Comment information guiding method, device, storage medium and electronic device

Abstract

The embodiment of the present application discloses a comment information guidance method, device, storage medium and electronic device, the method comprising: detecting a trigger instruction of a user's interactive identifier for multimedia content, and obtaining comment guidance information; wherein the comment guidance information matches the characteristic information of the multimedia content and / or the interactive identifier; dynamically adjusting the comment information box corresponding to the multimedia content, and displaying the comment guidance information in the dynamically adjusted comment information box. Therefore, by adopting the embodiment of the present application, the comment information box on the interface is adjusted with dynamic effects, which can attract users, and display corresponding guidance information in the comment information box to guide users to comment, so that the author who publishes the multimedia content can optimize subsequent creations according to the comment information input by other users, thereby enabling the network social platform to ensure the output of high-quality multimedia content.

Description

Technical Field

[0001] The present application relates to the field of computer technology, and in particular to a comment information guiding method, device, storage medium and electronic device. Background Art

[0002] Today, as the Internet is highly popular, people's demand for social interaction has led to the rapid development and changes of online social platforms. People like to publish, share or like their works on social media.

[0003] For example, after browsing an article, when users want to express their attitude or opinions on the content of the article, they often choose to express their feelings simply by clicking likes due to high input costs. The corresponding likes data express a simple and rough meaning, which makes it impossible for users who publish corresponding multimedia content to optimize subsequent creations based on the likes data, which in turn causes the online social platform to be unable to guarantee the output of high-quality content. Summary of the invention

[0004] The embodiment of the present application provides a comment information guidance method, device, storage medium and electronic device, which can adjust the comment information box on the interface with dynamic effects to attract users, and display corresponding guidance information in the comment information box to guide users to comment, so that users who publish the multimedia content can optimize subsequent creations based on the comment information input by other users, thereby enabling the network social platform to ensure the output of high-quality multimedia content. The technical solution is as follows:

[0005] In a first aspect, an embodiment of the present application provides a comment information guiding method, the method comprising:

[0006] Detecting a trigger instruction of a user's interaction identifier for multimedia content, and acquiring comment guidance information; wherein the comment guidance information matches the feature information of the multimedia content and / or the interaction identifier;

[0007] The comment information box corresponding to the multimedia content is dynamically adjusted, and the comment guiding information is displayed in the dynamically adjusted comment information box.

[0008] In a second aspect, an embodiment of the present application provides a comment information guiding device, the device comprising:

[0009] A guidance information acquisition module, used to detect a trigger instruction of a user's interaction identifier for multimedia content and acquire comment guidance information; wherein the comment guidance information matches the feature information of the multimedia content and / or the interaction identifier;

[0010] The guide information display module is used to dynamically adjust the comment information frame corresponding to the multimedia content and display the comment guide information in the dynamically adjusted comment information frame.

[0011] In a third aspect, an embodiment of the present application provides a non-transitory computer-readable storage medium, wherein the computer storage medium stores a plurality of instructions, wherein the instructions are suitable for being loaded by a processor and executing the above-mentioned method steps.

[0012] In a fourth aspect, an embodiment of the present application provides an electronic device, which may include: a processor and a memory; wherein the memory stores a computer program, and the computer program is suitable for being loaded by the processor and executing the above-mentioned method steps.

[0013] In an embodiment of the present application, when a trigger instruction of a user's interactive identification for multimedia content is detected, comment guidance information is obtained, and the comment information box corresponding to the multimedia content is dynamically adjusted, so that the comment guidance information is displayed in the dynamically adjusted comment information box to guide the user to comment on the multimedia content. The comment information box on the interface is adjusted with a dynamic effect, which can attract the user's attention, and the corresponding guidance information is displayed in the comment information box to guide the user to comment, so that the user who publishes the multimedia content can optimize the subsequent creation according to the comment information input by other users, so that the network social platform can ensure the output of high-quality multimedia content. BRIEF DESCRIPTION OF THE DRAWINGS

[0014] In order to more clearly illustrate the embodiments of the present application or the technical solutions in the prior art, the drawings required for use in the embodiments or the description of the prior art will be briefly introduced below. Obviously, the drawings described below are only some embodiments of the present application. For ordinary technicians in this field, other drawings can be obtained based on these drawings without paying creative work.

[0015] Figure 1a It is a schematic diagram of a system architecture provided by an embodiment of the present application;

[0016] Figure 1b This is a schematic diagram of an example of a terminal and server interaction process provided in an embodiment of the present application;

[0017] Figure 2 It is a flowchart of a comment information guiding method provided by an embodiment of the present application;

[0018] Figure 3 It is a flowchart of another comment information guiding method provided in an embodiment of the present application;

[0019] Figure 4ais an example schematic diagram of a multimedia content display interface provided in an embodiment of the present application;

[0020] Figure 4b is an example schematic diagram of a response function control provided in an embodiment of the present application;

[0021] Figure 4c This is an example schematic diagram of an extended function control provided in an embodiment of the present application to guide a user;

[0022] Figure 4d This is an example schematic diagram of another extended function control provided in an embodiment of the present application to guide a user;

[0023] Figure 5 This is a schematic diagram showing an example of guiding a user by displaying a guidance route provided in an embodiment of the present application;

[0024] Figure 6 This is a flowchart of another comment information guiding method provided by an embodiment of the present application;

[0025] Figure 7 This is a flowchart of another comment information guiding method provided by an embodiment of the present application;

[0026] Figure 8 It is a structural schematic diagram of a comment information guiding device provided in an embodiment of the present application;

[0027] Fig. 9 It is a structural schematic diagram of another comment information guiding device provided in an embodiment of the present application;

[0028] Fig.10 is a schematic diagram of a computer-readable storage medium provided in an embodiment of the present application;

[0029] Fig.11 It is a structural schematic diagram of an electronic device provided in an embodiment of the present application. DETAILED DESCRIPTION

[0030] In order to make the objectives, technical solutions and advantages of the present application more clear, the embodiments of the present application will be further described in detail below with reference to the accompanying drawings.

[0031] When the following description refers to the drawings, unless otherwise indicated, the same numbers in different drawings represent the same or similar elements. The embodiments described in the following exemplary embodiments do not represent all embodiments consistent with the present application. Instead, they are only examples of devices and methods consistent with some aspects of the present application as detailed in the attached claims.

[0032] In the description of the present application, it should be understood that the terms "first", "second", etc. are used for descriptive purposes only and should not be understood as indicating or implying relative importance. For those of ordinary skill in the art, the specific meanings of the above terms in the present application can be understood according to the specific circumstances. In addition, in the description of the present application, unless otherwise specified, "multiple" refers to two or more. "And / or" describes the association relationship of associated objects, indicating that three relationships may exist. For example, A and / or B can represent: A exists alone, A and B exist at the same time, and B exists alone. The character " / " generally indicates that the objects associated before and after are in an "or" relationship.

