Method for displaying sign content for passenger and system therefor

Abstract

Provided are a method for displaying sign content for a passenger and a system therefor. The method for displaying sign content for a passenger according to an embodiment of the present disclosure is performed by a system comprising a server and a vehicle-mounted display. The method comprises the steps in which: the vehicle-mounted display receives, from the server, a service instruction including a departure point, passenger information, a destination, a sign content display policy, and sign content; the vehicle-mounted display determines arrival at the departure point; in response to the determination of the arrival at the departure point, the vehicle-mounted display displays the sign content on the basis of the sign content display policy until a passenger corresponding to the passenger information boards; and the vehicle-mounted display displays the sign content on the basis of the sign content display policy while moving from the departure point to the destination.

Description

Method and system for displaying picket content to passengers

[0001] The present disclosure relates to a method and system for displaying picket content to passengers. More specifically, the present disclosure relates to a method and system for displaying picket content to passengers on a display mounted on a vehicle while the vehicle is arriving at a departure point or moving to a destination.

[0002] As display devices mounted on mobility vehicles such as taxis and buses become more widespread, the types of content that can be displayed on these devices are diversifying, and advertisers are also requesting advertisements for various products or services and advertising them through these display devices.

[0003] However, there is no advertising format yet in which a display device mounted on a vehicle identifies a specific passenger and provides advertisements or texts specifically for that passenger.

[0004] A technical problem to be solved through some embodiments of the present disclosure is to provide a method and system for displaying picket content targeted only to a passenger by using a display device mounted on a mobility vehicle to identify a passenger while the mobility vehicle is arriving at a departure point or moving to a destination.

[0005] Another technical problem to be solved through some embodiments of the present disclosure is to provide a method and system for displaying picket content targeting passengers, which displays picket content according to the passenger's intention as to whether or not to display the picket content, when a display device mounted on a mobility device transmits picket content targeting only passengers.

[0006] The technical problems of the present disclosure are not limited to the technical problems mentioned above, and other technical problems not mentioned will be clearly understood by those skilled in the art of the present disclosure from the description below.

[0007] According to some embodiments of the present disclosure for solving the above-described technical problem, a method for displaying picket content to a passenger, the method being performed by a system comprising a server and a mobility-mounted display, may include: a step in which the mobility-mounted display receives a service instruction including a departure point, passenger information, a destination, a picket content display policy, and picket content from the server; a step in which the mobility-mounted display determines whether the departure point has been reached; a step in which the mobility-mounted display, in response to determining the arrival at the departure point, displays the picket content in a manner according to the picket content display policy until the boarding of a passenger corresponding to the passenger information; and a step in which the mobility-mounted display displays the picket content in a manner according to the picket content display policy while moving from the departure point to the destination.

[0008] In one embodiment, the mobility-mounted display may be a mobility-mounted display that has successfully completed a periodic communication health check among a plurality of mobility-mounted displays included in the system and that supports the service instruction.

[0009] In one embodiment, the periodic communication health check is a periodic communication health check in the form of short-range communication between a driver terminal of a mobility equipped with the mobility-mounted display and the mobility-mounted display, and the step of receiving the service instruction may include a step of the driver terminal receiving the service instruction from the server and a step of the mobility-mounted display receiving the service instruction from the driver terminal.

[0010] In one embodiment, the picket content display policy includes a departure point display policy, and the step of displaying the picket content in a manner according to the picket content display policy until the boarding of a passenger corresponding to the passenger information may include a step of displaying the picket content in a manner according to the departure point display policy.

[0011] In one embodiment, the departure display policy includes whether to display the passenger's real name, the picket content includes departure picket content, and the step of displaying the picket content in a manner according to the departure display policy may include the step of displaying the departure picket content including the passenger's real name when the value of the passenger's real name display is set to a value indicating activation, and displaying the departure picket content not including the passenger's real name when the value of the passenger's real name display is set to a value indicating deactivation.

[0012] In one embodiment, the step of displaying the picket content in a manner according to the departure point display policy may further include the step of transmitting a real name display inquiry message to the passenger terminal using information about the passenger terminal included in the passenger information, and the step of setting a value for whether to display the passenger's real name using response data to the real name display inquiry message.

[0013] In one embodiment, the departure display policy may include a step of displaying the departure picket content that includes real-name replacement content, and the step of displaying the departure picket content that does not include the passenger's real name may include a step of displaying content that is a composite of the real-name replacement content and the departure picket content.

[0014] In one embodiment, the departure display policy includes whether to display before passenger contact, and the step of displaying the picket content in a manner according to the departure display policy may include the step of immediately displaying the picket content in response to determining arrival at the departure point when the value of the pre-passenger contact display is set to a value indicating activation, and the step of displaying the picket content in response to determining arrival at the departure point and the passenger contact based on the passenger information when the value of the pre-passenger contact display is set to a value indicating deactivation.

[0015] In one embodiment, the passenger information may include photograph data of the passenger, and the contact determination of the passenger may be made when an object corresponding to the photograph data of the passenger is detected by a visual sensor provided in the mobility-mounted display.

[0016] In one embodiment, the passenger information may include a network identifier of the passenger terminal of the passenger, and the contact determination of the passenger may be made when a signal according to short-range communication is received from a device corresponding to the network identifier of the passenger terminal by a short-range communication interface provided in the mobility-mounted display.

