Online marketing and intelligent management system capable of realizing national gymnasium linkage based on Internet of Things

Abstract

The invention belongs to the technical field of informatization and intelligent management of the fitness industry, and discloses an online marketing and intelligent management system capable of realizing national fitness room linkage based on the Internet of Things. The system comprises a user terminal, a merchant terminal and a platform management terminal, and supports online bodybuilding card purchase of a user, obtaining of vigor beans, a bodybuilding secondary card compensation mechanism, cross-regional bodybuilding secondary card exchange, bodybuilding merchant settlement, autonomous pricing, secondary card cancel after verification and platform commission settlement, and a platform self-operation shopping mall. The system realizes nationwide linkage of fitness resources, level management of vigor beans, interesting activity organization and a partner profit sharing mechanism through the Internet of Things, big data and mobile payment means. The system effectively solves the problems that the gymnasium region is split, the user migration is inconvenient, and the marketing ability is insufficient, and achieves the intelligent and shared fitness ecology.

Description

Technical Field

[0001] This invention belongs to the field of information technology and intelligent management technology in the fitness industry. Specifically, it relates to an online marketing and intelligent management system based on the Internet of Things that enables nationwide interconnection of gyms. It is particularly suitable for interconnection and resource sharing among multiple gyms across the country, and for avoiding the problem of users' rights not being compensated when gyms close down. Background Technology

[0002] Traditional gyms suffer from fragmented management and strong geographical limitations. Users who migrate between different cities or regions need to repurchase gym services, resulting in a inconsistent experience. Furthermore, users lose their fitness rights when a gym closes down. At the same time, gyms lack effective online promotion and interaction mechanisms, making it difficult to acquire and retain new users, and leading to high marketing costs. Summary of the Invention

[0003] To overcome the aforementioned technical problems, this invention provides an online marketing and intelligent management system based on the Internet of Things that enables nationwide gym linkage, breaking down geographical barriers and enabling users to share resources, use gym cards universally, perform intelligent verification and data linkage management across multiple gyms, while improving merchants' marketing efficiency and platform operation capabilities.

[0004] The present invention adopts the following technical solution: The system includes: User Module Registration and login function: After registering, users will receive a "universal bean", which can be used to redeem gym memberships.

[0005] Gym Membership Purchase Function: Users select a gym based on their location and purchase a membership online. The system assigns users "Vitality Beans" (Bronze Beans, Silver Beans, Gold Beans) based on the amount spent. (Examples: Bronze Beans, Silver Beans, Gold Beans). After purchasing a gym membership, users must redeem and activate it at the corresponding gym. Once activated, the gym's backend displays user information and the number of days remaining on the membership, which is also visible to the user. Furthermore, if the gym where the membership was purchased closes down, the user will receive corresponding Vitality Beans as compensation. For example, the compensation formula is one Vitality Bean of the corresponding tier for every ten days remaining, up to a maximum of 30 Vitality Beans.

[0006] Vitality Bean Redemption System: Users can use Vitality Beans to redeem corresponding level membership cards at any gym nationwide. After successful redemption, a membership card with a QR code is generated, which is then verified by the merchant.

[0007] Energy Bean Conversion Rules: 4 copper beans = 2 silver beans, 2 silver beans = 1 gold bean; Gold Beans can be exchanged for Silver Beans and Bronze Beans at the gym. Silver bean compatible with copper bean gym; Exchanges are only allowed for conversions from higher to lower levels; reverse conversions are not permitted.

[0008] Merchant Module Gym Onboarding System: Merchants can join the platform and set their own gym membership prices and price change frequency (e.g., no more than three times a year). The system will automatically categorize them according to price range, for example, as bronze, silver, or gold level gyms.

[0009] Redemption and Use Card Management: The platform increases the use card inventory based on the number of gym memberships sold by merchants. After a user uses a use card through the redemption mechanism, the merchant scans the code to redeem it.

[0010] Settlement and Commission Mechanism: The platform charges a commission on each transaction (free for the first three months by default, then 10%). Merchants can set the commission-free period and percentage through the backend.

