Information processing apparatus

Abstract

To provide an information processor capable of performing operation display related to the next station without interrupting information displayed on a display part in the middle.SOLUTION: An information processing apparatus according to an embodiment of the present invention is an information processing apparatus for generating images to be sequentially displayed in a public transportation system that displays operation information concerning a next station when a predetermined distance from the next station is reached, the information processing apparatus comprising: A display device includes a display unit configured to display an advertisement display image and / or an operation display image, a storage unit configured to store image data including a plurality of operation display images and a plurality of advertisement display images, and a display time for each of the image data, and a generation unit configured to generate an operation display image to be displayed after an end of a display time of the image data when a total time of a remaining display time of the image data and a display time of image data to be displayed next is longer than an arrival time until the public transportation arrives at the predetermined distance.SELECTED DRAWING: Figure 1

Description

[Technical Field]

[0001] The present invention relates to an information processing device used for displaying advertisements on public transportation, for example. [Background technology]

[0002] As a service for passengers of railways and other trains, information display devices installed inside train cars are used to provide information such as operational status and advertisements. The information display devices are installed above the boarding and alighting doors, and display information using display devices such as LEDs (Light Emitting Diodes) or LCDs (Liquid Crystal Displays). The display content and its switching timing are provided separately from a control device installed inside the train and distributed to each information display device (Patent Document 1). [Prior art documents] [Patent documents]

[0003] [Patent Document 1] Patent No. 5480771 Summary of the Invention [Problem to be solved by the invention]

[0004] With conventional information presentation methods, when the train reached a certain distance to the next station, the advertisement being displayed would be interrupted and an operation information display for the next station would be shown, which had the problem of the advertisement not being displayed to the end.

[0005] In view of the above circumstances, an object of the present invention is to provide an information processing device that can display operation information regarding the next station without interrupting the information displayed on the display unit. [Means for solving the problem]

[0006] An information processing device according to one embodiment of the present invention is an information processing device that generates images that are displayed sequentially on public transportation systems that display operation information for the next station when the next station is a predetermined distance away, and is equipped with a display unit, a memory unit, and a generation unit. The display unit is capable of displaying an advertising display image and / or an operation display image relating to the next station. The storage unit stores image data including a plurality of the operation display images and a plurality of the advertising display images, and a display time for each of the image data on the display unit. If the total time of the remaining display time of the image data displayed on the display unit and the display time of the image data to be next displayed on the display unit is longer than the arrival time required for the public transportation to reach the specified distance, the generation unit generates the operation display image to be displayed after the display time of the image data displayed on the display unit has ended.

[0007] The display unit may have a first display area and a second display area adjacent to the first display area, and may be capable of displaying the advertising display image and / or the operation display image using the first display area and the second display area.

[0008] The storage unit may further store a display size relating to a display area in which each of the image data is to be displayed.

[0009] The information processing device may further include an acquisition unit that acquires status information including a speed of the public transportation means, and a calculation unit that calculates the arrival time based on the status information.

[0010] The apparatus may further include a second calculation unit that calculates the total time when the state information is acquired by the acquisition unit.

[0011] The generation unit may have a first generation state in which the operation display image is generated in the first display area and / or the second display area for a predetermined time after departure from a previous station.

[0012] The generating unit may have a second generating state in which, after the first state, the advertising display image is generated in the first display area and / or the second display area for a predetermined time.

[0013] The device may further include a determination unit that determines whether the total time is longer than the arrival time when transitioning from the first state to the second generation state.

[0014] If the determination unit determines that the display time is short, the generation unit may have the second generation state after the display time of the image data being displayed on the display unit ends.

[0015] The generation unit may have a third generation state in which, after the second generation state, the operation display image is generated in the first display area and / or the second display area for a predetermined time.

[0016] If the determination unit determines that the display time is long, the generation unit may have the third generation state after the display time of the image data being displayed on the display unit ends.

