Clothing sales system based on VR virtual fitting

Through the clothing sales system based on VR virtual fittings, combined with intelligent clothing display cabinets and offline 3D somatic fitting software, the problems of low fitting efficiency and high return and exchange rate in traditional clothing sales are solved, and an efficient, convenient and fashionable clothing transaction experience in the community is achieved.

CN120494925APending Publication Date: 2025-08-15YANCHENG INST OF IND TECH
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Patent Information

Application Number
CN202510487490.0
Authority / Receiving Office
CN · China
Patent Type
Applications(China)
Current Assignee / Owner
Filing Date
2025-04-18
Publication Date
2025-08-15

AI Technical Summary

Technical Problem

In traditional clothing sales, offline fittings are inefficient, online shopping size matching errors are large, and traditional virtual fitting systems have high modeling costs, resulting in high return and exchange rates.

Method used

It adopts a clothing sales system based on VR virtual fittings, combining intelligent clothing display cabinets and offline 3D body-sensing fitting software to realize real-time portrait capture, intelligent virtual fitting and offline extremely fast transactions. It measures user body shape data in real time through intelligent clothing display cabinets, provides virtual real-time fittings, and supports direct online ordering, and delivers adjacent sizes and specifications for on-site trials.

Benefits of technology

It realizes an efficient, convenient and fashionable clothing fitting experience in the community, shortens fitting time, reduces return and exchange rates, improves consumers' desire to buy and interact with each other, and forms a closed-loop transaction chain.

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Abstract

The invention belongs to the technical field of virtual reality and electronic commerce, and particularly relates to a clothing sales system based on VR virtual fitting, which comprises an intelligent clothing display cabinet and an online sales system, and is characterized in that the intelligent clothing display cabinet carries offline 3D somatosensory fitting software; the intelligent clothing display cabinet is matched with offline 3D somatosensory fitting software to realize 3D virtual fitting; the offline 3D somatosensory fitting software measures and analyzes body type data of a user in real time, virtual real-time fitting is provided by using 3D clothes, a real clothes changing effect of the user is simulated, after fitting is satisfied, a code is directly scanned to place an order based on an online sales system, and after a storage center of the online sales system receives order information, a delivery person is arranged to pick up goods, so that the real-time fitting effect of the user is achieved. And quickly distributing the clothes of the ordered model and the clothes of two adjacent sizes to the user, completing on-site try-on, confirming delivery and completing the transaction. The invention relates to a clothing display and sales system integrating intelligent virtual fitting and offline top-speed transaction.
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Description

Technical Field

[0001] The present invention belongs to the technical field of virtual reality and e-commerce, and in particular relates to a clothing sales system based on VR virtual fitting. Background Art

[0002] Clothing sales is a comprehensive business process involving product selection, market positioning, marketing strategies, customer service, and other aspects. Traditional clothing retail has three major pain points: offline fitting is inefficient, taking an average of 12-15 minutes per piece; online shopping has large size matching errors and a return and exchange rate exceeding 30%; traditional virtual fitting systems have high modeling costs, with 3D modeling of a single piece of clothing taking more than 2 hours. To this end, this paper proposes a clothing sales system based on VR virtual fitting. Summary of the Invention

[0003] The purpose of the present invention is to provide a clothing sales system based on VR virtual fitting, propose a first-of-its-kind "point-to-point" clothing e-commerce model within a residential area network, build an online and offline clothing rapid transaction model within the residential area, and utilize a digital integrated system that integrates virtual and real conversion in intelligent clothing and intelligent clothing display cabinets to realize a clothing display and sales system that integrates real-time portrait capture, intelligent virtual fitting and offline rapid transactions.

[0004] The technical solutions adopted by the present invention are as follows:

[0005] A clothing sales system based on VR virtual fitting includes an intelligent clothing display cabinet and an online sales system. The intelligent clothing display cabinet is equipped with offline 3D somatosensory fitting software, which is connected to the online sales system to complete the online and offline clothing sales system.

