Information processing method and apparatus, and device and medium

By analyzing barrage information on the live broadcast server to determine the target special effects and displaying it on the user side, the problem of insufficient interaction methods in the existing live broadcast room is solved, and higher interactivity and participation are achieved.

WO2025113504A1PCT designated stage expired Publication Date: 2025-06-05BEIJING ZITIAO NETWORK TECH CO LTD

Patent Information

Application Number
PCT/CN2024/134980
Authority / Receiving Office
WO · WO
Patent Type
Applications
Current Assignee / Owner
Priority Date
2023-11-30
Filing Date
2024-11-27
Publication Date
2025-06-05

AI Technical Summary

Technical Problem

The existing interactive methods of live broadcast rooms have not yet fully utilized barrage information, resulting in insufficient interaction and participation.

Method used

By obtaining the barrage information of the target live broadcast room on the server, parsing it to obtain the target semantics, and determining the target special effects based on the semantics, and finally displaying these special effects on the user side.

Benefits of technology

It realizes the corresponding special effects of automatic touch and development on the basis of barrage, enhances the interactivity and user participation of the live broadcast room, and improves the diversity and real-timeness of live broadcast content.

✦ Generated by Eureka AI based on patent content.

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Abstract

The embodiments of the present disclosure relate to an information processing method and apparatus, and a device and a medium. The method comprises: acquiring danmaku information corresponding to a target live-broadcast room; parsing the danmaku information, so as to obtain target semantics; determining a target special effect on the basis of the target semantics; and displaying the target special effect by means of a user side corresponding to the target live-broadcast room. In the embodiments of the present disclosure, a corresponding special effect can be automatically triggered and displayed on the basis of danmaku, such that a high entertainment value is obtained, and strong interactive viewing experience can be delivered to a live-broadcast room user, thereby effectively improving the interactive experience of the live-broadcast room user, and helping to further enhance the user's participation in a live-broadcast room.
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Description

Information processing method, device, equipment and medium

[0001] This application claims priority to the Chinese invention patent application entitled “Information processing methods, devices, equipment and media” and application number 202311621676.8, filed on November 30, 2023. The entire contents of that application are incorporated by reference into this application. Technical Field

[0002] The present disclosure relates to the field of computer technology, and in particular to an information processing method, apparatus, device, and medium. Background Art

[0003] Live streaming using the internet and streaming media technology has become a mainstream multimedia format. Viewers can enter a live broadcast room to watch the host's live content and interact with the host and other viewers by sending comments. The inventors have discovered that existing interactive methods in live broadcast rooms still need improvement. Summary of the Invention

[0004] In order to solve the above technical problems or at least partially solve the above technical problems, the present disclosure provides an information processing method, apparatus, device and medium.

[0005] The disclosed embodiment provides an information processing method, which is applied to a server; the method includes: obtaining barrage information corresponding to a target live broadcast room; parsing the barrage information to obtain target semantics; determining a target special effect based on the target semantics; and displaying the target special effect through a user terminal corresponding to the target live broadcast room.

[0006] The disclosed embodiment also provides an information processing device, which is applied to a server side, and includes: a barrage acquisition module, used to obtain barrage information corresponding to a target live broadcast room; a barrage parsing module, used to parse the barrage information to obtain target semantics; a special effect determination module, used to determine a target special effect based on the target semantics; and a special effect display module, used to display the target special effect through a user side corresponding to the target live broadcast room.

[0007] An embodiment of the present disclosure also provides an electronic device, which includes: a processor; a memory for storing instructions executable by the processor; the processor is used to read the executable instructions from the memory and execute the instructions to implement the information processing method provided by the embodiment of the present disclosure.

[0008] An embodiment of the present disclosure further provides a computer-readable storage medium, wherein the storage medium stores a computer program, and the computer program is used to execute the information processing method provided by the embodiment of the present disclosure.

[0009] It should be understood that the contents described in this section are not intended to identify the key or important features of the embodiments of the present disclosure, nor are they intended to limit the scope of the present disclosure. Other features of the present disclosure will become readily understood through the following description. BRIEF DESCRIPTION OF THE DRAWINGS

[0010] The accompanying drawings, which are incorporated in and constitute a part of this specification, illustrate embodiments consistent with the present disclosure and, together with the description, serve to explain the principles of the present disclosure.