[0017] The public transport may be a railway. [Effects of the Invention]

[0018] According to the present invention, it is possible to display the operation information for the next station without interrupting the information displayed on the display unit. [Brief explanation of the drawings]

[0019] [Figure 1] 1 shows an information processing system according to a first embodiment of the present invention, where (A) is an overall view of the information processing system, (B) is a view showing advertisements displayed in a first display area of ​​the display unit and operation information displayed in a second display area, and (C) is a view showing advertisements displayed in the first and second display areas of the display unit. [Figure 2] 1 is a block diagram of an information processing system according to a first embodiment of the present invention. [Figure 3] FIG. 10 is a sequence diagram relating to an information processing device. [Figure 4] 10 is a flowchart relating to an information processing device. [Figure 5] FIG. 10 is a block diagram of an information processing device according to a second embodiment of the present invention. [Figure 6] 10 is a flowchart of an information processing device according to a second embodiment of the present invention. [Figure 7] FIG. 10 is a sequence diagram of an information processing device according to a second embodiment of the present invention. DETAILED DESCRIPTION OF THE INVENTION

[0020] Hereinafter, an embodiment of the present invention will be described with reference to the drawings.

[0021] First Embodiment FIG. 1 shows an information processing system 1 according to a first embodiment of the present invention, where (A) is an overall view of the information processing system 1, (B) is a view showing advertisements displayed in a first display area 15A of the display unit 15 and operation information displayed in a second display area 15B, and (C) is a view showing advertisements displayed in the first display area 15A and the second display area 15B of the display unit 15, and FIG. 2 is a block diagram of the information processing system 1 according to the first embodiment of the present invention.

[0022] [Information Processing Systems] The information processing device 10 of this embodiment is provided in, for example, a railway vehicle T. The information processing system 1 includes a server S and the information processing device 10. The information processing device 10 has an acquisition unit 11, a calculation unit 12, a determination unit 13 (first determination unit), a generation unit 14, a display unit 15, a storage unit 16, and a communication unit 17. In this embodiment, the information processing device 10 will be described using a railway vehicle T, but of course, the present invention is not limited to this and may also be public transportation such as a bus.

[0023] (server) In this embodiment, the server S is provided outside the railway vehicle T as shown in Fig. 1, but of course this is not limited to this and the server S may be provided inside the railway vehicle T. The server S is also configured as a well-known server device (server computer) and has a CPU (Central Processing Unit), memory, storage devices such as a hard disk, a communication interface, etc.

[0024] The server S communicates with the information processing device 10 (described later) via a communication line such as a wireless LAN or a network such as the Internet. The server S also stores advertising display images and operation information to be displayed on the display unit 15 (described later). As will be described later, the information processing device 10 receives image data including an advertising display image (first advertising display image) and an operation display image transmitted from the server S and displays them on the display unit 15.

[0025] (Information processing device) The information processing device 10 has an acquisition unit 11. The acquisition unit 11 acquires image data to be displayed on the display unit 15, as well as operation information and status information related to the railway vehicle T. The acquisition unit 11 may acquire the image data, operation information, and status information from a storage unit 16 described below, or may acquire the operation information and status information from a server S or the railway vehicle T using communication by a communication unit 17.

[0026] Here, the operation information includes information about the stations where the railway vehicle T stops, information about the departure time from each stop station, information about the arrival time at each stop station, information about delays, display position information about the timing of displaying operation information about the next station to be reached, and information about the station from which the train has arrived or departed and the next station to be reached (station code). The display position information will now be explained. When the railway vehicle T is a predetermined distance (station approach point) to the next station where it will arrive, operation information about the next station is displayed (for example, "Coming soon to XX station") on the display unit 15. Information about the position where this display is displayed is the display position information. This predetermined distance is not particularly limited, but is, for example, 500 m to the next station.

[0027] The status information includes information relating to the departure of the railcar T from the first station to the second station, speed information of the railcar T, traveling position information (distance information), door D open / close information, and the like.

[0028] Furthermore, the advertising display image is an image related to advertisements that are displayed inside the railway vehicle T, and the operation display image is an image that displays the destination of the railway vehicle T, the next arrival station of the railway vehicle T, a route map (information indicating the stops), transfer information, the opening position of the door D, etc. Here, the image includes not only moving images but also still images.

[0029] Information processing device 10 has a calculation unit 12. Calculation unit 12 has a first calculation unit 121 and a second calculation unit 122. First calculation unit 121 calculates an arrival time required for railway vehicle T to reach a predetermined distance based on the state information.

