System for providing user participation service for media wall content

Abstract

According to a system for providing a user participation service for media wall content proposed in the present invention, when a user purchases an item applied to media wall content output to a media wall, the system applies the purchased item to the media wall and outputs the item for a predetermined period of time, and allows the item purchased by the user or a controllable object to which the item is applied, to be operated according to an operation signal of a user terminal, so that the user can see that the controllable object is operated according to his / her operation, thereby attracting the user's interest and providing fun.

Description

A system that provides user participation services for media wall content

[0001] The present invention relates to a system for providing a user participation service, and more specifically, to a system for providing a user participation service for content for a media wall.

[0002] The content described in this section merely provides background information for one embodiment of the present invention and does not constitute prior art.

[0003]

[0004] A media wall is a large-scale wall-like structure that combines multiple displays, and can include digital signage and media facades.

[0005]

[0006] Media wall content is optimized and produced at significant expense to capture attention even in environments where people are passing by and to deliver key information in a short amount of time. However, there are few ways to capture users' attention and provide diverse entertainment beyond simple advertisements or fleeting videos. Therefore, the development of media wall-specific technology that can provide diverse entertainment through user participation is necessary.

[0007]

[0008] Meanwhile, as a prior art related to the present invention, Republic of Korea Registration No. 10-2252233 (Title of invention: Advertisement service system for providing advertisements to local signage and user terminals using signage content and extended content, Registration date: May 10, 2021) has been disclosed.

[0009]

[0010] The background technology described above is technical information that the inventor possessed for the purpose of deriving the present invention or acquired in the process of deriving the present invention, and cannot necessarily be said to be publicly known technology disclosed to the general public prior to the application for the present invention.

[0011] The present invention has been proposed to solve the above-mentioned problems of the existing proposed methods, and the purpose of the present invention is to provide a user participation service provision system for media wall content, which, when a user purchases an item applicable to media wall content output to a media wall, applies the purchased item to the media wall and outputs it for a predetermined period of time, and allows the user to manipulate the purchased item or the operable object to which the item is applied according to an operation signal of a user terminal, thereby allowing the user to see the operable object being manipulated according to his or her operation, thereby attracting the user's interest and providing enjoyment.

[0012]

[0013] However, the technical problem to be achieved by the present invention is not limited to the technical problem described above, and other technical problems may exist, and even if not explicitly mentioned, the purpose or effect that can be understood from the solution or embodiment of the problem is also included.

[0014] In order to achieve the above-mentioned purpose, a user participation service provision system for media wall content according to the characteristics of the present invention is provided.

[0015] A media wall management unit that outputs content for a media wall, including background content and manipulable objects, to the media wall and manages the media wall;

[0016] An authentication unit that receives on-site authentication information from a user terminal and authenticates the user terminal against the media wall; and

[0017] Includes an item sales department (230) that sells items applied as the manipulable object to the content for the media wall or items applied to the manipulable object within the content for the media wall.

[0018] The above media wall management department,

[0019] The above-mentioned item sales section applies an item sold to the above-mentioned media wall and outputs it for a predetermined period of time, and the configuration features the item purchased by the user or the operable object to which the item is applied being manipulated according to an operation signal of the above-mentioned user terminal.

[0020]

[0021] Preferably,

[0022] The above item sales section may further include a character synthesis section that creates a user character by synthesizing an item sold in the above item sales section and a user image provided from the user terminal or an avatar selected by the user terminal.

[0023]

[0024] Preferably, the media wall management unit,

[0025] The user character created in the character synthesis section can be applied as a manipulable object of the content for the media wall according to the item purchased by the user and output to the media wall for a predetermined period of time.

[0026]

[0027] Preferably, the authentication unit,

[0028] When the location information of the user terminal is received as the on-site authentication information, and the location information of the user terminal is included in a preset area for the media wall, the user terminal can be authenticated for the media wall.

[0029]

[0030] Preferably, the authentication unit,

[0031] Code recognition information can be received from the user terminal as the on-site authentication information, and the user terminal can be authenticated using the code recognition information.

[0032]

[0033] Preferably,

[0034] The device may further include a content transmission unit that transmits content for the media wall to which the item is applied to the user terminal according to a user's request.

[0035]

[0036] Preferably,

[0037] It further includes a user management unit that receives user information from the user terminal authenticated by the authentication unit and searches for an item purchase history corresponding to the user information.

[0038] The above media wall management department,

[0039] Existing purchased items included in the purchase history searched in the above user management section can be applied to the above media wall content and printed.