[0017] In one embodiment, the picket content display policy includes whether to display while moving, and the picket content includes first moving picket content and second moving picket content, and the step of displaying the picket content in a manner according to the picket content display policy while the mobility-mounted display moves from the origin to the destination may include the step of displaying the first moving picket content while the mobility-mounted display moves from the origin to the destination when the value of the display while moving is set to a value indicating activation, and the step of displaying the second moving picket content while the mobility-mounted display moves from the origin to the destination when the value of the display while moving is set to a value indicating deactivation.

[0018] In one embodiment, the first moving picket content may be a picket content consisting of a first area expressing at least a portion of the passenger information and a second area expressing a service requesting customer of the service instruction, and the second moving picket content may be a picket content consisting of a third area expressing an abstract text of the passenger and a fourth area expressing a service requesting customer of the service instruction.

[0019] In one embodiment, the step of displaying the picket content in a manner according to the picket content display policy while the mobility-mounted display is moving from the departure point to the destination may further include the step of transmitting a query message for display while moving to the passenger terminal using information about the passenger terminal included in the passenger information, and the step of setting a value for display while moving using response data for the query message for display while moving.

[0020] In one embodiment, the step of displaying the picket content in a manner according to the picket content display policy while the mobility-mounted display is moving from the departure point to the destination may further include the step of transmitting a query message for display while moving to the passenger terminal using information about the passenger terminal included in the passenger information, and the step of setting the abstract text using response data for the query message for display while moving.

[0021] Another embodiment of the present disclosure for solving the above-described technical problem is a method for displaying picket content to a passenger, the method being performed by a system comprising a first server, a second server, and a plurality of mobility-mounted displays, the method comprising: a step in which the first server determines the success of job-seeking matching; a step in which the first server, in response to the success determination, transmits a service instruction including a first day of work, a start time, a departure point, passenger information, a destination, a picket content display policy, and picket content to the second server; a step in which the second server selects a mobility-mounted display that has succeeded in a periodic communication health check among the plurality of mobility-mounted displays and that supports the service instruction; a step in which the second server transmits the service instruction to the mobility-mounted display; a step in which the mobility-mounted display determines whether the departure point has been reached; and a step in which the mobility-mounted display, in response to determining the arrival at the departure point, displays the picket content in a manner according to the picket content display policy until the boarding of a passenger corresponding to the passenger information. The step and the mobility-mounted display may include a step of displaying the picket content in a manner according to the picket content display policy while moving from the starting point to the destination.

[0022] According to another embodiment of the present disclosure for solving the above-described technical problem, a system for displaying picket content to a passenger includes a communication interface, a memory in which a computer program is loaded, and one or more processors in which the computer program is executed, wherein the computer program may include instructions for causing a mobility-mounted display to perform an operation of receiving a service instruction including a departure point, passenger information, a destination, a picket content display policy, and picket content from a server, an operation of determining whether the mobility-mounted display has arrived at the departure point, an operation of displaying the picket content in a manner according to the picket content display policy until a passenger corresponding to the passenger information boards, in response to determining the arrival at the departure point, and an operation of displaying the picket content in a manner according to the picket content display policy while the mobility-mounted display moves from the departure point to the destination.

[0023] FIG. 1 is an exemplary configuration diagram illustrating a picket content display system according to some embodiments of the present disclosure.

[0024] FIG. 2 is a flowchart illustrating the operation of a method for displaying picket content to passengers according to one embodiment of the present disclosure.

[0025] FIG. 3 is a flowchart illustrating detailed operations of a method for displaying picket content for passengers, which is described with reference to FIG. 2.

[0026] FIG. 4 is a diagram illustrating a mobility-mounted display displaying departure picket content including a passenger's real name according to another embodiment of the present disclosure.

[0027] FIG. 5 is a diagram illustrating a mobility-mounted display displaying passenger real-name replacement content according to another embodiment of the present disclosure.

[0028] FIG. 6 is an exemplary diagram illustrating a method for displaying picket contents in a manner according to a departure display policy according to another embodiment of the present disclosure.

[0029] FIGS. 7 and 8 are diagrams illustrating picket content that may be displayed on a mobility-mounted display during mobility movement according to another embodiment of the present disclosure.

[0030] FIG. 9 is an exemplary configuration diagram showing a picket content display system according to another embodiment of the present disclosure.

[0031] FIG. 10 is a flowchart illustrating the operation of a method for displaying picket content to passengers according to another embodiment of the present disclosure.

[0032] FIG. 11 illustrates an exemplary computing device that may implement systems according to some embodiments of the present disclosure.

[0033] Hereinafter, various embodiments of the present disclosure will be described in detail with reference to the attached drawings. The advantages and features of the present disclosure, and methods for achieving them, will become clear with reference to the embodiments described in detail below together with the attached drawings. However, the technical idea of ​​the present disclosure is not limited to the following embodiments and may be implemented in various different forms. The following embodiments are provided only to complete the technical idea of ​​the present disclosure and to fully inform those skilled in the art of the present disclosure of the scope of the present disclosure, and the technical idea of ​​the present disclosure is defined only by the scope of the claims.

[0034] In describing various embodiments of the present disclosure, if it is determined that a detailed description of a related known configuration or function may obscure the gist of the present disclosure, the detailed description will be omitted.

[0035] Unless otherwise defined, the terms (including technical and scientific terms) used in the following examples may be used with meanings commonly understood by those of ordinary skill in the art to which this disclosure pertains; however, this may vary depending on the intentions of engineers working in the relevant field, precedents, the emergence of new technologies, etc. The terminology used in this disclosure is for the purpose of describing the embodiments and is not intended to limit the scope of this disclosure.