[0011] In order to more clearly illustrate the embodiments of the present disclosure or the technical solutions in the prior art, the following briefly introduces the drawings required for use in the embodiments or the description of the prior art. Obviously, for ordinary technicians in this field, other drawings can be obtained based on these drawings without any creative work.

[0012] FIG1 is a schematic diagram of an application scenario provided by an embodiment of the present disclosure;

[0013] FIG2 is a flow chart of an information processing method provided by an embodiment of the present disclosure;

[0014] FIG3 is a schematic diagram of a live broadcast interaction provided by an embodiment of the present disclosure;

[0015] FIG4 is a schematic diagram of the structure of an information processing system provided by an embodiment of the present disclosure;

[0016] FIG5 is a schematic structural diagram of an information processing device provided by an embodiment of the present disclosure;

[0017] FIG6 is a schematic structural diagram of an electronic device provided by an embodiment of the present disclosure. DETAILED DESCRIPTION

[0018] In order to more clearly understand the above-mentioned objectives, features and advantages of the present disclosure, the scheme of the present disclosure will be further described below. It should be noted that the embodiments of the present disclosure and the features therein can be combined with each other in the absence of conflict.

[0019] In the following description, many specific details are set forth to facilitate a full understanding of the present disclosure, but the present disclosure may also be implemented in other ways different from those described herein; it is obvious that the embodiments in the specification are only part of the embodiments of the present disclosure, rather than all of the embodiments.

[0020] For ease of understanding, the embodiment of the present disclosure first provides an application scenario example of the information processing method, referring to an application scenario schematic diagram shown in FIG1 , which illustrates a first user terminal, a server terminal, and a second user terminal. The first user terminal can be regarded as the user terminal of the anchor, and the second user terminal can be regarded as the user terminal of the audience. The embodiment of the present disclosure does not limit the number of the first user terminal and the second user terminal. The server terminal can be regarded as a background server that provides live broadcast services. In actual applications, the server terminal can be a server or a server cluster composed of several servers, etc., which is not limited here. The first user terminal and the second user terminal can communicate and interact through the server terminal. For example, the anchor entering the live broadcast room can use the first user terminal to record the live video stream and display the corresponding content of the live video stream (referred to as live content for short) through the server terminal. The audience entering the live broadcast room can directly watch the live content on the second user terminal, and can also send barrages to the server terminal through the second user terminal. The server terminal can also superimpose the barrages sent by the audience on the live content. The anchor and the audience can watch the live content superimposed with barrage information at the same time.

[0021] The technical solution provided by the disclosed embodiments can parse the bullet-screen information corresponding to the target live broadcast room and determine the target special effects based on the target semantics obtained by the analysis, thereby displaying the target special effects through the user terminal corresponding to the target live broadcast room. This method can automatically trigger the display of corresponding special effects based on the bullet-screen information, which is not only more interesting, but also can present a strong interactive feeling to the users of the live broadcast room, thus greatly improving the user interactive experience of the live broadcast room and helping to further increase the user's participation in the live broadcast room.

[0022] The present disclosure provides an information processing method, which is applied to the server. FIG2 is a flow chart of an information processing method provided by the present disclosure. The method can be executed by an information processing device, wherein the device can be implemented using software and / or hardware and can generally be integrated into an electronic device, such as a server corresponding to a live broadcast room. As shown in FIG2, the method mainly includes the following steps S202 to S208:

[0023] Step S202: The electronic device obtains the barrage information corresponding to the target live broadcast room.

[0024] The live broadcast room can also be called a virtual space, which can be created by the server. Any live broadcast room can be used as a target live broadcast room, and there is no restriction here. The server can receive the barrage sent by the user end (which can be the user end corresponding to the audience or the user end corresponding to the anchor) to the target live broadcast room. The barrage can be in text form or voice form, and there is no restriction here. If it is in voice form, in order to facilitate subsequent analysis and processing, the server can further convert the barrage voice into barrage text, so that the obtained barrage information is presented in the form of barrage text. In actual applications, the barrage information obtained by the server can be the barrage information at the current moment, or it can be the barrage information within the current time period. The time period can be set flexibly, such as within 1s, within 3s, etc., and there is no restriction here. In addition, there may be multiple users sending barrages at the same time in the live broadcast room, so the barrage information obtained by the server can contain one or more barrage texts.

