Information acquisition method for targeted content, terminal, and storage medium

By setting up a distraction-free focus operation in the vehicle's infotainment system, the system enables real-time push notifications of related information between the first and second clients, solving the problem of inconvenient access to related advertising information in the vehicle's infotainment system, improving convenience and security, and saving memory space.

CN115914359BActive Publication Date: 2025-11-28TENCENT TECHNOLOGY (SHENZHEN) CO LTD
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Patent Information

Application Number
CN202110945018.9
Authority / Receiving Office
CN · China
Patent Type
Patents(China)
Current Assignee / Owner
Filing Date
2021-08-17
Publication Date
2025-11-28
Estimated Expiration
2041-08-17

AI Technical Summary

Technical Problem

In existing technologies, the methods for obtaining associated information for in-vehicle advertising are not convenient enough, especially the problem that the associated information cannot be accessed because the QR code cannot be scanned in time while driving, which affects user experience and driving safety.

Method used

By setting up distraction-free operations in the vehicle's infotainment system, such as voice, button, and gesture, the first and second clients can be linked. The relevant information of targeted content can be pushed to the second client in real time using the target user's account, thus avoiding affecting the user's attention.

Benefits of technology

It improves the convenience of information retrieval across clients, enhances the conversion rate of related information and driving safety, and saves memory space on the first client.

✦ Generated by Eureka AI based on patent content.

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Abstract

The embodiment of the application discloses a kind of information acquisition methods of directional content, terminal and storage medium, belong to the technical field of Internet of Vehicles.The method comprises: the first client in the car machine of car, in response to the inattentive attention operation for directional content, the associated information of directional content is pushed to the second client;Wherein, inattentive attention operation refers to the operation of triggering attention directional content without affecting user's attention.This application realizes the associated information of directional content in the first client in the car machine to be pushed into the second client in time without affecting user's attention, so that user can continue to enjoy the associated information (such as service, activity, content etc.) of directional content, improve the convenience of information acquisition.Especially in the driving process, since user does not need to be through such as scanning two-dimensional code etc. inattentive operation, directional content associated information can be acquired, to improve the safety of driving.
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Description

TECHNICAL FIELD

[0001] Embodiments of the present application relate to the technical field of Internet of Vehicles, and particularly relate to a method for obtaining information of directional content, a terminal and a storage medium. BACKGROUND

[0002] With the development of intelligent and informationization of the car machine of the automobile, nowadays users can enjoy various entertainment content through the car machine, such as network audio and video, network news, radio, navigation, etc.

[0003] In the process that the user enjoys the entertainment content provided by the car machine, the car machine will simultaneously display advertisements in the form of graphics, video, sound, etc. (which can be referred to as car machine advertisements), and after the display of the car machine advertisements is completed, the car machine displays a two-dimensional code, and the user needs to scan the two-dimensional code through a mobile phone to obtain the advertisement service corresponding to the car machine advertisements, and the method for obtaining the advertisement service is not convenient enough. SUMMARY

[0004] Embodiments of the present application provide a method for obtaining information of directional content, a terminal and a storage medium, which can improve the convenience of obtaining information of directional content. The technical solutions are as follows:

[0005] According to an aspect of an embodiment of the present application, a method for obtaining information of directional content is provided, and the method comprises:

[0006] a first client plays directional content, the first client being a client running in a car machine of an automobile;

[0007] The first client pushes associated information of the directional content to a second client in response to an inattentive attention operation for the directional content, the inattentive attention operation being an operation of triggering attention to the directional content without affecting the attention of a user, and the first client and the second client are associated through a target user account;

[0008] The second client displays the associated information.

[0009] According to an aspect of an embodiment of the present application, a method for providing information of directional content is provided, which is applied to a first client, the first client being a client running in a car machine of an automobile, and the method comprises:

[0010] playing directional content;

[0011] pushing associated information of the directional content to a second client in response to an inattentive attention operation for the directional content;

[0012] The non-distracted attention operation refers to an operation of triggering attention to the targeted content without affecting the user's attention.

[0013] According to an aspect of the present application, a method for obtaining information of targeted content is provided. The method is applied to a second client, which is associated with a first client through a target user account. The first client is a client running in a car machine. The method comprises the following steps:

[0014] receiving association information of the targeted content from the first client. The first client pushes the association information to the second client in response to a non-distracted attention operation on the targeted content. The non-distracted attention operation refers to an operation of triggering attention to the targeted content without affecting the user's attention.

[0015] displaying the association information.

[0016] In response to a viewing operation on the association information, a service page of the targeted content is displayed. The service page is used to provide services related to the targeted content for the user.

[0017] According to an aspect of the present application, a system for providing information of targeted content is provided. The system comprises a first client and a second client. The second client is associated with the first client through a target user account. The first client is a client running in a car machine.

[0018] The first client is configured to play targeted content.

[0019] The first client is further configured to push association information of the targeted content to the second client in response to a non-distracted attention operation on the targeted content. The non-distracted attention operation refers to an operation of triggering attention to the targeted content without affecting the user's attention.

[0020] The second client is configured to display the association information.

[0021] According to an aspect of the present application, a device for providing information of targeted content is provided. The device comprises the following modules:

[0022] A content playing module is configured to play targeted content.

[0023] An information pushing module is configured to push association information of the targeted content to the second client in response to a non-distracted attention operation on the targeted content.

[0024] The non-distraction attention operation refers to an operation of triggering attention to the targeted content without affecting the user's attention.

[0025] According to an aspect of the embodiments of the present application, an information obtaining device of targeted content is provided, and the device comprises:

[0026] An information receiving module is configured to receive association information of the targeted content from the first client, the first client pushes the association information to the second client in response to a non-distraction attention operation on the targeted content, and the non-distraction attention operation refers to an operation of triggering attention to the targeted content without affecting the user's attention.

[0027] An information displaying module is configured to display the association information.

[0028] A page displaying module is configured to display a service page of the targeted content in response to a viewing operation on the association information, and the service page is configured to provide services related to the targeted content for the user.

[0029] According to an aspect of the embodiments of the present application, a terminal is provided, and the terminal comprises a processor and a memory, the memory stores at least one instruction, at least one program, a code set or an instruction set, and the at least one instruction, the at least one program, the code set or the instruction set are loaded and executed by the processor to implement the information providing method of targeted content or the information obtaining method of targeted content.

[0030] According to an aspect of the embodiments of the present application, a computer readable storage medium is provided, and the readable storage medium stores at least one instruction, at least one program, a code set or an instruction set, and the at least one instruction, the at least one program, the code set or the instruction set are loaded and executed by the processor to implement the information providing method of targeted content or the information obtaining method of targeted content.

[0031] According to an aspect of the embodiments of the present application, a computer program product or a computer program is provided, and the computer program product or the computer program comprises computer instructions stored in a computer readable storage medium. The processor of the terminal reads the computer instructions from the computer readable storage medium, and the processor executes the computer instructions to make the terminal execute the information providing method of targeted content or the information obtaining method of targeted content.

[0032] The technical scheme provided by the embodiments of the present application can bring the following beneficial effects:

[0033] By setting the non-distraction attention operation, the associated information of the targeted content of the first client in the vehicle machine is pushed into the second client in real time without affecting the user's attention, so that the user can continue to enjoy the associated information (such as services, activities, content, etc.) of the targeted content in the second client, thereby improving the convenience of information acquisition across clients. At the same time, since the user can continue to enjoy the associated information of the targeted content in the second client, the problem that the associated information cannot be reached due to the inability to scan the two-dimensional code in time in the related art is solved, thereby improving the conversion rate of the associated information of the targeted content across clients.

[0034] In addition, during driving, since the user does not need to perform an operation affecting the user's attention such as scanning a two-dimensional code, but only needs to perform a non-distraction attention operation (such as voice, key, gesture, etc.) to push the associated information of the targeted content into the specified client, the safety of driving is improved while the convenience of acquiring the associated information across clients is improved.

[0035] In addition, by associating the first client and the second client based on the target user account, the associated information of the targeted content can be seamlessly pushed between different clients based on the target account, thereby improving the pushing efficiency of the associated information across clients.

[0036] In addition, since the second client can provide the associated information of the targeted content, the first client only needs to provide an information acquisition interface corresponding to the targeted content, without directly providing all the associated information (such as services), that is, without embedding a browser kernel for each targeted content, thereby saving the memory space of the first client, and further improving the available memory space of the targeted content. BRIEF DESCRIPTION OF DRAWINGS

[0037] In order to more clearly illustrate the technical solutions in the embodiments of the present application, the drawings needed in the embodiment description will be briefly introduced. Obviously, the drawings in the following description are only some embodiments of the present application, and other drawings can be obtained by those skilled in the art without creative labor.

