Electronic device for processing donation information, and operation method thereof

Abstract

The present disclosure relates to an electronic device for processing donation information, and an operation method thereof. The operation method of a first electronic device processing donation information in relation to a content production service, according to an embodiment of the present disclosure, may comprise the steps of: acquiring donation selection information including a donation request from a user terminal; on the basis of the donation selection information, processing donation information for performing sponsorship in which there is interaction between a viewer and a streamer; and providing, to a second electronic device related to a media platform service, a donation play video generated on the basis of the results of processing the donation information.

Description

Electronic device for processing donation information and method of operation thereof

[0001] The present disclosure relates to a content production technology, and more specifically, to an electronic device for processing donation information in a performance content production service and an operating method thereof.

[0002] With the widespread adoption of the Internet, various media platforms are being built to support personal broadcasting and content sharing. Content creators (or streamers) can then provide their content to viewers through these platforms. Since media platforms do not impose specific restrictions on channel creation, a large volume of content on a wide range of topics can be delivered to viewers. Accordingly, various reward (or compensation) methods are being proposed for content creators to ensure viewers enjoy high-quality content.

[0003] The most commonly used reward payment method is direct financial support (or donation). Currently, these sponsorship methods are operated independently by each media platform. This approach has limitations: rewards cannot be paid to content creators when viewers consume content provided by media platforms that do not support sponsorship models, or even when the platform supports sponsorship models, when viewers are not registered with the platform.

[0004] In this regard, reference may be made to prior literature such as KR10-2220762B1 and KR10-2020-0013887A.

[0005] The purpose of the present disclosure is to provide an electronic device and an operating method thereof for processing donation information in a performance content production service.

[0006] The present disclosure aims to provide an electronic device and an operating method thereof for providing a donation model independent of a media platform.

[0007] The problems to be solved by the present disclosure are not limited to the problems described above, and other problems not mentioned will be clearly understood by those skilled in the art from the description below.

[0008] In an operation method of a first electronic device for processing donation information related to a content production service according to an embodiment of the present disclosure, the operation method may include a step of obtaining donation selection information including a donation request from a user terminal, a step of processing donation information for performing a sponsorship with interaction between a viewer and a streamer based on the donation selection information, and a step of providing a donation play video generated based on a result of processing the donation information to a second electronic device related to a media platform service.

[0009] Additionally, the donation selection information may include at least some of user identification information, interaction information related to the effect displayed on the content by the sponsorship, and purchase information.

[0010] Additionally, the step of processing the donation information may include a step of transmitting the interaction information to a program that provides the content production service.

[0011] Additionally, the above content creation service may be a metaverse-based content creation service.

[0012] In addition, the operating method further includes a step of providing a donation list to the user terminal, wherein the donation list includes a plurality of interactive donation information, and the donation selection information may correspond to interactive donation information selected by the user from among the plurality of interactive donation information.

[0013] Additionally, each of the plurality of interactive donation information may include at least a portion of interaction information related to the effect displayed on the content by the sponsorship and information on goods required for the sponsorship.

[0014] Additionally, the step of obtaining the donation selection information may include a step of performing payment based on the product information included in the interactive donation information selected by the user.

[0015] Additionally, the donation list may be configured to include at least one interactive donation information that generates an effect of throwing an object at the avatar, an effect of playing an animation on the avatar, an effect of playing music, an effect of playing a GIF image, an effect of changing the avatar's clothing, or an effect of playing an effect on the screen.

[0016] According to an embodiment of the present disclosure, a first electronic device for processing donation information in relation to a content production service, the first electronic device includes a transceiver, a memory for storing commands, and a processor, wherein the processor connected to the transceiver and the memory obtains donation selection information including a donation request from a user terminal, processes donation information for performing a sponsorship with interaction between a viewer and a streamer based on the donation selection information, and provides a donation play video generated based on a result of processing the donation information to a second electronic device related to a media platform service.

