Luminous logo assembly and vehicle

Abstract

The utility model discloses a light-emitting logo assembly and a vehicle, and the light-emitting logo assembly comprises a face cover which comprises a face cover shell and a logo face cover, and the logo face cover comprises a first part and a second part; the lamp shell and the mask are connected to form a sealed containing space. The lamp panel is arranged in the accommodating space; the internal assembly is installed on the lamp panel, the internal assembly is provided with a logo mark, a first light-emitting area and a second light-emitting area which are provided with light sources are defined by the internal assembly, the logo mark is located in the first light-emitting area, the first part of the first light-emitting area is opposite, and the second light-emitting area is opposite to the second light-emitting area; the first light-emitting area and the second light-emitting area have different lighting effects. According to the luminous logo, the luminous area opposite to the logo mask is divided into the first luminous area and the second luminous area, and the first luminous area and the second luminous area are set to have different lighting effects, so that different positions of the logo mask have different lighting effects, and the lighting effect of the luminous logo is improved.

Description

Technical Field

[0001] The utility model relates to the technical field of automobiles, and particularly relates to a light-emitting logo assembly and a vehicle. Background Art

[0002] With the transformation of automobiles towards electrification and intelligence, the demand for light-emitting logos is increasing. Currently, the simple on-off function of light-emitting logos can no longer meet the needs of users for products that reflect brand characteristics, such as car logos.

[0003] Therefore, how to provide a light-emitting logo assembly with an enhanced lighting effect is a technical problem that needs to be urgently solved by those skilled in the art. Summary of the Utility Model

[0004] In view of this, the utility model provides a light-emitting logo assembly with an enhanced lighting effect. In addition, the utility model also provides a vehicle equipped with the above light-emitting logo assembly.

[0005] To achieve the above object, the utility model provides the following technical solutions:

[0006] A light-emitting logo assembly, comprising:

[0007] A face mask, the face mask includes an annular face mask housing and a logo face mask embedded in the inner ring of the face mask housing. The logo face mask is a light-transmitting structure and includes a first part and a second part;

[0008] A lamp housing, the lamp housing is connected to the face mask, and a sealed accommodation space is formed between the lamp housing and the face mask;

[0009] A lamp board, the lamp board is arranged in the accommodation space, and a light-emitting light source is arranged on the lamp board;

[0010] An internal fitting assembly, the internal fitting assembly is arranged in the accommodation space and installed on the lamp board. The internal fitting assembly is provided with a logo mark. The internal fitting assembly encloses a first light-emitting area and a second light-emitting area where the light sources are both arranged. The logo mark is located in the first light-emitting area, the first light-emitting area is opposite to the first part, the second light-emitting area is opposite to the second part, and the first light-emitting area and the second light-emitting area have different lighting effects.

[0011] Preferably, in the above light-emitting logo assembly, the internal fitting assembly includes:

[0012] A first internal fitting, the logo mark is arranged on the first internal fitting, and the first internal fitting encloses the first light-emitting area;

[0013] A second internal fitting, the second internal fitting surrounding the outer periphery of the first internal fitting, and a second light-emitting area being formed between the second internal fitting and the first internal fitting.

[0014] Preferably, in the above-mentioned light-emitting logo assembly, a diaphragm is attached to the outer surface of the second internal fitting, and a nano-metal coating layer and a semi-transparent ink layer are sequentially arranged on the diaphragm from the inner surface to the outer surface direction of the diaphragm, and a preset pattern is provided on the inner surface of the diaphragm.

[0015] Preferably, in the above-mentioned light-emitting logo assembly, the nano-metal coating layer is made of chromium, indium or an alloy of chromium and indium.

[0016] Preferably, in the above-mentioned light-emitting logo assembly, a semi-transparent paint is transferred and printed on the outer surface of the second internal fitting, and a light-shielding pattern is transferred and printed on the inner surface of the second internal fitting, so that the second internal fitting forms a preset pattern.

[0017] Preferably, in the above-mentioned light-emitting logo assembly, a micro-optical structure diaphragm is provided on the inner surface of the second internal fitting, the front surface of the micro-optical structure diaphragm has a micro-optical structure forming a preset pattern, and a semi-transparent paint is printed on the back surface of the micro-optical structure diaphragm.