[0040] According to the system for providing a user participation service for media wall content proposed in the present invention, when a user purchases an item applicable to media wall content output to a media wall, the purchased item is applied to the media wall and output for a predetermined period of time, and by manipulating the purchased item or the operable object to which the item is applied according to the operation signal of the user terminal, the user can see the operable object being manipulated according to his or her operation, thereby attracting the user's interest and providing enjoyment.

[0041]

[0042] In addition, the various advantageous advantages and effects of the present invention are not limited to the above-described contents, and will be more easily understood in the process of explaining specific embodiments of the present invention.

[0043] FIG. 1 is a diagram illustrating a device configuration of a system for providing user participation services for media wall content according to one embodiment of the present invention.

[0044] FIG. 2 is a drawing illustrating a detailed configuration of a user participation service provision system for media wall content according to one embodiment of the present invention.

[0045] FIG. 3 is a drawing illustrating a media wall on which media wall content is output, as an example, in a system for providing a user participation service for media wall content according to one embodiment of the present invention.

[0046] FIG. 4 is a diagram illustrating a process of authenticating a user terminal using location information in a system for providing a user participation service for media wall content according to one embodiment of the present invention.

[0047] FIG. 5 is a diagram illustrating a process of authenticating a user terminal using code recognition information in a user participation service provision system for media wall content according to one embodiment of the present invention.

[0048] FIG. 6 is a drawing illustrating a user terminal for purchasing an item in a user participation service provision system for media wall content according to one embodiment of the present invention.

[0049] FIG. 7 is a drawing illustrating an example of a user participation service provision system for media wall content according to one embodiment of the present invention, in which an item purchased by a user is applied and output to a media wall.

[0050] FIG. 8 is a drawing illustrating an example of an operable object being manipulated according to a user's manipulation signal in a system for providing a user participation service for media wall content according to one embodiment of the present invention.

[0051] <Explanation of symbols>

[0052] 10: Content for Media Wall

[0053] 11: Manipulable objects

[0054] 12: Background content

[0055] 20: Item

[0056] 110: Media Wall

[0057] 120: User terminal

[0058] 130: Service Server

[0059] 210: Media Wall Management Department

[0060] 220: Authentication Department

[0061] 230: Item Sales Department

[0062] 240: Character Synthesis Department

[0063] 250: Content Transmission Unit

[0064] 260: User Management Department

[0065] Below, with reference to the attached drawings, embodiments of the present invention are described in detail so that those skilled in the art can easily implement them. However, the present invention may be implemented in various different forms and is not limited to the embodiments described herein. In the drawings, irrelevant parts have been omitted for clarity of description, and similar reference numerals have been used throughout the specification to indicate similar parts.

[0066]

[0067] Throughout the specification, when a part is said to be "connected" to another part, this includes not only cases where it is "directly connected" but also cases where it is "indirectly connected" with another element in between. In addition, terms such as "comprise," "include," or "have" used below should be interpreted to specify the presence of a feature, number, step, operation, component, part, or combination thereof described in the specification, and should be understood to not exclude in advance the possibility of the presence or addition of one or more other features, numbers, steps, operations, components, parts, or combinations thereof. In addition, the singular expression used in the present invention includes the plural expression unless the context clearly indicates otherwise.

[0068]

[0069] In addition, each configuration, process, procedure or method included in each embodiment of the present invention may be shared within a scope that is not technically inconsistent with each other.

[0070]

[0071] Additionally, terms such as “part,” “unit,” and “module” described in the specification mean a unit that processes at least one function or operation, which may be implemented by hardware, software, or a combination of hardware and software.

[0072]

[0073] Additionally, some of the operations or functions described as being performed by a terminal, apparatus, or device in the present invention may instead be performed by a server connected to the terminal, apparatus, or device. Similarly, some of the operations or functions described as being performed by a server may also be performed by a terminal, apparatus, or device connected to the server.

[0074]

[0075] In particular, a means for executing a system according to each embodiment of the present invention may be an application or a web server, and a terminal that is a means for reading a recording medium recording the application or web server may include not only a general PC such as a general desktop or laptop, but also a mobile terminal such as a smart phone or tablet PC.

[0076]

[0077] The following examples are provided as detailed explanations to aid understanding of the present invention and do not limit the scope of the invention. Therefore, inventions with the same scope and function as the present invention are also within the scope of the present invention.

[0078]

[0079] Hereinafter, embodiments of the present invention will be described in detail with reference to the attached drawings.

