Interaction method and device, storage medium and electronic equipment

Abstract

The embodiment of the invention provides an interaction method and device, a storage medium and electronic equipment. The method comprises the following steps: in response to a trigger operation on a live broadcast display picture, displaying the live broadcast display picture, and displaying an explanation object in the live broadcast display picture; under the condition that the explanation object meets the set condition, object information of an associated object of the explanation object is displayed in the live broadcast display picture, and the explanation object and the associated object belong to the same object provider. By flexibly displaying the object information of different objects in the live broadcast display picture, the interaction experience of the user is improved.

Description

Technical Field

[0001] The embodiments of the present disclosure relate to Internet technologies, and more particularly to an interaction method, device, storage medium, and electronic device. Background Art

[0002] With the continuous development of Internet technology, live video broadcasting has become accepted by the majority of users. For example, recommended objects can be displayed to users through live video broadcasting, and users can perform interactive operations such as viewing object information and purchasing through the live video displayed by the client.

[0003] During the live video presentation, the recommended objects are out of stock due to insufficient supply, making it impossible for the user to interact with the recommended objects. Summary of the invention

[0004] The present disclosure provides an interactive method, device, storage medium and electronic device, which flexibly display object information of different objects in a live broadcast display screen, thereby reducing the impact on user interaction in out-of-stock scenarios.

[0005] In a first aspect, an embodiment of the present disclosure provides an interaction method, including:

[0006] In response to a triggering operation on a live broadcast display screen, displaying the live broadcast display screen, wherein the live broadcast display screen displays an explanation object;

[0007] When the explanation object meets the set conditions, the object information of the associated object of the explanation object is displayed in the live display screen, and the explanation object and the associated object belong to the same object provider.

[0008] In a second aspect, the present disclosure also provides an interactive device, including:

[0009] A page display module, for displaying the live display screen in response to a triggering operation on the live display screen, wherein the live display screen displays the explanation object;

[0010] The object information display module is used to display the object information of the associated object of the explanation object in the live display screen when the explanation object meets the set conditions, and the explanation object and the associated object belong to the same object provider.

[0011] In a third aspect, an embodiment of the present disclosure further provides an electronic device, characterized in that the electronic device includes:

[0012] one or more processors;

[0013] a storage device for storing one or more programs,

[0014] When the one or more programs are executed by the one or more processors, the one or more processors implement the interaction method provided in any embodiment of the present disclosure.

[0015] In a fourth aspect, an embodiment of the present disclosure further provides a storage medium comprising computer executable instructions, which, when executed by a computer processor, are used to execute an interaction method as provided in any embodiment of the present disclosure.

[0016] In the disclosed embodiment, by triggering the live broadcast display screen, when the live broadcast display screen is displayed, when the explanation object meets the set conditions, the object information of the associated objects of the explanation object is displayed in the live broadcast display screen, and the user's interactive experience is improved by flexibly displaying the object information of different objects in the live broadcast display screen. BRIEF DESCRIPTION OF THE DRAWINGS

[0017] The above and other features, advantages and aspects of the embodiments of the present disclosure will become more apparent with reference to the following detailed description in conjunction with the accompanying drawings. Throughout the accompanying drawings, the same or similar reference numerals represent the same or similar elements. It should be understood that the drawings are schematic and the originals and elements are not necessarily drawn to scale.

[0018] Figure 1 is a schematic diagram of a live broadcast display screen provided by an embodiment of the present disclosure;

[0019] Figure 2 is a schematic diagram of a live broadcast display screen provided by an embodiment of the present disclosure;

[0020] Figure 3 is a flowchart of an interactive method provided by an embodiment of the present disclosure;

[0021] Figure 4 is a schematic diagram of a live broadcast display screen provided by an embodiment of the present disclosure;

[0022] Figure 5 is a schematic diagram of the change of the live broadcast display screen over time provided by an embodiment of the present disclosure;

[0023] Figure 6 is a schematic diagram showing an object list page provided by an embodiment of the present disclosure;

[0024] Figure 7 is a schematic diagram of an object list page provided by an embodiment of the present disclosure;

[0025] Figure 8 is a schematic diagram of an object list page provided by an embodiment of the present disclosure;

[0026] Fig. 9 is a structural schematic diagram of an interactive device provided by an embodiment of the present disclosure;

[0027] Fig.10 It is a structural schematic diagram of an electronic device provided by an embodiment of the present disclosure. DETAILED DESCRIPTION

[0028] Embodiments of the present disclosure will be described in more detail below with reference to the accompanying drawings. Although certain embodiments of the present disclosure are shown in the accompanying drawings, it should be understood that the present disclosure can be implemented in various forms and should not be construed as being limited to the embodiments described herein, which are instead provided for a more thorough and complete understanding of the present disclosure. It should be understood that the drawings and embodiments of the present disclosure are only for exemplary purposes and are not intended to limit the scope of protection of the present disclosure.

[0029] It should be understood that the various steps described in the method embodiments of the present disclosure may be performed in different orders and / or in parallel. In addition, the method embodiments may include additional steps and / or omit the steps shown. The scope of the present disclosure is not limited in this respect.

[0030] The term "including" and its variations used herein are open inclusions, i.e., "including but not limited to". The term "based on" means "based at least in part on". The term "one embodiment" means "at least one embodiment"; the term "another embodiment" means "at least one additional embodiment"; the term "some embodiments" means "at least some embodiments". The relevant definitions of other terms will be given in the following description.

