Information display method and device, electronic equipment, storage medium and program product
By displaying the target object identification, recommended promotion objects and recommendation information on the creation page, as well as the gains corresponding to resource configuration, the problem of inefficient creation of editing caused by users is solved, and a more efficient creation of editing process is achieved.
Patent Information
- Application Number
- CN202510170503.1
- Authority / Receiving Office
- CN · China
- Patent Type
- Applications(China)
- Current Assignee / Owner
- Filing Date
- 2025-02-14
- Publication Date
- 2025-06-06
AI Technical Summary
When users interact with the creation page, they are limited by experience, resulting in less efficient creation.
Provide an information display method. By obtaining a new promotion instruction, displaying the promotion page, the first area displays the target object identification, recommended promotion objects and recommendation information, and the second area displays the promotion settings to characterize the gain corresponding to the resource configuration, and responding to user selection operations to determine the target promotion object and its target gain.
Improve the efficiency of creation, reduce the user's need to rely on experience when creating creation through intuitive information display, and guide users to make more effective choices and settings through the display of target gain.
Smart Images
Figure CN120104870A_ABST
Abstract
Description
Technical Field
[0001] The present disclosure relates to the field of information processing technology, and in particular to an information display method, device, electronic device, storage medium and program product. Background Art
[0002] When users promote products on the platform, they need to interact with the creation page provided by the platform to determine the promotion plan, etc. However, when interacting with the creation page, the creation efficiency is low due to the limitations of user experience, etc. Summary of the invention
[0003] In view of this, the present disclosure provides an information display method, device, electronic device, storage medium and program product to solve the problem of low creation efficiency.
[0004] In a first aspect, the present disclosure provides an information display method, the method comprising:
[0005] Get the new promotion instructions and display the promotion page;
[0006] Displaying a target object identifier, a recommended promotion object, and recommendation information for the promotion object in a first area of the promotion page, wherein the target object identifier corresponds to the target object, the target object includes at least one object identifier; and the promotion object corresponds to the target object;
[0007] Displaying promotion settings in a second area of the promotion page, the promotion settings being used to characterize a gain corresponding to a resource configuration;
[0008] In response to a selection operation on the recommended promotion object, determining and displaying a target promotion object in the first area;
[0009] The target gain corresponding to the target promotion object is displayed in the second area.
[0010] In a second aspect, the present disclosure provides an information display device, the device comprising:
[0011] The acquisition module is used to obtain the new promotion instructions and display the promotion page;
[0012] A first display module is used to display a target object identifier, a recommended promotion object, and recommendation information for the promotion object in a first area of the promotion page, wherein the target object identifier corresponds to the target object, the target object includes at least one object identifier; and the promotion object corresponds to the target object;
[0013] A second display module, used to display promotion settings in a second area of the promotion page, where the promotion settings are used to represent the gain corresponding to the resource configuration;
[0014] A first response module, configured to determine and display a target promotion object in the first area in response to a selection operation on the recommended promotion object;
[0015] A third display module is used to display the target gain corresponding to the target promotion object in the second area.
[0016] In a third aspect, the present disclosure provides an electronic device, comprising: a memory and a processor, the memory and the processor are communicatively connected to each other, computer instructions are stored in the memory, and the processor executes the information display method of the first aspect or any corresponding embodiment thereof by executing the computer instructions.
[0017] In a fourth aspect, the present disclosure provides a computer-readable storage medium having computer instructions stored thereon, the computer instructions being used to enable a computer to execute the information display method of the first aspect or any corresponding embodiment thereof.
[0018] In a fifth aspect, the present disclosure provides a computer program product, including computer instructions, which are used to enable a computer to execute the information display method of the first aspect or any corresponding embodiment thereof.
[0019] The information display method provided by the disclosed embodiment displays a promotion page after obtaining a promotion instruction, and displays a target object identifier, a recommended promotion object, and recommended information for the promotion object in the first area of the promotion page, wherein the target object identifier corresponds to the target object, the target object includes at least one object identifier, and the promotion object corresponds to the target object; a promotion setting is displayed in the second area of the promotion page, which is used to characterize the gain corresponding to the resource configuration; after responding to a selection operation for the recommended promotion object, the target promotion object is determined and displayed in the first area, and the target gain corresponding to the target promotion object is displayed in the second area. In this method, the first area of the promotion page displays recommended promotion objects, and recommendations are given for the promotion objects of the target object to avoid users making choices based on experience when creating; at the same time, the target gain corresponding to the target promotion object is displayed in the second area to guide users to select and set the target promotion object, further improving the creation efficiency. BRIEF DESCRIPTION OF THE DRAWINGS
[0020] In order to more clearly illustrate the specific embodiments of the present disclosure or the technical solutions in the related technologies, the drawings required for use in the specific embodiments or the related technical descriptions will be briefly introduced below. Obviously, the drawings described below are some embodiments of the present disclosure. For ordinary technicians in this field, other drawings can be obtained based on these drawings without paying any creative work.
