Multimedia content acquisition system and method based on canned magazine entity card interaction

Abstract

The invention discloses a multimedia content acquisition system and method based on canned magazine entity card interaction, the system comprises an entity card, a mobile terminal and a server, the entity card comprises an NFC chip or an identifiable pattern, and is used for storing or associating information of multimedia content; the mobile terminal runs an applet or an app, and has an NFC sensing function, a camera and a capability of communicating with the server; and the server stores the multimedia content and pushes the content according to the request of the mobile terminal. Therefore, by means of NFC, AR and a scanning function, a user can easily obtain various multimedia contents, enrich cultural and creative experience, add interest and interaction and improve additional value and market competitiveness, meanwhile, operation is easy, complex setting and learning processes are avoided, the use threshold is lowered, the user participation degree is improved, the server side is further convenient to update management contents, new resources are provided in time, and the user experience is improved. The product attraction is kept.

Description

Technical Field

[0001] This application relates to the technical field of multimedia interaction, and in particular to a multimedia content acquisition system and method based on the interaction of canned magazine physical cards. Background Art

[0002] With the rapid development of technology at an ever-changing pace and the continuous evolution of consumer demands towards diversification and personalization, traditional paper media is facing unprecedented challenges in innovation and transformation. In the current context where the ways of information dissemination and acquisition are becoming increasingly rich, simple text and static picture content has become like obsolete notes, difficult to play the era's movement that can satisfy users' eagerness for rich information and their enthusiastic pursuit of interactive experiences.

[0003] In the field of cultural and creative products, which is full of creativity and potential, how to skillfully build a bridge between physical products and digital content has become a key issue that the industry urgently needs to overcome. This not only concerns whether cultural and creative products can stand out in the fierce market competition but also relates to whether users can be brought a novel, unique, convenient, efficient and creative experience.

[0004] Although there are some attempts in the market to use technology to expand content, most of them have problems such as complex interaction methods, single functions, and poor compatibility, and cannot provide users with an efficient and comprehensive multimedia interaction experience. Summary of the Invention

[0005] This application aims to solve at least one of the technical problems in the related technologies to some extent.

[0006] To this end, the first object of this application is to provide a multimedia content acquisition system and method based on the interaction of canned magazine physical cards. Through functions such as NFC, AR, and scanning, users can easily obtain various forms of multimedia content, enriching the experience methods of cultural and creative products, increasing the fun and interactivity, and meeting the needs of different users.

[0007] The second object of this application is to provide a multimedia content acquisition system and method based on the interaction of canned magazine physical cards, which endows digital expansion space for cultural and creative products such as magazines, improves the product added value, makes the product more competitive in the market, and helps the innovative development of the cultural and creative industry.

[0008] The third object of this application is to provide a multimedia content acquisition system and method based on the interaction of canned magazine physical cards. Users only need to perform simple operations such as tapping, clicking, and scanning, without complex settings and learning processes, reducing the usage threshold and increasing user participation.

[0009] The fourth objective of this application is to provide a multimedia content acquisition system and method based on the interaction of canned magazine physical cards. The server side can easily update and manage multimedia content, and promptly provide users with new music, videos, text interviews, etc., so as to maintain the freshness and attractiveness of the product.

[0010] To achieve the above objective, an embodiment of the first aspect of this application proposes a multimedia content acquisition system based on the interaction of canned magazine physical cards, including a physical card, a mobile terminal, and a server. Among them, the physical card contains an NFC chip or a recognizable pattern for storing or associating information of multimedia content; the mobile terminal runs a small program or an app, has NFC sensing function, a camera, and the ability to communicate with the server; the server stores multimedia content and pushes content according to the request of the mobile terminal.

[0011] According to an embodiment of a multimedia content acquisition system and method based on the interaction of canned magazine physical cards of this application, with the help of NFC, AR, and the scan function, users can easily obtain diverse multimedia content, enrich the cultural and creative experience, add fun and interaction, enhance the added value and market competitiveness. At the same time, the operation is simple, without complex settings and learning processes, reducing the usage threshold and increasing user participation. The server side is also convenient for updating and managing content, providing new resources in a timely manner, and maintaining the attractiveness of the product.

