Information interaction method and apparatus, device, medium, and product

Abstract

Embodiments of the present disclosure provide an information interaction method and apparatus, a device, a medium, and a product. The method comprises: displaying an operation result prompt page upon performing a preset operation on a target object; and in response to a trigger operation by a target user on a first control in the operation result prompt page, displaying a target page and displaying object information of the target object in the target page, wherein the target page is a home page of a target label to which the target object belongs, and the object information is used for representing object attribute information of the target object and object logistics information of the target object. The embodiments of the present disclosure can improve object display efficiency and user browsing smoothness.

Description

Information interaction method, apparatus, device, medium and product

[0001] Cross-reference to Related Applications

[0002] This application claims priority to Chinese Patent Application No. 202411304505.7, filed on September 18, 2024, the disclosure of which is incorporated herein in its entirety as part of the present application. TECHNICAL FIELD

[0003] Embodiments of the present disclosure relate to an information interaction method, apparatus, device, medium and product. BACKGROUND

[0004] In order to achieve the effect of convenience, more and more platforms and software that can realize users to obtain corresponding objects have emerged. Users can browse the objects displayed on the platform or software and perform corresponding operations. Optionally, the operations can include object viewing operation, object obtaining operation, etc.

[0005] Generally, after the user completes the preset operation (object obtaining operation), a settlement completion page can be displayed in the display interface. The user usually directly exits the settlement completion page or views the object information of the obtained object through the settlement completion page.

[0006] However, when displaying the object information of the obtained object, a display panel is usually popped up in the display interface to display the object information on the display panel. At this time, the user cannot timely understand the content displayed in the lower layer of the display panel, thereby affecting the subsequent operation of the user and causing resource waste. SUMMARY

[0007] The present disclosure provides an information interaction method, apparatus, device, medium and product. By displaying the object information of a target object in a target page, the effect that the target page recommended recommended objects can be browsed while the object information of the target object is viewed is achieved.

[0008] In a first aspect, the embodiments of the present disclosure provide an information interaction method, which comprises:

[0009] displaying an operation result prompt page after a preset operation on a target object is performed;

[0010] in response to a triggering operation of a first control by a target user in the operation result prompt page, displaying a target page and displaying object information of the target object in the target page;

[0011] The target page is a homepage of a target label to which the target object belongs, and the object information is used to represent object attribute information and object logistics information of the target object.

[0012] In a second aspect, the present disclosure also provides an information display device, which comprises:

[0013] A prompt page display module is configured to display an operation result prompt page after a preset operation is performed on the target object.

[0014] An object information display module is configured to display a target page and object information of the target object in the target page in response to a trigger operation of the first control in the operation result prompt page by the target user.

[0015] The target page is a homepage of a target label to which the target object belongs, and the object information is used to represent object attribute information and object logistics information of the target object.

[0016] In a third aspect, the present disclosure also provides an electronic device, which comprises:

[0017] One or more processors;

[0018] A storage device configured to store one or more programs,

[0019] When the one or more programs are executed by the one or more processors, the one or more processors implement the information interaction method according to any of the embodiments of the present disclosure.

[0020] In a fourth aspect, the present disclosure also provides a storage medium containing computer executable instructions, which, when executed by a computer processor, are used to perform the information interaction method according to any of the embodiments of the present disclosure.

[0021] In a fifth aspect, the present disclosure also provides a computer program product comprising a computer program, which, when executed by a processor, implements the information interaction method according to any of the embodiments of the present disclosure. BRIEF DESCRIPTION OF DRAWINGS

[0022] The above and other features, advantages, and aspects of the present disclosure will become more apparent by describing in detail the embodiments thereof with reference to the attached drawings. Throughout the drawings, the same or similar reference numerals refer to the same or similar elements. It should be understood that the drawings are schematic, and the original and elements are not necessarily drawn according to the scale.

[0023] FIG. 1 is a flow diagram of an information interaction method according to an embodiment of the present disclosure;

[0024] FIG. 2 is a schematic diagram of a page for presenting an operation result according to an embodiment of the present disclosure;

[0025] FIG. 3 is a schematic diagram of a page for presenting an operation result according to an embodiment of the present disclosure;

[0026] FIG. 4 is a flow diagram of a method for information interaction according to an embodiment of the present disclosure;

[0027] FIG. 5 is a schematic diagram of a page for presenting an operation result according to an embodiment of the present disclosure;

[0028] FIG. 6 is a flow diagram of a method for information interaction according to an embodiment of the present disclosure;

[0029] FIG. 7 is a schematic diagram of a page for presenting an operation result according to an embodiment of the present disclosure;

[0030] FIG. 8 is a schematic diagram of a page for presenting an operation result according to an embodiment of the present disclosure;

[0031] FIG. 9 is a flow diagram of a method for information interaction according to an embodiment of the present disclosure;

[0032] FIG. 10 is a schematic diagram of a page for presenting an operation result according to an embodiment of the present disclosure;

[0033] FIG. 11 is a schematic diagram of a page for presenting an operation result according to an embodiment of the present disclosure;

[0034] FIG. 12 is a schematic diagram of a structure of a device for information presentation according to an embodiment of the present disclosure;

[0035] FIG. 13 is a schematic diagram of a structure of an electronic device according to an embodiment of the present disclosure. DETAILED DESCRIPTION

[0036] Embodiments of the present disclosure will be described in more detail with reference to the drawings. While certain embodiments of the present disclosure will be shown and described, it is understood that the present disclosure can be embodied in various forms and should not be interpreted in limitation. Rather, these embodiments are provided as examples of the disclosure to more fully convey the scope of the disclosure to those skilled in the art.

