Vehicle logo structure and vehicle

Abstract

The utility model discloses a vehicle logo structure and a vehicle, relates to the technical field of vehicles, and aims to solve the problem of how to reduce the thickness of the vehicle logo structure. The car logo structure comprises a car logo body, a light-emitting assembly and a reflecting part, the car logo body comprises a light-emitting side and a light-entering side which are back to back, the light-emitting assembly is arranged on the light-entering side of the car logo body, the reflecting part is arranged on the light-entering side of the car logo body, the light-emitting assembly is arranged around the reflecting part, and light emitted by the light-emitting assembly can irradiate the reflecting part. And the light is reflected to the vehicle logo body through the reflecting piece.

Description

Technical Field

[0001] This application relates to the field of vehicle technology, and in particular to vehicle logo structures and vehicles. Background Technology

[0002] As an important identifier of a vehicle brand, the car logo is usually placed at the front and rear of the vehicle. To enhance the aesthetics of the logo, it typically includes the logo body and a light-emitting component. The light-emitting component emits light and shines it onto the logo body to illuminate it, thus improving its appearance.

[0003] In existing technologies, the structure of the light-emitting components in the car logo is relatively complex and occupies a large space, resulting in a thicker car logo structure, which is not conducive to making the car logo structure thinner. Utility Model Content

[0004] The purpose of this application is to provide a car logo structure and a vehicle, with the aim of solving the problem of how to reduce the thickness of the car logo structure.

[0005] To achieve the above objectives, this application adopts the following technical solution:

[0006] In a first aspect, this application provides a car logo structure, which includes a car logo body, a light-emitting component, and a reflector. The car logo body includes a light-emitting side and a light-receiving side facing each other. The light-emitting component is disposed on the light-receiving side of the car logo body, and the reflector is disposed on the light-receiving side of the car logo body. The light-emitting component is arranged around the reflector, and the light emitted by the light-emitting component can illuminate the reflector and be reflected back to the car logo body by the reflector.

[0007] In this way, by placing both the light-emitting component and the reflector on the light-incident side of the logo body, the light emitted by the light-emitting component can illuminate the reflector, which then reflects the light back to the logo body, illuminating it and enhancing its aesthetics. Furthermore, by arranging the light-emitting component around the reflector—that is, distributing them on a plane perpendicular to the light-incident and light-emitting sides—the overall space occupied by the light-emitting component and reflector in the light-incident and light-emitting directions is reduced. This reduces the space occupied by the reflector and reflector in the thickness direction of the logo structure, thus reducing its thickness and making it thinner and lighter.

[0008] In some embodiments, the reflector includes a plurality of reflective segments that form a reflective structure that matches the shape of the vehicle logo body.

[0009] In some embodiments, the light-emitting component includes multiple sets of light-emitting elements, each set of light-emitting elements being disposed on the periphery of the reflective section.

[0010] In some embodiments, each group of light-emitting elements includes a first light-emitting element and a second light-emitting element. Along a direction perpendicular to the arrangement direction of the light-emitting side and the light-incident side, the first light-emitting element is disposed on one side of the reflective section, and the second light-emitting element is disposed on the other side of the reflective section.

[0011] In some embodiments, there are multiple first light-emitting elements, which are spaced apart along the extension direction of the reflective section; and / or, there are multiple second light-emitting elements, which are spaced apart along the extension direction of the reflective section.

[0012] In some embodiments, the light-emitting component includes a light-emitting surface for emitting light, and the reflector includes a reflective surface, with the light-emitting surface facing the reflective surface, and the reflective surface is used to reflect the light emitted by the light-emitting surface to the car logo body.

[0013] In some embodiments, the light-emitting surface includes a first light-emitting surface and a second light-emitting surface. Along a direction perpendicular to the arrangement direction of the light-emitting side and the light-incident side, the first light-emitting surface is located on one side of the reflective section, and the second light-emitting surface is located on the other side of the reflective section.

[0014] In some embodiments, the reflector includes a first reflective surface and a second reflective surface, the first luminescent surface facing the first reflective surface and the first reflective surface being disposed relative to the first luminescent surface for reflecting light emitted from the first luminescent surface to the vehicle logo body; the second luminescent surface facing the second reflective surface and the second reflective surface being disposed at an angle relative to the second luminescent surface for reflecting light emitted from the second luminescent surface to the vehicle logo body.

[0015] In some embodiments, the light-emitting component further includes a circuit board, on which multiple light-emitting elements are disposed and electrically connected to the circuit board.

[0016] In some embodiments, the logo structure further includes a housing with a receiving cavity inside, and a light-emitting component and a reflector disposed within the receiving cavity.

[0017] In some embodiments, the housing is further provided with a mounting hole communicating with the receiving cavity, the extension direction of the mounting hole being consistent with the arrangement direction of the light-emitting side and the light-receiving side; the car logo body is inserted into the mounting hole.