[0031] It should be noted that the concepts such as "first" and "second" mentioned in the present disclosure are only used to distinguish different devices, modules or units, and are not used to limit the order or interdependence of the functions performed by these devices, modules or units.

[0032] It should be noted that the modifications of "one" and "plurality" mentioned in the present disclosure are illustrative rather than restrictive, and those skilled in the art should understand that unless otherwise clearly indicated in the context, it should be understood as "one or more".

[0033] The names of the messages or information exchanged between multiple devices in the embodiments of the present disclosure are only used for illustrative purposes and are not used to limit the scope of these messages or information.

[0034] It is understandable that before using the technical solutions disclosed in the embodiments of the present disclosure, the types, scope of use, usage scenarios, etc. of the personal information involved in the present disclosure should be informed to the user and the user's authorization should be obtained in an appropriate manner in accordance with relevant laws and regulations.

[0035] For example, in response to receiving an active request from a user, a prompt message is sent to the user to clearly prompt the user that the operation requested to be performed will require obtaining and using the user's personal information. Thus, the user can autonomously choose whether to provide personal information to software or hardware such as an electronic device, application, server, or storage medium that performs the operation of the technical solution of the present disclosure according to the prompt message.

[0036] As an optional but non-limiting implementation, in response to receiving an active request from the user, the prompt information may be sent to the user in the form of a pop-up window, in which the prompt information may be presented in text form. In addition, the pop-up window may also carry a selection control for the user to choose "agree" or "disagree" to provide personal information to the electronic device.

[0037] It is understandable that the above notification and the process of obtaining user authorization are merely illustrative and do not constitute a limitation on the implementation of the present disclosure. Other methods that meet the relevant laws and regulations may also be applied to the implementation of the present disclosure.

[0038] It is understandable that the data involved in this technical solution (including but not limited to the data itself, the acquisition or use of the data) shall comply with the requirements of relevant laws, regulations and relevant provisions.

[0039] In any live broadcast room, multiple recommended objects can be explained in sequence. The recommended object currently being explained can be understood as the explanation object, which can be a physical product or a virtual product. Physical products include but are not limited to food, clothing, accessories, and daily necessities. Virtual products include but are not limited to service products such as beauty, travel, and photography. There is no limitation on the type of recommended objects here.

[0040] In the process of displaying the explanation object in the live broadcast display screen of the live broadcast room, the object information of the explanation object is displayed in the live broadcast display screen, and the object information of the explanation object can trigger the detail display page of the explanation object. The detail information of the explanation object can be displayed through the detail display page, and interactive operations such as purchase can be performed in the detail display page. For example, see Figure 1 , Figure 1 is a schematic diagram of a live display screen provided by an embodiment of the present disclosure. The object information of the explanation object may include an image and description information of the explanation object. The display position of the object information of the explanation object in the live display screen is not limited here, for example, it may be located at the bottom or lower right of the live display screen. Figure 1 The object information 20 of the explanation object is displayed in the lower right corner of the live display screen 10. By displaying the object information of the explanation object in the live display page, it is convenient to enter the detail display page of the explanation object through the object information of the explanation object, simplifying the interaction method.

[0041] In the case that the supply quantity of the explanation object is insufficient, label information such as "out of stock" or "sold out" is set for the object information of the explanation object to indicate that the supply quantity of the explanation object is insufficient, and the user is prompted. Figure 2 , Figure 2 It is a schematic diagram of a live broadcast display screen provided by an embodiment of the present disclosure. Figure 2 The object information 20 of the explanation object is provided with label information of "out of stock".

[0042] When the supply of explanation objects is insufficient, interactive operations such as purchases cannot be responded to, affecting the user's interactive experience. Especially in the initial period of time when users enter the live broadcast room, the insufficient supply of explanation objects leads to increased negative feedback from users.

[0043] In response to the above technical problems, the present disclosure provides an interactive method to improve the flexibility of object information displayed in a live broadcast display screen and reduce negative user feedback caused by insufficient supply of explanation objects. Figure 3 This is a flow chart of an interactive method provided by an embodiment of the present disclosure. The embodiment of the present disclosure is applicable to displaying object information of associated objects of an explanation object when the supply quantity of the explanation object is insufficient in the live display screen, so as to avoid the situation where the explanation object cannot be interacted due to insufficient supply. The method can be executed by an interactive device, which can be implemented in the form of software and / or hardware, and optionally, by an electronic device, which can be a mobile terminal, a PC or a server, etc. The mobile terminal here can include but is not limited to mobile phones and tablet computers, etc.

[0044] like Figure 3 As shown, the method includes:

[0045] S110. In response to a triggering operation on a live broadcast display screen, the live broadcast display screen is displayed, and an explanation object is displayed in the live broadcast display screen.

[0046] S120: When the explanation object satisfies a set condition, object information of an associated object of the explanation object is displayed in the live display screen, and the explanation object and the associated object belong to the same object provider.

[0047] In this embodiment, the live broadcast display screen is the display screen corresponding to the live broadcast room, the live broadcast end collects the live video stream and transmits it to the server end. The client pulls the live video stream from the server and displays the live broadcast display screen corresponding to the live video stream.

