Information display method and apparatus, electronic device, and storage medium

Abstract

The present disclosure relates to an information display method and apparatus, an electronic device, and a storage medium. The method comprises: displaying an information flow page which comprises an object display page, wherein the information flow page corresponds to a plurality of objects to be displayed, the object display page is used for displaying abstract information and an ordering option of at least one of said objects, and the abstract information of the at least one of said objects comprises specification attribute information of the object (S110); and if at least one piece of specification attribute information of one of said objects is in a selected state, in response to a trigger operation on the ordering option corresponding to the selected object, displaying an order confirmation page corresponding to the selected object, wherein the selected object is an object to be displayed that has at least one piece of specification attribute information in the selected state (S120).

Description

Information display method, device, electronic device and storage medium

[0001] CROSS-REFERENCE TO RELATED APPLICATIONS

[0002] This application claims priority to the Chinese invention patent application with application number 202310716381.2, entitled “Information display method, device, electronic device and storage medium” and filing date June 15, 2023, and the entire application is incorporated herein by reference. Technical Field

[0003] The present disclosure relates to the field of information display technology, and in particular to an information display method, device, electronic device, and storage medium. Background Art

[0004] With the continuous development of video live streaming technology, people's demands for live streaming room-related functions are becoming more and more diversified, especially the live streaming page display method, display content, ordering process, etc., which are closely related to people's viewing experience.

[0005] Therefore, how to meet users' diverse needs for live broadcast page display and thus improve their viewing experience is a problem that needs to be solved urgently.

[0006] Summary of the Invention

[0007] In order to solve the above technical problems or at least partially solve the above technical problems, the present disclosure provides an information display method, device, electronic device and storage medium.

[0008] In a first aspect, the present disclosure provides an information display method, comprising:

[0009] Displaying an information flow page, the information flow page including an object display page; the information flow page corresponds to a plurality of objects to be displayed; the object display page is used to display summary information and order options of at least one of the objects to be displayed; the summary information of at least one of the objects to be displayed includes specification attribute information of the object to be displayed;

[0010] If at least one of the specification attribute information of an object to be displayed is in a selected state, in response to a triggering operation on the order option corresponding to the selected object to be displayed, an order confirmation page corresponding to the selected object to be displayed is displayed, and the selected object to be displayed is an object to be displayed in which at least one of the specification attribute information is in a selected state.

[0011] In a second aspect, the present disclosure further provides an information display device, comprising:

[0012] A first display module is configured to display an information flow page, wherein the information flow page includes an object display page; the information flow page corresponds to a plurality of objects to be displayed; the object display page is configured to display summary information and order options for at least one of the objects to be displayed; the summary information of the at least one object to be displayed includes specification attribute information of the object to be displayed;

[0013] The second display module is configured to display an order confirmation page corresponding to the selected object to be displayed in response to a triggering operation on the order option corresponding to the selected object to be displayed if at least one of the specification attribute information of the object to be displayed is in a selected state, wherein the selected object to be displayed is an object to be displayed in which at least one of the specification attribute information is in a selected state.

[0014] In a third aspect, the present disclosure further provides an electronic device, comprising:

[0015] one or more processors;

[0016] a storage device for storing one or more programs;

[0017] When the one or more programs are executed by the one or more processors, the one or more processors implement the information display method described above.

[0018] In a fourth aspect, the present disclosure further provides a computer-readable storage medium having a computer program stored thereon, which implements the information display method described above when the program is executed by a processor. BRIEF DESCRIPTION OF THE DRAWINGS

[0019] The accompanying drawings, which are incorporated in and constitute a part of this specification, illustrate embodiments consistent with the present disclosure and, together with the description, serve to explain the principles of the present disclosure.

[0020] In order to more clearly illustrate the embodiments of the present disclosure or the technical solutions in the prior art, the following briefly introduces the drawings required for use in the embodiments or the description of the prior art. Obviously, for ordinary technicians in this field, other drawings can be obtained based on these drawings without any creative work.

[0021] FIG1 is a flow chart of an information display method provided by an embodiment of the present disclosure;

[0022] Figures 2 to 4 are schematic diagrams of several information flow pages provided by embodiments of the present disclosure;

[0023] FIG5 is a schematic structural diagram of an information display device according to an embodiment of the present disclosure;

[0024] FIG6 is a schematic structural diagram of an electronic device according to an embodiment of the present disclosure. DETAILED DESCRIPTION

[0025] In order to more clearly understand the above-mentioned objectives, features and advantages of the present disclosure, the scheme of the present disclosure will be further described below. It should be noted that the embodiments of the present disclosure and the features therein can be combined with each other in the absence of conflict.

[0026] In the following description, many specific details are set forth to facilitate a full understanding of the present disclosure, but the present disclosure may also be implemented in other ways different from those described herein; it is obvious that the embodiments in the specification are only part of the embodiments of the present disclosure, rather than all of the embodiments.

[0027] Currently, in live broadcast scenarios, the product list in the live broadcast room often includes product cards for multiple products. If the product list includes a product card for product A, and product A has multiple colors, such as red, white, and blue. If a user wants to place an order to purchase red product A, the user needs to click on the product card of product A in the product list to enter the product details page of product A, and then click the "Buy Now" option to enter the specification attribute selection page of product A. The specification attribute selection page of product A displays all color options for product A. The user selects red on the specification attribute selection page of product A and clicks the "Confirm" option to enter the order confirmation page. The user clicks "Submit Order" on the order confirmation page to complete the entire order operation. The entire order operation is cumbersome, takes a long time to place an order, and the user experience is poor.

