113 to conduct a prior trademark search in the country of use specified by the one or more country information, and acquires trademark search result information. The processing by the prior trademark search unit 124 is a well-known technique, so a detailed explanation will be omitted. The prior trademark search unit 124 performs a prior trademark search in the country of use specified by the one or more country information, and acquires trademark search result information, for example. https: / / www.j-platpat.inpit.go.jp / ” ) trademark search function. The Prior Trademark Search Department 124 implements the trademark search function of the USPTO’s Trademark Search system (URL “ https: / / www.uspto.gov / trademarks / search " ), WIPO Global Brand Database (URL " https: / / www.wipo.int / branddb / " provides a trademark search function.

[0052] The output unit 13 outputs various types of information, such as image information, trademark information, and trademark search result information. The output unit 13 outputs the information processed by the processing unit 12 via an output device such as a display.

[0053] Here, output typically means transmission to terminal device 2, but it may also be a concept that includes display on a display, projection using a projector, printing on a printer, sound output, transmission to a device other than terminal device 2, storage on a recording medium, and handing over processing results to other processing devices or other programs.

[0054] The image output unit 131 outputs the image information acquired by the image information acquisition unit 122. For example, the image output unit 131 outputs the image information acquired by the image information acquisition unit 122 for each of one or more pieces of country information. For example, the image output unit 131 outputs image information for each of two or more pieces of partial trademark information for each of one or more pieces of country information. The image output unit 131 transmits the image information acquired by the image information acquisition unit 122 to, for example, the terminal device 2.

[0055] The trademark output unit 132 outputs one or more pieces of trademark information acquired by the trademark acquisition unit 121. When image information for a trademark identified by the trademark information acquired by the trademark acquisition unit 121 satisfies the adoption conditions, it is preferable that the trademark output unit 132 outputs the trademark information.

[0056] The adoption criteria include image information that indicates a "good image," image information that indicates that the image information is "not slang," and image information that indicates a rank above or equal to a threshold. This allows the generative AI to suggest trademarks. Furthermore, when proposing trademarks, only trademarks whose image information meets the adoption criteria can be suggested.

[0057] The adoption conditions may be, for example, conditions related to trademark search result information acquired by the prior trademark search unit 124. The adoption conditions may be, for example, conditions related to image information and trademark search result information. The adoption conditions related to trademark search result information may be, for example, that the trademark search result information indicates that "there are no prior trademarks that would hinder registration," or that "no reasons for hindering registration have been found."

[0058] The result output unit 133 outputs the trademark search result information acquired by the prior trademark search unit 124. The result output unit 133 outputs the prior trademark search results in each country of use.

[0059] The designation output unit 134 outputs the designation information acquired by the designation information acquisition unit 123. This allows information on products and services to be received and designated products and designated services to be proposed.

[0060] Various types of information are stored in the terminal storage unit 21. The various types of information include, for example, terminal identifiers.

[0061] The terminal reception unit 22 receives various types of information and instructions, such as trademark information, country information, and product information.

[0062] The means for inputting various information and instructions may be any means, such as a touch panel, keyboard, mouse, or menu screen.

[0063] The device processing unit 23 performs various types of processing, such as processing to change instructions, information, etc. received by the device receiving unit 22 into instructions, information, etc. with a structure to be transmitted, and processing to change information received by the device receiving unit 25 into a structure to be output.

[0064] The terminal transmitting unit 24 transmits various types of information and instructions to the trademark processing device 1. The various types of information include, for example, trademark information, country information, and product information.

[0065] The terminal receiving unit 25 receives various types of information from the trademark processing device 1. The various types of information include, for example, trademark information, image information, product information, and trademark search result information.

[0066] The terminal output unit 26 outputs various types of information, such as trademark information, image information, product information, and trademark search result information.

[0067] Here, output usually means display on a display, but it may also be a concept that includes projection using a projector, printing on a printer, sound output, transmission to another device, storage on a recording medium, and handing over of processing results to another processing device or other program, etc.

[0068] The storage unit 10 and the terminal storage unit 21 are preferably non-volatile recording media, but may also be realized as volatile recording media.

[0069] The process by which information is stored in the storage unit 10, etc. is not important. For example, information may be stored in the storage unit 10, etc. via a recording medium, information transmitted via a communication line, etc. may be stored in the storage unit 10, etc., or information input via an input device may be stored in the storage unit 10, etc.

