Media content processing method, apparatus, device, readable storage medium, and product

The method and apparatus enhance media content interaction by allowing users to create and publish interactive content with function controls, facilitating multi-user engagement and improving user experience.

JP2025522413AActive Publication Date: 2025-07-15BEIJING ZITIAO NETWORK TECH CO LTD
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Patent Information

Application Number
JP2024573282
Authority / Receiving Office
JP · JP
Patent Type
Applications
Current Assignee / Owner
Priority Date
2022-11-09
Filing Date
2023-11-06
Publication Date
2025-07-15
Estimated Expiration
2043-11-06

AI Technical Summary

Technical Problem

Existing media content interaction methods are relatively single, limiting user interaction and experience, as users can only view media content without engaging in interactive operations.

Method used

A method and apparatus that enable users to generate and publish interactive media content with predetermined function controls, allowing selection of secondary users and sending reminder information to engage in interactive operations based on theme information.

Benefits of technology

Enriches the interaction method, simplifies media content creation, and improves user experience by enabling multiple users to participate in interactive operations.

✦ Generated by Eureka AI based on patent content.

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Abstract

Embodiments of the present invention provide a media content processing method, apparatus, device, readable storage medium, and product. The method includes: displaying a media content generation page; obtaining interactive media content generated by a first user on the media content generation page, where the interactive media content includes media content generated by the first user and a predetermined function control corresponding to a predetermined interactive operation, and the predetermined function control includes theme information associated with the interactive media content; determining at least one second user selected by the first user based on the media content generation page; and publishing the interactive media content so that at least one second user receives first interactive reminder information associated with the predetermined interactive operation, where the first interactive reminder information includes the theme information.
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Description

Technical Field

[0001] [Cross - reference to Related Applications] This application claims the priority of a Chinese invention patent application filed on November 9, 2022, with the invention title "Media Content Processing Method, Apparatus, Device, Readable Storage Medium, and Product" and the application number 202211401432.4. All the contents disclosed in the above application are incorporated herein by reference in their entirety.

[0002] Embodiments of the present invention relate to the field of interface interaction technologies, and in particular, to a media content processing method, apparatus, device, readable storage medium, and product.

Background Art

[0003] Existing video software generally supports users to create and publish video media content according to actual needs.

[0004] However, it is difficult to generate and create media content using the above - mentioned media content generation method. Existing video media content is generally independent media content, and other users can only view the media content, and cannot perform interaction operations based on the media content.

Summary of the Invention

[0005] Embodiments of the present invention provide a media content processing method, apparatus, device, readable storage medium, and product to solve the problem that the existing media content interaction method is relatively single.

[0006] In a first aspect, an embodiment of the present invention provides a media content processing method, the method including: displaying a media content generation page; obtaining, on the media content generation page, interactive media content generated by a first user, where the interactive media content includes media content generated by the first user and a predetermined function control corresponding to a predetermined interactive operation, and the predetermined function control includes theme information associated with the interactive media content; determining at least one second user selected by the first user based on the media content generation page; and publishing the interactive media content such that at least one second user receives first interactive reminder information associated with the predetermined interactive operation, where the first interactive reminder information includes the theme information.

[0007] In a second aspect, an embodiment of the present invention provides a media content processing method, the method including: determining whether a third user has ever published media content associated with the theme information of the interactive media content based on a predetermined interactive operation, and obtaining a publication result; determining a display style of a predetermined function control included in the interactive media content based on the publication result; and displaying the interactive media content including the predetermined function control based on the display style.

[0008] In a third aspect, an embodiment of the present invention provides a media content processing apparatus, the apparatus comprising: a display module for displaying a media content generation page; an acquisition module for acquiring, on the media content generation page, interactive media content generated by a first user, the interactive media content including media content generated by the first user and a predetermined function control corresponding to a predetermined interactive operation, the predetermined function control including theme information associated with the interactive media content; a determination module for determining at least one second user selected by the first user based on the media content generation page; and a publication module for publishing the interactive media content such that at least one second user receives first interactive reminder information associated with the predetermined interactive operation, the first interactive reminder information including the theme information.

[0009] In a fourth aspect, an embodiment of the present invention provides a display apparatus for interactive media content, the apparatus comprising: a publication result acquisition module for determining whether a third user has ever published media content associated with the theme information of the interactive media content based on a predetermined interactive operation and acquiring a publication result; a display style determination module for determining a display style of a predetermined function control included in the interactive media content based on the publication result; and a content display module for displaying the interactive media content including the predetermined function control based on the display style.

[0010] In a fifth aspect, an embodiment of the present invention provides an electronic device, the electronic device includes a processor and a memory, the memory stores computer-executable instructions, and the processor executes the computer-executable instructions stored in the memory to cause the at least one processor to execute the media content processing method described in the above-mentioned first aspect and various possible designs of the first aspect, or the various possible designs of the second aspect and the second aspect.

[0011] In a sixth aspect, an embodiment of the present invention provides a computer-readable storage medium, in which computer-executable instructions are stored, and when the computer-executable instructions are executed by a processor, the media content processing method described in the above-mentioned first aspect and various possible designs of the first aspect, or the various possible designs of the second aspect and the second aspect is realized.

[0012] In a seventh aspect, an embodiment of the present invention provides a computer program product including a computer program, and when the computer program is executed by a processor, the media content processing method described in the above-mentioned first aspect and various possible designs of the first aspect, or the various possible designs of the second aspect and the second aspect is realized.

Brief Description of the Drawings

[0013] Hereinafter, in order to more clearly explain the embodiments of the present invention or the technical solutions of the prior art, the drawings used in the embodiments or the prior art for explanation will be briefly described. Obviously, the drawings described below are only some embodiments of the present invention, and those skilled in the art can obtain other drawings based on these drawings without creative effort.

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Embodiments for Carrying Out the Invention

[0014] In the following, in order to make the objectives, technical solutions, and advantages of the embodiments of the present invention clearer, in conjunction with the drawings of the embodiments of the present invention, the technical solutions of the embodiments of the present invention will be clearly and completely described. Obviously, the described embodiments are only some embodiments of the present invention, not all embodiments. All other embodiments obtained by those skilled in the art based on the embodiments in the present invention without creative efforts shall fall within the protection scope of the present invention.

[0015] In consideration of the problem that the above-mentioned existing media content interaction methods are relatively single, the present invention provides a media content processing method, apparatus, device, readable storage medium, and product.

[0016] It should be noted that the media content processing method, apparatus, device, readable storage medium, and product provided by the present invention can be applied to any scenario of media content disclosure. Before using the technical solutions disclosed in each embodiment of the present invention, it should be understood that relevant users should be notified of the types, usage scopes, usage scenarios, etc. of the information related to the present invention in an appropriate manner in accordance with relevant laws and regulations, and the permission of the relevant users should be obtained.

[0017] For example, when responding to receiving an uncommitted request from a user, by sending presentation information to the relevant user, it is explicitly presented to the user that the requested operation requires the acquisition and use of the user's personal information. Thereby, the user can independently select whether to provide personal information to software or hardware such as an electronic device, application, server, or storage medium that executes the operation of the technical solution of the present invention based on the presentation information.

[0018] As a selective but non-limiting implementation form, the method of sending presentation information to the user in response to receiving an uncommitted request from the user may be, for example, a method using a pop-up window, and the presentation information can be displayed in the form of text in the pop-up window. Further, the pop-up window may further include a selection control for the user to select "agree" or "disagree" to provide personal information to the electronic device.

[0019] It should be understood that the above-described notification and user authorization acquisition process is only schematic and does not limit the embodiments of the present invention, and other methods that comply with relevant laws can also be applied to the embodiments of the present invention.

[0020] Existing media content generation methods generally involve users creating and publishing according to their current actual needs. After the media content is published, the method for other users to interact with the media content is relatively single, resulting in a decline in the user experience.

[0021] In order to enrich the interactive method based on media content and reduce the difficulty of creating media content, after the user completes the collection of media content, a predetermined function control can be added to the media content. The predetermined function control includes theme information associated with the interactive media content. Before publishing the interactive media content, at least one second user can be determined. By publishing the interactive media content and sending first interactive reminder information to at least one second user, the second user who receives the first interactive reminder information can generate target media content associated with the theme information of the interactive media content. As a result, the creator can interact with multiple users through the interactive media content, remind multiple users to perform a predetermined interactive operation on the theme information, enrich the interaction method of the media content, and simplify the operation of creating the media content.

[0022] FIG. 1 is a schematic flowchart of a media content processing method provided by an embodiment of the present invention. As shown in FIG. 1, the method includes the following steps.

[0023] In step 101, a media content generation page is displayed.

[0024] The execution entity of this embodiment is a media content processing device, and the media content processing device may be connected to the terminal device of the first user, thereby realizing the processing of media content based on the trigger operation of the first user.

[0025] In this embodiment, the first user may create one interactive media content according to actual creation needs, and enable other users to continuously perform interactive operations based on the interactive media content. Alternatively, the first user may participate in an interactive operation started by another user and publish interactive media content based on the interactive operation.

[0026] To realize the generation operation of interactive media content, first, a media content generation page can be displayed. Optionally, the media content generation page may include an acquisition control for acquiring media content. Specifically, the acquisition control may include a media content collection control and / or a media content upload control, etc. Further, the media content generation page may further include a predetermined function control associated with the interactive operation, so that the first user can participate in the interactive operation based on the predetermined function control.

[0027] In step 102, on the media content generation page, acquire the interactive media content generated by the first user, where the interactive media content includes the media content generated by the first user and a predetermined function control corresponding to a predetermined interactive operation, and the predetermined function control includes theme information associated with the interactive media content.

[0028] In this embodiment, after displaying the media content interactive page, the first user can generate interactive media content on the media content interactive page. Here, the interactive media content includes media content generated by the first user and a predetermined function control corresponding to a predetermined interactive operation, and the predetermined function control includes theme information associated with the interactive media content.

[0029] Optionally, the first user can trigger a predetermined media content acquisition control in the media content generation page to realize an operation of acquiring media content. The first user can determine the theme information in the predetermined function control by customizing the theme information or by adopting the theme information associated with the interactive media content published by other users.

[0030] In step 103, at least one second user selected by the first user based on the media content generation page is determined.

