Media content interaction method and device, electronic equipment and storage medium

Abstract

The invention relates to a media content interaction method and device, electronic equipment and a storage medium. The method comprises the following steps: displaying target media content and content collection associated information corresponding to a recommended content collection in an information stream page, wherein the content collection associated information comprises information used for indicating a screen clearing playing mode corresponding to a content collection display page; and in response to triggering of the content set associated information, playing the target diversity media content in the recommended content set in the clear screen playing mode on the content set display page. According to the technical scheme provided by the invention, the screen cleaning mode in the content set display page can be entered in a non-inductive manner by triggering the content set associated information corresponding to the recommended content set carrying the screen cleaning playing mode on the external flow page of the information flow, so that the interaction participation degree of the recommended content set is improved, and the user experience is improved. Therefore, the display resource effectiveness of the information flow page and the content collection recommendation performance are improved.

Description

Technical Field

[0001] This disclosure relates to the field of Internet application technology, and in particular to a media content interaction method, device, electronic device, and storage medium. Background Technology

[0002] With the development of internet application technologies, media content-based interaction has received considerable attention, such as interaction within media content on news feed pages. Related technologies typically display interactive elements based on media content or provide content recommendations on news feed pages. However, the display and interaction methods of existing news feed pages are relatively fixed, and the interaction methods based on content recommendations are also quite limited. This results in poor engagement with media content-based recommendations, leading to wasted display resources on news feed pages and poor performance of content recommendation services. Summary of the Invention This disclosure provides a media content interaction method, apparatus, electronic device, and storage medium. At least on the outflow page of the information stream, triggering a recommended content collection with a clear-screen playback mode allows seamless entry into the clear-screen mode of the content collection display page, thereby increasing the interactive engagement of the recommended content collection page and improving the effectiveness of display resources on the information stream page as well as the performance of content collection recommendations. The technical solution of this disclosure is as follows: According to a first aspect of the present disclosure, a media content interaction method is provided, comprising: The information feed page displays target media content and recommended content collections, along with content collection association information, including information indicating the clear screen playback mode corresponding to the content collection display page. In response to the triggering of the content collection association information, the target episode media content in the recommended content collection is played on the content collection display page in the clear screen playback mode.

[0003] In one possible implementation, the method further includes: In response to the exit command of the clear screen playback mode on the content collection display page, the system returns to the information feed page, which displays the target media content.

[0004] In one possible implementation, the method further includes: In response to the exit command of the clear screen playback mode on the content collection display page, the content collection display page is displayed in a target playback mode; the target playback mode is a playback mode other than the clear screen playback mode.

[0005] In one possible implementation, the recommended content collection includes multiple recommended content collections; the step of playing the target episode media content in the recommended content collection in the clear screen playback mode on the content collection display page in response to the triggering of the content collection association information includes: In response to the triggering of the content collection association information, the episode media content of the first content collection in the multiple content collections is played on the content collection display page in the clear screen playback mode; Wherein, the first content collection is a collection of content that matches the content preference information of the target account within the plurality of content collections; the target account refers to the account that triggers the association information of the content collection.

[0006] In one possible implementation, the method further includes: In the content collection display page of the clear screen playback mode, in response to the content collection switching display instruction for the multiple content collections, the episode media content of the second content collection in the multiple content collections is played on the content collection display page in the clear screen playback mode.

[0007] In one possible implementation, the target media content is the first episode media content in the recommended content collection; the target episode media content is the first episode media content; the step of playing the target episode media content in the recommended content collection in the clear screen playback mode on the content collection display page in response to the triggering of the content collection association information includes: In response to the triggering of the content collection association information, the first episode media content is played on the content collection display page in the clear screen playback mode.

[0008] In one possible implementation, the target media content is the first episode media content in the recommended content collection; the target episode media content is the second episode media content; the step of playing the target episode media content in the recommended content collection in the clear screen playback mode on the content collection display page in response to the triggering of the content collection association information includes: When the display progress of the first episode media content in the information flow page has reached the end progress, in response to the triggering of the content collection association information, the second episode media content is played in the clear screen playback mode on the content collection display page; Wherein, the second episode media content is ranked after the first episode media content in the recommended content collection, and the second episode ranking is adjacent to the first episode ranking.

[0009] In one possible implementation, the target media content is the first episode media content in the recommended content collection; the target episode media content is the third episode media content; the step of playing the target episode media content in the recommended content collection in the clear screen playback mode on the content collection display page in response to the triggering of the content collection association information includes: If the first episode media content is not the first episode in the recommended content collection, in response to the triggering of the content collection association information, the third episode media content is played on the content collection display page in the clear screen playback mode; the third episode media content is the episode media content that is the first episode in the recommended content collection.

[0010] In one possible implementation, the target media content is media content outside the recommended content collection, and the step of playing the target episode media content from the recommended content collection in the clear screen playback mode on the content collection display page in response to the triggering of the content collection association information includes: In response to the triggering of the content collection association information, the target episode media content in the recommended content collection is played on the content collection display page in the clear screen playback mode. The target episode media content is the episode media content that is ranked first in the recommended content collection.

[0011] In one possible implementation, the step of responding to the triggering of the content collection association information by playing the target episode media content in the recommended content collection in the clear screen playback mode on the content collection display page includes: In response to the triggering of the content collection association information, the target episode media content is displayed on the content collection display page in the target playback mode; and when the display duration of the target episode media content reaches the preset duration, the target episode media content is played on the content collection display page in the clear screen playback mode; the target playback mode is a playback mode other than the clear screen playback mode.

[0012] In one possible implementation, the content collection association information also includes the content collection description information of the recommended content collection.

[0013] According to a second aspect of the present disclosure, a media content interaction device is provided, comprising: The content collection recommendation module is configured to display target media content and recommended content collections and their associated information on the information feed page. The associated information includes information indicating the clear screen playback mode corresponding to the content collection display page. The content episode clearing playback module is configured to execute a response to the triggering of the content collection association information, and play the target episode media content in the recommended content collection in the clearing playback mode on the content collection display page.

[0014] In one possible implementation, the device further includes: The first screen clearing and exit module is configured to execute an exit command in response to the screen clearing playback mode of the content collection display page, and return to display the information flow page, in which the target media content is displayed.

[0015] In one possible implementation, the device further includes: The second screen clearing and exit module is configured to execute an exit command in response to the screen clearing playback mode of the content collection display page, and display the content collection display page in a target playback mode; the target playback mode is a playback mode other than the screen clearing playback mode.

[0016] In one possible implementation, the recommended content set includes multiple recommended content sets; the content set clearing playback module includes: The first screen clearing playback unit is configured to execute a trigger in response to the content collection association information, and play the episode media content of the first content collection in the multiple content collections in the screen clearing playback mode on the content collection display page. Wherein, the first content collection is a collection of content that matches the content preference information of the target account within the plurality of content collections; the target account refers to the account that triggers the association information of the content collection.

[0017] In one possible implementation, the device further includes: The content collection switching display module is configured to execute on the content collection display page in the clear screen playback mode, in response to the content collection switching display instruction for the multiple content collections, and play the episode media content of the second content collection in the multiple content collections in the clear screen playback mode on the content collection display page.

[0018] In one possible implementation, the target media content is the first episode media content in the recommended content collection; the target episode media content is the first episode media content; the clear screen playback module for the content episode includes: The second screen clearing playback unit is configured to execute a response to the triggering of the content collection association information and play the first episode media content in the screen clearing playback mode on the content collection display page.