[0033] The following will be combined with the attached Figure 1a -Attached Figure 7 , the comment information guiding method provided in the embodiment of the present application is described in detail. The method can be implemented by a computer program and can be run on a comment information guiding device. The computer program can be integrated in an application or run as an independent tool application. Among them, the comment information guiding device in the embodiment of the present application includes but is not limited to: a personal computer, a tablet computer, a handheld device, a vehicle-mounted device, a wearable device, a computing device or other processing device connected to a wireless modem, etc. In different networks, the terminal can be called by different names, such as: user equipment, access terminal, user unit, user station, mobile station, mobile station, remote station, remote terminal, mobile device, user terminal, terminal, wireless communication device, user agent or user device, cellular phone, cordless phone, personal digital assistant (PDA), 5G network or terminal equipment in future evolution network, etc., and the comment information guiding device can also be a server.

[0034] like Figure 1a , which is a schematic diagram of a system architecture provided by an embodiment of the present application, includes a server 1000 and at least one terminal 2000a-2000n connected to the server 1000. For ease of description, the terminal 2000a is used for illustration.

[0035] like Figure 1bAs shown, the target application APP can be installed on the terminal 2000a, and the registration interface can be entered after clicking the APP icon. Through the user's operation, a registration request can be sent to the server 1000 to register a login account. After receiving the registration response information returned by the server 1000, it is determined that the registration is successful. The user can log in to the server 1000 through the login account on the terminal 2000a, and send an access request to the server 1000 to access the server 1000, and can publish multimedia content through the server 1000, or browse multimedia content published by other users. The server 1000 is a social platform, and the target application APP is the access entrance of the social platform on the terminal 2000a.

[0036] Among them, the user can perform a trigger operation on the multimedia content to generate a comment guidance information set on the server 1000 according to the corresponding strategy, and store it in the background database of the server 1000. The server 1000 can send the comment guidance information set to each registered user separately, or only send it to the users who browse the multimedia content.

[0037] The user accesses the server 1000 through the target application APP on the terminal 2000a, and browses the multimedia content published by the author. When the user is interested in the multimedia content, he can touch the interactive mark such as like, favorite, follow on the touch interface. After receiving the interactive signal, in order to guide the user to enter the comment information in the comment information box, the terminal 2000a obtains the characteristic information of the multimedia content and / or the interactive mark, the characteristic information of the multimedia content includes at least one of the interactive information, category information and the popularity information of the event to which the multimedia content belongs, and the interactive information includes information of multiple dimensions such as the number of comments, the number of reposts, the number of likes, the popularity, the field to which it belongs, etc., and then sends the characteristic information of the multimedia content and / or the interactive mark to the server 1000. , so that the server 1000 searches for comment guidance information matching the characteristic information of the multimedia content and / or the interaction identifier in the guidance information set, or receives the guidance information set issued by the server 1000, and then searches for the comment guidance information corresponding to the characteristic information of the multimedia content and / or the interaction identifier in the set, etc. to obtain the comment guidance information. Finally, the comment information box of the display interface of the multimedia content displayed on the terminal is dynamically adjusted, such as expanding the comment information box to change the size of the comment information box, or generating a guidance route pointing to the comment information box, etc., and then the found comment guidance information is displayed in the comment information box.

[0038] The present solution will be described in detail below with reference to specific embodiments.

[0039] See also Figure 2, is a flow chart of a comment information guiding method provided in an embodiment of the present application. Take the terminal side as an example for description, such as Figure 2 As shown, the method of the embodiment of the present application may include the following steps:

[0040] S101, detecting a trigger instruction of a user for an interaction identifier of multimedia content, and acquiring comment guiding information; wherein the comment guiding information matches the feature information of the multimedia content and / or the interaction identifier.

[0041] Multimedia content includes display content formed by one or more combinations of various media forms such as text, sound, image, animation, video image, etc., which can be applied in different fields.

[0042] A user can register an account on a social platform and log in to the social platform through the registered account, so that he can publish multimedia content on the social platform. Other users can browse the multimedia content on the social platform. In the embodiment of the present application, the user who browses the multimedia content published by other users is called a user, and the user who publishes the multimedia content is called an author. Correspondingly, the user can also perform relevant operations on the multimedia content through the corresponding interactive identifier. The interactive identifier may include controls with interactive functions such as like controls, favorite controls, view comment controls, forward controls, follow controls, share controls, etc., and the interactive identifier can be one of them.

[0043] When a user triggers an interaction mark, the terminal is triggered to obtain the comment guidance information matching the feature information of the multimedia content and / or the interaction mark. The triggering method may be clicking a control, inputting a voice containing the operation of the interaction mark, somatosensory operation (shake, specific gestures, etc.), etc.

[0044] The characteristic information of the multimedia content includes at least one of the display duration of the multimedia content, the interaction information of the multimedia content, the category information, and the popularity information of the event to which the multimedia content belongs. The interaction information includes the number of comments, the number of reposts, the number of likes and other related information, and the category information is the field to which the multimedia content belongs, such as news, sports, entertainment and other fields.

[0045] It should be noted that the acquisition of the above-mentioned data related to the user's personal information is subject to the user's authorization, that is, the data can only be accessed or read after the user's authorization is passed.

[0046] The comment guiding information refers to the content of the copy that guides users to comment, which can be text content, or can be pictures, emoticons, animations, voice, etc., or any combination thereof. For example, the comment guiding information can be "Everyone values ​​your opinions" or "Please leave your precious footprints."

[0047] For different users, the feature information and / or interaction identifiers of the corresponding multimedia content may be the same or different, and therefore, the obtained comment guidance information may also be the same or different.

[0048] In a feasible implementation, a guidance information set is stored on the server side, and the terminal sends the characteristic information of the multimedia content and / or the interaction identifier to the server, so that the server searches for the characteristic information of the multimedia content and / or the comment guidance information corresponding to the interaction identifier in the guidance information set. Alternatively, when the terminal detects a trigger instruction from the user for the interaction identifier of the multimedia content, it requests the guidance information set from the server, or the guidance information set is stored locally in the terminal, and after obtaining the characteristic information of the multimedia content and / or the interaction identifier, the characteristic information of the multimedia content and / or the comment guidance information corresponding to the interaction identifier can be searched in the guidance information set.

[0049] The guidance information set stored in the server may be generated according to pre-set characteristic information of multimedia content and / or relevant policies of interaction identifiers.

[0050] Specifically, a feasible strategy for generating comment guidance information based on interaction identifiers is to identify the type of interaction identifier triggered by the user, and then search for the comment guidance information corresponding to the currently triggered interaction based on the pre-established correspondence between the type of interaction identifier and the comment guidance information. Since the number of interaction identifiers is limited, the amount of data in the pre-established correspondence between the type of interaction identifier and the comment guidance information is small. When the user triggers the interaction identifier, the required comment guidance information can be quickly found by traversing the correspondence line by line, which is time-saving and efficient, and can further achieve the effect of real-time display of the comment guidance information.