[0028] The technical solution provided by the embodiments of the present disclosure has the following advantages over the prior art:

[0029] The technical solution provided by the embodiment of the present disclosure is to set up a display information flow page, the information flow page includes an object display page; the information flow page corresponds to a number of objects to be displayed; the object display page is used to display the summary information and order options of at least one object to be displayed; the summary information of at least one object to be displayed includes the specification attribute information of the object to be displayed; if at least one specification attribute information of an object to be displayed is in a selected state, in response to the triggering operation of the order option corresponding to the selected object to be displayed, the order confirmation page corresponding to the selected object to be displayed is displayed, and the selected object to be displayed is the object to be displayed with at least one specification attribute information in a selected state. In essence, the specification attribute information of the object to be displayed is transparently transmitted to the object display page, so that the user can directly select the specification attribute information of the object to be displayed in the object display page, which can simplify the steps of placing an order to purchase the object to be displayed and shorten the time consuming of the order operation.

[0030] Figure 1 is a flowchart of an information display method provided by an embodiment of the present disclosure. This embodiment is applicable to situations where information display is performed in a client. The method can be executed by an information display device, which can be implemented in software and / or hardware. The device can be configured in an electronic device, such as a terminal, specifically including but not limited to smartphones, PDAs, tablet computers, wearable devices with displays, desktop computers, laptop computers, all-in-one computers, smart home devices, etc.

[0031] As shown in FIG1 , the method may specifically include:

[0032] S110. Display an information flow page, where the information flow page includes an object display page; the information flow page corresponds to a number of objects to be displayed; the object display page is used to display summary information and order options of at least one object to be displayed; the summary information of at least one object to be displayed includes specification attribute information of the object to be displayed.

[0033] The information stream page may be, for example, a page in an application client that is used to display the information stream in the information stream playback sequence.

[0034] An information stream sequence is a data format that continuously provides content to users. An information stream sequence consists of a group of information / content. A group of information / content can contain multiple pieces of information / content, arranged in a specific order to form an information stream sequence.

[0035] An information stream refers to each piece of information / content in an information stream playback sequence. An information stream playback sequence is a collection of multiple information streams. For example, if an information stream playback sequence is a set of videos, each video in it is an information stream.

[0036] In some embodiments, different information streams within the same information stream playback sequence may be of the same or different types. Information stream types may include, but are not limited to, live preview videos, live videos, short videos, and graphic information. A live preview video, for example, may be a video used to attract traffic to a live broadcast room. A live video, for example, may be a video reflecting the content currently being broadcast in the live broadcast room. A short video, for example, may be a short video clip. Graphic information may, for example, recommend content to users, such as recommended applications or mini-games on a webpage.

[0037] Optionally, the information stream page includes a live broadcast room preview stream page or a live broadcast room display page; the live broadcast room preview stream page can be, for example, a page for playing a live broadcast preview video when the live broadcast room is not entered. The live broadcast room display page can be, for example, a page for playing a live broadcast video when the live broadcast room is entered.

[0038] The object to be displayed may be, for example, something that you want to show to the user. In some embodiments, in an e-commerce scenario, the object to be displayed may be, for example, a commodity. Specifically, the object to be displayed may include purchasable items or services, etc. The object to be displayed includes multiple attributes. The attributes of the object to be displayed may be, for example, characteristics due to the object's own structure and composition. If the object to be displayed is an item, the attributes of the object to be displayed include the object's name, brand, category, style, size, material, function, trademark, type, price, color, and packaging, etc. If the object to be displayed is a service, its attributes include the content, brand, category, precautions, and price, etc.

[0039] For example, "an information flow page corresponds to several objects to be displayed" means that the objects to be displayed corresponding to the information flow page are displayed to users through the information flow page. In an e-commerce scenario, if the information flow page is a live broadcast preview page or a live broadcast display page, the objects to be displayed corresponding to the information flow page are the products sold in the live broadcast room.

[0040] The object display page, for example, can be a page that summarizes and displays summary information for the objects to be displayed corresponding to the information flow page. Alternatively, the object display page can be an object display list. Within the object display page, summary information for each object to be displayed can be displayed as a card. Each card displays summary information for a single object to be displayed. In e-commerce scenarios, the object display page can be a product list.

[0041] The summary information of the object to be displayed may be, for example, a collection of partial attribute information of the object to be displayed. The summary information of the object to be displayed is used to briefly show the user an overview of the object to be displayed in the form of text and / or images. In an e-commerce scenario, the summary information of the object to be displayed can be understood as a product card in a product list. In practice, there may also be an object details page for the object to be displayed, and the object details page of the object to be displayed is used to display all attribute information of the object to be displayed in detail. Normally, an object details page is only used to display all attribute information of an object to be displayed. For the same object to be displayed, the amount of attribute information displayed in the object details page is greater than the amount of attribute information displayed in the summary information. In an e-commerce scenario, the object details page of the object to be displayed is a product details page.

[0042] Specification attribute information refers to one or more attributes of the object to be displayed. By selecting the specification attribute information, the minimum stock keeping unit (SKU) can be defined. The minimum stock keeping unit is the basic unit for measuring inventory in and out. The minimum stock keeping unit is the smallest unit that defines a product and is determined by the attribute combination of the product. For example, clothing has multiple specification attributes that users can choose from, such as size, color, etc. Assuming that a certain clothing has three options for size and color, then this clothing has 9 (3×3=9) minimum stock keeping units. Each minimum stock keeping unit has a unique code. The function of this code is to distinguish and record information of different attribute combinations. In other words, an object to be displayed can include one or more specification attribute information, and a minimum stock keeping unit can be obtained by combining one or more specification attribute information. Exemplarily, the specification attribute information includes at least one of the following: size, style, material, and color.