[0037] It should be understood that the various steps of the method embodiments of the present disclosure can be performed in different orders and / or in parallel. In addition, the method embodiments can include additional steps and / or omit the steps shown. The scope of the present disclosure is not limited in this respect.

[0038] The term "include" and variations thereof as used herein mean "to include, without limitation." The term "based on" means "based at least in part on." The term "one embodiment" means "at least one embodiment." The term "another embodiment" means "at least one additional embodiment." The term "some embodiments" means "at least some embodiments." Related terms shall be construed accordingly.

[0039] It should be noted that the terms "first", "second", etc. mentioned in the disclosure are only used to distinguish different devices, modules or units, and are not used to limit the order or interdependence of the functions performed by these devices, modules or units.

[0040] It should be noted that the modification of "one" or "multiple" mentioned in the disclosure is illustrative and not limiting, and those skilled in the art should understand that unless the context clearly indicates otherwise, it should be understood as "one or more".

[0041] The names of the messages or information exchanged between the devices in the embodiments of the disclosure are only for illustrative purposes, and are not used to limit the scope of the messages or information.

[0042] It can be understood that before using the technical solutions disclosed in the embodiments of the disclosure, the type, use range, use scenario, etc. of the personal information involved in the disclosure should be informed to the user and the authorization of the user should be obtained through appropriate means according to relevant laws and regulations.

[0043] For example, in response to receiving the active request of the user, the user is sent prompt information to explicitly prompt the user that the operation requested to be performed will require obtaining and using the personal information of the user. Thus, the user can voluntarily choose whether to provide personal information to the electronic device, application program, server or storage medium, etc. software or hardware performing the operation of the technical solutions of the disclosure according to the prompt information.

[0044] As an optional but not limiting implementation, in response to receiving the active request of the user, the way of sending prompt information to the user may, for example, be the way of a pop-up window, and the prompt information may be presented in the form of text in the pop-up window. In addition, the pop-up window may also carry selection controls for the user to select "agree" or "disagree" to provide personal information to the electronic device.

[0045] It can be understood that the above notification and user authorization process is only illustrative and does not limit the implementation of the disclosure, and other ways that meet the relevant laws and regulations can also be applied to the implementation of the disclosure.

[0046] It can be understood that the data involved in the technical solution (including but not limited to the data itself, the acquisition or use of the data) should comply with the requirements of the corresponding laws and regulations and relevant provisions.

[0047] Before introducing the technical solution provided by the embodiment of the present disclosure, the application scenario can be exemplarily described. The technical solution provided by the embodiment of the present disclosure can be applied in any application program that can realize shopping (acquiring a virtual object or a physical object).

[0048] For some application programs, the target label corresponding to the main page can be entered under the "I" control, and after the preset operation is completed in the main page, an operation result prompt page can be generated. After clicking the first control (order viewing control) in the operation result prompt page, a seven-eighths screen of an order detail can be pulled up in the main page to realize viewing of the order detail based on browsing on the seven-eighths screen. However, the above-mentioned manner is difficult to have a fixed cognition of the "target label" in the main interface of the current application program, and will also affect the subsequent behavior of the user. Further, the main page of the target label mainly displayed on the seven-eighths screen will have a certain occlusion to the main page, so that the user will not continue to browse the content displayed under the seven-eighths screen, and there is a problem that the object displayed in the main page cannot be effectively displayed.

[0049] The application scenario to which the solution of the present disclosure is applicable will be described below with exemplary content, and a certain application program capable of acquiring a virtual object or a physical object will be taken as an example for description. After a target user performs a preset operation of acquiring a target object, an operation result prompt page can be displayed. The preset operation can be a payment operation of acquiring the target object. The corresponding operation result prompt page can be a settlement completion page. Generally, after the target user sees the operation result prompt page, there are two behaviors. The first behavior is to directly exit the operation result prompt page, and the second behavior is to click a control for viewing object information of the target object in the operation result prompt page. If the second behavior is performed, the solution provided by the embodiment of the present disclosure can be executed.

[0050] FIG. 1 is a flow diagram of an information interaction method provided by an embodiment of the present disclosure. The embodiment of the present disclosure is applicable to a scenario of displaying a target page and displaying object information of a target object in the target page based on a target user's triggering operation on a first control in an operation result prompt page. The method can be executed by an information interaction device, which can be integrated in a client or a server. The technical solution provided by the embodiment of the present disclosure can be executed by the client, or can be executed by the server, or can be cooperatively executed based on the client and the server.

[0051] As shown in FIG. 1, the method of the embodiment can specifically include:

[0052] S110, display an operation result prompt page after the preset operation on the target object is performed.

[0053] Currently, there are two implementation manners for entering the main page corresponding to the target label in the application program or the shopping platform. One is to enter the first interface based on the triggering operation of the "I" control, and to enter the main page corresponding to the target label based on the triggering operation of the "target entry" control in the first interface. The other is that the main interface of the application program includes multiple panel labels. The target label is included in the multiple panel labels, and the main page corresponding to the target label can be displayed based on the triggering operation of the target label. The target user can browse any object displayed on the main page and perform other operation behaviors such as clicking any object.

