Method and device for managing seller, and recording medium

The method and system for determining and rewarding sellers based on their innovative approach addresses the challenges of identifying and rewarding superior sellers on e-commerce platforms, enhancing customer trust and sales activities by using consistent criteria and visual indicators.

WO2025230065A1PCT designated stage Publication Date: 2025-11-06COUPANG CORP
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Patent Information

Application Number
PCT/KR2024/017027
Authority / Receiving Office
WO · WO
Patent Type
Applications
Current Assignee / Owner
Priority Date
2024-05-03
Filing Date
2024-11-01
Publication Date
2025-11-06

AI Technical Summary

Technical Problem

Existing e-commerce platforms lack effective methods to identify and reward superior sellers based on consistent criteria, which affects customer trust and incentives for maintaining excellent sales activities.

Method used

A method and system for determining excellent sellers by applying common conditions such as sales volume, item quality, and customer feedback, and providing visual indicators and rewards on seller management and item detail pages.

Benefits of technology

This approach enables reliable identification of superior sellers, enhances customer trust, and incentivizes sellers to maintain high sales standards through rewards and recognition.

✦ Generated by Eureka AI based on patent content.

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Abstract

The present disclosure relates to a method and a device for managing a seller, and a recording medium. A seller management method according to an embodiment of the present disclosure is performed by an electronic device and may comprise the steps of: determining an excellent seller by determining whether a seller satisfies an excellent seller condition within an excellent seller calculation period; generating a seller management page for managing the excellent seller condition; generating first page information for displaying the seller management page on a seller terminal; and transmitting the first page information to the seller terminal.
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Description

Methods, devices and recording media for managing sellers

[0001] The present disclosure relates to a method, device and recording medium for managing a seller.

[0002] With the recent development of e-commerce services, service providers offer platforms for trading goods or services (hereinafter collectively referred to as "items") over the Internet, and users can purchase or sell these items through these services. Specifically, users, acting as sellers, can register their items for sale on e-commerce services, and other users, acting as buyers, can purchase these registered items.

[0003] On these platforms, each seller may have different sales volumes, service quality, and customer reviews. By establishing specific criteria for evaluating each seller, technology is needed to select excellent sellers, build trust with customers, and provide appropriate rewards to them.

[0004] A technical problem to be solved through one embodiment of the present disclosure is to determine a superior seller by applying common conditions to each seller by establishing conditions for determining a superior seller.

[0005] Another technical problem to be solved through one embodiment of the present disclosure is to provide customers with trust in a seller determined to be an excellent seller by exposing the seller on an item detail page on the platform.

[0006] Another technical challenge to be solved by one embodiment of the present disclosure is to provide incentives to maintain excellent sales activities by providing benefits or rewards to sellers determined to be excellent sellers.

[0007] The technical problems of the present disclosure are not limited to the technical problems mentioned above, and other technical problems not mentioned will be clearly understood by those skilled in the art of the present disclosure from the description below.

[0008] A seller management method performed by an electronic device according to one embodiment of the present disclosure may include a step of determining a good seller by determining whether the seller satisfies good seller conditions within a good seller determination period, a step of generating a seller management page for managing the good seller conditions, a step of generating first page information for displaying the seller management page on a seller terminal, and a step of transmitting the first page information to the seller terminal.

[0009] In one embodiment, the excellent seller condition may include at least one of a first condition in which the cumulative sales of the seller during a first predetermined period are equal to or greater than a predetermined amount, a second condition in which the ratio of excellent items among the seller's total sales items during a second predetermined period is equal to or greater than a predetermined ratio, or a third condition in which the scores of each item included in the seller score for the seller's total sales items during a third predetermined period are equal to or greater than a predetermined score.

[0010] In one embodiment, the excellent item may be determined based on at least one of the selling price of the same item sold by multiple sellers or the rating received from customers.

[0011] In one embodiment, the seller score may include at least one of an on-time shipment score indicating the percentage of the seller's total sales items shipped within a specified time, an order fulfillment score indicating the percentage of the seller's total ordered items that are not cancelled due to the seller's fault, or a customer response score indicating the percentage of customer inquiries responded to within 24 hours among the total customer inquiries for the total sales items.

[0012] In one embodiment, in the step of determining the excellent seller, the seller may be determined as the excellent seller only if all of the first condition, the second condition, and the third condition included in the excellent seller conditions are satisfied.

[0013] In one embodiment, the seller management page may display at least one of first information regarding the first condition, second information regarding the second condition, or third information regarding the third condition.

[0014] In one embodiment, the first information may include an indication of whether the first condition is satisfied and the cumulative sales for the first predetermined period.

[0015] In one embodiment, the first information may further include at least one of a sales amount trend during a fourth predetermined period, a sales amount during a fifth predetermined period, a number of items sold, or a ratio of the excellent items, and a list of searched items.

[0016] In one embodiment, the fourth predetermined period is at least one of the last 7 days or the last 3 months, the fifth predetermined period is selected from the last 7 days, 30 days, 90 days, or 180 days, or is a separately designated period, and the list of searched items may include at least one of the category, type, identification number, item name, sales amount, sales volume, or ratio of the excellent items of the searched items.

[0017] In one embodiment, the second information may include an indication of whether the second condition is satisfied and a ratio of the excellent items during the second predetermined period.

[0018] In one embodiment, the second information further includes at least one of the number of the total sale items of the seller, the number of the excellent items of the seller, the number of the ordinary items of the seller that are not the excellent items, the number of the items with high expected sales of the seller, the number of the excellent items of the seller compared to the previous day, and information of the ordinary items, and the information of the ordinary items may include an item name, a price, automatic price adjustment information, a price adjustment change history, a recommended price, a price difference between the ordinary items and the excellent items, a price range of the excellent items actually sold, a sales amount and sales volume of the ordinary items, and a sales amount and sales volume of the excellent items.

[0019] In one embodiment, the third information may include an indication of whether the third condition is satisfied and the seller score for the third predetermined period of time.

[0020] In one embodiment, the third information includes at least one of the on-time delivery score, the order fulfillment score, or the customer response score for a sixth predetermined period of time, and the sixth predetermined period of time may be at least one of the last 7 days or the last 30 days.

[0021] In one embodiment, the method may further include the steps of creating an item detail page of the seller determined to be the excellent seller, adding an indication of the excellent seller to the item detail page, creating second page information for displaying the item detail page on a buyer terminal, and transmitting the second page information to the buyer terminal.