[0017] In one embodiment of the present disclosure, a computer program stored in a computer-readable storage medium for executing a donation information processing method in relation to a content production service, combined with hardware, may include a step of obtaining donation selection information including a donation request from a user terminal, a step of processing donation information for performing a sponsorship with interaction between a viewer and a streamer based on the donation selection information, and a step of providing a donation play video generated based on a result of processing the donation information to a second electronic device related to a media platform service.

[0018] According to the present disclosure, by providing an electronic device for processing donation information and an operating method thereof, it is possible to promote support for streamers and induce streamers to produce better quality content.

[0019] According to the present disclosure, user convenience can be improved by providing a donation model independent of the media platform.

[0020] The effects according to the present disclosure are not limited to the effects described above, and other effects not mentioned will be clearly understood by those skilled in the art from the description below.

[0021] FIG. 1 is a diagram illustrating a performance content providing system according to an embodiment of the present disclosure.

[0022] FIG. 2 is a flowchart illustrating a method for processing donation information in a performance content providing system according to an embodiment of the present disclosure.

[0023] FIG. 3 is a flowchart illustrating a method for processing donation information by a second electronic device according to an embodiment of the present disclosure.

[0024] FIG. 4 is a diagram illustrating a UI provided to a user terminal to provide a donation list according to an embodiment of the present disclosure.

[0025] FIG. 5a and FIG. 5b are diagrams illustrating effects provided to a user terminal by donation information processing according to an embodiment of the present disclosure.

[0026] FIG. 6 is a block diagram illustrating an electronic device according to an embodiment of the present disclosure.

[0027] Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the contents described in the attached drawings. However, the present invention is not limited or restricted by the exemplary embodiments. Unless otherwise defined, all terms (including technical and scientific terms) used in this specification shall be used with meanings that can be commonly understood by those of ordinary skill in the technical field to which this disclosure pertains. However, this may vary depending on the intentions of those skilled in the art, precedents, the emergence of new technologies, etc.

[0028] Additionally, terms defined in commonly used dictionaries should not be interpreted ideally or excessively unless explicitly and specifically defined otherwise. In certain cases, terms may be arbitrarily selected by the applicant, in which case their meanings will be described in detail in the relevant description. Therefore, the terms used in this disclosure should be defined based on their meaning and the overall content of this disclosure, rather than simply their names.

[0029] Throughout this specification, when a part is said to "include" a certain component, this does not mean that other components may be included, but rather that other components may be excluded, unless specifically stated otherwise. Furthermore, the singular forms used herein also include plural forms unless specifically stated otherwise. Furthermore, the expression "at least one of a, b, and / or c" used throughout this specification can encompass "a alone," "b alone," "c alone," "a and b," "a and c," "b and c," or "all of a, b, and c."

[0030] Meanwhile, terms such as "first and / or second" used in this specification may be used to describe various components, but are only used to distinguish one component from another and are not intended to be limited to the components referred to by those terms. For example, without departing from the scope of the present invention, the first component may be referred to as the second component, and the second component may also be referred to as the first component.

[0031] In addition, terms such as “unit”, “module”, etc. described in this specification mean a unit that processes at least one function or operation, which may be implemented by hardware or software, or a combination of hardware and software. In addition, embodiments of the present disclosure in this specification may be represented by functional block configurations and various processing steps. These functional blocks may be implemented by various numbers of hardware or / and software configurations that execute specific functions. For example, embodiments of the present disclosure may employ direct circuit configurations such as memory, processing, logic, look-up tables, etc. that may execute various functions under the control of one or more microprocessors or other control devices.

[0032] Similar to the components disclosed herein that can be implemented as software programs or software elements, embodiments of the present disclosure may be implemented in a programming or scripting language such as C, C++, Java, assembler, etc., including various algorithms implemented as a combination of data structures, processes, routines, or other programming constructs. Functional aspects may be implemented as algorithms that run on one or more processors. Furthermore, the present embodiments may employ conventional techniques for at least one of electronic configuration, signal processing, and data processing. Terms such as “mechanism,” “element,” “means,” and “configuration” may be used broadly and are not limited to mechanical and physical components. The terms may include the meaning of a series of software processes (routines) in connection with a processor, etc.

