Novel advertisement display device

By designing an advertising display device that includes a base, bracket, controller, push mechanism, display, speaker, and image capture device, the problems of inconspicuous advertising, high power consumption, poor waterproofing, and lack of physical display are solved, achieving the effects of being eye-catching, energy-saving, and providing physical product push.

CN223842595UActive Publication Date: 2026-01-27FUJIAN LINCHUAN JUHE CULTURE MEDIA CO LTD
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Patent Information

Application Number
CN202422941094.4
Authority / Receiving Office
CN · China
Patent Type
Utility models(China)
Current Assignee / Owner
Filing Date
2024-11-30
Publication Date
2026-01-27
Estimated Expiration
2034-11-30

AI Technical Summary

Technical Problem

Existing advertising display technologies suffer from issues such as inconspicuous advertisements, increased power consumption, poor water resistance of displays, susceptibility to damage, and a lack of authentic product display experience.

Method used

Design an advertising display device that includes a base, bracket, controller, pushing mechanism, display, speaker, and image acquisition device. It adopts a touch LED display, advertising speaker, CCD/CMOS camera and protective film to realize graphic and audio display and physical object pushing. The pushing mechanism is controlled by the controller to push the items.

Benefits of technology

It achieves eye-catching and energy-efficient advertising displays, provides a physical experience, improves the monitor's water resistance and durability, and reduces energy consumption.

✦ Generated by Eureka AI based on patent content.

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Abstract

The utility model relates to the technical field of advertisement display, and discloses a novel advertisement display device which comprises a base, a support, a controller, a pushing mechanism, a displayer, a broadcaster and an image collector, the support is installed on the base, and the controller, the pushing mechanism, the displayer, the broadcaster and the image collector are all installed on the support. The pushing mechanism is arranged on the lower portion of the support, the displayer is arranged above the pushing mechanism, the image collector and the broadcaster are arranged around the displayer, the control end of the controller is electrically connected with the control end of the pushing mechanism, the control end of the displayer, the control end of the broadcaster and the control end of the image collector, and the displayer is used for displaying advertisements. The broadcaster is used for broadcasting advertisements, the image collector is used for collecting external image information, and the pushing mechanism is used for pushing objects displayed by the advertisements. According to the device, image-text and sound display and real object pushing of advertisements are achieved, people can better know advertisement objects, and the effects of reducing energy consumption, better displaying the advertisements and the like are achieved.
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Description

Technical Field

[0001] This utility model relates to the field of advertising display technology, specifically to a novel advertising display device. Background Technology

[0002] Advertising, as the name suggests, is the act of widely disseminating information to the general public. The term "advertising" can be broadly or narrowly defined. Non-economic advertising refers to advertising that is not for profit, such as government announcements, notices, and statements from political parties, religious groups, educational institutions, cultural organizations, municipal bodies, and social groups. Economic advertising, on the other hand, is advertising for profit, typically commercial advertising. It is a means of disseminating information about goods or services to consumers or users through advertising media in a paid manner to promote those goods or services. Product advertising falls under this category of economic advertising.

[0003] In people's lives, we often encounter all kinds of advertisements. Some are displayed online, while others are displayed as physical items on display stands. For physical displays, advertising display stands are usually placed in high-traffic areas of shopping malls to better promote the corresponding products. Some billboards on the market only display pictures, while others combine pictures and sound. However, such displays do not allow viewers to experience the actual product being advertised, thus failing to meet people's needs. In addition, it is important that advertisements be placed in a prominent position, and that the protection of the display screen is also crucial.

[0004] Therefore, existing advertising display technologies need further design. Utility Model Content

[0005] The purpose of this invention is to overcome the problems of existing advertising display technologies, such as inconspicuous advertising displays, increased power consumption, poor water resistance of displays, easy damage to displays, and lack of physical object display. By rationally designing the advertising display technology and using a base, bracket, controller, push mechanism, display, speaker, and image acquisition device, it is possible to realize the display of text, images, and sound of advertisements, as well as the push of physical objects, so that people can better understand the advertised items, and also reduce energy consumption and display advertisements more effectively and prominently.

[0006] The specific technical solution of this utility model is as follows:

[0007] A novel advertising display device includes: a base, a support, a controller, a pushing mechanism, a display, a loudspeaker, and an image capture device. The support is mounted on the base, and the controller, pushing mechanism, display, loudspeaker, and image capture device are all mounted on the support. The pushing mechanism is located at the lower part of the support, the display is located above the pushing mechanism, and the image capture device and loudspeaker are located around the display. The control terminal of the controller is electrically connected to the control terminals of the pushing mechanism, the display, the loudspeaker, and the image capture device, respectively. The display is used to display advertisements, the loudspeaker is used to broadcast advertisements, the image capture device is used to capture external image information, and the pushing mechanism is used to push the advertised items.