[0051] For example, the guidance information set generated by the server for the published multimedia content a is shown in Table 1, which specifically is the correspondence between the type of interaction identifier and the comment guidance information. Among them, if the target type of the interaction identifier triggered by the user is "attention", then looking up Table 1 shows that the comment guidance information is "style, background, costume, storyline, which one do you value more?"

[0052] Table 1

[0053] Type of interactive identifier Comment guide information Like Share her in your eyes Forward It's so weird, is there any other reason? focus on Painting style, background, costumes, storyline, which one do you value more? Comment First couplet: Natural mountains and rivers have good feng shui …… ……

[0054] Specifically, a feasible strategy for generating comment guidance information based on the characteristic information of multimedia content is to parse the multimedia content from multiple dimensions, determine the characteristic information of one or more dimensions, such as category information, and then search for the comment guidance information to be displayed based on the pre-established correspondence between the characteristic information and the comment guidance information. Since the determined comment guidance information is obtained based on the characteristic information of the multimedia content, the comment guidance information has a high degree of matching with the multimedia content, allowing users to quickly grasp the relevant information of the multimedia content and understand the author's needs, thereby effectively guiding users to comment.

[0055] Specifically, a feasible strategy for generating comment guidance information based on the feature information and interaction identifiers of multimedia content is to analyze the multimedia content from multiple dimensions at the same time, determine the feature information of one or more dimensions, and identify the user touch position to determine the type of interaction identifier, and then find the current comment guidance information to be displayed based on the pre-established feature information and the correspondence between the interaction identifier and the comment guidance information. Generate comment guidance information based on the multimedia content and interaction identifiers, that is, guide user comments based on the needs of both users and authors, with strong pertinence and high accuracy.

[0056] Table 2

[0057] Category Information Comment guide information science and technology Let's explore the mystery together gourmet food A bite of delicious food, a local accent astronomical No matter how many similarities and differences there are, each galaxy shines in its own unique way. travel A backpack, a few books, all the songs I like, a one-way ticket, and a carefree heart …… ……

[0058] For another example, the guidance information set generated by the server for the published multimedia content a is shown in Table 2, which specifically is the correspondence between the characteristic information of the multimedia content and the comment guidance information, wherein the characteristic information of the multimedia content is the category information of the multimedia. If the category information triggered by the user is "food", then looking up Table 2 shows that the comment guidance information is "a bite of food, a local accent".

[0059] For another example, the guidance information set generated by the server for the published multimedia content a is shown in Table 3, which specifically is the correspondence between the characteristic information and interaction identifier of the multimedia content and the comment guidance information. If the characteristic information of the multimedia content is category information, and if the target type of the category information + interaction identifier triggered by the user is "technology + like", then looking up Table 3 shows that the comment guidance information is "grasping technology must also grasp education".

[0060] Table 3

[0061] Category information + type of interaction identification Comment guide information Technology + Like We must pay attention to education while promoting science and technology Food + Like Eating is the driving force of life's brilliance Astronomy + Like After the rain in the empty mountains, autumn comes late. …… …… Technology + forwarding Science is the most important, beautiful and necessary thing in people's lives Food + Forward Only food and love can not be let down …… …… Technology + Attention Fantasy is the wings of poets, and hypothesis is the ladder of science. … …… Technology + Reviews Only by obeying nature can we control nature …… ……

[0062] S102: dynamically adjust the comment information box corresponding to the multimedia content, and display the comment guiding information in the dynamically adjusted comment information box.

[0063] A comment information box is usually set up in a specific area on the multimedia content display interface. The comment information box can be dynamically adjusted first, such as expanding the comment information box, or generating and displaying a guide route pointing to the comment information box, or flashing the comment information box, etc. The user can directly enter the comment information in the comment information box to comment. In addition, before the user enters the comment information, in order to guide the user to make a comment, the comment guidance information is displayed in the comment information box to arouse the user's interest and increase the user's attention.

[0064] Of course, in order to have a better guiding effect, the comment guiding information in the comment information box may also be displayed by changing the display effect.

[0065] For example, the displayed comment guidance information can be displayed in the comment information box in a manner that has a prompt effect, such as bold, italic, increased font size, or modified font. The prompt effect of the comment information box can also be enhanced by floating the comment information box or expanding the comment information box, and then displaying the comment guidance information in the input box. Alternatively, the comment guidance information can be directly displayed in the comment information box, and pointed to the comment information box in a manner that has a pointing icon or route.

[0066] In an embodiment of the present application, the comment information box on the interface is adjusted with dynamic effects to attract users, and corresponding guidance information is displayed in the comment information box to guide users to comment, so that the author who publishes the multimedia content can optimize subsequent creations based on the comment information entered by other users, thereby allowing the network social platform to ensure the output of high-quality multimedia content.

[0067] See also Figure 3 , is a flow chart of another comment information guiding method provided in an embodiment of the present application. This embodiment is described from the terminal side, taking obtaining comment guiding information based on an interactive identifier as an example. The comment information guiding method may include the following steps:

[0068] S201, detecting a trigger instruction of a user's interaction identifier for multimedia content, responding to a function corresponding to the interaction identifier, and acquiring comment guiding information, wherein the comment guiding information matches the interaction identifier;

[0069] It is understandable that the display interface corresponding to the multimedia content includes multiple interactive icons, such as a like control, a favorite control, a forwarding control, a comment control, etc. Figure 4a As shown, a row of interactive logos is set in the lower edge area of ​​the display interface, and a "follow" control is also set in the upper edge area of ​​the display interface. These interactive logos are used for users to express their feelings after browsing the multimedia content.

[0070] For example, when a user clicks the "Follow" control, it can be considered that the user recognizes the author who published the multimedia content and hopes to browse other multimedia content published by the author in the future. When a user clicks the "Like" control, it can be considered that the user likes the multimedia content. When a user clicks the "Forward" control, it can be considered that the user hopes to share the multimedia content with more people.

[0071] In a specific implementation, when a user touches an interactive identifier (such as a like control), a function corresponding to the interactive identifier (such as clicking a like control, such as Figure 4b As shown), at the same time, comment guidance information is obtained according to the target type of the interaction identifier.

[0072] It is understandable that different types of interaction identifiers correspond to different comment guiding information. By parsing the triggered interaction identifier, the target type of the interaction identifier is determined, and then based on the correspondence between different types of interaction identifiers and different comment guiding information, the comment guiding information corresponding to the target type is determined as the comment guiding information to be displayed.

[0073] S202, obtaining a user identifier, dynamically adjusting a comment information box corresponding to the multimedia content, and displaying the user identifier and the comment guide information in the dynamically adjusted comment information box.

[0074] A feasible implementation manner is to expand the comment information box corresponding to the multimedia content from an initial state according to a preset direction and a preset length, and display the user identifier and the comment guide information in the expanded comment information box.