[0043] In practice, an object to be displayed may have multiple specification attributes. These specification attributes may be of the same category or of different categories. The categories of specification attributes may include size, style, material, and color.

[0044] For example, if the multiple specification attribute information of the object to be displayed are all specification attribute information of size category, the multiple specification attribute information of the object to be displayed may specifically include small, large, and medium, etc. If the multiple specification attribute information of the object to be displayed can be divided into two categories: one is color and the other is size, the multiple specification attribute information of the object to be displayed may specifically include small, large, medium, white, yellow, and pink, etc.

[0045] The order option is specifically designed for display items whose summary information includes specifications and attributes. It allows users to quickly purchase the displayed item. When the order option is triggered, the order confirmation page is displayed directly, without displaying the specification and attributes selection page or the product details page.

[0046] S120: If at least one specification attribute information of an object to be displayed is in a selected state, in response to a triggering operation on an order option corresponding to the selected object to be displayed, display an order confirmation page corresponding to the selected object to be displayed, where the selected object to be displayed is the object to be displayed for which at least one specification attribute information is in a selected state.

[0047] The selected object to be displayed refers to an object to be displayed whose at least one specification attribute information is in a selected state.

[0048] The triggering operation on the order option may be, for example, a click or a slide operation on the order option. The triggering operation on the order option corresponding to the selected object to be displayed may indicate that the user wishes to purchase the product corresponding to the minimum inventory unit defined by the selected specification attribute information.

[0049] The order confirmation page presents all the specifications and attributes of the selected item to the user. This is the final confirmation page before placing an order. After displaying the order confirmation page, the terminal will proceed to the payment process.

[0050] In some scenarios, the several objects to be displayed corresponding to the information flow page may all be target objects to be displayed; or, the several objects to be displayed corresponding to the information flow page may all be non-target objects to be displayed; or, among the several objects to be displayed corresponding to the information flow page, some may be target objects to be displayed and the other may be non-target objects to be displayed.

[0051] The target display objects are selected from all display objects corresponding to the information flow page and meet the preset screening conditions. Optionally, the target display objects include at least one of the following: objects in the explanation state, objects whose display priority meets the preset display conditions, and objects whose popularity value meets the preset popularity conditions.

[0052] The states of objects to be displayed include "In Explanation" and "Waiting for Explanation." In live broadcast scenarios, the host can explain each object to be displayed corresponding to the information flow page (that is, each object to be displayed corresponding to the live broadcast room) one by one. The state of the object to be displayed that the host is currently explaining is "In Explanation." Except for the object in the "In Explanation" state, all other objects to be displayed are in the "Waiting for Explanation" state.

[0053] The display priority of the object to be displayed is the basis for judging whether the object to be displayed can be used as the target object to be displayed. The display priority information of the object to be displayed can be pre-specified, or it can be determined based on one or more specific attribute information of the object to be displayed (such as type, price, inventory, etc.), or it can be determined based on the interests and needs of the group of people to whom the viewing user belongs. This application does not impose any restrictions on this. For example, the display priority of the object to be displayed with the "main push" label is pre-set to be higher than the display priority of other objects to be displayed. The preset display condition is a judgment condition for judging whether an object to be displayed can be used as the target object to be displayed. This application does not impose any restrictions on the specific content of the preset display condition. For example, the preset display condition can be the highest display priority.

[0054] The popularity value of the object to be displayed is information that numerically represents the popularity of the object to be displayed. For example, the popularity information of the object to be displayed includes at least one of the following: the number of followers, favorites, purchases, reviews, favorable comments, shares, views, inquiries, and likes of the object to be displayed. The preset popularity condition is a judgment condition for determining whether an object to be displayed can be used as a target object to be displayed. This application does not limit the specific content of the preset popularity condition. For example, the preset popularity condition can be the highest number of favorable comments.

[0055] Non-target display objects are those that correspond to the information flow page but do not meet the preset screening criteria. In other words, all display objects corresponding to the information flow page, except for the target display object, are non-target display objects.

[0056] Exemplarily, if the target object to be displayed is an object to be displayed in the explanation state, the non-target object to be displayed is an object to be displayed in the explanation-waiting state; if the target object to be displayed is an object to be displayed whose display priority meets the preset display conditions, the non-target object to be displayed is an object to be displayed whose display priority does not meet the preset display conditions; if the target object to be displayed is an object to be displayed whose popularity value meets the preset popularity condition; the non-target object to be displayed is an object to be displayed whose popularity value does not meet the preset popularity condition.

[0057] Referring to Figure 2, the information flow page is a live broadcast room display page, which corresponds to multiple objects to be displayed, including objects No. 1 to No. 3 to be displayed, all of which are commodities. Among them, object No. 3 to be displayed is the target object to be displayed, and objects No. 1 and No. 2 to be displayed are non-target objects to be displayed. The live broadcast room display page includes an object display page, which is a commodity list. The object display page displays summary information and order options for object No. 3 to be displayed. The summary information of object No. 3 to be displayed includes specification attribute information of object No. 3 to be displayed. The object display page also displays summary information of objects No. 1 and No. 2 to be displayed, and the summary information of objects No. 1 and No. 2 to be displayed does not include specification attribute information. And the object display page does not display the order options corresponding to objects No. 1 and No. 2 to be displayed.