[0036] In the following examples, singular expressions include plural concepts unless the context clearly specifies that they are singular. Furthermore, plural expressions include singular concepts unless the context clearly specifies that they are plural.

[0037] In addition, terms such as first, second, A, B, (a), (b), etc. used in the following embodiments are only used to distinguish certain components from other components, and the nature, order, or sequence of the components are not limited by the terms.

[0038] Hereinafter, various embodiments of the present disclosure will be described in detail with reference to the attached drawings.

[0039] Referring to FIG. 1, the configuration and operation of a picket content display system according to some embodiments of the present disclosure will be described. FIG. 1 is an exemplary configuration diagram illustrating a picket content display system according to some embodiments of the present disclosure.

[0040] Referring to FIG. 1, the picket content display system (1) may be configured to include a mobility-mounted display (10), a driver terminal (20), and a server (30). However, the scope of the present disclosure is not limited thereto. In some cases, the picket content system (1) may be configured to further include modules / devices / systems not illustrated in FIG. 1.

[0041] The mobility-mounted display (10) receives a service instruction for displaying picket content from the server (30), and can display the picket content according to the service instruction when the mobility arrives at the departure point or while moving.

[0042] Alternatively, the mobility-mounted display (10) may receive a service instruction for picket content from the driver terminal (20) and display the picket content according to the service instruction when the mobility arrives at the departure point or is in motion.

[0043] The server (30) can transmit a service instruction for displaying picket content to a mobility-mounted display (10) or driver terminal (20).

[0044] The server (30) can perform a periodic communication health check on the mobility-mounted display (10) and issue a service instruction for picket content to the mobility-mounted display that succeeds in the periodic communication health check.

[0045] The server (30) can transmit a query message to the passenger terminal (40) regarding whether to display real names in picket content and whether to display picket content during mobility movement.

[0046] The server (30) can generate service instructions for the departure point, passenger information, destination, picket content display policy, and picket content to be displayed on the mobility-mounted display (10) and transmit them to the mobility-mounted display (10).

[0047] Each of the components (10 to 30) of the aforementioned picket content display system (1) may be implemented by at least one computing device. For example, all functions of the mobility-mounted display (10) may be implemented by a single computing device, or a first function of the mobility-mounted display (10) may be implemented by a first computing device and a second function may be implemented by a second computing device. Alternatively, specific functions of the mobility-mounted display (10) may be implemented by multiple computing devices.

[0048] A computing device may include any device equipped with computing capabilities; for an example of such a device, see FIG. 11. Since a computing device is a collection of interacting components (e.g., memory, processor, etc.), it may sometimes be referred to as a "computing system." Of course, the term "computing system" can also encompass the concept of a collection of interacting computing devices.

[0049] Meanwhile, in some embodiments, components (10 to 30) of the picket content display system (1) may communicate via a network. Here, the network may be implemented as any type of wired / wireless network, such as a local area network (LAN), a wide area network (WAN), a mobile radio communication network, Wibro (Wireless Broadband Internet), etc.

[0050] Hereinafter, a method for displaying passenger-targeted picket content will be described in detail with reference to the drawings below, FIG. 2. FIG. 2 is a flowchart illustrating the operation of a method for displaying passenger-targeted picket content according to one embodiment of the present disclosure.

[0051] Referring to FIG. 2, the mobility-mounted display (10) can receive a service instruction including a departure point, passenger information, destination, picket content display policy, and picket content from a server (30) (S100).

[0052] Passenger information may include information about the passenger terminal (40), the passenger's photo data, the network identifier of the passenger terminal (40), the passenger's real name and real name replacement content, etc.

[0053] Picket content display policies may include policies for displaying the departure point and whether picket content is displayed during transit. The departure point display policy may include policies for displaying the passenger's real name, alternative content for real names, and whether picket content is displayed before the passenger contacts the vehicle.

[0054] The picket content may be a passenger welcome message, such as "Congratulations on your first day at work, Mr. Kim Cheol-su!" In addition to the aforementioned welcome message, the picket content may also be airport picket content displayed on taxis waiting for passengers at the airport taxi stand. Furthermore, the picket content may be picket content displayed on the vehicle's display to indicate to the passenger that the vehicle has been called for them by someone other than the passenger. Furthermore, the picket content may be a letter-style picket content containing a message intended to be conveyed to the passenger by someone other than the passenger.

[0055] However, the present disclosure is not limited to the examples listed above, and the examples listed above are merely examples for explaining the picket content according to the present disclosure, and it is obvious that various forms of picket content may exist depending on the situation.

[0056] Let's go back to Figure 2 and explain again.

[0057] Thereafter, the mobility-equipped display (10) can determine whether the vehicle has arrived at the departure point (S200). The method for determining whether the vehicle has arrived at the departure point will be described in detail with reference to FIG. 6.

[0058] Thereafter, the mobility-mounted display (10) may, in response to the departure point arrival determination in step S200, display picket content in accordance with the picket content display policy included in the service instruction until the boarding of the passenger corresponding to the passenger information (S300). The method by which the mobility-mounted display (10) displays picket content in accordance with the picket content display policy included in the service instruction until the boarding of the passenger corresponding to the passenger information will be described in detail later.

[0059] The mobility-mounted display (10) can display picket content in accordance with the picket content display policy while moving from the departure point to the destination, which is information included in the service instruction (S400). The method by which the mobility-mounted display (10) displays picket content in accordance with the picket content display policy while moving the mobility will be described in detail later.

