Display equipment for illuminating packaged beverages

Abstract

A display device for illuminating packaged beverages includes: a panel having a front end opposite a rear end; a top surface on which the packaged beverage can be placed, and the top surface having a transparent portion; and a light source disposed within the panel for illuminating the packaged beverage disposed on the top surface of the panel. The display device also includes an end cap having a front wall disposed at the front end of the panel.

Description

Technical Field

[0001] The implementation scheme described in this article involves equipment used for product display.

[0002] Specifically, the implementation scheme described herein relates to a display device for illuminating packaged beverages. Background Technology

[0003] Display cases, coolers, and similar items are commonly used to store and display products for consumers to purchase. Products can be arranged in display cases to enhance their visibility while also providing storage for additional products. Display cases typically have an open front wall or glass panel to allow consumers to view the products available for purchase. However, such display cases may not attract much attention from consumers and may not highlight the products available for purchase.

[0004] Therefore, this display case may not help attract consumers and encourage them to make a purchase. Summary of the Invention

[0005] Some embodiments described herein relate to a display system for packaged beverages, the display system including a display rack having a frame, a first platform configured to support packaged beverages, and a second platform configured to support packaged beverages, wherein the second platform is arranged in a plane parallel to and spaced apart from the first platform. The display rack includes a first display device arranged on the first platform and a second display device arranged on the second platform. Each of the first and second display devices includes: a panel having a front end opposite a rear end, the panel being configured to support the packaged beverages; and a light source arranged on the panel and below the packaged beverages for illuminating them.

[0006] In any of the various implementations discussed herein, the first platform may include a channel configured to receive a first display device.

[0007] In any of the various embodiments discussed herein, the display rack may also include stops arranged on the frame for securing the display rack to a supporting surface.

[0008] In any of the various embodiments discussed herein, the display rack may further include a gravity distributor arranged on a first platform, wherein the gravity distributor includes an inclined base.

[0009] In any of the various embodiments discussed herein, the display rack may further include a spring-driven distributor arranged on a first platform, wherein the spring distributor includes a base and a spring-driven tab.

[0010] In any of the various implementations discussed herein, the first display device and the second display device may each communicate with a control unit configured to selectively illuminate the first display device and the second display device.

[0011] Some embodiments described herein relate to a display device for illuminating packaged beverages, the display device including a panel configured to support the packaged beverage, wherein the panel has a front end opposite a rear end and a top surface having multiple transparent portions. The display device also includes a light source disposed within the panel for illuminating the packaged beverage disposed on the panel, and an end cap including a front wall disposed at the front end of the panel.

[0012] In any of the various embodiments discussed herein, the end cap may further include a flange extending from the front wall of the end cap such that the flange is parallel to the panel. In some embodiments, the flange may include multiple notches.

[0013] In any of the various embodiments discussed herein, the panel may include a substrate and a top plate, wherein the top plate defines a top surface.

[0014] In any of the various embodiments discussed herein, the light source may include a light guide.

[0015] In any of the various embodiments discussed herein, the light source may include a plurality of light-emitting diodes.

[0016] In any of the various embodiments discussed herein, the display device may further include a power connector configured to place the display device in an electrical connection with a power source. In some embodiments, the power connector may include a spring-biased probe.

[0017] Some embodiments described herein relate to display cases for showcasing packaged beverages, the display case including a housing defining a storage compartment configured to store the packaged beverages, wherein the storage compartment includes a first side opposite a second side and a front end opposite a rear end. The display case may also include a shelf disposed within the storage compartment and extending between the first and second sides, and a display device extending along the shelf at the front end of the storage compartment between the first and second sides. The display device of the display case includes: a panel configured to support the packaged beverages and having a front end opposite a rear end, a top surface having multiple transparent portions, and a light source disposed within the panel for illuminating the packaged beverages.

[0018] In any of the various embodiments discussed herein, the display device may also include an end cap having a front wall disposed at the front end of the panel.

[0019] In any of the various embodiments discussed herein, the end cap may further include a plurality of notched flanges, wherein the flanges extend from the front wall of the end cap such that the flanges are parallel to the panel.

[0020] In any of the various embodiments discussed herein, the shelf may include a passageway in which display equipment is arranged.

[0021] In any of the various embodiments discussed herein, the display case may further include a power strip arranged along the wall of the storage compartment at the front end of the storage compartment, wherein the power strip is configured to provide power to the display equipment.

[0022] In any of the various embodiments discussed herein, the display device may further include a power connector configured to contact a power strip when the display device is installed in a storage compartment to establish an electrical connection between the display device and the power strip. Attached Figure Description

[0023] The present disclosure is illustrated in the accompanying drawings, which are incorporated in and form part of this specification, and together with the specification are used to explain the principles of the disclosure, enabling those skilled in the art to implement and use the disclosure.

[0024] Figure 1 A perspective view of a display case with display equipment for illuminating packaged beverages, according to one embodiment, is shown.

[0025] Figure 2A A perspective view of a demonstration device according to one embodiment is shown.

[0026] Figure 2B It shows Figure 2A A top view of the display equipment.

[0027] Figure 3 A side view of a display device having packaged beverages on it, according to one embodiment, is shown.

[0028] Figure 4 A perspective view of a shelf for supporting display equipment and packaged beverages, according to one embodiment, is shown.

[0029] Figure 5 A perspective view shows a display device and packaged beverages arranged on a shelf according to one embodiment.