[0030] That is, the arrival time is calculated by dividing the difference between the current position of railway vehicle T and a predetermined distance by the speed of railway vehicle T. The current position of railway vehicle T is not particularly limited, but may be calculated based on the number of wheel rotations of railway vehicle T. This makes it possible to calculate the difference (distance) from a predetermined distance that is set in advance. Furthermore, the speed of railway vehicle T is not particularly limited, but may be calculated based on the number of wheel rotations of railway vehicle T and time.

[0031] The second calculation unit 122 calculates the total time of the remaining display time of the image data being displayed on the display unit 15 (to be described later) and the display time of the image data to be displayed next on the display unit.

[0032] The remaining display time of the image data displayed on the display unit 15 is the time based on when the status information was acquired by the acquisition unit 11. For example, if the remaining time of the image data is 10 seconds (in the case of a 15-second advertisement) when the status information was acquired by the acquisition unit 11, those 10 seconds correspond to the remaining display time.

[0033] Furthermore, since the display order of the image data and the display times of the image data are stored in storage unit 16 (described later), the display time of the image data to be displayed next on the display unit can be obtained from storage unit 16. This allows second calculation unit 122 to calculate the total time of the remaining display time and the display time of the image data to be displayed next on display unit 15.

[0034] The information processing device 10 includes a determination unit 13. The determination unit 13 determines whether the total time is longer than the arrival time.

[0035] For example, when the total time when the status information is acquired by the acquisition unit 11 as described above is 25 seconds (the remaining display time is 10 seconds, and the display time of the next display is 15 seconds) and the arrival time is 15 seconds, the determination unit 12 determines that the time is long. Also, when the total time is 25 seconds (the remaining display time is 10 seconds, and the display time of the next display is 15 seconds) and the arrival time is 30 seconds, the determination unit 12 determines that the time is short (not long). Based on the determination result of the determination unit 13, the generation unit 14, which will be described later, generates image data to be displayed on the display unit 15.

[0036] The information processing device 10 has a generation unit 14. The generation unit 14 generates image data to be displayed on the display unit 15. As described above, the images to be displayed on the display unit 15 are an advertising display image and an operation display image. As will be described later, in this embodiment, the generation unit 14 generates image data to display an advertising display image in the first display area 15A and an operation display image in the second display area 15B. However, this is not limiting, and the generation unit 14 may display an operation display image in the first display area 15A and an advertising display image in the second display area 15B (see FIG. 1(B)).

[0037] Furthermore, the generation unit 14 may display an advertising display image or an operation display image in the full screen display area 15C including the first display area 15A and the second display area 15B (see FIG. 1(C)).

[0038] Furthermore, the generating unit 14 generates image data to be displayed on the display unit 15 based on the determination result of the determining unit 13. This will be described later.

[0039] The information processing device 10 has a display unit 15. The display unit 15 is provided in the upper interior portion of a door D, which serves as an entrance and exit to a passenger compartment of the railway vehicle T. In this embodiment, the display unit 15 is an LCD (liquid crystal display), but is not limited to this.

[0040] As shown in FIG. 1B, the display unit 15 has a full-screen display area 15C including a first display area 15A and a second display area 15B, and is capable of displaying advertising images and / or train operation display images related to the next station. The first display area 15A is approximately 854 x 480 pixels, and the second display area 15B is approximately 1064 x 480 pixels. The full-screen display area 15C is approximately 1920 x 480 pixels. Of course, the ratio of the first display area 15A and the second display area 15B to the full-screen display area 15C is not limited to this, and can be changed as appropriate.

[0041] The information processing device 10 has a storage unit 16. As described above, the storage unit 16 stores image data (including advertising display images (for the first display area 15A and the full-screen display area 15C) and operation display images (for the second display area 15B and the full-screen display area 15C)), operation information, and status information. The storage unit 16 also stores the display time for each piece of image data (15 seconds or 30 seconds in this embodiment), the order in which the image data is displayed on the display unit 15, and the display size for displaying the image data on the display unit 15 (whether to display the image data in the first display area 15A, the second display area 15B, or the full-screen display area 15C). The storage unit 16 is configured with a storage device such as a semiconductor memory or a hard disk drive, and stores programs and calculation parameters for executing various functions of the generation unit 14, etc.

[0042] The information processing device 10 has a communication unit 17. The communication unit 17 is configured with a communication module capable of transmitting and receiving information such as image data, operation information, and status information to and from the server S and the railway vehicle T.