[0019] In one possible implementation, the target media content is the first episode media content in the recommended content collection; the target episode media content is the second episode media content; the clear screen playback module for the content episode includes: The third screen clearing playback unit is configured to, in response to the triggering of the content collection association information, play the second episode media content in the screen clearing playback mode on the content collection display page when the display progress of the first episode media content in the information flow page has reached the end progress. Wherein, the second episode media content is ranked after the first episode media content in the recommended content collection, and the second episode ranking is adjacent to the first episode ranking.

[0020] In one possible implementation, the target media content is the first episode media content in the recommended content collection; the target episode media content is the third episode media content; the clear screen playback module for the content episode includes: The fourth screen clearing playback unit is configured to, in response to the triggering of the content collection association information, play the third episode media content in the screen clearing playback mode on the content collection display page when the first episode media content is not the first episode in the recommended content collection. The third episode media content is the episode media content that is the first episode in the recommended content collection.

[0021] In one possible implementation, the target media content is media content outside the recommended content set, and the content set clearing playback module includes: The fifth screen clearing playback unit is configured to execute a response to the triggering of the content collection association information, and play the target episode media content in the recommended content collection in the screen clearing playback mode on the content collection display page. The target episode media content is the episode media content that is ranked first in the recommended content collection.

[0022] In one possible implementation, the content-division clearing playback module includes: The sixth screen-clearing playback unit is configured to respond to the triggering of the content collection association information, display the target episode media content in the target playback mode on the content collection display page; and when the display duration of the target episode media content reaches a preset duration, play the target episode media content in the screen-clearing playback mode on the content collection display page; the target playback mode is a playback mode other than the screen-clearing playback mode.

[0023] In one possible implementation, the content collection association information also includes the content collection description information of the recommended content collection.

[0024] According to a third aspect of the present disclosure, an electronic device is provided, comprising: a processor; and a memory for storing processor-executable instructions; wherein the processor is configured to execute the instructions to implement the method as described in any one of the first aspects above.

[0025] According to a fourth aspect of the present disclosure, a computer-readable storage medium is provided such that, when instructions in the computer-readable storage medium are executed by a processor of an electronic device, the electronic device is enabled to perform any of the methods described in the first aspect of the present disclosure. According to a fifth aspect of the present disclosure, a computer program product is provided, including computer instructions that, when executed by a processor, cause a computer to perform the method described in any one of the first aspects of the present disclosure.

[0026] The technical solutions provided by the embodiments of this disclosure have at least the following beneficial effects: By displaying target media content and related content collection information corresponding to recommended content collections on the information feed page, the related content collection information includes information indicating the corresponding clear-screen playback mode of the content collection display page; and in response to the triggering of the related content collection information, the target episode media content in the recommended content collection is played on the content collection display page in the clear-screen playback mode. From the outflow page of the information feed, by triggering the related content collection information corresponding to the recommended content collection carrying the clear-screen playback mode indication, one can seamlessly enter the clear-screen mode of the content collection display page, conveniently and immersively watch the content collection, and enjoy a better viewing experience. This improves the interactive engagement of recommended content collections on the information feed page, thereby enhancing the effectiveness of the information feed page's display resources and the performance of the content collection recommendation service.

[0027] It should be understood that the above general description and the following detailed description are exemplary and explanatory only, and are not intended to limit this disclosure. Attached Figure Description

[0028] The accompanying drawings, which are incorporated in and form part of this specification, illustrate embodiments consistent with this disclosure and, together with the description, serve to explain the principles of this disclosure, and are not intended to unduly limit this disclosure.

[0029] Figure 1 This is a schematic diagram illustrating an application environment according to an exemplary embodiment.

[0030] Figure 2This is a flowchart illustrating a media content interaction method according to an exemplary embodiment.

[0031] Figure 3 This is an exemplary embodiment illustrating a display diagram in which target episode media content from a recommended content collection is played in a clear screen playback mode on a content collection display page in response to the triggering of content collection association information.

[0032] Figure 4 This is a schematic diagram illustrating a content collection display page in a target playback mode, according to an exemplary embodiment.

[0033] Figure 5 This is a schematic diagram illustrating a recommended content collection according to an exemplary embodiment, which includes multiple recommended content collections and displays the segmented media content of the first content collection in the multiple content collections in a clear screen playback mode on the content collection display page.

[0034] Figure 6 This is a schematic diagram illustrating a recommended content collection, comprising multiple recommended content collections, according to an exemplary embodiment.

[0035] Figure 7 According to an exemplary embodiment, in a content collection display page in clear screen playback mode, in response to a content collection switching display instruction for multiple content collections, the sub-section media content of the second content collection in the multiple content collections is played in clear screen playback mode on the content collection display page.

[0036] Figure 8 This is a block diagram illustrating a media content interactive device according to an exemplary embodiment.

[0037] Figure 9 This is a block diagram illustrating an electronic device for media content interaction according to an exemplary embodiment.

[0038] Figure 10 This is a block diagram illustrating an electronic device for media content interaction based on an exemplary embodiment. Detailed Implementation

[0039] To enable those skilled in the art to better understand the technical solutions of this disclosure, the technical solutions in the embodiments of this disclosure will be clearly and completely described below with reference to the accompanying drawings.

[0040] It should be noted that the terms "first," "second," etc., used in the specification, claims, and accompanying drawings of this disclosure are used to distinguish similar objects and are not necessarily used to describe a specific order or sequence. It should be understood that such data can be interchanged where appropriate so that the embodiments of this disclosure described herein can be implemented in orders other than those illustrated or described herein. The embodiments described in the following exemplary embodiments do not represent all embodiments consistent with this disclosure. Rather, they are merely examples of apparatuses and methods consistent with some aspects of this disclosure as detailed in the appended claims.

[0041] Artificial intelligence (AI) is the theory, methods, technology, and application systems that use digital computers or computers-controlled machines to simulate, extend, and expand human intelligence, perceive the environment, acquire knowledge, and use that knowledge to achieve optimal results. AI software technology mainly includes computer vision, speech processing, natural language processing, and machine learning / deep learning.

[0042] In recent years, with the research and progress of artificial intelligence technology, artificial intelligence technology has been widely used in many fields. The solutions provided in the embodiments of this application involve technologies such as computer vision technology and natural language processing, which are specifically illustrated through the following embodiments.

[0043] Please see Figure 1 , Figure 1 This is a schematic diagram illustrating an application environment according to an exemplary embodiment, such as... Figure 1 As shown, the application environment may include server 01 and terminal 02.

[0044] In an optional embodiment, terminal 02 can provide services such as media content interaction to any user. Specifically, terminal 02 can be, but is not limited to, electronic devices such as smartphones, desktop computers, tablets, laptops, smart speakers, digital assistants, augmented reality (AR) / virtual reality (VR) devices, and smart wearable devices. Optionally, the operating system running on the electronic device can be, but is not limited to, Android, iOS, Linux, and Windows.

[0045] In an optional embodiment, server 01 can provide background services for terminal 02. Specifically, server 01 can be an independent physical server, a server cluster or distributed system composed of multiple physical servers, or a cloud server that provides basic cloud computing services such as cloud services, cloud databases, cloud computing, cloud functions, cloud storage, network services, cloud communication, middleware services, domain name services, security services, CDN (Content Delivery Network), and big data and artificial intelligence platforms.

[0046] In addition, it should be noted that, Figure 1 The example shown is merely one application environment of the media content interaction method provided in this disclosure.

