Information display method, device, server and storage medium

Abstract

The present disclosure relates to an information display method, device, server, and storage medium. The method includes: in response to a content acquisition request sent by a terminal, acquiring target content and geographic location information associated with the target content; acquiring descriptive information of multiple dimensions for the geographic location information; the descriptive information at least including descriptive information of a recommendation for the geographic location information; determining target description information from the descriptive information of multiple dimensions according to a target selection instruction; the target selection instruction is determined from a plurality of preset selection instructions; returning the target content and target description information to the terminal, causing the terminal to display the target content, and displaying the target description information in a preset area of ​​the target content. The method can use different selection instructions to determine the target description information according to user needs, thereby realizing flexible disclosure of target description information for the geographic location information associated with the target content.

Description

Technical Field

[0001] The present disclosure relates to the field of computer technology, and in particular to an information display method, device, server, storage medium, and program product. Background Art

[0002] In the realm of content consumption, an area is often selected as a functional hotspot for that content to recommend content to users, such as product information, advertisements, or location information associated with the content (Point of Interest, or POI, which can be a store, building, bus stop, or neighborhood). For example, in the short video field, the functional hotspot in the lower left corner of the video displays recommended product information, advertisements, and location information (such as scenic spots, restaurants, and stores). This shows that functional hotspots are important areas for content recommendation.

[0003] However, the information displayed in existing functional hotspots is often relatively simple and cannot play a key role in content recommendation. Summary of the Invention

[0004] The present disclosure provides an information display method, device, server, storage medium, and program product to at least address the technical problem in related technologies that information displayed in functional hotspots is difficult to play a key role in content recommendation. The technical solutions of the present disclosure are as follows:

[0005] According to a first aspect of an embodiment of the present disclosure, there is provided an information display method, comprising:

[0006] Responding to a content acquisition request sent by a terminal, acquiring target content and geographic location information associated with the target content;

[0007] Obtaining descriptive information of multiple dimensions for the geographic location information; the descriptive information at least includes descriptive information of a recommendation for the geographic location information;

[0008] Determining target description information from the description information of the multiple dimensions according to a target selection instruction; the target selection instruction is determined from a plurality of preset selection instructions;

[0009] The target content and the target description information are returned to the terminal, so that the terminal displays the target content and displays the target description information in a preset area of ​​the target content.

[0010] In an exemplary embodiment, determining the target description information from the description information of the multiple dimensions according to the target selection instruction includes:

[0011] When the target selection instruction is a first selection instruction, obtaining a priority order of each dimension;

[0012] Based on the priority order of each dimension, target description information is determined from the description information of the multiple dimensions.

[0013] In an exemplary embodiment, obtaining the priority order of each dimension includes:

[0014] Obtaining historical interaction data of the user account that triggered the content acquisition request; the historical interaction data includes information about the historical viewing content of the user account in each dimension;

[0015] Obtaining the user account's attention to each dimension based on the historical interaction data;

[0016] The dimensions are sorted according to the attention levels to obtain a priority order of the dimensions.

[0017] In an exemplary embodiment, determining the target description information from the description information of the multiple dimensions based on the priority order of each dimension includes:

[0018] Determining, based on the priority order of each dimension, description information of the dimension with the highest priority from the description information of the multiple dimensions;

[0019] When the description information of the dimension with the highest priority does not meet the preset requirements of the dimension with the highest priority, the description information of the dimension with the second highest priority is determined from the description information of the multiple dimensions, until the description information that meets the preset requirements of the corresponding dimension is determined as the target description information.

[0020] In an exemplary embodiment, determining the target description information from the description information of the multiple dimensions according to the target selection instruction further includes:

[0021] In a case where the target selection instruction is a second selection instruction, description information of a target dimension is randomly selected from the description information of the multiple dimensions; the target dimension is any one of the multiple dimensions;

[0022] When the description information of the target dimension does not meet the preset requirements of the target dimension, the description information of the next dimension is randomly selected from the description information of the multiple dimensions until the description information that meets the preset requirements of the corresponding dimension is determined as the target description information.

[0023] In an exemplary embodiment, obtaining description information of multiple dimensions of the geographic location information includes:

[0024] Determine a database corresponding to each dimension;

[0025] Descriptive information of multiple dimensions for the geographic location information is obtained from each of the databases.

[0026] In an exemplary embodiment, after obtaining description information of multiple dimensions of the geographic location information, the method further includes:

[0027] Performing anomaly detection on the description information of each dimension;

[0028] According to the detection results, the description information that meets the preset screening conditions is determined from the description information of each dimension as the filtered description information;

[0029] Determining target description information from the description information of the multiple dimensions includes:

[0030] Target description information is determined from the filtered description information.

[0031] In an exemplary embodiment, after determining the target description information from the description information of the multiple dimensions according to the target selection instruction, the method further includes:

[0032] When the target description information includes description information of at least two dimensions, combining the description information of the at least two dimensions to obtain combined description information;

[0033] The returning the target description information to the terminal includes:

[0034] Return the combined description information to the terminal.

[0035] According to a second aspect of an embodiment of the present disclosure, there is provided an information display device, comprising:

[0036] a first acquiring unit configured to execute, in response to a content acquisition request sent by a terminal, acquiring target content and geographic location information associated with the target content;

[0037] A second acquiring unit is configured to acquire description information of multiple dimensions of the geographic location information; the description information at least includes description information of a recommendation of the geographic location information;

[0038] a determining unit configured to determine target description information from the description information of the multiple dimensions according to a target selection instruction; the target selection instruction is determined from a plurality of preset selection instructions;

[0039] The sending unit is configured to return the target content and the target description information to the terminal, so that the terminal displays the target content and displays the target description information in a preset area of ​​the target content.

