Exhibition hall people stream guiding method, device and equipment and medium

Abstract

The invention relates to the technical field of data processing, in particular to an exhibition hall people stream guiding method and device, equipment and a medium. The method comprises the following steps: customizing an explanation video and a delivery strategy (including video duration and delivery period) thereof for each exhibition hall sub-region, so that visitors can obtain targeted information closely related to exhibits in different regions, the interest and the understanding degree of the visitors can be improved, the overall visiting experience is enhanced, and meanwhile, the service life of the visitors is prolonged. The visitor flow of each exhibition hall sub-area is monitored in real time, the delivery strategy is adjusted accordingly, when the visitor flow of a certain sub-area is too large, part of visitors can be attracted to go to other relatively idle sub-areas by adjusting the delivery strategy (such as increasing the playing frequency and shortening the playing interval) of an explained video of the sub-area, balanced distribution of the visitor flow in the exhibition hall is achieved, and the service life of the exhibition hall is prolonged. No worker is needed for guiding, so that the labor cost required by the exhibition hall people flow guiding mode is reduced.

Description

Technical Field

[0001] The present application relates to the field of data processing technology, and in particular to a method, device, equipment and medium for guiding the flow of people in an exhibition hall. Background Art

[0002] During exhibitions, the corresponding exhibition halls (museums, memorial halls, etc.) will generally explain the exhibits through text or voice, so that visitors can understand the basic information of the exhibits, thereby improving the visitor's visiting experience.

[0003] With the rapid development of video technology, exhibition explanation has ushered in a revolutionary change. High-definition video, with its intuitive and vivid expression, tells the stories behind the exhibits, production techniques and even historical significance in a vivid and shocking way. This immersive viewing experience not only greatly enriches the visitors' knowledge base, but also stimulates their strong interest in exploring the unknown and appreciating the charm of culture, making every stop an unforgettable spiritual journey.

[0004] However, the natural gathering of people, especially when the video explanation of an exhibit is fascinating, often triggers a "hot effect", resulting in uneven distribution of traffic in various areas of the exhibition hall. Some areas are crowded with people, while others are relatively deserted. In the existing technology, staff are generally used to guide visitors to areas with fewer people to divert the flow of people in the exhibition hall. However, this guidance method requires a lot of labor costs. Summary of the invention

[0005] In order to reduce the labor cost of guiding people in an exhibition hall, the present application provides a method, device, equipment and medium for guiding people flow in an exhibition hall.

[0006] In the first aspect, the present application provides a method for guiding the flow of people in an exhibition hall, which adopts the following technical solution: A method for guiding crowd flow in an exhibition hall, comprising: Obtain the delivery strategy corresponding to each exhibition hall sub-area in the exhibition hall corresponding to the current period, each exhibition hall sub-area corresponds to an exhibit, and the delivery strategy includes the duration of the explanation video and the delivery period of the explanation video; Based on the delivery strategy corresponding to each exhibition hall sub-area in the exhibition hall, deliver the corresponding explanation video in each exhibition hall sub-area in the exhibition hall; Obtain the current flow of people in each exhibition hall sub-area in real time; Determine whether there is a target exhibition hall sub-area in the exhibition hall sub-areas in the exhibition hall, and the current flow of people in the target exhibition hall sub-area is greater than the corresponding flow threshold; If there is a target exhibition hall sub-area among the exhibition hall sub-areas in the exhibition hall, the delivery strategy corresponding to each exhibition hall sub-area is adjusted, and based on the adjusted delivery strategy, the corresponding explanation video is delivered to each exhibition hall sub-area in the exhibition hall.

[0007] By adopting the above technical solution, by customizing the explanation video and its delivery strategy (including video duration and delivery cycle) for each exhibition hall sub-area, it can ensure that visitors can obtain targeted information closely related to the exhibits in different areas, which helps to improve visitors' interest and understanding, thereby enhancing the overall visiting experience. At the same time, the flow of people in each exhibition hall sub-area is monitored in real time, and the delivery strategy is adjusted accordingly. When the flow of people in a sub-area is too large, by adjusting the delivery strategy of its explanation video (such as increasing the playback frequency, shortening the playback interval, etc.), some visitors can be attracted to other relatively idle sub-areas, achieving a balanced distribution of people flow in the exhibition hall, without the need for staff to guide, thereby reducing the labor cost required for the exhibition hall flow guidance method.

[0008] In a possible implementation, before obtaining the placement strategy corresponding to each exhibition hall sub-area in the exhibition hall corresponding to the current period, the method further includes: At the start time of the current cycle, obtain the exhibits corresponding to each exhibition hall sub-area in the exhibition hall in the current cycle; Based on the exhibits corresponding to each exhibition hall sub-area, predict the flow of people corresponding to each exhibition hall sub-area in the current cycle; Based on the flow of people corresponding to each exhibition hall sub-area in the exhibition hall during the current cycle, determine the corresponding delivery strategy for each exhibition hall sub-area.

[0009] By adopting the above technical solution, by obtaining exhibit information and predicting the flow of people at the beginning of the current cycle, the delivery strategy for each exhibition hall sub-area can be planned in advance, and the delivery strategy can be determined based on the predicted flow of people, which can more accurately match the needs of different sub-areas. For example, for sub-areas with predicted excessive flow of people, longer or more boring explanation videos can be arranged for playback; and for sub-areas with predicted low flow of people, shorter explanations and more eye-catching explanation videos can be arranged for playback, so as to reasonably guide the flow of visitors.

[0010] In a possible implementation, based on the exhibits corresponding to each exhibition hall sub-area, predicting the flow of people corresponding to each exhibition hall sub-area in the current period includes: Determine the date label corresponding to the current cycle; Based on the date tag, predict the total flow of people in the exhibition hall in the current period; Predict the popularity of exhibits corresponding to each exhibition hall sub-area; Based on the popularity of exhibits corresponding to each exhibition hall sub-area, the proportion of the traffic corresponding to each exhibition hall sub-area in the total traffic of the exhibition hall is predicted, and the traffic corresponding to each exhibition hall sub-area in the exhibition hall in the current cycle is calculated.

[0011] By adopting the above technical solution and determining date labels (such as weekdays, weekends, holidays, etc.), we can more accurately grasp the travel patterns and preferences of visitors. Combined with historical data and trend analysis, we can more accurately predict the total flow of visitors to the exhibition hall and the relative popularity of each sub-area of ​​the exhibition hall, thereby providing a strong basis for the formulation of subsequent delivery strategies, helping to optimize resource allocation and avoid resource waste.

[0012] In a possible implementation, based on the flow of people corresponding to each exhibition hall sub-area in the exhibition hall in the current cycle, a placement strategy corresponding to each exhibition hall sub-area is determined, including: Based on the total flow of people in the exhibition hall during the current period, determine the historical reference period corresponding to the current period; Obtain the historical video duration corresponding to each exhibition hall sub-area within the historical reference period; Based on the flow of people corresponding to each exhibition hall sub-area and the historical video duration corresponding to each exhibition hall sub-area, determine the duration of the explanation video corresponding to each sub-area; Based on the traffic ratio of each exhibition hall sub-area, determine the corresponding explanation video delivery cycle for each sub-area; Based on the corresponding explanatory video delivery cycle and duration of each sub-area, determine the delivery strategy corresponding to each exhibition hall sub-area.