[0047] In the embodiments described in this specification, the server 01 and the terminal 02 can be directly or indirectly connected through wired or wireless communication, and this application does not impose any restrictions on this.

[0048] It should be noted that the following is a possible sequence of steps, and it is not strictly required to follow this order. Some steps can be performed in parallel without interdependence. The user information (including but not limited to user device information, user personal information, user behavior information, etc.) and data (including but not limited to data used for display, training data, etc.) involved in this disclosure are all information and data authorized by the user or fully authorized by all parties. Furthermore, in the specific embodiments of this disclosure, user-related data is involved. When the following embodiments of this disclosure are applied to specific products or technologies, user permission or consent is required, and the collection, use, and processing of related data must comply with the relevant laws, regulations, and standards of the relevant countries and regions.

[0049] Figure 2 This is a flowchart illustrating a media content interaction method according to an exemplary embodiment. The method can be applied to a terminal corresponding to a target account, which can be any account in a target social application. The target social application can include, but is not limited to, video applications, instant messaging applications, etc. Figure 2 As shown, the method may include the following steps.

[0050] In step S201, the target media content and the content collection association information corresponding to the recommended content collection are displayed on the information flow page. The content collection association information includes information used to indicate the clear screen playback mode corresponding to the content collection display page.

[0051] In the embodiments of this specification, an information feed page can refer to a page that displays media content dynamically and continuously. The displayed media content may include single media content or multimedia content. For example, multimedia content may include, but is not limited to, text and images, videos, etc., and the video may include short videos, etc.; single media content may include images, text, etc., and this disclosure does not limit this. For example, the media content displayed on the information feed page can be arranged vertically, and users can infinitely load new media content by swiping. For example, the information feed page can be as follows: Figure 3 The left-hand image shows a single-column short video stream page. This disclosure is not limited thereto.

[0052] In the embodiments of this specification, the target media content can refer to the media content currently displayed on the screen in an information feed page. For example, the short video currently displayed on the screen in a single-column short video stream page.

[0053] In one example, the target media content can be a segment of media content within a collection of recommended content. For instance, if the collection is a collection of short dramas, the target media content can be a segment of media content within that collection (e.g., a single episode video). Alternatively, the target media content can be any single episode video within the collection of short dramas, such as the first episode video (e.g., episode 1) or an intermediate episode video (e.g., episode 2). This disclosure does not limit this.

[0054] In another example, the target media content can be any media content outside the recommended content collection, such as a short video outside the recommended short drama collection; this disclosure does not limit this. In this case, the target media content currently displayed on the feed page is unrelated to the recommended content collection; it is a recommendation of the content collection within the feed page.

[0055] In the embodiments of this specification, the recommended content set can refer to a collection of content recommended on an information feed page. For example, the recommendation of this content set can be based on at least one of the following dimensions: the popularity of the content set, the matching degree between the content set and the content preferences of the target account, etc., which are not limited in this disclosure. Optionally, the recommendation of the content set can be performed based on AI. For example, AI can be used to analyze and understand the content set and the content preferences of the target account, thereby determining the recommended content set that matches the content preferences of the target account. Alternatively, the recommended content set can be based on the top N content sets ranked by AI search popularity, where N can be a positive integer greater than or equal to 1.

[0056] In a specific embodiment, a content collection can refer to media content presented in a collection manner, or it can refer to a collection of media content composed of multiple episodes of media content. That is, each piece of media content that makes up a content collection can be regarded as a episode within that content collection, i.e., episode-specific media content. Taking a short drama collection as an example, for instance, short drama collection A includes 55 episodes, meaning that short drama collection A includes 55 episode-specific media content, and these 55 episode-specific media content constitute short drama collection A.

[0057] In one example, the presentation of multiple episodes of media content within a content collection can be unordered, meaning that these episodes are logically unrelated and independent of each other. For instance, they can be displayed randomly or based on a preset order without affecting the overall presentation of the content collection. For example, a content collection could be a set of images composed of multiple cartoon pictures, which can be logically independent of each other.

[0058] In another example, the presentation of multiple episodes of media content within a content collection can be ordered. Based on this, a content collection can refer to a collection of media content composed of multiple episodes arranged in a specific order. This ordering of multiple media content can be based on a logical sequence of content associations. For example, taking a short drama collection as an example, the multiple episode videos within the short drama collection (i.e., the multiple episode media content within the content collection, which together constitute the short drama collection) can be ordered according to the plot. Displaying the content collection according to this order makes the overall content presentation of the collection more logically clear.

[0059] Accordingly, the content collection association information corresponding to the recommended content collection can refer to information associated with the recommended content collection. For example, this content collection association information may include information used to indicate the corresponding clear screen playback mode on the content collection display page, that is, to indicate that the playback mode for viewing the content collection is the clear screen playback mode of the content collection display page. Alternatively, it can be said that the content collection association information is used to instruct the recommended content collection to play in clear screen playback mode on the content collection display page. As an example, the content collection association information corresponding to the recommended content collection can be as follows: Figure 3 As shown in 31. The information used to indicate the clear screen playback mode corresponding to the content collection display page may include at least one of the following: text used to indicate the clear screen playback mode corresponding to the content collection display page (e.g., Figure 3 (as shown in 32), or, for example, a clear screen mode icon used to indicate the corresponding clear screen playback mode on the content collection display page (e.g., Figure 3 As shown in 33, the clear screen playback mode is represented by an icon.

[0060] For example, the clear screen playback mode can refer to a display mode that focuses on the content and removes redundant elements from the interface. By hiding unnecessary interactive controls and additional elements in the playback interface, it maximizes the display of the video image without interference. For example Figure 3 As shown in the diagram on the right.

[0061] In one specific embodiment, a content collection display page can refer to a page used to display content collections. For example, to watch a collection of short dramas, one can enter the short drama collection page and watch multiple episodes of the collection sequentially. Exemplarily, the media content displayed on the content collection display page can be arranged vertically, and users can browse different media content by swiping, such as swiping to browse different episodes.

[0062] In an optional embodiment, the aforementioned content collection association information may further include: content collection description information of the recommended content collection. This content collection description information can refer to information used to describe the recommended content collection. For example, the content collection description information may include, but is not limited to, the collection name of the recommended content collection, a summary of the collection's content, etc., and this disclosure does not limit this. The content collection description information can be in the form of text, and this disclosure also does not limit this. Taking a short drama collection as an example, the content collection description information may include, but is not limited to, the short drama name. For example, the short drama name may be as follows: Figure 3 As shown in 34, the corresponding recommended content collection can be this Figure 3 The short drama collection shown in Figure 34 corresponds to the short drama title "AXXXXXXX". By setting content collection association information, including descriptions of recommended content collections, users browsing the information feed page (such as target accounts) can understand the general content of the recommended content collections. This can increase interactive engagement with content collection recommendations on the information feed page and avoid unnecessary recommendation interactions.

[0063] In one possible implementation, the target account can log in to the target social application to browse different pages of that application. If browsing a news feed page, the news feed page can display the target media content and related information about the recommended content collections. Figure 3 As shown in 31, the content collection association information may include information used to indicate the corresponding clear screen playback mode of the content collection display page, such as... Figure 3 As shown in 32 and / or 33, the information used to indicate the corresponding clear screen playback mode of the content collection display page can be as follows: Figure 3 As shown in 32; or, the information used to indicate the corresponding clear screen playback mode of the content collection display page can be as follows: Figure 3As shown in 33; or, the information used to indicate the corresponding clear screen playback mode of the content collection display page can be as follows: Figure 3 As shown in 32 and 33.