[0054] In actual application, when a user browses in the shopping platform or the application program and wants to obtain a corresponding virtual object or a physical object, the user needs to log in an account and then obtain the corresponding object. The user corresponding to the logged-in account is regarded as a target user. The obtained physical object or virtual object is referred to as a target object. Optionally, the physical object can be an article; the virtual object can be a coupon, a discount card, or any object that cannot obtain a physical object, which is referred to as a virtual object. If the target object is to be obtained, a preset operation needs to be performed. Optionally, the preset operation can be a payment operation. After the preset operation is performed, a page corresponding to the preset operation can be displayed, which is referred to as an operation result prompt page. In fact, the operation result prompt page is a settlement completion page.

[0055] That is, the target object is an object of which the ownership is transferred. For example, the current ownership of the target object belongs to the shopping platform or the application program. If the target user performs the preset operation (the payment operation), the ownership of the target object is transferred from the shopping platform or the application program to the target user. The object that meets the above condition can be regarded as the target object. The page displayed after the preset operation is performed is regarded as the operation result prompt page. The operation result prompt page can be a page on which the preset operation is successfully performed, or a page on which the preset operation fails. In this embodiment, the operation result prompt page mainly corresponds to a page on which the preset operation is successfully performed.

[0056] For example, when the target user wants to obtain the target object A, the preset operation can be performed. After the operation is completed, the operation result prompt page shown in FIG. 2 can be displayed. The operation result prompt page can include the value attribute of the target object A. Taking the preset operation as a payment operation as an example, the operation result prompt page is a payment completion page. Correspondingly, after the payment is completed, an order can be generated. Correspondingly, the settlement amount of the obtained target object (i.e., the order) can be displayed in the payment completion page. Meanwhile, the operation result prompt page also includes a control for viewing the order (viewing the target object) and a control for browsing the target homepage of the target label to which the target object belongs. Optionally, the control for browsing the target homepage of the target label to which the target object belongs can be a “go to the mall” control. That is, when the “go to the mall” control is triggered, the main page corresponding to the mall label can be directly displayed.

[0057] It should be noted that for the target object that can be obtained by the target user, the target label corresponding thereto is a mall label. The mall label is used to represent the label corresponding to the mall homepage.

[0058] S120, in response to the target user triggering the first control in the operation result prompt page, displaying a target page and displaying object information of the target object in the target page.

[0059] The operation result prompt page can include the value attribute of the target object, the first control, the second control, and the display object. The value attribute can be the settlement amount displayed in the operation result prompt page. The first control is a control for triggering the viewing of the object information of the target object. Optionally, referring to FIG. 2, the first control is a “view order” control. The second control is a control for triggering the viewing of the homepage of the target label to which the target object belongs. Optionally, referring to FIG. 2, the second control is a “go to the mall” control.

[0060] The target page is the homepage corresponding to the target label to which the target object belongs. For the target object, the target label corresponding thereto is mainly a mall label, and correspondingly, the target page is a mall homepage corresponding to the mall label. The target object can be an entity or a virtual object currently obtained by the target user.

[0061] It should be noted that the target page also displays a plurality of recommended objects. The displayed recommended objects are generated according to the historical operation behaviors of the target user. Optionally, the historical operation behaviors can include browsing behaviors of objects, clicking behaviors of objects, and the like. In this embodiment, what the recommended objects displayed in the target page are and what the reference factors are are not limited in this embodiment and can be set according to actual needs during the development stage.

[0062] The object information is used to represent object attribute information and object logistics information of the target object.

[0063] After the target user acquires the target object, there are two types of information for each target object, one is object attribute information, and the other is object logistics information. The object attribute information can include object title of the target object, main image of the target object, specification of the target object, and guarantee information, etc. The specification of the target object can be understood as xxml or xxg. The guarantee information can be a guarantee description text such as “7-day no reason for return and exchange, genuine guarantee”. The object logistics information can include the current transportation state of the target object and the consignee related information, etc. Optionally, the transportation state includes the state description of waiting for picking up, various stations in transportation, and waiting for picking up, etc.

[0064] Specifically, the target user can trigger the first control in the operation result prompt page. After detecting the triggering operation on the first control, the home page corresponding to the mall label (target label) can be displayed, and this home page is taken as a target page. The object information of the target object is displayed in the target page. In order to improve the efficiency of viewing the object information of the target object, the object information can include the object attribute information and the object logistics information of the target object.

[0065] It can be understood that after the target user triggers the first control in the operation result prompt page, the target page can be displayed, and the attribute information and the object logistics information of the target object are displayed in the target page, which realizes that the object information of the target object can be viewed in the target page, and the recommended object recommended for the target user can also be viewed, thereby improving the reliability of the target user continuing to browse the recommended object recommended for the target user in the target page.

[0066] On the basis of the above example, referring to FIG. 3, when it is detected that the target user triggers the first control for viewing the order, the target page as shown in (b) of FIG. 3 can be displayed. At this time, the target page includes the object information of the target object and the recommended object recommended for the target object.

[0067] It should be further explained that the target page can be the home page of a certain block (mall block) in the application program. The target page also includes labels of other blocks, and the labels of the other blocks correspond to the entry controls for displaying the contents of the other blocks. Optionally, the block labels corresponding to certain blocks can be displayed at the top and bottom of the display interface of the target page. After each block label is triggered, the main interface corresponding to the block label or the multimedia data stream recommended by the block label can be displayed.