[0012] In addition, a multimedia content acquisition system and method based on the interaction of canned magazine physical cards proposed above according to this application may also have the following additional technical features:

[0013] In an embodiment of this application, the acquisition method includes: NFC function acquisition method: After the user enters the small program or app, the user brings the mobile phone close to the physical card with an NFC chip. The mobile terminal reads the information in the NFC chip and sends a request to the server. The server pushes the corresponding music file to the mobile terminal for playing; AR function acquisition method: The user clicks the "AR" function key in the small program or app, starts the camera and aims it at the physical card. After the mobile terminal recognizes the card pattern, it sends a request to the server. The server pushes the corresponding video content to the mobile terminal for AR display; Scan function acquisition method: The user clicks the "Scan" function key in the small program or app, scans the physical card. After the mobile terminal recognizes the card information, it sends a request to the server. The server pushes the corresponding text interview content to the mobile terminal for viewing.

[0014] In an embodiment of this application, the information stored in the NFC chip is a link or identifier pointing to a specific music file on the server.

[0015] In one embodiment of the present application, the specific pattern or logo on the physical card in the AR function is unique and associated with the video content on the server.

[0016] In one embodiment of the present application, the information on the physical card in the "scan" function is a link or logo pointing to the text interview content on the server.

[0017] The advantages of the present application compared with the existing technologies are as follows:

[0018] (1) Through functions such as NFC, AR, and "scan", users can easily obtain various forms of multimedia content, enriching the experience of cultural and creative products, increasing the fun and interactivity, and meeting the needs of different users.

[0019] (2) It endows cultural and creative products such as magazines with digital expansion space, enhances the added value of the products, makes the products more competitive in the market, and contributes to the innovative development of the cultural and creative industry.

[0020] (3) Users only need to perform simple operations such as touching, clicking, and scanning, without complex settings and learning processes, reducing the usage threshold and increasing user participation.

[0021] (4) The server side can conveniently update and manage the multimedia content, and timely provide users with new music, videos, text interviews, etc., maintaining the freshness and attractiveness of the products.

[0022] The additional aspects and advantages of the present application will be partially given in the following description, partially will become obvious from the following description, or will be understood through the practice of the present application. BRIEF DESCRIPTION OF THE DRAWINGS

[0023] The above and / or additional aspects and advantages of the present application will become obvious and easy to understand from the following description of the embodiments in conjunction with the drawings, wherein:

[0024] Figure 1 It is a schematic connection diagram of a multimedia content acquisition system based on the interaction of a canned magazine physical card according to an embodiment of the present application.

[0025] As shown in the figure: 1. Physical card; 2. Mobile terminal; 3. Server. DETAILED DESCRIPTION OF THE EMBODIMENTS

[0026] Embodiments of the present application will be described in detail below. Examples of the embodiments are shown in the accompanying drawings, where the same or similar reference numerals denote the same or similar elements or elements having the same or similar functions throughout. The embodiments described below with reference to the accompanying drawings are exemplary and are intended to explain the present application and should not be construed as limiting the present application. On the contrary, the embodiments of the present application include all variations, modifications, and equivalents that fall within the spirit and scope of the appended claims.

[0027] A multimedia content acquisition system and method based on canned magazine physical card interaction according to an embodiment of the present application will be described below with reference to the accompanying drawings.

[0028] As Figure 1 shown, a multimedia content acquisition system and method based on canned magazine physical card interaction according to an embodiment of the present application mainly consists of a physical card 1, a mobile terminal 2, and a server 3.

[0029] It can be understood that the physical card 1 is an important physical component in the system. It contains an NFC chip inside or has a recognizable pattern on its surface, which constitute the key elements associated with the multimedia content information. The NFC chip can store specific information, such as a link or identifier pointing to a specific music file in the server 3; while the recognizable pattern (such as a QR code, a specific image, etc.) can be recognized by the camera of the mobile terminal 2 and used to associate multimedia information such as video content and text interview content on the server 3. For example, when actually manufacturing the physical card 1 supporting the canned magazine, if an NFC chip is used, the storage location information of the corresponding music file in the server 3 will be written into the chip; if a recognizable pattern is used, the pattern will be uniquely associated with specific video or text interview content on the server 3.

