Business idea generation support apparatus, business idea generation support method, and business idea generation support program

The business idea generation support device addresses the challenge of generating relevant business ideas by systematically combining company resources and user awareness, facilitating the easy and effective creation of ideas suitable for commercialization.

JP2025088503AActive Publication Date: 2025-06-11YANO RES INST LTD

Patent Information

Application Number
JP2023203239
Authority / Receiving Office
JP · JP
Patent Type
Applications
Current Assignee / Owner
Filing Date
2023-11-30
Publication Date
2025-06-11
Estimated Expiration
2043-11-30

AI Technical Summary

Technical Problem

Existing business idea generation systems that rely on randomly presenting information may struggle to provide relevant ideas suitable for commercialization within a company, leading to difficulties in generating effective business ideas.

Method used

A business idea generation support device that includes an input unit for resource and awareness information, processing units for registration and combination presentation, and a framework for organizing business ideas, allowing users to systematically generate and register business ideas based on company resources and user awareness.

Benefits of technology

The device enables easy and effective generation of business ideas by systematically combining company resources with user awareness, promoting the creation of ideas suitable for commercialization and simplifying the idea generation process.

✦ Generated by Eureka AI based on patent content.

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Patent Text Reader

Abstract

To provide a business idea generation support apparatus that enables support for easily generating business ideas.SOLUTION: A business idea generation support apparatus 1 comprises: a resource information registration processing unit 12 that registers resource information being information on management resources in a company to which a user belongs; an awareness information registration processing unit 13 that registers awareness information indicating contents of the user's awareness related to business; a combination presentation processing unit 14 that presents one or more combinations of resource information and awareness information extracted from among the plurality of registered pieces of resource information and the plurality of registered pieces of awareness information; and a business idea registration processing unit 15 that registers, as elements constituting a business idea, the resource information and awareness information of the combination instructed for registration among the one or more combinations presented by the combination presentation processing unit 14.SELECTED DRAWING: Figure 1
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Description

Technical Field

[0001] The present disclosure relates to a business idea generation support device, a business idea generation support method, and a business idea generation support program for assisting in generating business ideas.

Background Art

[0002] Conventionally, when newly generating a business idea, which is an idea underlying a product, service, or business, human groping or human intuition has been relied on throughout the entire process of creating the business idea. For this reason, it may be difficult to generate a new business idea, and it may also take a long time. Therefore, various techniques for assisting in generating business ideas have been proposed.

[0003] Patent Document 1 discloses a system for assisting in generating business ideas, which automatically collects a first item related to the industry to which the user of the system belongs and a second item related to an industry different from the said industry via a network, randomly extracts one or more of the second items excluding the items overlapping with the first item, and presents the extracted second items to the user as idea generation support information. The system disclosed in Patent Document 1 supports the generation of business ideas by randomly presenting information that is not usually noticed, thereby stimulating human intuition and evoking creative ideas.

Prior Art Documents

Patent Documents

[0004]

Patent Document 1

Summary of the Invention

Problems to be Solved by the Invention

[0005] In the case of a system that presents randomly extracted information like the system disclosed in Patent Document 1, there is a possibility that only items that are difficult to find relevance to the business of the company to which the user belongs may be presented to the user. For this reason, there has been a problem that it may be rather difficult to come up with business ideas suitable for the commercialization of the company to which the user belongs.

[0006] The present disclosure has been made in view of the above, and an object thereof is to obtain a business idea generation support device that enables support for easily generating business ideas.

Means for Solving the Problem

[0007] In order to solve the above-described problems and achieve the object, a business idea generation support device according to the present disclosure includes: an input unit to which resource information, which is information on management resources in the company to which the user belongs, and awareness information indicating the content of the user's awareness regarding business are input; a resource information registration processing unit that registers the resource information by storing the resource information input to the input unit; an awareness information registration processing unit that registers the awareness information by storing the awareness information input to the input unit; a combination presentation processing unit that presents one or more combinations of the resource information and the awareness information, which are extracted from among the registered plurality of resource information and the registered plurality of awareness information; and a business idea registration processing unit that registers the resource information and the awareness information of the combination for which registration is instructed among the one or more combinations presented by the combination presentation processing unit, as elements constituting a business idea.

Effect of the Invention

[0008] The business idea generation support device according to the present disclosure has an effect that support for easily generating business ideas becomes possible.

Brief Description of the Drawings

[0009]

Figure 1

Figure 2

Figure 3

Figure 4

Figure 5

Figure 6

Figure 7

Embodiments for Carrying Out the Invention

[0010] Hereinafter, a business idea generation support device, a business idea generation support method, and a business idea generation support program according to the embodiment will be described in detail with reference to the drawings.

[0011] Embodiment. FIG. 1 is a diagram showing a configuration example of a business idea generation support device 1 according to the embodiment. The business idea generation support device 1 is a device that supports the generation of business ideas.

[0012] A procedure for determining a plurality of elements constituting a business idea is set in the business idea generation support device 1. A user who uses the business idea generation support device 1 completes a business idea by inputting each element of the business idea according to such a procedure. The business idea generation support device 1 divides a business idea into a plurality of elements to prompt the user's idea generation and supports the generation of business ideas.

[0013] In the embodiment, the user is a person engaged in business in a company. As an example, the users include a contract administrator who has entered into a contract regarding the use of the business idea generation support device 1 in the company, and sub-users who have been registered for the use of the business idea generation support device 1 by the contract administrator. The contract administrator manages the access of sub-users to the business idea generation support device 1. Also, in the embodiment, the business idea generation support device 1 can support the generation of business ideas in units of projects, which are operations executed in accordance with a prior plan.