[0018] Preferably, in the above-mentioned light-emitting logo assembly, the front surface of the micro-optical structure diaphragm is fixed to the inner surface of the second internal fitting by injection molding, laser welding or thermal riveting.

[0019] Preferably, in the above-mentioned light-emitting logo assembly, an OLED light-emitting layer is further provided on the second internal fitting.

[0020] Preferably, in the above-mentioned light-emitting logo assembly, the OLED light-emitting layer is processed on the inner surface of the second internal fitting by evaporation coating.

[0021] A vehicle, including the light-emitting logo assembly according to any one of the above.

[0022] In an embodiment of the present utility model, a light-emitting logo assembly is disclosed. The light-emitting area opposite to the logo mask is divided into a first light-emitting area and a second light-emitting area, and the first light-emitting area and the second light-emitting area are set to have different lighting effects, so that different positions of the logo mask have different lighting effects, increasing the lighting effect of the light-emitting logo. Description of the Drawings

[0023] To more clearly illustrate the technical solutions in the embodiments of the present invention or the prior art, the following will briefly introduce the drawings required for the description of the embodiments or the prior art. Obviously, the drawings in the following description are only some embodiments of the present invention. For those of ordinary skill in the art, without creative efforts, other drawings can also be obtained based on these drawings.

[0024] Figure 1 Structural schematic diagram of the light-emitting logo assembly disclosed in the embodiments of the present invention;

[0025] Figure 2 Front view of the light-emitting logo assembly disclosed in the embodiments of the present invention;

[0026] Figure 3 For Figure 2 Cross-sectional view taken along A-A in

[0027] Figure 4 Partial exploded view of the light-emitting logo assembly disclosed in the embodiments of the present invention;

[0028] Figure 5 Partial structural schematic diagram of the light-emitting logo assembly after removing the mask in the embodiments of the present invention;

[0029] Figure 6 For Figure 5 Front cross-sectional view of the structure in

[0030] Figure 7 For Figure 5 Partial exploded view of the structure in

[0031] Figure 8 For Figure 7 Front cross-sectional view of the structure in

[0032] Figure 9 Structural schematic diagram of the lamp board of the light-emitting logo assembly disclosed in the embodiments of the present invention. Detailed implementation manners

[0033] The present invention discloses a light-emitting logo assembly to enhance the light-emitting effect. In addition, the present invention also discloses a vehicle having the above light-emitting logo assembly.

[0034] The following will clearly and completely describe the technical solutions in the embodiments of the present invention with reference to the drawings in the embodiments of the present invention. Obviously, the described embodiments are only some embodiments of the present invention, rather than all embodiments. Based on the embodiments of the present invention, all other embodiments obtained by those of ordinary skill in the art without creative efforts belong to the scope of protection of the present invention.

[0035] Hereinafter, the terms "first" and "second" are for descriptive purposes only and should not be construed as indicating or implying relative importance or implicitly specifying the quantity of the indicated technical features. Thus, features defined with "first" and "second" may explicitly or implicitly include one or more of such features.

[0036] With the transformation of the automotive industry towards electrification and intelligence, the demand for illuminated emblems is increasing. Currently, illuminated emblems with simple on / off functions can no longer meet the needs of users for products that reflect brand characteristics, such as car emblems.

[0037] Based on the above problems, a luminous emblem assembly is disclosed in the present application, which can partition and light up the light-emitting area of the luminous emblem assembly, and different areas have different lighting effects, thereby enhancing the lighting effect of the luminous emblem.

[0038] Specifically, Figure 1 the structure of the luminous emblem assembly is disclosed, including a face mask 100 and a lamp housing 200. The face mask 100 and the lamp housing 200 include but are not limited to being detachably connected. Exemplarily, the face mask 100 and the lamp housing 200 can be connected by threaded connectors or snap connections, as long as the connection between the two can be achieved. Combining Figure 2 and Figure 3 it can be seen that after the face mask 100 and the lamp housing 200 are connected, a receiving space can be formed. In order to protect the internal structure, in an optional embodiment, a sealed receiving space is formed after the face mask 100 and the lamp housing 200 are connected.