[0060] According to this embodiment, the mobility-mounted display (10) can identify a passenger and display content targeted only to the identified passenger. Therefore, according to this embodiment, the entity requesting the display of content can display content exclusively for the passenger on the mobility-mounted display (10), thereby increasing the effectiveness of advertising.

[0061] In one embodiment, the picket content display system (1) may include a plurality of mobility-mounted displays. Among these, the mobility-mounted display (10) that displays the picket content may be a mobility-mounted display that has successfully completed a periodic communication health check performed by the driver terminal (20) among the plurality of mobility-mounted displays included in the picket content display system (1) and that supports a service instruction. That is, a mobility-mounted display that has successfully completed a periodic communication health check performed between the driver terminal (20) and the mobility-mounted display may receive a service instruction from the server (30) and display the picket content.

[0062] In the above case, the periodic communication health check may be a periodic communication health check using a short-range communication method between the driver terminal (20) of the mobility equipped with the mobility-mounted display and the mobility-mounted display. As previously described, the short-range communication method may be any type of short-range communication method, such as Bluetooth or Wi-Fi. Hereinafter, with reference to FIG. 3, a method for the mobility-mounted display to receive a service instruction will be described. FIG. 3 is a flowchart illustrating detailed operations of the method for displaying picket content to passengers, as described with reference to FIG. 2.

[0063] Referring to FIG. 3, instead of the mobility-mounted display (10) receiving a service instruction from the server (30), the driver terminal (20) may receive a service instruction from the server (30) (S110), and the mobility-mounted display (10) may receive the service instruction received by the driver terminal (20) from the driver terminal (20) (S120). That is, the server (30) may transmit a service instruction to the driver terminal (20), and the driver terminal (20) that has received the service instruction may transmit the service instruction to the mobility-mounted display (10).

[0064] According to this embodiment, the driver terminal can act as an intermediary for transmitting service instructions between the server and the mobility-mounted display. This allows only mobility-mounted displays with smooth communication to display picket content according to the service instructions, thereby ensuring the safety of the service.

[0065] In one embodiment, the picket content display policy included in the service instruction may include a departure point display policy. The departure point display policy may include whether to display the passenger's real name, whether to display real name replacement content, and whether to display picket content before the passenger's arrival. When the mobility-mounted display (10) determines arrival at the departure point and displays picket content in a manner according to the picket content display policy corresponding to the passenger's boarding time corresponding to the passenger information, the mobility-mounted display (10) may display picket content in a manner according to the departure point display policy. Hereinafter, a method for the mobility-mounted display (10) to display picket content in a manner according to the departure point display policy will be described.

[0066] In one embodiment, the picket content included in the service instruction may include departure picket content. The departure picket content refers to content visible to passengers at the departure point. Hereinafter, with reference to FIG. 4, departure picket content displayed on a mobility-mounted display (10) will be described as an example. FIG. 4 is a diagram illustrating a mobility-mounted display displaying departure picket content including a passenger's real name according to another embodiment of the present disclosure. For example, referring to FIG. 4, the departure picket content may be a passenger welcome message such as, "Congratulations on your first day at work, Mr. Kim Cheol-su!" The mobility-mounted display (10) may display departure picket content including the passenger's real name if the value of the departure point display policy for whether to display the passenger's real name is set to a value indicating activation. Alternatively, the mobility-mounted display (10) may display picket content that does not include the passenger's real name if the value of the departure point display policy for whether to display the passenger's real name is set to a value indicating deactivation.

[0067] The server (30) can use information about the passenger terminal (40) included in the passenger information to transmit a real-name display inquiry message to the passenger terminal (40). The server (30) can transmit the real-name display inquiry message by transmitting an SMS message to the passenger terminal (40). However, in the present disclosure, the method of transmitting the real-name display inquiry message is not limited to transmitting an SMS message.

[0068] When a passenger responds to the question of whether to display his / her real name through the passenger terminal (40), the passenger terminal (40) can transmit response data to the real name display inquiry message to the server (30). Using the response data, the server (30) can set the value of whether to display the passenger's real name to a value indicating activation or deactivation.

[0069] In one embodiment, the departure location display policy may include real-name replacement content. When the mobility-mounted display (10) displays departure location picket content that does not include the passenger's real name because the value of whether to display the passenger's real name included in the departure location display policy is set to a value indicating inactivity, the mobility-mounted display (10) may display content that is a composite of the real-name replacement content and the departure location picket content. Hereinafter, content that is a composite of the real-name replacement content and the departure location picket content displayed by the mobility-mounted display (10) will be described as an example with reference to FIG. 5. FIG. 5 is a diagram illustrating a mobility-mounted display displaying passenger real-name replacement content according to another embodiment of the present disclosure.

[0070] For example, if the departure picket content is 'Congratulations on your first day at work, Mr. Kim Cheol-su!', the passenger may avoid having his or her real name, 'Kim Cheol-su', displayed for personal reasons. Referring to FIG. 5, if the passenger sets the value of the passenger real name display included in the departure display policy to a value indicating deactivation so that his or her real name is not displayed, the mobility-mounted display (10) may display the phrase 'Congratulations on your first day at work, Mr. Kim Cheol-su!', which is a composite content of the real name substitute content 'First-time commuter' and the departure picket content, instead of the departure picket content.

[0071] Even if an advertising client requests a service to display picket content targeted at passengers, passengers may be reluctant to have their real names displayed to an unspecified number of people. Therefore, this embodiment has the advantage of providing passengers with optimal content by determining their preferences regarding the display of their real names.