[0014] The business idea generation support device 1 includes an input unit 2 for inputting information, a display unit 3 for displaying information, a communication unit 4 for communicating with devices external to the business idea generation support device 1, a processing unit 5 for processing information, and a storage unit 6 for storing information.

[0015] The input unit 2 receives user information, which is information for user registration, project information, which is information about a project, resource information, and awareness information. The resource information is information about management resources in the company to which the user belongs. The awareness information is information indicating the content of the user's awareness regarding business. Details of the resource information and the awareness information will be described later. The user inputs information to the input unit 2 by operating the input unit 2. Also, in the phase of completing a business idea, the input unit 2 receives information that is an element of the business idea.

[0016] The processing unit 5 includes a setting processing unit 11, a resource information registration processing unit 12, an awareness information registration processing unit 13, a combination presentation processing unit 14, a business idea registration processing unit 15, a framework display processing unit 16, and a business information processing unit 17.

[0017] The setting processing unit 11 performs processing for various settings, such as processing for user registration and processing for project registration. The setting processing unit 11 performs user registration by storing the user information input to the input unit 2 in the storage unit 6. The setting processing unit 11 registers a project by storing the project information input to the input unit 2 in the storage unit 6.

[0018] The resource information registration processing unit 12 registers resource information by storing the resource information input to the input unit 2 in the storage unit 6. The input unit 2 accepts resource information at any time. The resource information is accumulated in the storage unit 6.

[0019] The awareness information registration processing unit 13 registers awareness information by storing the awareness information input to the input unit 2 in the storage unit 6. The input unit 2 accepts awareness information at any time. The awareness information is accumulated in the storage unit 6. Awareness information is, for example, an idea obtained when a user is browsing business information, freely expressed in words or sentences. Details of the business information will be described later. Note that the awareness information is not limited to ideas obtained when the user is browsing business information, and may be ideas obtained when the user is not browsing business information. The awareness information may be, for example, an idea obtained when the user visits a site or an idea obtained during a conversation with a customer.

[0020] The awareness information registration processing unit 13 registers the awareness information together with the type of information selected by the user from among a plurality of pre-set types. In this way, the awareness information registration processing unit 13 associates the type selected from among the plurality of types with the awareness information to be registered.

[0021] The combination presentation processing unit 14 presents one or more combinations of resource information and awareness information extracted from among the registered plurality of resource information and the registered plurality of awareness information. The combination presentation processing unit 14 presents a combination of resource information and awareness information randomly selected from among the registered plurality of resource information and the registered plurality of awareness information. The combination presentation processing unit 14 presents a combination of resource information and awareness information by causing the display unit 3 to display the combination of resource information and awareness information.

[0022] The business idea registration processing unit 15 registers, as elements constituting a business idea, the resource information and awareness information that are the combination for which registration is instructed among the one or more combinations presented by the combination presentation processing unit 14. The business idea registration processing unit 15 registers the combination, which is the combination for which registration is instructed by the user, as the combination that constitutes an element of the business idea by storing the resource information and awareness information in the storage unit 6. The resource information and awareness information that are the combination are stored in the storage unit 6 as business idea information.

[0023] The framework display processing unit 16 causes the display unit 3 to display a format indicating the framework of a business idea. Details of the framework will be described later. The framework display processing unit 16 causes the combination registered by the business idea registration processing unit 15 to be displayed in the format. The format has a first area into which the resource information and awareness information that are the combination registered by the business idea registration processing unit 15 are automatically written, and a second area into which information other than the combination registered by the business idea registration processing unit 15 is written.

[0024] The user writes information into the second area of the format using the input unit 2. The business idea registration processing unit 15 registers the information written into the second area as an element constituting the business idea. The business idea registration processing unit 15 registers the information written into the second area, which is an element constituting the business idea information, by storing the information written into the second area in the storage unit 6. The information written into the second area is stored in the storage unit 6 as business idea information.

[0025] Note that resource information and awareness information are automatically written into the first area of the format, and the resource information and awareness information written into the first area can be corrected by the framework display processing unit 16. The framework display processing unit 16 corrects the resource information and awareness information registered as business idea information according to an instruction by the user. Also, the information written into the second area of the format can be corrected by the framework display processing unit 16. The framework display processing unit 16 corrects the information written into the second area according to an instruction by the user. Thereby, the user can arbitrarily edit the information registered in the business idea generation support device 1 as an element constituting the business idea.

[0026] The business information processing unit 17 collects business information which is information related to business. The business information processing unit 17 refers to, for example, business-related articles publicly available for free on a pre-specified website. The business information processing unit 17 automatically executes a process of reorganizing only the matters of fact from the referred articles into short text form, thereby obtaining business information representing facts in short text form. The business information processing unit 17 stores the obtained business information in the storage unit 6. The business information accumulates in the storage unit 6. The business information processing unit 17 collects business information by repeating the acquisition and storage of business information. By collecting business information representing facts in short text form, the business information processing unit 17 can present business information in a form suitable for idea generation. The business information processing unit 17 searches the stored business information and reads out the business information that hits in the search from the storage unit 6. The business information processing unit 17 causes the read business information to be displayed on the display unit 3. Note that the business information collected by the business information processing unit 17 is not limited to what is described above. The business information to be collected may be any information as long as it is information related to business.