[0038] Figure 1 is a schematic diagram of a scheme implementation environment provided by an embodiment of the present application;

[0039] Figure 2 is a flowchart of an information acquisition method of a targeted content provided by an embodiment of the present application;

[0040] Figure 3 is a schematic diagram of a content display interface of a first client in a vehicle machine provided by an embodiment of the present application;

[0041] Figure 4 is a schematic diagram of performing an undivided attention operation provided by an embodiment of the present application;

[0042] Figure 5 is a flowchart of a display method of associated information provided by an embodiment of the present application;

[0043] Figure 6 is a flowchart of a display method of associated information provided by another embodiment of the present application;

[0044] Figure 7 is a schematic diagram of a message display interface of a second client provided by an embodiment of the present application;

[0045] Figure 8 is a schematic diagram of a content display interface of a target public account provided by an embodiment of the present application;

[0046] Figure 9 is a schematic diagram of a content display interface of a target applet provided by an embodiment of the present application;

[0047] Figure 10 is a flowchart of a targeted content (such as an advertisement) recommendation method provided by an embodiment of the present application;

[0048] Figure 11 is a flowchart of an information acquisition method of targeted content provided by another embodiment of the present application;

[0049] Figure 12 is a flowchart of an association method between a first terminal and a second terminal provided by an embodiment of the present application;

[0050] Figure 13 is a schematic diagram of a sending confirmation interface provided by an embodiment of the present application;

[0051] Figure 14 is a schematic diagram of an attention authorization interface provided by an embodiment of the present application;

[0052] Figure 15 is a flowchart of a login method of a first terminal provided by an embodiment of the present application;

[0053] Figure 16 is a flowchart of a login method of a first terminal provided by another embodiment of the present application;

[0054] Figure 17 is a schematic diagram of a login interface of a first client provided by an embodiment of the present application;

[0055] Figure 18 is a schematic diagram of an authorized login interface of a first client provided by an embodiment of the present application;

[0056] Figure 19 is a flow chart of a method for providing information of a directional content from a first terminal side according to an embodiment of the present application;

[0057] Figure 20 is a flow chart of a method for obtaining information of a directional content from a second terminal side according to an embodiment of the present application;

[0058] Figure 21 is a block diagram of an apparatus for providing information of a directional content according to an embodiment of the present application;

[0059] Figure 22 is a block diagram of an apparatus for obtaining information of a directional content according to an embodiment of the present application;

[0060] Figure 23 is a block diagram of a structure of a terminal according to an embodiment of the present application. DETAILED DESCRIPTION

[0061] In order to make the objects, technical solutions and advantages of the present application clearer, the embodiments of the present application will be further described in detail below with reference to the drawings.

[0062] Reference is made to Figure 1 which shows a schematic diagram of a scheme implementation environment according to an embodiment of the present application. The scheme implementation environment can be implemented as a system for providing information of a directional content. The scheme implementation environment can include a first terminal 11, a second terminal 12, a first server 13 and a second server 14.

[0063] The first terminal 11 can be a car machine. The car machine refers to a short name of a car infotainment product installed in a car, such as a smart device used in a car, a smart device installed in a car. The smart device can be used to realize communication between a person and a car, which can be installed when the car is manufactured, or installed after the car is manufactured. Alternatively, the car machine can also be referred to as a car terminal, a car machine device, a car host, etc. The first terminal 11 can install and run a client of a first type of application program. For example, the first type of application program can be a broadcast playing type application program, a video playing type application program, a picture-text playing type application program, a navigation type application program, etc. The first server 13 is a background server of the first type of application program. Exemplarily, the first server 13 provides a directional content (such as music, video, broadcast, advertisement, etc.) for the first type of application program, and the first type of application program displays the directional content to a user. Alternatively, the first server 13 can be a server, or a server cluster composed of multiple servers, or a cloud computing service center. The first server 13 and the first terminal 11 communicate with each other through a network.

[0064] The second terminal 12 can be an electronic device such as a mobile phone, a tablet computer, a multimedia playing device, a PC (Personal Computer), a wearable device, etc. The second terminal 12 can be installed with a client running a second type of application program. For example, the second type of application program can be a social application program, an instant messaging application program, a mail application program, etc. The second server 14 is a background server for the second type of application program. Exemplarily, the second server 14 provides information interaction, storage, etc. for the second type of application program. Optionally, the second server 14 can be a server, a server cluster composed of multiple servers, or a cloud computing service center. The second server 14 and the second terminal 12 communicate with each other through a network.

[0065] Optionally, the first server 13 and the second server 14 communicate with each other through a network. In some embodiments, the first server 13 and the second server 14 are the same server.

[0066] Optionally, the client of the first type of application program and the client of the second type of application program can be associated through a target user account to realize information intercommunication. Optionally, the client of the first type of application program and the client of the second type of application program can share one user account, which is not limited in the embodiments of the present application.

[0067] Exemplarily, taking the first client in the car machine and the second client in the mobile phone as an example, the first client and the second client are associated through a target user account. In the driving process, the first client in the car machine displays a car machine advertisement. When the user realizes attention to the car machine advertisement through a non-distraction attention operation (such as voice, key, gesture, etc.), the first client pushes the associated information (such as advertisement service, advertisement activity, advertisement link, etc.) of the car machine advertisement to the second client according to the target user account.

[0068] Please refer to Figure 2 which shows a flowchart of a method for obtaining information of targeted content provided by an embodiment of the present application. The method can be applied to the information providing system of the targeted content realized in the implementation environment of the above-mentioned scheme, and can include the following steps (201-203):

[0069] Step 201, the first client plays targeted content. The first client is a client running in a car machine.

[0070] In the embodiments of the present application, the first client can be a client of the first type of application program introduced in the above embodiments, such as a broadcast playing type application program, a video playing type application program, a picture-text playing type application program, a navigation type application program, etc. The first client can be installed and run in the first terminal 11 described above, that is, the first client is installed and run in the car machine of the car. The first terminal 11 has a network connection function, so that the first client can communicate with the server of the first client through the network, and then the first client can display the targeted content obtained from the server of the first client for the user.

[0071] Optionally, the first client can play the targeted content in the form of audio, or in the form of video, or in the form of combination of audio and video. The embodiments of the present application do not limit the playing form of the targeted content.

[0072] Optionally, the targeted content includes but is not limited to network video, network audio, broadcast, audio book, advertisement, etc. The advertisement can be an advertisement carried in the first terminal or the first client. For example, the car machine can play an advertisement corresponding to the car dealer or the cooperative dealer (i.e. car machine advertisement). The advertisement can be triggered according to the set condition, or randomly or according to the set condition in the process of displaying other targeted content. The advertisement can be in the form of picture-text, video, audio, etc. For example, referring to Figure 3 , the content display interface 301 of the first client displays a music playing interface, and in the process of selecting the target music by the user, a maintenance discount advertisement 302 is displayed.

[0073] In step 202, the first client pushes the associated information of the targeted content to the second client in response to the inattentive attention operation on the targeted content. The inattentive attention operation refers to an operation of triggering attention to the targeted content without affecting the attention of the user, and the second client is a client associated with the first client through the target user account.

[0074] In the embodiments of the present application, the operation of cross-client attention to the targeted content is realized by scanning the two-dimensional code and the like, without the need to distract the user's attention or too much distraction of the user's attention, that is, the inattentive attention operation.

[0075] Exemplarily, in the driving process, the inattentive attention operation includes but is not limited to a touch attention operation, a voice attention operation, a key attention operation, and a gesture attention operation. Step 202 can include the following cases:

[0076] 1. The first client pushes the associated information of the targeted content to the second client in response to a touch attention operation for the targeted content; wherein the touch attention operation refers to an operation of triggering attention to the targeted content by touching the touch display screen of the vehicle machine or the touch display screen of the associated functional component of the vehicle machine.

[0077] The touch display screen of the associated functional component of the vehicle machine can be arranged on the steering wheel, the instrument panel, the central control, etc., so as to facilitate the user to perform the touch attention operation. The user can trigger attention to the targeted content by touching the display area corresponding to the targeted content in the touch display screen, or trigger attention to the targeted content when the touch time exceeds a threshold, so as to avoid affecting the safety of driving due to excessive distraction.

[0078] For example, referring to Figure 4 , the content display interface 301 of the first client is displaying the maintenance discount advertisement 302, and the first client triggers attention to the maintenance discount advertisement 302 in response to the touch attention operation of the user for the display area corresponding to the maintenance discount advertisement 302.

[0079] 2. The first client pushes the associated information of the targeted content to the second client in response to a voice attention operation for the targeted content; wherein the voice attention operation refers to an operation of triggering attention to the targeted content by producing voice.

[0080] For example, referring to Figure 4 , the content display interface 301 of the first client is displaying the maintenance discount advertisement 302, and the first client triggers attention to the maintenance discount advertisement 302 in response to the touch attention operation of the user for the display area corresponding to the maintenance discount advertisement 302.

[0081] 3. The first client pushes the associated information of the targeted content to the second client in response to a key attention operation for the targeted content; wherein the key attention operation refers to an operation of triggering attention to the targeted content by controlling the automobile key.

[0082] For example, the user can trigger attention to the targeted content by controlling the target key during the process of playing the targeted content in the first client, so as to avoid affecting the safety of driving due to distraction. The target key can be a set key on the steering wheel, the central control, etc. For example, referring to Figure 4 , the content display interface 301 of the first client is displaying the maintenance discount advertisement 302, and the first client triggers attention to the maintenance discount advertisement 302 in response to the control operation of the user for the target key 303 on the steering wheel.

[0083] 4. The first client pushes the associated information of the targeted content to the second client in response to a gesture attention operation for the targeted content; wherein the gesture attention operation refers to an operation of triggering attention to the targeted content by performing a gesture.

[0084] For example, in the process of playing the targeted content on the first client, the user can trigger attention to the targeted content by making a gesture (such as sliding, dragging, etc.) on the touch display screen of the car machine or the touch display screen of the associated functional component of the car machine, thereby avoiding affecting the safety of driving due to excessive distraction. For example, referring to Figure 4 In the process of displaying the maintenance preferential advertisement 302 on the content display interface 301 of the first client, the first client can trigger attention to the maintenance preferential advertisement 302 in response to the user making a sliding gesture on the touch display screen of the car machine.

[0085] Optionally, the technical solutions provided by the embodiments of the present application are not only applicable to the driving scenario, but also applicable to any scenario in which the associated information (such as services, activities, links, etc.) of the targeted content cannot be acquired in time across clients. For example, in the scenario of watching a smart television, in the case that the first client runs on the smart television, the distraction-free attention operation can at least include a voice attention operation, a key attention operation, and a gesture attention operation. Step 202 can further include the following cases:

[0086] 1. The first client pushes the associated information of the targeted content to the second client in response to a voice attention operation for the targeted content; wherein the voice attention operation refers to an operation of triggering attention to the targeted content by producing a voice.