[0031] In this embodiment, in order to enable more users to participate in the current interactive operation, before publishing the interactive media content, at least one second user selected by the first user based on the media content generation page can be determined. Here, the second user may be a user having a predetermined relationship with the first user. For example, the second user may be a friend who is mutually followed by the first user.

[0032] Optionally, the selection operation of the second user may be executed after generating the interactive media content or before generating the interactive media content, and the present invention does not limit this.

[0033] In step 104, the interactive media content is published such that at least one second user receives first interactive reminder information associated with the predetermined interactive operation, where the first interactive reminder information includes the subject information.

[0034] In this embodiment, after determining at least one second user selected by the first user, the interactive media content can be published. Further, the at least one second user can be sent first interactive reminder information associated with a predetermined interactive operation, where the first interactive reminder information includes subject information. The interactive reminder information is used to prompt the second user to perform a predetermined interactive operation to generate media content associated with the subject information.

[0035] Accordingly, after obtaining the first interactive reminder information, the second user can participate in the interactive operation of the subject information through a trigger operation on the first interactive reminder information, and publish the target media content associated with the subject information.

[0036] FIG. 2 is a schematic diagram of interactive media content provided by an embodiment of the present invention. As shown in FIG. 2, the interactive media content 21 may include media content 22 generated by a first user and a function control 23, where the function control 23 may further include subject information 24.

[0037] It is understood that the media content has an association relationship with the subject information. As shown in FIG. 2, the subject information may be "What did you eat for lunch today", and accordingly, the media content may specifically be content related to lunch.

[0038] According to the media content processing method provided by this embodiment, within the media content generation page, interactive media content generated by a first user is acquired. Further, at least one second user selected by the first user is determined based on the media content generation page, the interactive media content is published, and first interactive reminder information is sent to the at least one second user. As a result, the second user who receives the first interactive reminder information can generate target media content associated with the theme information of the interactive media content. Thereby, a plurality of users can participate in a predetermined interactive operation of the theme information, enriching the interaction method of media content, reducing the difficulty of creating media content, and improving the user experience.

[0039] Optionally, based on any of the above embodiments, step 101 includes jumping to the media content generation page in response to a trigger operation of the first user on the media content generation control.

[0040] In this embodiment, the first user may specifically be the initiator of the interactive operation. The first user can customize the theme information according to actual needs, or copy the theme information published by other users and generate media content associated with the theme information. Based on the theme information and the media content, interactive media content is generated.

[0041] The presentation interface may be provided in advance with media content generation controls, and in response to a trigger operation of a first user on the media content generation controls, by jumping to a media content generation page, the first user can realize media content generation operations and theme information editing operations within the media content generation page.

[0042] Furthermore, based on any of the above embodiments, the media content generation page includes a predetermined content acquisition control and a predetermined function control associated with the interactive operation. Step 102 is The first user acquires the generated media content pending publication by triggering the content acquisition control, and acquires the theme information generated by the first user in the predetermined function control.

[0043] Based on the media content pending publication and the theme information, the interactive media content is generated.

[0044] In this embodiment, the media content generation page may include a content acquisition control for acquiring media content pending publication. Specifically, the content acquisition control may include, for example, a media content collection control and / or a media content upload control. Optionally, the first user can execute a real-time collection operation of media content by triggering the media content collection control to obtain media content pending publication. Optionally, the first user can execute a selection operation on pre-stored media content by triggering the media content upload control to obtain media content pending publication.

[0045] In addition, the media content generation page may further include predetermined function controls associated with interactive operations. The first user can generate subject information based on the predetermined function controls. For example, the first user can generate customized subject information in the predetermined function controls.

[0046] After obtaining the media content to be published and the subject information generated by the first user within the media content generation page respectively, interactive media content can be generated based on the media content to be published and the subject information.

[0047] Optionally, the subject information can be displayed in the predetermined function controls, and the predetermined function controls can be added to a predetermined display position in the media content to be published. As an implementable method, the first user can adjust the content such as the display position and display effect of the predetermined function controls according to actual needs, and the present invention does not limit this.

[0048] According to the media content processing method provided by this embodiment, by obtaining the media content to be published and the subject information respectively, interactive media content associated with the subject information of the interactive operation can be generated. Furthermore, other users can create media content and execute interactive operations based on the interactive media content, enriching the interaction method of the interactive media content.

[0049] Furthermore, based on any of the above embodiments, obtaining the subject information generated by the first user in the predetermined function controls includes: responding to the text content input by the first user in a predetermined input box in the predetermined function controls, and determining the text content as the subject information.

[0050] Alternatively, the media content generation page further includes a predetermined random topic generation control, and obtaining the topic information generated by the first user in the predetermined function control is responsive to a trigger operation of the first user on the random topic generation control, including generating a predetermined arbitrary random topic.

[0051] Determine the random topic as the topic information.

[0052] In this embodiment, when the first user is the initiator of an interactive operation corresponding to a predetermined topic, a predetermined function control can be added through the media content generation page, and an input box may be provided in the predetermined function control. The first user can realize the generation of topic information by triggering the input box. Optionally, in response to the text content input by the first user in a predetermined input box in the predetermined function control, the text content can be determined as the topic information.

[0053] FIG. 3A is a schematic diagram of interface interaction provided by an embodiment of the present invention. As shown in FIG. 3A, the interactive media content 31 may include media content 32 generated by a first user and a function control 33. Here, the function control 33 includes a predetermined input box 34. In response to a trigger operation of the first user on the predetermined input box 34, the text content input by the first user can be obtained, and the text content can be determined as the topic information 35.

[0054] Optionally, in order to improve the generation efficiency of the subject information, a plurality of different random subjects may be preset. Accordingly, the predetermined function control may be provided with a random subject generation control. The first user can perform a trigger operation on the random subject generation control. In response to the trigger operation, an arbitrary random subject can be selected from a plurality of predetermined different random subjects and displayed in the predetermined function control.

[0055] The first user can perform a switching operation on the currently displayed random subject according to the actual needs, and when a random subject that meets the personalized needs of the user is obtained, the random subject can be determined as the subject information.

[0056] FIG. 3B is another schematic diagram of interface interaction provided by an embodiment of the present invention. As shown in FIG. 3B, the interactive media content 36 may include media content 37 generated by the first user, a function control 38, and a predetermined random subject generation control 39. In response to the trigger operation of the first user on the random subject generation control 39, a predetermined arbitrary random subject can be generated, and the random subject can be determined as the subject information 310.

[0057] According to the media content processing method provided by this embodiment, by determining the subject information based on the text content determination subject information input by the first user or the randomly generated random subject, the flexibility of the generation of the subject information can be improved. In addition, by setting the random subject, a basis for the first user to create interactive media content is provided, and the difficulty of creating media content can be reduced.

[0058] Furthermore, based on any of the above embodiments, before obtaining the subject information generated by the first user in the predetermined function control, the media content processing method Further comprising displaying the predetermined function control within the media content generation page in response to a trigger operation of a first user on a predetermined interactive operation control within the media content generation page.

[0059] Alternatively, before obtaining the theme information generated by the first user in the predetermined function control, the media content processing method comprises jumping to a media content editing page in response to a media content acquisition completion operation triggered by the first user, wherein the media content editing page further comprises a predetermined interactive operation control.

[0060] Display the predetermined function control within the media content generation page in response to a trigger operation of a first user on an interactive operation control within the media content editing page.

[0061] Alternatively, before obtaining the theme information generated by the first user in the predetermined function control, the media content processing method The media content generation page comprises a function list, and the function list further comprises a predetermined interactive operation control.

[0062] Display the predetermined function control within the media content generation page in response to a trigger operation of a first user on an interactive operation control within the function list.

[0063] In this embodiment, when a first user executes a media content generation operation on a media content generation page, the first user can participate in an interactive operation by adding a predetermined function control within the media content generation page according to actual needs.

[0064] Optionally, interactive operation controls may be provided on the media content generation page. In response to a trigger operation of the first user on the interactive operation control within the media content generation page, by displaying the predetermined function control within the media content generation page, the first user can be enabled to perform an editing operation of the theme information within the predetermined function control.

[0065] Optionally, the interactive operation control may be provided within the media content editing page. When the first user completes the generation operation of the media content within the media content generation page, a media content acquisition completion operation can be triggered. In response to the media content acquisition completion operation, a jump is made to the media content editing page, and the interactive operation control can be displayed on the media content editing page. In response to a trigger operation of the first user on the interactive operation control within the media content editing page, by displaying the predetermined function control within the media content editing page, the first user can be enabled to perform an editing operation of the theme information within the predetermined function control.

[0066] Optionally, a function list may be further displayed on the media content generation page, and the function list may include the interactive operation control. In response to a trigger operation of the first user on the interactive operation control within the function list, by displaying the predetermined function control within the media content generation page, the first user can be enabled to perform an editing operation of the theme information within the predetermined function control.

[0067] According to the media content processing method provided by this embodiment, by providing an interactive operation control in a media content generation page, a media content editing page, or a function list within the media content generation page, the first user can realize a trigger for an interactive operation on any page during the process of generating media content, and by adding a predetermined function control to the media content based on the trigger operation, the generation of interactive media content can be realized, and the generation efficiency of the interactive media content can be improved.

[0068] Optionally, based on any of the above embodiments, step 101 is displaying target media content in a media content playback page, where the target media content includes a target function control, and the target function control includes theme information associated with the target media content.

[0069] In response to a trigger operation of the first user on the target function control, the media content generation page is displayed.

[0070] Alternatively, the displaying of the media content generation page is obtaining second interactive reminder information associated with the predetermined interactive operation, where the second interactive reminder information includes the theme information.

[0071] In response to a trigger operation of the first user on the second interactive reminder information, jump to the media content generation page.

[0072] In this embodiment, specifically, the first user may be a user who participated in the interactive operation based on target media content published by other users.

[0073] Optionally, the first user can participate in the interactive operation based on the target function control in the target media content published by other users. When the first user is watching the media content stream on the media content playback page, the target media content can be displayed in the media content playback page based on the switching operation of the first user. The target media content includes the target function control, and the target function control includes the theme information associated with the target media content.

