Method and system for filtering product information

Abstract

A method for filtering product information, performed by a computing device, according to an embodiment of the present disclosure may comprise the steps of: rendering a shopping cart page for displaying a product added to a shopping cart by a user; receiving, from the user, a selection for at least one or more pieces of information from among a plurality of pieces of information related to the products to be displayed on the shopping cart page; and displaying the at least one or more pieces of information among the plurality of pieces of information related to the products on the shopping cart page while hiding the remaining information excluding the at least one or more pieces of information.

Description

Product Information Filtering Method and System

[0001] The present disclosure relates to a method and system for filtering product information, and more specifically, to a method for filtering and displaying desired information among a plurality of pieces of information related to a product on a shopping cart page.

[0002] With the advancement of logistics services and communication infrastructure today, online product trading is becoming increasingly active. These online transactions primarily take place through online shopping malls. Online shopping malls display detailed information about the products for sale on web pages, and users decide whether to purchase based on this information. Meanwhile, when purchasing products, users add items to their shopping cart and make their final purchase decision on the shopping cart page. At this stage, product-related information is displayed on the shopping cart page; however, as the number of items added to the cart increases, it becomes difficult to view only the information that significantly influences the purchase decision. Therefore, a method is required to filter product-related information on the shopping cart page.

[0003] The technical problem to be solved through the embodiments of the present disclosure is to provide a method for filtering and displaying desired information among a plurality of pieces of information related to a product on a shopping cart page.

[0004] A product information filtering method according to an embodiment of the present disclosure may be performed by a computing device and may include the steps of: rendering a shopping cart page for displaying a product added to a shopping cart by a user; receiving a selection from the user for at least one piece of information among a plurality of pieces of information related to the product to be displayed on the shopping cart page; and displaying at least one piece of information among the plurality of pieces of information related to the product on the shopping cart page and hiding the remaining information excluding at least one piece of information.

[0005] In one embodiment, the method may further include the step of displaying a popup indicating the remaining hidden information in response to a user's preset operation regarding the product displayed on the shopping cart page.

[0006] In one embodiment, the maximum number of at least one piece of information may be set differently depending on the display specifications of the user's terminal.

[0007] In one embodiment, the step of displaying at least one piece of information and hiding the remaining information excluding at least one piece of information may include: a step of displaying all the remaining information when the number of products added to the shopping cart is less than a preset first threshold; a step of hiding a preset number of some information among the remaining information when the number of products added to the shopping cart is greater than or equal to the first threshold and less than a preset second threshold; and a step of hiding all the remaining information when the number of products added to the shopping cart is greater than or equal to the second threshold.

[0008] In one embodiment, the step of receiving a selection for at least one piece of information may include receiving the selection for at least one piece of information differently for each category of the product.

[0009] In one embodiment, the step of receiving a selection of at least one piece of information may include receiving a result in which at least one piece of information is automatically selected based on the result of analyzing the user's activity during a preset period.

[0010] In one embodiment, the method may further include the step of displaying a message indicating that at least one of the plurality of pieces of information related to the product is displayed on the shopping cart page and the remaining information is hidden.

[0011] In one embodiment, a plurality of information related to the product may include information related to the price of the product, information related to the delivery of the product, information related to the discount of the product, and information related to the rating of the product.

[0012] A product information filtering system according to another embodiment of the present disclosure includes a processor and a memory for storing instructions, and when the instructions are executed by the processor, the processor may perform the operation of rendering a shopping cart page for displaying a product added to a shopping cart by a user, the operation of receiving a selection from the user for at least one piece of information among a plurality of pieces of information related to the product to be displayed on the shopping cart page, and the operation of displaying at least one piece of information among the plurality of pieces of information related to the product on the shopping cart page and hiding the remaining information excluding at least one piece of information.

[0013] In one embodiment, when the instructions are executed by the processor, the processor may further perform the operation of displaying a popup showing the remaining hidden information in response to the user's preset operation regarding the product displayed on the shopping cart page.

[0014] In one embodiment, the maximum number of at least one piece of information may be set differently depending on the display specifications of the user's terminal.