[0033] Each block of the processing flow diagrams attached to this specification and combinations of the flow diagrams can be performed by computer program instructions. These computer program instructions can be installed in a processor of a general-purpose computer, a special-purpose computer, or other programmable data processing equipment, so that the instructions, when executed by the processor of the computer or other programmable data processing equipment, create a means for performing the functions described in the flow diagram block(s).

[0034] These computer program instructions may be stored in a computer-available or computer-readable memory that can direct a computer or other programmable data processing device to implement a function in a particular manner, and the instructions stored in the computer-available or computer-readable memory may also produce an article of manufacture that includes instruction means for performing the function described in the flowchart block(s).

[0035] Since the computer program instructions may be installed on a computer or other programmable data processing device, a series of operational steps may be performed on the computer or other programmable data processing device to create a computer-executable process, and the instructions that cause the computer or other programmable data processing device to perform the steps for performing the functions described in the flowchart block(s) may also provide steps for performing the functions described in the flowchart block(s).

[0036] Additionally, each block may represent a module, segment, or portion of code that contains one or more executable instructions for performing a specific logical function(s). Furthermore, in some alternative implementation examples, the functions described in the blocks may occur out of order. For example, two blocks depicted in succession may actually be executed substantially concurrently, or the blocks may sometimes be executed in reverse order, depending on their respective functions.

[0037] The “electronic device” or “terminal” referred to herein may be implemented as a computer or portable terminal capable of connecting to a server or other terminal via a network. Here, the computer includes, for example, a notebook, desktop, or laptop equipped with a web browser, and the portable terminal may include, for example, a wireless communication device that ensures portability and mobility, such as a communication-based terminal such as IMT (International Mobile Telecommunication), CDMA (Code Division Multiple Access), W-CDMA (W-Code Division Multiple Access), LTE (Long Term Evolution), and all types of handheld-based wireless communication devices such as smartphones and tablet PCs. In addition, the “electronic device” or “terminal” referred to herein may also include a processor, a memory that stores and executes program data, permanent storage such as a disk drive, a communication port that communicates with an external device, a user interface device such as a touch panel, a key, a button, etc.

[0038] In the present disclosure, methods implemented as software modules or algorithms may be stored on a computer-readable recording medium as computer-readable codes or program instructions executable on a processor. Here, the computer-readable recording medium may include a magnetic storage medium (e.g., read-only memory (ROM), random-access memory (RAM), floppy disks, hard disks, etc.) and an optical reading medium (e.g., CD-ROM, DVD: Digital Versatile Disc)). The computer-readable recording medium may be distributed and executed on network-connected computer systems.

[0039] Hereinafter, various embodiments of the present disclosure will be described in detail with reference to the accompanying drawings. In describing the embodiments, descriptions of technical details that are well known in the technical field to which the present invention pertains and are not directly related to the present invention will be omitted. This is to convey the gist of the present invention more clearly without obscuring unnecessary explanation. For the same reason, some components in the accompanying drawings are exaggerated, omitted, or schematically depicted. Furthermore, the size of each component does not entirely reflect the actual size. Throughout this specification, the same reference numerals may refer to the same or corresponding components.

[0040] FIG. 1 is a drawing illustrating a performance content providing system (10) according to an embodiment of the present disclosure.

[0041] Referring to FIG. 1, a performance content providing system (10) may include a first electronic device (110), a second electronic device (120), and a plurality of user terminals (130_1, 130_2, …, 130_n). In the performance content providing system (10) according to an embodiment of the present disclosure, the second electronic device (120) may perform network communication and provide information to the first electronic device (110). In addition, each of the first electronic device (110) and the second electronic device (120) may perform network communication and exchange information with each of the plurality of user terminals (130_1, 130_2, …, 130_n).