[0006] The smart clothing display cabinet serves as an interactive smart window that dynamically displays clothing based on the detection of pedestrian flow, and cooperates with the offline 3D somatosensory fitting software to realize 3D virtual fitting; the offline 3D somatosensory fitting software measures and analyzes the user's body data in real time, and the body data includes height, bones, features and portraits, and uses 3D clothing to provide virtual real-time fitting, simulating the user's real clothing changing effect. After the user is satisfied with the fitting, he or she can directly scan the code based on the online sales system to place an order. After receiving the order information, the warehousing center of the online sales system arranges delivery personnel to pick the goods, and quickly delivers the clothes of the ordered model and two adjacent sizes to the user, completing the on-site fitting and confirming receipt to complete the transaction.

[0007] Preferably, the smart clothing display cabinet includes: a touch screen, a display screen, a crowd flow sensor, a dynamic mannequin, dynamic lighting, a portrait capture device, a motion capture device, an interactive projector, a background processing unit and a solar power generation unit; the crowd flow sensor is used to detect pedestrian flow and its direction of movement; the dynamic mannequin is used to display clothes to be sold, the dynamic mannequin and the dynamic lighting can adjust and rotate by themselves, the portrait capture device, the motion capture device and the interactive projector are installed above the cabinet body of the smart clothing display cabinet, the touch screen is used for human-computer interaction with the offline 3D somatosensory fitting software, the display screen is used to display virtual real-time fitting effects, the background processing unit is used to perform data calculation and data processing, and the solar power generation unit is used to power the smart clothing display cabinet.

[0008] Preferably, the offline VR virtual fitting system includes a fitting module. When a customer stops in front of the smart clothing display cabinet to watch, the portrait capture device captures the portrait, the background processing unit processes the user's body shape data, combines it with the virtual clothing, and projects the virtual character in high definition on the display screen. Then, the motion capture device synchronizes the virtual character's movements with the customer in real time to realize virtual fitting.

[0009] Preferably, the offline VR virtual fitting system further includes a gesture control module, which is based on a motion capture device and uses gesture control to complete human-computer interaction with the content displayed on the display screen to complete the change of virtual clothing.

[0010] Preferably, the offline VR virtual fitting system also includes a virtual clothing adjustment module, which is based on the user's body shape data obtained by the portrait capture device, and automatically or manually adjusts the clothing position and clothing size, and measures the user's fitting size.

[0011] Preferably, the offline VR virtual fitting system also includes a virtual clothing update module, which is used to regularly update or remove the 3D model of virtual clothing. The virtual clothing update module can also batch generate 3D virtual clothing based on the front and back photos of the physical clothing, and upload and update them.

[0012] Preferably, the offline VR virtual fitting system further includes a video generation module, which automatically generates a virtual dressing video or picture after the user completes the fitting, automatically whitens the portrait, and provides the user with the video for downloading, forwarding or sharing.

[0013] Preferably, the online sales system storage terminal is not only used to store physical clothing goods, but also serves as a manager to maintain the entire clothing sales system.

[0014] The technical effects achieved by the present invention are:

[0015] The clothing sales system disclosed in this invention uses neighborhoods as units, with neighborhoods serving as target markets. It constructs a closed-loop transaction chain, integrating virtual fitting with online commerce via human-computer interaction technology. The top frame of a product icon represents the neighborhood. The clothing display system includes functional areas such as clothing display, automatic portrait capture, virtual fitting, and online transactions. By integrating virtual fitting with online commerce, the system uses intelligent portrait capture to effectively stimulate consumer purchasing desire. VR technology combines real-time imagery of people's postures with the effects of clothing on the body, enhancing interest and interactivity. By measuring the user's body dimensions in real time and using 3D clothing to simulate a virtual fitting mirror, it replaces the actual fitting process, shortening the time required to put on and take off clothes and waiting in the fitting room. Customers can enjoy a fashionable, efficient, and convenient fitting experience without leaving their neighborhood. The entire business process of marketing fashion apparel products is implemented within the independent local grid of the neighborhood, enabling urban consumers to enjoy a "free, enjoyable, intelligent, and convenient" shopping experience in the new retail environment. BRIEF DESCRIPTION OF THE DRAWINGS

[0016] Figure 1 This is a structural diagram of the intelligent clothing display cabinet of the present invention;

[0017] Figure 2 This is a system block diagram of the clothing sales system based on VR virtual fitting in the present invention. DETAILED DESCRIPTION

[0018] In order to make the purpose and advantages of the present invention more clearly understood, the present invention is described in detail below with reference to the following examples. It should be understood that the following text is only used to describe one or more specific embodiments of the present invention and does not strictly limit the scope of protection of the present invention.