[0025] In step S204, the electronic device parses the barrage information to obtain the target semantics. For example, natural language processing can be performed on the barrage information, such as by using a language model to parse it. Specifically, parsing methods include, but are not limited to, using a language model to perform semantic understanding on the barrage information, thereby parsing and obtaining the target semantics corresponding to the barrage information. Alternatively, parsing methods also include, but are not limited to, extracting keywords from the barrage information and determining the target semantics based on the keywords. The barrage information may contain one or more barrage texts. Each barrage text can be parsed separately, and the target semantics determined based on the parsing results. Alternatively, only the barrage texts with the highest number of occurrences within a given time period can be parsed, and the target semantics determined based on the parsing results. The specific parsing method can be flexibly configured and is not limited here. In practical applications, users entering the live broadcast room can be informed in advance of the purpose of the barrage, such as by displaying the barrage sent by the user in the live broadcast room. Users' barrages can also be parsed to trigger subsequent special effects. Upon receiving the user's authorization, the user's barrage can be collected and parsed, and then processed.

[0026] Step S206: The electronic device determines a target special effect according to the target semantics.

[0027] To efficiently determine the target special effects, you can also pre-set the mapping relationship between semantics and special effects. After determining the target semantics, you can directly use the pre-set mapping relationship between semantics and special effects to determine the target special effects corresponding to the target semantics. Target special effects include, but are not limited to: beautifying the host, using target props in the live broadcast room, setting target stickers in the live broadcast room, etc., which are not limited here.

[0028] Step S208: The electronic device displays the target special effects through the user terminal corresponding to the target live broadcast room.

[0029] The user terminal corresponding to the target live broadcast room can be the user terminal corresponding to the anchor (that is, the aforementioned first user terminal) and the user terminal corresponding to the audience (that is, the aforementioned second user terminal). In actual applications, the server can simultaneously display the barrage information and the target special effects on the user terminal corresponding to the target live broadcast room. The server can also take the special effects processing time into consideration, and therefore display the barrage information and the target special effects in sequence, but the display time interval between the barrage information and the target special effects is less than the preset interval, so that the user can continue to intuitively feel the corresponding target special effects after viewing the barrage information. The barrage text and the target special effects are coordinated to further enhance the visual appeal.

[0030] The above method can automatically trigger the display of corresponding special effects based on the barrage, which is not only interesting, but also can present a strong interactive feeling to the users of the live broadcast room, and also greatly improve the user interaction experience of the live broadcast room, effectively improve the user's live broadcast room participation, and can better liven up the atmosphere of the live broadcast room, bringing more possibilities for the content creation of the live broadcast room.

[0031] In some implementation examples, the above step S204, i.e., the step of parsing the bullet comment information to obtain the target semantics, can be performed with reference to the following steps A and B:

[0032] Step A: When the barrage information contains multiple barrage texts, semantic understanding technology is used to parse and obtain the semantics corresponding to each of the multiple barrage texts. For example, a language model can be used to perform semantic understanding on the barrage texts to obtain the semantics corresponding to each barrage text. The embodiments of this disclosure do not limit the specific structure of the language model.

[0033] Step B, based on the semantics corresponding to the multiple bullet comments, determines the target semantics. In some specific implementation examples, step B can be performed with reference to the following steps B1 to B2:

[0034] Step B1: Synonymically classify the semantics corresponding to the multiple barrage texts to obtain at least one barrage semantic category. For example, the semantic categories of barrages such as "Light a fire," "Add flames," and "Get agitated" can all be classified as "Add the element of fire." Another example is "Let the anchor wear glasses" and "Give the anchor rabbit ears" can all be classified as "Dress up the anchor." The above is merely illustrative, and the disclosed embodiments do not limit the granularity or method of classification.

[0035] Step B2: determining target semantics based on at least one barrage semantic category.