[0043] (Details of the generation part) FIG. 3 is a sequence diagram related to the information processing device 10. In FIG. 3, railway vehicle T departs from station A1 and is on its way to stations A2, A3, and A4. The station approach point is a position corresponding to the predetermined distance described above. Furthermore, the left screen is the first display area 15A described above, and the right screen is the second display area 15B described above. First, a case where railway vehicle T arrives at and departs from station A1 will be described.

[0044] The generation unit 14 generates image data to be displayed on the display unit 15 based on the fact that the railcar T has stopped, door open / close information (status information), and operation information. As shown in Fig. 3, the generation unit 14 displays "Now at A1" as an operation display image in the first display area 15A of the display unit 15 based on the door open / close information related to the opening of door D and information that the station where the train will stop is A1 station. In addition, the generation unit 14 displays an advertising display image in the second display area 15B.

[0045] Next, based on door opening / closing information (status information) relating to the running of the railcar T and the closing of the door D, and on operation information indicating that the next stop is station A2, the generation unit 14 displays "Next stop A2" as an operation display image in the first display area 15A of the display unit 15. Also, the generation unit 14 displays an advertising display image in the second display area 15B (first generation state).

[0046] Here, as shown in FIG. 3, the advertisement display images are repeatedly displayed in the order of advertisement 1, advertisement 2, advertisement 3, advertisement 1, advertisement 2, and advertisement 3 (roll playback).

[0047] Next, as described above, determination unit 13 determines whether the total time is longer than the arrival time. In this case, determination unit 13 determines whether the total time (25 seconds) of the remaining time of the image data displayed on display unit 15 (advertisement 3, 10 seconds remaining) and the display time of the image data to be displayed next on the display unit (advertisement Z1, 15 seconds) is longer than the arrival time (26 seconds) for railway vehicle T to arrive at the station approach point.

[0048] In this embodiment, the determination unit 13 determines that the display time is short (not long), and the generation unit 14 displays the advertising display image (advertisement Z1) in the full-screen display area 15C (first display area 15A and second display area 15B) (second generation state) after the display time of the image data displayed on the display unit 15 has ended. In this embodiment, the advertising display image is displayed in the full-screen display area 15C, but the present invention is not limited to this, and the advertising display image may be displayed in the first display area 15A or the second display area 15B.

[0049] Next, as described above, determination unit 13 determines whether the total time is longer than the arrival time. In this case, determination unit 13 determines whether the total time (25 seconds) of the remaining time of the image data displayed on display unit 15 (advertisement Z1, 10 seconds remaining) and the display time of the image data to be displayed next on the display unit (advertisement Z2, 15 seconds) is longer than the arrival time (11 seconds) for railway vehicle T to arrive at the station approach point.

[0050] In this embodiment, the determination unit 13 determines that the time is long, and the generation unit 14 displays "Coming Soon A2" as an operation display image in the full screen display area 15C (first display area 15A and second display area 15B) after the remaining display time of the image data displayed on the display unit 15 has ended (third generation state). In this embodiment, the operation display image is displayed in the full screen display area 15C, but the present invention is not limited to this, and the operation display image may be displayed in the first display area 15A or the second display area 15B.

[0051] Next, a case where railway vehicle T arrives at station A2 will be described. As described above, as shown in FIG. 3, generation unit 14 displays "Now at A2" as an operation display image in first display area 15A of display unit 15 based on door opening / closing information regarding the opening of door D and operation information indicating that the stop station is station A2. Also, an advertising display image is displayed in second display area 15B. Now, because railway vehicle T has arrived at station A2, the station code in the operation information is updated as shown in FIG. 3.

[0052] Next, based on the door opening / closing information regarding the running of the railcar T and the closing of the door D, and the operation information that the next stop is the station A3, the generation unit 14 displays "Next stop A3" as an operation display image in the first display area 15A of the display unit 15. Also, the generation unit 14 displays an advertising display image in the second display area 15B (first generation state).

[0053] Next, determination unit 13 determines whether the total time is shorter than the arrival time as described above. In this case, determination unit 13 determines whether the total time (25 seconds) of the remaining time of the image data displayed on display unit 15 (advertisement 3, 10 seconds remaining) and the display time of the image data to be displayed next on the display unit (advertisement Z2, 15 seconds) is longer than the arrival time (20 seconds) for railway vehicle T to arrive at the station approach point.