[0048] The triggering operation of the live broadcast display screen can be understood as the operation detected by the client to enter the live broadcast room. In response to the triggering operation, the live video stream corresponding to the live broadcast room is pulled from the server, and the live broadcast display screen corresponding to the live video stream is displayed on the client. Exemplarily, the triggering operation of the live broadcast display screen can be a click operation on any live broadcast room information in the live broadcast list page, wherein the live broadcast list page includes multiple live broadcast room information, and the live broadcast room information can be one or an object of the live broadcast room name, live broadcast room description information and live broadcast room image. In response to the click operation on any live broadcast room information, enter the live broadcast room and display the live broadcast display screen corresponding to the live broadcast room. Exemplarily, the triggering operation of the live broadcast display screen can be a switching operation on the live broadcast display screen, for example, the switching operation can be a sliding operation such as sliding up or down. In the display process of the live broadcast display screen corresponding to any live broadcast room, in response to the switching operation on the live broadcast display screen, the switched live broadcast display screen is displayed, and the switched live broadcast display screen is the live broadcast display screen corresponding to another live broadcast room.

[0049] Multiple objects can be explained in sequence in the live display screen, and the explanation list corresponding to the live display screen includes the above multiple objects. The explanation object is the object currently explained in the live display screen, and correspondingly, the object that has been explained in the explanation list is the explained object, and the object that has not been explained in the explanation list is the to-be-explained object.

[0050] In the process of displaying the explanation object, the live display screen displays the object information of the explanation object on the live display screen, and in response to the trigger operation for the object information of the explanation object, displays the detail display page of the explanation object, and displays the detailed information of the explanation object through the detail display page. The detail display page may also include operation controls such as evaluation and transaction, and the above-mentioned interactive operations are performed in response to the user's interactive operations on the detail display page.

[0051] It is understandable that the explanation object is supplied by the object provider, and the object provider can be understood as an organization or individual that provides the explanation object. For example, the object provider can be a store. The supply quantity of the explanation object by the object provider can be understood as the remaining quantity of the explanation object used to respond to the set interactive operation. The live broadcast end can pre-set the initial value of the supply quantity of the explanation object by the object provider. In the case of detecting the set interactive operation of the explanation object by the client, the supply quantity of the explanation object is reduced. For example, when the number of interactions corresponding to the set interactive operation of the explanation object by the client is 1, the supply quantity of the explanation object by the object provider is reduced by 1, and accordingly, the number of objects for which the explanation object completes the set interactive operation is increased by 1. When the supply quantity of the explanation object by the object provider is zero, it means that the object supplier cannot supply the explanation object, the explanation object is insufficiently supplied, and cannot respond to the client's set interactive operation of the explanation object. The set interactive operation here can be a transaction operation.

[0052] In this embodiment, in response to the trigger operation on the live display screen, when the live display screen is displayed, the explanation object is judged to determine whether the explanation object meets the set conditions, and the set conditions can be understood as conditions that do not support responding to set interactive operations. Optionally, the setting conditions include that the supply quantity of the explanation object by the object provider meets the quantity threshold. Exemplarily, the quantity threshold may be zero, that is, when the supply quantity of the explanation object by the object provider is zero, the explanation object is insufficiently supplied and cannot respond to the set interactive operation. Optionally, the setting conditions may include that the number of objects for which the explanation object completes the set interactive operation reaches a preset upper limit value, for example, the set interactive operation may be a transaction operation. The preset upper limit value may be the initial supply quantity set by the live broadcast end for the explanation object, or may be set according to the supply demand of the object provider.

[0053] When the explanation object meets the above-mentioned set conditions, the object information of the associated object of the explanation object is displayed in the live display screen to replace the object information of the explanation object in the live display screen. The associated object of the explanation object can be understood as an object that meets the association condition with the explanation object. The association condition may include one or an object such as the category association condition and the attribute similarity condition. The explanation object and the associated object belong to the same object provider, and the object provider can provide more than zero quantity for the associated object. For example, see Figure 4 , Figure 4 is a schematic diagram of a live broadcast display screen provided by an embodiment of the present disclosure. Figure 4The object information 21 of the explanation object is displayed in the lower right corner of the live display screen 10. The object information of the associated object may include one item or object such as the image, description information and settlement attributes of the associated object. The object information of the associated object is used to trigger the display of the details display page of the associated object. Optionally, in response to the triggering operation of the object information of the associated object, the details display page of the associated object is displayed. The details information of the associated object can be browsed through the details display page of the associated object, and the interactive operation of the user on the details display page of the associated object can be responded to. For example, the interactive operation may include but is not limited to comments, forwarding and transactions.

[0054] In this embodiment, when there is insufficient supply of explanation objects and no support for setting interactive operations, the object information of the associated objects of the explanation objects is displayed in the live display screen. The object information of the associated objects can support interactive operations with users. By flexibly displaying the object information of different objects in the live display screen, the user's interactive experience is improved, and the negative feedback from users caused by insufficient supply of explanation objects can be reduced. It is understandable that negative feedback from users can be manifested as leaving the live display screen corresponding to the current live room or entering negative comments in the live display screen.

[0055] In the above embodiment, the object information of the associated object is displayed in the live display screen. In order to avoid confusion between the object information of the associated object and the information of the explanation object, the object information of the associated object is configured with tag information, and the tag information represents the association relationship between the associated object and the explanation object. For example, the tag information can be as follows: Figure 4 As shown in the "same item during explanation" in the video. For example, the label information can be located above the object information of the associated object, or located in the upper display layer of the display layer where the object information of the associated object is located. The display position and rendering attributes of the label information are not limited here. The rendering attributes here include but are not limited to the color, font, and font size of the label information. It can be understood that when the object information of the explanation object is displayed in the live display screen, the object information of the explanation object can be configured with another label information, and the label information configured for the object information of the explanation object can represent that the explanation object is in the process of explanation. For example, the label information configured for the object information of the explanation object can be "explaining". By setting label information for the object information displayed in the live display screen, a prompt effect is achieved to avoid confusion between the explanation object and the associated object.

