Packaged redeemable code system and method of packaging an insert having a redeemable code

Abstract

A packaged redeemable code system is disclosed. The packaged redeemable code system includes a paper insert having a front surface with a removable item and a back surface with a redeemable code. The packaged redeemable code system also includes a paper kit having an interior that encloses the paper insert and conceals the redeemable code. The paper kit also has a tear line that is configured to open the edge of the paper kit to provide an access point for removing the paper insert. The paper kit also has a front surface with a cutout extending through it. The cutout is aligned with the removable item and provides visual access to the removable item. The removable item is a different color than the front surface of the paper kit or provides a contrast to the front surface of the paper kit. The paper kit also has a back surface with an activation code associated with the redeemable code.

Description

[0001] CROSS-REFERENCE TO RELATED APPLICATIONS

[0002] This application claims the benefit of U.S. Provisional Application No. 63 / 038,476, filed on June 12, 2020, and U.S. Application No. 17 / 091,869, filed on November 6, 2020, the entire contents of which are incorporated herein by reference. Technical Field

[0003] The described embodiments generally relate to redeemable codes on transaction cards and the like and related packaging. More particularly, the embodiments relate to packaging including an insert having a redeemable code enclosed within a kit. Background Art

[0004] Transaction cards and other items may include redemption codes that are intended to remain hidden until the card comes into the possession of its end user, who may then activate the card and / or use the redemption code to redeem value. Summary of the Invention

[0005] A packaged redeemable code system includes a paper insert having a front surface with a removable item and a back surface with a redeemable code. The packaged redeemable code system also includes a paper kit having an interior that encloses the paper insert and conceals the redeemable code. The paper kit also has a front surface with a cutout extending through it. The cutout is aligned with the removable item and provides visual access to the removable item. The removable item is a different color than the front surface of the paper kit or provides a contrast to the front surface of the paper kit. The paper kit also has a back surface with an activation code, wherein the activation code is associated with the redeemable code.

[0006] A packaged redeemable code system includes an insert having a removable item and a redeemable code. The packaged redeemable code system also includes a housing having an interior that encloses the insert and conceals the redeemable code. The housing further includes a front surface having a cutout extending therethrough, wherein the cutout aligns with the removable item and provides visual access to the removable item. The housing further includes a rear surface having an activation code. The activation code is associated with the redeemable code and is distinct from the redeemable code.

[0007] A method for packaging a redemption code system. The method includes associating a redemption code with an activation code. The method includes applying the redemption code to an insert. The method also includes assembling a kit around the insert so that the insert remains within the kit and the redemption code is concealed within the kit. The method also includes applying the activation code to the kit. BRIEF DESCRIPTION OF THE DRAWINGS

[0008] The present disclosure will be readily understood by the following detailed description taken in conjunction with the accompanying drawings, in which like reference numerals designate like structural elements, and in which:

[0009] Figure 1 showing a front view of the packaged redeemable code system;

[0010] Figure 2 Shown Figure 1 A rear view of the packaged redeemable code system;

[0011] Figure 3 Shown from Figure 1 a front view of the packaged redeemable code system with the insert removed;

[0012] Figure 4 Shown Figure 3 a rear view of the insert;

[0013] Figure 5 Shown is a section taken along line 5-5 Figure 2 A cutaway view of the kit.

[0014] Figure 6 Shown from Figure 2 The tear line of the partially removed kit;

[0015] Figure 7 Shown from Figure 2 The kit completely removes the tear line;

[0016] Figure 8 The process of packaging a redeemable code system is shown;

[0017] Figure 9 shows a top view of the insert positioned on an unassembled kit;

[0018] Figure 10 Shown Figure 9 a folding closure for an unassembled kit;

[0019] Figure 11 Shows the application to Figure 9 Adhesive for unassembled kits;

[0020] Figure 12 Shown folded on itself Figure 9 Kit;

[0021] Figure 13 Shown fully assembled Figure 9 and

[0022] Figure 14 Another process of packaging a redeemable code system is shown. DETAILED DESCRIPTION

[0023] Reference will now be made in detail to the representative embodiments shown in the accompanying drawings. It should be understood that the following description is not intended to limit the embodiments to one preferred embodiment. On the contrary, it is intended to cover alternatives, modifications and equivalents that may be included within the spirit and scope of the described embodiments as defined by the appended claims.

[0024] References to "one embodiment," "some embodiments," etc., indicate that the described embodiments may include a particular feature, structure, or characteristic, but not every embodiment may include the particular feature, structure, or characteristic. In addition, when a particular feature, structure, or characteristic is described in conjunction with an embodiment, it is considered to be within the knowledge of those skilled in the art to implement such feature, structure, or characteristic in conjunction with other embodiments, whether explicitly described or not.

[0025] Redemption codes can be used, for example, with transaction cards (e.g., gift cards) to represent a value (e.g., a monetary value) that can be redeemed for goods, services, discounts, cash, etc. Some transaction cards may include one or more redemption codes or other visual information provided on the card that are used to activate the card and redeem or track the value assigned to the card. For example, a user may purchase a transaction card from a vendor, and during the transaction, a unique code provided on the card may be used to activate the card so that the user can redeem the card's value (e.g., by entering the unique code into an online system where the card's value can be used to make a purchase).