[0040] In an exemplary embodiment, the determining unit further includes:

[0041] an acquiring subunit, configured to acquire a priority order of each dimension when the target selection instruction is a first selection instruction;

[0042] The determination subunit is configured to determine target description information from the description information of the multiple dimensions based on the priority order of each dimension.

[0043] In an exemplary embodiment, the acquisition sub-unit is further configured to execute acquisition of historical interaction data of the user account that triggered the content acquisition request; the historical interaction data includes information on the historical viewing content of the user account in each of the dimensions; based on the historical interaction data, the user account's attention to each of the dimensions is obtained; and each of the dimensions is sorted according to the attention to obtain a priority order of each of the dimensions.

[0044] In an exemplary embodiment, the determination subunit is further configured to determine the description information of the dimension with the highest priority from the description information of the multiple dimensions based on the priority order of each dimension; when the description information of the dimension with the highest priority does not meet the preset requirements of the dimension with the highest priority, determine the description information of the dimension with the second highest priority from the description information of the multiple dimensions, until the description information that meets the preset requirements of the corresponding dimension is determined as the target description information.

[0045] In an exemplary embodiment, the determination unit is further configured to randomly select description information of a target dimension from the description information of the multiple dimensions when the target selection instruction is a second selection instruction; the target dimension is any one of the multiple dimensions; when the description information of the target dimension does not meet the preset requirements of the target dimension, randomly select description information of the next dimension from the description information of the multiple dimensions, until description information that meets the preset requirements of the corresponding dimension is determined as the target description information.

[0046] In an exemplary embodiment, the second acquisition unit is further configured to determine a database corresponding to each dimension; and respectively acquire description information of multiple dimensions of the geographic location information from each database.

[0047] In an exemplary embodiment, the apparatus further includes a screening unit configured to perform anomaly detection on the description information of each dimension; based on the detection result, determine description information that meets a preset screening condition from the description information of each dimension as the filtered description information;

[0048] The determining unit is further configured to determine target description information from the filtered description information.

[0049] In an exemplary embodiment, the apparatus further includes a combining unit configured to perform, when the target description information includes description information of at least two dimensions, combining processing on the description information of the at least two dimensions to obtain combined description information;

[0050] The sending unit is further configured to return the combined description information to the terminal.

[0051] According to a third aspect of an embodiment of the present disclosure, a server is provided, including:

[0052] processor;

[0053] a memory for storing instructions executable by the processor;

[0054] The processor is configured to execute the instructions to implement any of the above methods.

[0055] According to a fourth aspect of an embodiment of the present disclosure, a computer-readable storage medium is provided. When instructions in the computer-readable storage medium are executed by a processor of a server, the server is enabled to execute any of the methods described above.

[0056] According to a fifth aspect of an embodiment of the present disclosure, a computer program product is provided, wherein the computer program product includes instructions, and when the instructions are executed by a processor of a server, the server is enabled to execute any of the methods described above.

[0057] The technical solutions provided by the embodiments of the present disclosure bring at least the following beneficial effects:

[0058] The method expands the description information of the geographic location information in the function hotspot by introducing descriptive information of the recommendation status of the geographic location information, thereby enriching the description of the geographic location information associated with the target content, thereby making the information displayed in the function hotspot more diverse and accurate, overcoming the defect that the information displayed in the existing function hotspot is relatively simple and difficult to play a key role in content recommendation. In addition, through the setting of multiple selection instructions, different selection instructions can be used to determine the target description information according to user needs, thereby realizing the flexible disclosure of the target description information of the geographic location information associated with the target content.

[0059] It is to be understood that the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the disclosure. BRIEF DESCRIPTION OF THE DRAWINGS

[0060] The accompanying drawings herein are incorporated into and constitute a part of the specification, illustrate embodiments consistent with the present disclosure, and together with the description are used to explain the principles of the present disclosure, and do not constitute an improper limitation of the present disclosure.

[0061] Figure 1 The figure is a diagram showing an application environment of an information display method according to an exemplary embodiment.

[0062] Figure 2 The figure is a flowchart of an information display method according to an exemplary embodiment.

[0063] Figure 3 The figure is a flowchart illustrating steps for determining the priority order of dimensions of description information according to an exemplary embodiment.

[0064] Figure 4 It is a complete flow chart of an information display method according to an exemplary embodiment.

[0065] Figure 5 The figure is a structural block diagram of an information display device according to an exemplary embodiment.

[0066] Figure 6 The figure is a block diagram of a server according to an exemplary embodiment. DETAILED DESCRIPTION

[0067] In order to enable ordinary persons in the art to better understand the technical solutions of the present disclosure, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below with reference to the accompanying drawings.

[0068] It should be noted that the embodiments described in the following exemplary embodiments do not represent all embodiments consistent with the present disclosure. Instead, they are merely examples of devices and methods consistent with some aspects of the present disclosure as detailed in the appended claims.

[0069] It should be noted that the terms "first", "second", etc. in the specification and claims of the present disclosure and the above-mentioned drawings are used to distinguish similar objects, and are not necessarily used to describe a specific order or sequence. It should be understood that the data used in this way can be interchangeable where appropriate, so that the embodiments of the present disclosure described herein can be implemented in an order other than those illustrated or described herein. It should also be noted that the user information (including but not limited to user device information, user personal information, etc.) and data (including but not limited to data for display, data for analysis, etc.) involved in the present disclosure are all information and data authorized by the user or fully authorized by all parties.