[0056] On the basis of the above embodiment, when displaying the object information of the associated object, the display duration of the object information of the associated object is timed, and when the display duration of the object information of the associated object reaches the set duration threshold, the object information of the explanation object is restored to be displayed in the live display screen, that is, the displayed object information of the associated object is cancelled, and the object information of the explanation object is displayed on the live display screen.

[0057] The setting time threshold may be preset, for example, 10 seconds. When the display time of the object information of the associated object is 10 seconds, the object information of the associated object is replaced with the object information of the explanation object. Figure 5 , Figure 5 The following is a schematic diagram of the change of the live display screen over time provided by the embodiment of the present disclosure. After the object information of the associated object is displayed for a certain period of time, it is switched to the object information of the explanation object, so that the explanation object in the live display screen is consistent with the object information displayed in the live display screen.

[0058] In the above embodiment, the associated object can be determined from the explanation list corresponding to the live display screen, and can also be determined from the objects available from the object provider. Among them, at least one of the objects available from the object provider can be used as an object in the explanation list. The objects available from the object provider can be understood as all objects that the object provider can provide. Optionally, the explanation object is matched in the objects to be explained and the objects explained in the explanation list corresponding to the live display screen to determine the associated object of the explanation object; if the associated object of the explanation object is not matched in the objects to be explained and the objects explained in the explanation list, the associated object of the explanation object is determined in the objects available from the object provider.

[0059] Optionally, the associated object and the explanation object meet the category association condition, that is, at least one level of category information of the category information corresponding to the associated object and the explanation object is the same. The associated object of the explanation object can be determined in the explanation list or the objects that can be provided by the object provider based on the object category information, wherein the priority of the object in the explanation list is higher than the priority of the objects that can be provided by the object provider. Optionally, the explanation object is matched in the objects to be explained and the objects that have been explained in the explanation list based on the object category information to determine the associated object of the explanation object; if the associated object of the explanation object is not matched in the objects to be explained and the objects that have been explained in the explanation list, the associated object of the explanation object is determined in the objects that can be provided by the object provider based on the object category information. The object category information here may include the category information of the explanation object and the category information of other objects to be matched except the explanation object, and the other objects to be matched may include the objects to be explained and the objects that have been explained in the explanation list, or may also include the objects that can be provided by the object provider.

[0060] Taking the case of determining the associated objects of the explanation object in the explanation list based on the object category information as an example, the process of determining the associated objects of the explanation object includes: obtaining a category information tree, which may include multi-level category information. Based on the category information of the explanation object, determine the leaf category to which the explanation object belongs in the category information tree, determine the objects to be explained and / or explained objects in the leaf category based on the category information of the objects to be explained and / or explained objects respectively, and if the leaf category includes the objects to be explained and / or explained objects, determine the associated objects of the explanation object based on the objects to be explained and / or explained objects included in the leaf category. When the leaf category includes one object (object to be explained or object explained), the object to be explained or object explained in the leaf category is determined as an associated object of the explanation object; when the leaf category includes multiple objects (object to be explained and / or object explained), any one of the multiple objects in the leaf category can be determined as an associated object of the explanation object; or the interaction index of the multiple objects in the leaf category is determined, and the interaction index can be the historical number of set interaction operations completed by each object. Taking the setting of the interaction operation as a transaction operation as an example, the interaction index can be the historical transaction volume. The object with the largest interaction index among the multiple objects in the leaf category is determined as an associated object of the explanation object; or, after respectively determining the similarity between the attribute information of the multiple objects in the leaf category and the attribute information of the explanation object, the object with the largest similarity among the multiple objects in the leaf category is determined as an associated object of the explanation object. The attribute information of any object, for example, includes but is not limited to information such as the object name, brand, and color.

[0061] In the case that the leaf category to which the object to be explained belongs does not include the object to be explained and / or the object that has been explained, the upper category of the leaf category to which the object to be explained belongs is determined based on the category information tree, and the object to be explained and / or the object that has been explained in the upper category is determined based on the category information of the object to be explained and / or the object that has been explained. If the leaf category includes the object to be explained and / or the object that has been explained, the associated objects of the object to be explained are determined based on the object to be explained and / or the object that has been explained included in the upper category. In the case that the upper category does not include the object to be explained and / or the object that has been explained, the upper two categories of the leaf category are determined based on the category information tree, and so on, until the root category in the category information tree is determined. The process of determining the associated objects of the object to be explained in any level of category is the same and will not be repeated here.

[0062] Similarly, determining the associated objects of the explanation object among the objects that can be provided by the object provider in the explanation list based on the object category information is the same as the process of determining the associated objects of the explanation object in the explanation list based on the object category information, which will not be repeated here.

[0063] Taking the case of determining the associated objects of the explanation object in the explanation list based on the object category information as an example, the process of determining the associated objects of the explanation object may also include: calculating the category similarity between the category information of the explanation object (including multi-level category information) and the category information of each object in the explanation category (object to be explained and / or explained object), and obtaining the category similarity between the explanation object and each object in the explanation list. Objects whose category similarity is greater than the first similarity threshold are determined as candidate objects, or objects with the maximum category similarity are determined as candidate objects, and there are one or more candidate objects. In the case of multiple candidate objects, the interaction index of the candidate objects is determined, and the candidate object corresponding to the maximum interaction index is determined as the associated object of the explanation object. Similarly, the process of determining the associated objects of the explanation object in the objects provided by the object provider based on the object category information is the same and will not be repeated here.

