Information Display Method, Device, and Program Product of Strategy Formulation Tool

By displaying the floating bar of the product strategy formulation function on the user terminal and displaying the information of the strategy formulation tool, it solves the problem that merchants find it difficult to discover marketing tools, and improves the utilization rate of tools and the efficiency of merchants in formulating product strategies.

CN113741752BActive Publication Date: 2025-06-17BEIJING WODONG TIANJUN INFORMATION TECH CO LTD +1
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Patent Information

Application Number
CN202111067747.5
Authority / Receiving Office
CN · China
Patent Type
Patents(China)
Current Assignee / Owner
Filing Date
2021-09-13
Publication Date
2025-06-17
Estimated Expiration
2041-09-13

AI Technical Summary

Technical Problem

In the prior art, when merchants use marketing tools in shopping platforms, there are many types of tools and large entrance depth, making it difficult for merchants to discover new tools and basic tools with low utilization rate.

Method used

When the user terminal accesses the product policy development function, a floating bar is generated and information about the policy development tool is displayed, including multiple sub-regions to display the area topic information and relevant information about the policy development tool.

Benefits of technology

It improves users' understanding of strategy development tools, enhances the utilization rate of tools, and improves the efficiency of merchants in formulating product strategies.

✦ Generated by Eureka AI based on patent content.

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Abstract

The information display method, device and program product of the policy-making tool provided by the embodiments of the present disclosure include: in response to an access instruction for accessing the product policy-making function, obtaining the information of the policy-making tool included in the product policy-making function according to the access instruction; generating a floating bar including a plurality of sub-regions, and displaying regional theme information in each sub-region of the floating bar according to the attribute information of each sub-region; and displaying the information of the corresponding policy-making tool in the sub-region of the floating bar according to the information of the policy-making tool and the attribute information of each sub-region. The solution provided by the embodiments of the present disclosure can display a floating bar on the upper layer of the page of the product policy-making function, and the floating bar is used to display the relevant information of the policy-making tool included in the current page of the product policy-making function. By browsing this information, users can understand the information of the policy-making tool, so as to improve the utilization rate of the policy-making tool and the efficiency of users in formulating product policies.
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Description

Technical Field

[0001] The present disclosure relates to computer technology, and in particular, to a method, device, and program product for displaying information of a strategy formulation tool. Background Art

[0002] With the development of Internet technology, technologies related to online shopping have become increasingly mature. Merchants can publish products and their related information on shopping platforms for users to refer to.

[0003] In the prior art, in order to facilitate merchants to promote products on shopping platforms, a marketing platform can also be set up on the shopping platform, and merchants can publish marketing activities on this platform. A variety of marketing tools can be set up in the marketing platform, and merchants can use these tools to publish marketing activities.

[0004] However, there are many types of marketing tools in the marketing platform, and some marketing tool entrances are relatively deep, making it inconvenient for merchants to discover these tools. In addition, when new marketing tools are provided, merchants are also not easily able to discover these marketing tools, resulting in users having difficulty using the marketing tools in the marketing platform. Summary of the Invention

[0005] The present disclosure provides a method, device, and program product for displaying information of a strategy formulation tool to solve the problem in the prior art that users have difficulty using the marketing tools in the marketing platform.

[0006] The first aspect of the present disclosure is to provide a method for displaying information of a strategy formulation tool, including:

[0007] Responding to an access instruction for accessing a product strategy formulation function, and obtaining information of a strategy formulation tool included in the product strategy formulation function according to the access instruction;

[0008] Generating a floating bar including a plurality of sub-regions, and displaying region theme information in each sub-region of the floating bar according to the attribute information of each sub-region;

[0009] Displaying information of the corresponding strategy formulation tool in the sub-regions of the floating bar according to the information of the strategy formulation tool and the attribute information of each sub-region.

[0010] Another aspect of the present disclosure is to provide a device for displaying information of a strategy formulation tool, including:

[0011] An obtaining unit, configured to respond to an access instruction for accessing a product strategy formulation function, and obtain information of a strategy formulation tool included in the product strategy formulation function according to the access instruction;

[0012] A generating unit, configured to generate a floating bar including a plurality of sub-regions;

[0013] A first display unit, configured to display regional theme information in each sub-region of the floating bar according to the attribute information of each sub-region;

[0014] A second display unit, configured to display the information of the corresponding policy-making tool in the sub-region of the floating bar according to the information of the policy-making tool and the attribute information of each sub-region.

[0015] Another aspect of the present disclosure is to provide an electronic device, including:

[0016] A memory;

[0017] A processor; and

[0018] A computer program;

[0019] Wherein, the computer program is stored in the memory and configured to be executed by the processor to implement the information display method of the policy-making tool as described in the first aspect above.

[0020] Another aspect of the present disclosure is to provide a computer-readable storage medium, on which a computer program is stored, and the computer program is executed by a processor to implement the information display method of the policy-making tool as described in the first aspect above.

[0021] Another aspect of the present disclosure is to provide a computer program product, including a computer program, and the computer program implements the information display method of the policy-making tool as described in the first aspect above when being executed by a processor.