[0070] The information display method provided by the embodiment of the present disclosure can be applied to Figure 1In the application environment shown. Among them, the terminal 102 communicates with the server 104 through the network. The data storage system can store data that the server 104 needs to process. The data storage system can be integrated on the server 104, or it can be placed on the cloud or other network servers. In the application scenario of the present disclosure, after the terminal 102 receives the content acquisition request triggered by the user, it sends the content acquisition request to the server 104. In response to the content acquisition request, the server 104 obtains the target content, the geographic location information associated with the target content, and the description information of multiple dimensions of the geographic location information; the description information at least includes the description information of the recommendation of the geographic location information; then, according to the target selection instruction determined from the preset multiple selection instructions, the target description information is determined from the description information of multiple dimensions, and finally the target content and target description information are returned to the terminal 102, so that the terminal 102 displays the target content, and displays the target description information in the preset area of ​​the target content.

[0071] Terminal 102 may include, but is not limited to, various personal computers, laptops, smartphones, tablets, IoT devices, and portable wearable devices. IoT devices may include smart speakers, smart TVs, smart air conditioners, and smart car devices. Portable wearable devices may include smart watches, smart bracelets, and head-mounted devices. Server 104 may be implemented as a standalone server or a server cluster consisting of multiple servers.

[0072] Figure 2 is a flowchart of an information display method according to an exemplary embodiment. Figure 2 As shown, the method is applied to the server 104 as an example for description, and includes the following steps:

[0073] In step S210 , in response to a content acquisition request sent by a terminal, target content and geographical location information associated with the target content are acquired.

[0074] The geographic location information generally refers to the geographic information points in the LBS (Location Based Services) business, which can be a store, a building, a bus stop, a community, etc.

[0075] The target content can be displayed in the form of short videos, pictures, etc.

[0076] In a specific implementation, when publishing content, the content publisher can select the geographic location information associated with the published content. When the content consumer consumes the content, the terminal 102 can be triggered to generate a content acquisition request and send the content acquisition request to the server 104. The server 104 responds to the content acquisition request to obtain the target content and the geographic location information associated with the target content.

[0077] In step S220, description information of multiple dimensions of the geographic location information is obtained; the description information at least includes description information of a recommendation status of the geographic location information.

[0078] The description information of the recommendation of geographic location information may be some reference information for users to understand the geographic location information, for example, the description information may include the number of user favorites, number of visitors, reasons for recommendation, and rankings of geographic location information.

[0079] The description information may also include description information of the location of the geographic location information and recommended product information, etc. For example, the description information may also include description information of dimensions such as the name, longitude and latitude, city / region, and category of the geographic location information.

[0080] It is understood that in addition to the descriptive information mentioned above, the descriptive information for geographic location information can be expanded as needed by adding new data sources to increase the displayable content. For example, if the content display platform currently displays descriptive information such as recommended product information, number of visitors, and number of user favorites, when a new ranking business type is added, this data source can be integrated into the content display platform through expansion, adding new descriptive information dimensions such as the geographic location's ranking in a specific city and the reason for the recommendation.

[0081] In a specific implementation, the description information of different dimensions can be stored in different databases based on different data sources. When obtaining the description information of multiple dimensions of the geographic location information, the description information can be obtained from the database of each dimension separately, thereby obtaining the description information of multiple dimensions. Alternatively, the description information of each dimension can be aggregated and the description information of different dimensions can be aggregated into a single database. When obtaining the description information of multiple dimensions of the geographic location information, the description information of multiple dimensions can be directly obtained from a single data source.

[0082] In step S230, target description information is determined from description information of multiple dimensions according to the target selection instruction; the target selection instruction is determined from multiple preset selection instructions.

[0083] The selection instruction may include a first selection instruction for determining the target description information according to the priority order of each dimension and a second selection instruction for randomly selecting a dimension to determine the target description information.

[0084] The target description information may include description information of one dimension or description information of multiple dimensions.

[0085] In a specific implementation, a target selection instruction can be determined from a plurality of preset selection instructions based on the configuration information pre-set by the user account, and further, the target description information can be determined from the description information of a plurality of dimensions based on the target selection instruction. More specifically, when the determined target selection instruction is a first selection instruction that determines the target description information based on the priority order of each dimension, the priority order of each dimension is obtained, and the target dimension is determined from the description information of a plurality of dimensions based on the order of the priority of each dimension from high to low, and the description information of the target dimension is used as the target description information. When the determined target selection instruction is a second selection instruction that randomly selects a dimension to determine the target description information, the target dimension can be randomly determined from the description information of a plurality of dimensions, and the description information of the target dimension is used as the target description information. The priority order of each dimension can be pre-set, or the user account's attention to each dimension can be determined based on the historical interaction data of the user account, and then the priority order of each dimension can be determined based on the user account's attention to each dimension.

[0086] In step S240 , the target content and the target description information are returned to the terminal, so that the terminal displays the target content and displays the target description information in a preset area of ​​the target content.

[0087] The preset area represents a hot functional area of ​​the target content, and can be specifically set in the lower left corner area of ​​the target content.

[0088] In a specific implementation, after obtaining the target content and the target description information of the geographic location information associated with the target content, the server 104 can return the target content and the target description information to the terminal 102. As a result, the terminal 102 can display the target content in the terminal interface and display the target description information in the hot function area of ​​the target content, so that content consumers can click on the hot function area to enter the geographic location information details page to further understand the detailed information, and thus make consumption decisions based on this information.

[0089] For example, assuming that the geographic location information is a restaurant, the target descriptive information obtained for the restaurant includes descriptive information in multiple dimensions such as food ranking, recommendation index, and user reviews. Consumers can use this descriptive information to decide whether to dine at a certain restaurant.