[0018] In some embodiments, the housing includes a first housing and a second housing. The first housing has a mounting hole and a recessed space with an opening. The opening of the recessed space is disposed opposite to the mounting hole. The second housing is connected to the first housing and covers the opening of the recessed space so that the recessed space forms a receiving cavity.

[0019] In some embodiments, the circuit board is disposed on the second housing.

[0020] In some embodiments, the second housing has a protrusion that faces the mounting hole, and a reflector is disposed on the protrusion.

[0021] In some embodiments, the reflector is a reflective sheet that covers the protrusion.

[0022] In some embodiments, the circuit board is provided with a clearance through hole, and the protrusion passes through the clearance through hole.

[0023] In some embodiments, the housing is a non-transparent housing.

[0024] In some embodiments, the surface of the car logo body is coated with a metallic film.

[0025] In some embodiments, the logo body is a semi-transparent structure.

[0026] Secondly, a vehicle, including a logo structure, is also provided.

[0027] The technical effects of the second implementation method can be found in the technical effects of the corresponding implementation method in the first aspect, and will not be repeated here. Attached Figure Description

[0028] To more clearly illustrate the technical solutions of the embodiments of this application, the drawings used in the description of the embodiments will be briefly introduced below. Obviously, the drawings described below are only some embodiments of this application. For those skilled in the art, other drawings can be obtained based on these drawings without creative effort.

[0029] Figure 1 This application provides structural schematic diagrams of vehicles for some embodiments;

[0030] Figure 2 This application provides a schematic diagram of the structure of a car logo according to some embodiments;

[0031] Figure 3 for Figure 2 A schematic diagram of an exploded structure of the car logo shown;

[0032] Figure 4 for Figure 2 Another exploded structural diagram of the car logo shown;

[0033] Figure 5 for Figure 2 A cross-sectional schematic diagram of the car logo structure shown.

[0034] Figure label:

[0035] 1000, vehicle; 100, vehicle body; 200, vehicle logo structure;

[0036] 1. The car logo itself; 11. The side emitting light; 12. The side receiving light;

[0037] 2. Light-emitting component; 21. Light-emitting element; 211. First light-emitting element; 212. Second light-emitting element; 21A. Light-emitting surface; 211A. First light-emitting surface; 212A. Second light-emitting surface; 22. Circuit board; 221. Clearance through hole;

[0038] 3. Reflector; 30. Reflector sheet; 301. First reflector sheet; 302. Second reflector sheet; 31. Reflecting section; 311. First reflecting section; 312. Second reflecting section; 313. Third reflecting section; 314. Fourth reflecting section; 315. Fifth reflecting section; 316. Sixth reflecting section; 32. Reflecting surface; 321. First reflecting surface; 322. Second reflecting surface; 321A. First end; 321B. Second end; 321C. Third end; 321D. Fourth end;

[0039] 4. Housing; 4A. Receiving cavity; 4B. Mounting hole; 41. First housing; 411. Recessed space; 42. Second housing; 421. Protrusion. Detailed Implementation

[0040] The technical solutions of the embodiments of this application will be clearly and completely described below with reference to the accompanying drawings. Obviously, the described embodiments are only some embodiments of this application, and not all embodiments. Based on the embodiments of this application, all other embodiments obtained by those skilled in the art without creative effort are within the scope of protection of this application.

[0041] In the description of this utility model, it should be understood that the terms "center", "upper", "lower", "front", "rear", "left", "right", "vertical", "horizontal", "top", "bottom", "inner", "outer", etc., indicate the orientation or positional relationship based on the orientation or positional relationship shown in the accompanying drawings. They are only for the convenience of describing this utility model and simplifying the description, and do not indicate or imply that the device or element referred to must have a specific orientation, or be constructed and operated in a specific orientation. Therefore, they should not be construed as limitations on this utility model.

[0042] The terms "first" and "second" are used for descriptive purposes only and should not be construed as indicating or implying relative importance or implicitly specifying the number of technical features indicated. Thus, a feature defined as "first" or "second" may explicitly or implicitly include one or more of that feature. In the description of this utility model, unless otherwise stated, "a plurality of" means two or more.

[0043] In the description of this application, it should be noted that, unless otherwise expressly specified and limited, the terms "installation," "connection," "linking," and "communication" should be interpreted broadly. For example, they can refer to a fixed connection, a detachable connection, or an integral connection. They can refer to a direct connection or an indirect connection through an intermediate medium, or a connection within two components. Those skilled in the art can understand the specific meaning of the above terms in this application according to the specific circumstances.

[0044] In embodiments of this application, the terms "comprising," "including," or any other variations thereof are intended to cover non-exclusive inclusion, such that a process, article, or apparatus that comprises a list of elements includes not only those elements but also other elements not expressly listed, or elements inherent to such a process, article, or apparatus. Without further limitation, an element defined by the phrase "comprising one..." does not exclude the presence of other identical elements in the process, article, or apparatus that includes that element.