[0027] The business information processing unit 17 extracts business information about the market set at the time of project registration from the collected business information and causes the extracted business information to be displayed. The business information processing unit 17 may also extract business information about an arbitrary market specified by the user and cause the extracted business information to be displayed. Examples of market classification are, for example, those similar to classification by industry type such as "agriculture, forestry, fisheries, food, and beverages", "energy, minerals, resource recycling", "electric power, gas, and water supply", and "steel, non-ferrous metals, and metal processed products". The way of classifying the market is not limited to what is described here and may be arbitrary.

[0028] The storage unit 6 stores user information, project information, resource information, awareness information, business idea information, and business information. The storage unit 6 may store information other than these information.

[0029] The communication unit 4 receives, for example, business information provided by a provider of business information. The business information processing unit 17 organizes and manages the received business information by registering the received business information as business information for each market.

[0030] Next, the operation of the business idea generation support device 1 will be described. FIG. 2 is a flowchart showing the operation procedure of the business idea generation support device 1 according to the embodiment.

[0031] In step S1, the setting processing unit 11 of the business idea generation support device 1 registers a project. The registration of the project is performed by the contract administrator who is the user or the sub - user who is the user operating the input unit 2. The business idea generation support device 1 can support the generation of business ideas in units of the project registered in step S1. The user inputs, as project information, a project name, information indicating the outline of the project, and information on the sub - users who are the members participating in the project. The members participating in the project can share the information registered in the business idea generation support device 1 regarding the project and can jointly conduct a series of idea examinations.

[0032] When a project is registered, the user sets one classification of the market targeted by the project. The setting processing unit 11 stores the project information associated with the market classification in the storage unit 6. The business idea generation support device 1 can edit the stored project information and delete the registered project at any time according to the user's instruction using the input unit 2.

[0033] In step S2, the resource information registration processing unit 12 of the business idea generation support device 1 registers resource information. The registration of the resource information is performed by the contract administrator who is the user or the sub-user who is the user operating the input unit 2. The user inputs information on in-house resources, which are in-house management resources of the company, as resource information. The resource information registration processing unit 12 receives the resource information on the in-house resource management screen displayed on the display unit 3. Note that the resource information registered in step S2 can be modified or deleted by the resource information registration processing unit 12. The resource information registration processing unit 12 modifies or deletes the registered resource information according to an instruction from the user.

[0034] FIG. 3 is a diagram showing an example of an in-house resource management screen displayed in the business idea generation support device 1 according to the embodiment. In the example shown in FIG. 3, the in-house resource management screen is divided into a resource display area where registered in-house resources are displayed and a resource registration area used for registering resource information.

[0035] The resource registration area is provided with a pull-down menu for selecting the type of in-house resources and an input field for the user to enter text representing the content of the in-house resources. The type of in-house resources can also be said to be the classification of in-house resources. In the example shown in Figure 3, "brand" is selected as the type of in-house resources, and a state is shown where a text indicating the content of the brand is written in the input field. The user enters as specific content as possible about the in-house resources in the input field. Also, the resource registration area is provided with a display column for the creator who is the user who registered the resource information and a display column for the update date and time. The update date and time is the date and time when the resource information was newly registered or the date and time when the already registered resource information was updated. After a type is selected from the pull-down menu and text is entered in the input field, when the save button is clicked, the selected type and the entered text are registered as resource information. The registered resource information includes the information of the creator and the information of the update date and time. In order to prompt the user to input in-house resources, a hint for the resources may be displayed in the resource registration area.

[0036] In the resource display area, the resource information registered in the business idea generation support device 1 is displayed in a list. The user can check the registered in-house resources in the resource display area. Also, in the resource display area, it may be possible to register a favorite (bookmark) of the resource information and cancel the favorite registration. The resource display area may be equipped with a search function for extracting the resource information registered as a favorite. The in-house resource management screen is equipped with a function for receiving an instruction to delete the registered resource information. The user instructs the business idea generation support device 1 to delete the resource information by selecting the "Delete" item displayed by clicking, for example, the vertical three dots reader to the right of the save button. The resource information registration processing unit 12 deletes the resource information for which deletion has been instructed.

[0037] The business idea generation support device 1 is set with a plurality of types of resource information. One example of a type, "brand", corresponds to brand power, reliability, or popularity in a company, product, service, or an individual such as an officer or employee. The plurality of selectable types of resource information may include, in addition to "brand", for example, "public relations", "copyrights, etc.", "base", or "personnel". "Public relations" corresponds to, for example, publicity power or high information dissemination power to business partners, etc. "Copyrights, etc." corresponds to rights such as copyrights, licenses, or trademarks, or their usage rights, or licenses related to specific businesses. "Base" is a business base such as an office, sales base, showroom, production base, or warehouse or logistics base. "Personnel" refers to personnel having specific skills, connections, or qualifications, women, seniors, or foreigners. Note that the types of resource information are not limited to those described here.

[0038] In step S3 shown in FIG. 2, the business information processing unit 17 of the business idea generation support device 1 collects business information. The business information processing unit 17 obtains information from outside the business idea generation support device 1 via the communication unit 4 and obtains business information by processing the obtained information. The business information processing unit 17, for example, automatically executes a process of reading business-related articles publicly available for free on a pre-specified website and reorganizing only the matters of fact in the read articles into short text form, thereby obtaining business information representing facts in short text form. The business information processing unit 17 associates at least one of a plurality of pre-set markets with each of the obtained business information. The business information processing unit 17 determines the market to which the business information corresponds, for example, by inputting the business information into a learned model for classifying markets based on the business information. The market to which the business information corresponds can also be said to be the market that is the topic in the business information.