[0090] In the above-mentioned information display method, a server, in response to a content acquisition request sent by a terminal, acquires target content, geographic location information associated with the target content, and descriptive information for the geographic location information in multiple dimensions, wherein the descriptive information includes at least descriptive information regarding a recommendation for the geographic location information. After determining the target descriptive information from the descriptive information in multiple dimensions according to a target selection instruction, the server returns the target content and the target descriptive information to the terminal, causing the terminal to display the target content and the target descriptive information in a preset area of ​​the target content. This method expands the descriptive information for the geographic location information in a functional hotspot by introducing descriptive information regarding a recommendation for the geographic location information, enriching the description of the geographic location information associated with the target content, thereby making the information displayed in the functional hotspot more diverse and accurate. This overcomes the drawback that the information displayed in existing functional hotspots is relatively simple and difficult to play a key role in content recommendation. Furthermore, by providing multiple selection instructions, different selection instructions can be used to determine the target descriptive information according to user needs, thereby achieving flexible disclosure of target descriptive information for the geographic location information associated with the target content.

[0091] In an exemplary embodiment, in step S230, according to the target selection instruction, target description information is determined from description information of multiple dimensions, which can be specifically implemented by the following steps:

[0092] Step S230A, when the target selection instruction is the first selection instruction, obtaining the priority order of each dimension;

[0093] Step S230B: determining target description information from the description information of multiple dimensions based on the priority order of each dimension.

[0094] In the specific implementation, when the target selection instruction is determined to be the first selection instruction, the priority order of each dimension is first obtained, and one or more dimensions with higher priority are determined from each dimension in order from high to low priority as the target dimension, and the description information corresponding to the target dimension is determined as the target description information.

[0095] For example, suppose the dimensions of the descriptive information include recommended product information, number of visitors, user favorites, rankings, and distance. The priority order of each dimension is distance > rankings > user favorites > number of visitors > recommended product information. The target descriptive information needs to include two dimensions. Then, determine the distance and rankings ranked first and second in priority from each dimension as the target dimensions, and use the descriptive information under the distance and ranking dimensions as the target descriptive information for the geographic location information.

[0096] In this embodiment, the target description information is determined by the priority order of each dimension of the description information, which can effectively stimulate the user's willingness to click on the target description information to further understand the geographic location information, thereby achieving the goal of providing users with consumption decisions through the details page information of the geographic location information.

[0097] In an exemplary embodiment, Figure 3 As shown, in step S230A, obtaining the priority order of each dimension can be specifically achieved by the following steps:

[0098] Step S310: Obtain historical interaction data of the user account that triggered the content acquisition request; the historical interaction data includes information on various dimensions of the user account's historical viewing content;

[0099] Step S320: Obtain the user account's attention to each dimension based on historical interaction data;

[0100] Step S330: sort the dimensions according to the degree of attention to obtain the priority order of each dimension.

[0101] Among them, the attention degree can reflect the user account's preference for descriptive information of different dimensions. The higher the attention degree, the more interested the user is.

[0102] In a specific implementation, in order to improve the adaptability of the priority order of each dimension to the user account, the priority order of each dimension corresponding to each user account can be determined based on the historical interaction data of each user account, thereby realizing the determination of a personalized priority order. More specifically, after obtaining the historical interaction data of the user account that triggered the content acquisition request, the user account's interest in the descriptive information of each dimension is obtained by analyzing the historical interaction data of the user account. Specifically, the user account's attention to the descriptive information of each dimension can be obtained by calculating the proportion of the target descriptive information of the geographic location information of the user account's historical interaction content in each dimension. The dimensions are further sorted in order of attention from high to low, thereby obtaining the priority order of each dimension. The attention of each dimension is positively correlated with the priority, that is, the higher the user's attention to a certain dimension, the higher the priority of the dimension.

[0103] In this embodiment, the user account's attention to each dimension is determined through the user account's historical interaction data, and then the priority order of each dimension is obtained based on the attention, thereby improving the adaptability of the determined priority order of each dimension to the user, so that the target description information determined based on the priority order is more in line with the user's needs.

[0104] In an exemplary embodiment, in step S230A, target description information is determined from the description information of multiple dimensions based on the priority order of each dimension, which can be specifically achieved in the following manner: based on the priority order of each dimension, the description information of the dimension with the highest priority is determined from the description information of multiple dimensions; when the description information of the dimension with the highest priority does not meet the preset requirements of the dimension with the highest priority, the description information of the dimension with the second highest priority is determined from the description information of multiple dimensions, until the description information that meets the preset requirements of the corresponding dimension is determined as the target description information.

[0105] In a specific implementation, in addition to the priority requirements for the dimensions, the target description information determined can also set requirements for the description information of different dimensions. For example, for the distance dimension, the corresponding requirement may be that the distance between the geographic location information and the user is within 3km; for the ranking dimension, the corresponding requirement may be that the geographic location information is in the top 20 of the ranking, etc.; for the user collection volume dimension, the corresponding requirement may be that the number of user collections of the geographic location information is more than 500. Therefore, after determining the target dimension from each dimension based on the priority order of each dimension, before determining the description information corresponding to the target dimension as the target description information, it is also necessary to determine whether the description information corresponding to the target dimension meets the preset requirements of the target dimension. If it does not meet the requirements, the target dimension needs to be re-determined.

[0106] More specifically, in order of priority from high to low, the dimension with the highest priority is first determined as the target dimension. If the description information of the dimension with the highest priority meets the preset requirements of the dimension, the description information of the dimension with the highest priority is used as the target description information. Conversely, if the description information of the dimension with the highest priority does not meet the preset requirements of the dimension, the dimension with the second highest priority is determined as the new target dimension, and the description information of the dimension with the second highest priority is compared with the preset requirements of the dimension. If the description information of the dimension with the second highest priority also does not meet the preset requirements of the dimension, the dimension with the third highest priority is further determined as the new target dimension, and so on, until the description information that meets the preset requirements of the corresponding dimension is found as the target description information.