[0021] Figure 1 is a flowchart of an information display method according to an embodiment of the present disclosure;
[0022] Figure 2 is a schematic diagram of a promotion page according to an embodiment of the present disclosure;
[0023] Figure 3 is a schematic diagram of another promotion page according to an embodiment of the present disclosure;
[0024] Figure 4 is a schematic diagram of a promotion method details page according to an embodiment of the present disclosure;
[0025] Figure 5 is a schematic diagram of another promotion page according to an embodiment of the present disclosure;
[0026] Figure 6 is a schematic diagram of a second optional promotion object according to an embodiment of the present disclosure;
[0027] Figure 7 is a schematic diagram of another promotion page according to an embodiment of the present disclosure;
[0028] Figure 8 is a schematic diagram of a resource configuration page according to an embodiment of the present disclosure;
[0029] Fig. 9 is a schematic diagram of closing prompt information according to an embodiment of the present disclosure;
[0030] Fig.10 is a structural block diagram of an information display device according to an embodiment of the present disclosure;
[0031] Fig.11 It is a schematic diagram of the hardware structure of the electronic device according to an embodiment of the present disclosure. DETAILED DESCRIPTION
[0032] In order to make the purpose, technical solution and advantages of the embodiments of the present disclosure clearer, the technical solution in the embodiments of the present disclosure will be clearly and completely described below in conjunction with the drawings in the embodiments of the present disclosure. Obviously, the described embodiments are part of the embodiments of the present disclosure, rather than all the embodiments. Based on the embodiments in the present disclosure, all other embodiments obtained by those skilled in the art without creative work are within the scope of protection of the present disclosure.
[0033] It is understandable that before using the technical solutions disclosed in the embodiments of the present disclosure, the types, scope of use, usage scenarios, etc. of the personal information involved in the present disclosure should be informed to the user and the user's authorization should be obtained in an appropriate manner in accordance with relevant laws and regulations.
[0034] For example, in response to receiving an active request from a user, a prompt message is sent to the user to clearly prompt the user that the operation requested to be performed will require obtaining and using the user's personal information. Thus, the user can autonomously choose whether to provide personal information to software or hardware such as an electronic device, application, server, or storage medium that performs the operation of the technical solution of the present disclosure according to the prompt message.
[0035] As an optional but non-limiting implementation, in response to receiving an active request from the user, the prompt information may be sent to the user in the form of a pop-up window, in which the prompt information may be presented in text form. In addition, the pop-up window may also carry a selection control for the user to choose "agree" or "disagree" to provide personal information to the electronic device.
[0036] It is understandable that the above notification and the process of obtaining user authorization are merely illustrative and do not constitute a limitation on the implementation of the present disclosure. Other methods that meet the relevant laws and regulations may also be applied to the implementation of the present disclosure.
[0037] It is understandable that the data involved in this technical solution (including but not limited to the data itself, the acquisition or use of the data) shall comply with the requirements of relevant laws, regulations and relevant provisions.
[0038] In the related art, the creation efficiency of the creation page for promotion objects is low and the abandonment rate is high. This is because users do not know how to operate after entering the creation page and eventually give up the creation; or they need to consult a variety of materials to understand the functions of the creation page and manually analyze which promotion objects are suitable as promotion objects for creation, etc., resulting in low creation efficiency.
[0039] Based on this, the embodiment of the present disclosure provides an information display method, which displays the target object identification, recommended promotion objects and recommended information for the promotion objects on the promotion page. Through the display of this information, it is possible to intuitively represent the promotion objects that can currently be used for creation, the target object identification for the promotion, etc.; in addition, the promotion settings are displayed in the second area, that is, the gain corresponding to the resource configuration, and the corresponding target gain is displayed for the target promotion object, so as to intuitively display the corresponding gain.
[0040] According to an embodiment of the present disclosure, an information display method embodiment is provided. It should be noted that the steps shown in the flowchart of the accompanying drawings can be executed in a computer system such as a set of computer executable instructions, and although a logical order is shown in the flowchart, in some cases, the steps shown or described can be executed in an order different from that shown here.
[0041] In this embodiment, a method for displaying information is provided, which can be used in mobile terminals, such as mobile phones, tablet computers, etc. Figure 1is a flowchart of an information display method according to an embodiment of the present disclosure. Figure 1 As shown, the process includes the following steps:
[0042] Step S101, obtaining a new promotion instruction and displaying a promotion page.
[0043] The mobile terminal is installed with a creation application, and the creation application is started by interacting with the creation application. A new promotion instruction is generated by interacting with a new promotion control in the creation application, and accordingly, the display of the promotion page is triggered.
[0044] The setting of the new promotion control in the creation application can be on the homepage of the creation application or on other pages; the form of the new promotion control can be a button, or a functional control in a drop-down menu, etc. There is no limitation on the setting location and form of the new promotion control, which can be set according to actual needs.
[0045] The promotion page is used to provide a creation page for newly added promotion objects. Through interaction with the promotion page, the promotion objects can be displayed under the corresponding target object identifier.
[0046] Step S102: displaying the target object identifier, the recommended promotion object, and the recommendation information for the promotion object in the first area of the promotion page.
[0047] Among them, the target object identifier corresponds to the target object, and the target object includes at least one object identifier; the promotion object corresponds to the target object.
[0048] The promotion page can be divided according to function, including a first area and a second area, and the size and position of the first area and the second area on the promotion page are not limited. Of course, the promotion page can also include other areas, which are not limited here.
[0049] The target object identifier is used to represent an object identifier in a media application. In the same media application, the object identifier is unique. For example, if the media application is a short video application, a user can upload a short video in the short video application under the corresponding object identifier.
[0050] The target object includes at least one object identifier. For example, the same merchant may have at least one object identifier in the media application. Media data can be uploaded under different object identifiers to increase the playback volume of the media data.
[0051] The same target object may correspond to multiple promotion objects. For example, the target object is a merchant, and the same merchant may have multiple products (promotion objects).
[0052] As described above, the same target object corresponds to the promotion object, and the same target object includes at least one object identifier. The promotion object needs to be displayed under the object identifier of the media application. Based on this, it is necessary to determine which promotion objects are suitable for display under the target object identifier. Therefore, the first area of the promotion page also displays recommended promotion objects, that is, after screening multiple promotion objects, recommendations are made, and the recommended results are displayed on the promotion page, which can reduce the time for users to manually screen.