[0064] In step S203, in response to the triggering of the content collection association information, the target episode media content in the recommended content collection is played in clear screen playback mode on the content collection display page.

[0065] In one possible implementation, content collection association information can be triggered to browse episode media content within the content collection. This triggering can include actions such as clicking or long-pressing, and this disclosure is not limited to these actions. Accordingly, in response to the triggering of the content collection association information, the target episode media content within the recommended content collection can be played in a clear-screen playback mode on the content collection display page. For example, clicking... Figure 3 31 in the text can seamlessly display the content collection display page in clear screen playback mode. On the content collection display page, the target episode media content from the recommended content collection can be played in clear screen playback mode, for example... Figure 3 As shown in the diagram on the right.

[0066] In one specific embodiment, the target episode media content in the recommended content collection can be a single episode media content within the collection, such as the episode media content that appears first in the recommended content collection's episode ranking, i.e., the episode media content displayed first in the recommended content collection. Taking a short drama collection as an example, if short drama collection A includes 55 episodes, the target episode media content can be the first episode of short drama collection A.

[0067] In one optional implementation, the above-mentioned response to the triggering of content collection association information, playing the target episode media content in the recommended content collection in the clear screen playback mode on the content collection display page, may include: In response to the triggering of the content collection association information (e.g., click, long press, etc.), the target episode media content can be displayed on the content collection display page in the target playback mode; and if the display duration of the target episode media content reaches the preset duration, the target episode media content can be played on the content collection display page in the clear screen playback mode.

[0068] In one specific embodiment, the target playback mode can be a playback mode other than the screen clearing playback mode. For example... Figure 4 The non-clear screen playback mode is shown. The preset duration can be pre-set, for example, it can be set to one-fifth of the total duration of the target episode media content, but this disclosure does not limit it.

[0069] By triggering content collection association information, the content collection display page is first presented in target playback mode. Then, based on the display duration of the target episode media content reaching the preset duration, the display page is switched to clear screen playback mode. This ensures that the clear screen playback mode is only entered when the user has a certain preference for the target episode media content, making the clear screen playback mode more effective in presenting the target episode media content and thus timely and accurately meeting the user's immersive viewing needs.

[0070] In one possible implementation, the target media content can be a segment of media content from the recommended content collection. Based on this, various display methods are possible.

[0071] In one possible implementation, the target media content is the first episode media content in the recommended content collection. The first episode media content can be any episode media content in the recommended content collection, and this disclosure does not limit it.

[0072] Accordingly, the target episode media content can be the first episode media content, meaning that the content collection display page in the clear screen playback mode continues to display the first episode media content displayed in the information feed page. Based on this, the aforementioned response to the triggering of the content collection association information, playing the target episode media content in the recommended content collection in the clear screen playback mode on the content collection display page, can include: responding to the triggering of the content collection association information (e.g., click, long press, etc.), playing the first episode media content in the clear screen playback mode on the content collection display page.

[0073] Optionally, playing the playback progress of the first episode media content in the clear screen playback mode on the content collection display page can continue the playback progress of the first episode media content when the content collection association information in the information flow page is triggered. This allows playback to continue in the clear screen playback mode, avoiding repeated viewing.

[0074] By displaying the first episode of the recommended content collection on the information feed page and recommending a clear-screen viewing option for the entire collection, the content browsing becomes more seamless when entering the content collection display page, allowing the first episode of the recommended content collection to be played in clear-screen mode.

[0075] In one possible implementation, the target media content can be the first episode media content in the recommended content collection. The first episode media content can be any episode media content in the recommended content collection, and this disclosure does not limit it.

[0076] Accordingly, the aforementioned target episode media content can be second episode media content, which may belong to the recommended content collection but differ from the first episode media content. Based on this, the aforementioned response to the triggering of the content collection association information, playing the target episode media content from the recommended content collection in the clear screen playback mode on the content collection display page, can include: When the display progress of the first episode media content in the information flow page has reached the end progress, in response to the triggering of the content collection association information, the second episode media content can be played in the clear screen playback mode on the content collection display page; Specifically, the second episode of the media content is ranked after the first episode of the media content in the recommended content collection, and the second episode ranking is adjacent to the first episode ranking. As an example, the first and second episode rankings can refer to the order of episode media content in the recommended content collection. For instance, in a collection of short dramas, the ranking of each episode video could include episode 1, episode 2, ..., episode n, where n is the total number of episode media content in the recommended content collection, and n can be a positive integer greater than 1.

[0077] For example, taking a short drama collection A as the recommended content collection, the first episode of the media content displayed on the information feed page is episode 1 of the short drama collection A. If the content collection association information is triggered when the end of episode 1 is played, episode 2 (i.e. the second episode of the media content) of the short drama collection A can be played in the clear screen playback mode on the content collection display page.

[0078] When the display progress of the first episode media content on the information flow page has reached the end progress, in response to the triggering of the content collection association information, the second episode media content after the first episode media content can be played on the content collection display page in the clear screen playback mode. This allows you to switch to the next episode while playing the clear screen, avoiding repeated viewing and eliminating the need to manually switch to the next episode, making the playback of the content collection more efficient and convenient.

[0079] In one possible implementation, the target media content can be the first episode media content in the recommended content collection. The first episode media content can be any episode media content in the recommended content collection, and this disclosure does not limit it.

[0080] Accordingly, the aforementioned target episode media content can be the third episode media content, which may belong to the recommended content collection but differ from the first episode media content. Based on this, the aforementioned response to the triggering of the content collection association information, playing the target episode media content from the recommended content collection in the clear screen playback mode on the content collection display page, can include: If the first episode media content is not the first episode in the recommended content collection (i.e., it is not the first episode in the recommended content collection, for example, the first episode media content is an episode video other than episode 1 in the short drama collection), in response to the triggering of the content collection association information, the third episode media content can be played on the content collection display page in the clear screen playback mode; the third episode media content can be the episode media content that is the first episode in the recommended content collection (i.e., it is the first episode in the recommended content collection).

[0081] For example, taking a short drama collection A as the recommended content collection, the first episode of media content displayed on the information feed page is episode 6 of short drama collection A. Accordingly, if the content collection association information is triggered, episode 1 (i.e., the third episode of media content) of short drama collection A can be played in clear screen playback mode on the content collection display page. This allows users to watch from episode 1 of short drama collection A and avoid missing some content episodes.

[0082] When the first episode of media content is not the first episode in the recommended content collection, in response to the triggering of the content collection association information, the third episode of media content, which is the first episode in the recommended content collection, is played in a clear screen playback mode on the content collection display page. This means that users can start playing from the beginning when entering the recommended content collection, avoiding omissions of collection content and making the display more in line with user needs, as well as more efficient and convenient. Furthermore, based on this, the episode media content displayed on the information feed page can be more flexible and diverse. For example, a specific episode of media content with more dramatic conflict can be displayed, which can not only better recommend the content collection, but also automatically display episode media content in order when entering the content collection display page, avoiding missing any episode media content.

[0083] In another possible implementation, the target media content can be media content outside the recommended content collection. Based on this, the aforementioned response to the triggering of the content collection association information, playing the target episode media content from the recommended content collection in the clear screen playback mode on the content collection display page, can include: In response to the aforementioned content collection association information, the target episode media content from the recommended content collection can be played in a clear-screen playback mode on the content collection display page. This target episode media content can be the episode media content that ranks first in the recommended content collection. Here, "ranking first in the recommended content collection" means that the episode is listed at the top of the recommended content collection. By displaying media content outside of the recommended content collection on the news feed page, and in response to the aforementioned content collection association information, the target episode media content from the recommended content collection can be played in a clear-screen playback mode on the content collection display page. This target episode media content can be the episode media content that ranks first in the recommended content collection, making the media content display on the news feed page more flexible and diverse.

