Media content display methods and apparatus, devices, readable storage media and products

Abstract

Embodiments of the present disclosure provide a media content display method and apparatus, device, readable storage medium and product, the method including displaying a pre-configured media content display interface in response to a pre-configured trigger operation of the current user, the media content display interface including multiple media content in a pre-configured media content stream, the media content stream including at least one target media content related to a target object, the multiple media content being adjacent media content in the pre-configured media content stream, and for each target media content, when it is detected that the target media content satisfies pre-configured display conditions, a trigger control related to the target object is displayed in a display area related to the target media content in the media content display interface, the trigger control being configured to trigger the execution of an interaction operation related to the target object.

Description

Technical Field

[0001] This application claims the priority of Chinese Patent Application No. 202310988043.4 filed on August 7, 2023, and hereby incorporates by reference in its entirety the content disclosed in the above-mentioned Chinese patent application as part of this application. [Technical Field]

[0002] Embodiments of the present disclosure relate to a method and apparatus for displaying media content, a device, a readable storage medium, and a product.

Background Art

[0003] In current media content display interfaces, generally only media content and its related interactions are displayed, and users can perform like, comment, and favorite interaction operations on the media content based on the interaction controls. However, the current media content display method often has less display content and a single interaction method, which cannot meet the actual needs of users.

Summary of the Invention

[0004] Embodiments of the present disclosure provide a method and apparatus for displaying media content, a device, a readable storage medium, and a product to solve the technical problem that the current media content display method often has less display content and a single interaction method.

[0005] According to a first aspect, embodiments of the present disclosure provide a method for displaying media content, the method comprising: In response to a pre-configured trigger operation by the current user, a pre-configured media content display interface is displayed, the media content display interface includes multiple media contents in a pre-configured media content stream, the media content stream includes at least one target media content related to the target object, and the multiple media contents are adjacent media contents in the pre-configured media content stream. For each target media content, if it is detected that the target media content satisfies pre-set display conditions, a trigger control related to the target is displayed in the display area related to the target media content in the media content display interface, and the trigger control is configured to trigger the execution of an interaction operation related to the target.

[0006] According to a second aspect, embodiments of the present disclosure provide a media content display device, the device is A display module used to display a pre-configured media content display interface in response to a pre-configured trigger operation by the current user, wherein the media content display interface includes multiple media content in a pre-configured media content stream, the media content stream includes at least one target media content related to a target object, and the multiple media content are adjacent media content in the pre-configured media content stream; The system includes a processing module used to display a trigger control related to the target object within a display area related to the target media content in the media content display interface when it is detected that the target media content satisfies pre-set display conditions for each target media content, and the trigger control is configured to trigger the execution of an interaction operation related to the target object.

[0007] According to a third aspect, embodiments of the present disclosure provide electronic equipment comprising a processor and memory, The aforementioned memory stores computer execution instructions. The processor executes computer execution instructions stored in the memory to cause at least one processor to execute the media content display method described in the first embodiment and various possible designs of the first embodiment.

[0008] According to a fourth aspect, an embodiment of the present disclosure provides a computer-readable storage medium in which computer execution instructions are stored, and when a processor executes the computer execution instructions, a media content display method described in the first aspect and various possible designs of the first aspect is realized.

[0009] According to a fifth aspect, embodiments of the present disclosure provide a computer program product including a computer program, which, when executed by a processor, realizes a media content display method described in the first aspect and various possible designs of the first aspect. [Brief explanation of the drawing]

[0010] To more clearly explain the technical concepts of the embodiments of this disclosure, the following briefly introduces the drawings necessary for describing the embodiments. Clearly, the drawings in the following description are only a few embodiments of this disclosure, and those skilled in the art can obtain other drawings based on these without expending any creative effort. [Figure 1] This is a flowchart of a media content display method according to an embodiment of the present disclosure. [Figure 2] This is a schematic diagram of a display interface according to an embodiment of the present disclosure. [Figure 3] This is another schematic diagram of an interface interaction according to an embodiment of the present disclosure. [Figure 4] This is another schematic diagram of an interface interaction according to an embodiment of the present disclosure. [Figure 5] This is another schematic diagram of an interface interaction according to an embodiment of the present disclosure. [Figure 6] This is a schematic diagram of the configuration of a media content display device according to an embodiment of the present disclosure. [Figure 7] This is a schematic diagram of the configuration of an electronic device according to an embodiment of the present disclosure. [Modes for carrying out the invention]

[0011] To further clarify the purpose, technical proposals, and advantages of the embodiments of this disclosure, the technical proposals of the embodiments of this disclosure are described below clearly and completely, with reference to the drawings of the embodiments. Of course, the embodiments described are only a part of the embodiments of this disclosure, not all of them. All other embodiments obtained by a person skilled in the art without any creative effort based on the embodiments of this disclosure are all within the scope of protection of this disclosure.

[0012] To ensure understanding, before using any of the technical proposals disclosed in each embodiment of this disclosure, users should be informed in an appropriate manner, in accordance with applicable laws and regulations, of the types of personal information related to this disclosure, the scope of use, and the usage scenarios, and their permission should be obtained.

[0013] For example, in response to receiving a voluntary request from the user, prompt information is sent to the user to clearly inform the user that the operation requested to be performed requires the acquisition and use of the user's personal information. This allows the user to choose whether or not to provide personal information to software or hardware such as electronic devices, application programs, servers, or storage media that perform the operation of the proposed technical method of this disclosure based on the prompt information.

[0014] As a selective but non-restrictive implementation, a method for sending prompt information to a user in response to receiving a voluntary request from the user may be, for example, a pop-up window, and the prompt information may be presented in text format within the pop-up window. Furthermore, the pop-up window may include a selection control that allows the user to choose whether to "agree" or "disagree" to providing personal information to the electronic device.

[0015] The above notice and user permission acquisition process are merely illustrative and do not limit the forms in which this disclosure can be implemented. It should be understood that other methods that comply with applicable laws and regulations are also applicable to the implementation of this disclosure.