[0022] The technical effects of the information display method, device and program product of the policy-making tool provided by the present disclosure are:

[0023] The information display method, device, and program product of the policy-making tool provided by the embodiments of the present disclosure include: responding to an access instruction for accessing the product policy-making function, obtaining the information of the policy-making tool included in the product policy-making function according to the access instruction; generating a floating bar including multiple sub-regions, and displaying regional theme information in each sub-region of the floating bar according to the attribute information of each sub-region; and displaying the information of the corresponding policy-making tool in the sub-region of the floating bar according to the information of the policy-making tool and the attribute information of each sub-region. When the user operates the user terminal to access the product policy-making function, the user terminal can display a floating bar on the upper layer of the page of the product policy-making function. The floating bar is used to display the relevant information of the policy-making tool included in the current page of the product policy-making function. By browsing this information, the user can understand the information of the policy-making tool, thereby improving the user's understanding of the policy-making tool and enhancing the utilization rate of the policy-making tool and the efficiency of the user in formulating product policies. BRIEF DESCRIPTION OF THE DRAWINGS

[0024] Figure 1 It is a schematic flowchart of the information display method of the policy-making tool shown in an exemplary embodiment of the present disclosure;

[0025] Figure 2 It is a schematic diagram of the floating bar shown in the first exemplary embodiment of the present disclosure;

[0026] Figure 3 It is a schematic diagram of the floating bar shown in the second exemplary embodiment of the present disclosure;

[0027] Figure 4 It is a schematic diagram of the floating bar shown in the third exemplary embodiment of the present disclosure;

[0028] Figure 5 It is a schematic flowchart of the information display method of the policy-making tool shown in an exemplary embodiment of the present disclosure;

[0029] Figure 6 It is a schematic diagram of the plug-in management interface shown in an exemplary embodiment of the present disclosure;

[0030] Figure 7 It is a schematic diagram of the floating bar shown in the fourth exemplary embodiment of the present disclosure;

[0031] Figure 8 It is a schematic diagram of the floating bar shown in the fifth exemplary embodiment of the present disclosure;

[0032] Figure 9 It is a schematic structural diagram of the information display device of the policy-making tool shown in an exemplary embodiment of the present disclosure;

[0033] Figure 10 Structural schematic diagram of an information display device for a strategy formulation tool shown in an exemplary embodiment of the present disclosure;

[0034] Figure 11 Structural diagram of an electronic device shown in an exemplary embodiment of the present disclosure. Detailed implementation manners

[0035] In some online shopping platforms, in order to improve the efficiency of merchants in formulating product strategies, a strategy formulation center can be set up. Merchants can use their own accounts to log in to the strategy formulation center.

[0036] Among them, the strategy formulation center may include multiple product strategy formulation functions, and each product strategy formulation function may be provided with multiple strategy formulation tools. For example, multiple options can be set in the strategy formulation center, and each option corresponds to a strategy formulation function. Users can click on any option to access the corresponding strategy formulation function.

[0037] Specifically, the user terminal can display the page of the strategy formulation function based on the user's operation, and the strategy formulation tools included in the strategy formulation function can be displayed on this page.

[0038] Furthermore, if the number of strategy formulation tools is large, they cannot all be displayed on the page of the strategy formulation function. If a new strategy formulation tool is added, it is not easy for users to discover. All these lead to the problem that users can only use the basic strategy formulation tools in the strategy formulation function, resulting in low utilization rate of the strategy formulation tools and low efficiency of users in formulating product strategies.

[0039] To solve the above technical problems, in the solution provided by the present disclosure, when the user terminal accesses the product strategy formulation function, it can display the information of the strategy formulation tools included in the product strategy formulation function to the user in the form of a floating bar, so that the user can understand the usage methods of the strategy formulation tools in the product strategy formulation function, thereby improving the utilization rate of the strategy formulation tools and the efficiency of users in formulating product strategies.

[0040] Figure 1 Flow schematic diagram of an information display method for a strategy formulation tool shown in an exemplary embodiment of the present disclosure.

[0041] As Figure 1 shown, the information display method for a strategy formulation tool provided by the present disclosure includes:

[0042] Step 101, in response to an access instruction for accessing a product strategy formulation function, obtain the information of the strategy formulation tools included in the product strategy formulation function according to the access instruction.

[0043] The method provided by the present disclosure can be executed by an electronic device with computing capabilities, such as a user terminal used by a merchant. The user can operate the user terminal to formulate a marketing strategy for a product, thereby increasing the sales volume of the product.

[0044] Among them, the user can operate the user terminal to access the policy formulation center. For example, the user can enter a preset website address in the browser of the user terminal, so that the user terminal accesses the policy formulation center.

[0045] Specifically, the user terminal can display the page of the policy formulation center, and the entry positions of multiple product policy formulation functions can be displayed in the policy formulation center. For example, multiple buttons can be displayed, and each button corresponds to a product policy formulation function.

[0046] Furthermore, the user can operate the user terminal to click any one of the buttons, and then send an access instruction for accessing the corresponding product policy formulation function to the user terminal. After receiving the access instruction, the user terminal can obtain the information of the policy formulation tool included in the product policy formulation function to be accessed.

[0047] In one implementation, the user terminal can interact with the server to obtain the information of the policy formulation tool included in the product policy formulation function to be accessed; in another implementation, a plugin identifier can be pre-set in the page of the product policy formulation function to be accessed, and the user terminal can send the plugin identifier to the server. The server can obtain the information of the policy formulation tool based on the corresponding plugin and feedback the corresponding information to the user terminal.