[0030] Figure 6 A perspective view of a display case having a power strip for supplying power to the display equipment, according to one embodiment, is shown.

[0031] Figure 7A top view of a display device connected to a power strip in a display case, according to one embodiment, is shown.

[0032] Figure 8A A close-up view of the power connector of a display device according to one embodiment is shown, the display device being positioned for insertion into a display case.

[0033] Figure 8B A close-up view of the power connector of a display device according to one embodiment is shown, the display device being inserted into a display case and connected to the power strip of the display case.

[0034] Figure 9 A top view of a display device connected to a power strip in a display case, according to one embodiment, is shown.

[0035] Figure 10 A perspective view is shown of a display rack configured to support display equipment and packaged beverages according to one embodiment.

[0036] Figure 11 A perspective view of a display rack according to one embodiment is shown.

[0037] Figure 12 A perspective view is shown of a display rack with display equipment and packaged beverages arranged thereon, according to one embodiment.

[0038] Figure 13 A rear perspective view of a display rack arranged on the upper part of a display case according to one embodiment is shown.

[0039] Figure 14 A side cross-sectional view of a display rack with a gravity distributor according to one embodiment is shown.

[0040] Figure 15 A rear perspective view of a display stand with a spring-driven dispenser according to one embodiment is shown.

[0041] Figure 16 A schematic diagram of a display system comprising multiple display devices according to one embodiment is shown.

[0042] Figure 17 A schematic block diagram of an exemplary computer system in which an implementation scheme can be carried out is shown. Detailed Implementation

[0043] Reference will now be made in detail to the representative embodiments shown in the accompanying drawings. It should be understood that the following description is not intended to limit the embodiments to a single preferred embodiment. Rather, it is intended to cover alternatives, modifications, and equivalents that may be included within the spirit and scope of the claims as defined in the embodiments.

[0044] Display cases used to showcase packaged beverages may offer little to no highlight of the products available for purchase or attract consumers' attention. While some display cases may include lighting to draw customers in, this lighting may be decorative or illuminate the interior of the case rather than highlighting the products. Therefore, the display case is unlikely to draw consumers' attention to the products or entice them to make a purchase.

[0045] Therefore, there is a need for improved display equipment to attract consumers' attention. Furthermore, there is a desire for display equipment that illuminates the product itself, rather than the surrounding area, to focus consumers' attention on the product available for purchase.

[0046] Some embodiments described herein relate to display devices with a light source on which packaged beverages (such as bottled drinks) can be placed for display. By placing the packaged beverage on the display device, the light source illuminates the beverage inside the bottle, thereby providing a unique visual effect that can help attract consumers. Some embodiments described herein may relate to systems with multiple display devices communicating with a control unit for selectively illuminating these display devices. This allows the display devices to illuminate the packaged beverages sequentially or in a pattern to help attract consumer attention.

[0047] In some implementations, the display device 110 may be arranged in the display case 200 to illuminate the products stored in the display case 200, such as... Figure 1 As shown. Display case 200 may include a housing 210 defining a storage compartment 230 for storing and displaying products. Display case 200 also includes a door 220 movably connected to housing 210 to provide access to storage compartment 230. In some embodiments, door 220 may be connected to housing 210 via hinges or by sliding on a track. Door 220 may include a transparent portion 224 such that packaged beverages 500 in storage compartment 230 are visible from the outside of display case 200. Storage compartment 230 may include one or more shelves 240 for supporting products, such as packaged beverages, in an upright or standing orientation. Products may be arranged in one or more rows on shelves 240. Shelves 240 may be vertically spaced apart from each other between a lower end 212 and a upper end 214 of housing 210.

[0048] In some embodiments, the display case 200 may be a cooler for maintaining products at low temperatures or for storing perishable products. In such embodiments, the display case 200 may include a cooling unit for maintaining the storage compartment 230 at a predetermined temperature. The cooling unit may be a cold plate, a vapor compression refrigeration unit, or a thermoelectric cooling unit, etc. The storage compartment 230 may be insulated to inhibit heat transfer into the storage compartment 230. However, in some embodiments, the storage compartment 230 may be maintained at ambient temperature.

[0049] Display device 110 may be arranged in display case 200 to illuminate packaged beverage 500 within display case 200. As used herein, the term "packaged beverage" may refer to a beverage container that holds a beverage, such as bottled beverages, for example, water, soda, sports drinks, or coffee or tea beverages.

[0050] While this application primarily relates to a display device 110 for displaying packaged beverages, the display device 110 and display cases can be used to display any of a variety of products or goods, including but not limited to food, cosmetics and beauty products, and other goods. The display device 110 can also be used with products containing transparent or light-colored liquids (such as perfumes or colognes, liquid soaps or shampoos, and oils) contained in transparent or translucent packaging. The display device 110 described herein is particularly suitable for illuminating products in transparent or partially transparent (i.e., translucent) containers, allowing light to pass through. For example, the container may be made of glass or plastic, or other transparent or partially transparent materials. Furthermore, the liquid stored within the container may be transparent or partially transparent, allowing light to pass through and refract within the liquid. For example, the liquid may be water, sparkling water, flavored water, light soda (such as lemon-lime soda), or sports drinks. While the display device 110 can be used with dark liquids, the illumination effect may not be as good because light may not pass through the dark liquid or may only pass through to a limited extent.