[0015] In one embodiment, the operation of displaying at least one piece of information and hiding the remaining information excluding at least one piece of information may include: an operation of displaying all the remaining information when the number of products added to the shopping cart is less than a preset first threshold; an operation of hiding a preset number of some information among the remaining information when the number of products added to the shopping cart is greater than or equal to the first threshold and less than a preset second threshold; and an operation of hiding all the remaining information when the number of products added to the shopping cart is greater than or equal to the second threshold.

[0016] In one embodiment, the operation of receiving a selection for at least one piece of information may include receiving the selection for at least one piece of information differently for each category of the product.

[0017] In one embodiment, the operation of receiving a selection of at least one piece of information may include receiving a result in which at least one piece of information is automatically selected based on the result of analyzing the user's activity during a preset period.

[0018] In one embodiment, when the instructions are executed by the processor, the processor may further perform the operation of displaying a message indicating that at least one of the plurality of pieces of information related to the product is displayed on the shopping cart page and the remaining information is hidden.

[0019] In one embodiment, a plurality of information related to the product may include information related to the price of the product, information related to the delivery of the product, information related to the discount of the product, and information related to the rating of the product.

[0020] A computer program according to another embodiment of the present disclosure may be combined with a computing device and stored in a computer-readable recording medium to execute the steps of: rendering a shopping cart page for displaying a product added to a shopping cart by a user; receiving a selection from the user of at least one piece of information among a plurality of pieces of information related to the product to be displayed on the shopping cart page; and displaying at least one piece of information among the plurality of pieces of information related to the product on the shopping cart page and hiding the remaining information excluding at least one piece of information.

[0021] FIG. 1 is a block diagram showing the configuration of a shopping service providing system according to an embodiment of the present disclosure.

[0022] FIG. 2 illustrates an exemplary shopping cart page according to an embodiment of the present disclosure.

[0023] FIG. 3 exemplarily illustrates filtering product information on a shopping cart page according to an embodiment of the present disclosure.

[0024] FIG. 4 exemplarily shows a shopping cart page with filtered product information according to an embodiment of the present disclosure.

[0025] FIG. 5 is a flowchart exemplarily illustrating a product information filtering method according to an embodiment of the present disclosure.

[0026] FIG. 6 is a flowchart exemplarily illustrating a product information filtering method according to another embodiment of the present disclosure.

[0027] FIG. 7 is a flowchart exemplarily illustrating a product information filtering method according to another embodiment of the present disclosure.

[0028] FIG. 8 is a flowchart specifically illustrating the steps of displaying at least one piece of information from FIG. 5 to 7 and hiding the remaining information.

[0029] FIG. 9 is a block diagram showing the hardware configuration of a computing device for filtering product information according to an embodiment of the present disclosure.

[0030] Preferred embodiments of the present disclosure are described in detail below with reference to the accompanying drawings. The advantages and features of the present disclosure and the methods for achieving them will become clear by referring to the embodiments described below in detail together with the accompanying drawings. However, the present disclosure is not limited to the embodiments described below but may be implemented in various different forms. The embodiments are provided merely to make the present disclosure complete and to fully inform those skilled in the art of the scope of the invention, and the present disclosure is defined only by the scope of the claims.

[0031] It should be noted that when assigning reference numerals to the components of each drawing, the same components are given the same reference numeral whenever possible, even if they are shown in different drawings. Furthermore, in describing the present disclosure, if it is determined that a detailed description of related known components or functions could obscure the essence of the present disclosure, such detailed description is omitted.

[0032] Unless otherwise defined, all terms used herein (including technical and scientific terms) may be used in a meaning commonly understood by those skilled in the art to which this disclosure pertains. Furthermore, terms defined in commonly used dictionaries are not to be interpreted ideally or excessively unless explicitly and specifically defined otherwise. The terms used herein are for describing embodiments and are not intended to limit the invention. In this specification, the singular form includes the plural form unless specifically stated otherwise in the text.