[0048] Optionally, the information of the policy formulation tool can include multiple types of information. For example, it can include the information of the latest dynamics, and can also include the teaching cases of any policy formulation tool in the product policy formulation function, and can also include the novice tutorial corresponding to the product policy formulation function.

[0049] Step 102, generate a floating bar including multiple sub-regions, and display regional theme information in each sub-region of the floating bar according to the attribute information of each sub-region.

[0050] In actual application, after receiving the access instruction, the user terminal can also generate a floating bar including multiple sub-regions. Specifically, the user terminal can initialize an instance of the floating bar to display the floating bar in the interface.

[0051] Among them, the user terminal can specifically use the BFC (Block formatting context) technology of CSS (Cascading Style Sheets) to isolate the floating bar as an independent space (layout environment), so that the child elements in the space of the floating bar will not affect the layout of the changing external environment. At the same time, the external elements will not affect the layout of the floating bar, and the floating bar always remains displayed at the highest level of the visible area content of the page and is not blocked.

[0052] In an optional implementation, the code for generating the floating bar function can be packaged into a package, and developers can access this package when developing a web page, so that when the user terminal loads the web page, the floating bar can be generated according to this package.

[0053] Specifically, the floating bar can include multiple sub-regions, and each sub-region is used to display different categories of information.

[0054] Figure 2 Schematic diagram of the floating bar shown in the first exemplary embodiment of the present disclosure.

[0055] As Figure 2 shown, the web page 21 can be displayed in the display interface of the user terminal, and the web page 21 is a page for the product strategy formulation function accessed by the terminal. When accessing this page, a floating bar 22 can also be displayed on the upper layer of the page. The floating bar 22 can include multiple sub-regions 221, and the information categories displayed in different sub-regions 221 are also different.

[0056] Furthermore, the user terminal can display regional theme information in each sub-region of the floating bar according to the attribute information of each sub-region. In actual application, the floating bars for different product strategy formulation functions can be different, and can be specifically set according to requirements. For example, for web page 1, the number of sub-regions of the floating bar and the attributes of each sub-region can be set. For web page 2, the number of sub-regions of its floating bar and the attributes of the sub-regions can also be set. When generating the floating bar, the user terminal can obtain this information, and thus generate a floating bar including multiple sub-regions according to this information.

[0057] In actual application, different sub-regions are used to display different types of information. Therefore, regional theme information can also be displayed in the sub-regions. For example, the attribute information of each pre-set sub-region can include the regional theme information of each sub-region. For example, for the page of the first product strategy formulation function, the pre-set theme information of each sub-region can include newbie tutorials, case tutorials, common questions, etc. When the user terminal loads the page of the product strategy formulation function, it can read this information and display the regional theme information in each sub-region of the floating bar according to this information.

[0058] Figure 3 Schematic diagram of the floating bar shown in the second exemplary embodiment of the present disclosure.

[0059] As Figure 3 shown, in the floating bar 22 displayed on the user terminal, area theme information can be displayed in each sub-area 221.

[0060] Step 103, according to the information of the policy-making tool and the attribute information of each sub-area, display the information of the corresponding policy-making tool in the sub-areas of the floating bar.

[0061] Among them, the information of the policy-making tool obtained by the user terminal includes information of multiple categories. For example, it includes information about the latest developments of the policy-making tool, and for another example, it includes information such as common questions of the policy-making tool. Then, the user terminal can display the information of various categories of the policy-making tool in each sub-area of the floating bar according to the attribute information of each sub-area.

[0062] Specifically, the attribute information of the sub-area can be used to record which category of information of the policy-making tool each sub-area is used to display. The user terminal can display the information of various categories of the policy-making tool in each sub-area respectively according to the attribute information of each sub-area.

[0063] Furthermore, the user terminal can determine the information of the policy-making tool that matches the sub-area according to the attribute information of the sub-area, and then display the matching information of the policy-making tool in the sub-area.

[0064] Figure 4 Schematic diagram of the floating bar shown in the third exemplary embodiment of the present disclosure.

[0065] As Figure 4 shown, in the floating bar 22 displayed on the user terminal, for example, there is a sub-area 221 for displaying the latest developments. Then, the user terminal can display the obtained information of the latest developments in the sub-area 221.

[0066] In this way, when the user terminal accesses the product policy-making function, the information of the policy-making tools included in the product policy-making function can be displayed to the user in the form of a floating bar, so that the user can understand the usage method of the policy-making tools in the product policy-making function, thereby improving the utilization rate of the policy-making tools and the efficiency of the user in formulating product policies.

[0067] The method provided in this embodiment is used to display the information of the policy-making tool. This method is executed by a device provided with the method of this embodiment, and the device is usually implemented in a hardware and / or software manner.

[0068] The information display method of the policy-making tool provided by the embodiments of the present disclosure includes: responding to an access instruction for accessing the product policy-making function, obtaining information on the policy-making tool included in the product policy-making function according to the access instruction; generating a floating bar including multiple sub-regions, and displaying regional theme information in each sub-region of the floating bar according to the attribute information of each sub-region; and displaying information on the corresponding policy-making tool in the sub-regions of the floating bar according to the information on the policy-making tool and the attribute information of each sub-region. In the information display method of the policy-making tool provided by the embodiments of the present disclosure, when a user operates a user terminal to access the product policy-making function, the user terminal can display a floating bar on the upper layer of the page of the product policy-making function. The floating bar is used to display information related to the policy-making tool included in the current page of the product policy-making function. By browsing this information, the user can understand the information on the policy-making tool, thereby improving the user's understanding of the policy-making tool and improving the utilization rate of the policy-making tool and the efficiency of the user in formulating product policies.