[0022] In one embodiment, the indication of the excellent seller may include an indication that the seller is the excellent seller and an indication of the extent to which at least one of the first condition, the second condition, or the third condition is satisfied.

[0023] In one embodiment, the design of the display of the excellent seller may be changed depending on the degree to which at least one of the first condition, the second condition, or the third condition is satisfied.

[0024] In one embodiment, the method may further include a step of determining that the seller determined to be the excellent seller is to be paid the sales price with priority.

[0025] In one embodiment, the first predetermined period may be the last three months, the second predetermined period and the third predetermined period may be a period from the first day to the last day of the month that includes the excellent seller calculation period, the predetermined amount may be 200 million won, the predetermined ratio may be 70%, and the predetermined score may be 95 points.

[0026] An electronic device according to one embodiment of the present disclosure includes one or more processors, and one or more memories storing instructions executed by the one or more processors, and when the instructions are executed by the one or more processors, the one or more processors may be configured to execute any one of the methods described above.

[0027] A non-transitory computer-readable recording medium according to one embodiment of the present disclosure is a non-transitory computer-readable recording medium having recorded thereon instructions that, when executed by one or more processors, cause the one or more processors to perform operations, wherein the instructions can be configured to cause the one or more processors to perform any one of the methods described above.

[0028] According to the present disclosure, by establishing conditions for determining excellent sellers, it is possible to determine excellent sellers by applying common conditions to each seller.

[0029] According to the present disclosure, by exposing a seller determined to be an excellent seller on an item detail page on a platform, trust in the seller can be provided to customers.

[0030] According to the present disclosure, by providing benefits or rewards to sellers determined to be excellent sellers, it is possible to provide incentives to maintain excellent sales activities.

[0031] The effects according to the technical idea of ​​the present disclosure are not limited to the effects mentioned above, and other effects not mentioned will be clearly understood by those skilled in the art from the description of the specification.

[0032] FIG. 1 illustrates an environment in which an electronic device according to one embodiment of the present disclosure can be applied.

[0033] FIG. 2 is a block diagram of an electronic device according to one embodiment of the present disclosure.

[0034] FIG. 3A is an example diagram of a seller management page according to one embodiment of the present disclosure.

[0035] FIG. 3b is an example diagram of a seller management page according to one embodiment of the present disclosure.

[0036] FIG. 3c is an example diagram of a seller management page according to one embodiment of the present disclosure.

[0037] FIG. 3D is an example diagram of a seller management page according to one embodiment of the present disclosure.

[0038] FIG. 3e is an example diagram of a seller management page according to one embodiment of the present disclosure.

[0039] FIG. 3f is an example diagram of a seller management page according to one embodiment of the present disclosure.

[0040] FIG. 3g is an example diagram of a seller management page according to one embodiment of the present disclosure.

[0041] FIG. 4 is an example diagram of an item detail page according to one embodiment of the present disclosure.

[0042] Figure 5 is a flowchart illustrating a method according to one embodiment of the present disclosure.

[0043] The various embodiments described in this disclosure are exemplified for the purpose of clearly explaining the technical concept of this disclosure and are not intended to be limited to specific embodiments. The technical concept of this disclosure includes various modifications, equivalents, alternatives, and embodiments selectively combined from all or part of the embodiments described in this disclosure. Furthermore, the scope of the technical concept of this disclosure is not limited to the various embodiments presented below or the specific descriptions thereof.

[0044] Terms used in this disclosure, including technical or scientific terms, unless otherwise defined, may have the meaning commonly understood by one of ordinary skill in the art to which this disclosure belongs.

[0045] The expressions "includes," "may include," "comprises," "may have," "have," and "may have" used in this disclosure indicate the presence of a target feature (e.g., a function, operation, or component), but do not exclude the presence of other additional features. In other words, such expressions should be understood as open-ended terms that imply the possibility of including other embodiments.

[0046] The singular expressions used in this disclosure may include the plural meaning unless the context clearly indicates otherwise, and the same applies to the singular expressions set forth in the claims.

[0047] The expressions "first," "second," or "first", "second", etc. used in this document, unless the context indicates otherwise, are used to refer to multiple similar objects and to distinguish one object from another, and do not limit the order or importance among the objects.

[0048] As used herein, the expressions "A, B, and C", "A, B, or C", "A, B, and / or C", or "at least one of A, B, and C", "at least one of A, B, or C", "at least one of A, B, and / or C", etc., may refer to each of the listed items or to all possible combinations of the listed items. For example, "at least one of A or B" may refer to (1) at least one A, (2) at least one B, (3) at least one A and at least one B.

[0049] The expression "based on" as used in this disclosure is used to describe one or more factors that influence a decision, act of judgment, or action described in a phrase or sentence containing this expression, and this expression does not exclude additional factors that influence the decision, act of judgment, or action.

[0050] As used herein, the expression that a component (e.g., a first component) is “connected” or “connected” to another component (e.g., a second component) may mean that the component is directly connected or connected to the other component, as well as connected or connected via a new other component (e.g., a third component).

[0051] The expression "configured to" used in the present disclosure may have the meanings of "set to", "having the ability to", "modified to", "made to", "capable of", etc., depending on the context. This expression is not limited to the meaning of "specifically designed in hardware", and for example, a processor configured to perform a specific operation may mean a general purpose processor that can perform the specific operation by executing software, or a special purpose computer that is structured through programming to perform the specific operation.

[0052] The term "page" used in this disclosure may mean a tangible or intangible space that serves as a basis for users' use by integrating and managing e-commerce services related to item sales, and may also be interchangeably referred to as "platform," "software," "application," or "solution" although there may be differences in the specific meaning thereof.

[0053] Hereinafter, various embodiments of the present disclosure will be described with reference to the attached drawings. In the attached drawings and the description of the drawings, identical or substantially equivalent components may be assigned the same reference numerals. Furthermore, in the description of various embodiments below, duplicate descriptions of identical or corresponding components may be omitted, but this does not mean that such components are not included in the embodiments.

[0054] Figure 1 illustrates an environment in which an electronic device according to one embodiment of the present disclosure can be applied. The electronic device (110) is connected to a seller terminal (120) and a buyer terminal (130) as a user terminal via a network, and can communicate with each other.