[0068] The technical solution provided by the embodiments of the present disclosure can display an operation result prompt page after a preset operation is performed on a target object. The operation result prompt page includes a first control for displaying object information. If the control is triggered, a home page of a target label to which the target object belongs can be displayed, i.e., a mall home page. The mall home page includes not only object information of the target object but also recommended objects recommended for a target user, which realizes the convenience of viewing object information of the target object in the mall home page and improves the credibility of the target user for continuing to browse the mall home page, thereby improving the object conversion rate of the recommended objects displayed in the mall home page.

[0069] FIG. 4 is a flowchart of an information interaction method according to an embodiment of the present disclosure. On the basis of the foregoing embodiment, object information of a target object can be displayed in any area of a target page. Of course, in order to improve the effect of guiding traffic to a new entry for viewing a target object, the object information can be displayed at a position associated with an object viewing entry control. For details, refer to the detailed description of the present technical solution. The same or corresponding technical terms as in the foregoing embodiment are not described herein.

[0070] As shown in FIG. 4, the method includes the following steps.

[0071] S210, displaying an operation result prompt page after a preset operation is performed on a target object.

[0072] S220, in response to a trigger operation of a target user on a first control in the operation result prompt page, displaying a target page and displaying object information of a target object in a target extension area associated with an object viewing entry control in the target page.

[0073] In order to display object information of a target object in a target page and display recommended objects recommended for the target object, thereby achieving a corresponding conversion rate based on a trigger operation of a target user for viewing an order and strengthening the display effect of an object viewing entry control, the object information of the target object can be displayed in a target extension area corresponding to the object entry viewing control in the target page.

[0074] The target extension area is used to display object information of a target object. The display position corresponding to the target extension area can be any position in the target page or any position associated with the object viewing entry control. The display state of the target extension area can be a default shielding tile area. The advantage of setting the default shielding tile area is that it can highlight the object information of the target object. On the basis of the foregoing example, the object viewing entry control can be an “order” control. When the object viewing entry control is triggered, all historical target objects obtained by a target user can be viewed.

[0075] Specifically, when the target page is displayed, the target expansion area can be inserted in the target page to display the object information of the target object in the target expansion area. In order to strengthen the cognition and guidance of the object viewing entry control, the target expansion area can be displayed at a position associated with the object viewing entry control, or the target expansion area can be simulated as an area expanded by the object viewing entry control, such as an arrow pointing to the object viewing entry control on the target expansion area, as shown in (b) of FIG. 3.

[0076] In the embodiment, in order to further strengthen the cognition of the object viewing entry control, the target expansion area can be a region constituted by other navigation regions in the target page except the navigation region to which the object viewing entry control belongs. The navigation region is a region in which a navigation icon is displayed in the target page.

[0077] It should be noted that when the target page does not display the object information of the target object, the page presented is as shown in FIG. 5. The target page includes navigation regions and a recommended object display region. The number of navigation regions can include multiple, and each row of regions can be regarded as a navigation region, as shown in the "navigation region" mark in FIG. 5. The navigation region includes multiple navigation icons, and each navigation icon is used to represent the type of object that can be displayed after the control is triggered.

[0078] Based on FIG. 5, the schematic diagram shown in (b) of FIG. 3 can be further combined for understanding. The target expansion area is a region constituted by other navigation regions in the target page except the navigation region to which the object viewing entry control belongs. It can be understood that the navigation regions except the navigation region to which the object viewing entry control belongs are in a mutually exclusive relationship with the target expansion area. Of course, the target expansion area can also be overlaid on the region constituted by other navigation regions, and at this time, the transparency parameter of the target expansion area is the first preset parameter 0, that is, the navigation region located under the target expansion area is in an invisible state. Or, the target region is overlaid on the region constituted by other navigation regions, and at this time, the transparency parameter of the target expansion area is the second preset parameter. The second preset parameter can be a parameter in which the upper layer is in a visible state and the upper layer is also in a visible state.

[0079] Based on the above, first, the target expansion area is inserted into the target homepage corresponding to the target label, so that the problem of new entry diversion can be solved. Second, after the target user views the object information, the target user is easily attracted by the recommended objects displayed in the target page, and then generates the behavior of continuing to browse the recommended objects, thereby solving the problem that the objects displayed on the main page cannot be effectively displayed due to no behavior.

[0080] The technical solution provided by the embodiments of the present disclosure strengthens the guidance of the object viewing entry control by displaying the object information of the target object in the target extension area corresponding to the object viewing entry control in the target page, thereby improving the effect of subsequently viewing all acquired objects from the object viewing entry control.

[0081] FIG. 6 is a flowchart of an information interaction method according to an embodiment of the present disclosure. Based on the foregoing embodiments, when the target page is displayed, other pages can be displayed based on the triggering operation of the target user on the target page. The specific implementation can be referred to the detailed description of the present embodiment. The same or corresponding technical terms as the above embodiments are not described herein.

[0082] As shown in FIG. 6, the method comprises:

[0083] S310, display an operation result prompt page after a preset operation is performed on the target object.

[0084] S320, in response to the triggering operation of the target user on the first control in the operation result prompt page, display the target page and display the object information of the target object in the target page.

[0085] S330, in response to the triggering operation of the target user in the target page to view the acquisition details of the target object, display the object acquisition details page corresponding to the target object.

