Method for providing member-customized random box using big data analysis and providing product to lottery-type closed mall platform according to game and gift item

Abstract

The present invention is an invention in which: big data can be generated on the basis of preferred category information about a user and item information selected and stored in a storage box by the user; random box items can be selected on the basis of the big data and a user grade; possessed items can be donated; users can exchange possessed items in a free market; random box coupons and the possessed items can be gifted to acquaintances; a plurality of products other than products won can be additionally drawn and provided; duplicate winning of an item similar to an item won and moved to the storage box can be reduced; and interaction with other users can be supported to provide an appropriate level of item exchange.

Description

Providing personalized random boxes to members through big data analysis, and providing products on a closed-mall platform with a raffle system based on game and gift items.

[0001] The present invention relates to a technology for providing a method of providing products on a closed mall platform using a lottery system based on game and gift items and providing a member-tailored random box through big data analysis.

[0002] Existing random box retailers operate on a random draw-based probability game system. Customers pay a set amount to purchase a random box, which contains a variety of items, but buyers cannot predict which items will be available. This random draw system provides an element of fun and playfulness, and can heighten customer expectations.

[0003] However, existing random box retailers don't allow additional selections even if they don't like the item they won. Customers may be dissatisfied with the item they received from the random box, which can lower user expectations and satisfaction.

[0004] Additionally, there is the problem of low-priced items with high odds of winning and items with large quantities being eligible for multiple draws. This can lead to customers receiving duplicate items, which can be disappointing and even discourage purchases.

[0005] Finally, since the only way to deal with unwanted items is to report some loss and get a refund, you are bound to suffer a loss if you don't win the item you wanted.

[0006] The purpose of the present invention to solve the above problems is to provide a method for providing products on a closed mall platform using a lottery system based on game and gift items and providing a member-tailored random box through big data analysis.

[0007] By providing a method of providing a random box customized to a member through big data analysis according to the present invention and providing a product provision method on a closed mall platform with a lottery system according to game and gift items, big data can be generated based on information on a user's preferred category and information on items selected and stored in a storage by the user, random box items can be selected based on big data and user level, owned items can be donated, owned items can be exchanged in a flea market between users, random box exchange tickets and owned items can be gifted to acquaintances, multiple products can be provided through a lottery in addition to the won product, items similar to items won and moved to a storage can reduce duplicate winnings, and there is an effect of providing an appropriate level of item exchange by supporting mutual conversation with other users.

[0008] The purpose of the present invention is not limited to the purposes mentioned above, and other purposes not mentioned can be clearly understood from the description below.

[0009] According to one embodiment, in a method for providing a product on a closed mall platform for a lottery system according to game and gift items and providing a member-tailored random box through big data analysis, a step of selecting a plurality of random box items and a step of selecting and displaying one of the selected random box items on a user terminal are provided.

[0010] In addition, the step of selecting a plurality of random box items, which is performed by the server, operates a mobile app, and when a user accesses through the mobile app, provides a login and membership registration interface, and when membership registration information is obtained from a user terminal through the mobile app, provides a questionnaire for obtaining a plurality of preferred category information, obtains a plurality of preferred category information from the user terminal through the mobile app, generates big data based on the plurality of user information and the preferred category information, and selects a plurality of random box items based on the big data and a user grade, wherein the user grade is calculated based on a cumulative purchase amount, and between the step of selecting a plurality of random box items, which is performed by the server, and the step of displaying one of the selected random box items by drawing a lottery, when a user logs in through the mobile app, a home screen and a bottom navigation are displayed on the user terminal, wherein the home screen includes a donation status and a product list, and the bottom navigation includes a home, a flea market, a random box exchange voucher purchase, and a storage box button, and when a donation status is selected from the user terminal through the mobile app, a donation campaign is displayed on the user terminal. A method for displaying a list, the contents of each donation campaign, the target amount, the fundraising period, and the current donation amount, and when one of the donation campaigns is selected from a user terminal through the mobile app, an interface is provided for selecting an item to be donated from a list of items held in a storage on the user terminal, and when an item to be donated is acquired from the user terminal through the mobile app, a donation amount corresponding to the sales price of a product identical to the acquired item to be donated registered in a predetermined open market is added to the selected donation campaign, and a donation receipt is issued to the user terminal through the mobile app for an amount corresponding to the sales price of the same product registered in a predetermined open market, and is performed by a server.The step of drawing and displaying one of the selected random box items on the user terminal comprises: when a random box exchange voucher purchase button is selected from the bottom navigation on the user terminal through the mobile app, a random box exchange voucher payment interface is provided on the user terminal; when a storage button is selected from the bottom navigation on the user terminal through the mobile app, random box exchange vouchers, owned products, received gifts, and sent gifts stored in the storage on the user terminal are displayed; when a random box exchange voucher is selected from the user terminal through the mobile app, an interface is provided for selecting one of using the random box exchange voucher and gifting it to an acquaintance; when using the random box exchange voucher is selected from the user terminal through the mobile app, one of the selected random box items is drawn and displayed on the user terminal, and an interface is also provided for selecting one of moving to the storage or exchanging; when moving to the storage is selected from the user terminal through the mobile app, one random box item drawn and displayed on the user terminal is stored in the storage of the user account; and when exchanging is selected from the user terminal through the mobile app, one of the selected random box items is displayed. After the step of drawing and displaying 10 additional items, storing one item selected from the 10 additional items in the storage of a user account from a user terminal through the mobile app, and drawing and displaying one of the selected random box items on the user terminal, which is performed by a server, the step of updating the big data based on the random box item selected to be moved to the storage from the user terminal through the mobile app, or the item selected from the 10 additional items, and user information, extracting an item with a high probability of being preferred by the user from the big data, and displaying the extracted item with a high probability of being preferred by the user on the user terminal through the mobile app,The method further comprises: displaying an image of an item that the extracted user is likely to prefer, a name, information about a user group that prefers the item, and a probability that the item is selected; and when an item that the extracted user is likely to prefer is selected from a user terminal through the mobile app, adding the selected item to the selected random box items, providing a random box exchange ticket payment interface or a holding exchange ticket use interface; and when one of the items in the storage is selected from the user terminal through the mobile app, providing an interface for selecting one of delivery request, gifting, and refunding; and when the refund is selected from the user terminal through the mobile app, refunding points corresponding to 60% of the random box exchange ticket price of the selected item to the user account; and when a flea market is selected from the bottom navigation from the user terminal through the mobile app, displaying a flea market product list and a product registration button on the user terminal; and when one of the product lists is selected from the user terminal through the mobile app, displaying a description of a desired exchange product written by a user who registered the selected product in the flea market; and displaying a list of holding products in the storage to be exchanged for the selected product. An interface for selecting at least one of the above items and an interface for receiving a list of points to be added to an exchange are provided, and when a list of items to be exchanged and points to be added to an exchange are obtained from a user terminal through the mobile app, a 1:1 chat window is created with a user who has registered the selected items in the flea market, and in the chat window, the list of items to be exchanged obtained, the points to be added to an exchange, a button for reselecting items and points, and an exchange button are fixedly displayed at the top, and when the exchange button is selected from all user terminals belonging to the chat window through the mobile app, the exchange can be completed.