[0013] By adopting the above technical solution and combining historical data with current data, we can more accurately grasp the changing patterns and trends of the flow of people in the exhibition hall sub-areas, and flexibly adjust the length of the explanation video based on the flow of people in each exhibition hall sub-area and the length of historical videos, to ensure that while attracting the visitors' attention, it does not take up too much of the visitors' time.

[0014] In a possible implementation, the placement strategy corresponding to each exhibition hall sub-area is adjusted. The placement strategy adjustment process corresponding to each exhibition hall sub-area includes: Based on the historical video duration corresponding to the exhibition hall sub-area, determining at least one backup explanation video corresponding to the exhibition hall sub-area, where one backup explanation video corresponds to one backup explanation duration and one backup video delivery cycle; Determine the standard flow of people corresponding to the exhibition hall sub-area; Determine the crowd attraction degree corresponding to the exhibition hall sub-area based on the current crowd flow and the standard crowd flow corresponding to the exhibition hall sub-area; Determine the backup explanation video corresponding to the traffic attraction degree from the backup explanation videos corresponding to the exhibition hall sub-areas as the target backup explanation video; Based on the backup explanation duration corresponding to the target backup explanation video and the backup video delivery cycle, the delivery strategy corresponding to the exhibition hall sub-area is adjusted.

[0015] By adopting the above technical solution, backup explanation videos and their corresponding backup explanation duration and delivery cycle are prepared for each exhibition hall sub-area, so as to flexibly respond to the real-time changes in the flow of people in the exhibition hall, and obtain the corresponding flow attraction of each exhibition hall area according to the change in the number of visitors in the exhibition hall area, and select appropriate backup explanation videos according to the current flow attraction of the exhibition hall sub-area to increase or reduce the reading interest of visitors, thereby guiding the flow of people in the exhibition hall.

[0016] In a possible implementation, determining whether a target exhibition hall sub-area exists in the exhibition hall sub-area in the exhibition hall includes: Obtain the area corresponding to each exhibition hall sub-area, the current total flow of people corresponding to the exhibition hall, and the total area corresponding to the exhibition hall; Determine a threshold of the flow of people corresponding to each exhibition hall sub-area based on the area corresponding to each exhibition hall sub-area, the current total flow of people corresponding to the exhibition hall, and the total area corresponding to the exhibition hall; It is determined whether there is a hall sub-area in the exhibition hall and the current flow of people corresponding to the area is greater than the corresponding flow threshold, so as to determine whether there is a target hall sub-area in the hall sub-area in the exhibition hall.

[0017] By adopting the above technical solution, based on the area of ​​each exhibition hall sub-area and the total area of ​​the exhibition hall, and according to the predicted current total flow of people, the flow threshold value corresponding to each exhibition hall sub-area is obtained, thereby realizing threshold setting for each exhibition hall sub-area, rather than using a preset value as the threshold corresponding to all exhibition hall sub-areas. This improves the accuracy of determining sub-areas with excessive flow of people, provides precise support for subsequent guidance and diversion, and further improves the visiting experience of visitors.

[0018] In a possible implementation, based on the area corresponding to each exhibition hall sub-area, the current total flow of people corresponding to the exhibition hall, and the total area corresponding to the exhibition hall, determining the flow threshold of people corresponding to each exhibition hall sub-area includes: Calculate the area ratio of each exhibition hall sub-area to the total area; Based on the area ratio corresponding to each exhibition hall sub-area, determine the standard traffic ratio corresponding to each exhibition hall sub-area; Based on the current total passenger flow corresponding to the exhibition hall and the standard passenger flow ratio corresponding to each exhibition hall sub-area, the passenger flow threshold corresponding to each exhibition hall sub-area is calculated.

[0019] By adopting the above technical solution, based on the area of ​​each exhibition hall sub-area and the total area of ​​the exhibition hall, the area ratio of each exhibition hall sub-area to the total area is determined, and according to the predicted current total flow of people, the flow threshold corresponding to each exhibition hall sub-area is obtained, thereby calculating the flow threshold of each exhibition hall sub-area, thereby improving the accuracy of confirming the flow threshold.

[0020] In the second aspect, the present application provides a device for guiding crowd flow in an exhibition hall, which adopts the following technical solution: A device for guiding crowd flow in an exhibition hall, comprising: The first acquisition module is used to acquire the delivery strategy corresponding to each exhibition hall sub-area in the exhibition hall corresponding to the current period, each exhibition hall sub-area corresponds to an exhibit, and the delivery strategy includes the duration of the explanation video and the delivery cycle of the explanation video; A delivery module, for delivering a corresponding explanation video in each exhibition hall sub-area in the exhibition hall based on a delivery strategy corresponding to each exhibition hall sub-area in the exhibition hall; The second acquisition module is used to obtain the current flow of people corresponding to each exhibition hall sub-area in real time; A judgment module, used to judge whether there is a target exhibition hall sub-area in the exhibition hall sub-areas in the exhibition hall, and the current flow of people in the target exhibition hall sub-area is greater than the corresponding flow threshold; The adjustment module is used to adjust the delivery strategy corresponding to each exhibition hall sub-area if there is a target exhibition hall sub-area in the exhibition hall, and based on the adjusted delivery strategy, deliver the corresponding explanation video in each exhibition hall sub-area in the exhibition hall.

[0021] In a third aspect, the present application provides an electronic device, which adopts the following technical solution: An electronic device, comprising: at least one processor; Memory; At least one application, wherein the at least one application is stored in a memory and configured to be executed by at least one processor, and the at least one application is configured to: execute the exhibition hall crowd guidance method described in the first aspect above.

[0022] In a fourth aspect, the present application provides a computer-readable storage medium, which adopts the following technical solution: A computer-readable storage medium includes: a computer program that can be loaded by a processor and execute the exhibition hall crowd flow guiding method described in the first aspect.

[0023] To summarize, the present application includes the following beneficial technical effects: by customizing the explanatory video and its delivery strategy (including video duration and delivery cycle) for each exhibition hall sub-area, it can ensure that visitors can obtain targeted information closely related to the exhibits in different areas, which helps to improve visitors' interest and understanding, thereby enhancing the overall visiting experience. At the same time, the flow of people in each exhibition hall sub-area is monitored in real time, and the delivery strategy is adjusted accordingly. When the flow of people in a certain sub-area is too large, by adjusting the delivery strategy of its explanatory video (such as increasing the playback frequency, shortening the playback interval, etc.), some visitors can be attracted to other relatively idle sub-areas, thereby achieving a balanced distribution of people flow in the exhibition hall, without the need for staff to guide, thereby reducing the labor cost required for the exhibition hall flow guidance method. BRIEF DESCRIPTION OF THE DRAWINGS

[0024] Figure 1 It is a flow chart of a method for guiding crowd flow in an exhibition hall provided in an embodiment of the present application; Figure 2 It is a block diagram of a device for guiding crowd flow in an exhibition hall provided in an embodiment of the present application; Figure 3 It is a schematic diagram of an electronic device provided in an embodiment of the present application. DETAILED DESCRIPTION

[0025] The following is combined with Figure 1 -Attached Figure 3 This application is described in further detail.