[0058] Continuing with Figure 2 , in the summary information for Object 3, the two specification attributes, "yellow" and "large," are selected, indicating that Object 3 is the selected object. The user clicks the order option (i.e., the "Buy Now" control) for Object 3 in Figure 2 . See Figure 4 , which displays the order confirmation page for Object 3. On this order confirmation page, only the two selected specification attributes, "yellow" and "large," are displayed.

[0059] In one embodiment, before S120, at least one specification attribute information of the target object to be displayed may be set to be in a selected state by default. For example, in any category of specification attribute information, the specification attribute information arranged first is set to be selected by default. For example, if the target object to be displayed has three specification attribute information, namely small, large, and medium, and these three specification attribute information are all specification attribute information of the size category, and these three specification attribute information are arranged from left to right in the order of small, large, and medium, if the user does not select the specification attribute information of the target object to be displayed, the small size is set to be the selected specification attribute by default.

[0060] In another embodiment, before S120 , the method further includes: in response to a selection operation on at least one specification attribute information, switching the selected specification attribute information from an unselected state to a selected state.

[0061] The selection operation of at least one specification attribute information is an operation in which the user conveys to the terminal the specification attribute information that he or she recognizes and likes. The selection operation of at least one specification attribute information can specifically be a click operation or a sliding operation on one or several specific specification attribute information.

[0062] It should be noted that, in practice, if the target object to be displayed includes only one category of specification attribute information, then in this step, only one piece of specification attribute information is selected. If the target object to be displayed includes N categories of specification attribute information, then in this step, N pieces of specification attribute information are selected, and each piece of selected specification attribute information corresponds to a different category. N is a positive integer greater than or equal to 2. The categories of specification attribute information include size, style, material, and color.

[0063] Optionally, the display effect of the specification attribute information in the selected state is different from the display effect of the specification attribute information in the unselected state. The purpose of this setting is to facilitate the user to intuitively distinguish which specification attribute information is in the selected state and which is in the unselected state.

[0064] In order to make the display effect of the specification attribute information in the selected state different from that of the specification attribute information in the unselected state, in practice, one of the following methods can be adopted: the background color of the specification attribute information in the selected state is different from the background color of the specification attribute information in the unselected state; the text color of the specification attribute information in the selected state is different from the text color of the specification attribute information in the unselected state; the border color of the specification attribute information in the selected state is different from the border color of the specification attribute information in the unselected state.

[0065] The above technical solution sets up a display information flow page, which includes an object display page; the information flow page corresponds to a number of objects to be displayed; the object display page is used to display summary information and order options of at least one object to be displayed; the summary information of at least one object to be displayed includes specification attribute information of the object to be displayed; if at least one specification attribute information of an object to be displayed is in a selected state, in response to a triggering operation of an order option corresponding to the selected object to be displayed, an order confirmation page corresponding to the selected object to be displayed is displayed, and the selected object to be displayed is the object to be displayed with at least one specification attribute information in a selected state; its essence is to transmit the specification attribute information of the object to be displayed to the object display page, so that the user can directly select the specification attribute information of the object to be displayed on the object display page, which can simplify the steps of placing an order to purchase the object to be displayed, shorten the order operation time, and achieve the purpose of one-click order placement.

[0066] Based on the above technical solution, optionally, if some of the objects to be displayed are target objects to be displayed and the other part are non-target objects to be displayed, the object display page includes a first area and a second area, the first area is used to display summary information and order options of the target objects to be displayed, and the second area is used to display summary information of the non-target objects to be displayed; the first area is located above the second area.

[0067] The first area and the second area are both areas within the object display page. The second area does not overlap with the first area. The specific locations of the first area and the second area within the object display page are pre-specified. The first area being located above the second area means that the first area is located to one side of the second area, and the distance between the center point of the first area and the upper boundary of the object display page is less than the distance between the center point of the second area and the upper boundary of the object display page.

[0068] Continuing with Figure 2, object 3 is the target object, while objects 1 and 2 are non-target objects. The first area displays summary information and order options for object 3. The second area displays summary information for objects 1 and 2.

[0069] Furthermore, optionally, the background color of the first area can be set to be different from the background color of the second area; or the text color of the summary information of the target object to be displayed in the first area can be set to be different from the text color of the summary information of the target object to be displayed in the second area; or the border line color of the first area can be set to be different from the border line color of the second area. The purpose of such settings is to make the display effects of the first area and the second area different, so that the first area is highlighted, so that the user can quickly find the target object to be displayed.

[0070] Based on the above technical solutions, optionally, if the first area includes partial specification attribute information of the target object to be displayed, the first area also includes a size adjustment option; the method also includes: in response to a selection operation of the size adjustment option, increasing the size of the first area so that the first area includes all specification attribute information of the target object to be displayed.

[0071] “The first area includes part of the specification attribute information of the target object to be displayed” means that not all the specification attribute information of the target object to be displayed is displayed in the first area, but only part of the specification attribute information of the target object to be displayed.

[0072] The resizing option is a control or area used to increase the area or size of the first area.

[0073] The selection operation of the size adjustment option may be, for example, a click operation or a slide operation on the size adjustment option. The selection operation indicates that the user wishes to enlarge the area or size of the first region.

[0074] It's important to note that if the size of the first region is the first size before this step, and the size of the first region is the second size after this step, then because the second size is larger than the first size, the area of ​​the first region after this step is larger than the area of ​​the first region before this step. This means that after this step, the first region can display more information. Therefore, after this step, the first region can display all the specifications and attribute information of the target object to be displayed.