[0074] In response to the trigger operation of the first user on the target function control, by jumping to the media content generation page, the first user can be enabled to realize the generation operation of the interactive media content in the media content generation page.

[0075] FIG. 4 is another schematic diagram of interface interaction provided by an embodiment of the present invention. As shown in FIG. 4, in the media content playback page 41, the target media content 42 is displayed. Here, the target media content 42 includes the target function control 43, and the target function control 43 includes the theme information 44 associated with the target media content. After the first user views the target media content 42, in response to the trigger operation of the first user on the target function control 43, it can jump to the media content generation page 45.

[0076] Optionally, when other users publish interactive media content, they can execute the user's selection operation before publishing the interactive media content. When other users select the first user, the second interactive reminder information can be sent to the first user. Here, the second interactive reminder information includes the theme information.

[0077] Accordingly, when the first user obtains the second interactive reminder information, by performing a trigger operation on the second interactive reminder information, the first user can jump to the media content generation page, so that the first user can realize the generation operation of the interactive media content within the media content generation page.

[0078] FIG. 5 is another schematic diagram of interface interaction provided by an embodiment of the present invention. As shown in FIG. 5, the first user can obtain second interactive reminder information 51 associated with a predetermined interactive operation, and the second interactive reminder information 51 includes theme information 52. In response to the trigger operation of the first user on the second interactive reminder information 51, the first user can jump to the media content generation page 53.

[0079] According to the media content processing method provided by this embodiment, when viewing target media content including a target function control, by means of a trigger operation within the target function control, or when obtaining second interactive reminder information, and by means of a trigger operation on the second interactive reminder information, by jumping to the media content generation page, the first user can quickly generate interactive media content based on the target media content or the second interactive reminder information, thereby improving the generation efficiency of the interactive media content.

[0080] Furthermore, based on any of the above embodiments, step 102 includes obtaining the media content generated by the first user on the media content generation page.

[0081] Generate the interactive media content based on the media content and the theme information associated with the target media content or the theme information included in the second interactive reminder information.

[0082] In this embodiment, after jumping to the media content generation page, the first user can realize the generation operation of the media content by triggering a predetermined media content collection control or a media content upload control in the media content generation page.

[0083] Furthermore, for the first user to execute the generation of the interactive media content based on the target media content of other users or the second interactive reminder information, the first user cannot customize the theme information associated with the interactive media content. Optionally, the theme information associated with the target media content or the theme information included in the second interactive reminder information can be determined as the theme information associated with the currently generated media content. Generate the interactive media content based on the media content and the theme information associated with the target media content or the theme information included in the second interactive reminder information.

[0084] According to the media content processing method provided by this embodiment, by generating the interactive media content based on the media content generated by the first user and the theme information associated with the target media content or the theme information included in the second interactive reminder information, the first user can perform interactive operations based on the target media content published by other users, enrich the interaction method based on the media content, and improve the user experience.

[0085] Furthermore, based on any of the above embodiments, the target function control further includes a predetermined interactive control. Responding to the trigger operation of the first user in the target function control to display the media content generation page means that responding to the trigger operation of the first user on the interactive control to jump to the media content generation page.

[0086] Or, responding to the trigger operation of the first user in the target function control to display the media content generation page means that responding to the trigger operation of the first user on a predetermined display area in the target function control to display a content page corresponding to the theme information, where the content page includes a plurality of media contents associated with the theme information and a predetermined interactive control.

[0087] Responding to the trigger operation of the first user on the interactive control in the content page to jump to the media content generation page.

[0088] In this embodiment, the target function control may be provided with an interactive control in advance. After the target media content is displayed in the media content playback page, by responding to the trigger operation of the first user on the interactive control and jumping to the media content generation page, the first user can realize the generation operation of the interactive media content in the media content generation page.

[0089] Optionally, when a trigger operation of the first user on a predetermined display area in the target function control is detected, in response to the trigger operation, a content page corresponding to the theme information can be displayed, where the content page includes a plurality of media contents associated with the theme information and a predetermined interactive control.

[0090] In response to a trigger operation of the first user on the interactive control in the content page, by jumping to the media content generation page, the first user can realize the generation operation of the interactive media content within the media content generation page.

[0091] FIG. 6 is another schematic diagram of interface interaction provided by an embodiment of the present invention. As shown in FIG. 6, within the media content playback page 61, a target media content 62 is displayed, where the target media content 62 includes a target function control 63. In response to a trigger operation of the first user on a predetermined display area in the target function control 63, a content page 64 corresponding to the theme information can be displayed. The content page 64 corresponding to the theme information includes a plurality of media contents 65 associated with the theme information and a predetermined interactive control 66. In response to a trigger operation of the first user on the interactive control 66, it can jump to the media content generation page 67.

[0092] According to the media content processing method provided by this embodiment, by providing an interactive control in the target function control or by providing an interactive control in the content page, the first user can flexibly realize a trigger operation on the interactive control, and can further quickly participate in the interactive operation, and realize the interaction based on the media content.

[0093] Furthermore, based on any of the above embodiments, the target function control further includes a predetermined interactive control. Responding to the trigger operation of the first user in the target function control, displaying the media content generation page is responding to the trigger operation of the first user on the interactive control, and displaying a predetermined interactive list, where the interactive list includes a first control and a second control.

[0094] Responding to the trigger operation of the first user on the first control, jump to a first media content generation page for generating first interactive media content, where the theme information of the first interactive media content is the same as that of the target media content and has a related relationship with the target media content.

[0095] Responding to the trigger operation of the first user on the second control, jump to a second media content generation page for generating second interactive media content, where the theme information of the second interactive media content is the same as that of the interactive media content and has no related relationship with the target media content.

[0096] In this embodiment, the target function control further includes a predetermined interactive control. The first user can participate in the interactive operations published by other users based on the trigger operation on the interactive control. Alternatively, the first user can also start a new interactive operation based on the theme information of the target media content.

[0097] Optionally, in response to a trigger operation of the first user on the interactive control, a predetermined interactive list can be displayed, and the interactive list includes a first control and a second control.

[0098] The first user can participate in the interactive operations published by other users through a trigger operation on the first control. Specifically, in response to the trigger operation of the first user on the first control, it is possible to jump to a first media content generation page, and the first media content generation page is used to generate first interactive media content. Here, the theme information of the first interactive media content is the same as and has a relevant relationship with the target media content.

[0099] The first user can start a new interactive operation based on the theme information of the target media content through a trigger operation on the second control. Specifically, in response to the trigger operation of the first user on the second control, it is possible to jump to a second media content generation page, and the second media content generation page is used to generate second interactive media content. Here, the theme information of the second interactive media content is the same as the interactive media content and has no relevant relationship with the target media content.

[0100] According to the media content processing method provided by this embodiment, in response to a trigger operation of a first user on an interactive control, an interactive list is displayed, and in response to a selection operation of the first user in the interactive list, a jump is made to a media content generation page for generating different types of interactive media content. Thereby, the first user can generate different types of interactive media content in different media content generation pages, and the generated interactive media content better meets the actual needs of the first user and improves the user experience.

[0101] Furthermore, based on any of the above embodiments, step 103 includes displaying identification information of a plurality of users having a predetermined relationship with the first user within a predetermined display area of the media content generation page.

[0102] In response to a selection operation of the first user on the identification information of the plurality of users, at least one second user selected by the first user is determined.

[0103] Alternatively, the predetermined function control further includes a predetermined selection control, and determining at least one second user selected by the first user based on the media content generation page includes displaying a user list on the media content generation page in response to a trigger operation of the first user on the selection control, where the user list includes identification information of a plurality of users having a predetermined relationship with the first user.

[0104] In response to a selection operation of the first user on the identification information of the plurality of users, at least one second user selected by the first user is determined.

[0105] In this embodiment, before publishing the existing interactive media content, it is necessary to select at least one second user.

[0106] Optionally, within a predetermined display area of the media content generation page, the identification information of a plurality of users having a predetermined relationship with the first user can be displayed. In response to the selection operation of the first user on the identification information of the plurality of users, at least one user selected by the first user is determined as at least one second user.

[0107] FIG. 7 is another schematic diagram of a display interface provided by an embodiment of the present invention. As shown in FIG. 7, within a predetermined display area of the media content generation page 71, the identification information 72 of a plurality of users having a predetermined relationship with the first user is displayed. In response to the selection operation of the first user on the identification information 72 of the plurality of users, at least one second user selected by the first user can be determined.

[0108] Optionally, the predetermined function control further includes a predetermined selection control. In response to the trigger operation of the first user on the selection control, a user list can be displayed within the media content generation page, where the user list includes the identification information of a plurality of users having a predetermined relationship with the first user.

[0109] In response to the selection operation of the first user on the identification information of the plurality of users in the user list, at least one user selected by the first user is determined as at least one second user.

[0110] FIG. 8 is another schematic diagram of interface interaction provided by an embodiment of the present invention. As shown in FIG. 8, on a media content generation page 81, a predetermined function control 82 is displayed. The predetermined function control further includes a predetermined selection control 83. In response to a trigger operation of a first user 83 on the selection control, a user list 84 can be displayed. Here, the user list 84 includes identification information 85 of a plurality of users having a predetermined relationship with the first user. In response to a selection operation of the first user on the identification information 85 of the plurality of users, at least one second user selected by the first user is determined.

[0111] Furthermore, based on any of the above embodiments, before step 103, the media content processing method is to display predetermined first prompt information in the predetermined function control, and the first prompt information further includes being used to prompt the first user to select at least one second user.

[0112] In this embodiment, before the first user selects at least one second user, in order to enable the user to perform a selection operation of the second user before publishing the interactive media content, predetermined first prompt information can be displayed in the predetermined function control. Here, the first prompt information is used to prompt the first user to select at least one second user.

[0113] Furthermore, based on any of the above embodiments, after step 103, the method is to display predetermined second prompt information in the predetermined function control, and the second prompt information further includes being used to prompt the second user of the number of second users currently selected.

[0114] In this embodiment, after the first user selects at least one second user, in order to enable the first user to more intuitively determine the currently selected second user, predetermined second prompt information can be displayed in a predetermined function control, where the second prompt information is used to prompt the number of second users currently selected by the second user. For example, the second prompt information may be "Three friends are currently selected."