[0026] In order to make the purpose, technical solution and advantages of the embodiments of the present application clearer, the technical solution in the embodiments of the present application will be clearly and completely described below in conjunction with the drawings in the embodiments of the present application. Obviously, the described embodiments are part of the embodiments of the present application, not all of the embodiments. Based on the embodiments in the present application, all other embodiments obtained by ordinary technicians in this field without creative work are within the scope of protection of this application.

[0027] In addition, the term "and / or" in this article is only a description of the association relationship of associated objects, indicating that there can be three relationships. For example, A and / or B can represent: A exists alone, A and B exist at the same time, and B exists alone. In addition, the character " / " in this article, unless otherwise specified, generally means that the associated objects before and after are in an "or" relationship.

[0028] It should be noted that in the optional embodiments of the present application, the object information and other related data involved, when the embodiments in the present application are applied to specific products or technologies, need to obtain the permission or consent of the object, and the collection, use and processing of the relevant data need to comply with the relevant laws, regulations and standards of the relevant countries and regions. In other words, if the embodiments of the present application involve data related to the object, it needs to be obtained with the authorization and consent of the object, the authorization and consent of the relevant departments, and in compliance with the relevant laws, regulations and standards of the country and region. If personal information is involved in the embodiments, the acquisition of all personal information needs to obtain the consent of the individual. If sensitive information is involved, the separate consent of the information subject needs to be obtained. The embodiments also need to be implemented with the authorization and consent of the object.

[0029] The present application embodiment provides a method for guiding the flow of people in an exhibition hall, such as Figure 1 As shown, the method provided in the embodiment of the present application is performed by an electronic device, which can be a server or a terminal device, wherein the server can be an independent physical server, or a server cluster or distributed system composed of multiple physical servers, or a cloud server providing cloud computing services. The terminal device can be a smart phone, a tablet computer, a laptop computer, a desktop computer, etc., but is not limited thereto. The terminal device and the server can be directly or indirectly connected via wired or wireless communication, which is not limited in the embodiment of the present application. The method includes steps S101 to S105, wherein: Step S101: Obtain the delivery strategy corresponding to each exhibition hall sub-area in the exhibition hall corresponding to the current cycle.

[0030] Each cycle may be one day, two days or the duration of an exhibition activity from the beginning to the end, which is not limited in the present embodiment. In the exhibition hall, the exhibition hall is divided into multiple exhibition hall sub-areas according to the display position of each exhibit, that is, each exhibition hall sub-area corresponds to one exhibit.

[0031] The delivery strategy includes the duration of the explanation video and the delivery cycle of the explanation video. In order to reduce the labor cost in the process of guiding the flow of people in the exhibition hall, the delivery strategy of the cycle closest to the current time and not started can be determined at the beginning of each cycle or at the end of the cycle before each cycle, so as to attract different visitors by delivering their own delivery explanation videos in each exhibition hall sub-area at the beginning of the exhibition, thereby achieving the purpose of guiding the flow of people and reducing the possibility of subsequent flow of people.

[0032] Furthermore, there may be multiple exhibit explanation videos in the delivery strategy corresponding to each exhibition hall sub-area, and each of the multiple exhibit explanation videos corresponds to a video explanation duration, and each exhibit explanation video has a different duration. Furthermore, the delivery strategy may also include the video explanation style. When there are multiple exhibit explanation videos in the delivery strategy corresponding to each exhibition hall sub-area, each exhibit explanation video may have a different video explanation style. Among them, the video explanation style can be a formal and serious style, an animation interpretation style, an interactive question and answer style, a storytelling style, or a humorous style.

[0033] Step S102: Based on the delivery strategy corresponding to each exhibition hall sub-area in the exhibition hall, deliver the corresponding explanation video in each exhibition hall sub-area in the exhibition hall.

[0034] After obtaining the delivery strategy corresponding to each exhibition hall sub-area in the exhibition hall, the explanation video corresponding to each exhibition hall sub-area is delivered based on the delivery cycle of the explanation video corresponding to each exhibition hall sub-area. Exemplarily, the explanation video corresponding to the first exhibition hall sub-area is the first explanation video, and the delivery cycle of the explanation video is the first cycle. The explanation video corresponding to the second exhibition hall sub-area is the second explanation video, and the delivery cycle of the explanation video is the second cycle. At the beginning of the exhibition activity, the first explanation video is delivered in the first exhibition hall sub-area, and the second explanation video is delivered in the second exhibition hall sub-area. After the delivery of the first explanation video is completed, after the first cycle, the first explanation video continues to be delivered in the first exhibition hall sub-area. Similarly, after the delivery of the second explanation video is completed, after the second cycle, the second explanation video continues to be delivered in the second exhibition hall sub-area.

[0035] Step S103: obtaining the current flow of people corresponding to each exhibition hall sub-area in real time.

[0036] After the exhibition begins and the explanation videos corresponding to each exhibition hall sub-area in the exhibition hall are played, in order to further guide the flow of people in the exhibition hall, the regional image corresponding to each exhibition hall sub-area can be obtained, and the human features contained in the regional image can be identified through image recognition technology. According to the number of human features, the number of visitors corresponding to the target area in the exhibition hall is determined. More specifically, the obtained regional image is preprocessed, including denoising, contrast enhancement, color adjustment, etc., to improve the image quality and facilitate subsequent human feature recognition. Use image recognition algorithms (such as target detection models in deep learning algorithms, or YOLO, SSD, etc.) to identify human features in the image. Count the identified human features to determine the number of visitors in each exhibition hall sub-area, so as to obtain the current flow of people corresponding to each exhibition hall sub-area.

[0037] Step S104: determine whether there is a target exhibition hall sub-area in the exhibition hall sub-areas in the exhibition hall.

[0038] Among them, the current flow of people in the target exhibition hall sub-area is greater than the corresponding flow threshold.

[0039] After obtaining the current flow of people corresponding to each exhibition hall sub-area in the exhibition hall, the current flow of people in each exhibition hall sub-area can be detected to determine whether there is too much current flow of people in the exhibition hall sub-area, and provide data support for whether to guide the flow of people. Therefore, the current flow of people in the exhibition hall sub-area can be judged according to the flow threshold corresponding to each exhibition hall sub-area. Specifically, the area corresponding to each exhibition hall sub-area and the total area corresponding to the exhibition hall are obtained, and the flow threshold corresponding to each exhibition hall sub-area is determined based on the proportion of the total area occupied by each exhibition hall sub-area.

[0040] More specifically, the process of determining the threshold of the flow of people in each exhibition hall sub-area can be: obtain a preset ratio, and based on the ratio of the total area occupied by the exhibition hall sub-area, obtain the flow ratio corresponding to the exhibition hall sub-area as (ratio-preset ratio, ratio+preset ratio), that is, the upper limit flow threshold corresponding to the exhibition hall sub-area is (ratio+preset ratio)*(the sum of the current flow of people corresponding to each exhibition hall sub-area), the lower limit flow threshold corresponding to the exhibition hall sub-area is (ratio-preset ratio)*(the sum of the current flow of people corresponding to each exhibition hall sub-area), and the upper limit flow threshold corresponding to the exhibition hall sub-area is used as the flow threshold corresponding to the exhibition hall sub-area. Among them, the preset ratio is preset in advance, which can be 3% or 5.5%, and the embodiment of the present application is not limited to this.