[0084] By displaying target media content and related content collection information corresponding to recommended content collections on the information feed page, the related content collection information includes information indicating the corresponding clear-screen playback mode of the content collection display page; and in response to the triggering of the related content collection information, the target episode media content in the recommended content collection is played on the content collection display page in the clear-screen playback mode. From the outflow page of the information feed, by triggering the related content collection information corresponding to the recommended content collection carrying the clear-screen playback mode indication, one can seamlessly enter the clear-screen mode of the content collection display page, conveniently and immersively watch the content collection, and enjoy a better viewing experience. This improves the interactive engagement of recommended content collections on the information feed page, thereby enhancing the effectiveness of the information feed page's display resources and the performance of the content collection recommendation service.

[0085] Reference Figure 3 In one possible implementation, the above method may further include: responding to an exit instruction of the clear playback mode of the content collection display page, returning to the information flow page, where the target media content is displayed.

[0086] In one example, the exit command for the clear screen playback mode of the content collection display page can be triggered in any of the following ways on the content collection display page: triggered by voice instruction, triggered by the clear screen exit control, or triggered by a preset clear screen exit gesture. This disclosure does not limit the specific method used.

[0087] For example, refer to Figure 3 The above-mentioned screen clearing and exit control can be used as follows: Figure 3 As shown in 35, this disclosure does not limit it. Based on this, for example, clicking on... Figure 3In step 35, an exit command for the clear screen playback mode can be generated. Correspondingly, in response to the exit command for the clear screen playback mode on the content collection display page, the page can return to display the information stream page, which can display the target media content, for example, from... Figure 3 The right side of the image Figure 3 The left-hand diagram illustrates this. By responding to the exit command of the clear screen playback mode on the content collection display page, the user returns to the information feed page, which displays the target media content. This allows for efficient switching between the information feed page and the content collection display page (which can be referred to as the collection page) in clear screen playback mode. Furthermore, triggering the exit from clear screen playback mode generally indicates that the user does not prefer the currently displayed media content. Returning to the information feed page allows the user to browse other media content, better meeting their content browsing needs.

[0088] Reference Figure 4 In one possible implementation, the above method may further include: in response to an exit instruction of the clear screen playback mode of the content collection display page, displaying the content collection display page in a target playback mode; the target playback mode is a playback mode other than the clear screen playback mode.

[0089] In one example, the exit command for the clear screen playback mode of the content collection display page can be triggered in any of the following ways on the content collection display page: triggered by voice instruction, triggered by a clear screen exit control, or triggered by a preset clear screen exit gesture, without limitation in this disclosure.

[0090] For example, refer to Figure 3 The above-mentioned screen clearing and exit control can be used as follows: Figure 3 As shown in 35, this disclosure does not limit it. Based on this, for example, clicking on... Figure 3 In step 35, an exit command for the clear screen playback mode is triggered. Correspondingly, in response to the exit command for the clear screen playback mode on the content collection display page, the content collection display page can be displayed in the target playback mode, for example... Figure 4 As shown, presenting the content collection display page in a non-clear screen playback mode can be seen as restoring the default playback mode of the content collection display page. (Refer to...) Figure 4 In this target playback mode, the content collection display page may also display interactive controls on the lower right side (such as like, share, etc.), or episode-related information on the lower left or upper right side, etc. This disclosure does not limit these.

[0091] By responding to the exit command of the clear screen playback mode on the content collection display page, the content collection display page is displayed in the target playback mode. The target playback mode is a playback mode other than the clear screen playback mode. Although the clear screen playback mode is exited, the user is still retained on the content collection display page, providing a convenient operation for the user to continue watching the episode media content of the recommended content collection. This avoids the user having to frequently switch operations to watch the recommended content collection again, making the exit from the clear screen playback mode smoother.

[0092] Reference Figure 5 and Figure 6 In one possible implementation, the aforementioned recommended content collection may include multiple recommended content collections. In one example, these multiple recommended content collections may be displayed in the content collection association information, for example, presented as the respective collection names of each content collection. Figure 5 As shown in 51, the recommended multiple content collections can be, for example, the first content collection XXXXX (i.e., the collection name of the first content collection), the second content collection XXXXX (i.e., the collection name of the second content collection), etc.

[0093] Alternatively, in another example, the recommended collections of content can be suggested in the content collection association information, for example... Figure 6 As shown in 61, this could be a suggestion for multiple recommended content sets, without displaying the set-related attribute information. In this case, as an example, the number of recommended content sets could be infinite.

[0094] Accordingly, the above-mentioned response to the triggering of the content collection association information, playing the target episode media content in the recommended content collection in the clear screen playback mode on the content collection display page, may include: In response to the triggering of the content collection association information, the media content of the first content collection in the multiple content collections is played on the content collection display page in the clear screen playback mode. For example, clicking... Figure 5 51 in the middle, or click Figure 6 In step 61, the sub-episodes of the first content collection within the multiple content collections can be played in the clear screen playback mode on the content collection display page, for example... Figure 5 As shown in the diagram on the right.

[0095] The first content collection can be a collection of content from the multiple content collections that matches the content preference information of the target account; the target account can be the account that triggered the aforementioned content collection association information. For example, the matching degree between the first content collection and the target account's content preference information is higher than the matching degree between the content collections other than the first content collection and the target account's content preference information. That is, the episode media content of the first content collection with the highest matching degree with the target account's content preference information can be played on the content collection display page in the clear screen playback mode.

[0096] In one alternative implementation, Figure 5 The names of the multiple content collections shown in section 51 can be triggerable. Based on this, the target account can click on a collection name to select the first content collection. Therefore, the content collections that match the target account's content preference information can refer to the content collections selected by the target account from multiple content collections. Correspondingly, the target account's content preference information can refer to the target account's content preference selection operation.

[0097] By setting up recommended content collections that include multiple recommended content collections, the diversity of content collection recommendations can be improved. When the associated information of a content collection is triggered, the media content of the first content collection with the highest matching degree with the content preference information of the target account can be played in a clear screen playback mode on the content collection display page. This ensures that the first content collection played in the clear screen playback mode can meet the user's content viewing preference needs.

[0098] Reference Figure 7 In one possible implementation, the above method may further include: In the content collection display page of the clear screen playback mode, in response to the content collection switching display instruction for the multiple content collections, the episode media content of the second content collection in the multiple content collections is played on the content collection display page in the clear screen playback mode.

[0099] For example, refer to Figure 7 Within the dashed box shown in Figure 71, the content collection display page in the clear screen playback mode can display multiple content collections, each with its own corresponding collection option controls. For example, there are collection option controls for the first content collection, the second content collection, and the third content collection. Figure 7 As shown in 71. Exemplarily, as... Figure 7As shown in the left-hand image, in the content collection display page of the clear screen playback mode, the episode media content of the first content collection is displayed. If the target account clicks the collection option control for the "second content collection," a content collection switching display instruction for the multiple content collections can be triggered. Accordingly, in response to the content collection switching display instruction for the multiple content collections, the episode media content of the second content collection in the multiple content collections is played on the content collection display page in the clear screen playback mode, for example... Figure 7 As shown in the diagram on the right.