[0075] Specifically, the comment information box corresponding to the multimedia content is expanded from an initial state according to a preset direction and a preset length, and the interactive identifier covered by the expanded comment information box is hidden, and the user identifier and the comment guiding information are displayed in the comment information box.

[0076] The user ID can be the name registered by the user on the platform, user avatar and other information used to identify the user. The user avatar is the avatar uploaded by the user when registering on the platform, and can be a picture in any picture format. The acquisition of the user ID requires authorization from the user.

[0077] The preset direction and the preset length are predefined, such as horizontally extending 1 cm to the right, extending 0.3 cm upward, extending upward and to the right at the same time, and the like.

[0078] Optionally, a preset shape may also be included, such as extending from a rectangle to an ellipse.

[0079] Optionally, preset colors may also be included, such as the color in the comment information box changing from gray to green.

[0080] Of course, other features with prompt effects may also be included, such as font, font size, conversion to picture, animation effect, etc., which are not specifically limited here.

[0081] The initial state is the state of the comment information box before expansion, including the shape of the input box, the color inside the input box, the default information displayed, the position on the display interface, etc.

[0082] For example, the comment box changes from Figure 4b The initial state shown is expanded horizontally to the right and with an expansion length of 1 cm. The expansion effect is as follows Figure 4c As shown, since the space occupied by the comment information box becomes larger after expansion, some functional controls are covered. Therefore, the covered functional controls such as the view comment control and the favorite control can be hidden, while the like control and the forwarding control can be displayed.

[0083] Of course, if the user clicks on the collection control, the view comment control and the like control can be hidden, and the collection control can be moved to the position of the like control for display.

[0084] Then, the user identification and the comment guiding information are displayed in the comment information box, so as to achieve the effect of dialogue and achieve the effect of customizing different comment guiding information for different users.

[0085] After a preset time, the user identification and the comment guide information are hidden, and the comment information box is restored to the initial state.

[0086] Of course, this effect is only for guiding users, not forcing them. Therefore, after a preset time (such as 5 seconds), it can be restored to the state before expansion, ending the guidance.

[0087] Optionally, the comment information box corresponding to the multimedia content is expanded from an initial state according to a preset direction and a preset length, and the interaction identifier on the preset direction of the comment information box is translated along the preset direction, and the user avatar and the comment guide information are displayed in the comment information box; after a preset time, the user identifier and the comment guide information are hidden, the comment information box is restored to the initial state, and the interaction identifier is translated in the opposite direction of the preset direction.

[0088] For example, Figure 4dAs shown, when the comment information box is expanded, in order to ensure that the interactive identifier is displayed completely so that the user can perform any operation, the interactive identifier can be translated in the expansion direction and the distance between each two interactive identifiers can be reduced, and then the user identifier and comment guidance information are displayed in the comment information box. Similarly, after a preset time, it is restored to the state before expansion and the guidance ends. Among them, the acquisition of the user identifier requires user authorization.

[0089] Furthermore, when the comment information box is restored to the initial state, the user can enter comment information in the comment information box to make a comment.

[0090] Another feasible implementation manner is to display the user identifier and the comment guidance information in a comment information box corresponding to the multimedia content, and to display a guidance route from the interaction identifier to the comment information box.

[0091] In a specific implementation, the comment guide information can be directly displayed in the comment information box to achieve the effect of dialogue. In order to make the dialogue effect more vivid and interesting, the user identification, such as the user avatar, can be displayed synchronously. The acquisition of the user identification requires the authorization of the user.

[0092] In addition, in order to make the guiding prompt effect more obvious, a guiding route from the interactive mark to the comment information box can also be displayed to guide the user to view. Figure 5 As shown, the comment information box displays "Everyone values ​​your opinion" and displays a guiding arrow from the "Like" control to the comment information box.

[0093] After a preset time, the user identification and the comment guidance information are hidden, and the guidance route is hidden.

[0094] Of course, this effect is only for guiding users, not forcing them. Therefore, after a preset time (such as 5 seconds), it can be restored to the state before guidance and end the guidance, making it convenient for users to enter comment information or perform other interactive operations.

[0095] In the embodiment of the present application, when a trigger instruction of the user's interactive identifier for multimedia content is detected, the function corresponding to the interactive identifier is responded to, and the comment guidance information matching the interactive identifier is obtained, and then the comment information box is expanded, so that the comment guidance information and the user identifier are displayed in the comment information box corresponding to the multimedia content, or the comment guidance information is displayed in the comment information box corresponding to the multimedia content, and the guide line pointing to the comment information box is also displayed for comment guidance. With the extended animation effect and the dynamic way of expanding the occupied space of the comment information box, or the way of displaying the guide line pointing to the comment information box, there is an intuitive guiding effect, and the comment guidance of the user can attract the user's attention, and the corresponding comment guidance information is displayed in the comment information box to guide the user to comment, so that the user who publishes the multimedia content can optimize the subsequent creation according to the comment information input by the user, so that the network social platform can ensure the output of high-quality multimedia content. In addition, the addition of the user identifier feature makes the dialogue effect more vivid and interesting, and at the same time, the effect of personalized customization of the copy is achieved, and the initial state is restored after the preset time to end the guidance, which improves the friendliness of the interactive interface and the interactivity and fun of the multimedia content, and easily stimulates the user's interest in commenting.

[0096] See also Figure 6 , which is a flow chart of another comment information guiding method provided in an embodiment of the present application. This embodiment is described from the terminal side, and is illustrated by taking obtaining comment guiding information based on feature information of multimedia content as an example. The comment information guiding method may include the following steps:

[0097] S301, detecting a trigger instruction of a user's interaction identifier for multimedia content, responding to a function corresponding to the interaction identifier, and acquiring comment guidance information, wherein the comment guidance information matches feature information of the multimedia content;

[0098] For details, please refer to S201, which will not be repeated here.

[0099] It should be noted that the characteristic information of the multimedia content may include at least one of interaction information, category information, and popularity information of the event to which the multimedia content belongs. The interaction information includes information such as the number of comments, forwardings, likes, favorites, and attention of the multimedia content.

[0100] When the feature information includes the number of comments on the multimedia content, the comment guiding information is acquired based on a number range to which the number of comments belongs.

[0101] Different numbers of comments may correspond to different comment guiding information, and the comment guiding information to be displayed may be determined according to the corresponding relationship.

[0102] Alternatively, different ranges of the number of comments may correspond to different algorithms. The currently adopted algorithm may be determined according to the number of comments on the multimedia content, and the comment guide information to be displayed may be generated according to the algorithm.

[0103] When the characteristic information includes the number of reposts / likes / collections of the multimedia content, the comment guiding information is acquired based on whether the number of reposts / likes / collections exceeds a threshold.

[0104] It is understandable that different comment guiding information corresponds to the range within the threshold and the range outside the threshold. The comment guiding information to be displayed is determined by comparing the current number of reposts / likes / favorites with the threshold.

