Information display method and device, equipment, storage medium

By displaying target controls, including operation entry points and historical information, on the multimedia resource interface of short video applications, the problem of a single interaction entry point is solved, enabling richer user interaction and more efficient control management.

CN119011924BActive Publication Date: 2025-11-04BEIJING DAJIA INTERNET INFORMATION TECH CO LTD
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Patent Information

Application Number
CN202410789931.8
Authority / Receiving Office
CN · China
Patent Type
Patents(China)
Current Assignee / Owner
Filing Date
2024-06-18
Publication Date
2025-11-04
Estimated Expiration
2044-06-18

AI Technical Summary

Technical Problem

The interactive entry points of existing short video applications are relatively simple and lack diversity, which affects user interactivity.

Method used

On the interface displaying multimedia resources, a target control is provided, which includes the entry point for performing the target operation and historical operation information. The historical operation information is aggregated and displayed in a variety of forms. The display of the control is controlled to reduce visual interference, and the display of the control is optimized based on server information.

Benefits of technology

It improves the diversity of entry point displays for performing target operations, enhances user interactivity, reduces visual interference, and improves the flexibility and efficiency of control display.

✦ Generated by Eureka AI based on patent content.

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Abstract

The application provides an information display method and device, equipment and a storage medium. The information display method can include: in a case where a first interface for displaying a target multimedia resource is displayed, a target control including an entry for performing a target operation and historical operation information is displayed. A new display manner of the entry for performing the target operation is provided, and display diversity of the entry for performing the target operation can be improved.
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Description

TECHNICAL FIELD

[0001] The present application relates to the technical field of terminals, and in particular to an information display method and device, equipment and a storage medium. BACKGROUND

[0002] A short video application is an application program based on mobile Internet and taking short videos as the main content form. Since the content of the short video application is extensive and diversified, the short video application has become an important way of Internet content dissemination.

[0003] In order to improve the interactivity of users, in the related technology, a terminal device displays an interactive entrance on the interface of a multimedia resource or a live room, so as to realize the interactive operation on the multimedia resource or the live room through the interactive entrance.

[0004] However, it is found in practice that the display mode of the interactive entrance is relatively single. SUMMARY

[0005] The present application provides an information display method and device, equipment and a storage medium, which can improve the display diversity of the entrance for performing a target operation.

[0006] The first aspect provides an information display method applied to a terminal device, and the method comprises:

[0007] displaying a first interface, the first interface being used to display a target multimedia resource;

[0008] displaying a target control on the first interface, the target control comprising an entrance for performing a target operation and historical operation information, the historical operation information being used to represent a historical target operation on the target multimedia resource.

[0009] In the technical solution, the target control comprising the entrance for performing the target operation and the historical operation information is displayed on the condition that the first interface for displaying the target multimedia resource is displayed, a new display mode of the entrance for performing the target operation is provided, and the display diversity of the entrance for performing the target operation can be improved.

[0010] In a possible implementation manner, the historical operation information is exhibited in an aggregated form, and the aggregated form at least comprises a form of aggregating at least two historical target operations on the target multimedia resource in a predetermined time period into one message.

[0011] In the technical solution, the historical operation information is exhibited in the aggregated form, which can improve the guiding effect on the user.

[0012] In a possible implementation, the historical operation information includes an operation parameter, and the operation parameter includes a frequency of the historical target operation in a first preset time length and / or a cumulative number of the historical target operation in a second preset time length.

[0013] In the technical solution, the display of the target control is controlled based on the frequency of the historical target operation in the first preset time length and / or the cumulative number of the historical target operation in the second preset time length, so that the display of the target control is more reasonable.

[0014] In a possible implementation, the target multimedia resource includes information of a target object, and the target object includes an object that can be exchanged through a virtual resource, and the target operation includes an operation on the target multimedia resource itself and / or an operation performed on the target object.

[0015] In the technical solution, the target operation can be performed on the multimedia resource itself and / or the target object, and the target operation is more extensive.

[0016] In a possible implementation, the operation performed on the target object includes at least one of the following: an operation of performing resource acquisition and an operation of publishing content of the target object.

[0017] In the technical solution, the operation performed on the target object includes at least one of the following: an operation of performing resource acquisition and an operation of publishing content of the target object, and the target operation is further more extensive.

[0018] In a possible implementation, the operation performed on the target multimedia resource includes an operation of publishing content.

[0019] In a possible implementation, the target operation is an operation for which the historical operation information meets a condition.

[0020] In the technical solution, in a case where a first interface for displaying a target multimedia resource is displayed, if the historical operation information meets a condition, a target control including an entry for performing a target operation and historical operation right information is displayed, a new display manner of the entry for performing the target operation is provided, and display diversity of the entry for performing the target operation can be improved.

[0021] In a possible implementation, the target control is displayed on the first interface, and the method includes the following steps.

[0022] In a case where no other control is displayed on the first interface, the target control is displayed on the first interface.

[0023] In the technical solution, the target control is displayed without other controls displayed on the first interface, so that the visual interference on the user can be reduced.

[0024] In a possible implementation, the target control is displayed on the first interface if the other controls disappear when the other controls are displayed on the first interface.

[0025] In the technical solution, the delayed display of the target control can be implemented.

[0026] In a possible implementation, the other controls include an operation entry of a target object, and the target object includes an object that can be exchanged through virtual resources.

[0027] In the technical solution, the display priority of the operation entry of the target object is higher than that of the target control, so that the display of the target control can be more in line with actual needs.

[0028] In a possible implementation, the method further includes:

[0029] In the process of displaying the target control on the first interface, a triggering instruction for displaying an operation entry of a target object is received, and the target object includes an object that can be exchanged through virtual resources.

[0030] In response to the triggering instruction, the display of the target control is terminated.

[0031] The operation entry of the target object is displayed.

[0032] In the technical solution, the display priority of the operation entry of the target object is higher than that of the target control, so that the display of the target control can be more in line with actual needs.

[0033] In a possible implementation, the target control is displayed for a third preset time length, or the display time length of the target control is associated with a touch operation on the operation entry of the target operation, and the termination time of the display of the target control is associated with the time when the operation entry of the target operation is touched.

[0034] In the technical solution, the target control is automatically terminated after being displayed on the first interface for a third preset time length, so that the short-time display of the target control on the first interface is implemented, and the interference on the user's sight can be reduced.

[0035] In addition, the termination time of the display of the target control is associated with the time when the operation entry for performing the target operation is touched, so that the display of the target control can be intervened by the user, and the flexibility of the display of the target control is further improved.

[0036] In a possible implementation, if the first interface displays the target control less than or equal to a first number threshold before the current time, the target control is displayed on the first interface.

[0037] In the technical solution, before the terminal device displays the target control on the first interface, the terminal device determines whether the number of times that the target control is displayed on the first interface before the current time is less than or equal to a first number threshold, and if yes, the target control is continuously displayed on the first interface, so that the target control is prevented from being frequently displayed on the first interface, and the user's viewing experience of the target multimedia resource is improved.

[0038] In a possible implementation, the target control further includes timing information, and the timing information includes a continuous display duration and / or a countdown duration.

[0039] In the technical solution, the target control further includes timing information, so that the user can intuitively know the timing information of the target control.

[0040] In a possible implementation, before the target control is displayed on the first interface, the method further includes:

[0041] receiving target information sent by a server, the target information including operation parameters of a historical target operation and / or information generated according to the operation parameters of the historical target operation;

[0042] The target control is displayed on the first interface according to the target information.

[0043] The target control is displayed on the first interface according to the target information.

[0044] In the technical solution, in a case where the first interface for displaying a target multimedia resource is displayed, target information sent by a server is received, and a target control including an entry for performing a target operation and historical operation information is displayed on the first interface according to the target information, so that a new display manner of the entry for performing the target operation is provided, and display diversity of the entry for performing the target operation is improved.

[0045] In a possible implementation, the target information includes operation parameters of the historical target operation, and the target control is displayed on the first interface according to the target information, including:

[0046] In a case where it is determined that the parameters of the historical target operation satisfy a preset parameter threshold, the target control is displayed on the first interface.

[0047] In the technical solution, the server obtains operation parameters of historical target operations on a target multimedia resource, and sends the operation parameters to a terminal device. The terminal device determines whether the operation parameters meet a preset parameter threshold, and displays a target control on a first interface when the operation parameters meet the preset parameter threshold. This can improve the analysis efficiency of the operation parameters, and improve the display efficiency of the target control.

[0048] In a possible implementation, the target information includes information generated according to operation parameters of the historical target operations, and the information is a control display instruction.

[0049] The target control is displayed on the first interface according to the target information, including:

[0050] The target control is displayed on the first interface in response to the control display instruction.

[0051] In the technical solution, the server obtains operation parameters of historical target operations on a target multimedia resource, and determines whether the operation parameters meet a preset parameter threshold. When the operation parameters meet the preset parameter threshold, the server sends a control display instruction to a terminal device to trigger the terminal device to display a target control on a first interface. The terminal device does not need to analyze the operation parameters, which helps to reduce the device power consumption of the terminal device.