[0100] Optionally, if the content collection display page plays the individual episodes of a content collection in a clear screen playback mode, the corresponding collection option controls can be displayed in a selected style, for example... Figure 7 As shown, the selected style can darken the corresponding background of the collection option control, but this disclosure does not limit this.

[0101] By responding to content collection switching instructions for multiple content collections on the content collection display page in clear screen playback mode, the playback of the second content collection's episode media content in multiple content collections can be effectively improved in clear screen playback mode.

[0102] In a specific application example, for example Figure 3 As shown in the left-hand image, the target account can log in to the short video application and browse a single-column short video stream page within the application. For example, this single-column short video stream page can display target media content and related information for recommended content collections. This related information includes information indicating the corresponding clear-screen playback mode for the content collection display page. The related information for recommended content collections can be as follows: Figure 3 As shown in 31. The target account can click on this. Figure 3 In section 31, the screen-clearing playback mode of the content collection display page is seamlessly switched. The target episode media content in the recommended content collection is played in the screen-clearing playback mode on the content collection display page. This achieves efficient and seamless switching from the information flow page to the collection page's screen-clearing playback mode, thereby improving the interactive participation of the content collection.

[0103] Optionally, the target account can also click Figure 3 Option 35 allows for flexible exit from the collection page's clear screen playback mode, such as directly returning to the single-column short video stream page; or first reverting to the collection page's non-clear screen playback mode, for example... Figure 4 As shown, this enables more interaction based on content collections.

[0104] And, refer to Figure 5 or Figure 6The system can recommend multiple content collections, which users can choose or switch between flexibly, improving the effectiveness of content collection recommendations and the convenience and efficiency of interaction.

[0105] By displaying target media content and related content collections corresponding to recommended content collections on the information feed page, the related content collection information includes information indicating the corresponding clear-screen playback mode of the content collection display page; and in response to the triggering of the related content collection information, the target episode media content in the recommended content collection is played on the content collection display page in the clear-screen playback mode. Users can seamlessly enter the clear-screen mode of the content collection display page by triggering the related content collection information carrying the clear-screen playback mode indication on the outflow page of the information feed, facilitating immersive viewing of the content collection and improving the viewing experience. This enhances the interactive engagement of recommended content collections on the information feed page, thereby improving the effectiveness of display resources and the performance of the content collection recommendation service. Furthermore, users can flexibly exit the clear-screen playback mode of the collection page, with multiple display paths available after exiting the clear-screen playback mode, further enhancing the flexibility and diversity of interaction and display when exiting the clear-screen playback mode, thus further improving the interactive engagement of recommended content collections on the information feed page.

[0106] Figure 8 This is a block diagram illustrating a media content interactive device according to an exemplary embodiment. (Refer to...) Figure 8 The interactive media content device may include: The content collection recommendation module 801 is configured to display target media content and recommended content collections in the information flow page, and the content collection association information includes information for indicating the clear screen playback mode corresponding to the content collection display page. The content segment clearing playback module 803 is configured to execute a response to the triggering of the content collection association information, and play the target segment media content in the recommended content collection in the clearing playback mode on the content collection display page.

[0107] By displaying target media content and related content collection information corresponding to recommended content collections on the information feed page, the related content collection information includes information indicating the corresponding clear-screen playback mode of the content collection display page; and in response to the triggering of the related content collection information, the target episode media content in the recommended content collection is played on the content collection display page in the clear-screen playback mode. From the outflow page of the information feed, by triggering the related content collection information corresponding to the recommended content collection carrying the clear-screen playback mode indication, one can seamlessly enter the clear-screen mode of the content collection display page, conveniently and immersively watch the content collection, and enjoy a better viewing experience. This improves the interactive engagement of recommended content collections on the information feed page, thereby enhancing the effectiveness of the information feed page's display resources and the performance of the content collection recommendation service.

[0108] In one possible implementation, the device may further include: The first screen clearing and exit module is configured to execute an exit command in response to the screen clearing playback mode of the content collection display page, and return to display the information flow page, in which the target media content is displayed.

[0109] In one possible implementation, the device may further include: The second screen clearing and exit module is configured to execute an exit command in response to the screen clearing playback mode of the content collection display page, and display the content collection display page in a target playback mode; the target playback mode is a playback mode other than the screen clearing playback mode.

[0110] In one possible implementation, the recommended content set includes multiple recommended content sets; the screen clearing playback module 803 for the content set may include: The first screen clearing playback unit is configured to execute a trigger in response to the content collection association information, and play the episode media content of the first content collection in the multiple content collections in the screen clearing playback mode on the content collection display page. Wherein, the first content collection is a collection of content that matches the content preference information of the target account within the plurality of content collections; the target account refers to the account that triggers the association information of the content collection.

[0111] In one possible implementation, the device may further include: The content collection switching display module is configured to execute on the content collection display page in the clear screen playback mode, in response to the content collection switching display instruction for the multiple content collections, and play the episode media content of the second content collection in the multiple content collections in the clear screen playback mode on the content collection display page.

[0112] In one possible implementation, the target media content is the first episode media content in the recommended content collection; the target episode media content is the first episode media content; the clear screen playback module 803 for the content episode may include: The second screen clearing playback unit is configured to execute a response to the triggering of the content collection association information and play the first episode media content in the screen clearing playback mode on the content collection display page.

[0113] In one possible implementation, the target media content is the first episode media content in the recommended content collection; the target episode media content is the second episode media content; the clear screen playback module 803 for the content episode may include: The third screen clearing playback unit is configured to, in response to the triggering of the content collection association information, play the second episode media content in the screen clearing playback mode on the content collection display page when the display progress of the first episode media content in the information flow page has reached the end progress. Wherein, the second episode media content is ranked after the first episode media content in the recommended content collection, and the second episode ranking is adjacent to the first episode ranking.

[0114] In one possible implementation, the target media content is the first episode media content in the recommended content collection; the target episode media content is the third episode media content; the clear screen playback module 803 for the content episode may include: The fourth screen clearing playback unit is configured to, in response to the triggering of the content collection association information, play the third episode media content in the screen clearing playback mode on the content collection display page when the first episode media content is not the first episode in the recommended content collection. The third episode media content is the episode media content that is the first episode in the recommended content collection.

[0115] In one possible implementation, the target media content is media content outside the recommended content set, and the content set clearing playback module 803 may include: The fifth screen clearing playback unit is configured to execute a response to the triggering of the content collection association information, and play the target episode media content in the recommended content collection in the screen clearing playback mode on the content collection display page. The target episode media content is the episode media content that is ranked first in the recommended content collection.

[0116] In one possible implementation, the content-division clearing playback module 803 may include: The sixth screen-clearing playback unit is configured to respond to the triggering of the content collection association information, display the target episode media content in the target playback mode on the content collection display page; and when the display duration of the target episode media content reaches a preset duration, play the target episode media content in the screen-clearing playback mode on the content collection display page; the target playback mode is a playback mode other than the screen-clearing playback mode.

[0117] In one possible implementation, the content collection association information may further include the content collection description information of the recommended content collection.

[0118] Regarding the apparatus in the above embodiments, the specific manner in which each module performs its operation has been described in detail in the embodiments related to the method, and will not be elaborated upon here.