[0069] Figure 5 It is a schematic flowchart of the information display method of the policy-making tool shown in an exemplary embodiment of the present disclosure.

[0070] As Figure 5 shown, the information display method of the policy-making tool provided by the present disclosure includes:

[0071] Step 501, respond to an access instruction for accessing the product policy-making function, determine the product policy-making function to be accessed according to the access instruction, and obtain a plugin identifier corresponding to the product policy-making function to be accessed.

[0072] The method provided by the present disclosure can be executed by an electronic device with computing capabilities. The electronic device can be, for example, a user terminal used by a merchant. The user can operate the user terminal to formulate a marketing strategy for the product, thereby increasing the sales volume of the product.

[0073] Among them, the user can operate the user terminal to click a button corresponding to any product policy-making function, thereby sending an access instruction for accessing the product policy-making function to the user terminal.

[0074] Specifically, the user terminal can determine the product policy-making function to be accessed according to the user's access instruction, and can also obtain a plugin identifier corresponding to the product policy-making function to be accessed. If there are multiple plugin identifiers set on the page of the product policy-making function, the user terminal can obtain multiple identifiers.

[0075] Further, the plugin identifier can be pre-configured on the page of the product policy-making function. When the user terminal loads the page of the product policy-making function to be accessed, it can read the plugin identifier therein.

[0076] In practical applications, plugins can be set in the server, and the plugins are used to obtain information corresponding to the policy-making tools in the product policy-making function. System management tools can be used to manage each plugin. For example, operations such as going online and offline for the plugins can be performed, and for another example, the status of each plugin can be queried.

[0077] Figure 6 It is a schematic diagram of a plugin management interface shown in an exemplary embodiment of the present disclosure.

[0078] As Figure 6 shown, R & D personnel can operate in this interface to modify the status of the plugin. For example, a plugin can be put online, and a plugin can also be taken offline.

[0079] Step 502: Send an access request including the plugin identifier and the identifier of the product policy-making function to be accessed to the server.

[0080] Among them, the user terminal can send an access request to the server to obtain information about the page of the product policy-making function to be accessed and the information about the floating bar displayed on this page. The access request can specifically include the obtained plugin identifier and the identifier of the product policy-making function to be accessed.

[0081] Specifically, after receiving the access request, the server can extract the plugin identifier in the access request and run the corresponding plugin, and then obtain the information corresponding to the policy-making tool. For example, if the plugin pointed to by the plugin identifier is a plugin for obtaining a new user tutorial, the server can run this plugin to obtain the new user tutorial corresponding to the product policy-making function to be accessed.

[0082] Furthermore, after receiving the access request, the server can extract the identifier of the product policy-making function to be accessed in the access request, and then obtain the information about the policy-making tool in this product policy-making function. For example, it can obtain the information about the latest developments of the policy-making tool in this product policy-making function, and for another example, it can obtain the common problems of the policy-making tool in this product policy-making function.

[0083] In practical applications, after the server obtains the information corresponding to the policy-making tool included in the product policy-making function, it can feedback the obtained information to the user terminal, so that the user terminal can display the floating bar according to this information.

[0084] Step 503: Receive the information corresponding to the policy-making tool included in the product policy-making function feedback by the server, where the information corresponding to the policy-making tool is determined according to the plugin identifier and the identifier of the product policy-making function.

[0085] Among them, the user terminal can receive the information corresponding to the policy-making tools fed back by the server, and the information corresponding to these policy-making tools is the information related to each policy-making tool in the product policy-making function to be accessed by the user terminal.

[0086] Step 504: Generate a floating bar including multiple sub-regions, and display regional theme information in each sub-region of the floating bar according to the attribute information of each sub-region.

[0087] The implementation manner of Step 504 is similar to that of Step 102 and will not be elaborated here.

[0088] Step 505: Determine the corresponding relationship between each sub-region of the floating bar and the information of each policy-making tool according to the attribute information of each sub-region of the floating bar and the information of the policy-making tools.

[0089] Specifically, each sub-region of the floating bar has attribute information, and the attribute information may include the type of information used for display in the sub-region. For example, the first sub-region is used to display the novice tutorial, and the second sub-region is used to display information such as the case tutorial.

[0090] Furthermore, the information of the policy-making tools received by the user terminal includes information of multiple categories. The user terminal can determine the corresponding relationship between the sub-region and the information of the policy-making tools. For example, if the first sub-region is used to display the information of the first category of the policy-making tools, it is determined that the first sub-region has a corresponding relationship with the information of the first category in the information of the policy-making tools.

[0091] In an optional implementation manner, the floating bar may include a region for displaying the latest news, and the information of the policy-making tools may include the information of the latest news. Then the user terminal can determine that there is a corresponding relationship between the region for displaying the latest news in the floating bar and the information of the latest news in the obtained information of the policy-making tools.