[0016] To address the technical problems of current media content display methods, which often have limited display content and a single interaction method, this disclosure provides media content display methods and apparatus, devices, readable storage media, and products.

[0017] It should be explained that the media content display methods and apparatus, devices, readable storage media, and products provided in this disclosure may be used in any one of the media content display application scenarios.

[0018] In the current media content display interface, generally only a single media content and interaction controls related to the media content are displayed. As a result, the user can perform interaction operations such as liking, commenting, favoriting, and forwarding on the media content based on the interaction controls. Often, both the display content and the interaction method within the media content display interface are single, and the interaction effect deteriorates.

[0019] In order to enrich the display content within the media content, for each media content, when it is detected that the target media content meets the preset display conditions, a trigger control related to the target object is displayed within the display area related to the target media content in the media content display interface. In order to enrich the interaction method within the media content display interface, the user may perform a trigger operation on the trigger control. In response to the trigger operation, an interaction operation related to the target object can be executed.

[0020] Figure 1 is a flowchart of a media content display method according to an embodiment of the present disclosure. As shown in Figure 1, the method includes the following.

[0021] Step 101, in response to a preset trigger operation of the current user, display a preset media content display interface, where the media content display interface includes a plurality of media contents in a preset media content stream, the media content stream includes at least one target media content related to a target object, and the plurality of media contents are adjacent media contents in the preset media content stream.

[0022] The implementing entity in this embodiment is a media content display device. This media content display device may be coupled to a terminal device, thereby enabling the display of media content based on user trigger operations. Optionally, this media content display device may also be coupled to a server that communicates with the terminal device. This allows the server to receive media content display requests sent by the terminal device based on user trigger operations and to control the display of media content by the terminal device based on these media content display requests.

[0023] In this embodiment, a pre-configured media content display interface may be displayed in response to a pre-configured trigger operation by the user, thereby allowing the user to browse a media content stream within the media content display interface. Here, the pre-configured trigger operation may be a trigger operation on the media content display application, or a trigger operation on a function control within the media content display application.

[0024] Optionally, the media content display interface may be used to display media content in a media content stream. The media content stream may contain multiple media content pieces, each containing at least one target media content piece related to a target object. The target object may include one or more of the following: live streaming content, target items, effect content, and target points of interest.

[0025] For example, the target media content may include a target item. Alternatively, the target media content may be obtained by a user based on certain effect content. Alternatively, the distributor of the target media content may perform a live streaming operation at a predetermined time. Alternatively, the target media content may be generated based on content collected by a user at a certain target point of interest.

[0026] The media content display interface may display multiple media content items in a media content stream, where these multiple media content items may be adjacent to each other in the media content stream, thereby allowing the user to view multiple media content items simultaneously in the media content display interface.

[0027] Step 102: For each target media content, if it is detected that the target media content satisfies pre-set display conditions, a trigger control related to the target is displayed in the display area related to the target media content in the media content display interface, and the trigger control is configured to trigger the execution of an interaction operation related to the target.

[0028] In this embodiment, display conditions may be pre-set to enrich the displayed content in the media content stream. Here, different display conditions correspond to different target objects.

[0029] Accordingly, for each target media content, it may be detected whether the target media content satisfies pre-set display conditions. If it does, a trigger control related to the target may be displayed within the display area related to the target media content in the media content display interface. Here, the trigger control may be displayed according to pre-set display parameters, where these display parameters may include content such as display position and display size. In practical applications, for example, the trigger control may be displayed below the media content.

[0030] To enrich the interaction methods in a media content stream, trigger controls may be configured to trigger the execution of interaction operations related to a target, where different targets may correspond to different interaction operations. Therefore, after displaying a trigger control within the media content display interface, the user may perform a trigger operation on the trigger control as needed, thereby enabling the execution of interaction operations related to the target based on the user's trigger operation.

[0031] The media content display method provided by this embodiment enriches the display content within the media content display interface by displaying a trigger control corresponding to a target object related to the target media content in the media content display interface when the target media content satisfies pre-set display conditions. The user may perform a trigger operation on the trigger control, and based on the trigger operation, perform an interaction operation related to the target object, thereby enriching the interaction methods within the media content display interface and enhancing the effectiveness of the interaction.

[0032] The target subject includes live streaming content, based on any one of the above embodiments as an optional basis.

[0033] The aforementioned pre-set display conditions are: The process involves determining whether the distributor of the target media content is associated with a pre-configured live streaming content calendar, It is determined that the target media content does not contain a pre-set live streaming sticker, This includes at least one of the following: the current user has not reserved the live streaming content;

[0034] In this embodiment, the target object may be live streaming content. The live streaming content may be a live stream previously conducted by the distributor of the target media content, or it may be a live stream that the distributor will conduct within a predetermined time period in the future.

[0035] Accordingly, the pre-configured display conditions include determining whether the distributor of the target media content is associated with a pre-configured live streaming content calendar, determining whether the target media content does not contain a pre-configured live streaming sticker, and determining that the current user has not reserved any live streaming content.

[0036] If a broadcaster optionally chooses to conduct a live broadcast at a predetermined time or to conduct a loop of live broadcasts within a predetermined time cycle, the broadcaster may pre-set a live broadcast content calendar, which may include live broadcast introduction information and / or live broadcast times for each live broadcast. If it is detected that a live broadcast content calendar pre-set by the broadcaster has been set, trigger controls related to the live broadcast content may be displayed on the media content display interface.

[0037] Optionally, when a distributor distributes the target media content, they may add a live streaming sticker to the target media content based on the live streaming content, and the live streaming sticker may display live streaming information and / or the live streaming time of the live streaming content. When displaying the target media content, if it is detected that the target media content contains the live streaming sticker, only the live streaming sticker may be displayed to avoid redundancy in the media content display interface information. Conversely, if it is detected that the target media content does not contain the live streaming sticker, trigger controls related to the live streaming content may be displayed in the media content display interface to help the user understand the live streaming content more intuitively.