[0045] In the embodiments of this application, the terms "exemplary" or "for example" are used to indicate that something is an example, illustration, or description. Any embodiment or design that is described as "exemplary" or "for example" in the embodiments of this application should not be construed as being more preferred or advantageous than other embodiments or design. Specifically, the use of the terms "exemplary" or "for example" is intended to present the relevant concepts in a specific manner.

[0046] In the description of this specification, specific features, structures, materials, or characteristics may be combined in any suitable manner in one or more embodiments or examples.

[0047] like Figure 1 As shown, Figure 1 This is a schematic diagram of the structure of a vehicle 1000 provided in some embodiments of this application. Embodiments of this application provide a vehicle 1000, which can be a pure gasoline vehicle, a pure electric vehicle, a hybrid electric vehicle, etc. The vehicle 1000 can also be a sedan, bus, truck, etc.

[0048] Please continue reading. Figure 1 Vehicle 1000 may include a body 100 and a logo structure 200 disposed on the body 100. The logo structure 200 serves as an important identifier of the vehicle brand and is disposed at the front and / or rear of the body 100. For example, the logo structure 200 may be installed on the tailgate, below the rear windshield, above the taillights, above the front grille, etc. of vehicle 1000.

[0049] With the rapid development of the Vehicle 1000, its appearance is gradually moving towards a simpler design to better reflect its technological and futuristic feel. The logo structure 200, as an important decorative element, is one of the key factors contributing to the simplified appearance of the Vehicle 1000.

[0050] Based on this, in some embodiments, please refer to Figure 2 , Figure 2 This is a schematic diagram of a vehicle logo structure 200 provided in some embodiments of this application. The vehicle logo structure 200 may include a vehicle logo body 1, a light-emitting component 2, and a reflector 3. The vehicle logo body 1 includes a light-emitting side 11 and a light-receiving side 12 facing away from each other. The light-emitting component 2 and the reflector 3 are both disposed on the light-receiving side 12 of the vehicle logo body 1. The light-emitting component 2 is disposed around the reflector 3. The light emitted by the light-emitting component 2 can illuminate the reflector 3 and be reflected back to the vehicle logo body 1 by the reflector 3.

[0051] In this way, by placing both the light-emitting component 2 and the reflector 3 on the light-incident side 12 of the logo body 1, the light emitted by the light-emitting component 2 can illuminate the reflector 3, thereby reflecting the light emitted by the light-emitting component 2 back to the logo body 1 through the reflector 3, thus illuminating the logo body 1 and improving its aesthetics. Furthermore, by arranging the light-emitting component 2 around the reflector 3, that is, by distributing the light-emitting component 2 and the reflector 3 on a surface perpendicular to the arrangement direction of the light-incident side 12 and the light-emitting side 11, the space occupied by the light-emitting component 2 and the reflector 3 in the arrangement direction of the light-incident side 12 and the light-emitting side 11 can be reduced, which in turn reduces the space occupied by the reflector 2 and the reflector 3 in the thickness direction of the logo structure 200, thereby reducing the thickness of the logo structure 200 and making it thinner and lighter.

[0052] In some examples, the reflector 3 can be a reflective sheet, reflective glass, reflective metal, reflective material, etc.

[0053] In some embodiments, please refer to Figure 3 , Figure 3 for Figure 2 The diagram shows an exploded view of the car logo structure 200. The reflective element 3 includes multiple reflective segments 31, which form a reflective structure that matches the shape of the car logo body 1. The multiple reflective segments 31 can be a single integrated structure, or they can be connected by methods such as docking or splicing to form a reflective structure that matches the car logo body 1.

[0054] By forming a reflective structure that matches the shape of the logo body 1 through multiple reflective segments 31, the light reflected by the multiple reflective segments 31 can illuminate multiple locations of the logo body 1, so that the brightness of each part of the logo body 1 is similar, thereby improving the uniformity of the brightness of the logo body 1.

[0055] In some examples, the reflection segment 31 can be a linear structure, an arc structure, an L-shaped structure, a U-shaped structure, or other regular or irregular shaped structures, and the present application does not make specific limitations thereto.

[0056] Exemplarily, the shape of the vehicle logo body 1 can be a triangular structure, a square structure, a star-shaped structure, etc. Then, a plurality of reflection segments 31 are connected together to form a triangular reflection structure, a square reflection structure, a star-shaped reflection structure, etc. that match the vehicle logo body 1.

[0057] Also exemplarily, the shape of the vehicle logo body 1 can also be letters, numbers, Chinese characters, etc. Then, a plurality of reflection segments 31 are spliced together to form a letter-shaped reflection structure, a number-shaped reflection structure, a Chinese character-shaped reflection structure, etc. that match the vehicle logo body at 1.

