Lip applicator

EP4633423A1Pending Publication Date: 2025-10-22GEKA
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Patent Information

Application Number
EP2023833315
Authority / Receiving Office
EP · EP
Patent Type
Applications
Current Assignee / Owner
Priority Date
2022-12-16
Filing Date
2023-12-12
Publication Date
2025-10-22

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Abstract

The invention relates to an applicator for applying a substance to be applied to a face, in particular to lips, the applicator (1a) having an applicator head (2) which applies the substance to be applied to the face, in particular to the lips, it being possible to attach the bottom side (8) of the applicator head (2) to a handle, characterised in that the applicator head (2) defines a longitudinal axis from its bottom side (8), with which said applicator head can be attached to the handle, to its tip (3), wherein: the outer side or outer surface of the applicator head (2) has concave and convex curvatures or portions; when the applicator head (2) is viewed from the side, the applicator head (2) initially, starting from the direction of the bottom side (8), extends outwards with a first concave portion away from the longitudinal axis, then has a first convex portion which extends up to the tip (3) of the applicator head (2); the tip (3) of the applicator head (2) forms a second convex portion, which transitions into a second concave portion, which in turn transitions into a third convex portion, and finally a third concave portion extends back towards the bottom side (8) of the applicator head (2); when the applicator head (2) is viewed from the front, the applicator head (2) initially, starting from the direction of the bottom side (8), extends outwards with a fourth concave portion, then has a fourth convex portion which extends up to the tip of the applicator head (2); and the tip (3) of the applicator head (2) forms a fifth convex portion, which transitions into a sixth convex portion, which in turn transitions into a fifth concave portion and extends back towards the bottom side (8) of the applicator head (2).
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Description

[0001] LIP APPLICATOR

[0002] FIELD OF THE INVENTION

[0003] The invention relates to an applicator or applicator head for applying a mass to a face, in particular to the lips. The invention also relates to a lip applicator or 3D lip applicator.

[0004] TECHNICAL BACKGROUND

[0005] In the area of ​​lipsticks, sticks are usually used which have a simple straight cylindrical shape and a simple, bevelled or slanted flat surface on their application side in order to apply the mass to the lips.

[0006] This has the disadvantage that no individual application options, such as different line thicknesses and / or individual adaptation to the lip or cheek shape of the user, are possible.

[0007] OBJECT OF THE INVENTION

[0008] In view of the above, it is an object of the invention to provide an applicator (lip applicator or 3D lip applicator) or applicator head for applying a mass to be applied to a face, in particular to the lips, which is easy to use and which in particular offers various forms of use and / or application possibilities.

[0009] INVENTION SOLUTION

[0010] A first inventive solution to this problem is as described by the features of claim 1.

[0011] Further advantageous embodiments are described in the

[0012] Described in subclaims.

[0013] In particular, the applicator according to the invention for applying a mass to a face, in particular to lips, has an applicator head which applies the mass to be applied to the face, in particular to the lips, wherein the applicator head can be attached to a handle on its underside, wherein the applicator head defines a longitudinal axis from its underside with which it can be attached to the handle up to its tip, wherein the outer side or outer surface of the applicator head has concave and convex curvatures or sections, wherein when the applicator head is viewed from the side, the applicator head, starting from the direction of the underside, is first guided outwards away from the longitudinal axis with a first concave section, then has a first convex section which reaches up to the tip of the applicator head, wherein the tip of the applicator head forms a second convex section,which merges into a second concave section, which in turn merges into a third convex section and finally a third concave section leads back towards the underside of the applicator head, whereby when the applicator head is viewed from the front, the applicator head, starting from the direction of the underside, is first led outwards with a fourth concave section, then has a fourth convex section which reaches up to the tip of the applicator head, whereby the tip of the applicator head forms a fifth convex section, which merges into a sixth convex section, which in turn merges into a fifth concave section and leads back towards the underside of the applicator head. The cosmetic mass to be applied can be peeled off from the tip of the applicator or applicator head, so that at least temporarily a layer or a film is applied to the area to be treated,hairy or preferably at least substantially hairless part of the body, in particular the lips and cheeks.

[0014] Since the tip of the applicator or lip applicator has a shape that differs from the prior art and / or the applicator head has several concave and / or convex sections or bulges on its outer surface and / or outside, the mass to be applied can be applied to the face, in particular to the lips, very easily in the desired width and shape.

[0015] Thus, an easy-to-use applicator (lip applicator or 3D lip applicator) or applicator head for applying a mass to be applied to a face, in particular to the lips, with various forms of use or possible uses and / or possible applications is provided.

[0016] OPTINAL DESIGN POSSIBILITIES OF THE INVENTION

[0017] Optionally, the applicator or applicator head for applying a mass to a face, in particular to the lips, is characterized in that the applicator head has a three-dimensional (3D) structure of concave and convex sections or curvatures on its outer surface and / or outside, which each run or are arranged differently, in order to thereby provide an easy-to-use device with various forms of use or possible uses and / or applications. Further design options, modes of action, and advantages emerge from the following description of the embodiments or exemplary embodiments and / or with reference to the figures.

[0018] LIST OF FIGURES

[0019] Figure 1 shows an applicator head of an applicator according to the invention based on a first embodiment (viewed from the side and from the front).

[0020] Figure 2 shows the applicator head of the first embodiment (viewed from behind and from the side).

[0021] Figure 3 shows an optional applicator head of the first embodiment (viewed from the rear and side).

[0022] Figure 4 shows an applicator head of an applicator according to the invention based on a second embodiment (viewed from the side and from the front).

[0023] Figure 5 shows the applicator head of the second embodiment (viewed from behind and from the side).

[0024] Figure 6 shows an optional applicator head of the second embodiment (viewed from the side and from the front).

[0025] Figure 7 shows an applicator head of an applicator according to the invention based on a third embodiment (viewed from the side and from the front).

[0026] Figure 8 shows an applicator head of an inventive

[0027] Applicator based on a fourth embodiment (viewed from the side and from the front).

[0028] Figure 9 shows an applicator head of an applicator according to the invention based on a fifth embodiment (viewed from the side, from the front and from the rear).

[0029] Figure 10 shows an optional applicator head of the fifth embodiment (viewed from the front and side).

[0030] Figure 11 shows an applicator head of an applicator according to the invention based on a sixth embodiment (viewed from the front and side).

[0031] Figure 12 shows an applicator head of an applicator according to the invention based on a seventh embodiment (viewed from the side, from the front and from the rear).

[0032] Figure 13 shows an applicator head of an applicator according to the invention based on an eighth, ninth and tenth embodiment (each viewed from the side).

[0033] Figure 14 shows an applicator head of an applicator according to the invention based on an eleventh embodiment (viewed from the side, from the front and from the rear).

[0034] Figure 15 shows an applicator head of an applicator according to the invention based on a twelfth embodiment (viewed from the front and from two opposite sides - sideways).

[0035] Figure 16 shows an applicator head of an applicator according to the invention based on a thirteenth embodiment (viewed from the front, from the rear and from the side).

[0036] Figures 1 to 3 show an applicator head of an applicator 1a, 1b according to the invention using a first embodiment. On the left side of Figure 1, the applicator head is shown when viewed from the side. On the right side of Figure 1, the applicator head is shown when viewed from the front. On the left side of Figure 2, the applicator head is shown when viewed from the rear. On the right side of Figure 2, the applicator head is shown when viewed from the side (opposite side).

[0037] According to the invention, the applicator 1a for applying a mass to be applied to a face, in particular to lips, wherein the applicator 1a has an applicator head 2 which applies the mass to be applied to the face, in particular to the lips, wherein the applicator head 2 can be attached to a handle on its underside 8. The applicator head 2 defines a longitudinal axis from its underside 8, with which it can be attached to the handle, to its tip 3, wherein the outer side or outer surface of the applicator head 2 has concave and convex curvatures or sections, wherein when the applicator head 2 is viewed from the side, the applicator head 2, starting from the direction of the underside 8, is first guided outwards away from the longitudinal axis with a first concave section, then has a first convex section which reaches to the tip 3 of the applicator head 2,wherein the tip 3 of the applicator head 2 forms a second convex section, which merges into a second concave section, which in turn merges into a third convex section and finally a third concave section leads again in the direction of the underside 8 of the applicator head 2, wherein when the applicator head 2 is viewed from the front, the applicator head 2, starting from the direction of the underside 8, is first led outwards with a fourth concave section, then has a fourth convex section which reaches up to the tip of the applicator head 2, wherein the tip 3 of the applicator head 2 forms a fifth convex section, which merges into a sixth convex section, which in turn merges into a fifth concave section and leads again in the direction of the underside 8 of the applicator head 2.

[0038] Further advantageously , the applicator head 2 is axially symmetrical with respect to the longitudinal axis when the applicator head 2 is viewed from the front or rear .

[0039] Further advantageously, the fourth and sixth convex sections are located substantially opposite each other with respect to the longitudinal axis

[0040] Optionally, the longitudinal axis intersects the tip 3 of the applicator head 2 when the applicator head 2 is viewed from the front, back or sides, as seen in Figures 1 and 2.

[0041] Figure 3 shows another optional applicator head of the first embodiment. On the left side of Figure 3, the applicator head is shown when viewed from behind. On the right side of Figure 3, the applicator head is shown when viewed from the side.

