Personalized pushing method and device
By obtaining the target object's identity authentication information and feedback information in the audio-visual device, identifying the user's identity and pushing personalized content, the problem that smart audio-visual devices cannot make recommendations based on the user level is solved, and higher personalized push accuracy and user experience are achieved.
Patent Information
- Application Number
- CN202410317576.4
- Authority / Receiving Office
- CN · China
- Patent Type
- Applications(China)
- Current Assignee / Owner
- Filing Date
- 2024-03-19
- Publication Date
- 2025-09-19
AI Technical Summary
Existing smart audio-visual devices are unable to make personalized recommendations based on the target user level, resulting in low push accuracy.
By obtaining the target identity authentication information of the target object, such as fingerprint information, the user identity is identified, and based on the identity information, the target feedback information is obtained from the storage space, including the user's feedback data on the audio-visual content, such as user vital sign data, user ratings and viewing data, to push personalized content.
It improves the accuracy of personalized push notifications for audio-visual devices, enables personalized recommendations based on user levels, and enhances user experience.
Smart Images
Figure CN120670677A_ABST
Abstract
Description
Technical Field
[0001] The present disclosure relates to the field of computer technology, and in particular to a personalized push method, device, electronic device, and machine-readable storage medium. Background Art
[0002] Smart audio-visual devices can recommend personalized content to users based on their preferences. In practice, the same user may use different audio-visual devices to play audio-visual content, or different users may use the same device to play audio-visual content. In this case, because audio-visual devices can only make personalized recommendations based on the device itself, not the target user, personalized recommendations on the device itself may be inaccurate. Summary of the Invention
[0003] The present disclosure provides a personalized push method, the method comprising:
[0004] Obtain target identity authentication information of a target object using an audio-visual device;
[0005] Based on the target identity authentication information, acquiring target feedback information corresponding to the target object; wherein the target feedback information includes feedback information of the target object for at least one audio-visual content;
[0006] Based on the target feedback information, audio-visual content is pushed to the target object.
[0007] Optionally, acquiring target feedback information corresponding to the target object based on the target identity authentication information includes:
[0008] In response to the carried storage space containing the target identity authentication information of the target object, target feedback information corresponding to the target object is acquired from the storage space based on the target identity authentication information.
[0009] Optionally, acquiring target feedback information corresponding to the target object from the storage space based on the target identity authentication information includes:
[0010] Determining a target identity corresponding to the target object based on the target identity authentication information;
[0011] Based on the correspondence between the identity identifier and the feedback information, the target feedback information corresponding to the target identity identifier is obtained from the onboard storage space.
[0012] Optionally, before acquiring target feedback information corresponding to the target object based on the target identity authentication information, the method further includes:
[0013] Determining whether the storage space contains target identity authentication information of the target object;
[0014] If the target identity authentication information of the target object is not included in the storage space, the target identity authentication information and the collected feedback information of the target object when using the audio-visual device are stored in the storage space.
[0015] Optionally, the pushing of audio-visual content to the target object based on the target feedback information includes:
[0016] determining target preference information of the target object for audio-visual content based on the target feedback information;
[0017] Based on the target preference information, audio-visual content is pushed to the target object.
[0018] Optionally, determining the target preference information of the target object for audio-visual content based on the target feedback information includes:
[0019] Obtaining current feedback information from a target subject using audio-visual equipment;
[0020] Based on the target feedback information and the current feedback information, target preference information of the target object for audio-visual content is determined.
[0021] Optionally, the identity authentication information includes one or more combinations of the following information:
[0022] Fingerprint information; voiceprint information; face information.
[0023] Optionally, the identity authentication information includes fingerprint information;
[0024] Obtain the identity authentication information of the target person using the audio-visual equipment, including:
[0025] The fingerprint information of the target object using the audio-visual equipment is obtained through the fingerprint collection hardware installed.
[0026] The present disclosure also provides a personalized push device, the device comprising:
[0027] A first acquiring unit is configured to acquire target identity authentication information of a target object using the audio-visual device;
[0028] a second acquiring unit, configured to acquire target feedback information corresponding to the target object based on the target identity authentication information, wherein the target feedback information includes feedback information of the target object for at least one audio-visual content;
[0029] A pushing unit is configured to push audio-visual content to the target object based on the target feedback information.
[0030] The present disclosure further provides an electronic device, comprising a communication interface, a processor, a memory, and a bus, wherein the communication interface, the processor, and the memory are interconnected via the bus;
[0031] The memory stores machine-readable instructions, and the processor executes the personalized push method by calling the machine-readable instructions.