[0042] According to an embodiment of the present disclosure, the network may include at least one of a Personal Area Network (PAN), a Local Area Network (LAN), a Campus Area Network (CAN), a Metropolitan Area Network (MAN), a Wide Area Network (WAN), a Broad Band Network (BBN), and the Internet. In addition, the network may include at least one of network topologies including a bus network, a star network, a ring network, a mesh network, a star-bus network, a tree, or a hierarchical network. In an embodiment of the present disclosure, the communication method performed is not limited to the types of the above-described networks, and may include not only a communication method utilizing a communication network that the network may include, but also short-range wireless communication between devices.

[0043] In an embodiment of the present disclosure, each of the first electronic device (110) and the second electronic device (120) may include a transceiver, a memory, and a processor. In addition, each of the first electronic device (110) and the second electronic device (120) refers to a unit that processes at least one function or operation, which may be implemented by hardware, software, or a combination of hardware and software. In an embodiment, each of the first electronic device (110) and the second electronic device (120) may include a plurality of computer systems or computer software implemented as network servers. For example, each of the first electronic device (110) and the second electronic device (120) may refer to a computer system and computer software that are connected to a lower-level device that can communicate with another network server through a computer network such as an intranet or the Internet, receive a task execution request, perform the task accordingly, and provide the execution result.

[0044] Meanwhile, although the first electronic device (110) and the second electronic device (120) are mentioned in this specification as being physically separate components, this is only some embodiments according to the present disclosure, and according to another embodiment of the present disclosure, the first electronic device (110) and the second electronic device (120) may have logically separate structures, in which case they may be implemented by separate functions in one server. In addition, each of the first electronic device (110) and the second electronic device (120) may be understood as a broad concept including a series of application programs that can operate on a network server and various databases built therein. For example, each of the first electronic device (110) and the second electronic device (120) may be implemented using a network server program that is provided in various ways according to an operating system such as DOS, Windows, Linux, Unix, or MacOS.

[0045] In an embodiment of the present disclosure, the first electronic device (110) may store content, transmit information about the content to a user terminal (at least one of 130_1, 130_2, ..., and 130_n) of a viewer (or user) accessing the content, or provide a media service that provides the content to the viewer in a real-time streaming manner. For example, the first electronic device (110) may provide content to the viewer through a media platform such as YouTube, Africa TV, Twitch, etc.

[0046] In an embodiment of the present disclosure, a second electronic device (120) may provide a program for producing and generating content to a streamer (or content creator). The streamer may use the program provided by the second electronic device (120) to produce and generate content to be provided to viewers in real time. Specifically, the second electronic device (120) may provide a program for producing and generating content based on the Metaverse. Alternatively, in some embodiments, the second electronic device (120) may receive previously generated content from an external device. In an embodiment, the second electronic device (120) may provide content produced and generated through the program or content provided from an external device to the first electronic device (110) for transmission to viewers. According to an embodiment of the present disclosure, the first electronic device (110) receives content from the second electronic device (120), and the viewer may use the content by accessing a specific channel corresponding to the content using a service provided by the first electronic device (110).

[0047] In an embodiment of the present disclosure, a viewer can access a program for producing and generating content provided by a second electronic device (120) through a user terminal (at least one of 130_1, 130_2, ..., and 130_n). The viewer can make a donation (or sponsorship) for specific content through the program provided by the second electronic device (120). The specific content for which a donation is made can be determined by viewer selection through the user terminal (at least one of 130_1, 130_2, ..., and 130_n). According to an embodiment of the present disclosure, a viewer transmits a donation request to a program provided by a second electronic device (120) through a user terminal (at least one of 130_1, 130_2, ..., and 130_n), and the second electronic device (120) can display an effect corresponding to the donation request obtained from the user terminal (at least one of 130_1, 130_2, ..., and 130_n) on the corresponding content. Specifically, the donation request obtained from the user terminal (at least one of 130_1, 130_2, ..., and 130_n) according to an embodiment of the present disclosure may be an interactive donation request, and in this specification, an interactive donation may mean a support in which there is interaction between a viewer and a streamer.