[0053] Furthermore, the first area also displays recommendation information of the promotion object, which can be used to characterize the reasons for recommending these promotion objects. For example, the benefits that the recommended promotion object can bring and the recommendation principle, etc. The specific content of the recommendation information is not limited here, and can be set according to actual needs.
[0054] Step S103: displaying promotion settings in the second area of the promotion page.
[0055] Among them, the promotion setting is used to characterize the gain corresponding to the resource configuration.
[0056] When promoting, it is necessary to give the corresponding resource configuration. Accordingly, for users, they want to know the gains that can be obtained when the resource configuration is given. Based on this, the second area of the promotion page also displays the promotion settings, and after the resource configuration is determined, the corresponding gains are displayed. That is, through the intuitive display of resource configuration and corresponding gains, the relationship between input and gain can be understood.
[0057] Step S104: in response to a selection operation on a recommended promotion object, determining and displaying a target promotion object in a first area.
[0058] For the recommended promotion objects, all of them can be selected as target promotion objects, or operations such as adding and deleting can be performed on the basis of the recommended promotion objects to determine the target promotion objects and display them in the first area.
[0059] When the target promotion object is displayed, a picture of the target promotion object and corresponding description information may be displayed. The description information may be used to introduce the target promotion object, or may be used to characterize attribute information of the target promotion object, and so on.
[0060] Step S105, displaying the target gain corresponding to the target promotion object in the second area.
[0061] After the target promotion object is determined, the corresponding gain is displayed in the second area. The target gain here can be calculated based on the resource configuration of the target promotion object and the historical interaction information of the target promotion object (for example, historical playback information, historical click information, etc.), or can be obtained by other methods, which are not limited here.
[0062] For example, Figure 1 As shown, the promotion page includes promotion method 1. Of course, there may be other promotion methods, which are not limited here. The promotion page displays the target object identifier, which can be switched through the switch control of the promotion page. The promotion page displays recommended promotion objects, that is, recommended objects 1 to 3; it also displays recommended information 202 for the promotion objects, and displays promotion settings in the second area. Specifically, the specific content of the target gain 204 is not limited here. Among them, Figure 1 Shown is the situation of selecting any target promotion object.
[0063] The information display method provided in this embodiment displays recommended promotion objects in the first area of the promotion page, and makes recommendations on promotion objects for the target object to avoid users making choices based on experience when creating. At the same time, the target gain corresponding to the target promotion object is displayed in the second area to guide users to select and set the target promotion object, thereby further improving creation efficiency.
[0064] In some optional embodiments, such as Figure 1 As shown in FIG. 1 , the promotion page may also include a detail control 301. By interacting with the detail control 301, the following actions may be triggered: Figure 4 The promotion method details page is shown. The promotion method details page may include the introduction of promotion method 1, its performance, and the difference between promotion method 1 and promotion method 2. Of course, the details page may also include other content, which is not limited here.
[0065] By displaying the relevant content of the promotion method one in the promotion method details page, the corresponding information can be displayed intuitively, that is, the relevant information of the promotion method one is displayed on the same page, which is convenient for intuitively understanding the corresponding content.
[0066] In some optional implementations, the above step S104 includes:
[0067] Step a1: in response to an interactive operation on a first adding control in a first area, determining a recommended promotion object as a first selectable promotion object.
[0068] Step a2: displaying a first selectable promotion object and a second adding control.
[0069] Step a3: in response to an interactive operation on the first selectable promotion object and / or the second added control, displaying the target promotion object in the first area.
[0070] like Figure 2 As shown, a first add control is also displayed in the first area of the promotion page. By interacting with the first add control, all of promotion objects 1 to 3 can be selected as first optional promotion objects. After interacting with the first add control, the following can be displayed: Figure 5 The promotion page shown in FIG. 1 shows a first selectable promotion object (eg, promotion object 1 to promotion object 3) and a second add control (eg, Figure 2 Control 201 shown).
[0071] like Figure 5 As shown, an interactive control may be displayed on the first selectable promotion object, and the first selectable promotion object may be deleted by interacting with the interactive control.
[0072] Alternatively, a corresponding interaction method may be provided. For example, when the interaction point is located on the first optional promotion object, the first optional promotion object may be deleted by right-clicking. Alternatively, the first optional promotion object may be selected and combined with other functional controls to delete the first optional promotion object.
[0073] Alternatively, other methods may be used to implement the deletion operation on the first optional promotion object, which is not limited here.
[0074] The second adding control is used to add a promotion object, that is, by interacting with the first optional promotion object and / or the second adding control, the promotion object can be modified and the target promotion object can be determined.
[0075] The upper limit of the number of promotion objects for each time can be 30, or other values. The actual number of promotion objects can also be displayed on the promotion page, so as to intuitively show the relationship between the actual number of promotion objects and the upper limit.
[0076] The recommended promotion object can be confirmed as the first optional promotion object through interactive operation with one click. On this basis, the first optional promotion object can be interacted with and / or the target promotion object can be further determined through interaction with the second added control. This method can ensure the accuracy of the target promotion object based on recommendation and combined with interactive operation.
[0077] In some optional implementations, the above step S104 further includes: after responding to the interactive operation of the first adding control on the first area, hiding the display of the recommended promotion object.
[0078] By comparison Figure 3 and Figure 5 After the recommended promotion object (promotion object 1 to promotion object 3) is set as the first selectable promotion object, the display of the recommended promotion object is hidden.
[0079] After the interaction operation with the first added control, the recommended promotion object is determined as the first optional promotion object, and the display of the recommended promotion object is hidden to ensure the intuitiveness of the promotion object displayed on the page and avoid too many recommended promotion objects affecting the efficiency of interaction.