[0119] Figure 9 This is a block diagram illustrating an electronic device for media content interaction according to an exemplary embodiment. The electronic device may be a terminal, and its internal structure diagram may be as follows: Figure 9 As shown, the device may include an RF (Radio Frequency) circuit 910, a memory 920 including one or more computer-readable storage media, an input unit 930, a display unit 940, a sensor 950, an audio circuit 960, a WiFi (Wireless Fidelity) module 970, a processor 980 including one or more processing cores, and a power supply 990, among other components. Those skilled in the art will understand that... Figure 8 The terminal structure shown does not constitute a limitation on the terminal and may include more or fewer components than shown, or combine certain components, or have different component arrangements. Wherein: The RF circuit 910 can be used for receiving and transmitting signals during information transmission or calls. Specifically, it receives downlink information from the base station and hands it over to one or more processors 980 for processing; additionally, it transmits uplink data to the base station. Typically, the RF circuit 910 includes, but is not limited to, an antenna, at least one amplifier, a tuner, one or more oscillators, a Subscriber Identity Module (SIM) card, a transceiver, a coupler, an LNA (Low Noise Amplifier), a duplexer, etc. Furthermore, the RF circuit 910 can also communicate wirelessly with networks and other terminals. Wireless communication can use any communication standard or protocol, including but not limited to GSM (Global System for Mobile communication), GPRS (General Packet Radio Service), CDMA (Code Division Multiple Access), WCDMA (Wideband Code Division Multiple Access), LTE (Long Term Evolution), email, SMS (Short Messaging Service), etc.

[0120] The memory 920 can be used to store software programs and modules. The processor 980 executes various functional applications and data processing by running the software programs and modules stored in the memory 920. The memory 920 may mainly include a program storage area and a data storage area. The program storage area may store the operating system, application programs required for the functions, etc.; the data storage area may store data created according to the use of the terminal, etc. In addition, the memory 920 may include high-speed random access memory, and may also include non-volatile memory, such as at least one disk storage device, flash memory device, or other volatile solid-state storage device. Accordingly, the memory 920 may also include a memory controller to provide access to the memory 920 for the processor 980 and the input unit 930.

[0121] The input unit 930 can be used to receive input digital or character information, and to generate keyboard, mouse, joystick, optical, or trackball signal inputs related to user settings and function control. Specifically, the input unit 930 may include a touch-sensitive surface 931 and other input devices 932. The touch-sensitive surface 931, also known as a touch display screen or touchpad, can collect touch operations performed by the user on or near it (such as operations performed by the user using a finger, stylus, or any suitable object or accessory on or near the touch-sensitive surface 931), and drive the corresponding connection device according to a pre-set program. Optionally, the touch-sensitive surface 931 may include two parts: a touch detection device and a touch controller. The touch detection device detects the user's touch position and the signal generated by the touch operation, and transmits the signal to the touch controller; the touch controller receives touch information from the touch detection device, converts it into touch point coordinates, sends it to the processor 980, and can receive and execute commands from the processor 980. In addition, the touch-sensitive surface 931 can be implemented using various types such as resistive, capacitive, infrared, and surface acoustic wave. In addition to the touch-sensitive surface 931, the input unit 930 may also include other input devices 932. Specifically, other input devices 932 may include, but are not limited to, one or more of the following: physical keyboard, function keys (such as volume control buttons, power buttons, etc.), trackball, mouse, joystick, etc. The display unit 940 can be used to display information input by the user or information provided to the user, as well as various graphical user interfaces of the terminal. These graphical user interfaces can be composed of graphics, text, icons, video, and any combination thereof. The display unit 940 may include a display panel 941, which may optionally be configured as an LCD (Liquid Crystal Display), OLED (Organic Light-Emitting Diode), or similar display. Further, a touch-sensitive surface 931 may cover the display panel 941. When the touch-sensitive surface 931 detects a touch operation on or near it, it transmits the information to the processor 980 to determine the type of touch event. Subsequently, the processor 980 provides corresponding visual output on the display panel 941 according to the type of touch event. The touch-sensitive surface 931 and the display panel 941 can be two independent components to implement input and output functions; however, in some embodiments, the touch-sensitive surface 931 and the display panel 941 can be integrated to achieve both input and output functions.

[0122] The terminal may also include at least one sensor 950, such as a light sensor, a motion sensor, and other sensors. Specifically, the light sensor may include an ambient light sensor and a proximity sensor. The ambient light sensor can adjust the brightness of the display panel 941 according to the ambient light level, and the proximity sensor can turn off the display panel 941 and / or backlight when the terminal is moved to the ear. As a type of motion sensor, a gravity acceleration sensor can detect the magnitude of acceleration in various directions (generally three axes). When stationary, it can detect the magnitude and direction of gravity and can be used for applications that identify the terminal's posture (such as landscape / portrait switching, related games, magnetometer posture calibration), vibration recognition-related functions (such as pedometer, tapping), etc. Other sensors that may be configured on the terminal, such as gyroscopes, barometers, hygrometers, thermometers, and infrared sensors, will not be described in detail here.

[0123] Audio circuitry 960, speaker 961, and microphone 962 provide an audio interface between the user and the terminal. Audio circuitry 960 converts received audio data into electrical signals, which are then transmitted to speaker 961, where they are converted into sound signals for output. Conversely, microphone 962 converts collected sound signals into electrical signals, which are received by audio circuitry 960, converted back into audio data, and then processed by processor 980 before being transmitted via RF circuitry 910 to, for example, another terminal, or output to memory 920 for further processing. Audio circuitry 960 may also include an earphone jack to facilitate communication between a peripheral headset and the terminal.

[0124] WiFi is a short-range wireless transmission technology. This terminal, through the WiFi module 970, can help users send and receive emails, browse web pages, and access streaming media, providing users with wireless broadband internet access. Although Figure 8 The WiFi module 970 is shown, but it is understood that it is not a necessary component of the terminal and can be omitted as needed without changing the nature of the invention.

[0125] The processor 980 is the control center of the terminal, connecting various parts of the terminal via various interfaces and lines. It executes software programs and / or modules stored in the memory 920, and calls data stored in the memory 920, to perform various functions and process data, thereby enabling overall monitoring of the terminal. Optionally, the processor 980 may include one or more processing cores; preferably, the processor 980 may integrate an application processor and a modem processor, wherein the application processor mainly handles the operating system, user interaction area, and applications, while the modem processor mainly handles wireless communication. It is understood that the modem processor may not be integrated into the processor 980.

[0126] The terminal also includes a power supply 990 (such as a battery) to power various components. Preferably, the power supply can be logically connected to the processor 980 through a power management system, thereby enabling functions such as charging, discharging, and power consumption management through the power management system. The power supply 990 may also include one or more DC or AC power supplies, a recharging system, a power fault detection circuit, a power converter or inverter, a power status indicator, and other arbitrary components.

[0127] Although not shown, the terminal may also include a camera, Bluetooth module, etc., which will not be described in detail here. Specifically, in this embodiment, the display unit of the terminal is a touch screen display, and the terminal also includes a memory and one or more programs, wherein one or more programs are stored in the memory and configured to be executed by one or more processors of the instructions in the method embodiment of the present invention.