[0032] The present disclosure also provides a machine-readable storage medium, which stores machine-readable instructions. When the machine-readable instructions are called and executed by a processor, the personalized push method is implemented.
[0033] The technical solution provided by the present disclosure may at least have the following beneficial effects:
[0034] Through the above embodiments, the audiovisual device can obtain the target identity authentication information of the target subject when the target subject uses the audiovisual device, identify the target subject based on the target identity authentication information, and obtain target feedback information corresponding to the target subject. Since the target feedback information may include the target subject's feedback information regarding at least one audiovisual content, the audiovisual device can push audiovisual content to the target subject based on the target feedback information. This enables personalized recommendations based on the user level, improving the accuracy of personalized push notifications from the audiovisual device. BRIEF DESCRIPTION OF THE DRAWINGS
[0035] In order to more clearly illustrate the embodiments of the present application or the technical solutions in the prior art, the following briefly introduces the drawings required for use in the embodiments or the description of the prior art. Obviously, the drawings described below are only some embodiments recorded in this application. For ordinary technicians in this field, other drawings can also be obtained based on these drawings.
[0036] Figure 1 This is a scenario diagram of a personalized push method shown in an exemplary embodiment.
[0037] Figure 2 This is a flowchart of a personalized push method shown in an exemplary embodiment.
[0038] Figure 3 This is a hardware structure diagram of an electronic device in which a personalized push device is located, showing an exemplary embodiment.
[0039] Figure 4 It is a block diagram of a personalized push device shown in an exemplary embodiment. DETAILED DESCRIPTION
[0040] Exemplary embodiments will be described in detail herein, with examples illustrated in the accompanying drawings. In the following description, when referring to the drawings, identical numerals in different figures represent identical or similar elements, unless otherwise indicated. The embodiments described in the following exemplary embodiments are not intended to represent all possible embodiments consistent with the present disclosure. Rather, they are merely examples of apparatus and methods consistent with certain aspects of the present disclosure, as detailed in the appended claims.
[0041] It should be noted that in other embodiments, the steps of the corresponding method are not necessarily performed in the order shown and described in this disclosure. In some other embodiments, the method may include more or fewer steps than those described in this disclosure. In addition, a single step described in this disclosure may be broken down into multiple steps for description in other embodiments; and multiple steps described in this disclosure may be combined into a single step for description in other embodiments.
[0042] Smart audio-visual devices can recommend personalized content to users based on their preferences. Generally speaking, smart audio-visual devices collect information about users' preferences for audio-visual content and, based on this information, determine the user's preferences for various categories of audio-visual content. Based on this information, the audio-visual devices can determine which categories of audio-visual content the user prefers and, based on this preference, deliver personalized content recommendations to the user.
[0043] In actual applications, the same user may use different audio-visual devices to play audio-visual content, or different users may use the same audio-visual device to play audio-visual content. In this case, the audio-visual device cannot distinguish the target user currently using the audio-visual device.
[0044] For example, target users B and C have used audio-visual device A, and audio-visual device A stores the feedback information of the two target users on the audio-visual content. When target user A uses the audio-visual device A, since audio-visual device A cannot distinguish the actual user currently using the audio-visual device, it can only provide personalized push to target user A based on the feedback information of target users B and C.
[0045] It can be seen that since audio-visual devices can only make personalized recommendations based on the audio-visual device level, and cannot make personalized recommendations based on the target user level, the accuracy of personalized push by audio-visual devices is not high.
[0046] The personalized push method provided by the present disclosure is described below through specific embodiments and in combination with specific application scenarios.
[0047] During implementation, target identity authentication information of a target object using the audio-visual device may be obtained.
[0048] Furthermore, target feedback information corresponding to the target object may be acquired based on the target identity authentication information; wherein the target feedback information includes feedback information of the target object for at least one audio-visual content.
[0049] Furthermore, audio-visual content may be pushed to the target object based on the target feedback information.
[0050] Through the above embodiments, the audiovisual device can obtain the target identity authentication information of the target subject when the target subject uses the audiovisual device, identify the target subject based on the target identity authentication information, and obtain target feedback information corresponding to the target subject. Since the target feedback information may include the target subject's feedback information regarding at least one audiovisual content, the audiovisual device can push audiovisual content to the target subject based on the target feedback information. This enables personalized recommendations based on the user level, improving the accuracy of personalized push notifications from the audiovisual device.
[0051] The present disclosure is described below through specific embodiments and in combination with specific application scenarios.