[0042] This optional embodiment is identical to the first embodiment in this respect, but differs in that the tip 3 of the applicator head 2 is not intersected by the longitudinal axis, but is spaced from it when the applicator head 2 of the applicator 1b is viewed from the side, as can be seen on the right-hand side in Figure 3. Figures 4 to 6 show an applicator head of an applicator 1c, 1d according to the invention using a second embodiment. On the left-hand side of Figure 4, the applicator head is shown when viewed from the side. On the right-hand side of Figure 4, the applicator head is shown when viewed from the front. On the left-hand side of Figure 5, the applicator head is shown when viewed from behind. On the right-hand side of Figure 5, the applicator head is shown when viewed from the side (other side).

[0043] According to the invention, the applicator 1c for applying a mass to a face, in particular to lips, has an applicator head 2 which applies the mass to be applied to the face, in particular to the lips, the applicator head 2 being attachable to a handle on its underside 8, characterized in that the applicator head 2 defines a longitudinal axis from its underside 8 with which it can be attached to the handle up to its tip 3, the outside or outer surface of the applicator head 2 having concave and convex curvatures or. Sections , wherein when the applicator head 2 is viewed from the side , the applicator head 2 , starting from the direction of the underside 8 , first has a first concave section , which is first led towards the longitudinal axis and then outwards , then has a first convex section , which merges into a second concave section ,which reaches up to the tip 3 of the applicator head 2, wherein the tip 3 of the applicator head 2 forms a second convex section, which merges into a third concave section, which in turn merges into a third convex section and finally a fourth concave section leads back towards the underside 8 of the applicator head 2, wherein when the applicator head 2 is viewed from the front, the applicator head 2, starting from the direction of the underside 8, is first led outwards with a fourth convex section, then has a fifth concave section, which merges into a fifth convex section, which reaches up to the tip 3 of the applicator head 2, wherein the tip 3 of the applicator head 2 forms a sixth convex section, which merges into a seventh convex section, which in turn merges into a sixth concave section and finally merges into an eighth convex section,which again in the direction of the bottom 8 of the,

[0044] Applicator head 2 leads.

[0045] Further advantageously, the applicator head 2 is axially symmetrical with respect to the longitudinal axis when the applicator head 2 is viewed from the front, rear or sides.

[0046] Further advantageously, the first and third convex sections are substantially opposite one another with respect to the longitudinal axis. Further advantageously, the fourth and eighth convex sections are substantially opposite one another with respect to the longitudinal axis. Further advantageously, the fifth and sixth concave sections are substantially opposite one another with respect to the longitudinal axis. Likewise further advantageously, the fifth and seventh convex sections are substantially opposite one another with respect to the longitudinal axis.

[0047] Optionally, the longitudinal axis intersects the tip 3 of the applicator head 2 when the applicator head 2 is viewed from the front, back or sides.

[0048] Figure 6 shows a further optional applicator head of the second embodiment. On the left side of Figure 6, the applicator head is shown when viewed from the side (or laterally). On the right side of Figure 6, the applicator head is shown when viewed from the front (or from the front). This optional embodiment is identical to the second embodiment in this respect, but differs in that the tip 3 of the applicator head 2 is not fundamentally intersected by the longitudinal axis, but is spaced from it when the applicator head 2 of the applicator Id is viewed from the side, and when the applicator head 2 of the applicator Id is viewed from the front or rear, the longitudinal axis intersects the tip 3 of the applicator head 2.

[0049] Figure 7 shows an applicator head of an applicator 1e according to the invention based on a third embodiment. On the left side of Figure 7, the applicator head is shown when viewed from the side. On the right side of Figure 7, the applicator head is shown when viewed from the front.

[0050] According to the invention, the applicator 1e for applying a mass to a face, in particular to lips, has an applicator head 2 which applies the mass to be applied to the face, in particular to the lips, the applicator head 2 being attachable to a handle on its underside 8, characterized in that the applicator head 2 defines a longitudinal axis from its underside 8 with which it can be attached to the handle up to its tip 3, the outside or outer surface of the applicator head 2 having concave and convex curvatures or.Sections, wherein when the applicator head 2 is viewed from the side, the applicator head 2, starting from the direction of the underside 8, is first guided outwards away from the longitudinal axis with a first concave section, then has a first convex section which reaches as far as the tip 3 of the applicator head 2, wherein a second concave section is formed away from the tip 3 of the applicator head 2, which in turn merges into a third convex section which finally leads again in the direction of the underside 8 of the applicator head 2, wherein when the applicator head 2 is viewed from the front, the applicator head 2 is egg-shaped.

[0051] Advantageously, there is a straight section 5 before the first concave section and after the third convex section. Further advantageously, the applicator head 2 of the applicator 1 is axially symmetrical with respect to the longitudinal axis when the applicator head (2) is viewed from the front or rear. Equally advantageously, the longitudinal axis intersects the tip 3 of the applicator head 2 when the applicator head 2 is viewed from the front or rear. Advantageously, the tip 3 of the applicator head 2 is spaced from the longitudinal axis when the applicator head 2 is viewed from the front or rear. Further advantageously, the applicator head 2 has a V-shaped section 6 in the middle, in which the tip of the V-shaped section 6 is directed towards the underside 8 of the applicator head 2 and the V-shaped section 6 is open towards the tip 3 when the applicator head 2 is viewed from the front.

[0052] Figure 8 shows an applicator head of an applicator If according to the invention based on a fourth embodiment. On the left side of Figure 8, the applicator head is shown when viewed from the side. On the right side of Figure 8, the applicator head is shown when viewed from the front.

[0053] According to the invention, the applicator If for applying a mass to be applied to a face, in particular to lips, has an applicator head 2 which applies the mass to be applied to the face, in particular to the lips, wherein the applicator head 2 can be attached to a handle on its underside 8, wherein the applicator head 2 defines a longitudinal axis from its underside 8 with which it can be attached to the handle up to its tip 3, wherein the outside or outer surface of the applicator head 2 has concave and convex curvatures or. Sections , wherein when the applicator head 2 is viewed from the side , the applicator head 2 , starting from the direction of the underside 8 , first has a first concave section which merges into a first convex section and then has a second concave section which reaches up to the tip 3 of the applicator head 2 , wherein the tip 3 of the applicator head 2 forms a flat section 7 ,which is substantially perpendicular to the longitudinal axis and which merges into a third concave section, which in turn merges into a second convex section and finally a fourth concave section again leads in the direction of the underside 8 of the applicator head 2, wherein when the applicator head 2 is viewed from the front, the applicator head 2, starting from the direction of the underside 8, is first led outwards with a fifth concave section, then has a third convex section, which merges into a sixth concave section, which reaches up to the tip 3 of the applicator head 2, wherein the tip 3 of the applicator head 2 forms a flat section 7, which is substantially perpendicular to the longitudinal axis and which merges into a seventh concave section, which in turn merges into a fourth convex section,which in turn merges into an eighth concave section and then leads again towards the underside 8 of the applicator head 2.

[0054] Preferably, the applicator head 2 is axially symmetrical with respect to the longitudinal axis when the applicator head 2 is viewed from the front, rear or from the side. Further preferably, the longitudinal axis intersects the tip 3 of the applicator head 2. Likewise preferably, the first and second convex sections are substantially opposite one another with respect to the longitudinal axis. Further preferably, the third and fourth convex sections are

[0055] Substantially opposite one another with respect to the longitudinal axis, wherein preferably the sixth and seventh concave sections are substantially opposite one another with respect to the longitudinal axis. Further preferably, the second and third concave sections are substantially opposite one another with respect to the longitudinal axis. Further preferably, the applicator head 2 is wider than the tip 3 at the location of the third and fourth convex sections when the applicator head 2 is viewed from the front or rear.

[0056] Figures 9 and 10 show an applicator head of an applicator 1g according to the invention based on a fifth embodiment. The left side of Figure 10 shows the applicator head when viewed from the front. The right side of Figure 10 shows the applicator head when viewed from the side (other side).

[0057] The applicator 1g according to the invention for applying a mass to be applied to a face, in particular to lips, is shown in Figure 10 and has an applicator head 2 which applies the mass to be applied to the face, in particular to the lips, the applicator head 2 being attachable to a handle on its underside 8, characterized in that the applicator head 2 defines a longitudinal axis from its underside 8 with which it can be attached to the handle up to its tip, the outside or outer surface of the applicator head 2 having concave and convex curvatures or. sections , wherein when the applicator head 2 is viewed from the side , the applicator head 2 , starting from the direction of the underside 8 , first has a straight section which merges into a first concave section which leads outwards away from the longitudinal axis and then merges into a first convex section which forms the tip 3 of the

[0058] applicator head 2, with the tip 3 of the

[0059] Applicator head 2 is cut by the longitudinal axis, and wherein the first convex section merges into a second concave section, and the second concave section again leads in the direction of the underside 8 of the applicator head 2, wherein when the applicator head 2 is viewed from the front or rear, the applicator head 2, starting from the direction of the underside 8, is first led outwards with a third concave section, then merges into a second convex section which forms the tip 3 of the applicator head 2, wherein the tip 3 of the applicator head 2 is cut by the longitudinal axis, and wherein the second convex section merges into a fourth concave section, and the fourth concave section again leads in the direction of the underside 8 of the applicator head 2, wherein when the applicator head 2 is viewed from the front, the applicator head 2 has an egg-shaped or egg-shaped shape in its upper region. oval or oval-shaped surface 9 .