[0072] Meanwhile, in one embodiment, the departure point display policy may include whether to display picket content before passenger contact. If the value of whether to display picket content before passenger contact is set to a value indicating activation by the server (30), the mobility-mounted display (10) may immediately display picket content in response to determining arrival at the departure point. Alternatively, if the value of whether to display picket content before passenger contact is set to a value indicating deactivation by the server (30), the mobility-mounted display (10) may display picket content in response to determining arrival at the departure point and passenger contact based on passenger information. Hereinafter, with reference to FIG. 6, a method for displaying picket content according to whether the value of whether to display picket content before passenger contact is activated as the departure point display policy included in the service instruction will be described. FIG. 6 is an exemplary diagram illustrating a method for displaying picket content in a manner according to a departure point display policy according to another embodiment of the present disclosure.

[0073] Referring to FIG. 6, this is a drawing illustrating a situation in which a mobility (e.g., a taxi) (60) equipped with a mobility-mounted display enters a first area (61) within a reference distance from the position of a passenger (62). The reference distance from the position of the passenger (62) may be set differently depending on the situation, but may mean a radius of 20 meters from the position of the passenger (62). When the mobility (60) equipped with a mobility-mounted display enters the first area (61), the mobility-mounted display (10) may determine that the vehicle has arrived at the departure point included in the service instruction.

[0074] On the other hand, the mobility-mounted display (10) can be implemented in various ways to determine contact with the passenger (62) based on passenger information.

[0075] In one embodiment, the passenger information included in the service instruction may include the passenger's photo data. In this case, if an object corresponding to the passenger's photo data, i.e., the passenger (62), is detected by the visual sensor provided in the mobility-mounted display (10), the mobility-mounted display (10) may determine that it has made contact with the passenger (62). The mobility-mounted display (10) may recognize the object using an artificial intelligence-based object recognition technology such as YOLO, and compare the recognized object with the passenger's photo data using an image similarity analysis model such as VGGNet or Vision Transformer (ViT), thereby detecting whether the recognized object is the passenger (62). Those skilled in the art will already be familiar with the artificial intelligence-based object recognition technology and the image similarity analysis model, and thus, a detailed description thereof will be omitted for the sake of convenience of understanding.

[0076] In another embodiment, the passenger information included in the service instruction may include the network identifier of the passenger's passenger terminal (40). The network identifier may be a Media Access Control Address (MAC) that is a unique identifier that can identify each terminal. In this case, when the mobility-mounted display (10) receives a signal according to short-range communication from a device corresponding to the network identifier of the passenger terminal (40) through the short-range communication interface provided in the mobility-mounted display (10), the mobility-mounted display (10) can determine that the passenger (62) has made contact with the mobility-mounted display (10). That is, when the mobility-mounted display (10) detects a signal from a device having the MAC address of the passenger terminal (40), the mobility-mounted display (10) can determine that the passenger (62) has made contact with the mobility-mounted display (10).

[0077] When the server (30) receives a service request from an advertising client and generates a service instruction, it can obtain information about the MAC address of the passenger terminal (40) by transmitting in advance to the passenger terminal (40) whether or not to consent to the collection of the MAC address of the passenger terminal (40) and receiving a response thereto.

[0078] According to this embodiment, the mobility-mounted display (10) can determine whether a passenger has boarded the vehicle in various ways, and based on the determination result, display picket content only when the vehicle has arrived at the departure point and has encountered a passenger. Therefore, the advertising client has the advantage of fully displaying content to the passenger, who is the target of the advertisement.

[0079] Meanwhile, in one embodiment, the picket content display policy included in the service instruction may include whether to display picket content while moving. The picket content included in the service instruction may include first moving picket content and second moving picket content. The first moving picket content and second moving picket content will be described below with reference to FIGS. 7 and 8. FIGS. 7 and 8 are diagrams illustrating picket content that may be displayed on a mobility-mounted display while the mobility is moving, according to another embodiment of the present disclosure.

[0080] Referring to FIG. 7, a first mobile picket content is illustrated on a mobility-mounted display (10). The first mobile picket content may be comprised of a first area (71) representing at least a portion of passenger information and a second area (72) representing a customer requesting service instructions. The passenger information may include information about the passenger terminal (40), passenger photo data, a network identifier for the passenger terminal (40), the passenger's real name, and real name replacement content.

[0081] The first area (71) may be an area where the real name of the passenger included in the passenger information is displayed as a moving notification message, such as "Mr. Kim Cheol-su is on his first day at Motov!" The second area (72) may be an area where the "motov" logo representing Motov Co., Ltd. is displayed.

[0082] Referring to FIG. 8, a second mobile picket content is illustrated on a mobility-mounted display (10). The second mobile picket content may be comprised of a third area (81) and a fourth area (82) representing an abstract text of a passenger. The abstract text of a passenger may be text that may be associated with the passenger.

[0083] The third area (81) may be an area in which an abstract text is displayed as a moving notification message, such as, "An enthusiastic new employee is on his first day at Motov!" The fourth area (82) may be an area in which the "motov" logo representing Motov Co., Ltd. is displayed.

[0084] When a mobility-mounted display (10) displays picket content while the mobility is moving, if the value of whether to display picket content while moving included in the picket content display policy is set to a value indicating activation, the mobility-mounted display (10) can display first moving picket content while moving from a starting point to a destination. On the other hand, if the value of whether to display picket content while moving included in the picket content display policy is set to a value indicating deactivation, the mobility-mounted display (10) can display second moving picket content while moving from a starting point to a destination.