[0107] For example, suppose the dimensions of the description information include the number of visitors, the number of user favorites, and distance. The priority order of each dimension is distance > number of user favorites > number of visitors. The distance dimension requires that the distance to the user be within 3km, the number of user favorites requires that the number of user favorites be at least 500, and the number of visitors requires that the number of visitors be at least 5,000. First, distance, which has the highest priority, is used as the target dimension to obtain the description information between the user location and the geographic location information under the distance dimension. If the description information obtained is: the distance is 5km, which exceeds the range of 3km and does not meet the distance dimension requirement, then the number of user favorites, which has the second highest priority, needs to be used as the new target dimension and the description information under this new target dimension needs to be obtained. If the description information under this new target dimension is: the number of user favorites is 510, which meets the requirement of the user favorites dimension, then the description information under the user favorites dimension: the number of user favorites is 510, is finally used as the target description information.

[0108] In this embodiment, by setting the priorities of different dimensions and traversing the priorities from high to low, the target description information that meets the requirements of the corresponding dimension for display on the terminal is determined. This method ensures that the determined target description information meets the preset requirements of the corresponding dimension, so that the dimension to which the target description information belongs has the highest priority.

[0109] In an exemplary embodiment, in step S230, target description information is determined from description information of multiple dimensions according to the target selection instruction, which can also be achieved by the following steps: when the target selection instruction is a second selection instruction, description information of the target dimension is randomly selected from the description information of multiple dimensions; the target dimension is any one of the multiple dimensions; when the description information of the target dimension does not meet the preset requirements of the target dimension, description information of the next dimension is randomly selected from the description information of the multiple dimensions, until description information that meets the preset requirements of the corresponding dimension is determined as the target description information.

[0110] In a specific implementation, when the target selection instruction is determined to be the second selection instruction, the target description information can be determined by randomly selecting the target dimension. At the same time, before determining the description information corresponding to the target dimension as the target description information, it is also necessary to determine whether the description information corresponding to the target dimension meets the preset requirements of the target dimension. If it does not meet the requirements, the target dimension needs to be re-determined.

[0111] More specifically, a dimension is first randomly selected from multiple dimensions as the target dimension, and the description information of the target dimension is compared with the preset requirements of the target dimension. If the description information of the target dimension meets the preset requirements of the target dimension, the description information of the target dimension is determined as the target description information. Conversely, if the description information of the target dimension does not meet the preset requirements of the target dimension, a dimension is randomly selected from the remaining dimensions of the multiple dimensions other than the target dimension as a new target dimension, and the description information of the new target dimension is compared with the preset requirements of the new target dimension. If it meets the requirements, the description information of the new target dimension is determined as the target description information. Otherwise, a new target dimension is selected again until description information that meets the preset requirements of the corresponding dimension is found and used as the target description information.

[0112] In this embodiment, by setting corresponding requirements for description information of different dimensions, the determined target description information meets the preset requirements of the corresponding dimension, thereby improving the quality of the target description information, thereby effectively stimulating the user's willingness to click on the target description information to further understand the geographic location information.

[0113] In an exemplary embodiment, in the above step S220, obtaining description information of multiple dimensions of geographic location information can be specifically achieved through the following steps:

[0114] Step S220A, determining the database corresponding to each dimension;

[0115] Step S220B: Obtain description information of multiple dimensions for geographic location information from each database.

[0116] In a specific implementation, since the descriptive information for different dimensions of the same geographic location information comes from different sources, for example, in the distance dimension, what needs to be obtained is the user account's location to calculate the distance between the user account and the geographic location information; in the user collection dimension, what needs to be obtained is the collection of geographic location information by other users. Therefore, different databases can be set up for different dimensions. After obtaining the geographic location information associated with the target content, the database corresponding to each dimension is determined, and then a concurrent method is used to obtain the descriptive information for each dimension of the geographic location information from different databases. Based on the descriptive information obtained from each database, descriptive information for multiple dimensions of the geographic location information is obtained.

[0117] In this embodiment, corresponding databases are set for different dimensions based on the sources of descriptive information of different dimensions. When obtaining descriptive information of multiple dimensions, the descriptive information is obtained from different databases through a concurrent method, thereby reducing the time consumption caused by querying data and increasing the rate of obtaining descriptive information of multiple dimensions.

[0118] In an exemplary embodiment, after obtaining the description information of multiple dimensions for the geographic location information in step S220, the method further includes: performing anomaly detection on the description information of each dimension; and determining, based on the detection result, description information that meets a preset filtering condition from the description information of each dimension as filtered description information;

[0119] In the above step S220, the target description information is determined from the description information of multiple dimensions, and the step further includes: determining the target description information from the filtered description information.

[0120] In the specific implementation, since the description information may contain some bad or harmful information, after obtaining the description information of multiple dimensions for the geographic location information, it is also necessary to determine whether the description information of each dimension can be displayed. Specifically, anomaly detection can be performed on the description information of each dimension. When the detection result of a certain dimension is that its description information contains abnormal information, the abnormal description information needs to be eliminated. Finally, the description information that meets the preset filtering conditions is determined from the description information of each dimension as the filtered description information, and the target description information is further determined from the filtered description information.

[0121] In this embodiment, by detecting anomalies in the description information of each dimension, abnormal description information can be eliminated to ensure the security of the obtained filtered description information.

[0122] In an exemplary embodiment, in step S230, after determining the target description information from the description information of multiple dimensions according to the target selection instruction, the method further includes: when the target description information includes description information of at least two dimensions, combining the description information of the at least two dimensions to obtain combined description information;

[0123] Step S240, returning the target description information to the terminal, including: returning the combined description information to the terminal.