[0060] Preferably, the egg-shaped surface 9 is in the upper half of the applicator head 2.

[0061] On the left side of Figure 9, the applicator head is shown when viewed from the side. In the middle of Figure 9, the applicator head is shown when viewed from the front. On the right side of Figure 9, the applicator head is shown when viewed from the back.

[0062] Optionally, the egg-shaped or oval or oval-shaped surface 9 forms a recess 10, as shown in Figure 9.

[0063] Figure 11 shows an applicator head of an applicator 1h according to the invention based on a sixth embodiment. On the left side of Figure 11 the applicator head is shown when viewed from the front or from the front. On the right side of Figure 11 the applicator head is shown when viewed from the side or from the side. The applicator 1h according to the invention for applying a mass to be applied to a face, in particular to lips, has an applicator head 2 which applies the mass to be applied to the face, in particular to the lips, the applicator head 2 being attachable to a handle on its underside 8, characterized in that the applicator head 2 defines a longitudinal axis from its underside 8 with which it can be attached to the handle up to its tip 3, the outer side or. The outer surface of the applicator head has 2 concave and convex curvatures or sections,wherein, when the applicator head 2 is viewed from the side, the applicator head 2, starting from the direction of the underside 8, first has a straight section which transitions into a first concave section which leads outwards away from the longitudinal axis and then transitions into a first convex section which also forms the tip 3 of the applicator head 2, wherein the tip 3 of the applicator head 2 is spaced from the longitudinal axis, and wherein the first convex section transitions into a second concave section, and the second concave section transitions into a second convex section and then transitions into a third concave section which again leads towards the underside 8 of the applicator head 2, wherein, when the applicator head 2 is viewed from the front or rear, the applicator head 2, starting from the direction of the underside 8, is first guided outwards with a fourth concave section,then merges into a third convex section, which also forms the tip 3 of the applicator head 2, wherein the tip 3 of the applicator head 2 is intersected by the longitudinal axis, and wherein the third convex section merges into a fifth concave section, and the fifth concave section again leads towards the underside 8 of the applicator head 2, wherein when the applicator head 2 is viewed from the front, the applicator head 2 has an egg-shaped surface 9 in its upper region, which is more pointed at its upper end towards the tip 3.

[0064] Preferably, the egg-shaped surface 9 is in the upper half of the applicator head 2. Further preferably, the egg-shaped surface 9 forms a recess 10.

[0065] Figure 12 shows an applicator head of an applicator 11 according to the invention based on a seventh embodiment. On the left side of Figure 12, the applicator head is shown when viewed from the side. In the middle of Figure 12, the applicator head is shown when viewed from the front. On the right side of Figure 12, the applicator head is shown when viewed from the rear (opposite the front).

[0066] The applicator 11 according to the invention for applying a mass to a face, in particular to lips, has an applicator head 2, which applies the mass to be applied to the face, in particular to the lips, wherein the applicator head 2 can be attached to a handle on its underside 8, characterized in that the applicator head 2 defines a longitudinal axis from its underside 8, with which it can be attached to the handle, to its tip 3, wherein the outer side or outer surface of the applicator head 2 has concave and convex curvatures or sections, wherein when the applicator head 2 is viewed from the side, the applicator head 2, starting from the direction of the underside 8, first has a very slightly curved first convex section or a straight section, which extends to the tip 3 of the applicator head 2, wherein the tip 3 of the applicator head 2 is spaced from the longitudinal axis,and wherein the first convex section or straight section merges into a second convex section, and the second convex section merges into a first concave section, which again leads in the direction of the underside 8 of the applicator head 2, wherein when the applicator head 2 is viewed from the front, the applicator head 2, starting from the direction of the underside 2, first with a straight section, is led outwards into a second concave section, then merges into a third convex section, which merges into a third concave section and then further into a fourth convex section, which also forms the tip 3 of the applicator head 2, wherein the tip 3 of the applicator head 2 is intersected by the longitudinal axis, and wherein the fourth convex section merges into a fourth concave section, and then again subsequently into a fifth convex section,which further merges into a fifth concave section, and the fifth concave section again leads towards the underside 8 of the applicator head 2, specifically over a straight section, the applicator head 2 having in its upper region a surface 13 in the shape of a filled eight, the applicator head 2 having a bulge 12 on each side opposite one another, which tapers to a point towards the underside 8 and becomes wider towards the tip 3, the bulges 12 being formed by the third and fourth concave sections.

[0067] More preferably, when the applicator head 2 is viewed from behind, the applicator head 2 first has, starting from the direction of the underside 8, a very slightly curved sixth concave section which merges into a sixth convex section which forms the tip 3 of the applicator head 2, the tip 3 of the applicator head 2 being cut by the longitudinal axis, and the sixth convex section merging into a seventh concave section which again leads in the direction of the underside 8 of the applicator head 2.

[0068] More preferably, when the applicator head (2) is viewed from behind, the applicator head 2 first has, starting from the direction of the underside 8, a straight section which merges into an eighth concave section which merges into a seventh convex section which leads to the sixth concave section, wherein the applicator head 2, starting from the other side from the direction of the underside 8, first has a straight section which merges into a ninth concave section which merges into an eighth convex section which leads to the seventh concave section.

[0069] Preferably, the surface 13 is in the shape of a filled figure eight in the upper half of the applicator head 2. Further preferably, a chamfer 11 is formed between the underside 8 and the first convex section or the straight section, as shown in Figure 12. Further preferably, the chamfer 11 has an angle to the longitudinal axis of approximately 30 to 60 degrees, better 40 to 50 degrees, preferably 45 degrees. Likewise preferably, the surface 13 in the shape of a filled figure eight is mirror-symmetrical to the longitudinal axis when the applicator head 2 is viewed from the front. Further preferably, the surface 13 in the shape of a filled figure eight is formed by the second convex section.

[0070] The left side of Figure 13 shows an applicator head of an applicator Ij according to the invention based on an eighth embodiment. The left side of Figure 13 shows the applicator head when viewed from the side.

[0071] This optional embodiment is identical to the seventh embodiment in this respect, but differs in that a ninth convex section is formed between the first concave section and the underside 8, as shown on the left side of Figure 13.

[0072] The right side of Figure 13 shows an applicator head of an applicator 1k according to the invention based on a ninth embodiment. The right side of Figure 13 shows the applicator head when viewed from the side.

[0073] The applicator 1k according to the invention for applying a mass to be applied to a face, in particular to lips, wherein the applicator 1k has an applicator head 2 which applies the mass to be applied to the face, in particular to the lips, wherein the applicator head 2 can be attached to a handle on its underside 8, characterized in that the applicator head 2 defines a longitudinal axis from its underside 8 with which it can be attached to the handle up to its tip 3, wherein the outside or outer surface of the applicator head 2 has concave and convex curvatures or. sections, wherein when the applicator head 2 is viewed from the side, the applicator head 2, starting from the direction of the underside 8, first has a strongly curved first convex section which goes up to the tip 3 of the applicator head 2, wherein the tip 3 of the applicator head 2 is spaced from the longitudinal axis,and wherein the first convex section merges into a second convex section, and the second convex section merges into a first concave section, which leads to a third convex section, which again leads in the direction of the underside 8 of the applicator head 2, wherein when the applicator head 2 is viewed from the front, the applicator head 2, starting from the direction of the underside 8, is first led outwards with a straight section into a second concave section, then merges into a fourth convex section, which merges into a third concave section and then further into a fifth convex section, which forms the tip 3 of the applicator head 2, wherein the tip 3 of the applicator head 2 is intersected by the longitudinal axis, and wherein the fifth convex section merges into a fourth concave section, and then again into a sixth convex section,which further merges into a fifth concave section, and the fifth concave section again leads towards the underside 8 of the applicator head 2, specifically over a straight section, the applicator head 2 having in its upper region a surface 13 in the shape of a filled eight, the applicator head 2 having a bulge 12 on each side opposite one another, which tapers to a point towards the underside 8 and becomes wider towards the tip 3, the bulges 12 being formed by the third and fourth concave sections.

[0074] Preferably, when the applicator head 2 is viewed from behind, the applicator head 2 first has, starting from the direction of the underside 8, a very slightly curved sixth concave section which merges into a seventh convex section which forms the tip 3 of the applicator head 2, wherein the tip 3 of the applicator head 2 is intersected by the longitudinal axis, and wherein the seventh convex section merges into a seventh concave section which again leads in the direction of the underside 8 of the applicator head 2.More preferably, when the applicator head 2 is viewed from behind, it first has a straight section starting from the direction of the underside 8, which merges into an eighth concave section, which merges into an eighth convex section, which leads to the sixth concave section, and the applicator head 2 from the other side starting from the direction of the underside 8, first has a straight section which merges into a ninth concave section, which merges into a ninth convex section, which leads to the seventh concave section. More preferably, the surface 13 is arranged in the shape of a filled-in figure eight in the upper half of the applicator head 2.