[0039] The business information processing unit 17 associates at least one of a plurality of preset types with each piece of business information input to the business information processing unit 17. In the following description, the type of business information is referred to as the type of article. The type of article can also be said to be the classification of business information. This classification is based on the premise of being useful for generating ideas. Details of the type of article will be described later. The business information processing unit 17 determines the type of article corresponding to the business information, for example, by inputting the business information into a learned model for classifying the type of article based on the business information.

[0040] The business information processing unit 17 stores the business information associated with the market and the type of article in the storage unit 6. In this way, the business information processing unit 17 collects the business information associated with the market and the type of article.

[0041] In addition, the business information processing unit 17 performs a search for the stored business information. The business information processing unit 17 reads out the business information retrieved by the search from the storage unit 6 and outputs the read business information to the display unit 3. In step S4 shown in FIG. 2, the display unit 3 displays the business information retrieved by the search. The business information is displayed on the business information screen.

[0042] In step S5 shown in FIG. 2, the awareness information registration processing unit 13 of the business idea generation support device 1 registers awareness information. The registration of awareness information is performed by the contract manager who is the user or the sub-user who is the user operating the input unit 2. The user inputs awareness information by obtaining awareness from the business information displayed on the business information screen. The awareness information registration processing unit 13 accepts awareness information on the business information screen displayed on the display unit 3.

[0043] FIG. 4 is a diagram showing an example of a business information screen displayed on the business idea generation support device 1 according to the embodiment. In the example shown in FIG. 4, the business information screen is divided into a business information search area where a search tool for the stored business information and search results are displayed, and a discovery registration area used for registering discovery information.

[0044] In the business information search area, as search tools, there are provided an input field for keywords for narrowing down business information and various pull-down menus for narrowing down business information. In the example shown in FIG. 4, in the business information search area, there are provided a pull-down menu for period specification which is a tool for specifying the time when the article serving as the source of the business information was issued, a pull-down menu which is a tool for specifying the type of the article corresponding to the business information, and a pull-down menu which is a tool for specifying the market associated with the business information. Also, in the business information search area, the business information hit by the search is displayed in a list. In the list display of the business information, it may be possible to register a favorite (bookmark) of the business information and cancel the favorite registration.

[0045] The market specified by the search tool in the initial setting shall be the market set at the time of project registration. The market specified by the search tool may be changed from the initial setting, and two or more arbitrary markets may be specified. When two or more markets are set, the business information processing unit 17 displays the business information for each of the two or more markets as search results. The search results shown in FIG. 4 are an example of the search results when "consulting and professional services" is specified as the market.

[0046] When at least one of a keyword, a period, an article type, and a market is specified and the search button is clicked, the business information processing unit 17 displays search results in the business information search area. The user can check the business information for each market in the business information search area. The business idea generation support device 1 prompts the generation of ideas, which are discoveries by the user, by providing business information to the user on the business information screen.

[0047] Note that the mode of the search tool provided in the business information search area is not limited to that described in the embodiment. The search tool may be provided with tools other than the keyword input field, the tool for specifying a time period, the tool for specifying an article type, and the tool for specifying a market. The business information search area may be provided with a search function for extracting the business information registered as a favorite. The business information search area may be provided with a search function for extracting only the business information in which discovery information has already been registered. The search tool may be provided with a tool for extracting the business information registered as a favorite, or may be provided with a tool for extracting the business information in which one or more pieces of discovery information have already been registered.

[0048] One example of the article type is "rule change" which is a change such as a legal regulation, a policy, or a business custom. A policy is a policy such as a guideline or a roadmap, a tax system, a subsidy, or a public investment. In addition, the article type may include "player change" which is a change in players such as new entry into an industry or market, withdrawal, M&A, partnership, or trouble, or "plan change" which is a change in the selling method, manufacturing method, providing method, or investment. Note that the article type is not limited to that described here.

[0049] The awareness registration area is provided with a pull-down menu for selecting the type of awareness and an input field for entering the content of the awareness. Also, the awareness registration area is provided with a save button for registering the awareness information entered in the awareness registration area. The awareness information entered in the awareness registration area is information in which the type of awareness selected in the awareness registration area is associated with the content of the awareness entered in the awareness registration area.

[0050] When "issue" is selected as the type of awareness, the awareness registration area is provided with an input field for the customer who is the owner of the issue. When a type other than "issue" is selected as the type of awareness, the input field for the customer is not provided. In FIG. 4, the parentheses in the input field for entering the content of the awareness and the parentheses in the input field for the customer are assumed to be the display when each input field is not input. Also, the awareness registration area is provided with a display column for the creator who is the user who registered the awareness information and a display column for the link to the information source. The information source is the source of the business information that the user referred to when registering the awareness information. The user can check the details of the article that is the source of the business information by clicking on the link to the information source.

[0051] For the business information selected from the list of business information, if there is already registered awareness information, the already registered awareness information is displayed in a list. In the example shown in FIG. 4, the awareness information already registered for the selected business information is displayed in a list under "Awareness of this article" displayed in the awareness registration area. With such a function, the user can obtain new awareness using the already registered awareness information as a hint.

[0052] The information registered by the user in the awareness registration area constitutes an element of the business idea. When the user finds something interesting, or feels the slightest bit curious, or has the slightest bit of interest in the business information, the user can be prompted to think about why they think or feel that way, and the awareness can be materialized by classifying it into types.