[0026] A transaction card may be any tangible card, document, or the like having information (e.g., a redemption code) disposed thereon. A transaction card may be, for example, a stored-value card, a gift card, a phone card, a discount card, a coupon, a lottery ticket, or other card or document having a redemption code disposed thereon. A redemption code may include, for example, any visual human-readable representation of data or any optical machine-readable representation of data. Examples include text having any number of characters or symbols, a logo, a linear barcode (e.g., a universal product code), or a matrix barcode (e.g., a quick response ("QR") code). Prior to activation of the transaction card, the transaction card or its redemption code may have no associated value.

[0027] Because the information provided on the card can be associated with a specific value, it may be desirable to protect the redemption code so that only authorized users (e.g., the purchaser of the card) can view the redemption code. For example, a traditional gift card may include a redemption code hidden by a concealed strip and / or within the packaging. A gift card may also include an activation code printed on the gift card itself for activating the gift card. The activation code may be visible / accessible through a window in the packaging (e.g., a rectangular window surrounding the activation code).

[0028] The following disclosure relates to a packaged redeemable code system. The packaged redeemable code system may include a kit and an insert. When packaged, the kit may contain or enclose the insert. When unpackaged, the insert may be removed from the kit to provide access to various aspects of the insert. In one embodiment, the kit forms a pocket and the insert is pulled out of the pocket to access various aspects of the insert.

[0029] The kit and the insert can be assembled in a variety of ways. In an embodiment, the kit is formed on the insert. For example, the kit can be formed as a sheet that is folded over the insert to enclose the insert therein. In this example, the peripheral edges of the sheet can be glued or otherwise adhered to each other to form a pocket in which the insert is held. One of the peripheral edges can include a flap that folds over the non-adhesive edge to provide access to the insert. The flap can be adhered to a portion of the kit so that the insert is fully secured within the kit. The flap can be pulled open to allow access to the insert. In some cases, the kit and / or the insert can be formed from paper (including raw materials of various thicknesses and strengths).

[0030] Additionally or alternatively, activation of the packaged redeemable code system may be managed by a dual activation process. The dual activation process may involve associating a first code printed only on the insert (not the kit) with a second code printed only on the kit (not the insert). Together, the first and second codes may provide secure activation of the packaged redeemable code system.

[0031] In an embodiment, the first code may be a redeemable code, and the second code may be an activation code associated with the redeemable code. Prior to activation, the value associated with the redeemable code may be inaccessible. When activated by the activation code, the redeemable code may be used to perform a transaction. For example, the redeemable code may have an assigned monetary value (e.g., $15).

[0032] In one embodiment, the activation code is located only on the surface of the kit, and the redemption code is located only on the surface of the insert. In such an embodiment, the activation code is not located on the insert and therefore does not need to be accessed through a window of the kit. However, the redemption code is completely hidden within the kit when sealed within the encapsulated redemption code system. Therefore, the redemption code is hidden and secure.

[0033] Additionally or alternatively, the insert may include a removable item. The removable item may be, for example, a decorative item such as a removable sticker or label. For example, the sticker may be positioned on the insert so that it can be peeled off when the insert is removed from the kit.

[0034] In an embodiment, the insert may be formed from a single stock paper having a release coating. The removable item may be adhered to the release coated single stock paper. The release coating may facilitate separation between the removable item and the insert.

[0035] Traditionally, release coatings have a glossy surface. In an embodiment, the release coating applied to the insert has a matte surface. That is, the release coating provides the insert with a dull and flat appearance without any gloss.

[0036] Additionally or alternatively, the kit may have a cutout that aligns with and provides visual access to at least a portion of the removable item when the insert is enclosed within the kit. The cutout may be embodied in a variety of shapes and sizes.

[0037] In an embodiment, the cutout is shaped to convey an aesthetic feature or message. For example, it can be shaped into a company logo or theme (e.g., the Apple logo).

[0038] In an embodiment, the cutouts may be shaped to correspond to the removable items.

[0039] In an embodiment, the removable item can be a different color from the kit or provide a contrast with the kit. For example, the kit can be formed of a light tone, while the removable item can be formed of a dark tone (or vice versa).

[0040] Additionally or alternatively, the kit may include a ripcord configured to open an edge or flap of the kit to provide an access point for removing the insert. The ripcord may be an integral part of the label. The label may securely close the open edge or flap of the kit. By pulling the ripcord, the ripcord may tear open an opening through the label to provide access to the open edge.

[0041] In an embodiment, the tear line may be tamper evident to provide notice that it has been tampered with.

[0042] In an embodiment, the tear line has a unidirectional smooth tear function. That is, the tear line is capable of tearing the label in only a single direction. In such an embodiment, instead of producing a jagged, uneven tear line (e.g., produced by tearing a conventional perforated sheet of paper), the tear line produces a smooth, uniform tear line. To facilitate this smooth tear function, the tear line does not include or is guided by perforations, and does not include a support strip (e.g., a thicker or stronger portion than the surrounding material being torn with the tear line).

[0043] Additionally or alternatively, the kit may include a hang tab, which may take the form of a panel. The hang tab allows the packaged redeemable code system to be hung for display in, for example, a retail environment.

[0044] In an embodiment, the hanging tab may be removable or detachable from the kit. This may enable the packaged redeemable code system to be displayed in a stacked configuration within a retail environment.

[0045] In an embodiment, the hanging sheet has a one-way smooth tearing function. That is, the hanging sheet can only be torn in a single direction. Instead of producing a jagged uneven tear line, the hanging sheet produces a smooth and even tear line.

[0046] The following references Figures 1-14 Those skilled in the art will readily appreciate that the detailed description given herein with respect to these drawings is for illustrative purposes only and should not be construed as limiting.