[0075] Likewise preferably, a chamfer 11 is formed between the underside 8 and the first convex section or the straight section, wherein the chamfer 11 preferably has an angle to the longitudinal axis of approximately 30 to 60 degrees, better 40 to 50 degrees, even better in particular 45 degrees.

[0076] Advantageously, the surface 13 is in the shape of a solid figure eight and is mirror-symmetrical to the longitudinal axis when the applicator head 2 is viewed from the front. Further preferably, the surface 13 is in the shape of a solid figure eight and is formed by the second convex portion and the first concave portion.

[0077] The center of Figure 13 shows an applicator head of an applicator according to the invention based on a tenth embodiment. The center of Figure 13 shows the applicator head when viewed from the side.

[0078] The applicator according to the invention for applying a mass to a face, in particular to lips, has an applicator head 2 which applies the mass to be applied to the face, in particular to the lips, the applicator head 2 being attachable to a handle on its underside 8, characterized in that the applicator head 2 defines a longitudinal axis from its underside 8 with which it can be attached to the handle up to its tip 3, the outside or outer surface of the applicator head 2 having concave and convex curvatures or. sections, wherein when the applicator head 2 is viewed from the side, the applicator head 2 starting from the direction of the underside 8 first has a strongly curved first concave section which goes up to the tip 3 of the applicator head 2, wherein the tip 3 of the applicator head 2 is spaced from the longitudinal axis,and wherein the first concave section at the tip 3 of the applicator head 2 merges into a first convex section, and the first convex section merges into a second concave section, which merges into a second convex section, which leads to a third convex section, which again leads towards the underside 8 of the applicator head 2, wherein when the applicator head 2 is viewed from the front, the applicator head 2, starting from the direction of the underside 8, is first led outwards with a straight section into a third concave section, then merges into a fourth convex section, which merges into a fourth concave section and then further merges into a fifth convex section, which forms the tip 3 of the applicator head 2, wherein the tip 3 of the applicator head 2 is intersected by the longitudinal axis, and wherein the fifth convex section merges into a fifth concave section,and then again merges into a sixth convex section, which further merges into a sixth concave section, and the sixth concave section merges into a straight section, which again leads in the direction of the underside 8 of the applicator head 2, the applicator head 2 having in its upper region a surface 13 in the shape of a filled eight, the applicator head 2 having a bulge 12 on each of the sides opposite each other, which tapers to a point towards the underside 8 and becomes wider towards the tip 3, the bulges 12 being formed by the fourth and fifth concave sections.

[0079] Preferably, when the applicator head 2 is viewed from behind, the applicator head 2 first has, starting from the direction of the underside 8, a very slightly inwardly curved seventh concave section which merges into an eighth seventh section which forms the tip 3 of the applicator head 2, wherein the tip 3 of the applicator head 2 is intersected by the longitudinal axis, and wherein the seventh convex section merges into an eighth concave section which again leads in the direction of the underside 8 of the applicator head 2.More preferably, when the applicator head 2 is viewed from behind, the applicator head 2 first has a straight section starting from the direction of the underside 8, which merges into a ninth concave section, which merges into an eighth convex section, which leads to the seventh concave section, wherein the applicator head 2 first has a straight section starting from the other side from the direction of the underside 8, which merges into a tenth concave section, which merges into a ninth convex section, which leads to the eighth concave section.

[0080] Further preferably, the surface 13 in the form of a filled eight is arranged in the upper half of the applicator head 2, wherein the surface 13 in the form of a filled eight is preferably mirror-symmetrical to the longitudinal axis when the applicator head 2 is viewed from the front, wherein the surface 13 in the form of a filled eight is preferably formed by the first and second convex portions and the second concave portion.

[0081] Figure 14 shows an applicator head of an applicator according to the invention based on an eleventh embodiment. On the left side of Figure 14, the applicator head is shown when viewed from the side. The middle of Figure 14 shows the applicator head when viewed from the rear. On the right side of Figure 14, the applicator head is shown when viewed from the front (opposite to the rear).

[0082] The applicator according to the invention for applying a mass to be applied to a face, in particular to lips, has an applicator head 2 which applies the mass to be applied to the face, in particular to the lips, the applicator head 2 being attachable to a handle on its underside 8, characterized in that the applicator head 2 defines a longitudinal axis from its underside 8, with which it is attachable to the handle, to its tip 3, the outer side or outer surface of the applicator head 2 having concave and convex curvatures or sections, wherein when the applicator head 2 is viewed from the side, the applicator head 2, starting from the direction of the underside 8, first has a first convex section which merges into a first straight section which leads outwards from the longitudinal axis and leads to the tip 3 of the applicator head 2,wherein the tip 3 of the applicator head 2 is spaced from the longitudinal axis, wherein from the tip 3 a second straight section leads away from the longitudinal axis and merges into a second concave section, which again leads towards the underside 8 of the applicator head 2, wherein when the applicator head 2 is viewed from the front or rear, the applicator head 2 first begins from the direction of the underside 8 with a third concave section, which then merges into a first convex section, which goes up to the tip 3 of the applicator head 2, wherein the tip 3 of the applicator head 2 is intersected by the longitudinal axis, wherein from the tip 3 a second convex section leads away and merges into a fourth concave section, and the fourth concave section again leads towards the underside 8 of the applicator head 2, wherein when the applicator head 2 is viewed from the rear, the applicator head 2 has a web 16 ,which extends from the bottom 8 to the tip 3, along the longitudinal axis .,

[0083] Further advantageously, the second straight section forms an egg-shaped or oval-shaped surface 14 in the upper half of the applicator head 2. Preferably, the longitudinal axis of the egg-shaped or oval-shaped surface 14 is parallel to the direction of the longitudinal axis of the applicator head 2, with the short axis of the egg-shaped or oval-shaped surface 14 preferably being perpendicular to the longitudinal axis of the applicator head 2.

[0084] Further advantageously, a triangular surface 15 is formed in the lower half of the applicator head 2 by the second concave section, wherein the triangular surface 15 is preferably formed from the underside 8 to the egg-shaped or oval-shaped surface 14, wherein further preferably the base of the triangular surface 15 is arranged on the side of the underside 8 and the tip of the triangular surface 15 is formed on the side of the egg-shaped or oval-shaped surface 14. Further advantageously, a chamfer 11 is formed or formed between the underside 8 and the first concave section and the second concave section, wherein the chamfer 11 advantageously has an angle to the longitudinal axis of approximately 30 to 60 degrees, better 40 to 50 degrees, preferably 45 degrees or a rounding.

[0085] Figure 15 shows an applicator head of an applicator 1p according to the invention based on a twelfth embodiment. On the left side of Figure 15, the applicator head is shown when viewed from the front or the front side (opposite the back). The center of Figure 15 shows the applicator head when viewed from a first side or from the side. On the right side of Figure 15, the applicator head is shown when viewed from another second side or an opposite side or from the side.

[0086] The applicator 1p according to the invention for applying a mass to be applied to a face , in particular to lips , has an applicator head 2 which applies the mass to be applied to the face , in particular to the lips , wherein the applicator head 2 can be attached to a handle on its underside 8 , characterized in that the applicator head

[0087] 2 defines a longitudinal axis from its underside 8 with which it can be attached to the handle up to its tip 3, wherein the outer side or outer surface of the applicator head 2 has concave and convex curvatures or sections, wherein when the applicator head 2 is viewed from the front, the applicator head 2, starting from the direction of the underside 8, first has a first convex section which merges into a first convex section which leads to the longitudinal axis and up to the tip 3 of the applicator head 2, wherein the tip

[0088] 3 of the applicator head 2 is spaced apart from the longitudinal axis, a first straight section leading away from the tip 3 and merging into a second convex section which merges into a second concave section which again leads towards the underside 8 of the applicator head 2, wherein when the applicator head 2 is viewed from a first side, the applicator head 2 first begins from the direction of the underside 8 with a third concave section which then merges into a third convex section which goes up to the tip 3 of the applicator head 2, the tip 3 of the applicator head 2 being spaced apart from the longitudinal axis, a fourth concave section leading away from the tip 3 and merging into a fifth concave section, and the fifth concave section again leading towards the underside 8 of the applicator head 2.Further advantageously, when the applicator head 2 is viewed from the other side opposite the first side, from the direction of the underside 8, the applicator head 2 first begins with a sixth concave section which leads outwards from the longitudinal axis and leads to a second straight section which then merges into a fourth convex section which leads to the tip 3 of the applicator head 2, the tip 3 of the applicator head 2 being spaced apart from the longitudinal axis, a fifth concave section leading away from the tip 3 and merging into a seventh concave section, and the seventh concave section again leading towards the underside 8 of the applicator head 2, an egg-shaped or oval-shaped surface 17 preferably being formed or defined by the fourth concave section in the upper half of the applicator head 2. is arranged, wherein also preferably the longitudinal axis of the egg-shaped or.oval-shaped surface 17 runs along the direction of the longitudinal axis of the applicator head 2. More preferably, a triangular surface 18 is formed in the lower half of the applicator head 2 by the fifth or sixth concave section, wherein the triangular surface 18 is preferably formed from the underside 8 to the egg-shaped or oval-shaped surface 17. More preferably, the base of the triangular surface 15 is arranged on the side of the underside 8 and the tip of the triangular surface 18 is formed on the side of the egg-shaped or oval-shaped surface 17.