[0053] The business idea generation support device 1 is set with a plurality of types of awareness. In the embodiment, the business idea generation support device 1 is set with five types of awareness: "problem", "external resources", "products / services", "provision method", and "value". "Problem" is a type selected when registering content such as problems, issues, or things that should be different. When "problem" is selected, information about the customer who is the owner of the problem is also registered as awareness information together with the content of the problem. "External resources" is a type selected when registering technologies, products, services, know-how, or methods that are not available within the company but are interesting. "Products / services" is a type selected when registering new products, services, menus, or functions that are thought to be desirable for the company. "Provision method" is a type selected when registering interesting business models, sales methods, provision methods, or price setting methods. "Value" is a type selected when registering the merits or benefits obtained by products or services. Note that the types of awareness are not limited to those described here.

[0054] In step S6 shown in FIG. 2, the combination presentation processing unit 14 of the business idea generation support device 1 presents a combination of resource information and awareness information. The combination presentation processing unit 14 creates a combination of resource information and awareness information by reading out one extracted from the plurality of registered resource information and one extracted from the plurality of registered awareness information from the storage unit 6. The combination presentation processing unit 14 displays the combination of resource information and awareness information on the idea consideration screen displayed on the display unit 3.

[0055] In step S7 shown in FIG. 2, the business idea registration processing unit 15 of the business idea generation support apparatus 1 registers the resource information and awareness information for which registration has been instructed as elements constituting the business idea. The business idea registration processing unit 15 registers, as elements constituting the business idea, the resource information and awareness information of the combination for which registration has been instructed among the one or more combinations presented in step S6. The business idea registration processing unit 15 receives a registration instruction for the resource information and awareness information on the idea review screen displayed on the display unit 3.

[0056] FIG. 5 is a diagram showing an example of an idea review screen displayed in the business idea generation support apparatus 1 according to the embodiment. In the example shown in FIG. 5, the idea review screen is divided into a combination display area where a combination of resource information and awareness information is displayed, and an idea registration area used for registering the business idea.

[0057] The combination display area is provided with a resource display column in which resource information is displayed and an awareness display column in which awareness information is displayed. In the resource display column, text indicating in-house resources is displayed. In the awareness display column, the type of awareness and the content of the awareness are displayed. Further, the combination display area is provided with an update button for updating the combination displayed in the combination display area. In the example shown in FIG. 5, the update button is a button displayed as "Change combination". The combination presentation processing unit 14 randomly changes the combination each time the update button is clicked.

[0058] In the combined display area, it is possible to accept the lock of the resource information presented as a combination and the lock of the awareness information presented as a combination. The lock is meant to keep the display unchanged even when the update button is clicked. In the resource display column, there is a key icon which is a button for accepting the lock and unlocking of the resource information. In the awareness display column, there is a key icon which is a button for accepting the lock and unlocking of the awareness information. When the update button is clicked with the resource information locked, the resource information does not change and only the awareness information changes randomly. When the update button is clicked with the awareness information locked, the awareness information does not change and only the resource information changes randomly. When the update button is clicked with neither the resource information nor the awareness information locked, both the resource information and the awareness information change randomly.

[0059] The combined presentation processing unit 14 presents one or more combinations of resource information and awareness information by randomly changing the combination and displaying it. The business idea generation support device 1 presents randomly combined resource information and awareness information to the user. The user can consider combinations that are elements of business ideas from among the one or more combinations displayed in the combined display area. The business idea generation support device 1 can encourage the user to come up with innovative ideas by randomly presenting various combinations of resource information and awareness information.

[0060] In the area for idea registration, a save button is provided for registering combinations of resource information and awareness information. Also, in the area for idea registration, there are provided an input field for the name of the idea, a memo field for entering what was thought up from the combination, a display field for the creator who is the user who registered the combination, and a display field for the link to the information source. The information source is the source of the business information that the user referred to when the awareness information was registered. The user can confirm the details of the article that is the source of the business information by clicking on the link to the information source. Note that in FIG. 5, the parentheses in the input field for the name of the idea and the parentheses in the memo field are the displays when each input field is not input.

[0061] When the user determines a combination to be a business idea among one or more of the combinations of resource information and awareness information presented by the combination presentation processing unit 14, the user clicks the save button while the combination is displayed in the combination display area. By clicking the save button, the user instructs the registration of the combination of resource information and awareness information displayed in the combination display area. The business idea registration processing unit 15 stores the combination of resource information and awareness information for which registration has been instructed in the storage unit 6 as business idea information. Thereby, the business idea registration processing unit 15 registers the combination of resource information and awareness information instructed by the user as an element of the business idea. Also, the business idea registration processing unit 15 stores the name and memo of the idea entered in the idea registration area in the storage unit 6 together with the business idea information.

[0062] The user can instruct the registration of the combination of resource information and awareness information to be a business idea at any time on the idea consideration screen. When a plurality of business idea information is registered in the business idea generation support device 1, a plurality of business idea information is accumulated in the business idea generation support device 1.

[0063] The framework display processing unit 16 of the business idea generation support device 1 causes the display unit 3 to display the format of the framework of the business idea. In step S8 shown in FIG. 2, the display unit 3 displays the format of the framework. The format of the framework is displayed on the idea management screen displayed on the display unit 3.

[0064] FIG. 6 is a diagram showing an example of an idea management screen displayed on the business idea generation support device 1 according to the embodiment. In the example shown in FIG. 6, the idea management screen is divided into a business idea search area where an inspection tool for registered business idea information and search results are displayed, and a business idea display area where business idea information is displayed. The format of the framework is provided in the business idea display area. In the example shown in FIG. 6, the table described as "Framework of Business Ideas" is the format of the framework.

