Information Display Method, Device, Electronic Device, and Storage Medium

By receiving and aggregating feedback information of target content, combining user selection operation information and interactive behavior characteristics, the problem of low efficiency in obtaining feedback information is solved, and more efficient feedback information display is achieved.

CN114117304BActive Publication Date: 2025-06-17BEIJING DAJIA INTERNET INFORMATION TECH CO LTD
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Patent Information

Application Number
CN202111434110.5
Authority / Receiving Office
CN · China
Patent Type
Patents(China)
Current Assignee / Owner
Filing Date
2021-11-29
Publication Date
2025-06-17
Estimated Expiration
2041-11-29

AI Technical Summary

Technical Problem

The user is not efficient in obtaining feedback information from target content, and he needs to browse multiple feedback information by himself to roughly estimate the overall feedback situation.

Method used

By receiving the aggregate feedback information, the first feedback information (select operation information in the content feedback interface based on the target content) and the second feedback information (by feature extraction of user interaction behavior), and the aggregate feedback information is presented in the display interface of the target content.

Benefits of technology

It realizes the aggregation and statistics of the direct and indirect feedback information of the target content by users, improves the efficiency of users to obtain feedback information of the target content, and allows users to browse multiple feedbacks by themselves.

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Abstract

The present disclosure relates to an information display method, including: receiving aggregated feedback information in response to an access operation on target content; the aggregated feedback information is obtained based on first feedback information and second feedback information; the first feedback information is determined according to selection operation information corresponding to each feedback option in the content feedback interface of the target content; the second feedback information is determined by performing feature extraction on interaction behaviors of each user account on the target content; presenting the aggregated feedback information in the display interface of the target content. By adopting the present disclosure, the efficiency of obtaining feedback information of the target content can be improved.
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Description

Technical Field

[0001] The present disclosure relates to the field of Internet technologies, and in particular, to an information display method, apparatus, electronic device, and storage medium. Background Art

[0002] With the development of Internet technologies, more and more people obtain various information and news through the Internet.

[0003] When people browse Internet content, they often have their own thoughts, ideas, attitudes, and feedback, etc., and may express them in some way (for example, like, comment, and forward, etc.). However, if a user wants to view the overall feedback situation, they can only browse multiple feedback messages by themselves and roughly estimate the overall feedback situation, making the efficiency of the user obtaining the overall feedback information of the target content not high. Summary of the Invention

[0004] The present disclosure provides an information display method, apparatus, electronic device, and storage medium to at least solve the problem in the related art that the efficiency of a user obtaining feedback information of a target content is not high. The technical solution of the present disclosure is as follows:

[0005] According to a first aspect of an embodiment of the present disclosure, an information display method is provided, and the method includes:

[0006] Responding to an access operation on a target content, receiving aggregated feedback information; the aggregated feedback information is obtained based on first feedback information and second feedback information; the first feedback information is determined according to selection operation information corresponding to each feedback option in a content feedback interface of the target content; the second feedback information is determined by performing feature extraction on interaction behaviors of each user account on the target content;

[0007] Presenting the aggregated feedback information in a display interface of the target content.

[0008] In a possible implementation manner, each of the feedback options has a corresponding feedback type, and presenting the aggregated feedback information in the display interface of the target content includes:

[0009] Determining the number of feedbacks corresponding to each of the feedback types according to the aggregated feedback information;

[0010] Obtaining a display object to be displayed for characterizing each of the feedback types;

[0011] Adjusting the display manner of each of the display objects to be displayed in the display interface according to the number of feedbacks corresponding to each of the feedback types to obtain an adjusted display object to be displayed;

[0012] Display the adjusted object to be displayed in the display interface of the target content.

[0013] In a possible implementation manner, adjusting the display manner of each object to be displayed according to the number of feedback times corresponding to each feedback type to obtain an adjusted object to be displayed includes:

[0014] Obtain the target display ratio of the object to be displayed corresponding to the feedback type in the display interface;

[0015] Adjust the initial display ratio of the object to be displayed corresponding to the feedback type in the display interface according to the target display ratio, so that the display ratio of each adjusted object to be displayed in the display interface is positively correlated with the corresponding number of feedback times.

[0016] In a possible implementation manner, adjusting the display manner of each object to be displayed according to the number of feedback times corresponding to each feedback type to obtain an adjusted object to be displayed includes:

[0017] Obtain the target display brightness of the object to be displayed corresponding to the feedback type in the display interface;

[0018] Adjust the initial display brightness of the object to be displayed corresponding to the feedback type in the display interface according to the target display brightness, so that the display brightness of each adjusted object to be displayed in the display interface is positively correlated with the corresponding number of feedback times.

[0019] In a possible implementation manner, responding to an access operation on target content and receiving aggregated feedback information includes:

[0020] In response to the access operation, send a feedback information acquisition request for the target content to the server;

[0021] Receive the feedback information returned by the server in response to the feedback information acquisition request to obtain the aggregated feedback information.

[0022] According to a second aspect of the embodiments of the present disclosure, there is provided an information display method, and the method includes:

[0023] For target content, determine first feedback information according to the selection operation information of each feedback option in the content feedback interface of the target content, and perform feature extraction on the interaction behaviors of each user account on the target content to determine second feedback information;

[0024] Aggregate the first feedback information and the second feedback information to obtain aggregated feedback information;

[0025] In response to a feedback information acquisition request for the target content sent by the terminal, send the aggregated feedback information to the terminal; the terminal is used to present the aggregated feedback information in the display interface of the target content.

[0026] In a possible implementation manner, each of the feedback options has a corresponding feedback type. Determining the first feedback information according to the selection operation information of the feedback options corresponding to the target content includes:

[0027] According to the selection operation information of the feedback options corresponding to the target content, determine the number of times each of the feedback options is selected; the number of times selected is used to represent the number of times the corresponding feedback option is clicked by at least one access account.

[0028] Establish a first mapping relationship between the number of times each feedback option is selected and the feedback type corresponding to the feedback option, and obtain the first feedback times corresponding to each feedback type.

[0029] Use the first feedback times corresponding to each feedback type as the first feedback information.

[0030] In a possible implementation manner, extracting features of the interaction behaviors of each user account on the target content to determine the second feedback information includes:

[0031] Extract features of the interaction behaviors of each user account on the target content to determine the content feedback features in the interaction behaviors.

[0032] Map each of the content feedback features to the corresponding feedback type, and determine the number of times each feedback type is mapped.

[0033] Establish a second mapping relationship between the number of times each feedback type is mapped and the feedback type, and obtain the second feedback times corresponding to each feedback type.

[0034] Use the second feedback times corresponding to each feedback type as the second feedback information.

[0035] In a possible implementation manner, before the step of determining the first feedback information according to the selection operation information of the feedback options corresponding to the target content, the method further includes:

[0036] Extract the content features of the target content.

[0037] Input the content features into a pre-trained content classification model to obtain the content classification label of the target content.

[0038] According to the content classification label of the target content, determine at least one feedback option preset for the target content.

[0039] In a possible implementation manner, determining at least one feedback option preset for the target content according to the content classification label of the target content includes:

[0040] Querying the correlation degree between the content classification label and each of the candidate feedback options; the correlation degree is used to characterize the degree of correlation between the attitude information represented by the candidate feedback option and the content type corresponding to the content classification label;

[0041] Taking the candidate feedback options with a correlation degree greater than a preset threshold as at least one feedback option preset for the target content.