[0052] In a possible implementation, the target multimedia resource includes a target work or a target live broadcast room.

[0053] The second aspect provides an information display device, including:

[0054] A display unit is configured to display a first interface, and the first interface is configured to display a target multimedia resource.

[0055] The display unit is further configured to display a target control on the first interface, and the target control includes an entry for performing a target operation and historical operation information. The historical operation information is used to represent historical target operations on the target multimedia resource.

[0056] In a possible implementation, the historical operation information is displayed in an aggregated form. The aggregated form at least includes a form in which at least two historical target operations on the target multimedia resource in a predetermined time period are aggregated into one message.

[0057] In a possible implementation, the historical operation information includes operation parameters. The operation parameters include a frequency of the historical target operation in a first preset time period and / or a cumulative number of the historical target operation in a second preset time period.

[0058] In a possible implementation, the target multimedia resource contains information of a target object, the target object includes an object exchangeable through a virtual resource, and the target operation includes an operation performed on the target multimedia resource itself and / or the target object.

[0059] In a possible implementation, the operation performed on the target object includes at least one of the following: an operation of performing resource acquisition, and an operation of publishing content of the target object.

[0060] In a possible implementation, the operation performed on the target multimedia resource includes an operation of publishing content.

[0061] In a possible implementation, the target operation is an operation for which the historical operation information meets a condition.

[0062] In a possible implementation, the display unit is configured to display the target control on the first interface in the following manner.

[0063] The display unit is configured to display the target control on the first interface when no other control is displayed on the first interface.

[0064] In a possible implementation, the display unit is further configured to display the target control on the first interface when the other control disappears when the other control is displayed on the first interface.

[0065] In a possible implementation, the other control includes an operation entry of a target object, and the target object includes an object exchangeable through a virtual resource.

[0066] In a possible implementation, the display unit is further configured to, during the process of displaying the target control on the first interface, receive a trigger instruction for displaying an operation entry of a target object, the target object including an object exchangeable through a virtual resource; and in response to the trigger instruction, terminate the display of the target control; and display the operation entry of the target object.

[0067] In a possible implementation, the target control is displayed for a third preset time length.

[0068] Alternatively,

[0069] The display time length of the target control is associated with a touch operation on an entry of the target operation, and the display termination time of the target control is associated with a time when the entry of the target operation is touched.

[0070] In a possible implementation, the display unit can display the target control on the first interface in the following manner: if the number of times that the first interface displays the target control before the current time is less than or equal to a first number threshold, the display unit displays the target control on the first interface.

[0071] In a possible implementation, the target control further includes timing information, and the timing information includes a duration of continuous display and / or a duration of countdown.

[0072] In a possible implementation, the apparatus further includes an obtaining unit, configured to receive target information sent by a server, where the target information includes operation parameters of a historical target operation and / or information generated according to the operation parameters of the historical target operation.

[0073] The display unit can display the target control on the first interface in the following manner:

[0074] The display unit displays the target control on the first interface according to the target information.

[0075] In a possible implementation, the target information includes operation parameters of the historical target operation, and the display unit can display the target control on the first interface in the following manner: if it is determined that the parameters of the historical target operation meet a preset parameter threshold, the display unit displays the target control on the first interface.

[0076] In a possible implementation, the target information includes information generated according to the operation parameters of the historical target operation, and the information is a control display instruction, and the display unit can display the target control on the first interface in the following manner: in response to the control display instruction, the display unit displays the target control on the first interface.

[0077] In a possible implementation, the target multimedia resource includes a target work or a target live broadcast room.

[0078] In a third aspect, a terminal device is provided, including:

[0079] a memory in which executable program code is stored;

[0080] a processor coupled to the memory; and

[0081] The processor invokes the executable program code stored in the memory, and the executable program code, when executed by the processor, causes the processor to implement the method in the first aspect.

[0082] In a fourth aspect, a computer readable storage medium is provided, having stored thereon executable program code which, when executed by a processor, implements the method according to any one of the first aspect.

[0083] In a fifth aspect, an application publishing platform is disclosed, for publishing a computer program product, wherein the computer program product, when running on a computer, causes the computer to perform the method according to any one of the first aspect.

[0084] From the above technical solutions, the embodiments of the present application have at least the following advantages:

[0085] In the case of displaying the first interface for displaying the target multimedia resource, the target control including the entry for performing the target operation and the historical operation information is displayed, a new display manner of the entry for performing the target operation is provided, and the display diversity of the entry for performing the target operation can be improved. BRIEF DESCRIPTION OF DRAWINGS

[0086] Figure 1 is a flowchart of the information display method disclosed by the embodiments of the present application;

[0087] Figure 2A is a diagram of the first interface disclosed by the embodiments of the present application;

[0088] Figure 2B is another diagram of the first interface disclosed by the embodiments of the present application;

[0089] Figure 2C is still another diagram of the first interface disclosed by the embodiments of the present application;

[0090] Figure 2D is still another diagram of the first interface disclosed by the embodiments of the present application;

[0091] Figure 2E is still another diagram of the first interface disclosed by the embodiments of the present application;

[0092] Figure 2F is still another diagram of the first interface disclosed by the embodiments of the present application;

[0093] Figure 2G is a diagram of the terminal device performing the sharing operation disclosed by the embodiments of the present application;

[0094] Figure 3 is a scene diagram of the information display method disclosed by the embodiments of the present application;

[0095] Figure 4 is another flowchart of the information display method disclosed by the embodiments of the present application;

[0096] Figure 5 is another flowchart of the information display method disclosed by the embodiments of the present application;

[0097] Figure 6A is another diagram of the first interface disclosed by the embodiments of the present application;

[0098] Figure 6B is another diagram of the first interface disclosed by the embodiments of the present application;

[0099] Figure 7 is another flowchart of the information display method disclosed by the embodiments of the present application;

[0100] Figure 8 is another flowchart of the information display method disclosed by the embodiments of the present application;

[0101] Figure 9A is another diagram of the first interface disclosed by the embodiments of the present application;

[0102] Figure 9B is another diagram of the first interface disclosed by the embodiments of the present application;

[0103] Figure 10 is another flowchart of the information display method disclosed by the embodiments of the present application;

[0104] Figure 11 is a structural diagram of the information display device disclosed by the embodiments of the present application;

[0105] Figure 12 is a structural diagram of the terminal device disclosed by the embodiments of the present application. DETAILED DESCRIPTION

[0106] The embodiments of the present application provide an information display method and device, equipment and storage medium, which can improve the display diversity of the entry for performing a target operation.

[0107] In order for those skilled in the art to better understand the present application, the technical solutions in the embodiments of the present application will be described in conjunction with the drawings in the embodiments of the present application. Obviously, the described embodiments are only a part of the embodiments of the present application, not all. Based on the embodiments in the present application, all should belong to the scope of protection of the present application.

[0108] It should be noted that the words "exemplarily" or "for example" and the like in the present application are used to represent an example, illustration or description. Any embodiment or design scheme described as "exemplarily" or "for example" in the present application should not be interpreted as more preferred or more advantageous than other embodiments or design schemes. Rather, the use of "exemplarily" or "for example" and the like is intended to present the relevant concept in a specific manner.

[0109] "at least one" means one or more, "multiple" means two or more. "And / or" describes the association between the associated objects, which means that there can be three relationships, for example, A and / or B can represent: A exists alone, A and B exist together, and B exists alone, where A and B can be singular or plural. The character " / " generally represents that the associated objects before and after are in an "or" relationship. "At least one of the following" or the like means any combination of these items, including any combination of single item or multiple items. For example, at least one of a, b and c can represent: a, or b, or c, or a and b, or a and c, or b and c, or a, b and c, where a, b, c can be single or multiple.

[0110] At present, most short video applications support users to watch live or works. It can be understood that when the short video application runs in the foreground of the terminal device, the display screen of the terminal device can display a first interface for displaying a live room or a work.

[0111] The terminal device displays the first interface for displaying the target live room on the display screen of the terminal device in the following manner: the terminal device detects a selection operation of the user on the live room preview interface, and in response to the selection operation of the user on the live room preview interface, displays the first interface for displaying the target live room on the display screen of the terminal device.

[0112] The terminal device displays the first interface for displaying the target work on the display screen of the terminal device in the following manner: the terminal device detects a selection operation of the user on the work preview interface, and in response to the selection operation of the user on the work preview interface, displays the first interface for displaying the target work on the display screen of the terminal device.

[0113] In practice, in order to improve the interactivity of users, in the related art, the terminal device fixedly displays an interactive entrance on the first interface to realize the interactive operation on the multimedia resource or the live room through the interactive entrance,

[0114] Taking the sharing operation of a live broadcast room as an example, a "more" control is usually arranged at the lower left corner of the first interface, the user clicks the "more" control, a function control interface is displayed, the function control interface includes a sharing control for triggering a sharing operation, and the user realizes the sharing operation of the live broadcast room by clicking the sharing control.

[0115] It can be seen that the display mode of the interactive entry is relatively single.