[0065] In the business idea search area, as a search tool, an input field for keywords for narrowing down business idea information is provided. Also, in the business idea search area, the business idea information found by the search is displayed in a list. In addition, the business idea search area may be provided with functions such as narrowing down business idea information by selecting the type of discovery and narrowing down business idea information by selecting the progress status. The progress status represents the classification of the progress situation in the process until the completion of the business idea. The options for the progress status include, for example, "Completed", "In progress", "Not started", and "On hold".

[0066] In the area for displaying business idea information, the business idea information selected from the search results in the business idea search area is displayed. In the area for displaying business idea information, a display column for displaying the name of the idea, a display column for displaying the memo attached to the business idea information, and the format of the framework are displayed. In the display column for the name of the idea, the name of the idea stored in the storage unit 6 together with the business idea information is displayed. In the display column for the memo, the memo stored in the storage unit 6 together with the business idea information is displayed.

[0067] In FIG. 6, in the format of the framework, columns for "Internal Resources", "External Resources", "Products / Services", "Provision Method", "Value", "Problems", and "Customers" are provided. In the format of the framework, the columns for "Internal Resources", "External Resources", "Products / Services", "Provision Method", and "Value" are arranged under the item of "Solutions". In the format, the columns for "Problems" and "Customers" are arranged under the item of "Customer Problems".

[0068] In the example shown in FIG. 6, in the column for "Internal Resources", it is displayed as "Knowledge and Experience on the Method of Generating Business Ideas", and in the column for "Value", it is displayed as "Democratization of Expert Knowledge (Making it Possible for Anyone)". In the example shown in FIG. 6, the information displayed in "Internal Resources" is the resource information registered as an element constituting the business idea. Also, in the example shown in FIG. 6, the information displayed in "Value" is the awareness information registered as an element constituting the business idea. In the example shown in FIG. 6, the parentheses in each column other than these two columns are the displays when the column is not input. That is, in the example shown in FIG. 6, the columns for "External Resources", "Products / Services", "Provision Method", "Problems", and "Customers" are blank.

[0069] In the example shown in FIG. 6, among the formats of the framework, the columns of "Internal Resources" and "Value" are the first areas where resource information and awareness information, which are combinations registered by the business idea registration processing unit 15, are automatically written. Also, in the example shown in FIG. 6, among the formats of the framework, the columns of "External Resources", "Products / Services", "Provision Method", "Issues", and "Customers" are the second areas where information other than the combinations registered by the business idea registration processing unit 15 is written. FIG. 6 shows a state where the resource information and awareness information registered as business idea information are displayed in the first area, and information other than the resource information and awareness information among the business idea information is not written in the second area.

[0070] The column of "Internal Resources" is the column of the item of resource information. The columns of "External Resources", "Products / Services", "Provision Method", "Value", "Issues", and "Customers" are items corresponding to each of the multiple types of the above-mentioned awareness information. That is, in the format of the framework, columns of multiple items including the item of resource information and items corresponding to each of the multiple types of awareness information are provided. Among the columns of "External Resources", "Products / Services", "Provision Method", "Value", "Issues", and "Customers", the column of the item corresponding to the type of awareness information becomes the column of awareness information in the first area. Also, among the columns of "External Resources", "Products / Services", "Provision Method", "Value", "Issues", and "Customers", the column of the item other than the item corresponding to the type of awareness information becomes the column of the second area. The user can create a business idea while organizing ideas for each item by filling in information in the blank spaces of the framework format. Note that the resource information and awareness information written in the first area can be corrected by the framework display processing unit 16. The framework display processing unit 16 corrects the resource information and awareness information registered as business idea information according to the instructions of the user.

[0071] In the list display of business idea information in the business idea search area, information indicating the progress status is displayed for each piece of business idea information. The information indicating the progress status is, for example, the ratio of the number of columns with completed input among the seven columns of the framework. In FIG. 6, the illustration of the information indicating the progress status is omitted. In the list display of business idea information, it may be possible to register a favorite (bookmark) of the business idea information and to cancel the favorite registration. The business idea search area may be provided with a search function for extracting the business idea information registered as a favorite.

[0072] In step S9 shown in FIG. 2, the business idea registration processing unit 15 registers the information input into the format displayed in step S8 as an element constituting the business idea. The business idea generation support device 1 receives information that becomes an element of business idea information in the second area of the framework format. The user examines the content for each item in the columns of the second area and writes information into each column of the second area using the input unit 2.

[0073] The business idea registration processing unit 15 registers the information written to the second area by storing the information written to the second area in the storage unit 6. The information written to the second area is stored in the storage unit 6 as business idea information. When information is written to all columns of the second area and the information written to all columns of the second area is registered, the business idea is completed. Note that the column of "external resources" may be left blank if it is determined that there is little need for utilization. The information written to the second area can be corrected by the framework display processing unit 16. The framework display processing unit 16 corrects the information written to the second area according to an instruction by the user. The business idea generation support device 1 ends the operation according to the procedure shown in FIG. 2 by finishing step S9. Note that the process of step S2 does not necessarily have to be executed between step S1 and step S3. The process of step S2 may be performed in parallel with the series of flows from step S1 and from step S3 to step S6.

[0074] Note that the business idea generation support device 1 may be provided with an auxiliary function for making it easier for the user to obtain insights from business information. Here, specific examples of the insight auxiliary function will be described.