[0033] Additionally, terms such as first, second, A, B, (a), (b), etc., may be used to describe the components of the present disclosure. These terms are intended only to distinguish the components from other components, and the nature, order, or sequence of the components is not limited by the terms. Where it is stated that a component is "connected," "coupled," or "joined" to another component, it should be understood that the component may be directly connected or joined to the other component, but that another component may also be "connected," "coupled," or "joined" between each component.

[0034] As used in the specification, "comprises" and / or "comprising" do not exclude the presence or addition of one or more other components, steps, actions, and / or elements to the mentioned components, steps, actions, and / or elements.

[0035] FIG. 1 is a block diagram showing the configuration of a shopping service providing system (10) according to an embodiment of the present disclosure. Referring to FIG. 1, the shopping service providing system (10) may include a user terminal (100) and a service server (200).

[0036] A user terminal (100) may be a computing device used by a user to receive shopping services from a service server (200). As illustrated exemplarily in FIG. 1, the user terminal (100) may include a smartphone (100a), a desktop (100b), a laptop (100c), etc. However, the present disclosure is not limited thereto, and the user terminal (100) may be implemented as any device. In the following, any user terminal (e.g., 100a) or all user terminals (e.g., 100a to 100c) collectively will be denoted by reference numeral 100. The user terminal (100) may be referred to as a 'client terminal', a 'buyer / purchaser terminal', a 'consumer terminal', etc.

[0037] The service server (200) may refer to a computing device / system that provides shopping services. For example, the service server (200) may refer to a device / system that provides an online shopping site (e.g., a shopping mall server). The service server (200) may provide shopping services for registered products.

[0038] Meanwhile, in the present disclosure, the service server (200) providing a specific page to a user may mean rendering the page on the screen of the user terminal (100) (e.g., the screen of a web browser or application running on the user terminal (100)). Accordingly, in the following specification, rendering a specific component will be understood as displaying the corresponding specific component on the screen of the user terminal (100).

[0039] More specifically, the service server (200) can render a shopping cart page to display products that the user has added to the shopping cart (also referred to as a shopping cart). The shopping cart page can display multiple pieces of information related to the products that the user has added to the shopping cart. For example, the multiple pieces of information related to the products may include the product name, the product image, information related to the product price, information related to the product delivery, information related to the product discount, and information related to the product rating. On the shopping cart page rendered in this way, the user can select the products they ultimately wish to purchase to complete the product purchase.

[0040] A service server (200) according to an embodiment of the present disclosure may receive a selection from a user for at least one piece of information to be displayed on a shopping cart page among a plurality of pieces of information related to a product. To this end, the service server (200) may render a widget for receiving a selection for information to be displayed on a shopping cart page. Then, the service server (200) may display at least one piece of information selected on the shopping cart page and hide the remaining information excluding the displayed information.

[0041] The maximum number of at least one piece of information that a user can select may be set differently depending on the display specifications of the user terminal (100). As the size or resolution of the display of the user terminal (100) increases, more information can be displayed on the shopping cart page, so naturally, the maximum number of at least one piece of information that a user can select will also increase.

[0042] In some embodiments, the service server (200) may receive different selections for at least one piece of information for each product category. For example, product categories may include food, household goods, beauty, home interior, home appliances / digital, kitchenware, maternity / baby products, etc. For example, the user may select at least one piece of information to display only delivery-related information for the food category and only discount-related information for the home appliances / digital category.

[0043] In some other embodiments, the service server (200) may automatically select at least one piece of information based on the results of analyzing the user's activity during a preset period. For example, if the analysis of the user's activity shows that the user mainly viewed products by sorting by price on the search results page, the service server may automatically set the shopping cart page to display information related to price. Alternatively, if the analysis of the user's activity shows that the user mainly viewed products by sorting by delivery time on the search results page, the service server may automatically set the shopping cart page to display information related to delivery.

[0044] On the other hand, even if the user determines at least one piece of information to display on the shopping cart page and the remaining information to hide, all information may be displayed until a certain number of products are added, rather than being immediately hidden based on the number of items added to the cart. This is because there is no need to display only partial information when there is available space on the shopping cart page.