[0085] That is, while the vehicle is moving, the passenger may be reluctant to have his / her real name, etc., displayed on the vehicle-mounted display (10). According to the present embodiment, while the vehicle is moving, the passenger's intention to have his / her real name, etc., displayed on the vehicle-mounted display (10) can be determined, and based on this, a decision can be made as to whether to display a movement notification message including the passenger's real name. Therefore, there is an advantage in that the satisfaction of the advertising client and the passenger with the advertisement can be increased.

[0086] In one embodiment, the server (30) may transmit a query message to the passenger terminal (40) asking whether to display picket content while moving using information about the passenger terminal (40) included in the passenger information. The server (30) may transmit the query message asking whether to display picket content while moving by sending an SMS message to the passenger terminal (40). However, in the present disclosure, the method of transmitting the query message asking whether to display real names is not limited to sending an SMS message.

[0087] When a passenger responds to the question of whether to display picket content while moving via the passenger terminal (40), the passenger terminal (40) can transmit response data to the query message regarding whether to display picket content while moving to the server (30). Using the response data, the server (30) can set the value of whether to display picket content while moving for the passenger to a value indicating activation or deactivation.

[0088] In the above case, if the display of picket content while the passenger is moving is disabled, the mobility-mounted display (10) may not display passenger information indicating the passenger, but instead display the passenger information as abstract text.

[0089] In one embodiment, the mobility-mounted display (10) may transmit a query message to the passenger terminal (40) regarding whether to display picket content while in motion using information about the passenger terminal (40) included in the passenger information. The server (30) may transmit the query message regarding whether to display picket content while in motion by transmitting an SMS message to the passenger terminal (40). However, in the present disclosure, the method of transmitting the query message regarding whether to display real names is not limited to transmitting an SMS message.

[0090] When a passenger responds to the question of whether to display picket content while moving via the passenger terminal (40), the passenger terminal (40) can transmit response data to the query message asking whether to display picket content while moving to the server (30). The server (30) can use the response data to set an abstract text that replaces passenger information. In other words, the abstract text may be something that the passenger directly inputs via the query message asking whether to display picket content while moving received on the passenger terminal (40).

[0091] According to this embodiment, passenger satisfaction can be increased by providing content by having the passenger directly input abstract text representing the passenger.

[0092] Next, a method for displaying picket content for passengers according to another embodiment of the present disclosure will be described, assuming that the customer requesting the picket content service for passengers according to the present disclosure is a customer engaged in a job-seeking business.

[0093] Referring to FIG. 9, a method for displaying picket content to passengers according to another embodiment of the present disclosure will be described. FIG. 9 is an exemplary configuration diagram illustrating a picket content display system according to another embodiment of the present disclosure.

[0094] Referring to FIG. 9, the picket content display system may include a first server (90) operated or managed by a customer engaged in a job-seeking business, a second server (100) operated or managed by a service provider that displays picket content, and a plurality of mobility-equipped displays (10). However, the scope of the present disclosure is not limited thereto. In some cases, the picket content system (1) may be configured to further include modules / devices / systems not illustrated in FIG. 1.

[0095] Hereinafter, with reference to FIG. 10, a method for displaying passenger-targeted picket content according to another embodiment of the present disclosure will be described, assuming that the customer requesting the passenger-targeted picket content service according to the present disclosure is a customer engaged in a job-seeking business. FIG. 10 is a flowchart illustrating the operation of a method for displaying passenger-targeted picket content according to another embodiment of the present disclosure.

[0096] Referring to Figure 10, the first server (90) can determine the success of the job-seeking / recruiting match (S500). The entity operating the first server (90) is assumed to be engaged in a job-seeking / recruiting business. Therefore, the first server (90) can determine the success of the job-seeking / recruiting match by the entity operating the first server (90).

[0097] Thereafter, the first server (90) may transmit a service instruction to the second server (100) in response to the success of the job-seeking match (S501). The service instruction may include the first day of work, the start time, the departure point, passenger information, the destination, the picket content display policy, and the picket content. That is, the first server (90) may automatically request the picket content display service to the second server (100) by attaching the detailed information as described above. Since the first server (90) transmits the service instruction in the same manner as the server (30) transmits the service instruction to the mobility-mounted display (10) in step S100 described with reference to FIG. 2, a detailed description thereof will be omitted for convenience of understanding.

[0098] Thereafter, the second server (100) can select a mobility-equipped display that has successfully completed the periodic communication health check among a plurality of mobility-equipped displays (10) and that supports the service instruction (S502). That is, a mobility-equipped display that has successfully completed the periodic communication health check performed between the second server (100) and the mobility-equipped display can receive a service instruction from the second server (100) and display picket content.

[0099] Thereafter, the second server (100) can transmit the service instruction received from the first server (90) to the mobility-equipped display (10) (S503). Since step S503 is performed in the same manner as the server (30) transmitting the service instruction to the mobility-equipped display (10) in step S100 described with reference to FIG. 2, a detailed description thereof is omitted for convenience of understanding.

[0100] Thereafter, the mobility-mounted display (10) can determine whether the vehicle has arrived at the departure point (S504). Step S504 is performed in the same manner as the method by which the mobility-mounted display (10) determines whether the vehicle has arrived at the departure point in step S200 described with reference to FIG. 2, and therefore, a detailed description thereof is omitted for convenience of understanding.