[0080]

[0081] FIG. 1 is a diagram illustrating the configuration of a user participation service provision system for media wall content according to one embodiment of the present invention. As illustrated in FIG. 1, the user participation service provision system for media wall content according to one embodiment of the present invention may be configured to include a media wall (110), a user terminal (120), and a service server (130).

[0082]

[0083] That is, the present invention can be implemented by a media wall (110) on which media wall content is output, a user terminal (120) of a user located near the media wall (110), and a service server (130) transmitting and receiving various signals and data through a network. Here, the network can be implemented as a wired network such as a Local Area Network (LAN), a Wide Area Network (WAN), or a Value Added Network (VAN), or any type of wireless network such as a mobile radio communication network, a satellite communication network, Bluetooth, Wibro (Wireless Broadband Internet), HSDPA (High Speed ​​Downlink Packet Access), LTE (Long Term Evolution), 3 / 4 / 5 / 6G (3 / 4 / 5 / 6th Generation Mobile Telecommunication), etc.

[0084]

[0085] More specifically, the service server (130) can manage at least one media wall (110) and cause media wall content to be output to the media wall (110). While viewing media wall content (10) output to the media wall (110), the user can directly manipulate objects within the media wall content by operating the user terminal (120).

[0086]

[0087] A media wall (110) is a device capable of communicating with a service server (130) via a network. It may be a large display comprising at least one display that outputs media wall content. For example, it may be implemented as a digital signage, media facade, etc. Such a media wall (110) is large in size, allowing users viewing the content output through the media wall (110) to experience an immersive and realistic service.

[0088]

[0089] The user terminal (120) is an electronic device used by the user, and can transmit and receive various signals and data with at least one of the media wall (110) and the service server (130) via a network. Here, the electronic device may include at least one of a smart phone, a tablet PC (personal computer), a mobile phone, a video phone, an e-book reader, a desktop PC, a laptop PC, a netbook computer, a workstation, a server, a personal digital assistant (PDA), a media box, a game console, an electronic dictionary, or a wearable device, and the wearable device may include at least one of an accessory type (e.g., a watch, a ring, a bracelet, an anklet, a necklace, glasses, contact lenses, or a head-mounted device (HMD), an integrated fabric or clothing type (e.g., an electronic garment), a body-attached type (e.g., a skin pad or a tattoo), or an implantable circuit. In various embodiments, the electronic device is not limited to the above-described devices, and may be a combination of two or more of the various above-described devices.

[0090]

[0091] The service server (130) manages the media wall (110) through a network and can sell items, synthesize images, manage user usage history and user characters, etc. according to requests from user terminals (120).

[0092]

[0093] FIG. 2 is a drawing showing a detailed configuration of a user participation service providing system for media wall content (10) according to an embodiment of the present invention, and FIG. 3 is a drawing showing a media wall (110) on which media wall content (10) is output, as an example, in a user participation service providing system for media wall content (10) according to an embodiment of the present invention. As illustrated in FIG. 2, the user participation service providing system for media wall content according to an embodiment of the present invention may be configured to include a media wall management unit (210), an authentication unit (220), an item sales unit (230), and a character synthesis unit (240), and may further include a content transmission unit (250) and a user management unit (260).

[0094]

[0095] The media wall management unit (210) outputs media wall content (10) including background content (12) and manipulable objects (11) to the media wall (110) and can manage the media wall (110). At this time, the media wall management unit (210) can manage multiple media walls (110), and the media wall content (10) output to each media wall (110) may be the same, but may also be different. The user can enjoy checking all the content output to each media wall (110) by visiting each media wall (110) and checking and manipulating the different media wall content (10) output.

[0096]

[0097] Meanwhile, as illustrated in FIG. 3, in a user participation service provision system for media wall content (10) according to an embodiment of the present invention, media wall content (10) in the form of an image or video showing a local election candidate cleaning an alleyway infinitely and repeatedly with supporters to build a good image can be output to a media wall (110). Here, the media wall content (10) can be in various forms such as images, videos, games, multimedia, etc., and can include background content (12) and manipulable objects (11). At this time, the background content (12) can be a neighborhood alleyway street, a pedestrian, a merchant of a nearby store, an election candidate, etc., and here, the pedestrian, merchant, general supporter, election candidate, etc. can be auxiliary characters that cannot be manipulated by the user. The manipulable objects (11) are characters or objects that the user can manipulate with a user terminal, and in FIG. 3, the main supporter character cleaning an alleyway or campaigning with the election candidate can be the manipulable object (11). Content (10) for a media wall may include multiple manipulable objects (11).