[0058] For example, please continue to refer to Figure 3 , the shape of the vehicle logo body 1 can be the number "3". At this time, the reflection segment 31 can include a U-shaped first reflection segment 311 and a U-shaped second reflection segment 312. By combining the first reflection segment 311 and the second reflection segment 312, the reflector 3 can be made to form a reflection structure that matches the shape of the vehicle logo body "3". In addition, the vehicle logo body 1 can also be other numbers, such as 1, 2, 4, 5, 6, etc. and combinations of numbers, which will not be elaborated in detail here.

[0059] Also for example, please refer to Figure 4 , Figure 4 is Figure 2 Another exploded view schematic diagram of the vehicle logo structure 200 shown. The vehicle logo body 1 can be the Chinese character "cloud". The reflector 3 includes a linear third reflection segment 313, a linear fourth reflection segment 314, a broken-line-shaped fifth reflection segment 315, and a dot-shaped sixth reflection segment 316. By combining the third reflection segment 313, the fourth reflection segment 314, the fifth reflection segment 315, and the sixth reflection segment 316, the reflector 3 can be made to form a reflection structure that matches the shape of the vehicle logo body "cloud".

[0060] Again exemplarily, the vehicle logo body 1 can also be a combination of letters, numbers, Chinese characters, geometric shapes, etc., where the geometric shapes can be regular or irregular structures.

[0061] In some other embodiments, the reflector 3 can also be a reflection structure that does not match the shape of the vehicle logo body 1, as long as it satisfies reflecting the light emitted by the light-emitting component 2 at various positions of the vehicle logo body 1.

[0062] In some embodiments, please refer to Figure 3 and Figure 5 , Figure 5 is Figure 2 The diagram shows a cross-sectional view of the logo structure 200. The light-emitting component 2 includes multiple sets of light-emitting elements 21, each set of light-emitting elements 21 being disposed around the periphery of the reflective section 31. The number of sets of light-emitting elements 21 may be the same as or different from the number of reflective sections 31. At least one set of light-emitting elements 21 may be disposed around the periphery of one reflective section 31. Alternatively, light-emitting elements 21 may be disposed around the periphery of a portion of the reflective section 31, while no light-emitting elements 21 may be disposed around the periphery of another portion of the reflective section 31.

[0063] By placing multiple sets of light-emitting elements 21 around the periphery of the reflective section 31, the range of light emitted by the light-emitting component 2 that illuminates the reflective section 31 can be increased, so that more light can illuminate the reflective section 31, thereby causing the reflective element 3 to reflect more light to the car logo body 1, thus increasing the brightness of the car logo body 1.

[0064] In some other embodiments, the light-emitting component 2 may also include a group of light-emitting elements 21 surrounding a plurality of reflective segments 31, thereby increasing the range of light emitted by the reflective component that illuminates the reflective segments 31.

[0065] In some embodiments, each group of light-emitting elements 21 includes a first light-emitting element 211 and a second light-emitting element 212. Along a direction perpendicular to the arrangement direction of the light-emitting side 11 and the light-incident side 12, the first light-emitting element 211 is disposed on one side of the reflective section 31, and the second light-emitting element 212 is disposed on the other side of the reflective section 31. For example, if the reflective section 31 has a linear structure, then in a direction perpendicular to the extension direction of the reflective section 31, the first light-emitting element 211 is located on one side of the reflective section 31, and the second light-emitting element 212 is located on the other side of the reflective section 31. As another example, if the reflective section 31 has a U-shaped structure, then the first light-emitting element 211 is located on the inner side of the reflective section 31, and the second light-emitting element 212 is located on the outer side of the reflective section 31.

[0066] By arranging the first light-emitting element 211 and the second light-emitting element 212 in a direction perpendicular to the arrangement direction of the light-emitting side 11 and the light-incident side 12, and placing the first light-emitting element 211 on one side of the reflective section 31 and the second light-emitting element 212 on the other side of the reflective section 31, both sides of the reflective section 31 can be illuminated by the light emitted by the light-emitting elements, thereby allowing the light-emitting component 2 to illuminate the reflective section 31 more, and thus allowing the reflective element 3 to reflect more light to the car logo body 1, thereby increasing the brightness of the car logo body 1.

[0067] In some examples, the first light-emitting element 211 and the second light-emitting element 212 can be used by a single reflective segment 31, or the first light-emitting element 211 and the second light-emitting element 212 can be shared by multiple reflective segments 31.

[0068] In some other embodiments, each group of light-emitting elements 21 may include only the first light-emitting element 211 or only the second light-emitting element 212, so that the reflector 3 can reflect the light emitted by the light-emitting element 21 to the car logo body 1.

[0069] In some embodiments, there are multiple first light-emitting elements 211, and the multiple first light-emitting elements 211 are spaced apart along the extension direction of the reflective segment 31.

[0070] By arranging multiple first light-emitting elements 211 at intervals along the extension direction of the reflective section 31, the light emitted by the multiple first light-emitting elements 211 can all illuminate the reflective section 31 and can illuminate multiple positions of the reflective section 31, so that the reflective element 3 reflects more light to the car logo body 1, thereby increasing the brightness of the car logo body 1.