[0089] Further advantageously, a chamfer 11 is formed between the underside 8 and the first concave section and the second concave section, or a chamfer 11 is formed between the underside 8 and a projection 4, wherein the chamfer 11 advantageously has an angle to the longitudinal axis of approximately 30 to 60 degrees, better 40 to 50 degrees, preferably 45 degrees or a rounding. Figure 16 shows an applicator head of an applicator 1q according to the invention using a thirteenth embodiment. On the left side of Figure 16, the applicator head is shown when viewed from the front or from the front side (opposite the back side). The middle of Figure 16 shows the applicator head when viewed from the back or from the back side (opposite the front side). On the right side of Figure 16, the applicator head is shown when viewed from a different side or from the side.

[0090] The applicator Iq according to the invention for applying a mass to be applied to a face , in particular to lips , has an applicator head 2 which applies the mass to be applied to the face , in particular to the lips , the applicator head 2 being attachable to a handle on its underside 8 , characterized in that the applicator head

[0091] 2 defines a longitudinal axis from its underside 8 with which it can be attached to the handle up to its tip 3, wherein the outer side or outer surface of the applicator head 2 has concave and convex curvatures or sections, wherein when the applicator head 2 is viewed from the front or rear, the applicator head 2, starting from the direction of the underside 8, first has a first convex section which merges into a first convex section which leads to the longitudinal axis and up to the tip 3 of the applicator head 2, wherein the tip

[0092] 3 of the applicator head 2 is cut from the longitudinal axis, wherein a second convex section leads away from the tip 3 and merges into a second concave section which again leads in the direction of the underside 8 of the applicator head 2, wherein when the applicator head 2 is viewed from a first side, the applicator head 2 first begins from the direction of the underside 8 with a third concave section which then merges into a third convex section which goes up to the tip 3 of the applicator head 2, wherein the tip 3 of the applicator head 2 is cut from the longitudinal axis, wherein a fourth concave section or a first straight section leads away from the tip 3 and merges into a fourth concave section which in turn merges into a fifth concave section, and the fifth concave section again leads in the direction of the underside 8 of the applicator head 2.

[0093] Preferably, the applicator head 2 has the shape of a question mark.

[0094] Further advantageously, the fourth convex section or the first straight section forms one half of an egg-shaped or oval-shaped surface 19 in the upper half of the applicator head 2. Further advantageously, the fourth concave section forms one half of an egg-shaped or oval-shaped surface 19 in the lower half of the applicator head 2. Further advantageously, the fifth convex section forms a web 21 in the lower half of the applicator head 2.

[0095] With reference to all of the above embodiments, the applicator 1, 1a-1q according to the invention further comprises a handle, and the handle is preferably connected to the applicator head 2 via a projection 4 which runs in the longitudinal axis direction and is attached to the underside 8 of the applicator head 2. Advantageously, the projection 4 is cylindrical, wherein the projection 4 is received by the handle in a form-fitting and / or force-fitting manner. Preferably, the handle is flush with the applicator head 2 on the outside. Further preferably, the applicator head 2 is plug-connected to the handle, wherein the outer diameter of the projection 4 preferably corresponds approximately to the inner diameter of the hollow handle. Further preferably, the projection 4 has two cylindrical sections 4a, 4b, wherein the first cylindrical section 4a preferably has a larger diameter than the second cylindrical section 4b.Further preferably, the first cylindrical portion 4a and / or the second cylindrical portion 4b are covered by the handle. Further preferred.

[0096] With reference to all the above embodiments of the applicator 1 according to the invention, la-lq, the longitudinal axis is advantageously a center line or centre line or symmetry line or rotation line.

[0097] With reference to all the above embodiments of the applicator 1 according to the invention, la-lq, the longitudinal axis is advantageously an extension of the center line or center line or symmetry line or rotation line of the handle.

[0098] Referring to all the above embodiments of the applicator 1 according to the invention, la-lq, the underside 8 is advantageously perpendicular to the longitudinal axis.

[0099] With reference to all the above embodiments of the applicator 1, 1a-1q according to the invention, a chamfer 11 is advantageously formed or designed or arranged between the underside 8 and the projection 4.

[0100] With reference to all the above embodiments of the applicator 1 according to the invention, 1a-1q, a chamfer 11 is advantageously formed or designed or arranged between the underside 8 and the first convex section or the straight section or the first convex section.

[0101] With reference to all the above embodiments of the applicator 1, 1a-1q according to the invention, the bevel 11 advantageously has an angle to the longitudinal axis of approximately 30 to 60 degrees, better 40 to 50 degrees, preferably 45 degrees or a rounded shape. The term "outer side" or "outer surface" is understood here to mean, for example, only the outline of the applicator head 2 when viewed from the front, from the side, or from the back. Furthermore, "concave" is understood here to mean "curved" or "bent" preferably inwards. Furthermore, "convex" is understood here to mean "curved" or "bent" preferably outwards. With reference to all the above embodiments of the applicator 1, 1a-1q according to the invention, the applicator 1, 1a-1q or the applicator head 2 is preferably made of plastic, rubber, metal, glass, and / or natural products such as wood, bamboo, raffia, and / or sisal, or a mixture thereof.Furthermore, the tip 3 of the applicator head 2 according to all the above embodiments can also be rounded or round, although preferably only partially or partly.

[0102] LIST OF REFERENCE SYMBOLS

[0103] 1; la-lq applicator

[0104] 2 applicator heads

[0105] 3 peak

[0106] 4 Overhang

[0107] 4a first cylindrical section

[0108] 4b second cylindrical section

[0109] 5 straight section

[0110] 6 V-shaped section

[0111] 7 straight or rectilinear section

[0112] 8 Bottom

[0113] 9 egg-shaped surface

[0114] 10 Deepening

[0115] 11 phase

[0116] 12 bulge

[0117] 13 Area in the shape of a filled eight

[0118] 14 oval-shaped area

[0119] 15 triangular or triangular-shaped area

[0120] 16 jetty

[0121] 17 egg-shaped or oval-shaped surface

[0122] 18 triangular or triangular-shaped areas

[0123] 19 egg-shaped or oval-shaped surface

[0124] 21 jetty

Claims

Patent claims 1. Applicator (1a) for applying a mass to be applied to a face, in particular to lips, wherein the applicator (1a) has an applicator head (2) which applies the mass to be applied to the face, in particular to the lips, wherein the applicator head (2) can be attached to a handle on its underside (8), characterized in that the applicator head (2) defines a longitudinal axis from its underside (8), with which it can be attached to the handle, to its tip (3), wherein the outer side or outer surface of the applicator head (2) has concave and convex curvatures or sections, wherein when the applicator head (2) is viewed from the side, the applicator head (2), starting from the direction of the underside (8), is guided outwards away from the longitudinal axis, then has a first convex section which extends to the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) forms a second convex section which merges into a second concave section, which in turn merges into a third convex section and finally a third concave section leads again in the direction of the underside (8) of the applicator head (2), wherein when the applicator head (2) is viewed from the front, the applicator head (2), starting from the direction of the underside (8), first leads outwards with a fourth concave section, then has a fourth convex section which reaches up to the tip of the applicator head (2), wherein the tip (3) of the applicator head (2) forms a fifth convex section which merges into a sixth convex section, which in turn merges into a fifth concave section and leads again in the direction of the underside (8) of the applicator head (2).

2. Applicator (1a) according to claim 1, wherein when the applicator head (2) viewed from the front or back, the applicator head is (2) axially symmetric with respect to the longitudinal axis.

3. Applicator (1a) according to claim 1 or 2, wherein the fourth and sixth convex portions are substantially opposite one another with respect to the longitudinal axis.

4. Applicator (1a) according to any one of claims 1 to 3, wherein when the applicator head (2) is viewed from the front, back or sides, the longitudinal axis intersects the tip (3) of the applicator head (2).

5. Applicator (1b) according to any one of claims 1 to 3, wherein when the applicator head (2) is viewed from the side, the tip (3) of the applicator head (2) is spaced from the longitudinal axis.

6. Applicator (1c) for applying a mass to be applied to a face, in particular to lips, wherein the applicator (1c) has an applicator head (2) which applies the mass to be applied to the face, in particular to the lips, wherein the applicator head (2) can be attached to a handle on its underside (8), characterized in that the applicator head (2) defines a longitudinal axis from its underside (8), with which it can be attached to the handle, to its tip (3), wherein the outer side or outer surface of the applicator head (2) has concave and convex curvatures or sections, wherein when the applicator head (2) is viewed from the side, the applicator head (2), starting from the direction of the underside (8), first has a first concave section, which is first guided towards the longitudinal axis and then outwards, then has a first convex section which concave section which extends to the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) forms a second convex section which merges into a third concave section, which in turn merges into a third convex section and finally a fourth concave section leads again in the direction of the underside (8) of the applicator head (2), wherein when the applicator head (2) is viewed from the front, the applicator head (2) starting from the direction of the underside (8), firstly with a fourth convex section outwards, then has a fifth concave section which merges into a fifth convex section which reaches as far as the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) forms a sixth convex section which merges into a seventh convex section which in turn merges into a sixth concave section and finally merges into an eighth convex section which again leads in the direction towards the underside (8) of the applicator head (2).