[0042] According to the third aspect of the embodiments of the present disclosure, an information display device is provided, including:

[0043] A response unit configured to execute receiving aggregated feedback information in response to an access operation on a target content; the aggregated feedback information is obtained based on first feedback information and second feedback information; the first feedback information is determined according to the selection operation information corresponding to each feedback option in the content feedback interface of the target content; the second feedback information is determined by feature extraction of the interaction behaviors of each user account on the target content;

[0044] A display unit configured to execute presenting the aggregated feedback information in the display interface of the target content.

[0045] In a possible implementation manner, each of the feedback options has a corresponding feedback type, and the display unit is specifically configured to execute determining the feedback times corresponding to each feedback type according to the aggregated feedback information; obtaining a display object to be displayed for characterizing each feedback type; adjusting the display manner of each display object to be displayed in the display interface according to the feedback times corresponding to each feedback type to obtain an adjusted display object to be displayed; and displaying the adjusted display object to be displayed in the display interface of the target content.

[0046] In a possible implementation manner, the display unit is specifically configured to execute obtaining a target display ratio of the display object to be displayed corresponding to the feedback type in the display interface; adjusting the initial display ratio of the display object to be displayed corresponding to the feedback type in the display interface according to the target display ratio, so that the display ratio of each adjusted display object to be displayed in the display interface is positively correlated with the corresponding feedback times.

[0047] In a possible implementation manner, the display unit is specifically configured to execute: obtaining a target display brightness of a to-be-displayed object corresponding to the feedback type in the display interface; adjusting an initial display brightness of the to-be-displayed object corresponding to the feedback type in the display interface according to the target display brightness, so that the display brightness of each adjusted to-be-displayed object in the display interface is positively correlated with the corresponding number of feedback times.

[0048] In a possible implementation manner, the response unit is specifically configured to execute: in response to the access operation, sending a feedback information acquisition request for the target content to the server; receiving feedback information returned by the server in response to the feedback information acquisition request, and obtaining the aggregated feedback information.

[0049] According to a fourth aspect of the embodiments of the present disclosure, there is provided an information display device, including:

[0050] A determination unit, configured to execute: for the target content, determining first feedback information according to selection operation information of each feedback option in a content feedback interface of the target content, and extracting features of interaction behaviors of each user account on the target content to determine second feedback information;

[0051] An aggregation unit, configured to execute aggregating the first feedback information and the second feedback information to obtain aggregated feedback information;

[0052] A sending unit, configured to execute: in response to a feedback information acquisition request sent by a terminal, sending the aggregated feedback information to the terminal; the terminal is used to present the aggregated feedback information in a display interface of the target content.

[0053] In a possible implementation manner, each of the feedback options has a corresponding feedback type, and the determination unit is specifically configured to execute

[0054] According to the selection operation information of the feedback options corresponding to the target content, determining the number of selections corresponding to each of the feedback options; the number of selections is used to represent the number of times that the corresponding feedback option is clicked by at least one access account;

[0055] Establishing a first mapping relationship between the number of selections corresponding to the feedback option and the feedback type corresponding to the feedback option, and obtaining first feedback times corresponding to each of the feedback types;

[0056] Taking the first feedback times corresponding to each of the feedback types as the first feedback information.

[0057] In a possible implementation manner, the determination unit is specifically configured to execute

[0058] Extract features of the interaction behaviors implemented by each user account on the target content, and determine the content feedback features in the interaction behaviors;

[0059] Map each of the content feedback features to the corresponding feedback type, and determine the number of times each feedback type is mapped;

[0060] Establish a second mapping relationship between the number of times the feedback type is mapped and the feedback type, and obtain the second feedback times corresponding to each feedback type;

[0061] Use the second feedback times corresponding to each feedback type as the second feedback information.

[0062] In a possible implementation manner, the device is further configured to extract the content features of the target content; input the content features into a pre-trained content classification model to obtain the content classification label of the target content; and determine at least one feedback option preset for the target content according to the content classification label of the target content.

[0063] In a possible implementation manner, the device is further configured to query the correlation degree between the content classification label and each candidate feedback option; the correlation degree is used to characterize the degree of correlation between the attitude information represented by the candidate feedback option and the content type corresponding to the content classification label; and use the candidate feedback options with a correlation degree greater than a preset threshold as at least one feedback option preset for the target content.

[0064] According to a fifth aspect of the embodiments of the present disclosure, there is provided an electronic device including a memory and a processor. The memory stores a computer program, and when the processor executes the computer program, it implements the information display method as described in the first aspect or any possible implementation manner of the first aspect, and / or, as described in the second aspect or any possible implementation manner of the second aspect.

[0065] According to a sixth aspect of the embodiments of the present disclosure, there is provided a storage medium on which a computer program is stored. When the computer program is executed by a processor, it implements the information display method as described in the first aspect or any possible implementation manner of the first aspect, and / or, as described in the second aspect or any possible implementation manner of the second aspect.

[0066] According to a seventh aspect of the embodiments of the present disclosure, there is provided a computer program product. The program product includes a computer program stored in a readable storage medium. At least one processor of the device reads and executes the computer program from the readable storage medium, so that the device executes the information display method as described in the first aspect or any possible implementation manner of the first aspect, and / or, as described in the second aspect or any possible implementation manner of the second aspect.

[0067] The technical solutions provided by the embodiments of the present disclosure at least bring the following beneficial effects: For the target content, by determining the first feedback result according to the selection operation information of the feedback options corresponding to the target content, and extracting the characteristics of the interaction behaviors of each user account on the target content to determine the second feedback result, and aggregating the first feedback result and the second feedback result to obtain the aggregated feedback result. Finally, in response to the feedback result acquisition request sent by the terminal, the aggregated feedback result is sent to the terminal; the terminal is used to present the aggregated feedback result in the display interface of the target content; thereby realizing the aggregation and statistics of the direct feedback information and indirect feedback information of each access account on the target content, obtaining the aggregated feedback information of each access account on the target content and using it for the terminal to display, so that the users accessing the target content do not need to browse multiple feedbacks by themselves, and obtain the overall feedback situation of the target content by roughly estimating the overall feedback situation, thereby improving the efficiency of users obtaining the feedback information of the target content.

[0068] It should be understood that the above general description and the following detailed description are only exemplary and explanatory, and cannot limit the present disclosure. BRIEF DESCRIPTION OF THE DRAWINGS

[0069] The accompanying drawings herein are incorporated into the specification and constitute a part of this specification, showing embodiments consistent with the present disclosure, and are used together with the specification to explain the principles of the present disclosure and do not constitute an improper limitation of the present disclosure.

[0070] Figure 1 is an application environment diagram of an information display method shown according to an exemplary embodiment.

[0071] Figure 2 is a flowchart of an information display method shown according to an exemplary embodiment.

[0072] Figure 3 is a flowchart of another information display method shown according to an exemplary embodiment.

[0073] Figure 4 is a system framework diagram of an information display method shown according to an exemplary embodiment.

[0074] Figure 5 is a block diagram of an information display device shown according to an exemplary embodiment.

[0075] Figure 6 is a block diagram of another information display device shown according to an exemplary embodiment.

[0076] Figure 7 is a block diagram of an electronic device shown according to an exemplary embodiment.

[0077] Figure 8 It is a block diagram of another electronic device shown according to an exemplary embodiment. Detailed implementation manners

[0078] In order to enable those of ordinary skill in the art to better understand the technical solutions of the present disclosure, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below with reference to the accompanying drawings.

[0079] It should be noted that the terms "first", "second", etc. in the specification and claims of the present disclosure and the above-mentioned drawings are used to distinguish similar objects, and do not necessarily have to be used to describe a specific order or sequence. It should be understood that such used data can be interchanged under appropriate circumstances so that the embodiments of the present disclosure described herein can be implemented in an order other than those illustrated or described herein. The implementation manners described in the following exemplary embodiments do not represent all implementation manners consistent with the present disclosure. On the contrary, they are merely examples of devices and methods consistent with some aspects of the present disclosure as detailed in the appended claims.