[0039] The face mask 100 includes a face mask housing 102 and an emblem face mask 101. Combining Figure 4 it can be seen that the face mask housing 102 is a ring-shaped structure, and the emblem face mask 101 is embedded at the inner ring of the face mask housing 102. Exemplarily, the emblem face mask 101 is bonded or snap-connected to the face mask housing 102, and the connection between the two is sealed.

[0040] Exemplarily, the face mask 100 is a monochromatic or two-color injection-molded structural part, and the material is polymethyl methacrylate (PMMA for short) or polycarbonate (PC). In some embodiments, a UV coating is provided on the outer surface of the face mask 100.

[0041] The lamp housing 200 is the back structure of the luminous emblem assembly and is used to connect to the vehicle body structure. The shape, size, and connection method of the lamp housing 200 to the vehicle body are not specifically limited herein and are all within the scope of protection.

[0042] Combining Figure 2 and Figure 3As shown, an internal component assembly 300, a light guide plate 400, a lamp board 500, and a power driver 600 are disposed in the accommodation space formed by the face mask 100 and the lamp housing 200 in the present application. The logo face mask 101 includes a first part 1011 and a second part 1012.

[0043] Among them, the first part 1011 and the second part 1012 are different positions of the logo face mask 101. Exemplarily, the first part 1011 is the middle position of the logo face mask 101, and the second part 1012 is the part surrounding the outside of the first part 1011. Optionally, the first part 1011 protrudes away from the accommodation space relative to the second part 1012, and the second part 1012 is symmetric about the first part 1011.

[0044] The internal component assembly 300 is located between the lamp board 500 and the face mask 100, the power driver 600 is located between the lamp board 500 and the lamp housing 200, and the light guide plate 400 is located at the edge of the internal component assembly 300. In some embodiments, light-blocking layers are provided on the side edges of the light guide plate 400 and the internal component assembly 300. The lamp board 500 is a PCB board, and a light-emitting light source is integrated on the PCB board. The light source includes, but is not limited to, LED lamp beads. The PCB board is connected to the power driver 600 to achieve control of the lamp beads.

[0045] An internal component assembly 300 in this article is provided with a logo mark (not shown in the figure). The logo mark can be set according to different needs and can be a brand trademark mark or other marks. The internal component assembly 300 encloses a light-emitting area. Specifically, the light-emitting area includes a first light-emitting area 3011 and a second light-emitting area 3021. Among them, light-emitting light sources are provided in both the first light-emitting area 3011 and the second light-emitting area 3021. The logo mark is located in the first light-emitting area 3011, and the first light-emitting area 3011 is opposite to the first part 1011, and the second light-emitting area 3012 is opposite to the second part 1012.

[0046] In some embodiments, the first light-emitting area 3011 and the second light-emitting area 3012 have different lighting effects. The different lighting effects in the present application include at least one of color, brightness, and display effect. Of course, the lighting effects are not limited to color, brightness, and display effect.

[0047] In the present application, the light-emitting area opposite to the logo face mask 101 is divided into a first light-emitting area 3011 and a second light-emitting area 3012, and the first light-emitting area 3011 and the second light-emitting area 3012 are set to have different lighting effects, so that different positions of the logo face mask 101 have different lighting effects, increasing the lighting effect of the light-emitting logo.

[0048] Figures 3 to 8The inner fitting component 300 in the embodiment includes a first inner fitting 301 and a second inner fitting 302. The first inner fitting 301 encloses a first light emitting area 3011, and the second inner fitting 302 encloses a second light emitting area 3012.

[0049] The first inner part 301 includes an inner surface and an outer surface, wherein a first luminous area 3011 is formed between the inner surfaces of the first inner part 301, and a light source is arranged in the space enclosed between the inner surfaces, and the outer surface of the first inner part 301 is close to the logo mask 101, and a metal semi-transparent coating is arranged on the outer surface of the first inner part 301. After the light source in the first luminous area 3011 emits light, after being irradiated by the first inner part 301, the first inner part 301 can present a metallic pattern, which can be a brand trademark. A pattern layer is arranged on the second inner part 302, and the pattern layer can display a desired pattern.

[0050] The light guide plate 400 includes but is not limited to being connected to the second internal accessory 302 by riveting, the light guide plate 400 includes but is not limited to being connected to the light board 500 by riveting, and the first internal accessory 301 includes but is not limited to being fixed to the light board 500 by hot riveting.