[0052] See Figure 1 , Figure 1 This is a scene diagram of a personalized push method shown in an exemplary embodiment. Figure 1 As shown, the method can be executed by the audio-visual device, wherein the specific execution subject can be software, for example, the software installed in the audio-visual device; or it can be hardware, for example, the smart push hardware connected to the audio-visual device, which is not limited in this disclosure.
[0053] When the target object uses the audio-visual device, the audio-visual device can obtain the target identity authentication information of the target object through the target identity authentication information collection hardware carried by the device, and can determine whether the target identity authentication information of the target object is contained in the carried storage space. If the carried storage space does not contain the target identity authentication information of the target object, the target identity authentication information of the target object and the collected feedback information of the target object regarding the audio-visual content can be stored in the storage space; if the carried storage space contains the target identity authentication information of the target object, in response to the carried storage space containing the target identity authentication information of the target object, the target identity corresponding to the target object can be determined based on the target identity authentication information, and based on the correspondence between the identity and the feedback information, the target feedback information corresponding to the target identity can be obtained from the carried storage space; based on the target feedback information and the current feedback information of the target object using the audio-visual device, the audio-visual device can calculate the target preference information of the target object for the audio-visual content played by the audio-visual device, and can push audio-visual content to the target object on the audio-visual device based on the target preference information.
[0054] Among them, the target feedback information may include feedback information of the target object for at least one audio-visual content; the feedback information may include user vital sign data, user rating, and viewing data; user vital sign data may include heart rate, body surface temperature, blood pressure, and arm movements.
[0055] The above target identity authentication information may include fingerprint information, voiceprint information, and face information.
[0056] The above-mentioned target identity authentication information may be fingerprint information, and the audio-visual device may obtain the fingerprint information of the target object using the audio-visual device through the fingerprint acquisition hardware it carries. The above-mentioned fingerprint acquisition hardware may be a fingerprint sensor, and the fingerprint sensor may be a fingerprint sensor carried on a control device for controlling the audio-visual device to switch audio-visual content.
[0057] Furthermore, the audio-visual device can calculate the target object's preference score for each audio-visual content in at least one audio-visual content based on the target feedback information; wherein the preference score can be used to indicate the target object's degree of preference for the audio-visual content; the audio-visual device can sort the at least one audio-visual content from high to low according to the preference score, and use the audio-visual content ranked in the front by a preset number of places as the preference information of the target object.
[0058] The audio-visual device may also obtain specified feedback information in the target feedback information, and based on the specified feedback information, may sort at least one audio-visual content from high to low according to the value of the specified feedback information, and use the audio-visual content ranked in the front by a preset number of digits as the preference information of the target object.
[0059] See Figure 2 , Figure 2 This is a flowchart of a personalized push method shown in an exemplary embodiment.
[0060] like Figure 2 As shown, the above audio-visual device can perform the following steps:
[0061] Step 202: Acquire target identity authentication information of a target object using the audio-visual device.
[0062] The target object may refer to a user who uses an audio-visual device to play audio-visual content.
[0063] The target object can use audio-visual equipment to watch audio-visual content. In this scenario, the audio-visual equipment can obtain the target identity authentication information of the target object and identify the user currently using the audio-visual equipment, so as to facilitate subsequent personalized push based on the user's feedback information.
[0064] The specific content of the target identity authentication information can be set according to actual needs, and this disclosure does not limit this.
[0065] In one embodiment shown, the target identity authentication information may include one or more combinations of the following information: fingerprint information; voiceprint information; and face information.
[0066] For different target identity authentication information, the corresponding collection method can be set according to the actual scenario, and this disclosure does not limit the specific collection method.
[0067] The audio-visual device may obtain one or more of the above target identity authentication information to authenticate the identity of the target object, which is not limited in the present disclosure.
[0068] It should be noted that the target identity authentication information may also include other target identity authentication information that can be used to uniquely indicate the target object, and this disclosure does not limit this.
[0069] In one embodiment shown, the target identity authentication information may include fingerprint information; the audio-visual device may obtain the fingerprint information of the target object using the audio-visual device through the fingerprint acquisition hardware installed therein.
[0070] Fingerprint acquisition hardware is a device used to obtain human fingerprint information. It is usually composed of a fingerprint sensor and related circuits for detecting and recording fingerprint images. Its working principle is to sense and capture fingerprint images through the fingerprint sensor. Specifically, when a finger touches the sensor surface, the sensor reads the details of the fingerprint lines and converts them into digital signals. The digital signals can be processed and stored for subsequent fingerprint identification and comparison. In the present disclosure, the digital signals corresponding to the fingerprint information of the target object can be stored in the storage space onboard the audio-visual device.
