Information display method and device, electronic equipment and storage medium

Abstract

The invention relates to an information display method and device, electronic equipment and a storage medium, and the method comprises the steps: responding to a video browsing instruction, and displaying an object recommendation video of a target object; in the object recommendation video display process, displaying an object recommendation card including preset comment information; the preset comment information is at least one piece of comment information for the target object in the comment information of the object recommendation video, and the object recommendation card is used for presenting description information corresponding to the target object in a card style. According to the embodiment of the invention, the information presentation of the object recommendation card can be improved on the basis of enriching the object description information, so that the object recommendation effect can be better improved, and meanwhile, the convenience of obtaining the comment information can be greatly improved.

Description

Technical Field

[0001] The present disclosure relates to the field of Internet technology, and in particular to an information display method, device, electronic device and storage medium. Background Art

[0002] With the development of Internet technology, various network information has been widely disseminated, enabling people to obtain various information quickly and timely, providing great convenience for people's lives and work.

[0003] In the related art, some business parties will recommend objects by posting videos of recommended objects on online platforms, and during the playback of the object video, they will display the object's related description information to allow users to better understand the object. However, in the related art, the object's description information is often the attribute information of the object itself, and the presentation content of the object description information is single and lacks novelty. The content presentation capability is poor, and the object recommendation effect is poor. As a result, a large number of invalid recommended video pushes occur, resulting in problems such as waste of system resources and reduced system performance. Summary of the invention

[0004] The present disclosure provides an information display method, device, electronic device and storage medium to at least solve the technical problems in the related art that the presentation content of object description information is single, lacks novelty, has poor content display capability, and has poor object recommendation effect, and thus a large number of invalid recommended video pushes occur, resulting in waste of system resources and reduced system performance. The technical solution of the present disclosure is as follows:

[0005] According to a first aspect of an embodiment of the present disclosure, there is provided an information display method, including:

[0006] In response to the video browsing instruction, displaying the object recommendation video of the target object;

[0007] During the display process of the object recommendation video, an object recommendation card including preset comment information is displayed; the preset comment information is at least one comment information for the target object in the comment information of the object recommendation video, and the object recommendation card is used to present the description information corresponding to the target object in a card style.

[0008] In an optional embodiment, during the display of the object recommendation video, displaying the object recommendation card including preset comment information includes:

[0009] When the display duration of the object recommendation video reaches a first preset duration, the object recommendation card including the preset comment information is displayed.

[0010] In an optional embodiment, when the display duration of the object recommendation video reaches a first preset duration, displaying the object recommendation card including the preset comment information includes:

[0011] When the display duration of the object recommendation video reaches a second preset duration, displaying the object recommendation card including preset description information, wherein the preset description information is description information characterizing the object characteristics corresponding to the target object;

[0012] When the display time of the preset recommendation information reaches a third preset time, updating the preset recommendation information in the object recommendation card to the preset comment information;

[0013] The first preset duration is equal to the sum of the second preset duration and the third preset duration.

[0014] In an optional embodiment, during the display of the object recommendation video, displaying the object recommendation card including preset comment information includes:

[0015] During the display of the object recommendation video, the object recommendation card including the preset comment information is displayed on top of the object recommendation video.

[0016] In an optional embodiment, during the display of the object recommendation video, displaying the object recommendation card including preset comment information includes:

[0017] During the display of the object recommendation video, if there is a preset association relationship between the publishing account corresponding to the preset comment information and the target account, the object recommendation card including the preset comment information and publishing indication information is displayed, and the publishing indication information includes the account identification information of the publishing account and / or the relationship indication information corresponding to the preset association relationship, and the target account is the user account that triggers the video browsing instruction.

[0018] In an optional embodiment, the object recommendation card further includes a preset operation control, and the preset operation control is used to trigger the display of the object association page corresponding to the target object. The method further includes:

[0019] In response to an associated page display instruction triggered based on the preset operation control, the object associated page is displayed.

[0020] In an optional embodiment, the method further includes:

[0021] During the display of the object recommendation video, the recommendation index data corresponding to the target object is displayed in the object recommendation card, and the recommendation index data represents the historical recommendation effect corresponding to the target object.

[0022] According to a second aspect of an embodiment of the present disclosure, there is provided an information display device, including:

[0023] An object recommendation video display module is configured to display an object recommendation video of a target object in response to a video browsing instruction;

[0024] The object recommendation card display module is configured to be executed during the object recommendation video display process to display an object recommendation card including preset comment information; the preset comment information is at least one comment information for the target object in the comment information of the object recommendation video, and the object recommendation card is used to present the description information corresponding to the target object in a card style.

[0025] In an optional embodiment, the object recommendation card display module includes:

[0026] The first object recommendation card display unit is configured to display the object recommendation card including the preset comment information when the display duration of the object recommendation video reaches a first preset duration.