[0080] In some optional implementations, the above step a3 includes:
[0081] Step a31: If an interaction instruction for a second added control is received, a second optional promotion object of the target object is displayed.
[0082] Step a32: in response to the interactive operation on the second selectable promotion object, display the target promotion object in the first area.
[0083] If a new recommended object is to be added, the interaction with the second add control generates an interaction instruction for the second add control accordingly, triggering the display of the second optional promotion object of the target object. It should be noted here that both the first optional promotion object and the second optional promotion object correspond to the target object. Figure 5 As shown, through the interaction of the second added control, triggering Figure 6 Display of a second optional promotional object is shown.
[0084] The second optional promotion objects may be displayed by type, or may not be displayed by type, or the display order may be customized. Figure 6 In the display, promotion objects are displayed according to their types, and currently selected are promotion objects under type 1, that is, promotion objects 4 to 7. When promotion objects 4 to 7 are displayed, pictures of the promotion objects and description information of the promotion objects can be displayed.
[0085] By interactively operating the second optional promotion object, a new promotion object is selected. The interaction result between the new promotion object and the first optional promotion object is used to obtain the target promotion object. Figure 7 In the example, the target promotion objects include promotion object 1 to promotion object 3.
[0086] The second added control is used to trigger the display of the second optional promotion object of the target object, and on this basis, interact with the second optional promotion object to provide more selectivity.
[0087] In some optional implementations, the above step S105 includes: if the target promotion object is empty, displaying a prompt description of the target gain in the second area.
[0088] Specifically, the target promotion object may be empty when a new promotion is created, when no promotion object is set during the creation process, or when all first optional promotion objects are deleted, etc. The case where the target promotion object is empty is not limited here, and can be set according to actual needs.
[0089] If the target promotion object is empty, a prompt description of the target gain is displayed in the second area. The prompt description is used to indicate that the gain can be obtained after setting the promotion object, and may also be other prompt information, etc.
[0090] In some optional implementations, the above step S105 includes:
[0091] Step b1: If there is a target promotion object, the recommended resource configuration is displayed, and it is determined whether there is an estimated gain for the target promotion object. The estimated gain is determined based on the target promotion object and the target object.
[0092] Step b2: determining a target display style of the target gain based on the recommended resource configuration and the determination result of the estimated gain.
[0093] Step b3: displaying the target gain corresponding to the target promotion object based on the target display style.
[0094] If there is a target promotion object, the following is displayed: Figure 7 The recommended resource configuration shown. The recommended resource configuration can be modified in an interactive manner, and the modification results include receiving the recommended resource configuration or not receiving the recommended resource configuration.
[0095] The estimated gain is determined based on the target promotion object and the target object. Specifically, the corresponding historical playback volume, historical click-through rate, etc. can be obtained based on the historical interaction data of the target promotion object and the historical interaction data of the target object, and the estimated gain is obtained by calculating these data. Among them, whether the estimated gain exists can be determined by comparing the calculated estimated gain value with a set threshold. If it is greater than the set threshold, it indicates that the estimated gain exists; otherwise, it does not exist. Optionally, the set threshold can be 0, or different thresholds can be set for different target objects, etc., which can be set according to actual needs.
[0096] The target display style of the target gain is determined based on the recommended resource configuration and the determination result of the estimated gain. The target display style can be a different color of the promotion setting area, or a different fill mark of the promotion setting area, etc. For example, Figure 2As shown, the area 203 corresponding to the promotion setting is used to set the display style, and different colors can be used for filling according to different situations.
[0097] After determining the target display style, the target gain corresponding to the target promotion object is displayed according to the determination result.
[0098] When there is a target promotion object, the recommended resource configuration is displayed. The recommended resource configuration can bring corresponding gains, and the target display style of the target gain is determined based on the recommended resource configuration and the determination results of the estimated gain, so that the corresponding gain situation can be intuitively represented.
[0099] In some optional implementations, the above step b1 includes:
[0100] Step b11, in response to the interactive operation on the recommended resource configuration, a resource configuration page is displayed, where the resource configuration page displays optional resource configurations corresponding to the target promotion object and resource configuration controls.
[0101] Step b12, in response to the interaction with the optional resource configuration or the resource configuration control, determining the target resource configuration, the target resource configuration including one of the optional resource configurations or the interaction result of the resource configuration control.
[0102] Step b13, determining a target display style based on the target resource configuration and the determination result of the estimated gain.
[0103] As described above, the recommended resource configuration can be modified, that is, by interacting with the recommended resource configuration, the display of the resource configuration page is triggered. Figure 8 As shown, the resource configuration page displays optional resource configurations corresponding to the target promotion object and resource configuration controls 801. The optional resource configurations include optional resource configurations 1 to 3.
[0104] During resource configuration, you can select recommended optional resource configurations, or set resource configurations by interacting with resource configuration control 801. Specifically, the optional resource configurations displayed on the resource configuration page correspond to the target promotion objects, and different target promotion objects correspond to different optional resource configurations.
[0105] After interacting with the optional resource configuration or resource configuration control, the target resource configuration is obtained. The target resource configuration can be one of the optional resource configurations in the resource configuration page, or it can be the result of interacting with the resource configuration control. Finally, the target display style is determined by combining the target resource configuration and the determination result of the estimated gain.
[0106] On the resource configuration page, you can interact with the optional resource configuration or the resource configuration control to get the target resource configuration. On this basis, the target display style is obtained in combination with the estimated gain determination result, ensuring that the target display style is obtained based on the interaction and the estimated gain determination result, thus ensuring the accuracy of the target display style.