[0019] like Figure 1 as well as Figure 2 As shown, the clothing sales system based on VR virtual fitting includes an intelligent clothing display cabinet and an online sales system. The intelligent clothing display cabinet is equipped with offline 3D somatosensory fitting software, and the offline 3D somatosensory fitting software is communicated with the online sales system to complete the online and offline combined clothing sales system;

[0020] The smart clothing display cabinet serves as an interactive smart window that dynamically displays clothing based on the detection of pedestrian flow, and cooperates with the offline 3D somatosensory fitting software to realize 3D virtual fitting; the offline 3D somatosensory fitting software measures and analyzes the user's body data in real time, and the body data includes height, bones, features and portraits, and uses 3D clothing to provide virtual real-time fitting, simulating the user's real clothing changing effect. After the user is satisfied with the fitting, he or she can directly scan the code based on the online sales system to place an order. After receiving the order information, the storage center of the online sales system located in the smart community immediately arranges delivery personnel to pick the goods, and quickly delivers the clothes of the ordered model and two adjacent sizes to the user, completes the on-site fitting, and confirms receipt to complete the transaction.

[0021] During the actual operation of the present invention, when the crowd flow sensor senses a moving crowd within a radius of ten meters, the dynamic model rotates according to the direction of the crowd flow, and the dynamic light illuminates the scene in a changing manner;

[0022] When a customer stops in front of a display cabinet to watch, the portrait capture device can capture the portrait. The background processing unit processes the facial information, combines it with the virtual clothing, and projects the virtual character in high definition on the display cabinet. The motion capture device works to synchronize the virtual character and the customer's movements in real time to achieve virtual fitting.

[0023] Customers can touch the virtual fitting screen in the display cabinet to interact with the display cabinet and change the style of virtual clothing. After trying on the clothes and being satisfied, they can directly scan the code to place an order through the purchase interface projected on the screen. After receiving the order information, the storage center located in the smart community will immediately arrange for delivery personnel to pick the goods and quickly deliver the ordered clothes and the two adjacent sizes to the customer's home. After the customer completes the on-site fitting and confirms the receipt, the transaction is completed, realizing an extremely fast "point-to-point" clothing retail transaction model online and offline within the community.

[0024] Preferably, the smart clothing display cabinet includes: a touch screen, a display screen, a crowd flow sensor, a dynamic mannequin, dynamic lighting, a portrait capture device, a motion capture device, an interactive projector, a background processing unit and a solar power generation unit; the crowd flow sensor is used to detect pedestrian flow and its direction of movement; the dynamic mannequin is used to display clothes to be sold, the dynamic mannequin and the dynamic lighting can adjust and rotate by themselves, the portrait capture device, the motion capture device and the interactive projector are installed above the cabinet body of the smart clothing display cabinet, the touch screen is used for human-computer interaction with the offline 3D somatosensory fitting software, the display screen is used to display virtual real-time fitting effects, the background processing unit is used to perform data calculation and data processing, and the solar power generation unit is used to power the smart clothing display cabinet.

[0025] In the present invention, the dynamic mannequin is used to display clothes for sale. The dynamic mannequin and dynamic lighting can adjust and rotate by themselves. The flow of people within a distance of tens of meters around the clothing station in the community is sensed by the crowd sensor. The dynamic mannequin wearing fashionable clothes can be rotated 360 degrees without dead angles according to the direction of the crowd flow. At the same time, the crowd sensor will also trigger the dynamic lighting in the window to change from the original weak light when no one passes by to rich lighting effects that change with the scene, attracting people around the display cabinet to stop and appreciate, and can also attract other mobile people near the community to come and watch, thereby increasing the residents' stay time and interest and increasing the flow of consumer people.