[0038] Optionally, if a user has not reserved the live stream content, trigger controls related to the live stream content may be displayed in the media content display interface to help the user understand the live stream content more intuitively.

[0039] It should be explained that the above three display conditions may be implemented individually or in combination. When implemented individually, a specific embodiment may be as described in the above embodiment. When implemented in combination, trigger controls related to live streaming content may be displayed on the media content display interface when it is determined that the distributor of the target media content is associated with a pre-configured live streaming content calendar, and the target media content does not contain a pre-configured live streaming sticker, and the current user has not reserved any live streaming content.

[0040] The media content display method provided by this embodiment allows users to more intuitively understand the live streaming content and enhance the effectiveness of their interaction by displaying trigger controls related to the live streaming content on the media content display interface when pre-set display conditions are met.

[0041] Furthermore, based on any one of the above embodiments, the trigger control displays live streaming introduction information related to the live streaming content and a pre-configured reservation control.

[0042] After step 102, In response to the user's trigger operation on the reservation control, the live streaming start time of the live streaming content is determined based on the live streaming introduction information, This further includes sending live streaming start reminder information to the user at the live streaming start time.

[0043] In this embodiment, the trigger control displays live streaming information and pre-configured reservation controls related to the live streaming content, so that the user can intuitively understand the live streaming content. Here, the live streaming information may include details such as the live streaming theme and live streaming time of the live streaming content.

[0044] In response to a user's trigger action on the reservation control, the start time of the live stream content may be determined based on the live stream introduction information. To prevent the user from missing the live stream content, a live stream start reminder may be sent to the user at the start time.

[0045] Optionally, a live stream start reminder information may be sent to the user within a predetermined time range before the live stream starts. For example, a live stream start reminder information may be sent to the user 10 minutes before the live stream starts.

[0046] Figure 2 is a schematic diagram of a display interface according to an embodiment of the present disclosure. As shown in Figure 2, the media content display interface 21 displays target media content 22 and a pre-configured trigger control 23. The trigger control 23 includes live streaming introduction information 24 related to the live streaming content and a pre-configured reservation control 25.

[0047] The media content display method provided by this embodiment responds to a user's trigger operation on the reservation control by sending the user a live stream start reminder information at the start time of the live stream. This allows the user to understand the start time of the live stream content in a timely manner, avoid missing the live stream content, and enhance the effectiveness of the interaction.

[0048] Furthermore, based on any one of the above embodiments, the live streaming content calendar is associated with a loop live streaming schedule.

[0049] Sending live stream start reminder information to the user at the live stream start time is, This includes sending live stream start reminder information to the user at the start time of each live stream in the aforementioned loop live streaming schedule.

[0050] In this embodiment, the distributor of the target media content may conduct live broadcasts with no fixed live broadcast time, or may conduct live broadcasts in a loop within a fixed time cycle. For example, the distributor may conduct live broadcasts every Monday and Wednesday at 7 p.m. The distributor may set up a loop live broadcast schedule in the live broadcast content calendar. Therefore, in order to prevent users from missing multiple live broadcast contents from the distributor, the distributor may send live broadcast start reminder information to the user at the start time of each live broadcast in the loop live broadcast schedule in response to a trigger operation on the user's reservation control.

[0051] Continuing the above example, the streamer may conduct live streams every Monday and Wednesday, and after the user triggers the scheduling control, they may send the user a live stream start reminder at 7 p.m. every Monday and Wednesday.

[0052] The media content display method provided by this embodiment responds to a user's trigger operation on the reservation control by sending the user a live stream start reminder information at the start time of each live stream, thereby enabling the user to understand each live stream content from the streamer in a timely manner and avoid missing live stream content of interest.

[0053] Furthermore, based on any one of the above embodiments, after step 102, The further includes switching the display state of the reservation control to a non-triggerable state in response to a trigger operation by the user on the reservation control.

[0054] In this embodiment, the display state of the reservation control may be adjusted in response to a user's trigger operation on the reservation control, so that the user can more intuitively determine the reservation status of the current live streaming content.

[0055] Optionally, when the user has not triggered the control, the trigger control may be in a triggerable state. When it is in a triggerable state, the reservation control may be highlighted in a pre-set color. In response to a user's trigger operation on the reservation control, the display state of the reservation control may be switched to a non-triggerable state. When the trigger control is in a non-triggerable state, it may be displayed in gray.

[0056] Optionally, the display state of the reservation control may be switched to a non-triggerable state, and then, in response to a user's trigger operation on the reservation control, it may be switched back to a triggerable state.

[0057] Figure 3 is a schematic diagram of yet another interface interaction according to an embodiment of the present disclosure, and as shown in Figure 3, the media content display interface 31 displays target media content 32 and a pre-configured trigger control 33. Here, the trigger control 33 includes live streaming introduction information 34 related to the live streaming content and a pre-configured reservation control 35. In response to a user's trigger operation on the reservation control 35, the display state of the reservation control 35 may be switched to a non-triggerable state.

[0058] The media content display method provided by this embodiment switches the display state of the reservation control to a non-triggerable state in response to a user's trigger operation on the reservation control. This allows the user to more intuitively determine the current reservation status of live streaming content based on the display state of the reservation control, and also enriches the interaction methods and displayed content within the media content display interface, thereby enhancing the effectiveness of the interaction.

[0059] Furthermore, based on any one of the above embodiments, after step 102, The system further includes, in response to a user's trigger operation for the live streaming introduction information, displaying a live streaming content display interface and displaying the streamer's live streaming time information and / or live streaming history information on the live streaming content display interface.

[0060] In this embodiment, the user may perform a trigger operation on the live streaming introduction information in the trigger control. In response to the trigger operation, a live streaming content display interface may be displayed, and the user may understand more live streaming information of the streamer within the live streaming content display interface. Here, the live streaming content display interface may display the streamer's live streaming time information and / or live streaming history information.