[0048] The present disclosure provides an electronic device and an operating method thereof for processing donation information in a performance content production service. According to an embodiment of the present disclosure, it is possible to promote sponsorship for streamers and encourage streamers to produce better content. In addition, the present disclosure provides an electronic device and an operating method thereof for providing a donation model independent of a media platform. According to an embodiment of the present disclosure, user convenience can be improved by providing a donation model independent of a media platform. The specific operation of the second electronic device (120) processing donation information according to the present disclosure will be described in detail with reference to FIGS. 2 to 6, which will be described later.

[0049] FIG. 2 is a flowchart for explaining a method of processing donation information in a performance content providing system (10, see FIG. 1) according to an embodiment of the present disclosure.

[0050] In step S210, the second electronic device (120) according to an embodiment of the present disclosure may provide a donation list to the user terminal (130). According to an embodiment of the present disclosure, the donation list may include at least one interactive donation information, wherein the interactive donation information refers to information about a sponsorship that involves interaction between a viewer and a streamer. According to an embodiment of the present disclosure, one or more interactive donation information that generates the same or similar form of interaction may constitute one donation list. In other words, one donation list may correspond to one category of interactive donation, and one or more interactive donation information included in one donation list may be information classified into the corresponding category.

[0051] In an embodiment, the interactive donation information may include at least a portion of interaction information corresponding to the donation and product information for the donation. The interaction information may be information about an effect that may be displayed on content by the donation, and the product information may be information about a product that the user must pay to display the interaction on the content. A detailed description of the aspect of the donation list provided to the user terminal (130) according to an embodiment of the present disclosure and the interactive donation information will be described later with reference to FIG. 4.

[0052] In step S220, the user terminal (130) according to an embodiment of the present disclosure may provide donation selection information to the second electronic device (120). The donation selection information may correspond to at least one donation information selected by the user from among a plurality of donation information included in the donation list provided to the user terminal (130) in step S210. More specifically, the donation selection information may include a donation request, and further include at least a portion of user identification information, interaction information corresponding to the donation selected by the user, and purchase information.

[0053] At step S230, the second electronic device (120) according to an embodiment of the present disclosure may process donation information in response to a donation request included in the donation selection information obtained from the user terminal (130). According to an embodiment of the present disclosure, the second electronic device (120) may process donation information based on the donation selection information obtained from the user terminal (130), and a specific operation of the second electronic device (120) processing the donation information will be described in detail with reference to FIG. 3 below.

[0054] At step S240, the second electronic device (120) according to the embodiment of the present disclosure may provide a donation play video to the first electronic device (110). The donation play video may refer to a video reflecting the result of donation information processing at step S230, and specifically, may refer to a video to which an interaction has been applied.

[0055] Meanwhile, at step S250, the first electronic device (110) according to the embodiment of the present disclosure may provide a streaming video to the user terminal (130) based on the donation play video acquired from the second electronic device (120). Specific aspects of the streaming video provided to the user terminal (130) will be described in detail with reference to FIGS. 5A and 5B.

[0056] FIG. 3 is a flowchart for explaining a donation information processing method by a second electronic device (120, see FIG. 1) according to an embodiment of the present disclosure.

[0057] At step S310, the second electronic device (120) according to an embodiment of the present disclosure may obtain donation selection information from a user terminal (130, see FIG. 2). As described above, in an embodiment of the present disclosure, the donation selection information may include a donation request, and further include at least some of user identification information, interaction information corresponding to a donation selected by the user, and purchase information.

[0058] In step S320, the second electronic device (120) according to an embodiment of the present disclosure may transmit interaction information included in the donation selection information to a client and store the interaction information in the second electronic device (120). In an embodiment of the present disclosure, the client may refer to a tool for generating content provided by the electronic device (120), and may correspond to a program for producing and generating content provided by the second electronic device (120) according to an embodiment of the present disclosure.

[0059] At step S330, the second electronic device (120) according to an embodiment of the present disclosure can play an interaction desired to be sponsored by the user using the client. Specifically, the second electronic device (120) according to an embodiment of the present disclosure can display the interaction selected by the user on the content using the client.