[0064] Optionally, the associated object and the explanation object meet the attribute similarity condition, that is, the attribute similarity between the explanation object and the associated object meets the set condition, for example, the attribute similarity between the explanation object and the associated object is greater than the second similarity threshold, or the attribute similarity between the explanation object and the associated object is the largest. Taking the determination of the associated object of the explanation object in the explanation list as an example, the determination process of the associated object of the explanation object may also include: calculating the attribute similarity between the attribute information of the explanation object and the attribute information of each object in the explanation category (the object to be explained and / or the explained object), and obtaining the attribute similarity between the explanation object and each object in the explanation list. The object whose attribute similarity is greater than the second similarity threshold is determined as a candidate object, or the object with the maximum attribute similarity is determined as a candidate object, and the candidate object is one or more. In the case of multiple candidate objects, the interaction index of the candidate object is determined, and the candidate object corresponding to the maximum interaction index is determined as the associated object of the explanation object. Similarly, the process of determining the associated object of the explanation object in the objects that can be provided by the object provider based on the attribute similarity condition is the same, which will not be repeated here.

[0065] Optionally, when the attribute similarities between multiple objects in the explanation category and the explanation object are all less than a second similarity threshold, the attribute similarity between the explanation object and the objects that can be provided by the object provider is determined, and based on the attribute similarity between the explanation object and the objects that can be provided by the object provider, the associated objects of the explanation object are determined in the objects that can be provided by the object provider.

[0066] The technical solution of the disclosed embodiment is to display the live broadcast display screen by triggering the operation of the live broadcast display screen. When the explanation object meets the set conditions, the object information of the related objects of the explanation object is displayed in the live broadcast display screen. By flexibly displaying the object information of different objects in the live broadcast display screen, the user's interactive experience is improved.

[0067] On the basis of the above embodiment, a preset control is displayed in the live display screen, and the preset control is used to trigger the object list page. In response to the triggering operation of the preset control, the object list page is displayed, and the object list page displays the object information of multiple objects in the explanation list, or the object information of the object provider that can provide the object.

[0068] In this embodiment, in order to simplify the user's interaction process on the object list page, the display positions of multiple object information on the object list page are adjusted to avoid the query process of the object information of the associated object on the object list page. Optionally, in response to the triggering operation of the preset control on the live display screen, the object list page is displayed, and the object list page sequentially displays one or more of the object information of the explanation object, the object information of the associated object, and the object information of other objects except the explanation object and the associated object.

[0069] Optionally, in the object list page, the object information of the explanation object is at the top, the object information of the associated object is below the object information of the explanation object, and the object information of other objects except the explanation object and the associated object is below the object information of the associated object. Figure 6 , Figure 6 This is a display diagram of an object list page provided by an embodiment of the present disclosure. By displaying the object information of the explanation object and the object information of the associated object at the top of the object list page, it is convenient to intuitively display the object information of the explanation object and the object information of the associated object when entering the object list page, without sliding on the object list page, and the object information of the associated object has been queried.

[0070] Optionally, the object information of the associated object in the object list page is placed at the top, and the object information of other objects except the associated object is located below the object information of the associated object. In the case of insufficient supply of explanation objects, the object information of the associated object is displayed at the top of the object list page to reduce the inability to respond to set interactive operations due to insufficient supply of explanation objects, thereby improving the user interaction experience.

[0071] In the above embodiment, the object information of the associated object in the object list page is configured with tag information, and the tag information represents the association relationship between the associated object and the explanation object, see Figure 6 The label information "Same item as explained" is added to provide a reminder to users.

[0072] In some embodiments, the object list page includes a label display area and an object display area. The label display area includes multiple classification labels. The classification labels set by different object providers may be different. For example, the classification labels may include "dairy products", "dairy products", "hot selling", "summer limited", "live broadcast", etc. Each classification label may correspond to one or more objects, and the objects corresponding to different classification labels may overlap. The object display area is used to display the object information of at least one object corresponding to any classification label. The label display area and the object display area are linked to each other. For example, when any classification label in the label display area is selected, the selected classification label is determined as a positioning classification label, and the object display area displays the object information of at least one object corresponding to the positioning classification label. When the positioning classification label changes, the object display area displays the object information of at least one object corresponding to the updated positioning classification label.

[0073] In response to the triggering operation of the preset control in the live display screen, when the object list page is displayed, the positioning classification label is the classification label corresponding to the explanation object or the classification label corresponding to the associated object. Among them, the classification label corresponding to the object can be a "live broadcast" label; when the associated object belongs to an object in the explanation list, the classification label corresponding to the associated object is the "live broadcast" label; when the associated object does not belong to an object in the explanation list, the classification label corresponding to the associated object is the original classification label of the associated object. For example, see Figure 7 and Figure 8 , Figure 7 and Figure 8 Each of them is a schematic diagram of an object list page provided in an embodiment of the present disclosure. Figure 7 The explanation object and the associated objects belong to the objects in the explanation list, the positioning classification label is the "live broadcast" label, the object display area displays the object information of multiple objects corresponding to the "live broadcast" label, and the object display area of ​​the object list page 30 displays the object information 20 of the explanation object, the object information 21 of the associated object and the object information 22 of other objects in the explanation list except the explanation object and the associated object in turn. Figure 8 The associated object does not belong to the explanation list, and the classification label of the associated object is the original classification label "Label 2". Correspondingly, the positioning classification label can be "Label 2". The object display area displays the object information of multiple objects corresponding to "Label 2", and the object display area of ​​the object list page 30 displays the object information 21 of the associated object and the object information 23 of other objects among the multiple objects corresponding to "Label 2" except the associated object in sequence.