[0087] 2. The first client pushes the associated information of the targeted content to the second client in response to a key attention operation for the targeted content; wherein the key attention operation refers to an operation of triggering attention to the targeted content by controlling the keys of a remote controller.

[0088] 3. The first client pushes the associated information of the targeted content to the second client in response to a gesture attention operation for the targeted content; wherein the gesture attention operation refers to an operation of triggering attention to the targeted content by performing a gesture.

[0089] Optionally, the first client sets the inattentive attention operation as an attention operation under a target type in response to a setting operation of the operation type of the inattentive attention operation. Illustratively, if the user sets the attention operation under the target type as the inattentive attention operation, the user can trigger the attention-oriented content through the attention operation under the target type. The attention operation under the target type can be any one of the touch attention operation, the voice attention operation, the key attention operation, and the gesture attention operation. In this way, the inattentive attention operation can be prevented from interfering with other operations. Optionally, the user can also freely choose whether to enable the inattentive attention function.

[0090] In the embodiments of the present application, the association information refers to information associated with the oriented content, which can be an associated service, an associated activity, an associated content, an associated link, etc. of the oriented content. For example, taking a car machine advertisement as an example, the association information of the car machine advertisement can include an advertisement service, an advertisement introduction content, an advertisement activity, an advertisement link, etc. Optionally, the user can also select the association information under the required type according to his own needs.

[0091] In one example, the determination method of the type of the association information can be as follows: the first client plays an information type determination voice in response to the inattentive attention operation of the oriented content, the information type determination voice is used to prompt the user to provide the required type of the association information; the first client acquires and recognizes the user's reply voice to determine the association information under the target type; and the first client pushes the association information under the target type to the second client.

[0092] The information type determination voice can show multiple types of the association information, and the user can select the required type, i.e. the target type, through the reply voice. The target type can be one or more of the multiple types of the association information. Optionally, the user's reply voice can include a customized voice, and the first client determines the type of the association information by recognizing the customized voice. Illustratively, assuming that the customized voice corresponding to the associated service is “I choose 1”, the customized voice corresponding to the associated activity is “I choose 2”, and the customized voice corresponding to the associated content is “I choose 3”, if the user's reply voice includes “I choose 2”, the first client determines the type of the association information as the associated activity, i.e. the user can acquire the associated activity corresponding to the oriented content in the second client.

[0093] The second client can be the client of the second type of application program introduced in the above embodiments, such as a social application program, an instant messaging application program, an email application program, etc. The second client can be installed and run in the second terminal 12 described above.

[0094] Optionally, the target user account can refer to a user account registered in one client, a user account registered in a second client, or a user account registered in other clients. The user associates and binds the first and second clients through the target user account, enabling information exchange between the second and first clients. This allows the first client to push associated information to the second client based on the target user account. The specific association method will be explained in detail below.

[0095] Step 203: The second client displays the associated information.

[0096] Optionally, before displaying the associated information on the second client, the second client first obtains a notification message corresponding to the associated information, which includes a link to the associated information. The notification message can be used to push the link to the associated information to the second client, providing an interface for the user to obtain the associated information. The link to the associated information is used to obtain the associated information and can be generated based on the identifier information of the associated information. For example, after the user determines the target type of the desired associated information, the first client sends the identifier information of the associated information under that target type to the first client's server. The first client's server then generates a link to the associated information under that target type based on the identifier information. The specific process of obtaining associated information based on the link will be described in detail in the following embodiments and will not be repeated here.

[0097] After the second client obtains the notification message corresponding to the associated information, the process of obtaining and displaying the associated information can be as follows: the second client displays the notification message corresponding to the associated information; the second client responds to the operation on the notification message and obtains the associated information based on the link of the associated information; the second client displays the associated information.

[0098] For example, refer to Figure 5 The second client 502 displays the notification message corresponding to the associated information, and the user 501 performs operations on the notification message. For example, the user can click, press, or swipe on the target area or control in the notification message. In response to the user 501's operation on the notification message, the second client 502 retrieves the associated information based on the link in the associated information and displays the associated information.

[0099] In another example, after the second client obtains the notification message corresponding to the association information, the obtaining and displaying process of the association information can also be as follows: the second client displays the notification message corresponding to the association information in the content display interface of the target public account; the second client displays the content display interface of the target applet in response to an operation on the notification message, and obtains the association information based on the link of the association information; and the second client displays the association information in the content display interface of the target applet.

[0100] The public account refers to an account applied for by an organization or an individual on a public platform. The organization or the individual usually refers to a unit with high attention from users, such as a merchant, an enterprise, a government, a media, and the like. The public account can also be referred to as a service account, a subscription account, and the like. In the embodiments of the present application, the target public account can refer to a public account registered by the first client in a target public platform, and the organization or the individual corresponding to the first client is the owner of the target public account. The second client can be a client associated with the target public platform.

[0101] The applet refers to an application program that can be used without downloading and installing. In the embodiments of the present application, the target applet can refer to an applet established by a developer for an application program of the first client in the second client.

[0102] Exemplarily, referring to Figure 6 , after receiving the notification message, the second client 602 displays a message entry of the notification message. For example, referring to Figure 7 , the message display interface 605 of the second client 602 displays a message entry 606 of the notification message, and the message entry 606 displays the theme content (such as the advertisement theme content in the figure) related to the association message and the target public account.

[0103] In response to the viewing operation of the user 601 on the message entry, the target public account 603 displays the notification message corresponding to the association information in the content display interface of the target public account 603. For example, referring to Figure 8 , the content display interface 607 of the target public account 603 displays the specific content of the notification message, such as the theme name, the vehicle information, the request time, and the like. Figure 8 The content display interface 607 includes a notification message 608 and a notification message 609. The notification message 608 is an authorized login reminder message, and the notification message 609 is a notification message corresponding to the association information.

[0104] In response to the operation of the user 601 on the notification message, the target public account 603 calls the target applet 604, the target applet 604 displays the content display interface of the target applet 604, and obtains the association information based on the link of the association information.

[0105] After obtaining the associated information, the target mini-program 604 displays the associated information in the content display interface corresponding to the target mini-program 604. For example, referring to FIG. 6B, in response to the viewing operation of the user on the notification message 609, the target mini-program 604 displays the content display interface 610, and obtains the associated information based on the link of the associated information. After obtaining the associated information, the target mini-program 604 displays the associated information (e.g., the maintenance discount service 611) in the content display interface 610. It should be noted that the target public account 603 and the target mini-program 604 described above are installed and run in the second client 602. The present application separates them from the second client 602 to specifically describe the interaction process, and does not mean that the target public account 603 and the target mini-program 604 are independent application programs. Figure 9

[0106] Optionally, after the second client displays the associated information, the second client displays a service page of the targeted content in response to a viewing operation on the associated information. The service page is used to provide a service related to the targeted content for the user. For example, the user can complete a form filling of the service in the service page to obtain the service.

[0107] Optionally, after the first client successfully pushes the associated information, the first client periodically reminds the user to view the associated information in the case that the user does not view the associated information. The specific process can be as follows:

[0108] The second client generates a viewed notification in response to a viewing operation on the associated information. The second client sends the viewed notification to the first client. The first client periodically executes a retrieval routine to retrieve the viewed notification. In the case that the viewed notification is not retrieved, the first client plays a viewing reminder information. The viewing reminder information is used to remind the user to view the associated information.

[0109] Optionally, the retrieval routine can be performed once every time the vehicle is started, or the retrieval routine can be performed once every threshold time period (e.g., one day). The present application embodiment does not limit this.

[0110] In one example, the first client plays a push success prompt information to remind the user of the successful push of the associated information in response to receiving the push success notification from the second client. The push success prompt information can be in the form of audio or text, and the present application embodiment does not limit this.

[0111] ​Optionally, the first client sends, in response to receiving the push success notification from the second client, report information to the server of the first client, the report information including identification information of the targeted content followed by the user, so that the server of the first client can determine the targeted content of interest to the user according to the targeted content followed by the user, and recommend targeted content associated with the targeted content or that the user may be interested in to the user, thereby improving the conversion rate of the targeted content.

[0112] Exemplarily, referring to Figure 10 The first client supports personalized recommendation of targeted content (e.g., advertisements), and the specific method can be as follows:

[0113] The first client first randomly recommends an advertisement, collects log data of the user for the advertisement, and feeds back the log data to the server of the first client through a feedback interface 1001. The server of the first client collects statistical data and behavior data, obtains the statistical data and the behavior data, and stores the behavior data in a distributed system 1002. The distributed system 1002 performs machine learning based on the behavior data to train a model and perform data mining from the behavior data to obtain offline mining results. The server of the first client determines an advertisement recommendation algorithm based on algorithm configuration rules through an algorithm selector, and calculates and processes the output result of the model, the behavior data, and the offline mining results (e.g., user tags, interest preferences, etc.) according to the advertisement recommendation algorithm to obtain a recommendation result, and finally pushes the recommendation result to the user through an advertisement recommendation interface 1003.

[0114] In summary, the technical scheme provided by the embodiments of the present application instantaneously pushes the associated information of the targeted content of the first client in the vehicle machine to the second client without affecting the user's attention, so that the user can continue to enjoy the associated information (e.g., services, activities, content, etc.) of the targeted content in the second client, thereby improving the convenience of obtaining information across clients. At the same time, since the user can continue to enjoy the associated information of the targeted content in the second client, the problem that the associated information cannot be reached due to the inability to scan the two-dimensional code in time in the related art is solved, thereby improving the conversion rate of the associated information of the targeted content across clients.