[0030] The mobile terminal 2 is usually a device such as a commonly used smartphone by users, on which a specially developed mini-program or app is running. The mobile terminal 2 has multiple key capabilities: the NFC sensing function enables it to read the information stored in the NFC chip when approaching the physical card 1; the camera is used to scan the recognizable pattern on the physical card 1; at the same time, the mobile terminal 2 also has the ability to communicate with the server 3, so as to send the information obtained from the physical card 1 to the server 3 and receive the multimedia content pushed by the server 3. When the user opens the mini-program or app on the mobile terminal 2 and approaches it to the physical card 1 with an NFC chip, the NFC sensing function of the mobile terminal 2 is activated, and the information in the NFC chip (such as the music file link identifier) is read. Subsequently, through its own communication ability with the server 3, this information is sent to the server 3 in the form of a request. If the user clicks the "AR" function key or the "Scan" function key in the mini-program or app, the camera of the mobile terminal 2 is turned on, scans the pattern on the physical card 1, and after successful recognition, sends the pattern-related information (such as the identifier associated with the video or text interview content) to the server 3.

[0031] The server 3 plays a core role in the system for content storage and distribution. It stores a large amount of rich multimedia content, including music, videos, text interviews, etc. When the server 3 receives a request sent by the mobile terminal 2, it will, according to the information carried in the request (such as the music identifier read by the NFC chip, the video or text interview identifier recognized by the pattern, etc.), find the corresponding file or data in the multimedia content it stores, and then push it back to the mobile terminal 2. For example, when the server 3 receives a request sent by the mobile terminal 2 containing a specific music file identifier, it will find the corresponding music file from the stored music library and send it to the mobile terminal 2, enabling the mobile terminal 2 to play the music and realizing the entire workflow for the user to interact with the system through the physical card 1 to obtain multimedia content.

[0032] In an embodiment of the present application, as Figure 1 shown, in this multimedia content acquisition system based on the interaction of canned magazine physical cards, there are multiple convenient methods for obtaining multimedia content:

[0033] Workflow of the NFC function acquisition method

[0034] Preparation stage: The user has a mobile terminal 2 installed with the corresponding mini-program or app, and a physical card 1 with an NFC chip. At this time, various music file resources are stored in the server 3, and an association is established with the NFC chip information of the physical card 1.

[0035] Trigger operation: When the user opens the mini-program or app on the mobile terminal 2 and enters the corresponding interface, the user brings the mobile terminal 2 close to the physical card 1. The built-in NFC sensing module of the mobile terminal 2 starts to work and reads the information pre-stored in the NFC chip. This information is a special encoded identifier that corresponds to the storage location or identification ID of a specific music file in the server 3.

[0036] Request sending: After the mobile terminal 2 reads the information, it sends a request containing this information to the server 3 through the network communication module. This request is like an instruction given to the server 3, telling it which music the user wants to obtain.

[0037] Content pushing and playing: After receiving the request, the server 3 finds the corresponding music file in its huge music file library according to the information in the request. Then, the server 3 pushes the music file back to the mobile terminal 2 through the network. After receiving the music file, the mobile terminal 2 calls its own audio playback function and plays it within the mini-program or app, and the user can hear the favorite music.

[0038] Workflow of the AR function acquisition method

[0039] Preparation stage: Similarly, the user's mobile terminal 2 installs a compatible mini-program or app, the physical card 1 is printed with a specially designed and unique specific pattern, and the server 3 stores the video content corresponding to these patterns.

[0040] Trigger operation: In the mini-program or app interface of the mobile terminal 2, the user clicks the "AR" function key. This operation activates the camera of the mobile terminal 2. Subsequently, the user aims the camera at the physical card 1 so that the specific pattern on the physical card 1 is within the shooting range of the camera.

[0041] Pattern recognition and request sending: The image recognition algorithm of the mobile terminal 2 starts to analyze and process the picture captured by the camera, and recognizes the specific pattern on the physical card 1. After successful recognition, the mobile terminal 2 generates a request containing pattern-related information (such as pattern ID) according to the recognition result and sends it to the server 3 through the network.