[0107] In some optional implementations, the target display styles may include the following situations:
[0108] (1) If the target resource configuration is one of the optional resource configurations and there is an estimated gain, the target display style includes a first style indicating an area where the target gain is located.
[0109] (2) If the target resource configuration is the interaction result of the resource configuration control, the target display style includes a second style identifying the area where the target gain is located and first prompt information for the resource configuration, and the first style is different from the second style.
[0110] (3) If the target resource configuration is one of the optional resource configurations and there is no estimated gain, the target display style includes a second style identifying the area where the target gain is located and second prompt information for the target promotion object.
[0111] The target resource configuration is one of the optional resource configurations, indicating that the recommended resource configuration is received, and in the case of an estimated gain, the target display style includes a first style indicating the area where the target gain is located. Figure 2 As shown, the first style is filled with blue.
[0112] The target resource configuration is the interaction result of the resource configuration control, indicating that the recommended resource configuration is not received but the resource configuration is customized. In this case, the target display style includes the second style identifying the area where the target gain is located, and the first prompt information for the resource configuration. For example, Figure 2 As shown, the second style is gray filled. The first prompt information may be: if you need to obtain gain, it is recommended to select the recommended resource configuration. Of course, the first prompt information may also be other content, which is not limited here.
[0113] The target resource configuration is one of the optional resource configurations, indicating that the recommended resource configuration is received, and in the absence of an estimated gain, the target display style includes a second style identifying the area where the target gain is located and a second prompt information for the target promotion object. The second prompt information may be: the estimated gain of the target promotion object is low. Of course, the second prompt information may also be other content, which is not limited here.
[0114] It should be noted that the target gain region may be all regions where the target gain is located (for example, the second region), or may be part of the region where the target gain is located (for example, Figure 2 area 203 in the image).
[0115] In the display styles for different targets, not only the style identification of the area is different, but also different prompt information is included, so that prompts are given for different results, thereby improving the accuracy of the prompt information display.
[0116] In some optional implementations, the above information display method includes:
[0117] Step c1: if an exit instruction of the promotion page is received, a closing prompt information is obtained, and the closing prompt information is obtained based on the recommended resource configuration of the target promotion object and the determination result of the estimated gain.
[0118] Step c2: display a close prompt message and operation controls.
[0119] The exit of the promotion page can be an interaction with the exit control during any process of unfinished creation, and accordingly, an exit instruction of the promotion page is generated. If the exit instruction is received, the corresponding closing prompt information is obtained. Among them, the closing prompt information is obtained based on the recommended resource configuration of the target promotion object and the determination result of the estimated gain. For a detailed description of the recommended resource configuration and the determination result of the estimated gain, please refer to the above, which will not be repeated here.
[0120] A closing prompt message is obtained based on whether the recommended resource configuration of the target promotion object is accepted and whether there is an estimated gain. Fig. 9 As shown, the obtained closing prompt information and operation controls are displayed.
[0121] When the promotion page is exited, a closing prompt message and operation controls are displayed, and corresponding closing prompt messages are given for the determined results of the estimated gain, further improving the success rate of creation.
[0122] In some optional implementations, closing the prompt information includes the following situations:
[0123] (1) If there is an estimated gain for the target promotion object, the closing prompt information includes the first estimated gain improvement information after recommending the target promotion object.
[0124] (2) If there is no estimated gain for the target promotion object and there is an estimated gain for a promotion object of the same type as the target promotion object, then the closing prompt information includes the second estimated gain improvement information after recommending the same type of promotion push.
[0125] (3) If the target promotion object does not have an estimated gain and the promotion object of the same type as the target promotion object does not have an estimated gain, the closing prompt information includes the third estimated gain improvement information of the object identifier of the same type as the target object identifier.
[0126] In the case where there is an estimated gain, the closing prompt information includes first estimated gain improvement information, which represents the estimated gain improvement obtained after recommending the target promotion object.
[0127] When the target promotion object does not have an estimated gain and the promotion object of the same type as the target promotion object has an estimated gain, the closing prompt information includes the second estimated gain improvement information, which represents the estimated gain improvement obtained by the promotion object of the same type as the target promotion object after the recommendation. For example, if the target promotion object is clothing, it can be queried whether there is an estimated gain for the promotion object of the clothing category. If so, the gain improvement is estimated using the promotion object of the clothing category, and the estimated result is used as the second estimated gain improvement.
[0128] When there is no estimated gain for the promotion object of the same type as the target promotion object, and there is no estimated gain for the promotion object of the same type as the target promotion object, the closing prompt information includes the third estimated gain improvement information of the object identifier of the same type as the target object identifier. Specifically, the object identifier of the same type as the target object identifier, that is, the target object identifier can have different levels or different activities, which are used as the type of object identifier. Through the object identifier of the same type, after recommending the corresponding promotion object, its gain improvement is estimated, and the estimated result is used as the third estimated gain improvement information.
[0129] Based on the estimated gain of the target promotion object, the estimated gain of the same type of promotion object, and the level of estimated gain of the promotion object of the same type as the target promotion object, judgments are made in sequence to ultimately determine the content of the closing prompt information, thereby ensuring the accuracy of the closing prompt information.
[0130] In some optional implementations, if the target object has activity rights, the activity rights information of the target object is also displayed at the corresponding position of the operation control.
[0131] Whether the target object has activity rights can be determined based on the historical interaction data of the promotion object in the target object. For different objects, rights identification can be used to distinguish whether they have activity rights. If the target object has activity rights, the activity rights information of the target object is also displayed in the corresponding position of the operation control.
[0132] If the target object has activity rights, the corresponding activity rights information will also be displayed, further ensuring the success rate of creation.