[0080] It should also be noted that the user information (including but not limited to user device information, user personal information, etc.) and data (including but not limited to data for display, data for analysis, etc.) involved in the present disclosure are all information and data authorized by the user or fully authorized by all parties.

[0081] The information display method provided by the present disclosure can be applied to, for example, Figure 1 the application environment shown in the figure. Among them, the terminal 110 sends a feedback information acquisition request to the server 120 in response to an access operation on the target content, and receives the aggregated feedback result returned by the server 120 in response to the feedback information acquisition request; the aggregated feedback result is obtained based on the first feedback result and the second feedback result; the first feedback result is determined according to the selection operation information corresponding to each feedback option in the content feedback interface of the target content; the second feedback information is determined by feature extraction of the interaction behaviors of each user account on the target content; the terminal 110 presents the aggregated feedback result in the display interface of the target content.

[0082] Figure 2 It is a flowchart of an information display method shown according to an exemplary embodiment. As Figure 2 shown, this information display method is used for Figure 1 the terminal 110, and includes the following steps.

[0083] In step S210, in response to an access operation on the target content, aggregated feedback information is received.

[0084] Among them, the target content can be media content such as videos, articles, and music.

[0085] Among them, the aggregated feedback information is obtained based on the first feedback information and the second feedback information.

[0086] Among them, the first feedback information is determined according to the selection operation information of each feedback option in the content feedback interface of the target content.

[0087] Among them, the second feedback information is determined by extracting features from the interaction behaviors of each user account on the target content.

[0088] Among them, the interaction behaviors of each user account on the target content may include behaviors such as the comment behavior, forwarding behavior, and favorite behavior of each user account on the target content. Since the above interaction behaviors implemented by each user account do not directly express the attitude information of each user account towards the target content; therefore, the feedback information obtained by extracting features from the interaction behaviors of each user account on the target content can also be named indirect feedback information.

[0089] In a specific implementation, when a user accesses the target content through a terminal, the user can input an access operation on the target content to the terminal (for example, the user accesses a certain short video through a short video application), and the terminal displays the target content in response to the access operation on the target content. In addition, the terminal can also send a feedback information acquisition request for the target content to the server. So that the server returns the aggregated feedback information to the terminal in response to the feedback information acquisition request, and then the terminal receives the aggregated feedback information.

[0090] Among them, the server can obtain the information that each feedback option in the content feedback interface of the target content is clicked by each access account (i.e., the selection operation information), and count the number of times each feedback option is clicked by each access account to obtain the first feedback information.

[0091] In the process of the server extracting features from the interaction behaviors of each user account on the target content and determining the second feedback information, the server can extract the content feedback features of the interaction behaviors; then, map each content feedback feature to the corresponding feedback option, and determine the number of times each feedback option is mapped; establish a second mapping relationship between the number of times each feedback option is mapped and the attitude information represented by the feedback option, and obtain the second feedback times corresponding to each attitude information; use the second feedback times corresponding to each attitude information as the second feedback information. Among them, after the server obtains the first feedback information and the second feedback information, the server aggregates the first feedback information and the second feedback information to obtain the aggregated feedback information. Among them, the aggregated feedback information includes the cumulative aggregation value of each attitude information corresponding to the target content.

[0092] In step S220, aggregated feedback information is presented in the display interface of the target content.

[0093] In specific implementation, after the terminal receives the aggregated feedback information, the terminal presents the aggregated feedback information in the display interface of the target content. Among them, the aggregated feedback information aggregates the publication results of different attitudes of different user accounts towards the target content. For example, the aggregated feedback information includes that the attitude of "dislike" towards the target content is 50, the attitude of "like" towards the target content is 170, and the attitude of "boring" towards the target content is 100.

[0094] In the above information display method, for the target content, by determining the first feedback result according to the selection operation information of the feedback options corresponding to the target content, and extracting the features of the interaction behaviors of each user account towards the target content to determine the second feedback result, and aggregating the first feedback result and the second feedback result to obtain the aggregated feedback result. Finally, in response to the feedback result acquisition request sent by the terminal, the aggregated feedback result is sent to the terminal; the terminal is used to present the aggregated feedback result in the display interface of the target content; thereby realizing the aggregation and statistics of the direct feedback information and the indirect feedback information of each access account towards the target content, obtaining the aggregated feedback information of each access account towards the target content and using it for the terminal to display, so that the users accessing the target content do not need to browse multiple feedbacks by themselves, and obtain the overall feedback situation of the target content by roughly estimating the overall feedback situation, thereby improving the efficiency of users obtaining the feedback information of the target content.

[0095] In an exemplary embodiment, each feedback option has a corresponding feedback type. Presenting the aggregated feedback information in the display interface of the target content includes: determining the feedback times corresponding to each feedback type according to the aggregated feedback information; obtaining the display objects to be displayed for representing each feedback type; adjusting the display modes of the display objects to be displayed in the display interface according to the feedback times corresponding to each feedback type to obtain the adjusted display objects to be displayed; and displaying the adjusted display objects to be displayed in the display interface of the target content.

[0096] Among them, the feedback times are used to represent the total number of times each access account publishes the corresponding feedback information for the target content.

[0097] In a specific implementation, when the terminal presents the aggregated feedback information in the display interface of the target content, the terminal can determine the feedback times corresponding to each feedback type according to the aggregated feedback information; the terminal can obtain the objects to be displayed for characterizing each feedback type, and adjust the styles of the objects to be displayed, that is, the display modes in the display interface, according to the feedback times corresponding to each feedback type, so that the style differences between the adjusted objects to be displayed are positively correlated with the times differences between the corresponding feedback times; finally, the terminal displays the adjusted objects to be displayed in the display interface of the target content. For example, the terminal can perform differential display through the pattern size. If the total feedback times corresponding to the first feedback type (e.g., positive comment) are greater than the total feedback times corresponding to the second feedback type (e.g., negative comment), the pattern (or font) corresponding to the "positive comment" is larger than the pattern (or font) corresponding to the "negative comment" and is displayed larger.

[0098] The technical solution of this embodiment determines the total feedback times corresponding to the feedback types represented by each feedback option according to the aggregated feedback information; obtains the objects to be displayed for characterizing each feedback type, and adjusts the display modes of the objects to be displayed in the display interface according to the total feedback times corresponding to each feedback type, so that the style differences between the objects to be displayed are positively correlated with the times differences between the corresponding total feedback times; and displays the adjusted objects to be displayed in the display interface of the target content, so that the user can more intuitively determine the aggregated feedback information of each access account for the target content.

[0099] In an exemplary embodiment, adjusting the display mode of the object to be displayed in the display interface according to the feedback times corresponding to each feedback type includes: adjusting the display ratio of the object to be displayed in the display interface according to the feedback times corresponding to each feedback type; the display ratio of the object to be displayed in the display interface is positively correlated with the corresponding feedback times.

[0100] Wherein, obtaining the target display ratio of the object to be displayed corresponding to the feedback type in the display interface; adjusting the initial display ratio of the object to be displayed corresponding to the feedback type in the display interface according to the target display ratio, so that the display ratios of the adjusted objects to be displayed in the display interface are positively correlated with the corresponding feedback times.

[0101] Adjusting the display brightness of the object to be displayed in the display interface according to the feedback times corresponding to each feedback type; the display brightness of the object to be displayed in the display interface is positively correlated with the corresponding feedback times.