[0071] Regarding the specific form of the fingerprint collection hardware, it may include a fingerprint sensor, which is not limited in this disclosure.
[0072] For example, the fingerprint acquisition hardware may be a fingerprint sensor, which may be a fingerprint sensor mounted on a control device for controlling an audio-visual device to switch audio-visual content. The control device may be a remote control, and the fingerprint sensor may be mounted on at least one user button of the remote control.
[0073] Step 204 : acquiring target feedback information corresponding to the target object based on the target identity authentication information; wherein the target feedback information includes feedback information of the target object for at least one audio-visual content.
[0074] The target feedback information may refer to historical feedback information of the target object using the audio-visual device. The audio-visual device may be equipped with a storage space, and the audio-visual device may obtain the target feedback information corresponding to the target object from the storage space.
[0075] The target feedback information may include feedback information of the target object for at least one audio-visual content. For example, the target feedback information may include feedback information_1 of the target object for audio-visual content_1 and feedback information_2 for audio-visual content_2.
[0076] The specific method by which the audiovisual device obtains target feedback information can be set according to actual needs and is not limited in this disclosure. In one embodiment shown, the audiovisual device can determine the target identity corresponding to the target object based on the target identity authentication information, and based on the correspondence between the identity and the feedback information, obtain the target feedback information corresponding to the target identity from the onboard storage space.
[0077] The storage space can store the correspondence between the target object's identity and feedback information. Since the target identity can uniquely indicate the target object, the target identity of the target object can be determined based on the target identity authentication information, and based on the correspondence between the identity and the feedback information, the target feedback information corresponding to the target object can be obtained from the storage space.
[0078] Specifically, the target identity identifier of the target object can be compared with all target identity identifiers in the storage space. If any target identity identifier in the storage space is consistent with the target identity identifier of the target object, then the any target identity identifier is the target identity identifier of the target object, and the target feedback information corresponding to the any target identity identifier can be obtained.
[0079] Step 206: Push the audio-visual content to the target object based on the target feedback information.
[0080] Since the acquired target feedback information may include feedback information of the target object regarding at least one audio-visual content played by the audio-visual device, personalized audio-visual content may be pushed to the target object based on the target feedback information.
[0081] The specific content of the feedback information can be set according to actual needs, and this disclosure does not limit this.
[0082] In one embodiment shown, the feedback information may include one or more combinations of the following feedback information: user vital sign data; user rating; and viewing data.
[0083] The user vital sign data may include user vital sign data including real likes and dislikes generated by the user, the user rating may refer to the manual rating of the audio-visual content by the user, and the viewing data may include the number of views and viewing time of the audio-visual content.
[0084] Generally speaking, the larger the value of the user's vital sign data, the more the user prefers the audio-visual content; the higher the user's score for the audio-visual content, the more the user prefers the audio-visual content; the more times the user watches the audio-visual content or the longer the viewing time, the more the user prefers the audio-visual content. Therefore, the user's preference information for the audio-visual content played by the audio-visual device can be calculated based on these three types of feedback information.
[0085] By determining the user's preference for the audio-visual content played by the audio-visual device through the multi-dimensional feedback information, the accuracy of personalized push can be further improved.
[0086] The specific content of the user's vital sign data can be set according to actual needs, and this disclosure does not limit this.
[0087] In one embodiment shown, the user's vital sign data may include one or more combinations of the following vital sign data: heart rate; body surface temperature; blood pressure; arm movements, etc.
[0088] When a user watches audio-visual content played by an audio-visual device, they typically have real likes and dislikes for the content. These likes and dislikes are typically represented in the form of user vital signs data. Therefore, the user's preference for the audio-visual content played by the audio-visual device can be determined based on the user vital signs data.
[0089] For example, when the user is in an excited state, he or she will usually have a higher heart rate, higher body surface temperature, higher blood pressure, and larger arm movements; when the user is in a non-excited state, he or she will usually have a stable heart rate, low body surface temperature, low blood pressure, and smaller arm movements.
[0090] In this way, the user's preference for the audio-visual content played by the audio-visual device can be determined based on the target object's real likes and dislikes, thereby improving the accuracy of personalized push.
[0091] In one embodiment shown, before obtaining feedback information corresponding to the target object from an onboard storage space based on the target identity authentication information, the audio-visual device can determine whether the onboard storage space contains the target identity authentication information of the target object. If the onboard storage space does not contain the target identity authentication information of the target object, the target identity authentication information of the target object and the collected feedback information of the target object when watching the audio-visual content played by the audio-visual device are stored in the storage space.