[0042] Content pushing and AR display: After receiving the request, the server 3 finds the corresponding video content from the stored video resources according to the pattern information in the request. Then, the server 3 pushes the video content to the mobile terminal 2. After receiving the video, the mobile terminal 2 uses its own AR technology to superimpose the video content on the picture of the physical card 1 displayed on the mobile phone screen in the form of augmented reality, and the user can see the video related to the physical card 1 presented in a vivid AR effect through the screen of the mobile terminal 2 and obtain a unique experience.

[0043] Workflow of the method for obtaining the scan function

[0044] Preparation stage: The mobile terminal 2 is installed with a mini-program or an app, and the physical card 1 is set with identifiable information (such as a QR code, etc.). The server 3 stores the corresponding text interview content for this information.

[0045] Trigger operation: The user clicks the "Scan" function key in the mini-program or app interface of the mobile terminal 2, which activates the camera of the mobile terminal 2. Then, the user uses the camera to scan the physical card 1 to let the camera obtain the information image on the physical card 1.

[0046] Information recognition and request sending: The image recognition and information parsing module of the mobile terminal 2 processes the scanned image and recognizes the information (such as a link or a specific code) on the physical card 1. Then, the mobile terminal 2 organizes the recognized information into a request and sends it to the server 3 through the network.

[0047] Content push and viewing: After receiving the request, the server 3 finds the corresponding content in the text interview content database it stores according to the information in the request. Then, the server 3 pushes the text interview content to the mobile terminal 2. After the mobile terminal 2 receives the text content, it displays it in a suitable format in the mini-program or app, and the user can view the text interview content and obtain relevant information.

[0048] In an embodiment of the present application, as Figure 1 shown, in this multimedia content acquisition system based on the interaction of canned magazine physical cards, the NFC chip, as a key information carrier, plays an important role in connecting the physical card 1 and the music resources of the server 3.

[0049] It can be understood that during the system construction and physical card 1 production stages, developers will organize and number the music files stored in the server 3, and each music file is assigned a unique identifier. This identifier can be a string of digital codes, a specific character combination, or a hash value generated according to the characteristics of the music file, etc. At the same time, these music files are stored in a specific storage area of the server 3, and a corresponding link address is generated for each file.

[0050] Afterwards, the developer writes the links or identifiers of these music files into the NFC chip of physical card 1. The writing process is like establishing "pointers" pointing to specific music files on server 3 in the chip, and each "pointer" accurately corresponds to a piece of music. For example, suppose there is a file called "Music A" in server 3, its identifier is "M001", and the storage link is "http: / / server3.com / mus ic / M001.mp3". The developer will use a professional NFC chip writing device to write "M001" or "http: / / server3.com / mus ic / M001.mp3" into the specific area of the NFC chip of physical card 1.

[0051] When a user uses the system, he / she will hold a mobile terminal 2 running the corresponding mini program or app. After the user enters the mini program or app, he / she will bring the mobile terminal 2 close to the physical card 1 with the NFC chip. At this time, the NFC sensing function module of the mobile terminal 2 starts to work and reads the information stored in the NFC chip.

[0052] After the mobile terminal 2 reads the information, the applet or app will parse the information. If the identifier of the music file is read, the applet or app will convert the identifier into request information that can accurately find the music file on the server 3 according to the pre-set rules. For example, if the identifier "M001" is read, the applet or app will generate a request instruction containing "M001" and send it to the server 3 to request the corresponding music file. If a link is read, the mobile terminal 2 will directly initiate a request to the server 3 according to the link address.

[0053] After receiving the request sent by mobile terminal 2, server 3 will search in its stored music file database according to the link or identifier in the request. If it is the identifier "M001", server 3 will find the file named "Music A" according to the correspondence between the identifier and the music file; if it is the link "http: / / server3.com / mus ic / M001.mp3", server 3 will directly locate the music file according to the link.