[0047] The packaged redeemable code system 100 may include a kit 120 and an insert 110. Figure 1 When packaged as shown, the kit 120 may contain or enclose the insert 110 such that aspects of the insert 110 are concealed within the kit 120. Figure 7 When shown unpackaged, the insert 110 may be removed from the kit 120 to provide access to various aspects of the insert 110 .

[0048] The packaged redeemable code system 100 may be managed by a dual activation process. The dual activation process may involve associating a redemption code 112 provided only on the insert 110 (i.e., the redemption code 112 is not provided on the kit 120) with an activation code 128 provided only on the kit 120 (i.e., the activation code 128 is not provided on the insert 110) to provide secure activation of the packaged redeemable code system 100, as discussed in more detail later herein.

[0049] In embodiments where the activation code 128 is located only on a surface of the kit 120 and the redemption code 112 is located only on a surface of the insert 110 , the redemption code 112 is securely concealed within the kit 120 of the packaged redemption code system 100 while the activation code 128 remains accessible.

[0050] Insert 110 may be a card, sheet, panel, or the like, such as a transaction card or gift card. Insert 110 may include a redemption code 112, which may be associated with a value (e.g., a monetary value) that can be redeemed by a user. As used herein, the term "code" may include, for example, any visual human-readable representation of data or any optical machine-readable representation of data. Examples include text having any number of characters or symbols, a logo, a linear barcode (e.g., a universal product code), or a matrix barcode (e.g., a quick response "QR" code).

[0051] The value associated with the redeemable code 112 may be unredeemable (e.g., not accessible or credited by a user) until the redeemable code 112 is activated using the activation code 128. The redeemable code 112 cannot be activated without the activation code 128, and the activation code 128 is not provided on the insert 110. That is, in an embodiment, no activation information is provided on the insert 110.

[0052] The redemption code 112 may be unique to the insert 110. For example, an embodiment may include multiple packaged redemption code systems 100, each with a corresponding insert 110 and kit 120. The redemption code 112 of each insert 110 may be a unique redemption code 112 for any other insert 110 (i.e., different from the redemption code of any other insert).

[0053] The insert 110 may include an insert code 116, which may be a serial number or gift card number of the insert 110 and may be used as an identifier for manufacturing the packaged redeemable code system 100, as discussed later herein. The insert code 116 itself does not have a redeemable value. The insert code 116 itself cannot be used to activate the redeemable code 112.

[0054] In an embodiment, the insert code 116 may be provided on an outer surface of the insert 110 .

[0055] Insert 110 may include a control code 118. Control code 118 may correspond to an aspect of the manufactured insert 110, such as a denomination, a promotional package that may include a combination of colors, symbols, indicia, branding, etc. Control code 118 may not have a redeemable value.

[0056] In an embodiment, the control code 118 may be provided on an outer surface of the insert 110 .

[0057] In some embodiments, the codes included on insert 110 (redeemable code 112, insert code 116, control code 118) may be separate or combined into one or more combined codes in any combination. In addition, some embodiments may include less than all of redemption code 112, insert code 116, and control code 118. For example, some embodiments may include only redemption code 112, some embodiments may include redemption code 112 and insert code 116, and some embodiments may include redemption code 112 and control code 118.

[0058] In an embodiment, the insert 110 may be formed from readily recyclable paper. In an embodiment, the insert 110 may be formed from a single ply of stock paper. In an embodiment, the insert 110 may be formed from other suitable materials such as plastic, metal, etc.

[0059] In an embodiment, the redeemable code 112 may be disposed on an exterior surface of the insert 110 .

[0060] In an embodiment, the insert 110 may include an item 114 that is removable from the insert 110. For example, the item 114 may be removably adhered to the insert 110 via an adhesive layer disposed on a rear surface of the item 114. The insert 110 may include a release surface 115 to which the item 114 is attached and from which it is removable. For example, the release surface 115 may be formed by coating the surface of a single layer of stock material (e.g., paper) forming the insert 110. The coating may be a matte surface coating. In such an embodiment, the item 114 may be directly attached to the release surface 115 of the single layer stock insert 110, thereby eliminating the need for an additional cumbersome layer of the insert 110.

[0061] Item 114 may be collectible (e.g., a sticker). Item 114 may be decorative (e.g., the item may be colored, the item may include a pattern, indicia, etc.). In an embodiment, item 114 may be disposed on an outer surface of insert 110 that is different from the outer surface on which redemption code 112, insert code 116, and control code 118 are disposed. In an embodiment where item 114 is disposed on a different side of insert 110 than redemption code 112, insert code 116, and control code 118, release surface 115 may be disposed only on the side of insert 110 on which item 114 is disposed. For example, item 114 may be disposed on the front outer surface of insert 110 ( Figure 3 ), and the redeemable code 112, the insert code 116, and the control code 118 may each be provided on the rear outer surface of the insert 110 ( Figure 4 ). Alternatively, the item 114 may be disposed on the rear outer surface of the insert 110, and the redemption code 112, the insert code 116, and the control code 118 may be disposed on the front outer surface of the insert 110. The matte release surface 115 may be applied directly to the same single layer of stock material on which the redemption code 112, the insert code 116, and the control code 118 are disposed (e.g., the insert 110 may be formed from a single layer of stock material rather than being laminated). In an embodiment, the item 114 may be disposed on the same outer surface of the insert 110 as the redemption code 112. For example, the item 114 may be disposed on a central portion of the outer surface, and the redemption code 112 may be disposed above, below, to the left, or to the right of the item 114.