[0060] At step S340, the second electronic device (120) according to the embodiment of the present disclosure can provide the donation play video produced and generated using the client to the first electronic device (120). The first electronic device (120) can transmit the donation play video acquired from the second electronic device (120) through a service provided by the first electronic device (120).

[0061] FIG. 4 is a drawing showing a UI (40) provided to a user terminal (130, see FIG. 2) to provide a donation list (410) according to an embodiment of the present disclosure.

[0062] In FIG. 4, the donation list (410) includes first to fifth interactive donation information (411, 412, 413, 414, 415), and each of the first to fifth interactive donation information (411, 412, 413, 414, 415) is illustrated as including interaction information corresponding to a donation and product information for the donation. Specifically, the first interactive donation information (411) is illustrated as including first interaction information indicating that the effect of throwing a pink heart can be generated through the interactive donation, and first product information indicating that the product that must be spent to perform the interaction is 0 interaction points. In addition, the second interactive donation information (412) is illustrated as including second interaction information indicating that the effect of throwing a water ball can be generated through the interactive donation and second goods information indicating that the goods that must be spent to perform the interaction are 0 interaction points.

[0063] According to an embodiment, a user may select at least one of the first to fifth interactive donation information (411, 412, 413, 414, 415) included in the donation list included in the UI (40) through a user terminal (130), and a second electronic device (120, see FIG. 1) according to an embodiment of the present disclosure may process the selected interactive donation information. Meanwhile, the user must spend goods for the interactive donation, and in some embodiments, the user may purchase or recharge the goods through a platform provided by the second electronic device (120). Meanwhile, when the user selects at least one donation information, the user may proceed with payment for the at least one selected donation information through the user terminal (130), and the second electronic device (120) may perform a transaction based on the goods information included in the at least one selected donation information.

[0064] The donation list (410) illustrated in FIG. 4 includes first to fifth interactive donation information (411, 412, 413, 414, 415) that generates an interaction of throwing a specific object to a streamer (or an avatar in a virtual streaming video), but this is only one embodiment according to the present disclosure and does not limit the contents of the present disclosure, and according to the embodiment of the present disclosure, one donation list may include N pieces of interactive donation information (N is a natural number greater than or equal to 1). Meanwhile, according to the embodiment of the present disclosure, the donation list may be configured to include at least one interactive donation information that generates an effect of playing an animation to an avatar, an effect of playing music (sound effects and background music), an effect of playing a GIF image, an effect of changing an avatar's clothing, or an effect of playing an effect (or particle) on a screen. Additionally, according to embodiments of the present disclosure, the donation list may be configured to include at least one interactive donation information that causes an effect of implementing any undefined interaction.

[0065] FIG. 5a and FIG. 5b are diagrams illustrating effects provided to a user terminal (130, see FIG. 2) by donation information processing according to an embodiment of the present disclosure.

[0066] FIG. 5a illustrates a first screen (50a) provided to a user terminal (130) by a second electronic device (120, see FIG. 1) according to an embodiment of the present disclosure, in which the first interactive donation information (411) illustrated in FIG. 4 is selected by a user, the corresponding donation is processed, and the content to which the effect is applied is provided to the user terminal (130), and FIG. 5b illustrates a second screen (50b) provided to a user terminal (130) by a second electronic device (120), in which the fourth interactive donation information (414) illustrated in FIG. 4 is selected by a user, the corresponding donation is processed, and the content to which the effect is applied is provided. The first screen (50a) of FIG. 5a shows that the effect of throwing a pink heart at an avatar is applied to the content in response to the first interaction information, and the second screen (50b) of FIG. 5b shows that the effect of throwing a blue cube at an avatar is applied to the content in response to the fourth interaction information.