[0054] After finding the corresponding music file, server 3 transmits the music file through the network and pushes it to mobile terminal 2. After mobile terminal 2 receives the music file, the applet or app calls its own audio playback function to decode and play the music file, so that the user can enjoy the music he wants. During the whole process, the information stored in the NFC chip is like a key, accurately opening the door to the corresponding music file in server 3, and realizing a smooth music acquisition experience from physical card 1 to server 3 and then to mobile terminal 2.

[0055] In an embodiment of the present application, as Figure 1 shown, in the process of implementing the AR function of this multimedia content acquisition system, specific patterns or identifiers on the physical card 1 play a crucial role. They are the bridge connecting users with specific video content in the server 3.

[0056] It can be understood that during the system development and content preparation stage, the development team will first sort and classify various video contents stored in the server 3. For each video, a unique identification code will be generated for it. This code can be a specific combination of numbers, letters, and symbols to ensure that there are no duplicates throughout the system. For example, for a video introducing the production process of canned magazines, the assigned identification code is "VID001".

[0057] At the same time, the design team will design a corresponding specific pattern or identifier for each video according to the technical requirements and visual effect needs of the system. These patterns or identifiers can be unique QR codes, creative graphics, or specially encoded symbols, etc. After the design is completed, these specific patterns or identifiers are printed on the physical card 1 through professional production processes. During the printing process, the accuracy and clarity of the patterns or identifiers should be ensured so that the subsequent mobile terminal 2 can successfully identify them. At the same time, a corresponding relationship between the specific patterns or identifiers on the physical card 1 and the video content identification codes in the server 3 is established in the system background, so that each pattern or identifier can accurately point to a unique video.

[0058] When the user wants to experience the AR function, they need to first open the corresponding small program or app on the mobile terminal 2. In the interface of the small program or app, the user clicks the "AR" function button, and this operation will activate the camera of the mobile terminal 2.

[0059] The user aims the camera at the physical card 1, and the image recognition module of the mobile terminal 2 starts to work. This module will quickly analyze and process the captured image by the camera, and try to identify the specific patterns or identifiers on the physical card 1. Since these patterns or identifiers are unique, the mobile terminal 2 can accurately distinguish different patterns and convert the recognition result into digital information.

[0060] After successful recognition, the mobile terminal 2 will send a request containing specific pattern or identifier information to the server 3 according to the communication protocol preset by the system. For example, if the recognized pattern corresponds to the video "VID001", the mobile terminal 2 will carry the information related to "VID001" in the request.

[0061] After receiving the request sent by the mobile terminal 2, the server 3 will retrieve in its huge video database according to the pattern or identification information in the request. Through the previously established corresponding relationship, the server 3 quickly finds the video content that matches the pattern or identification, that is, the video introducing the production process of the canned magazine corresponding to "VID001".

[0062] The server 3 transmits the found video content through the network and pushes it to the mobile terminal 2. After receiving the video data, the applet or app on the mobile terminal 2 processes and displays the video using AR technology. The AR technology will superimpose the video content on the screen of the mobile phone in the form of augmented reality according to the camera view angle, position and direction information of the mobile terminal 2 on the picture of the physical card 1 displayed on the screen. Through the screen of the mobile terminal 2, the user can see that the originally static physical card 1 seems to "come to life" and presents dynamic video content related to the card, such as a vivid display of the production process of the canned magazine, so as to obtain a unique AR experience.

[0063] In an embodiment of the present application, as Figure 1 shown, in the multimedia content acquisition system based on the interaction of the canned magazine physical card, the scan function is a convenient way to obtain the text interview content, and the information on the physical card 1 plays a core role.

[0064] It can be understood that the preliminary preparation and associated settings: In the system preparation stage, the server 3 will store a large amount of text interview content, and each piece of content is given a unique identifier. For example, an interview with a famous artist has an identifier of "INT001". At the same time, a corresponding link is generated for each interview content. Suppose the link to this interview content is "http: / / server3.com / interview / INT001.html". Developers make these links or identifiers into recognizable information in a specific coding form, such as QR codes, barcodes or specially designed graphics, and print them on the physical card 1. This process is like setting a dedicated "entrance" for each piece of text interview content on the physical card 1.