[0062] The kit 120 may include an activation code 128 that may be associated with the redemption code 112 and used to activate the redemption code so that its associated value can be redeemed. The activation code 128 may be different from the redemption code 112. The activation code 128 may be a barcode, a magnetic stripe, an RFID, or any other suitable code, as defined herein. The activation code 128 may be provided on any exterior surface of the kit 120, such as the rear surface of the kit 120; however, the activation code 128 is not provided within the interior of the kit 120 nor on the insert 110. That is, the activation code 128 is provided only on a visually accessible exterior surface of the kit 120.

[0063] The activation code 128 can be unique to the kit 120. For example, an embodiment can include multiple packaged redeemable code systems 100, each with a corresponding insert 110 and kit 120. The activation code 128 of each kit 120 can be unique (i.e., different) relative to the activation codes 128 of the other kits 120.

[0064] In an embodiment, the kit 120 may include a control code 140 that may correspond to an aspect of the kit 120 manufactured, such as a denomination, a promotional package that may include a combination of colors, symbols, indicia, branding, etc. The control code 140 may be disposed on an exterior surface of the kit 120. The control code 140 may include, for example, any visual human-readable representation of data or any optical machine-readable representation of data. Examples include text having any number of characters, symbols, or indicia. The control code 140 does not have a redeemable value.

[0065] In some embodiments, the codes included on the kit 120 (i.e., activation code 128, control code 140) may be separate or combined into one or more combined codes in any combination. In addition, some embodiments may include less than all of the activation codes 112 and control codes 140. For example, some embodiments may include only the activation code 128.

[0066] In an embodiment, the kit 120 may include one or more closures 124. In an embodiment, the closure 124 may be a surface of the kit 120, such as a flap that closes the interior of the kit 120. In an embodiment, the closure 124 may be connected to the edge of the kit 120 with or without a flap. The closure 124 may be sealed, such as with an adhesive. The closure 124 may be opened to provide an opening 135 in the kit 120. The opening 135 may provide an access point for removing the insert 110 enclosed within the kit 120.

[0067] In an embodiment, the kit 120 may be formed from readily recyclable paper. Alternatively, the kit 120 may be formed from other suitable materials including plastic, metal, etc. In an embodiment where both the kit 120 and the insert 110 are formed from paper, both the kit and the insert may be recyclable together in a single recycling stream.

[0068] Although described as including one insert 110, in embodiments, the kit 120 can include more than one insert 110 (eg, a first insert, a second insert, etc.).

[0069] In an embodiment, the kit 120 may include a hanging tab 122 that may allow the packaged redeemable code system 100 to be hung for display in, for example, a retail environment. The hanging tab 122 may be provided at an edge 121 of the kit 120. The edge 121 of the kit 120 may be an upper edge, such as Figure 1 and Figure 2 As shown. The hanging tab 122 can be a flat surface that protrudes a predetermined amount from the edge 121 of the kit 120. In an embodiment, the hanging tab 122 can protrude a predetermined amount above the edge 121 of the kit 120. The hanging tab 122 can include an opening 130 from which the packaged redeemable code system 100 can be hung. The hanging tab 122 can have sufficient strength to hold the packaged redeemable code system 100 in a hanging position.

[0070] The hanging tab 122 may be removable from the edge 121 of the kit 120. In an embodiment, the hanging tab 122 may be configured such that when removed, the remaining edge 121 of the kit 120 is smooth and unfrayed, compared to a perforated paper edge that results in a frayed edge after removal.

[0071] Figure 5 A cross-sectional view of an exemplary removable hanging tab 122 is shown. In an embodiment, Figure 5 The removable hanging tab 122 shown may correspond to Figure 1 and Figure 2 The hanging piece 122 shown. For example, Figure 5The removable hanging tab 122 shown may correspond to a portion of the image taken along line 2-2. Figure 2 1. A cross-sectional view of a hanging sheet 122. The removable hanging sheet 122 may have a one-way smooth tearing function. That is, the hanging sheet 122 may be torn in only one direction, and instead of producing a jagged uneven tear line, the hanging sheet 122 may produce a smooth even tear line.

[0072] In an embodiment, the hang sheet 122 may be a laminate structure including a first outer layer 132 and a second outer layer 134 sandwiching an intermediate layer 133. The first outer layer 132 and the second outer layer 134 of the hang sheet 122 may each include a scored portion 136, 138, respectively, across the edge 121 of the sleeve 120. Figure 5 As shown, the scored portions 136 and 138 may extend partially through the first and second outer layers 132 and 134, respectively. In some embodiments, the scored portions 136 and 138 may extend completely through the first and second outer layers 132 and 134, respectively, and the hang tab 122 may be attached to the edge only via the middle layer 133. The first and second outer layers 132 and 134 of the hang tab 122 may be formed from paper or other suitable materials. The middle layer 133 of the hang tab 122 may be composed of a material that tears across one grain in only one direction, such as a unidirectional material (e.g., unidirectionally oriented polypropylene (MOPP)) or other similar material. This grain direction may be arranged in the same direction as (i.e., parallel to) the scored portions 136 and 138 of the first and second outer layers 132 and 134 of the hang tab 122. Thus, the laminated structure of the hang tab 122 can be removed from the edge 121 of the kit 120, and the remaining edge 121 of the kit 120 may be smooth and will not fray.

[0073] Figure 2 、 Figure 6 and Figure 7 Aspects of an exemplary tear line 126 are shown. In an embodiment, the tear line 126 may be incorporated into, for example, Figure 1 The packaged redeemable code system 100 is shown in a kit 120. A tear line 126 may be attached to the kit 120 such that when pulled by a user, an opening may be formed in the kit 120 to provide an access point for removing the insert 110 enclosed within the kit 120.