[0011] In addition, when a move to storage is selected from a user terminal through the mobile app, which is performed by the server, a step of storing one random box item displayed on the user terminal in the storage of the user account, and a step of storing one item selected from the 10 additional items from the user terminal in the storage of the user account through the mobile app, after which information of the item stored in the storage of the user account is classified into a category or a numeric type, and information of each of the plurality of selected random box items is classified into a category or a numeric type, and the category type corresponds to at least one of color, type, user gender, and model name, and the numeric type corresponds to at least one of height, width, and depth.

[0012] [Mathematical Formula 1]

[0013]

[0014] [Equation 2]

[0015]

[0016] Based on the above mathematical expression 1, the first similarity (S) between the information of the i-th item among the items stored in the storage and the information of the j-th item among the multiple random box items selected ij ) is calculated, but n ijk If the kth attribute is included in both the information of the i-th item among the items stored in the storage and the information of the j-th item among the random box items selected multiple times, it is set to 1, and if not included, it is set to 0. M corresponds to the maximum value of the number of attributes included in the information of the i-th item among the items stored in the storage and the information of the j-th item among the random box items selected multiple times, and the second similarity (S ijk) is set to 1 if at least one of color, type, user gender, and model name is the same when the kth attribute is the categorical type, and is set to 0 if they are different, and if the kth attribute is the numerical type, the attribute numerical value (x) of the information of the i-th item among the items stored in the storage is set to mathematical expression 2. ik ) and the attribute numerical value (x) of the jth item among the multiple random box items selected jk ) is calculated based on max(x k ) corresponds to the maximum value among the kth attributes included in the information of the items stored in the above storage and the information of multiple random box items selected, and min(x k ) corresponds to the minimum value among the k-th attribute included in the information of the item stored in the storage box and the information of the plurality of selected random box items, and, when a move to the storage box is selected from the user terminal through the mobile app, which is performed by the server, storing one random box item displayed on the user terminal in the storage box of the user account, and, after the step of storing one item selected from the 10 additional items from the user terminal in the storage box of the user account through the mobile app, three items having the highest first similarity among the plurality of selected random box items are excluded, but the three items having the highest first similarity can be excluded until the random box exchange ticket is used 10 times from the user terminal.

[0017] According to one embodiment, by providing a method of providing a member-tailored random box and a product provision method on a closed mall platform with a lottery system according to game and gift items through big data analysis according to the present invention, there is an effect of generating big data based on the user's preferred category information and the item information selected by the user and stored in the storage.

[0018] Additionally, random box items can be selected based on big data and user ratings.

[0019] Additionally, you can donate unwanted items stored in your account's storage.

[0020] Additionally, it supports user-to-user interaction, allowing users to exchange items they own through discussion in the flea market.

[0021] Additionally, you can gift random box exchange tickets and items you own to friends.

[0022] Additionally, in addition to the winning prize, multiple prizes may be drawn and provided.

[0023] Additionally, items similar to those won and moved to the storage have the effect of reducing duplicate winnings.

[0024] Meanwhile, the effects according to the embodiments are not limited to those mentioned above, and other effects not mentioned can be clearly understood by a person having ordinary skill in the art from the description below.

[0025] Figure 1 is a conceptual diagram schematically illustrating the configuration of a system for providing a method of providing products to a closed mall platform using a lottery system based on game and gift items and providing a member-tailored random box through big data analysis according to one embodiment.