[0115] In addition, during driving, the user does not need to perform an operation that affects the user's attention, such as scanning a two-dimensional code, but only needs to perform a non-distracted attention operation (e.g., voice, key, gesture, etc.) to push the associated information of the targeted content to the specified client, thereby improving the convenience of obtaining the associated information across clients and improving the safety of driving.

[0116] In addition, by associating the first client and the second client based on the target user account, the associated information of the targeted content can be seamlessly pushed between different clients based on the target account, thereby improving the pushing efficiency of the associated information under cross clients.

[0117] In addition, since the associated information of the targeted content can be provided by the second client, the first client only needs to provide an information acquisition interface corresponding to the targeted content, without directly providing all the associated information (such as services), that is, without embedding a browser kernel for each targeted content, thereby saving the memory space of the first client, and further improving the available memory space of the targeted content.

[0118] In an example embodiment, referring to Figure 11 FIG. 11 shows a flowchart of an information acquisition method of targeted content provided by another embodiment of the present application, which can be applied to the information providing system of the above-mentioned implementation environment of the targeted content, and the method can include the following steps (1101-1110):

[0119] Step 1101, the first client plays the targeted content.

[0120] Optionally, the first client can be the client of the first type of application program introduced in the above-mentioned embodiments, and the first client can be installed and run in the first terminal 11 described above, that is, the first client is a client running in the car machine. The targeted content includes but is not limited to network video, network audio, broadcast, audio book, advertisement, etc.

[0121] Step 1102, the first client sends an information reach request to the server of the first client in response to the inattentive attention operation for the targeted content.

[0122] In the information reach request, the identification information of the associated information and the target user account are included.

[0123] Optionally, the inattentive attention operation refers to an operation of triggering attention to the targeted content without affecting the user's attention. The target user account can be a user account registered by the user in a client, or a user account registered by the user in the second client below, or a user account registered by the user in other clients. The second client can be the client of the second type of application program introduced in the above-mentioned embodiments. The second client can be installed and run in the second terminal 12 described above. The second client is a client associated with the first client through the target user account, that is, the first client and the second client are associated through the target user account.

[0124] Optionally, the association information refers to information associated with the targeted content, which can be an associated service, an associated activity, an associated content, an associated link, etc. corresponding to the targeted content.

[0125] In step 1103, the server of the first client sends an information push request to the server of the target public account, so as to forward the information push request to the server of the second client through the server of the target public account.

[0126] In the information push request, the link of the association information, the target user account and the target public account are included, and the link of the association information is generated based on the identification information of the association information. The information push request is used to request the server of the second client to push the association information into the second client. The link of the association information is used to obtain the association information. The target public account refers to a public account associated with the first client.

[0127] In step 1104, the server of the first client obtains the association information of the targeted content according to the identification information of the association information.

[0128] In step 1105, the server of the first client sends the association information to the server of the target applet.

[0129] Optionally, the target applet refers to an applet associated with the first client.

[0130] In step 1106, the server of the second client sends a notification message to the second client according to the target user account.

[0131] In the notification message, the link of the association information and the target public account are included. The notification message is used to notify the user that the link of the association information has been pushed into the second client, and the user can obtain the association information based on the notification message.

[0132] Optionally, the second client can display the notification message in a content display interface of the target public account.

[0133] In step 1107, the second client sends an association information obtaining request to the server of the second client in response to an operation on the notification message, so as to forward the association information obtaining request to the server of the target applet through the server of the second client.

[0134] In the association information obtaining request, the association information is requested to be obtained.

[0135] In step 1108, the server of the target applet sends the association information to the server of the second client, so as to forward the association information to the second client through the server of the second client.

[0136] In step 1109, the second client displays the association information.

[0137] Optionally, the second client can display the association message in a content display interface of the target mini-program.

[0138] In step 1110, the second client displays a service page of the targeted content in response to the viewing operation on the association information.

[0139] The service page is configured to provide services related to the targeted content for the user.

[0140] Optionally, step 1103 and step 1105 can be executed simultaneously or sequentially, and the application does not limit the execution order of step 1103 and step 1105, which can be set according to actual needs. The server of the target mini-program is associated with the server of the first client and the server of the second client, and the server of the target public account is also associated with the server of the first client and the server of the second client.

[0141] In summary, the technical scheme provided by the embodiments of the application sets up an undivided attention operation, which instantly pushes the association information of the targeted content of the first client in the vehicle machine to the second client without affecting the user's attention, so that the user can continue to enjoy the association information (such as services, activities, content, etc.) of the targeted content in the second client, thereby improving the convenience of information acquisition across clients. At the same time, since the user can continue to enjoy the association information of the targeted content in the second client, the problem that the association information cannot be reached due to the inability to scan the two-dimensional code in time in the related art is solved, thereby improving the conversion rate of the association information of the targeted content across clients.

[0142] In addition, during driving, since the user does not need to perform an operation that affects the user's attention such as scanning a two-dimensional code, but only needs to perform an undivided attention operation (such as voice, key, gesture, etc.) to push the association information of the targeted content to the specified client, the convenience of association information acquisition across clients is improved, and the safety of driving is improved.

[0143] In addition, by associating the first client and the second client based on the target user account, the association information of the targeted content can be seamlessly pushed between different clients based on the target account, thereby improving the pushing efficiency of the association information across clients.

[0144] In addition, since the second client can provide the association information of the targeted content, the first client only needs to provide an information acquisition interface corresponding to the targeted content, without directly providing all the association information (such as services), that is, without embedding a browser kernel for each targeted content, thereby saving the memory space of the first client, and further improving the available memory space of the targeted content.

[0145] In one example embodiment, with reference to Figure 12 The association method between the first client and the second client can be as follows:

[0146] Step 1201, the first client displays a registration interface.

[0147] In the case that the user logs in the first client for the first time, a registration operation needs to be performed on the registration interface. The registration operation can be using a target user account corresponding to the second client itself, or a target user account that can be used in the second client, such as a general user account corresponding to a social application, a general user account corresponding to an email application, etc. The present application does not limit here.

[0148] Step 1202, the first client sends an authentication request to the server of the first client in response to the registration operation on the registration interface, so as to forward the authentication request to the server of the second client through the server of the first client.

[0149] The authentication request is used to request the server of the second client to authenticate the first client.

[0150] Optionally, the authentication request includes identification information of the first client and registration information of the user.

[0151] Step 1203, the server of the second client sends an authorization request to the second client, and the authorization request is used to request the second client to authorize.

[0152] Optionally, the authorization request includes the identification information of the first client.

[0153] Step 1204, the second client displays an authorization page according to the authorization request.

[0154] The authorization page can include an authorization confirmation control, the name of the first client, etc.

[0155] Step 1205, the second client sends an authorization notification to the server of the second client in response to the authorization operation on the authorization page.

[0156] The authorization notification is used to notify the server of the second client that the second client has authorized.

[0157] Step 1206, the server of the second client generates an authorization code and sends the authorization code to the server of the first client.

[0158] After receiving the authorization code, the server of the first client can determine that the second client has authorized, and can further obtain the identification information (such as the target user account below) of the second client to realize information intercommunication between the two.

[0159] Step 1207, the server of the first client sends a token obtaining request to the server of the second client.

[0160] The token obtaining request is used to request to obtain a pass token. The pass token is used to indicate that the server of the first client can obtain information in the server of the second client.

[0161] Step 1208, the server of the second client generates the pass token and sends the pass token to the server of the first client.

[0162] Step 1209, the server of the first client sends a user information obtaining request to the server of the second client.

[0163] Optionally, the user information obtaining request is used to obtain user information, such as a target user account.

[0164] Step 1210, if the server of the second client detects that the pass token is included in the user information obtaining request, the server of the second client sends user information including the target user account to the server of the first client.

[0165] Optionally, in some embodiments, the sending of the user information also needs to be confirmed by the user. For example, referring to Figure 13 If the server of the second client detects that the pass token is included in the user information obtaining request, the server of the second client sends a user information sending request to the second client, the second client displays a sending confirmation interface 1301 including a confirmation control 1302, and the second client sends a confirmation notification to the server of the second client in response to a triggering operation on the confirmation control 1302. The server of the second client sends the user information to the server of the first client.

[0166] Step 1211, the server of the first client sends a public account following request to the server of the second client to send the public account following request to the second client through the server of the second client.

[0167] The public account following request is used to request the second client to follow a target public account. The target public account can be a public account registered by the first client in a target public platform, and the first client corresponds to an organization or an individual that is the owner of the target public account. The second client can be a client associated with the target public platform.

[0168] Step 1212, the second client sends a following success notification to the server of the second client in response to a following operation on the target public account.

[0169] For example, referring to Figure 14The second client displays a follow authorization interface 1401 after receiving the public account follow request, and the follow authorization interface 1401 includes a follow control 1402. The second client sends a follow success notification to the server of the second client in response to a triggering operation on the follow control 1402.

[0170] The server of the second client sends a follow success notification to the server of the first client, so as to forward the follow success notification to the first client through the server of the first client.

[0171] The first client displays a registration success prompt.

[0172] Optionally, if the first client obtains the target user account and the second client follows the target public account, it indicates that the first client and the second client are associated.

[0173] Optionally, in addition to pre-following the target public account in the registration process to smoothly push the association information, the user can be guided to follow the target public account in the first time of pushing the association information, so as to smoothly push the association information. After the step 1210, the subsequent steps can be as follows:

[0174] The server of the first client generates a registration success notification and sends the registration success notification to the first client. The registration success notification is used to indicate the first client that the registration is successful.

[0175] The first client displays a registration success prompt. Optionally, if the first client obtains the target user account, it indicates that the first client and the second client are associated through the target user account.