[0026] Preferably, the offline VR virtual fitting system includes a fitting module. When a customer stops in front of the smart clothing display cabinet to watch, the portrait capture device captures the portrait, the background processing unit processes the user's body shape data, combines it with the virtual clothing, and projects the virtual character in high definition on the display screen. Then, the motion capture device synchronizes the virtual character's movements with the customer in real time to realize virtual fitting.

[0027] The 3D somatosensory fitting software in this project enables vivid and natural virtual dressing, ensuring a perfect fit between clothing and the user's body model. The 3D somatosensory fitting system adjusts clothing size based on the user's body shape, creating a virtual and real-life dressing experience. The 3D somatosensory fitting system includes buttons to control the movement of clothing up, down, left, and right, plus and minus buttons to scale clothing up and down for a more realistic fit. It also accurately measures the user's fitting size, ensuring a near-perfect fit for the purchased garment, eliminating the need for returns or exchanges due to size discrepancies.

[0028] Preferably, the offline VR virtual fitting system further includes a gesture control module, which is based on a motion capture device and uses gesture control to complete human-computer interaction with the content displayed on the display screen to complete the change of virtual clothing.

[0029] In actual use, the present invention allows users to enter the selection interface by raising their right hand. Standing in front of the large screen, users can interact with the fitting mirror through gestures, without touching the screen. When the user appears in front of the large screen, automatic tracking and recognition are performed, detecting the user's gestures to select clothing, enabling rapid tracking and fitting. This significantly shortens and saves the time users spend dressing and fitting in the normal clothing shopping mode, as well as waiting time in the fitting room, bringing significant convenience to community residents. The built-in automatic fitting function provides a personalized and fresh shopping experience, increases the length of stay and interest of community residents, and attracts the floating population of nearby communities, increasing the number of experienced users and potential customers.

[0030] The VR technology in the 3D somatosensory fitting software combines the user's real-time image posture with the effect of human clothing, showcasing the style of clothing fitting against a selectable background. The 3D somatosensory fitting software includes a 3D somatosensory dressing experience system. The user enters the selection interface by raising their right hand. The user stands in front of the large screen and can interact with the fitting mirror through air gestures without touching the screen. When the user appears in front of the large screen, it automatically tracks and recognizes the user's gestures to select clothing. Virtual fitting avoids the many inconveniences, time waste, and physical and mental strain of frequent dressing and undressing in offline stores such as department stores and clothing stores. It provides users with a fashionable, efficient, and convenient fitting experience, greatly increasing the interactivity and fun between display cabinets and consumers.

[0031] Preferably, the offline VR virtual fitting system also includes a virtual clothing adjustment module, which is based on the user's body shape data obtained by the portrait capture device, and automatically or manually adjusts the clothing position and clothing size, and measures the user's fitting size.

[0032] Preferably, the offline VR virtual fitting system also includes a virtual clothing update module, which is used to regularly update or remove the 3D model of virtual clothing. The virtual clothing update module can also batch generate 3D virtual clothing in about 5 minutes based on the front and back photos of the physical clothing, and upload and update it.

[0033] In actual use, the present invention adopts 3D modeling software to develop and produce virtual clothes in the display cabinet, and timely updates the clothing styles in the virtual fitting system for users to freely choose and change; only two front and back photos of the clothing for sale are required to batch produce 3D virtual clothing in about 5 minutes, and the texture and appearance of the clothing can be realistically displayed. The production time of 3D clothing models is short, the cost is low, and the realism is high, which makes the clothing modeling vivid and natural, and enhances the authenticity of virtual fitting.

[0034] Preferably, the offline VR virtual fitting system also includes a video generation module, which automatically generates a virtual dressing video or picture after the user completes the fitting, automatically whitens the portrait, and provides users with downloading, forwarding or sharing; the online sales system storage end, the storage end is not only used to store physical clothing goods, but also acts as a manager to maintain the entire clothing sales system.