[0102] Among them, obtain the target display brightness of the object to be displayed corresponding to the feedback type in the display interface; adjust the initial display brightness of the object to be displayed corresponding to the feedback type in the display interface according to the target display brightness, so that the display brightness of each adjusted object to be displayed in the display interface is positively correlated with the corresponding number of feedback times.

[0103] Among them, the object to be displayed can be a pattern, icon, text, picture, etc. that represents the feedback type.

[0104] In a specific implementation, when the terminal adjusts the display manner of each object to be displayed in the display interface according to the number of feedback times corresponding to each feedback type, the server can adjust the display ratio of the object to be displayed in the display interface according to the number of feedback times corresponding to each feedback type. The display ratio of the object to be displayed in the display interface is positively correlated with the corresponding number of feedback times.

[0105] For example, the terminal can perform differential display through the pattern size. If the number of feedback times corresponding to a certain feedback type (such as, positive comment) is larger, the pattern (or font) corresponding to this feedback type is displayed larger. The terminal can also perform differential display with the light and shade of colors. If the number of feedback times corresponding to a certain feedback type (such as, positive comment) is larger, the pattern (or font) corresponding to this feedback type is displayed brighter. Of course, the terminal can also adjust the display ratio and display brightness of the object to be displayed in the display interface according to the number of feedback times corresponding to each feedback type.

[0106] In the technical solution of this embodiment, during the process of adjusting the display manner of each object to be displayed in the display interface according to the number of feedback times corresponding to each feedback type, by adjusting the display ratio of the object to be displayed in the display interface according to the number of feedback times corresponding to each feedback type; the display ratio of the object to be displayed in the display interface is positively correlated with the corresponding number of feedback times; adjusting the display brightness of the object to be displayed in the display interface according to the number of feedback times corresponding to each feedback type; the display brightness of the object to be displayed in the display interface is positively correlated with the corresponding number of feedback times, so that the user can more intuitively and quickly determine the aggregated feedback information of each access account for the target content.

[0107] Figure 3 is a flowchart of an information display method shown according to an exemplary embodiment. As Figure 2 shown, this information display method is used for Figure 1 the server 120, and includes the following steps.

[0108] In step S210, for the target content, according to the selection operation information of the feedback options corresponding to the target content, determine the first feedback information, and extract the features of the interaction behaviors of each user account for the target content to determine the second feedback information.

[0109] Among them, the selection operation information may refer to the information of the operation in which at least one access account selects an option representing its own access attitude information towards the target content among the feedback options. For example, for the feedback options corresponding to a certain target content, there are a "boring" feedback option and a "funny" feedback option. The user account accessing the target content can click on the "boring" feedback option or the "funny" feedback option to express the attitude information of the user account towards the target content.

[0110] Among them, the interaction behaviors implemented by each user account on the target content may refer to the data corresponding to the interaction behaviors generated when the user account accesses the target content. For example, comments, likes, forwards, etc. In practical applications, the interaction behaviors can also be named as the consumption products of the user for the content.

[0111] The server can obtain the information that each feedback option is clicked by each access account (i.e., the selection operation information), and count the number of times each feedback option is clicked by each access account to obtain the first feedback information.

[0112] In the process of the server extracting features from the interaction behaviors implemented by each user account on the target content to determine the second feedback information, the server can extract the content feedback features in the interaction behaviors; then, map each content feedback feature to the corresponding feedback option to determine the number of times each feedback option is mapped; establish a second mapping relationship between the number of times each feedback option is mapped and the attitude information represented by the feedback option to obtain the second feedback times corresponding to each attitude information; use the second feedback times corresponding to each attitude information as the second feedback information.

[0113] In step S220, aggregate the first feedback information and the second feedback information to obtain the aggregated feedback information.

[0114] In a specific implementation, after the server obtains the first feedback information and the second feedback information, the server aggregates the first feedback information and the second feedback information to obtain the aggregated feedback information. Among them, the aggregated feedback information includes the cumulative aggregation value of each attitude information corresponding to the target content. For example, it is known that the first feedback information includes 30 votes for the attitude of "dislike" towards the target content, 80 votes for the attitude of "like" towards the target content, and 60 votes for the attitude of "boring" towards the target content; the second feedback information includes 20 votes for the attitude of "dislike" towards the target content, 90 votes for the attitude of "like" towards the target content, and 40 votes for the attitude of "boring" towards the target content. The server aggregates the first feedback information and the second feedback information to obtain the aggregated feedback information as 50 votes for the attitude of "dislike" towards the target content, 170 votes for the attitude of "like" towards the target content, and 100 votes for the attitude of "boring" towards the target content.

[0115] In step S230, in response to the feedback information acquisition request sent by the terminal, aggregated feedback information is sent to the terminal; the terminal is used to present the aggregated feedback information in the display interface of the target content.

[0116] In a specific implementation, the server receives a feedback information acquisition request for the target content sent by the terminal, and in response to the feedback information acquisition request, the server sends the aggregated feedback information to the terminal. After the terminal receives the aggregated feedback information, the terminal presents the aggregated feedback information in the display interface of the target content.

[0117] It should be noted that the specific limitation of the terminal presenting the aggregated feedback information in the display interface of the target content can be found in the limitation of an information display method mentioned above, which will not be described in detail here.

[0118] The above-mentioned information display method, for the target content, determines the first feedback information according to the selection operation information of the feedback option corresponding to the target content, and determines the second feedback information according to the content interaction information for the target content, and aggregates the first feedback information and the second feedback information to obtain the aggregated feedback information. Finally, in response to the feedback information acquisition request sent by the terminal, the aggregated feedback information is sent to the terminal; the terminal is used to present the aggregated feedback information in the display interface of the target content; thereby aggregating and counting the direct statement information and indirect statement information of each access account on the target content, obtaining the aggregated statement information of each access account on the target content and using it for display by the terminal, so that the user who accesses the target content does not need to browse multiple statements by himself, and obtains the global overall statement situation of the target content by roughly estimating the overall statement situation, thereby improving the efficiency of the user in obtaining the statement information of the target content.

[0119] In an exemplary embodiment, first feedback information is determined based on selection operation information of feedback options corresponding to target content, including: determining the number of selections corresponding to each feedback option based on the selection operation information of the feedback options corresponding to the target content; the number of selections is used to represent the number of times the corresponding feedback option is clicked by at least one access account; establishing a first mapping relationship between the number of selections corresponding to the feedback option and the feedback type represented by the feedback option, and obtaining the first number of feedbacks corresponding to each feedback type; and using the first number of feedbacks corresponding to each feedback type as the first feedback information.

[0120] In a specific implementation, in the process of determining the first feedback information based on the selection operation information of the feedback options corresponding to the target content, the server may determine the number of times each feedback option is selected according to the selection operation information of the feedback options corresponding to the target content; the number of times of selection is used to represent the number of times the corresponding feedback option is clicked by at least one access account; establish a first mapping relationship between the number of times of selection of the feedback option and the feedback type represented by the feedback option, and obtain the first feedback times corresponding to each feedback type; the server then uses the first feedback times corresponding to each feedback type as the first feedback information.

[0121] The technical solution of this embodiment realizes accurately obtaining the direct feedback information of the user on the target content as the first feedback information by determining the number of times each feedback option is selected according to the selection operation information of the feedback options corresponding to the target content, and establishing a first mapping relationship between the number of times of selection of the feedback option and the feedback type represented by the feedback option, and obtaining the first feedback times corresponding to each feedback type.