[0051] In some implementations, the display device 110 may include a panel 120 having a light source 140, such as Figure 2A and Figure 2B As shown. The panel 120 of the display device 110 may have a generally rectangular configuration, such as... Figure 2B As best shown. Panel 120 may include a front end 122 opposite to rear end 124 and a first side 121 opposite to second side 123. Panel 120 may include a substrate 127 and a top plate 128 having a top surface 125. Packaged beverages may be disposed on panel 120 such that light source 140 is positioned below the packaged beverages. In some embodiments, top plate 128 may be removably attached to substrate 127. However, in some embodiments, substrate 127 and top plate 128 may be integrally formed, such that panel 120 has a single-piece, integral construction.

[0052] The light source 140 may be located on or within the panel 120, such as between the substrate 127 and the top plate 128. The light source 140 illuminates a packaged beverage placed on the top plate 128 and may include an opening, a transparent portion, or both. In some embodiments, the top plate 128 may include one or more transparent portions 126 configured to allow light from the light source 140 to illuminate the transparent portions 126 through the top plate 128. The transparent portions 126 may have a circular shape; however, in some embodiments, the transparent portions may be square, triangular, elliptical, or may have other geometric shapes. The transparent portions 126 may be made of glass or transparent plastics (such as polycarbonate) and other transparent materials. The lower end of the packaged beverage may be positioned on the transparent portion 126 of the top plate 128, such that the packaged beverage is directly above the light source 140. In this way, light can be directed from the light source 140 into the packaged beverage to illuminate the beverage and container, thereby providing a “luminescent” effect. The packaged beverage may be arranged upright or in a standing orientation on the panel 120.

[0053] In some embodiments, the light source 140 may be a plurality of light-emitting diodes (LEDs), light guides, light-conducting pipes, or optical fibers, etc. For example, the light source 140 may include a linear strip of multiple LEDs, or may include a circular pattern or LEDs configured to be arranged below the transparent portion 126 of the panel 120. The light source 140 may be configured to provide white or colorless light. In this way, the packaged beverage will be illuminated in a color based on the color of the beverage. However, in some embodiments, the light source 140 may be multicolored to illuminate the beverage inside the beverage container in a specific color. For example, when the beverage is water, a green light source may illuminate the beverage to illuminate the packaged beverage in a green light. In some embodiments, a coating, such as a hydrophobic coating, may be applied to the light source 140 to protect the light source 140 from moisture.

[0054] The light source 140 may extend along the panel 120 from the first side 121 toward the second side 123. The light source 140 may include portions that can be illuminated separately from each other. For example, the light source 140 may include a plurality of LEDs arranged on the panel 120 and extending from the first side 121 toward the second side 123, and the LEDs on the first side 121 may be illuminated while the LEDs on the second side 123 may not be illuminated.

[0055] In some embodiments, end cap 130 may be disposed along the front end 122 of panel 120. End cap 130 may block light B generated by light source 140, so that light is not directed outward from the front end 122 of panel 120 (see example). Figure 3 This helps prevent light B from shining towards the consumer, which could be distracting. The end cap 130 may also extend at least partially along the first side 121 and the second side 131 of the panel 120, as... Figure 2AAs shown. End cap 130 may include a front wall 132 extending upward from panel 120 and perpendicular to panel 120. End cap 130 may also include a flange 134 extending perpendicular to and parallel to panel 120 from the upper end of front wall 132 in a direction toward rear end 124 of panel 120. Flange 134 may help support and position packaged beverage 500. In some embodiments, flange 134 may have notches 136 configured to conform to the shape profile of the sidewall of packaged beverage 500. In some embodiments, notches 136 may have a concave shape and may be formed as part of a circle to surround the sidewall of packaged beverage having a circular cross-sectional area (e.g., a bottle). The notch 136 can be aligned with the transparent portion 126 of the panel 120, so that the packaged beverage 500 arranged on the transparent portion 126 of the panel 120 can also be arranged within the notch 136 of the flange 134, so that the flange 134 can further support the packaged beverage 500.

[0056] In some implementations, the display device 110 may be arranged on the shelf 240, such as Figure 4 and Figure 5 As shown. Shelf 240 may include a front end 242 opposite to rear end 244 and a first side 241 opposite to second side 243, as shown. Figure 4 As shown. The display device 110 may be arranged at least at the front end 242 of the shelf 240, such that the packaged beverages arranged in the front row or first row on the shelf 240 can be illuminated by the display device 110 (see example). Figure 5 The display device 110 can extend between the first side 241 and the second side 243 of the shelf 240, and can extend from the first side 241 to the second side 243.

[0057] In some implementations, the shelf 240 may include a first region 252 and a second region 254, such as Figure 4 As shown. The second region 254 may be arranged in a plane parallel to and spaced below the first region 252. The first region 252 and the second region 254 may be connected by an upright region 250 perpendicular to both the first region 252 and the second region 254, such that the shelf 240 has a stepped configuration. The second region 254 may be arranged toward the front end 242 of the shelf 240 and may be configured to support the display device 110. The shelf 240 may also include an upright wall 248 at the front end 242 of the shelf 240. The upright wall 248 may extend vertically from the second region 254 of the shelf 240. In this way, the shelf 240 defines a channel 246 in the second region 254 defined by the upright wall 248 and the upright region 250, such that the display device 110 may be arranged on the second region 254 and maintained in a proper position within the channel 246. However, in some embodiments, the shelf 240 may be planar in configuration.