[0041] Furthermore, after obtaining the pedestrian flow threshold corresponding to each exhibition hall sub-area, the current pedestrian flow corresponding to each exhibition hall sub-area can be compared with the corresponding pedestrian flow threshold to determine whether there is a target exhibition hall sub-area in the exhibition hall sub-area in the exhibition hall.

[0042] Step S105: If there is a target exhibition hall sub-area in the exhibition hall sub-areas, the delivery strategy corresponding to each exhibition hall sub-area is adjusted, and based on the adjusted delivery strategy, the corresponding explanation video is delivered to each exhibition hall sub-area in the exhibition hall.

[0043] When the current flow of people corresponding to a hall sub-area is greater than the corresponding flow threshold, that is, when there is a target hall sub-area in the hall, the delivery strategy corresponding to the hall sub-area can be adjusted to guide the flow of people corresponding to the target hall sub-area to the hall sub-area with less current flow of people. Specifically, the hall sub-area whose current flow of people is lower than the corresponding lower flow threshold is obtained as a spare hall sub-area, and a video longer than the current explanation time is selected from the multiple explanation videos corresponding to the spare hall sub-area, and the explanation video delivery cycle corresponding to the explanation video of the spare hall sub-area is adjusted. At the same time, the explanation video duration and the explanation video delivery cycle corresponding to the target hall sub-area are adjusted to adjust the delivery strategy corresponding to each hall sub-area. Among them, if there is no hall sub-area with a flow of people lower than the corresponding lower flow threshold, the hall sub-area with the smallest current flow of people is used as the spare hall sub-area.

[0044] More specifically, videos with longer duration and shorter delivery cycle are more likely to retain visitors. Therefore, a video longer than the current explanation duration can be selected from the multiple explanation videos corresponding to the spare exhibition hall sub-area, and the explanation video delivery cycle corresponding to the explanation video in the spare exhibition hall sub-area is adjusted to half of the current explanation video delivery cycle. After the current video delivery is completed, the video longer than the current explanation duration is delivered according to half of the current explanation video delivery cycle to complete the video adjustment of the spare exhibition hall sub-area; similarly, a video shorter than the current explanation duration is selected from the multiple explanation videos corresponding to the target exhibition hall sub-area, and the explanation video delivery cycle corresponding to the explanation video in the target exhibition hall sub-area is adjusted to twice the current explanation video delivery cycle. After the current video delivery is completed, the video shorter than the current explanation duration is delivered according to twice the current explanation video delivery cycle to complete the video adjustment of the target exhibition hall sub-area, thereby completing the adjustment of the delivery strategy corresponding to the individual exhibition hall sub-area.

[0045] Furthermore, if there is no exhibition hall sub-area corresponding to a current flow of people greater than the corresponding flow threshold, that is, there is no target exhibition hall sub-area in the exhibition hall, the delivery strategy corresponding to any exhibition hall sub-area in the exhibition hall is not adjusted.

[0046] The embodiment of the present application provides a method for guiding the flow of people in an exhibition hall. By customizing an explanatory video and its delivery strategy (including video duration and delivery cycle) for each sub-area of ​​the exhibition hall, it can ensure that visitors obtain targeted information closely related to the exhibits in different areas, which helps to improve the interest and understanding of visitors, thereby enhancing the overall visiting experience. At the same time, the flow of people in each sub-area of ​​the exhibition hall is monitored in real time, and the delivery strategy is adjusted accordingly. When the flow of people in a certain sub-area is too large, by adjusting the delivery strategy of its explanatory video (such as increasing the playback frequency, shortening the playback interval, etc.), some visitors can be attracted to other relatively idle sub-areas, thereby achieving a balanced distribution of the flow of people in the exhibition hall, without the need for staff to guide, thereby reducing the labor cost required for the exhibition hall flow guidance method.

[0047] A possible implementation of the embodiment of the present application may further include, before the above step S101: At the start time of the current cycle, obtain the exhibits corresponding to each exhibition hall sub-area in the exhibition hall in the current cycle; Based on the exhibits corresponding to each exhibition hall sub-area, predict the flow of people corresponding to each exhibition hall sub-area in the current cycle; Based on the flow of people corresponding to each exhibition hall sub-area in the exhibition hall during the current cycle, determine the corresponding delivery strategy for each exhibition hall sub-area.

[0048] In order to reduce the labor cost in the process of guiding the flow of people in the exhibition hall, the flow of people corresponding to each exhibition hall sub-area in the current cycle can be predicted at the beginning of the current cycle, and the delivery strategy of the cycle closest to the current time and not started can be determined based on the flow of people. In the early stage of the exhibition, by delivering respective delivery explanation videos in each exhibition hall sub-area, the flow of different visitors can be attracted, thereby achieving the effect of guiding the flow of people and reducing the possibility of subsequent flow of people. Due to the different popularity or attractiveness of different exhibits, the flow of people corresponding to each exhibition hall sub-area in the current cycle can be predicted based on the exhibits corresponding to each exhibition hall sub-area. Specifically, at the beginning of the current cycle, the exhibit information displayed in each exhibition hall sub-area in the current cycle is automatically obtained through the exhibition hall management system or database interface. Among them, the exhibit information includes the name, type, location and introduction of the exhibit.

[0049] Furthermore, the historical exhibition hall data corresponding to each exhibit and the average historical flow of people corresponding to the exhibition hall are obtained, and the historical exhibition hall data includes the historical flow of people corresponding to the exhibits in the historical period and the historical total flow of people in the historical period, and the historical proportion of the historical flow of people corresponding to the exhibits in the historical total flow of people is calculated to obtain the historical proportion corresponding to each exhibition hall sub-area, and the flow of people corresponding to each exhibition hall sub-area in the exhibition hall in the current period is predicted based on the historical proportion corresponding to each exhibition hall sub-area. Specifically, the average value of the historical total flow of people is calculated, and then the historical proportion corresponding to each exhibition hall sub-area is obtained based on the historical proportion = historical flow of people / historical total flow of people, and then the proportion corresponding to each exhibition hall sub-area is obtained based on the proportion = historical proportion / (sum of each historical proportion), and the flow of people corresponding to each exhibition hall sub-area in the exhibition hall in the current period is predicted based on the flow of people = proportion * the average value of the historical total flow of people.

[0050] After predicting the flow of people corresponding to each exhibition hall sub-area in the current cycle, the preset flow of people corresponding to each exhibition hall sub-area can be obtained based on the area corresponding to each exhibition hall sub-area, so as to generate a placement strategy corresponding to each sub-area based on the preset flow of people and the predicted flow of people. Specifically, based on the area ratio of each exhibition hall sub-area to the total area of ​​the exhibition hall, and based on the average value of preset flow of people = area ratio * total historical flow of people, the preset flow of people corresponding to each exhibition hall sub-area is obtained. The difference between the preset flow of people and the predicted flow of people corresponding to each exhibition hall sub-area is calculated. If the difference is a positive number, it means that the flow of people in the exhibition hall sub-area is lower than the preset flow of people. Therefore, from the explanation videos corresponding to the exhibition hall sub-area, a video with a longer duration is selected as the explanation video corresponding to the exhibition hall sub-area, and a shorter period is selected as the explanation video delivery period to obtain the delivery strategy corresponding to the sub-area. Similarly, if the difference is a negative number, it means that the flow of people in the exhibition hall sub-area is higher than the preset flow of people. Therefore, from the explanation videos corresponding to the exhibition hall sub-area, a video with a shorter duration is selected as the explanation video corresponding to the exhibition hall sub-area, and a longer period is selected as the explanation video delivery period to obtain the delivery strategy corresponding to the sub-area. If the difference is 0, it means that the flow of people in the exhibition hall sub-area is equal to the preset flow of people. Therefore, from the explanation videos corresponding to the exhibition hall sub-area, a video with a normal duration is selected as the explanation video corresponding to the exhibition hall sub-area, and a normal period is selected as the explanation video delivery period to obtain the delivery strategy corresponding to the sub-area. Among them, the duration of the explanation video corresponding to each exhibition hall sub-area includes longer, shorter and normal, and the corresponding release cycle of the explanation video includes longer, shorter and normal.