[0026] FIG. 2 is a flowchart illustrating a step of selecting multiple random box items according to one embodiment of the present invention.

[0027] FIG. 3 is a drawing for explaining a donation process of a holding item of the present invention according to one embodiment.

[0028] FIG. 4 is a drawing for explaining a step of displaying one of the selected random box items of the present invention by drawing according to one embodiment.

[0029] FIG. 5 is a diagram illustrating a process for recommending items that are likely to be preferred by a user of the present invention according to one embodiment.

[0030] FIG. 6 is a drawing for explaining a refund process and a process for exchanging items held in a flea market according to an embodiment of the present invention.

[0031] Figures 7 to 9 are drawings showing implementation screens of the present invention according to one embodiment.

[0032] Hereinafter, embodiments are described in detail with reference to the attached drawings. However, the embodiments may be modified in various ways, and the scope of the patent application is not limited or restricted by these embodiments. It should be understood that all modifications, equivalents, or alternatives to the embodiments are included within the scope of the patent application.

[0033] Specific structural or functional descriptions of the embodiments are disclosed for illustrative purposes only and may be modified and implemented in various forms. Accordingly, the embodiments are not limited to the specific disclosed form, and the scope of this specification includes modifications, equivalents, or alternatives that fall within the technical concept.

[0034] Although terms such as "first" or "second" may be used to describe various components, these terms should be interpreted solely to distinguish one component from another. For example, a first component may be referred to as a second component, and similarly, a second component may also be referred to as a first component.

[0035] When it is said that a component is "connected" to another component, it should be understood that it may be directly connected or connected to that other component, but there may also be other components in between.

[0036] The terms used in the examples are for illustrative purposes only and should not be construed as limiting. Singular expressions include plural expressions unless the context clearly dictates otherwise. In this specification, terms such as "comprise" or "have" are intended to indicate the presence of a feature, number, step, operation, component, part, or combination thereof described in the specification, but should be understood to not preclude the presence or addition of one or more other features, numbers, steps, operations, components, parts, or combinations thereof.

[0037] Unless otherwise defined, all terms used herein, including technical or scientific terms, have the same meaning as commonly understood by a person of ordinary skill in the art to which the embodiments pertain. Terms defined in commonly used dictionaries should be interpreted as having a meaning consistent with their meaning in the context of the relevant technology, and shall not be interpreted in an idealized or overly formal sense unless explicitly defined herein.

[0038] In addition, when describing with reference to the attached drawings, identical components will be assigned the same reference numerals regardless of the drawing numbers, and redundant descriptions thereof will be omitted. When describing embodiments, if a detailed description of a related known technology is judged to unnecessarily obscure the gist of the embodiment, the detailed description will be omitted.

[0039] FIG. 1 is a conceptual diagram schematically illustrating a configuration of a system for providing a method of providing a random box customized to members and a product provision method on a closed mall platform for drawing games and gift items by analyzing big data according to an embodiment of the present invention, FIG. 2 is a flowchart illustrating a step of selecting a plurality of random box items according to an embodiment of the present invention, FIG. 3 is a diagram illustrating a process of donating an owned item according to an embodiment of the present invention, FIG. 4 is a diagram illustrating a step of drawing and displaying one of the selected random box items according to an embodiment of the present invention, FIG. 5 is a diagram illustrating a process of recommending an item that a user is likely to prefer according to an embodiment of the present invention, FIG. 6 is a diagram illustrating a refund process and a process of exchanging owned items in a flea market according to an embodiment of the present invention, and FIGS. 7 to 9 are diagrams illustrating implementation screens of the present invention according to an embodiment.

[0040] As an example, referring to FIG. 1, a system for providing a method of providing products to a closed mall platform using a lottery system based on game and gift items and providing a member-customized random box through big data analysis may include a server (100).

[0041] A plurality of user terminals can access a mobile app operated by the server (100) through a network, log in or register as members, transmit a plurality of preferred category information to the server, and, through the mobile app, can check donation status, donate items held, obtain donation receipts, purchase random box exchange tickets, check storage, gift exchange tickets, use exchange tickets, receive recommended items, refund held items, exchange held items with other users, and receive a flea market 1:1 chat window, etc.

[0042] In addition, the server (100) may provide, to a plurality of user terminals, a login and membership registration interface, a questionnaire for obtaining information on a plurality of preferred categories, a home screen and bottom navigation on the user terminal, a donation status, an interface for selecting an item to be donated from a list of items held in a storage, a donation receipt issued for an amount corresponding to the open market selling price of an item donated from a user terminal, a random box exchange ticket payment interface, an interface for selecting between using a random box exchange ticket and gifting it to an acquaintance, a random box exchange ticket payment interface or an exchange ticket use interface for drawing one of the random box items, an additional drawing item, an item with a high probability of being preferred by the user, a delivery request, gifting, and refund functions for items in the storage, a flea market, etc., and may include a process and memory for providing such services to the user terminal.

[0043] As an example, a method for providing a product on a closed mall platform for providing a random box customized to a member and a lottery-type game and gift item through big data analysis performed by a server may include a step of selecting a plurality of random box items, and a step of selecting and displaying one of the selected random box items on a user terminal.