[0122] In an exemplary embodiment, feature extraction is performed on the interaction behaviors of each user account on the target content to determine the second feedback information, including: performing feature extraction on the interaction behaviors of each user account on the target content to determine the content feedback features in the interaction behaviors; mapping each content feedback feature to the corresponding feedback option to determine the number of times each feedback option is mapped; establishing a second mapping relationship between the number of times each feedback option is mapped and the feedback type represented by the feedback option, and obtaining the second feedback times corresponding to each feedback type; using the second feedback times corresponding to each feedback type as the second feedback information.

[0123] In a specific implementation, in the process of the server performing feature extraction on the interaction behaviors of each user account on the target content to determine the second feedback information, the server may perform feature extraction on the interaction behaviors of each user account on the target content to determine the content feedback features in the interaction behaviors; then, map each content feedback feature to the corresponding feedback option to determine the number of times each feedback option is mapped; establish a second mapping relationship between the number of times each feedback option is mapped and the feedback type represented by the feedback option, and obtain the second feedback times corresponding to each feedback type; use the second feedback times corresponding to each feedback type as the second feedback information.

[0124] For example, it is known that the content interaction information is the comment content of user A on the target content, "I don't like this star". The server can input the comment content "I don't like this star" into the pre-trained content feedback feature extraction model to obtain the content feedback feature of the comment content "I don't like this star" as "don't like". Then, the server maps each content feedback feature to the corresponding feedback option, and counts the number of times each feedback option is mapped; establishes a second mapping relationship between the number of times each feedback option is mapped and the feedback type represented by the feedback option, and obtains the second feedback times corresponding to each feedback type; and uses the second feedback times corresponding to each feedback type as the second feedback information.

[0125] The technical solution of this embodiment extracts the content feedback features in the content interaction information; maps each content feedback feature to the corresponding feedback option, determines the number of times each feedback option is mapped; establishes a second mapping relationship between the number of times each feedback option is mapped and the feedback type represented by the feedback option, and obtains the second feedback times corresponding to each feedback type as the second feedback information; thus, it can accurately extract the feedback type expressed by the user account for the target content from the content interaction information of the user account for the target content.

[0126] In an exemplary embodiment, before the step of determining the first feedback information according to the selection operation information of the feedback option corresponding to the target content, it includes: extracting the content feature of the target content; inputting the content feature into the pre-trained content classification model to obtain the content classification label of the target content; and determining at least one feedback option preset for the target content according to the content classification label of the target content.

[0127] In a specific implementation, before the server determines the first feedback information according to the selection operation information of the feedback option corresponding to the target content, the server can input the target content into the pre-trained content feature extraction model to extract the content feature of the target content; then, the server inputs the content feature into the pre-trained content classification model to obtain the content classification label of the target content. Finally, the server determines at least one feedback option preset for the target content according to the content classification label of the target content. For example, when the server identifies that the content classification labels of the target content are "star" and "gossip", the server determines that the feedback options preset for the target content are the feedback options with the copywriting "She is so beautiful", "Don't like her", and "So exciting".

[0128] The technical solution of this embodiment extracts the content feature of the target content; inputs the content feature into the pre-trained content classification model to obtain the content classification label of the target content; thus, it can accurately determine at least one feedback option preset for the target content based on the content classification label of the target content.

[0129] In an exemplary embodiment, at least one feedback option preset for the target content is determined based on the content classification label of the target content, including: querying the correlation between the content classification label and each candidate feedback option; the correlation is used to characterize the degree of correlation between the feedback type represented by the candidate feedback option and the content type corresponding to the content classification label; and taking the candidate feedback option with a correlation greater than a preset threshold as at least one feedback option preset for the target content.

[0130] In a specific implementation, when the server determines at least one feedback option preset for the target content according to the content classification label of the target content, the server may query the correlation between the content classification label of the target content and each candidate feedback option. The server uses the candidate feedback option with a correlation greater than a preset threshold as at least one feedback option preset for the target content. The correlation is used to characterize the degree of correlation between the feedback type represented by the candidate feedback option and the content type corresponding to the content classification label.

[0131] For example, if the target content is known to be a celebrity gossip-related content, the server can determine that the content classification label of the target content is "celebrity", "gossip", etc., and then the server uses the candidate feedback options with a correlation greater than a preset threshold as at least one feedback option preset for the target content. For example, if the correlation between the content classification label "celebrity" and the feedback option with the text "she is so beautiful" is 78%, and the correlation between the content classification label "celebrity" and the feedback option with the text "good car!" is 20%, the server uses the feedback option with the text "she is so beautiful" as at least one feedback option preset for the target content.

[0132] The technical solution of this embodiment queries the correlation between the content classification label and each candidate feedback option, and uses the candidate feedback option with a correlation greater than a preset threshold as at least one feedback option preset for the target content, thereby accurately recommending feedback options for the target content to the user, and further efficiently collecting the user's expression information on the target content.

[0133] Figure 3 is a flow chart of another information display method according to an exemplary embodiment. Figure 3 As shown, this method is used to Figure 1 In the terminal in , include the following steps.

[0134] In step S310, the number of selections corresponding to each feedback option is determined according to the selection operation information of the feedback option corresponding to the target content; the number of selections is used to represent the number of times the corresponding feedback option is clicked by at least one access account.

[0135] In step S320, a first mapping relationship between the selected times corresponding to the feedback option and the feedback type corresponding to the feedback option is established, and the first feedback times corresponding to each of the feedback types are obtained.

[0136] In step S330, the first feedback times corresponding to each of the attitude information are used as the first feedback information.

[0137] In step S340, feature extraction is performed on the interaction behaviors of each user account with respect to the target content, and the content feedback features in the interaction behaviors are determined.

[0138] In step S350, each of the content feedback features is mapped to the corresponding feedback option, and the number of times each of the feedback options is mapped is determined.

[0139] In step S360, a second mapping relationship between the number of times the feedback option is mapped and the attitude information represented by the feedback option is established, and the second feedback times corresponding to each of the attitude information are obtained.

[0140] In step S370, the second feedback times corresponding to each of the feedback types are used as the second feedback information.

[0141] In step S380, the first feedback information and the second feedback information are aggregated to obtain aggregated feedback information.

[0142] In step S390, in response to a feedback information acquisition request sent by the terminal, the aggregated feedback information is sent to the terminal; the terminal is used to present the aggregated feedback information in the display interface of the target content.

[0143] For the convenience of those skilled in the art to understand, Figure 4 a system framework diagram of an information display method is provided. As Figure 4 shown, the server can obtain content interaction information in the potential attitude pool, and the content interaction information includes the interaction behaviors of each user account with respect to the target content. Then, the server can perform feature extraction on the interaction behaviors of each user account with respect to the target content (such as by using text analysis, semantic analysis, etc.) to determine the second feedback information (i.e., indirect attitude information). At the same time, the server can determine the first feedback information (i.e., direct attitude information) according to the selection operation information of the feedback option corresponding to the target content. After the server obtains the first feedback information and the second feedback information, the server aggregates the first feedback information and the second feedback information to obtain aggregated feedback information. Among them, the aggregated feedback information includes the cumulative aggregation value of each attitude information corresponding to the target content.

[0144] It should be noted that the specific limitations of the above steps can be referred to the specific limitations of an information display method described above, and will not be elaborated here.

[0145] It should be understood that, although Figure 2 and Figure 3 each step in the flowchart is shown in sequence according to the indication of the arrow, these steps are not necessarily executed in the order indicated by the arrow. Unless otherwise clearly stated in this article, the execution of these steps has no strict order limit, and these steps can be executed in other orders. Moreover, Figure 2 and Figure 3 at least a part of the steps in

[0146] It can be understood that the same / similar parts among the various embodiments of the above methods in this specification can be referred to each other. Each embodiment focuses on the differences from other embodiments. For the related parts, refer to the descriptions of other method embodiments.