[0055] The electronic device (110) may be a device for managing e-commerce services. For example, e-commerce services may refer to services for online stores where items are purchased and sold online. For example, the electronic device (110) may be a device for managing a platform that provides e-commerce services. The electronic device (110) may configure various information as web pages on a website or application and provide them to a seller terminal (120) and a buyer terminal (130). Specifically, the electronic device (110) may be a device that provides various information related to the sale of items to the seller terminal (120) and provides various information related to the purchase of items to the buyer terminal (130).

[0056] The electronic device (110) can manage information about sellers as users of e-commerce services. The information about sellers managed by the electronic device (110) may include, for example, the seller's name, address, account information, sales history, or contact information. Managing seller information can encompass a series of actions involving controlling and processing that information. For example, managing seller information can include storing, updating, or modifying that information.

[0057] The electronic device (110) can manage information about buyers who use e-commerce services. The information about buyers managed by the electronic device (110) may include, for example, the buyer's name, age, gender, address, payment method, purchase history, or contact information. Managing buyer information can encompass a series of actions that involve controlling and processing that information. For example, managing buyer information can include storing, updating, or modifying that information.

[0058] An electronic device (110) can manage information about items provided by an e-commerce service. An e-commerce service may provide users with a service that allows them to purchase items such as goods, food, or products. Alternatively, the e-commerce service provided by the electronic device (110) may include a service that mediates the sale of items by some users to other users. Information about items managed by the electronic device (110) may include, for example, item identification information, the item's name, product information corresponding to the item, the item's price, the item's capacity, the item's size, the item's weight, the item's attributes, category, or unit price. In this case, an item may be a sales unit of a product, and even for the same product, different items may be provided to users. For example, even for the same product, different sales unit quantities and prices may be used to sell it as different items. Therefore, different items may share product information. Management of item information can collectively refer to a series of actions that control and process that information. For example, managing information about an item may include storing, updating, or modifying that information.

[0059] The electronic device (110) can manage various information to be provided to users using e-commerce services. The electronic device (110) can manage various data necessary for providing e-commerce services based on requests from an administrator managing the e-commerce service or a user using the e-commerce service. In terms of the management method of the electronic device (110), the electronic device (110) can manage information accompanying the provision of e-commerce services based on user input. For example, the electronic device (110) can create, modify, store, or provide to the user data regarding various pages accompanying the e-commerce service, such as a seller management page, a statistical data page, an item list page, an item detail page, a search results page, an item sales page, an event page, and a landing page according to a user's access request.

[0060] Specifically, the electronic device (110) may provide pages related to the e-commerce service to the seller terminal (120) and the buyer terminal (130) based on a request from a user using the e-commerce service. Here, the pages related to the e-commerce service provided to the seller terminal (120) may include a seller management page that provides various information about items that the seller can sell, a statistical data page about sales information about items, or an item detail page about the description and sale of items. In addition, the pages related to the e-commerce service provided to the buyer terminal (130) may include a page that provides various information about items that the buyer can purchase, a page about the purchase of items requested by the buyer, a shopping cart page for purchasing items, a page that provides a list of items searched in various ways, a page that provides detailed information about items, and the like. The page providing operation may include an operation of providing the user with at least a portion of all data generated in the process of the user using the e-commerce service.

[0061] The electronic device (110) can manage transactions related to e-commerce services provided to users, i.e., transactions related to online products (e.g., goods or services). That is, the electronic device (110) can manage a series of processes, such as enabling a buyer to search for, select, purchase, pay for, and request delivery of an item. As such processes, the electronic device (110) can provide information regarding items and delivery to the buyer so that the buyer can search for, select, purchase, pay for, and request delivery of the item, and can receive the buyer's purchase, payment, and delivery requests from the user. In addition, even if the operations performed by the electronic device (110) are not mentioned in the present disclosure, if they are general operations that a server providing a known e-commerce service can perform, applying the technical ideas of the present disclosure with reference to such operations may not be excluded from the scope of the present disclosure.

[0062] The electronic device (110) may be a server that manages an e-commerce service. In other words, the electronic device (110) may be a server that manages a platform that provides an e-commerce service. Sellers and buyers may subscribe to the e-commerce service and sell and purchase items through the e-commerce service. The seller terminal (120) transmits an input for uploading item information to the electronic device (110), and the electronic device (110) may upload the item information to the e-commerce service to enable the item to be sold. The buyer terminal (130) transmits an input for requesting item information to the electronic device (110), and the electronic device (110) may provide the item information to the buyer terminal (130).

[0063] The electronic device (110) may be implemented as one or more computing devices. For example, all functions of the electronic device (110) may be implemented in a single computing device. For another example, a first function of the electronic device (110) may be implemented in a first computing device, and a second function may be implemented in a second computing device. As another example, multiple computing devices may be used, each of which implements all or specific functions of the electronic device (110). The computing devices described above may be, but are not limited to, a desktop computer, a laptop computer, an application server, a proxy server, or a cloud server, and any type of device equipped with computing capabilities may be a computing device.

[0064] The seller terminal (120) may be a device used by the seller to sell items using an e-commerce service, and the buyer terminal (130) may be a device used by the buyer to purchase items using an e-commerce service. In the present disclosure, one or more seller terminals (120) may be represented as seller terminals (120), and one or more buyer terminals (130) may be represented as buyer terminals (130). The seller terminals (120) and the buyer terminals (130) may be implemented as terminals capable of transmitting and receiving various information with the electronic device (110) via a network. For example, the seller terminals (120) and the buyer terminals (130) may be one of a computer, a laptop, a portable communication terminal (such as a smartphone), a portable multimedia device, a wearable device, or an HMD. However, the types of the seller terminal (120) and the buyer terminal (130) are not limited thereto, and the seller terminal (120) and the buyer terminal (130) may be any device that includes an input / output interface that can receive information from the seller and the buyer, or output information to the seller and the buyer, and can communicate with an electronic device (110) or other devices through a network.

[0065] The seller terminal (120) and the buyer terminal (130) can provide information received from the electronic device (110) to the seller and the buyer, and can receive inputs from the seller and the buyer and transmit them to the electronic device (110). Specifically, the seller terminal (120) and the buyer terminal (130) can obtain inputs from the user to call various pages, and generate commands to call various pages in response to the obtained inputs. The seller terminal (120) and the buyer terminal (130) can transmit commands to the electronic device (110) to instruct the calling of various pages. The inputs obtained from the seller terminal (120) and the buyer terminal (130) can include various forms of inputs, such as touches using a touchpad or touch screen, voice recognition, clicks using a mouse, and other electronic inputs. The seller terminal (120) and the buyer terminal (130) can receive various pages from the electronic device (110) and output the received various pages.