[0036] In some embodiments, based on the number of barrage texts contained in each of the at least one barrage semantic category, a target barrage semantic category with the largest number of barrage texts can be selected from at least one barrage semantic category. The target semantics are determined based on the semantics corresponding to the target barrage semantic category. For example, the semantics corresponding to the target barrage semantic category can be directly used as the target semantics. For another example, the semantics corresponding to the target barrage semantic category can be matched with the semantics in a pre-set semantic library, and the semantics with the highest similarity to the semantics corresponding to the target barrage semantic category can be selected from the semantic library as the target semantics. It can be understood that the selected target barrage semantic category can more objectively present the ideas of the majority of current users, so that the target special effects determined based on the target semantics can meet the needs of most viewers in the live broadcast room.

[0037] In other embodiments, the target semantics can be determined based on the semantics corresponding to at least one barrage semantic category. That is, the target semantics corresponding to each barrage semantic category can be determined separately. In the case of multiple barrage semantic categories, the target semantics can also be multiple. Correspondingly, the target special effects can also be multiple, that is, multiple target special effects can be presented simultaneously, thereby satisfying the different needs of different audiences as much as possible.

[0038] In actual applications, the mapping relationship between semantics and special effects can be pre-set, such as, if the semantics is "adding fire elements", it corresponds to "flame special effects"; if the semantics is "dressing the anchor", it corresponds to "anchor sticker special effects". On the basis of determining the target special effects corresponding to the target semantics, the method provided by the embodiment of the present disclosure also includes: obtaining user feedback information corresponding to the target live broadcast room; adjusting the mapping relationship between semantics and special effects based on the user feedback information. The embodiment of the present disclosure does not limit the method of obtaining user feedback information, such as displaying the target special effects in the live broadcast room or obtaining user feedback through pop-up inquiries after the live broadcast. In some embodiments, feedback information such as "the special effects are great" and "the special effects are not what I want" sent by users in the live broadcast room through barrages for the target special effects can also be obtained. In some embodiments, parameter information such as the live broadcast room activity over a period of time can also be counted to extract user feedback information. Based on user feedback information, the mapping relationship between semantics and special effects can be adjusted to further improve the accuracy of the target special effects.

[0039] For ease of understanding, refer to a live interaction diagram shown in Figure 3, which intuitively presents the interaction method between the host and the audience. Specifically, the host can record and watch the live video stream, the audience can watch the host's live video stream, and at the same time the audience can also send barrages. Both the host and the audience can read the barrages. On this basis, the difference between the live interaction method provided by the embodiment of the present disclosure and the live interaction method in the related art is that in the live interaction method provided by the embodiment of the present disclosure, the corresponding target special effects (props / beauty / stickers, etc.) can be automatically triggered based on the barrage, and the target special effects can be superimposed on the live video stream, so that the live video stream can simultaneously present the target special effects that match the barrage, making the live content richer and more interesting, effectively enhancing the visual appeal, and improving the audience's participation in the live broadcast room.

[0040] Based on Figure 3, see Figure 4 for a schematic diagram of the structure of an information processing system. This diagram primarily illustrates the server-side components, including a text collection unit, a text understanding unit, a special effects processing unit, and an interactive unit. The text collection unit collects the bullet comments sent by viewers to the livestream, and the text understanding unit preprocesses the bullet comments. Preprocessing methods include cleaning, format conversion, encoding, and other preprocessing methods. The specific preprocessing method depends on the subsequent application and is not limited here. The preprocessed text can then be input into a language model for semantic understanding, or the text can be statistically analyzed using preset statistical rules to determine the target semantics. The special effects processing unit determines target special effects based on the target semantics, including stickers, beautification, and props, and then renders the special effects. The interactive feedback unit draws the bullet comments and displays the special effects. The livestream host and viewers can simultaneously view the bullet comments and corresponding special effects, effectively enhancing interaction between the audience and the host, and between viewers themselves, and helping to further increase user engagement.

[0041] In summary, the information processing method provided by the embodiments of the present disclosure can parse the bullet message information corresponding to the target live broadcast room, and determine the target special effect based on the target semantics obtained by the analysis, so as to display the target special effect through the user terminal corresponding to the target live broadcast room. The above method can automatically trigger the display of corresponding special effects based on the bullet message, such as changing the beauty filter in real time according to the bullet message information, using appropriate props or stickers, etc., and has at least the following advantages:

[0042] (1) Strong interactivity. Specifically, by analyzing the bullet screen information and presenting special effects that match the bullet screen information, the audience's real-time influence on the live broadcast content can be enhanced, and the audience's participation in the live broadcast room can be effectively improved. Compared with the traditional live broadcast room that only provides the audience with the interactive mode of sending bullet screens, it can better enrich the user interaction behavior in the live broadcast room and improve the interactivity of the live broadcast room.