[0027] In an optional embodiment, the first object recommendation card display unit includes:

[0028] A second object recommendation card display unit is configured to display the object recommendation card including preset description information when the display duration of the object recommendation video reaches a second preset duration, wherein the preset description information is description information characterizing the object characteristics corresponding to the target object;

[0029] An information updating unit is configured to update the preset recommendation information in the object recommendation card to the preset comment information when the display time of the preset recommendation information reaches a third preset time;

[0030] The first preset duration is equal to the sum of the second preset duration and the third preset duration.

[0031] In an optional embodiment, the object recommendation card display module includes:

[0032] The overlay display unit is configured to display the object recommendation card including the preset comment information on the upper layer of the object recommendation video during the display process of the object recommendation video.

[0033] In an optional embodiment, the object recommendation card display module includes:

[0034] The third object recommendation card display unit is configured to execute in the object recommendation video display process, if there is a preset association relationship between the publishing account corresponding to the preset comment information and the target account, display the object recommendation card including the preset comment information and publishing indication information, the publishing indication information including the account identification information of the publishing account and / or the relationship indication information corresponding to the preset association relationship, and the target account is the user account that triggers the video browsing instruction.

[0035] In an optional embodiment, the object recommendation card further includes a preset operation control, and the preset operation control is used to trigger the display of the object association page corresponding to the target object, and the device further includes:

[0036] The object-related page display module is configured to execute a display instruction in response to the associated page display instruction triggered based on the preset operation control, and display the object-related page.

[0037] In an optional embodiment, the device further comprises:

[0038] The recommendation index data display module is configured to display the recommendation index data corresponding to the target object in the object recommendation card during the object recommendation video display process, wherein the recommendation index data represents the historical recommendation effect corresponding to the target object.

[0039] According to a third aspect of an embodiment of the present disclosure, an electronic device is provided, comprising: a processor; and a memory for storing instructions executable by the processor; wherein the processor is configured to execute the instructions to implement any one of the information display methods of the embodiments of the present disclosure.

[0040] According to a fourth aspect of an embodiment of the present disclosure, a computer-readable storage medium is provided. When instructions in the storage medium are executed by a processor of an electronic device, the electronic device can execute any one of the information display methods of the embodiments of the present disclosure.

[0041] According to a fifth aspect of an embodiment of the present disclosure, there is provided a computer program product comprising instructions, which, when executed on a computer, enables the computer to execute any one of the information display methods of the embodiments of the present disclosure.

[0042] The technical solution provided by the embodiments of the present disclosure brings at least the following beneficial effects:

[0043] During the display of the object recommendation video, an object recommendation card including preset comment information is displayed. The object recommendation card is the description information corresponding to the target object presented in a card style. The preset comment information is at least one comment information for the target object in the comment information of the object recommendation video. By using any comment information for the target object in the comment information of the object recommendation video as the description information of the current video recommendation object, the information presentation ability of the object recommendation card can be improved on the basis of enriching the object description information, thereby better improving the object recommendation effect, thereby reducing the situation of invalid recommendation video push, avoiding system resource waste, and improving system performance degradation. Moreover, the comment information for the target object is derived from the comment information of the object recommendation video currently used to recommend the target object, which can greatly improve the convenience of obtaining comment information.

[0044] It is to be understood that the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the present disclosure. BRIEF DESCRIPTION OF THE DRAWINGS

[0045] The drawings herein are incorporated into and constitute a part of the specification, illustrate embodiments consistent with the present disclosure, and together with the description are used to explain the principles of the present disclosure, and do not constitute improper limitations on the present disclosure.

[0046] Figure 1 is a schematic diagram of an application environment according to an exemplary embodiment;

[0047] Figure 2 is a flow chart of an information display method according to an exemplary embodiment;

[0048] Figure 3 is a schematic diagram of a page showing object recommendation cards according to an exemplary embodiment;

[0049] Figure 4 is a schematic diagram showing page changes during the display of object recommendation cards according to an exemplary embodiment;

[0050] Figure 5 is a schematic diagram showing page changes during a display process of an object recommendation video according to an exemplary embodiment;

[0051] Figure 6 is a block diagram of an information display device according to an exemplary embodiment;

[0052] Figure 7 The invention is a block diagram of an electronic device for information presentation according to an exemplary embodiment. DETAILED DESCRIPTION

[0053] In order to enable ordinary persons in the art to better understand the technical solutions of the present disclosure, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below in conjunction with the accompanying drawings.

[0054] It should be noted that the terms "first", "second", etc. in the specification and claims of the present disclosure and the above-mentioned drawings are used to distinguish similar objects, and are not necessarily used to describe a specific order or sequence. It should be understood that the data used in this way can be interchanged where appropriate, so that the embodiments of the present disclosure described herein can be implemented in an order other than those illustrated or described herein. The embodiments described in the following exemplary embodiments do not represent all embodiments consistent with the present disclosure. Instead, they are merely examples of devices and methods consistent with some aspects of the present disclosure as detailed in the appended claims.