[0115] According to the media content processing method provided by this embodiment, before publishing interactive media content, by selecting at least one second user, at least one second user can participate in the current interactive operation, and an interaction operation based on the interactive media content can be realized.

[0116] Furthermore, based on any of the above embodiments, after step 104, it may include at least one of the following.

[0117] When it is detected that any second user has published media content associated with the theme information based on the interactive media content, predetermined first reminder information is sent to the first user.

[0118] When it is detected that any user having a predetermined relationship with the first user has published media content associated with the theme information, predetermined first reminder information is sent to the first user.

[0119] When it is detected that any user having no predetermined relationship with the first user has sent media content associated with the theme information, predetermined second reminder information is sent to the first user.

[0120] In this embodiment, in order for the first user to timely know the participation status of other users in the interactive operation, after it is detected that another user has published media content based on the interactive media content, reminder information can be sent to the first user.

[0121] Optionally, when it is detected that any second user selected by the first user has published media content associated with the theme information based on the interactive media content, predetermined first reminder information is sent to the first user. When it is detected that any user having a predetermined relationship with the first user and not being the second user has published media content associated with the theme information, predetermined first reminder information is sent to the first user. When it is detected that any user having no predetermined relationship with the first user has sent media content associated with the theme information, predetermined second reminder information is sent to the first user.

[0122] Here, the first reminder information has a reminder intensity greater than that of the second reminder information. For example, the first reminder information may be a banner reminder and an individual message reminder. The second reminder information may be a message reminder in an aggregated form.

[0123] According to the media content processing method provided by this embodiment, by sending different types of reminder information to the first user corresponding to different identification information of the users who have published media content associated with the theme information, the first user can determine the participation status of other users in the interactive operation based on the reminder information. Also, by sending a large amount of reminder information to the first user, it is possible to avoid disturbing the first user and improve the user experience.

[0124] FIG. 9 is a schematic flowchart of a method for displaying interactive media content provided by an embodiment of the present invention. As shown in FIG. 9, the method includes the following steps.

[0125] In step 901, it is determined whether a third user has ever published media content associated with the theme information of the interactive media content based on a predetermined interactive operation, and a publication result is obtained.

[0126] In step 902, based on the publication result, a display style of a predetermined function control included in the interactive media content is determined.

[0127] In step 903, based on the display style, the interactive media content including the predetermined function control is displayed.

[0128] The execution entity of this embodiment is a display device for interactive media content, and the display device for the interactive media content may be connected to the terminal device of a third user. Thereby, a display operation of the interactive media content can be executed based on the trigger operation of the third user.

[0129] In this embodiment, before displaying the interactive media content, first, it can be determined whether a third user has ever published media content associated with the theme information of the interactive media content based on a predetermined interactive operation, and a publication result can be obtained. It should be noted that the third user may be the initiator of the interactive operation or another user who has viewed the interactive media content.

[0130] To enhance the display effect of the specified function control, corresponding to different publication results, a display style that matches the publication result can be preset. Therefore, after determining the publication result, based on the publication result, the display style of the specified function control in the interactive media content that matches the publication result can be determined. Based on the display style, a display operation of the interactive media content including the specified function control is executed.

[0131] Furthermore, based on any of the above embodiments, step 903 includes displaying the user identifier at a specified position in the specified function control when it is determined that the third user has published media content associated with the theme information of the interactive media content based on a specified interactive operation.

[0132] In this embodiment, when it is detected that the third user has published media content associated with the theme information of the interactive media content based on a specified interactive operation, the user identifier of the third user can be displayed at a specified position in the specified function control.

[0133] Optionally, when the third user is the initiator of the interactive operation, the specified position may be the first display position.

[0134] FIG. 10 is a schematic diagram of a display interface provided by an embodiment of the present invention. As shown in FIG. 10, when the third user is the publisher of the interactive media content 1001, the identifier 1003 of the third user can be displayed at the first display position in the specified function control 1002. The identifiers of other users are sequentially displayed after the first display position according to a specified sorting rule.

[0135] Optionally, when the third user is a participant in the interactive operation, the predetermined position may be the last display position. Further, the user identifier of the initiator of the interactive operation may be displayed at the first display position.

[0136] FIG. 11 is another schematic diagram of a display interface provided by an embodiment of the present invention. As shown in FIG. 11, when the third user is not the publisher of the interactive media content 1101, after the interactive media content 1101 is published, the identifier 1103 of the publisher is displayed at the first display position in the predetermined function control 1102, and the identifier 1104 of the third user can be displayed at the last display position.

[0137] According to the media content processing method provided by this embodiment, before publishing the interactive media content, it is determined whether the third user has ever published media content associated with the theme information of the interactive media content based on a predetermined interactive operation, and different display styles of a predetermined function control are determined based on the publishing result, so that the display effect of the predetermined function control can be enhanced.

[0138] Furthermore, based on any of the above embodiments, after displaying the interactive media content including the predetermined function control based on the display style, the display method of the interactive media content is as follows: Responding to a trigger operation of the third user on a predetermined display area in a predetermined function control corresponding to the interactive media content, and displaying a content page corresponding to the theme information, where the content page includes a plurality of media contents associated with the theme information.

[0139] In this embodiment, after displaying the interactive media content, the third user can trigger a predetermined function control corresponding to the interactive media content. In response to the trigger operation, a content page corresponding to the theme information can be displayed. Here, the content page includes a plurality of media contents associated with the theme information.

[0140] Optionally, in order to enable the third user to view higher-quality and more diverse media content within the current content page, the number of media contents published by the same user in the content page is made not to exceed a predetermined number threshold.

[0141] Furthermore, based on any of the above embodiments, after displaying the content page corresponding to the theme information, the method of displaying the interactive media content is as follows: It further includes determining the publication time and / or the cumulative interactive number corresponding to each media content associated with the theme information.

[0142] Based on the publication time and / or the cumulative interactive number, the display order of the plurality of media contents associated with the theme information in the content page is adjusted.

[0143] In this embodiment, the publication time and / or the cumulative interactive number corresponding to each media content associated with the theme information can be determined respectively. Based on the publication time and / or the cumulative interactive number, the display order of the media contents in the content page can be adjusted. Thereby, the third user can view higher-quality and more diverse media content within the content page.

[0144] Optionally, the publisher of the interactive media content can also determine the order of the second users selected before publishing the interactive media content, and preferentially display the media content published by the second users on the content page.

[0145] According to the media content processing method provided by this embodiment, by adjusting the display order of the media content in the content page based on the publication time and / or the cumulative interactive number corresponding to each media content associated with the theme information, the third user can view higher-quality and more diverse media content in the content page, and the user experience can be improved.

[0146] Furthermore, based on any of the above embodiments, after displaying the content page corresponding to the theme information, the display method of the interactive media content is as follows: It further includes jumping to the media content playback page in response to a trigger operation of the third user on any media content associated with the theme information.

[0147] Play the media content within the media content playback page.

[0148] In this embodiment, the third user can view the media content in the content page according to actual needs. In response to a trigger operation of the third user on any media content associated with the theme information, it jumps to the media content playback page. Play the media content within the media content playback page.

[0149] Optionally, a related media content stream can be formed based on a plurality of media contents associated with the subject information. In response to a trigger operation of a third user on any media content associated with the subject information, jump to a media content playback page. Play the related media content stream within the media content playback page.

[0150] FIG. 12 is another schematic diagram of interface interaction provided by an embodiment of the present invention. As shown in FIG. 12, a content page 1201 includes a plurality of media contents 1202 associated with subject information. In response to a trigger operation of a third user on any media content 1202, it is possible to jump to a media content playback page 1203 and play the media content 1202 within the media content playback page 1203.

[0151] Furthermore, based on any of the above embodiments, after playing the media content within the media content playback page, the display method of the interactive media content is as follows: In response to a switching operation of the third user on the media content playback page, further include switching and displaying other media contents among the plurality of media contents associated with the subject information within the media content playback page.

[0152] In this embodiment, in response to a trigger operation of a third user on any media content associated with the subject information, after playing the media content associated with the subject information within the media content playback page, the third user can perform a switching operation on the currently playing media content according to actual needs.

[0153] Optionally, in response to a switching operation of a third user on the media content playback page, other media content among a plurality of media contents associated with the theme information is switched and displayed within the media content playback page.

[0154] According to the media content processing method provided by this embodiment, in response to a trigger operation of a third user on any media content within the content page, by entering the media content stream associated with the theme information, the third user can realize viewing more media content associated with the theme information within the media content playback page, simplify the display process of the media content associated with the theme information, and improve the user experience.

[0155] FIG. 13 is a schematic configuration diagram of a media content processing apparatus provided by an embodiment of the present invention. As shown in FIG. 13, the apparatus includes a display module 1301, an acquisition module 1302, a determination module 1303, and a publication module 1304. Here, the display module 1301 displays a media content generation page. The acquisition module 1302 acquires interactive media content generated by a first user on the media content generation page. Here, the interactive media content includes media content generated by the first user and a predetermined function control corresponding to a predetermined interactive operation, and the predetermined function control includes theme information associated with the interactive media content. The determination module 1303 determines at least one second user selected by the first user based on the media content generation page. The publication module 1304 publishes the interactive media content so that at least one second user receives first interactive reminder information associated with the predetermined interactive operation, and the first interactive reminder information includes the theme information.

[0156] Furthermore, based on any of the above embodiments, in response to a trigger operation of the first user on the media content generation control, the display module jumps to the media content generation page.

[0157] Furthermore, based on any of the above embodiments, the media content generation page includes a predetermined content acquisition control and a predetermined function control associated with the interactive operation. The acquisition module acquires the media content to be published generated when the first user triggers the content acquisition control, and acquires the theme information generated by the first user in the predetermined function control. Based on the media content to be published and the theme information, the interactive media content is generated.

[0158] Furthermore, based on any of the above embodiments, in response to the text content input by the first user in a predetermined input box in the predetermined function control, the acquisition module determines the text content as the theme information. Alternatively, the media content generation page further includes a predetermined random theme generation control, and the acquisition module generates a predetermined random theme in response to a trigger operation of the first user on the random theme generation control. The random theme is determined as the theme information.