[0116] To solve this problem, the technical scheme of the present application discloses an information display method, in which the terminal device displays a target control including an entry for performing a target operation and historical operation information when displaying a first interface for displaying a target multimedia resource, providing a new display mode of the entry for performing the target operation, which can improve the display diversity of the entry for performing the target operation.

[0117] In the embodiments of the present application, the terminal device can be a general handheld electronic device with a screen, such as a mobile phone, a smart phone, a portable terminal, a terminal, a personal digital assistant (PDA), a portable multimedia player (PMP) device, a notebook computer, a notebook (Note Pad), a wireless broadband (Wibro) terminal, a tablet computer (PC), a smart PC, and a vehicle-mounted computer.

[0118] The terminal device can also include a wearable device. The wearable device can be directly worn on the user's body, or integrated into the user's clothes or accessories, which is a portable terminal device. The wearable device is not only a hardware device, but also can realize powerful intelligent functions through software support and data interaction, cloud server interaction, such as computing function, positioning function, alarm function, and can also be connected with mobile phones and various terminals. The wearable device can include but is not limited to watch type (such as watches, wristbands, etc.) supported by wrists, shoes type (such as shoes, socks or other leg-wearing products) supported by feet, glass type (such as glasses, helmets, headbands, etc.) supported by heads, and smart clothes, bags, crutches, accessories and other non-mainstream product forms.

[0119] The technical scheme of the present application will be further described below in combination with specific embodiments.

[0120] Please refer to Figure 1 , Figure 1 is a flowchart of the information display method disclosed in the embodiments of the present application. As Figure 1The information display method shown can include the following steps:

[0121] 101. The terminal device displays a first interface, the first interface being used to display a target multimedia resource.

[0122] In the embodiments of the present application, the target multimedia resource can include but is not limited to a target work or a target live room.

[0123] In some embodiments, the target work can be any work selected by the user from a work preview interface, or can be any work recommended by the application, which is not limited in the embodiments of the present application. The work preview interface can include a preview window of at least one work, and the user can select the target work by touching any preview window.

[0124] In the embodiments of the present application, the target work can include but is not limited to at least one of the following: video, picture, text, audio, etc.

[0125] In some embodiments, the basis for the application to recommend the work can include but is not limited to user information and / or browsing records for the work. The user information can include but is not limited to at least one of the following: user age, gender, occupation, etc. The browsing records for the work can include but are not limited to browsing records for the work in the last week, month or quarter.

[0126] In some embodiments, the target live room can be any live room selected by the user from a live room preview interface, or can be a live room recommended by the application, which is not limited in the embodiments of the present application. The live room preview interface can include a preview window of at least one live room, and the user can select the target live room by touching any preview window.

[0127] In the embodiments of the present application, the type of the target live room can include but is not limited to any one of the following: an e-commerce live room, a game live room, an entertainment live room, a sports live room, etc.

[0128] In some embodiments, the basis for the application to recommend the live room can include but is not limited to user information and / or browsing records for the live room. It should be noted that the explanations of the user information and the browsing records can be referred to the above related descriptions, which will not be repeated here.

[0129] 102. The terminal device displays a target control on the first interface, the target control including an entry for performing a target operation and historical operation information, the historical operation information being used to represent historical target operations on the target multimedia resource.

[0130] The operation performed on the target multimedia resource can include a publishing content operation, which can include at least one of a sharing operation, a commenting operation, a following operation, a gifting operation, and the like.

[0131] The sharing operation can refer to an operation of sending the target multimedia resource to other users or sharing to other social media platforms. The commenting operation can refer to an operation of publishing comment information for the target multimedia resource. The following operation can refer to an operation of adding the target multimedia resource to a following list of a corresponding account. The gifting operation can refer to an operation of gifting a virtual gift purchased by a user to an anchor of a target live broadcast room.

[0132] In some embodiments, the target multimedia resource can further include information of a target object, which includes an object exchangeable by a virtual resource, such as a transaction object, or an object not requiring exchange of a virtual resource, such as a download object, and the like.

[0133] Correspondingly, the operation performed on the target multimedia resource can further include an operation performed on the target object, wherein the operation performed on the target object can include at least one of an operation of obtaining a resource, such as a purchase operation, a download operation, and the like, or an operation of publishing content for the target object, such as a consulting operation or a commenting operation.

[0134] It should be noted that the purchase operation requires obtaining of other virtual resources, and the download operation can not require obtaining of other virtual resources.

[0135] It should be noted that, in the embodiments of the present application, the historical target operation can be a target operation occurring before the current time, or can be a touch operation on an entry for performing the target operation occurring before the current time.

[0136] In some embodiments, the historical operation information is presented in an aggregated form, and the aggregated form includes at least one of aggregating at least two historical target operations on the target multimedia resource in a predetermined time period into one message.

[0137] In some embodiments, the target operation can be any one of the historical operations, or can be an operation meeting a condition.

[0138] In some embodiments, the target operation is an operation meeting a condition of the historical operation information, and the condition can be a condition determined according to the historical operation information.

[0139] In some embodiments, the historical operation information can include, but is not limited to, at least one of the following:

[0140] An interval length of the historical target operation from the current time;

[0141] an identifier of a historical target operation;

[0142] a user account corresponding to the historical target operation;

[0143] triggering the user account with the most times of the historical target operation;

[0144] an operation parameter of the historical target operation, the operation parameter comprising a frequency of the historical target operation in a first preset time length and / or a cumulative number of the historical target operation in a second preset time length.

[0145] In the embodiments of the present application, the frequency of the historical target operation in the first preset time length can be represented by a ratio of the first preset time length to the number of times of the historical target operation in the first preset time length. For example, the frequency of the historical target operation in the first preset time length can be T1 / t1, where T1 indicates the first preset time length and t1 represents the number of times of the historical target operation in the first preset time length.

[0146] In the embodiments of the present application, the cumulative number of the historical target operation in the second preset time length can refer to the total number of times of the historical target operation in the second preset time length. For example, the second preset time length can be a week, a month or a quarter, etc., which is not limited in the embodiments of the present application.

[0147] In the embodiments of the present application, the display form of the entry for performing the target operation can be a virtual key, or a picture, a word or a symbol, etc., which is not limited in the embodiments of the present application.

[0148] In some embodiments, the target control can be, but is not limited to, a pop-up window or a card, etc. In the case where the target includes a pop-up window, the control can be a bubble pop-up window, which can float on the first interface and will not interrupt the current operation of the user.

[0149] The target control can be displayed at the lower left corner, the lower right corner, the upper left corner, the upper right corner, above the live room comment information or below the live room comment information of the first interface, which is not limited in the embodiments of the present application. In addition, the fill color of the target control can be red, yellow or green, etc., which is not limited in the embodiments of the present application.

[0150] In some embodiments, the target control can further include an animation.

[0151] For example, the target control is a pop-up window and is displayed below the live room comment information, the display diagram of the target control can refer to Figure 2A , Figure 2A is a diagram of the first interface disclosed in the embodiments of the present application. As shown in Figure 2AThe first interface shown includes a live room picture 201 and a target control 202, which includes an entry 2021 for performing a target operation and a display area 2022 of historical operation information.

[0152] For example, the target control is a card, and when it is displayed below the live room comment information, the display diagram of the target control can refer to Figure 2B , Figure 2B is another diagram of the first interface disclosed by the embodiments of the present application. As shown in Figure 2B The first interface shown includes a live room picture 201 and a target control 202, which includes an entry 2021 for performing a target operation and a display area 2022 of historical operation information.

[0153] For example, the target control is a pop-up window, and when it is displayed above the live room comment information, the display diagram of the target control can refer to Figure 2C , Figure 2C is another diagram of the first interface disclosed by the embodiments of the present application. As shown in Figure 2C The first interface shown includes a live room picture 201 and a target control 202, which includes an entry 2021 for performing a target operation and a display area 2022 of historical operation information.

[0154] For example, the target control is a card, and when it is displayed above the live room comment information, the display diagram of the target control can refer to Figure 2D , Figure 2D is another diagram of the first interface disclosed by the embodiments of the present application. As shown in Figure 2D The first interface shown includes a live room picture 201 and a target control 202, which includes an entry 2021 for performing a target operation and a display area 2022 of historical operation information.

[0155] In some embodiments, the duration of the continuous display of the target control can be a third preset duration. The third preset duration can be a shorter time period set in advance by the terminal device. For example, the third preset duration can include, but is not limited to, 10s, 15s, or 20s, etc.

[0156] It should be noted that in the embodiments of the present application, the target control is automatically terminated when it is continuously displayed on the first interface for a third preset duration, achieving the effect of short-time display of the target control on the first interface, and reducing the interference with the user's vision.

[0157] In some embodiments, the duration of the display of the target control can be associated with the touch operation on the entry for the target operation; and the termination of the display of the target control can be associated with the time when the entry in the target control is touched.

[0158] In some embodiments, the termination of the display of the target control can be associated with the time when the entry is touched, which can include that the termination of the display of the target control is the time when the entry is touched; or the termination of the display of the target control is any time after the entry is touched, i.e., the target control can continue to display for a target duration when the entry is touched.