[0051] A possible implementation of the embodiment of the present application, in the above embodiment, based on the exhibits corresponding to each exhibition hall sub-area, predicting the flow of people corresponding to each exhibition hall sub-area in the current period includes: Determine the date label corresponding to the current cycle; Based on the date tags, predict the total traffic volume of the exhibition hall in the current period; Predict the popularity of exhibits corresponding to each exhibition hall sub-area; Based on the popularity of the exhibits corresponding to each exhibition hall sub-area, the proportion of the traffic corresponding to each exhibition hall sub-area to the total traffic of the exhibition hall is predicted, and the traffic corresponding to each exhibition hall sub-area in the exhibition hall in the current cycle is calculated.

[0052] The date label may be a working day, weekend, or statutory holiday.

[0053] Specifically, the current cycle is compared with the date labels corresponding to each cycle on the preset calendar to determine the date label corresponding to the current cycle, and the historical label data corresponding to the date label corresponding to the current cycle is obtained. The historical label data includes the historical total flow of people in the exhibition hall corresponding to each historical cycle corresponding to the date label, and the average value of each historical total flow of people is used as the predicted total flow of people in the exhibition hall in the current cycle.

[0054] Furthermore, the discussion degree corresponding to each exhibit in this exhibition activity on each platform can be obtained to predict the popularity of the exhibits corresponding to each exhibition hall sub-area. Specifically, obtain the hot search list corresponding to each platform, perform text recognition on the hot search name of each hot search in the hot search list, and determine whether there is a hot search name for the exhibits in the relevant exhibition activity. When there is a hot search name for the exhibit in the relevant exhibition activity, determine the discussion degree corresponding to the hot search name as the popularity of the exhibit corresponding to the exhibition hall sub-area (if there are discussions about the same exhibit on multiple platforms, the highest discussion degree is used as the popularity corresponding to the exhibit). For exhibits that do not have a corresponding hot search name on each platform, the average value of the discussion degree of each exhibit is used as the corresponding popularity of the exhibit; when there is no hot search name for the exhibit in the relevant exhibition activity, collect the historical number of visits to each exhibit, and use the historical number of visits as the popularity of the corresponding exhibit.

[0055] Furthermore, after obtaining the popularity of the exhibits in each exhibition hall sub-area, based on the flow ratio = popularity / total popularity * total flow of people in the exhibition hall, the flow ratio of the flow of people corresponding to each exhibition hall sub-area to the total flow of people in the exhibition hall is obtained, and based on the flow of people corresponding to the exhibition hall sub-area = flow ratio * total flow of people in the exhibition hall, the flow of people corresponding to each exhibition hall sub-area in the exhibition hall in the current period is obtained.

[0056] A possible implementation of the embodiment of the present application, in the above embodiment, based on the flow of people corresponding to each exhibition hall sub-area in the exhibition hall in the current cycle, determining the placement strategy corresponding to each exhibition hall sub-area includes: Based on the total flow of visitors to the exhibition hall during the current period, determine the historical reference period corresponding to the current period; Obtain the historical video duration corresponding to each exhibition hall sub-area within the historical reference period; Based on the flow of people corresponding to each exhibition hall sub-area and the historical video duration corresponding to each exhibition hall sub-area, determine the duration of the explanation video corresponding to each sub-area; Based on the traffic ratio of each exhibition hall sub-area, determine the corresponding explanation video delivery cycle for each sub-area; Based on the corresponding explanatory video delivery cycle and duration of each sub-area, determine the delivery strategy corresponding to each exhibition hall sub-area.

[0057] Specifically, retrieve historical data to obtain the total flow of people in each past period. Use statistical methods to find a historical period that is closest to the total flow of people in the current period as a reference. From the historical reference period, obtain the historical duration of the explanation video corresponding to each exhibition hall sub-area, and adjust the duration of the explanation video in the current period based on the flow of people in each exhibition hall sub-area in the current period and the video duration of the sub-area in the historical reference period. More specifically, analyze the historical relationship between the flow of people and the duration of the video, and calculate the recommended video duration for the current period based on the ratio of the current flow of people to the historical flow of people, as well as the historical video duration. For example, if the current flow of people is 1.5 times that of the historical reference period, the video duration can also be considered to be increased by 50% (the specific ratio needs to be adjusted according to the actual situation).

[0058] Furthermore, based on the traffic ratio of each exhibition hall sub-area, determine the release cycle of the explanation video, that is, when the video starts playing, the playback interval, etc. Specifically, for sub-areas with high traffic, the video playback interval can be shortened, or the playback frequency can be increased to ensure that the information reaches more viewers. Set a basic playback cycle (such as once an hour), and then adjust it according to the traffic ratio. For example, for every 10% increase in the traffic ratio, the playback cycle is shortened by 5 minutes.

[0059] After obtaining the duration of the explanation video and the release cycle of the explanation video corresponding to each sub-area, the release strategy corresponding to each exhibition hall sub-area is obtained.

[0060] A possible implementation of the embodiment of the present application is that in the above embodiment, the placement strategy corresponding to each exhibition hall sub-area is adjusted, and the placement strategy adjustment process corresponding to each exhibition hall sub-area includes: Determine a backup explanation video corresponding to at least one exhibition hall sub-area based on the historical video duration corresponding to the exhibition hall sub-area; Determine the standard flow of people corresponding to the exhibition hall sub-areas; Determine the crowd attraction degree of the exhibition hall sub-area based on the current crowd flow and standard crowd flow of the exhibition hall sub-area; Determine a backup explanation video corresponding to the traffic attraction degree from the backup explanation videos corresponding to the exhibition hall sub-areas to serve as a target backup explanation video; Based on the backup explanation duration corresponding to the target backup explanation video and the backup video delivery cycle, the delivery strategy corresponding to the exhibition hall sub-area is adjusted.

[0061] Among them, one backup explanation video corresponds to one backup explanation duration and one backup video delivery cycle. Each exhibition hall sub-area corresponds to at least one backup explanation video. At the same time, each backup video is set with a backup explanation duration and a backup video delivery cycle. Different backup explanation videos have different corresponding backup explanation durations and backup video delivery cycles. Specifically, different durations (such as longer, normal, and shorter) are set for each backup video to adapt to different scenes and audience needs. The delivery cycle of each backup video is preset, such as playing once every hour, playing once every two hours, etc.