[0159] Furthermore, based on any of the above embodiments, the apparatus further comprises a display module, and the display module displays the predetermined function control within the media content generation page in response to a trigger operation of a first user on a predetermined interactive operation control within the media content generation page. Alternatively, the apparatus further comprises a page jump module, and the page jump module jumps to a media content editing page in response to a media content acquisition completion operation triggered by the first user, where the media content editing page includes predetermined interactive operation controls. The display module displays the predetermined function control within the media content generation page in response to a trigger operation of the first user on an interactive operation control within the media content editing page. Alternatively, the apparatus further comprises the media content generation page, and the media content generation page includes a function list, and the function list includes predetermined interactive operation controls. The display module displays the predetermined function control within the media content generation page in response to a trigger operation of the first user on an interactive operation control within the function list.

[0160] Furthermore, based on any of the above embodiments, the display module displays target media content within a media content playback page, the target media content includes target function controls, and the target function controls include theme information associated with the target media content. In response to a trigger operation of the first user on the target function control, the media content generation page is displayed. Alternatively, the display module acquires second interactive reminder information associated with the predetermined interactive operation, where the second interactive reminder information includes the theme information. In response to a trigger operation of the first user on the second interactive reminder information, a jump is made to the media content generation page.

[0161] Furthermore, based on any of the above embodiments, the acquisition module acquires media content generated by the first user on the media content generation page. The interactive media content is generated based on the media content and the theme information associated with the target media content or the theme information included in the second interactive reminder information.

[0162] Furthermore, based on any of the above embodiments, the target function control further includes a predetermined interactive control. The display module jumps to the media content generation page in response to a trigger operation of the first user on the interactive control. Alternatively, the display module displays a content page corresponding to the theme information in response to a trigger operation of the first user on a predetermined display area in the target function control, where the content page includes a plurality of media contents associated with the theme information and a predetermined interactive control. The display module jumps to the media content generation page in response to a trigger operation of the first user on the interactive control within the content page.

[0163] Furthermore, based on any of the above embodiments, the target function control further includes a predetermined interactive control. The display module displays a predetermined interactive list in response to a trigger operation of the first user on the interactive control, where the interactive list includes a first control and a second control. In response to the trigger operation of the first user on the first control, jump to a first media content generation page for generating first interactive media content, where the theme information of the first interactive media content is the same as that of the target media content and has a related relationship with the target media content. In response to the trigger operation of the first user on the second control, jump to a second media content generation page for generating second interactive media content, where the theme information of the second interactive media content is the same as that of the interactive media content and has no related relationship with the target media content.

[0164] Furthermore, based on any of the above embodiments, the determination module displays identification information of a plurality of users having a predetermined related relationship with the first user within a predetermined display area of the media content generation page. In response to a selection operation of the first user on the identification information of the plurality of users, determine at least one second user selected by the first user. Alternatively, the predetermined function control further includes a predetermined selection control, and the determination module displays a user list on the media content generation page in response to a trigger operation of the first user on the selection control, where the user list includes identification information of a plurality of users having a predetermined related relationship with the first user. In response to a selection operation of the first user on the identification information of the plurality of users, determine at least one second user selected by the first user.

[0165] Furthermore, based on any of the above embodiments, the device further comprises a display module, and the display module further displays predetermined first prompt information in the predetermined function control, where the first prompt information is used to prompt the first user to select at least one second user.

[0166] Furthermore, based on any of the above embodiments, the device further comprises a display module, and the display module further displays predetermined second prompt information in the predetermined function control, where the second prompt information is used to prompt the second user of the number of currently selected second users.

[0167] Furthermore, based on any of the above embodiments, the device further comprises a detection module. When the detection module detects that any second user has published media content associated with the theme information based on the interactive media content, the detection module transmits predetermined first reminder information to the first user. The detection module transmits predetermined first reminder information to the first user when it detects that any user having a predetermined relationship with the first user has published media content associated with the theme information. When the detection module detects that any user having no predetermined relationship with the first user has transmitted media content associated with the theme information, the detection module transmits predetermined second reminder information to the first user.

[0168] Furthermore, based on any of the above embodiments, the interactive reminder information is used to prompt the second user to perform the predetermined interactive operation to generate media content associated with the theme information.

[0169] FIG. 14 is a schematic configuration diagram of a display device for interactive media content provided according to an embodiment of the present invention. As shown in FIG. 14, the device includes a public result acquisition module 1401, a display style determination module 1402, and a content display module 1403. Here, the public result acquisition module 1401 determines whether a third user has ever published media content associated with the theme information of the interactive media content based on a predetermined interactive operation, and acquires the public result. The display style determination module 1402 determines the display style of a predetermined function control included in the interactive media content based on the public result. The content display module 1403 displays the interactive media content including the predetermined function control based on the display style.

[0170] Furthermore, based on any of the above embodiments, when it is determined by the display style determination module that a third user has ever published media content associated with the theme information of the interactive media content based on a predetermined interactive operation, the user identifier is displayed in the predetermined function control, and the device further includes a content display module. The content display module displays a content page corresponding to the theme information in response to a trigger operation of the third user on a predetermined display area in the predetermined function control corresponding to the interactive media content. Here, the content page includes a plurality of media contents associated with the theme information.

[0171] Furthermore, based on any of the above embodiments, the apparatus further comprises a content determination module, and the content determination module determines a release time and / or a cumulative interactive number corresponding to each media content associated with the subject information. The adjustment module adjusts the display order of a plurality of media contents associated with the subject information on the content page based on the release time and / or the cumulative interactive number.

[0172] Furthermore, based on any of the above embodiments, the apparatus further comprises a jump module, and the jump module jumps to a media content playback page in response to a trigger operation of the third user on any media content associated with the subject information.

[0173] The playback module plays the media content within the media content playback page.

[0174] Furthermore, based on any of the above embodiments, the apparatus further comprises a playback module, and the playback module switches and displays other media content among a plurality of media contents associated with the subject information within the media content playback page in response to a switching operation of the third user on the media content playback page.

[0175] The device provided by this embodiment can be used to execute the technical solution of the method embodiment described above, and its implementation principle and technical effect are similar, and this embodiment will not be repeated here.

[0176] Another embodiment of the present invention further provides an electronic device, and the electronic device comprises a processor and a memory.

[0177] The memory stores computer-executable instructions.

[0178] By executing the computer-executable instructions stored in the memory, the processor causes the processor to execute the media content processing method and the interactive media content display method described in any of the above embodiments.

[0179] FIG. 15 is a schematic configuration diagram of an electronic device provided according to an embodiment of the present invention. As shown in FIG. 15, the electronic device 1500 may be a terminal device or a server. Here, the terminal device may include, but is not limited to, mobile terminals such as mobile phones, notebook computers, digital broadcast receivers, personal digital assistants (PDAs), tablet computers (Portable Android Devices, PADs), portable media players (PMPs), in-vehicle terminals (e.g., in-vehicle navigation terminals), etc., and fixed terminals such as digital TVs and desktop computers. The electronic device shown in FIG. 15 is merely an example and does not limit the functions and usage ranges of the embodiments of the present invention in any way.

[0180] As shown in FIG. 15, the electronic device 1500 may include a processing device (e.g., a central processing unit, a graphics processor, etc.) 1501 that can execute various appropriate operations and processes based on a program stored in a read-only memory (ROM) 1502 or a program loaded from a storage device 1508 into a random access memory (RAM) 1503. Various programs and data necessary for the operation of the electronic device 1500 are further stored in the RAM 1503. The processing device 1501, the ROM 1502, and the RAM Only Memory, ROM) 1502 or a program loaded from a storage device 1508 into a random access memory (Random Access Memory, RAM) 1503. The processing device 1501, the ROM 1502, and the RAM 1503 are connected to each other via a bus 1504. An input / output (I / O) interface 1505 is also connected to the bus 1504. 1503 are connected to each other via a bus 1504. An input / output (I / O) interface 1505 is also connected to the bus 1504.

[0181] Typically, an input device 1506 including a touch screen, a touch pad, a keyboard, a mouse, a camera, a microphone, an accelerometer, a gyroscope, etc., an output device 1507 including a liquid crystal display (Liquid Crystal Display, LCD), a speaker, a vibrator, etc., a storage device 1508 including a magnetic tape, a hard disk, etc., and a device such as a communication device 1509 may be connected to the I / O interface 1505. The communication device 1509 can enable the electronic device 1500 to communicate wirelessly or wired to exchange data with other devices. Although the electronic device 1500 having various devices is shown in the drawings, it should be understood that it is not necessary to implement or have all the shown devices. More or fewer devices may alternatively be implemented or had.

[0182] In particular, according to an embodiment of the present invention, the process described with reference to the above flowchart may be implemented as a computer software program. For example, an embodiment of the present invention includes a computer program product including a computer program held on a computer-readable medium, and the computer program includes program code for executing the method shown in the flowchart. In such an embodiment, the computer program may be downloaded and installed from a network via the communication device 1509, or may be installed from the storage device 1508 or the ROM 1502. When the computer program is executed by the processing device 1501, the above-described functions limited to the method of the embodiment of the present invention are executed.

[0183] It should be noted that the above-described computer-readable medium of the present invention may be a computer-readable signal medium, a computer-readable storage medium, or any combination of the two. The computer-readable storage medium may be, for example, but not limited to, an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination thereof. More specific examples of the computer-readable storage medium include electrical connections having one or more wires, portable computer disks, hard disks, random access memory (RAM), read-only memory (ROM), erasable programmable read-only Memory, EPROM or flash memory), optical fibers, portable compact disc read-only memory (Compact Disc Read-Only It may include, but is not limited to, a memory (such as a Random Access Memory (RAM), a Read-Only Memory (ROM), a hard disk drive, a flash memory, etc.), a CD-ROM, an optical storage device, a magnetic storage device, or any suitable combination of the above. In the present invention, a computer-readable storage medium may be a tangible medium that includes or stores a program that can be used in combination with an instruction execution system, apparatus, or device by the program, instruction execution system, apparatus, or device. Also, in the present invention, a computer-readable signal medium may include a data signal propagated in baseband or as part of a carrier carrying a computer-readable program code. Such a propagated data signal can take various forms, including, but not limited to, electromagnetic signals, optical signals, or any suitable combination of the above. A computer-readable signal medium may further be any computer-readable medium other than a computer-readable storage medium that transmits, propagates, or conveys a program for use by or in combination with an instruction execution system, apparatus, or device. The program code included in the computer-readable medium can be transmitted using any suitable medium, including, but not limited to, wired, fiber optic cable, RF (radio frequency), or any suitable combination of the above.