[0070] The reception unit 11, product information reception unit 111, trademark reception unit 112, country reception unit 113, and product reception unit 114 are preferably realized by wireless or wired communication means, but may also be realized by a means for receiving broadcasts, a device driver for input means such as a touch panel or keyboard, or control software for a menu screen.

[0071] The processing unit 12, trademark acquisition unit 121, image information acquisition unit 122, designated information acquisition unit 123, prior trademark search unit 124, and terminal processing unit 23 can usually be realized by a processor, memory, etc. The processing procedures of the processing unit 12, etc. are usually realized by software, and the software is recorded on a recording medium such as a ROM. However, they may also be realized by hardware (dedicated circuit). The processor may be a CPU, MPU, GPU, etc., and the type is not important.

[0072] The output unit 13, which includes the image output unit 131, trademark output unit 132, result output unit 133, and specified output unit 134, is usually realized by wireless or wired communication means, but may also be realized by driver software for an output device such as a display or speaker, or by a combination of driver software for an output device and the output device.

[0073] The terminal reception unit 22 can be realized by a device driver for an input means such as a touch panel or a keyboard, or control software for a menu screen.

[0074] The terminal transmitting unit 24 is usually realized by a wireless or wired communication means, but may also be realized by a broadcasting means.

[0075] The terminal receiving unit 25 is usually realized by a wireless or wired communication means, but may also be realized by a means for receiving broadcasts.

[0076] The terminal output unit 26 may or may not include an output device such as a display, a speaker, etc. The terminal output unit 26 may be realized by driver software for an output device, or by a combination of driver software for an output device and the output device, etc.

[0077] Next, an example of the operation of the trademark processing device 1 will be described with reference to the flowcharts of FIGS.

[0078] (Step S401) The reception unit 11 determines whether or not trademark information, etc. has been received. If trademark information, etc. has been received, the process proceeds to step S402; if not, the process proceeds to step S404. The trademark information, etc. may be, for example, trademark information, country information, etc.

[0079] (Step S402) The image information acquisition unit 122 acquires a trademark image using the trademark information etc. accepted in step S401. An example of such trademark image acquisition processing will be described with reference to the flowchart of FIG.

[0080] (Step S403) The image output unit 131 outputs the image information of the trademark for each country acquired by the image information acquisition unit 122 in step S402. The image output unit 131 transmits the image information of the trademark for each country acquired by the image information acquisition unit 122 to, for example, the terminal device 2. Then, the process returns to step S401.

[0081] (Step S404) The reception unit 11 determines whether or not product information, etc. has been received. If product information, etc. has been received, the process proceeds to step S405, and if not, the process returns to step S401. The product information, etc. may be, for example, product information, country information, etc.

[0082] (Step S405) The trademark acquisition unit 121 acquires the product information received by the product reception unit 114 in step S404.

[0083] (Step S406) The trademark acquisition unit 121 acquires the trademark proposal prompt from the storage unit 10.

[0084] (Step S407) The trademark acquisition unit 121 provides the product information acquired in step S405, the one or more country information received in step S404, and the trademark proposal prompt acquired in step S406 to the generation AI. (Step S408) The trademark acquisition unit 121 determines whether or not a response has been obtained from the generation AI. If a response has been obtained, the process proceeds to step S409; if not, the process returns to step S408.

[0085] (Step S409) The trademark acquisition unit 121 acquires one or more pieces of trademark information from the response acquired in step S408.

[0086] (Step S410) The image information acquiring unit 122 assigns 1 to a counter i. Note that the counter i is a counter for trademark information.

[0087] (Step S411) The image information acquisition unit 122 determines whether or not the i-th trademark information exists among the one or more pieces of trademark information acquired by the trademark acquisition unit 121. If the i-th trademark information exists, the process proceeds to step S412; if not, the process proceeds to step S416.

[0088] (Step S412) The image information acquisition unit 122 uses the i-th trademark information to acquire a trademark image of the trademark identified by the trademark information. An example of such trademark image acquisition processing will be described with reference to the flowchart of FIG. (Step S413) The trademark acquisition unit 121 determines whether the image information satisfies the adoption conditions in one or all of two or more countries. If the adoption conditions are met, the process proceeds to step S414; if the adoption conditions are not met, the process proceeds to step S415.