[0055] It should be noted that the user information (including but not limited to user device information, user personal information, etc.) and data (including but not limited to data for display, data for analysis, etc.) involved in this disclosure are all information and data authorized by the user or fully authorized by all parties.

[0056] See also Figure 1 , Figure 1 is a schematic diagram showing an application environment according to an exemplary embodiment. The application environment may include a terminal 100 and a server 200 .

[0057] In an optional embodiment, the terminal 100 can be used to provide information browsing, interaction and other services to any user. Specifically, the terminal 100 may include but is not limited to smart phones, desktop computers, tablet computers, laptops, smart speakers, digital assistants, augmented reality (AR) / virtual reality (VR) devices, smart wearable devices and other types of electronic devices, and may also be software running on the above electronic devices, such as applications. Optionally, the operating system running on the electronic device may include but is not limited to Android system, IOS system, Linux, Windows, etc.

[0058] In an optional embodiment, the server 200 may provide background services for the terminal 100. Specifically, the server 200 may be an independent physical server, or a server cluster or distributed system composed of multiple physical servers, or a cloud server providing cloud computing services.

[0059] In addition, it should be noted that Figure 1 What is shown is only one application environment provided by the present disclosure. In actual application, other application environments may also be included.

[0060] In the embodiments of this specification, the terminal 100 and the server 200 may be directly or indirectly connected via wired or wireless communication, which is not limited in this disclosure.

[0061] Figure 2 is a flowchart of an information display method according to an exemplary embodiment. The method can be applied to a terminal, such as Figure 2 As shown, the method may include the following steps:

[0062] In step S201, in response to a video browsing instruction, an object recommendation video of a target object is displayed.

[0063] In a specific embodiment, the object recommendation video can be displayed on a preset page. Optionally, the object recommendation video can be displayed in full screen on the preset page, that is, the preset page is a display page for the object recommendation video; the preset page can be a preset application startup page. For example, after the preset application is triggered to start, the object recommendation video is displayed on the startup page. Accordingly, the above-mentioned video browsing instruction can be a startup instruction; optionally, the preset page can be a video stream display page. Optionally, the above-mentioned video browsing instruction can be triggered by a preset browsing switching operation. Specifically, the preset browsing switching operation can include but is not limited to sliding operations along a preset direction (for example, upwards) on the video stream display page displaying the previous video. Accordingly, the above-mentioned video browsing instruction can also be a video switching instruction.

[0064] In a specific embodiment, the target object may be an object recommended by the object recommendation video, and specifically, the object may be a product to be recommended, a business party to be recommended, etc., specifically, physical goods, applications, electronic novels, stores, etc. The object recommendation video may be a video introducing the target object.

[0065] In step S203, during the display of the object recommendation video, an object recommendation card including preset comment information is displayed.

[0066] In a specific embodiment, the preset comment information may be at least one comment information targeting the target object in the comment information of the object recommendation video; exemplarily, the preset comment information may include at least one original comment information in the comment information of the object recommendation video, and may also include summary information of at least one original comment information in the comment information of the object recommendation video; the object recommendation card is used to present the description information corresponding to the target object in a card style; accordingly, setting the preset comment information in the object recommendation card can realize using at least one comment information targeting the target object in the comment information of the object recommendation video as the description information of the current video recommendation object (target object), which can improve the information presentation ability of the object recommendation card on the basis of enriching the object description information, and thus can better improve the object recommendation effect.

[0067] In an optional embodiment, the preset comment information may include one or more comment information targeting the target object in the comment information of the object recommendation video; when the preset comment information includes multiple comment information targeting the target object, multiple comment information targeting the target object may be played in rotation.

[0068] In a specific embodiment, the object recommendation card may also include at least one information describing the target object, which may include at least one of an object image and an object description title. Optionally, the display style information of the preset comment information may be different from the display style of at least one information describing the target object, thereby better highlighting the preset comment information. Specifically, the display style may include visual information such as color and font.

[0069] In an optional embodiment, the object recommendation card may further include a preset operation control, and the preset operation control may be used to trigger the display of an object association page corresponding to the target object. The method may further include:

[0070] In response to the associated page display instruction triggered based on the preset operation control, the object associated page is displayed.

[0071] In a specific embodiment, the above-mentioned associated page display instruction can be triggered by a touch operation such as clicking a preset operation control; specifically, the object associated page is the object conversion page corresponding to the object recommended video, which can be set in combination with the actual conversion needs of the business party. For example, if the object is a certain application, the object conversion page can be the download page of the application. For example, if the object is a certain physical product, the corresponding object conversion page can be the object details page, the recommended object live broadcast page, etc.