[0086] The object information displayed in the target extension area includes object attribute information and object logistics information. The object attribute information includes not only the object title, object image, object specification, and object guarantee label of the target object, but also the object acquisition details control. The object acquisition details control is used to display the object acquisition details page corresponding to the target object after being triggered. The object acquisition details page includes all information of the target object. Optionally, the all information includes the object attribute information, object logistics information, and transaction flow information corresponding to the target object. Optionally, the transaction flow information includes order number, transaction serial number, transaction date, and the like.

[0087] For example, referring to Figure 7, when an object retrieval request control (i.e., the view details control) within the target extended area is detected, the object retrieval details page shown in Figure 8 can be displayed. The content displayed on the object retrieval details page, as shown in Figure 8, includes object logistics information, the store name (XX flagship store) of the target object in the object attribute information, the object image of the target object, the object title (text title) of the target object, the rated value of the target object, the actual value of the target object, the order number, service guarantees, and other information. Service guarantee information includes return and exchange time information and whether shipping insurance exists. Of course, the object retrieval details page can also include other information; if other information needs to be displayed, the "Show More" control displayed on the object retrieval details page can be triggered.

[0088] The technical solution provided in this disclosure can display an object acquisition details page when a control triggering the acquisition of object details on the target page is detected. The object acquisition details page displays all the information of the acquired target object, achieving both convenience and comprehensiveness in viewing the acquired target object information.

[0089] Figure 9 is a schematic flowchart of an information interaction method provided in an embodiment of this disclosure. Based on the foregoing embodiments, if the control for closing the target extended area is triggered, the homepage of the target tag to which the target object belongs can be displayed. During the display of the target homepage, to enhance the user's guidance of the object viewing control, the object viewing control can be displayed in a preset form. Specific implementation details can be found in the detailed description of this embodiment. Technical terms that are the same as or corresponding to those in the above embodiments will not be repeated in this embodiment.

[0090] As shown in Figure 9, the method includes:

[0091] S410. Display a prompt page showing the operation results after performing a preset operation on the target object.

[0092] S420. In response to the target user's triggering operation on the first control in the operation result prompt page, display the target page and display the object information of the target object in the target page.

[0093] S430, In response to a trigger operation that closes the target extended area, a navigation icon is displayed in the navigation area of ​​the target page.

[0094] The above embodiments have described the object details page displayed when a target user triggers the object details retrieval control in the target extended area. Next, we will describe the page that can be displayed if the target user triggers the control displayed in the target extended area to close the target extended area.

[0095] The target extension region includes a control for obtaining details of the viewing object and a control for closing the target extension region. The closing control for closing the target extension region is indicated by an X in FIG. 3. After detecting the triggering operation for the closing control in the target extension region, the navigation region in the target page that is covered by the target extension region can be displayed, and the navigation icons in the navigation region can be displayed, to obtain the schematic diagram shown in FIG. 5.

[0096] It can be understood that when the triggering operation for closing the target extension region is detected, the target extension region can not be displayed in the target page, and the navigation region covered by the target extension region and the icons in the navigation region can be displayed, to obtain the target page shown in FIG. 5.

[0097] S440, when it is detected that the preset condition is met, the object viewing entry control in the target page is displayed in a preset form, and a mask layer is added to the target page.

[0098] It should be noted that if the currently displayed target page is a page displayed after the target extension region is closed, the preset condition is a condition that the display duration of the target page reaches a preset display duration threshold. If the target page is a page displayed after returning from the object detail page, the preset condition can be a condition that the object detail page is returned to the target page.

[0099] The preset form can be adding a light effect to the border of the object viewing entry control, and the object viewing entry control is suspended at a certain height. The advantage of this setting is to highlight the object viewing entry control. Meanwhile, the preset form also includes that the light effect is played along the border of the object entry viewing control in a preset direction.

[0100] Further, to further improve the guidance of the object viewing entry control, when the object entry viewing control is displayed in the preset form, a mask layer is added to other displayed objects, to further highlight the object entry viewing control.

[0101] In this embodiment, to highlight the object entry viewing control and not consume the display information of other objects in the target page, the mask layer can be set to a certain transparency value, so that when the other objects are blocked by the mask layer to highlight the object viewing entry control, the other objects displayed in the target page can still be seen. The advantage of this setting is that the object viewing entry control can be highlighted, and the target user can be guided to continue browsing the recommended objects displayed in the target page.

[0102] Exemplarily, referring to FIG. 8, when the back control in the object detail obtaining page is detected to trigger, i.e., the target user clicks the return control, the object viewing entry control can be displayed in a preset form in the target page, and a mask layer is overlaid for other objects in the target page, as shown in FIG. 10. When the closing control in the target page shown in FIG. 3(b) is detected to trigger to close the target extended object area, the schematic diagram of the target page shown in FIG. 5 can be displayed. When the display duration of the target page reaches a preset duration threshold, the target page shown in FIG. 10 can be displayed, at this time, the target page displays the object viewing entry control in a preset form, and a mask layer is overlaid for other objects in the target page.

[0103] On the basis of the above technical solutions, in order to further strengthen the guiding effect of the object viewing entry control, in the process of displaying the object viewing entry control in a preset form, an interaction prompt information corresponding to the object viewing entry control can be displayed, so as to determine the entry control for viewing all target objects based on the interaction prompt information.