[0071] In some examples, the first light-emitting element 211 can be an LED chip. In other examples, the first light-emitting element 211 can also be an incandescent lamp, a fluorescent lamp, etc.

[0072] In some other embodiments, the number of first light-emitting elements 211 may also be one, and the first light-emitting element 211 may be a strip structure, such as an LED light strip. In this case, the first light-emitting element 211 may extend along the extension direction of the reflective segment 31.

[0073] In some embodiments, there are multiple second light-emitting elements 212, and the multiple second light-emitting elements 212 are spaced apart along the extension direction of the reflective segment 31.

[0074] By arranging multiple second light-emitting elements 212 at intervals along the extension direction of the reflective section 31, the light emitted by the multiple second light-emitting elements 212 can all illuminate the reflective section 31 and can illuminate multiple positions of the reflective section 31, so that the reflective element 3 reflects more light to the car logo body 1, thereby increasing the brightness of the car logo body 1.

[0075] The structure and quantity of the second light-emitting element 212 can be the same as those of the first light-emitting element 211, and will not be described in detail here.

[0076] In some embodiments, please continue reading Figure 5 The light-emitting component 2 includes a light-emitting surface 21A for emitting light, and the reflector 3 includes a reflector 32. The light-emitting surface 21A faces the reflector 32, and the reflector 32 is used to reflect the light emitted by the light-emitting surface 21A to the car logo body 1.

[0077] By aligning the luminescent surface 21A with the reflective surface 32, the light emitted from the luminescent surface 21A is ensured to illuminate the reflective surface 32, thereby allowing the reflective surface 32 to reflect the light emitted from the luminescent surface 21A onto the vehicle emblem body 1. Compared to a point light source, the light emitted from the luminescent surface 21A covers a wider area, allowing the light to cover a larger area of ​​the reflective surface 32, thus enabling the reflective surface 32 to reflect more light onto the vehicle emblem body 1. Furthermore, the reflective surface 32 can also receive more light, thus reflecting more light onto the vehicle emblem body 1.

[0078] In some examples, the light-emitting surface 21A can be the side surface of the light-emitting element 21 facing the reflector 3.

[0079] In some embodiments, the light-emitting surface 21A may include a first light-emitting surface 211A and a second light-emitting surface 212A. Along a direction perpendicular to the arrangement direction of the light-emitting side 11 and the light-incident side 12, the first light-emitting surface 211A is located on one side of the reflective section 31, and the second light-emitting surface 212A is located on the other side of the reflective section 31.

[0080] By arranging the first light-emitting surface 211A and the second light-emitting surface 212A along a direction perpendicular to the arrangement direction of the light-emitting side 11 and the light-incident side 12, and placing the first light-emitting surface 211A on one side of the reflective section 31 and the second light-emitting surface 212A on the other side of the reflective section 31, both sides of the reflective section 31 can receive light emitted by the light-emitting component 2, thereby allowing the reflective section 31 to reflect more light to the car logo body 1, thus increasing the brightness of the car logo body 1. On the other hand, this light-emitting method can reduce the size of the car logo structure 200 in the thickness direction, thereby making the car logo structure 200 thinner and lighter.

[0081] In some examples, the surface of the first light-emitting element 211 facing the reflective section 31 is the first light-emitting surface 211A, and the surface of the second light-emitting element 212 facing the reflective section 31 is the second light-emitting surface 212A.

[0082] In some other embodiments, the light-emitting component 2 may have more light-emitting surfaces 21A to allow more light to illuminate the logo body 1.

[0083] In some embodiments, the reflector 3 includes a first reflective surface 321 and a second reflective surface 322. The first emitting surface 211A faces the first reflective surface 321, and the first reflective surface 321 is inclined relative to the first emitting surface 211A to reflect the light emitted by the first emitting surface 211A to the car emblem body 1. For example, the first emitting surface 211A is parallel to the arrangement direction of the light-incident side 12 and the light-emitting side 11. The first reflective surface 321 includes a first end 321A and a second end 321B, which are opposite each other. The second end 321B is located on the side of the first end 321A away from the first emitting surface 211A and is closer to the car emblem body 1 than the first end 321A, so that the first reflective surface 321 can reflect the light emitted by the first emitting surface 211A to the car emblem body 1.

[0084] The second luminescent surface 212A faces the second reflective surface 322, and the second reflective surface 322 is inclined relative to the second luminescent surface 212A to reflect the light emitted by the second luminescent surface 212A to the car emblem body 1. For example, the second luminescent surface 212A is parallel to the arrangement direction of the light-incident side 12 and the light-emitting side 11. The second reflective surface 322 includes a third end 321C and a fourth end 321D, with the fourth end 321D located on the side of the third end 321C away from the second luminescent surface 212A and closer to the car emblem body 1 than the third end 321C, so that the second reflective surface 322 can reflect the light emitted by the second luminescent surface 212A to the car emblem body 1.