[0072] In the above embodiment, the preset operation control used to trigger the display of the object association page corresponding to the target object is displayed in the object recommendation card, allowing the user to more conveniently trigger the conversion operation based on the understanding of the object in combination with preset comment information and other information describing the object, thereby greatly improving the convenience and efficiency of triggering the conversion operation in the object recommendation process.

[0073] In an optional embodiment, the object recommendation card may be displayed on the upper layer of the object recommendation video. Accordingly, in the above-mentioned object recommendation video display process, displaying the object recommendation card including the preset comment information may include:

[0074] During the display of the object recommendation video, an object recommendation card including preset comment information is displayed on top of the object recommendation video.

[0075] In actual applications, during the display of the object recommendation video, the upper layer of the object recommendation video can also display information such as the publisher nickname of the object recommendation video. Optionally, the object recommendation card can be displayed in the area above the publisher nickname, etc.

[0076] In a specific embodiment, Figure 3 As shown, Figure 3 It is a schematic diagram of a page showing an object recommendation card according to an exemplary embodiment; wherein the area corresponding to 301 may be an object recommendation card, and the information corresponding to 302 may be preset comment information.

[0077] In the above embodiment, during the display of the object recommendation video, by overlaying the object recommendation card including preset comment information on the upper layer of the object recommendation video, it is convenient for users to view the object recommendation card including preset comment information while browsing the object recommendation video, thereby greatly improving the richness and diversity of the object recommendation content during the object recommendation process.

[0078] In an optional embodiment, during the display process of the object recommendation video, displaying the object recommendation card including preset comment information may include:

[0079] When the display duration of the object recommendation video reaches a first preset duration, an object recommendation card including preset comment information is displayed.

[0080] In a specific embodiment, the first preset duration can be set in combination with actual applications.

[0081] In an optional embodiment, when the display duration of the object recommendation video reaches the first preset duration, displaying the object recommendation card including preset comment information may include:

[0082] When the display duration of the object recommendation video reaches a second preset duration, displaying an object recommendation card including preset description information;

[0083] When the display time of the preset recommendation information reaches a third preset time, updating the preset recommendation information in the object recommendation card to preset comment information;

[0084] In a specific embodiment, the second preset time length and the third preset time length can be set in combination with actual applications, and the first preset time length is equal to the sum of the second preset time length and the third preset time length.

[0085] In a specific embodiment, the above-mentioned preset description information may be description information characterizing the characteristics of the object corresponding to the target object, and may be specifically set by the business party in combination with actual needs.

[0086] In a specific embodiment, Figure 4 As shown, Figure 4 is a schematic diagram showing page changes during the display of object recommendation cards according to an exemplary embodiment. Figure 4 The object recommendation card shown in a may include: an object image, an object description title, preset description information 401 and a preset operation control (a control for downloading immediately); further, when the display time of the preset recommendation information 401 reaches a third preset time, combined with Figure 4 As shown in b, the preset recommendation information 401 in the object recommendation card is updated to the preset comment information 402.

[0087] In the above embodiment, when the display time of the object recommendation video reaches the second preset time, the object recommendation card including the preset descriptive information is displayed; and when the display time of the preset recommendation information reaches the third preset time, the preset recommendation information in the object recommendation card is updated to the preset comment information. In the process of presenting the object description information on the object recommendation card, it is possible to achieve a dynamic change in switching from the descriptive information characterizing the object characteristics corresponding to the target object to at least one comment information for the target object in the comment information of the object recommendation video. On the basis of enriching the object description information, the dynamic variability in the display process of the object description information is effectively improved, thereby improving the interactivity in the information display process, allowing users to have more sense of participation and expectation in the viewing process, and better improving the user experience.

[0088] In addition, it should be noted that in actual applications, the object recommendation card can be displayed after the display time of the object recommendation video reaches the first preset time, and the object recommendation card includes preset comment information; or the object recommendation card can be displayed first after the display time of the object recommendation video does not reach the first preset time, and the object recommendation card does not include preset comment information.

[0089] In the above embodiment, when the display time of the object recommendation video reaches the first preset time, the object recommendation card including the preset comment information is displayed. This can achieve that after the user has watched the video for a certain period of time, that is, when the user is interested in the video content, at least one of the comment information for the target object in the comment information of the object recommendation video can be displayed. The comment information can be displayed to users who are interested in the video content, and the comment information can be displayed in a more targeted manner. When the user is interested in the video content, the comment information of other video browsing accounts can be displayed, which can increase the user's resonance and participation in the video content, thereby better improving the object recommendation effect.