[0105] When the feature information includes category information of the multimedia content, comment guide information is acquired based on the category information.

[0106] It is understandable that the category information of multimedia content includes multiple categories, such as video, luxury goods, fashion, news, design, animation, etc. The same multimedia content can belong to multiple different category information at the same time.

[0107] Different categories of information correspond to different comment guidance information. When a multimedia content belongs to multiple different categories of information at the same time, you can select any one of them as the comment guidance information to be displayed currently, or you can synthesize the comment guidance information of multiple categories of information to which the multimedia content belongs to generate the comment guidance information to be displayed currently. The synthesis processing can be based on a preset algorithm.

[0108] When the feature information includes popularity information of the event to which the multimedia content belongs, the comment guiding information is acquired based on the arrangement order of the popularity information.

[0109] It is understandable that the server sorts and marks different multimedia contents according to their popularity, such as "explosive", "new", "hot", etc., and corresponds to a popularity ranking. Of course, the popularity ranking is updated periodically, that is, the popularity of the same multimedia content is different at different times.

[0110] Different popularity ranges correspond to different comment guiding information. At the current moment, after determining the popularity of the event to which the multimedia content belongs, the corresponding comment guiding information can be determined according to the corresponding relationship.

[0111] The characteristic information also includes the display time of the multimedia content, then the display time range to which the display time belongs is determined; based on the correspondence between different display time ranges and different comment guidance information, the comment guidance information corresponding to the target display time range is determined.

[0112] Since the corresponding relationship between different display time ranges and different comment guiding information is preset, the display time range to which the display time belongs is first searched in different display time ranges.

[0113] For example, the correspondence between different display time ranges and different comment guidance information is shown in Table 4. First, find the display time range corresponding to the display time in Table 4. If it belongs to the range of 1 to 3, determine that the corresponding comment guidance information is "Everyone attaches great importance to your opinion."

[0114] Table 4

[0115] Duration range (min) Comment guide information 1~3 Your opinions are valued 3~5 What do you know about the current status of "cars"? 5~8 Please express your positive energy opinions …… ……

[0116] Among them, the display duration of multimedia content can be determined in a variety of ways:

[0117] Since users usually browse page information by sliding the screen, when it is detected that the user inputs a sliding operation on the multimedia content, the duration corresponding to the sliding operation is obtained, and the duration is determined as the display duration of the multimedia content.

[0118] When a voice signal input by a user for multimedia content is received, the voice signal is parsed, a duration keyword is extracted, and the duration indicated by the duration keyword is determined as the presentation duration of the multimedia content.

[0119] A visual signal of a user watching multimedia content is collected, a time length for which the visual signal stays on a multimedia content display page is determined, and the time length is determined as a display time length of the multimedia content.

[0120] The timing starts from the time when the multimedia content page is displayed, the duration during which the page is not redirected is recorded, and the duration is determined as the display duration of the multimedia content.

[0121] S302, obtaining a user identifier, dynamically adjusting a comment information box corresponding to the multimedia content, and displaying the user identifier and the comment guide information in the dynamically adjusted comment information box.

[0122] For details, please refer to S202, which will not be repeated here.

[0123] In the embodiment of the present application, when a trigger instruction of the user's interactive identifier for multimedia content is detected, the function corresponding to the interactive identifier is responded to, and the comment guidance information matching the interactive identifier is obtained, and then the comment information box is expanded, so that the comment guidance information and the user identifier are displayed in the comment information box corresponding to the multimedia content, or the comment guidance information is displayed in the comment information box corresponding to the multimedia content, and the guide line pointing to the comment information box is also displayed for comment guidance. With the extended animation effect and the dynamic way of expanding the occupied space of the comment information box, or the way of displaying the guide line pointing to the comment information box, there is an intuitive guiding effect, and the comment guidance of the user can attract the user's attention, and the corresponding comment guidance information is displayed in the comment information box to guide the user to comment, so that the user who publishes the multimedia content can optimize the subsequent creation according to the comment information input by the user, so that the network social platform can ensure the output of high-quality multimedia content. In addition, the addition of the user identifier feature makes the dialogue effect more vivid and interesting, and at the same time, the effect of personalized customization of the copy is achieved, and the initial state is restored after the preset time to end the guidance, which improves the friendliness of the interactive interface and the interactivity and fun of the multimedia content, and easily stimulates the user's interest in commenting.

[0124] See also Figure 7 , which is a flow chart of another comment information guidance method provided in an embodiment of the present application. This embodiment is described from the terminal side, and is illustrated by taking the acquisition of comment guidance information based on the feature information and interaction identifier of the multimedia content as an example. The comment information guidance method may include the following steps:

[0125] S401, detecting a trigger instruction of a user for an interaction identifier of multimedia content, responding to a function corresponding to the interaction identifier, and acquiring comment guidance information, wherein the comment guidance information matches feature information of the multimedia content and the interaction identifier;

[0126] For details, please refer to S201 and S301, which will not be repeated here.

[0127] It is understandable that the characteristic information of the multimedia content may include at least one of interaction information, category information, and popularity information of the event to which the multimedia content belongs. Then, the combination of the characteristic information of the multimedia content and the interaction identifier includes at least interaction information + interaction identifier, category information + interaction identifier, and popularity information of the event to which the multimedia content belongs + interaction identifier. The interaction information, category information, popularity information of the event to which the multimedia content belongs, and interaction identifier each include multiple types. Therefore, the characteristic information and interaction identifier of the multimedia content may specifically include multiple categories, which are not listed here one by one.

[0128] S402, obtaining a user identifier, dynamically adjusting a comment information box corresponding to the multimedia content, and displaying the user identifier and the comment guide information in the dynamically adjusted comment information box.

[0129] For details, please refer to S202, which will not be repeated here.

[0130] Optionally, the characteristic information of the multimedia content may also include the display time of the multimedia content. Therefore, the comment guidance information may also be obtained by combining one or more of the display time, interaction information, category information, popularity information of the event to which the multimedia content belongs, and the type of interaction identifier.

[0131] In the embodiment of the present application, when a trigger instruction of the user's interactive identifier for multimedia content is detected, the function corresponding to the interactive identifier is responded to, and the comment guidance information matching the interactive identifier is obtained, and then the comment information box is expanded, so that the comment guidance information and the user identifier are displayed in the comment information box corresponding to the multimedia content, or the comment guidance information is displayed in the comment information box corresponding to the multimedia content, and the guide line pointing to the comment information box is also displayed for comment guidance. With the extended animation effect and the dynamic way of expanding the occupied space of the comment information box, or the way of displaying the guide line pointing to the comment information box, there is an intuitive guiding effect, and the comment guidance of the user can attract the user's attention, and the corresponding comment guidance information is displayed in the comment information box to guide the user to comment, so that the user who publishes the multimedia content can optimize the subsequent creation according to the comment information input by the user, so that the network social platform can ensure the output of high-quality multimedia content. In addition, the addition of the user identifier feature makes the dialogue effect more vivid and interesting, and at the same time, the effect of personalized customization of the copy is achieved, and the initial state is restored after the preset time to end the guidance, which improves the friendliness of the interactive interface and the interactivity and fun of the multimedia content, and easily stimulates the user's interest in commenting.