[0008] Furthermore, the broadcaster selects advertising audio.

[0009] Furthermore, the lower part of the base is equipped with casters.

[0010] Furthermore, the casters are selected as self-locking casters.

[0011] Furthermore, both the base and the bracket are made of metal.

[0012] Furthermore, the pushing mechanism includes a pusher and a carrier. The pusher is mounted on the bracket, the control terminal of the pusher is electrically connected to the control terminal of the controller, and the driving terminal of the pusher is connected to the driven terminal of the carrier. The carrier is used to load items.

[0013] Furthermore, the pusher includes a push cylinder, a slide rail, and a slide base. The push cylinder and the slide rail are both mounted on the bracket. The slide base is slidably mounted on the slide rail. The control end of the push cylinder is electrically connected to the control end of the controller. The drive end of the push cylinder is connected to the driven end of the slide base. The carrier is mounted on the slide base.

[0014] Furthermore, the display is selected as a touch display.

[0015] Furthermore, the display is selected as an LED display.

[0016] Furthermore, a protective film is provided on the surface of the display.

[0017] Furthermore, the protective film includes a PET layer, an ITO layer, and a ZnO-PTFE layer. The lower surface of the PET layer is connected to the screen of the display, the upper surface of the PET layer is connected to the lower surface of the ITO layer, and the upper surface of the ITO layer is connected to the ZnO-PTFE layer.

[0018] Furthermore, the image acquisition device is selected from CCD cameras or CMOS cameras.

[0019] Beneficial effects

[0020] This utility model, through the rational design of advertising display technology, employs a base, bracket, controller, pushing mechanism, display, speaker, and image capture device. It enables the display of text, images, and sound of advertisements, as well as the pushing of physical objects, allowing people to better understand the advertised items. It also reduces energy consumption and provides a more prominent and eye-catching display of advertisements. The use of a protective film for the display provides better protection; the protective film, composed of PET, ITO, and ZnO-PTFE layers, achieves high light transmittance and hydrophobic / waterproof properties. Due to its high light transmittance, the display can operate at lower brightness, thus reducing energy consumption. The pushing mechanism allows for the pushing of items according to the advertisement playback, facilitating user experience. Attached Figure Description

[0021] Figure 1 This is a structural schematic diagram of a novel advertising display device according to the present invention.

[0022] Figure 2 This is a schematic diagram of the layer structure of the protective film of a novel advertising display device according to this utility model.

[0023] Figure 3 This is a schematic diagram of the push mechanism of a novel advertising display device according to this utility model.

[0024] Reference numerals: 01, base; 02, bracket; 03, pushing mechanism; 04, monitor; 05, speaker; 06, image acquisition device; 10, ZnO-PTFE layer; 11, ITO layer; 12, PET layer; 13, monitor layer; 31, slide; 32, slide rail; 33, pushing cylinder. Detailed Implementation

[0025] The technical solutions of the present utility model will be clearly and completely described below with reference to the accompanying drawings of the embodiments. Obviously, the described embodiments are only some embodiments of the present utility model, and not all embodiments. Based on the embodiments of the present utility model, all other embodiments obtained by those of ordinary skill in the art without creative effort are within the protection scope of the present utility model.

[0026] See Figures 1-3As shown, this utility model provides a novel advertising display device, which includes: a base 01, a bracket 02, a controller, a pushing mechanism 03, a display 04, a speaker 05, and an image acquisition device 06. The speaker 05 is an advertising sound system; the base 01 and the bracket 02 are both made of metal; the display 04 is a touch-screen LED display; and the image acquisition device 06 is a CCD camera or a CMOS camera.

[0027] The bracket 02 is mounted on the base 01. The controller, push mechanism 03, display 04, speaker 05, and image acquisition device 06 are all mounted on the bracket 02. The push mechanism 03 is located at the lower part of the bracket 02, the display 04 is located above the push mechanism 03, and the image acquisition device 06 and speaker 05 are located around the display 04. The control terminal of the controller is electrically connected to the control terminals of the push mechanism 03, the display 04, the speaker 05, and the image acquisition device 06, respectively. The display 04 is used to display advertisements, the speaker 05 is used to broadcast advertisements, the image acquisition device 06 is used to acquire external image information, and the push mechanism 03 is used to push the items displayed in the advertisements.

[0028] The base 01 is equipped with casters at its lower part; these casters are self-locking.