[0075] For example, assume there is business information stating that "even for violations that are presumably due to carelessness such as electric kick scooter sharing or leaving a vehicle unattended, if they are repeated, the account will be suspended." From such business information, as issues in the background, for example, "violations such as leaving a vehicle unattended in a sharing service do not stop," and as the reason, "for operators of electric kick scooter sharing services, is the management cost (time or expenses, etc.) related to dealing with violations becoming a burden?" It is desirable to expand the thinking to such matters and gain insights. Further, by expanding the thinking further, it is even better if insights such as "it would be even better if there were ideas leading to natural violation suppression measures such as nudges rather than coercion or efficient measures for unattended vehicles" can be obtained. To expand thinking in this way in a short time while browsing numerous business information, experience and familiarity are required.

[0076] Therefore, by installing in the business idea generation support device 1 an auxiliary function that instantaneously presents, using as a hint the developed information, which is information obtained by expanding thinking from business information, the user can easily gain insights regardless of the length of experience or the degree of familiarity. For example, a hint function button is provided on the business information screen shown in FIG. 4, and when such a hint function button is clicked, the awareness information registration processing unit 13 causes the display unit 3 to display the developed information obtained by expanding thinking from the business information. The awareness information registration processing unit 13 presents the developed information obtained from the business information, for example, by inputting the business information into a learned model for obtaining developed information from the business information. Thereby, the business idea generation support device 1 can reduce the burden on the user for gaining insights. Note that, in order to encourage the generation of new business ideas, the auxiliary function for obtaining developed information from business information is preferably focused on expanding the view or perspective rather than accuracy.

[0077] Next, the hardware configuration for realizing the business idea generation support device 1 according to the embodiment will be described. FIG. 7 is a diagram showing an example of the hardware configuration for realizing the business idea generation support device 1 according to the embodiment. The business idea generation support device 1 is realized by a computer system including a processing circuit 20, a communication device 23, an input device 24, and a display device 25. The processing circuit 20 includes a processor 21 and a memory 22. The processing circuit 20 is a circuit in which the processor 21 executes software.

[0078] The processing unit 5 included in the business idea generation support device 1 is realized by software, firmware, or a combination of software and firmware. The software or firmware is described as a program and stored in the memory 22. In the processing circuit 20, the processor 21 reads and executes the program stored in the memory 22 to realize each function of the processing unit 5. That is, the processing circuit 20 includes the memory 22 for storing a program in which the processing of the business idea generation support device 1 is ultimately executed. The business idea generation program, which is the program stored in the memory 22, can also be said to cause the computer to execute the procedures and methods of the business idea generation support device 1.

[0079] The processor 21 is a CPU (Central Processing Unit), a central processing unit, a processing unit, an arithmetic unit, a microprocessor, a microcomputer, a processor, or a DSP (Digital Signal Processor). The memory 22 is, for example, a non-volatile or volatile semiconductor memory such as a RAM (Random Access Memory), a ROM (Read Only Memory), a flash memory, an EPROM (Erasable Programmable Read Only Memory), an EEPROM (registered trademark) (Electrically Erasable Programmable Read Only Memory), a magnetic disk, a flexible disk, an optical disk, a compact disk, a mini disk, or a DVD (Digital Versatile Disc). The storage unit 6 included in the business idea generation support device 1 is realized by the memory 22.

[0080] The communication device 23 communicates with a device external to the business idea generation support device 1. The communication unit 4 included in the business idea generation support device 1 is realized by the communication device 23. The input device 24 is a device that is operated by a user and into which information is input. The input device 24 includes, for example, a keyboard, a mouse, a keypad, or a touch panel. The input unit 2 included in the business idea generation support device 1 is realized by the input device 24. The display device 25 is a device that displays information. The display device 25 is, for example, an LCD (Liquid Crystal Display) or an organic EL (Electro-Luminescence) display. The display unit 3 included in the business idea generation support device 1 is realized by the display device 25.

[0081] The business idea generation support device 1 may include an integrated circuit such as an ASIC (Application Specific Integrated Circuit) or an FPGA (Field Programmable Gate Array). The business idea generation support program executed by the processor 21 is stored in a recording medium such as a CD (Compact Disc)-ROM or a DVD-ROM, and the recording medium may be provided to implement the embodiment.

[0082] The business idea generation support device 1 may be composed of two or more devices. When the business idea generation support device 1 is composed of two or more devices, each of the two or more devices has, for example, a hardware configuration similar to that shown in FIG. 7. Note that communication between the two or more devices is performed via the communication device 23.

[0083] According to the embodiment, the business idea generation support device 1 registers resource information and awareness information. The combination presentation processing unit 14 presents one or more combinations of resource information and awareness information extracted from among the registered plurality of resource information and the registered plurality of awareness information. The business idea registration processing unit 15 registers, as elements constituting a business idea, the resource information and the awareness information that are the combinations for which registration has been instructed among the one or more combinations presented by the combination presentation processing unit 14. As a result, the business idea generation support device 1 can prompt the generation of business ideas by systematizing the process until a business idea is completed. By systematizing the process until a business idea is completed, anyone can easily complete a high-quality business idea. In addition, since the resource information is included in the combination adopted for the business idea, the business idea generation support device 1 can prompt the generation of a business idea that suits the management resources of the company to which the user belongs. By systematizing the process until a business idea is completed, the method for examining ideas, which was previously unclear, is clarified and also visualized. As a result, by using the business idea generation support device 1, it becomes possible to examine ideas repeatedly and always in the same way at any time.