[0092] When the target object uses the audio-visual device for the first time, the storage space of the audio-visual device does not store the feedback information corresponding to the target object, and the feedback information corresponding to the target object cannot be obtained based on the target identity authentication information. Therefore, it is possible to first confirm whether the storage space contains the target identity authentication information of the target object. If the on-board storage space does not contain the target identity authentication information of the target object, it indicates that the storage space does not store the feedback information of the target object.
[0093] For example, the target identity authentication information of the target object may be compared with all target identity authentication information in the storage space. If all target identity authentication information in the storage space is inconsistent with the target identity authentication information of the target object, it indicates that the storage space does not store the feedback information of the target object.
[0094] In this case, the target identity authentication information of the target object and the collected feedback information of the target object when watching the audio-visual content played by the audio-visual device can be stored in the storage space.
[0095] In one embodiment shown, the audiovisual device may determine the target object's preference information for the audiovisual content played by the audiovisual device based on the target feedback information, and may push the audiovisual content to the target object on the audiovisual device based on the preference information.
[0096] Since the target feedback information can represent the user's preference for the audio-visual content, the user's preference information for the audio-visual content played by the audio-visual device can be determined based on the target feedback information.
[0097] Specifically, the audio-visual device may determine the user's preference information for the audio-visual content played by the audio-visual device based on the target feedback information in the following two exemplary calculation methods:
[0098] Method 1: Based on the target feedback information, the preference score of the target object for each audio-visual content in the at least one audio-visual content is calculated; wherein the preference score is used to indicate the degree of preference of the target object for the audio-visual content; the at least one audio-visual content is sorted from high to low according to the preference score, and the audio-visual content ranked first by a preset number of places is used as the preference information of the target object.
[0099] For example, the at least one audio-visual content mentioned above may include audio-visual content_1, audio-visual content_2 and audio-visual content_3. Based on the target feedback information_1 corresponding to the audio-visual content_1, it can be inferred that the preference score of the audio-visual content_1 is 60, based on the target feedback information_2 corresponding to the audio-visual content_2, it can be inferred that the preference score of the audio-visual content_2 is 80, and based on the target feedback information_3 corresponding to the audio-visual content_3, it can be inferred that the preference score of the audio-visual content_3 is 70; the audio-visual device can sort the three audio-visual contents from high to low according to the preference score, and the sorting result is: audio-visual content_2, audio-visual content_3 and audio-visual content_1. According to the sorting result, the audio-visual contents ranked in the first two positions, that is, audio-visual content_2 and audio-visual content_3, can be used as the user's preference information.
[0100] In this way, comprehensive consideration can be given to multi-dimensional target feedback information, and the inferred preference information can be more accurate, which can improve the accuracy of personalized recommendations.
[0101] Method 2: Obtain the specified feedback information in the target feedback information, and based on the specified feedback information, sort at least one audio-visual content from high to low according to the value of the specified feedback information, and use the audio-visual content ranked first by a preset number as the preference information of the target object.
[0102] For example, the at least one audio-visual content may include audio-visual content_1, audio-visual content_2, and audio-visual content_3. The audio-visual device may obtain the target vital sign data specified in the target feedback information, such as heart rate; the user score_1 corresponding to the audio-visual content_1 may be 60, the user score_2 corresponding to the audio-visual content_2 may be 80, and the user score_3 corresponding to the audio-visual content_3 may be 100; based on this, the audio-visual device may sort the three audio-visual contents from high to low according to the numerical values of the user scores, and the sorting results are: audio-visual content_3, audio-visual content_2, and audio-visual content_1. According to the sorting result, the audio-visual contents ranked in the top two, that is, audio-visual content_3 and audio-visual content_2, may be used as the user's preference information.
[0103] In this way, a single target feedback information in the target feedback information can be considered and audio-visual content with a higher value in the target feedback information can be pushed to the user, thereby improving the pertinence and fun of personalized push.
[0104] The specific method for estimating the user's preference score for each audio-visual content in at least one audio-visual content can be set according to actual needs, and this disclosure does not limit this.
[0105] In one embodiment shown, the audio-visual device can determine the scoring values corresponding to each target feedback information in the target feedback information in a preset correspondence relationship based on the target feedback information corresponding to each audio-visual content in the at least one audio-visual content; and perform weighted calculation on the scoring values corresponding to each target feedback information according to the weight values corresponding to each target feedback information to obtain the user's preference score for each audio-visual content in the at least one audio-visual content.