[0066] The network may serve to connect an electronic device (110), a seller terminal (120), a buyer terminal (130), or other external devices. For example, the network may provide a connection path so that the seller terminal (120) and the buyer terminal (130) can be connected to the electronic device (110) and transmit and receive packet data. The network may be implemented as any type of wired or wireless network, such as a local area network (LAN), a wide area network (WAN), a mobile radio communication network, or Wibro (Wireless Broadband Internet).

[0067] FIG. 2 is a block diagram of an electronic device according to one embodiment of the present disclosure.

[0068] An electronic device (200) as an electronic device (110) can process information regarding an e-commerce service. In one embodiment, the electronic device (200) may include one or more processors (210), one or more memories (220), and a communication interface (230) as components. In one embodiment, at least one of the components of the electronic device (200) may be omitted, or another component may be added to the electronic device (200). In one embodiment, additionally or alternatively, some of the components may be implemented in an integrated manner or implemented as a single or multiple entities. In the present disclosure, one or more processors (210) may be referred to as a processor (210). The expression “processor (210)” may mean a set of one or more processors, unless the context clearly indicates otherwise. In the present disclosure, one or more memories (220) may be referred to as a memory (220). The expression "memory (220)" may mean a set of one or more memories, unless the context clearly indicates otherwise. In one embodiment, at least some of the components inside / outside the electronic device (200) may be connected to each other via a bus, a General Purpose Input / Output (GPIO), a Serial Peripheral Interface (SPI), or a Mobile Industry Processor Interface (MIPI), and may exchange information (data, signals, etc.).

[0069] The processor (210) may control at least one component of the electronic device (200) connected to the processor (210) by running software (e.g., commands, programs, etc.). In addition, the processor (210) may perform various operations such as calculations, processing, data generation, and processing related to the present disclosure. In addition, the processor (210) may load data, etc. from the memory (220) or store data, etc. in the memory (220). In one embodiment, the processor (210) may control the communication interface (230) to request various information from the seller terminal (120), the buyer terminal (130), the e-commerce server, etc., and receive various information from the seller terminal (120), the buyer terminal (130), the e-commerce server, etc.

[0070] The processor (210) may generate a page related to an e-commerce service and provide information about the generated page to the seller terminal (120) of the seller and the buyer terminal (130) of the buyer. For example, the page provided by the processor (210) may include a seller management page, a statistical data page, or an item detail page, etc., as a page related to an e-commerce service provided to the seller terminal (120), and may include a page providing various information about items that the buyer can purchase, a page related to the purchase of an item, a shopping cart page for the purchase of an item, a page related to payment for an item, a page providing a list of items searched in various ways, a page providing detailed information about an item, etc. The page provided by the processor (210) is not limited thereto and may be configured in various ways within the scope of the problem to be solved by the present invention.

[0071] The memory (220) can store various information (data). The information stored in the memory (220) is information acquired, processed, or used by at least one component of the electronic device (200), and may include software (e.g., commands, programs, etc.). The memory (220) may include volatile and / or non-volatile memory. In the present disclosure, the commands or programs are software stored in the memory (220), and may include an operating system for controlling the resources of the electronic device (200), an application, and / or middleware for providing various functions to the application so that the application can utilize the resources of the electronic device (200). In one embodiment, the memory (220) may store commands that, when executed by the processor (210), cause the processor (210) to perform operations. The memory (220) may store at least a portion of information received from a database via the communication interface (230) and / or information transmitted to the database via the communication interface (230). Specifically, the memory (220) can store information regarding an e-commerce service and commands executed by the processor (210). In addition, the memory (220) can store, for example, connection information, etc., which will be described later.

[0072] The communication interface (communication interface, 230) can perform wireless or wired communication between the electronic device (200) and a database or other external electronic device. For example, the communication interface (230) can perform wireless communication according to a method such as eMBB (enhanced Mobile Broadband), URLLC (Ultra Reliable Low-Latency Communications), MMTC (Massive Machine Type Communications), LTE (Long-Term Evolution), LTE-A (LTE Advance), NR (New Radio), UMTS (Universal Mobile Telecommunications System), GSM (Global System for Mobile communications), CDMA (Code Division Multiple Access), WCDMA (Wideband CDMA), WiBro (Wireless Broadband), WiFi (Wireless Fidelity), Bluetooth (Bluetooth), NFC (Near Field Communication), GPS (Global Positioning System), or GNSS (Global Navigation Satellite System). For example, the communication interface (230) may perform wired communication according to a method such as Universal Serial Bus (USB), High Definition Multimedia Interface (HDMI), Recommended Standard-232 (RS-232), or Plain Old Telephone Service (POTS). In one embodiment, the electronic device (200) may be implemented by being integrated with another device. In this case, the communication interface (230) may function as a connection circuit or interface connecting the electronic device (200) and the other device.

[0073] FIGS. 3A to 3G are exemplary diagrams of a seller management page according to one embodiment of the present disclosure.

[0074] According to one embodiment of the present disclosure, the processor (210) may determine an excellent seller by determining whether one or more sellers using an e-commerce service satisfy excellent seller conditions within a good seller determination period. Here, an excellent seller may refer to a seller with excellent item sales volume, service quality, customer evaluation, etc., and a detailed configuration thereof will be described later. Specifically, referring to FIGS. 3A to 3C , the excellent seller determination period may be set to, for example, a period from the 1st to the last day of each month (in the case of FIGS. 3A to 3C , the period is from March 1, 2024 to March 31, 2024). If a specific seller is selected as an excellent seller within the good seller determination period, a notification, display, benefit, etc. indicating that the seller has been determined as an excellent seller may be provided on a specific date of the next cycle (in the case of FIGS. 3A to 3C , April 3, 2024). The processor (210) may generate a seller management page (300) for managing excellent seller conditions when determining whether a seller satisfies the excellent seller conditions within the excellent seller evaluation period. The seller management page (300) illustrated in FIGS. 3A to 3C may display information (340) regarding whether a seller is an excellent seller, along with at least one of first information (310) regarding a first condition, second information (320) regarding a second condition, or third information (330) regarding a third condition, which will be described later. For example, as in FIGS. 3A to 3C, each of the first information (310) regarding the first condition, the second information (320) regarding the second condition, or the third information (330) regarding the third condition, and the information (340) regarding whether the seller is a good seller may be shown, or two or three of the first information (310) regarding the first condition, the second information (320) regarding the second condition, or the third information (330) regarding the third condition, may be shown together with the information (340) regarding whether the seller is a good seller.The specific configuration of the first information (310) regarding the first condition, the second information (320) regarding the second condition, the third information (330) regarding the third condition, and the information (340) regarding whether the seller is an excellent seller will be described later. The processor (210) can generate the first page information for displaying the seller management page (300) on the seller terminal (120) and transmit the first page information to the seller terminal (120). This allows the seller to check whether he or she has been selected as an excellent seller by satisfying each condition through the seller management page (300), and to what extent each condition has been satisfied.