[0124] In a specific implementation, when the determined target description information includes description information of at least two dimensions, for example, the target description information includes product information and user collection quantity information, it is also necessary to combine the description information of at least two dimensions. The specific combination processing may include determining the display position, display form, etc. of the description information of at least two dimensions, obtaining the combined description information, and further returning the combined description information to the terminal.

[0125] In this embodiment, when the determined target description information includes description information of at least two dimensions, the description information of at least two dimensions is combined and the combined description information is returned to the terminal for display, so that the target content function hot zone displays different types of description information for different geographic location information, providing users with more attractive information and effectively stimulating users to click on the hot function area to enter the geographic location information details page to further understand the detailed information.

[0126] In an exemplary embodiment, in order to facilitate those skilled in the art to understand the embodiment of the present disclosure, the following will take short videos as consumption content as an example and describe the specific examples in conjunction with the accompanying drawings. Figure 4 , which is a complete flow chart of the information display method in an application example, including the following steps:

[0127] (1) The server receives a short video acquisition request sent by the terminal, obtains the target short video and the geographic location information (POI) identifier associated with the target short video, and obtains descriptive information of multiple dimensions of the geographic location information based on the geographic location information identifier, such as the associated POI product information, the number of POI visitors, the POI list / recommendation reason, the number of POI user collections, etc., and these descriptive information can be expanded according to demand.

[0128] Among them, short video producers establish an association relationship between the published video and the POI in advance when publishing the video on the platform. Therefore, when short video consumers consume the video, they can obtain the POI identifier associated with the video based on the video information, and obtain description information for the POI based on the POI identifier.

[0129] (2) Anomaly detection is performed on the description information of each dimension to determine whether the description information of the POI can be displayed. If the description information of a certain dimension has an anomaly and cannot be displayed, the description information of that dimension is eliminated, thereby filtering the description information of each dimension and obtaining the filtered description information.

[0130] (3) Determine the target description information to be displayed by activating the selection instruction.

[0131] Among them, each dimension has a corresponding priority and display rules (i.e., the preset requirements of each dimension). For example, for the distance dimension, when the distance between the consumer and the POI is less than a certain threshold, the distance information is displayed first; for the ranking dimension, when the POI visited by the consumer is on a certain ranking in the current city, the ranking of the POI or the reason for being on the ranking is displayed first; for the number of collections dimension, when the cumulative number of collections of the POI visited by the consumer or the number of collections in recent time exceeds a certain threshold, the number of collections is displayed first, etc. These different display rules constitute a rule pool.

[0132] Among them, the selection instruction is used to make the above-mentioned display rules effective. For example, the selection instruction can be: specify the priority of different dimensions, and use a high-to-low traversal method to determine which dimension to use to determine the display information. The selection instruction can also be: use a random selection method to select a display rule from the rule pool each time. If the requirements are met, it will be displayed according to the rule. If the requirements are not met, it can be randomly selected again from the rule pool until a rule that meets the requirements is found or a default rule is finally adopted. Among them, the priority of each dimension can be pre-set, or it can be sorted by big data learning, by analyzing the user's historical data on the platform to determine the information that the customer is more interested in.

[0133] (4) The target description information is combined and the combined description information is returned to the terminal, so that the terminal displays the target short video and displays the target description information in the lower left corner area of ​​the target short video.

[0134] The information display method provided in this embodiment can provide more valuable information to short video consumers. Different strategies can be used to determine the description information for each POI for different users, achieving personalized recommendations. This allows different POIs to be presented with different types of information at the PLC corner. This approach provides users with more compelling information, effectively stimulating their willingness to click on the PLC, and increasing their ability to click on the PLC to access the POI details page for further information and make purchasing decisions.

[0135] It should be understood that, although the various steps in the flowcharts involved in the various embodiments described above are displayed in sequence according to the instructions of the arrows, these steps are not necessarily executed in sequence in the order indicated by the arrows. Unless otherwise specified herein, there is no strict order restriction on the execution of these steps, and these steps can be executed in other orders. Moreover, at least a portion of the steps in the flowcharts involved in the various embodiments described above can include multiple steps or multiple stages, and these steps or stages are not necessarily executed and completed at the same time, but can be executed at different times, and the execution order of these steps or stages is not necessarily to be carried out in sequence, but can be executed in turn or alternately with other steps or at least a portion of steps or stages in other steps.

[0136] It can be understood that the same / similar parts between the various embodiments of the above method in this specification can be referred to each other, and each embodiment focuses on the differences from other embodiments. For related parts, please refer to the description of other method embodiments.

[0137] Based on the same inventive concept, the embodiment of the present disclosure further provides an information display device for implementing the above-mentioned information display method.

[0138] Figure 5 1 is a structural block diagram of an information display device according to an exemplary embodiment. Figure 5 The device includes: a first acquiring unit 510, a second acquiring unit 520, a determining unit 530 and a sending unit 540, wherein,

[0139] The first acquisition unit 510 is configured to execute, in response to a content acquisition request sent by a terminal, acquisition of target content and geographic location information associated with the target content;

[0140] The second acquisition unit 520 is configured to acquire description information of multiple dimensions of the geographic location information; the description information at least includes description information of a recommendation of the geographic location information;

[0141] The determining unit 530 is configured to determine target description information from the description information of multiple dimensions according to the target selection instruction; the target selection instruction is determined from a plurality of preset selection instructions;

[0142] The sending unit 540 is configured to return the target content and the target description information to the terminal, so that the terminal displays the target content and displays the target description information in a preset area of ​​the target content.

[0143] In an exemplary embodiment, the determining unit 530 further includes:

[0144] an acquisition subunit, configured to acquire the priority order of each dimension when the target selection instruction is the first selection instruction;

[0145] The determination subunit is configured to execute a priority order based on each dimension and determine target description information from description information of multiple dimensions.