[0085] By having the first luminescent surface 211A face the first reflective surface 321, the light emitted from the first luminescent surface 211A can illuminate the first reflective surface 321. By tilting the first reflective surface 321 relative to the first luminescent surface 211A, it is ensured that the first reflective surface 321 reflects more light to the car logo body 1. Furthermore, the arrangement of the first luminescent surface 211A and the first reflective surface 321 occupies less space in the thickness of the car logo structure 200, thereby ensuring the car logo structure 200 is thinner and lighter.

[0086] By having the second luminescent surface 212A facing the second reflective surface 322, and the second reflective surface 322 being tilted relative to the second luminescent surface 212A, it is also possible to ensure that the second reflective surface 322 reflects more light to the car logo body 1, and to ensure that the arrangement of the second luminescent surface 212A and the second reflective surface 322 occupies less space on the thickness of the car logo structure 200, so as to ensure the thinness of the car logo structure 200.

[0087] In some examples, the reflector 3 may include a first reflective sheet 301 and a second reflective sheet 302. The first reflective sheet 301 is inclined relative to the first light-emitting surface 211A, and a first reflective surface 321 is formed on the side of the first reflective sheet 301 facing the first light-emitting surface 211A. The second reflective sheet 302 is inclined relative to the second light-emitting surface 212A, and a second reflective surface 322 is formed on the side of the second reflective sheet 302 facing the second light-emitting surface 212A. The first reflective sheet 301 and the second reflective sheet 302 may be connected to form a triangular structure. The first reflective sheet 301 and the second reflective sheet 302 may be an integral structure or a separate structure.

[0088] In other examples, the reflector 3 can also be a triangular block structure, a trapezoidal platform structure, etc. The two inclined surfaces of the reflector 3 form a first reflecting surface 321 and a second reflecting surface 322.

[0089] In some examples, both the first reflecting surface 321 and the second reflecting surface 322 can be planar or convex curved surfaces.

[0090] In some other embodiments, the reflective surface 32 can be a concave surface that is opposite to the car logo body 1, so that the light emitted by the light-emitting element 21 can illuminate the concave surface, so that the reflective surface 32 can reflect the light emitted by the light-emitting surface back to the car logo body 1.

[0091] In some embodiments, please continue reading Figure 2 The light-emitting component 2 also includes a circuit board 22, on which multiple light-emitting elements 21 are disposed and electrically connected to the circuit board 22. The circuit board 22 can control the light-emitting component 2 to emit light so as to illuminate the car logo body 1.

[0092] In some embodiments, the logo structure 200 may further include a housing 4, with a receiving cavity 4A inside the housing 4, and the light-emitting component 2 and the reflector 3 disposed within the receiving cavity 4A. In this way, by installing the light-emitting component 2 and the reflector 3 inside the housing 4, the housing 4 protects the light-emitting component 2 and the reflector 3, thereby preventing damage to the light-emitting component 2 and the reflector 3 from affecting the lighting effect on the logo body 1.

[0093] In some embodiments, the housing 4 is further provided with a mounting hole 4B communicating with the receiving cavity 4A, and the extending direction of the mounting hole 4B is consistent with the arrangement direction of the light-emitting side 11 and the light-incoming side 12; the car logo body 1 passes through the mounting hole 4B.

[0094] By providing a mounting hole 4B in the housing 4, the car logo body 1 can be inserted into the mounting hole 4B, allowing the light-emitting component 2 and the reflector 3 inside the housing 4 to work together to illuminate more light onto the car logo body 1, so as to light up the car logo body 1.

[0095] In some examples, the shape of the mounting hole 4B can match the shape of the emblem body 1 to reduce the initial light transmitted through the mounting hole 4B and allow more light to illuminate the emblem body 1.

[0096] In some embodiments, the housing 4 may include a first housing 41 and a second housing 42. The first housing 41 is provided with a mounting hole 4B and a recessed space 411 with an opening. The opening of the recessed space 411 is disposed opposite to the mounting hole 4B. The second housing 42 is connected to the first housing 41 and covers the opening of the recessed space 411 so that the recessed space 411 forms a receiving cavity 4A.

[0097] The first housing 41 has a recessed space 411 with an opening, allowing the reflector 3 and the light-emitting component 2 to be inserted into the recessed space 411 through the opening, thus facilitating their installation. Then, the second housing 42 covers the opening of the recessed space 411, sealing it and enclosing the reflector 3 and the light-emitting component 2 within the recessed space 411, thereby protecting them.

[0098] In some examples, the fixing method between the first housing 41 and the second housing 42 can be adhesive bonding, potting, welding, screwing, snap-fitting, etc.

[0099] In some examples, the first housing 41 and the logo body 1 can be an integral structure. For example, the first housing 41 and the logo body 1 can be integrally molded by a two-color injection molding process or a two-stage injection molding process to save costs and improve production efficiency.