[0133] As one or more specific application embodiments of the embodiments of the present disclosure, a creation application is installed on a mobile phone, and a promotion page is displayed by interacting with a newly created control in the creation application. The promotion page displays the object identifier of the store in the target media application, and the user creates promotions for the products in the store by interacting with the promotion page. The creation process can refer to the description of the information display method above, and will not be repeated here. After the creation is completed, the target promoted product is recommended and displayed under the object identifier in the target media application.
[0134] In this embodiment, an information display device is also provided, which is used to implement the above-mentioned embodiments and preferred implementation modes, and the descriptions that have been made will not be repeated. As used below, the term "module" can implement a combination of software and / or hardware of a predetermined function. Although the devices described in the following embodiments are preferably implemented in software, the implementation of hardware, or a combination of software and hardware, is also possible and conceivable.
[0135] This embodiment provides an information display device, such as Fig.10 As shown, including:
[0136] The acquisition module 1001 is used to acquire a new promotion instruction and display a promotion page.
[0137] The first display module 1002 is used to display the target object identifier, the recommended promotion object and the recommendation information for the promotion object in the first area of the promotion page. The target object identifier corresponds to the target object, and the target object includes at least one object identifier; the promotion object corresponds to the target object.
[0138] The second display module 1003 is used to display promotion settings in the second area of the promotion page, where the promotion settings are used to represent the gain corresponding to the resource configuration.
[0139] The first response module 1004 is configured to determine and display a target promotion object in a first area in response to a selection operation on a recommended promotion object.
[0140] The third display module 1005 is used to display the target gain corresponding to the target promotion object in the second area.
[0141] In an optional implementation, the first response module 1004 includes:
[0142] The first responding unit is configured to determine the recommended promotion object as a first selectable promotion object in response to an interactive operation on a first adding control in the first area.
[0143] The first display unit is used to display a first optional promotion object and a second adding control.
[0144] The second response unit is used to display the target promotion object in the first area in response to the interactive operation on the first selectable promotion object and / or the second added control.
[0145] In an optional implementation, the first response unit further includes:
[0146] The first response subunit is used to hide the display of the recommended promotion object after responding to the interactive operation of the first adding control on the first area.
[0147] In an optional implementation, the second response unit includes:
[0148] The second response subunit is configured to display a second selectable promotion object of the target object if an interaction instruction for the second added control is received.
[0149] The third response subunit is configured to display a target promotion object in the first area in response to an interactive operation on the second selectable promotion object.
[0150] In an optional implementation, the third display module 1005 includes:
[0151] The first prompt unit is used to display a prompt description of the target gain in the second area if the target promotion object is empty.
[0152] In an optional implementation, the third display module 1005 includes:
[0153] The second display unit is used to display the recommended resource configuration if there is a target promotion object, and determine whether there is an estimated gain for the target promotion object, where the estimated gain is determined based on the target promotion object and the target object.
[0154] The display style determination unit is used to determine a target display style of a target gain based on the recommended resource configuration and the determination result of the estimated gain.
[0155] The third display unit is used to display the target gain corresponding to the target promotion object based on the target display style.
[0156] In an optional implementation, the display style determining unit includes:
[0157] The fourth response subunit is used to display a resource configuration page in response to an interactive operation on the recommended resource configuration, where the resource configuration page displays optional resource configurations corresponding to the target promotion object and resource configuration controls.
[0158] The fifth response subunit is used to determine a target resource configuration in response to an interaction with the optional resource configuration or the resource configuration control, where the target resource configuration includes one of the optional resource configurations or an interaction result of the resource configuration control.
[0159] The style determination subunit is used to determine the target display style based on the target resource configuration and the determination result of the estimated gain.
[0160] In an optional implementation, if the target resource configuration is one of the optional resource configurations and there is an estimated gain, the target display style includes a first style identifying an area where the target gain is located.
[0161] If the target resource configuration is the interaction result of the resource configuration control, the target display style includes a second style identifying the area where the target gain is located and first prompt information for the resource configuration, and the first style is different from the second style.
[0162] If the target resource configuration is one of the optional resource configurations and there is no estimated gain, the target display style includes a second style identifying an area where the target gain is located and second prompt information for the target promotion object.
[0163] In an optional implementation, the third display module 1005 includes:
[0164] The first style unit is used to identify the area where the target gain is located and display the target gain using the first style if the target resource configuration is one of the optional resource configurations and there is an estimated gain.
[0165] The second style unit is used for, if the target resource configuration is an interaction result of the resource configuration control, using the second style to identify the area where the target gain is located, and displaying the first prompt information in the area where the target gain is located.
[0166] The third style unit is used to, if the target resource configuration is one of the optional resource configurations and there is an estimated gain, use the second style to identify the area where the target gain is located, and display the second prompt information in the area where the target gain is located.
[0167] In an optional implementation, the information display device further includes:
[0168] The prompt information acquisition module is used to obtain closing prompt information if an exit instruction of the promotion page is received, and the closing prompt information is obtained based on the determination result of the estimated gain of the target promotion object.
[0169] The prompt information display module is used to display the close prompt information and operation controls.
[0170] In an optional implementation, if there is an estimated gain for the target promotion object, the closing prompt information includes the first estimated gain improvement information after recommending the target promotion object.
[0171] If the target promotion object does not have an estimated gain and a promotion object of the same type as the target promotion object has an estimated gain, the closing prompt information includes second estimated gain improvement information after recommending the promotion object of the same type.
[0172] If the target promotion object does not have an estimated gain and the promotion object of the same type as the target object identifier does not have an estimated gain, the closing prompt information includes the third estimated gain improvement information of the object identifier of the same type as the target object identifier.