[0045] Specifically, if the number of products added to the shopping cart is less than a preset first threshold, the service server (200) may display all remaining information on the shopping cart page except for at least one piece of information selected by the user. Next, if the number of products added to the shopping cart is greater than or equal to the first threshold and less than a preset second threshold, the service server (200) may hide only some of the remaining information. Finally, if the number of products added to the shopping cart is greater than or equal to the second threshold, the service server (200) may hide all of the remaining information.

[0046] The service server (200) may display a popup indicating the remaining information that has been hidden in response to a user's preset operation regarding a product displayed on the shopping cart page. For example, the remaining information that has been hidden may be displayed as a popup in response to a user's mouse hovering or long tap action regarding a product. Furthermore, according to an embodiment of the present disclosure, if only at least one piece of information selected by the user among a plurality of pieces of information related to a product is displayed on the shopping cart page, the service server (200) may display a message on the shopping cart page indicating that only some information is displayed and the remaining information is hidden.

[0047] Through the above-described embodiments, the user can selectively display information that plays an important role in the purchase decision of a product on a shopping cart page rendered in a limited space on the user terminal (100), so the user experience for making a final purchase decision when multiple products are added to the shopping cart can be improved.

[0048] The service server (200) may be implemented with at least one computing device. For example, all functions of the service server (200) may be implemented in a single computing device, or the first function of the service server (200) may be implemented in a first computing device and the second function may be implemented in a second computing device. Alternatively, specific functions of the service server (200) may be implemented in multiple computing devices. For example, the computing device may include all types of devices equipped with computation means and communication means.

[0049] The user terminal (100) can also perform various operations / functions to provide the shopping service described above. For example, the shopping service of the service server (200) can be provided through a web browser or application of the user terminal (100). For instance, the user terminal (100) can receive input for a selection of information to be displayed among information related to multiple products in conjunction with the service server (200), and can display the input information on a shopping cart page displayed on a web browser or application and hide the remaining information.

[0050] As illustrated in FIG. 1, the user terminal (100) and the service server (200) can communicate through a network. For example, the network can be implemented as any type of wired or wireless network, such as a Local Area Network (LAN), a Wide Area Network (WAN), a mobile radio communication network, or Wibro (Wireless Broadband Internet).

[0051] Up to this point, with reference to FIG. 1, a shopping service provided by a user terminal (100) and a service server (200) according to some embodiments of the present disclosure has been described in a schematic manner. Hereinafter, a method for providing a shopping service according to some embodiments of the present disclosure will be described through a specific user interface displayed on the user terminal (100). For example, the user interface may be a screen displayed on an application running on the user terminal (100) or on a web browser.

[0052] FIG. 2 illustrates an exemplary shopping cart page (20) according to an embodiment of the present disclosure. Referring to FIG. 2, a plurality of information related to products added to the shopping cart by the user is displayed on the shopping cart page (20). For example, the plurality of information related to products may include the product name (21), information related to product delivery (22), information related to product discounts (23), information related to product prices (24), and information related to purchase benefits or promotions (25). The user may select the quantity of products and make a final purchase decision by selecting a checkbox displayed to the left of the product name. When the user selects the product information filter (26), a widget for filtering the information desired by the user may be rendered.

[0053] FIG. 3 illustrates, by way of example, filtering product information on a shopping cart page (20) according to an embodiment of the present disclosure. Referring to FIG. 3, a widget (27) for filtering product information is shown. On the widget, the user can select at least one of the following: product name, product image, information related to price, information related to unit price, information related to discount, information related to delivery, and information related to promotion. In response to the user's selection, the plurality of information displayed on the shopping cart page (20) may change. For example, referring to FIG. 3, it is shown that among the plurality of information related to the product, the product name, product image, information related to price, and information related to discount are selected.

[0054] FIG. 4 illustrates an exemplary shopping cart page (20) with filtered product information according to an embodiment of the present disclosure. Referring to FIG. 4, it is shown that only the name (21), image of the product, information related to discounts (23), and information related to price (24) of the product selected in FIG. 3 are displayed, and information related to delivery is not displayed. Similarly, for the remaining products, only the name, image of the product, information related to discounts, and information related to price are displayed, and information related to delivery is not displayed. Meanwhile, a message (28) indicating that only some of the product information is currently being displayed may be output at the bottom of the shopping cart page (20). Meanwhile, as described with reference to FIG. 1, some of the remaining information that is to be hidden depending on the number of products added to the shopping cart (e.g., information related to product delivery in FIG. 4) may be displayed together.