[0090] In an optional embodiment, during the display process of the object recommendation video, displaying the object recommendation card including preset comment information may include:

[0091] During the display of the object recommendation video, if there is a preset association relationship between the publishing account corresponding to the preset comment information and the target account, an object recommendation card including the preset comment information and the publishing instruction information is displayed.

[0092] In a specific embodiment, the above-mentioned publishing indication information may include account identification information of the publishing account corresponding to the preset comment information and / or relationship indication information corresponding to the preset association relationship. Specifically, the account identification information may include at least one of an account avatar and a nickname, and the preset association relationship may be set in combination with actual applications, such as a mutual attention relationship, a target account's attention relationship with the publishing account, a same-city relationship, etc. The target account may be the user account that triggers the video browsing instruction (i.e., the currently logged-in user account);

[0093] In the above embodiment, during the display of the object recommendation video, if there is a preset association relationship between the publishing account corresponding to the preset comment information and the target account, while displaying the preset comment information in the object recommendation card, the publishing indication information including the account identification information of the publishing account corresponding to the preset comment information and / or the relationship indication information corresponding to the preset association relationship is displayed. This can establish the association between the user corresponding to the target account and the preset comment information, thereby better enhancing the user's resonance and sense of participation in the video content, thereby better improving the object recommendation effect.

[0094] In an optional embodiment, the above method may further include:

[0095] During the object recommendation video display process, the recommendation indicator data corresponding to the target object is displayed in the object recommendation card.

[0096] In a specific embodiment, the above-mentioned recommendation indicator data can represent the historical recommendation effect corresponding to the target object. For example, when the target object is a store, the recommendation indicator data can be the store rating, etc.; when the target object is a certain product, the recommendation indicator data can be the product praise rate, etc.; specifically, the recommendation indicator data can be fixedly displayed in the object recommendation card, or displayed in the object recommendation card in the form of a carousel, for example, after the preset comment information display is finished, the recommendation indicator data is displayed.

[0097] In the above embodiment, during the object recommendation video display process, the recommendation indicator data corresponding to the target object is displayed in the object recommendation card, which can better enrich the information in the object recommendation card and enhance the information presentation of the object recommendation card.

[0098] In a specific embodiment, Figure 5 As shown, Figure 5 FIG. 1 is a schematic diagram showing page changes during the display of object recommendation videos according to an exemplary embodiment. Figure 5 The page shown in a shows the object recommendation video; further, when the display time of the object recommendation video reaches the second preset time, combined with Figure 5 In the page shown in b, an object recommendation card is displayed on the upper layer of the object recommendation video, and the object recommendation card may include: an object image, an object description title, preset description information 501 and a preset operation control (a control for downloading immediately); further, when the display time of the preset recommendation information 501 reaches a third preset time, combined with Figure 5 In the page shown in c, the preset recommendation information 501 in the object recommendation card is updated to the preset comment information 502.

[0099] In addition, it should be noted that the instructions triggered by touch operations in the embodiments of this specification may also be triggered by voice control operations or device movement control operations in actual applications.

[0100] It can be seen from the technical solution provided in the above embodiments of this specification that in this specification, during the display process of the object recommendation video, an object recommendation card including preset comment information is displayed. The object recommendation card is the description information corresponding to the target object presented in a card style, and the preset comment information is at least one comment information for the target object in the comment information of the object recommendation video, so as to realize that any comment information for the target object in the comment information of the object recommendation video is used as the description information of the current video recommendation object. On the basis of enriching the object description information, the information presentation power of the object recommendation card can be improved, thereby better improving the object recommendation effect, and thereby reducing the situation of invalid recommendation video push, avoiding waste of system resources, and improving system performance degradation; and the comment information for the target object is derived from the comment information of the object recommendation video currently used to recommend the target object, which can greatly improve the convenience of obtaining comment information.

[0101] Figure 6 is a block diagram of an information display device according to an exemplary embodiment. Figure 6 , the device comprises:

[0102] The object recommendation video display module 610 is configured to display the object recommendation video of the target object in response to the video browsing instruction;

[0103] The object recommendation card display module 620 is configured to be executed during the object recommendation video display process to display an object recommendation card including preset comment information; the preset comment information is at least one comment information on the target object in the comment information of the object recommendation video, and the object recommendation card is used to present the description information corresponding to the target object in a card style.

[0104] In an optional embodiment, the object recommendation card display module 620 includes:

[0105] The first object recommendation card display unit is configured to display an object recommendation card including preset comment information when the display duration of the object recommendation video reaches a first preset duration.

[0106] In an optional embodiment, the first object recommendation card display unit includes:

[0107] The second object recommendation card display unit is configured to display an object recommendation card including preset description information when the display duration of the object recommendation video reaches a second preset duration, where the preset description information is description information representing the object characteristics corresponding to the target object;

[0108] An information updating unit is configured to update the preset recommendation information in the object recommendation card to preset comment information when the display time of the preset recommendation information reaches a third preset time;

[0109] The first preset duration is equal to the sum of the second preset duration and the third preset duration.