[0184] An embodiment of the present invention further provides a computer-readable storage medium, in which computer-executable instructions are stored, and when the computer-executable instructions are executed by a processor, the media content processing method and the interactive media content display method described in any of the above embodiments are realized.

[0185] Another embodiment of the present invention further provides a computer program product including a computer program, and when the computer program is executed by a processor, the media content processing method and the interactive media content display method described in any of the above embodiments are realized.

[0186] The computer-readable medium described above may be included in the electronic device described above, or may exist separately and may not be assembled into the electronic device.

[0187] One or more programs are stored in the computer-readable medium described above. When the one or more programs described above are executed by the electronic device, the electronic device is caused to execute the method shown in the above-described embodiments.

[0188] Computer program code for performing the operations of the present invention can be described in one or more programming languages or combinations thereof. The programming languages described above include object-oriented programming languages such as Java, Smalltalk, C++, and further include conventional procedural programming languages such as the "C" language or similar programming languages. The program code may be executed entirely on the user computer, partially on the user computer, executed as a stand-alone software package, partially executed on the user computer and partially executed on a remote computer, or entirely executed on a remote computer or server. When related to a remote computer, the remote computer may be connected to the user computer via any type of network including a Local Area Network (LAN) or a Wide Area Network (WAN), or may be connected to an external computer (e.g., connected via the Internet using an Internet service provider). Network, LAN) or a Wide Area Network, WAN), or may be connected to an external computer (e.g., connected via the Internet using an Internet service provider).

[0189] Flowcharts and block diagrams in the drawings illustrate the implementable architectures, functions, and operations of systems, methods, and computer program products according to various embodiments of the present invention. From this perspective, each box in a flowchart or block diagram includes one or more executable instructions for implementing a specified logical function and can represent one module, program segment, or part of the code. Also, it should be noted that in some alternative implementations, the functions shown in the boxes may occur in an order different from the order shown in the drawings. For example, two boxes shown consecutively may actually be executed substantially in parallel or, depending on the related functions, in the reverse order. Also, each box in the block diagram and / or flowchart and combinations of boxes in the block diagram and / or flowchart may be implemented in a dedicated hardware-based system for executing the specified function or operation, or may be implemented by a combination of dedicated hardware and computer instructions.

[0190] The units described as being involved in embodiments of the present invention may be implemented by software or by hardware. Among them, the name of the unit does not constitute a limitation of the unit itself in a specific case. For example, the first acquisition unit may be described as "a unit for acquiring at least two Internet protocol addresses". The functions described above in this specification may be executed, at least in part, by one or more hardware logic components. For example, without limitation, exemplary types of hardware logic components that may be used include field programmable gate arrays (FPGAs), application specific integrated circuits (ASICs), application specific standard products (ASSPs), system on chips (SOCs), complex programmable logic devices (CPLDs), and the like.

[0191] In the context of the present invention, a machine-readable medium may be a tangible medium that can include or store a program that can be used by or in combination with an instruction execution system, apparatus, or device. The machine-readable medium may be a machine-readable signal medium or a machine-readable storage medium. The machine-readable medium may include, but is not limited to, electronic, magnetic, optical, electromagnetic, infrared, or semiconductor systems, apparatus, or devices, or any suitable combination thereof. More specific examples of machine-readable storage media include electrical connections based on one or more wires, portable computer disks, hard disks, random access memory (RAM), read-only memory (ROM), erasable programmable read-only memory (EPROM or flash memory), optical fibers, portable compact disk read-only memory (CD-ROM), optical storage devices, magnetic storage devices, or any suitable combination of the foregoing.

[0192] In a first aspect, according to one or more embodiments of the present invention, there is provided a media content processing method, the method comprising: displaying a media content generation page; acquiring, on the media content generation page, interactive media content generated by a first user, the interactive media content including media content generated by the first user and a predetermined function control corresponding to a predetermined interactive operation, the predetermined function control including theme information associated with the interactive media content; determining at least one second user selected by the first user based on the media content generation page; Publishing the interactive media content such that at least one second user receives first interactive reminder information associated with the predetermined interactive operation, the first interactive reminder information including the subject information.

[0193] According to one or more embodiments of the present invention, displaying the media content generation page includes jumping to the media content generation page in response to a trigger operation of the first user on a media content generation control.

[0194] According to one or more embodiments of the present invention, the media content generation page includes a predetermined content acquisition control and a predetermined function control associated with the interactive operation, In the media content generation page, acquiring the interactive media content generated by the first user includes acquiring the media content to be published generated by the first user triggering the content acquisition control, and acquiring the subject information generated by the first user in the predetermined function control, and generating the interactive media content based on the media content to be published and the subject information.

[0195] According to one or more embodiments of the present invention, acquiring the subject information generated by the first user in the predetermined function control includes determining the text content as the subject information in response to the text content input by the first user in a predetermined input box in the predetermined function control. Alternatively, the media content generation page further includes a predetermined random theme generation control, and obtaining the theme information generated by the first user in the predetermined function control means: responding to a trigger operation of the first user on the random theme generation control to generate a predetermined arbitrary random theme; determining the random theme as the theme information.

[0196] According to one or more embodiments of the present invention, before obtaining the theme information generated by the first user in the predetermined function control, the media content processing method includes: further including displaying the predetermined function control within the media content generation page in response to a trigger operation of the first user on a predetermined interactive operation control within the media content generation page; Alternatively, before obtaining the theme information generated by the first user in the predetermined function control, the media content processing method includes: responding to a media content acquisition completion operation triggered by the first user to jump to a media content editing page, where the media content editing page includes a predetermined interactive operation control; further including displaying the predetermined function control within the media content generation page in response to a trigger operation of the first user on an interactive operation control within the media content editing page; Alternatively, before obtaining the theme information generated by the first user in the predetermined function control, the media content processing method includes: the media content generation page includes a function list, and the function list includes a predetermined interactive operation control; Further including displaying the predetermined function control within the media content generation page in response to a trigger operation of a first user on an interactive operation control within a function list.

[0197] According to one or more embodiments of the present invention, displaying the media content generation page is to display target media content within a media content playback page, the target media content includes a target function control, and the target function control includes theme information associated with the target media content. including displaying the media content generation page in response to a trigger operation of the first user on the target function control. Or, displaying the media content generation page is to obtain second interactive reminder information associated with the predetermined interactive operation, and the second interactive reminder information includes the theme information. including jumping to the media content generation page in response to a trigger operation of the first user on the second interactive reminder information.

[0198] According to one or more embodiments of the present invention, obtaining interactive media content generated by a first user on the media content generation page is to obtain media content generated by the first user on the media content generation page. including generating the interactive media content based on the media content and the theme information included in the theme information associated with the target media content or the second interactive reminder information.

[0199] According to one or more embodiments of the present invention, the target function control further includes a predetermined interactive control, and in response to a trigger operation of the first user on the target function control, displaying the media content generation page means including jumping to a media content generation page in response to a trigger operation of the first user on the interactive control, alternatively, in response to a trigger operation of the first user on the target function control, displaying the media content generation page means displaying a content page corresponding to the theme information in response to a trigger operation of the first user on a predetermined display area in the target function control, where the content page includes a plurality of media contents associated with the theme information and a predetermined interactive control, and including jumping to a media content generation page in response to a trigger operation of the first user on the interactive control within the content page.

[0200] According to one or more embodiments of the present invention, the target function control further includes a predetermined interactive control, and in response to a trigger operation of the first user on the target function control, displaying the media content generation page means displaying a predetermined interactive list in response to a trigger operation of the first user on the interactive control, where the interactive list includes a first control and a second control, jumping to a first media content generation page for generating first interactive media content in response to a trigger operation of the first user on the first control, where the theme information of the first interactive media content is the same as and has a relationship with the target media content, In response to a trigger operation of the first user on the second control, jumping to a second media content generation page for generating second interactive media content, wherein the theme information of the second interactive media content is the same as that of the interactive media content and has no relevant relationship with the target media content.

[0201] According to one or more embodiments of the present invention, determining at least one second user selected by the first user based on the media content generation page includes: displaying identification information of a plurality of users having a predetermined relevant relationship with the first user within a predetermined display area of the media content generation page; in response to a selection operation of the first user on the identification information of the plurality of users, determining at least one second user selected by the first user. Alternatively, the predetermined function control further includes a predetermined selection control, and determining at least one second user selected by the first user based on the media content generation page includes: in response to a trigger operation of the first user on the selection control, displaying a user list on the media content generation page, where the user list includes identification information of a plurality of users having a predetermined relevant relationship with the first user; in response to a selection operation of the first user on the identification information of the plurality of users, determining at least one second user selected by the first user.

[0202] According to one or more embodiments of the present invention, before determining at least one second user selected by the first user based on the media content generation page, the media content processing method includes: Displaying predetermined first prompt information in the predetermined function control, wherein the first prompt information is used to prompt the first user to select at least one second user.

[0203] According to one or more embodiments of the present invention, after determining at least one second user selected by the first user based on the media content generation page, the media content processing method Displaying predetermined second prompt information in the predetermined function control, wherein the second prompt information is used to prompt the second user of the number of second users currently selected.

[0204] According to one or more embodiments of the present invention, after publishing the interactive media content, the media content processing method When it is detected that any second user has published media content associated with the theme information based on the interactive media content, sending predetermined first reminder information to the first user; When it is detected that any user having a predetermined relationship with the first user has published media content associated with the theme information, sending predetermined first reminder information to the first user; When it is detected that any user having no predetermined relationship with the first user has sent media content associated with the theme information, further including at least one of sending predetermined second reminder information to the first user.

[0205] According to one or more embodiments of the present invention, the interactive reminder information is used to prompt the second user to perform the predetermined interactive operation to generate media content associated with the theme information.