[0058] like Figure 5 As shown, the display device 110 can be placed on top of the front end 242 of the shelf 240 and extends between opposite sides of the shelf 240. The display device 110 can be arranged within the channel 246 of the shelf 240. The panel 120 of the display device 110 can have the same height as the upright area 250 of the shelf 240, such that the packaged beverage 500 arranged on the panel 120 of the display device 110 is at the same height as the packaged beverage 500 arranged on the first area 252 of the shelf 240. The front wall 132 of the end cap 130 of the display device 110 can block light from the light source 140, and the flange 134 of the end cap 130 can help support the packaged beverage 500 in place.

[0059] In some implementations, the display device 110 may be configured to support a single row of packaged beverages 500, such as Figure 5 As shown. In such embodiments, the display device 110 may be arranged at the front end 242 of the shelf 240 such that only the front row of packaged beverages 500 is illuminated by the display device 110. However, in some embodiments, the display device 110 may be configured to illuminate multiple rows of packaged beverages 500. The panel 120 of the display device 110 may have a greater width to accommodate additional rows of packaged beverages, wherein the width is measured along the direction from the front end 122 to the rear end 124 of the panel 120. In some embodiments, the panel 120 may have a square shape. In some embodiments, the panel 120 may completely cover the shelf 240 on which the display device 110 is arranged. In this way, the display device 110 may be configured to illuminate all packaged beverages on the shelf 240.

[0060] In some embodiments, the display device 110 may be integrally formed with the shelf 240. In some embodiments, the display device 110 may be arranged below the shelf 240. The display device 110 may be fixed to the underside of the shelf 240 or to the opposite wall of a storage compartment of the display case. In such embodiments, the shelf 240 may be formed of a transparent material or may have openings allowing light from the display device 110 to pass through the shelf 240 and illuminate packaged beverages positioned on the shelf 240.

[0061] In some implementations, the display case 600 may include a power strip 680 configured to supply power to the display equipment 110 within the display case 600, such as Figure 6As shown. Display case 600 may be similar to display case 200 described above and may include a housing 610 defining a storage compartment 630 for holding packaged beverage 500. One or more shelves 640 may be arranged within the storage compartment 630 to support display device 110 and packaged beverage 500. Storage compartment 630 may include a front end 632 opposite to rear end 634 and a first side 631 opposite to second side 633 (e.g., left and right sides), as shown. Figure 7 As best shown. Display case 600 may also include a door 620 movably fixed to housing 610 to provide access to storage compartment 630.

[0062] However, the difference between display case 600 and display case 200 is that display case 600 includes a power strip 680 for supplying electrical power to display device 110. The power strip 680 may be made of a conductive material such as metal (e.g., copper). Figure 6 As best shown, the power strip 680 may extend along the wall of the storage compartment 630 in a direction from the lower end 612 of the display case 600 toward the upper end 614. In some embodiments, the first power strip 680 may extend along a first side 631 of the storage compartment 630, and the second power strip 680 may extend along a second side 633 of the storage compartment 630, such as... Figure 7 As shown. Power strip 680 is arranged on the first side 631 and the second side 633 of storage compartment 630, close to the front end 632 of storage compartment 630. The first power strip and the second power strip 680 can be used as positive and negative terminals for connection to display device 110.

[0063] In some embodiments, the display device 110 may further include a power connector 180 for connecting to a power source to supply electrical energy to the display device 110, and particularly to a light source of the display device 110. In some embodiments, the display device 110 may include a power connector 180 on a first side 121 of the panel 120 and a second power connector 180 on the opposite second side 123 of the panel 120, such as... Figure 7 As shown. When the display device 110 is arranged within the storage compartment 630, the first power connector 180 is connected to the first power strip 680, and the second power connector 180 is connected to the second power strip 680. In this way, when the power connector 180 is connected to the power strip 680 of the display case 600, the display case 600 can supply power to the power display device 110 inserted inside the display case 600.

[0064] The power connector 180 can be linearly moved from an extended configuration to a compressed configuration. The power connector 180 can be biased in the extended configuration and can be configured to compress when an inward force is applied along the axis of the power connector 180. In some embodiments, the power connector 180 may be a spring-biased probe. However, alternative biasing mechanisms may be used.

[0065] like Figure 8A and Figure 8B As shown, when the shelf 640 with display device 110 is inserted into the storage compartment 630 of the display case 600, the display device 110 can be automatically connected to a power source. The shelf 640 can be inserted into the storage compartment 630 by moving the shelf 640 in a direction from the front end to the rear end of the storage compartment 630. The display device 110 includes a power connector 180 in an extended configuration before the shelf 640 is placed within the storage compartment 630, as shown. Figure 8A As shown, when shelf 640 moves from the front end to the rear end of storage compartment 630, the power connector 180 of display device 110 contacts the contact plate 682 of power strip 680, causing the contact plate 682 to apply an inward force to the power connector 180. Therefore, the power connector 180 moves into a compressed configuration, as shown. Figure 8B As shown, the power connector 180 contacts the contact plate 682 of the display case 600. In this way, the display device 110 can be connected to the power supply by mounting the shelf 640 in the display case 600, without requiring further action to make the electrical connection, such as plugging the power cable into a power outlet.

[0066] In some embodiments, the contact plate 682 of the power strip 680 may be angularly arranged relative to the side wall 631 or side wall 633 of the storage compartment 630. Specifically, the contact plate 682 may have an inward angle. In this way, when the display device 110 is further inserted into the storage compartment 630, the power connector 180 may apply inward pressure to the power connector 180 of the display device 110, and when the shelf 640 is installed in the display case 600, the power connector 180 connects to the contact plate 682.