[0055] FIG. 5 is a flowchart exemplarily illustrating a product information filtering method according to an embodiment of the present disclosure. For reference, FIGS. 5 and FIGS. 6 to 8, which will be described later, illustrate steps / operations of a product information filtering method performed at a user terminal (100). Therefore, in the following descriptions, if the subject of a specific step / operation is omitted, it can be understood as being performed at the user terminal (100). However, in an actual environment, some functions / operations of the user terminal (100) may be implemented on the service server (200) side, and some functions / operations of the service server (200) may be implemented on the user terminal (100) side. That is, the subject performing a specific step / operation may vary depending on the implementation method.

[0056] In step S110, a shopping cart page may be rendered to display products added to the shopping cart by the user. In step S120, a selection may be received from the user regarding at least one piece of information among multiple pieces of information related to the product to be displayed on the shopping cart page. For example, the multiple pieces of information related to the product may include the product name, product image, information related to the product price, information related to the product delivery, information related to product discounts, benefits or promotions, and information related to the product rating. In step S130, at least one piece of information previously selected among the multiple pieces of information related to the product may be displayed on the shopping cart page, and the remaining information may be hidden.

[0057] FIG. 6 is a flowchart illustrating an exemplary method for filtering product information according to another embodiment of the present disclosure. Referring to FIG. 6, after step S130, in step S140, a popup showing hidden remaining information may be displayed in response to a user's preset operation (e.g., mouse hovering, long tap, etc.) regarding a product displayed on a shopping cart page.

[0058] FIG. 7 is a flowchart illustrating a method for filtering product information according to another embodiment of the present disclosure. Referring to FIG. 7, after step S130, at step S150, a message may be displayed indicating that at least one of a plurality of pieces of information related to a product is displayed on a shopping cart page and the remaining information is hidden.

[0059] FIG. 8 is a flowchart specifically illustrating the step (S130) of displaying at least one piece of information from FIG. 5 to 7 and hiding the remaining information. Referring to FIG. 8, in step S131, the number of items added to the shopping cart can be obtained. If the number of items added to the shopping cart is less than a preset first threshold, all remaining information can be displayed in step S132. If the number of items added to the shopping cart is greater than or equal to the first threshold and less than a preset second threshold, in step S133, a preset number of some information among the remaining information can be hidden. Finally, if the number of items added to the shopping cart is greater than or equal to the second threshold, all remaining information can be hidden in step S134.

[0060] FIG. 9 is a block diagram showing the hardware configuration of a computing device (500) for filtering product information according to an embodiment of the present disclosure.

[0061] Referring to FIG. 9, the computing device (500) may include one or more processors (510), a bus (530), a communication interface (540), a memory (520) for loading a computer program executed by the processor (510), and a storage (550) for storing a computer program (560). However, FIG. 9 illustrates only the components related to the embodiments of the present disclosure. Therefore, a person skilled in the art to which the present disclosure belongs will understand that other general-purpose components may be included in addition to the components illustrated in FIG. 9. That is, the computing device (500) may include various additional components in addition to the components illustrated in FIG. 9. Furthermore, depending on the case, the computing device (500) may be configured in a form in which some of the components illustrated in FIG. 9 are omitted. Hereinafter, each component of the computing device (500) will be described.

[0062] The processor (510) can control the overall operation of each component of the computing device (500). The processor (510) may be configured to include at least one of a CPU (Central Processing Unit), MPU (Micro Processor Unit), MCU (Micro Controller Unit), GPU (Graphic Processing Unit), or any form of processor well known in the art of the present disclosure. Additionally, the processor (510) may perform operations for at least one application or program for executing operations / methods according to embodiments of the present disclosure. The computing device (500) may have one or more processors.