[0098]

[0099] The authentication unit (220) can receive on-site authentication information from the user terminal (120) and authenticate the user terminal (120) to the media wall (110). At this time, the authentication unit (220) is configured to authenticate whether the user is close to a specific media wall (110), and through on-site visit authentication to a specific media wall (110), the user can participate in the content by purchasing an item (20) while viewing the media wall content (10) output to the media wall (110).

[0100]

[0101] More specifically, the method by which the authentication unit (220) authenticates the user terminal (120) to a specific media wall (110) may vary, but authentication may be performed through a preset area or code recognition.

[0102]

[0103] FIG. 4 is a diagram illustrating a process of authenticating a user terminal (120) using location information in a user participation service providing system for media wall content (10) according to an embodiment of the present invention. As illustrated in FIG. 4, in the user participation service providing system for media wall content (10) according to an embodiment of the present invention, a preset area (indicated by a dashed line, local space) for authentication may be provided for each media wall (110). Here, the authentication unit (220) receives the location information of the user terminal (120) as on-site authentication information, and if the location information of the user terminal (120) is included in the preset area for the media wall (110), the user terminal (120) may be authenticated for the media wall (110). That is, if the user carries the user terminal (120) and enters the preset area, the authentication unit (220) may receive the location information of the user terminal (120) from the user terminal (120) and perform authentication. At this time, the preset area is an area where one or more users can enter, and depending on the embodiment, it can be indicated in various ways that it is an area for authentication.

[0104]

[0105] FIG. 5 is a diagram illustrating a process of authenticating a user terminal (120) using code recognition information in a user participation service providing system for media wall content (10) according to an embodiment of the present invention. As illustrated in FIG. 5, in the user participation service providing system for media wall content (10) according to an embodiment of the present invention, authentication can be performed by recognizing a code displayed on the media wall (110) or provided separately near the media wall (110) by the user terminal (120). That is, the authentication unit (220) can receive code recognition information from the user terminal (120) as on-site authentication information and authenticate the user terminal (120) using the code recognition information. Here, the code can be in various forms, such as a barcode, a QR code, or a code composed of numbers and text.

[0106]

[0107] Depending on the embodiment, the authentication information that the authentication unit (220) receives from the user terminal (120) may be diverse, such as location information or code recognition information of the user terminal (120), as well as a beacon signal, depending on the authentication method.

[0108]

[0109] The item sales unit (230) can sell an item (20) applied as a manipulable object (11) to the media wall content (10) or an item (20) applied to a manipulable object (11) within the media wall content (10). Here, the item (20) varies depending on the media wall content (10), and may be applied to the manipulable object (11) illustrated in FIG. 3, such as clothes, hats, tongs, and trash bags. Depending on the media wall content (10), the item (20) itself may also serve as the manipulable object (11). The item sales unit (230) can provide an item shop so that users can purchase such items (20), and can provide a payment process, etc., required for purchasing the items (20).

[0110]

[0111] Meanwhile, the item shop provided by the item sales unit (230) can be used through an application, mobile web, etc. on the user terminal (120). According to an embodiment, when the authentication of the user terminal (120) is completed by the authentication unit (220), the user terminal (120) can be automatically connected to an item shop that sells items (20) applicable to media wall content (10) output from a specific media wall (110), and a link to the item shop can also be provided to the user terminal (120).

[0112]

[0113] FIG. 6 is a drawing illustrating a user terminal (120) purchasing an item (20) in a user participation service providing system for media wall content (10) according to an embodiment of the present invention. As illustrated in FIG. 6, in the user participation service providing system for media wall content (10) according to an embodiment of the present invention, when a user selects a desired item (20) from media wall content (10) output on the screen of a user terminal (120), an operable object (11) to which the item (20) is applied can be displayed as a preview within the media wall content (10) on the user terminal (120).

[0114]

[0115] The media wall management unit (210) applies an item (20) sold in the item sales unit (230) to the media wall (110) and outputs it for a predetermined period of time, and can manipulate the item (20) purchased by the user or the operable object (11) to which the item (20) is applied according to an operation signal from the user terminal (120). Here, the predetermined period of time may be 1 hour, 2 hours, 3 hours, 1 day, etc., depending on the administrator's settings.