[0067] In some implementation schemes, such as Figure 9As shown, the power connector 180 described above may alternatively be arranged on the shelf 640 instead of the display device 110. The power connector 180 may be electrically connected to the display device 110 via one or more wires. The wires may extend along the shelf 640, such as extending along the underside of the shelf 640 or may be arranged inside the shelf 640. As discussed above, the power connector 180 may be movable between an extended configuration and a compressed configuration, and may be biased in the extended configuration. In some embodiments, the first power connector 180 may be arranged toward a first side 641 on the rear end 644 of the shelf 640, and the second power connector 180 may be arranged toward a second side 643 on the rear end 644 of the shelf 640. In this way, when the shelf 640 is installed inside the display case 600, the first and second power connectors 180 may be electrically connected to a power strip 680 located at the rear end 634 of the storage compartment 630.

[0068] In some embodiments, a first power connector 180 may be disposed on a first side 641 of the shelf 640 facing the rear end 644 of the shelf 640, and a second power connector 180 may be disposed on a second side 643 of the shelf 640 facing the rear end 644 of the shelf 640. In such embodiments, a power strip 680 may be disposed adjacent to the rear end 634 on opposite first and second sides 631 and 633 of the storage compartment 630 for connection to the power connector 180.

[0069] In some embodiments, the display device 110 may have its own power source. In such embodiments, the display device 110 may have one or more batteries, such as disposable or rechargeable batteries. The power source may be stored within the panel 120 of the display device 110. In some embodiments, the display device 110 may be configured to be connected to a power source, such as a power outlet, via a power cable, or the display device 110 may be connected to the power source of the display case 200 via a plug-in power supply or connector. In some embodiments, the display device 110 may be connected to a solar power source, such as one or more solar cells located on or away from the display device.

[0070] While some of the embodiments described herein relate to the display device 110 used in display cases 200, 600, the display device 110 can be used in any of a variety of settings. For example, the display device 110 can be placed on a countertop or tabletop, or it can be placed on another support structure or support surface.

[0071] In some implementations, the display device 110 may be arranged on the display rack 300, such as Figure 10As shown. Display rack 300 may include a frame 340 supporting multiple platforms 310, 320 at different heights. Therefore, display rack 300 may have a stepped configuration. Arranging the platforms at different heights allows for easier viewing of packaged beverages 500 on each platform without obstruction from packaged beverages on other platforms. Display device 110 may be arranged on one or more of the platforms 310, 320 to illuminate the packaged beverages 500 placed on each platform 310, 320. Display rack 300 may be arranged on a support structure (such as a countertop or tabletop), and in some embodiments, display rack 300 may be arranged on the upper end 214 of cabinet 200. In such embodiments, display device 110 may be configured to be in electrical communication with a power source of display cabinet 200, and display device 110 may include a power connector engaging with power strips as described above, wherein these power strips are arranged on the top surface of display cabinet 200.

[0072] like Figure 11 As shown, the display rack 300 may include a frame 340 that supports multiple platforms 310, 320. Figure 11 In one embodiment, the display rack 300 includes a first platform 310 and a second platform 320 arranged at different heights. However, in an alternative embodiment, the display rack 300 may include fewer or additional platforms. The second platform 320 may be located at the front end 312 of the first platform 310 in front of the first platform 310, and may be located on a plane parallel to and below the first platform 310. In some embodiments, additional platforms, such as a third platform and a fourth platform, may be similarly located in front of and below the second platform 320.

[0073] The first platform 310 can be the top platform of the display rack 300. The first platform 310 can have a square configuration to support multiple rows of packaged beverages 500, such as... Figure 12 As shown. In some embodiments, the first platform 310 may include a first region 317 and a second region 319, wherein the second region 319 lies in a plane parallel to and below the first region 317. The second region 319 may be connected to the first region via an upright region 318. Thus, the first platform 310 may have a configuration similar to the shelf 240, such as... Figure 4 As shown. The second platform 320 and any subsequent platforms may each have a rectangular configuration, such that the second platform 320 and subsequent platforms can support a single row of packaged beverages 500.

[0074] In some embodiments, the frame 340 and platforms 310, 320 may be formed of wires or wire mesh. This can help promote air circulation around the packaged beverages arranged on the display rack 300. For example, each platform 310 may include a plurality of spaced parallel wires connected and supported by crossbeams. However, in some embodiments, the frame 340 and platforms 310, 320 may be formed of plastic, metal, or glass sheets or panels.

[0075] In some implementations, vertical walls 316, 326 may extend along at least a portion of the perimeter 315, 325 of each platform 310, 320. For example... Figure 11 As shown, upright walls 316, 326 extend around the entire perimeter 315, 325 of each platform 310, 320. Upright walls 316, 326 are configured to help maintain the packaged beverage 500 in proper position on the display shelf 300 and to maintain the position of the display device 110 on the display shelf 300. Upright walls 316, 326 may be perpendicular to each platform 310, 320.

[0076] While the embodiments described herein primarily relate to display racks 300 having platforms 310, 320, which have rectangular or square configurations, the platforms may have alternative shapes. In some embodiments, for example, the platforms may have curvature and may have an arcuate shape. Thus, the display rack 300 may have an amphitheater shape. Furthermore, the platforms may have a serpentine or wavy shape to provide additional visual interest.