[0063] Next, the memory (520) may store various data, commands and / or information. The memory (520) may load a computer program (560) from the storage (550) to execute an operation / method according to the embodiments of the present disclosure. The memory (520) may be implemented as a volatile memory such as RAM, but the present disclosure is not limited thereto.

[0064] Next, the bus (530) can provide communication functions between components of the computing device (500). The bus (530) can be implemented as various types of buses, such as an address bus, a data bus, and a control bus.

[0065] Next, the communication interface (540) may support wired and wireless internet communication of the computing device (500). Additionally, the communication interface (540) may support various communication methods other than internet communication. To this end, the communication interface (540) may be configured to include a communication module well known in the art of the present disclosure.

[0066] Next, the storage (550) may store one or more computer programs (560) non-temporarily. The storage (550) may be configured to include non-volatile memory such as ROM (Read Only Memory), EPROM (Erasable Programmable ROM), EEPROM (Electrically Erasable Programmable ROM), flash memory, a hard disk, a removable disk, or any form of computer-readable recording medium well known in the art to which this disclosure belongs.

[0067] Next, the computer program (560) may include one or more instructions that cause the processor (510) to perform an operation / method according to various embodiments of the present disclosure when loaded into memory (520). That is, the processor (510) may perform an operation / method according to various embodiments of the present disclosure by executing one or more loaded instructions.

[0068] For example, the computer program (560) may include instructions for performing the operation of rendering a shopping cart page to display a product added to a shopping cart by a user, the operation of receiving a selection from the user for at least one piece of information among a plurality of pieces of information related to the product to be displayed on the shopping cart page, and the operation of displaying at least one piece of information among a plurality of pieces of information related to the product on the shopping cart page and hiding the remaining information excluding at least one piece of information.

[0069] According to an embodiment of the present disclosure, by displaying only the information desired by the user among the product information displayed on the shopping cart page, the user experience related to making a final purchase decision can be improved when there are many products added to the shopping cart page. In addition, according to an embodiment of the present disclosure, since the information displayed on the shopping cart page can be automatically selected based on the user's activity, the user experience related to making a final purchase decision on the shopping cart page can be improved even without the user separately filtering product information.

[0070] Various embodiments of the present disclosure and effects according to those embodiments have been described with reference to FIGS. 1 through 9. The effects according to the technical concept of the present disclosure are not limited to those described above, and other unmentioned effects will be clearly understood by a person skilled in the art from the description below.

[0071] In the foregoing, although all components constituting an embodiment of the present disclosure have been described as being combined or operating together, the present disclosure is not necessarily limited to such embodiments. That is, within the scope of the purpose of the present disclosure, all components may be selectively combined and operated in one or more ways.

[0072] Although operations are depicted in a specific order in the drawings, it should not be understood that the operations must be executed in the specific order depicted or in a sequential order, or that all depicted operations must be executed to obtain the desired result. In certain situations, multitasking and parallel processing may be advantageous. Furthermore, the separation of various configurations in the embodiments described above should not be understood as a necessary separation, and it should be understood that the described program components and systems can generally be integrated together into a single software product or packaged into multiple software products.

[0073] Although embodiments of the present disclosure have been described above with reference to the attached drawings, those skilled in the art will understand that the present disclosure may be implemented in other specific forms without altering its technical concept or essential features. Therefore, the embodiments described above should be understood as illustrative in all respects and not restrictive. The scope of protection of the present disclosure shall be interpreted by the claims below, and all technical concepts within the equivalent scope shall be interpreted as being included within the scope of rights of the present disclosure.