[0110] In an optional embodiment, the object recommendation card display module 620 includes:

[0111] The overlay display unit is configured to perform overlay display of an object recommendation card including preset comment information on an upper layer of the object recommendation video during the object recommendation video display process.

[0112] In an optional embodiment, the object recommendation card display module 620 includes:

[0113] The third object recommendation card display unit is configured to execute in the object recommendation video display process, if there is a preset association relationship between the publishing account corresponding to the preset comment information and the target account, display the object recommendation card including the preset comment information and the publishing indication information, the publishing indication information including the account identification information of the publishing account and / or the relationship indication information corresponding to the preset association relationship; the target account is the user account that triggers the video browsing instruction.

[0114] In an optional embodiment, the object recommendation card further includes a preset operation control, and the preset operation control is used to trigger the display of the object association page corresponding to the target object. The above-mentioned device further includes:

[0115] The object-related page display module is configured to execute a display instruction for the related page in response to being triggered based on a preset operation control, and to display the object-related page.

[0116] In an optional embodiment, the above device further includes:

[0117] The recommendation index data display module is configured to display the recommendation index data corresponding to the target object in the object recommendation card during the object recommendation video display process, and the recommendation index data represents the historical recommendation effect corresponding to the target object.

[0118] Regarding the device in the above embodiment, the specific manner in which each module performs operations has been described in detail in the embodiment of the method, and will not be elaborated here.

[0119] Figure 7 is a block diagram of an electronic device for information display according to an exemplary embodiment. The electronic device may be a terminal, and its internal structure diagram may be as shown in FIG. Figure 7 The electronic device may include an RF (Radio Frequency) circuit 710, a memory 720 including one or more computer-readable storage media, an input unit 730, a display unit 740, a sensor 750, an audio circuit 760, a WiFi (wireless fidelity) module 770, a processor 780 including one or more processing cores, and a power supply 790. Those skilled in the art will appreciate that Figure 7 The terminal structure shown in the figure does not constitute a limitation on the terminal, and may include more or fewer components than shown in the figure, or combine certain components, or arrange the components differently.

[0120] The RF circuit 710 can be used for receiving and sending signals during information transmission or calls. In particular, after receiving the downlink information of the base station, it is handed over to one or more processors 780 for processing; in addition, the data related to the uplink is sent to the base station. Generally, the RF circuit 710 includes but is not limited to an antenna, at least one amplifier, a tuner, one or more oscillators, a user identity module (SIM) card, a transceiver, a coupler, an LNA (Low Noise Amplifier), a duplexer, etc. In addition, the RF circuit 710 can also communicate with the network and other terminals through wireless communication. Wireless communication can use any communication standard or protocol, including but not limited to GSM (Global System of Mobile communication), GPRS (General Packet Radio Service), CDMA (Code Division Multiple Access), WCDMA (Wideband Code Division Multiple Access), LTE (Long Term Evolution), email, SMS (Short Messaging Service), etc.

[0121] The memory 720 can be used to store software programs and modules. The processor 780 executes various functional applications and data processing by running the software programs and modules stored in the memory 720. The memory 720 may mainly include a program storage area and a data storage area, wherein the program storage area may store an operating system, application programs required for functions, etc.; the data storage area may store data created according to the use of the terminal, etc. In addition, the memory 720 may include a high-speed random access memory, and may also include a non-volatile memory, such as at least one disk storage device, a flash memory device, or other volatile solid-state storage devices. Accordingly, the memory 720 may also include a memory controller to provide the processor 780 and the input unit 730 with access to the memory 720.

[0122] The input unit 730 can be used to receive input digital or character information, and generate keyboard, mouse, joystick, optical or trackball signal input related to user settings and function control. Specifically, the input unit 730 may include a touch-sensitive surface 731 and other input devices 732. The touch-sensitive surface 731, also known as a touch display screen or touch pad, can collect user touch operations on or near it (such as operations performed by users using fingers, styluses, or any other suitable objects or accessories on or near the touch-sensitive surface 731), and drive corresponding connection devices according to a pre-set program. Optionally, the touch-sensitive surface 731 may include a touch detection device and a touch controller. Among them, the touch detection device detects the user's touch orientation, detects the signal brought by the touch operation, and transmits the signal to the touch controller; the touch controller receives the touch information from the touch detection device, converts it into touch point coordinates, and then sends it to the processor 780, and can receive and execute commands sent by the processor 780. In addition, the touch-sensitive surface 731 can be implemented in various types such as resistive, capacitive, infrared, and surface acoustic wave. In addition to the touch-sensitive surface 731, the input unit 730 may further include other input devices 732. Specifically, the other input devices 732 may include, but are not limited to, one or more of a physical keyboard, function keys (such as volume control keys, switch keys, etc.), a trackball, a mouse, a joystick, and the like.