[0106] For example, the at least one audio-visual content may include audio-visual content_1 and audio-visual content_2; the target feedback information corresponding to the audio-visual content_1 may be target feedback information_1, and the target feedback information corresponding to the audio-visual content_2 may be target feedback information_2; the audio-visual device may determine that the physical sign score value corresponding to the user physical sign data_1 contained in the target feedback information_1 is 50, the physical sign score value corresponding to the user score_1 contained in the target feedback information_1 is 70, the weight value corresponding to the user physical sign data_1 may be 0.3, and the weight value corresponding to the user score_1 may be 0.7. Therefore, a preference score for the audio-visual content_1 may be calculated to be 64; it may be determined that the physical sign score value corresponding to the user physical sign data_2 contained in the target feedback information_2 is 80, the physical sign score value corresponding to the user score_2 contained in the target feedback information_2 is 60, the weight value corresponding to the user physical sign data_2 may be 0.3, and the weight value corresponding to the user score_2 may be 0.7. Similarly to the above calculation method, a preference score for the audio-visual content_2 may be calculated to be 66.
[0107] In this way, the user's preference score for audio-visual content can be calculated based on the actual proportion of vital sign data, thereby improving the accuracy of personalized push notifications.
[0108] In one embodiment shown, the audiovisual device may obtain current feedback information of a target object using the audiovisual device, and determine target preference information of the target object for audiovisual content based on the target feedback information and the current feedback information.
[0109] Since the target object's preferences may have changed compared to before when it is currently using the audio-visual device, the current feedback information of the target object during the current period of use of the audio-visual device can be obtained, and based on the current feedback information and the target feedback information obtained from the onboard storage space, the target object's target preference information for the audio-visual content can be determined.
[0110] For example, the audio-visual device may obtain the current feedback information_1 and the target feedback information_1 of the target object, and determine the target preference information of the target object for the audio-visual content based on the current feedback information_1 and the target feedback information_1.
[0111] In this way, personalized push notifications can be made to users based on their latest preferences, thereby improving the accuracy of personalized push notifications and further enhancing the user experience.
[0112] Corresponding to the embodiment of the personalized push method, the present disclosure also provides an embodiment of a personalized push device.
[0113] See Figure 3 , Figure 3 This is a hardware structure diagram of an electronic device where a personalized push device is located, shown as an exemplary embodiment. At the hardware level, the device includes a processor 302, an internal bus 304, a network interface 306, a memory 308, and a non-volatile memory 310, and of course may also include hardware required for other services. One or more embodiments of the present disclosure can be implemented based on software, such as the processor 302 reading the corresponding computer program from the non-volatile memory 310 into the memory 308 and then running it. Of course, in addition to software implementation, one or more embodiments of the present disclosure do not exclude other implementation methods, such as logic devices or a combination of software and hardware, etc., that is, the execution subject of the following processing flow is not limited to each logic unit, but can also be hardware or logic devices.
[0114] See Figure 4 , Figure 4 This is a block diagram of a personalized push device shown in an exemplary embodiment. The personalized push device can be applied to Figure 3 The electronic device shown in the figure is used to implement the technical solution of the present disclosure. The above device may include:
[0115] The first acquiring unit 402 is configured to acquire target identity authentication information of a target object using the audio-visual device through identity authentication.
[0116] The second acquiring unit 404 is configured to acquire target feedback information corresponding to the target object based on the target identity authentication information; wherein the target feedback information includes feedback information of the target object for at least one audio-visual content.
[0117] The push unit 406 is configured to push the audio-visual content to the target object based on the target feedback information.
[0118] In this embodiment, the second obtaining unit 404 may be specifically configured to:
[0119] In response to the carried storage space containing the target identity authentication information of the target object, target feedback information corresponding to the target object is acquired from the storage space based on the target identity authentication information.
[0120] In this embodiment, the second obtaining unit 404 may be specifically configured to:
[0121] Determining a target identity corresponding to the target object based on the target identity authentication information;
[0122] Based on the correspondence between the identity identifier and the feedback information, the target feedback information corresponding to the target identity identifier is obtained from the onboard storage space.
[0123] In this embodiment, the apparatus may further include a determining unit configured to:
[0124] Determining whether the onboard storage space contains the target identity authentication information of the target object;
[0125] If the storage space does not contain the target identity authentication information of the target object, the target identity authentication information of the target object and the collected feedback information of the target object when watching the audio-visual content played by the audio-visual device are stored in the storage space.
[0126] In this embodiment, the push unit 406 may be specifically used to:
[0127] determining target preference information of the target object for audio-visual content based on the target feedback information;
[0128] Based on the target preference information, audio-visual content is pushed to the target object.