[0074] In some embodiments, in different situations, the order of the object information in the object list page displayed by the trigger operation of the preset control may be different. Optionally, in the case where the object information of the associated object is displayed in the live display screen, in response to the trigger operation of the preset control in the live display screen, the object list page sequentially displays one or more of the object information of the explanation object, the object information of the associated object, and the object information of other objects except the explanation object and the associated object, for example Figure 7 and Figure 8 .

[0075] Optionally, when the object information of the explanation object is displayed in the live display screen, in response to the triggering operation of the preset control in the live display screen, the object list page sequentially displays the object information of the explanation object and one or more items of object information of other objects except the explanation object, the object information of the associated object returns to the original display position, and the label information of the object information of the associated object is hidden, that is, the label information of "the same item in the explanation" is hidden. For example, the object information of other objects except the explanation object is displayed in sequence, and the object information of the associated object can be located at the nth display position in the object information of other objects except the explanation object.

[0076] In some embodiments, when the object information of the associated object is displayed in the live display screen, the order of the object information in the displayed object list page may be different for different trigger operations of the preset control. Optionally, in response to the first trigger operation of the preset control, the object list page sequentially displays one or more of the object information of the explanation object, the object information of the associated object, and the object information of other objects except the explanation object and the associated object, for example Figure 7 and Figure 8 . Optionally, in response to a non-first trigger operation on a preset control, the object list page sequentially displays the object information of the explanation object and one or more items of object information of other objects except the explanation object, the object information of the associated object returns to the original display position, and the label information of the object information of the associated object is hidden, that is, the label information of "same item in explanation" is hidden.

[0077] The technical solution provided in this embodiment displays an object list page by triggering the preset controls in the live display screen, and adjusts the display position of the object information of the explained object and / or the object information of the associated objects in the object list page to simplify the query process of the object information of the explained object and / or the object information of the associated objects, thereby providing users with an interactive experience on the object list page.

[0078] Fig. 9 A schematic diagram of the structure of an interactive device provided by an embodiment of the present disclosure is shown in FIG. Fig. 9 As shown, the device includes: a page display module 210 and an object information display module 220.

[0079] The page display module 210 is used to display the live display screen in response to a trigger operation on the live display screen, wherein the live display screen displays the explanation object;

[0080] The object information display module 220 is used to display the object information of the associated object of the explanation object in the live display screen when the explanation object meets the set conditions, and the explanation object and the associated object belong to the same object provider.

[0081] The technical solution provided by the disclosed embodiment displays the live broadcast display screen by triggering the operation on the live broadcast display screen. When the explanation object meets the set conditions, the object information of the related objects of the explanation object is displayed in the live broadcast display screen. By flexibly displaying the object information of different objects in the live broadcast display screen, the user's interactive experience is improved.

[0082] Based on the above embodiment, optionally, the set condition includes that the supplyable quantity of the explanation object by the object provider satisfies a quantity threshold.

[0083] Based on the above embodiment, optionally, the object information display module 220 is also used to: when the display duration of the object information of the associated object reaches a set duration threshold, cancel the displayed object information of the associated object, and display the object information of the explanation object on the live display screen.

[0084] Based on the above embodiment, optionally, the object information display module 220 is also used to: display the details display page of the associated object in response to a trigger operation on the object information of the associated object; and / or display the details display page of the explanation object in response to a trigger operation on the object information of the explanation object.

[0085] Optionally, the object information display module 220 is further configured to perform one or more of the following: determining the associated object in the to-be-explained object and / or the explained object based on the object category information;

[0086] Based on the object category information, the associated object is determined from objects that can be provided by the object provider.

[0087] On the basis of the above embodiment, optionally, the device also includes a list display module, which is used to: in response to a trigger operation of a preset control in the live display screen, display an object list page, and the object list page sequentially displays one or more items of object information of the explanation object, object information of the associated object, and object information of other objects except the explanation object and the associated object.

[0088] Optionally, the object list page includes a label display area and an object display area, the label display area includes a plurality of classification labels, and the object display area displays object information of at least one object corresponding to the positioning classification label;

[0089] The positioning classification label is a classification label corresponding to the explanation object or a classification label corresponding to the associated object.

[0090] Optionally, in the live broadcast display screen or the object list page, the object information of the associated object is configured with tag information, and the tag information represents the association relationship between the associated object and the explanation object.

[0091] The interactive device provided in the embodiments of the present disclosure can execute the interactive method provided in any embodiment of the present disclosure, and has the corresponding functional modules and beneficial effects of the execution method.

[0092] It is worth noting that the various units and modules included in the above-mentioned device are only divided according to functional logic, but are not limited to the above-mentioned division, as long as the corresponding functions can be achieved; in addition, the specific names of the functional units are only for the convenience of distinguishing each other, and are not used to limit the protection scope of the embodiments of the present disclosure.

[0093] Fig.10 This is a schematic diagram of the structure of an electronic device provided by an embodiment of the present disclosure. Fig.10 , which shows an electronic device (eg, Fig.10 The terminal device in the embodiment of the present disclosure may include but is not limited to mobile terminals such as mobile phones, notebook computers, digital broadcast receivers, PDAs (personal digital assistants), PADs (tablet computers), PMPs (portable multimedia players), vehicle-mounted terminals (such as vehicle-mounted navigation terminals), etc., and fixed terminals such as digital TVs, desktop computers, etc. Fig.10 The electronic device shown is only an example and should not bring any limitation to the functions and scope of use of the embodiments of the present disclosure.