7. Applicator (1c) according to claim 6, wherein when the applicator head (2) is viewed from the front, rear or sides, the applicator head (2) is axially symmetrical with respect to the longitudinal axis.

8. Applicator (1c) according to claim 6 or 7, wherein the first and third convex portions are substantially opposite each other with respect to the longitudinal axis.

9. Applicator (1c) according to one of claims 6 to 8, wherein the fourth and eighth convex portions are substantially opposite one another with respect to the longitudinal axis.

10. Applicator (1c) according to one of claims 6 to 9, wherein the fifth and sixth concave portions are substantially opposite one another with respect to the longitudinal axis.

11. Applicator (1c) according to one of claims 6 to 10, wherein the fifth and seventh convex portions are substantially opposite one another with respect to the longitudinal axis.

12. Applicator (1c) according to any one of claims 6 to 11, wherein when the applicator head (2) is viewed from the front, back or sides, the longitudinal axis intersects the tip (3) of the applicator head (2).

13. Applicator (Id) according to any one of claims 6 to 11, wherein when the applicator head (2) is viewed from the side, the tip (3) of the applicator head (2) is spaced from the longitudinal axis and when the applicator head (2) is viewed from the front or rear, the longitudinal axis intersects the tip (3) of the Applicator head (2) .

14. Applicator (le) for applying a mass to be applied to a face, in particular to lips, wherein the applicator (le) has an applicator head (2) which applies the mass to be applied to the face, in particular to the lips, wherein the applicator head (2) can be attached to a handle on its underside (8), characterized in that the applicator head (2) defines a longitudinal axis from its underside (8) with which it can be attached to the handle up to its tip (3), wherein the outer side or outer surface of the applicator head (2) has concave and convex curvatures or sections, wherein when the applicator head (2) is viewed from the side, the applicator head (2), starting from the direction of the underside (8), first has a first concave section from the longitudinal axis outwards, then has a first convex section which extends to the tip (3) of the applicator head (2), whereby a second concave section is formed from the tip (3) of the applicator head (2), which in turn merges into a third convex section, which finally again extends towards the underside (8) of the applicator head (2), wherein when the applicator head (2) is viewed from the front, the applicator head (2) is egg-shaped.

15. Applicator (le) according to claim 14, wherein there is a straight section (5) in front of the first concave section and after the third convex section.

16. Applicator (le) according to claim 14 or 15, wherein when the applicator head (2) is viewed from the front or rear, the applicator head (2) is axially symmetrical with respect to the longitudinal axis.

17. Applicator (le) according to any one of claims 14 to 16, wherein when the applicator head (2) is viewed from the front or rear, the longitudinal axis intersects the tip (3) of the applicator head (2).

18. Applicator (1e) according to any one of claims 14 to 17, wherein when the applicator head (2) is viewed from the side, the tip (3) of the applicator head (2) is spaced from the longitudinal axis.

19. Applicator (1e) according to any one of claims 14 to 18, wherein when the applicator head (2) is viewed from the front, the applicator head (2) has a V-shaped section (6) in the middle, wherein the tip of the V-shaped section (6) is directed towards the underside (8) of the applicator head (2) and the V-shaped section (6) is open towards the tip (3).

20. An applicator (If) for applying a mass to a face, in particular to lips, wherein the applicator (If) has an applicator head (2) that applies the mass to the face, in particular to the lips, wherein the applicator head (2) can be attached to a handle on its underside (8), characterized in that the applicator head (2) defines a longitudinal axis from its underside (8), with which it can be attached to the handle, to its tip (3), wherein the outer side or outer surface of the applicator head (2) has concave and convex curvatures or sections, wherein when the applicator head (2) is viewed from the side, the applicator head (2), starting from the direction of the underside (8), first has a first concave section, which merges into a first convex section and then has a second concave section that extends to the tip (3) of the applicator head (2),wherein the tip (3) of the applicator head (2) forms a flat section (7) which is substantially perpendicular to the longitudinal axis and which merges into a third concave section, which in turn merges into a second convex section and finally a fourth concave section leads again in the direction of the underside (8) of the applicator head (2), wherein when the applicator head (2) is viewed from the front, the applicator head (2) is guided outwards, starting from the direction of the underside (8), first with a fifth concave section, then has a third convex section which merges into a sixth concave section which reaches up to the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) forms a flat section (7) which is substantially perpendicular to the longitudinal axis and which merges into a seventh concave section, which in turn merges into a fourth convex section, which in turn merges into an eighth, concave section and then leads back towards the underside (8) of the applicator head (2).

21. Applicator (If) according to claim 20, wherein when the applicator head (2) is viewed from the front, back or side, the applicator head (2) is axially symmetric with respect to the longitudinal axis.

22. Applicator (If) according to claim 20 or 21, wherein the Longitudinal axis intersects the tip (3) of the applicator head (2).

23. Applicator (If) according to one of claims 20 to 22, wherein the first and second convex portions are substantially opposite each other with respect to the longitudinal axis.

24. Applicator (If) according to one of claims 20 to 23, wherein the third and fourth convex portions are substantially opposite one another with respect to the longitudinal axis.

25. Applicator (If) according to one of claims 20 to 24, wherein the sixth and seventh concave portions are substantially opposite one another with respect to the longitudinal axis.

26. Applicator (If) according to one of claims 20 to 25, wherein the second and third concave portions are substantially opposite each other with respect to the longitudinal axis.

27. Applicator (If) according to one of claims 20 to 26, wherein when the applicator head (2) is viewed from the front or rear, the applicator head (2) is wider than the tip (3) at the location of the third and fourth convex portions.

28. Applicator (1g) for applying a mass to be applied to a face, in particular to lips, wherein the applicator (1g) has an applicator head (2) that applies the mass to be applied to the face, in particular to the lips, wherein the applicator head (2) can be attached to a handle on its underside (8), characterized in that the applicator head (2) defines a longitudinal axis from its underside (8), with which it can be attached to the handle, to its tip, wherein the outer side or outer surface of the applicator head (2) has concave and convex curvatures or sections, wherein when the applicator head (2) is viewed from the side, the applicator head (2), starting from the direction of the underside (8), first has a straight section that merges into a first concave section that leads outwards away from the longitudinal axis and then merges into a first convex section that forms the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) is intersected by the longitudinal axis,and wherein the first convex section merges into a second concave section, and the second concave section again leads towards the underside (8) of the applicator head (2), wherein when the applicator head (2) is viewed from the front or rear, the applicator head (2), starting from the direction of the underside (8), is first guided outwards with a third concave section, then merges into a second convex section, which forms the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) is intersected by the longitudinal axis, and wherein the second convex section merges into a fourth concave section, and the fourth concave section again leads towards the underside (8) of the applicator head (2), wherein when the applicator head (2) is viewed from the front, the applicator head (2) has an egg-shaped surface (9) in its upper region.

29. Applicator (1g) according to claim 28, wherein the egg-shaped surface (9) in the upper half of the applicator head (2).

30. Applicator (1g) according to claim 28 or 29, wherein the egg-shaped surface (9) forms a recess (10).

31. Applicator (1h) for applying a mass to a face, in particular to lips, wherein the applicator (1h) has an applicator head (2) which applies the mass to the face, in particular to the lips, wherein the applicator head (2) can be attached to a handle on its underside (8), characterized in that the applicator head (2) defines a longitudinal axis from its underside (8), with which it can be attached to the handle, to its tip (3), wherein the outer side or outer surface of the applicator head (2) has concave and convex curvatures or sections, wherein when the applicator head (2) is viewed from the side, the applicator head (2), starting from the direction of the underside (8), first has a straight section which transitions into a first concave section which leads outwards away from the longitudinal axis and then transitions into a first convex section,which forms the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) is spaced from the longitudinal axis, and wherein the first convex section merges into a second concave section, and the second concave section merges into a second convex section and then merges into a third concave section, which again leads towards the underside (8) of the applicator head (2), wherein when the applicator head (2) is viewed from the front or rear, the applicator head (2) is guided outwards from the direction of the underside (8), first with a fourth concave section, then merges into a third convex section, which forms the tip (3) of the, applicator head (2), wherein the tip (3) of the applicator head (2) is cut by the longitudinal axis, and wherein the third convex section merges into a fifth concave section, and the fifth concave section again leads in the direction of the underside (8) of the applicator head (2), wherein when the applicator head (2) is viewed from the front, the applicator head (2) has an egg-shaped surface (9) in its upper region, which is more pointed at its upper end towards the tip (3).

32. Applicator (1h) according to claim 31, wherein the egg-shaped surface (9) in the upper half of the applicator head (2).