[0129] In this embodiment, the push unit 406 may be specifically used to:
[0130] Obtaining current feedback information from a target subject using audio-visual equipment;
[0131] Based on the target feedback information and the current feedback information, target preference information of the target object for audio-visual content is determined.
[0132] In this embodiment, the target identity authentication information may include one or more combinations of the following information: fingerprint information; voiceprint information; and face information.
[0133] In this embodiment, the target identity authentication information may include fingerprint information;
[0134] The first obtaining unit 402 may be specifically configured to:
[0135] The fingerprint information of the target object using the audio-visual equipment is obtained through the fingerprint collection hardware installed.
[0136] In this embodiment, the push unit 406 may be specifically used to:
[0137] Based on the target feedback information, calculating the target subject's preference score for each of the at least one audio-visual content; wherein the preference score indicates the target subject's preference for the audio-visual content;
[0138] The at least one audio-visual content is sorted from high to low according to the preference score, and the audio-visual content ranked first by a preset number of places is used as the preference information of the target object.
[0139] In this embodiment, the push unit 406 may be specifically used to:
[0140] Obtaining the specified feedback information in the above target feedback information;
[0141] Based on the designated feedback information, the at least one audio-visual content is sorted from high to low according to the value of the designated feedback information, and the audio-visual content ranked first by a preset number of digits is used as the preference information of the target object.
[0142] In this embodiment, the feedback information may include one or more combinations of the following feedback information:
[0143] User vital signs data; user ratings; viewing data.
[0144] In this embodiment, the user vital sign data may include one or more combinations of the following vital sign data:
[0145] Heart rate; skin temperature; blood pressure; arm movements.
[0146] The implementation process of the functions and effects of each module in the above-mentioned device is specifically described in the implementation process of the corresponding steps in the method, and will not be repeated here.
[0147] For the device embodiments, since they basically correspond to the method embodiments, the relevant parts can be referred to the partial description of the method embodiments. The device embodiments described above are only schematic, wherein the modules described as separate components may or may not be physically separated, and the components displayed as modules may or may not be physical modules, that is, they may be located in one place, or they may be distributed on multiple network units. Some or all of the modules can be selected according to actual needs to achieve the purpose of the disclosed solution. A person of ordinary skill in the art can understand and implement it without making any creative efforts.
[0148] The systems, devices, or modules described in the embodiments may be implemented by computer chips or physical devices, or by products having certain functions. A typical implementation device is a computer, which may be in the form of a personal computer, laptop computer, cellular phone, camera phone, smartphone, personal digital assistant, media player, navigation device, email device, game console, tablet computer, wearable device, or any combination of these devices.
[0149] In a typical configuration, a computer includes one or more processors (CPUs), input / output interfaces, network interfaces, and memory.
[0150] Memory may include non-permanent storage in a computer-readable medium, random access memory (RAM) and / or non-volatile memory in the form of read-only memory (ROM) or flash RAM. Memory is an example of a computer-readable medium.
[0151] Computer-readable media include permanent and non-permanent, removable and non-removable media that can be used to store information using any method or technology. Information can be computer-readable instructions, data structures, program modules, or other data. Examples of computer storage media include, but are not limited to, phase change memory (PRAM), static random access memory (SRAM), dynamic random access memory (DRAM), other types of random access memory (RAM), read-only memory (ROM), electrically erasable programmable read-only memory (EEPROM), flash memory or other memory technology, compact disc read-only memory (CD-ROM), digital versatile disc (DVD) or other optical storage, magnetic cassettes, disk storage, quantum memory, graphene-based storage media or other magnetic storage devices, or any other non-transmission media that can be used to store information that can be accessed by a computing device. As defined herein, computer-readable media does not include transitory media such as modulated data signals and carrier waves.
[0152] It should also be noted that the terms "comprises," "includes," or any other variations thereof are intended to encompass non-exclusive inclusion, such that a process, method, commodity, or apparatus that includes a series of elements includes not only those elements but also other elements not explicitly listed, or includes elements inherent to such process, method, commodity, or apparatus. In the absence of further limitations, an element defined by the phrase "comprises a ..." does not exclude the presence of other identical elements in the process, method, commodity, or apparatus that includes the element.
[0153] The foregoing description describes specific embodiments of the present disclosure. Other embodiments are within the scope of the appended claims. In some cases, the actions or steps recited in the claims can be performed in an order different from that described in the embodiments and still achieve the desired results. In addition, the processes depicted in the accompanying drawings do not necessarily require the specific order shown or the sequential order to achieve the desired results. In certain embodiments, multitasking and parallel processing are also possible or may be advantageous.