[0101] Thereafter, the mobility-mounted display (10) can display picket content in accordance with the picket content display policy included in the service instructions until the passenger corresponding to the passenger information boards, in response to the departure point arrival determination in step S504 (S505). Step S505 is performed in the same manner as step S300 described with reference to FIG. 2, and therefore, a detailed description thereof is omitted for ease of understanding.

[0102] The mobility-mounted display (10) can display picket content in a manner consistent with the picket content display policy while moving from the departure point to the destination, which is information included in the service instruction (S506). Step S506 is performed in the same manner as step S400 described with reference to FIG. 2, and therefore, a detailed description thereof is omitted for ease of understanding.

[0103] According to this embodiment, since a service for displaying passenger-targeted picket content according to the present disclosure can be provided to an entity engaged in a job-seeking service business, the usability of a method for displaying passenger-targeted picket content according to the present disclosure can be increased.

[0104] Hereinafter, an exemplary computing device (1000) capable of implementing a system (e.g., a picket content display system or components thereof) according to some embodiments of the present disclosure will be described with reference to FIG. 11.

[0105] FIG. 11 illustrates an exemplary computing device that may implement systems according to some embodiments of the present disclosure. The computing device (1000) of FIG. 11 may include one or more processors (1100), a system bus (1600), a communication interface (1200), a memory (1400) that loads a computer program (1500) executed by the processor (1100), and a storage (1300) that stores the computer program (1500). For example, the computing device of FIG. 11 may be the mobility-mounted display (10), driver terminal (20), server (30), and passenger terminal (40) described with reference to FIG. 1.

[0106] The processor (1100) controls the overall operation of each component of the computing device (1000). The processor (1100) may perform operations for at least one application or program for executing methods / operations according to various embodiments of the present disclosure. The memory (1400) stores various data, commands, and / or information. The memory (1400) may load one or more computer programs (1500) from the storage (1300) to execute methods / operations according to various embodiments of the present disclosure. The storage (1300) may non-temporarily store one or more computer programs (1500). The computer program (1500) may include one or more instructions implementing methods / operations according to various embodiments of the present disclosure. When the computer program (1500) is loaded into the memory (1400), the processor (1100) can perform methods / operations according to various embodiments of the present disclosure by executing one or more instructions.

[0107] The computer program (1500) may be a program relating to a method for displaying picket content to passengers.

[0108] In some embodiments, the computer program (1500) may include instructions for causing the mobility-mounted display to perform an operation of receiving a service instruction including a starting point, passenger information, a destination, a picket content display policy, and picket content from a server, an operation of causing the mobility-mounted display to determine whether the starting point has been reached, an operation of causing the mobility-mounted display to display the picket content in a manner according to the picket content display policy until a passenger corresponding to the passenger information boards, in response to determining the arrival at the starting point, and an operation of causing the mobility-mounted display to display the picket content in a manner according to the picket content display policy while moving from the starting point to the destination.

[0109] In some embodiments, the computing system described with reference to FIG. 11 may be configured using one or more physical servers included in a server farm based on cloud technologies such as virtual machines. In this case, at least some of the components illustrated in FIG. 11, such as the processor (1100), memory (1400), and storage (1300), may be virtual hardware, and the communication interface (1200) may also be configured as a virtualized networking element such as a virtual switch.

[0110] Although the operations are depicted in a specific order in the drawings, it should not be understood that the operations must be performed in the specific order depicted, or in a sequential order, or that all depicted operations must be performed to achieve the desired results. In certain circumstances, multitasking and parallel processing may be advantageous. Although the embodiments of the present disclosure have been described above with reference to the attached drawings, those skilled in the art to which the present disclosure pertains will understand that the present invention can be implemented in other specific forms without changing the technical spirit or essential characteristics thereof. Therefore, it should be understood that the embodiments described above are illustrative in all respects and not restrictive. The scope of protection of the present invention should be interpreted by the claims below, and all technical ideas within a scope equivalent thereto should be interpreted as being included in the scope of the technical ideas defined by the present disclosure.

Claims

1. A method performed by a system comprising a server and a mobility-mounted display, A step in which the above mobility-mounted display receives a service instruction including a departure point, passenger information, destination, picket content display policy, and picket content from the server; The step of the above mobility-mounted display determining whether the departure point has been reached; The step of the above mobility-mounted display, in response to determining arrival at the departure point, displaying the picket content in a manner according to the picket content display policy until boarding of the passenger corresponding to the passenger information; and The above mobility-mounted display comprises a step of displaying the picket content in a manner according to the picket content display policy while moving from the starting point to the destination. How to display picket content to passengers.

2. In paragraph 1, The above mobility-equipped display is, Among the multiple mobility-equipped displays included in the above system, a mobility-equipped display that has succeeded in periodic communication health check and is a mobility-equipped display that supports the above service instruction, How to display picket content to passengers.

3. In paragraph 2, The above periodic communication health check is: This is a periodic communication health check using a short-range communication method between a driver terminal of a mobility equipped with the above mobility-equipped display and the above mobility-equipped display. The step of receiving the above service instructions is: A step in which the driver terminal receives the service instruction from the server; and The above mobility-mounted display comprises a step of receiving the service instruction from the driver terminal. How to display picket content to passengers.

4. In paragraph 1, The above picket content display policy is: Including the departure display policy, The step of displaying the picket content in a manner according to the picket content display policy until the boarding of the passenger corresponding to the passenger information above is as follows: Including a step of displaying the picket content in a manner according to the above departure point display policy, How to display picket content to passengers.