[0104] The interaction prompt information can be displayed in the form of text. Optionally, the interaction prompt information can be "next time come here to find the target object". If the application is in a shopping scenario, the interaction prompt information can be "next time come here to find the order". The above-mentioned interaction prompt information is only exemplary, and the specific content thereof can be set according to actual needs.

[0105] Exemplarily, referring to FIG. 11, in the process of displaying the object viewing entry control in a preset form in the target page, in order to further strengthen the guiding effect, the interaction prompt information can be displayed at the object viewing entry control. The interaction prompt information can be "next time come here to find the target object" or "next time come here to find the order".

[0106] The technical solutions provided by the embodiments of the present disclosure can display the target page without the target extended area, whether the control for closing the target extended area in the target page is triggered or the control for returning to the target page without displaying the target extended area in the object detail obtaining page is triggered. In order to further strengthen the guiding effect of the object viewing entry control, the object viewing entry control can be displayed in a preset form. Finally, in order to further strengthen the object viewing entry control, the interaction prompt information can be displayed in the process of displaying the object viewing entry control in a preset form, so as to achieve the effect of further strengthening based on the interaction prompt information, and the guiding effect of the object viewing entry control is achieved.

[0107] FIG. 12 is a structural schematic diagram of an information display device provided by an embodiment of the present disclosure. As shown in FIG. 12, the device comprises a prompt page display module 510 and an object information display module 520.

[0108] The prompt page display module 510 is configured to display an operation result prompt page after the target object is executed with the preset operation; the object information display module 520 is configured to, in response to the triggering operation of the target user on the first control in the operation result prompt page, display a target page and display object information of the target object in the target page; the target page is a homepage of a target label to which the target object belongs, and the object information is used to represent object attribute information and object logistics information of the target object.

[0109] The technical scheme of the embodiment of the present disclosure can display an operation result prompt page after the target object is executed with the preset operation after the target user displays the target object with the preset operation. The operation result prompt page can include a control for viewing object information of the target object. When the triggering operation of the target user on the first control for viewing the object information in the operation result prompt page is detected, the target page can be displayed, and the object information of the target object can be displayed in the target page. At this time, the target page not only includes the object information of the target object, but also includes a recommended object recommended for the target user, that is, the target user can browse the recommended object displayed in the target page while viewing the object information of the target object. Since the recommended object is determined in combination with the historical operation behavior of the target user, the adaptation degree between the target user and the recommended object is high, and the effects of maximizing the display of the object and improving the object conversion rate when the target user obtains the recommended object are achieved.

[0110] On the basis of the above technical scheme, the object information display module is further configured to:

[0111] display the object information of the target object in a target extension area associated with an object viewing entry control in the target page;

[0112] The object viewing entry control is an entry control for displaying all obtained target objects.

[0113] On the basis of each of the above technical schemes, the target extension area is an area formed by other navigation areas in the target page except for a navigation area to which the object viewing entry control belongs. The navigation area is an area in which a navigation icon is displayed in the target page.

[0114] On the basis of each of the above technical schemes, the apparatus further includes:

[0115] The object acquisition detail page display module is configured to, in response to the triggering operation of the target user on the target page for viewing acquisition details of the target object, display an object acquisition detail page corresponding to the target object.

[0116] On the basis of each of the above technical schemes, the apparatus further includes:

[0117] The target page display module is configured to display a navigation icon in a navigation area of the target page in response to a triggering operation of closing the target extension area.

[0118] On the basis of the above technical solutions, the device further comprises:

[0119] The control display module is configured to display the object viewing entry control in the target page in a preset form when it is detected that a preset condition is met, and add a mask layer to the target page.

[0120] The preset condition comprises returning from an object detail page to the target page, or the preset condition is that a display duration of the target page displaying the navigation area reaches a preset duration threshold.

[0121] On the basis of each of the above technical solutions, the device further comprises an interaction prompt information display module configured to display interaction prompt information corresponding to the object viewing entry control, so as to determine the object viewing entry control for viewing all target objects based on the interaction prompt information.

[0122] The information interaction device provided in the embodiments of the present disclosure can perform the information interaction method provided in any of the embodiments of the present disclosure, and has the corresponding function modules and beneficial effects of performing the method.

[0123] It should be noted that each unit and module included in the above device is only divided according to the function logic, but is not limited to the above division, as long as the corresponding function can be implemented; in addition, the specific name of each functional unit is only for convenient distinction, and does not limit the protection scope of the embodiments of the present disclosure.

[0124] FIG. 13 is a structural schematic diagram of an electronic device provided in an embodiment of the present disclosure. Referring to FIG. 13, a structural schematic diagram of an electronic device (for example, a terminal device or a server in FIG. 13) 600 suitable for implementing the embodiments of the present disclosure is shown. The terminal device in the embodiments of the present disclosure can include, but is not limited to, a mobile terminal such as a mobile phone, a notebook computer, a digital broadcast receiver, a PDA (Personal Digital Assistant), a PAD (Tablet Personal Computer), a PMP (Portable Multimedia Player), a vehicle terminal (for example, a vehicle navigation terminal), and the like, and a fixed terminal such as a digital TV, a desktop computer, and the like. The electronic device shown in FIG. 13 is only an example, and should not bring any limitation to the functions and use range of the embodiments of the present disclosure.