[0132] The following is an embodiment of the device of the present application, which can be used to execute the embodiment of the method of the present application. For details not disclosed in the embodiment of the device of the present application, please refer to the embodiment of the method of the present application.

[0133] See also Figure 8 , which shows a schematic diagram of the structure of a comment information guiding device provided by an exemplary embodiment of the present application. The comment information guiding device can be implemented as all or part of a terminal through software, hardware or a combination of both. The device 1 includes a guiding information acquisition module 11 and a guiding information display module 12.

[0134] The guidance information acquisition module 11 is used to detect the trigger instruction of the user's interaction mark for the multimedia content and acquire the comment guidance information; wherein the comment guidance information matches the characteristic information of the multimedia content and / or the interaction mark;

[0135] The guidance information display module 12 is used to dynamically adjust the comment information frame corresponding to the multimedia content, and display the comment guidance information in the dynamically adjusted comment information frame.

[0136] Optionally, the guidance information acquisition module 11 is specifically used to:

[0137] Determining a target type of the interaction identifier triggered by the user;

[0138] Based on the correspondence between different types of interaction identifiers and different comment guiding information, the comment guiding information corresponding to the target type is determined.

[0139] Optionally, the characteristic information of the multimedia content includes the presentation duration of the multimedia content, and the guidance information acquisition module 11 is specifically used to:

[0140] Determining a presentation duration of the multimedia content and a target presentation duration range corresponding to the presentation duration;

[0141] Based on the correspondence between different display time ranges and different comment guiding information, the comment guiding information corresponding to the target display time range is determined.

[0142] Optionally, the guidance information acquisition module 11 is specifically used to:

[0143] detecting a sliding operation of the user on the multimedia content;

[0144] A duration corresponding to the sliding operation is obtained, and the duration is determined as a presentation duration of the multimedia content.

[0145] Optionally, the characteristic information of the multimedia content includes at least one of interaction information, category information, and popularity information of an event to which the multimedia content belongs.

[0146] Optionally, the guidance information display module 12 is specifically used to:

[0147] Get user ID;

[0148] The comment information box corresponding to the multimedia content is dynamically adjusted, and the user identifier and the comment guide information are displayed in the dynamically adjusted comment information box.

[0149] Among them, the acquisition of user identification requires user authorization.

[0150] Optionally, the guidance information display module 12 is specifically used to:

[0151] The comment information frame corresponding to the multimedia content is expanded from an initial state according to a preset direction and a preset length, and the user identifier and the comment guide information are displayed in the expanded comment information frame.

[0152] Optionally, the guidance information display module 12 is specifically used to:

[0153] Expanding the comment information box corresponding to the multimedia content from an initial state according to a preset direction and a preset length, and hiding the function controls covered by the expanded comment information box;

[0154] Optional, such as Fig. 9 As shown, the device also includes:

[0155] The information recovery module 13 is used to hide the user identification and the comment guide information after a preset time, restore the comment information box to the initial state, and display the function controls covered by the comment information box.

[0156] Optionally, the guidance information display module 12 is specifically used to:

[0157] Expanding the comment information box corresponding to the multimedia content from an initial state according to a preset direction and a preset length, and translating the interaction mark in the preset direction of the comment information box along the preset direction;

[0158] The information recovery module 13 is specifically used for:

[0159] After a preset time, the user identifier and the comment guide information are hidden, the comment information box is restored to the initial state, and the interaction identifier is translated in the opposite direction of the preset direction.

[0160] Optionally, the guidance information display module 12 is specifically used to:

[0161] Displaying the user identifier and the comment guide information in a comment information box corresponding to the multimedia content, and displaying a guide route from the interaction identifier to the comment information box;

[0162] After a preset time, the user identification and the comment guidance information are hidden, and the guidance route is hidden.

[0163] Optional, such as Fig. 9 As shown, the device also includes:

[0164] The function response module 14 is used to respond to the function corresponding to the interaction identifier.

[0165] It should be noted that the comment information guiding device provided in the above embodiment only uses the division of the above functional modules as an example when executing the comment information guiding method. In actual applications, the above functions can be assigned to different functional modules as needed, that is, the internal structure of the device can be divided into different functional modules to complete all or part of the functions described above. In addition, the comment information guiding device provided in the above embodiment and the comment information guiding method embodiment belong to the same concept, and the implementation process thereof is detailed in the method embodiment, which will not be repeated here.

[0166] The serial numbers of the above-mentioned embodiments of the present application are for description only and do not represent the advantages or disadvantages of the embodiments.

[0167] In the embodiment of the present application, when a trigger instruction of the user's interactive identifier for multimedia content is detected, the function corresponding to the interactive identifier is responded to, and the comment guidance information matching the interactive identifier is obtained, and then the comment information box is expanded, so that the comment guidance information and the user identifier are displayed in the comment information box corresponding to the multimedia content, or the comment guidance information is displayed in the comment information box corresponding to the multimedia content, and the guide line pointing to the comment information box is also displayed for comment guidance. With the extended animation effect and the dynamic way of expanding the occupied space of the comment information box, or the way of displaying the guide line pointing to the comment information box, there is an intuitive guiding effect, and the comment guidance of the user can attract the user's attention, and the corresponding comment guidance information is displayed in the comment information box to guide the user to comment, so that the user who publishes the multimedia content can optimize the subsequent creation according to the comment information input by the user, so that the network social platform can ensure the output of high-quality multimedia content. In addition, the addition of the user identifier feature makes the dialogue effect more vivid and interesting, and at the same time, the effect of personalized customization of the copy is achieved, and the initial state is restored after the preset time to end the guidance, which improves the friendliness of the interactive interface and the interactivity and fun of the multimedia content, and easily stimulates the user's interest in commenting.

[0168] The present application also provides a non-transitory computer-readable storage medium, which can store multiple instructions, which are suitable for being loaded by a processor and executing the method steps of the above-mentioned embodiment. The specific execution process can be seen in Figure 1a-Figure 7 The specific description of the illustrated embodiment will not be repeated here.

[0169] Fig.10 is a schematic diagram of a computer-readable storage medium according to an embodiment of the present application. Fig.10As shown, the computer-readable storage medium according to the embodiment of the present application stores non-transitory computer-readable instructions 310. When the non-transitory computer-readable instructions 310 are executed by the processor, all or part of the above steps are executed.

[0170] See also Fig.11 , is a schematic diagram of the structure of an electronic device provided in an embodiment of the present application. Fig.11 As shown, the electronic device 1000 may include: at least one processor 1001 , at least one network interface 1004 , a user interface 1003 , a memory 1005 , and at least one communication bus 1002 .