[0061] For example, in response to a trigger operation for live streaming information, a live streaming content display interface may be displayed, and this live streaming content display interface may display theme information and time information corresponding to the streamer's next live stream, and may further include theme information, time information, etc. corresponding to the streamer's multiple live streaming histories.

[0062] Figure 4 is a schematic diagram of yet another interface interaction according to an embodiment of the present disclosure, and as shown in Figure 4, the media content display interface 41 displays the target media content 42 and a pre-configured trigger control 43. Here, the trigger control 43 includes live streaming introduction information 44 related to the live streaming content and a pre-configured reservation control 45. In response to a user's trigger operation on the live streaming introduction information 44, the live streaming content display interface 46 may be displayed, and the live streaming content display interface 46 may display the broadcaster's live streaming time information 47 and live streaming history information 48.

[0063] The media content display method provided by this embodiment displays a live streaming content display interface in response to a user's trigger operation on the live streaming introduction information, allowing the user to fully understand the live streaming content that the broadcaster will soon perform and the live streaming content of their history within the live streaming content display interface. This enriches the interaction methods within the media content display interface and enhances the effectiveness of the interaction.

[0064] The target object includes effect content, based on any one of the above embodiments as an optional basis.

[0065] The aforementioned pre-set display conditions are: The target media content includes the effect content, This includes at least one of the following: the user is not using the effect content.

[0066] In this embodiment, the target object may include effect content, and the target media content may be media content generated based on the effect content.

[0067] Accordingly, the display conditions may also be that the target media content includes the effect content and / or that the user is not using the effect content.

[0068] Optionally, the display condition may be that the delivery time of the effect content is within a predetermined time range, or that the delivery person triggers an effect display control when delivering the target media content, or that the number of times the effect content is used within a predetermined time period exceeds a predetermined threshold.

[0069] For example, when displaying target media content, if it is detected that the target media content is media content generated based on the effect content, and the user is not using the effect content, a trigger control related to the effect content may be displayed within the media content display interface.

[0070] The media content display method provided by this embodiment can enrich the display content within the media content display interface and enhance the interaction methods within the media content display interface, thereby increasing the effectiveness of interaction, by displaying trigger controls related to effect content within the media content display interface when pre-set display conditions are met.

[0071] Furthermore, based on any one of the above embodiments, after step 102, The further includes, in response to a trigger operation by the user on the trigger control, displaying a media content collection interface, displaying display effects related to the effect content within the media content collection interface, and causing the user to generate media content based on the effect content within the media content collection interface.

[0072] In this embodiment, the user may perform a trigger operation on the trigger control according to actual needs and quickly collect media content based on the effect content.

[0073] Accordingly, in response to a trigger operation on the user's trigger control, a media content collection interface may be displayed, and the display effects of the effect content may be displayed within the media content collection interface to allow the user to view the display and shooting effects of the effect content more intuitively. The media content collection interface may further include content generation controls, which may include content collection controls and / or content upload controls. Based on a trigger operation on the content collection controls, the user may perform a media content collection operation based on the effect content. Alternatively, the user may upload media content based on the content upload controls, perform effect processing on the uploaded media content based on the effect content, and generate media content that matches the effect content.

[0074] One possible approach is to display a content display interface in response to a user's trigger operation on a trigger control associated with the effect content, where the content display interface may contain multiple media contents generated based on the effect content. The user may then view the media contents within the content display interface according to their actual needs.

[0075] Figure 5 is another schematic diagram of interface interaction according to an embodiment of the present disclosure, and as shown in Figure 5, the media content display interface 51 displays target media content 52 and trigger controls 53 related to effect content. In response to a user's trigger operation on the trigger controls 53, the user may jump to the media content collection interface 54, where the display effect of the effect content may be displayed. This allows the user to generate media content based on the effect content within the media content collection interface.

[0076] The media content display method provided by this embodiment displays a media content collection interface in response to a trigger operation on a user's trigger control, thereby enabling the user to quickly perform media content collection operations based on the effect content based on the trigger control, increasing the efficiency of media content collection, and allowing media content collection to be more tailored to the user's personalized needs.

[0077] The target object includes a target article, based on any one of the above embodiments as an optional basis.

[0078] The aforementioned pre-set display conditions are: It was detected that the target media content includes the target item, This includes at least one of the following: the user paying attention to target features related to the target item.

[0079] In this embodiment, the target object may be a target article. For example, the target article may be a product.

[0080] If the target is a target item, the display condition may be that the target media content is detected to contain the target item, and / or that the user is paying attention to target features associated with the target item.

[0081] For example, the target item may be a product. If it is detected that the target media content includes the product, and the user focuses on the target features of the product, a trigger control related to the product may be displayed within the target media content display interface. Here, the trigger control may be a browsing control corresponding to the product, thereby enabling the user to view the product details based on the trigger control.

[0082] The media content display method provided by this embodiment can enrich the display content within the media content display interface and enhance the interaction methods within the media content display interface, thereby improving the effectiveness of interaction, by displaying trigger controls related to the target item within the media content display interface when pre-set display conditions are met.

[0083] Furthermore, based on any one of the above embodiments, after step 102, The further includes, in response to a trigger operation by the user on the trigger control, displaying an information display interface related to the target item, and displaying relevant content and / or item transaction information of the target item within the information display interface.

[0084] In this embodiment, after displaying a trigger control related to a target item within the media content display interface, the user can view information related to the target item based on the trigger control. In response to the user's trigger operation on the trigger control, an information display interface related to the target item is displayed, where the content related to the target item and / or item transaction information may be displayed.

[0085] In practical applications, the target item may be a product, and in response to a trigger operation on the user's trigger control, the product details page corresponding to that product may be displayed. The product details page may display the product and / or transaction information for that product.

[0086] The media content display method provided by this embodiment displays an information display interface related to the target item in response to a trigger operation by the user on the trigger control, thereby enabling the user to quickly view target items of interest based on the trigger control.