[0092] In an optional implementation manner, the floating bar may include a region for displaying operation cases, and the information of the policy-making tools may include case tutorials. Then the user terminal can determine that there is a corresponding relationship between the region for displaying operation cases in the floating bar and the case tutorials in the obtained information of the policy-making tools.

[0093] In an optional implementation manner, the floating bar may include a region for displaying consultation information, and the information of the policy-making tools may include consultation methods. Then the user terminal can determine that there is a corresponding relationship between the region for displaying consultation information in the floating bar and the consultation methods in the obtained information of the policy-making tools.

[0094] In an alternative embodiment, the floating bar may include an area for displaying frequently asked questions, and the information of the policy-making tool may include a list of questions. Then, the user terminal can determine that there is a corresponding relationship between the area in the floating bar for displaying frequently asked questions and the list of questions in the obtained information of the policy-making tool.

[0095] Step 506: Display the information of the corresponding policy-making tool in the sub-area of the floating bar according to the corresponding relationship.

[0096] In actual application, the user terminal can display the information of the corresponding policy-making tool in the sub-area of the floating bar according to the determined corresponding relationship.

[0097] Optionally, the user terminal can display the information of the latest news in the area of the latest news; optionally, the user terminal can display the information of the corresponding case tutorials in the area of the operation cases; optionally, the user terminal can display the corresponding consultation methods in the area for displaying consultation information; optionally, the user terminal can display the corresponding list of questions in the area for displaying frequently asked questions.

[0098] Figure 7 This is a schematic diagram of the floating bar shown in the fourth exemplary embodiment of the present disclosure.

[0099] As Figure 7 shown, in the floating bar 22 displayed on the user terminal, there are multiple sub-areas. The information of the latest news is displayed in the area 221 for displaying the latest news, and the case tutorials can be displayed in the area 222 for displaying operation cases. For example, the main information or title of the case tutorials can be displayed. In the area 223 for displaying consultation information, consultation methods and other information can be displayed. In the area 224 for displaying frequently asked questions, a list of common questions can be displayed.

[0100] Step 507: Obtain access information, and determine whether it is the first time to access the product policy-making function during the current access to the policy-making center according to the access information; wherein, the policy-making center includes multiple product policy-making functions.

[0101] In an alternative embodiment, when the user terminal displays the floating bar, it can also obtain access information, which is used to record the information of the user's access to the product policy-making function. For example, user A accessed the first product policy-making function at XX time, and user A accessed the second product policy-making function at XX time. If the user has not accessed the product policy-making function, the obtained result of the access information can be null (empty).

[0102] Among them, the user terminal can determine whether the current instruction is the first time to access the product policy-making function according to the access information. The policy-making center includes multiple product policy-making functions.

[0103] Specifically, the user can operate the user terminal to access the policy-making center, specifically by accessing the policy-making center through a browser. During the access process, the access information of the user can be recorded according to the specific access situation. If the user closes the browser, the access information is cleared.

[0104] Furthermore, the user terminal can determine whether it is the first time for the user terminal to access the above product policy-making function according to the access information. For example, if there is no information recording the user's access to the product policy-making function in the access information, it can be determined that this is the first time to access the product policy-making function. Otherwise, it is determined that this is not an access to the product policy-making function.

[0105] For example, in the policy-making center, there are product policy-making function 1, product policy-making function 2, and product policy-making function 3. After the user operates the user terminal to access the policy-making center, there is no information about accessing the product policy-making function in the access information stored by the user terminal. Thereafter, if the user operates the user terminal to access product policy-making function 1, the access information can record the information that the user has accessed product policy-making function 1. When the user operates the user terminal to access product policy-making function 1 again, the user terminal can determine according to the access information that this is not the first time to access product policy-making function 1. When the user operates the user terminal to access product policy-making function 2 or 3, the user terminal can determine according to the access information that this is the first time to access product policy-making function 2 or 3.

[0106] Step 508, if it is the first time to access the product policy-making function, each sub-region in the displayed floating bar is in an expanded state, and the expanded sub-region displays the regional theme information corresponding to the sub-region and the tool information for policy-making.

[0107] Step 509, if it is not the first time to access the product policy-making function, each sub-region in the displayed floating bar is in a collapsed state, and the collapsed sub-region displays the regional theme information corresponding to the sub-region.

[0108] In actual application, if it is determined that the current is the first time to access the product policy-making function, each sub-region in the displayed floating bar is in an expanded state, and the expanded sub-region displays the regional theme information corresponding to the sub-region and the tool information for policy-making.

[0109] Among them, if this is the first visit to the product strategy formulation function, the sub-regions in the floating bar can be expanded so that users can intuitively understand the information included in each sub-region.

[0110] When the floating bar is expanded and displayed, a collapse button can also be set in the floating bar. After clicking the collapse button, the floating bar switches from the expanded state to the collapsed state.

[0111] If it is determined that this is not the first visit to the product strategy formulation function, the sub-regions in the displayed floating bar are in the collapsed state, and the regional theme information corresponding to the sub-regions is displayed in the collapsed sub-regions.

[0112] Specifically, if this is not the first visit to the product strategy formulation function, it can be considered that the user has already understood the information in each region of the floating bar, and then each sub-region can be collapsed so that the floating bar occupies less space, thereby reducing the impact on the user's browsing of the page of the product strategy formulation function.