[0077] In some embodiments, the display rack 300 may include fixing devices for securing the display rack 300 to a supporting structure. Figure 13 In this embodiment, a display rack 300 is mounted on the upper end 214 of a display case 200. The frame 340 of the display rack 300 may include legs 360 on a first side 341 of the frame 340 and second legs on an opposite second side 343 of the frame 340. The legs 360 may be configured to extend along the side wall 211 of the display case 200 to prevent movement of the display rack 300 on the upper end 214 of the display case 200. In some embodiments, the display rack 300 may alternatively or additionally include one or more stops 362 on the rear end 344 of the frame 340. The stops 362 may be configured to contact the rear wall 217 of the housing 210 of the display case 200 to limit movement of the display rack 300 toward the front end of the display case 200. In some embodiments, the legs 360 and stops 362 may apply an inward force to the housing 210 of the display case 200 to hold the display rack 300 in place.

[0078] In some embodiments, the display rack 300 may also include a gravity distributor 380 configured to deliver packaged beverages to the front of the display rack 300 for easy access by consumers, such as... Figure 14 As shown. A gravity distributor 380 may be arranged on a first platform 310, which stores multiple rows of packaged beverages. The gravity distributor 380 includes a base 381 having a front end 382 opposite a rear end 384. The base 381 may be shaped similarly to the platform 310, and therefore may have a square or rectangular shape. The base 381 may be inclined downward from the rear end 384 toward the front end 382, ​​such that packaged beverages 500 disposed thereon slide from the rear end 384 toward the front end 382 under the influence of gravity. Therefore, the base 381 may have a top surface 385 arranged at an angle relative to the horizontal plane of the platform 310.

[0079] The gravity distributor 380 may also include a divider 386 extending upward from the base 381 to help maintain the packaged beverage 500 in an upright orientation and limit lateral movement of the packaged beverage 500 on the platform 310, allowing the packaged beverage 500 to move only in the direction toward the front end 382 of the display shelf 300. In some embodiments, the panel 120 of the display device 110, located at the front end of the platform 310, may be similarly tilted to allow the packaged beverage 500 to slide from the gravity distributor 380 onto the panel 120 and toward the front end 122 of the panel 120. The panel 120 of the display device 110 and the base 381 of the gravity distributor 380 may be tilted at the same angle. The top surface 125 of the panel 120 may form a continuous surface with a top 385 having a base 381, such that when the packaged beverage 500 in the front row of the platform 310 is removed, the packaged beverage 500 can easily slide from the base 381 of the gravity distributor 380 onto the panel 120 of the display device 110.

[0080] In some embodiments, the display rack 300 may include a spring-driven dispenser 390 for delivering packaged beverages toward the front end of the display rack 300 for easy consumer access, such as... Figure 15As shown. A dispenser 390 may be disposed on a first platform 310. The dispenser 390 may include a base 391 having a front end 392 opposite a rear end 394. The base 391 may be shaped similarly to the platform 310 and may therefore have a square or rectangular shape. A packaged beverage 500 may be disposed on the base 391 of the dispenser 390. A drive mechanism 395 may be disposed at the rear end 394 of the base 391 and may include a movable tab 396 and a spring 397. The tab 396 may be perpendicular to the base 391 and movable along the base 391 from the rear end 394 toward the front end 392. The spring 397 may bias the tab 396 toward the front end of the base 391. The drive mechanism 395 may be configured to apply a force to the packaged beverage 500, thereby pushing the packaged beverage 500 toward the front end 312 of the platform 310. Therefore, when packaged beverage 500 is removed from platform 310, drive mechanism 395 can automatically push the remaining packaged beverage 500 toward front end 312 of platform 310. The base 391 of dispenser 390 can be generally planar, allowing drive mechanism 395 to control the movement of packaged beverage 500. However, in some embodiments, base 391 can be inclined downwards from rear end 394 toward front end 392, allowing packaged beverage 500 to also be driven forward by gravity. In some embodiments, dispenser 390 may also include dividers 399 extending from base 391 that separate adjacent rows of packaged beverage 500. Dividers 399 can restrict lateral movement of packaged beverage 500, allowing packaged beverage 500 to move only in the direction toward front end 392 of base 391 to control forward movement of packaged beverage 500.

[0081] In some implementations, the display device 110 may communicate with a control unit 150 that controls the illumination of the light source 140 of the display device 110, such as... Figure 16 As shown. The control unit 150 can communicate with multiple display devices 110. The control unit 150 can control which display device 110 is illuminated, which part of the light source 140 is illuminated, the color of the light, and the intensity of the light, etc. In some embodiments, the lighting system 100 may include a first display device 110A and a second display device 110B. Each display device 110A, 110B can communicate with the control unit 150, such as via wired or wireless communication.

[0082] Control unit 150 can cause display devices 110A and 110B to illuminate sequentially or in a pattern. Light source 140 of display device 110 can illuminate in a pattern or provide a visual effect. For example, control unit 150 can illuminate light source 140A to sequentially illuminate the bottles, such that first bottle A is illuminated, second bottle B is illuminated when first bottle A is no longer illuminated, and third bottle C is illuminated when second bottle B is no longer illuminated, and so on. Alternatively, first bottle A can be illuminated, second bottle B can be illuminated while first bottle A is still illuminated, and third bottle C can be illuminated while first bottle A and second bottle B are still illuminated. In another example, light source 140A can illuminate bottles A, B, and C with a low intensity, and the intensity can be increased to a maximum and then decreased to provide a pulsed effect. In another example, light source 140A can illuminate these bottles in a random pattern, such as A, C, B, C, etc.