[0176] The first client plays the targeted content.

[0177] The first client sends an information reach request to the server of the first client in response to an undistracted follow operation on the targeted content. The information reach request includes identification information of the association information and the target user account.

[0178] The server of the first client sends an information push request to the server of the target public account, so as to forward the information push request to the server of the second client through the server of the target public account. Optionally, the server of the target public account adds a public account follow request in the information push request, and the public account follow request is used to request the second client to follow the target public account, and the target public account refers to a public account associated with the first client.

[0179] The server of the second client sends the public account follow request to the second client based on the target user account.

[0180] The second client sends a follow success notification to a server of the second client in response to the follow operation on the target public account.

[0181] The server of the second client sends a notification message to the second client based on the target user account, wherein the notification message includes the link of the association information and the target public account. The notification message is used to notify the user that the link of the association information has been pushed into the second client, and the user can obtain the association information based on the notification message.

[0182] The second client displays the notification message.

[0183] In one example embodiment, with reference to Figure 15 , the process of the user subsequently logging in the first client can be as follows:

[0184] Step 1501, the first client displays a login interface.

[0185] Step 1502, the first client sends an identity verification request to the server of the first client in response to a login operation on the login interface.

[0186] The identity verification request is used to request the server of the first client to perform identity verification.

[0187] Step 1503, if the server of the first client detects that the identity in the identity verification request is correct, the server sends a verification pass notification to the first client.

[0188] Step 1504, the first client displays the verification pass notification.

[0189] In one example embodiment, with reference to Figure 16 , the process of the user subsequently logging in the first client can also be as follows:

[0190] Step 1601, the first client displays a login interface.

[0191] Step 1602, the first client displays a login two-dimensional code in response to a login operation on the login interface.

[0192] Optionally, the second client can obtain a login link corresponding to the first client based on the login two-dimensional code, and obtain related data of the authorization login interface based on the login link.

[0193] Step 1603, the second client displays an authorization login interface in response to a scanning operation on the login two-dimensional code, and the authorization login interface includes an authorization login control.

[0194] At step 1604, the second client sends an authorized login notification to the first client in response to a triggering operation on the authorized login control.

[0195] The authorized login notification is used to indicate that the second client has authorized the first client to log in.

[0196] At step 1605, the first client displays a login success prompt.

[0197] For example, referring to Figure 17 and Figure 18 , the first client displays a login interface 1701, and in response to a click operation on a login control 1702 in the login interface 1701, the first client displays a login QR code 1703. In response to a scanning operation on the login QR code 1703, the second client displays an authorized login interface 1704, which includes an authorized login control 1705. In response to a triggering operation on the authorized login control 1705, the second client sends an authorized login notification to the first client, and the first client displays a login success prompt.

[0198] In some embodiments, referring to Figure 8 and Figure 17 , in response to a click operation on the login control 1702 in the login interface 1701, the first client sends a login request to the second client. The second client displays an authorized login prompt (i.e., a notification message 608) in the content display interface 607 of the target public account. In response to a triggering operation on the notification message 608, the second client sends an authorized login notification to the first client, and the first client displays a login success prompt.

[0199] To sum up, the technical solution provided by the embodiments of the present application associates the first client and the second client based on a target user account, and based on the target account, the associated information of the targeted content can be seamlessly pushed between different clients, thereby improving the push efficiency of the associated information across clients.

[0200] In addition, since the second client can provide the associated information of the targeted content, the first client only needs to provide an information acquisition interface corresponding to the targeted content, without directly providing all the associated information (such as services), that is, without embedding a browser kernel for each targeted content, thereby saving the memory space of the first client, and further improving the available memory space of the targeted content.

[0201] For example, referring to Figure 19 , a flowchart of a targeted content information providing method on the first client side is shown, which can include the following steps (1901-1902):

[0202] Step 1901, playing the targeted content.

[0203] Optionally, the first client is a client running in a car machine of the car. The first client can play the targeted content in the form of audio, in the form of video, or in the form of combination of audio and video, and the embodiment of the present application does not limit the playing form of the targeted content.

[0204] Step 1902, in response to the inattentive attention operation on the targeted content, pushing the associated information of the targeted content to the second client; wherein the inattentive attention operation is an operation of triggering attention to the targeted content without affecting the attention of the user, and the second client is a client associated with the first client through the target user account.

[0205] In the embodiment of the present application, relative to the operation of cross-client attention to the targeted content through scanning a two-dimensional code or the like, the operation of cross-client attention to the targeted content without distracting the user's attention or too much distracting the user's attention is an inattentive attention operation.

[0206] Exemplarily, during driving, the inattentive attention operation includes but is not limited to a touch attention operation, a voice attention operation, a key attention operation, and a gesture attention operation. Step 1902 can include the following cases:

[0207] 1. The first client pushes the associated information of the targeted content to the second client in response to a touch attention operation on the targeted content; wherein the touch attention operation is an operation of triggering attention to the targeted content by touching the touch display screen of the car machine or the touch display screen of the associated functional component of the car machine.

[0208] 2. The first client pushes the associated information of the targeted content to the second client in response to a voice attention operation on the targeted content; wherein the voice attention operation is an operation of triggering attention to the targeted content by producing voice.

[0209] 3. The first client pushes the associated information of the targeted content to the second client in response to a key attention operation on the targeted content; wherein the key attention operation is an operation of triggering attention to the targeted content by controlling the car key.

[0210] 4. The first client pushes the associated information of the targeted content to the second client in response to a gesture attention operation on the targeted content; wherein the gesture attention operation is an operation of triggering attention to the targeted content by performing a gesture.

[0211] Optionally, the associated information refers to information associated with the targeted content, which can be an associated service, an associated activity, an associated content, an associated link, and the like corresponding to the targeted content.

[0212] Optionally, the target user account can refer to a user account registered by the user in a client, a user account registered by the user in a second client, or a user account registered by the user in another client.

[0213] To sum up, the technical scheme provided by the embodiments of the present application sets the non-distraction attention operation, pushes the associated information of the targeted content in the first client to the second client in real time without affecting the user's attention, so that the user can continue to enjoy the associated information (such as services, activities, content, etc.) of the targeted content in the second client, thereby improving the convenience of obtaining information across clients. At the same time, since the user can continue to enjoy the associated information of the targeted content in the second client, the problem that the associated information cannot be reached due to the failure to scan the two-dimensional code in time in the related art is solved, thereby improving the conversion rate of the associated information of the targeted content across clients.

[0214] In addition, during driving, since the user does not need to perform an operation affecting the user's attention such as scanning a two-dimensional code, but only needs to perform a non-distraction attention operation (such as voice, key, gesture, etc.) to push the associated information of the targeted content to the specified client, the safety of driving is improved while the convenience of obtaining the associated information across clients is improved.

[0215] In addition, by associating the first client and the second client based on the target user account, the associated information of the targeted content can be seamlessly pushed between different clients based on the target account, thereby improving the pushing efficiency of the associated information across clients.

[0216] In addition, since the second client can provide the associated information of the targeted content, the first client only needs to provide an information acquisition interface corresponding to the targeted content, without directly providing all the associated information (such as services), that is, without embedding a browser kernel for each targeted content, thereby saving the memory space of the first client, and further improving the available memory space of the targeted content.

[0217] Please refer to Figure 20 which shows a flowchart of an information acquisition method of a targeted content on the second client side provided by an embodiment of the present application. The method can include the following steps (2001-2003):

[0218] Step 2001, receiving the associated information of the targeted content from the first client. The first client pushes the associated information to the second client in response to a non-distraction attention operation on the targeted content.

[0219] The non-distracted attention operation refers to an operation of triggering attention to the directional content without affecting the user's attention.

[0220] Optionally, the directional content includes, but is not limited to, network video, network audio, broadcast, audio book, advertisement, etc. The associated information refers to information associated with the directional content, which can be an associated service, an associated activity, an associated content, an associated link, etc.

[0221] Optionally, the second client is a client associated with the first client through a target user account, and the first client is a client running in a car machine. The target user account can refer to a user account registered by the user in a client, a user account registered by the user in a second client, or a user account registered by the user in another client.

[0222] In step 2002, the associated information is displayed.

[0223] Optionally, the display process of the associated information can be as follows: a notification message corresponding to the associated information is displayed; in response to an operation on the notification message, the associated information is obtained based on a link of the associated information; and the associated information is displayed.

[0224] Optionally, the display process of the associated information can also be as follows: in a content display interface of the target public account, a notification message corresponding to the associated information is displayed; in response to an operation on the notification message, a content display interface of the target applet is displayed, and the associated information is obtained based on a link of the associated information; and in the content display interface of the target applet, the associated information is displayed.

[0225] The display process of the associated information is the same as that described in the above embodiments, which will not be described here.

[0226] In step 2003, in response to a viewing operation on the associated information, a service page of the target directional content is displayed, and the service page is used to provide services related to the target directional content for the user.

[0227] In summary, the technical scheme provided by the embodiments of the present application sets the non-distracted attention operation, instantly pushes the associated information of the directional content of the first client in the car machine to the second client without affecting the user's attention, so that the user can continue to enjoy the associated information (such as services, activities, contents, etc.) of the directional content in the second client, thereby improving the convenience of information acquisition across clients. At the same time, since the user can continue to enjoy the associated information of the directional content in the second client, the problem that the associated information cannot be reached due to the failure to timely scan the two-dimensional code in the related art is solved, thereby improving the conversion rate of the associated information of the directional content across clients.

[0228] In addition, during driving, the user does not need to perform an operation affecting the user's attention, such as scanning a two-dimensional code, but only needs to push the associated information of the directional content into a specified client through an inattentive operation (such as voice, key, gesture, etc.), thereby improving the convenience of obtaining the associated information across clients and improving the safety of driving.