[0051] like Figure 9 As shown, the lamp beads 501 in the first light-emitting area 3011 and the second light-emitting area 3012 can be arranged according to the light-emitting area (brand LOGO and surrounding pattern area) set by the logo mask 101. By controlling the on and off logic of the lamp beads 501 in the first light-emitting area 3011 and the second light-emitting area 3012 respectively, the requirements of fine lighting animation and static lighting uniformity can be taken into account. When the lamp beads 501 are lit, the light penetrating the internal components 300 presents a luminous pattern that can be designed according to different requirements; for example, when the lamp beads 501 are extinguished, the brand characteristic luminous area presents a pattern with a metallic texture, and the remaining luminous areas present the color of semi-translucent paint.

[0052] In order to increase the luminous effect in the present application, the second inner accessory 302 may be improved to increase the luminous effect of the second inner accessory 302. Specifically, a pattern may be set on the second inner accessory 302 to increase or decrease the luminous effect. The setting of the preset pattern on the second inner accessory 302 is achieved in the following manner:

[0053] In some embodiments, a diaphragm is attached to the outer surface of the second inner accessory 302, the inner surface of the diaphragm is in contact with the outer surface of the second inner accessory 302, and the diaphragm is provided with a nano-metal coating and a semi-permeable ink layer in sequence from the inner surface to the outer surface of the diaphragm, and the inner surface of the diaphragm has a silk-screened black ink to form a light-transmitting and non-light-transmitting area, or a specified pattern, which is a preset pattern. The thickness of the diaphragm can be set according to different needs, and a 1mm thick diaphragm can be selected as an example. The material of the nano-metal coating in the present application is chromium, indium, or an alloy of chromium and indium.

[0054] In some embodiments, the in-mold transfer technology can be used to transfer semi-transparent paint on the outer surface of the second inner accessory 302, and the semi-transparent paint includes black or gray semi-transparent paint and metal semi-transparent paint, and the light-shielding pattern is transferred on the inner surface of the second inner accessory 302, so that a specified pattern is generated at the second inner accessory 302. The semi-transparent paint in this article is not limited to black or gray semi-transparent paint, and other colors can be rotated as needed.

[0055] In some embodiments, a micro-optical structure film can be added to the second inner accessory 302. The front side of the micro-optical structure film has a micro-optical structure, and the back side is a smooth surface, that is, a non-optical structure surface. In the present application, a semi-transparent paint can be printed on the non-optical structure side of the micro-optical structure film. The semi-transparent paint includes a metallic semi-transparent paint and a black or gray semi-transparent paint. Then, the front side of the micro-optical structure film is injection molded to the inner surface of the second inner accessory 302 using the film embedding technology. It should be noted that different effect patterns can be achieved and the purpose of optimizing product cost can be achieved by changing the style of the micro-optical structure film. Exemplarily, the thickness of the micro-optical structure film is 0.25mm-0.5mm.

[0056] In some embodiments, a micro-optical structure film is added to the second inner accessory 302, and the front side of the micro-optical structure film has a micro-optical structure, and the back side is a smooth surface, that is, a non-optical structure surface. In the present application, a semi-transparent paint can be printed on the non-optical structure side of the micro-optical structure film. The semi-transparent paint includes a metallic semi-transparent paint and a black or gray semi-transparent paint. The front side of the micro-optical structure film is fixed to the inner surface of the second inner accessory 302 by laser welding or hot riveting. It should be noted that different effect patterns can be achieved and the purpose of optimizing product cost can be achieved by changing the style of the micro-optical structure film. Exemplarily, the thickness of the micro-optical structure film is 0.25mm-0.5mm.

[0057] The film and micro-optical film in this article are made of PC or PET.

[0058] It should be noted that by using a micro-optical structure (such as an existing micro-optical structure film or directly processing a micro-optical structure on the product surface) on the second internal fitting 302, the light angles in different directions are controlled to achieve both delicate animations and cost reduction. That is, different optical schemes and optical paths are set according to the lighting effect requirements of different functional partitions to achieve different display effects of the light-emitting logo assembly.

[0059] In addition, a pattern layer and an OLED light-emitting layer can be provided on the second internal fitting 302. Specifically, the OLED light-emitting layer can be directly evaporated onto the inner surface of the second internal fitting 302, and then processes such as encapsulation, aging, and bonding wire bonding are performed on the OLED light-emitting layer; then a pad printing process is performed on the outer surface of the second internal fitting 302 to form a pattern area and a light-transmitting area.