[0087] Figure 6 is a schematic diagram of the configuration of a media content display device according to an embodiment of the present disclosure, and as shown in Figure 6, the device includes a display module 61 and a processing module 62. Here, the display module 61 is used to display a pre-configured media content display interface in response to a pre-configured trigger operation of the current user, wherein the media content display interface includes a plurality of media content in a pre-configured media content stream, the media content stream includes at least one target media content related to a target object, and the plurality of media content are adjacent media content in the pre-configured media content stream. The processing module 62 is used to display a trigger control related to the target object in a display area related to the target media content in the media content display interface when it is detected that the target media content satisfies a pre-configured display condition for each target media content, and the trigger control is configured to trigger the execution of an interaction operation related to the target object.

[0088] Furthermore, based on any one of the above embodiments, the target object includes one or more of the following: live streaming content, target items, effect content, and target points of interest.

[0089] Furthermore, based on any one of the above embodiments, the target includes live streaming content. The pre-configured display conditions include determining whether the distributor of the target media content is associated with a pre-configured live streaming content calendar, determining whether the target media content does not include a pre-configured live streaming sticker, and determining whether the current user has not reserved the live streaming content.

[0090] Furthermore, based on any one of the above embodiments, the trigger control displays live streaming introduction information related to the live streaming content and a pre-configured reservation control. The device further includes a determination module for determining the start time of the live streaming of the live streaming content based on the live streaming introduction information in response to a trigger operation by the user on the reservation control, and a transmission module for sending live streaming start reminder information to the user at the live streaming start time.

[0091] Furthermore, based on any one of the above embodiments, a loop live streaming schedule is associated with the live streaming content calendar. The transmission module is used to send live streaming start reminder information to the user at the start time of each live stream in the loop live streaming schedule.

[0092] Furthermore, based on any one of the above embodiments, the device further includes a switching module for switching the display state of the reservation control to a non-triggerable state in response to a trigger operation by the user on the reservation control.

[0093] Furthermore, based on any one of the above embodiments, the device further includes displaying a live streaming content display interface in response to a trigger operation by the user for the live streaming introduction information, and displaying the broadcaster's live streaming time information and / or live streaming history information on the live streaming content display interface.

[0094] Furthermore, based on any one of the above embodiments, the target object includes effect content. The pre-set display condition includes at least one of the following: the target media content includes the effect content, and the user is not using the effect content.

[0095] Furthermore, based on any one of the above embodiments, the apparatus further includes a display module that, in response to a trigger operation by the user on the trigger control, displays a media content collection interface, displays display effects related to the effect content within the media content collection interface, and causes the user to generate media content based on the effect content within the media content collection interface.

[0096] Furthermore, based on any one of the above embodiments, the target object includes a target article. The pre-set display condition includes at least one of the following: the detection that the target media content includes the target article, and the user paying attention to a target feature related to the target article.

[0097] Furthermore, based on any one of the above embodiments, the apparatus further includes a display module for displaying an information display interface related to the target item in response to a trigger operation by the user on the trigger control, and for displaying relevant content and / or item transaction information of the target item within the information display interface.

[0098] The apparatus provided in this embodiment may also be used to implement the technical proposal of the method embodiment described above, and since its implementation principle and technical effects are similar, this embodiment will not be described here.

[0099] To realize the above embodiment, the embodiments of the present disclosure further provide an electronic device which includes a processor and a memory in which computer execution instructions are stored.

[0100] The processor executes computer execution instructions stored in the memory to cause the processor to execute the media content display method described in any one of the above embodiments.

[0101] The apparatus provided in this embodiment may also be used to implement the technical proposal of the method embodiment described above, and since its implementation principle and technical effect are similar, this embodiment will not be described here.

[0102] Figure 7 is a schematic diagram of the configuration of an electronic device according to an embodiment of the present disclosure, and as shown in Figure 7, the electronic device 700 may be a terminal device or a server. Here, terminal devices may include, but are not limited to, mobile devices such as mobile phones, laptop computers, digital broadcast receivers, personal digital assistants (abbreviated as PDAs), tablet computers (abbreviated as Portable Android Devices, PADs), portable multimedia players (abbreviated as PMPs), in-vehicle terminals (e.g., in-vehicle navigation terminals), and fixed terminals such as digital TVs and desktop computers. The electronic device shown in Figure 7 is merely an example and does not impose any limitations on the functions and scope of use of the embodiments of the present disclosure.

[0103] As shown in Figure 7, the electronic device 700 may include a processing unit (e.g., a central processor, graphics processor, etc.) 701 which can perform various appropriate operations and processes based on a program stored in a read-only memory (ROM) 702 or a program loaded from a storage device 708 into a random access memory (RAM) 703. The RAM 703 further stores various programs and data necessary for the operation of the electronic device 700. The processing unit 701, ROM 702, and RAM 703 are connected to each other via a bus 704. An input / output (I / O) interface 705 is also connected to the bus 704.

[0104] Generally, devices such as input devices 706, including, for example, touchscreens, touchpads, keyboards, mice, cameras, microphones, accelerometers, and gyroscopes; output devices 707, including, for example, liquid crystal displays (LCDs), speakers, and vibrators; storage devices 708, including, for example, magnetic tapes and hard disks; and communication devices 709 can be connected to the I / O interface 705. The communication device 709 can allow the electronic device 700 and other devices to exchange data via wireless or wired communication. Figure 7 shows an electronic device 700 with various devices, but it should be understood that it is not required to implement or have all of the devices shown. More or fewer devices may be implemented or have all of the devices instead.

[0105] In particular, according to embodiments of the present disclosure, the process described above with reference to the flowchart may be implemented as a computer software program. For example, embodiments of the present disclosure include a computer program product which includes a computer program contained on a computer-readable medium which includes program code for performing the method shown in the flowchart. In such embodiments, the computer program may be downloaded and installed from a network via a communication device 709, or installed from a storage device 708, or installed from a ROM 702. When the computer program is executed by the processing device 701, the above-described functions, limited by the methods of embodiments of the present disclosure, are performed.