[0075] Assume that the specification attribute information of the target object to be displayed includes specification attributes of the size type and specification attributes of the color type. Referring to Figure 4, the summary information of the target object to be displayed only includes the specification attribute information of the color type of the target object to be displayed, and does not include the specification attributes of the size type, that is, the first area includes part of the specification attribute information of the target object to be displayed. Continuing to refer to Figure 4, the first area also includes a size adjustment option. When it is detected that the user selects the size adjustment option, referring to Figure 2, the size of the first area is increased. At this time, all the specification attribute information of the target object to be displayed (that is, both the specification attributes of the size type and the specification attributes of the color type) is displayed in the first area.

[0076] Based on the above technical solution, optionally, the summary information of the target object to be displayed further includes atmosphere information; the atmosphere information includes popularity information of the object to be displayed and / or promotional activity information associated with the target object to be displayed.

[0077] Atmosphere-enhancing information can be used to attract users' attention and create a cheerful and enthusiastic atmosphere.

[0078] The popularity information of the object to be displayed may be, for example, information used to describe the popularity of the object to be displayed. Exemplarily, the popularity information of the object to be displayed includes popularity status information and / or popularity value. The popularity value refers to information that describes the popularity of the object to be displayed in a numerical manner. Exemplarily, the popularity value may include at least one of the following: the amount of attention, collection, purchase, evaluation, praise, sharing, browsing, consultation and likes of the object to be displayed. The popularity status information refers to information that describes the popularity of the object to be displayed in a textual manner. Exemplarily, the popularity status information may include at least one of the following: hot selling, praise content, etc.

[0079] Promotional activities are activities conducted to increase the popularity or attention of an item among users. In e-commerce scenarios, promotional activities can include marketing activities such as low-price promotions, discounts, and group buying. Promotional activity information describes the specific content of the promotional activity.

[0080] The promotion activity information associated with the target object to be displayed may be, for example, information describing the specific content of the promotion activity in which the target object to be displayed participates.

[0081] This application does not restrict the placement of the atmosphere-enhancing information. Optionally, the atmosphere-enhancing information can be displayed above the summary information. Referring to Figures 2 or 4 , in the first area, the atmosphere-enhancing information is displayed closer to the top edge of the first area than the summary information. This atmosphere-enhancing information indicates that the current target item is participating in a flash sale.

[0082] Based on the above technical solution, optionally, the object display page also includes an add-to-purchase option corresponding to the target object to be displayed; the method includes: if at least one specification attribute information of the target object to be displayed is in a selected state, in response to a triggering operation of the add-to-purchase option corresponding to the target object to be displayed, adding the minimum inventory unit defined by the specification attribute information in the selected state to the set of objects to be ordered.

[0083] The set of objects to be ordered may be, for example, a shopping cart.

[0084] The "Add to Cart" option is specifically designed for displaying a target item, allowing you to quickly add it to the list of items to be ordered. Once the "Add to Cart" option is triggered, the shopping cart page will be displayed directly, without displaying the product selection page or the product details page.

[0085] The triggering operation for the add-to-cart option can be, for example, a click or swipe operation on the add-to-cart option. Since the user can directly select the specifications and attributes of the displayed object on the object display page, the process of adding the displayed object to the shopping cart can be simplified, shortening the time required to add the object to the shopping cart.

[0086] Furthermore, the summary information includes image information; if at least one specification attribute is selected, the image information is image information of the target object to be displayed under the selected specification attribute. The image information is a picture or dynamic image of the object to be displayed corresponding to the summary information. For example, referring to FIG2 , assuming the target object to be displayed is a T-shirt, if at a certain moment the "yellow" specification attribute of the target object to be displayed is selected, the image information is a picture of the yellow T-shirt. If at another moment the "white" specification attribute of the target object to be displayed is selected, the image information is a picture of the white T-shirt.

[0087] Furthermore, if the summary information of the target object to be displayed includes tag information; if at least one specification attribute information is in a selected state, the tag information is the tag information of the target object to be displayed under the specification attribute in the selected state. The tag information is composed of one or more of the other information in the summary information except the specification attribute information and the image information. Exemplarily, it is assumed that the tag information includes selling point information and price. The selling point information can be a feature of an attribute of the object to be displayed, and the selling point information can be the most powerful reason for consumption. Assume that at a certain moment the "white" specification attribute information of the T-shirt (i.e., the target object to be displayed) is in a selected state, then the tag information is the selling point information and price of the white T-shirt. If at a certain moment the "yellow" specification attribute information of the T-shirt (i.e., the target object to be displayed) is in a selected state, then the tag information is the selling point information and price of the yellow T-shirt.

[0088] It should be noted that for the aforementioned method embodiments, for simplicity of description, they are all expressed as a series of action combinations. However, those skilled in the art should be aware that the present invention is not limited by the order of the actions described, because according to the present invention, certain steps can be performed in other orders or simultaneously. Secondly, those skilled in the art should also be aware that the embodiments described in this specification are all preferred embodiments, and the actions and modules involved are not necessarily required by the present invention.

[0089] FIG5 is a schematic diagram of the structure of an information display device in an embodiment of the present disclosure. The information display device provided in the embodiment of the present disclosure can be configured in a client. Referring to FIG5 , the information display device specifically includes:

[0090] The first display module 210 is used to display information flow pages, wherein the information flow pages include object display pages; the information flow pages correspond to a plurality of objects to be displayed; the object display pages are used to display summary information and order options of at least one of the objects to be displayed; the summary information of at least one of the objects to be displayed includes specification attribute information of the object to be displayed;

[0091] The second display module 220 is used to display an order confirmation page corresponding to the selected object to be displayed in response to a triggering operation on the order option corresponding to the selected object to be displayed if at least one of the specification attribute information of the object to be displayed is in a selected state, and the selected object to be displayed is an object to be displayed in which at least one of the specification attribute information is in a selected state.