[0113] When the floating bar is collapsed and displayed, an expand button can also be set in the floating bar. After clicking the expand button, the floating bar switches from the collapsed state to the expanded state.

[0114] In an optional implementation manner, an identifier for the display state can be set for each sub-region, so that the user terminal can expand or collapse each sub-region according to the identifier of each sub-region.

[0115] Figure 8 It is a schematic diagram of the floating bar shown in the fifth exemplary embodiment of the present disclosure.

[0116] As Figure 8 shown, the left figure is the floating bar with each sub-region in the collapsed state, and the right figure is the floating bar with each sub-region in the expanded state. The two states of the floating bar can be switched when the user operates it.

[0117] Among them, after the user terminal displays the floating bar, the user can also operate the floating bar. In this case, in the method provided in this embodiment, the user terminal can also perform the following steps:

[0118] In response to a click operation on any one of the latest news in the area for displaying the latest news, obtain the dynamic content corresponding to the clicked latest news and display the dynamic content; the sub-region includes an area for displaying the latest news.

[0119] Further, when the sub-region of the floating bar includes an area for displaying the latest news, multiple pieces of information about the latest news of the strategy formulation tool can be displayed in this sub-region. For example, the title information of the latest news can be displayed.

[0120] In actual application, the user can click on any of the latest news in the area for displaying the latest news. After the user terminal receives the click operation, it can send the information of the clicked news content to the server, so that the server can feedback the news content to the user terminal and display the news content.

[0121] In one implementation, the news content can be displayed in the area for displaying the latest news. For example, the news content can be displayed in the area for displaying each latest news in the sub-area. When the user closes the displayed news content, the user terminal can re-display each latest news in the sub-area.

[0122] In another implementation, a new page can be opened in the browser, and the received news content can be displayed on this page.

[0123] Among them, when displaying the information of the latest news of multiple policy-making tools in the sub-area, each piece of the latest news information can be marked to remind the user that this news is unread. When the user clicks on any piece of the latest news information, the user terminal can report the user's operation information to the server, and then cancel the unread mark of the information of the operated news.

[0124] In an optional implementation, the user terminal can also perform the following steps:

[0125] In response to the click operation on the area theme information of the area for watching the novice tutorial, obtain and play the novice tutorial video from the policy-making tool information; the sub-area includes the area for watching the novice tutorial.

[0126] Specifically, when the sub-area of the floating bar includes the area for watching the novice tutorial, the area theme information can be displayed in this sub-area, such as displaying the words "Novice Tutorial".

[0127] In actual application, the user can click on the area theme information in the area for watching the novice tutorial. After the user terminal receives the click operation, it can obtain the novice tutorial video from the obtained policy-making tool information and play the novice tutorial video.

[0128] In an optional implementation, the user terminal can also perform the following steps:

[0129] In response to the click operation on any one of the operation cases in the area for displaying operation cases, obtain and display the case content corresponding to the clicked operation case; the sub-area includes the area for displaying operation cases.

[0130] Furthermore, when the sub-area of the floating bar includes the area for displaying operation cases, the information of multiple operation cases of the policy-making tool can be displayed in this sub-area. For example, the title information of each operation case can be displayed.

[0131] In actual application, the user can click on any one of the operation cases in the area for displaying the latest news. After the user terminal receives the click operation, it can send the information of the clicked operation case to the server, so that the server can feedback the content of the operation case to the user terminal and display the relevant content of the operation case.

[0132] In an alternative embodiment, the user terminal can further perform the following steps:

[0133] In response to a click operation on any one of the common questions in the area for displaying common questions, obtain and display the question content corresponding to the clicked common question; the sub-region includes the area for displaying common questions.

[0134] Wherein, when the sub-region of the floating bar includes the area for displaying common questions, a question list can be displayed in this sub-region, and the question list includes multiple common questions. For example, the information of each common question can be displayed.

[0135] In actual application, the user can click on any one of the common questions in the area for displaying common questions. After the user terminal receives the click operation, it can send the information of the clicked common question to the server, so that the server can feedback the content of the common question to the user terminal and display the content of the common question.

[0136] In an alternative embodiment, each sub-region in the floating bar can also have a collapse / expand button. When the user clicks the collapse / expand button of the first sub-region, the display state of the first sub-region can be switched.

[0137] In an alternative embodiment, the floating bar can further include an area for displaying consultation information. In this area, consultation methods can be displayed. The user can click the copy button next to the consultation method, and the user terminal can copy the contact information in the consultation method. Specifically, a clipboard method of the browser can be encapsulated in advance through the execCommand method, so as to implement the copy and paste function of the contact information in the consultation method.

[0138] Figure 9 The structural schematic diagram of the information display device of the policy-making tool shown in an exemplary embodiment of the present disclosure.

[0139] As Figure 9 shown, the information display device 900 of the policy-making tool provided by the present disclosure includes:

[0140] An obtaining unit 910, configured to respond to an access instruction for accessing the product policy-making function, and obtain the information of the policy-making tool included in the product policy-making function according to the access instruction;

[0141] A generating unit 920, configured to generate a floating bar including a plurality of sub-regions;

[0142] A first display unit 930, configured to display regional theme information in each sub-region of the floating bar according to the attribute information of each sub-region;

[0143] A second display unit 940, configured to display information of a corresponding policy-making tool in a sub-region of the floating bar according to the information of the policy-making tool and the attribute information of each sub-region.