[0106] It should be noted that the computer-readable medium in this disclosure may be a computer-readable signal medium, a computer-readable storage medium, or any combination thereof. The computer-readable storage medium may be, but is not limited to, an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination thereof. More specific examples of computer-readable storage mediums may include, but are not limited to, an electrical connection having one or more wires, a portable computer magnetic disk, a hard disk, random access memory (RAM), read-only memory (ROM), erasable programmable read-only memory (EPROM or flash memory), optical fiber, portable compact magnetic disk read-only memory (CD-ROM), optical memory device, magnetic memory device, or any suitable combination thereof. In this disclosure, the computer-readable storage medium may be any tangible medium containing or storing a program, the program may be used by or in combination with an instruction execution system, apparatus, or device. In this disclosure, the computer-readable signal medium may include data signals propagated in the baseband or as part of a carrier, which contain computer-readable program code. The data signals propagated in this manner may be in various forms, including but not limited to electromagnetic signals, optical signals, or any suitable combination thereof. The computer-readable signal medium may be any computer-readable medium other than a computer-readable storage medium, and the computer-readable signal medium may transmit, propagate, or transmit programs for use by or in combination with instruction execution systems, apparatus, or devices. The program code contained in the computer-readable medium may be transmitted by any suitable medium, including but not limited to electric wires, optical cables, RF (radio frequency), or any suitable combination thereof.

[0107] To realize the above embodiments, the embodiments of this disclosure further provide a computer-readable storage medium in which computer execution instructions are stored, and when a processor executes the computer execution instructions, the media content display method described in any one of the above embodiments is realized.

[0108] To realize the above embodiments, the embodiments of this disclosure further provide a computer program product including a computer program, which, when the computer program is executed by a processor, realizes the media content display method described in any one of the above embodiments.

[0109] Embodiments of this disclosure further provide a computer-readable storage medium in which computer execution instructions are stored, and when a processor executes the computer execution instructions, a media content display method according to any one of the embodiments described above is realized.

[0110] Embodiments of this disclosure further provide a computer program product including a computer program, which, when executed by a processor, realizes the media content display method described in any one of the embodiments described above.

[0111] The computer-readable medium described above may be included in the electronic device described above, or it may be a standalone entity not incorporated into the electronic device.

[0112] The computer-readable medium described above contains one or more programs, and when these one or more programs are executed by the electronic device, the electronic device is made to execute the method shown in the above embodiment.

[0113] Computer program code for performing the operations of the Disclosure can be organized in one or a variety of programming languages ​​or a combination thereof, and such programming languages ​​include object-oriented programming languages, such as Java, Smalltalk, and C++, and further include general procedural programming languages, such as the "C" language or similar programming languages. The program code may run entirely on a user computer, partially on a user computer, run as a single standalone software package, run partially on a user computer and partially on a remote computer, or run entirely on a remote computer or server. In the case of a remote computer, the remote computer may be connected to the user computer via any type of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or it may be connected to an external computer (for example, connected via the Internet using an Internet service provider).

[0114] The flowcharts and block diagrams in the drawings illustrate the systematic architectures, functions, and operations that can be realized according to the systems, methods, and computer program products of each embodiment of the present disclosure. In this regard, each block in the flowchart or block diagram may represent a module, program segment, or portion of code, which contains one or more executable instructions for realizing a defined logic function. It should also be noted that in some implementations as replacements, the functions described in the blocks may occur in a different order than those shown in the drawings. For example, two blocks shown consecutively may actually be executed almost in parallel, or in some cases in reverse order, depending on the function. It should also be noted that each block in the block diagrams and / or flowcharts, and combinations of blocks in the block diagrams and / or flowcharts, may be realized by a dedicated hardware-based system that performs the defined function or operation, or by a combination of dedicated hardware and computer instructions.

[0115] The units referred to in the descriptions of the embodiments of this disclosure may be implemented in software or in hardware. Herein, the names of the units are not limited in any case to the units themselves; for example, the first acquisition unit may be described as "a unit that acquires at least two Internet Protocol addresses."

[0116] The functions described above in this specification may be performed, at least in part, by one or more hardware logic components. For example, typical types of hardware logic components that can be used include, but are not limited to, field-programmable gate arrays (FPGAs), application-specific integrated circuits (ASICs), application-specific standard products (ASSPs), systems on chips (SOCs), and composite programmable logic circuits (CPLDs).

[0117] In the context of this disclosure, a machine-readable medium may be a tangible medium that contains or stores a program for use by or in combination with an instruction execution system, apparatus, or device. A machine-readable medium may be a machine-readable signal medium or a machine-readable storage medium. A machine-readable medium may include, but is not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any appropriate combination of the above. More specific examples of machine-readable storage media include one or more wire-based electrical connections, portable computer disks, hard disks, random access memory (RAM), read-only memory (ROM), erasable programmable read-only memory (EPROM or flash memory), optical fibers, portable compact disk read-only memory (CD-ROM), optical storage devices, magnetic storage devices, or any appropriate combination of the above.

[0118] In the first aspect, according to one or more embodiments of the present disclosure, a method for displaying media content is provided, In response to a pre-configured trigger operation by the current user, a pre-configured media content display interface is displayed, the media content display interface includes multiple media contents in a pre-configured media content stream, the media content stream includes at least one target media content related to the target object, and the multiple media contents are adjacent media contents in the pre-configured media content stream. For each target media content, if it is detected that the target media content satisfies pre-set display conditions, a trigger control related to the target is displayed in the display area related to the target media content in the media content display interface, and the trigger control is configured to trigger the execution of an interaction operation related to the target.

[0119] According to one or more embodiments of the present disclosure, the target subject includes one or more of the following: live streaming content, target items, effect content, and target points of interest.