[0171] The communication bus 1002 is used to realize the connection and communication between these components.

[0172] The user interface 1003 may include a display screen (Display) and a camera (Camera). Optionally, the user interface 1003 may also include a standard wired interface and a wireless interface.

[0173] The network interface 1004 may optionally include a standard wired interface or a wireless interface (such as a WI-FI interface).

[0174] Among them, the processor 1001 may include one or more processing cores. The processor 1001 uses various interfaces and lines to connect various parts of the entire electronic device 1000, and executes various functions and processes data of the electronic device 1000 by running or executing instructions, programs, code sets or instruction sets stored in the memory 1005, and calling data stored in the memory 1005. Optionally, the processor 1001 can be implemented in at least one hardware form of digital signal processing (Digital Signal Processing, DSP), field programmable gate array (Field-Programmable Gate Array, FPGA), and programmable logic array (Programmable Logic Array, PLA). The processor 1001 can integrate one or a combination of a central processing unit (Central Processing Unit, CPU), a graphics processing unit (Graphics Processing Unit, GPU) and a modem. Among them, the CPU mainly processes the operating system, user interface and application programs; the GPU is responsible for rendering and drawing the content to be displayed on the display screen; the modem is used to process wireless communication. It can be understood that the above-mentioned modem may not be integrated into the processor 1001, and it can be implemented separately through a chip.

[0175] Among them, the memory 1005 may include a random access memory (Random Access Memory, RAM) and may also include a read-only memory (Read-Only Memory). Optionally, the memory 1005 includes a non-transitory computer-readable storage medium. The memory 1005 can be used to store instructions, programs, codes, code sets or instruction sets. The memory 1005 may include a program storage area and a data storage area, wherein the program storage area may store instructions for implementing an operating system, instructions for at least one function (such as a touch function, a sound playback function, an image playback function, etc.), instructions for implementing the above-mentioned various method embodiments, etc.; the data storage area may store data involved in the above-mentioned various method embodiments, etc. The memory 1005 may also be optionally at least one storage device located away from the aforementioned processor 1001. As Fig.11 As shown, the memory 1005 as a computer storage medium may include an operating system, a network communication module, a user interface module, and a guide application for inputting comment information.

[0176] exist Fig.11 In the electronic device 1000 shown, the user interface 1003 is mainly used to provide an input interface for the user and obtain the data input by the user; and the processor 1001 can be used to call the guidance application for inputting comment information stored in the memory 1005, and specifically perform the following operations:

[0177] Detecting a trigger instruction of a user's interaction identifier for multimedia content, and acquiring comment guidance information; wherein the comment guidance information matches the feature information of the multimedia content and / or the interaction identifier;

[0178] The comment information box corresponding to the multimedia content is dynamically adjusted, and the comment guiding information is displayed in the dynamically adjusted comment information box.

[0179] In one embodiment, the processor 1001 further performs the following operations:

[0180] Determining a target type of the interaction identifier triggered by the user;

[0181] Based on the correspondence between different types of interaction identifiers and different comment guiding information, the comment guiding information corresponding to the target type is determined.

[0182] In one embodiment, the characteristic information of the multimedia content includes the presentation duration of the multimedia content, and the processor 1001 further performs the following operations:

[0183] Determining a presentation duration of the multimedia content and a target presentation duration range corresponding to the presentation duration;

[0184] Based on the correspondence between different display time ranges and different comment guiding information, the comment guiding information corresponding to the target display time range is determined.

[0185] In one embodiment, the processor 1001 further performs the following operations:

[0186] detecting a sliding operation of the user on the multimedia content;

[0187] A duration corresponding to the sliding operation is obtained, and the duration is determined as a presentation duration of the multimedia content.

[0188] In one embodiment, the characteristic information of the multimedia content includes at least one of interaction information, category information, and popularity information of an event to which the multimedia content belongs.

[0189] In one embodiment, the processor 1001 specifically performs the following operations when dynamically adjusting the comment information box corresponding to the multimedia content and displaying the comment guide information in the dynamically adjusted comment information box:

[0190] Get user ID;

[0191] The comment information box corresponding to the multimedia content is dynamically adjusted, and the user identifier and the comment guide information are displayed in the dynamically adjusted comment information box.

[0192] In one embodiment, the processor 1001 specifically performs the following operations when dynamically adjusting the comment information box corresponding to the multimedia content and displaying the user identifier and the comment guide information in the dynamically adjusted comment information box:

[0193] The comment information frame corresponding to the multimedia content is expanded from an initial state according to a preset direction and a preset length, and the user identifier and the comment guide information are displayed in the expanded comment information frame.

[0194] In one embodiment, when the processor 1001 expands the comment information box corresponding to the multimedia content from an initial state according to a preset direction and a preset length, the processor 1001 specifically performs the following operations:

[0195] Expanding the comment information box corresponding to the multimedia content from an initial state according to a preset direction and a preset length, and hiding the interaction identifier covered by the expanded comment information box;

[0196] After executing the display of the comment guide information in the expanded comment information box, the processor 1001 further performs the following operations:

[0197] After a preset time, the user identifier and the comment guide information are hidden, the comment information box is restored to the initial state, and the interaction identifier covered by the comment information box is displayed.

[0198] In one embodiment, when the processor 1001 expands the comment information box corresponding to the multimedia content from an initial state according to a preset direction and a preset length, the processor 1001 specifically performs the following operations:

[0199] Expanding the comment information box corresponding to the multimedia content from an initial state according to a preset direction and a preset length, and translating the interaction mark in the preset direction of the comment information box along the preset direction;

[0200] After executing the operation of displaying the user identifier and the comment guide information in the expanded comment information box, the processor 1001 further performs the following operations:

[0201] After a preset time, the comment guide information is hidden, the comment information box is restored to the initial state, and the interaction mark is translated in the opposite direction of the preset direction.

[0202] In an embodiment, when the processor 1001 displays the user identifier and the comment guide information in the comment information box corresponding to the multimedia content, the processor 1001 specifically performs the following operations:

[0203] Displaying the user identifier and the comment guide information in a comment information box corresponding to the multimedia content, and displaying a guide route from the interaction identifier to the comment information box;

[0204] After a preset time, the user identification and the comment guidance information are hidden, and the guidance route is hidden.

[0205] In one embodiment, after executing the trigger instruction of detecting the user's interaction identifier for the multimedia content, the processor 1001 further performs the following operations:

[0206] Respond to the function corresponding to the interaction identifier.