[0067] FIG. 6 is a block diagram illustrating an electronic device (600) according to an embodiment of the present disclosure. The electronic device (600) illustrated in FIG. 6 may correspond to at least one of the first electronic device (110, see FIG. 1) and the second electronic device (120, see FIG. 1) of FIG. 1. Referring to FIG. 6, the electronic device (600) according to an embodiment of the present disclosure may include a transceiver (610), a processor (620), and a memory (630).

[0068] The electronic device (600) can be connected to at least one of an external terminal and an external device via a transceiver (610) and exchange data. For example, the electronic device (600) can be connected to a user terminal (130, see FIG. 2) via the transceiver (610).

[0069] The processor (620) can perform at least one operation by the device and at least one method described through the above-described FIGS. 1 to 5B. In addition, the processor (620) can execute a program for performing at least one operation by the device and at least one method described through the above-described FIGS. 1 to 5B, and can process information and control the electronic device (600) to perform at least one operation by the device and at least one method described through the above-described FIGS. 1 to 5B.

[0070] The memory (630) can store information for performing operations and at least one method by at least one device described through FIGS. 1 to 5B. Furthermore, the memory (630) can store the code of a program executed by the processor (620). In an embodiment, the memory (630) can be a volatile memory or a non-volatile memory.

[0071] The above-described embodiments are specific examples for implementing the present disclosure. The present disclosure will encompass not only the above-described embodiments, but also embodiments that can be simply designed or easily modified. Furthermore, the present disclosure will encompass techniques that can be easily modified and implemented using the above-described embodiments. Therefore, the scope of the present disclosure should not be limited to the above-described embodiments, but should be defined not only by the claims set forth below, but also by equivalents of the claims of the present disclosure.

Claims

1. In the operation method of a first electronic device that processes donation information in relation to a content production service, A step of obtaining donation selection information including a donation request from a user terminal; A step of processing donation information to perform sponsorship with interaction between viewers and streamers based on the above donation selection information; and An operating method comprising a step of providing a donation play video generated based on a processing result of the above donation information to a second electronic device related to a media platform service.

2. In paragraph 1, The above donation selection information is an operating method including at least a portion of user identification information, interaction information related to the effect displayed on the content by the above sponsorship, and purchase information.

3. In paragraph 2, A method of operation in which the step of processing the donation information includes the step of transmitting the interaction information to a program providing the content production service.

4. In paragraph 3, The above content creation service is a method of operation based on a metaverse.

5. In paragraph 1, Further comprising a step of providing a donation list to the user terminal, The above donation list includes multiple interactive donation information, The above donation selection information is an operation method corresponding to interactive donation information selected by a user among the plurality of interactive donation information.

6. In paragraph 5, An operating method wherein each of the plurality of interactive donation information includes at least a portion of interaction information related to an effect displayed on the content by the sponsorship and information on goods required for the sponsorship.

7. In paragraph 6, A method of operation in which the step of obtaining the above donation selection information includes a step of performing payment based on the product information included in the interactive donation information selected by the user.

8. In paragraph 5, An operating method in which the above donation list is configured to include at least one interactive donation information that causes an effect of throwing an object at the avatar, an effect of playing an animation on the avatar, an effect of playing music, an effect of playing a GIF image, an effect of changing the avatar's clothing, or an effect of playing an effect on the screen.

9. As a first electronic device for processing donation information related to content production service, It includes a transceiver, a memory for storing instructions, and a processor, The processor connected to the transceiver and the memory, Obtaining donation selection information including a donation request from a user terminal, Processing donation information to perform sponsorship with interaction between viewers and streamers based on the above donation selection information, A first electronic device that provides a donation play video generated based on the processing result of the above donation information to a second electronic device related to a media platform service.

10. In a computer program stored in a computer-readable storage medium, in combination with hardware, for executing a donation information processing method related to a content production service, The above donation information processing method is: A step of obtaining donation selection information including a donation request from a user terminal; A step of processing donation information to perform sponsorship with interaction between viewers and streamers based on the above donation selection information; and A computer program comprising a step of providing a donation play video generated based on the processing result of the above donation information to a second electronic device related to a media platform service.

Images