[0144] The specific principle, implementation manner and effect of the information display device of the policy-making tool provided in this embodiment are all similar to those of the Figure 1 illustrated embodiment, and will not be elaborated here.

[0145] Figure 10 It is a schematic structural diagram of an information display device of a policy-making tool shown in an exemplary embodiment of the present disclosure.

[0146] In Figure 9 Based on the illustrated embodiment, in the information display device 1000 of the policy-making tool provided by the present disclosure, the obtaining unit 910 includes:

[0147] An identifier obtaining module 911, configured to determine a product policy-making function to be accessed according to the access instruction, and obtain a plugin identifier corresponding to the product policy-making function to be accessed;

[0148] A sending module 912, configured to send an access request including the plugin identifier and the identifier of the product policy-making function to be accessed to the server;

[0149] A receiving module 913, configured to receive information corresponding to the policy-making tool included in the product policy-making function fed back by the server, where the information corresponding to the policy-making tool is determined according to the plugin identifier and the identifier of the product policy-making function.

[0150] In an optional implementation manner, the second display unit 940 includes:

[0151] A relationship determining module 941, configured to determine a corresponding relationship between each sub-region of the floating bar and the information of each policy-making tool according to the attribute information of each sub-region of the floating bar and the information of the policy-making tool;

[0152] A display module 942, configured to display information of a corresponding policy-making tool in a sub-region of the floating bar according to the corresponding relationship.

[0153] In an alternative embodiment, the relationship determination module 941 is specifically configured to:

[0154] Determine that there is a corresponding relationship between the area in the floating bar for displaying the latest news and the latest news information in the information of the obtained policy-making tool;

[0155] And / or, determine that there is a corresponding relationship between the area in the floating bar for displaying operation cases and the case tutorials in the information of the obtained policy-making tool;

[0156] And / or, determine that there is a corresponding relationship between the area in the floating bar for displaying consultation information and the consultation methods in the information of the obtained policy-making tool;

[0157] And / or, determine that there is a corresponding relationship between the area in the floating bar for displaying common questions and the question list in the information of the obtained policy-making tool.

[0158] In an alternative embodiment, the device further includes a state adjustment unit 950, configured to:

[0159] Obtain access information, and determine whether it is the first time to access the product policy-making function when accessing the policy-making center this time according to the access information; wherein, the policy-making center includes multiple product policy-making functions;

[0160] If it is the first time to access the product policy-making function, each sub-region in the displayed floating bar is in an expanded state, and the area theme information and policy-making tool information corresponding to the sub-region are displayed in the expanded sub-region;

[0161] If it is not the first time to access the product policy-making function, each sub-region in the displayed floating bar is in a collapsed state, and the area theme information corresponding to the sub-region is displayed in the collapsed sub-region.

[0162] In an alternative embodiment, the device further includes a response unit 960, configured to:

[0163] Respond to a click operation on any piece of the latest news in the area for displaying the latest news, obtain the dynamic content corresponding to the clicked latest news, and display the dynamic content; the sub-region includes the area for displaying the latest news;

[0164] And / or, respond to a click operation on the area theme information of the novice tutorial viewing area, obtain and play a novice tutorial video from the policy-making tool information; the sub-region includes the novice tutorial viewing area;

[0165] And / or, in response to a click operation on any one of the operation cases in the area for displaying operation cases, obtain and display the case content corresponding to the clicked operation case; the sub-area includes an area for displaying operation cases;

[0166] And / or, in response to a click operation on any one of the common questions in the area for displaying common questions, obtain and display the question content corresponding to the clicked common question; the sub-area includes an area for displaying common questions.

[0167] Figure 11 It is a structural diagram of an electronic device shown in an exemplary embodiment of the present disclosure.

[0168] As Figure 11 shown, the electronic device provided in this embodiment includes:

[0169] A memory 1101;

[0170] A processor 1102; and

[0171] A computer program;

[0172] Wherein, the computer program is stored in the memory 1101 and is configured to be executed by the processor 1102 to implement the information display method of any one of the above-mentioned policy-making tools.

[0173] This embodiment also provides a computer-readable storage medium, on which a computer program is stored,

[0174] The computer program is executed by a processor to implement the information display method of any one of the above-mentioned policy-making tools.

[0175] This embodiment also provides a computer program, including a computer program, which implements the information display method of any one of the above-mentioned policy-making tools when executed by a processor.

[0176] Those of ordinary skill in the art can understand that all or part of the steps of implementing the above method embodiments can be completed by hardware related to program instructions. The foregoing program can be stored in a computer-readable storage medium. When the program is executed, it executes the steps including the above method embodiments; and the foregoing storage medium includes: various media such as ROM, RAM, magnetic disk, or optical disk that can store program code.

[0177] Finally, it should be noted that the above embodiments are only used to illustrate the technical solutions of the present invention, rather than to limit it; although the present invention has been described in detail with reference to the foregoing embodiments, those of ordinary skill in the art should understand that they can still modify the technical solutions described in the foregoing embodiments, or perform equivalent replacements on some or all of the technical features; and these modifications or replacements do not cause the essence of the corresponding technical solutions to deviate from the scope of the technical solutions of the embodiments of the present invention.