[0100] In some embodiments, please continue reading Figure 2 and Figure 5 The circuit board 22 is mounted on the second housing 42. This enhances the stability of the circuit board 22 on the second housing 42.

[0101] In some examples, the fixing method between the circuit board 22 and the second housing 42 can be adhesive bonding, potting, welding, screwing, snap-fitting, etc.

[0102] In some examples, multiple sets of light-emitting elements 21 are disposed on the side of the circuit board 22 facing the logo body 1, so that the light emitted by the light-emitting elements 21 can be reflected back to the logo body 1.

[0103] In some embodiments, the second housing 42 is provided with a protrusion 421 that protrudes toward the mounting hole 4B, and the reflector 3 is provided on the protrusion 421.

[0104] By providing a protrusion 421 on the second housing 42 that protrudes toward the mounting hole 4B, and by providing the protrusion 421 on the reflector 3, the reflector 3 can be fixed and supported by the protrusion 421, thereby improving the stability of the reflector 3.

[0105] In some other embodiments, the circuit board 22 and the reflector 3 may also be connected to the first housing 41, which is not specifically limited in this application.

[0106] In some embodiments, the reflector 3 is a reflective sheet 30, which covers the protrusion 421. In this way, the reflective sheet 30 can be fixed and supported by the protrusion 421, and the space occupied by the reflector 3 in the thickness direction of the logo structure 200 can be reduced, so as to make the logo structure 200 thinner and lighter.

[0107] In some examples, the reflector 30 may include the first reflector 301 and the second reflector 302 described above.

[0108] In some examples, the method of fixing the reflector 30 to the second housing 42 can be adhesive bonding, potting, welding, etc.

[0109] In some examples, the protrusion 421 can be a triangular block structure or a trapezoidal block structure. The reflector 30 can be disposed on the inclined surface of the protrusion 421, so that the first reflector 301 is inclined relative to the first light-emitting surface 211A, and the second reflector 302 is inclined relative to the second light-emitting surface 212A.

[0110] In some embodiments, please continue reading Figure 2 and Figure 3 The circuit board 22 is provided with a clearance through hole 221, and the protrusion 421 passes through the clearance through hole 221.

[0111] By providing a clearance through-hole 221 on the circuit board 22, and having the protrusion 421 pass through the clearance through-hole 221, interference between the circuit board 22 and the protrusion 421 can be avoided. This facilitates the second housing 42 in supporting the circuit board 22 and the protrusion 421 in supporting the reflector 3. Furthermore, it allows for a more rational arrangement of the circuit board 22, the protrusion 421, and the reflector 3, reducing the thickness of the car logo structure 200.

[0112] In some examples, the shape of the clearance through-hole 221 can match the shape of the logo body 1.

[0113] In some embodiments, the housing 4 is a non-transparent housing. The non-transparent housing can prevent the light emitted by the light-emitting component 2 from being transmitted from the housing 4 to the outside of the housing 4 and affecting the light-emitting effect of the car logo body 1.

[0114] In some examples, the non-transparent housing can be a PC housing or a PC+ABS housing.

[0115] In some embodiments, the surface of the car logo body 1 is covered with a metallic luster film layer. On the one hand, the metallic luster film layer has good wear resistance, corrosion resistance and conductivity, and can provide external protection for the car logo body 1. On the other hand, the metallic luster film layer has a metallic luster, which can make the car logo body 1 have a certain brightness even when the light-emitting component 2 is not emitting light.

[0116] In some examples, the metallic coating can be an inlaid injection-molded film. In other examples, the metallic coating can also be formed on the surface of the logo body 1 using electroplating or spraying techniques.

[0117] In some embodiments, the logo body 1 is a semi-transparent structure. This allows the logo body 1 to have a certain brightness, improving the aesthetics of the logo structure 200, and preventing the logo body 1 from being too bright and affecting its visual appeal.

[0118] In some examples, the translucent structure can be made of a frosted translucent material, such as polycarbonate sheet, polyvinyl chloride sheet, etc. On the one hand, the frosted translucent material has a high haze value, which can prevent the light source inside the car logo structure 200 from being exposed; on the other hand, the frosted translucent material can cause the light emitted by the light-emitting component 2 to be scattered when it passes through the car logo body 1, so that the light emitted by the light-emitting component 2 is more uniform and the brightness of the car logo body 1 is improved.

[0119] In other examples, the logo body 1 can also be made of acrylic sheet, resin, etc.

[0120] The above are merely specific embodiments of this application, but the scope of protection of this application is not limited thereto. Any variations or substitutions that can be easily conceived by those skilled in the art within the scope of the technology disclosed in this application should be included within the scope of protection of this application. Therefore, the scope of protection of this application should be determined by the scope of the claims.