[0043] (2) Strong real-time performance. Specifically, the server can obtain and analyze barrage information in real time, thereby presenting corresponding target special effects and responding to audience needs in a timely manner.

[0044] (3) Enhance the diversity of live broadcast content. Specifically, the server can adjust the host's beauty, change the live broadcast tools, and set stickers required by the audience based on the barrage information, enriching the live broadcast content and improving the diversity of the live broadcast content.

[0045] (4) High degree of automation. Specifically, the server can automatically trigger the display of corresponding special effects based on the barrage information, without the need for manual intervention, and the host does not need to read the audience's barrage and then manually take corresponding beautification, use props, etc., which also improves the efficiency of interaction.

[0046] Corresponding to the aforementioned information processing method, an embodiment of the present disclosure provides an information processing device, which is applied to a server. FIG5 is a schematic structural diagram of an information processing device provided by an embodiment of the present disclosure. The device can be implemented by software and / or hardware and can generally be integrated into an electronic device. As shown in FIG5 , the device includes:

[0047] The barrage acquisition module 502 is used to obtain the barrage information corresponding to the target live broadcast room.

[0048] The barrage parsing module 504 is used to parse the barrage information to obtain the target semantics.

[0049] The special effect determination module 506 is configured to determine a target special effect according to target semantics.

[0050] The special effect display module 508 is used to display the target special effect through the user terminal corresponding to the target live broadcast room.

[0051] The above device can automatically trigger the display of corresponding special effects based on the barrage, which is not only interesting, but also can present a strong visual experience to the users of the live broadcast room, and also greatly improve the user interaction experience of the live broadcast room.

[0052] In some embodiments, the barrage parsing module 504 is specifically used to: when the barrage information contains multiple barrage texts, use semantic understanding technology to parse and obtain the semantics corresponding to each of the multiple barrage texts; and determine the target semantics based on the semantics corresponding to each of the multiple barrage texts.

[0053] In some embodiments, the barrage parsing module 504 is specifically used to: perform synonymous classification on the semantics corresponding to each of the multiple barrage texts to obtain at least one barrage semantic category; and determine the target semantics based on the at least one barrage semantic category.

[0054] In some embodiments, the barrage parsing module 504 is specifically used to: based on the number of barrage texts contained in each of the at least one barrage semantic categories, select the target barrage semantic category with the largest number of barrage texts from the at least one barrage semantic category, and determine the target semantics based on the semantics corresponding to the target barrage semantic category.

[0055] In some implementations, the barrage parsing module 504 is specifically configured to determine target semantics based on the semantics corresponding to each of the at least one barrage semantic categories.

[0056] In some implementations, the special effect determination module 506 is specifically configured to determine a target special effect corresponding to the target semantics by utilizing a preset mapping relationship between semantics and special effects.

[0057] In some embodiments, the device further includes an adjustment module for obtaining user feedback information corresponding to the target live broadcast room; and adjusting the mapping relationship between the semantics and special effects based on the user feedback information.

[0058] The information processing device provided by the embodiments of the present disclosure can execute the information processing method provided by any embodiment of the present disclosure, and has the corresponding functional modules and beneficial effects of the execution method.

[0059] Those skilled in the art can clearly understand that, for the convenience and brevity of description, the specific working process of the above-described device embodiment can refer to the corresponding process in the method embodiment, and will not be repeated here.

[0060] An embodiment of the present disclosure provides an electronic device, which includes: a storage device storing a computer program; and a processing device configured to execute the computer program in the storage device to implement the steps of any one of the methods in the present disclosure.