[0062] Specifically, the historical flow of people in each exhibition hall sub-area corresponding to the historical reference period is obtained, and the average flow of people corresponding to the historical flow of people is calculated to obtain the standard flow of people corresponding to the exhibition hall sub-area. The ratio of the current flow of people to the standard flow of people is calculated to obtain the attractiveness of the evaluated flow of people. Among them, different attraction levels can be set, such as "high", "medium" and "low", to facilitate subsequent strategy adjustments. The correspondence between different attraction levels and backup explanation videos is preset. For example, a high-attractiveness area may choose a video with richer content and longer duration, and according to the calculated attraction level, the corresponding backup explanation video is found as the target video. Based on the backup explanation duration of the target backup explanation video and the backup video delivery cycle, the delivery strategy of the exhibition hall sub-area is adjusted.

[0063] If the current traffic attraction is higher than the standard, you can select a video longer than the current explanation time from the backup explanation videos corresponding to the exhibition hall sub-area, and adjust the explanation video delivery cycle of the backup explanation video of the exhibition hall sub-area to half of the current explanation video delivery cycle, and after the current video delivery is completed, deliver the video longer than the current explanation time according to half of the current explanation video delivery cycle to complete the video adjustment of the exhibition hall sub-area; similarly, if the traffic attraction is lower than the standard, select a video shorter than the current explanation time from the backup explanation videos corresponding to the exhibition hall sub-area, and adjust the explanation video delivery cycle of the target exhibition hall sub-area to twice the current explanation video delivery cycle, and after the current video delivery is completed, deliver the video shorter than the current explanation time according to twice the current explanation video delivery cycle to complete the video adjustment of the exhibition hall sub-area, thereby completing the adjustment of the delivery strategy corresponding to each exhibition hall sub-area.

[0064] In a possible implementation of the embodiment of the present application, in the above step S104, judging whether there is a target exhibition hall sub-area in the exhibition hall sub-area includes: Get the area corresponding to each exhibition hall sub-area, the current total flow of people corresponding to the exhibition hall, and the total area corresponding to the exhibition hall; Determine a threshold of the flow of people corresponding to each exhibition hall sub-area based on the area corresponding to each exhibition hall sub-area, the current total flow of people corresponding to the exhibition hall, and the total area corresponding to the exhibition hall; It is determined whether there is a current flow of people corresponding to an exhibition hall sub-area in the exhibition hall that is greater than a corresponding flow threshold, so as to determine whether there is a target exhibition hall sub-area in the exhibition hall sub-area in the exhibition hall.

[0065] Specifically, the area corresponding to each exhibition hall sub-area, the current total flow of people corresponding to the exhibition hall, and the total area corresponding to the exhibition hall are obtained. Based on the area corresponding to each exhibition hall sub-area and the total area corresponding to the exhibition hall, the proportion of the total area occupied by each exhibition hall sub-area is calculated. Based on the proportion of the total area occupied by each exhibition hall sub-area and the current total flow of people corresponding to the exhibition hall, the flow threshold corresponding to each exhibition hall sub-area is determined. Further, after obtaining the flow threshold corresponding to each exhibition hall sub-area, the current flow of people corresponding to each exhibition hall sub-area can be compared with the corresponding flow threshold to determine whether there is a target exhibition hall sub-area in the exhibition hall sub-area in the exhibition hall.

[0066] A possible implementation of the embodiment of the present application, in the above embodiment, based on the area corresponding to each exhibition hall sub-area, the current total flow of people corresponding to the exhibition hall, and the total area corresponding to the exhibition hall, the flow threshold corresponding to each exhibition hall sub-area is determined, including: Calculate the area ratio of each exhibition hall sub-area to the total area; Based on the area ratio corresponding to each exhibition hall sub-area, determine the standard traffic ratio corresponding to each exhibition hall sub-area; Based on the current total passenger flow corresponding to the exhibition hall and the standard passenger flow ratio corresponding to each exhibition hall sub-area, the passenger flow threshold corresponding to each exhibition hall sub-area is calculated.

[0067] Specifically, based on the area ratio = area corresponding to the exhibition hall sub-area / total area, the area ratio of the area corresponding to each exhibition hall sub-area to the total area is obtained. The preset ratio is obtained, and based on the ratio of the total area occupied by the exhibition hall sub-area and the standard traffic ratio = preset ratio + ratio of the total area occupied by the exhibition hall sub-area, the standard traffic ratio corresponding to each exhibition hall sub-area is calculated. Further, based on the traffic threshold = current total traffic corresponding to the exhibition hall * standard traffic ratio, the traffic threshold corresponding to each exhibition hall sub-area is calculated.

[0068] The above embodiment introduces a method for guiding the flow of people in an exhibition hall from the perspective of a method flow, and the following embodiment introduces a device for guiding the flow of people in an exhibition hall from the perspective of a virtual module or a virtual unit. For details, please refer to the following embodiment.

[0069] See also Figure 2 The exhibition hall crowd flow guiding device 20 may specifically include: a first acquisition module 201, a delivery module 202, a second acquisition module 203, a judgment module 204 and an adjustment module 205. Specifically: An exhibition hall crowd flow guiding device 20, comprising: The first acquisition module 201 can be used to obtain the delivery strategy corresponding to each exhibition hall sub-area in the exhibition hall corresponding to the current period, each exhibition hall sub-area corresponds to an exhibit, and the delivery strategy includes the duration of the explanation video and the delivery cycle of the explanation video; The delivery module 202 may be used to deliver a corresponding explanation video in each exhibition hall sub-area in the exhibition hall based on a delivery strategy corresponding to each exhibition hall sub-area in the exhibition hall; The second acquisition module 203 can be used to obtain the current flow of people corresponding to each exhibition hall sub-area in real time; The judgment module 204 is also used to judge whether there is a target exhibition hall sub-area in the exhibition hall sub-areas in the exhibition hall, and the current flow of people in the target exhibition hall sub-area is greater than the corresponding flow threshold; The adjustment module 205 can be used to adjust the delivery strategy corresponding to each exhibition hall sub-area if there is a target exhibition hall sub-area in the exhibition hall, and based on the adjusted delivery strategy, deliver the corresponding explanation video in each exhibition hall sub-area in the exhibition hall.

[0070] In a possible implementation of the embodiment of the present application, the exhibition hall crowd flow guiding device 20 may further include: An exhibit acquisition module is used to acquire exhibits corresponding to each exhibition hall sub-area in the exhibition hall in the current period at the start time of the current period; A prediction module, used for predicting the flow of people corresponding to each exhibition hall sub-area in the exhibition hall in the current period based on the exhibits corresponding to each exhibition hall sub-area; The determination module is used to determine the delivery strategy corresponding to each exhibition hall sub-area based on the flow of people corresponding to each exhibition hall sub-area in the exhibition hall in the current cycle.

[0071] In a possible implementation of the embodiment of the present application, when the prediction module predicts the flow of people corresponding to each exhibition hall sub-area in the exhibition hall in the current period based on the exhibits corresponding to each exhibition hall sub-area, it can be specifically used to: Determine the date label corresponding to the current cycle; Based on the date tags, predict the total traffic volume of the exhibition hall in the current period; Predict the popularity of exhibits corresponding to each exhibition hall sub-area; Based on the popularity of the exhibits corresponding to each exhibition hall sub-area, the proportion of the traffic corresponding to each exhibition hall sub-area to the total traffic of the exhibition hall is predicted, and the traffic corresponding to each exhibition hall sub-area in the exhibition hall in the current cycle is calculated.