[0154] The terms used in one or more embodiments of the present disclosure are for the purpose of describing specific embodiments only and are not intended to limit one or more embodiments of the present disclosure. The singular forms "a," "the," and "the" used in one or more embodiments of the present disclosure and the appended claims are also intended to include plural forms unless the context clearly indicates otherwise. It should also be understood that the term "and / or" used herein refers to and includes any or all possible combinations of one or more associated listed items.
[0155] It should be understood that although the terms first, second, third, etc. may be used to describe various information in one or more embodiments of the present disclosure, such information should not be limited to these terms. These terms are only used to distinguish information of the same type from each other. For example, without departing from the scope of one or more embodiments of the present disclosure, the first information may also be referred to as the second information, and similarly, the second information may also be referred to as the first information. Depending on the context, the word "if" as used herein may be interpreted as "at the time of" or "when" or "in response to determining".
[0156] The above description is merely a preferred embodiment of one or more embodiments of the present disclosure and is not intended to limit one or more embodiments of the present disclosure. Any modifications, equivalent substitutions, improvements, etc. made within the spirit and principles of one or more embodiments of the present disclosure shall be included in the scope of protection of one or more embodiments of the present disclosure.
[0157] The user information (including but not limited to user device information, user personal information, etc.) and data (including but not limited to data used for analysis, stored data, displayed data, etc.) involved in this disclosure are all information and data authorized by the user or fully authorized by all parties, and the collection, use and processing of relevant data must comply with the relevant laws, regulations and standards of relevant countries and regions, and provide corresponding operation entrances for users to choose to authorize or refuse.
Claims
1. A personalized push method, characterized in that: The method comprises: Obtain target identity authentication information of a target object using an audio-visual device; Based on the target identity authentication information, acquiring target feedback information corresponding to the target object; wherein the target feedback information includes feedback information of the target object for at least one audio-visual content; Based on the target feedback information, audio-visual content is pushed to the target object.
2. The method according to claim 1, characterized in that Acquiring target feedback information corresponding to the target object based on the target identity authentication information includes: In response to the carried storage space containing the target identity authentication information of the target object, target feedback information corresponding to the target object is acquired from the storage space based on the target identity authentication information.
3. The method according to claim 2, characterized in that Acquiring target feedback information corresponding to the target object from the storage space based on the target identity authentication information includes: Determining a target identity corresponding to the target object based on the target identity authentication information; Based on the correspondence between the identity identifier and the feedback information, the target feedback information corresponding to the target identity identifier is obtained from the onboard storage space.
4. The method according to any one of claims 1 to 3, characterized in that Before acquiring target feedback information corresponding to the target object based on the target identity authentication information, the method further includes: Determining whether the storage space contains target identity authentication information of the target object; If the target identity authentication information of the target object is not included in the storage space, the target identity authentication information and the collected feedback information of the target object when using the audio-visual device are stored in the storage space.
5. The method according to any one of claims 1 to 3, characterized in that The pushing of audio-visual content to the target object based on the target feedback information includes: determining target preference information of the target object for audio-visual content based on the target feedback information; Based on the target preference information, audio-visual content is pushed to the target object.
6. The method according to claim 5, characterized in that The determining, based on the target feedback information, target preference information of the target object for audio-visual content includes: Obtaining current feedback information from a target subject using audio-visual equipment; Based on the target feedback information and the current feedback information, target preference information of the target object for audio-visual content is determined.
7. The method according to any one of claims 1 to 3, characterized in that The identity authentication information includes one or more combinations of the following information: Fingerprint information; voiceprint information; face information.
8. The method according to claim 7, characterized in that The identity authentication information includes fingerprint information; Obtain the identity authentication information of the target person using the audio-visual device, including: The fingerprint information of the target object using the audio-visual equipment is obtained through the fingerprint collection hardware installed.
9. A personalized push device, characterized in that: The device comprises: A first acquiring unit is configured to acquire target identity authentication information of a target object using the audio-visual device; a second acquiring unit, configured to acquire target feedback information corresponding to the target object based on the target identity authentication information, wherein the target feedback information includes feedback information of the target object for at least one audio-visual content; A pushing unit is configured to push audio-visual content to the target object based on the target feedback information.
10. A user equipment, characterized in that: include: processor; a memory for storing processor-executable instructions; The processor is configured to implement the method according to any one of claims 1 to 8.
11. A machine-readable storage medium, characterized in that The machine-readable storage medium stores machine-readable instructions, and when the machine-readable instructions are called and executed by a processor, the method according to any one of claims 1 to 8 is implemented.