[0092] Further, all of the plurality of objects to be displayed are target objects to be displayed; or all of the plurality of objects to be displayed are non-target objects to be displayed; or some of the plurality of objects to be displayed are target objects to be displayed, and the other part are non-target objects to be displayed;

[0093] The target object to be displayed includes at least one of the following: an object to be displayed in a state of being explained, an object to be displayed whose display priority meets a preset display condition, and an object to be displayed whose popularity value meets a preset popularity condition;

[0094] If the plurality of objects to be displayed include a target object to be displayed, the object display page includes summary information of the target object to be displayed and an order option, wherein the summary information of the target object to be displayed includes specification attribute information;

[0095] If the plurality of objects to be displayed include non-target objects to be displayed, the object display page includes summary information of the non-target objects to be displayed, and the summary information of the target objects to be displayed does not include specification attribute information.

[0096] Furthermore, if some of the plurality of objects to be displayed are target objects to be displayed and the other part are non-target objects to be displayed, the object display page includes a first area and a second area, the first area being used to display summary information and order options of the target objects to be displayed, and the second area being used to display summary information of the non-target objects to be displayed;

[0097] The first area is located above the second area.

[0098] Furthermore, the background color of the first area is different from the background color of the second area; or,

[0099] The text color of the summary information of the target object to be displayed in the first area is different from the text color of the summary information of the non-target object to be displayed in the second area; or

[0100] The border line color of the first area is different from the border line color of the second area.

[0101] Furthermore, if the first area includes part of the specification attribute information of the target object to be displayed, the first area also includes a size adjustment option; the device further includes a third display module; the third display module is used to:

[0102] In response to a selection operation on the size adjustment option, the size of the first area is increased so that the first area includes all specification attribute information of the target object to be displayed.

[0103] Furthermore, the summary information of the target object to be displayed also includes atmosphere setting information;

[0104] The atmosphere enhancement information includes popularity information of the target object to be displayed and / or promotion activity information associated with the target object to be displayed.

[0105] Furthermore, the object display page further includes an add-on purchase option corresponding to the target object to be displayed; the device includes a fourth display module; the fourth display module is used to:

[0106] If at least one of the specification attribute information of the target object to be displayed is in a selected state, in response to a triggering operation of the add-to-purchase option corresponding to the target object to be displayed, the minimum inventory unit defined by the specification attribute information in the selected state is added to the set of objects to be ordered.

[0107] Furthermore, the information flow page includes a live broadcast room preview flow page or a live broadcast room display page;

[0108] The objects to be displayed include commodities;

[0109] The specification attribute information includes at least one of the following: size, style, material, and color.

[0110] The information display device provided in the embodiment of the present disclosure can execute the steps executed by the client in the information display method provided in the embodiment of the method of the present disclosure, and has the execution steps and beneficial effects, which will not be repeated here.

[0111] Figure 6 is a schematic diagram of the structure of an electronic device in an embodiment of the present disclosure. Specific reference will be made below to Figure 6, which shows a schematic diagram of the structure of an electronic device 1000 suitable for implementing an embodiment of the present disclosure. The electronic device 1000 in the embodiment of the present disclosure may include, but is not limited to, mobile terminals such as mobile phones, laptop computers, digital broadcast receivers, PDAs (personal digital assistants), PADs (tablet computers), PMPs (portable multimedia players), vehicle-mounted terminals (such as vehicle-mounted navigation terminals), wearable electronic devices, and the like, as well as fixed terminals such as digital TVs, desktop computers, smart home devices, and the like. The electronic device shown in Figure 6 is merely an example and should not impose any limitations on the functions and scope of use of the embodiments of the present disclosure.

[0112] As shown in Figure 6, the electronic device 1000 may include a processing device (e.g., a central processing unit, a graphics processing unit, etc.) 1001, which can perform various appropriate actions and processes to implement the information display method of the embodiment described in the present disclosure according to the program stored in the read-only memory (ROM) 1002 or the program loaded from the storage device 1008 into the random access memory (RAM) 1003. In the RAM 1003, various programs and information required for the operation of the electronic device 1000 are also stored. The processing device 1001, the ROM 1002, and the RAM 1003 are connected to each other via a bus 1004. An input / output (I / O) interface 1005 is also connected to the bus 1004.

[0113] Typically, the following devices may be connected to the I / O interface 1005: an input device 1006 including, for example, a touch screen, a touchpad, a keyboard, a mouse, a camera, a microphone, an accelerometer, a gyroscope, etc.; an output device 1007 including, for example, a liquid crystal display (LCD), a speaker, a vibrator, etc.; a storage device 1008 including, for example, a magnetic tape, a hard disk, etc.; and a communication device 1009. The communication device 1009 may allow the electronic device 1000 to communicate with other devices wirelessly or by wire to exchange information. Although FIG. 6 shows the electronic device 1000 with various devices, it should be understood that it is not required to implement or have all of the devices shown. More or fewer devices may alternatively be implemented or have.