[0035] In actual use of the present invention, users can take photos of themselves trying on clothes that they are satisfied with through virtual fitting. With the help of mobile Internet technology, the 3D somatosensory fitting software also provides a high-definition photo taking function. Users can also share their pictures and videos of trying on clothes in real time through scanning QR codes on WeChat Moments, Weibo, etc., which increases the entertainment of users' clothing shopping and improves the influence and dissemination rate of the community clothing station. Users can also pay for their favorite clothes online by scanning the code on their mobile phones to generate orders. After receiving the customer's order information, the cloud-based logistics and distribution system will feedback to the smart community storage center, and then assign the community delivery staff to complete the picking, packing, waybill printing and door-to-door delivery of the ordered clothes. Within half an hour, the ordered clothes can be quickly delivered to the consumer's home for on-site trying on. After confirming receipt of the goods after trying on the clothes and being satisfied with them, the payment can complete the entire transaction process, truly realizing the one-stop clothing shopping of "free shopping, happy shopping, smart shopping and convenient shopping".

[0036] In actual use, the present invention can automatically capture the portrait of consumers who stop to watch. The virtual fitting area relies on the built-in 3D somatosensory fitting software with real-time recognition function. It captures the portrait in real time through the somatosensory camera and automatically collects human body data. It can build a simulated human body model in 5 seconds and provide real-time 3D virtual fitting effects, which are displayed on the high-definition display screen of the display cabinet, realizing efficient presentation of virtual fitting effects.

[0037] The VR technology in the 3D somatosensory fitting software's virtual fitting function combines the user's real-time image posture with the effect of human clothing, showcasing the style of clothing fitting against selectable backgrounds. The 3D somatosensory fitting software's virtual fitting function includes a 3D somatosensory dressing experience system. Users enter the selection interface by raising their right hand. Standing in front of a large screen, users can interact with the fitting mirror through air gestures without touching the screen. When the user appears in front of the large screen, automatic tracking and recognition are performed, detecting the user's gestures to select clothing. Virtual fitting avoids the many inconveniences, time waste, and physical and mental strain of frequent dressing and undressing in-person at offline stores such as department stores and clothing stores. It provides users with a fashionable, efficient, and convenient fitting experience, greatly increasing the interactivity and fun between display cabinets and consumers.

[0038] In summary, the clothing sales system disclosed in the present invention uses neighborhoods as units, with neighborhoods serving as target markets. It constructs a closed-loop transaction chain, integrating virtual fitting with online commerce via human-computer interaction technology. The top frame of a product icon represents the neighborhood. The clothing display system includes functional areas such as clothing display, automatic portrait capture, virtual fitting, and online transactions. By integrating virtual fitting with online commerce, the system effectively stimulates consumers' purchasing desire through intelligent portrait capture. VR technology combines real-time imagery of people's postures with the effects of clothing on the body, enhancing both interest and interactivity. By measuring the user's body dimensions in real time and using 3D clothing to simulate a virtual fitting mirror, the system replaces the actual fitting process, shortening the time required to put on and take off clothes and waiting in the fitting room. Customers can enjoy a fashionable, efficient, and convenient fitting experience without leaving their neighborhood. The entire business process of marketing fashion apparel products is implemented within the independent local grid of the neighborhood, enabling urban consumers to enjoy a "shopping experience of freedom, happiness, intelligence, and convenience" in the new retail environment.

[0039] This project has developed and designed an intelligent clothing display system that integrates virtual fitting and online commerce based on human-computer dialogue technology, filling a gap in domestic and international markets. The system includes four functional areas: clothing display, automatic portrait capture, virtual fitting, and online transactions. The intelligent clothing display system uses a combination of virtual and real clothing display systems. Automatic portrait capture and virtual fitting modes quickly capture community clothing sales opportunities. The human-computer interaction mode of intelligent portrait capture can effectively arouse consumers' purchasing desire and realize unmanned sales. The clothing display cabinets use solar panel-assisted charging mode to achieve energy conservation and environmental protection. The system realizes the interconnection of intelligent communication equipment and e-commerce platforms, and has online transaction functions to meet the needs of fast transaction consumption. It is the first in China to create a new P2P e-commerce model for clothing retail based on community units.