[0084] In addition, the business idea generation support device 1 includes a framework display processing unit 16 that displays a format indicating the framework of a business idea. The framework display processing unit 16 displays a combination of resource information and awareness information registered by the business idea registration processing unit 15 in the format. The format has a first area where resource information and awareness information are written, and a second area where information other than the combination registered by the business idea registration processing unit 15 is written. The business idea registration processing unit 15 registers the information written in the second area as an element constituting the business idea. Thereby, the business idea generation support device 1 can facilitate the creation of a framework, and the user can objectively grasp the elements necessary for an idea that contributes to the business of the company to which the user belongs, and can promote the completion of the business idea.

[0085] In addition, the combination presentation processing unit 14 presents a combination of resource information and awareness information randomly selected from among the registered plurality of resource information and the registered plurality of awareness information. Thereby, the business idea generation support device 1 can encourage the generation of ideas from a multi-faceted perspective that cannot be achieved by the user's thinking alone.

[0086] In addition, a type selected from among a plurality of types is associated with the awareness information registered in the business idea generation support device 1. The format is provided with columns of a plurality of items including an item of resource information and items corresponding to each of the plurality of types of awareness information. Thereby, the business idea generation support device 1 can promote the completion of the business idea based on the generation of ideas from various viewpoints.

[0087] In addition, the business idea generation support device 1 includes a business information processing unit 17 that collects business information and displays the business information. Thereby, the business idea generation support device 1 can prompt the user's awareness. Also, it becomes possible to reduce the user's burden required for the prior information collection and information organization to be performed for idea generation.

[0088] In addition, the business information processing unit 17 collects business information associated with market classifications, and narrows down and displays the business information when a market classification is specified. Thereby, the business idea generation support device 1 can prompt the user's awareness regarding the market in which the user is interested.

[0089] As described above, the business idea generation support device 1 according to the embodiment has an effect of being able to provide support for easily generating business ideas.

Explanation of Reference Numerals

[0090] 1 Business idea generation support device 2 Input unit 3 Display unit 4 Communication unit 5 Processing unit 6 Storage unit 11 Setting processing unit 12 Resource information registration processing unit 13 Awareness information registration processing unit 14 Combination presentation processing unit 15 Business idea registration processing unit 16 Framework display processing unit 17 Business information processing unit 20 Processing circuit 21 Processor 22 Memory 23 Communication device 24 Input device 25 Display device

Claims

1. An input unit into which resource information, which is information on management resources in the company to which the user belongs, and awareness information indicating the content of the user's awareness regarding business are input; A resource information registration processing unit that registers the resource information by storing the resource information input to the input unit; An awareness information registration processing unit that registers the awareness information by storing the awareness information input to the input unit; A combination presentation processing unit that presents one or more combinations of the resource information and the awareness information, which are extracted from the plurality of registered resource information and the plurality of registered awareness information; A business idea registration processing unit that registers the resource information and the awareness information, which are the combination for which registration is instructed among the one or more combinations presented by the combination presentation processing unit, as elements constituting a business idea, comprising A business idea generation support device characterized by the above.

2. Comprising a framework display processing unit that displays a format indicating the framework of the business idea, The framework display processing unit displays the combination registered by the business idea registration processing unit in the format. The business idea generation support device according to claim 1, characterized by the above.

3. The format has a first area in which the resource information and the awareness information, which are the combination registered by the business idea registration processing unit, are written, and a second area in which information other than the combination registered by the business idea registration processing unit is written, The business idea registration processing unit registers the information written in the second area as an element constituting the business idea. The business idea generation support device according to claim 2, characterized by the above.

4. The combination presentation processing unit presents the combination of the resource information and the awareness information, which is randomly selected from the plurality of registered resource information and the plurality of registered awareness information. The business idea generation support device according to any one of claims 1 to 3, characterized by the above.

5. The awareness information registration processing unit associates the type selected from among a plurality of types with the awareness information to be registered. The format is provided with columns of a plurality of items including items corresponding to each of the items of the resource information and the plurality of types of the awareness information. The business idea generation support device according to claim 2 or 3, characterized in that.

6. Comprising a business information processing unit that collects business information, which is information related to business, and displays the business information. The business idea generation support device according to any one of claims 1 to 3, characterized in that.

7. The business information processing unit collects the business information associated with the classification of the market, and narrows down and displays the business information when the classification of the market is specified. The business idea generation support device according to claim 6, characterized in that.

8. A business idea generation support method for supporting the generation of business ideas by a computer, comprising: A step of registering the resource information by inputting resource information, which is information on management resources in the company to which the user belongs, and saving the input resource information; A step of registering the awareness information by inputting awareness information indicating the content of the user's awareness regarding business, and saving the input awareness information; A step of presenting one or more combinations of the resource information and the awareness information extracted from the plurality of registered resource information and the plurality of registered awareness information; A step of registering, as elements constituting the business idea, the resource information and the awareness information of the combination for which registration is instructed among the one or more presented combinations. The business idea generation support method, characterized in that.

9. A step of registering the resource information by inputting resource information, which is information on management resources in the company to which the user belongs, and saving the input resource information; A step of registering the awareness information by inputting awareness information indicating the content of the user's awareness regarding business, and saving the input awareness information; A step of presenting one or more combinations of the resource information and the awareness information extracted from the plurality of registered resource information and the plurality of registered awareness information; Causing a computer to execute a step of registering, as elements constituting a business idea, the resource information and the awareness information that are the combination(s) among the one or more combinations prompted for which registration has been instructed A business idea generation support program, characterized by the above.

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