[0229] In addition, by associating the first client and the second client based on the target user account, the associated information of the directional content can be seamlessly pushed between different clients based on the target account, thereby improving the pushing efficiency of the associated information across clients.

[0230] In addition, since the second client can provide the associated information of the directional content, the first client only needs to provide an information acquisition interface corresponding to the directional content, without directly providing all the associated information (such as services), that is, without embedding a browser kernel for each directional content, thereby saving the memory space of the first client and improving the available memory space of the directional content.

[0231] Please refer to Figure 21 which shows a block diagram of an information providing device of directional content according to an embodiment of the present application. The device has the functions of implementing the above-mentioned method examples, which can be implemented by hardware or corresponding software executed by hardware. The device can be a terminal or can be arranged in a terminal. The device 2100 can include a content playing module 2101 and an information pushing module 2102.

[0232] The content playing module 2101 is configured to play directional content.

[0233] The information pushing module 2102 is configured to push associated information of the directional content to a second client in response to an inattentive operation for the directional content, wherein the inattentive operation is an operation of triggering attention to the directional content without affecting the user's attention, and the second client is a client associated with the first client through a target user account.

[0234] In an exemplary embodiment, the pushing process of the associated information includes the following content:

[0235] The first client sends an information reach request to a server of the first client in response to the inattentive operation for the directional content, and the information reach request includes identification information of the associated information and the target user account.

[0236] The server of the first client sends an information push request to the server of the target public account, so as to forward the information push request to the server of the second client through the server of the target public account; wherein the information push request comprises a link of the associated information, the target user account and the target public account, and the link of the associated information is generated based on the identification information of the associated information;

[0237] The server of the second client sends the notification message to the second client according to the target user account.

[0238] In an example embodiment, the push process of the associated information further comprises the following contents:

[0239] The server of the first client acquires the associated information of the targeted content according to the identification information of the associated information;

[0240] The server of the first client sends the associated information to the server of the target applet;

[0241] The second client sends an associated information acquisition request to the server of the second client in response to an operation on the notification message, so as to forward the associated information acquisition request to the server of the target applet through the server of the second client; wherein the associated information acquisition request is used to request to acquire the associated information;

[0242] The server of the target applet sends the associated information to the server of the second client, so as to forward the associated information to the second client through the server of the second client.

[0243] In an example embodiment, the information push module 2102 is configured to:

[0244] In response to a touch attention operation on the targeted content, the associated information of the targeted content is pushed to the second client; wherein the touch attention operation refers to an operation of paying attention to the targeted content triggered by touching the touch display screen of the vehicle machine or the touch display screen of the associated functional components of the vehicle machine;

[0245] Alternatively, in response to a voice attention operation on the targeted content, the associated information of the targeted content is pushed to the second client; wherein the voice attention operation refers to an operation of paying attention to the targeted content triggered by producing a voice;

[0246] Alternatively, in response to a button attention operation for the targeted content, the associated information of the targeted content is pushed to the second client; wherein the button attention operation refers to an operation of triggering attention to the targeted content by controlling a button of the vehicle;

[0247] Alternatively, in response to a gesture attention operation for the targeted content, the associated information of the targeted content is pushed to the second client; wherein the gesture attention operation refers to an operation of triggering attention to the targeted content by performing a gesture.

[0248] In an example embodiment, the association process of the first client and the second client is as follows:

[0249] The first client displays a registration interface; in response to a registration operation for the registration interface, an authentication request is sent to a server of the first client, so as to forward the authentication request to a server of the second client by the server of the first client, the authentication request being used to request the server of the second client to authenticate the first client;

[0250] The server of the second client sends an authorization request to the second client, the authorization request being used to request the second client to authorize;

[0251] The second client displays an authorization page according to the authorization request; in response to an authorization operation for the authorization page, an authorization notification is sent to the server of the second client, the authorization notification being used to notify the server of the second client that the second client has authorized;

[0252] The server of the second client generates an authorization code and sends the authorization code to the server of the first client;

[0253] The server of the first client sends a token acquisition request to the server of the second client, the token acquisition request being used to request to acquire a pass token;

[0254] The server of the second client generates the pass token and sends the pass token to the server of the first client;

[0255] The server of the first client sends a user information acquisition request to the server of the second client;

[0256] If the server of the second client detects that the pass token is included in the user information acquisition request, the server of the second client sends user information to the server of the first client, the user information including the target user account;

[0257] The server of the first client generates a registration success notification and sends the registration success notification to the first client; wherein the registration success notification is used to indicate the first client that the registration is successful;

[0258] The first client displays a registration success prompt information.

[0259] In an example embodiment, the login process of the first client is as follows:

[0260] The first client displays a login interface;

[0261] The first client sends an identity authentication request to the server of the first client in response to a login operation on the login interface; wherein the identity authentication request is used to request the server of the first client to perform identity authentication;

[0262] If the server of the first client detects that the identity in the identity authentication request is correct, the server sends a verification success notification to the first client;

[0263] The first client displays the verification success notification.

[0264] In an example embodiment, the login process of the first client is as follows:

[0265] The first client displays a login interface;

[0266] The first client displays a login two-dimensional code in response to a login operation on the login interface;

[0267] The second client displays an authorized login interface in response to a scanning operation on the login two-dimensional code, and the authorized login interface includes an authorized login control;

[0268] The second client sends an authorized login notification to the first client in response to a triggering operation on the authorized login control; wherein the authorized login notification is used to indicate that the second client has authorized the first client to log in;

[0269] The first client displays a login success prompt information.

[0270] In an example embodiment, the apparatus 2100 further includes a determination voice playing module and a target type determination module (not shown in the figure). Figure 21

[0271] The determination voice playing module is configured to play an information type determination voice in response to an undistracted attention operation on the directional content, and the information type determination voice is used to prompt the user to provide the type of the required associated information. ​

[0272] a target type determination module, configured to acquire and identify the user reply voice, and determine associated information under a target type.

[0273] The information pushing module 2102 is further configured to push the associated information under the target type to the second client.

[0274] In an example embodiment, the apparatus 2100 further comprises a retrieval routine execution module and a reminder information playing module (not shown in the figure). Figure 21

[0275] The retrieval routine execution module is configured to periodically execute a retrieval routine to retrieve a viewed notification, the viewed notification being generated by the second client in response to a viewing operation on the associated information.

[0276] The reminder information playing module is configured to, in a case where the viewed notification is not retrieved, play viewing reminder information, the viewing reminder information being used to remind the user to view the associated information.

[0277] To sum up, the technical solution provided by the embodiments of the present application achieves instant pushing of the associated information of the first client's targeted content in the vehicle machine to the second client without affecting the user's attention, so that the user can continue to enjoy the associated information (such as services, activities, content, etc.) of the targeted content in the second client, thereby improving the convenience of information acquisition across clients. At the same time, since the user can continue to enjoy the associated information of the targeted content in the second client, the problem of the associated information being unable to reach due to the inability to timely scan the two-dimensional code in the related art is solved, thereby improving the conversion rate of the associated information of the targeted content across clients.

[0278] In addition, during driving, since the user does not need to perform an operation affecting the user's attention such as scanning a two-dimensional code, but only needs to perform a non-distraction attention operation (such as voice, key, gesture, etc.) to push the associated information of the targeted content to the specified client, the convenience of associated information acquisition across clients is improved, and the safety of driving is improved.

[0279] In addition, by associating the first client and the second client based on the target user account, the associated information of the targeted content can be seamlessly pushed between different clients based on the target account, thereby improving the pushing efficiency of the associated information across clients.

[0280] ​In addition, since the second client can provide the associated information of the targeted content, the first client only needs to provide an information acquisition interface corresponding to the targeted content, without directly providing all the associated information (such as services), that is, without embedding a browser kernel for each targeted content, thereby saving the memory space of the first client, and further improving the available memory space of the targeted content.

[0281] Please refer to Figure 22 which shows a block diagram of an information acquisition device of targeted content provided by an embodiment of the present application. The device has the functions of implementing the above method examples, which can be implemented by hardware or corresponding software executed by hardware. The device can be a terminal or can be arranged in a terminal. The device 2200 can include an information receiving module 2201, an information display module 2202, and a page display module 2203.

[0282] The information receiving module 2201 is configured to receive associated information of targeted content from a first client, wherein the first client pushes the associated information to a second client in response to an undistracted attention operation on the targeted content, and the undistracted attention operation refers to an operation of triggering attention to the targeted content without affecting the user's attention.

[0283] The information display module 2202 is configured to display the associated information.

[0284] The page display module 2203 is configured to display a service page of the targeted content in response to a viewing operation on the associated information, and the service page is configured to provide services related to the targeted content for the user.

[0285] In an example embodiment, the information display module 2202 is configured to:

[0286] display a notification message corresponding to the associated information;

[0287] acquire the associated information based on a link of the associated information in response to an operation on the notification message;

[0288] display the associated information.

[0289] In an example embodiment, the information display module 2202 is further configured to:

[0290] display a notification message corresponding to the associated information in a content display interface of the target public account;

[0291] display a content display interface of the target applet in response to an operation on the notification message, and acquire the associated information based on a link of the associated information;

[0292] In the content display interface of the target applet, the associated information is displayed.

[0293] In an example embodiment, the pushing process of the associated information includes the following contents:

[0294] The first client sends an information reach request to the server of the first client in response to the undistracted attention operation on the targeted content, and the information reach request includes identification information of the associated information and the target user account;

[0295] The server of the first client sends an information pushing request to the server of the target public account to forward the information pushing request to the server of the second client through the server of the target public account; wherein the information pushing request includes a link of the associated information, the target user account and the target public account, and the link of the associated information is generated based on the identification information of the associated information;

[0296] The server of the second client sends the notification message to the second client according to the target user account.