[0089] (Step S414) The trademark output unit 132 temporarily stores the i-th trademark information in a buffer (not shown).

[0090] (Step S415) The image information acquiring unit 122 increments the counter i by 1. The process returns to step S411. Note that the counter i is a counter for trademark information.

[0091] (Step S416) The prior trademark search unit 124 assigns 1 to the counter j.

[0092] (Step S417) The prior trademark search unit 124 determines whether the j-th trademark information exists among the trademark information accumulated in step S414. If the j-th trademark information exists, the process proceeds to step S418; if not, the process returns to step S401.

[0093] (Step S418) The prior trademark search unit 124 performs a prior trademark search of the j-th trademark information in one or more countries specified by the acquired country information, and acquires trademark search result information.

[0094] (Step S419) If the trademark search result information acquired in step S418 is not information indicating "registration not permitted," the process proceeds to step S420; if it is information indicating "registration not permitted," the process proceeds to step S421.

[0095] (Step S420) The trademark output unit 132 outputs the j-th trademark information that does not correspond to information indicating "unregistrable."

[0096] (Step S421) The prior trademark search unit 124 increments the counter j by 1. The process returns to step S417.

[0097] In the flowcharts of FIGS. 4 and 5, the processing ends when the power is turned off or an interrupt occurs to end the processing.

[0098] Next, an example of acquiring a trademark image in steps S402 and S412 will be described with reference to the flowchart in FIG.

[0099] (Step S601) The image information acquisition unit 122 acquires trademark information to be processed.

[0100] (Step S602) The image information acquiring unit 122 acquires one or more pieces of country information accepted by the country accepting unit 113.

[0101] (Step S603) The image information acquisition unit 122 acquires an image acquisition prompt from the storage unit 10.

[0102] (Step S604) The image information acquisition unit 122 provides the generation AI with the trademark information acquired in step S601, the one or more country information acquired in step S602, and the image acquisition prompt acquired in step S603. (Step S605) The image information acquisition unit 122 determines whether or not an answer has been acquired from the generation AI. If an answer has been acquired from the generation AI, the process proceeds to step S606, and if an answer has not been acquired from the generation AI, the process returns to step S605.

[0103] (Step S606) The image information acquisition unit 122 acquires image information for one or more countries from the response acquired in step S605, and returns to the upper-level processing.

[0104] Two specific operational examples of the trademark system A in this embodiment will be described below. Specific example 1 is a case where the trademark processing device 1 inspects a trademark. Specific example 2 is a case where the trademark processing device 1 proposes a trademark. Note that the following explanation can be modified in various ways and does not limit the scope of the present invention in any way.

[0105] 7 are stored in the storage unit 10 of the trademark processing device 1. Prompts 1 and 2 are examples of image acquisition prompts. Prompt 3 is an example of a trademark suggestion prompt.

[0106] (Example 1) In the terminal device 2, the terminal reception unit 22 receives a web page related to trademark inspection by the trademark processing device 1, and the terminal output unit 26 outputs the received web page via the display. As a result, a trademark inspection screen such as that shown in FIG. 8 is displayed on the display of the terminal device 2. The trademark inspection screen includes a trademark input field and a country of use input field. Using an input device such as a touch panel, the user inputs the trademark name to be inspected, "Woody Touch," in the trademark input field, and one or more countries of use of the trademark, "Japan, USA," in the country of use input field. Thereafter, by clicking the evaluation button 801, the terminal transmission unit 24 transmits the trademark information and country of use information to the trademark processing device 1.

[0107] In the trademark processing device 1, the trademark receiving unit 112 receives the trademark information "Woody Touch," and the country receiving unit 113 receives the country of use information "Japan, America." It is preferable that the trademark information and the country of use information are received together.