[0094] like Fig.10As shown, the electronic device 500 may include a processing device (e.g., a central processing unit, a graphics processing unit, etc.) 501, which can perform various appropriate actions and processes according to a program stored in a read-only memory (ROM) 502 or a program loaded from a storage device 508 into a random access memory (RAM) 503. In the RAM 503, various programs and data required for the operation of the electronic device 500 are also stored. The processing device 501, the ROM 502, and the RAM 503 are connected to each other via a bus 504. An edit / output (I / O) interface 505 is also connected to the bus 504.

[0095] Typically, the following devices may be connected to the I / O interface 505: an input device 506 including, for example, a touch screen, a touch pad, a keyboard, a mouse, a camera, a microphone, an accelerometer, a gyroscope, etc.; an output device 507 including, for example, a liquid crystal display (LCD), a speaker, a vibrator, etc.; a storage device 508 including, for example, a magnetic tape, a hard disk, etc.; and a communication device 509. The communication device 509 may allow the electronic device 500 to communicate with other devices wirelessly or by wire to exchange data. Although Fig.10 The electronic device 500 is shown with various devices, but it should be understood that it is not required to implement or possess all the devices shown. More or fewer devices may be implemented or possessed instead.

[0096] In particular, according to an embodiment of the present disclosure, the process described above with reference to the flowchart can be implemented as a computer software program. For example, an embodiment of the present disclosure includes a computer program product, which includes a computer program carried on a non-transitory computer-readable medium, and the computer program contains program code for executing the method shown in the flowchart. In such an embodiment, the computer program can be downloaded and installed from a network through a communication device 509, or installed from a storage device 508, or installed from a ROM 502. When the computer program is executed by the processing device 501, the above-mentioned functions defined in the method of the embodiment of the present disclosure are executed.

[0097] The names of the messages or information exchanged between multiple devices in the embodiments of the present disclosure are only used for illustrative purposes and are not used to limit the scope of these messages or information.

[0098] The electronic device provided by the embodiment of the present disclosure and the interaction method provided by the above embodiment belong to the same inventive concept. The technical details not fully described in this embodiment can be referred to the above embodiment, and this embodiment has the same beneficial effects as the above embodiment.

[0099] The embodiments of the present disclosure provide a computer storage medium on which a computer program is stored. When the program is executed by a processor, the interactive method provided by the above embodiments is implemented.

[0100] It should be noted that the computer-readable medium disclosed above may be a computer-readable signal medium or a computer-readable storage medium or any combination of the above two. The computer-readable storage medium may be, for example, but not limited to, an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, device or device, or any combination of the above. More specific examples of computer-readable storage media may include, but are not limited to: an electrical connection with one or more wires, a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the above. In the present disclosure, a computer-readable storage medium may be any tangible medium containing or storing a program that may be used by or in combination with an instruction execution system, device or device. In the present disclosure, a computer-readable signal medium may include a data signal propagated in a baseband or as part of a carrier wave, in which a computer-readable program code is carried. This propagated data signal may take a variety of forms, including but not limited to an electromagnetic signal, an optical signal, or any suitable combination of the above. The computer readable signal medium may also be any computer readable medium other than a computer readable storage medium, which may send, propagate or transmit a program for use by or in conjunction with an instruction execution system, apparatus or device. The program code contained on the computer readable medium may be transmitted using any suitable medium, including but not limited to: wires, optical cables, RF (radio frequency), etc., or any suitable combination of the above.

[0101] In some embodiments, the client and the server may communicate using any currently known or future developed network protocol such as HTTP (HyperText Transfer Protocol), and may be interconnected with any form or medium of digital data communication (e.g., a communication network). Examples of communication networks include a local area network ("LAN"), a wide area network ("WAN"), an internet (e.g., the Internet), and a peer-to-peer network (e.g., an ad hoc peer-to-peer network), as well as any currently known or future developed network.

[0102] The computer-readable medium may be included in the electronic device, or may exist independently without being incorporated into the electronic device.

[0103] The computer-readable medium carries one or more programs. When the one or more programs are executed by the electronic device, the electronic device:

[0104] The above-mentioned computer-readable medium carries one or more programs. When the above-mentioned one or more programs are executed by the electronic device, the electronic device: in response to a trigger operation on a live broadcast display screen, displays the live broadcast display screen, and displays an explanation object in the live broadcast display screen; when the explanation object meets the set conditions, the object information of the associated object of the explanation object is displayed in the live broadcast display screen, and the explanation object and the associated object belong to the same object provider.

[0105] Computer program code for performing the operations of the present disclosure may be written in one or more programming languages ​​or a combination thereof, including, but not limited to, object-oriented programming languages, such as Java, Smalltalk, C++, and conventional procedural programming languages, such as "C" or similar programming languages. The program code may be executed entirely on the user's computer, partially on the user's computer, as a separate software package, partially on the user's computer and partially on a remote computer, or entirely on a remote computer or server. In cases involving a remote computer, the remote computer may be connected to the user's computer through any type of network, including a local area network (LAN) or a wide area network (WAN), or may be connected to an external computer (e.g., through the Internet using an Internet service provider).