[0297] In an example embodiment, the pushing process of the associated information further includes the following contents:

[0298] The server of the first client acquires the associated information of the targeted content according to the identification information of the associated information;

[0299] The server of the first client sends the associated information to the server of the target applet;

[0300] The second client sends an associated information acquisition request to the server of the second client in response to the operation on the notification message, to forward the associated information acquisition request to the server of the target applet through the server of the second client; wherein the associated information acquisition request is used to request to acquire the associated information;

[0301] The server of the target applet sends the associated information to the server of the second client to forward the associated information to the second client through the server of the second client.

[0302] In an example embodiment, the first client is a client running in the car machine of the car;

[0303] The association information is pushed to the second client in response to a touch attention operation for the targeted content by the first client, wherein the touch attention operation refers to an operation of paying attention to the targeted content by touching a touch display screen of the vehicle machine or a touch display screen of an associated functional component of the vehicle machine;

[0304] Alternatively, the association information is pushed to the second client in response to a voice attention operation for the targeted content by the first client, wherein the voice attention operation refers to an operation of paying attention to the targeted content by producing a voice;

[0305] Alternatively, the association information is pushed to the second client in response to a key attention operation for the targeted content by the first client, wherein the key attention operation refers to an operation of paying attention to the targeted content by controlling a car key;

[0306] Alternatively, the association information is pushed to the second client in response to a gesture attention operation for the targeted content by the first client, wherein the gesture attention operation refers to an operation of paying attention to the targeted content by performing a gesture.

[0307] In an exemplary embodiment, the association process of the first client and the second client is as follows:

[0308] The first client displays a registration interface; in response to a registration operation for the registration interface, an authentication request is sent to a server of the first client to forward the authentication request to a server of the second client through the server of the first client, and the authentication request is used to request the server of the second client to authenticate the first client;

[0309] The server of the second client sends an authorization request to the second client, and the authorization request is used to request the second client to authorize;

[0310] The second client displays an authorization page according to the authorization request; in response to an authorization operation for the authorization page, an authorization notification is sent to the server of the second client, and the authorization notification is used to notify the server of the second client that the second client has authorized;

[0311] The server of the second client generates an authorization code and sends the authorization code to the server of the first client;

[0312] The server of the first client sends a token acquisition request to the server of the second client, and the token acquisition request is used to request to acquire a pass token;

[0313] The server of the second client generates the pass token and sends the pass token to the server of the first client;

[0314] The server of the first client sends a user information acquisition request to the server of the second client;

[0315] If the server of the second client detects that the pass token is included in the user information acquisition request, the server of the second client sends user information to the server of the first client, wherein the user information includes the target user account;

[0316] The server of the first client generates a registration success notification and sends the registration success notification to the first client; wherein the registration success notification is used to indicate the first client that the registration is successful;

[0317] The first client displays registration success prompt information.

[0318] In one example embodiment, the apparatus 2200 further includes a notification sending module (not shown in the figure). Figure 22

[0319] The page display module 2203 is configured to display an authorized login interface in response to a scanning operation on the login two-dimensional code, wherein the authorized login interface includes an authorized login control.

[0320] The notification sending module is configured to send an authorized login notification to the first client in response to a triggering operation on the authorized login control; wherein the authorized login notification is used to indicate that the second client has authorized the first client to log in.

[0321] In one example embodiment, the apparatus 2200 further includes a viewing notification generation module (not shown in the figure). Figure 22

[0322] The viewing notification generation module is configured to generate a viewed notification in response to a viewing operation on the association information.

[0323] The notification sending module is further configured to send the viewed notification to the first client.

[0324] ​​In summary, the technical scheme provided by the embodiments of the present application, by setting the non-distracted attention operation, the first client in the vehicle machine The associated information of the targeted content is pushed into the second client in real time without affecting the user's attention, so that the user can continue to enjoy the associated information (such as services, activities, content, etc.) of the targeted content in the second client, thereby improving the convenience of information acquisition across clients. At the same time, since the user can continue to enjoy the associated information of the targeted content in the second client, the problem that the associated information cannot be reached due to the inability to scan the two-dimensional code in time in the related art is solved, thereby improving the conversion rate of the associated information of the targeted content across clients.

[0325] In addition, during driving, since the user does not need to perform an operation affecting the user's attention such as scanning a two-dimensional code, but only needs to perform a non-distracted attention operation (such as voice, key, gesture, etc.) to push the associated information of the targeted content into the specified client, thereby improving the convenience of acquiring the associated information across clients and improving the safety of driving.

[0326] In addition, by associating the first client and the second client based on the target user account, the associated information of the targeted content can be seamlessly pushed between different clients based on the target account, thereby improving the pushing efficiency of the associated information across clients.

[0327] In addition, since the second client can provide the associated information of the targeted content, the first client only needs to provide an information acquisition interface corresponding to the targeted content, without directly providing all the associated information (such as services), that is, without embedding a browser kernel for each targeted content, thereby saving the memory space of the first client, and further improving the available memory space of the targeted content.

[0328] It should be noted that the device provided by the above embodiments, in order to realize its functions, is only exemplified by the division of the above functional modules. In actual application, the above functions can be completed by different functional modules according to needs, that is, the content structure of the device is divided into different functional modules to complete all or part of the above described functions. In addition, the device and method embodiments provided by the above embodiments belong to the same concept, and the specific implementation process is described in the method embodiments, which will not be repeated here.

[0329] Please refer to Figure 23 which shows the structure block diagram of the terminal 2300 provided by an embodiment of the present application. The terminal 2300 can be Figure 1 the first terminal 11 or the second terminal 12 in the implementation environment of the scheme shown. The terminal 2300 can be used to implement the information providing method of the targeted content or the information acquisition method of the targeted content.

[0330] Specifically:

[0331] Generally, the terminal 2300 includes a processor 2301 and a memory 2302.

[0332] The processor 2301 can include one or more processing cores, such as a 4-core processor, an 8-core processor, etc. The processor 2301 can be implemented in the form of at least one of a DSP (Digital Signal Processing), an FPGA (Field Programmable Gate Array), a PLA (Programmable Logic Array). The processor 1701 can also include a main processor and a coprocessor. The main processor is a processor for processing data in an awake state, also known as a CPU (Central Processing Unit). The coprocessor is a low-power processor for processing data in a standby state. In some embodiments, the processor 2301 can be integrated with a GPU (Graphics Processing Unit) that is responsible for rendering and drawing the content required to be displayed on the display screen. In some embodiments, the processor 2301 can further include an AI (Artificial Intelligence) processor for processing machine learning-related computing operations.

[0333] The memory 2302 can include one or more computer-readable storage media that can be non-transitory. The memory 2302 can also include a high-speed random access memory, and a non-volatile memory such as one or more disk storage devices, flash storage devices. In some embodiments, the non-transitory computer-readable storage medium in the memory 2302 is configured to store at least one instruction, at least one program, a code set or an instruction set configured to be executed by one or more processors to implement the above-mentioned information providing method for targeted content or information acquisition method for targeted content.

[0334] In some embodiments, the terminal 2300 can also optionally include a peripheral device interface 2303 and at least one peripheral device. The processor 2301, the memory 2302 and the peripheral device interface 2303 can be connected through a bus or a signal line. Each peripheral device can be connected to the peripheral device interface 2303 through a bus, a signal line or a circuit board. Specifically, the peripheral device includes at least one of a radio frequency circuit 2304, a display screen 2305, a camera assembly 2306, an audio circuit 2307, a positioning assembly 2308 and a power supply 2309.

[0335] Those skilled in the art can understand that, Figure 23 The structure shown in the figure is not a limitation of the terminal 2300, and can include more or fewer components than the figure, or combine certain components, or use different component arrangements.

[0336] In one example embodiment, a computer readable storage medium is also provided, and the storage medium stores at least one instruction, at least one program, a code set or an instruction set, which, when executed by a processor, implements the above-mentioned information providing method of targeted content or information acquisition method of targeted content.

[0337] Optionally, the computer readable storage medium can include ROM (Read-Only Memory), RAM (Random-Access Memory), SSD (Solid State Drives), optical disc, etc. Among them, the random access memory can include ReRAM (Resistance Random Access Memory) and DRAM (Dynamic Random Access Memory).

[0338] In one example embodiment, a computer program product or computer program is also provided, and the computer program product or computer program includes computer instructions stored in a computer readable storage medium. The processor of the terminal reads the computer instructions from the computer readable storage medium, and the processor executes the computer instructions, so that the terminal executes the above-mentioned information providing method of targeted content or information acquisition method of targeted content.

[0339] It should be understood that "multiple" mentioned herein refers to two or more. "And / or" describes the association relationship of the associated objects, which means that there can be three relationships, for example, A and / or B can mean that A exists alone, A and B exist together, and B exists alone. The character " / " generally represents that the associated objects before and after it are in an "or" relationship. In addition, the step numbers described herein only exemplarily show a possible execution order between steps, and in some other embodiments, the above steps can also be executed in a different order from the number, such as simultaneously executing two steps with different numbers, or executing two steps with different numbers in an order opposite to the figure. The embodiments of the present application do not limit this.

[0340] The above merely provides exemplary embodiments of the present application, but is not intended to limit the present application. Any modification, equivalent replacement, improvement, etc. made within the spirit and principle of the present application shall be included in the protection scope of the present application.