[0116]

[0117] FIG. 7 is a drawing illustrating, by way of example, a user-purchased item (20) applied and output to a media wall (110) in a user participation service providing system for media wall content (10) according to an embodiment of the present invention. As illustrated in FIG. 7, the media wall management unit (210) of the user participation service providing system for media wall content (10) according to an embodiment of the present invention can output to the media wall (110) an operable object (11) (an election campaigner (11, 20) output as a main character in the center of the screen) to which the item (20) purchased by the user is applied according to the item (20) purchased by the user. In addition, the media wall management unit (210) can operate the item (20) purchased by the user or the operable object (11) to which the item (20) is applied according to an operation signal of the user terminal (120).

[0118]

[0119] FIG. 8 is a drawing illustrating an example of an operation of an operable object (11) according to a user operation signal in a user participation service providing system for media wall content (10) according to an embodiment of the present invention. As illustrated in FIG. 8, the media wall management unit (210) of the user participation service providing system for media wall content (10) according to an embodiment of the present invention can operate an operable object (11) to which an item (20) purchased by the user is applied by waving a hand in a larger motion, picking up trash, or outputting the number of an election candidate saying “Number 7~” as a voice or text (speech bubble) when a button or the like is operated on the user terminal (120). At this time, the content output as a voice or text (speech bubble) can be set automatically, but the content input by the user can also be output according to the operation of the user terminal (120). By outputting the content input by the user in this way as a voice or speech bubble, users can have more fun while engaging in simple communication with each other.

[0120]

[0121] At this time, the manipulation signal may be valid only when input from a user terminal (120) authenticated through the authentication unit (220). In addition, if the authentication expires, such as when the user terminal (120) leaves a preset area for the media wall (110) or a preset time elapses after authentication, the operable object (11) may no longer be manipulated even if a manipulation signal is input from the user terminal (120).

[0122]

[0123] The character synthesis unit (240) can create a user character by synthesizing an item (20) sold in the item sales unit (230) with a user image provided from a user terminal (120) or an avatar selected by the user terminal (120). At this time, the user image may be an image, video, etc. of the user's appearance, and the character synthesis unit (240) may receive and use an image that was immediately taken with the user terminal (120) or stored in the user terminal (120). For example, a user character may be created by synthesizing the user's face with a clothing item (20) purchased by the user. According to an embodiment, if the user has an avatar, the user character may be created by synthesizing the item (20) purchased by the user with the user's avatar. At this time, the user's avatar may be commonly used in multiple media walls (110), and different items (20) may be purchased according to the media wall content (10) output from each media wall (110) to create a user character wearing different clothes for each media wall (110).

[0124]

[0125] Next, the media wall management unit (210) can apply the user character generated by the character synthesis unit (240) as an operable object (11) of the media wall content (10) according to the item (20) purchased by the user and output it to the media wall (110) for a predetermined period of time. For example, as illustrated in FIG. 7, a user character synthesized from a user's face and an item (20) (clothes, hat, tongs, etc.) can be applied to the media wall content (10) as an operable object (11) and output.

[0126]

[0127] Meanwhile, depending on the price of the item (20), at least one of the position and size of the operable object (11) to which the item (20) is applied within the media wall content (10) may be different. For example, in the media wall content (10) featuring a king, a subject, etc., the price of the item (20) applied to the king character may be different from that of the item (20) applied to the subject character, and the king character may be located in the center within the content.

[0128]

[0129] The content transmission unit (250) can transmit media wall content (10) with an item (20) applied to the user terminal (120) at the user's request. That is, as illustrated in FIG. 7, the content output to the media wall (110) in which the user-purchased item (20) is applied to an operable object (11) or a user character is applied as an operable object (11) can be checked on the user terminal (120), thereby allowing the user to check and own the media wall content (10) in which the user appears. Depending on the embodiment, a content fee may need to be paid in order to check or download the corresponding media wall content (10) on the user terminal (120).

[0130]

[0131] The user management unit (260) can receive user information from a user terminal (120) authenticated by the authentication unit (220) and search for an item (20) purchase history corresponding to the user information. The media wall management unit (210) can apply an existing purchased item (20) included in the purchase history searched by the user management unit (260) to the media wall content (10) and output it. That is, when a user revisits the media wall (110) and is authenticated, the existing purchased item (20) can be reapplied to the media wall content (10) and provided. In addition, when a user purchases a new item (20), both the new purchased item (20) and the existing purchased item (20) can be applied to the operable object (11) and displayed. At this time, the new purchased item (20) and the existing purchased item (20) may be applied to different operable objects (11) depending on the item (20), but may also be applied to the same operable object (11) depending on the embodiment. However, depending on the characteristics of the item (20) previously purchased by the user or the type of content (10) for the media wall, reuse of the previously purchased item (20) may not be possible.