[0123] The display unit 740 can be used to display information input by the user or information provided to the user and various graphical user interfaces of the terminal, which can be composed of graphics, text, icons, videos and any combination thereof. The display unit 740 may include a display panel 741. Optionally, the display panel 741 may be configured in the form of LCD (Liquid Crystal Display), OLED (Organic Light-Emitting Diode), etc. Further, the touch-sensitive surface 731 may cover the display panel 741. When the touch-sensitive surface 731 detects a touch operation on or near it, it is transmitted to the processor 780 to determine the type of touch event, and then the processor 780 provides corresponding visual output on the display panel 741 according to the type of touch event. Among them, the touch-sensitive surface 731 and the display panel 741 can be two independent components to realize input and output functions, but in some embodiments, the touch-sensitive surface 731 and the display panel 741 can also be integrated to realize input and output functions.

[0124] The terminal may also include at least one sensor 750, such as a light sensor, a motion sensor, and other sensors. Specifically, the light sensor may include an ambient light sensor and a proximity sensor, wherein the ambient light sensor may adjust the brightness of the display panel 741 according to the brightness of the ambient light, and the proximity sensor may turn off the display panel 741 and / or the backlight when the terminal is moved to the ear. As a type of motion sensor, the gravity acceleration sensor can detect the magnitude of acceleration in each direction (generally three axes), and can detect the magnitude and direction of gravity when stationary, which can be used for applications that identify the terminal posture (such as horizontal and vertical screen switching, related games, magnetometer posture calibration), vibration recognition related functions (such as pedometer, tapping), etc.; as for other sensors such as gyroscopes, barometers, hygrometers, thermometers, infrared sensors, etc. that can also be configured in the terminal, they will not be repeated here.

[0125] The audio circuit 760, the speaker 761, and the microphone 762 can provide an audio interface between the user and the terminal. The audio circuit 760 can transmit the received audio data to the speaker 761 after converting the received audio data into an electrical signal, which is converted into a sound signal for output; on the other hand, the microphone 762 converts the collected sound signal into an electrical signal, which is received by the audio circuit 760 and converted into audio data, and then the audio data is output to the processor 780 for processing, and then sent to another terminal through the RF circuit 710, or the audio data is output to the memory 720 for further processing. The audio circuit 760 may also include an earplug jack to provide communication between an external headset and the terminal.

[0126] WiFi is a short-range wireless transmission technology. The terminal can help users send and receive emails, browse web pages, and access streaming media through the WiFi module 770. It provides users with wireless broadband Internet access. Figure 7 A WiFi module 770 is shown, but it is understandable that it is not an essential component of the terminal and can be omitted as needed without changing the essence of the invention.

[0127] The processor 780 is the control center of the terminal. It uses various interfaces and lines to connect various parts of the entire terminal. It executes various functions of the terminal and processes data by running or executing software programs and / or modules stored in the memory 720, and calling data stored in the memory 720, so as to monitor the terminal as a whole. Optionally, the processor 780 may include one or more processing cores; preferably, the processor 780 may integrate an application processor and a modem processor, wherein the application processor mainly processes the operating system, user interface, and application programs, and the modem processor mainly processes wireless communications. It is understandable that the above-mentioned modem processor may not be integrated into the processor 780.

[0128] The terminal also includes a power supply 790 (such as a battery) for supplying power to each component. Preferably, the power supply can be logically connected to the processor 780 through a power management system, so that the power management system can manage charging, discharging, and power consumption management. The power supply 790 can also include any components such as one or more DC or AC power supplies, recharging systems, power failure detection circuits, power converters or inverters, and power status indicators.

[0129] Although not shown, the terminal may also include a camera, a Bluetooth module, etc., which will not be described in detail herein. Specifically in this embodiment, the display unit of the terminal is a touch screen display, and the terminal further includes a memory, and one or more programs, wherein the one or more programs are stored in the memory and are configured to be executed by one or more processors to execute instructions in the method embodiment of the present invention.

[0130] In an exemplary embodiment, an electronic device is also provided, including: a processor; and a memory for storing instructions executable by the processor; wherein the processor is configured to execute the instructions to implement the information display method in the embodiment of the present disclosure.

[0131] In an exemplary embodiment, a computer-readable storage medium is also provided. When instructions in the storage medium are executed by a processor of an electronic device, the electronic device can execute the information display method in the embodiment of the present disclosure.

[0132] In an exemplary embodiment, a computer program product including instructions is also provided. When the computer program product is run on a computer, the computer is enabled to execute the information display method in the embodiment of the present disclosure.