[0074] In an embodiment, tear line 126 can be an integral part of strip 123. Strip 123 can serve as a seal for kit 120 to seal insert 110 within kit 120. Strip 123 can take the form of, for example, a label that is applied across an opening and seals the opening, as described in more detail below. Tear line 126 can define a middle portion of strip 123. Tear line 126 can include ends that provide a starting direction for tearing the middle portion of strip 123.

[0075] In an embodiment, the tear line 126 can be configured for a single use, such that if another user had attempted to open the kit 120 by pulling the tear line 126, it would be obvious to the legitimate purchaser.

[0076] like Figure 2 As shown, strip 123 can include an upper portion 125 and a lower portion 127. Upper portion 125 can be adhered to a face of sleeve 120. Lower portion 127 can be adhered to closure 124. Tear line 126 can be an integral portion of strip 123 that bisects strip 123 between upper portion 125 and lower portion 127.

[0077] In an embodiment, the tear line 126 can be configured such that the tear line 126 is not directly adhered to the sleeve 120. Instead, the tear line 126 can be indirectly connected to the sleeve 122 by way of connection to the upper portion 125 and the lower portion 127.

[0078] For example, in an embodiment, strip 123 may include adhesive only at upper portion 125 and lower portion 127, and tear line 126 may be free of adhesive.

[0079] In an alternative embodiment, strip 123 can include adhesive across upper portion 125 and lower portion 127 and the bottom surface of tear line 126. Before adhering strip 123 to sleeve 120, a barrier material can be applied to tear line 126 to block the adhesive at tear line 126 and facilitate removal of tear line 126 from sleeve 120. Using a barrier material over the adhesive at tear line 126 can improve the manufacturability of strip 123.

[0080] Strip 123 can be made of a material that tears in only one direction, such as MOPP or other similar materials. For example, strip 123 can be made of a material that tears along the material grain in only one direction at the interface between upper portion 125 and lower portion 127.

[0081] like Figure 2 As shown, the strip 123 and tear line 126 can be a continuous, unitary sheet of MOPP, and the tear line 126 can define a pull tab 142 having parallel cuts 144 cut into the continuous sheet. The pull tab 142 can protrude from the body of the strip 123 in the direction in which the parallel cuts 144 extend. Figure 6 As shown, when a user pulls the pull tab 142, the continuous sheet of strip 123 can tear in only one direction along the grain of the material (i.e., in the grain direction of the uni-oriented material of strip 123) and extend parallel cuts 142. In an embodiment, the tear line 126 can break the seal of the closure 124 to allow the closure 124 to be opened, as shown. Figure 7For example, strip 123 may extend completely across the width of sleeve 120, and pulling tear line 126 away from the remainder of strip 123 may completely separate upper portion 125 from lower portion 127, thereby allowing sleeve 120 to be opened.

[0082] In an embodiment, strip 123 may include a security feature. The security feature may provide evidence that strip 123 has been tampered with. For example, the security feature may be a security cutout 131 extending into strip 123. The security cutout 131 may extend from an outer edge of strip 123 and may cause strip 123 to tear when the edge is pulled. For example, if an unauthorized user pulls on the edge of strip 123 in an attempt to temporarily remove strip 123 to access insert 110, strip 123 may tear at the security cutout 131. The tearing may provide evidence to a legitimate user that strip 123 may have been tampered with. In an embodiment, the security feature may alternatively or additionally include a holographic pattern applied (e.g., printed) to an outer visible surface of strip 123. The holographic pattern may prevent tampering by making it more difficult to remove strip 123 and exchange it for another strip 123, as the replacement strip 123 would also have to include a holographic pattern, otherwise it would be obvious that strip 123 has been tampered with.

[0083] The kit 120 may include a cutout 129 that can align with and provide visual access to at least a portion of the insert 110 when the insert 110 is enclosed within the kit. The cutout 129 may be distinct from the opening 135 through which the insert 110 is removed from the kit 120. The insert 110 cannot be removed through the cutout 129. The cutout 129 may be embodied in a variety of shapes and sizes.

[0084] In an embodiment, the cutout 129 may be smaller than the insert 110 such that the insert 110 cannot fit through the cutout 129 .

[0085] In an embodiment, cutout 129 may be smaller than article 114 such that article 114 cannot fit through cutout 129 .

[0086] In an embodiment, cutout 129 may be a different shape than article 114 .

[0087] In an alternative embodiment, cutout 129 may be the same shape as article 114 .

[0088] like Figure 1 As shown, a cutout 129 can be provided through the front surface of the kit 120 and can provide visual access to the front surface of the insert 110 enclosed within the kit 120. The insert 110 can be aligned with the cutout 129 and can provide a color or contrast with the front surface of the kit 120.

[0089] In an embodiment, the items 114 of the insert 110 may be aligned with the cutouts 129 to provide visual access to the items 114 enclosed within the kit 120 .

[0090] The cutout 129 may have a meaningful shape. As used herein, a meaningful shape may be a shape that has meaning that a purchaser can recognize and understand as something more than a simple geometric shape. Meaningful shapes may include, for example, a brand, logo, indicia, character, outline, etc. Meaningful shapes do not include windows that are square, rectangular, or circular in shape, which merely provide visual access to the interior without the shape itself conveying meaning.

[0091] In an embodiment, the article 114 and the cutout 129 may have the same shape (eg, a meaningful shape).