[0044] As an example, referring to FIG. 2, the step of selecting multiple random box items performed by the server may include a process (S201) of operating a mobile app performed by the server.

[0045] The server can provide services such as donation, random box purchase, random box item drawing, and flea market according to the present invention to the user terminal through the mobile app.

[0046] In addition, it may include a process (S202) that provides a login and membership registration interface when a user accesses the mobile app, which is performed by the server.

[0047] As an example, when obtaining membership registration information from a user terminal through the mobile app performed by the server, a process (S203) for providing a questionnaire for obtaining information on multiple preferred categories may be included.

[0048] In addition, it may include a process (S204) of obtaining multiple preferred category information from a user terminal through the mobile app, which is performed by the server.

[0049] And, it may include a process (S205) of generating big data based on multiple user information and preferred category information implemented by the server.

[0050] As an example, the user information may include the user's age, gender, region, etc., and the plurality of preferred category information may be obtained by selecting a plurality of categories from the user terminal among women's fashion, men's fashion, cosmetics, beauty products, maternity / infant products, pet products, household goods, kitchenware, interior products, home appliances, digital products, sporting goods, health / medical products, hobby products, and coupons / tickets.

[0051] In addition, the server may select multiple random box items based on the big data and user rating, and the user rating may include a process (S206) of calculating the random box items based on the accumulated purchase amount.

[0052] As an example, when the selling price of a product sold in a given open market is referred to as the open market selling price, the random box items selected by the server may include items having an open market selling price greater than the purchase price of the random box exchange ticket required to obtain the random box item, and each item may have a different winning probability depending on the open market selling price.

[0053] In addition, as an example, the user level may be level 0 upon signing up for membership, level 1 upon first purchase after signing up for membership or when the cumulative purchase amount for 90 days is 100,000 or more but less than 500,000 won, level 2 if the cumulative purchase amount for 90 days is 500,000 or more but less than 1,000,000 won, level 3 if the cumulative purchase amount for 90 days is 1,000,000 or more but less than 5,000,000 won, level 4 if the cumulative purchase amount for 90 days is 5,000,000 or more but less than 10,000,000 won, and level 5 if the cumulative purchase amount for 90 days is 10,000,000 or more.

[0054] As an example, the server may, through the mobile app, issue a level 10 coupon from a user terminal if the user level is level 1, issue one of a level 10 coupon and a level 9 coupon if the user level is level 2, issue two or fewer coupons selected by the user terminal including duplicates among level 10 coupons and level 9 coupons if the user level is level 3, issue two or fewer coupons selected by the user terminal including duplicates among level 10 coupons and level 9 coupons, and additionally issue an 8-level coupon, if the user level is level 4, issue three or fewer coupons selected by the user terminal including duplicates among level 10 coupons and level 9 coupons, issue two or fewer level 8 coupons, and additionally issue a 7-level coupon, if the user level is level 5, issue four or fewer coupons selected by the user terminal including duplicates among level 10 coupons and level 9 coupons, issue three or fewer level 8 coupons, issue two or fewer level 7 coupons, and additionally issue an 8-level coupon. A 6th grade coupon can be issued.

[0055] Each level coupon can also increase the odds of winning a product of that level by a predetermined amount. Before using a random box exchange ticket to draw a random box item, you can use a specific level coupon to increase your odds of winning the desired item. You can also use multiple level coupons up to a specified number of times.

[0056] For example, a level 1 product included in a random box item may have an open market selling price of 10,000 to 30,000 won, a level 2 product may have an open market selling price of 30,000 to 70,000 won, a level 3 product may have an open market selling price of 70,000 to 100,000 won, a level 4 product may have an open market selling price of 100,000 to 130,000 won, and a level 5 product may have an open market selling price of 130,000 to 300,000 won. Additionally, level 6 products may have an open market selling price of 130,000 to 300,000 won, level 7 products may have an open market selling price of 300,000 to 500,000 won, level 8 products may have an open market selling price of 500,000 to 1,000,000 won, level 9 products may have an open market selling price of 1,000,000 to 3,000,000 won, and level 10 products may have an open market selling price of 3,000,000 to 5,000,000 won.

[0057] As an example, the server can select level 1 to 10 items as random box items when the user level is 1, select level 2 to 10 items as random box items when the user level is 2, select level 3 to 10 items as random box items when the user level is 3, select level 4 to 10 items as random box items when the user level is 4, and select level 5 to 10 items as random box items when the user level is 5.

[0058] The probability of winning each item may be lower as the level increases and the open market selling price increases.

[0059] Referring to FIG. 3, as an example, between the step of selecting a plurality of random box items, which is performed by the server, and the step of drawing and displaying one of the selected random box items on the user terminal, a process (S301) may be included, which is performed by the server, of displaying a home screen and bottom navigation on the user terminal when the user logs in through the mobile app.

[0060] As an example, the home screen may include event information, donation status, and a product list, and the bottom navigation may include buttons for home, flea market, purchase of random box exchange tickets, community, and storage.

[0061] Event information may include information about events such as coupon discount events and point payment events, and the community may include posts written by users about winning items, discount event information, and winning tips.

[0062] In addition, when a donation status is selected from a user terminal through the mobile app performed by the server, a process (S302) may be included for displaying a list of donation campaigns, the contents of each donation campaign, the target amount, the fundraising period, and the current donation amount on the user terminal.