[0159] It can be understood that when the entry in the target control for performing the target operation is not touched, the target control disappears after a third preset duration.

[0160] It should be noted that in the embodiments of the present application, the termination of the display of the target control is associated with the time when the entry for performing the target operation is touched, which can make the display of the target control be intervened by the user, and further improve the flexibility of the display of the target control.

[0161] In some embodiments, the target control can further include timing information, which can include the duration of the display and / or the duration of the countdown, which is not limited in the embodiments of the present application.

[0162] For example, the case where the target control includes timing information can be seen from the following Figure 2E-Figure 2F .

[0163] Figure 2E is another illustration of the first interface disclosed in the embodiments of the present application. As shown in Figure 2E , the first interface includes a live room picture 201 and a target control 202, wherein the target control 202 includes an entry 2021 for performing a target operation, a display area 2022 of historical operation information and a display area 2023 of timing information.

[0164] Figure 2F is another illustration of the first interface disclosed in the embodiments of the present application. As shown in Figure 2F , the first interface includes a live room picture 201 and a target control 202, wherein the target control 202 includes an entry 2021 for performing a target operation, a display area 2022 of historical operation information and a display area 2023 of timing information.

[0165] It should be noted that the user can trigger the terminal device to perform the target operation by touching the entry for performing the target operation. It can be understood that when the terminal device detects the touch operation on the entry for the target operation, the target interface corresponding to the target operation is displayed in response to the touch operation.

[0166] It can be understood that when the target operation is a sharing operation, the target interface is a sharing interface, or when the target operation is a gift sending operation, the target interface is a gift sending interface, and the like, which are not limited in the embodiments of the present application.

[0167] For example, the target operation is a sharing operation, and the operation of the terminal device performing the sharing operation can be combined with the following Figure 2G Figure 2G In the left interface diagram, the first interface includes a live room picture 201, a target control 202, an entry 2021 in the target control 202 for performing a target operation, a display area 2022 of historical operation information, and a display area 2023 of timing information. When the terminal device detects a touch operation on the entry 2021, the sharing interface 203 is displayed. Figure 2G The right interface diagram includes a live room picture 201 and a sharing interface 203.

[0168] By implementing the method shown in the left interface diagram, in the case of displaying a first interface for displaying a target multimedia resource, a target control including an entry for performing a target operation and historical operation information is displayed, which provides a new display method for the entry for performing the target operation, and can improve the display diversity of the entry for performing the target operation. Figure 1 It should be noted that in the embodiments of the present application, the historical operation information can be derived from a server or the terminal device itself, which is not limited here, and the following embodiments mainly introduce the historical operation information derived from the server.

[0169] In the case of historical operation information derived from the server, the scenario diagram of the information display method disclosed in the embodiments of the present application can be referred to

[0170] As shown in the scenario diagram, the scenario diagram includes a server 310 and a terminal device 320; wherein the server 310 is configured to obtain target information and send the target information to the terminal device 320, wherein the target information can include parameters of historical target operations and / or information generated according to the parameters of the historical target operations. The terminal device 320 is configured to display a first interface, and in the case of receiving the target information sent by the server 310, display a target control on the first interface. Figure 3 Figure 3 It should be noted that in the embodiments of the present application,

[0171] It should be noted that in the embodiments of the present application, Figure 3 ​​The illustrated scenario is only an example of the scenario to which the information display method disclosed in the present application is applicable, and is not a limitation on the scenario to which the information display method disclosed in the present application is applicable.

[0172] It can be understood that the number of terminal devices 320 in communication with the server 310 can not be limited to Figure 1 two in the illustrated scenario, and the number of terminal devices 320 can be three, five, ten, or more, which is not limited in the embodiments of the present application.

[0173] It should be noted that the following embodiments are mainly introduced taking the scenario illustrated in Figure 3 as an example.

[0174] Please refer to Figure 4 , Figure 4 is another flowchart of the information display method disclosed in the embodiments of the present application. As shown in Figure 4 the information display method can include the following steps:

[0175] 401. The terminal device displays a first interface.

[0176] It can be understood that the terminal device in step 401 is Figure 3 any terminal device illustrated in the scenario.

[0177] Step 401 is similar to step 101, which will not be repeated here.

[0178] 402. The server obtains target information, which includes operation parameters of historical target operations and / or information generated according to the operation parameters of the historical target operations.

[0179] It should be noted that the historical target operations come from at least one terminal device, for example, the scenario illustrated in Figure 3 the at least one terminal device can be Figure 3 any terminal device or all terminal devices.

[0180] It can be understood that since Figure 3 is only an example, the historical target operations can also come from more terminal devices, and for the convenience of description, the embodiments of the present application are mainly introduced taking the two terminal devices illustrated in Figure 3 as an example.

[0181] It should be noted that the explanation of the operation parameters of the historical target operations can be referred to the corresponding description in the above embodiments, which will not be repeated here.

[0182] In some embodiments, the information generated according to the operation parameter of the historical target operation can include, but is not limited to, indication information or control display instruction for indicating that the operation parameter of the historical target operation meets a preset parameter threshold, wherein the control display instruction is used to trigger the terminal device to display the target control.

[0183] It should be noted that the following embodiments mainly take the information generated according to the operation parameter of the historical target operation as an example to introduce the control display instruction.

[0184] 403. The server sends target information to the terminal device.

[0185] It can be understood that after step 403, the terminal device can receive the target information sent by the server, and continue to perform step 404.

[0186] 404. The terminal device displays a target control according to the target information on the first interface, and the target control includes an entry for performing a target operation and historical operation information.

[0187] By implementing the information display method shown in Figure 4 , the terminal device displays the target control including the entry for performing the target operation in the first interface when receiving the target information sent by the server, which provides a new display method of the entry for performing the target operation, and can improve the display diversity of the entry for performing the target operation.

[0188] In the embodiments shown in Figure 4 , the terminal device displays the control according to the target information sent by the server, and the target information sent by the server can be divided into the following cases:

[0189] The first case is that the target information is the operation parameter of the historical target operation.

[0190] The second case is that the target information is the control display instruction.

[0191] The third case is that the target information includes the operation parameter of the historical target operation and the control display instruction.

[0192] First, in combination with Figure 5 , the target information sent by the server to the terminal device is introduced in the first case. Figure 5 is another flowchart of the information display method disclosed in the embodiments of the present application. As shown in the information display method shown in Figure 5 , the information display method can include the following steps:

[0193] 501. The terminal device displays a first interface.

[0194] Among them, step 501 and step 101 are similar, and will not be repeated here.

[0195] 502. The server acquires the operation parameter of the historical target operation for the target multimedia resource.

[0196] It should be noted that the explanation of the operation parameter of the historical target operation can be referred to the related description in the above embodiments, which will not be repeated here.

[0197] It should be noted that the detailed description of steps 501-502 can be referred to the related description in the above embodiments, which will not be repeated here.

[0198] 503. The server sends the operation parameter of the historical target operation to the terminal device.

[0199] It can be understood that after step 503, the terminal device can receive the operation parameter of the historical target operation sent by the server, and continue to execute step 504.

[0200] 504. The terminal device determines whether the operation parameter of the historical target operation meets a preset parameter threshold.

[0201] If yes, step 505 is executed, and if no, the process ends, i.e., the terminal device prohibits displaying the target control on the first interface.

[0202] It should be noted that the preset parameter threshold in step 504 can be obtained through a large number of experiments, and when the terminal device controls the display of the target control based on the preset parameter threshold, the hit rate of the multimedia resource can be greater than 0.

[0203] 505. The terminal device displays the target control on the first interface.

[0204] In some embodiments, the preset parameter threshold in step 504 can be a unique parameter threshold set for the multimedia resource, i.e., the preset parameter thresholds corresponding to different multimedia resources are the same.

[0205] In some embodiments, the preset parameter threshold in step 504 can also be one of a plurality of parameter thresholds set for the multimedia resource, i.e., the preset parameter threshold corresponding to the target multimedia resource, in which case, the preset parameter threshold in step 504 can be determined according to the parameter of the historical operation corresponding to the user account of the terminal device and / or the heat information of the target multimedia resource.

[0206] The user account of the terminal device can be a user account currently logged in by the terminal device. The historical operation can include the historical target operation in step 502 and / or other operations, which are not limited by the embodiments of the present application. The parameters of the historical operation can include frequency and / or quantity, wherein the frequency of the historical operation is used to indicate the frequency of the historical operation, and the quantity of the historical operation is used to indicate the cumulative number of the historical operation.

[0207] In some embodiments, the hotness information of the target multimedia resource can include, but is not limited to, at least one of the like number, the attention number, the collection number or the sharing number of the target multimedia resource.

[0208] If the target multimedia resource is a target live room, the hotness information can include, but is not limited to, the current online number and / or the average simultaneous online number. It can be understood that the more the current online number or the average simultaneous online number corresponding to the target live room is, the more popular the target live room is.

[0209] The current online number refers to the total number of users entering the target live room at the current time. The average simultaneous online number can refer to the average number of users entering the target live room within a specified time length. The specified time length can include, but is not limited to, one day, one week or one month.