[0092] In alternative embodiments, article 114 and cutout 129 may be different shapes.

[0093] The cutout 129 and the insert 110 can be arranged so as not to provide visual access to the redemption code 112 of the insert 110 when the insert 110 is enclosed within the interior of the kit 120. In an embodiment, the redemption code 112 can be provided on the insert 110 and the cutout 129 can be provided through the kit 120 such that the redemption code 112 is not aligned with the cutout 129 when the insert 110 is enclosed within the interior of the kit 120. In an embodiment, the insert 110 can be positioned within the kit 120 such that the redemption code 112 faces a side of the interior of the kit 120 opposite the side through which the cutout 129 is provided.

[0094] Figure 8 An exemplary process 800 for packaging a redeemable code system is shown. The redeemable code system can be any implementation of the redeemable code system 100 described herein.

[0095] The process 800 may include associating a redeemable code 112 with an activation code 128 at step 801. The redeemable code 112 may be associated in a database with a value (e.g., a monetary value) that can be redeemed by a user upon activation. The activation code 128 may be used to activate the redeemable code 112 so that its associated value can be redeemed.

[0096] In an embodiment, associating the redemption code 112 with the activation code 128 may include pairing, in a database, an insert code 116 with each of the redemption code 112 and the activation code 128. The insert code 116 may be a serial number of the insert 110, which may be used as an identifier during subsequent steps of the process 800.

[0097] In an embodiment, the insert code 116 may also be paired in the database with a control code 118 or a control code 140. The control code 118 may correspond to aspects of the manufactured insert 110, such as denominations, promotional packages that may include combinations of colors, symbols, indicia, brands, etc. The control code 140 may correspond to aspects of the manufactured kit 120, such as denominations, promotional packages that may include combinations of colors, symbols, indicia, brands, etc.

[0098] In an embodiment, each of the insert code 116, the redemption code 112, the activation code 128, the control code 118, and the control code 140 can be paired together in a database. As a result, after a user redeems a redemption code 112, the manufacturer can track any of the insert code 116, the activation code 128, the control code 118, and the control code 140 associated with the redemption code 112.

[0099] At step 802, process 800 may include applying (e.g., printing) a redemption code 112 onto insert 110. For example, step 802 may include automatically reading an insert code 116 that may have been pre-applied (e.g., pre-printed) onto insert 110. After reading the insert code 116, the redemption code 112 paired with the insert code 116 at step 801 may be applied to insert 110. In such embodiments, the insert code 116 may be used as an identifier to ensure that the redemption code 112 is applied to the correct insert 110 (i.e., the insert 110 having the insert code 116 paired with the redemption code 112 at step 801). The insert code 116 itself may not have a redemption value.

[0100] In an embodiment, a control code 118 may also be applied to the insert 110 , which may be paired with the insert code 116 at step 801 .

[0101] Embodiments may include applying a release surface 115 and an adhered article 114 to an outer surface of the insert 110. The release surface 115 may be provided before or alternatively after the application of the redemption code 112 or the control code 118. The insert 110 may be provided as a flat sheet of paper (e.g., cardstock). Applying the release surface 115 may include coating one side of the flat sheet with a matte release surface coating. The article 114 may be adhered directly to the release surface 115, thereby eliminating the need for a disposable intermediate backing for the article 114.

[0102] Embodiments may include die cutting the insert 110 into a predetermined shape. Alternatively, the insert 110 may be pre-die cut.

[0103] At step 803, process 800 may include assembling kit 120 around insert 110. Assembling kit 120 may include folding kit 120 onto itself with insert 110 remaining inside, and attaching the ends of kit 120 together using, for example, an adhesive such as glue. Assembling kit 120 may include arranging insert 110 so that item 114 is visible through cutout 129. Assembling kit 120 may include adhesive strips 123 to close closure 124.

[0104] In an embodiment, the kit 120 may be a laminated flat sheet.

[0105] In an embodiment, the kit 120 may be die cut into a predetermined shape.

[0106] In an embodiment, the hang tab 122 and / or the cutout 129 may be formed in the sleeve 120 .

[0107] Figures 9-13 An exemplary packaged redeemable code system 200 is sequentially shown through various stages of assembly according to an embodiment of step 803. Like reference numerals of the packaged redeemable code system 200 correspond to like reference numerals of the embodiment of the packaged redeemable code system 100 previously described herein. To better illustrate the positioning of the insert 210 relative to the kit 220, Figures 9-11 The insert 210 is depicted transparently in FIG. However, the insert 210 itself may not be transparent.

[0108] like Figure 9 As shown, step 803 may include positioning the insert 210 on the flat, unassembled kit 220. The unassembled kit 220 may include a back portion 220a and a front portion 220b. The front portion 220b may include a cutout 229. The front portion 220b may include a first closure 224a, which may be a bottom flap. The front portion 220b may include a second closure 224b, which may be a side flap. The insert 210 includes a redeemable code 212 applied to the back of the insert 210 at step 802. The insert 210 may include an item 214, which may be a removable label adhered to the front of the insert 210. The front of the insert 210 may be positioned on the front portion 220b of the unassembled kit 220 such that the item 214 faces the cutout 229 and is visible through the cutout, as shown. Figure 9 shown.

[0109] like Figure 10 As shown, step 803 may include folding the second closure component 224b onto the insert 210.

[0110] like Figure 11As shown, step 803 may include applying adhesive 250 to the unassembled kit 220. In an embodiment, adhesive 250 may be applied to the top of the second closure member 224b and the front portion 220b above the insert 210. Adhesive 250 may be applied as dots or in rows. The adhesive does not directly contact the insert 210.