[0132]

[0133] In addition, the user management unit (260) can manage user usage history and user-operable objects (11), etc. More specifically, since the content is different for each media wall (110) or local space (pre-set area as shown in FIG. 4), user characters, user avatars, purchased items, etc. can be stored and managed for each media wall or local space.

[0134]

[0135] Below, a user participation service provision system for media wall content (10) according to one embodiment of the present invention will be described through various embodiments.

[0136]

[0137] Example 1. Election Campaign

[0138] As illustrated in FIGS. 3, 7, and 8, a local election candidate can use background content (12) to repeatedly clean up a neighborhood alleyway infinitely with supporters to build a positive image. Users can visit a media wall (110) and authenticate themselves on-site, then purchase items (20) such as clothes, hats, and tongs from an item shop, and combine their facial photos with the items (20) to create a user character (or user avatar) (an operable object (11) to which the item (20) is applied, which serves as the main character). As illustrated in FIG. 7, the created user avatar can be applied to the media wall content (10) as the main character, which is the operable object (11). Then, whenever the user operates a button on the user terminal, the user character (an operable object (11) to which the item (20) is applied) can take an action supporting the candidate, such as waving its hand. In addition, the content entered by the user can be displayed as a speech bubble on the user character or output as an audio (voice). Depending on the embodiment, a user may acquire an item (20) that can become a supporting character included in the background content (12) for free, thereby becoming a supporting character. However, the supporting character may not be controllable by the user as it is an object included in the background content (12). When a user revisits, the existing user character may be reused, but an item (20) supporting an election candidate may need to be newly purchased. If multiple users participate in the game in the same local space, there may be multiple main characters.

[0139]

[0140] Example 2. Birthday party at a restaurant

[0141] Background content (12) depicts people inside a cozy restaurant with a fan spinning from the ceiling. Users who visit the restaurant can purchase items (20) such as clothing, cakes, candles, and firecrackers. The clothing items (20) are combined with a user's photo to create a user character, and the items (20) such as cakes, candles, and firecrackers can be applied to the media wall content (10) as operable objects (11) themselves. Specifically, if the purchased items (20) such as cakes and candles are placed on a table in the background content (12), a happy birthday song can be played. Furthermore, whenever a user who has purchased a firecracker item (20) inputs a control signal from their terminal, an animation of firecrackers exploding can be played. Some of these items (20) may be provided free of charge. In this case, even if the user revisits, the existing user character and items (20) may not be played again, and the user may need to purchase the items (20) again. Multiple users can participate in the same local space, but only those who have received a code from the administrator and participated through code authentication can become the main character with their own photo.

[0142]

[0143] Example 3. Department store shopping

[0144] People walk around a department store with luxury goods stores as background content (12). When a user uploads a photo of their face and purchases a luxury fashion item (20), a user character is created and applied as the main character to the media wall content (10). Each time the user operates a button on the user terminal (120), the user character can move with a more stylish gait. The user can also use a free item (20) to become part of the general crowd. Furthermore, when the user revisits, the existing user character can be regenerated. If a new item (20) is purchased and a new user character is created, both the existing user character and the new user character can be applied as the main character, which is an operable object (11). If multiple users participate in the game in the same local space, multiple main characters can exist simultaneously.

[0145]

[0146] Example 4. Building the Seoul City Wall Museum

[0147] Background content (12) depicts people in Joseon Dynasty attire building a castle wall. When a user uploads a photo of their face and purchases Joseon Dynasty attire items (20) and rest items (20), a user character is created and can be applied as the main character to media wall content (10). Users can also use free items (20) to become workers (supporting characters). Each time a user presses a button on their terminal, the user character can rest. When a user revisits, the existing user character is regenerated, and purchasing a rest item (20) allows the user character to rest. Multiple users can become main characters in the same local space.

[0148]

[0149] Example 5. Old Seoul Station

[0150] As background content (12), a steam locomotive is emitting steam and the sound of departure on the old Seoul Station platform, passengers already on the train are looking out the train windows, and passengers are walking on the platform. When a user uploads a photo of their face and purchases a Joseon Dynasty costume item (20), a user character is created by synthesizing the user's face and the item (20) and can be applied as the main character to the media wall content (10). The user can use the free item (20) to become a passenger (supporting character). Whenever the user presses a button on the user terminal, the user character can wave to someone on the train. In addition, text or voice input by the user can be added to the user character as a speech bubble (text) or output as sound.