[0054] In this embodiment, the determination unit 13 determines that the time is long, and the generation unit 14 displays "Coming Soon A3" as an operation display image in the full-screen display area 15C (first display area 15A and second display area 15B) after the remaining display time (10 seconds) of the image data displayed on the display unit 15 has ended (third generation state). In this embodiment, the advertising display image is displayed in the full-screen display area 15C, but the present invention is not limited to this, and the advertising display image may be displayed in the first display area 15A or the second display area 15B.

[0055] (Flowchart of information processing device) 4 is a flowchart related to the information processing device 10. In this flowchart, the train departs from A1 station and advertisement Z1 is displayed on the display unit 15 (see FIG. 3).

[0056] First, the generation unit 14 of the information processing device 10 causes the display unit 15 to display an advertising display image (advertisement Z1) as shown in FIG. 3 (S101).

[0057] Next, the acquisition unit 11 acquires the status information (S102). Here, the status information is the speed information and running position information of the railway vehicle T, as described above.

[0058] Next, the determination unit 13 determines whether the total time is longer than the arrival time (S103). That is, as described above, it determines whether the total time of the remaining display time of the currently displayed advertisement Z1 and the display time of the next advertisement Z2 is longer than the arrival time for the railway vehicle T to arrive at the station approach point.

[0059] Next, if the judgment unit 13 judges that the time is long (YES in S103), the generation unit 14 displays the operation display image (coming soon A2) after the display time of the currently displayed image data (advertising display image) Z1 has ended (S104).

[0060] If the determining unit 13 determines that the advertisement is not long (short) (NO in S103), the generating unit 14 causes the display unit 15 to display the image data to be displayed next (for example, advertisement Z2) (S105).

[0061] This allows the operation display for the next station to be displayed without interrupting the information displayed on the display unit 15.

[0062] That is, in the past, even if an advertising display image was being displayed on the display unit 15, if the railway vehicle T arrived at a station approach point, the advertising display image was interrupted and an operation display image (e.g., A2 coming soon) was displayed. However, in that case, the advertising display image was not displayed to the end, making it difficult to fully demonstrate the effectiveness of the advertisement (i.e., if a company name is displayed at the end of the advertisement, the advertisement is interrupted before the company name is displayed). In contrast, in this embodiment, by determining whether the total time is longer than the arrival time (predicting the end timing of the display time), it is possible to prevent the operation display image from being displayed while image data is being displayed (preventing interruption by displaying the operation display image earlier than the railway vehicle T arrives at the station approach point), and the effectiveness of the advertisement can be fully demonstrated.

[0063] This also allows the image data displayed on the display unit 15 to be switched smoothly, allowing passengers of the railway vehicle T to view the displayed content without stress.

[0064] In addition, in this embodiment, by displaying the advertising display image and the operation display image in the full-screen display area 15C, in the case of the advertising display image, it is easier to inform users of the advertising content, and in the case of the operation display image, it is easier to inform users that the train will soon arrive at the next station (because it is easier to see by displaying only the first display area 15A or the second display area 15B on a larger screen).

[0065] <Second embodiment> In the above embodiment, the timing of displaying the operation information is determined by the determination unit, but of course this is not limited to this, and the determination unit may be configured to display advertisements related to the arrival station. Fig. 5 is a block diagram of an information processing system 1A according to a second embodiment of the present invention, and Fig. 6 is a flowchart of an information processing device 10A according to the second embodiment of the present invention. Fig. 7 is a sequence diagram of the information processing device 10A according to the second embodiment of the present invention. Below, explanations of parts similar to those of the first embodiment in terms of configuration and operation will be omitted or simplified, and the explanation will focus on parts different from the first embodiment.

[0066] The information processing system 1A of this embodiment includes a server S and an information processing device 10A. The information processing device 10A includes an acquisition unit 11, a state determination unit 13A (second determination unit), a generation unit 14, a display unit 15, a storage unit 16, and a communication unit 17.

[0067] (server) As in the above embodiment, the server S is provided outside the railway vehicle T, but of course this is not limited to this and the server S may be provided inside the railway vehicle T. The server S is also configured as a well-known server device (server computer) and has a CPU (Central Processing Unit), memory, storage devices such as a hard disk, a communication interface, etc.