[0111] like Figure 12 As shown, step 803 may include folding the rear portion 220a onto the front portion 220b and adhering the rear portion 220a and the front portion 220b together with the adhesive 250.

[0112] like Figure 13 As shown, step 803 may include folding the first closure piece 224a and adhering the tear line 226 (comprising strip 223 ) to the first closure piece 224a and the back portion 220a to seal the insert 210 within the interior pocket of the fully assembled kit 220 .

[0113] Re-reference Figure 8 In an embodiment, steps 802 and 803 may be performed sequentially, which may limit the amount of time that the redemption code 212 is exposed (i.e., not concealed within the kit 220). In such an embodiment, the redemption code 212, which will subsequently be activated and represents a tangible value, may remain secure during manufacture.

[0114] At step 804 , the process 800 may conclude by applying the activation code 128 associated with the redemption code 112 at step 801 to the assembled kit 120 .

[0115] The following provides an exemplary use of the packaged redemption code system 100. As explained in step 801 above, the activation code 128 provided on the kit 120 can be associated with the redemption code 112 provided on the insert 110. The activation code 128 provided on the kit 120 can be different from the redemption code 112 provided on the insert 110.

[0116] In an embodiment, associating the activation code 128 with the redemption code 112 may include pairing the different activation codes 128 and redemption codes 112 in a database.

[0117] In an embodiment, associating the activation code 128 with the redemption code 112 may include pairing the activation code 128, the redemption code 112, and the insert code 116 in a database.

[0118] In an embodiment, the control code 118 or the control code 140 may also be paired in a database with the redemption code 112. Pairing the control code 118 or the control code 140 with the redemption code 112 may allow the control code to be tracked after the redemption code 112 is redeemed.

[0119] After the packaged redeemable code system 100 is distributed to the intended recipient, the redeemable code 112 hidden within the kit 120 of the redeemable code system can be activated so that the value associated with the redeemable code 112 can be redeemed. An authorized user (e.g., a store clerk) can use the activation code 128 to locate the redeemable code 112 within the database. For example, the authorized user can scan the activation code 128 with a scanner and use a computer system to automatically access the database and activate the redeemable code 112.

[0120] Once the redemption code's associated activation code 128 is used to activate the redemption code 112, the value associated with the redemption code 112 can be redeemed (e.g., by the intended recipient). After use, the intended recipient can remove the insert 110 from the kit 120, use the redemption code 112 to access the database, and redeem the value associated with the redemption code 112.

[0121] In some embodiments, a value may not be associated with the redemption code 112 until the activation code 128 is used by an authorized user to activate the redemption code 112, which in addition to activating the redemption code 112 also associates the value with the redemption code 112 and allows the value to be redeemed by the intended recipient.

[0122] Figure 14 Another exemplary process 1400 for packaging a redeemable code system is shown. The redeemable code system can be any embodiment of the redeemable code system 100 described herein.

[0123] Process 1400 may include providing an insert 110 at step 1401. Providing the insert 110 at step 1401 may include applying (e.g., printing) a redemption code 112 on the insert 110. Alternatively, the redemption code 112 may be printed on the insert 110 at a subsequent step of process 1400, as described herein. The insert 110 may be provided as a flat sheet. Providing the insert 110 may include laminating at least a portion of the flat sheet. In an embodiment, laminating the flat sheet may occur before providing any other aspects of the insert 110 described herein. Providing the insert 110 may include die-cutting the insert 110 into a predetermined shape. Providing the insert 110 may include removably attaching an item 114 to the flat sheet of the insert 110.

[0124] Process 1400 may include providing kit 120 at step 1402. Providing kit 120 at step 1402 may include applying activation code 128 thereon. Alternatively, activation code 128 may be applied to kit 120 at a subsequent step of process 1400 as described herein. Kit 120 may be provided as a flat sheet. Providing kit 120 may include laminating the flat sheet. In an embodiment, laminating the flat sheet may occur before providing any other aspects of kit 120 described herein. Providing kit 120 may include die-cutting kit 120 into a predetermined shape. Providing kit 120 may include forming hang tab 122. Providing kit 120 may include forming cutout 129. Step 1402 may occur after step 1401, or in the alternative, before step 1401.

[0125] Process 1400 may include associating the redemption code 112 with the activation code 128 at step 1403, as previously described herein. Step 1403 may occur before steps 1401 and 1402, or in the alternative, after both, or in the alternative, between the two. According to the present disclosure, "unique pairing" of a particular insert 110 with a particular suite 120 may occur after completing each of the steps of applying the redemption code 112 to the insert 110, applying the activation code 128 to the suite 120, and associating the redemption code 112 with the activation code 128. That is, when the redemption code 112 is applied to the insert 110, the activation code 128 is applied to the suite 120, and the redemption code 112 and activation code 128 are associated, the insert 110 and suite 120 are "uniquely paired." In an embodiment, the redemption code 112 may be applied to the insert 110 at step 1401, the activation code 128 may be applied to the kit 120 at step 1402, and step 1403 may include uniquely pairing the insert 110 and the kit 120 by associating the respective applied codes. In an alternative embodiment, uniquely pairing the insert 110 and the kit 120 may be delayed until step 1404.

[0126] Process 1400 can conclude at step 1404 by assembling kit 120 such that the uniquely paired insert 110 remains within kit 120 and redemption code 112 is concealed by kit 120. Assembling kit 120 can include folding kit 120 upon itself with insert 110 remaining inside, and attaching the ends of kit 120 together using, for example, an adhesive such as glue. Assembling kit 120 can include arranging insert 110 such that item 114 is visible through cutout 129. Assembling kit 120 can include adhesive strip 123 to close closure 124.