[0061] Reference is now made to FIG6 , which illustrates a schematic diagram of the structure of an electronic device 600 suitable for implementing embodiments of the present disclosure. Terminal devices in embodiments of the present disclosure may include, but are not limited to, mobile terminals such as mobile phones, laptop computers, digital broadcast receivers, PDAs (personal digital assistants), PADs (tablet computers), PMPs (portable multimedia players), in-vehicle terminals (e.g., in-vehicle navigation terminals), and fixed terminals such as digital TVs and desktop computers. The electronic device illustrated in FIG6 is merely an example and should not limit the functionality or scope of use of embodiments of the present disclosure.

[0062] As shown in Figure 6, the electronic device 600 may include a processing device (e.g., a central processing unit, a graphics processing unit, etc.) 601, which can perform various appropriate actions and processes according to a program stored in a read-only memory (ROM) 602 or a program loaded from a storage device 608 into a random access memory (RAM) 603. Various programs and data required for the operation of the electronic device 600 are also stored in the RAM 603. The processing device 601, the ROM 602, and the RAM 603 are connected to each other via a bus 604. An input / output (I / O) interface 605 is also connected to the bus 604.

[0063] Typically, the following devices may be connected to the I / O interface 605: an input device 606 including, for example, a touch screen, a touchpad, a keyboard, a mouse, a camera, a microphone, an accelerometer, a gyroscope, etc.; an output device 607 including, for example, a liquid crystal display (LCD), a speaker, a vibrator, etc.; a storage device 608 including, for example, a magnetic tape, a hard disk, etc.; and a communication device 609. The communication device 609 may allow the electronic device 600 to communicate with other devices wirelessly or by wire to exchange data. Although FIG. 6 shows the electronic device 600 with various devices, it should be understood that not all of the devices shown are required to be implemented or present. More or fewer devices may alternatively be implemented or present.

[0064] In particular, according to an embodiment of the present disclosure, the process described above with reference to the flowchart can be implemented as a computer software program. For example, an embodiment of the present disclosure includes a computer program product, which includes a computer program carried on a non-transitory computer-readable medium, and the computer program includes a program code for executing the method shown in the flowchart. In such an embodiment, the computer program can be downloaded and installed from the network through the communication device 609, or installed from the storage device 608, or installed from the ROM 602. When the computer program is executed by the processing device 601, the above-mentioned functions defined in the method of the embodiment of the present disclosure are performed.

[0065] In addition to the above-mentioned methods and devices, the embodiments of the present disclosure may also be a computer program product, which includes computer program instructions, which, when executed by a processor, cause the processor to perform the image processing method provided by the embodiments of the present disclosure. The computer program product may be written in any combination of one or more programming languages ​​to write program codes for performing the operations of the embodiments of the present disclosure, the programming languages ​​including object-oriented programming languages ​​such as Java, C++, etc., and also conventional procedural programming languages ​​such as "C" language or similar programming languages. The program code may be executed entirely on the user computing device, partially on the user device, as a separate software package, partially on the user computing device and partially on a remote computing device, or entirely on a remote computing device or server.

[0066] In addition, the embodiments of the present disclosure may also be a computer-readable storage medium having computer program instructions stored thereon. When the computer program instructions are executed by a processor, the processor is caused to execute the information processing method provided by the embodiments of the present disclosure.

[0067] The computer-readable storage medium can adopt any combination of one or more readable media. The readable medium can be a readable signal medium or a readable storage medium. The readable storage medium can, for example, include but is not limited to a system, device or component of electricity, magnetism, light, electromagnetic, infrared, or semiconductor, or any combination thereof. More specific examples (non-exhaustive list) of readable storage media include: an electrical connection with one or more wires, a portable disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination thereof.

[0068] The embodiments of the present disclosure further provide a computer program product, including a computer program / instruction, which implements the information processing method in the embodiments of the present disclosure when executed by a processor.

[0069] It is understandable that before using the technical solutions disclosed in the various embodiments of this disclosure, the type, scope of use, usage scenarios, etc. of the personal information involved in this disclosure should be informed to the user and the user's authorization should be obtained in an appropriate manner in accordance with relevant laws and regulations.

[0070] For example, in response to a user's active request, a prompt message is sent to the user to clearly inform the user that the operation requested will require the acquisition and use of the user's personal information. This allows the user to independently choose whether to provide personal information to the electronic device, application, server, storage medium, or other software or hardware that performs the operations of the disclosed technical solution based on the prompt message.