[0063] As an example, the method may include a process (S303) in which, when one of the donation campaigns is selected from a user terminal through the mobile app performed by the server, an interface is provided to the user terminal for selecting an item to be donated from a list of items held in the storage.

[0064] In addition, when an item to be donated is acquired from a user terminal through the mobile app performed by the server, a process (S304) may be included for adding a donation amount corresponding to the selling price of a product identical to the acquired item to be donated, registered in a predetermined open market, to the selected donation campaign.

[0065] It may include a process (S305) of issuing a donation receipt for an amount corresponding to the selling price of the same product registered in a given open market to a user terminal through the mobile app, which is performed by the server.

[0066] The server, through the mobile app, may provide benefits such as additional accumulated points awarded up to a specified number of times, increased odds of winning high-level items in random boxes, and discount coupons for purchasing random box exchange tickets, when items to be donated are acquired from user terminals and are deleted from the user account's storage due to the donation, and when a cumulative donation exceeding a specified amount is acquired from user terminals.

[0067] Referring to FIG. 4, the step of drawing and displaying one of the selected random box items on the user terminal, which is performed by the server, may include, as an example, a step (S401) of providing a random box exchange ticket payment interface to the user terminal when a random box exchange ticket purchase button is selected from the bottom navigation from the user terminal through the mobile app, which is performed by the server.

[0068] In addition, the mobile app, which is performed by the server, may include a process (S402) of displaying random box exchange vouchers, owned products, received gifts, and sent gifts stored in the storage on the user terminal when the storage button is selected in the bottom navigation from the user terminal.

[0069] And, through the mobile app performed by the server, when a random box exchange voucher is selected from a user terminal, a process (S403) may be included that provides an interface for selecting one of using the random box exchange voucher and gifting it to an acquaintance.

[0070] As an example, the method may include a process (S404) of selecting one of the selected random box items and displaying it on the user terminal when the user terminal selects to use a random box exchange voucher through the mobile app, which is performed by the server.

[0071] An interface may be provided to select one of the selected random box items from the above-mentioned random box items and display it on the user terminal, and to select either moving it to the storage or exchanging it.

[0072] As an example, the random box exchange voucher may include 5,000 won, 50,000 won, and 100,000 won vouchers. Using a 5,000 won random box exchange voucher may result in winning a level 1 to 10 item, using a 50,000 won random box exchange voucher may result in winning a level 3 to 10 item, and using a 100,000 won random box exchange voucher may result in winning a level 5 to 10 item.

[0073] In addition, when a move to a storage from a user terminal is selected through the mobile app performed by the server, a process (S405) of storing one random box item drawn and displayed on the user terminal in the storage of the user account may be included.

[0074] And, if an exchange is selected from a user terminal through the mobile app, which is performed by the server, a process (S406) may be included in which one of the selected random box items is drawn from among the selected random box items, and 10 items of the same level as the displayed item are additionally drawn and displayed.

[0075] Finally, the process may include storing one item selected from the 10 additional items from the user terminal in the storage of the user account through the mobile app, which is performed by the server (S407).

[0076] Referring to FIG. 5, as an example, after the step of drawing and displaying one of the selected random box items on the user terminal, which is performed by the server, the step may include a step (S501) of updating the big data based on the random box item selected to be moved to the storage from the user terminal, or the item selected from among the 10 additional items, and user information, which is performed by the server through the mobile app.

[0077] As an example, the process may include extracting items that the user is likely to prefer from the big data (S502), which is performed by the server.

[0078] For example, if user A's preferred categories are 1, 2, and 3, and the preferred items are a, b, and c, and multiple users who prefer the same categories 1, 2, and 3 also prefer items b, c, d, and e, items d and e can be extracted as items that user A is likely to prefer.

[0079] Additionally, items preferred by a large number of users who prefer categories 1, 2, 3, and 4 can be extracted as items that are likely to be preferred by user A.

[0080] Alternatively, based on user information, items preferred by a plurality of users whose age groups, genders, regions, weather, etc., may be identical to the user information can be extracted as items with a high probability of being preferred by the user.

[0081] And, the process (S503) may include displaying, on the user terminal through the mobile app, an item that the extracted user is likely to prefer, including an image of the item that the extracted user is likely to prefer, a name, information on a user group that prefers the item, and a probability that the item is selected.

[0082] In addition, the process may include (S504) providing a random box exchange voucher payment interface or a holding exchange voucher use interface after selecting an item that the extracted user is likely to prefer from the user terminal through the mobile app, which is performed by the server, and adding the selected item to the selected random box item.

[0083] The user group information, which indicates which items are likely to be preferred by the extracted users, may include information such as age group, gender, region, and weather. Furthermore, the probability of the item being selected can be calculated using the number of times the item is selected relative to the number of times the item is displayed on the user terminal.

[0084] Referring to FIG. 6, as an example, when an item with a high probability of being preferred by the extracted user is selected from a user terminal through the mobile app, the selected item is added to the selected random box items, and then a random box exchange voucher payment interface or a held exchange voucher use interface is provided. After that (S504), a process may be included in which, when one of the items in the storage is selected from the user terminal through the mobile app, which is performed by the server, an interface is provided for selecting one of delivery request, gifting, and refunding.