[0075] The conditions for a seller to be selected as an excellent seller may include at least one of a first condition in which the cumulative sales of the seller for a first predetermined period of time are equal to or greater than a predetermined amount, a second condition in which the ratio of excellent items among the seller's total sales items for a second predetermined period of time is equal to or greater than a predetermined ratio, or a third condition in which the scores of each item included in the seller score for the seller's total sales items for a third predetermined period of time are equal to or greater than a predetermined score. When determining an excellent seller, the processor (210) may determine the seller as an excellent seller if at least one of the first condition, the second condition, or the third condition included in the excellent seller conditions is satisfied, or may determine the seller as an excellent seller only if all of the first condition, the second condition, and the third condition included in the excellent seller conditions are satisfied.

[0076] For the first condition as an excellent seller condition, for example, the first predetermined period may be preset as the last three months, the predetermined amount may be preset as KRW 200 million, and the first condition may be determined to be satisfied when the seller's total sales amount within the first predetermined period is equal to or greater than the predetermined amount. In addition, for the second condition, for example, the second predetermined period may be preset as the period from the 1st to the last day of the month that includes the excellent seller determination period, the predetermined ratio may be preset as 70%, and the second condition may be determined to be satisfied when the ratio of excellent items to the seller's total sales items within the second predetermined period is equal to or greater than the predetermined ratio. The detailed composition of excellent items will be described later. Additionally, in the third condition, for example, the third predetermined period may be preset as a period from the first to the last day of the month that includes the excellent seller calculation period, the predetermined score may be preset as 95 points, and the third condition may be determined to be satisfied when each item score included in the seller score calculated based on the seller's total sales items is equal to or greater than the predetermined score. The configuration of the excellent seller condition is not limited thereto, and may be configured in various ways within the scope of the problem to be solved by the present invention.

[0077] A superior item may be determined based on at least one of the selling price of the same item sold by multiple sellers or the customer rating. Specifically, in determining a superior item, a lower selling price among the same item sold by multiple sellers may increase the likelihood of being selected as a superior item, and the item with the lowest selling price may be determined as a superior item. Furthermore, in determining a superior item, a higher rating among the same item sold by multiple sellers may increase the likelihood of being selected as a superior item, and the item with the highest rating may be determined as a superior item. A superior item may be determined based on not only the selling price and customer rating of the item, but also the delivery date, shipping date, shipping fee, customer response, seller score, and other factors. The criteria for determining a superior item are not limited thereto and may be configured in various ways within the scope of the problem to be solved by the present invention.

[0078] In addition, the seller score may include at least one of an on-time shipment score, which indicates the percentage of items shipped within a specified time among all of the seller's sales items, an order fulfillment score, which indicates the percentage of items whose orders are not canceled due to the seller's fault among all of the seller's ordered items, or a customer response score, which indicates the percentage of inquiries responded to within 24 hours among all customer inquiries for all of the seller's sales items. Specifically, the on-time shipment score may be calculated, for example, as the percentage of items whose orders are not canceled due to the seller's fault among all of the seller's ordered items, i.e., items whose orders are normally fulfilled, among all of the seller's ordered items. In addition, the customer response score may be calculated, for example, as the percentage of inquiries responded to within 24 hours among all "product inquiries" uploaded by customers. The criteria for calculating the seller score are not limited thereto and may be configured in various ways within the scope of the problem to be solved by the present invention.

[0079] According to one embodiment of the present disclosure, the seller management page (300) may display at least one of first information (310) regarding a first condition, second information (320) regarding a second condition, or third information (330) regarding a third condition. In the embodiments of FIGS. 3A to 3C , an embodiment is illustrated in which a seller is determined as an excellent seller when all of the first condition, the second condition, and the third condition are satisfied, and the first information (310) regarding the first condition, the second information (320) regarding the second condition, and the third information (330) regarding the third condition are illustrated in FIGS. 3A to 3C , respectively.

[0080] In FIG. 3A, the first information (310) may include an indication (311) of whether a first condition is satisfied and cumulative sales (312) for a first predetermined period. Specifically, the indication (311) of whether the first condition is satisfied may be checked if the first condition is satisfied, and may not be checked if the first condition is not satisfied. The cumulative sales (312) for the first predetermined period may be numerically or graphically displayed to show how the cumulative sales for the first predetermined period compare to a predetermined amount. The first information (310) may further include a sales amount trend (314) for a fourth predetermined period, wherein the fourth predetermined period may be at least one of the last 7 days or the last 3 months. The sales amount trend (314) may be displayed as a graph (such as a bar graph) showing the sales amount by date, for example. In addition, the sales amount trend (314) for the last 7 days, which is a short period as the fourth predetermined period, can be shown on the seller management page (300), and for example, when the graph icon of the sales amount trend (314) is selected by the seller terminal (120), the sales amount trend (314) for the last 3 months, which is a long period as the fourth predetermined period, can be shown.