5. In paragraph 4, The above departure point display policy is: Including whether the passenger's real name is displayed, The above picket content is, Includes departure picket content, The step of displaying the picket content in a manner according to the above departure point display policy is as follows: Including a step of displaying the departure picket content including the passenger's real name when the value of the passenger's real name display is set to a value indicating activation, and displaying the departure picket content not including the passenger's real name when the value of the passenger's real name display is set to a value indicating deactivation. How to display picket content to passengers.

6. In paragraph 5, The step of displaying the picket content in a manner according to the above departure point display policy is as follows: A step of transmitting a real name display query message to the passenger terminal using information about the passenger terminal included in the passenger information; and Further comprising a step of setting a value of whether to display the passenger's real name using response data to the above real name display query message. How to display picket content to passengers.

7. In paragraph 5, The above departure point display policy is: Includes real name replacement content, The step of displaying the above departure picket content that does not include the above passenger's real name is as follows: Including a step of displaying content in which the real name replacement content and the departure picket content are synthesized. How to display picket content to passengers.

8. In paragraph 4, The above departure point display policy is: Including whether the passenger contact is indicated beforehand, The step of displaying the picket content in a manner according to the above departure point display policy is as follows: If the value of the display before the above passenger contact is set to a value indicating activation, a step of immediately displaying the picket content in response to determining arrival at the departure point; and If the value of whether to display before the above passenger contact is set to a value indicating deactivation, a step of displaying the picket content in response to the departure point arrival determination and the passenger contact determination according to the passenger information is included. How to display picket content to passengers.

9. In paragraph 8, The above passenger information is, Contains the photo data of the above passenger, The above passenger's contact judgment is, When an object corresponding to the passenger's photo data is detected by a visual sensor equipped in the above mobility-mounted display, a decision is made. How to display picket content to passengers.

10. In paragraph 8, The above passenger information is, Contains the network identifier of the passenger terminal of the above passenger, The above passenger's contact judgment is, A determination is made when a signal according to short-range communication is received from a device corresponding to the network identifier of the passenger terminal by a short-range communication interface equipped in the above mobility-mounted display. How to display picket content to passengers.

11. In paragraph 1, The above picket content display policy is: Including whether it is visible while moving, The above picket content is, Includes the 1st moving picket content and the 2nd moving picket content, The step of displaying the picket content in a manner according to the picket content display policy while the above mobility-mounted display moves from the starting point to the destination is: When the value of whether to display while moving is set to a value indicating activation, the step of displaying the first moving picket content while the mobility-mounted display moves from the starting point to the destination; and If the value of whether to display while moving is set to a value indicating deactivation, the mobility-mounted display includes a step of displaying the second moving picket content while moving from the starting point to the destination. How to display picket content to passengers.

12. In paragraph 11, The above first moving picket content is, A picket content consisting of a first area expressing at least a part of the passenger information and a second area expressing a customer requesting the service instruction, The above second moving picket content is, A picket content consisting of a third area expressing the abstract text of the above passenger and a fourth area expressing the customer requesting the service instruction. How to display picket content to passengers.

13. In paragraph 12, The step of displaying the picket content in a manner according to the picket content display policy while the above mobility-mounted display moves from the starting point to the destination is: A step of transmitting a message to the passenger terminal to inquire whether the vehicle is in motion using information about the passenger terminal included in the passenger information; and Further comprising a step of setting a value of whether to display while moving by using response data to the query message for whether to display while moving. How to display picket content to passengers.

14. In paragraph 12, The step of displaying the picket content in a manner according to the picket content display policy while the above mobility-mounted display moves from the starting point to the destination is: A step of transmitting a message to the passenger terminal to inquire whether the vehicle is in motion using information about the passenger terminal included in the passenger information; and Further comprising a step of setting the abstract text using response data to the query message for whether to display during the above movement. How to display picket content to passengers.

15. A method performed by a system comprising a first server, a second server, and a plurality of mobility-mounted displays, The step of the first server determining the success of job search and recruiting matching; The step of the first server, in response to the success determination, transmitting a service instruction including the first day of work, work time, departure point, passenger information, destination, picket content display policy, and picket content to the second server; A step in which the second server selects a mobility-equipped display that has succeeded in a periodic communication health check among the plurality of mobility-equipped displays and supports the service instruction; A step in which the second server transmits the service instruction to the mobility-mounted display; The step of the above mobility-mounted display determining whether the departure point has been reached; The step of the above mobility-mounted display, in response to determining arrival at the departure point, displaying the picket content in a manner according to the picket content display policy until boarding of the passenger corresponding to the passenger information; and The above mobility-mounted display comprises a step of displaying the picket content in a manner according to the picket content display policy while moving from the starting point to the destination. How to display picket content to passengers.

16. Communication interface; Memory into which computer programs are loaded; and Including one or more processors on which the above computer program is executed, The above computer program, An operation of a mobility-mounted display receiving service instructions from a server, including a starting point, passenger information, destination, picket content display policy, and picket content; The above mobility-mounted display determines whether the vehicle has arrived at the departure point; The above mobility-mounted display, in response to determining arrival at the departure point, displays the picket content in a manner according to the picket content display policy until the boarding of the passenger corresponding to the passenger information; and Including instructions for performing an operation of displaying the picket content in a manner according to the picket content display policy while the mobility-mounted display moves from the starting point to the destination. A picket content display system for passengers.

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