[0133] Those skilled in the art can understand that all or part of the processes in the above-mentioned embodiment methods can be completed by instructing the relevant hardware through a computer program, and the computer program can be stored in a non-volatile computer-readable storage medium. When the computer program is executed, it can include the processes of the embodiments of the above-mentioned methods. Among them, any reference to memory, storage, database or other media used in the embodiments provided in this application can include non-volatile and / or volatile memory. Non-volatile memory may include read-only memory (ROM), programmable ROM (PROM), electrically programmable ROM (EPROM), electrically erasable programmable ROM (EEPROM) or flash memory. Volatile memory may include random access memory (RAM) or external cache memory. As an illustration and not limitation, RAM is available in many forms, such as static RAM (SRAM), dynamic RAM (DRAM), synchronous DRAM (SDRAM), double data rate SDRAM (DDRSDRAM), enhanced SDRAM (ESDRAM), synchronous link (Synchlink) DRAM (SLDRAM), memory bus (Rambus) direct RAM (RDRAM), direct memory bus dynamic RAM (DRDRAM), and memory bus dynamic RAM (RDRAM).

[0134] Those skilled in the art will readily appreciate other embodiments of the present disclosure after considering the specification and practicing the invention disclosed herein. This application is intended to cover any variations, uses, or adaptations of the present disclosure that follow the general principles of the present disclosure and include common knowledge or customary techniques in the art that are not disclosed in the present disclosure. The specification and examples are intended to be exemplary only, and the true scope and spirit of the present disclosure are indicated by the following claims.

[0135] It should be understood that the present disclosure is not limited to the exact structures that have been described above and shown in the drawings, and that various modifications and changes may be made without departing from the scope thereof. The scope of the present disclosure is limited only by the appended claims.

Claims

1. An information display method, characterized in that: include: In response to the video browsing instruction, displaying the object recommendation video of the target object; During the display of the object recommendation video, displaying an object recommendation card including preset comment information; The preset comment information is at least one comment information for the target object in the comment information of the object recommendation video, and the object recommendation card is used to present the description information corresponding to the target object in a card style.

2. The information display method according to claim 1, characterized in that: In the process of displaying the object recommendation video, displaying the object recommendation card including preset comment information includes: When the display duration of the object recommendation video reaches a first preset duration, the object recommendation card including the preset comment information is displayed.

3. The information display method according to claim 2, characterized in that: When the display duration of the object recommendation video reaches a first preset duration, displaying the object recommendation card including the preset comment information includes: When the display duration of the object recommendation video reaches a second preset duration, displaying the object recommendation card including preset description information, wherein the preset description information is description information characterizing the object characteristics corresponding to the target object; When the display time of the preset recommendation information reaches a third preset time, updating the preset recommendation information in the object recommendation card to the preset comment information; The first preset duration is equal to the sum of the second preset duration and the third preset duration.

4. The information display method according to any one of claims 1 to 3, characterized in that: In the process of displaying the object recommendation video, displaying the object recommendation card including preset comment information includes: During the display of the object recommendation video, the object recommendation card including the preset comment information is displayed on top of the object recommendation video.

5. The information display method according to any one of claims 1 to 3, characterized in that: In the process of displaying the object recommendation video, displaying the object recommendation card including preset comment information includes: During the display of the object recommendation video, if there is a preset association relationship between the publishing account corresponding to the preset comment information and the target account, the object recommendation card including the preset comment information and publishing indication information is displayed, and the publishing indication information includes the account identification information of the publishing account and / or the relationship indication information corresponding to the preset association relationship, and the target account is the user account that triggers the video browsing instruction.

6. The information display method according to any one of claims 1 to 3, characterized in that: The object recommendation card further includes a preset operation control, and the preset operation control is used to trigger the display of the object association page corresponding to the target object. The method further includes: In response to an associated page display instruction triggered based on the preset operation control, the object associated page is displayed.

7. The information display method according to any one of claims 1 to 3, characterized in that: The method further comprises: During the display of the object recommendation video, the recommendation index data corresponding to the target object is displayed in the object recommendation card, and the recommendation index data represents the historical recommendation effect corresponding to the target object.

8. An information display device, characterized in that: include: An object recommendation video display module is configured to display an object recommendation video of a target object in response to a video browsing instruction; An object recommendation card display module is configured to display an object recommendation card including preset comment information during the object recommendation video display process; The preset comment information is at least one comment information for the target object in the comment information of the object recommendation video, and the object recommendation card is used to present the description information corresponding to the target object in a card style.

9. An electronic device, characterized in that: include: processor; a memory for storing instructions executable by the processor; The processor is configured to execute the instructions to implement the information display method as described in any one of claims 1 to 7.

10. A computer-readable storage medium, characterized in that: When the instructions in the storage medium are executed by a processor of an electronic device, the electronic device is enabled to execute the information display method as described in any one of claims 1 to 7.

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