[0125] As shown in FIG. 13, the electronic device 600 can include a processing device (e.g., a central processing unit, a graphics processing unit, etc.) 601 that can perform various appropriate actions and processes according to programs stored in a read-only memory (ROM) 602 or loaded into a random access memory (RAM) 603 from a storage device 608. Various programs and data required for the operation of the electronic device 600 are also stored in the RAM 603. The processing device 601, the ROM 602, and the RAM 603 are connected to each other through a bus 604. An input / output (I / O) interface 605 is also connected to the bus 604.

[0126] Generally, the following devices can be connected to the I / O interface 605: input devices 606 including, for example, a touch screen, a touch pad, a keyboard, a mouse, a camera, a microphone, an accelerometer, a gyroscope, etc.; output devices 607 including, for example, a liquid crystal display (LCD), a speaker, a vibrator, etc.; storage devices 608 including, for example, a magnetic tape, a hard disk, etc.; and communication devices 609. The communication devices 609 can allow the electronic device 600 to communicate wirelessly or wired with other devices to exchange data. Although FIG. 13 shows the electronic device 600 with various devices, it should be understood that all of the shown devices are not required to be implemented or possessed. More or fewer devices can be alternatively implemented or possessed.

[0127] In particular, according to embodiments of the present disclosure, the processes described above with reference to the flowcharts can be implemented as a computer software program. For example, embodiments of the present disclosure include a computer program product comprising a computer program carried on a non-transitory computer-readable medium, the computer program containing program code for performing the methods shown in the flowcharts. In such embodiments, the computer program can be downloaded and installed from a network through the communication devices 609, or installed from the storage devices 608, or installed from the ROM 602. When the computer program is executed by the processing device 601, the above-mentioned functions defined in the methods of the embodiments of the present disclosure are performed.

[0128] The names of the messages or information exchanged between the plurality of devices in the embodiments of the present disclosure are only for illustrative purposes, and are not intended to limit the scope of the messages or information.

[0129] The electronic device provided by the embodiments of the present disclosure and the information interaction method provided by the above-mentioned embodiments belong to the same inventive concept, and the technical details not described in detail in the embodiments of the present disclosure can be referred to the above-mentioned embodiments, and the present embodiments have the same beneficial effects as the above-mentioned embodiments.

[0130] The embodiments of the present disclosure provide a computer storage medium having a computer program stored thereon, which, when executed by a processor, implements the information interaction method provided by the above-mentioned embodiments.

[0131] Note that the computer readable medium described above in the present disclosure can be a computer readable signal medium or a computer readable storage medium or any combination thereof. The computer readable storage medium can be, for example and without limitation, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus or device, or any suitable combination of the foregoing. More specific examples of the computer readable storage medium can include, but are not limited to, an electrical connection having one or more wires, a portable computer diskette, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or Flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. In the present disclosure, the computer readable storage medium can be any tangible medium that contains or stores a program used by or in connection with an instruction execution system, apparatus or device. In the present disclosure, the computer readable signal medium can include a computer readable program code carried in a baseband or as a part of a carrier wave, in which the computer readable program code is used by or in connection with an instruction execution system, apparatus or device. Such a propagated computer readable signal medium can take various forms, including but not limited to electro-magnetic, optical or any suitable combination of the foregoing. The computer readable signal medium can also be any computer readable medium that is not a computer readable storage medium and that can be used to carry or transmit a program for use by or in connection with an instruction execution system, apparatus or device. The program code contained in the computer readable medium can be transmitted by any suitable medium, including but not limited to wire, cable, RF (radio frequency), etc., or any suitable combination of the foregoing.

[0132] In some embodiments, the client, server, or both can communicate using any current known or future developed network protocol, such as HTTP (HyperText Transfer Protocol), and can be interconnected with any form or medium of digital data communication (e.g., a communication network). Examples of communication networks include local area networks ("LANs"), wide area networks ("WANs"), the Internet, and peer-to-peer networks (e.g., ad hoc peer-to-peer networks), as well as any current known or future developed networks.

[0133] The computer readable medium described above can be included in the electronic device; or can exist separately from the electronic device and can be accessed via the electronic device.

[0134] The computer readable medium described above carries one or more programs that, when executed by the electronic device, cause the electronic device to:

[0135] Display an operation result prompt page after a preset operation is performed on a target object;

[0136] In response to a triggering operation of the first control in the operation result prompt page by the target user, a target page is displayed and object information of the target object is displayed in the target page;

[0137] The target page is a homepage of a target label to which the target object belongs, and the object information is used to represent object attribute information and object logistics information of the target object.

[0138] Computer program code for carrying out operations of the present disclosure can be written in one or more programming languages or combinations of languages including object oriented programming languages, such as Java, Smalltalk, C++, and conventional procedural programming languages, such as the "C" programming language or similar programming languages. The program code can execute entirely on the user's computer, partly on the user's computer, as a stand-alone software package, partly on the user's computer and partly on a remote computer, or entirely on the remote computer or server. In the latter scenario, the remote computer can be connected to the user's computer through any type of network, including a local area network (LAN) or a wide area network (WAN), or the connection can be made to an external computer (for example, through the Internet using an Internet Service Provider).