[0147] Figure 5 is a block diagram of an information display device shown according to an exemplary embodiment. Referring to Figure 5 , the device includes:

[0148] A response unit 510, configured to execute receiving aggregated feedback information in response to an access operation on a target content; the aggregated feedback information is obtained based on first feedback information and second feedback information; the first feedback information is determined according to selection operation information corresponding to each feedback option in the content feedback interface of the target content; the second feedback information is determined by performing feature extraction on interaction behaviors of each user account on the target content;

[0149] A display unit 520, configured to execute presenting the aggregated feedback information in the display interface of the target content.

[0150] In a possible implementation manner, each of the feedback options has a corresponding feedback type. The display unit 520 is specifically configured to execute determining the feedback times corresponding to each feedback type according to the aggregated feedback information; obtaining display objects to be displayed for characterizing each feedback type; adjusting the display modes of the display objects to be displayed in the display interface according to the feedback times corresponding to each feedback type to obtain adjusted display objects to be displayed; and displaying the adjusted display objects to be displayed in the display interface of the target content.

[0151] In a possible implementation manner, the display unit 520 is specifically configured to execute: obtaining a target display ratio of a to-be-displayed object corresponding to the feedback type in the display interface; adjusting an initial display ratio of the to-be-displayed object corresponding to the feedback type in the display interface according to the target display ratio, so that the display ratio of each adjusted to-be-displayed object in the display interface is positively correlated with the corresponding number of feedback times.

[0152] In a possible implementation manner, the display unit 520 is specifically configured to execute: obtaining a target display brightness of a to-be-displayed object corresponding to the feedback type in the display interface; adjusting an initial display brightness of the to-be-displayed object corresponding to the feedback type in the display interface according to the target display brightness, so that the display brightness of each adjusted to-be-displayed object in the display interface is positively correlated with the corresponding number of feedback times.

[0153] In a possible implementation manner, the response unit 510 is specifically configured to execute: in response to the access operation, sending a feedback information acquisition request for the target content to the server; receiving the feedback information returned by the server in response to the feedback information acquisition request, and obtaining the aggregated feedback information.

[0154] Figure 6 is a block diagram of an information display device shown according to an exemplary embodiment. Referring to Figure 6 , the device includes:

[0155] A determination unit 610, configured to execute: for the target content, determining first feedback information according to the selection operation information of each feedback option in the content feedback interface of the target content, and performing feature extraction on the interaction behaviors of each user account on the target content to determine second feedback information;

[0156] An aggregation unit 620, configured to execute aggregating the first feedback information and the second feedback information to obtain aggregated feedback information;

[0157] A sending unit 630, configured to execute: in response to a feedback information acquisition request sent by the terminal, sending the aggregated feedback information to the terminal; the terminal is used to present the aggregated feedback information in the display interface of the target content.

[0158] In a possible implementation manner, each of the feedback options has a corresponding feedback type, and the determination unit 610 is specifically configured to execute

[0159] Determine the number of selections for each of the feedback options according to the selection operation information of the feedback options corresponding to the target content; the number of selections is used to represent the number of times the corresponding feedback option is clicked by at least one access account.

[0160] Establish a first mapping relationship between the number of selections corresponding to the feedback option and the feedback type corresponding to the feedback option, and obtain the first feedback count corresponding to each feedback type.

[0161] Use the first feedback count corresponding to each feedback type as the first feedback information.

[0162] In a possible implementation manner, the determining unit 610 is specifically configured to execute

[0163] Extract features of the interaction behaviors performed by each user account on the target content, and determine the content feedback features in the interaction behaviors.

[0164] Map each of the content feedback features to the corresponding feedback type, and determine the number of times each feedback type is mapped.

[0165] Establish a second mapping relationship between the number of times each feedback type is mapped and the feedback type, and obtain the second feedback count corresponding to each feedback type.

[0166] Use the second feedback count corresponding to each feedback type as the second feedback information.

[0167] In a possible implementation manner, the device is further configured to extract the content features of the target content; input the content features into a pre-trained content classification model to obtain the content classification label of the target content; and determine at least one feedback option preset for the target content according to the content classification label of the target content.

[0168] In a possible implementation manner, the device is further configured to query the correlation degree between the content classification label and each of the candidate feedback options; the correlation degree is used to represent the degree of correlation between the attitude information represented by the candidate feedback option and the content type corresponding to the content classification label; and use the candidate feedback options with a correlation degree greater than a preset threshold as at least one feedback option preset for the target content.

[0169] Regarding the device in the above embodiments, the specific manners in which each module performs operations have been described in detail in the embodiments related to the method, and will not be elaborated herein.

[0170] Figure 7FIG. 0 is a block diagram of an electronic device 700 for performing an information display method according to an exemplary embodiment. For example, the electronic device 700 may be a mobile phone, a computer, a digital broadcast terminal, a messaging device, a game console, a tablet device, a medical device, a fitness device, a personal digital assistant, etc.

[0171] Referring to Figure 7 , the electronic device 700 may include one or more of the following components: a processing component 702, a memory 704, a power component 706, a multimedia component 708, an audio component 710, an input / output (I / O) interface 712, a sensor component 714, and a communication component 716.

[0172] The processing component 702 generally controls the overall operation of the electronic device 700, such as operations associated with display, telephone calls, data communications, camera operations, and recording operations. The processing component 702 may include one or more processors 720 to execute instructions to complete all or part of the steps of the above-described method. In addition, the processing component 702 may include one or more modules to facilitate the interaction between the processing component 702 and other components. For example, the processing component 702 may include a multimedia module to facilitate the interaction between the multimedia component 708 and the processing component 702.

[0173] The memory 704 is configured to store various types of data to support the operation of the electronic device 700. Examples of such data include instructions for any application or method operating on the electronic device 700, contact data, phone book data, messages, pictures, videos, etc. The memory 704 may be implemented by any type of volatile or non-volatile storage device or a combination thereof, such as static random access memory (SRAM), electrically erasable programmable read-only memory (EEPROM), erasable programmable read-only memory (EPROM), programmable read-only memory (PROM), read-only memory (ROM), magnetic memory, flash memory, a magnetic disk, an optical disk, or graphene memory.

[0174] The power component 706 provides power to various components of the electronic device 700. The power component 706 may include a power management system, one or more power sources, and other components associated with generating, managing, and distributing power for the electronic device 700.

[0175] The multimedia component 708 includes a screen that provides an output interface between the electronic device 700 and the user. In some embodiments, the screen may include a liquid crystal display (LCD) and a touch panel (TP). If the screen includes a touch panel, the screen can be implemented as a touch screen to receive input signals from the user. The touch panel includes one or more touch sensors to sense touches, swipes, and gestures on the touch panel. The touch sensors can sense not only the boundaries of touch or swipe actions but also detect the duration and pressure associated with the touch or swipe operation. In some embodiments, the multimedia component 708 includes a front camera and / or a rear camera. When the electronic device 700 is in an operating mode, such as a shooting mode or a video mode, the front camera and / or the rear camera can receive external multimedia data. Each of the front camera and the rear camera can be a fixed optical lens system or have a focal length and optical zoom capabilities.

[0176] The audio component 710 is configured to output and / or input audio signals. For example, the audio component 710 includes a microphone (MIC) that is configured to receive external audio signals when the electronic device 700 is in an operating mode, such as a call mode, a recording mode, and a voice recognition mode. The received audio signals can be further stored in the memory 704 or transmitted via the communication component 716. In some embodiments, the audio component 710 further includes a speaker for outputting audio signals.