[0065] User Operation and Information Recognition: When the user uses it, open the mini-program or app running on the mobile terminal 2, click the "Scan" function key therein to activate the camera of the mobile terminal 2. Aim the camera at the physical card 1, and the camera captures the information image on the physical card 1. The image recognition and decoding module of the mobile terminal 2 starts to work and analyzes and processes the captured image. If it is a QR code on the physical card 1, the mobile terminal 2 will parse out the information in the QR code according to the QR code decoding rules; if it is other special graphics, it will be recognized according to the pre-set recognition algorithm. For example, recognize the identifier "INT001", or parse out the corresponding link "http: / / server3.com / interview / INT001.html".

[0066] Request Sending and Content Acquisition: After the mobile terminal 2 successfully recognizes the information, it will send a request to the server 3 according to the parsed content. If the recognized identifier is "INT001", the mobile terminal 2 will send a request containing the "INT001" identifier to the server 3 according to the communication protocol preset by the system; if the recognized is a link, it will directly initiate an access request to the server 3 according to the link. After receiving the request, if the request contains the identifier "INT001", the server 3 will find the corresponding interview content of well-known artists in the stored interview content database according to the corresponding relationship between the identifier and the text interview content; if the received is the link "http: / / server3.com / interview / INT001.html", it will directly locate to the interview content according to the link.

[0067] Content Display and User Viewing: After the server 3 finds the corresponding text interview content, it will transmit and push it to the mobile terminal 2 through the network. After the mini-program or app of the mobile terminal 2 receives the text content, it will perform format conversion and typesetting processing on it to present it in a format suitable for display on the mobile terminal screen. For example, convert the HTML format interview content into a clear and easy-to-read text interface. The user can view the complete text interview content and obtain relevant information in the mini-program or app interface of the mobile terminal 2.

[0068] In the actual execution process, assume that user Xiao Wang bought a canned magazine with the physical card 1 and wants to experience the functions of this system. The specific usage process is as follows:

[0069] 1. NFC function experience process: Xiao Wang takes out the mobile phone (mobile terminal 2) with the corresponding mini program installed and opens the mini program. He brings the mobile phone close to the physical card 1, and the NFC sensing function of the mobile phone is activated. The NFC chip in the physical card 1 stores an identifier pointing to a specific music file on the server 3, such as "M005". After the mobile terminal 2 reads "M005", the mini program converts it into request information according to the preset rules and sends it to the server 3 through the network communication module. Server 3 receives the request, finds the corresponding music file in the music file database based on the identifier "M005", and then pushes the music file back to the mobile terminal 2. After receiving the music file, the mobile terminal 2 calls the audio playback function to play the music in the mini program, and Xiao Wang can enjoy his favorite music.

[0070] 2. AR function experience process: Xiao Wang clicks the "AR" function button in the mini program interface of mobile terminal 2 to start the mobile phone camera. He points the camera at physical card 1, which is printed with a unique pattern corresponding to a video in server 3. The image recognition module of mobile terminal 2 analyzes and processes the picture captured by the camera and identifies the pattern. It is assumed that the corresponding video identification code is "VID010". Mobile terminal 2 generates a request containing "VID010" information based on the recognition result and sends it to server 3. After receiving the request, server 3 retrieves the video content corresponding to "VID010" in the video database and pushes it to mobile terminal 2. Mobile terminal 2 uses AR technology to superimpose the video content on the screen of physical card 1 displayed on the mobile phone screen in the form of augmented reality. Xiao Wang can see the vivid AR video display related to physical card 1 through the mobile phone screen.

[0071] 3. Scan function experience process: Xiao Wang clicks the "Scan" function button in the mini program of mobile terminal 2 to activate the mobile phone camera. He uses the camera to scan the physical card 1, and the QR code (identifiable information) on the physical card 1 is captured by the camera. The image recognition and decoding module of mobile terminal 2 processes the QR code and parses out the information contained therein, such as the "INT020" logo or the corresponding text interview content link. If "INT020" is parsed, mobile terminal 2 sends a request containing the "INT020" logo to server 3 according to the communication protocol; if a link is parsed, it directly initiates a request to server 3 based on the link. After receiving the request, if the request contains the "INT020" logo, the server 3 will find the corresponding interview content in the text interview content database; if a link is received, the relevant interview content will be located according to the link. Server 3 pushes the found text interview content to mobile terminal 2. After the mini program of mobile terminal 2 performs format conversion and typesetting processing on the text content, Xiao Wang can view the complete text interview content in the mini program interface and obtain the required information.