[0210] In some embodiments, the terminal device can determine the preset parameter threshold corresponding to the target multimedia resource according to the parameters of the historical operation corresponding to the user account of the terminal device. The manner can include: the terminal device determines the account activity level corresponding to the user account of the terminal device according to the parameters of the historical operation corresponding to the user account, and determines the preset parameter threshold matched with the account activity level as the preset parameter threshold corresponding to the target multimedia resource.

[0211] In some embodiments, the terminal device can be pre-provided with an activity level table and a first parameter threshold table, wherein the activity level table stores a mapping relationship between a preset parameter and a preset activity level, and the first parameter threshold table stores a mapping relationship between a preset parameter threshold and a preset activity level. The terminal device can find the preset activity level matched with the parameters of the historical operation corresponding to the user account of the terminal device in the activity level table as the account activity level corresponding to the user account of the terminal device, and find the preset parameter threshold matched with the account activity level in the first parameter threshold table.

[0212] In some embodiments, the terminal device can determine the preset parameter threshold corresponding to the target multimedia resource according to the hotness information of the target live room. The manner can include: the terminal device determines the preset parameter threshold matched with the hotness information of the target multimedia resource as the preset parameter threshold corresponding to the target multimedia resource.

[0213] It can be understood that the terminal device is pre-provided with a second parameter threshold table, in which a preset parameter threshold corresponding to preset heat information is stored, and the terminal device can find a preset parameter threshold matching the heat information of the target multimedia resource in the second parameter threshold table.

[0214] For example, the target multimedia resource is a target live room, the heat information includes an average number of online users, and the second parameter threshold table can refer to Table 1 as follows:

[0215]

[0216] Table 1

[0217] It should be noted that the coverage rate of a type of live room corresponding to any average online user interval in Table 1 can be the hit rate of the type of live room when the target control is displayed by using the corresponding parameter threshold.

[0218] In some embodiments, the manner in which the terminal device determines the preset parameter threshold corresponding to the target multimedia resource according to the parameter of the historical operation corresponding to the user account of the terminal device and / or the heat information of the target multimedia resource can include but is not limited to the following manners:

[0219] The terminal device acquires a group of preset parameter thresholds matching the heat information of the target multimedia resource, and from the group of preset parameter thresholds, acquires a preset parameter threshold matching the parameter of the historical operation corresponding to the user account of the terminal device, and takes the parameter threshold as the preset parameter threshold corresponding to the target multimedia resource.

[0220] Alternatively,

[0221] The terminal device acquires a group of preset parameter thresholds matching the parameter of the historical operation corresponding to the user account of the terminal device, and from the group of preset parameter thresholds, acquires a preset parameter threshold matching the heat information of the target multimedia resource, and takes the parameter threshold as the preset parameter threshold corresponding to the target multimedia resource.

[0222] It should be noted that determining the preset parameter threshold corresponding to the target multimedia resource according to the parameter of the historical operation corresponding to the user account of the terminal device and / or the heat information can make the display of the target control more personalized.

[0223] In some embodiments, the historical target information in the target control in step 505 can include an operation parameter of a historical target operation.

[0224] For example, the display of the target control can refer to the following Figure 6A-Figure 6B .

[0225] In the above embodiments, the target control can be a target operation control, and the historical target information in the target control can include a historical target operation parameter.Figure 6A is a first interface diagram in which the target control is a pop-up window and is displayed below the live room comment information. As shown in the first interface, Figure 6A includes a live room screen 201 and a target control 202, wherein the target control 202 includes an entry 2021 for performing a target operation, a display area 2022 of operation parameters of a historical target operation, and a display area 2023 of timing information.

[0226] Figure 6B is a first interface diagram in which the target control is a card and is displayed below the live room comment information. As shown in the first interface, Figure 6B includes a live room screen 201 and a target control 202, wherein the target control 202 includes an entry 2021 for performing a target operation, a display area 2022 of operation parameters of a historical target operation, and a display area 2023 of timing information.

[0227] In the embodiments of the present application, step 504 can also be performed by the server, that is, the server determines whether the operation parameters of the historical target operation for the target multimedia resource meet the preset parameter threshold, and in the case of meeting, sends the operation parameters of the historical target operation to the terminal device. In this case, the terminal device only performs the operation of displaying the target control in the first interface, which is conducive to reducing the device power consumption of the terminal device.

[0228] By implementing Figure 5 the information display method, the server sends the operation parameters of the historical target operation to the terminal device, the terminal device determines whether the operation parameters meet the preset parameter threshold, and in the case of meeting the preset parameter threshold, displays the target control on the first interface. As can be seen in the method, Figure 5 the server only serves the purpose of parameter statistics, and the specific parameter analysis is performed by the terminal device, which is conducive to improving the display efficiency of the target control.

[0229] Then, in combination with Figure 7 , the second case of target information sent by the server to the terminal device is introduced. Figure 7 is another flowchart of the information display method disclosed in the embodiments of the present application. As shown in the information display method, Figure 7 may include the following steps:

[0230] 701、The terminal device displays a first interface.

[0231] 702、The server obtains operation parameters of a historical target operation for a target multimedia resource.

[0232] Steps 701-702 are similar to steps 501 and 502 described above, and will not be described here.

[0233] 703. The server determines whether the operation parameter of the historical target operation meets a preset parameter threshold.

[0234] If yes, step 704 is performed; if no, the process ends, i.e., the server prohibits step 704 from being performed.

[0235] It should be noted that the preset parameter threshold in step 703 can be understood by referring to the related description of step 504 in Figure 5 , which will not be repeated here.

[0236] 704. The server sends a control display instruction to the terminal device.

[0237] It can be understood that after step 704, the terminal device can receive the control display instruction sent by the server and continue to perform step 705.

[0238] In the embodiments of the present application, in order to avoid frequent display of the target control by the same user account, the server can also limit the number of control display instructions received by the same user account. Specifically, before step 704, the server can also obtain the user account of the terminal device, and obtain the number of times of sending the control display instruction to the user account within a fourth preset time period, and when the number of times is less than or equal to a second number threshold, step 704 is continued to be performed.

[0239] The user account of the terminal device can be the account currently logged in on the terminal device. The fourth preset time period can be a time period preset by the server, and the fourth preset time period can include but is not limited to one hour or one day, etc. The second number threshold can include but is not limited to 3 times, 5 times, or 6 times, etc.

[0240] In addition, it should be noted that as long as the server sends the target information to the terminal device under the condition that the operation parameter of the historical target operation meets the preset parameter threshold, the server can determine whether the number of times of sending the target information to the user account of the terminal device is less than or equal to the second number threshold, and in the case of less than or equal to the second number threshold, the target information is sent to the terminal device again. In other words, the operation of the server to determine whether the number of times of sending the target information to the user account of the terminal device is less than or equal to the second number threshold can not only be combined with the embodiments shown in Figure 7 , but also can be combined with other embodiments in the present application, which will not be repeated here.

[0241] 705. The terminal device displays the target control on the first interface in response to the control display instruction.

[0242] By implementing Figure 7The method shown involves the server obtaining operation parameters from historical target operations on the target multimedia resource, determining whether these operation parameters meet a preset parameter threshold, and, if so, sending a control display instruction to the terminal device to trigger the terminal device to display the target control on the first interface. It is evident that in... Figure 7 In the method shown, the terminal device does not need to analyze the operation parameters of historical target operations, which helps to reduce the power consumption of the terminal device.

[0243] Finally, combine Figure 8 The third scenario will be introduced regarding the target information sent by the server to the terminal device. Figure 8 This is another flowchart illustrating the information display method disclosed in the embodiments of this application. For example... Figure 8 The information display method shown may include the following steps:

[0244] 801. The terminal device displays the first interface.

[0245] 802. The server obtains the operation parameters of the historical target operations for the target multimedia resource.

[0246] Steps 801-802 are similar to steps 501 and 502 above, and will not be described again here.

[0247] 803. The server determines whether the operation parameters of the historical target operation meet the preset parameter threshold.

[0248] If the conditions are met, proceed to step 804; otherwise, end the process, meaning the server will prevent the execution of step 804.

[0249] It should be noted that for an explanation of the preset parameter threshold in step 803, please refer to [link / reference needed]. Figure 5 The relevant explanations below step 504 will not be repeated here.

[0250] 804. The server sends control display instructions and operation parameters for historical target operations to the terminal device.

[0251] Understandably, after step 804, the terminal device receives the control display instructions and the operation parameters of the historical target operation, and continues to execute step 805.

[0252] 805. The terminal device displays the target control on the first interface.

[0253] By implementing Figure 8In the method, the server obtains an operation parameter of a historical target operation for a target multimedia resource, determines whether the operation parameter meets a preset parameter threshold, and sends a control display instruction and the operation parameter to the terminal device to trigger the terminal device to display a target control on the first interface in a case where the operation parameter meets the preset parameter threshold. It can be seen that, in the method, the terminal device does not need to analyze the operation parameter of the historical target operation, which is beneficial to reducing the device power consumption of the terminal device. Figure 8 In the method, the terminal device does not need to analyze the operation parameter of the historical target operation, which is beneficial to reducing the device power consumption of the terminal device.