[0068] The server S also stores a second advertising display image to be displayed on the display unit 15. The information processing device 10A receives image data including the second advertising display image transmitted from the server S and displays it on the display unit 15. Here, the second advertising display image is an image relating to a station at which the railroad car T arrives, and is prepared for each station. For example, if there is an XX aquarium directly connected to XX station, an advertising image relating to the XX aquarium corresponds to the second advertising display image.

[0069] (Information processing device) The information processing device 10 has an acquisition unit 11. The acquisition unit 11 acquires image data to be displayed on the display unit 15, as well as operation information and status information related to the railway vehicle T. Here, in addition to the above-mentioned information, the operation information further includes information related to a first advertising display image and a second advertising display image for each line on which the railway vehicle T runs.

[0070] The information processing device 10A has a state determination unit 13A. The state determination unit 13A determines whether to interrupt the display of the second advertising display image on the display unit 15 based on the above-described state information. In the present embodiment, the state determination unit 13A determines to interrupt the display if the railway vehicle T has departed from the station where it has arrived (the first station) for the next station where it will arrive (the second station), and determines not to interrupt the display if the railway vehicle T has not departed from the station where it has arrived (the first station) for the next station where it will arrive (the second station).

[0071] The state determination unit 13A first determines whether the railway vehicle T has departed from the station where it arrived (first station) toward the next station where it will arrive (second station) based on the state information acquired by the acquisition unit 11 as described above. In this embodiment, the state determination unit 13A determines that the railway vehicle T has departed toward the next station when the door D is closed and the railway vehicle T is moving. Then, when the railway vehicle T has departed toward the next station, the state determination unit 13A determines that the display unit 15 should interrupt and display a second advertising display image related to the next station. Furthermore, when the door D is open or the railway vehicle T is stopped, the state determination unit 13A determines that the display unit 15 should not interrupt and display an image. Based on the determination result of the state determination unit 13A, the generation unit 14 generates image data to be displayed on the display unit 15. That is, in this embodiment, the generation unit 14 causes the display unit 15 to display the second advertising display image by interrupting the first advertising display images that are displayed in order in the first display area 15A based on the determination result of the state determination unit 13A.

[0072] The information processing device 10A has a generation unit 14. The generation unit 14 generates image data to be displayed on the display unit 15. As described above, the images to be displayed on the display unit 15 are the first advertising display image, the second advertising display image, and the operation display image. In this embodiment, the generation unit 14 generates image data to display the first advertising display image or the second advertising display image in the first display area 14A and the operation display image in the second display area 14B, but this is not limiting, and the generation unit 14 may display the operation display image in the first display area 14A and the first advertising display image or the second advertising display image in the second display area 14B.

[0073] Furthermore, the generation unit 14 may display the first advertising display image, the second advertising display image, or the operation display image in the full screen display area 15C including the first display area 15A and the second display area 15B.

[0074] Furthermore, the generation unit 14 generates image data to be displayed on the display unit 15 based on the determination result of the above-mentioned state determination unit 13A. This will be described later.

[0075] The information processing device 10 has a storage unit 16. As described above, the storage unit 16 stores image data (including the first advertising display image, the second advertising display image, and the operation display image), operation information, and status information. The storage unit 16 also stores the display time for each piece of image data (15 seconds or 30 seconds in this embodiment), the order in which the image data is displayed on the display unit 15, the station at which the second advertising display image is to be displayed, and the display size on the display unit 15 (whether to display in the first display area 15A, the second display area 15B, or the full-screen display area).

[0076] (Details of the generation part) Fig. 6 is a sequence diagram related to the information processing device 10A. In Fig. 6, railway vehicle T departs from station A1 and is on its way to stations A2, A3, and A4. The station approach point is a position corresponding to the predetermined distance described above. Furthermore, the left screen is the first display area 15A described above, and the right screen is the second display area 15B described above. First, a case where railway vehicle T arrives at and departs from station A1 will be described.

[0077] The generation unit 14 generates image data to be displayed on the display unit 15 based on the fact that the railcar T has stopped, door open / close information (status information), and operation information. As shown in Fig. 6, the generation unit 14 displays "Now at A1" as an operation display image in the second display area 15B of the display unit 15 based on the door open / close information related to the opening of door D and information that the station where the train will stop is A1 station. In addition, the generation unit 14 displays a first advertising display image (advertisement 1) in the first display area 15A.