[0011] Platform Module Online promotion and event mechanisms: Fun challenge features (such as "Weekly Challenge"): Users can sign up for free, and the activity is considered valid if 10 people participate in each gym. The top three winners receive prizes, increasing user engagement.

[0012] Fitness instructional videos: The platform allows users to publish and categorize fitness videos, enhancing the content ecosystem.

[0013] Partnership Mechanism: Users can apply to become regional partners and enjoy a 5% share of the revenue in their assigned region.

[0014] Safety and Disclaimer Agreement: The gym membership is signed electronically. The platform only acts as an intermediary for information and payment matching. The platform is not liable for any disputes between users and gyms.

[0015] Compared with the prior art, the beneficial effects of the present invention are: This invention effectively solves the problems of geographical fragmentation of gyms, inconvenience for user migration, and insufficient marketing capabilities, and realizes an intelligent and shared fitness ecosystem.

[0016] Breaking the geographical limitations of traditional gym cards, enabling inter-regional access.

[0017] Improve the efficiency of gym onboarding and marketing, and promote resource integration.

[0018] Provide user interaction, challenge incentives, and content support to enhance platform activity and commercial value. Detailed Implementation

[0019] The embodiments of the present invention are described in detail below. Unless otherwise specified, the raw materials and equipment used can be purchased from the market or are commonly used in the art. The methods in the embodiments, unless otherwise specified, are conventional methods in the art. The embodiments described below are exemplary and are only used to explain the present invention, and should not be construed as limiting the present invention.

[0020] User-side Energy Bean Management and Redemption After registering on the platform, users can select from a list of gyms within their geographic area to purchase gym memberships. The system issues corresponding levels of "energy beans" based on the purchase amount, for example: For orders under 1200 yuan, 30 copper coins will be given as a gift; Purchases between 1200 and 2500 yuan will receive 30 silver beans as a gift; Purchases of 2500 RMB or more will receive 30 gold beans as a gift.

[0021] Users can select and redeem gym memberships of the corresponding level on the redemption page. After successful redemption, the system will generate a QR code containing a verification code, which the user can then redeem at the gym. Users can also convert lower-level beans into higher-level beans according to the rules (4 bronze = 2 silver, 2 silver = 1 gold) to gain access to higher-level gyms.

[0022] If the gym you purchased closes down, you will receive a corresponding amount of "energy beans" as compensation. For example, the compensation formula is: one energy bean of the corresponding size for every ten days remaining, up to a maximum of 30 energy beans.

[0023] Merchant onboarding and management Gym businesses register through the merchant backend, submitting relevant qualifications and completing the onboarding process. Businesses can set their own gym membership prices and renewal cycles, and the system automatically categorizes them into bronze, silver, or gold tiers. For each gym membership successfully sold, the platform automatically issues corresponding tier inventory of memberships and synchronizes it with the backend management interface.

[0024] Merchants can use the QR code scanning function to redeem users' QR code cards, and the redemption data is uploaded to the platform management terminal in real time.

[0025] Platform management terminal functions The platform includes the following functional modules: 1. Vitality Bean Rules Management: Supports backend configuration of bean levels, gifting ratios, and exchange rates; 2. Vitality Bean Compensation Mechanism: If the purchased gym goes out of business, the user will receive corresponding Vitality Bean compensation. For example, the compensation formula is: one Vitality Bean of the corresponding size will be compensated for the remaining ten days, with a maximum of 30 Vitality Beans.

[0026] 3. Transaction settlement and commission: Supports setting a commission-free period and commission rate (the first 3 months are free by default, and 10% thereafter); 4. Activity Management System: The platform can launch online challenge activities, supporting user registration, merchant verification, performance ranking, and prize distribution; 5. Partner System: Supports users to apply for regional partner status, with the platform providing a 5% commission based on the revenue of the region under their jurisdiction; 6. Fitness Instructional Content Module: Allows the platform to upload instructional videos and distribute them by category, enhancing the platform's content stickiness.