33. Applicator (1h) according to claim 31 or 32, wherein the egg-shaped surface (9) forms a recess (10).

34. Applicator (li) for applying a mass to be applied to a face, in particular to lips, wherein the applicator (li) has an applicator head (2) which applies the mass to be applied to the face, in particular to the lips, wherein the applicator head (2) can be attached to a handle on its underside (8), characterized in that the applicator head (2) defines a longitudinal axis from its underside (8), with which it can be attached to the handle, to its tip (3), wherein the outer side or outer surface of the applicator head (2) has concave and convex curvatures or sections, wherein when the applicator head (2) is viewed from the side, the applicator head (2), starting from the direction of the underside (8), first has a very slightly curved first convex section ora straight section which extends to the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) is spaced from the longitudinal axis, and wherein the first convex section or straight section is divided into a. second convex section, and the second convex section merges into a first concave section, which again leads towards the underside (8) of the applicator head (2), wherein when the applicator head (2) is viewed from the front, the applicator head (2), starting from the direction of the underside (8), is first led outwards with a straight section into a second concave section, then merges into a third convex section, which merges into a third concave section and then further into a fourth convex section, which also forms the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) is intersected by the longitudinal axis, and wherein the fourth convex section merges into a fourth concave section, and then again into a fifth convex section, which further merges into a fifth concave section,and the fifth concave section again towards the underside (8) of the applicator head, (2), namely over a straight section, wherein the applicator head (2) has in its upper region a surface (13) in the form of a filled eight, wherein the applicator head (2) has a bulge (12) on each side opposite one another, which tapers towards the underside (8) and towards the tip (3) becomes wider, the bulges (12) being formed by the third and fourth concave sections.

35. Applicator (li) according to claim 34, wherein when the applicator head (2) is viewed from behind, the applicator head (2) starting from the direction of the underside (8) first has a very slightly curved sixth concave section which merges into a sixth convex section which forms the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) is cut by the longitudinal axis, and wherein the sixth convex section in a seventh concave section, which again leads into towards the underside (8) of the applicator head (2).

36. Applicator (li) according to one of claims 34 or 35, wherein when the applicator head (2) is viewed from behind, the applicator head (2) starting from the direction of the underside (8) first has a straight section which merges into an eighth concave section which merges into a seventh convex section which leads to the sixth concave section, wherein the applicator head (2) starting from the other side from the direction of the underside (8) first has a straight section which merges into a ninth concave section which merges into an eighth convex section which leads to the seventh concave section.

37. Applicator (li) according to one of claims 34 to 36, wherein the surface (13) is in the form of a filled eight in the upper half of the applicator head (2).

38. Applicator (li) according to one of claims 34 to 37, wherein a chamfer (11) is formed between the underside (8) and the first convex portion or the straight portion.

39. Applicator (li) according to claim 38, wherein the bevel (11) has an angle to the longitudinal axis of approximately 30 to 60 degrees, better 40 to 50 degrees, preferably 45 degrees.

40. Applicator (li) according to one of claims 37 to 39, wherein the surface (13) in the form of a filled eight is mirror-symmetrical to the longitudinal axis when the applicator head (2) is viewed from the front.

41. Applicator (li) according to one of claims 37 to 40, wherein the surface (13) is formed in the shape of a filled eight by the second convex portion.

42. Applicator (li) according to one of claims 37 to 41, wherein a ninth convex portion is formed between the first concave portion and the underside (8).

43. Applicator (1k) for applying a mass to be applied to a face, in particular to lips, wherein the applicator (1k) has an applicator head (2) which applies the mass to be applied to the face, in particular to the lips, wherein the applicator head (2) can be attached to a handle on its underside (8), characterized in that the applicator head (2) defines a longitudinal axis from its underside (8) with which it can be attached to the handle up to its tip (3), wherein the outside or outer surface of the applicator head (2) has concave and convex curvatures orsections, wherein when the applicator head (2) is viewed from the side, the applicator head (2), starting from the direction of the underside (8), first has a strongly curved first convex section which extends to the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) is spaced from the longitudinal axis, and wherein the first convex section merges into a second convex section, and the second convex section merges into a first concave section which leads to a third convex section which again leads in the direction of the underside (8) of the applicator head (2), wherein when the applicator head (2) is viewed from the front, the applicator head (2), starting from the direction of the underside (8), first has a straight section which leads outwards into a second concave section, then merges into a fourth convex section which merges into a third. concave section and then further into a fifth convex section, which also forms the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) is intersected by the longitudinal axis, and wherein the fifth convex section merges into a fourth concave section, and then again into a sixth convex section, which further merges into a fifth concave section, and the fifth concave section again leads in the direction of the underside (8) of the applicator head (2), namely via a straight section, wherein the applicator head (2) has in its upper region a surface (13) in the shape of a filled eight, wherein the applicator head (2) has a bulge (12) on each side opposite one another, which tapers towards the underside (8) and towards the tip (3) becomes wider, the bulges (12) being formed by the third and fourth concave sections.

44. Applicator (1k) according to claim 43, wherein when the applicator head (2) is viewed from behind, the applicator head (2) starting from the direction of the underside (8) first has a very slightly curved sixth concave section which merges into a seventh convex section which forms the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) is intersected by the longitudinal axis, and wherein the seventh convex section merges into a seventh concave section which again leads in the direction towards the underside (8) of the applicator head (2).

45. Applicator (1k) according to one of claims 43 or 44, wherein when the applicator head (2) is viewed from behind, the applicator head (2) starting from the direction of the underside (8) first has a straight section which merges into an eighth concave section which merges into an eighth convex section which leads to the sixth concave section, wherein the applicator head (2) starting from the other side from the direction of the underside (8) first has a straight section which merges into a ninth concave section which merges into a ninth convex section which leads to the seventh concave section.

46. ​​Applicator (1k) according to one of claims 43 to 45, wherein the surface (13) is in the form of a filled eight in the upper half of the applicator head (2).

47. Applicator (1k) according to one of claims 43 to 46, wherein a chamfer (11) is formed between the underside (8) and the first convex portion or the straight portion.

48. Applicator (1k) according to claim 47, wherein the bevel (11) has an angle to the longitudinal axis of approximately 30 to 60 degrees, better 40 to 50 degrees, preferably 45 degrees.

49. Applicator (1k) according to one of claims 46 to 48, wherein the surface (13) in the form of a filled eight is mirror-symmetrical to the longitudinal axis when the applicator head (2) is viewed from the front.

50. Applicator (1k) according to one of claims 46 to 49, wherein the surface (13) is formed in the shape of a filled eight by the second convex portion and the first concave portion.

51. Applicator (Im) for applying a mass to be applied to a face, in particular to lips, wherein the applicator (Im) has an applicator head (2) which applies the mass to be applied to the face, in particular to the lips, wherein the applicator head (2) can be attached to a handle on its underside (8), thereby characterized in that the applicator head (2) defines a longitudinal axis from its underside (8), with which it can be attached to the handle, to its tip (3), wherein the outer side or outer surface of the applicator head (2) has concave and convex curvatures or sections, wherein when the applicator head (2) is viewed from the side, the applicator head (2), starting from the direction of the underside (8), first has a strongly curved first concave section which extends to the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) is spaced from the longitudinal axis, and wherein the first concave section at the tip (3) of the applicator head (2) merges into a first convex section, and the first convex section merges into a second concave section, which merges into a second convex section, which leads to a third convex section, which again leads towards the underside (8). of the applicator head (2),wherein, when the applicator head (2) is viewed from the front, the applicator head (2) is guided outwards, starting from the direction of the underside (8), first with a straight section into a third concave section, then transitions into a fourth convex section, which transitions into a fourth concave section and then further transitions into a fifth convex section, which forms the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) is intersected by the longitudinal axis, and wherein the fifth convex section transitions into a fifth concave section, and then again transitions into a sixth convex section, which further transitions into a sixth concave section, and the sixth concave section transitions into a straight section, which again leads towards the underside (8) of the applicator head, (2), wherein the applicator head (2) has in its upper region a surface (13) in the form of a filled eight, wherein the applicator head (2) has laterally opposite one bulge (12) which tapers towards the underside (8) and becomes wider towards the tip (3), the bulges (12) being formed by the fourth and fifth concave sections.

52. Applicator (Im) according to claim 51, wherein when the applicator head (2) is viewed from behind, the applicator head (2) starting from the direction of the underside (8) first has a very slightly inwardly curved seventh concave section, which merges into an eighth seventh section, which forms the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) is intersected by the longitudinal axis, and wherein the seventh convex section merges into an eighth concave section, which again leads in the direction towards the underside (8) of the applicator head (2).

53. Applicator (Im) according to one of claims 51 or 52, wherein when the applicator head (2) is viewed from behind, the applicator head (2) starting from the direction of the underside (8) first has a straight section which merges into a ninth concave section which merges into an eighth convex section which leads to the seventh concave section, wherein the applicator head (2) starting from the other side from the direction of the underside (8) first has a straight section which merges into a tenth concave section which merges into a ninth convex section which leads to the eighth concave section.

54. Applicator (Im) according to one of claims 51 to 53, wherein the surface (13) is in the form of a filled eight in the upper half of the applicator head (2).

55. Applicator (Im) according to one of claims 51 to 53, wherein the surface (13) in the form of a filled eight is mirror-symmetrical to the longitudinal axis when the applicator head (2) is viewed from the front.

56. Applicator (Im) according to one of claims 51 to 55, wherein the surface (13) in the form of a filled eight by the first and second convex portions and the second concave section is formed.