[0083] In some implementations, the second display device 110B may also communicate with the control unit 150. The control unit 150 may control the operation of both the first display device 110A and the second display device 110B. The control unit 150 may illuminate the first display device 110A and subsequently illuminate the second display device 110B. For example, each of bottles A, B, and C may be illuminated, and subsequently, when A, B, and C are no longer illuminated, each of bottles D, E, and F may be illuminated. In another example, the bottles in each row may be illuminated sequentially, such as by illuminating bottles A, B, C, D, E, and F in that order. In yet another example, the bottles may be illuminated in a random pattern, such as E, A, C, D, B, F, etc.

[0084] Figure 17 An exemplary computer system 1700 is illustrated, in which an embodiment or a portion thereof may be implemented as computer-readable code. The control unit 150 discussed herein may be a computer system having all or some of the components for implementing the processes discussed herein.

[0085] If programmable logic is used, such logic can be executed on commercially available processing platforms or dedicated devices. Those skilled in the art will understand that embodiments of the disclosed subject matter can be practiced using a wide variety of computer system configurations, including multi-core multiprocessor systems, minicomputers and mainframes, computers linked or clustered with distributed functions, and general-purpose or microcomputers that can be embedded in virtually any device.

[0086] For example, memory and at least one processor device can be used to implement the above embodiments. The processor device can be a single processor, multiple processors, or a combination thereof. The processor device may have one or more processor "cores".

[0087] Various embodiments of the invention can be implemented based on this exemplary computer system 1700. After reading this specification, it will become apparent to those skilled in the art how to implement one or more of the invention using other computer systems and / or computer architectures. Although operations may be described as sequential processes, some operations may actually be performed in parallel, simultaneously, and / or in a distributed environment, and the program code may be stored locally or remotely for access by a single-processor or multi-processor machine. Additionally, in some embodiments, the order of operations may be rearranged without departing from the spirit of the disclosed subject matter.

[0088] Processor device 1704 can be a dedicated processor device or a general-purpose processor device. As those skilled in the art will understand, processor device 1704 can also be a single processor in a multi-core / multi-processor system that operates independently, or in a cluster of computing devices operating in a cluster or server group. Processor device 1704 is connected to communication infrastructure 1706, such as a bus, message queue, network, or multi-core messaging scheme.

[0089] Computer system 1700 also includes main memory 1708, such as random access memory (RAM), and may also include secondary memory 1710. Secondary memory 1710 may include, for example, a hard disk drive 1712 or a removable storage drive 1714. Removable storage drive 1714 may include a floppy disk drive, magnetic tape drive, optical disk drive, flash memory, etc. Removable storage drive 1714 reads from and / or writes to removable storage unit 1718 in a well-known manner. Removable storage unit 1718 may include floppy disks, magnetic tapes, optical disks, Universal Serial Bus (USB) drives, etc., read from and written to by removable storage drive 1714. As those skilled in the art will understand, removable storage unit 1718 includes computer-usable storage media in which computer software and / or data are stored.

[0090] Computer system 1700 (optionally) includes a display interface 1702 (which may include input and output devices, such as a keyboard, mouse, etc.) that forwards graphics, text and other data from communication infrastructure 1706 (or from a frame buffer not shown) for display on display unit 1730.

[0091] In an alternative embodiment, auxiliary memory 1710 may include other similar means for allowing computer programs or other instructions to be loaded into computer system 1700. Such means may include, for example, removable memory unit 1722 and interface 1720. Examples of such means may include a program box and box interface (such as those present in video game devices), a removable memory chip (such as EPROM or PROM) and associated sockets, and other removable memory units 1722 and interfaces 1720 that allow software and data to be transferred from removable memory unit 1722 to computer system 1700.

[0092] Computer system 1700 may also include communication interface 1724. Communication interface 1724 allows the transfer of software and data between computer system 1700 and external devices. Communication interface 1724 may include modems, network interfaces (such as Ethernet cards), communication ports, PCMCIA slots, and cards. Software and data transferred via communication interface 1724 may be in the form of signals, which may be electrical signals, electromagnetic signals, optical signals, or other signals that can be received by communication interface 1724. These signals may be provided to communication interface 1724 via communication path 1726. Communication path 1726 carries signals and may be implemented using wires or cables, optical fibers, telephone lines, cellular telephone links, RF links, or other communication channels.

[0093] In this document, the terms "computer program medium" and "computer-usable medium" are generally used to refer to media such as removable storage unit 1718, removable storage unit 1722, and hard disks installed in hard disk drive 1712. Computer program medium and computer-usable medium may also refer to memory, such as main memory 1708 and auxiliary memory 1710, which may be memory semiconductors (e.g., DRAM, etc.).

[0094] The computer program (also referred to as computer control logic) is stored in main memory 1708 and / or auxiliary memory 1710. The computer program can also be received via communication interface 1724. When executed, this computer program enables the computer system 1700 to implement the embodiments discussed herein. Specifically, when executed, the computer program enables the processor device 1704 to implement the processes of the embodiments discussed herein. Therefore, this computer program represents the controller of the computer system 1700. When implementing the embodiments using software, the software can be stored in a computer program product and loaded into the computer system 1700 using removable storage drive 1714, interface 1720 and hard disk drive 1712 or communication interface 1724.