[0040] The foregoing is merely a preferred embodiment of the present invention. It should be noted that those skilled in the art may make various improvements and modifications without departing from the principles of the present invention, and such improvements and modifications are also within the scope of protection of the present invention. Structures, devices, and operating methods not specifically described or explained herein shall, unless otherwise specified or limited, be implemented in accordance with conventional means in the art.

Claims

1. A clothing sales system based on VR virtual fitting, characterized by: It includes a smart clothing display cabinet and an online sales system. The smart clothing display cabinet is equipped with offline 3D somatosensory fitting software, and the offline 3D somatosensory fitting software is connected to the online sales system to complete the online and offline clothing sales system; The smart clothing display cabinet serves as an interactive smart window that dynamically displays clothing based on the detection of pedestrian flow, and cooperates with the offline 3D somatosensory fitting software to realize 3D virtual fitting; the offline 3D somatosensory fitting software measures and analyzes the user's body data in real time, and the body data includes height, bones, features and portraits, and uses 3D clothing to provide virtual real-time fitting, simulating the user's real clothing changing effect. After the user is satisfied with the fitting, he or she can directly scan the code based on the online sales system to place an order. After receiving the order information, the warehousing center of the online sales system arranges delivery personnel to pick the goods, and quickly delivers the clothes of the ordered model and two adjacent sizes to the user, completing the on-site fitting and confirming receipt to complete the transaction.

2. The clothing sales system based on VR virtual fitting according to claim 1, characterized in that: The smart clothing display cabinet includes: a touch screen, a display screen, a crowd flow sensor, a dynamic mannequin, dynamic lighting, a portrait capture device, a motion capture device, an interactive projector, a background processing unit and a solar power generation unit; the crowd flow sensor is used to detect pedestrian flow and the direction of pedestrian movement; the dynamic mannequin is used to display clothes for sale, the dynamic mannequin and the dynamic lighting can adjust and rotate automatically, the portrait capture device, the motion capture device and the interactive projector are installed above the cabinet body of the smart clothing display cabinet, the touch screen is used to perform human-computer interaction with the offline 3D somatosensory fitting software, the display screen is used to display virtual real-time fitting effects, the background processing unit is used to perform data calculation and data processing, and the solar power generation unit is used to power the smart clothing display cabinet.

3. The clothing sales system based on VR virtual fitting according to claim 2, characterized in that: The offline VR virtual fitting system includes a fitting module. When a customer stops in front of the smart clothing display cabinet to watch, the portrait capture device captures the portrait, the background processing unit processes the user's body shape data, combines it with the virtual clothing, and projects the virtual character in high definition on the display screen. Then, the motion capture device synchronizes the virtual character's movements with the customer in real time to realize virtual fitting.

4. The clothing sales system based on VR virtual fitting according to claim 2, characterized in that: The offline VR virtual fitting system also includes a gesture control module, which is based on a motion capture device and uses gesture control to complete human-computer interaction with the content displayed on the display screen to complete the change of virtual clothing.

5. The clothing sales system based on VR virtual fitting according to claim 2, characterized in that: The offline VR virtual fitting system also includes a virtual clothing adjustment module, which is based on the user's body shape data obtained by the portrait capture device, and automatically or manually adjusts the clothing position and clothing size, and measures the user's fitting size.

6. The clothing sales system based on VR virtual fitting according to claim 2, characterized in that: The offline VR virtual fitting system also includes a virtual clothing update module, which is used to regularly update or remove the 3D model of virtual clothing. The virtual clothing update module can also batch generate 3D virtual clothing based on the front and back photos of the physical clothing, and upload and update them.

7. The clothing sales system based on VR virtual fitting according to claim 2, characterized in that: The offline VR virtual fitting system also includes a video generation module, which automatically generates a virtual dressing video or picture after the user completes the fitting, automatically whitens the portrait, and provides users with downloading, forwarding or sharing.

8. The clothing sales system based on VR virtual fitting according to claim 1, characterized in that: The online sales system storage end is not only used to store physical clothing goods, but also serves as a manager to maintain the entire clothing sales system.