[0029] The pushing mechanism 03 includes a pusher and a carrier. The pusher is mounted on the bracket 02. The control end of the pusher is electrically connected to the control end of the controller. The drive end of the pusher is connected to the driven end of the carrier. The carrier is used to load items. The pusher includes a pushing cylinder 33, a slide rail 32, and a slide block 31. The pushing cylinder 33 and the slide rail 32 are both mounted on the bracket 02. The slide block 31 is slidably mounted on the slide rail 32. The control end of the pushing cylinder 33 is electrically connected to the control end of the controller. The drive end of the pushing cylinder 33 is connected to the driven end of the slide block 31. The carrier is mounted on the slide block 31.

[0030] The display 04 has a protective film on its surface. The protective film includes a PET (polyethylene terephthalate) layer, an ITO (indium tin oxide) layer, and a ZnO-PTFE (zinc oxide and polytetrafluoroethylene blend) layer. The lower surface of the PET layer 12 is connected to the screen (display layer 13) of the display 04, and the upper surface of the PET layer 12 is connected to the lower surface of the ITO layer 11. The upper surface of the ITO layer 11 is connected to the ZnO-PTFE layer 10. The ITO (indium tin oxide) layer is deposited on the PET (polyethylene terephthalate) layer, and the ZnO (zinc oxide) and PTFE (polytetrafluoroethylene) are blended and deposited on the ITO layer 11 by radio frequency sputtering technology.

[0031] The specific implementation of this utility model is as follows: After assembling the device, the controller controls the playback of advertisements, displays the advertisement content on the monitor, and plays the advertisement content aloud through the loudspeaker. The controller has an energy-saving function: when someone views the advertisement, the image acquisition device captures the observer and starts the advertisement playback. If the observer stays for a period of time, the controller will control the push mechanism to push relevant items for display, helping the observer to better understand the advertised products, etc. When the observer leaves, the controller controls the push mechanism to retract the products and stop playing the advertisement, etc. To protect the monitor for longer use, a protective film can be applied to its surface.

[0032] The protective film consists of an 800μm thick PET (polyethylene terephthalate) layer, on which a 500μm thick ITO (indium tin oxide) layer is deposited. ZnO (zinc oxide) and PTFE (polytetrafluoroethylene) are blended and deposited on the ITO layer using radio frequency sputtering technology to form a 30μm thick ZnO-PTFE layer, thus creating the protective film. This protective film is then adhesively attached to the display screen.

[0033] Although embodiments of the present invention have been shown and described, it will be understood by those skilled in the art that various changes, modifications, substitutions and alterations can be made to these embodiments without departing from the principles and spirit of the present invention, the scope of which is defined by the appended claims and their equivalents.

Claims

1. A novel advertising display device, characterized in that, The advertising display device includes: a base, a bracket, a controller, a pushing mechanism, a display, a loudspeaker, and an image acquisition device. The bracket is mounted on the base, and the controller, pushing mechanism, display, loudspeaker, and image acquisition device are all mounted on the bracket. The pushing mechanism is located at the lower part of the bracket, the display is located above the pushing mechanism, and the image acquisition device and loudspeaker are located around the display. The control terminal of the controller is electrically connected to the control terminals of the pushing mechanism, the display, the loudspeaker, and the image acquisition device, respectively. The display is used to display advertisements, the loudspeaker is used to broadcast advertisements, the image acquisition device is used to acquire external image information, and the pushing mechanism is used to push the items displayed in the advertisement. The pushing mechanism includes a pusher and a carrier. The pusher is mounted on the bracket. The control terminal of the pusher is electrically connected to the control terminal of the controller. The driving terminal of the pusher is connected to the driven terminal of the carrier. The carrier is used to load items. The pusher includes a push cylinder, a slide rail, and a slide base. The push cylinder and the slide rail are both mounted on the bracket. The slide base is slidably mounted on the slide rail. The control end of the push cylinder is electrically connected to the control end of the controller. The drive end of the push cylinder is connected to the driven end of the slide base. The carrier is mounted on the slide base.

2. The novel advertising display device according to claim 1, characterized in that, The base is equipped with casters at the bottom.

3. The novel advertising display device according to claim 1, characterized in that, Both the base and the bracket are made of metal.

4. The novel advertising display device according to claim 1, characterized in that, The display is selected as a touch screen display.

5. A novel advertising display device according to claim 4, characterized in that, The display is selected as an LED display.

6. A novel advertising display device according to claim 5, characterized in that, The surface of the display is provided with a protective film.

7. A novel advertising display device according to claim 6, characterized in that, The protective film includes a PET layer, an ITO layer, and a ZnO-PTFE layer. The lower surface of the PET layer is connected to the screen of the display, the upper surface of the PET layer is connected to the lower surface of the ITO layer, and the upper surface of the ITO layer is connected to the ZnO-PTFE layer.

8. A novel advertising display device according to claim 1, characterized in that, The image acquisition device is either a CCD camera or a CMOS camera.