[0151]

[0152] Meanwhile, if the user is a returning user, the user character with the previously purchased item (20) applied may be displayed, and a new item (20) may be purchased to display a new user character. In such a return visit, the existing user character is regenerated, but an additional item, such as a hand waving item (20), may be purchased to enable the user to wave to passengers on the train. If multiple users participate in the same local space, multiple user characters may be displayed simultaneously.

[0153]

[0154] Example 6. COEX Starfield Poetry Recitation

[0155] As background content (12), books are lined up on the Starfield bookshelf in COEX, people are watching, and a poetry recitation is in progress on the podium. If a user uploads a photo of his / her face and purchases a costume item (20), a user character is created and can be applied as the main character to the media wall content (10). In addition, if the user inputs a poem and sound (voice) with the user terminal, the user character can go up to the poetry recitation podium and recite the poem. The text and sound of the poem entered by the user can be displayed on the poetry recitation bulletin board on the media wall (110) screen. However, to recite the poem, the purchase of the poetry recitation item (20) may be required. The user can also become a general audience member (support character) by using a free item (20). If the user has not purchased the poetry recitation item (20), the user character can wave his / her hand with a smile whenever the user operates a button on the user terminal. When a user revisits, the existing user character can be applied to the media wall content (10), and when the user revisits, the user can recite poetry by purchasing the poetry recitation item (20) again.

[0156]

[0157] In Examples 1 to 6, a case in which an item (20) is applied to an operable object (11) is described. The operable object (11) to which the item (20) is applied may appear as a main character in media wall content (10) as a user character, and when a specific item (20) is applied, the user character as the operable object (11) may perform a specific action. Depending on the embodiment, the item (20) itself may serve as the operable object (11). In the following Examples 7 to 9, an example in which the item (20) itself becomes the operable object (11) without a user character will be described.

[0158]

[0159] Example 7. Suncheon Garden Expo

[0160] In the gardening content displayed on the media wall (110) installed at the Suncheon Garden Expo, trees and flowers are displayed as background content (12) in the garden, and birds and butterflies can fly around. Items (20) can be various flower trees, and when a user purchases a flower tree item (20), the purchased item (20) can be applied to a main location in the garden to become the main flower tree (operable object (11)). Items such as grass (20) can also be obtained for free. Whenever the user operates a button on his or her smartphone, the user's flower tree shakes, and birds and bees can fly around the user's flower tree. When the user revisits, the user's previously purchased flower tree is regenerated as the main flower tree, and multiple new flower trees, flowers, butterflies, and other items (20) can be purchased. If multiple users participate in the game in the same local space, multiple main flower trees can be created simultaneously.

[0161]

[0162] Example 8. Protecting Penguins in an Aquarium

[0163] The background content (12) includes an Antarctic landscape, with penguins pressed against each other on the perennial ice due to extreme cold, and the penguins continually burrow into the penguin colony to maintain body temperature. Users authenticated through the authentication unit (220) can purchase a stone, which is a windbreak item (20), and can also participate in the game by obtaining a small stone item (20) for free. The user can place a stone in the media wall content (10) by operating the user terminal (120), and the cold of the penguin on the side where the stone is placed can be reduced. Each time a button on the user terminal is operated, the penguins on the side where the stone item (20) is placed by the user may have a warm expression. After a predetermined period of time, the stone placed by the user will be blown away by the wind. In this content, even if the user revisits, the existing item (20) cannot be reused. If multiple users participate in the game in the same local space, multiple stones may be placed simultaneously.

[0164]

[0165] Example 9. Raising a Cat

[0166] Background content (12) depicts several cats living in a village and roaming around. In this media wall content (10), there is no user character. When a user purchases a food item (20), it is provided to the cats, and when a cleaning tool item (20) is purchased, feces can be cleaned. Additionally, the user can provide water, a free item (20), to the cats. Each time the user operates a button on the user terminal, a happy and cute scene can be created between the cats and dogs. Even when the user revisits, the existing item (20) is not reused, but can be newly purchased and provided to the cats. Multiple users can purchase and provide items (20) in the same local space.

[0167]

[0168] As described above, according to the user participation service provision system for media wall content (10) proposed in the present invention, when a user purchases an item (20) applicable to media wall content (10) output to a media wall (110), the purchased item (20) is applied to the media wall (110) and output for a predetermined period of time, and by manipulating the purchased item (20) or the operable object (11) to which the item (20) is applied according to an operation signal of a user terminal (120), the user can see the operable object (11) being manipulated according to his / her operation, thereby attracting the user's interest and providing fun.