[0206] In a second aspect, according to one or more embodiments of the present invention, a method for displaying interactive media content is provided, the method comprising: determining whether a third user has ever published media content associated with the theme information of the interactive media content based on a predetermined interactive operation, and obtaining a publication result; determining a display style of a predetermined function control included in the interactive media content based on the publication result; displaying the interactive media content including the predetermined function control based on the display style.

[0207] According to one or more embodiments of the present invention, determining a display style of a predetermined function control included in the interactive media content based on the publication result includes: when it is determined that the third user has ever published media content associated with the theme information of the interactive media content based on a predetermined interactive operation, displaying the user identifier at a predetermined position in the predetermined function control.

[0208] According to one or more embodiments of the present invention, after displaying the interactive media content including the predetermined function control based on the display style, the method for displaying the interactive media content further includes: in response to a trigger operation of the third user on a predetermined display area in the predetermined function control corresponding to the interactive media content, displaying a content page corresponding to the theme information, the content page including a plurality of media contents associated with the theme information.

[0209] According to one or more embodiments of the present invention, after displaying a content page corresponding to the subject information, the method for displaying the interactive media content is as follows: determining a publication time and / or a cumulative number of interactions corresponding to each media content associated with the subject information; further comprising adjusting a display order of a plurality of media contents associated with the subject information on the content page based on the publication time and / or the cumulative number of interactions.

[0210] According to one or more embodiments of the present invention, after displaying a content page corresponding to the subject information, the method for displaying the interactive media content is as follows: responding to a trigger operation of the third user on any media content associated with the subject information, and jumping to a media content playback page; further comprising playing the media content within the media content playback page.

[0211] According to one or more embodiments of the present invention, after playing the media content within the media content playback page, the method for displaying the interactive media content is as follows: further comprising, in response to a switching operation of the third user on the media content playback page, switching and displaying other media content among the plurality of media contents associated with the subject information within the media content playback page.

[0212] In a third aspect, according to one or more embodiments of the present invention, there is provided a media content processing device, the device comprising: a display module for displaying a media content generation page; An acquisition module for acquiring interactive media content generated by a first user on the media content generation page, wherein the interactive media content includes media content generated by the first user and a predetermined function control corresponding to a predetermined interactive operation, and the predetermined function control includes theme information associated with the interactive media content. A determination module for determining at least one second user selected by the first user based on the media content generation page. A publication module for publishing the interactive media content so that at least one second user receives first interactive reminder information associated with the predetermined interactive operation, wherein the first interactive reminder information includes the theme information.

[0213] According to one or more embodiments of the present invention, the display module Responds to a trigger operation of the first user on the media content generation control and jumps to the media content generation page.

[0214] According to one or more embodiments of the present invention, the media content generation page includes a predetermined content acquisition control and a predetermined function control associated with the interactive operation. The acquisition module Acquires the media content to be published generated by the first user triggering the content acquisition control, acquires the theme information generated by the first user in the predetermined function control, Generates the interactive media content based on the media content to be published and the theme information.

[0215] According to one or more embodiments of the present invention, the acquisition module in response to the text content input by the first user in a predetermined input box in the predetermined function control, determines the text content as the theme information, or, the media content generation page further includes a predetermined random theme generation control, and the acquisition module in response to a trigger operation of the first user on the random theme generation control, generates a predetermined arbitrary random theme, and determines the random theme as the theme information.

[0216] According to one or more embodiments of the present invention, the apparatus further includes a display module, the display module, in response to a trigger operation of the first user on a predetermined interactive operation control in the media content generation page, displays the predetermined function control in the media content generation page, or, the apparatus further includes a page jump module, the page jump module, in response to a media content acquisition completion operation triggered by the first user, jumps to a media content editing page, where the media content editing page includes a predetermined interactive operation control, the display module, in response to a trigger operation of the first user on an interactive operation control in the media content editing page, displays the predetermined function control in the media content generation page, or, the apparatus further includes a media content generation page, the media content generation page includes a function list, the function list includes a predetermined interactive operation control, the display module, in response to a trigger operation of the first user on an interactive operation control in the function list, displays the predetermined function control in the media content generation page.

[0217] According to one or more embodiments of the present invention, the display module displays target media content within a media content playback page, where the target media content includes a target function control, and the target function control includes theme information associated with the target media content, in response to a trigger operation of the first user on the target function control, displays the media content generation page, or, the display module acquires second interactive reminder information associated with the predetermined interactive operation, and the second interactive reminder information includes the theme information, and jumps to the media content generation page in response to a trigger operation of the first user on the second interactive reminder information.

[0218] According to one or more embodiments of the present invention, the acquisition module acquires media content generated by the first user on the media content generation page, and generates the interactive media content based on the media content and the theme information associated with the target media content or the theme information included in the second interactive reminder information.

[0219] According to one or more embodiments of the present invention, the target function control further includes a predetermined interactive control, and the display module jumps to the media content generation page in response to a trigger operation of the first user on the interactive control, or, the display module In response to a trigger operation of the first user on a predetermined display area in the target function control, a content page corresponding to the theme information is displayed, where the content page includes a plurality of media contents associated with the theme information and a predetermined interactive control. In response to a trigger operation of the first user on an interactive control within the content page, jump to a media content generation page.

[0220] According to one or more embodiments of the present invention, the target function control further includes a predetermined interactive control, and the display module In response to a trigger operation of the first user on the interactive control, a predetermined interactive list is displayed, where the interactive list includes a first control and a second control. In response to a trigger operation of the first user on the first control, jump to a first media content generation page for generating first interactive media content, where the theme information of the first interactive media content is the same as and has a related relationship with the target media content. In response to a trigger operation of the first user on the second control, jump to a second media content generation page for generating second interactive media content, where the theme information of the second interactive media content is the same as the interactive media content and does not have the related relationship with the target media content.

[0221] According to one or more embodiments of the present invention, the determination module Displays identification information of a plurality of users having a predetermined related relationship with the first user within a predetermined display area of the media content generation page. In response to the selection operation of the first user on the identification information of the plurality of users, determine at least one second user selected by the first user, Alternatively, the predetermined function control further includes a predetermined selection control, and the determination module In response to the trigger operation of the first user on the selection control, display a user list on the media content generation page, where the user list includes identification information of a plurality of users having a predetermined relationship with the first user, In response to the selection operation of the first user on the identification information of the plurality of users, determine at least one second user selected by the first user.

[0222] According to one or more embodiments of the present invention, the apparatus further includes a display module, The display module further displays predetermined first prompt information in the predetermined function control, where the first prompt information is used to prompt the first user to select at least one second user.

[0223] According to one or more embodiments of the present invention, the apparatus further includes a display module, The display module further displays predetermined second prompt information in the predetermined function control, where the second prompt information is used to prompt the second user of the number of second users currently selected.

[0224] According to one or more embodiments of the present invention, the apparatus further includes a detection module, and the detection module executes at least one of the following: When it is detected that any second user has published media content associated with the theme information based on the interactive media content, send predetermined first reminder information to the first user, When the detection module detects that any user having a predetermined relationship with the first user has published media content associated with the subject information, the detection module transmits predetermined first reminder information to the first user. When the detection module detects that any user not having a predetermined relationship with the first user has transmitted media content associated with the subject information, the detection module transmits predetermined second reminder information to the first user.

[0225] According to one or more embodiments of the present invention, the interactive reminder information is used to prompt the second user to perform the predetermined interactive operation in order to generate media content associated with the subject information.

[0226] In a fourth aspect, according to one or more embodiments of the present invention, there is provided a display device for interactive media content, the device comprising: a publication result acquisition module configured to determine whether a third user has ever published media content associated with the subject information of the interactive media content based on a predetermined interactive operation and to acquire a publication result; a display style determination module configured to determine a display style of a predetermined function control included in the interactive media content based on the publication result; and a content display module configured to display the interactive media content including the predetermined function control based on the display style.

[0227] According to one or more embodiments of the present invention, the display style determination module When it is determined that the third user has ever published media content associated with the subject information of the interactive media content based on a predetermined interactive operation, the device displays the user identifier with the predetermined function control, and the device further includes a content display module In response to a trigger operation of the third user on a predetermined display area in a predetermined function control corresponding to the interactive media content, the content display module displays a content page corresponding to the theme information, where the content page includes a plurality of media contents associated with the theme information.

[0228] According to one or more embodiments of the present invention, the apparatus further comprises a content determination module. The content determination module determines a release time and / or a cumulative interactive number corresponding to each media content associated with the theme information. The adjustment module adjusts the display order of the plurality of media contents associated with the theme information in the content page based on the release time and / or the cumulative interactive number.

[0229] According to one or more embodiments of the present invention, the apparatus further comprises a jump module. The jump module jumps to a media content playback page in response to a trigger operation of the third user on any media content associated with the theme information. The playback module plays the media content within the media content playback page.

[0230] According to one or more embodiments of the present invention, the apparatus further comprises a playback module. In response to a switching operation of the third user on the media content playback page, the playback module switches and displays other media content among the plurality of media contents associated with the theme information within the media content playback page.

[0231] In a fifth aspect, according to one or more embodiments of the present invention, an electronic device is provided, the electronic device comprising at least one processor and a memory. The memory stores computer-executable instructions, by executing the computer-executable instructions stored in the memory, the at least one processor causes the at least one processor to implement the media content processing method described in the above-described first aspect and various possible designs of the first aspect or the second aspect and various possible designs of the second aspect.

[0232] In a sixth aspect, according to one or more embodiments of the present invention, a computer-readable storage medium is provided, on which computer-executable instructions are stored, and when the computer-executable instructions are executed by a processor, the media content processing method described in the above-described first aspect and various possible designs of the first aspect or the second aspect and various possible designs of the second aspect is realized.

[0233] In a seventh aspect, according to one or more embodiments of the present invention, a computer program product including a computer program is provided, and when the computer program is executed by a processor, the media content processing method described in the above-described first aspect and various possible designs of the first aspect or the second aspect and various possible designs of the second aspect is realized.

[0234] The above description is a preferred embodiment of the present invention and is only an explanation of the applied technical principle. Those skilled in the art should understand that the scope of the invention related to the present invention is not limited to the technical solution formed by the specific combination of the above technical features, and without departing from the concept of the above invention, other technical solutions formed by any combination of the above technical features or features equivalent thereto are also included. For example, it should be understood that technical solutions formed by switching the above features with technical features having similar functions (but not limited to these) disclosed in the present invention are also included.