[0177] The I / O interface 712 provides an interface between the processing component 702 and a peripheral interface module, which can be a keyboard, a click wheel, buttons, etc. These buttons can include, but are not limited to: a home button, a volume button, a power button, and a lock button.

[0178] The sensor component 714 includes one or more sensors for providing an assessment of various aspects of the status of the electronic device 700. For example, the sensor component 714 can detect the on / off state of the electronic device 700, the relative positioning of components, such as the display and keypad of the electronic device 700. The sensor component 714 can also detect a change in the position of the electronic device 700 or components of the electronic device 700, the presence or absence of user contact with the electronic device 700, the orientation or acceleration / deceleration of the device 700, and a change in the temperature of the electronic device 700. The sensor component 714 can include a proximity sensor configured to detect the presence of nearby objects without any physical contact. The sensor component 714 can also include a light sensor, such as a CMOS or CCD image sensor, for use in imaging applications. In some embodiments, the sensor component 714 can further include an acceleration sensor, a gyro sensor, a magnetic sensor, a pressure sensor, or a temperature sensor.

[0179] The communication component 716 is configured to facilitate communication between the electronic device 700 and other devices in a wired or wireless manner. The electronic device 700 can access a communication standard-based wireless network, such as WiFi, a carrier network (such as 2G, 3G, 4G, or 5G), or a combination thereof. In an exemplary embodiment, the communication component 716 receives a broadcast signal or broadcast-related information from an external broadcast management system via a broadcast channel. In an exemplary embodiment, the communication component 716 further includes a Near Field Communication (NFC) module to facilitate short-range communication. For example, the NFC module can be implemented based on Radio Frequency Identification (RFID) technology, Infrared Data Association (IrDA) technology, Ultra-Wideband (UWB) technology, Bluetooth (BT) technology, and other technologies.

[0180] In an exemplary embodiment, the electronic device 700 can be implemented by one or more Application Specific Integrated Circuits (ASICs), Digital Signal Processors (DSPs), Digital Signal Processing Devices (DSPDs), Programmable Logic Devices (PLDs), Field Programmable Gate Arrays (FPGAs), controllers, microcontrollers, microprocessors, or other electronic components for performing the above method.

[0181] In an exemplary embodiment, a computer-readable storage medium including instructions is also provided, such as a memory 704 including instructions, and the above instructions can be executed by a processor 720 of the electronic device 700 to complete the above method. For example, the computer-readable storage medium can be a ROM, Random Access Memory (RAM), CD-ROM, magnetic tape, floppy disk, and optical data storage device, etc.

[0182] In an exemplary embodiment, a computer program product is also provided, and the computer program product includes instructions that can be executed by a processor 720 of the electronic device 700 to complete the above method.

[0183] Figure 8 is a block diagram of an electronic device 800 for performing another information display method shown according to an exemplary embodiment. For example, the electronic device 800 can be a server. Referring to Figure 8 , the electronic device 800 includes a processing component 820, which further includes one or more processors, and memory resources represented by a memory 822 for storing instructions executable by the processing component 820, such as application programs. The application programs stored in the memory 822 can include one or more modules each corresponding to a set of instructions. In addition, the processing component 820 is configured to execute instructions to perform the above method.

[0184] The electronic device 800 may further include: a power supply component 824 configured to perform power management of the electronic device 800, a wired or wireless network interface 826 configured to connect the electronic device 800 to a network, and an input / output (I / O) interface 828. The electronic device 800 may operate based on an operating system stored in the memory 822, such as Windows Server, Mac OS X, Unix, Linux, FreeBSD, or the like.

[0185] In an exemplary embodiment, there is also provided a computer-readable storage medium including instructions, such as the memory 822 including instructions, and the above instructions can be executed by a processor of the electronic device 800 to complete the above method. The storage medium may be a computer-readable storage medium. For example, the computer-readable storage medium may be a ROM, a random access memory (RAM), a CD-ROM, a magnetic tape, a floppy disk, and an optical data storage device, etc.

[0186] In an exemplary embodiment, there is also provided a computer program product, and the computer program product includes instructions, and the above instructions can be executed by a processor of the electronic device 800 to complete the above method.

[0187] It should be noted that the above-mentioned device, electronic device, computer-readable storage medium, computer program product, etc. may also include other implementation manners according to the description of the method embodiments. The specific implementation manners may refer to the description of the relevant method embodiments and will not be elaborated herein one by one.

[0188] Those skilled in the art will readily conceive of other embodiments of the present disclosure after considering the specification and practicing the invention disclosed herein. The present disclosure is intended to cover any variations, uses, or adaptations of the present disclosure, which follow the general principles of the present disclosure and include common general knowledge or conventional technical means in the technical field not disclosed in the present disclosure. The specification and embodiments are only to be considered as exemplary, and the true scope and spirit of the present disclosure are pointed out by the claims.

[0189] It should be understood that the present disclosure is not limited to the exact structures described above and shown in the drawings, and various modifications and changes can be made without departing from its scope. The scope of the present disclosure is only limited by the appended claims.

Claims

1. An information display method, characterized in that, including: responding to an access operation on target content, receiving aggregated feedback information; the aggregated feedback information includes the publishing results of different attitudes of different user accounts towards the target content; the aggregated feedback information is obtained based on first feedback information and second feedback information; the first feedback information is determined according to the selection operation information corresponding to each feedback option in the content feedback interface of the target content, and each feedback option has a corresponding feedback type; the second feedback information is the second feedback count corresponding to each feedback type; the second feedback count is obtained by establishing a second mapping relationship between the number of times the feedback type is mapped and the feedback type; the number of times each feedback type is mapped is obtained by mapping each content feedback feature to the corresponding feedback type; the content feedback feature is determined by performing feature extraction on the interaction behaviors of each user account towards the target content; presenting the aggregated feedback information in the display interface of the target content.

2. The information display method according to claim 1, characterized in that, each feedback option has a corresponding feedback type, and presenting the aggregated feedback information in the display interface of the target content includes: determining the feedback count corresponding to each feedback type according to the aggregated feedback information; obtaining a display object to be displayed for representing each feedback type; adjusting the display manner of each display object to be displayed in the display interface according to the feedback count corresponding to each feedback type, to obtain an adjusted display object to be displayed; displaying the adjusted display object to be displayed in the display interface of the target content.

3. The information display method according to claim 2, characterized in that, the adjusting the display manner of each display object to be displayed in the display interface according to the feedback count corresponding to each feedback type, to obtain an adjusted display object to be displayed includes: obtaining a target display ratio of the display object to be displayed corresponding to the feedback type in the display interface; adjusting the initial display ratio of the display object to be displayed corresponding to the feedback type in the display interface according to the target display ratio, so that the display ratio of each adjusted display object to be displayed in the display interface is positively correlated with the corresponding feedback count.

4. The information display method according to claim 2, characterized in that, the adjusting the display manner of each display object to be displayed according to the feedback count corresponding to each feedback type, to obtain an adjusted display object to be displayed includes: obtaining a target display brightness of the display object to be displayed corresponding to the feedback type in the display interface; adjusting the initial display brightness of the display object to be displayed corresponding to the feedback type in the display interface according to the target display brightness, so that the display brightness of each adjusted display object to be displayed in the display interface is positively correlated with the corresponding feedback count.

5. The information display method according to any one of claims 1 to 4, characterized in that, the responding to an access operation on target content, receiving aggregated feedback information includes: responding to the access operation, sending a feedback information acquisition request for the target content to a server; receiving the feedback information returned by the server in response to the feedback information acquisition request, to obtain the aggregated feedback information.