[0173] In an optional implementation, if the target object has activity rights, the activity rights information of the target object is also displayed at the corresponding position of the operation control.
[0174] The further functional description of each of the above modules and units is the same as that of the above corresponding embodiments and will not be repeated here.
[0175] The information display device in this embodiment is presented in the form of a functional unit, where the unit may refer to an ASIC (Application Specific Integrated Circuit) circuit, a processor and memory that executes one or more software or fixed programs, and / or other devices that can provide the above functions.
[0176] The present disclosure also provides an electronic device having the above Fig.10 The information display device shown.
[0177] See also Fig.11 , Fig.11 is a schematic diagram of the structure of an electronic device provided by an optional embodiment of the present disclosure, such as Fig.11 As shown, the electronic device includes: one or more processors 10, a memory 20, and interfaces for connecting various components, including high-speed interfaces and low-speed interfaces. The various components are connected to each other using different buses for communication, and can be installed on a common mainboard or installed in other ways as needed. The processor can process instructions executed in the electronic device, including instructions stored in or on the memory to display graphical information of the GUI on an external input / output device (such as a display device coupled to the interface). In some optional embodiments, if necessary, multiple processors and / or multiple buses can be used together with multiple memories and multiple memories. Similarly, multiple electronic devices can be connected, and each device provides some necessary operations (for example, as a server array, a group of blade servers, or a multi-processor system). Fig.11 A processor 10 is taken as an example.
[0178] The processor 10 may be a central processing unit, a network processor or a combination thereof. The processor 10 may further include a hardware chip. The hardware chip may be a dedicated integrated circuit, a programmable logic device or a combination thereof. The programmable logic device may be a complex programmable logic device, a field programmable gate array, a general purpose array logic or any combination thereof.
[0179] The memory 20 stores instructions executable by at least one processor 10, so that at least one processor 10 executes the method shown in the above embodiment.
[0180] The memory 20 may include a program storage area and a data storage area, wherein the program storage area may store an operating system, an application required for at least one function; the data storage area may store data created according to the use of the electronic device, etc. In addition, the memory 20 may include a high-speed random access memory, and may also include a non-transient memory, such as at least one disk storage device, a flash memory device, or other non-transient solid-state storage device. In some optional embodiments, the memory 20 may optionally include a memory remotely arranged relative to the processor 10, and these remote memories may be connected to the electronic device via a network. Examples of the above-mentioned network include, but are not limited to, the Internet, an intranet, a local area network, a mobile communication network, and combinations thereof.
[0181] The memory 20 may include a volatile memory, such as a random access memory; the memory may also include a non-volatile memory, such as a flash memory, a hard disk or a solid state drive; the memory 20 may also include a combination of the above types of memory.
[0182] The electronic device further includes an input device 30 and an output device 40. The processor 10, the memory 20, the input device 30 and the output device 40 may be connected via a bus or other means. Fig.11 The example of connecting through bus is taken in the following.
[0183] The input device 30 can receive input digital or character information, and generate key signal input related to the user settings and function control of the electronic device, such as a touch screen, a keypad, a mouse, a track pad, a touch pad, an indicator rod, one or more mouse buttons, a trackball, a joystick, etc. The output device 40 may include a display device, an auxiliary lighting device (e.g., an LED) and a tactile feedback device (e.g., a vibration motor), etc. The above-mentioned display device includes but is not limited to a liquid crystal display, a light emitting diode, a display and a plasma display. In some optional embodiments, the display device can be a touch screen.
[0184] The embodiments of the present disclosure also provide a computer-readable storage medium. The above-mentioned method according to the embodiments of the present disclosure can be implemented in hardware, firmware, or can be implemented as a computer code that can be recorded in a storage medium, or can be implemented as a computer code that is originally stored in a remote storage medium or a non-temporary machine-readable storage medium and will be stored in a local storage medium and downloaded through a network, so that the method described herein can be stored in such software processing on a storage medium using a general-purpose computer, a dedicated processor, or programmable or dedicated hardware. Among them, the storage medium can be a magnetic disk, an optical disk, a read-only storage memory, a random access memory, a flash memory, a hard disk or a solid-state drive, etc.; further, the storage medium can also include a combination of the above-mentioned types of memory. It can be understood that a computer, a processor, a microprocessor controller, or programmable hardware includes a storage component that can store or receive software or computer code. When the software or computer code is accessed and executed by a computer, a processor, or hardware, the method shown in the above embodiment is implemented.
[0185] A part of the present disclosure may be applied as a computer program product, such as a computer program instruction, which, when executed by a computer, can call or provide the method and / or technical solution according to the present disclosure through the operation of the computer. Those skilled in the art should understand that the existence of computer program instructions in computer-readable media includes, but is not limited to, source files, executable files, installation package files, etc., and accordingly, the way in which computer program instructions are executed by a computer includes, but is not limited to: the computer directly executes the instruction, or the computer compiles the instruction and then executes the corresponding compiled program, or the computer reads and executes the instruction, or the computer reads and installs the instruction and then executes the corresponding installed program. Here, the computer-readable medium can be any available computer-readable storage medium or communication medium accessible to the computer.
[0186] Although the embodiments of the present disclosure have been described in conjunction with the accompanying drawings, those skilled in the art may make various modifications and variations without departing from the spirit and scope of the present disclosure, and such modifications and variations are all within the scope defined by the appended claims.
Claims
1. An information display method, characterized in that: The method comprises: Get the new promotion instructions and display the promotion page; Displaying a target object identifier, a recommended promotion object, and recommendation information for the promotion object in a first area of the promotion page, wherein the target object identifier corresponds to the target object, the target object includes at least one object identifier; and the promotion object corresponds to the target object; Displaying promotion settings in a second area of the promotion page, the promotion settings being used to characterize a gain corresponding to a resource configuration; In response to a selection operation on the recommended promotion object, determining and displaying a target promotion object in the first area; The target gain corresponding to the target promotion object is displayed in the second area.