[0108] Next, the image information acquisition unit 122 acquires image information relating to the image of the trademark in the relevant country of use using the received trademark information and country of use information through the trademark image acquisition process described using the flowchart in Figure 6. For example, the image information acquisition unit 122 provides the generation AI with trademark information "Woody Touch," two pieces of country information "Japan, America," and image acquisition prompts (prompt 1 and prompt 2 in Figure 7), and acquires image information for each of one or more pieces of country information from the generation AI. More specifically, the image information acquisition unit 122 assigns "Japan, America" ​​to the variable <country of use> of prompt 1 and "Woody Touch" to the variable <trademark>, and acquires the first prompt to provide to the generation AI: "Is the following term slang in the following countries? [Country] Japan, America [Term] Woody Touch." The image information acquisition unit 122 also assigns "Japan, America" ​​to the variable <Country of Use> of Prompt 2, assigns "Woody Touch" to the variable <Trademark>, and obtains a second prompt to be given to the generation AI: "In each of the following countries, rate the image that citizens have of the following terms on a 5-point scale, and output the scores for each country! [Country] Japan, America [Term] Woody Touch." Next, the image information acquisition unit 122 gives the second prompt, which is the first prompt, to the generation AI and obtains an answer from the generation AI. The answer is assumed to be "Japan: Not a slang, score = 4 America: It is a slang, score = 1."

[0109] Furthermore, the prior trademark search unit 124 investigates whether there is a prior trademark that would hinder the registration of the trademark information "Woody Touch" in the countries "Japan" and "America" ​​indicated by the country of use information "Japan, America," and obtains the trademark search result information "<Japan> Does not hinder trademark registration <America> Does not hinder trademark registration."

[0110] Next, the image output unit 131 transmits the image information acquired by the image information acquisition unit 122 to the terminal device 2 of the user X. In addition, the result output unit 133 transmits the trademark search result information to the terminal device 2.

[0111] The terminal device 2 receives and outputs the image information and trademark search result information. An example of such output is shown in Figure 9. Figure 9 is a diagram showing an example of a trademark evaluation result screen on the terminal device 2 that has performed a trademark evaluation on the trademark "Woody Touch" when it is used in the countries of use "Japan and America."

[0112] (Example 2) In the terminal device 2, the terminal reception unit 22 receives a web page related to the trademark proposal from the trademark processing device 1, and the terminal output unit 26 outputs the received web page via the display. As a result, a trademark proposal screen, for example, as shown in FIG. 10, is displayed on the display of the terminal device 2. FIG. 10 is a diagram showing an example of the trademark proposal screen on the terminal device 2. The trademark proposal screen includes a product or service name input field and a country of use input field. User X enters "Clothing" in the product or service name input field and "Japan, America" ​​in the country of use input field. Thereafter, by clicking the proposal button 1001, the terminal transmission unit 24 transmits the product or service information "Clothing" and the country of use information "Japan, America" ​​to the trademark processing device 1.

[0113] Next, in the trademark processing device 1, the product receiving unit 114 receives the product or service information "Clothing," and the country receiving unit 113 receives the usage country information "Japan, America." The product or service information and the usage country information are received together, for example.

[0114] The trademark acquisition unit 121 provides the generation AI with a trademark suggestion prompt (prompt 3 in FIG. 7) including the product or service information "clothing" received by the product reception unit 114. The prompt provided to the generation AI is "Suggest five appropriate names for the following product or service in the following countries! [Product or service] Clothes [Country] Japan, America."

[0115] Next, the trademark acquisition unit 121 acquires trademark information, etc. from the generation AI, and the trademark output unit 132 outputs the trademark information acquired by the trademark acquisition unit 121. As a result, a screen of the trademark proposed by the generation AI (trademark proposal screen) such as "We propose trademarks "XYZA" "ABBC"..." is displayed on the display of the terminal device 2, as shown in FIG. 11, for example.

[0116] As described above, according to this embodiment, image information (for example, favorability rating, whether it is slang, etc.) relating to the image of a trademark in one or more countries of use can be easily obtained.

[0117] Furthermore, according to this embodiment, all the information to suggest a trademark is available, so trademarks can be easily suggested using the generation AI.

[0118] Furthermore, according to this embodiment, when proposing trademarks, only trademarks whose image information satisfies the adoption conditions can be proposed.

[0119] Furthermore, according to this embodiment, when a trademark is proposed, only trademarks whose results of prior trademark search satisfy the conditions for adoption can be proposed.

[0120] Furthermore, according to this embodiment, by conducting a prior trademark search in each country of use, the search results can be output.

[0121] Furthermore, according to this embodiment, by accepting product / service information, designated products / designated services can be proposed.