[0081] When the "Go to Sales Statistics" (313) shown in the seller management page (300) of FIG. 3A is selected by the seller terminal (120), the page shown in FIG. 3D may be provided as additional information regarding the first information (310). Accordingly, the first information (310) may further include at least one of the sales amount (315), the number of items sold (316), or the ratio of excellent items (317) for a fifth predetermined period of time, and a list of searched items (318). Here, the fifth predetermined period of time may be selected from the last 7 days, 30 days, 90 days, or 180 days, or may be a separately designated period, and the sales amount (315), the number of items sold (316), and the ratio of excellent items (317) may be shown as numerical values. The searched item list (318) may include at least one of the searched item's category (food, home appliances, etc.), type (seller delivery, direct shipment from producer, etc.), identification number (option ID, etc.), item name (item type, quantity, etc.), sales amount, sales volume, or ratio of excellent items. In addition, as the first information (310), a graph (319) for the sales amount (315), the number of items sold (316), or the ratio of excellent items (317) may be drawn. When at least one of the sales amount (315), the number of items sold (316), or the ratio of excellent items (317) is selected, the graph (319) may be drawn in one graph with different designs (colors, shapes, etc.) for the selected items. As illustrated in FIG. 3D, for example, if the sales amount (315) and the percentage of excellent items (317) are selected, a graph (319) for the sales amount (315) and the percentage of excellent items (317) can be displayed, thereby facilitating easy confirmation of period-specific sales statistics data. The configuration of the first information (310) is not limited thereto and may be configured in various ways within the scope of the problem to be solved by the present invention.

[0082] In FIG. 3B, the second information (320) may include an indication (321) of whether a second condition is satisfied and a ratio (322) of excellent items during a second predetermined period. Specifically, the indication (321) of whether the second condition is satisfied may be checked if the second condition is satisfied, and may not be checked if the second condition is not satisfied. The ratio (322) of excellent items during the second predetermined period may be numerically or graphically displayed to show how the ratio (322) of excellent items during the second predetermined period compares to a predetermined ratio.

[0083] When the "Move to Price Management" (323) shown in the seller management page (300) of FIG. 3b is selected by the seller terminal (120), the page shown in FIG. 3e may be provided as additional information regarding the second information (320). Accordingly, the second information (320) may further include at least one of the number of the seller's total sale items (324), the number of the seller's excellent items (325), the number of the seller's average items that are not excellent items (326), the number of the seller's items with high expected sales (327), the number of the seller's excellent items compared to the previous day (328), and information on average items (329). Here, an average item may mean an item that is not selected as an excellent item among the seller's total sale items. Accordingly, the total number of items for sale by the seller (324) can be calculated as the sum of the number of excellent items by the seller (325) and the number of average items by the seller (326), and for example, the number of excellent items by the seller (325) can be shown relative to the total number of items for sale by the seller (324).

[0084] Information (329) of a regular item may include the item name (item type, quantity, etc.), price, automatic price adjustment information, price adjustment change history, recommended price, price difference between a regular item and a superior item, price range of actually sold superior items, sales amount and sales volume of the regular item, and sales amount and sales volume of the superior item. Here, the automatic price adjustment information includes a starting price and a maximum price, and may be automatically adjusted to a price that maximizes sales opportunities within a price range designated by the seller based on predetermined data, and the predetermined data may be determined based on price information, sales quantity information, etc. of the corresponding item. Whether to start or stop the automatic price adjustment function may be selected by the seller terminal (120). When the price adjustment change history is selected by the seller terminal (120), the history of price adjustment changes may be checked. The recommended price is a price for increasing the purchase conversion rate of the item, and may be determined based on, for example, minimum price information. For one or more regular items listed in the regular item information (329), automatic price adjustments (start, stop, etc.) and recommended prices can be selected, and when such selections are applied, the same application can be performed for all regular items listed in the regular item information (329). By providing the regular item information (329) including the statistical data described above to the seller terminal (120), it is possible to induce the seller to adopt a strategy to increase the possibility of sales. In addition, as illustrated in the upper part of FIG. 3e, by providing information on the number and list of products excluded from today's excellent items, it is possible to provide motivation to maintain steady sales activities. The configuration of the second information (320) is not limited thereto and can be configured in various ways within the scope of the problem to be solved by the present invention.

[0085] In FIG. 3C, the third information (330) may include an indication (331) of whether a third condition is satisfied and a seller score (332) for a third predetermined period of time. Specifically, the indication (331) of whether the third condition is satisfied may be checked if the third condition is satisfied, and may not be checked if the third condition is not satisfied. The seller score (332) for the third predetermined period of time may show whether each item was satisfied during the third predetermined period of time. As described above, as each item score, at least one of an on-time delivery score indicating the percentage of sale items shipped within a specified time among all sale items of the seller, an order fulfillment score indicating the percentage of items whose orders are not canceled due to the seller's fault among all order items of the seller, or a customer response score indicating the percentage of inquiries responded to within 24 hours among all customer inquiries for all sale items may be shown. On-time delivery scores, order fulfillment scores, and customer response scores can be displayed numerically or graphically to show how each item's score compares to a given target score. Depending on the level of each item's score, the graphs can be displayed in different designs (colors, shapes, etc.), and recent trends for each item's score can be displayed graphically.

[0086] When the "Go to Seller Score" (333) shown in the seller management page (300) of FIG. 3C is selected by the seller terminal (120), the page shown in FIG. 3F may be provided as additional information regarding the third information (330). Accordingly, the third information (330) may include at least one of an on-time delivery score (334), an order fulfillment score (335), or a customer response score (336) for a sixth predetermined period, wherein the sixth predetermined period may be at least one of the last 7 days or the last 30 days. Depending on the degree of each item score, icons of different designs (colors, shapes, etc.) may be depicted. Furthermore, an on-time delivery score (337) may be further included as the third information (330), which may be calculated as the percentage of items delivered to customers within the promised time among all items sold by the seller during the sixth predetermined period. As with other items, the on-time delivery score (337) may be represented by icons of different designs (colors, shapes, etc.) depending on the level of the score. Furthermore, a management point item (338) may be further included as third information (330), which may be an item providing guidance for increasing the seller's score. The management point item (338) may provide suggestions for increasing the score for items that fall below a predetermined score among the on-time delivery score (334), order fulfillment score (335), and customer response score (336), for example. For example, if the on-time delivery score (334) falls below a predetermined score, guidance (push notifications, messages, etc.) may be provided to enable the delivery of the sales item within a designated time. The configuration of the third information (330) is not limited thereto and may be configured in various ways within the scope of the problem to be solved by the present invention.