[0072] In a possible implementation of the embodiment of the present application, when the determination module determines the placement strategy corresponding to each exhibition hall sub-area based on the flow of people corresponding to each exhibition hall sub-area in the exhibition hall in the current period, it can be specifically used to: Based on the total flow of visitors to the exhibition hall during the current period, determine the historical reference period corresponding to the current period; Obtain the historical video duration corresponding to each exhibition hall sub-area within the historical reference period; Based on the flow of people corresponding to each exhibition hall sub-area and the historical video duration corresponding to each exhibition hall sub-area, determine the duration of the explanation video corresponding to each sub-area; Based on the traffic ratio of each exhibition hall sub-area, determine the corresponding explanation video delivery cycle for each sub-area; Based on the corresponding explanatory video delivery cycle and duration of each sub-area, determine the delivery strategy corresponding to each exhibition hall sub-area.

[0073] In a possible implementation of the embodiment of the present application, the adjustment module 205 adjusts the delivery strategy corresponding to each exhibition hall sub-area, and during the delivery strategy adjustment process corresponding to each exhibition hall sub-area, it can be specifically used to: Based on the historical video duration corresponding to the exhibition hall sub-area, determine a backup explanation video corresponding to at least one exhibition hall sub-area, where one backup explanation video corresponds to one backup explanation duration and one backup video delivery cycle; Determine the standard flow of people corresponding to the exhibition hall sub-areas; Determine the crowd attraction degree of the exhibition hall sub-area based on the current crowd flow and standard crowd flow of the exhibition hall sub-area; Determine a backup explanation video corresponding to the traffic attraction degree from the backup explanation videos corresponding to the exhibition hall sub-areas to serve as a target backup explanation video; Based on the backup explanation duration corresponding to the target backup explanation video and the backup video delivery cycle, the delivery strategy corresponding to the exhibition hall sub-area is adjusted.

[0074] In a possible implementation of the embodiment of the present application, when the judgment module 204 judges whether there is a target exhibition hall sub-area in the exhibition hall sub-area, it can be specifically used to: Get the area corresponding to each exhibition hall sub-area, the current total flow of people corresponding to the exhibition hall, and the total area corresponding to the exhibition hall; Determine a threshold of the flow of people corresponding to each exhibition hall sub-area based on the area corresponding to each exhibition hall sub-area, the current total flow of people corresponding to the exhibition hall, and the total area corresponding to the exhibition hall; It is determined whether there is a current flow of people corresponding to an exhibition hall sub-area in the exhibition hall that is greater than a corresponding flow threshold, so as to determine whether there is a target exhibition hall sub-area in the exhibition hall sub-area in the exhibition hall.

[0075] In a possible implementation of the embodiment of the present application, when the judgment module 204 determines the threshold of the flow of people corresponding to each exhibition hall sub-area based on the area corresponding to each exhibition hall sub-area, the current total flow of people corresponding to the exhibition hall, and the total area corresponding to the exhibition hall, it can be specifically used to: Calculate the area ratio of each exhibition hall sub-area to the total area; Based on the area ratio corresponding to each exhibition hall sub-area, determine the standard traffic ratio corresponding to each exhibition hall sub-area; Based on the current total passenger flow corresponding to the exhibition hall and the standard passenger flow ratio corresponding to each exhibition hall sub-area, the passenger flow threshold corresponding to each exhibition hall sub-area is calculated.

[0076] Those skilled in the art can clearly understand that, for the convenience and brevity of description, the specific working processes of the systems, devices and units described above can refer to the corresponding processes in the aforementioned method embodiments and will not be repeated here.

[0077] See also Figure 3 , the embodiment of the present application also introduces an electronic device from the perspective of a physical device, such as Figure 3 As shown, Figure 3The electronic device 30 shown includes: a processor 301 and a memory 303. The processor 301 and the memory 303 are connected, such as through a bus 302. Optionally, the electronic device 30 may also include a transceiver 304. It should be noted that in actual applications, the transceiver 304 is not limited to one, and the structure of the electronic device 30 does not constitute a limitation on the embodiments of the present application.

[0078] The processor 301 may be a CPU (Central Processing Unit), a general-purpose processor, a DSP (Digital Signal Processor), an ASIC (Application Specific Integrated Circuit), an FPGA (Field Programmable Gate Array) or other programmable logic devices, transistor logic devices, hardware components or any combination thereof. It may implement or execute various exemplary logic blocks, modules and circuits described in conjunction with the disclosure of this application. The processor 301 may also be a combination that implements computing functions, such as a combination of one or more microprocessors, a combination of a DSP and a microprocessor, etc.

[0079] The bus 302 may include a path to transmit information between the above components. The bus 302 may be a PCI (Peripheral Component Interconnect) bus or an EISA (Extended Industry Standard Architecture) bus. The bus 302 may be divided into an address bus, a data bus, a control bus, etc. For ease of representation, Figure 3 Only one thick line is used in the diagram, but this does not mean that there is only one bus or only one type of bus.

[0080] The memory 303 may be a ROM (Read Only Memory) or other types of static storage devices that can store static information and instructions, a RAM (Random Access Memory) or other types of dynamic storage devices that can store information and instructions, or an EEPROM (Electrically Erasable Programmable Read Only Memory), a CD-ROM (Compact Disc Read Only Memory) or other optical disk storage, optical disk storage (including compressed optical disk, laser disk, optical disk, digital versatile disk, Blu-ray disk, etc.), a magnetic disk storage medium or other magnetic storage device, or any other medium that can be used to carry or store the desired program code in the form of instructions or data structures and can be accessed by a computer, but is not limited thereto.

[0081] The memory 303 is used to store the application code for executing the solution of the present application, and the execution is controlled by the processor 301. The processor 301 is used to execute the application code stored in the memory 303 to implement the contents shown in the above method embodiment.

[0082] The electronic devices include but are not limited to: mobile phones, laptop computers, digital broadcast receivers, PDAs (personal digital assistants), PADs (tablet computers), PMPs (portable multimedia players), vehicle-mounted terminals (such as vehicle-mounted navigation terminals), etc., and fixed terminals such as digital TVs, desktop computers, etc., and can also be servers, etc. Figure 3 The electronic device shown is merely an example and should not bring any limitation to the functions and scope of use of the embodiments of the present application.

[0083] An embodiment of the present application provides a computer-readable storage medium, on which a computer program is stored. When the computer-readable storage medium is run on a computer, the computer can execute the corresponding content in the aforementioned method embodiment.

[0084] It should be understood that, although the steps in the flowchart of the accompanying drawings are displayed in sequence as indicated by the arrows, these steps are not necessarily executed in sequence in the order indicated by the arrows. Unless otherwise specified herein, there is no strict order restriction on the execution of these steps, and they can be executed in other orders. Moreover, at least a part of the steps in the flowchart of the accompanying drawings may include multiple sub-steps or multiple stages, and these sub-steps or stages are not necessarily executed at the same time, but can be executed at different times, and their execution order is not necessarily sequential, but can be executed in turn or alternately with other steps or at least a part of the sub-steps or stages of other steps.

[0085] The above are only some implementation methods of the present application. It should be pointed out that for ordinary technicians in this technical field, several improvements and modifications can be made without departing from the principles of the present application. These improvements and modifications should also be regarded as the scope of protection of the present application.