[0085] The process may include (S602) refunding points corresponding to 60% of the random box exchange ticket price of the selected item to the user account when the user terminal selects to refund the item through the mobile app, which is performed by the server.

[0086] For example, if you choose to refund a product won with a random box voucher purchased for 10,000 won, 6,000 points will be refunded to your account.

[0087] As an example, the mobile app, which is performed by the server, may include a process (S603) of displaying a list of products and a product registration button of the free market on the user terminal when the free market is selected from the bottom navigation from the user terminal.

[0088] In addition, the process may include (S604) providing an interface for selecting at least one product from a list of products in a storage box to be exchanged for the selected product, and an interface for entering the number of points to be added to the exchange, when one product from a list of products is selected from a user terminal through the mobile app performed by the server.

[0089] For example, if a user registers a bag on a flea market and wishes to exchange it for cosmetics, another user can choose one or more cosmetics from their collection to exchange the bag, select the cosmetics and add a certain amount of points, enter a certain amount of points to exchange for points only, or select a non-cosmetic item. A fair exchange can be achieved if there is mutual agreement between the users.

[0090] In addition, the process may include (S605) generating a 1:1 chat window with a user who has registered the selected product in the flea market by obtaining a list of products to be exchanged and points to be added to the exchange from the user terminal through the mobile app, which is performed by the server.

[0091] In the above dialog box, the list of items to be exchanged, the points to be added to the exchange, the item and point reselection button, and the exchange button can be displayed fixedly at the top.

[0092] In addition, the process of completing the exchange (S606) may be included when the exchange button is selected from all user terminals belonging to the conversation window through the mobile app, which is performed by the server.

[0093] As an example, when a move to a storage from a user terminal is selected through the mobile app performed by the server, after the step (S405) of storing one random box item displayed on the user terminal in the storage of the user account, and the step (S407) of storing one item selected from the 10 additional items from the user terminal in the storage of the user account through the mobile app, the server can classify information of the item stored in the storage of the user account into categorical or numerical types.

[0094] Additionally, the information for each of the multiple random box items selected above can be categorized or numerically classified.

[0095] The above categorical type may correspond to at least one of color, type, user gender, and model name, and the above numerical type may correspond to at least one of height, width, and depth.

[0096] [Mathematical Formula 1]

[0097]

[0098] [Equation 2]

[0099]

[0100] Based on the above mathematical expression 1, the first similarity (S) between the information of the i-th item among the items stored in the storage and the information of the j-th item among the multiple random box items selected ij ) is calculated, but the above n ijk If the kth attribute is included in both the information of the i-th item among the items stored in the storage and the information of the j-th item among the multiple selected random box items, it is set to 1, and if it is not included, it is set to 0, and the above M may correspond to the maximum value of the number of attributes included in each of the information of the i-th item among the items stored in the storage and the information of the j-th item among the multiple selected random box items.

[0101] In addition, the second similarity (S ijk ) may be set to 1 if at least one of the color, type, user gender, and model name is the same when the kth attribute is the categorical type, and may be set to 0 if they are different.

[0102] If the kth attribute is of the numerical type, the attribute numerical value (x) of the information of the i-th item among the items stored in the storage is in mathematical expression 2. ik ) and the attribute numerical value (x) of the jth item among the multiple random box items selected jk ) is calculated based on the above max(x k ) corresponds to the maximum value among the kth attribute included in the information of the item stored in the storage box and the information of multiple random box items selected, and the min(x k ) may correspond to the minimum value among the kth attribute included in the information of the item stored in the above storage and the information of multiple selected random box items.

[0103] The method may further include a step (S405) of storing one random box item displayed on the user terminal in the storage of the user account when a move to the storage is selected from the user terminal through the mobile app performed by the server, and a step (S407) of storing one item selected from the 10 additional items from the user terminal in the storage of the user account, and a step (S408) of excluding three items having the highest first similarity among the plurality of selected random box items.

[0104] The three items with the highest first similarity may be excluded from the random box draw until the random box exchange ticket is used 10 times from the user terminal.

[0105] As an example, after the process of completing the exchange (S606) when the exchange button is selected from all user terminals belonging to the chat window through the mobile app, which is performed by the server, the process of obtaining exchange points from all user terminals through the mobile app, which is performed by the server, may be further included.

[0106] By the server, through the mobile app, from the user terminal that participated in exchanging items in the flea market, an exchange score of 0 to 5 points can be obtained for the user who is the target of the exchange.

[0107] Once you have earned exchange points, you can calculate your user rating based on the mathematical formula 3 below.

[0108] [Equation 3]

[0109]

[0110] Score above user is the user rating, and the above N ts means the total number of items exchanged by the user, and the above N u means the number of all items registered in the flea market, and the above S erefers to the exchange points obtained from the exchange target user terminal, and the above T s It can mean the average exchange score of users who registered items in the flea market.

[0111] For example, the above N ts , N u , S e , and T s If each is 10, 500, 4.5 points, and 3.5 points, the above Score user can be 4 points.

[0112] Figures 7 to 9 are drawings showing actual screens of a method for providing products on a closed mall platform using a lottery system for providing a member-tailored random box and game and gift items through big data analysis according to the present invention.