[0072] In summary, for the multimedia content acquisition system and method based on canned magazine physical card interaction in the embodiments of the present application, with the help of NFC, AR, and the scan function, users can easily obtain diverse multimedia content, enrich the cultural and creative experience, add fun and interaction, enhance the added value and market competitiveness. At the same time, the operation is simple, without complex settings and learning processes, reducing the usage threshold and increasing user participation. The server side is also convenient for updating and managing content, providing new resources in a timely manner, and maintaining the attractiveness of the product.

[0073] In the description of this specification, the terms "first" and "second" are only used for descriptive purposes and cannot be understood as indicating or implying relative importance or implicitly specifying the quantity of the indicated technical features. Thus, the features defined with "first" and "second" may explicitly or implicitly include at least one of such features. In the description of the present application, the meaning of "a plurality" is at least two, such as two, three, etc., unless otherwise specifically defined.

[0074] In the description of this specification, the description referring to terms such as "one embodiment", "some embodiments", "example", "specific example", or "some examples" means that the specific features, structures, materials, or characteristics described in connection with the embodiment or example are included in at least one embodiment or example of the present application. In this specification, the schematic descriptions of the above terms do not necessarily refer to the same embodiment or example. Moreover, the specific features, structures, materials, or characteristics described can be combined in a suitable manner in any one or more embodiments or examples. In addition, without contradiction, those skilled in the art can combine and combine the different embodiments or examples described in this specification and the features of different embodiments or examples.

[0075] Although the embodiments of the present application have been shown and described above, it can be understood that the above embodiments are exemplary and cannot be construed as limiting the present application. Those of ordinary skill in the art can make changes, modifications, substitutions, and variations to the above embodiments within the scope of the present application.

Claims

1. A multimedia content acquisition system based on the interaction of canned magazine entity cards, characterized in that, It includes an entity card (1), a mobile terminal (2) and a server (3). Among them, the entity card (1) contains an NFC chip or a recognizable pattern, and is used to store or associate information of multimedia content; the mobile terminal (2) runs a mini-program or an app, and has an NFC sensing function, a camera and the ability to communicate with the server; the server (3) stores multimedia content and performs content push according to the request of the mobile terminal (2).

2. The multimedia content acquisition system based on the interaction of canned magazine entity cards according to claim 1, and its acquisition method includes: NFC function acquisition method: After the user enters the mini-program or the app, the user brings the mobile phone close to the entity card (1) with an NFC chip. The mobile terminal (2) reads the information in the NFC chip and sends a request to the server (3). The server (3) pushes the corresponding music file to the mobile terminal (2) for playing; AR function acquisition method: The user clicks the "AR" function key in the mini-program or the app, starts the camera and aims it at the entity card (1). After the mobile terminal (2) recognizes the card pattern, it sends a request to the server (3). The server (3) pushes the corresponding video content to the mobile terminal (2) for AR display; Scan function acquisition method: The user clicks the "Scan" function key in the mini-program or the app, scans the entity card (1). After the mobile terminal (2) recognizes the card information, it sends a request to the server (3). The server (3) pushes the corresponding text interview content to the mobile terminal (2) for viewing.

3. A method for obtaining multimedia content based on the interaction of canned magazine entity cards according to claim 2, characterized in that, The information stored in the NFC chip is a link or identifier pointing to a specific music file on the server (3).

4. A method for obtaining multimedia content based on the interaction of canned magazine entity cards according to claim 2, characterized in that, In the AR function, the specific pattern or identifier on the entity card (1) is unique and is associated with the video content on the server (3).

5. A method for obtaining multimedia content based on the interaction of canned magazine entity cards according to claim 2, characterized in that In the scan function, the information on the entity card (1) is a link or identifier pointing to the text interview content on the server (3).

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