[0254] The above embodiments mainly introduce various cases of target information sent by the server to the terminal device, and the following mainly introduces a display manner of the target control of the terminal device.

[0255] In some embodiments, in a case where it is determined according to the operation parameter of the historical target operation that the target control meets the display condition, the terminal device can directly display the control, or the terminal device can further determine whether the first interface includes target content, and display the target control in a case where the first interface does not include the target content.

[0256] In the embodiments of the present application, the target content can be a video subtitle, other controls, and the like, which are not limited in the embodiments of the present application.

[0257] In the embodiments of the present application, the above-mentioned other controls can include an operation entrance of a target object, and the target object can include but is not limited to: an object that can be exchanged through a virtual resource, such as a transaction object, or an object that does not need to be obtained through a virtual resource exchange, such as a download object or a consultation object.

[0258] In the embodiments of the present application, the operation entrance of the target object can be displayed in a bubble pop-up window or a card corresponding to the target object, which is not limited in the embodiments of the present application.

[0259] The following mainly takes a transaction object as an example for illustrative introduction. For example, a display diagram of the operation entrance of the transaction object can be seen from the following Figure 9A-Figure 9B .

[0260] For example, a case where the transaction entrance is displayed in a pop-up window can be seen from the following Figure 9A , Figure 9A is another diagram of the first interface disclosed in the embodiments of the present application. As shown in Figure 9A , the first interface includes a live room picture 201 and a bubble pop-up window 204 corresponding to a target object, and the bubble pop-up window 204 includes a transaction entrance 2041.

[0261] For example, a case where the transaction entrance is displayed in a card can be seen from the following Figure 9B , Figure 9B is another diagram of the first interface disclosed in the embodiments of the present application. As shown inFigure 9B The first interface shown includes a live room picture 201 and a card 205 corresponding to the target object, and the card 205 includes a transaction portal 2051.

[0262] The following mainly takes the target content as an example of other controls, and the following Figure 10 The manner in which the terminal device displays the target control is introduced.

[0263] Please refer to Figure 10 , Figure 10 is another flowchart of the information display method disclosed in the embodiments of the present application. As Figure 10 The information display method shown can include the following steps:

[0264] 1001. The terminal device displays a first interface.

[0265] 1002. The server acquires operation parameters of a historical target operation for a target multimedia resource.

[0266] 1003. The server sends the operation parameters of the historical target operation to the terminal device.

[0267] 1004. The terminal device determines whether the operation parameters of the historical target operation meet a preset parameter threshold.

[0268] If yes, step 1005 is continued to be executed, and if no, the flow is ended.

[0269] Among them, steps 1001-1004 are similar to steps 501-504 described above, and will not be repeated here.

[0270] 1005. The terminal device detects whether other controls are displayed in the first interface.

[0271] If no, step 1006 is continued to be executed, and if yes, the flow is ended.

[0272] In some embodiments, when the result of step 1005 is yes, the terminal device can also put the target control into a display queue, and display the target control in the first interface after the other controls disappear. This can realize the delayed display of the target control, that is, the terminal device temporarily does not display the target control in the first interface when the other controls are displayed in the first interface, and displays the target control in the first interface when the display of the other controls is terminated.

[0273] 1006. The terminal device displays the target control in the first interface.

[0274] 1007. The terminal device receives a trigger instruction for displaying an operation portal of the target object in the process of displaying the target control in the first interface.

[0275] 1008、the terminal device, in response to the triggering instruction, terminates display of the target control and displays the operation portal of the target object.

[0276] It should be noted that in the embodiments of the present application, step 1005 can also be executed before step 1004, that is, the terminal device first detects whether other controls are displayed in the first interface, and if no other controls are displayed in the first interface, it is judged whether the operation parameter of the historical target operation meets the preset parameter threshold, and if other controls are displayed in the first interface, the operation of judging whether the operation parameter of the historical target operation meets the preset parameter threshold is not performed, which is beneficial to reduce the device power consumption of the terminal device.

[0277] In addition, it should be noted that steps 1007 and 1008 can also be combined with other embodiments in the embodiments of the present application, which will not be described one by one.

[0278] Steps 1005, 1007-1008 can also be combined with the embodiments shown in steps 1001-1004 Figure 7 、 Figure 8 which will not be described again.

[0279] In the embodiments of the present application, in order to avoid the target control being frequently displayed in the first interface, affecting the user's viewing experience of the target multimedia resource, the terminal device can also limit the number of times the target control is displayed on the first interface.

[0280] In some embodiments, when the result of step 1004 is yes, the terminal device can judge whether the number of times the first interface displays the target control before the current time is less than or equal to a first number threshold, and in the case of being less than or equal to the first number threshold, step 1005 is continued to be executed.

[0281] For example, the first number threshold can include but is not limited to 1 time, 2 times or 3 times, etc.

[0282] In some embodiments, when the result of step 1005 is no, the terminal device can also judge whether the number of times the first interface displays the target control before the current time is less than or equal to the first number threshold, and in the case of being less than or equal to the first number threshold, step 1006 is continued to be executed.

[0283] In addition, it should be noted that the operation of the terminal device judging whether the number of times the first interface displays the target control before the current time is less than or equal to the first number threshold can also be combined with other embodiments in the embodiments of the present application, which will not be described one by one.

[0284] By implementing Figure 10To avoid too many contents in the first interface affecting the user's experience of watching the target multimedia resource, the terminal device can further detect whether other controls are displayed in the first interface, and display the target control in the first interface if no other controls are displayed in the first interface.

[0285] In addition, in Figure 10 , the display priority of the operation entry of the target object is higher than that of the target control, so that the operation entry of the target object can be displayed preferentially, and the display of the target control can be more in line with the actual needs of the user.

[0286] Please refer to Figure 11 , Figure 11 is a structural diagram of the information display device disclosed in the embodiments of the present application. As Figure 11 indicated, the information display device can include a display unit 1101, wherein:

[0287] The display unit 1101 is configured to display a first interface, and the first interface is configured to display a target multimedia resource; and display a target control in the first interface, and the target control includes an operation entry for performing a target operation and historical operation information, and the historical operation information is configured to represent a historical target operation on the target multimedia resource.

[0288] In some embodiments, the historical operation information is displayed in an aggregated form, and the aggregated form at least includes a form of aggregating at least two historical target operations on the target multimedia resource in a predetermined time period into one message.

[0289] In some embodiments, the historical operation information includes an operation parameter, and the operation parameter includes a frequency of the historical target operation in a first preset time period and / or a cumulative number of the historical target operation in a second preset time period.

[0290] In some embodiments, the target multimedia resource includes information of a target object, and the target object includes an object that can be exchanged through a virtual resource, and the target operation includes an operation on the target multimedia resource itself and / or an operation performed on the target object.

[0291] In some embodiments, the operation performed on the target object includes at least one of the following: an operation of acquiring a resource, and an operation of publishing content of the target object.

[0292] In some embodiments, the operation performed on the target multimedia resource includes an operation of publishing content.

[0293] In some embodiments, the target operation is an operation in which the historical operation information satisfies the conditions.

[0294] In some embodiments, the display unit 1101 may be used to display the target control on the first interface in a manner that may specifically include: the display unit 1101 is used to display the target control on the first interface when no other controls are displayed on the first interface.

[0295] In some embodiments, the display unit 1101 is further configured to display the target control on the first interface if the other controls disappear when other controls are displayed on the first interface.

[0296] In some embodiments, the other controls include an access point to a target object, which includes objects that can be exchanged via virtual resources.

[0297] In some embodiments, the display unit 1101 is further configured to receive a trigger instruction for displaying an operation entry point of a target object during the process of displaying the target control on the first interface, wherein the target object includes an object that can be exchanged through virtual resources; and, in response to the trigger instruction, terminate the display of the target control; and display the operation entry point of the target object.

[0298] In some embodiments, the continuous display duration of the target control is a third preset duration;

[0299] or,

[0300] The duration of continuous display of the target control is associated with a touch operation on the entry point of the target operation; when the entry point of the target operation is touched, the time when the target control stops displaying is associated with the time when the entry point of the target operation is touched.

[0301] In some embodiments, the display unit 1101 may be configured to display the target control on the first interface in a manner that specifically includes: the display unit 1101 is configured to display the target control on the first interface if the number of times the target control has been displayed on the first interface before the current time is less than or equal to the first time threshold.

[0302] In some embodiments, the target control further includes timing information, which includes continuous display duration and / or countdown duration.

[0303] In some embodiments, such as Figure 11 The information display device shown may also include an acquisition unit 1102;

[0304] The acquisition unit 1102 is configured to receive target information sent by a server, the target information including operation parameters of a historical target operation and / or information generated according to the operation parameters of the historical target operation.

[0305] The display unit 1101 is configured to display a target control on the first interface in a manner according to the target information.