[0087] According to one embodiment of the present disclosure, in the seller management page (300) of FIGS. 3A to 3C , information (340) regarding whether a seller is a good seller may be displayed. Here, when "View last month's details" (341) is selected by the seller terminal (120), the page illustrated in FIG. 3G may be provided. Accordingly, as information regarding good seller conditions, information regarding the first condition (342), information regarding the second condition (343), and information regarding the third condition (344) may be displayed. As information regarding the first condition (342), the amount of accumulated sales (312) for a first predetermined period of time compared to a predetermined amount may be displayed numerically or graphically, and whether the first condition has been achieved may be checked. As information (343) of the second condition, the ratio of excellent items (322) during the second predetermined period may be numerically or graphically displayed in comparison with the predetermined ratio, and whether the second condition is achieved may be checked. As information (344) of the third condition, whether the seller score (332) during the third predetermined period was satisfied for each item (on-time delivery score, order fulfillment score, and customer response score) during the third predetermined period may be displayed in comparison with the predetermined score, and whether the third condition is achieved may be checked. The on-time delivery score, order fulfillment score, and customer response score may be numerically or graphically displayed in comparison with the predetermined score, and may be displayed in graphs of different designs (colors, shapes, etc.) depending on the degree of each item score. The configuration of the information (340) regarding whether or not the seller is an excellent seller is not limited thereto, and may be configured in various ways within the scope of the problem to be solved by the present invention.

[0088] FIG. 4 is an example diagram of an item detail page according to one embodiment of the present disclosure.

[0089] According to one embodiment of the present disclosure, the processor (210) may generate an item detail page (400) of a seller determined to be a good seller, and add an indication (410) of the good seller to the item detail page (400). The item detail page (400) is a page that describes information about an item (item name, quantity, price, etc.), and may be provided to a buyer terminal (130) to induce purchase of the item. By adding an indication (410) of the good seller to the item detail page (400), purchase of the item sold by the good seller may be induced. The processor (210) may generate second page information for displaying the item detail page (400) on the buyer terminal (130), and transmit the second page information to the buyer terminal (130).

[0090] More specifically, the excellent seller mark (410) may include an mark (411) indicating that the seller is an excellent seller, and an mark (412) indicating the degree to which at least one of the first condition, the second condition, or the third condition is satisfied. Here, the design of the excellent seller mark (411) may change depending on the degree to which at least one of the first condition, the second condition, or the third condition is satisfied. For example, the color of the excellent seller mark (411) may change depending on the degree to which at least one of the first condition, the second condition, or the third condition is satisfied. If all of the first condition, the second condition, and the third condition are satisfied, the excellent seller mark (411) may be depicted in gold, if two of the first condition, the second condition, and the third condition are satisfied, the excellent seller mark (411) may be depicted in silver, and if one of the first condition, the second condition, and the third condition is satisfied, the excellent seller mark (411) may be depicted in the same color. Alternatively, the design of the excellent seller mark (411) may be changed depending on the subject of the excellent seller. For example, the design of the excellent seller mark (411) may be changed depending on whether the excellent seller is an individual, an open market seller, a small and medium-sized enterprise seller, or a large corporation seller. In addition, depending on the degree to which at least one of the first, second, or third conditions is satisfied, or depending on the subject of the excellent seller, the phrase or label of the excellent seller mark (411) may be displayed as, for example, 'power seller', 'brand owner', etc. In addition, the mark (412) indicating the degree to which at least one of the first, second, or third conditions is satisfied may be displayed as, for example, the best, good, or average, depending on the degree to which each condition is satisfied. The excellent seller mark (410) is not limited thereto, and may be configured in various ways within the scope of the problem to be solved by the present invention.

[0091] According to one embodiment of the present disclosure, the processor (210) may determine to prioritize payment of sales proceeds to sellers determined to be excellent sellers. For example, sellers determined to be excellent sellers may be paid more quickly than average sellers, thereby encouraging sales motivation. The method of providing benefits to sellers determined to be excellent sellers is not limited to this and may be configured in various ways within the scope of the problem to be solved by the present invention.

[0092] According to another embodiment of the present disclosure, when selecting excellent sellers, the processor (210) may increase the weighting of the on-time delivery rate for specific items within the e-commerce service, such as those with a low average on-time delivery rate or a low average on-time delivery score. For example, in the case of items shipped directly from the production site, certain items may have a low on-time delivery rate depending on the production site's location, traffic conditions, etc. For these specific items, sellers who deliver on-time may be given a higher weighting, thereby selecting them as excellent sellers.

[0093] According to another embodiment of the present disclosure, when selecting a superior seller, the processor (210) may adjust the weighting of the on-time delivery rate based on the characteristics of the product being sold. For example, in the case of fresh food products, on-time delivery and delivery are prioritized. Therefore, a higher weighting may be applied to sellers who deliver on time, thereby selecting them as superior sellers.

[0094] According to another embodiment of the present disclosure, if the number of sellers satisfying the ratio of excellent items increases beyond a predetermined number, the processor (210) may increase the predetermined ratio, which is the ratio of excellent items among the seller's total items sold, during a predetermined period of time. To maintain the number of sellers satisfying the ratio of excellent items within the predetermined number, the predetermined ratio, which is the ratio of excellent items among the seller's total items sold, may be increased from 70% to 90%, for example, during a second predetermined period of time.

[0095] Figure 5 is a flowchart illustrating a method according to one embodiment of the present disclosure.

[0096] Referring to FIG. 5, the method (500) may include a step (S510) of determining an excellent seller by determining whether the seller satisfies excellent seller conditions within an excellent seller determination period, a step (S520) of creating a seller management page (300) for managing excellent seller conditions, a step (S530) of creating first page information for displaying the seller management page (300) on a seller terminal (120), and a step (S540) of transmitting the first page information to the seller terminal (120).

[0097] In the flowcharts according to the present disclosure, each step of the method or algorithm is described in a sequential order. However, the steps may be performed in any order that can be arbitrarily combined, in addition to being performed sequentially. The description of the flowcharts or flowcharts of the present disclosure does not exclude changes or modifications to the method or algorithm, and does not imply that any step is essential or desirable. In one embodiment, at least some of the steps may be performed in parallel, iteratively, or heuristically. In another embodiment, at least some of the steps may be omitted, or other steps may be added.