Claims

1. A method for filtering product information performed by a computing device, A step of rendering a shopping cart page to display products added to the shopping cart by the user; A step of receiving from the user a selection of at least one piece of information to be displayed on the shopping cart page among a plurality of pieces of information related to the product; and A step comprising displaying at least one of the plurality of pieces of information related to the product on the shopping cart page and hiding the remaining information excluding at least one of the pieces of information, Product Information Filtering Method 2. In Paragraph 1, The method further includes the step of displaying a popup indicating the remaining hidden information in response to a user's preset operation regarding the product displayed on the shopping cart page. Product Information Filtering Method 3. In Paragraph 1, The maximum number of at least one piece of information is characterized by being set differently according to the display specifications of the user's terminal. Product Information Filtering Method 4. In Paragraph 1, The step of displaying at least one piece of information and hiding the remaining information excluding at least one piece of information is: A step of displaying all of the remaining information when the number of products added to the shopping cart is less than a preset first threshold; If the number of products added to the shopping cart is greater than or equal to the first threshold and less than the preset second threshold, the step of hiding a preset number of partial information among the remaining information; and A step comprising hiding all remaining information when the number of products added to the shopping cart is greater than or equal to the second threshold, Product Information Filtering Method 5. In Paragraph 1, The step of receiving a selection for at least one piece of information above is, A step comprising receiving a selection for at least one of the above information differently for each product category, Product Information Filtering Method 6. In Paragraph 1, The step of receiving a selection for at least one piece of information above is, A step comprising receiving a result in which at least one piece of information is automatically selected based on the result of analyzing the user's activity during a preset period, Product Information Filtering Method 7. In Paragraph 1, The method further includes the step of displaying a message indicating that at least one of the plurality of pieces of information related to the product is displayed on the shopping cart page and the remaining information is hidden. Product Information Filtering Method 8. In Paragraph 1, Multiple information related to the above product includes information related to the price of the above product, information related to the delivery of the above product, information related to the discount of the above product, and information related to the rating of the above product. Product Information Filtering Method 9. Processor; and It includes memory for storing instructions, When the above instructions are executed by the processor, the processor, The action of rendering a shopping cart page to display products added to the shopping cart by the user; The operation of receiving from the user a selection of at least one piece of information to be displayed on the shopping cart page among a plurality of pieces of information related to the product; and Performing an operation to display at least one piece of information among the plurality of pieces of information related to the product on the shopping cart page and to hide the remaining information excluding at least one piece of information. Product Information Filtering System.

10. In Paragraph 9, When the above instructions are executed by the processor, the processor, In response to the user's preset operation regarding the product displayed on the shopping cart page, further performing the action of displaying a popup showing the remaining hidden information. Product Information Filtering System.

11. In Paragraph 9, The maximum number of at least one piece of information is characterized by being set differently according to the display specifications of the user's terminal. Product Information Filtering System.

12. In Paragraph 9, The operation of displaying at least one piece of information and hiding the remaining information excluding at least one piece of information is: An operation to display all of the remaining information when the number of products added to the shopping cart is less than a preset first threshold; If the number of products added to the shopping cart is greater than or equal to the first threshold and less than the preset second threshold, the operation of hiding a preset number of partial information among the remaining information; and A process including hiding all remaining information when the number of products added to the shopping cart is greater than or equal to the second threshold value. Product Information Filtering System.

13. In Paragraph 9, The operation of receiving a selection for at least one piece of information above is, The operation of receiving a selection for at least one of the above information differently for each product category, Product Information Filtering System.

14. In Paragraph 9, The operation of receiving a selection for at least one piece of information above is, A method comprising receiving a result in which at least one piece of information is automatically selected based on the result of analyzing the user's activity during a preset period, Product Information Filtering Method 15. In Paragraph 9, When the above instructions are executed by the processor, the processor, Further performing the operation of displaying a message indicating that at least one of the plurality of pieces of information related to the product is displayed on the shopping cart page and the remaining information is hidden. Product Information Filtering Method 16. In Paragraph 9, Multiple information related to the above product includes information related to the price of the above product, information related to the delivery of the above product, information related to the discount of the above product, and information related to the rating of the above product. Product Information Filtering System.

17. Combined with a computing device, A step of rendering a shopping cart page to display products added to the shopping cart by the user; A step of receiving from the user a selection of at least one piece of information to be displayed on the shopping cart page among a plurality of pieces of information related to the product; and A computer-readable recording medium stored therein to execute the step of displaying at least one piece of information among the plurality of pieces of information related to the product on the shopping cart page and hiding the remaining information excluding at least one piece of information, Computer program.

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