[0106] The flow chart and block diagram in the accompanying drawings illustrate the possible architecture, function and operation of the system, method and computer program product according to various embodiments of the present disclosure. In this regard, each square box in the flow chart or block diagram can represent a module, a program segment or a part of a code, and the module, the program segment or a part of the code contains one or more executable instructions for realizing the specified logical function. It should also be noted that in some implementations as replacements, the functions marked in the square box can also occur in a sequence different from that marked in the accompanying drawings. For example, two square boxes represented in succession can actually be executed substantially in parallel, and they can sometimes be executed in the opposite order, depending on the functions involved. It should also be noted that each square box in the block diagram and / or flow chart, and the combination of the square boxes in the block diagram and / or flow chart can be implemented with a dedicated hardware-based system that performs a specified function or operation, or can be implemented with a combination of dedicated hardware and computer instructions.

[0107] The units involved in the embodiments described in the present disclosure may be implemented by software or hardware. The name of a unit does not limit the unit itself in some cases. For example, the first acquisition unit may also be described as a "unit for acquiring at least two Internet Protocol addresses".

[0108] The functions described above herein may be performed at least in part by one or more hardware logic components. For example, without limitation, exemplary types of hardware logic components that may be used include: field programmable gate arrays (FPGAs), application specific integrated circuits (ASICs), application specific standard products (ASSPs), systems on chips (SOCs), complex programmable logic devices (CPLDs), and the like.

[0109] In the context of the present disclosure, a machine-readable medium may be a tangible medium that may contain or store a program for use by or in conjunction with an instruction execution system, device, or equipment. A machine-readable medium may be a machine-readable signal medium or a machine-readable storage medium. A machine-readable medium may include, but is not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, device, or equipment, or any suitable combination of the foregoing. A more specific example of a machine-readable storage medium may include an electrical connection based on one or more lines, a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing.

[0110] The above description is only a preferred embodiment of the present disclosure and an explanation of the technical principles used. Those skilled in the art should understand that the scope of disclosure involved in the present disclosure is not limited to the technical solutions formed by a specific combination of the above technical features, but should also cover other technical solutions formed by any combination of the above technical features or their equivalent features without departing from the above disclosed concept. For example, the above features are replaced with the technical features with similar functions disclosed in the present disclosure (but not limited to) by each other to form a technical solution.

[0111] In addition, although each operation is described in a specific order, this should not be understood as requiring these operations to be performed in the specific order shown or in a sequential order. Under certain circumstances, multitasking and parallel processing may be advantageous. Similarly, although some specific implementation details are included in the above discussion, these should not be interpreted as limiting the scope of the present disclosure. Some features described in the context of a separate embodiment can also be implemented in a single embodiment in combination. On the contrary, the various features described in the context of a single embodiment can also be implemented in multiple embodiments individually or in any suitable sub-combination mode.

[0112] Although the subject matter has been described in language specific to structural features and / or methodological logical actions, it should be understood that the subject matter defined in the appended claims is not necessarily limited to the specific features or actions described above. On the contrary, the specific features and actions described above are merely example forms of implementing the claims.

Claims

1. An interactive method, characterized in that: include: In response to a triggering operation on a live broadcast display screen, displaying the live broadcast display screen, wherein the live broadcast display screen displays an explanation object; When the explanation object meets the set conditions, the object information of the associated object of the explanation object is displayed in the live display screen, and the explanation object and the associated object belong to the same object provider.

2. The method according to claim 1, characterized in that The set condition includes that the available supply quantity of the explanation object by the object provider satisfies a quantity threshold.

3. The method according to claim 1, characterized in that: The method further comprises: When the display time of the object information of the associated object reaches a set time threshold, the displayed object information of the associated object is cancelled, and the object information of the explanation object is displayed on the live display screen.

4. The method according to claim 3, characterized in that The method further comprises: In response to a triggering operation on the object information of the associated object, displaying a detail display page of the associated object; and / or, In response to a triggering operation on the object information of the explanation object, a detail display page of the explanation object is displayed.

5. The method according to claim 1, characterized in that The method for determining the associated object includes one or more of the following: Based on the object category information, determining the associated object in the objects to be explained and / or the explained objects; Based on the object category information, the associated object is determined from objects that can be provided by the object provider.

6. The method according to claim 1, characterized in that The method further comprises: In response to a triggering operation of a preset control in the live display screen, an object list page is displayed, and the object list page sequentially displays one or more items of object information of the explanation object, object information of the associated object, and object information of other objects except the explanation object and the associated object.

7. The method according to claim 6, characterized in that The object list page includes a label display area and an object display area, the label display area includes a plurality of classification labels, and the object display area displays object information of at least one object corresponding to a positioning classification label; The positioning classification label is a classification label corresponding to the explanation object or a classification label corresponding to the associated object.

8. The method according to claim 6, characterized in that In the live broadcast display screen or the object list page, the object information of the associated object is configured with tag information, and the tag information represents the association relationship between the associated object and the explanation object.

9. An interactive device, characterized in that: include: A page display module, for displaying the live display screen in response to a triggering operation on the live display screen, wherein the live display screen displays the explanation object; The object information display module is used to display the object information of the associated object of the explanation object in the live display screen when the explanation object meets the set conditions, and the explanation object and the associated object belong to the same object provider.

10. An electronic device, characterized in that: The electronic device comprises: one or more processors; a storage device for storing one or more programs, When the one or more programs are executed by the one or more processors, the one or more processors implement the interaction method as described in any one of claims 1-8.

11. A storage medium comprising computer executable instructions, wherein the computer executable instructions are used to perform the interactive method according to any one of claims 1 to 8 when executed by a computer processor.

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