[0128] Figure 10 This is a block diagram illustrating an electronic device for media content interaction based on an exemplary embodiment. The electronic device may be a server, and its internal structure diagram may be as follows: Figure 10 As shown, the electronic device includes a processor, memory, and a network interface connected via a system bus. The processor provides computing and control capabilities. The memory includes a non-volatile storage medium and internal memory. The non-volatile storage medium stores the operating system and computer programs. The internal memory provides an environment for the operation of the operating system and computer programs in the non-volatile storage medium. The network interface is used to communicate with external terminals via a network connection. When the computer program is executed by the processor, it implements a method for interactive media content. Those skilled in the art will understand that Figure 10 The structure shown is merely a block diagram of a portion of the structure related to the present disclosure and does not constitute a limitation on the electronic device to which the present disclosure is applied. A specific electronic device may include more or fewer components than those shown in the figure, or combine certain components, or have different component arrangements. In an exemplary embodiment, an electronic device is also provided, including: a processor; and a memory for storing processor-executable instructions; wherein the processor is configured to execute the instructions to implement the media content interaction method as described in the embodiments of this disclosure.

[0129] In an exemplary embodiment, a computer-readable storage medium is also provided, which, when executed by a processor of an electronic device, enables the electronic device to perform the media content interaction method of the present disclosure embodiments. The computer-readable storage medium may be a ROM, random access memory (RAM), CD-ROM, magnetic tape, floppy disk, or optical data storage device, etc.

[0130] In an exemplary embodiment, a computer program product containing instructions is also provided, which, when run on a computer, causes the computer to perform the media content interaction method of the embodiments of this disclosure.

[0131] Those skilled in the art will understand that all or part of the processes in the methods of the above embodiments can be implemented by a computer program instructing related hardware. This computer program can be stored in a non-volatile computer-readable storage medium. When executed, the computer program can include the processes of the embodiments of the above methods. Any references to memory, storage, databases, or other media used in the embodiments provided in this application can include non-volatile and / or volatile memory. Non-volatile memory can include read-only memory (ROM), programmable ROM (PROM), electrically programmable ROM (EPROM), electrically erasable programmable ROM (EEPROM), or flash memory. Volatile memory can include random access memory (RAM) or external cache memory. By way of illustration and not limitation, RAM is available in various forms, such as static RAM (SRAM), dynamic RAM (DRAM), synchronous DRAM (SDRAM), dual data rate SDRAM (DDRSDRAM), enhanced SDRAM (ESDRAM), synchronous link DRAM (SLDRAM), RAMbus direct RAM (RDRAM), direct memory bus dynamic RAM (DRDRAM), and RAMbus dynamic RAM (RDRAM), etc.

[0132] Other embodiments of this disclosure will readily occur to those skilled in the art upon consideration of the specification and practice of the invention disclosed herein. This application is intended to cover any variations, uses, or adaptations of this disclosure that follow the general principles of this disclosure and include common knowledge or customary techniques in the art not disclosed herein. The specification and examples are to be considered exemplary only, and the true scope and spirit of this disclosure are indicated by the following claims.

[0133] It should be understood that this disclosure is not limited to the precise structures described above and shown in the accompanying drawings, and various modifications and changes can be made without departing from its scope. The scope of this disclosure is limited only by the appended claims.

Claims

1. A method for interactive media content, characterized in that, include: The information feed page displays target media content and recommended content collections, along with content collection association information, including information indicating the clear screen playback mode corresponding to the content collection display page. In response to the triggering of the content collection association information, the target episode media content in the recommended content collection is played on the content collection display page in the clear screen playback mode.

2. The method according to claim 1, characterized in that, The method further includes: In response to the exit command of the clear screen playback mode on the content collection display page, the system returns to the information feed page, which displays the target media content.

3. The method according to claim 1, characterized in that, The method further includes: In response to the exit command of the clear screen playback mode on the content collection display page, the content collection display page is displayed in a target playback mode; the target playback mode is a playback mode other than the clear screen playback mode.

4. The method according to claim 1, characterized in that, The recommended content collection includes multiple recommended content collections; the step of responding to the triggering of the content collection association information, playing the target episode media content in the recommended content collection in the clear screen playback mode on the content collection display page, includes: In response to the triggering of the content collection association information, the episode media content of the first content collection in the multiple content collections is played on the content collection display page in the clear screen playback mode; Wherein, the first content collection is a collection of content that matches the content preference information of the target account within the plurality of content collections; the target account refers to the account that triggers the association information of the content collection.

5. The method according to claim 4, characterized in that, The method further includes: In the content collection display page of the clear screen playback mode, in response to the content collection switching display instruction for the multiple content collections, the episode media content of the second content collection in the multiple content collections is played on the content collection display page in the clear screen playback mode.

6. The method according to claim 1, characterized in that, The target media content is the first episode media content in the recommended content collection; the target episode media content is the first episode media content; the step of responding to the triggering of the content collection association information and playing the target episode media content in the recommended content collection in the clear screen playback mode on the content collection display page includes: In response to the triggering of the content collection association information, the first episode media content is played on the content collection display page in the clear screen playback mode.

7. The method according to claim 1, characterized in that, The target media content is the first episode media content in the recommended content collection; the target episode media content is the second episode media content; the step of responding to the triggering of the content collection association information and playing the target episode media content in the recommended content collection in the clear screen playback mode on the content collection display page includes: When the display progress of the first episode media content in the information flow page has reached the end progress, in response to the triggering of the content collection association information, the second episode media content is played in the clear screen playback mode on the content collection display page; Wherein, the second episode media content is ranked after the first episode media content in the recommended content collection, and the second episode ranking is adjacent to the first episode ranking.

8. The method according to claim 1, characterized in that, The target media content is the first episode media content in the recommended content collection; the target episode media content is the third episode media content; the step of responding to the triggering of the content collection association information and playing the target episode media content in the recommended content collection in the clear screen playback mode on the content collection display page includes: If the first episode media content is not the first episode in the recommended content collection, in response to the triggering of the content collection association information, the third episode media content is played on the content collection display page in the clear screen playback mode; the third episode media content is the episode media content that is the first episode in the recommended content collection.

9. The method according to claim 1, characterized in that, The target media content is media content outside the recommended content collection. The step of responding to the triggering of the content collection association information by playing the target episode media content from the recommended content collection in the clear screen playback mode on the content collection display page includes: In response to the triggering of the content collection association information, the target episode media content in the recommended content collection is played on the content collection display page in the clear screen playback mode. The target episode media content is the episode media content that is ranked first in the recommended content collection.

10. The method according to claim 1, characterized in that, The step of responding to the triggering of the content collection association information by playing the target episode media content in the recommended content collection in the clear screen playback mode on the content collection display page includes: In response to the triggering of the content collection association information, the target episode media content is displayed on the content collection display page in the target playback mode; and when the display duration of the target episode media content reaches the preset duration, the target episode media content is played on the content collection display page in the clear screen playback mode; the target playback mode is a playback mode other than the clear screen playback mode.

11. The method according to claim 1, characterized in that, The content collection association information also includes the content collection description information of the recommended content collection.

12. A media content interactive device, characterized in that, include: The content collection recommendation module is configured to display target media content and recommended content collections and their associated information on the information feed page. The associated information includes information indicating the clear screen playback mode corresponding to the content collection display page. The content episode clearing playback module is configured to execute a response to the triggering of the content collection association information, and play the target episode media content in the recommended content collection in the clearing playback mode on the content collection display page.

13. An electronic device, characterized in that, include: processor; Memory used to store the processor's executable instructions; The processor is configured to execute the instructions to implement the media content interaction method as described in any one of claims 1 to 11.

14. A computer-readable storage medium, characterized in that, When the instructions in the computer-readable storage medium are executed by the processor of the electronic device, the electronic device is enabled to perform the media content interaction method as described in any one of claims 1 to 11.

15. A computer program product, characterized in that, It includes computer instructions, which, when executed by a processor, cause a computer to perform the media content interaction method as described in any one of claims 1 to 11.

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