[0169]

[0170] Meanwhile, the present invention may include a computer-readable medium containing program instructions for performing operations implemented by various communication terminals. For example, the computer-readable medium may include magnetic media such as hard disks, floppy disks, and magnetic tapes, optical media such as CD-ROMs and DVDs, magneto-optical media such as floptical disks, and hardware devices specifically configured to store and perform program instructions such as ROMs, RAMs, and flash memories.

[0171]

[0172] Such computer-readable media may contain program commands, data files, data structures, and the like, either singly or in combination. The program commands recorded on the computer-readable media may be specifically designed and configured to implement the present invention, or may be known and available to those skilled in the art of computer software. For example, they may include not only machine language codes, such as those generated by a compiler, but also high-level language codes that can be executed by a computer using an interpreter or the like.

[0173]

[0174] The foregoing description of the present invention is provided for illustrative purposes only, and those skilled in the art will readily appreciate that the present invention can be readily modified into other specific forms without altering the technical spirit or essential characteristics of the present invention. Therefore, the embodiments described above should be understood as illustrative in all respects and not restrictive. For example, each component described as a single entity may be implemented in a distributed manner, and similarly, components described as distributed may be implemented in a combined manner.

[0175]

[0176] The scope of the present invention is indicated by the claims described below rather than the detailed description above, and all changes or modifications derived from the meaning and scope of the claims and their equivalent concepts should be interpreted as being included in the scope of the present invention.

Claims

1. A media wall (110) including a large display combined with at least one display that outputs content for the media wall; A user terminal (120) that can authenticate on-site visits near the above media wall (110); and It includes a service server (130) that manages at least one of the above media walls (110) and sells items according to a request from the user terminal (120). The above service server (130) A media wall management unit (210) that outputs the media wall content (10) including background content (12) and manipulable objects (11) to a media wall (110) and manages the media wall (110); An authentication unit (220) that receives on-site authentication information from the user terminal (120) and authenticates the user terminal (120) to the media wall (110); and Includes an item sales department (230) that sells an item (20) applied to the above-mentioned media wall content (10) as the above-mentioned manipulable object (11) or an item (20) applied to the above-mentioned manipulable object (11) in the above-mentioned media wall content (10). The above media wall management unit (210) A system for providing a user participation service for media wall content (10), characterized in that the item (20) sold in the item sales section (230) is applied to the media wall (110) and output for a predetermined period of time, and the user manipulates the item (20) purchased by the user or the operable object (11) to which the item (20) is applied according to an operation signal of the user terminal (120) authenticated through the authentication section (220).

2. In paragraph 1, A user participation service provision system for media wall content (10), characterized in that it further includes a character synthesis unit (240) that creates a user character by synthesizing an item (20) sold in the item sales unit (230) and a user image provided from the user terminal (120) or an avatar selected by the user terminal (120).

3. In the second paragraph, the media wall management unit (210) A system for providing a user participation service for media wall content (10), characterized in that the user character generated in the character synthesis unit (240) is applied as an operable object (11) of the media wall content (10) according to an item (20) purchased by the user and outputted to the media wall (110) for a predetermined period of time.

4. In the first paragraph, the authentication unit (220) A system for providing a user participation service for media wall content (10), characterized in that the location information of the user terminal (120) is received as the on-site authentication information, and if the location information of the user terminal (120) is included in a preset area for the media wall (110), the user terminal (120) is authenticated for the media wall (110).

5. In the first paragraph, the authentication unit (220) A system for providing a user participation service for media wall content (10), characterized in that it receives code recognition information from the user terminal (120) as the on-site authentication information and authenticates the user terminal (120) using the code recognition information.

6. In paragraph 1, A system for providing a user participation service for media wall content (10), characterized in that it further includes a content transmission unit (250) that transmits the media wall content (10) to which the item (20) is applied to the user terminal (120) according to a user's request.

7. In paragraph 1, It further includes a user management unit (260) that receives user information from the user terminal (120) authenticated by the authentication unit (220) and searches for the purchase history of an item (20) corresponding to the user information. The above media wall management unit (210) A system for providing a user participation service for media wall content (10), characterized in that it applies and outputs existing purchased items (20) included in the purchase history searched in the user management unit (260) to the media wall content (10).

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