[0027] 7. The platform's self-operated online store allows users to purchase the goods they need.

[0028] The system is built using technologies such as the Internet of Things, cloud services, big data analytics, and mobile applications. It supports access via Android / iOS mini-programs, and the merchant backend supports a web management interface. The user end provides functions such as QR codes, points redemption, and location matching. Combined with real-name authentication, GPS positioning, and payment interfaces, it builds a safe, convenient, and intelligent online fitness ecosystem.

[0029] Although embodiments of the present invention have been shown and described, those skilled in the art will understand that various changes, modifications, substitutions and variations can be made to the above embodiments without departing from the principles and spirit of the present invention, the scope of which is defined by the claims and their equivalents.

Claims

1. An online marketing and intelligent management system based on the Internet of Things (IoT) that enables nationwide gym linkage, characterized in that: This includes the user end, the merchant end, and the platform management end, which interact with each other via the internet. Their functions include: User-side: Used for user registration, login, gym membership purchase, energy bean management and redemption, generating QR code membership cards, participating in platform activities, purchasing items from the mall, and gym membership card compensation mechanism; Merchant side: Used for gym information onboarding, gym card pricing, prepaid card inventory management, QR code verification, transaction settlement, customer information, and gym card duration; Platform management interface: used for setting Vitality Bean levels and exchange rules, transaction matching, event planning and management, partner commission management, official self-operated mall, teaching video publishing, system access control and data security; The system also includes: The Vitality Bean system awards users Vitality Beans of corresponding levels based on the amount of money they spend on gym memberships: Bronze Beans, Silver Beans, and Gold Beans. The Vitality Beans can be redeemed for gym memberships of the corresponding level, and can be redeemed by the merchant at the corresponding level of gym after being generated via QR code. There is a one-way exchange rule between Vitality Beans, which enables resource sharing between gyms of different levels; The platform management terminal automatically issues the number of gym membership cards sold by the merchant and updates the inventory synchronously after each user redeems a membership.

2. The system according to claim 1, characterized in that, After purchasing a gym membership, users must go to the corresponding gym to verify and activate it. After activation, the gym's backend will display the user's information and the number of days on the membership card. Similarly, the user can also see the number of days on their membership card. If the gym they purchased the membership card from closes down, the user will receive corresponding "energy beans" as compensation. The compensation method is: one energy bean of the corresponding size will be compensated for every ten days remaining, with a maximum of 30 energy beans.

3. The system according to claim 1, characterized in that, Users can earn "Universal Beans" upon initial registration or completion of referral tasks. These Universal Beans can be redeemed for gym memberships of any level.

4. The system according to claim 1, characterized in that, Four copper beans can be exchanged for two silver beans, and two silver beans can be exchanged for one gold bean. Gold beans are compatible with gyms at both silver and copper bean levels, but cannot be exchanged in reverse order.

5. The system according to claim 1, characterized in that, Merchants can modify prices up to three times a year, and the system will automatically classify their gyms into bronze, silver, or gold tiers based on the price range.

6. The system according to claim 1, characterized in that, The platform offers merchants a three-month commission-free service upon joining, after which a 10% service commission is charged based on the transaction amount. The commission rate and the commission-free period can be configured uniformly by the platform backend.

7. The system according to claim 1, characterized in that, The QR code gym pass is valid for one-time use and is verified by the merchant when the user goes to the gym. The verification record is then synchronized to the platform server.

8. The system according to claim 1, characterized in that, The user app features fun fitness activities, including regular challenges. Users can register to participate, and the gym verifies the activity QR code to activate their eligibility for the competition. The platform then distributes rewards based on the number of participants and their performance.

9. The system according to claim 1, characterized in that, The platform offers a partner commission mechanism, where users can apply to become regional partners and receive a fixed percentage of the total sales of gyms in their respective regions.

10. The system according to claim 1, characterized in that, The platform's management interface supports the publishing and categorization of fitness instruction videos, which users can browse for free or select content based on their membership level.