[0114] In particular, according to an embodiment of the present disclosure, the process described above with reference to the flowchart can be implemented as a computer software program. For example, an embodiment of the present disclosure includes a computer program product, which includes a computer program carried on a non-transitory computer-readable medium, and the computer program includes a program code for executing the method shown in the flowchart, thereby implementing the information display method as described above. In such an embodiment, the computer program can be downloaded and installed from the network through the communication device 1009, or installed from the storage device 1008, or installed from the ROM 1002. When the computer program is executed by the processing device 1001, the above-mentioned functions defined in the method of the embodiment of the present disclosure are performed.

[0115] It should be noted that the computer-readable medium mentioned above in the present disclosure may be a computer-readable signal medium or a computer-readable storage medium, or any combination of the two. A computer-readable storage medium may be, for example, but not limited to, an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, device, or component, or any combination of the above. More specific examples of computer-readable storage media may include, but are not limited to: an electrical connection with one or more wires, a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the above. In the present disclosure, a computer-readable storage medium may be any tangible medium that contains or stores a program that can be used by or in conjunction with an instruction execution system, device, or component. In the present disclosure, a computer-readable signal medium may include an information signal propagated in baseband or as part of a carrier wave, which carries computer-readable program code. Such a propagated information signal may take a variety of forms, including but not limited to electromagnetic signals, optical signals, or any suitable combination of the above. A computer-readable signal medium may also be any computer-readable medium other than a computer-readable storage medium that can transmit, propagate, or transport a program for use by or in conjunction with an instruction execution system, apparatus, or device. The program code contained on the computer-readable medium may be transmitted using any suitable medium, including but not limited to wires, optical cables, RF (radio frequency), etc., or any suitable combination thereof.

[0116] In some embodiments, the client and server can communicate using any known or future developed network protocol, such as HTTP (HyperText Transfer Protocol), and can be interconnected with any form or medium of digital information communication (e.g., a communication network). Examples of communication networks include a local area network ("LAN"), a wide area network ("WAN"), an internet (e.g., the Internet), and a peer-to-peer network (e.g., an ad hoc peer-to-peer network), as well as any known or future developed network.

[0117] The computer-readable medium may be included in the electronic device, or may exist independently without being incorporated into the electronic device.

[0118] The computer-readable medium carries one or more programs. When the one or more programs are executed by the electronic device, the electronic device:

[0119] Displaying an information flow page, the information flow page including an object display page; the information flow page corresponds to a plurality of objects to be displayed; the object display page is used to display summary information and order options of at least one of the objects to be displayed; the summary information of at least one of the objects to be displayed includes specification attribute information of the object to be displayed;

[0120] If at least one of the specification attribute information of an object to be displayed is in a selected state, in response to a triggering operation on the order option corresponding to the selected object to be displayed, an order confirmation page corresponding to the selected object to be displayed is displayed, and the selected object to be displayed is an object to be displayed in which at least one of the specification attribute information is in a selected state.

[0121] Optionally, when the above one or more programs are executed by the electronic device, the electronic device may also execute other steps described in the above embodiments.

[0122] Computer program code for performing the operations of the present disclosure may be written in one or more programming languages, or a combination thereof, including, but not limited to, object-oriented programming languages ​​such as Java, Smalltalk, C++, and conventional procedural programming languages ​​such as "C" or similar programming languages. The program code may be executed entirely on the user's computer, partially on the user's computer, as a stand-alone software package, partially on the user's computer and partially on a remote computer, or entirely on the remote computer or server. In cases involving a remote computer, the remote computer may be connected to the user's computer through any type of network, including a local area network (LAN) or a wide area network (WAN), or may be connected to an external computer (e.g., through the Internet using an Internet service provider).

[0123] The flowcharts and block diagrams in the accompanying drawings illustrate the possible implementation architecture, functions and operations of the systems, methods and computer program products according to various embodiments of the present disclosure. In this regard, each box in the flowchart or block diagram can represent a module, program segment or a part of code, and the module, program segment or a part of code contains one or more executable instructions for realizing the specified logical function. It should also be noted that in some alternative implementations, the functions marked in the box can also occur in a different order than that marked in the accompanying drawings. For example, two boxes represented in succession can actually be executed substantially in parallel, and they can sometimes be executed in the opposite order, depending on the functions involved. It should also be noted that each box in the block diagram and / or flowchart, and the combination of the boxes in the block diagram and / or flowchart, can be implemented using a dedicated hardware-based system that performs the specified function or operation, or can be implemented using a combination of dedicated hardware and computer instructions.

[0124] The units involved in the embodiments described in this disclosure may be implemented in software or hardware, wherein the name of a unit does not necessarily limit the unit itself.

[0125] The functions described above herein may be performed, at least in part, by one or more hardware logic components. For example, and without limitation, exemplary types of hardware logic components that may be used include: field programmable gate arrays (FPGAs), application specific integrated circuits (ASICs), application specific standard products (ASSPs), systems on chip (SOCs), complex programmable logic devices (CPLDs), and the like.

[0126] In the context of the present disclosure, a machine-readable medium can be a tangible medium that can contain or store a program for use by or in conjunction with an instruction execution system, device or equipment. A machine-readable medium can be a machine-readable signal medium or a machine-readable storage medium. A machine-readable medium can include, but is not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, device or equipment, or any suitable combination of the foregoing. A more specific example of a machine-readable storage medium can include an electrical connection based on one or more lines, a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing.

[0127] According to one or more embodiments of the present disclosure, the present disclosure provides an electronic device, including:

[0128] one or more processors;

[0129] a memory for storing one or more programs;

[0130] When the one or more programs are executed by the one or more processors, the one or more processors implement any information display method provided in the present disclosure.