Claims

1. A car badge structure characterized by comprising: The application relates to a vehicle logo body (1) comprising: a light-emitting component (2) arranged on the light-incident side (12) of the vehicle logo body (1); a reflecting component (3) arranged on the light-incident side (12) of the vehicle logo body (1), and the light-emitting component (2) is arranged around the reflecting component (3), and light emitted by the light-emitting component (2) can irradiate the reflecting component (3) and be reflected by the reflecting component (3) to the vehicle logo body (1). The reflecting component (3) comprises a plurality of reflecting segments (31) forming a reflecting structure matching the shape of the vehicle logo body (1).

2. The emblem structure according to claim 1, characterized by The light-emitting component (2) comprises a plurality of light-emitting groups (21), and each light-emitting group (21) is arranged on the circumferential side of the reflecting segment (31).

3. The emblem structure according to claim 2, characterized by Each light-emitting group (21) comprises a first light-emitting component (211) arranged on one side of the reflecting segment (31) and a second light-emitting component (212) arranged on the other side of the reflecting segment (31) in a direction perpendicular to the arrangement direction of the light-emitting side (11) and the light-incident side (12).

4. The emblem structure according to claim 3, characterized by The number of the first light-emitting components (211) is plural, and the plural first light-emitting components (211) are arranged at intervals along the extension direction of the reflecting segment (31).

5. The emblem structure according to claim 4, characterized by The number of the second light-emitting components (212) is plural, and the plural second light-emitting components (212) are arranged at intervals along the extension direction of the reflecting segment (31). The light-emitting component (2) comprises a light-emitting surface (21A) for emitting light, the reflecting component (3) comprises a reflecting surface (32), the light-emitting surface (21A) faces the reflecting surface (32), and the reflecting surface (32) is used for reflecting the light emitted by the light-emitting surface (21A) to the vehicle logo body (1).

6. The emblem structure according to any one of claims 2 to 5, characterized by The light-emitting surface (21A) comprises a first light-emitting surface (211A) located on one side of the reflecting segment (31) and a second light-emitting surface (212A) located on the other side of the reflecting segment (31) in a direction perpendicular to the arrangement direction of the light-emitting side (11) and the light-incident side (12).

7. The emblem structure according to claim 6, characterized by The reflecting component (3) comprises:

8. The emblem structure according to claim 7, characterized by a first reflecting surface (321), the first light-emitting surface (211A) faces the first reflecting surface (321), the first reflecting surface (321) is arranged obliquely relative to the first light-emitting surface (211A), and is used for reflecting the light emitted by the first light-emitting surface (211A) to the vehicle logo body (1); and a second reflecting surface (322), the second light-emitting surface (212A) faces the second reflecting surface (322), the second reflecting surface (322) is arranged obliquely relative to the second light-emitting surface (212A), and is used for reflecting the light emitted by the second light-emitting surface (212A) to the vehicle logo body (1). ​ 9. The emblem structure according to any one of claims 3-5, characterized in that, The light-emitting assembly (2) further comprises a circuit board (22), and the plurality of light-emitting groups (21) are arranged on the circuit board (22) and electrically connected with the circuit board (22).

10. The emblem structure according to claim 9, characterized by Further comprising a housing (4) provided with a containing cavity (4A) therein, and the light-emitting assembly (2) and the reflecting piece (3) are arranged in the containing cavity (4A).

11. The emblem structure according to claim 10, characterized by The housing (4) is further provided with a mounting hole (4B) in communication with the containing cavity (4A), and an extension direction of the mounting hole (4B) is consistent with an arrangement direction of the light-out side (11) and the light-in side (12). The car logo body (1) is arranged in the mounting hole (4B).

12. The emblem structure according to claim 11, characterized by The housing (4) comprises a first housing (41) and a second housing (42), the first housing (41) is provided with the mounting hole (4B) and a recessed space with an opening, the opening of the recessed space is arranged opposite to the mounting hole (4B), and the second housing (42) is connected to the first housing (41) and covers the opening of the recessed space, so that the recessed space forms the containing cavity (4A).

13. The emblem structure according to claim 12, characterized by The circuit board (22) is arranged on the second housing (42).

14. The emblem structure according to claim 13, characterized by The second housing (42) is provided with a protruding part (421) protruding towards the mounting hole (4B), and the reflecting piece (3) is arranged on the protruding part (421).

15. The emblem structure according to claim 14, characterized by The reflecting piece (3) is a reflecting sheet (30) arranged on the protruding part (421).

16. The emblem structure according to claim 14, characterized by The circuit board (22) is provided with an avoiding through hole (221), and the protruding part (421) is arranged in the avoiding through hole (221).

17. The emblem structure according to claim 10, characterized by The housing (4) is a non-light-transmitting housing (4).

18. The emblem structure according to any one of claims 1-5, characterized by The surface of the car logo body (1) can be coated with a metal luster film layer.

19. The emblem structure according to any one of claims 1-5, wherein The car logo body (1) is a translucent structure.

20. A vehicle characterized by comprising: The car logo structure comprises the car logo structure according to any one of claims 1-19. The car logo structure comprises the car logo structure according to any one of claims 1-19.

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