[0235] Also, while the operations are depicted in a particular order, this should not be construed as requiring that the operations be performed in that particular order or sequence. Multi-threading and parallel processing may be advantageous in certain environments. Similarly, although some specific implementation details are included in the above discussion, these should not be construed as limiting the scope of the invention. Specific features described in the context of separate embodiments may also be implemented in combination within a single embodiment. Conversely, various features described in the context of a single embodiment may also be implemented separately or in any suitable sub-combination in multiple embodiments.

[0236] The subject matter has been described in terms specific to structural features and / or methodological acts. It should be understood, however, that the subject matter defined in the appended claims is not necessarily limited to the specific features or acts described above. Rather, the specific features and acts described above are merely exemplary forms of implementing the claims.

Claims

1. A method for processing media content, comprising: displaying a media content generation page; obtaining, on the media content generation page, interactive media content generated by a first user, the interactive media content including media content generated by the first user and a predetermined function control corresponding to a predetermined interactive operation, the predetermined function control including theme information associated with the interactive media content; determining at least one second user selected by the first user based on the media content generation page; publishing the interactive media content so that at least one second user receives first interactive reminder information associated with the predetermined interactive operation, the first interactive reminder information including the theme information. A method characterized by the above.

2. The step of displaying the media content generation page includes: responding to a trigger operation of the first user on a media content generation control and jumping to the media content generation page. The method according to claim 1, characterized by the above.

3. The media content generation page includes a predetermined content acquisition control and a predetermined function control associated with the interactive operation. The step of obtaining, on the media content generation page, the interactive media content generated by the first user includes: obtaining the media content to be published generated by the first user by the first user triggering the content acquisition control, and obtaining the theme information generated by the first user in the predetermined function control; generating the interactive media content based on the media content to be published and the theme information. The method according to claim 2, characterized by the above.

4. The step of obtaining the theme information generated by the first user in the predetermined function control includes: Determining the text content input by the first user in a predetermined input box in the predetermined function control as the theme information in response to the text content; or The media content generation page further includes a predetermined random theme generation control, and obtaining the theme information generated by the first user in the predetermined function control includes: generating a predetermined arbitrary random theme in response to a trigger operation of the first user on the random theme generation control; determining the random theme as the theme information; The method according to claim 3, characterized in that.

5. Before obtaining the theme information generated by the first user in the predetermined function control, the method further includes: displaying the predetermined function control in the media content generation page in response to a trigger operation of the first user on a predetermined interactive operation control in the media content generation page; or Before obtaining the theme information generated by the first user in the predetermined function control, the method further includes: jumping to a media content editing page in response to a media content acquisition completion operation triggered by the first user, wherein the media content editing page includes a predetermined interactive operation control; displaying the predetermined function control in the media content generation page in response to a trigger operation of the first user on an interactive operation control in the media content editing page; or Before obtaining the theme information generated by the first user in the predetermined function control, the method further includes: The media content generation page includes a function list, and the function list includes a predetermined interactive operation control; further including displaying the predetermined function control in the media content generation page in response to a trigger operation of the first user on an interactive operation control in the function list; The method according to claim 2, characterized in that.

6. Displaying the media content generation page includes To display target media content within a media content playback page, where the target media content includes a target function control, and the target function control includes theme information associated with the target media content, responding to a trigger operation of the first user on the target function control by displaying the media content generation page, or displaying the media content generation page is to obtain second interactive reminder information associated with the predetermined interactive operation, where the second interactive reminder information includes the theme information, responding to a trigger operation of the first user on the second interactive reminder information by jumping to the media content generation page, The method according to claim 1, characterized in that.

7. In the media content generation page, obtaining the interactive media content generated by the first user is to obtain the media content generated by the first user in the media content generation page, and generating the interactive media content based on the media content and the theme information associated with the target media content or the theme information included in the second interactive reminder information. The method according to claim 6, characterized in that.

8. The target function control further includes a predetermined interactive control, responding to a trigger operation of the first user on the target function control by displaying the media content generation page includes jumping to the media content generation page in response to a trigger operation of the first user on the interactive control, or responding to a trigger operation of the first user on the target function control by displaying the media content generation page In response to a trigger operation of the first user on a predetermined display area in the target function control, displaying a content page corresponding to the theme information, wherein the content page includes a plurality of media contents associated with the theme information and a predetermined interactive control; In response to a trigger operation of the first user on an interactive control within the content page, jumping to a media content generation page; The method according to claim 6, characterized in that.

9. The target function control further includes a predetermined interactive control; In response to a trigger operation of the first user on the target function control, displaying the media content generation page means that: In response to a trigger operation of the first user on the interactive control, displaying a predetermined interactive list, wherein the interactive list includes a first control and a second control; In response to a trigger operation of the first user on the first control, jumping to a first media content generation page for generating first interactive media content, wherein the theme information of the first interactive media content is the same as and has a relationship with the target media content; In response to a trigger operation of the first user on the second control, jumping to a second media content generation page for generating second interactive media content, wherein the theme information of the second interactive media content is the same as the interactive media content and has no relationship with the target media content; The method according to claim 6, characterized in that.

10. Determining at least one second user selected by the first user based on the media content generation page means: Displaying identification information of a plurality of users having a predetermined relationship with the first user within a predetermined display area of the media content generation page; In response to the selection operation of the first user on the identification information of the plurality of users, determining at least one second user selected by the first user, or, The predetermined function control further includes a predetermined selection control, and determining at least one second user selected by the first user based on the media content generation page is In response to the trigger operation of the first user on the selection control, displaying a user list on the media content generation page, where the user list includes the identification information of a plurality of users having a predetermined relationship with the first user, In response to the selection operation of the first user on the identification information of the plurality of users, determining at least one second user selected by the first user, The method according to any one of claims 1 to 9, characterized in that.

11. Before determining at least one second user selected by the first user based on the media content generation page, the method is Displaying predetermined first prompt information in the predetermined function control, where the first prompt information is further used to prompt the first user to select at least one second user, The method according to any one of claims 1 to 9, characterized in that.

12. After determining at least one second user selected by the first user based on the media content generation page, the method is Displaying predetermined second prompt information in the predetermined function control, where the second prompt information is further used to prompt the second user of the number of second users currently selected, The method according to any one of claims 1 to 9, characterized in that.

13. After publishing the interactive media content, the method is When it is detected that any second user has published media content associated with the theme information based on the interactive media content, sending predetermined first reminder information to the first user, When it is detected that any user having a predetermined relationship with the first user has published media content associated with the subject information, transmitting predetermined first reminder information to the first user; When it is detected that any user not having a predetermined relationship with the first user has transmitted media content associated with the subject information, further including at least one of transmitting predetermined second reminder information to the first user; The method according to any one of claims 1 to 9, characterized in that.

14. The interactive reminder information is used to prompt the second user to perform the predetermined interactive operation in order to generate media content associated with the subject information. The method according to any one of claims 1 to 9, characterized in that.

15. A method for displaying interactive media content, comprising: Determining whether a third user has ever published media content associated with the subject information of the interactive media content based on a predetermined interactive operation, and obtaining a publication result; Based on the publication result, determining a display style of a predetermined function control included in the interactive media content; Based on the display style, displaying the interactive media content including the predetermined function control. A method characterized by that.

16. Based on the publication result, determining the display style of the predetermined function control included in the interactive media content includes: When it is determined that the third user has ever published media content associated with the subject information of the interactive media content based on a predetermined interactive operation, displaying a user identifier at a predetermined position in the predetermined function control. The method according to claim 15, characterized in that.

17. After displaying the interactive media content including the predetermined function control based on the display style, the method further includes: In response to a trigger operation of the third user on a predetermined display area in a predetermined function control corresponding to the interactive media content, displaying a content page corresponding to the theme information, the content page further including a plurality of media contents associated with the theme information The method according to claim 15 or 16, characterized in that

18. After displaying the content page corresponding to the theme information, the method Determining a publication time and / or a cumulative interactive number corresponding to each media content associated with the theme information Adjusting the display order of a plurality of media contents associated with the theme information in the content page based on the publication time and / or the cumulative interactive number, further comprising The method according to claim 17, characterized in that

19. After displaying the content page corresponding to the theme information, the method Jumping to a media content playback page in response to a trigger operation of the third user on any media content associated with the theme information Playing the media content within the media content playback page, further comprising The method according to claim 17, characterized in that

20. After playing the media content within the media content playback page, the method In response to a switching operation of the third user on the media content playback page, further comprising switching and displaying other media contents among the plurality of media contents associated with the theme information within the media content playback page The method according to claim 19, characterized in that

21. A media content processing apparatus, comprising A display module for displaying a media content generation page An acquisition module for acquiring interactive media content generated by a first user on the media content generation page, wherein the interactive media content includes media content generated by the first user and a predetermined function control corresponding to a predetermined interactive operation, and the predetermined function control includes theme information associated with the interactive media content. A determination module for determining at least one second user selected by the first user based on the media content generation page. A publishing module for publishing the interactive media content so that at least one second user receives first interactive reminder information associated with the predetermined interactive operation, wherein the first interactive reminder information includes the theme information. An apparatus characterized by the above.

22. A display device for interactive media content, A publication result acquisition module for determining whether a third user has ever published media content associated with the theme information of the interactive media content based on a predetermined interactive operation and acquiring a publication result. A display style determination module for determining a display style of a predetermined function control included in the interactive media content based on the publication result. A content display module for displaying interactive media content including the predetermined function control based on the display style. An apparatus characterized by the above.

23. An electronic device, Comprising a processor and a memory, The memory stores computer-executable instructions, The processor causes the processor to execute the media content processing method according to any one of claims 1 to 15 or 16 to 20 by executing the computer-executable instructions stored in the memory. A device characterized by the above.

24. A computer-readable storage medium, The computer-readable storage medium stores computer-executable instructions, and when the computer-executable instructions are executed by a processor, the media content processing method according to any one of claims 1 to 15 or 16 to 20 is implemented. A readable storage medium characterized by the above.

25. A computer program, when the computer program is executed by a processor, the media content processing method according to any one of claims 1 to 15 or 16 to 20 is implemented. A computer program characterized by the above.

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