Claims

1. An information acquisition method of targeted content, characterized by, The method comprises: The first client plays the targeted content during the driving of the user, and the first client is a client running in the car machine of the car; The first client pushes the associated information of the targeted content to a target public number followed by a second client in response to an inattentive attention operation for the targeted content; wherein the inattentive attention operation refers to an operation of triggering attention to the targeted content without affecting the attention of the user, and the inattentive attention operation includes at least one of the following: a touch attention operation, a voice attention operation, a key attention operation, and a gesture attention operation; the touch attention operation refers to an operation of triggering attention to the targeted content by touching the touch display screen of the car machine or the touch display screen of the associated functional components of the car machine; the voice attention operation refers to an operation of triggering attention to the targeted content by producing voice; the key attention operation refers to an operation of triggering attention to the targeted content by controlling the car keys; and the gesture attention operation refers to an operation of triggering attention to the targeted content by performing a gesture; the second client is a client associated with the first client through a target user account; the associated information includes at least one of the following: associated services, associated activities, associated content, and associated links; and the target public number is a public number registered by the first client; The second client displays a notification message corresponding to the associated information in a content display interface of the target public number, and the notification message includes a link of the associated information; The second client displays the associated information in a content display interface of a target applet in response to an operation for the notification message based on the link of the associated information.

2. The method of claim 1, wherein, The first client pushes the associated information of the targeted content to a target public number followed by a second client in response to an inattentive attention operation for the targeted content, comprising: The first client sends an information reach request to the server of the first client in response to the inattentive attention operation for the targeted content, and the information reach request includes identification information of the associated information and the target user account; The server of the first client sends an information push request to the server of the target public number to forward the information push request to the server of the second client through the server of the target public number; wherein the information push request includes a link of the associated information, the target user account, and the target public number, and the link of the associated information is generated based on the identification information of the associated information; The server of the second client sends the notification message to the second client according to the target user account.

3. The method of claim 2, wherein, After the first client sends the information reach request to the server of the first client, further comprising: The server of the first client acquires the associated information of the targeted content according to the identification information of the associated information; The server of the first client sends the associated information to the server of the target applet; The second client sends, in response to an operation on the notification message, an association information acquisition request to a server of the second client, to forward the association information acquisition request to a server of the target miniprogram via the server of the second client; the association information acquisition request is used to request acquisition of the association information; The server of the target miniprogram sends the association information to the server of the second client, to forward the association information to the second client via the server of the second client.

4. The method of claim 1, wherein, The second client, after displaying the association information in the content display interface of the target miniprogram based on the link of the association information, in response to a viewing operation on the association information, further includes: The second client displays a service page of the targeted content in response to a viewing operation on the association information, and the service page is used to provide services related to the targeted content for the user.

5. The method according to any one of claims 1 to 4, characterized in that, The method further includes: The first client displays a registration interface; in response to a registration operation on the registration interface, the first client sends an authentication request to a server of the first client, to forward the authentication request to a server of the second client via the server of the first client, and the authentication request is used to request the server of the second client to authenticate the first client; The server of the second client sends an authorization request to the second client, and the authorization request is used to request the second client to authorize; The second client displays an authorization page according to the authorization request; in response to an authorization operation on the authorization page, the second client sends an authorization notification to the server of the second client, and the authorization notification is used to notify the server of the second client that the second client has authorized; The server of the second client generates an authorization code and sends the authorization code to the server of the first client; The server of the first client sends a token acquisition request to the server of the second client, and the token acquisition request is used to request acquisition of a pass token; The server of the second client generates the pass token and sends the pass token to the server of the first client; The server of the first client sends a user information acquisition request to the server of the second client; If the server of the second client detects that the pass token is included in the user information acquisition request, the server of the second client sends user information to the server of the first client, and the user information includes the target user account; The server of the first client generates a registration success notification and sends the registration success notification to the first client; and the registration success notification is used to indicate to the first client that the registration is successful; The first client displays registration success prompt information.

6. The method according to any one of claims 1 to 5, characterized in that, The method further includes: The first client displays a login interface; In response to a login operation on the login interface, the first client sends an identity authentication request to a server of the first client; and the identity authentication request is used to request the server of the first client to perform identity authentication; If the server of the first client detects that the identity in the identity verification request is correct, a verification pass notification is sent to the first client; The first client displays the verification pass notification.

7. The method according to any one of claims 1 to 6, characterized in that, The method further comprises: The first client displays a login interface; The first client displays a login QR code in response to a login operation on the login interface; The second client displays an authorized login interface in response to a scanning operation on the login QR code, the authorized login interface including an authorized login control; The second client sends an authorized login notification to the first client in response to a triggering operation on the authorized login control; the authorized login notification indicates that the second client has authorized the first client to log in; The first client displays a login success prompt.

8. The method according to any one of claims 1 to 7, characterized in that, The method further comprises: The first client plays an information type determination voice in response to an undistracted attention operation on the targeted content; the information type determination voice prompts the user to provide the required type of associated information; The first client acquires and recognizes a user reply voice to determine the associated information in the target type; The first client pushes the associated information in the target type to the target public account.

9. The method according to any one of claims 1 to 8, characterized in that, The method further comprises: The second client generates a viewed notification in response to a viewing operation on the associated information; The second client sends the viewed notification to the first client; The first client periodically executes a retrieval routine to retrieve the viewed notification; In the case where the viewed notification is not retrieved, the first client plays a viewing reminder information to remind the user to view the associated information.

10. An information providing method of targeted content, characterized by, Applied to a first client, the first client is a client running in a car machine of a car, and the method comprises: Playing targeted content during the driving process of a user; In response to an undistracted attention operation on the targeted content, pushing associated information of the targeted content to a target public account followed by a second client; The undistracted attention operation is an operation of triggering attention to the targeted content without affecting the attention of the user, and includes at least one of a touch attention operation, a voice attention operation, a key attention operation, and a gesture attention operation; the touch attention operation is an operation of triggering attention to the targeted content by touching a touch display screen of the car machine or a touch display screen of an associated functional component of the car machine; the voice attention operation is an operation of triggering attention to the targeted content by producing a voice; the key attention operation is an operation of triggering attention to the targeted content by controlling a car key; and the gesture attention operation is an operation of triggering attention to the targeted content by performing a gesture; the second client is a client associated with the first client through a target user account; the associated information includes at least one of an associated service, an associated activity, an associated content, and an associated link; and the target public account is a public account registered by the first client. The association information is displayed in a content display interface of a target miniprogram based on a link of the association information in a notification message in response to an operation on the notification message, and the notification message is displayed in the content display interface of the target public account by the second client.

11. An information acquisition method of targeted content, characterized by, The method is applied to a second client, the second client is a client associated with a first client through a target user account, and the first client is a client running in a car machine of a car. The second client receives association information of targeted content from the first client through a target public account followed by the second client, and the first client pushes the association information to the target public account in response to an inattentive attention operation on the targeted content; wherein the inattentive attention operation refers to an operation of triggering attention to the targeted content without affecting the user's attention, and the inattentive attention operation includes at least one of the following: touch attention operation, voice attention operation, key attention operation, and gesture attention operation; the touch attention operation refers to an operation of triggering attention to the targeted content by touching a touch display screen of the car machine or a touch display screen of an associated functional component of the car machine; the voice attention operation refers to an operation of triggering attention to the targeted content by generating voice; the key attention operation refers to an operation of triggering attention to the targeted content by controlling car keys; the gesture attention operation refers to an operation of triggering attention to the targeted content by performing a gesture; the targeted content is played by the first client during the user's driving process; the association information includes at least one of the following: associated services, associated activities, associated content, and associated links; and the target public account is a public account registered by the first client. In the content display interface of the target public account, a notification message corresponding to the association information is displayed, and the notification message includes a link of the association information. In response to an operation on the notification message, the association information is displayed in a content display interface of a target miniprogram based on a link of the association information. In response to a viewing operation on the association information, a service page of the targeted content is displayed, and the service page is used to provide services related to the targeted content for the user.

12. An information providing system of targeted contents, characterized by comprising: The system includes a first client and a second client, the second client is a client associated with the first client through a target user account, and the first client is a client running in a car machine of a car. The first client is configured to play targeted content during the user's driving process. The first client is further configured to push the associated information of the targeted content to a target public account followed by a second client in response to an inattentive attention operation on the targeted content. The inattentive attention operation refers to an operation of triggering attention to the targeted content without affecting the attention of a user. The inattentive attention operation includes at least one of a touch attention operation, a voice attention operation, a key attention operation, and a gesture attention operation. The touch attention operation refers to an operation of triggering attention to the targeted content by touching a touch display screen of the vehicle machine or a touch display screen of an associated functional component of the vehicle machine. The voice attention operation refers to an operation of triggering attention to the targeted content by generating a voice. The key attention operation refers to an operation of triggering attention to the targeted content by controlling a car key. The gesture attention operation refers to an operation of triggering attention to the targeted content by performing a gesture. The associated information includes at least one of an associated service, an associated activity, an associated content, and an associated link. The target public account is a public account registered by the first client. The second client is configured to display a notification message corresponding to the associated information in a content display interface of the target public account. The notification message includes a link of the associated information. In response to an operation on the notification message, the associated information is displayed in a content display interface of a target applet based on the link of the associated information.

13. A terminal, characterized by comprising: The terminal includes a processor and a memory. The memory stores at least one instruction. The at least one instruction is loaded and executed by the processor to implement the information providing method of the targeted content according to claim 10 or the information obtaining method of the targeted content according to claim 11.

14. A computer-readable storage medium, characterized in that, The storage medium stores at least one instruction. The at least one instruction is loaded and executed by the processor to implement the information providing method of the targeted content according to claim 10 or the information obtaining method of the targeted content according to claim 11.

15. A computer program product, characterised in that, The computer program product includes computer instructions. The computer instructions are executed by the processor to implement the information providing method of the targeted content according to claim 10 or the information obtaining method of the targeted content according to claim 11.

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