[0306] In some embodiments, the target information includes operation parameters of the historical target operation, and the display unit 1101 displays the target control on the first interface in a manner according to the target information, specifically, the display unit 1101 displays the target control on the first interface when it is determined that the parameters of the historical target operation meet a preset parameter threshold.

[0307] In some embodiments, the target information includes information generated according to the operation parameters of the historical target operation, the information being a control display instruction, and the display unit 1101 displays the target control on the first interface in a manner according to the target information, specifically, the display unit 1101 displays the target control on the first interface in response to the control display instruction.

[0308] In some embodiments, the target multimedia resource includes a work or a live broadcast room.

[0309] Please refer to Figure 12 , Figure 12 is a structural diagram of a terminal device disclosed by the embodiments of the present application. As shown in Figure 12 , the terminal device can include a processor 1201, a memory 1202, a display unit 1203, an input unit 1204, a sensor 1205, an audio circuit 1206, and the like.

[0310] The processor 1201 is the control center of the terminal device, and connects all parts of the terminal device through various interfaces and lines. By running or executing software programs and / or modules stored in the memory 1202 and calling data stored in the memory 1202, the processor 1201 performs various functions of the terminal device and processes data, thereby overall monitoring the terminal device. Optionally, the processor 1201 can include one or more processing units. Optionally, the processor 1201 can include an application processor, which mainly processes operation devices, user interfaces, and application programs, and can also include other processors, which are not listed here.

[0311] The memory 1202 can be used to store software programs and modules, and the processor 1201 executes various functional applications and data processing of the terminal device by running the software programs and modules stored in the memory 1202. The memory 1202 can mainly include a program storage area and a data storage area, wherein the program storage area can store application programs required by the operation device, at least one function (such as a sound playing function, an image playing function, etc.), and the like; the data storage area can store data (such as audio data, a phone book, etc.) created according to the use of the terminal device, and the like. In addition, the memory 1202 can include a high-speed random access memory, and can also include a non-volatile memory, such as at least one magnetic disk storage device, a flash memory device, or other volatile solid-state memory device.

[0312] The display unit 1203 can be used to display information input by a user or information provided to a user and various menus of the terminal device. The display unit 1203 can include a display panel, which can be configured in the form of a liquid crystal display (LCD), an organic light-emitting diode (OLED), or the like. Further, a touch panel can cover the display panel, and when the touch panel detects a touch operation on or near it, it transmits to the processor 1201 to determine the type of touch event, and then the processor 1201 provides corresponding visual output on the display panel according to the type of touch event. Wherein, the touch panel and the display panel are not shown above. The touch panel and the display panel can be realized as two independent components to realize the input and output functions of the terminal device, or the touch panel and the display panel can be integrated to realize the input and output functions of the terminal device. Figure 12

[0313] The input unit 1204 can be used to receive input digital or character information, and generate key signal input related to user settings and function control of the terminal device. Specifically, the input unit 1204 can include a touch panel and other input devices. The touch panel, also known as a touch screen, can collect user touch operations (such as user operations on or near the touch panel using a finger, a stylus, or any suitable object or accessory) and drive the corresponding connection device according to the pre-set program. In addition, the touch panel can be implemented in various types such as resistive, capacitive, infrared, and surface acoustic wave. In addition to the touch panel, the input unit 1204 can also include other input devices. Specifically, the other input devices can include one or more of a function key (such as a volume control button, a switch button, etc.), a trackball, a joystick, and the like.

[0314] ​The terminal device can further include at least one sensor 1205, such as a magnetometer, a gyroscope sensor, a motion sensor, and other sensors. Specifically, the magnetometer is used to determine the orientation of the terminal device, the gyroscope sensor can be used to determine the motion posture of the terminal device, can be used for shooting anti-shake, and can also be used for navigation, motion game scenarios. As one of the motion sensors, the acceleration sensor can detect the magnitude of acceleration in each direction, and when at rest, it can detect the magnitude and direction of gravity, and can be used for applications such as identifying terminal device posture, such as landscape / portrait screen switching, related games, magnetometer posture calibration, and the like. As for other sensors that the terminal device can also be configured, such as a manometer, a barometer, a hygrometer, a thermometer, an infrared sensor, and the like, they will not be described here.

[0315] The audio circuit 1206 can include a speaker and a microphone, and can provide an audio interface between the user and the terminal device. The audio circuit 1206 can convert the received audio data into an electrical signal and transmit it to the speaker, which converts the sound signal into a sound signal output. On the other hand, the microphone collects the sound signal and converts it into an electrical signal, which is received by the audio circuit 1206 and converted into audio data. The audio data is output to the processor 1201 for processing, and then transmitted to another device via the video circuit, or output to the memory 1202 for further processing.

[0316] Although not shown, the terminal device can also include a power supply and a camera. Optionally, the camera can be front-facing or rear-facing, and the embodiments of the present application do not limit this.

[0317] It can be understood that the structure illustrated in the embodiments of the present application does not constitute a specific limitation on the terminal device. In other embodiments of the present application, the terminal device can include more or fewer components than illustrated, or combine certain components, or split certain components, or different component arrangements. The illustrated components can be implemented in hardware, software, or a combination of software and hardware.

[0318] In the embodiments of the present application, the processor 1201 also has the following functions:

[0319] Display a first interface, the first interface being used to show a target multimedia resource;

[0320] Display a target control in the first interface, the target control including an entry for performing a target operation and historical operation information, the historical operation information being used to represent a historical target operation on the target multimedia resource.

[0321] In the embodiments of the present application, the historical operation information is presented in an aggregated form, and the aggregated form at least includes: aggregating at least two historical target operations on the target multimedia resource within a predetermined time period into a message form.

[0322] In the embodiments of the present application, the historical operation information includes operation parameters, and the operation parameters include a frequency of the historical target operation in a first preset time length and / or a cumulative number of the historical target operation in a second preset time length.

[0323] In the embodiments of the present application, the target multimedia resource includes information of a target object, and the target object includes an object that can be exchanged through a virtual resource.

[0324] In the embodiments of the present application, the operation performed on the target object includes at least one of the following: an operation of performing resource acquisition and an operation of publishing content of the target object.

[0325] In the embodiments of the present application, the operation performed on the target multimedia resource includes an operation of publishing content.

[0326] In the embodiments of the present application, the target operation is an operation for which the historical operation information meets a condition.

[0327] In the embodiments of the present application, the processor 1201 further has the following functions:

[0328] In the case where the first interface does not display other controls, the target control is displayed on the first interface.

[0329] In the embodiments of the present application, the processor 1201 further has the following functions:

[0330] In the case where the first interface displays other controls, if the other controls disappear, the target control is displayed on the first interface.

[0331] In the embodiments of the present application, the other controls include an operation entrance of a target object, and the target object includes an object that can be exchanged through a virtual resource.

[0332] In the embodiments of the present application, the processor 1201 further has the following functions:

[0333] In the process of displaying the target control on the first interface, a trigger instruction for displaying an operation entrance of a target object is received, and the target object includes an object that can be exchanged through a virtual resource.

[0334] In response to the trigger instruction, the display of the target control is terminated.

[0335] The operation entrance of the target object is displayed.

[0336] In the embodiment of the present application, the target control is displayed for a third preset time length.

[0337] Or,

[0338] The display time length of the target control is associated with a touch operation on the entry of the target operation. When the entry of the target operation is touched, the display termination time of the target control is associated with the time when the entry of the target operation is touched.

[0339] In the embodiment of the present application, the processor 1201 further has the following functions:

[0340] If the number of times that the first interface displays the target control before the current time is less than or equal to a first number threshold, the target control is displayed on the first interface.

[0341] In the embodiment of the present application, the target control further includes timing information, and the timing information includes a display time length and / or a countdown time length.

[0342] In the embodiment of the present application, the processor 1201 further has the following functions:

[0343] Receiving target information sent by a server, the target information including operation parameters of a historical target operation and / or information generated according to the operation parameters of the historical target operation;

[0344] According to the target information, a target control is displayed on the first interface.

[0345] In the embodiment of the present application, the target information includes operation parameters of the historical target operation, and the processor 1201 further has the following functions:

[0346] If it is determined that the parameters of the historical target operation meet a preset parameter threshold, the target control is displayed on the first interface.

[0347] In the embodiment of the present application, the target information includes information generated according to the operation parameters of the historical target operation, and the information is a control display instruction, and the processor 1201 further has the following functions:

[0348] In response to the control display instruction, the target control is displayed on the first interface.

[0349] In the embodiment of the present application, the target multimedia resource includes a target work or a target live broadcast room.

[0350] The embodiment of the present application discloses a computer readable storage medium, which stores executable program codes. When the executable program codes are executed by a processor, the above-mentioned method performed by a terminal device or a server in the embodiment of the present application is realized.

[0351] An embodiment of the present application discloses a chip, comprising a processor and a memory, the memory is used for storing code instructions, and the processor is used for running the code instructions to execute the above-mentioned method performed by a terminal device or a server in an embodiment of the present application.

[0352] An embodiment of the present application discloses a computer program product, when the computer program product runs on a computer, the computer program product makes the computer implement the above-mentioned method performed by a terminal device or a server in an embodiment of the present application.