Claims

1. An information display method for a strategy formulation tool, characterized in that, Including: In response to an access instruction for accessing the product strategy formulation function, obtaining information on the strategy formulation tools included in the product strategy formulation function, where the strategy formulation tools are tools for formulating product marketing strategies, and the information on the strategy formulation tools includes at least one of information on the latest developments, teaching cases of any strategy formulation tool in the product strategy formulation function, and a novice tutorial corresponding to the product strategy formulation function; Generating a floating bar including multiple sub-regions, and displaying regional theme information in each sub-region of the floating bar according to the attribute information of each sub-region; Displaying information on the corresponding strategy formulation tools in the sub-regions of the floating bar according to the information on the strategy formulation tools and the attribute information of each sub-region.

2. The method according to claim 1, characterized in that, Obtaining information on the strategy formulation tools included in the product strategy formulation function according to the access instruction, including: Determining the product strategy formulation function to be accessed according to the access instruction, and obtaining a plugin identifier corresponding to the product strategy formulation function to be accessed; Sending an access request including the plugin identifier and the identifier of the product strategy formulation function to be accessed to the server; Receiving information corresponding to the strategy formulation tools included in the product strategy formulation function feedback by the server, where the information corresponding to the strategy formulation tools is determined according to the plugin identifier and the identifier of the product strategy formulation function.

3. The method according to claim 1, characterized in that, The displaying information on the corresponding strategy formulation tools in the sub-regions of the floating bar according to the information on the strategy formulation tools and the attribute information of each sub-region includes: Determining the correspondence between each sub-region of the floating bar and the information on each strategy formulation tool according to the attribute information of each sub-region of the floating bar and the information on the strategy formulation tools; Displaying information on the corresponding strategy formulation tool in the sub-region of the floating bar according to the correspondence.

4. The method according to claim 3, characterized in that, The determining the correspondence between each sub-region of the floating bar and the information on each marketing tool according to the attribute information of each sub-region of the floating bar and the information on the strategy formulation tools includes: Determining that there is a correspondence between the region in the floating bar for displaying the latest developments and the information on the latest developments in the obtained information on the strategy formulation tools; And / or, determining that there is a correspondence between the region in the floating bar for displaying operation cases and the case tutorials in the obtained information on the strategy formulation tools; And / or, determining that there is a correspondence between the region in the floating bar for displaying consultation information and the consultation methods in the obtained information on the strategy formulation tools; And / or, determining that there is a correspondence between the region in the floating bar for displaying common problems and the problem list in the obtained information on the strategy formulation tools.

5. The method according to claim 1, characterized in that, Also including: Obtaining access information, and determining whether it is the first time to access the product strategy formulation function during this access to the strategy formulation center according to the access information; where the strategy formulation center includes multiple product strategy formulation functions. If it is the first time to access the product strategy formulation function, each sub-region in the displayed floating bar is in an expanded state, and the region theme information corresponding to the sub-region and the tool information for strategy formulation are displayed in the expanded sub-region; If it is not the first time to access the product strategy formulation function, each sub-region in the displayed floating bar is in a collapsed state, and the region theme information corresponding to the sub-region is displayed in the collapsed sub-region.

6. The method according to claim 1, characterized in that, The sub-region includes a region for displaying the latest news; the method further includes: Responding to a click operation on any piece of the latest news in the region for displaying the latest news, obtaining the dynamic content corresponding to the clicked latest news, and displaying the dynamic content; And / or, the sub-region includes a region for watching the novice tutorial; the method further includes: Responding to a click operation on the region theme information of the region for watching the novice tutorial, obtaining and playing the novice tutorial video from the tool information for strategy formulation; And / or, the sub-region includes a region for displaying operation cases; The method further includes: Responding to a click operation on any operation case in the region for displaying operation cases, obtaining and displaying the case content corresponding to the clicked operation case; And / or, the sub-region includes a region for displaying common questions; the method further includes: Responding to a click operation on any common question in the region for displaying common questions, obtaining and displaying the question content corresponding to the clicked common question.

7. An information display device for a strategy formulation tool, characterized in that, It includes: An acquisition unit, configured to respond to an access instruction for accessing the product strategy formulation function, and obtain the information of the strategy formulation tools included in the product strategy formulation function according to the access instruction, where the strategy formulation tools are tools for formulating product marketing strategies, and the information of the strategy formulation tools includes at least one of the information of the latest news, the teaching cases of any strategy formulation tool in the product strategy formulation function, and the novice tutorial corresponding to the product strategy formulation function; A generation unit, configured to generate a floating bar including a plurality of sub-regions; A first display unit, configured to display the region theme information in each sub-region of the floating bar according to the attribute information of each sub-region; A second display unit, configured to display the information of the corresponding strategy formulation tool in the sub-region of the floating bar according to the information of the strategy formulation tool and the attribute information of each sub-region.

8. An electronic device, characterized in that, It includes: A memory; A processor; And A computer program; Wherein, the computer program is stored in the memory and is configured to be executed by the processor to implement the method according to any one of claims 1-6.

9. A computer-readable storage medium, characterized in that, On which a computer program is stored, The computer program is executed by the processor to implement the method according to any one of claims 1-6.

10. A computer program product, including a computer program, the computer program, when executed by a processor, implements the method according to any one of claims 1-6.

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