[0113] Figure 7 is a mobile app screen showing donation campaign details, donation status, and donation rankings. Figure 8 may show a screen for using a random box exchange voucher, a screen for winning items, and a screen showing 10 additional items drawn after selecting "Exchange." Finally, Figure 9 may be a screen showing a 1:1 chat window between a user who has registered an item in their possession on the flea market and a user who wishes to exchange the item.

[0114] As described above, by providing a method of providing a random box customized to members through big data analysis according to the present invention and providing a product provision method on a closed mall platform for drawing games and gift items, big data can be generated based on the user's preferred category information and the item information selected and stored in the storage by the user, random box items can be selected based on big data and the user's level, unnecessary items stored in the storage of the user account can be donated, users can exchange items in the flea market through consultation by supporting mutual conversation between users, random box exchange tickets and items can be gifted to acquaintances, and multiple products can be drawn and provided in addition to the product won, and items similar to the items won and moved to the storage can have the effect of reducing duplicate winnings.

[0115] The embodiments described above may be implemented using hardware components, software components, and / or a combination of hardware components and software components. For example, the devices, methods, and components described in the embodiments may be implemented using one or more general-purpose computers or special-purpose computers, such as, for example, a processor, a controller, an arithmetic logic unit (ALU), a digital signal processor, a microcomputer, a field programmable gate array (FPGA), a programmable logic unit (PLU), a microprocessor, or any other device capable of executing instructions and responding to them. The processing device may execute an operating system (OS) and one or more software applications running on the operating system. The processing device may also access, store, manipulate, process, and generate data in response to the execution of the software. For ease of understanding, the processing device is sometimes described as being used alone; however, one of ordinary skill in the art will recognize that the processing device may include multiple processing elements and / or multiple types of processing elements. For example, a processing unit may include multiple processors, or a processor and a controller. Other processing configurations, such as parallel processors, are also possible.

[0116] The method according to the embodiment may be implemented in the form of program commands that can be executed through various computer means and recorded on a computer-readable medium. The computer-readable medium may include program commands, data files, data structures, etc., alone or in combination. The program commands recorded on the medium may be those specially designed and configured for the embodiment or may be those known and available to those skilled in the art of computer software. Examples of the computer-readable recording medium include magnetic media such as hard disks, floppy disks, and magnetic tapes, optical media such as CD-ROMs and DVDs, magneto-optical media such as floptical disks, and hardware devices specially configured to store and execute program commands, such as ROMs, RAMs, and flash memories. Examples of the program commands include not only machine language codes generated by a compiler, but also high-level language codes that can be executed by a computer using an interpreter, etc. The hardware devices described above may be configured to operate as one or more software modules to perform the operations of the embodiment, and vice versa.

[0117] Software may include a computer program, code, instructions, or a combination of one or more of these, which may configure a processing device to perform a desired operation or may, independently or collectively, command the processing device. The software and / or data may be permanently or temporarily embodied in any type of machine, component, physical device, virtual equipment, computer storage medium or device, or transmitted signal wave, for interpretation by the processing device or for providing instructions or data to the processing device. The software may also be distributed over networked computer systems and stored or executed in a distributed manner. The software and data may be stored on one or more computer-readable recording media.

[0118] Although the embodiments described above have been described with limited drawings, those skilled in the art will appreciate that various technical modifications and variations can be applied based on the above. For example, appropriate results can still be achieved even if the described techniques are performed in a different order than described, and / or components of the described systems, structures, devices, circuits, etc. are combined or combined in a different manner than described, or are replaced or substituted with other components or equivalents.

[0119] Therefore, other implementations, other embodiments, and equivalents to the claims also fall within the scope of the claims described below.

Claims

1. In the method of providing products on a closed mall platform with a lottery system based on game and gift items, providing a member-tailored random box through big data analysis performed by the server, Step of selecting multiple random box items; and A method comprising a step of drawing and displaying one of the selected random box items on a user terminal.