[0146] In an exemplary embodiment, the acquisition sub-unit is further configured to execute acquisition of historical interaction data of the user account that triggers the content acquisition request; the historical interaction data includes information on the historical viewing content of the user account in each dimension; based on the historical interaction data, the user account's attention to each dimension is obtained; and each dimension is sorted according to the attention to obtain the priority order of each dimension.

[0147] In an exemplary embodiment, the determination subunit is further configured to execute a priority order based on each dimension, and determine the description information of the dimension with the highest priority from the description information of multiple dimensions; when the description information of the dimension with the highest priority does not meet the preset requirements of the dimension with the highest priority, determine the description information of the dimension with the second highest priority from the description information of multiple dimensions, until the description information that meets the preset requirements of the corresponding dimension is determined as the target description information.

[0148] In an exemplary embodiment, the determination unit 530 is further configured to execute, when the target selection instruction is a second selection instruction, randomly selecting description information of a target dimension from description information of multiple dimensions; the target dimension is any one of the multiple dimensions; when the description information of the target dimension does not meet the preset requirements of the target dimension, randomly selecting description information of the next dimension from the description information of the multiple dimensions, until description information that meets the preset requirements of the corresponding dimension is determined as the target description information.

[0149] In an exemplary embodiment, the second obtaining unit 520 is further configured to determine a database corresponding to each dimension; and obtain description information of multiple dimensions of the geographic location information from each database.

[0150] In an exemplary embodiment, the apparatus further includes a screening unit configured to perform anomaly detection on the description information of each dimension; based on the detection result, the description information that meets the preset screening conditions is determined from the description information of each dimension as the filtered description information;

[0151] The determining unit 530 is further configured to determine target description information from the filtered description information.

[0152] In an exemplary embodiment, the apparatus further includes a combining unit configured to perform, when the target description information includes description information of at least two dimensions, combining the description information of at least two dimensions to obtain combined description information;

[0153] The sending unit 540 is further configured to return the combined description information to the terminal.

[0154] Regarding the apparatus in the above embodiment, the specific manner in which each module performs operations has been described in detail in the embodiment of the method, and will not be elaborated here.

[0155] Figure 6 is a block diagram of an electronic device 600 for implementing an information display method according to an exemplary embodiment. For example, the electronic device 600 may be a server. Figure 6 The electronic device 600 includes a processing component 620, which further includes one or more processors, and a memory resource represented by a memory 622 for storing instructions executable by the processing component 620, such as an application. The application stored in the memory 622 may include one or more modules, each corresponding to a set of instructions. In addition, the processing component 620 is configured to execute the instructions to perform the above method.

[0156] The electronic device 600 may further include a power supply component 624 configured to perform power management of the electronic device 600, a wired or wireless network interface 626 configured to connect the electronic device 600 to a network, and an input / output (I / O) interface 628. The electronic device 600 may operate based on an operating system stored in the memory 622, such as Windows 66ver, Mac OS X, Unix, Linux, FreeBSD, or the like.

[0157] In an exemplary embodiment, a computer-readable storage medium including instructions is also provided, such as a memory 622 including instructions, and the instructions can be executed by a processor of the electronic device 600 to perform the above method. The storage medium can be a computer-readable storage medium, for example, a ROM, a random access memory (RAM), a CD-ROM, a magnetic tape, a floppy disk, an optical data storage device, etc.

[0158] In an exemplary embodiment, a computer program product is further provided. The computer program product includes instructions, and the instructions can be executed by a processor of the electronic device 600 to implement the above method.

[0159] It should be noted that the above-mentioned devices, electronic devices, computer-readable storage media, computer program products, etc. can also include other implementation methods according to the description of the method embodiments. The specific implementation methods can refer to the description of the relevant method embodiments and will not be described one by one here.

[0160] Other embodiments of the present disclosure will readily occur to those skilled in the art after considering the specification and practicing the invention disclosed herein. This disclosure is intended to cover any variations, uses, or adaptations of the present disclosure that follow the general principles of the present disclosure and include common knowledge or customary techniques in the art not disclosed herein. The description and examples are to be considered as exemplary only, with the true scope and spirit of the present disclosure being indicated by the claims.

[0161] It should be understood that the present disclosure is not limited to the exact structures that have been described above and shown in the drawings, and that various modifications and changes can be made without departing from the scope thereof. The scope of the present disclosure is limited only by the appended claims.

Claims

1. An information display method, characterized in that: include: Responding to a content acquisition request sent by a terminal, acquiring target content and geographic location information associated with the target content; The target content includes a short video, and the geographic location information refers to a geographic information point; Obtaining descriptive information of multiple dimensions for the geographic location information; the descriptive information at least includes descriptive information of a recommendation for the geographic location information; Determining target description information from the description information of the multiple dimensions according to a target selection instruction; the target selection instruction is determined from a plurality of preset selection instructions, the plurality of selection instructions including a first selection instruction for determining the target description information according to a priority order of each dimension, the priority order of each dimension being determined according to a user account's attention to each dimension, the attention to each dimension being determined according to historical interaction data of the user account; The target content and the target description information are returned to the terminal, so that the terminal displays the target content and displays the target description information in a preset area of ​​the target content.

2. The method according to claim 1, characterized in that The determining, according to the target selection instruction, target description information from the description information of the multiple dimensions includes: When the target selection instruction is a first selection instruction, obtaining a priority order of each dimension; Based on the priority order of each dimension, target description information is determined from the description information of the multiple dimensions.