[0353] An embodiment of the present application discloses an application publishing platform, the application publishing platform is used for publishing a computer program product, when the computer program product runs on a computer, the computer program product makes the computer implement the above-mentioned method performed by a terminal device or a server in an embodiment of the present application.

[0354] It should be pointed out here that the description of the above storage medium and device embodiments is similar to the description of the above method embodiments, and has similar beneficial effects to the method embodiments. For technical details not disclosed in the storage medium, storage medium and device embodiments of the present application, please refer to the description of the method embodiments of the present application for understanding.

[0355] It should be understood that the "one embodiment" or "an embodiment" or "some embodiments" mentioned throughout the specification means that the specific features, structures or characteristics related to the embodiments are included in at least one embodiment of the present application. Therefore, "in one embodiment" or "in an embodiment" or "in some embodiments" appearing throughout the specification does not necessarily mean the same embodiment. In addition, these specific features, structures or characteristics can be combined in one or more embodiments in any suitable manner. It should be understood that in various embodiments of the present application, the size of the serial number of each process does not mean the execution order, and the execution order of each process should be determined according to its function and inherent logic, and should not constitute any limitation on the implementation process of the embodiments of the present application. The serial number of the above embodiments of the present application is only for description, not representing the advantages and disadvantages of the embodiments. The above description of each embodiment tends to emphasize the differences between each embodiment, and the same or similar parts can be referred to each other, and for the sake of brevity, this paper will not repeat here.

[0356] The term "and / or" herein is only a description of the association relationship of the associated objects, which means that there can be three kinds of relationships, for example, object A and / or object B, which can represent three cases of existence of object A alone, existence of object A and object B, and existence of object B alone.

[0357] It should be noted that, in the present document, the terms "comprising", "containing", or any other similar term are intended to encompass non-exclusive inclusions, such that a process, method, or apparatus that comprises a list of elements does not only include those elements, but can also include other elements not expressly listed or inherent to such process, method, or apparatus. Without more limitations, an element defined by the phrase "comprising a" does not exclude the presence of additional identical elements in the process, method, or apparatus that includes the element.

[0358] In several embodiments provided in the present application, it should be understood that the disclosed devices and methods can be implemented in other ways. The above-described embodiments are merely illustrative, for example, the division of the modules is only a logical functional division, and actual implementation can have another division manner, such as: multiple modules or components can be combined, or can be integrated into another system, or some features can be ignored or not executed. In addition, the coupling or direct coupling or communication connection between the displayed or discussed components can be indirect coupling or communication connection through some interfaces, devices or modules, which can be electrical, mechanical or other forms.

[0359] The modules described above as separate components can or can not be physically separated, and the components displayed as modules can or can not be physical modules; they can be located in one place or distributed on multiple network units; and part or all of the modules can be selected according to actual needs to achieve the purpose of the present embodiment.

[0360] In addition, all the functional modules in the embodiments of the present application can be integrated in one processing unit, or each module can be a separate unit, or two or more modules can be integrated in one unit; the integrated modules can be realized in the form of hardware or in the form of hardware plus software functional units.

[0361] Those of ordinary skill in the art can understand that all or part of the steps of the above method embodiments can be completed by program instruction-related hardware, and the aforementioned program can be stored in a computer-readable storage medium, and the program executes the steps of the above method embodiments when executed; and the aforementioned storage medium includes: mobile storage devices, read-only memories (ROM), magnetic discs or optical discs, and various storage medium that can store program codes.

[0362] Alternatively, the above-mentioned integrated units of the present application, if realized in the form of software function modules and sold or used as independent products, can also be stored in a computer readable storage medium. Based on such understanding, the technical solutions of the embodiments of the present application can be embodied in the form of a software product, and the computer software product is stored in a storage medium, including a number of instructions to make the terminal device or server execute all or part of the methods described in the embodiments of the present application. The aforementioned storage medium includes: mobile storage devices, ROM, magnetic disks or optical disks and various other media that can store program codes.

[0363] The methods disclosed in the several method embodiments provided by the present application can be combined arbitrarily without conflict to obtain new method embodiments.

[0364] The features disclosed in the several product embodiments provided by the present application can be combined arbitrarily without conflict to obtain new product embodiments.

[0365] The features disclosed in the several method or device embodiments provided by the present application can be combined arbitrarily without conflict to obtain new method or device embodiments.

[0366] The above is only an implementation of the present application, but the protection scope of the present application is not limited thereto, and any person skilled in the art can easily think of changes or replacements within the technical scope disclosed by the present application, which should be covered within the protection scope of the present application. Therefore, the protection scope of the present application should be subject to the protection scope of the claims.

Claims

1. An information display method, characterized in that, The method is applicable to terminal devices, and the method includes: Display a first interface, which is used to display target multimedia resources. The target multimedia resources contain information about target objects, including objects that can be exchanged through virtual resources. When no other controls are displayed on the first interface, a target control is displayed on the first interface. The target control includes an entry point for performing a target operation and historical operation information. The historical operation information is used to characterize historical target operations on the target multimedia resource. The target operation is an operation whose operation parameters meet a preset parameter threshold. The preset parameter threshold is determined based on the parameters of the historical operations corresponding to the user account of the terminal device and / or the popularity information of the target multimedia resource. The other controls include the operation entry point of the target object. The operation entry point of the target object includes an operation entry point for resource acquisition or an operation entry point for publishing content of the target object.

2. The method according to claim 1, characterized in that, The historical operation information is presented in an aggregated form, which includes at least the form of aggregating at least two historical target operations on the target multimedia resource within a predetermined time period into a single message.

3. The method according to claim 1 or 2, characterized in that, The historical operation information includes operation parameters, which include the frequency of the historical target operation within a first preset time period and / or the cumulative number of the historical target operation within a second preset time period.

4. The method according to claim 1, characterized in that, The target operation includes operations performed on the target multimedia resource itself, and / or on the target object.

5. The method according to claim 4, characterized in that, The operations performed on the target object include at least one of the following: performing a resource acquisition operation, or publishing content for the target object.

6. The method according to claim 4, characterized in that, The operations performed on the target multimedia resource include the operation of publishing content.

7. The method according to claim 1, characterized in that, The method further includes: If the other controls are displayed on the first interface and then disappear, the target control will be displayed on the first interface.

8. The method according to claim 1, characterized in that, The method further includes: During the process of displaying the target control on the first interface, a trigger instruction for displaying the operation entry of the target object is received, wherein the target object includes objects that can be exchanged through virtual resources; In response to the trigger command, the display of the target control is terminated; Displays the operation entry point for the target object.

9. The method according to claim 1, characterized in that, The target control is continuously displayed for a third preset duration; or, The duration of continuous display of the target control is related to the touch operation at the entry point of the target operation; When the entry point of the target operation is touched, the time when the target control ends its display is associated with the time when the entry point of the target operation is touched.

10. The method according to claim 1, characterized in that, The step of displaying the target control on the first interface includes: If, before the current moment, the number of times the target control has been displayed on the first interface is less than or equal to the first time threshold, then the target control is displayed on the first interface.

11. The method according to claim 1, characterized in that, The target control also includes timing information, which includes continuous display duration and / or countdown duration.

12. The method according to claim 1, characterized in that, Before displaying the target control on the first interface, the method further includes: Receive target information sent by the server, the target information including operation parameters of historical target operations and / or information generated based on the operation parameters of the historical target operations; The step of displaying the target control on the first interface includes: Based on the target information, the target control is displayed on the first interface.

13. The method according to claim 12, characterized in that, The target information includes information generated based on the operation parameters of the historical target operation, and the information is a control display instruction; The step of displaying the target control on the first interface based on the target information includes: In response to the control display instruction, the target control is displayed on the first interface.

14. The method according to claim 1, characterized in that, The target multimedia resources include the target works or the target live streaming rooms.

15. A display device, characterized in that, include: A display unit is used to display a first interface, which is used to display target multimedia resources. The target multimedia resources contain information about target objects, and the target objects include objects that can be exchanged through virtual resources. The display unit is further configured to display a target control on the first interface when no other controls are displayed on the first interface. The target control includes an entry point for performing a target operation and historical operation information. The historical operation information is used to characterize historical targets for the target multimedia resource. The target operation is an operation whose operation parameters meet a preset parameter threshold. The preset parameter threshold is determined based on the parameters of historical operations corresponding to the user account of the terminal device and / or the popularity information of the target multimedia resource. The other controls include the operation entry point of the target object. The operation entry point of the target object includes an operation entry point for resource acquisition or an operation entry point for publishing content for the target object.

16. A terminal device, characterized in that, include: Memory containing executable program code; and the processor coupled to the memory; The processor calls the executable program code stored in the memory, and when the executable program code is executed by the processor, the processor implements the method as described in any one of claims 1-14.

17. A computer-readable storage medium having executable program code stored thereon, characterized in that, When the executable program code is executed by the processor, it implements the method as described in any one of claims 1-14.

Citation Information

Patent Citations

  • Information display method and device, electronic equipment and storage medium

    CN114779936A