[0095] Embodiments of the present invention may also relate to computer program products comprising software stored on any computer-usable medium. When executed in one or more data processing devices, such software causes the data processing devices to operate as described herein. Embodiments of the present invention may employ any computer-usable or readable medium. Examples of computer-usable media include, but are not limited to, primary storage devices (e.g., any type of random access memory), secondary storage devices (e.g., hard disk drives, floppy disks, CD-ROMs, ZIP disks, magnetic tapes, magnetic storage devices, and optical storage devices, MEMS, nanotechnology storage devices, etc.).

[0096] It should be understood that the Detailed Description section, and not the Summary of the Invention section and the Abstract of the Specification section, is intended to interpret the claims. The Detailed Description section and the Abstract of the Specification section may provide one or more, but not all, exemplary embodiments of the invention as conceived by the inventors, and are therefore not intended to limit the invention and the appended claims in any way.

[0097] The invention has been described above using functional building blocks that illustrate the implementation of specific functions and their relationships. For ease of description, the boundaries of these functional building blocks are arbitrarily defined herein. Alternative boundaries may be defined as long as the specific functions and their relationships are properly executed.

[0098] The above description of specific embodiments will fully reveal the general nature of the invention, enabling others to easily modify and / or adjust such specific embodiments for various applications without departing from the overall concept of the invention, by applying knowledge of the art, without excessive experimentation. Therefore, based on the teachings and guidance given herein, such modifications and adjustments are intended to be within the meaning and scope of equivalents of the disclosed embodiments. It should be understood that the wording or terminology herein is for descriptive and not limiting purposes, and that the terminology or terminology of this specification should be interpreted by those skilled in the art in accordance with the teachings and guidance herein.

Claims

1. A display system for packaging beverages, the display system comprising: A display rack comprising: a frame; a first platform arranged on the frame and configured to support the packaged beverage; a second platform configured to support the packaged beverage, wherein the second platform is arranged on the frame in a plane parallel to and spaced apart from a plane of the first platform; a first display apparatus arranged on the first platform; a second display apparatus arranged on the second platform, wherein each of the first display apparatus and the second display apparatus comprises: a panel comprising a front end opposite a back end and a top surface configured to support the packaged beverage; a light source arranged on the panel and below the packaged beverage for illuminating the packaged beverage; and an end cap extending upwardly from the panel along the front end of the panel, wherein the end cap is configured to block light produced by the light source.

2. The display system of claim 1, wherein the first platform comprises a channel configured to receive the first display apparatus.

3. The display system of claim 1, further comprising a stop arranged on the frame for securing the display rack to a support surface.

4. The display system of claim 1, further comprising a gravity dispenser arranged on the first platform, wherein the gravity dispenser comprises a sloped base.

5. The display system of claim 1, further comprising a spring-driven dispenser arranged on the first platform, wherein the spring-driven dispenser comprises a base and a tab driven by a spring.

6. The display system of claim 1, wherein the first display apparatus and the second display apparatus are each in communication with a control unit configured to selectively illuminate the first display apparatus and the second display apparatus.

7. A display apparatus for illuminating a packaged beverage, the display apparatus comprising: a panel configured to support the packaged beverage, wherein the panel comprises a front end opposite a back end and a top surface having a plurality of transparent portions; a light source arranged within the panel for illuminating the packaged beverage arranged on the panel; and an end cap comprising a front wall arranged at the front end of the panel, wherein the end cap is configured to block light produced by the light source.

8. The apparatus of claim 7, wherein the end cap further comprises a flange extending from the front wall of the end cap such that the flange is parallel to the panel.

9. The apparatus of claim 8, wherein the flange comprises a plurality of cutouts.

10. The apparatus of claim 7, wherein the panel comprises a base plate and a top plate, wherein the top plate defines the top surface.

11. The apparatus of claim 7, wherein the light source comprises a light guide.

12. The apparatus of claim 7, wherein the light source comprises a plurality of light emitting diodes. ​ 13. The apparatus of claim 7, further comprising a power connector configured to place the display apparatus in electrical connection with a power source.

14. The apparatus of claim 13, wherein the power connector comprises a spring-biased probe.

15. A display case for displaying packaged beverages, the display case comprising: a housing defining a storage compartment configured to store the packaged beverages, wherein the storage compartment comprises a first side opposite a second side and a front end opposite a back end; a shelf arranged within the storage compartment and extending between the first side and the second side; and a display apparatus extending along the shelf at the front end of the storage compartment between the first side and the second side, wherein the display apparatus comprises: a panel comprising a front end opposite a back end and a top surface having a plurality of transparent portions, wherein the top surface is configured to support the packaged beverages; a light source arranged within the panel for illuminating the packaged beverages; and an end cap extending upwardly from the panel along the front end of the panel, wherein the end cap is configured to block light produced by the light source.

16. The display case of claim 15, wherein the end cap further comprises a flange having a plurality of cutouts, wherein the flange extends from a front wall of the end cap such that the flange is parallel to the panel.

17. The display case of claim 15, wherein the shelf comprises a channel in which the display apparatus is arranged.

18. The display case of claim 15, further comprising a power strip arranged along an interior wall of the storage compartment at the front end of the storage compartment, wherein the power strip is configured to provide electrical energy to the display apparatus.

19. The display case of claim 18, wherein the display apparatus further comprises a power connector configured to contact the power strip when the display apparatus is installed within the storage compartment to place the display apparatus in electrical connection with the power strip. ​

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