6. An information display method, characterized in that, including: For the target content, determine the first feedback information according to the selection operation information of each feedback option in the content feedback interface of the target content, and each of the feedback options has a corresponding feedback type; In addition, perform feature extraction on the interaction behaviors of each user account on the target content to determine the second feedback information, including: performing feature extraction on the interaction behaviors of each user account on the target content to determine the content feedback features in the interaction behaviors; mapping each of the content feedback features to the corresponding feedback type to determine the number of times each of the feedback types is mapped; establishing a second mapping relationship between the number of times each feedback type is mapped and the feedback type to obtain the second feedback times corresponding to each of the feedback types; using the second feedback times corresponding to each of the feedback types as the second feedback information; Aggregate the first feedback information and the second feedback information to obtain aggregated feedback information; the aggregated feedback information includes the publication results of different attitudes of different user accounts towards the target content; In response to a feedback information acquisition request for the target content sent by the terminal, send the aggregated feedback information to the terminal; the terminal is used to present the aggregated feedback information in the display interface of the target content.

7. The information display method according to claim 6, characterized in that, Each of the feedback options has a corresponding feedback type, and the determining the first feedback information according to the selection operation information of the feedback options corresponding to the target content includes: Determine the number of selections corresponding to each of the feedback options according to the selection operation information of the feedback options corresponding to the target content; the number of selections is used to represent the number of times the corresponding feedback option is clicked by at least one access account; Establish a first mapping relationship between the number of selections corresponding to the feedback option and the feedback type corresponding to the feedback option to obtain the first feedback times corresponding to each of the feedback types; Use the first feedback times corresponding to each of the feedback types as the first feedback information.

8. The information display method according to claim 6, characterized in that, Before the step of determining the first feedback information according to the selection operation information of the feedback options corresponding to the target content, the method further includes: Extract the content features of the target content; Input the content features into a pre-trained content classification model to obtain the content classification label of the target content; Determine at least one feedback option preset for the target content according to the content classification label of the target content.

9. The information display method according to claim 8, wherein, The determining at least one feedback option preset for the target content according to the content classification label of the target content includes: Query the correlation degree between the content classification label and each candidate feedback option; the correlation degree is used to represent the degree of correlation between the attitude information represented by the candidate feedback option and the content type corresponding to the content classification label; Use the candidate feedback options with a correlation degree greater than a preset threshold as at least one feedback option preset for the target content.

10. An information display device, wherein, Include: A response unit, configured to execute an operation of receiving aggregated feedback information in response to an access operation on target content; the aggregated feedback information includes publication results of different attitudes of different user accounts towards the target content; the aggregated feedback information is obtained based on first feedback information and second feedback information; the first feedback information is determined according to selection operation information corresponding to each feedback option in a content feedback interface of the target content, and each of the feedback options has a corresponding feedback type; the second feedback information is the second feedback times corresponding to each of the feedback types; the second feedback times are obtained by establishing a second mapping relationship between the number of times the feedback type is mapped and the feedback type; The number of times each of the feedback types is mapped is obtained by mapping each content feedback feature to the corresponding feedback type; The content feedback feature is determined by performing feature extraction on interaction behaviors of each user account towards the target content; A display unit, configured to execute presenting the aggregated feedback information in a display interface of the target content.

11. The information display device according to claim 10, wherein, Each of the feedback options has a corresponding feedback type, and the display unit is specifically configured to execute: determining the feedback times corresponding to each of the feedback types according to the aggregated feedback information; obtaining display objects to be displayed for characterizing each of the feedback types; adjusting display manners of the display objects to be displayed in the display interface according to the feedback times corresponding to each of the feedback types to obtain adjusted display objects to be displayed; and displaying the adjusted display objects to be displayed in the display interface of the target content.

12. The information display device according to claim 11, wherein, The display unit is specifically configured to execute: obtaining a target display ratio of a display object to be displayed corresponding to the feedback type in the display interface; and adjusting an initial display ratio of the display object to be displayed corresponding to the feedback type in the display interface according to the target display ratio, so that the display ratio of each of the adjusted display objects to be displayed in the display interface is positively correlated with the corresponding feedback times.

13. The information display device according to claim 11, wherein, The display unit is specifically configured to execute: obtaining a target display brightness of a display object to be displayed corresponding to the feedback type in the display interface; and adjusting an initial display brightness of the display object to be displayed corresponding to the feedback type in the display interface according to the target display brightness, so that the display brightness of each of the adjusted display objects to be displayed in the display interface is positively correlated with the corresponding feedback times.

14. The information display device according to any one of claims 10 to 13, wherein, The response unit is specifically configured to execute: sending a feedback information acquisition request for the target content to a server in response to the access operation; and receiving feedback information returned by the server in response to the feedback information acquisition request to obtain the aggregated feedback information.

15. An information display device, wherein, Including: A determination unit, configured to execute, for the target content, determining first feedback information according to selection operation information of each feedback option in a content feedback interface of the target content, and each of the feedback options has a corresponding feedback type; Moreover, feature extraction is performed on the interaction behaviors of each user account with respect to the target content to determine second feedback information, including: performing feature extraction on the interaction behaviors of each user account with respect to the target content to determine the content feedback features in the interaction behaviors; mapping each of the content feedback features to the corresponding feedback type to determine the number of times each feedback type is mapped; establishing a second mapping relationship between the number of times each feedback type is mapped and the feedback type to obtain the second feedback times corresponding to each feedback type; and using the second feedback times corresponding to each feedback type as the second feedback information. An aggregation unit, configured to aggregate the first feedback information and the second feedback information to obtain aggregated feedback information; the aggregated feedback information includes the publication results of different attitudes of different user accounts towards the target content. A sending unit, configured to send the aggregated feedback information to the terminal in response to a feedback information acquisition request sent by the terminal; the terminal is used to present the aggregated feedback information in the display interface of the target content.

16. The information display device according to claim 15, wherein, Each of the feedback options has a corresponding feedback type. The determination unit is specifically configured to determine the number of times each feedback option is selected according to the selection operation information of the feedback options corresponding to the target content; the number of times selected is used to represent the number of times the corresponding feedback option is clicked by at least one access account. Establish a first mapping relationship between the number of times each feedback option is selected and the feedback type corresponding to the feedback option to obtain the first feedback times corresponding to each feedback type; and use the first feedback times corresponding to each feedback type as the first feedback information.

17. The information display device according to claim 15, wherein, The device is further configured to extract the content features of the target content; input the content features into a pre-trained content classification model to obtain the content classification label of the target content; and determine at least one feedback option preset for the target content according to the content classification label of the target content.

18. The information display device according to claim 17, wherein, The device is further configured to query the correlation degree between the content classification label and each candidate feedback option; the correlation degree is used to represent the degree of correlation between the attitude information represented by the candidate feedback option and the content type corresponding to the content classification label; and use the candidate feedback options with a correlation degree greater than a preset threshold as at least one feedback option preset for the target content.

19. An electronic device, wherein, Including: A processor; A memory for storing instructions executable by the processor; Wherein, the processor is configured to execute the instructions to implement the information display method according to any one of claims 1 to 9.

20. A computer-readable storage medium, wherein, When the instructions in the computer-readable storage medium are executed by the processor of the electronic device, the electronic device can execute the information display method according to any one of claims 1 to 9.

21. A computer program product, wherein the computer program product includes instructions, When the instructions are executed by the processor of the electronic device, the electronic device can execute the information display method according to any one of claims 1 to 9.

Citation Information

Patent Citations

  • Resource display method and device, electronic equipment and readable storage medium

    CN111476632A