[0131] According to one or more embodiments of the present disclosure, the present disclosure provides a computer-readable storage medium having a computer program stored thereon, which, when executed by a processor, implements any information display method provided by the present disclosure.

[0132] The embodiments of the present disclosure further provide a computer program product, which includes a computer program or instructions. When the computer program or instructions are executed by a processor, the information display method described above is implemented.

[0133] It should be noted that, in this document, relational terms such as "first" and "second" are used only to distinguish one entity or operation from another entity or operation, and do not necessarily require or imply any actual relationship or order between these entities or operations. Moreover, the terms "comprises," "comprising," or any other variations thereof are intended to cover non-exclusive inclusion, so that a process, method, article, or device comprising a series of elements includes not only those elements, but also other elements not explicitly listed, or elements inherent to such process, method, article, or device. In the absence of further limitations, an element defined by the phrase "comprising a ..." does not exclude the presence of other identical elements in the process, method, article, or device comprising the element.

[0134] The foregoing description is intended only to provide specific embodiments of the present disclosure, intended to enable those skilled in the art to understand and implement the present disclosure. Various modifications to these embodiments will be readily apparent to those skilled in the art, and the general principles defined herein may be implemented in other embodiments without departing from the spirit or scope of the present disclosure. Therefore, the present disclosure is not intended to be limited to the embodiments described herein, but rather to be construed in the broadest manner consistent with the principles and novel features disclosed herein.

Claims

1. A method for displaying information, wherein: include: Displaying an information flow page, wherein the information flow page includes an object display page; the information flow page corresponds to a number of objects to be displayed; The object display page is used to display summary information and order options of at least one of the objects to be displayed; the summary information of at least one of the objects to be displayed includes specification attribute information of the object to be displayed; If at least one of the specification attribute information of the object to be displayed is in a selected state, in response to a triggering operation on the order option corresponding to the selected object to be displayed, an order confirmation page corresponding to the selected object to be displayed is displayed, and the selected object to be displayed is an object to be displayed in which at least one of the specification attribute information is in a selected state.

2. The method according to claim 1, wherein: All of the plurality of objects to be displayed are target objects to be displayed; or, all of the plurality of objects to be displayed are non-target objects to be displayed; or, some of the plurality of objects to be displayed are target objects to be displayed, and the other parts are non-target objects to be displayed; The target to-be-displayed object includes at least one of the following: an to-be-displayed object in the explanation state, an to-be-displayed object whose display priority meets a preset display condition, and an to-be-displayed object whose heat value meets a preset heat condition; If the plurality of objects to be displayed include a target object to be displayed, the object display page includes summary information of the target object to be displayed and an order option, and the summary information of the target object to be displayed includes specification attribute information; If the plurality of objects to be displayed include non-target objects to be displayed, the object display page includes summary information of the non-target objects to be displayed, and the summary information of the target objects to be displayed does not include specification attribute information.

3. The method according to claim 2, wherein: If part of the plurality of objects to be displayed are target objects to be displayed and the other part are non-target objects to be displayed, the object display page includes a first area and a second area, the first area is used to display summary information and order options of the target objects to be displayed, and the second area is used to display summary information of the non-target objects to be displayed; The first area is located above the second area.

4. The method according to claim 3, wherein: The background color of the first area is different from the background color of the second area; or, The text color of the summary information of the target object to be displayed in the first area is different from the text color of the summary information of the non-target object to be displayed in the second area; or, The borderline color of the first area is different from the borderline color of the second area.

5. The method according to claim 3, wherein: If the first area includes part of the specification attribute information of the target object to be displayed, the first area also includes a size adjustment option; the method further includes: In response to a selection operation of the size adjustment option, the size of the first area is increased so that the first area includes all specification attribute information of the target object to be displayed.

6. The method according to any one of claims 1 to 5, wherein: The summary information of the target object to be displayed also includes atmosphere setting information; The atmosphere creation information includes popularity information of the object to be displayed and / or promotion activity information associated with the target object to be displayed.

7. The method according to any one of claims 2 to 5, wherein: The object display page also includes an additional purchase option corresponding to the target object to be displayed; the method includes: If at least one of the specification attribute information of the target object to be displayed is in a selected state, in response to a triggering operation on the add-to-purchase option corresponding to the target object to be displayed, the minimum inventory unit defined by the specification attribute information in the selected state is added to the set of objects to be ordered.

8. The method according to claim 1, wherein: The information flow page includes a live broadcast room preview flow page or a live broadcast room display page; The objects to be displayed include commodities; The specification attribute information includes at least one of the following: size, style, material, and color.

9. An information display device, wherein: include: A first display module is used to display an information flow page, wherein the information flow page includes an object display page; the information flow page corresponds to a plurality of objects to be displayed; The object display page is used to display summary information and order options of at least one of the objects to be displayed; the summary information of at least one of the objects to be displayed includes specification attribute information of the object to be displayed; The second display module is used to display an order confirmation page corresponding to the selected object to be displayed in response to a triggering operation on the order option corresponding to the selected object to be displayed if at least one of the specification attribute information of the object to be displayed is in a selected state, and the selected object to be displayed is an object to be displayed in which at least one of the specification attribute information is in a selected state.

10. An electronic device, wherein: The electronic device comprises: one or more processors; A storage device for storing one or more programs; When the one or more programs are executed by the one or more processors, the one or more processors implement the method according to any one of claims 1 to 8.

11. A computer-readable storage medium having a computer program stored thereon, wherein: When the program is executed by a processor, the method according to any one of claims 1 to 8 is implemented.

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