[0071] As an optional but non-limiting implementation, in response to receiving a user's active request, the prompt information may be sent to the user in the form of a pop-up window, in which the prompt information may be presented in text form. Furthermore, the pop-up window may also contain a selection control for the user to select "agree" or "disagree" to provide personal information to the electronic device.

[0072] It is understandable that the above notification and user authorization process are merely illustrative and do not constitute a limitation on the implementation of the present disclosure. Other methods that comply with relevant laws and regulations may also be applied to the implementation of the present disclosure.

[0073] It should be noted that, in this document, relational terms such as "first" and "second" are used only to distinguish one entity or operation from another entity or operation, and do not necessarily require or imply any actual relationship or order between these entities or operations. Moreover, the terms "comprises," "comprising," or any other variations thereof are intended to cover non-exclusive inclusion, so that a process, method, article, or device comprising a series of elements includes not only those elements, but also other elements not explicitly listed, or elements inherent to such process, method, article, or device. In the absence of further limitations, an element defined by the phrase "comprising a ..." does not exclude the presence of other identical elements in the process, method, article, or device comprising the element.

[0074] The foregoing description is intended only to provide specific embodiments of the present disclosure, intended to enable those skilled in the art to understand and implement the present disclosure. Various modifications to these embodiments will be readily apparent to those skilled in the art, and the general principles defined herein may be implemented in other embodiments without departing from the spirit or scope of the present disclosure. Therefore, the present disclosure is not intended to be limited to the embodiments described herein, but rather to be construed in the broadest manner consistent with the principles and novel features disclosed herein.

Claims

1. An information processing method, applied to a server, comprising: Get the bullet screen information corresponding to the target live broadcast room; Parsing the barrage information to obtain target semantics; Determining a target special effect according to the target semantics; as well as The target special effects are displayed through the user terminal corresponding to the target live broadcast room.

2. The method according to claim 1, wherein parsing the bullet screen information to obtain target semantics comprises: In the case where the barrage information includes multiple barrage texts, semantic understanding technology is used to parse and obtain the semantics corresponding to each of the multiple barrage texts; as well as Based on the semantics corresponding to each of the multiple barrage texts, the target semantics is determined.

3. The method according to claim 2, wherein determining the target semantics based on the semantics corresponding to each of the plurality of bullet-screen texts comprises: Synonymically classifying the semantics corresponding to each of the plurality of barrage texts to obtain at least one barrage semantic category; as well as The target semantics is determined based on the at least one barrage semantic category.

4. The method according to claim 3, wherein determining the target semantics based on the at least one barrage semantic category comprises: Based on the number of barrage texts contained in each of the at least one barrage semantic categories, a target barrage semantic category with the largest number of barrage texts is selected from the at least one barrage semantic category, and the target semantics is determined based on the semantics corresponding to the target barrage semantic category.

5. The method according to claim 3, wherein the determining the target semantics based on the at least one barrage semantic category comprises: The target semantics are determined based on the semantics corresponding to each of the at least one barrage semantic categories.

6. The method according to claim 1, wherein determining the target special effect according to the target semantics comprises: The target special effect corresponding to the target semantics is determined by utilizing the preset mapping relationship between the semantics and the special effect.

7. The method according to claim 6, wherein the method further comprises: Obtain user feedback information corresponding to the target live broadcast room; as well as The mapping relationship between the semantics and the special effects is adjusted based on the user feedback information.

8. An information processing device, applied to a server, comprising: The bullet screen acquisition module is used to obtain the bullet screen information corresponding to the target live broadcast room; A bullet comment analysis module, used to analyze the bullet comment information to obtain target semantics; A special effect determination module, used to determine a target special effect according to the target semantics; as well as The special effects display module is used to display the target special effects through the user terminal corresponding to the target live broadcast room.

9. An electronic device, comprising: a storage device having a computer program stored thereon; as well as A processing device, used to execute the computer program in the storage device to implement the steps of the information processing method according to any one of claims 1 to 7.

10. A computer-readable storage medium storing a computer program, wherein the computer program is used to execute the information processing method according to any one of claims 1 to 7.

11. A computer program product comprising computer executable instructions, wherein the computer executable instructions, when executed by a processor, implement the method according to any one of claims 1 to 7.

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