[0122] The processing in this embodiment may be implemented by software. This software may be distributed by software download or the like. This software may also be recorded on a recording medium such as a CD-ROM and distributed. This also applies to other embodiments in this specification. The software implementing the trademark processing device 1 in this embodiment is the following program. That is, this program causes a computer to function as a trademark receiving unit that receives trademark information indicating a trademark, a country receiving unit that receives one or more pieces of country information specifying a country in which the trademark is used, an image information acquiring unit that acquires, using the trademark information, image information related to the image that people in the country of use have of the trademark, and an image output unit that outputs the image information acquired by the image information acquiring unit.

[0123] FIG. 12 is a block diagram of a computer system 300 that executes the programs described in this specification to realize the trademark processing device 1 and the like according to the various embodiments described above.

[0124] In FIG. 12, a computer system 300 includes a computer 301 including a CD-ROM drive, a keyboard 302, a mouse 303, and a monitor 304.

[0125] 12, computer 301 includes, in addition to CD-ROM drive 3012, MPU 3013, bus 3014 connected to CD-ROM drive 3012 etc., ROM 3015 for storing programs such as a boot-up program, RAM 3016 connected to MPU 3013 for temporarily storing instructions of application programs and providing temporary storage space, and hard disk 3017 for storing application programs, system programs, and data. Although not shown here, computer 301 may further include a network card for providing connection to a LAN.

[0126] A program that causes the computer system 300 to execute functions such as the trademark processing device 1 of the above-described embodiment may be stored on a CD-ROM 3101, inserted into the CD-ROM drive 3012, and then transferred to the hard disk 3017. Alternatively, the program may be transmitted to the computer 301 via a network (not shown) and stored on the hard disk 3017. The program is loaded into the RAM 3016 when executed. The program may also be loaded directly from the CD-ROM 3101 or the network.

[0127] The program does not necessarily include an operating system (OS) or third-party programs that cause the computer 301 to execute functions such as the trademark processing device 1 of the above-described embodiment. The program need only include instructions that call appropriate functions (modules) in a controlled manner to achieve the desired results. How the computer system 300 operates is well known, and a detailed description thereof will be omitted.

[0128] In addition, in the above program, the steps of transmitting information and receiving information do not include processing performed by hardware, such as processing performed by a modem or interface card in the transmission step (processing that can only be performed by hardware).

[0129] The computer that executes the program may be a single computer or a plurality of computers, that is, it may perform centralized processing or distributed processing.

[0130] Furthermore, in each of the above embodiments, it goes without saying that two or more communication means present in one device may be physically realized by one medium.

[0131] Furthermore, in each of the above embodiments, each process may be realized by centralized processing in a single device, or may be realized by distributed processing in a plurality of devices.

[0132] The present invention is not limited to the above-described embodiment, and various modifications are possible, and it goes without saying that these modifications are also included within the scope of the present invention. [Industrial Applicability]

[0133] As described above, the trademark processing device 1 of the present invention has the effect of preventing the use of trademarks that have a negative image in each country of use, and is useful, for example, as a server that provides comprehensive services related to trademarks. [Explanation of symbols]

[0134] A. Trademark System 1. Trademark processing equipment 2. Terminal Device 3 Generation AI device 10 Storage area 11 Reception 12 Processing section 13 Output section 21 Terminal storage section 22 Terminal Reception 23 Terminal processing section 24 Terminal transmitter 25 Terminal receiving section 26 Terminal Output Unit 111 Product Information Reception Department 112 Trademark Reception Department 113 National Reception Department 114 Product Reception Department 121 Trademark Acquisition Department 122 Image information acquisition unit 123 Specified information acquisition unit 124 Prior Trademark Search Department 131 Image output section 132 Trademark output section 133 Result output section 134 Designated Output Unit

Claims

1. a trademark reception unit that receives trademark information indicating a trademark; a country reception unit that receives one or more pieces of country information that identify the country in which the trademark is used; an image information acquisition unit that acquires, using the trademark information, image information relating to the image that people in the country of use have of the trademark in the country of use; an image output unit that outputs the image information acquired by the image information acquisition unit, The image information acquisition unit Dividing the trademark information to obtain two or more pieces of partial trademark information, and obtaining image information relating to the image perceived by people in the country of use for each of the two or more pieces of partial trademark information using the partial trademark information; The image output unit a trademark processing device that outputs the image information for each of the two or more partial trademark information;

2. A trademark processing method for causing a computer to execute all of the processes performed by the trademark processing device according to claim 1.

3. Computer, A program for causing the trademark processing device according to claim 1 to function.

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