3. The method according to claim 2, characterized in that The obtaining of the priority order of each dimension includes: Obtaining historical interaction data of the user account that triggered the content acquisition request; the historical interaction data includes information about the historical viewing content of the user account in each dimension; Obtaining the user account's attention to each dimension based on the historical interaction data; The dimensions are sorted according to the attention levels to obtain a priority order of the dimensions.

4. The method according to claim 2, characterized in that The determining the target description information from the description information of the multiple dimensions based on the priority order of each dimension includes: Determining, based on the priority order of each dimension, description information of the dimension with the highest priority from the description information of the multiple dimensions; When the description information of the dimension with the highest priority does not meet the preset requirements of the dimension with the highest priority, the description information of the dimension with the second highest priority is determined from the description information of the multiple dimensions, until the description information that meets the preset requirements of the corresponding dimension is determined as the target description information.

5. The method according to claim 1, wherein The step of determining the target description information from the description information of the multiple dimensions according to the target selection instruction further includes: In a case where the target selection instruction is a second selection instruction, description information of a target dimension is randomly selected from the description information of the multiple dimensions; the target dimension is any one of the multiple dimensions; When the description information of the target dimension does not meet the preset requirements of the target dimension, the description information of the next dimension is randomly selected from the description information of the multiple dimensions until the description information that meets the preset requirements of the corresponding dimension is determined as the target description information.

6. The method according to claim 1, characterized in that The acquiring of description information of multiple dimensions of the geographic location information includes: Determining a database corresponding to each dimension; Descriptive information of multiple dimensions for the geographic location information is obtained from each of the databases.

7. The method according to claim 1, characterized in that After obtaining description information of multiple dimensions of the geographic location information, the method further includes: Performing anomaly detection on the description information of each dimension; According to the detection results, the description information that meets the preset screening conditions is determined from the description information of each dimension as the filtered description information; The determining of target description information from the description information of the multiple dimensions includes: Target description information is determined from the filtered description information.

8. The method according to claim 1, characterized in that After determining the target description information from the description information of the multiple dimensions according to the target selection instruction, the method further includes: When the target description information includes description information of at least two dimensions, combining the description information of the at least two dimensions to obtain combined description information; The returning the target description information to the terminal includes: Return the combined description information to the terminal.

9. An information display device, characterized in that: include: a first acquiring unit configured to execute, in response to a content acquisition request sent by a terminal, acquiring target content and geographic location information associated with the target content; The target content includes a short video, and the geographic location information refers to a geographic information point; A second acquiring unit is configured to acquire description information of multiple dimensions of the geographic location information; the description information at least includes description information of a recommendation of the geographic location information; a determining unit configured to execute, according to a target selection instruction, determining target description information from the description information of the multiple dimensions; the target selection instruction being determined from a plurality of preset selection instructions, the plurality of selection instructions including a first selection instruction for determining the target description information according to a priority order of each dimension, the priority order of each dimension being determined according to a user account's attention to each dimension, the attention to each dimension being determined according to historical interaction data of the user account; The sending unit is configured to return the target content and the target description information to the terminal, so that the terminal displays the target content and displays the target description information in a preset area of ​​the target content.

10. The device according to claim 9, characterized in that The determining unit further includes: an acquiring subunit, configured to acquire a priority order of each dimension when the target selection instruction is a first selection instruction; The determination subunit is configured to determine target description information from the description information of the multiple dimensions based on the priority order of each dimension.

11. The device according to claim 10, characterized in that The acquisition sub-unit is further configured to execute acquisition of historical interaction data of the user account that triggered the content acquisition request; the historical interaction data includes information on the historical viewing content of the user account in each of the dimensions; based on the historical interaction data, the attention of the user account to each of the dimensions is obtained; and the dimensions are sorted according to the attention to obtain the priority order of each of the dimensions.

12. The device according to claim 10, characterized in that The determining subunit is further configured to determine the description information of the dimension with the highest priority from the description information of the multiple dimensions based on the priority order of each dimension; When the description information of the dimension with the highest priority does not meet the preset requirements of the dimension with the highest priority, the description information of the dimension with the second highest priority is determined from the description information of the multiple dimensions, until the description information that meets the preset requirements of the corresponding dimension is determined as the target description information.

13. The device according to claim 9, characterized in that The determination unit is further configured to randomly select description information of a target dimension from the description information of the multiple dimensions when the target selection instruction is a second selection instruction; the target dimension is any one of the multiple dimensions; when the description information of the target dimension does not meet the preset requirements of the target dimension, randomly select description information of the next dimension from the description information of the multiple dimensions, until description information that meets the preset requirements of the corresponding dimension is determined as the target description information.

14. The device according to claim 9, characterized in that The second acquisition unit is further configured to determine a database corresponding to each dimension; and respectively acquire description information of multiple dimensions of the geographic location information from each database.

15. The device according to claim 9, characterized in that The device further includes a screening unit configured to perform anomaly detection on the description information of each dimension; based on the detection result, determine the description information that meets the preset screening conditions from the description information of each dimension as the filtered description information; The determining unit is further configured to determine target description information from the filtered description information.

16. The device according to claim 9, characterized in that The apparatus further includes a combining unit configured to perform, when the target description information includes description information of at least two dimensions, combining processing on the description information of the at least two dimensions to obtain combined description information; The sending unit is further configured to return the combined description information to the terminal.

17. A server, characterized in that: include: processor; a memory for storing instructions executable by the processor; The processor is configured to execute the instructions to implement the information display method according to any one of claims 1 to 8.

18. A computer-readable storage medium, characterized in that When the instructions in the computer-readable storage medium are executed by a processor of a server, the server is enabled to execute the information presentation method according to any one of claims 1 to 8.

19. A computer program product comprising instructions, characterized in that: When the instruction is executed by a processor of the server, the server is enabled to execute the information display method according to any one of claims 1 to 8.

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