[0207] In the embodiment of the present application, when a trigger instruction of the user's interactive identifier for multimedia content is detected, the function corresponding to the interactive identifier is responded to, and the comment guidance information matching the interactive identifier is obtained, and then the comment information box is expanded, so that the comment guidance information and the user identifier are displayed in the comment information box corresponding to the multimedia content, or the comment guidance information is displayed in the comment information box corresponding to the multimedia content, and the guide line pointing to the comment information box is also displayed for comment guidance. With the extended animation effect and the dynamic way of expanding the occupied space of the comment information box, or the way of displaying the guide line pointing to the comment information box, there is an intuitive guiding effect, and the comment guidance of the user can attract the user's attention, and the corresponding comment guidance information is displayed in the comment information box to guide the user to comment, so that the user who publishes the multimedia content can optimize the subsequent creation according to the comment information input by the user, so that the network social platform can ensure the output of high-quality multimedia content. In addition, the addition of the user identifier feature makes the dialogue effect more vivid and interesting, and at the same time, the effect of personalized customization of the copy is achieved, and the initial state is restored after the preset time to end the guidance, which improves the friendliness of the interactive interface and the interactivity and fun of the multimedia content, and easily stimulates the user's interest in commenting.

[0208] Those skilled in the art can understand that all or part of the processes in the above-mentioned embodiments can be implemented by instructing related hardware through a computer program, and the program can be stored in a computer-readable storage medium, and when the program is executed, it can include the processes of the embodiments of the above-mentioned methods. The storage medium can be a disk, an optical disk, a read-only storage memory, or a random access memory, etc.

[0209] The above disclosure is only the preferred embodiment of the present application, which certainly cannot be used to limit the scope of rights of the present application. Therefore, equivalent changes made according to the claims of the present application are still within the scope covered by the present application.

Claims

1. A comment information guiding method, characterized in that: The method comprises: Detecting a trigger instruction of a user's interaction identifier for multimedia content, obtaining comment guidance information; wherein the comment guidance information matches the characteristic information of the multimedia content and the interaction identifier; the comment guidance information is the copy content guiding the user to comment; the interaction identifier is one of the following controls with interactive functions: a like control, a favorite control, a view comment control, a forwarding control, and a sharing control; when receiving the trigger instruction, the interaction identifier responds to the function corresponding to the interaction identifier; Dynamically adjusting the comment information box corresponding to the multimedia content, and displaying the comment guide information in the dynamically adjusted comment information box; the comment information box is used to receive the comment information input by the user; the dynamic adjustment is to expand the comment information box, or generate and display a guide route pointing to the comment information box, or flash the comment information box; The method further comprises: The comment guide information is hidden after a preset time period, and the comment information box is restored to an initial state.

2. The method according to claim 1, characterized in that: The method further comprises: Determining a target type of the interaction identifier triggered by the user; Based on the correspondence between different types of interaction identifiers and different comment guiding information, the comment guiding information corresponding to the target type is determined.

3. The method according to claim 1, characterized in that: The characteristic information of the multimedia content includes the presentation duration of the multimedia content, and the method further includes: Determining a presentation duration of the multimedia content and a target presentation duration range corresponding to the presentation duration; Based on the correspondence between different display time ranges and different comment guiding information, the comment guiding information corresponding to the target display time range is determined.

4. The method according to claim 3, characterized in that: The method further comprises: detecting a sliding operation of the user on the multimedia content; A duration corresponding to the sliding operation is obtained, and the duration is determined as a presentation duration of the multimedia content.

5. The method according to claim 1, characterized in that: The characteristic information of the multimedia content includes at least one of interaction information, category information, and popularity information of an event to which the multimedia content belongs.

6. The method according to claim 1, characterized in that The dynamically adjusting the comment information box corresponding to the multimedia content and displaying the comment guide information in the dynamically adjusted comment information box includes: Get user ID; The comment information box corresponding to the multimedia content is dynamically adjusted, and the user identifier and the comment guide information are displayed in the dynamically adjusted comment information box.

7. The method according to claim 6, characterized in that The dynamically adjusting the comment information box corresponding to the multimedia content and displaying the user identifier and the comment guide information in the dynamically adjusted comment information box includes: The comment information frame corresponding to the multimedia content is expanded from an initial state according to a preset direction and a preset length, and the user identifier and the comment guide information are displayed in the expanded comment information frame.

8. The method according to claim 7, characterized in that: The step of expanding the comment information box corresponding to the multimedia content from an initial state according to a preset direction and a preset length includes: Expanding the comment information box corresponding to the multimedia content from an initial state according to a preset direction and a preset length, and hiding the interaction identifier covered by the expanded comment information box; After displaying the user identifier and the comment guide information in the expanded comment information box, the method further includes: After a preset time, the user identifier and the comment guide information are hidden, the comment information box is restored to the initial state, and the interaction identifier covered by the comment information box is displayed.

9. The method according to claim 7, characterized in that: The step of expanding the comment information box corresponding to the multimedia content from an initial state according to a preset direction and a preset length includes: Expanding the comment information box corresponding to the multimedia content from an initial state according to a preset direction and a preset length, and translating the interaction mark in the preset direction of the comment information box along the preset direction; After displaying the user identifier and the comment guide information in the expanded comment information box, the method further includes: After a preset time, the user identifier and the comment guide information are hidden, the comment information box is restored to the initial state, and the interaction identifier is translated in the opposite direction of the preset direction.

10. The method according to claim 6, characterized in that The dynamically adjusting the comment information box corresponding to the multimedia content and displaying the user identifier and the comment guide information in the dynamically adjusted comment information box includes: Displaying the user identifier and the comment guide information in a comment information box corresponding to the multimedia content, and displaying a guide route from the interaction identifier to the comment information box; After a preset time, the user identification and the comment guidance information are hidden, and the guidance route is hidden.

11. The method according to claim 1, characterized in that After the trigger instruction of the user's interaction mark for the multimedia content is detected, the method further includes: Respond to the function corresponding to the interaction identifier.

12. A comment information guiding device, characterized in that: The device comprises: A guidance information acquisition module is used to detect a trigger instruction of a user's interaction identifier for multimedia content and acquire comment guidance information; wherein the comment guidance information matches the characteristic information of the multimedia content and the interaction identifier; the comment guidance information is the text content that guides the user to comment; the interaction identifier is one of the following controls with interactive functions: a like control, a favorite control, a view comment control, a forwarding control, and a sharing control; when the interaction identifier receives the trigger instruction, it responds to the function corresponding to the interaction identifier; A guidance information display module, used for dynamically adjusting the comment information box corresponding to the multimedia content, and displaying the comment guidance information in the dynamically adjusted comment information box; the comment information box is used to receive the comment information input by the user; the dynamic adjustment is to expand the comment information box, or generate and display a guidance route pointing to the comment information box, or flash the comment information box; The device also includes: The information recovery module is used to hide the comment guide information after a preset time period and restore the comment information box to an initial state.

13. A non-transitory computer-readable storage medium, characterized in that: The computer storage medium stores a plurality of instructions, and the instructions are suitable for being loaded by a processor and executing the method steps as claimed in any one of claims 1 to 11.

14. An electronic device, characterized in that: include: A processor and a memory; wherein the memory stores a computer program, and the computer program is suitable for being loaded by the processor and executing the method steps as claimed in any one of claims 1 to 11.

Images