[0078] Next, the generation unit 15 displays "Next is A2" as an operation display image in the second display area 15B of the display unit 15 based on door opening / closing information (status information) regarding the running of the railway vehicle T and the closing of the door D, and operation information that the next stop is the station A2.

[0079] Here, as shown in FIG. 6, the first advertisement display image is repeatedly displayed in the order of advertisement 1, advertisement 2, advertisement 3, advertisement 1, advertisement 2, and advertisement 3 (roll playback).

[0080] Next, as described above, the state determination unit 13A determines whether to interrupt and display the second advertising display image on the display unit 15. In this embodiment, the state determination unit 13A determines whether the door D is closed and whether the railcar T is running, based on the state information.

[0081] Next, based on the determination result by the status determination unit 13A (railroad vehicle T has departed for the next station), the generation unit 14 generates a second advertising display image to be displayed in an interrupt manner in the first display area 15A of the display unit 15 after the display time of the displayed image data (first advertising display image) has ended.

[0082] Normally, Advertisement 3 would be displayed in the first display area 15A after Advertisement 2, but based on the determination result of the state determination unit 13A, the generation unit 14 displays a second advertisement display image (Advertisement A2) as an advertisement for Station A2 in the first display area 15A after the display of the first advertisement display image (Advertisement 2) has finished, as shown in Fig. 6. In other words, the generation unit 14 interrupts and displays the second advertisement display image (Advertisement A2) between the multiple first advertisement display images (Advertisement 2 and Advertisement 3).

[0083] The generation unit 14 causes the display unit 15 to display the first advertising display image (advertisement A3) again after the display time of the second advertising display image (advertisement A2) has ended.

[0084] (Flowchart of information processing device) 7 is a flowchart related to the information processing device 10A. In this flowchart, the vehicle departs from A1 station and advertisement 2 is displayed on the display unit 15 (see FIG. 6).

[0085] First, the generation unit 14 of the information processing device 10A displays the first advertising display image (advertisement 2) on the display unit 15 (first display area 15A) as shown in FIG. 6 (S201).

[0086] Next, the acquisition unit 11 acquires status information (S102). Here, the status information is the speed information, running position information, and door open / close information of the railway vehicle T, as described above.

[0087] Next, the state determination unit 13A determines whether the railway vehicle T is heading to the next station (Station A2) (S103). That is, as described above, the state determination unit 13A determines whether the railway vehicle T is heading to the next station (Station A2) based on the door opening / closing information and the speed information of the railway vehicle T.

[0088] Next, if the status determination unit 13A determines that the railway vehicle T is heading towards the next station (Station A2), the generation unit 14 interrupts and displays the second advertising display image (advertisement A2) after the display time of the currently displayed image data (first advertising display image) has ended (S104).

[0089] Also, if the state determination unit 13A determines that the user is not moving in that direction, the generation unit 14 causes the display unit 15 to display the next image data (first advertising display image, advertisement 3) after the display time for advertisement 2 has ended (S105).

[0090] This allows advertisements related to the next station to be displayed effectively.

[0091] In other words, in the past, advertisements were displayed in a preset order regardless of the arriving station. However, in that case, it was not possible to display the desired advertisement for each station, and the effectiveness of the advertisement could not be fully realized. In contrast, in this embodiment, it is possible to display an advertisement related to the second station (for example, an advertisement for an aquarium directly connected to the second station) when the train departs from the first station and heads toward the second station, so that the effectiveness of the advertisement displayed on the railway vehicle T can be fully realized.

[0092] Furthermore, as described above, when the state determination unit 13A determines that the railway vehicle T is heading to the next station, the generation unit 14 interrupts and displays the second advertising display image after the display time of the currently displayed image data (first advertising display image) has ended, thereby making it possible to display the second advertising display image without interrupting the currently displayed display image. This allows the image data displayed on the display unit 15 to be switched smoothly, so that passengers using the railway vehicle T can view the display content without stress.

[0093] Furthermore, in this embodiment, the state determination unit 13A makes a determination based on whether the railway vehicle T has departed from the station where it arrived (first station) for the next station where it will arrive (second station), but of course this is not limited to this. For example, the interrupt display may be made after a predetermined time has elapsed or after the railway vehicle T has traveled a predetermined distance since it departed from the first station. In other words, the state determination unit 13A determines whether a predetermined time has elapsed or whether the railway vehicle T has traveled a predetermined distance since it departed from the first station.