2. The method according to claim 1, characterized in that In response to the selection operation on the recommended promotion object, determining and displaying the target promotion object in the first area includes: In response to an interactive operation on a first adding control of the first area, determining the recommended promotion object as a first selectable promotion object; Displaying the first selectable promotion object and the second adding control; In response to an interactive operation on the first selectable promotion object and / or the second added control, the target promotion object is displayed in the first area.
3. The method according to claim 2, characterized in that In response to the selection operation on the recommended promotion object, determining and displaying the target promotion object in the first area further includes: After responding to an interactive operation of a first adding control on the first area, the display of the recommended promotion object is hidden.
4. The method according to claim 2, characterized in that: The step of displaying the target promotion object in the first area in response to the interactive operation on the first selectable promotion object and / or the second added control includes: If an interaction instruction for the second adding control is received, displaying a second optional promotion object of the target object; In response to an interactive operation on the second selectable promotional object, the target promotional object is displayed in the first area.
5. The method according to claim 1, characterized in that: The displaying the target gain corresponding to the target promotion object in the second area includes: If the target promotion object is empty, a prompt description of the target gain is displayed in the second area.
6. The method according to claim 1, characterized in that The displaying the target gain corresponding to the target promotion object in the second area includes: If the target promotion object exists, display the recommended resource configuration, and determine whether the target promotion object has an estimated gain, the estimated gain being determined based on the target promotion object and the target object; Determining a target display style of the target gain based on the recommended resource configuration and the determination result of the estimated gain; The target gain corresponding to the target promotion object is displayed based on the target display style.
7. The method according to claim 6, characterized in that The determining, based on the recommended resource configuration and whether there is an estimated gain, a target display style of the target gain, comprises: In response to an interactive operation on the recommended resource configuration, displaying a resource configuration page, the resource configuration page displaying optional resource configurations and resource configuration controls corresponding to the target promotion object; In response to the interaction with the optional resource configuration or the resource configuration control, determining a target resource configuration, the target resource configuration comprising one of the optional resource configurations or a result of the interaction with the resource configuration control; The target display style is determined based on the target resource configuration and the determination result of the estimated gain.
8. The method according to claim 7, characterized in that If the target resource configuration is one of the optional resource configurations and the estimated gain exists, the target display style includes a first style identifying an area where the target gain is located; If the target resource configuration is the interaction result of the resource configuration control, the target display style includes a second style identifying the area where the target gain is located and first prompt information for the resource configuration, and the first style is different from the second style; If the target resource configuration is one of the optional resource configurations and the estimated gain does not exist, the target display style includes a second style identifying the area where the target gain is located and second prompt information for the target promotion object.
9. The method according to claim 8, characterized in that The displaying the target gain corresponding to the target promotion object in the second area includes: If the target resource configuration is one of the optional resource configurations and the estimated gain exists, the first style is used to mark the area where the target gain is located and the target gain is displayed; If the target resource configuration is the interaction result of the resource configuration control, the second style is used to identify the area where the target gain is located, and the first prompt information is displayed in the area where the target gain is located; If the target resource configuration is one of the optional resource configurations and the estimated gain exists, the second style is used to mark the area where the target gain is located, and the second prompt information is displayed in the area where the target gain is located.
10. The method according to any one of claims 1 to 9, characterized in that The method further comprises: If an exit instruction of the promotion page is received, then obtaining closing prompt information, wherein the closing prompt information is obtained based on the determination result of the estimated gain of the target promotion object; The closing prompt information and operation controls are displayed.
11. The method according to claim 10, characterized in that If the target promotion object has an estimated gain, the closing prompt information includes the first estimated gain improvement information after recommending the target promotion object; If the target promotion object does not have the estimated gain and a promotion object of the same type as the target promotion object has an estimated gain, the closing prompt information includes second estimated gain improvement information after recommending the promotion object of the same type; If the target promotion object does not have the estimated gain and the promotion object of the same type as the target object identifier does not have an estimated gain, the closing prompt information includes third estimated gain improvement information of the object identifier of the same type as the target object identifier.
12. The method according to claim 10, characterized in that If the target object has activity rights, the activity rights information of the target object is also displayed at the corresponding position of the operation control.
13. An information display device, characterized in that: The device comprises: The acquisition module is used to obtain the new promotion instructions and display the promotion page; A first display module is used to display a target object identifier, a recommended promotion object, and recommendation information for the promotion object in a first area of the promotion page, wherein the target object identifier corresponds to the target object, the target object includes at least one object identifier; and the promotion object corresponds to the target object; A second display module, used to display promotion settings in a second area of the promotion page, where the promotion settings are used to represent the gain corresponding to the resource configuration; A first response module, configured to determine and display a target promotion object in the first area in response to a selection operation on the recommended promotion object; A third display module is used to display the target gain corresponding to the target promotion object in the second area.
14. An electronic device, characterized in that: include: A memory and a processor, wherein the memory and the processor are communicatively connected to each other, the memory stores computer instructions, and the processor executes the information display method according to any one of claims 1 to 12 by executing the computer instructions.
15. A computer-readable storage medium, characterized in that: The computer-readable storage medium stores computer instructions, and the computer instructions are used to enable a computer to execute the information display method according to any one of claims 1 to 12.
16. A computer program product, characterized in that The method comprises computer instructions, wherein the computer instructions are used to cause a computer to execute the information display method according to any one of claims 1 to 12.