[0098] Various embodiments according to the present disclosure may be implemented as software on a machine-readable recording medium. The software may be software for implementing various embodiments described in the present disclosure. The software may be inferred from various embodiments described in the present disclosure by programmers skilled in the art to which the present disclosure pertains. For example, the software may be a program including machine-readable commands (e.g., instructions, codes, or code segments). The device may be a device capable of operating according to commands called from a recording medium, such as a computer. In one embodiment, the device may be a computing device according to various embodiments described in the present disclosure. In one embodiment, the processor of the device may execute the called command, causing components of the device to perform functions corresponding to the command. The recording medium may refer to any type of recording medium that stores data and can be read by the device. The recording medium may include, for example, ROM, RAM, CD-ROM, magnetic tape, floppy disk, optical data storage, etc. In one embodiment, the recording medium may be implemented in a distributed form, such as in a network-connected computer system. In this case, the software may be distributed, stored, and executed in the computer system. In another embodiment, the recording medium may be a non-transitory computer-readable recording medium. A non-transitory computer-readable recording medium refers to a tangible medium that exists regardless of whether data is stored semi-permanently or temporarily, and does not include signals that are transmitted transitively.

[0099] While the technical concepts of the present disclosure have been described through various embodiments, it should be understood that the technical concepts of the present disclosure encompass various substitutions, modifications, and variations that can be made within the scope of those skilled in the art to which the present disclosure pertains. Furthermore, it should be understood that such substitutions, modifications, and variations are encompassed within the scope of the appended claims.

Claims

1. In a seller management method performed by an electronic device, A step of determining a good seller by determining whether the seller satisfies the good seller conditions within the good seller evaluation period; A step of creating a seller management page for managing the above excellent seller conditions; A step of generating first page information for displaying the above seller management page on the seller terminal; and A method comprising the step of transmitting the first page information to the seller terminal.

2. In paragraph 1, A method according to claim 1, wherein the above excellent seller condition includes at least one of a first condition in which the cumulative sales of the seller for a first predetermined period of time are equal to or greater than a predetermined amount, a second condition in which the ratio of excellent items among the seller's total sales items for a second predetermined period of time is equal to or greater than a predetermined ratio, or a third condition in which the score of each item included in the seller score for the seller's total sales items for a third predetermined period of time is equal to or greater than a predetermined score.

3. In paragraph 2, A method in which the above excellent item is determined based on at least one of the selling price of the same item sold by multiple sellers or the rating received from customers.

4. In paragraph 3, A method according to claim 1, wherein the seller score includes at least one of an on-time shipment score indicating the proportion of the seller's total sales items shipped within a specified time, an order fulfillment score indicating the proportion of the seller's total ordered items whose orders are not cancelled due to the seller's fault, or a customer response score indicating the proportion of customer inquiries responded to within 24 hours among the total customer inquiries for the total sales items.

5. In paragraph 4, A method in which, in the step of determining the above excellent seller, the seller is determined as the above excellent seller only if all of the above first condition, the above second condition, and the above third condition included in the above excellent seller conditions are satisfied.

6. In paragraph 5, A method wherein the seller management page indicates at least one of first information regarding the first condition, second information regarding the second condition, or third information regarding the third condition.

7. In paragraph 6, A method wherein the first information includes an indication of whether the first condition is satisfied and the accumulated sales for the first predetermined period.

8. In paragraph 7, A method wherein the first information further includes at least one of a sales amount trend for a fourth predetermined period, a sales amount for a fifth predetermined period, a number of items sold, or a ratio of the excellent items, and a list of searched items.

9. In paragraph 8, The above fourth prescribed period is at least one of the last 7 days or the last 3 months, The above-mentioned fifth period is selected from among the last 7 days, 30 days, 90 days, or 180 days, or a separately designated period, A method wherein the list of searched items includes at least one of the category, type, identification number, item name, sales amount, sales volume, or ratio of the excellent items of the searched items.

10. In paragraph 6, A method wherein the second information includes an indication of whether the second condition is satisfied and a ratio of the excellent items during the second predetermined period.

11. In paragraph 10, The second information further includes at least one of the number of the total sale items of the seller, the number of the excellent items of the seller, the number of the ordinary items that are not the excellent items of the seller, the number of the items with high expected sales of the seller, the number of the excellent items of the seller compared to the previous day, and information on the ordinary items. A method in which information of the above-mentioned ordinary item includes an item name, a price, automatic price adjustment information, a price adjustment change history, a recommended price, a price difference between the above-mentioned ordinary item and the above-mentioned superior item, a price range of the above-mentioned superior item actually sold, the sales amount and sales volume of the above-mentioned ordinary item, and the sales amount and sales volume of the above-mentioned superior item.

12. In paragraph 6, A method wherein the third information includes an indication of whether the third condition is satisfied and the seller score for the third predetermined period of time.

13. In paragraph 12, The third information includes at least one of the on-time delivery score, the order fulfillment score, or the customer response score during the sixth predetermined period, The method wherein the above-mentioned sixth prescribed period is at least one of the last 7 days or the last 30 days.

14. In paragraph 5, A step of creating an item detail page of the seller determined to be the above excellent seller; A step of adding an indication of the above excellent seller to the above item detail page; A step of generating second page information for displaying the above item detail page on the buyer's terminal; and A method further comprising the step of transmitting the second page information to the purchaser terminal.

15. In paragraph 14, A method wherein the indication of the above excellent seller includes an indication that the seller is the excellent seller and an indication of the extent to which at least one of the first condition, the second condition, or the third condition is satisfied.

16. In paragraph 15, A method in which the design of the mark of the excellent seller is changed depending on the degree to which at least one of the first condition, the second condition, or the third condition is satisfied.

17. In paragraph 15, A method further comprising a step of determining that the sales proceeds are to be settled preferentially for the seller determined to be the excellent seller.

18. In paragraph 6, The above first prescribed period is the last 3 months, The above second prescribed period and the above third prescribed period are the periods from the first to the last day of the month that includes the above excellent seller calculation period, The above amount is 200 million won, The above ratio is 70%, The above method is where the predetermined score is 95 points.

19. In electronic devices, one or more processors; and comprising one or more memories storing instructions executed by the one or more processors; An electronic device, wherein when the instructions are executed by the one or more processors, the one or more processors are configured to execute a method according to any one of claims 1 to 18.

20. In a non-transitory computer-readable recording medium recording instructions that, when executed by one or more processors, cause the one or more processors to perform an operation, A non-transitory computer-readable recording medium, wherein the instructions are configured to cause the one or more processors to execute a method according to any one of claims 1 to 18.

Citation Information

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