[0127] In an embodiment, step 1404 may begin by uniquely pairing the insert 110 and the kit 120. For example, at step 1401, the insert 110 may be provided with the redemption code 112 thereon, and at step 1402, the kit 120 may be provided without the activation code 128 at step 1402. Process 1400 may include placing the insert 110 on the kit 120 and automatically reading the redemption code 112. Thereafter, at step 1403, the redemption code 112 may be associated with the activation code 128. At step 1404, assembling the kit 120 may include applying the associated activation code 128 to the kit 120 and thereby uniquely pairing the insert 110 and the kit 120. By delaying the unique pairing of the insert 110 and the kit 120 until step 1404, the insert 110 and the kit 120 may be manufactured independently and paired after the kit 120 is assembled, thereby improving the manufacturability of the redemption code system.

[0128] It is understood that the use of personally identifiable information should be subject to privacy policies and practices that are generally recognized to meet or exceed industry or government requirements for maintaining user privacy. Specifically, personally identifiable information data should be managed and processed to minimize the risk of unintentional or unauthorized access or use, and the nature of authorized use should be clearly stated to users.

[0129] For the purpose of illustration, the foregoing description uses specific nomenclature to provide a thorough understanding of the embodiments. However, it will be apparent to those skilled in the art that specific details are not required in order to practice the embodiments. Therefore, for the purpose of illustration and description, the foregoing description of the specific embodiments described herein is presented. They are not intended to be exhaustive or to limit the embodiments to the precise forms disclosed. It will be apparent to those skilled in the art that, in view of the above teachings, many modifications and variations are possible.

Claims

1. A packaged redeemable code system comprising: A paper insert, comprising: a front surface having a removable item; and a rear surface having a redeemable code; and A paper kit, comprising: an interior enclosing the paper insert and concealing the redemption code; and a front surface having a cutout extending therethrough, wherein the cutout is aligned with and provides visual access to the removable item, wherein the removable item is a different color than or provides contrast to the front surface of the paper set; a back surface having an activation code, wherein the activation code is associated with the redemption code; and A tear line is configured to open an edge of the paper set to provide an access point for removing the paper insert, wherein the tear line is formed from a single-oriented material and is configured to leave a clean edge when torn.

2. The packaged redeemable code system of claim 1, wherein: The paper insert is a transaction card.

3. The packaged redeemable code system of claim 1 , wherein: The redeemable code includes text.

4. The packaged redeemable code system of claim 1 , wherein: The paper insert is a single layer of paper stock; The front surface of the paper insert comprises a release surface having a matte surface coating, and The removable item is a label that is directly adhered to the release surface.

5. The packaged redeemable code system of claim 1 , wherein: The paper kit further includes a hanging tab located at another edge of the paper kit.

6. The packaged redeemable code system of claim 5, wherein: The hang tab is removable and is configured to leave a flat edge when removed.

7. The packaged redeemable code system of claim 6, wherein: The hang tabs include at least one layer of unidirectional material.

8. The packaged redeemable code system of claim 1 , wherein: The cutout has a meaningful shape.

9. A packaged redeemable code system comprising: an insert comprising a removable item and a redeemable code; as well as A kit comprising: an interior enclosing the insert and concealing the redemption code; a front surface having a cutout extending therethrough, wherein the cutout aligns with and provides visual access to the removable item; and a back surface having an activation code, wherein the activation code is associated with and different from the redemption code, wherein the redeemable code is not provided on the kit, and Wherein, the activation code is not provided on the insert.

10. The packaged redeemable code system of claim 9, wherein: The insert is a transaction card.

11. The packaged redeemable code system of claim 9, wherein: The redeemable code is associated with the activation code in a database.

12. The packaged redeemable code system of claim 9, wherein: The redeemable value of the redeemable code is configured to be activated via the activation code.

13. The packaged redeemable code system of claim 12, wherein: The redeemable value is not redeemable until activated using the activation code.

14. The packaged redeemable code system of claim 9, wherein: The insert is a transaction card, wherein the redeemable code is applied as text on the transaction card, The removable item is a label that provides visual contrast with the kit through the cutout.

15. The packaged redeemable code system of claim 9, wherein: The kit includes a suspension sheet, wherein the kit includes a tear line configured to open the kit to provide an opening for removing the insert, and Therein, the cutout has a meaningful shape.

16. A method of packaging a redeemable code system, comprising: Associate the redeemable code with the activation code; applying the redeemable code to an insert; placing the insert within the kit so that the redeemable code is not visible from outside the kit; sealing the kit with the insert positioned internally; as well as After the insert has been sealed within the kit, the activation code is applied to the exterior of the kit.

17. The method of packaging the redeemable code system according to claim 16, wherein: Disposing the insert within the kit includes assembling the kit around the insert.

18. The method of packaging the redeemable code system according to claim 16, wherein: Associating the redeemable code with the activation code includes pairing the redeemable code and the activation code with an insert code provided on the insert.

19. The method of packaging the redeemable code system according to claim 16, wherein: Arranging the insert within the kit includes: positioning the insert on the sleeve, which is a flat sheet, folding the flat sheet over the insert, and The edges of the planar sheet are sealed around the insert.

20. The method of packaging the redeemable code system of claim 16, wherein: Applying the activation code to the kit occurs after assembling the kit around the insert.

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