2. In paragraph 1, The step of selecting multiple random box items, which is performed by the server, is: Operate a mobile app, When a user accesses the above mobile app, a login and membership registration interface is provided. When obtaining membership registration information from a user terminal through the above mobile app, a survey is provided to obtain information on multiple preferred categories. Obtaining multiple preferred category information from the user terminal through the above mobile app, Based on multiple user information and preference category information, preference information big data is generated, Multiple random box items are selected based on the above preference information big data and user rating, and the user rating is calculated based on the cumulative purchase amount. Between the step of selecting multiple random box items performed by the server and the step of drawing and displaying one of the selected random box items on the user terminal, When a user logs in through the above mobile app, a home screen and a bottom navigation are displayed on the user terminal, wherein the home screen includes a donation status and a product list, and the bottom navigation includes a home, flea market, random box exchange ticket purchase, and storage button. When a donation status is selected from a user terminal through the above mobile app, a list of donation campaigns, the details of each donation campaign, the target amount, the fundraising period, and the current donation amount are displayed on the user terminal. Through the above mobile app, when one of the donation campaigns is selected from the user terminal, an interface is provided to the user terminal for selecting an item to donate from the list of items held in the storage, When an item to be donated is obtained from a user terminal through the above mobile app, a donation equivalent to the selling price of a product identical to the acquired item to be donated registered in a designated open market is added to the selected donation campaign. Through the above mobile app, a donation receipt is issued to the user terminal for an amount equivalent to the sales price of the same product registered in a designated open market, The step of displaying one of the selected random box items by drawing it on the user terminal, which is performed by the server, is as follows: Through the above mobile app, when the random box voucher purchase button is selected from the bottom navigation from the user terminal, a random box voucher payment interface is provided to the user terminal, Through the above mobile app, when the storage button is selected in the bottom navigation from the user terminal, the random box exchange vouchers, owned products, received gifts, and sent gifts stored in the storage on the user terminal are displayed. Through the above mobile app, when a random box exchange voucher is selected from the user terminal, an interface is provided to select between using the random box exchange voucher and gifting it to an acquaintance. Through the above mobile app, when the user terminal selects to use the random box exchange voucher, one of the selected random box items is drawn and displayed on the user terminal, and an interface is provided for selecting either moving it to storage or exchanging it. When moving to the storage from the user terminal is selected through the above mobile app, one random box item drawn and displayed on the user terminal is stored in the storage of the user account. Through the above mobile app, if an exchange is selected from the user terminal, 10 items from the selected random box items are additionally drawn and displayed. Through the above mobile app, one item selected from the above 10 additional items is stored in the storage of the user account from the user terminal, After the step of drawing and displaying one of the selected random box items on the user terminal, which is performed by the server, Through the above mobile app, the random box item selected to be moved to the storage from the user terminal, or the item selected from the 10 additional items, and the preference information big data are updated based on the user information. From the above preference information big data, items that are likely to be preferred by users are extracted, Displaying, on the user terminal through the mobile app, an item that the extracted user is likely to prefer, including an image of the item that the extracted user is likely to prefer, a name, information on a user group that prefers the item, and a probability that the item is selected; When an item with a high probability of being preferred by the extracted user is selected from the user terminal through the mobile app, the selected item is added to the selected random box item, and then a random box exchange ticket payment interface or an exchange ticket use interface is provided. Through the above mobile app, when one of the items in the storage is selected from the user terminal, an interface is provided for selecting one of delivery request, gift, and refund. If the user terminal selects the above refund through the above mobile app, points equivalent to 60% of the random box exchange ticket price of the selected item will be refunded to the user account. Through the above mobile app, when the Free Market is selected from the bottom navigation from the user terminal, the Free Market product list and product registration button are displayed on the user terminal, Through the mobile app, when one product from the product list is selected from the user terminal, an exchange request product description written by a user who registered the selected product in the flea market is displayed, and an interface is provided for selecting at least one product from the list of products held in the storage to be exchanged for the selected product, and an interface for entering the points held to be added to the exchange. Through the above mobile app, when a list of products to be exchanged and points to be added to the exchange are obtained from the user terminal, a 1:1 chat window is created with the user who registered the selected products in the flea market, and in the chat window, the list of products to be exchanged obtained, points to be added to the exchange, a button to reselect products and points, and a button to exchange are fixedly displayed at the top. A method for completing an exchange when the exchange button is selected from all user terminals belonging to the conversation window through the above mobile app.

3. In paragraph 2, After the step of storing one random box item displayed on the user terminal in the storage of the user account when moving to the storage from the user terminal is selected through the mobile app, which is performed by the server, and the step of storing one item selected from the 10 additional items from the user terminal in the storage of the user account through the mobile app, Information on items stored in the storage of the above user account is categorized or numerical, The information of each of the above multiple selected random box items is classified into categorical or numerical types, The above categorical type corresponds to at least one of color, type, user gender, and model name, and the above numerical type corresponds to at least one of height, width, and depth. [Mathematical Formula 1] [Equation 2] Based on the above mathematical expression 1, the first similarity (S) between the information of the i-th item among the items stored in the storage and the information of the j-th item among the multiple random box items selected ij ) is calculated, but n ijk If the k-th attribute is included in both the information of the i-th item among the items stored in the storage and the information of the j-th item among the random box items selected from multiple sources, it is set to 1, and if it is not included, it is set to 0, and M corresponds to the maximum value of the number of attributes included in each of the information of the i-th item among the items stored in the storage and the information of the j-th item among the random box items selected from multiple sources. Second similarity (S ijk )Is, If the above kth attribute is the above categorical type, if at least one of color, type, user gender, and model name is the same, it is set to 1, and if they are different, it is set to 0. If the kth attribute is of the numerical type, the attribute numerical value (x) of the information of the i-th item among the items stored in the storage is in mathematical expression 2. ik ) and the attribute numerical value (x) of the jth item among the multiple random box items selected jk ) is calculated based on max(x k ) corresponds to the maximum value among the kth attributes included in the information of the items stored in the above storage and the information of multiple random box items selected, and min(x k ) corresponds to the minimum value among the kth attributes included in the information of the items stored in the above storage and the information of multiple random box items selected, After the step of storing one random box item displayed on the user terminal in the storage of the user account when moving to the storage from the user terminal is selected through the mobile app, which is performed by the server, and the step of storing one item selected from the 10 additional items from the user terminal in the storage of the user account through the mobile app, A method of excluding three items with the highest first similarity among the plurality of random box items selected above, and excluding the three items with the highest first similarity until the random box exchange ticket is used 10 times from the user terminal.

Images