[0120] According to one or more embodiments of this disclosure, the target subject includes live streaming content, The aforementioned pre-set display conditions are: The process involves determining whether the distributor of the target media content is associated with a pre-configured live streaming content calendar, It is determined that the target media content does not contain a pre-set live streaming sticker, This includes at least one of the following: the current user has not reserved the live streaming content;

[0121] According to one or more embodiments of the present disclosure, the trigger control displays live streaming introduction information related to the live streaming content and a pre-configured reservation control. After displaying the trigger control related to the target object within the display area related to the target media content in the media content display interface, In response to the user's trigger operation on the reservation control, the live streaming start time of the live streaming content is determined based on the live streaming introduction information, This further includes sending live streaming start reminder information to the user at the live streaming start time.

[0122] According to one or more embodiments of the present disclosure, the live streaming content calendar is associated with a loop live streaming schedule, Sending live stream start reminder information to the user at the live stream start time is, This includes sending live stream start reminder information to the user at the start time of each live stream in the aforementioned loop live streaming schedule.

[0123] According to one or more embodiments of the present disclosure, after displaying a trigger control related to the target object within the display area related to the target media content in the media content display interface, The further includes switching the display state of the reservation control to a non-triggerable state in response to a trigger operation by the user on the reservation control.

[0124] According to one or more embodiments of the present disclosure, after displaying a trigger control related to the target object within the display area related to the target media content in the media content display interface, The system further includes, in response to a user's trigger operation for the live streaming introduction information, displaying a live streaming content display interface and displaying the streamer's live streaming time information and / or live streaming history information on the live streaming content display interface.

[0125] According to one or more embodiments of this disclosure, the target object includes effect content, The aforementioned pre-set display conditions are: The target media content includes the effect content, This includes at least one of the following: the user is not using the effect content.

[0126] According to one or more embodiments of the present disclosure, after displaying a trigger control related to the target object within the display area related to the target media content in the media content display interface, The further includes, in response to a trigger operation by the user on the trigger control, displaying a media content collection interface, displaying display effects related to the effect content within the media content collection interface, and causing the user to generate media content based on the effect content within the media content collection interface.

[0127] According to one or more embodiments of this disclosure, the target object includes a target article. The aforementioned pre-set display conditions are: It was detected that the target media content includes the target item, This includes at least one of the following: the user paying attention to target features related to the target item.

[0128] According to one or more embodiments of the present disclosure, after displaying a trigger control related to the target object within the display area related to the target media content in the media content display interface, The further includes, in response to a trigger operation by the user on the trigger control, displaying an information display interface related to the target item, and displaying relevant content and / or item transaction information of the target item within the information display interface.

[0129] In a second aspect, according to one or more embodiments of the present disclosure, a media content display device is provided, the device is A display module used to display a pre-configured media content display interface in response to a pre-configured trigger operation by the current user, wherein the media content display interface includes multiple media content in a pre-configured media content stream, the media content stream includes at least one target media content related to a target object, and the multiple media content are adjacent media content in the pre-configured media content stream, For each target media content, if it is detected that the target media content satisfies pre-set display conditions, the system includes a processing module used to display a trigger control related to the target object within the display area related to the target media content in the media content display interface, wherein the trigger control is configured to trigger the execution of an interaction operation related to the target object.

[0130] According to one or more embodiments of the present disclosure, the target subject includes one or more of the following: live streaming content, target items, effect content, and target points of interest.

[0131] According to one or more embodiments of this disclosure, the target subject includes live streaming content, The aforementioned pre-set display conditions are: The process involves determining whether the distributor of the target media content is associated with a pre-configured live streaming content calendar, It is determined that the target media content does not contain a pre-set live streaming sticker, This includes at least one of the following: the current user has not reserved the live streaming content;

[0132] According to one or more embodiments of the present disclosure, the trigger control displays live streaming introduction information related to the live streaming content and a pre-configured reservation control. The aforementioned device is A decision module for determining the start time of the live streaming of the live streaming content based on the live streaming introduction information in response to a trigger operation on the user's reservation control, The system further includes a transmission module for sending live streaming start reminder information to the user at the live streaming start time.

[0133] According to one or more embodiments of the present disclosure, the live streaming content calendar is associated with a loop live streaming schedule, The aforementioned transmission module is This is used to send live stream start reminder information to the user at the start time of each live stream in the aforementioned loop live streaming schedule.

[0134] According to one or more embodiments of the present disclosure, the apparatus is The system further includes a switching module for switching the display state of the reservation control to a non-triggerable state in response to a trigger operation by the user on the reservation control.

[0135] According to one or more embodiments of the present disclosure, the apparatus further comprises: It is used to display a live streaming content display interface in response to a trigger operation by the user regarding the live streaming introduction information, and to display the streamer's live streaming time information and / or live streaming history information on the live streaming content display interface.

[0136] According to one or more embodiments of this disclosure, the target object includes effect content, The aforementioned pre-set display conditions are: The target media content includes the effect content, This includes at least one of the following: the user is not using the effect content.

[0137] According to one or more embodiments of the present disclosure, the apparatus is The system further includes a display module that, in response to a trigger operation by the user on the trigger control, displays a media content collection interface, displays display effects related to the effect content within the media content collection interface, and causes the user to generate media content based on the effect content within the media content collection interface.

[0138] According to one or more embodiments of this disclosure, the target object includes a target article. The aforementioned pre-set display conditions are: It was detected that the target media content includes the target item, This includes at least one of the following: the user paying attention to target features related to the target item.

[0139] According to one or more embodiments of the present disclosure, the apparatus is In response to a trigger operation by the user on the trigger control, the system further includes a display module for displaying an information display interface related to the target item, and for displaying relevant content and / or item transaction information of the target item within the information display interface.

[0140] In a third aspect, according to one or more embodiments of the present disclosure, an electronic device is provided, the electronic device comprising at least one processor and memory, Memory stores computer execution instructions. At least one processor executes computer execution instructions stored in memory to cause at least one processor to execute the media content display method of the first embodiment and various possible designs of the first embodiment.