57. Applicator (In) for applying a mass to be applied to a face, in particular to lips, wherein the applicator (In) has an applicator head (2) which applies the mass to be applied to the face, in particular to the lips, wherein the applicator head (2) can be attached to a handle on its underside (8), characterized in that the applicator head (2) defines a longitudinal axis from its underside (8) with which it can be attached to the handle up to its tip (3), wherein the outside or outer surface of the applicator head (2) has concave and convex curvatures orSections, wherein when the applicator head (2) is viewed from the side, the applicator head (2), starting from the direction of the underside (8), first has a first cantilevered section which merges into a first straight section which leads outwards away from the longitudinal axis and leads to the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) is spaced from the longitudinal axis, wherein from the tip (3) a second straight section leads away from the longitudinal axis and merges into a second concave section which again leads in the direction towards the underside (8) of the applicator head (2), wherein when the applicator head (2) is viewed from the front or rear, the applicator head (2) from the direction of the underside (8) first has a third. concave section begins, which then merges into a first convex section which extends to the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) is intersected by the longitudinal axis, wherein a second convex section leads away from the tip (3) and merges into a fourth concave section, and the fourth concave section again leads in the direction of the underside (8) of the applicator head (2), wherein when the applicator head (2) is viewed from behind, the applicator head (2) has a web (16) which extends from the underside (8) to the tip (3), specifically along the longitudinal axis.

58. Applicator (In) according to claim 57, wherein the second straight section forms an egg-shaped or oval-shaped surface (14) in the upper half of the applicator head (2).

59. Applicator (In) according to claim 58, wherein the longitudinal axis of the egg-shaped or oval-shaped surface (14) is parallel to the direction of the longitudinal axis of the applicator head (2).

60. Applicator (In) according to claim 58 or 59, wherein the short axis of the egg-shaped or oval-shaped surface (14) is perpendicular to the longitudinal axis of the applicator head (2).

61. Applicator (In) according to one of claims 57 to 60, wherein a triangular-shaped surface (15) is formed in the lower half of the applicator head (2) by the second concave portion.

62. Applicator (In) according to claim 61, wherein the triangular-shaped surface (15) is formed from the underside (8) to the egg-shaped or oval-shaped surface (14).

63. Applicator (In) according to claim 62, wherein the base of the triangular-shaped surface (15) is arranged on the side of the bottom side (8) and the tip of the triangular-shaped surface (15) is formed on the side of the egg-shaped or oval-shaped surface (14).

64. Applicator (In) according to one of claims 57 to 63, wherein a chamfer (11) is formed between the underside (8) and the first concave portion and the second concave portion.

65. Applicator (In) according to the preceding claim, wherein the chamfer (11) has an angle to the longitudinal axis of approximately 30 to 60 degrees, better 40 to 50 degrees, preferably 45 degrees or a rounding.

66. Applicator (1p) for applying a mass to be applied to a face, in particular to lips, wherein the applicator (1p) has an applicator head (2) which applies the mass to be applied to the face, in particular to the lips, wherein the applicator head (2) can be attached to a handle on its underside (8), characterized in that the applicator head (2) defines a longitudinal axis from its underside (8) with which it can be attached to the handle up to its tip (3), wherein the outside or outer surface of the applicator head (2) has concave and convex curvatures orSections, wherein when the applicator head (2) is viewed from the front, the applicator head (2), starting from the direction of the underside (8), first has a first cantilevered section which merges into a first convex section which leads towards the longitudinal axis and up to the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) is spaced from the longitudinal axis, wherein a first straight section leads away from the tip (3) and into a second convex section. which merges into a second concave section which again extends towards the underside (8) of the applicator head (2), wherein when the applicator head (2) is viewed from a first side, the applicator head (2) first begins from the direction of the underside (8) with a third concave section, which then merges into a third convex section which goes up to the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) is spaced from the longitudinal axis, wherein a fourth concave section leads away from the tip (3) and merges into a fifth concave section, and the fifth concave section leads again in the direction towards the underside (8) of the applicator head (2).

67. Applicator (1p) according to the preceding claim, wherein when the applicator head (2) is viewed from the other side opposite the first side, the applicator head (2) begins, from the direction of the underside (8), first with a sixth concave section leading outwards from the longitudinal axis and leading to a second straight section, which then merges into a fourth convex section leading to the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) is spaced from the longitudinal axis, wherein a fifth concave section leads away from the tip (3) and merges into a seventh concave section, and the seventh concave section again leads towards the underside (8) of the applicator head (2).

68. Applicator (1p) according to claim 66 or 67, wherein the fourth concave portion forms an egg-shaped or oval-shaped surface (17) in the upper half of the applicator head (2).

69. Applicator (1p) according to claim 68, wherein the longitudinal axis of the egg-shaped or oval-shaped surface (17) runs along the direction of the longitudinal axis of the applicator head (2).

70. Applicator (1p) according to one of claims 67 to 69, wherein a triangular surface (18) is formed in the lower half of the applicator head (2) by the fifth or sixth concave section.

71. Applicator (1p) according to claim 70, wherein the triangular-shaped surface (18) is formed from the underside (8) to the egg-shaped or oval-shaped surface (17).

72. Applicator (1p) according to claim 71, wherein the base of the triangular-shaped surface (15) is arranged on the side of the bottom (8) and the tip of the triangular-shaped surface (18) is formed on the side of the egg-shaped or oval-shaped surface (17).

73. Applicator (1p) according to one of claims 66 to 72, wherein a chamfer (11) is formed between the underside (8) and the first concave portion and the second concave portion, or a chamfer (11) is formed between the underside (8) and a projection (4).

74. Applicator (1p) according to the preceding claim, wherein the bevel (11) has an angle to the longitudinal axis of approximately 30 to 60 degrees, better 40 to 50 degrees, preferably 45 degrees or a rounding.

75. Applicator (Iq) for applying a mass to be applied to a face, in particular to lips, wherein the applicator (Iq) has an applicator head (2) which applies the mass to be applied to the face, in particular to the lips, with the applicator head (2) at its Underside (8) can be attached to a handle, characterized in that the applicator head (2) defines a longitudinal axis from its underside (8) with which it can be attached to the handle up to its tip (3), wherein the outer side or outer surface of the applicator head (2) has concave and convex curvatures orsections, wherein when the applicator head (2) is viewed from the front or rear, the applicator head (2), starting from the direction of the underside (8), first has a first cantilever section which transitions into a first convex section which leads towards the longitudinal axis and up to the tip (3) of the applicator head (2), wherein the tip (3) of the applicator head (2) is cut from the longitudinal axis, wherein a second convex section leads away from the tip (3) and transitions into a second concave section which again leads towards the underside (8) of the applicator head (2), wherein when the applicator head (2) is viewed from a first side, the applicator head (2), starting from the direction of the underside (8), first has a third concave section which then transitions into a third convex section which leads up to the tip (3) of the applicator head. (2), wherein the tip (3) of the applicator head (2) is cut from the longitudinal axis, wherein a fourth concave section or a first straight section leads away from the tip (3) and merges into a fourth concave section, which in turn merges into a fifth concave section, and the fifth concave section again leads in the direction of the underside (8) of the applicator head (2).

76. Applicator (lq) according to the preceding claim, wherein the applicator head (2) has the shape of a question mark.

77. Applicator (lq) according to claim 75 or 76, wherein the fourth convex portion or the first straight Section one half of an egg-shaped or oval-shaped surface (19) is formed in the upper half of the applicator head (2).

78. Applicator (Iq) according to one of claims 75 to 77, wherein the fourth concave portion forms one half of an egg-shaped or oval-shaped surface (19) in the lower half of the applicator head (2).

79. Applicator (1p) according to one of claims 75 to 77, wherein a web (21) is formed in the lower half of the applicator head (2) by the fifth convex portion.

80. An applicator according to any one of the preceding claims, wherein the applicator further comprises a handle, and the handle is connected to the applicator head (2) via a projection (4) extending in the longitudinal axis direction and attached to the underside (8) of the applicator head (2).

81. Applicator according to the preceding claim, wherein the projection (4) is cylindrical.

82. Applicator according to any one of claims 80 and 81, wherein the projection (4) is received by the handle in a form-fitting and / or force-fitting manner.

83. Applicator according to any one of claims 80 to 82, wherein the handle is flush with the applicator head (2) on the outside.

84. Applicator according to any one of claims 80 to 83, wherein the applicator head (2) is pluggably connected to the handle, the outer diameter of the projection (4) corresponding approximately to the inner diameter of the hollow handle.

85. Applicator according to any one of claims 80 to 84, wherein the projection (4) has two cylindrical sections (4a, 4b), the first cylindrical section (4a) having a larger diameter than the second cylindrical section (4b).

86. Applicator according to the preceding claim, wherein the first cylindrical portion (4a) and / or the second cylindrical portion (4b) is covered by the handle.

87. An applicator according to any one of the preceding claims, wherein the longitudinal axis is a center line, a symmetry line, or a rotation line.

88. Applicator according to the preceding claim, wherein the longitudinal axis is an extension of the center line or center line or symmetry line or rotation line of the handle.

89. Applicator according to any one of the preceding claims, wherein the underside (8) is perpendicular to the longitudinal axis.

90. Applicator according to any one of the preceding claims, wherein a chamfer (11) is formed between the underside (8) and the projection (4).

91. Applicator according to any one of the preceding claims, wherein a chamfer (11) is formed between the underside (8) and the first convex portion or the straight portion or the first convex portion.

92. Applicator according to one of the two preceding claims, wherein the bevel (11) forms an angle to the longitudinal axis of approximately 30 up to 60 degrees, better 40 to 50 degrees, preferably 45 degrees or a curve.