[0139] The flow diagrams and the block diagrams in the drawings are illustrations of possible architectures, functions, and operations for systems, methods, and computer program products according to various embodiments of the present disclosure. In this regard, each block in the flow diagrams or block diagrams can represent a module, a segment, or a portion of code, which comprises one or more executable instructions for implementing the specified logical functions. It should also be noted that in some alternative implementations, the functions noted in the blocks can occur out of the order noted in the figures. For example, two blocks shown in succession may, in fact, be executed substantially concurrently or the blocks may sometimes be executed in the reverse order, depending upon the functionality involved. It will also be noted that each block of the block diagrams and / or flow diagrams, and combinations thereof, can be implemented by special purpose hardware-based systems that perform the specified functions or operations, or combinations of special purpose hardware and computer instructions.

[0140] The units described in the embodiments of the present disclosure can be implemented by software, or by hardware. In some cases, the name of the unit does not constitute a limitation on the unit itself, for example, the first obtaining unit can also be described as "a unit for obtaining at least two Internet protocol addresses".

[0141] The functionality described above in this document can be performed, at least in part, by one or more hardware logic components. For example, and without limitation, example types of hardware logic components that can be used include Field-programmable Gate Arrays (FPGAs), Application-specific Integrated Circuits (ASICs), Application-specific Standard Products (ASSPs), System-on-a-chip (SOCs), Complex Programmable Logic Devices (CPLDs), etc.

[0142] In the context of this disclosure, a machine-readable medium can be a tangible medium that contains or stores a program for use by or in connection with an instruction execution system, apparatus, or device. The machine-readable medium can be a machine-readable signal medium or a machine-readable storage medium. A machine-readable medium can include, but is not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any suitable combination of the foregoing. More specific examples of the machine-readable storage medium will include one or more lines of electrical connections, portable computer disks, hard disk drives, random access memory (RAM), read-only memory (ROM), erasable programmable read-only memory (EPROM or Flash memory), optical fibers, portable compact disc read-only memories (CD-ROMs), optical storage devices, magnetic storage devices, or any suitable combination of the foregoing.

[0143] The foregoing description merely exemplifies the preferred embodiments of the disclosure and the principles of the technology applied. It should be understood that the disclosed scope of the disclosure is not limited to the technical solutions formed by the specific combinations of the above technical features, and should also cover other technical solutions formed by any combinations of the above technical features or their equivalent features without departing from the above disclosed concept. For example, the technical solutions formed by replacing the above features with the technical features disclosed in the disclosure (but not limited to) having similar functions.

[0144] Further, while operations are depicted in a particular order, this should not be understood as requiring these operations to be performed in the particular order shown or in sequential order, as some can be performed in parallel or in any suitable order. Also, while several specific implementation details have been discussed, these should not be construed as limiting the scope of the disclosure. Certain features that are described in the context of separate embodiments can also be implemented in combination. Conversely, various features that are described in the context of a single embodiment can also be implemented or provided separately or in any suitable sub-combination.

[0145] Although the subject matter has been described in language specific to structural features and / or methodological acts, it is to be understood that the subject matter defined in the appended claims is not necessarily limited to the specific features or acts described above. Rather, the specific features and acts described above are disclosed as example forms of implementing the claims.

Claims

1. A method for information interaction, comprising: displaying an operation result prompt page after a preset operation is performed on a target object; in response to a triggering operation of a first control in the operation result prompt page by a target user, displaying a target page and displaying object information of the target object in the target page; wherein the target page is a homepage of a target label to which the target object belongs, and the object information is used to represent object attribute information and object logistics information of the target object.

2. The method of claim 1, wherein, The displaying of the object information of the target object in the target page comprises: displaying the object information of the target object in a target extension area associated with an object viewing entry control in the target page; wherein the object viewing entry control is an entry control for displaying all acquired target objects.

3. The method of claim 2, wherein, The target extension area is an area formed by other navigation areas in the target page except a navigation area to which the object viewing entry control belongs, and the navigation area is an area in the target page for displaying navigation icons.

4. The method of any one of claims 1-3, further comprising: in response to a triggering operation of the target user in the target page to view acquisition details of the target object, displaying an object acquisition details page corresponding to the target object.

5. The method of claim 3, further comprising: in response to a triggering operation of closing the target extension area, displaying navigation icons in a navigation area of the target page.

6. The method of claim 4 or 5, further comprising: when it is detected that a preset condition is met, displaying the object viewing entry control in the target page in a preset form, and adding a mask layer to the target page; wherein the preset condition comprises a fallback from an object acquisition details page to the target page, or the preset condition is that a display time length of the target page displaying the navigation area reaches a preset time length threshold.

7. The method of claim 6, further comprising: displaying interaction prompt information corresponding to the object viewing entry control, so as to determine the object viewing entry control for viewing all target objects based on the interaction prompt information.

8. An apparatus for information interaction, comprising: a prompt page display module configured to display an operation result prompt page after a preset operation is performed on a target object; an object information display module configured to display a target page and display object information of the target object in the target page in response to a triggering operation of a first control in the operation result prompt page by a target user; wherein the target page is a homepage of a target label to which the target object belongs, and the object information is used to represent object attribute information and object logistics information of the target object.

9. An electronic device, comprising: one or more processors; a storage device configured to store one or more programs, when the one or more programs are executed by the one or more processors, the one or more processors implement the information interaction method of any one of claims 1-7.

10. A storage medium containing computer-executable instructions, wherein, The computer executable instructions, when executed by a computer processor, are for performing the information interaction method as claimed in any one of claims 1-7.

11. A computer program product comprising a computer program, wherein, The computer program, when executed by a processor, implements the information interaction method as claimed in any one of claims 1-7.

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