[0141] In a fourth aspect, according to one or more embodiments of the present disclosure, a computer-readable storage medium is provided which stores computer execution instructions, and when a processor executes the computer execution instructions, a media content display method of the first aspect and various possible designs of the first aspect is realized.

[0142] In a fifth aspect, according to one or more embodiments of the present disclosure, a computer program product is provided which, when the computer program is executed by a processor, realizes a media content display method of the first aspect and various possible designs of the first aspect.

[0143] The above description is merely an explanation of preferred embodiments and the technical principles in which the present disclosure is applied. Those skilled in the art will understand that the scope of the disclosure is not limited to technical solutions formed by specific combinations of the above technical features, but should encompass other technical solutions formed by any combination of the above technical features or their equivalents, without departing from the disclosed concepts. For example, technical solutions formed by substituting the above features with similar functional technical features disclosed in this disclosure (but not limited to those disclosed).

[0144] While each operation is described using specific procedures, it should not be understood that these operations must be performed in a specific order or sequence. In certain environments, multitasking and parallel processing may be advantageous. Similarly, while some specific implementation details are included in the above discussion, these should not be understood as limiting the scope of this disclosure. Some features described in the context of a single embodiment may be implemented in combination within a single embodiment. Conversely, various features described in the context of a single embodiment may be implemented in multiple embodiments, either individually or in any suitable subcombination.

[0145] While this topic has been described using terminology specific to structural features and / or the logical operation of the method, it should be understood that the topic limited to the attached claims is not limited to the specific features or operations described above. Rather, the specific features and operations described above are merely illustrative forms of realizing the claims.

Claims

1. A method for displaying media content, In response to a pre-configured trigger operation by the current user, a pre-configured media content display interface is displayed, the media content display interface includes multiple media contents in a pre-configured media content stream, the media content stream includes at least one target media content related to the target object, and the multiple media contents are adjacent media contents in the pre-configured media content stream. A media content display method, comprising: for each target media content, when it is detected that the target media content satisfies pre-set display conditions, displaying a trigger control related to the target object within the display area related to the target media content in the media content display interface, and configuring the trigger control to trigger the execution of an interaction operation related to the target object.

2. The media content display method according to claim 1, wherein the target object includes one or more of live streaming content, target items, effect content, and target points of interest.

3. The aforementioned target includes live streaming content, The aforementioned pre-set display conditions are: The process involves determining whether the distributor of the target media content is associated with a pre-configured live streaming content calendar, It is determined that the target media content does not contain a pre-set live streaming sticker, The media content display method according to claim 1, comprising at least one of the following: the current user has not reserved the live streaming content.

4. The trigger control displays live streaming introduction information related to the live streaming content and pre-configured reservation controls. After displaying the trigger control related to the target object within the display area related to the target media content in the media content display interface, In response to the user's trigger operation on the reservation control, the live streaming start time of the live streaming content is determined based on the live streaming introduction information, The media content display method according to claim 3, further comprising sending live streaming start reminder information to the user at the live streaming start time.

5. The aforementioned live streaming content calendar is associated with a loop live streaming schedule. Sending live stream start reminder information to the user at the live stream start time is, The media content display method according to claim 4, further comprising sending live streaming start reminder information to the user at the start time of each live stream in the loop live streaming schedule.

6. After displaying the trigger control related to the target object within the display area related to the target media content in the media content display interface, The media content display method according to claim 4 or 5, further comprising switching the display state of the reservation control to a non-triggerable state in response to a trigger operation by the user on the reservation control.

7. After displaying the trigger control related to the target object within the display area related to the target media content in the media content display interface, A media content display method according to any one of claims 4 to 6, further comprising displaying a live streaming content display interface in response to a trigger operation by the user for the live streaming introduction information, and displaying the broadcaster's live streaming time information and / or live streaming history information on the live streaming content display interface.

8. The aforementioned target includes effect content, The aforementioned pre-set display conditions are: The target media content includes the effect content, The media content display method according to claim 1, comprising at least one of the following: the user is not using the effect content.

9. After displaying the trigger control related to the target object within the display area related to the target media content in the media content display interface, The media content display method according to claim 8, further comprising displaying a media content collection interface in response to a trigger operation by the user on the trigger control, displaying display effects related to the effect content within the media content collection interface, and causing the user to generate media content based on the effect content within the media content collection interface.

10. The aforementioned target object includes the target article, The aforementioned pre-set display conditions are: It was detected that the target media content includes the target item, The media content display method according to claim 1, comprising at least one of the following: the user paying attention to target features related to the target item.

11. After displaying the trigger control related to the target object within the display area related to the target media content in the media content display interface, The media content display method according to claim 10, further comprising displaying an information display interface related to the target item in response to a trigger operation by the user to the trigger control, and displaying related content and / or item transaction information of the target item within the information display interface.

12. A media content display device, A display module configured to display a pre-configured media content display interface in response to a pre-configured trigger operation by the current user, wherein the media content display interface includes multiple media content in a pre-configured media content stream, the media content stream includes at least one target media content related to a target object, and the multiple media content are adjacent media content in the pre-configured media content stream; A media content display device comprising a processing module configured to display a trigger control related to the target object within a display area related to the target media content in the media content display interface when it is detected that the target media content satisfies pre-set display conditions for each target media content, and the trigger control is configured to trigger the execution of an interaction operation related to the target object.

13. An electronic device, including a processor and memory, The aforementioned memory stores computer execution instructions. Electronic device wherein the processor executes computer execution instructions stored in the memory to cause the processor to execute the media content display method according to any one of claims 1 to 11.

14. A computer-readable storage medium, wherein computer execution instructions are stored in the computer-readable storage medium, and when a processor executes the computer execution instructions, the media content display method described in any one of claims 1 to 11 is realized.

15. A computer program product comprising a computer program, wherein when the computer program is executed by a processor, a media content display method according to any one of claims 1 to 11 is realized.

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