Claims

1. A method for guiding crowd flow in an exhibition hall, characterized in that: include: Obtain the delivery strategy corresponding to each exhibition hall sub-area in the exhibition hall corresponding to the current period, each exhibition hall sub-area corresponds to an exhibit, and the delivery strategy includes the duration of the explanation video and the delivery period of the explanation video; Based on the delivery strategy corresponding to each exhibition hall sub-area in the exhibition hall, deliver the corresponding explanation video in each exhibition hall sub-area in the exhibition hall; Obtain the current flow of people in each exhibition hall sub-area in real time; Determine whether there is a target exhibition hall sub-area in the exhibition hall sub-areas in the exhibition hall, and the current flow of people in the target exhibition hall sub-area is greater than the corresponding flow threshold; If there is a target exhibition hall sub-area among the exhibition hall sub-areas in the exhibition hall, the delivery strategy corresponding to each exhibition hall sub-area is adjusted, and based on the adjusted delivery strategy, the corresponding explanation video is delivered to each exhibition hall sub-area in the exhibition hall.

2. The method for guiding the flow of people in an exhibition hall according to claim 1, characterized in that: Before obtaining the delivery strategy corresponding to each exhibition hall sub-area in the exhibition hall corresponding to the current cycle, the method further includes: At the start time of the current cycle, obtain the exhibits corresponding to each exhibition hall sub-area in the exhibition hall in the current cycle; Based on the exhibits corresponding to each exhibition hall sub-area, predict the flow of people corresponding to each exhibition hall sub-area in the current cycle; Based on the flow of people corresponding to each exhibition hall sub-area in the exhibition hall during the current cycle, determine the corresponding delivery strategy for each exhibition hall sub-area.

3. The method for guiding the flow of people in an exhibition hall according to claim 2, characterized in that: The predicting of the flow of people corresponding to each exhibition hall sub-area in the exhibition hall in the current period based on the exhibits corresponding to each exhibition hall sub-area includes: Determine the date label corresponding to the current cycle; Based on the date tag, predict the total flow of people in the exhibition hall in the current period; Predict the popularity of exhibits corresponding to each exhibition hall sub-area; Based on the popularity of exhibits corresponding to each exhibition hall sub-area, the proportion of the traffic corresponding to each exhibition hall sub-area in the total traffic of the exhibition hall is predicted, and the traffic corresponding to each exhibition hall sub-area in the exhibition hall in the current cycle is calculated.

4. The method for guiding the flow of people in an exhibition hall according to claim 3, characterized in that: The method of determining the placement strategy corresponding to each exhibition hall sub-area based on the flow of people corresponding to each exhibition hall sub-area in the exhibition hall in the current cycle includes: Based on the total flow of people in the exhibition hall during the current period, determine the historical reference period corresponding to the current period; Obtain the historical video duration corresponding to each exhibition hall sub-area within the historical reference period; Based on the flow of people corresponding to each exhibition hall sub-area and the historical video duration corresponding to each exhibition hall sub-area, determine the duration of the explanation video corresponding to each sub-area; Based on the traffic ratio of each exhibition hall sub-area, determine the corresponding explanation video delivery cycle for each sub-area; Based on the corresponding explanatory video delivery cycle and duration of each sub-area, determine the delivery strategy corresponding to each exhibition hall sub-area.

5. The method for guiding the flow of people in an exhibition hall according to claim 4, characterized in that: The process of adjusting the placement strategy corresponding to each exhibition hall sub-area includes: Based on the historical video duration corresponding to the exhibition hall sub-area, determining at least one backup explanation video corresponding to the exhibition hall sub-area, where one backup explanation video corresponds to one backup explanation duration and one backup video delivery cycle; Determine the standard flow of people corresponding to the exhibition hall sub-area; Determine the crowd attraction degree corresponding to the exhibition hall sub-area based on the current crowd flow and the standard crowd flow corresponding to the exhibition hall sub-area; Determine the backup explanation video corresponding to the traffic attraction degree from the backup explanation videos corresponding to the exhibition hall sub-areas as the target backup explanation video; Based on the backup explanation duration corresponding to the target backup explanation video and the backup video delivery cycle, the delivery strategy corresponding to the exhibition hall sub-area is adjusted.

6. The method for guiding the flow of people in an exhibition hall according to claim 1, characterized in that: The step of judging whether there is a target exhibition hall sub-area in the exhibition hall sub-area includes: Obtain the area corresponding to each exhibition hall sub-area, the current total flow of people corresponding to the exhibition hall, and the total area corresponding to the exhibition hall; Determine a threshold of the flow of people corresponding to each exhibition hall sub-area based on the area corresponding to each exhibition hall sub-area, the current total flow of people corresponding to the exhibition hall, and the total area corresponding to the exhibition hall; It is determined whether there is a hall sub-area in the exhibition hall and the current flow of people corresponding to the area is greater than the corresponding flow threshold, so as to determine whether there is a target hall sub-area in the hall sub-area in the exhibition hall.

7. The method for guiding the flow of people in an exhibition hall according to claim 6, characterized in that: The determining of the threshold of the flow of people corresponding to each exhibition hall sub-area based on the area corresponding to each exhibition hall sub-area, the current total flow of people corresponding to the exhibition hall, and the total area corresponding to the exhibition hall includes: Calculate the area ratio of each exhibition hall sub-area to the total area; Based on the area ratio corresponding to each exhibition hall sub-area, determine the standard traffic ratio corresponding to each exhibition hall sub-area; Based on the current total passenger flow corresponding to the exhibition hall and the standard passenger flow ratio corresponding to each exhibition hall sub-area, the passenger flow threshold corresponding to each exhibition hall sub-area is calculated.

8. A device for guiding crowd flow in an exhibition hall, characterized in that: include: The first acquisition module is used to obtain the delivery strategy corresponding to each exhibition hall sub-area in the exhibition hall corresponding to the current period, each exhibition hall sub-area corresponds to an exhibit, and the delivery strategy includes the duration of the explanation video and the delivery cycle of the explanation video; A delivery module, for delivering a corresponding explanation video in each exhibition hall sub-area in the exhibition hall based on a delivery strategy corresponding to each exhibition hall sub-area in the exhibition hall; The second acquisition module is used to obtain the current flow of people corresponding to each exhibition hall sub-area in real time; A judgment module, used to judge whether there is a target exhibition hall sub-area in the exhibition hall sub-areas in the exhibition hall, and the current flow of people in the target exhibition hall sub-area is greater than the corresponding flow threshold; The adjustment module is used to adjust the delivery strategy corresponding to each exhibition hall sub-area if there is a target exhibition hall sub-area in the exhibition hall, and based on the adjusted delivery strategy, deliver the corresponding explanation video in each exhibition hall sub-area in the exhibition hall.

9. An electronic device, characterized in that: The electronic device includes: at least one processor; Memory; At least one application, wherein the at least one application is stored in a memory and configured to be executed by at least one processor, and the at least one application is configured to: execute the exhibition hall crowd guiding method according to any one of claims 1 to 7.

10. A computer-readable storage medium having a computer program stored thereon, characterized in that: When the computer program is executed in a computer, the computer is caused to execute the exhibition hall crowd flow guiding method according to any one of claims 1 to 7.

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