[0094] Furthermore, the determination unit 12 may determine whether the railway vehicle T has reached a station approach point, and the generation unit 14 may display the second advertising display image on the display unit 15 (first display area 15A) when the railway vehicle T has reached the station approach point. This allows the advertisement to be displayed near the station where the railway vehicle T will arrive, thereby fully demonstrating its effectiveness.

[0095] Furthermore, the information processing device 10A is able to acquire the second advertising display image for each route on which the railway vehicle T runs via the communication unit 17, thereby preventing the processing speed of the information processing device 10A from slowing down and the increase in costs associated with an increase in storage capacity.

[0096] Furthermore, the information processing device 10A may display different advertising display images for each carriage of the railway vehicle T, or for each time period or day of the week. For example, advertisements related to cosmetics may be displayed in women-only carriages, and advertisements related to investments may be displayed in other carriages. During rush hour, advertisements related to job changes may be displayed. Furthermore, on holidays, advertisements related to theme parks may be displayed. This allows the advertisements to be more effectively displayed.

[0097] Although the embodiments of the present invention have been described above, it goes without saying that the present invention is not limited to the above-described embodiments and that various modifications can be made. [Explanation of symbols]

[0098] 1. Information processing system 10...Information processing device 11…Acquisition part 12...Calculation section 13…Judgment section 14...Generation section 15…Display section 16...Storage section 17…Communications Department

Claims

1. An information processing device that generates images to be displayed sequentially in a public transportation system that displays operation information for a next station when the next station is a predetermined distance away, a display unit that can display an advertising display image and / or an operation display image related to the next station; a storage unit that stores image data including a plurality of the operation display images and a plurality of the advertising display images, and a display time for each of the image data on the display unit; a generation unit that generates the operation display image to be displayed after the display time of the image data being displayed on the display unit has ended, when a total time of the remaining display time of the image data being displayed on the display unit and the display time of the image data being displayed next on the display unit is longer than the arrival time required for the public transportation to reach the predetermined distance; An information processing device comprising:

2. 2. The information processing device according to claim 1, When the total time is shorter than the arrival time, the generation unit generates the image data to be displayed next on the display unit after the display time of the image data being displayed on the display unit has ended. Information processing device.

3. 2. The information processing device according to claim 1, The display unit has a first display area and a second display area adjacent to the first display area, and is capable of displaying the advertising display image and / or the operation display image using the first display area and the second display area. Information processing device.

4. 2. The information processing device according to claim 1, The storage unit further stores a display size relating to a display area in which each of the image data is displayed. Information processing device.

5. 2. The information processing device according to claim 1, The system further includes an acquisition unit that acquires status information including the speed of the public transportation system, and a first calculation unit that calculates the arrival time based on the status information. Information processing device.

6. 6. The information processing device according to claim 5, The device further includes a second calculation unit that calculates the total time when the state information is acquired by the acquisition unit. Information processing device.

7. 4. The information processing device according to claim 3, The generation unit has a first generation state in which the operation display image is generated in the first display area and / or the second display area for a predetermined time after departing from a previous station. Information processing device.

8. 8. The information processing device according to claim 7, The generating unit has a second generating state in which the advertising display image is generated in the first display area and / or the second display area for a predetermined time after the first state. Information processing device.

9. 9. The information processing device according to claim 8, The method further includes a determination unit that determines whether the total time is longer than the arrival time when the first state transitions to the second generation state. Information processing device.

10. 10. The information processing device according to claim 9, When the determination unit determines that the display time of the image data is short, the generation unit has the second generation state after the display time of the image data being displayed on the display unit ends. Information processing device.

11. 9. The information processing device according to claim 8, The generation unit has a third generation state in which the operation display image is generated in the first display area and / or the second display area for a predetermined time after the second generation state. Information processing device.

12. The information processing device according to claim 11, When the determination unit determines that the display time of the image data is long, the generation unit has the third generation state after the display time of the image data being displayed on the display unit ends. Information processing device.

13. 2. The information processing device according to claim 1, The public transportation is a railway Information processing device.

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