[0060] It should be noted that the pixel pitch of the OLED lighting area on the second internal fitting 302 is set according to customer requirements. The light source of the lamp board 500 performs zoned lighting, dynamic welcome, color transformation, etc. according to the vehicle input signal.

[0061] In this application, by directly evaporating the OLED light-emitting layer onto the inner surface of the second internal fitting 302, the OLED light-emitting area is closer to the light-transmitting area, improving the contrast of the light-emitting logo assembly. It should be noted that the OLED in this application only participates in dynamic welcome and does not participate in regulatory functions to avoid the durability and reliability problems of high-brightness white OLEDs. In addition, using the light-transmitting performance of transparent OLEDs, a stacked design can be carried out for the OLEDs, and functions with high light intensity requirements and no delicate animation requirements are realized using surface-mounted devices or high-power LEDs of the CSP (Communication Sequential Process) type.

[0062] In this specification, each embodiment is described in a progressive manner. The key point of each embodiment is to illustrate the differences from other embodiments. The same or similar parts among the embodiments can be referred to each other.

[0063] The above description of the disclosed embodiments enables those skilled in the art to implement or use the present invention. Various modifications to these embodiments will be obvious to those skilled in the art. The general principles defined herein can be implemented in other embodiments without departing from the spirit or scope of the present invention. Therefore, the present invention will not be limited to these embodiments shown herein, but will be accorded the widest scope consistent with the principles and novel features disclosed herein.

Claims

1. A luminous logo assembly, characterized in that: include: A mask, comprising an annular mask shell and a logo mask embedded in the inner circle of the mask shell, wherein the logo mask is a light-transmitting structure and comprises a first part and a second part; A lamp housing, the lamp housing is connected to the mask, and a sealed accommodation space is formed between the lamp housing and the mask; A light board, the light board is arranged in the accommodating space, and a light source is arranged on the light board; An internal component is arranged in the accommodating space and installed on the lamp panel, the internal component is provided with a logo mark, the internal component encloses a first light-emitting area and a second light-emitting area both of which are provided with the light source, the logo mark is located in the first light-emitting area, the first light-emitting area is opposite to the first part, the second light-emitting area is opposite to the second light-emitting area, and the first light-emitting area and the second light-emitting area have different lighting effects.

2. The luminous emblem assembly according to claim 1, characterized in that: The internal components include: A first inner part, the logo mark is arranged on the first inner part, and the first inner part surrounds the first light-emitting area; The second inner part surrounds the outer periphery of the first inner part, and the second light emitting area is formed between the second inner part and the first inner part.

3. The luminous emblem assembly according to claim 2, characterized in that: The outer surface of the second inner accessory is attached with a diaphragm, and the diaphragm is provided with a nano metal coating layer and a semi-permeable ink layer in sequence from the inner surface to the outer surface of the diaphragm, and the inner surface of the diaphragm has a preset pattern.

4. The luminous emblem assembly according to claim 3, characterized in that: The material of the nano metal plating layer is chromium, indium or an alloy of chromium and indium.

5. The luminous emblem assembly according to claim 2, characterized in that: The outer surface of the second inner accessory is transferred with semi-transparent paint, and the inner surface of the second inner accessory is transferred with a light-shielding pattern, so that the second inner accessory forms a preset pattern.

6. The luminous emblem assembly according to claim 2, characterized in that: The inner surface of the second inner accessory is provided with a micro-optical structure film, the front surface of the micro-optical structure film has a micro-optical structure forming a preset pattern, and the back surface of the micro-optical structure film is printed with semi-transparent paint.

7. The luminous emblem assembly according to claim 6, characterized in that: The front surface of the micro-optical structure film is fixed to the inner surface of the second inner part by injection molding, laser welding or hot riveting.

8. The luminous emblem assembly according to any one of claims 2 to 7, characterized in that: The second inner part is provided with an OLED light emitting layer.

9. The luminous emblem assembly according to claim 8, characterized in that: The OLED light-emitting layer is processed on the inner surface of the second inner part by evaporation.

10. A vehicle, characterized in that: The invention comprises a luminous emblem assembly as claimed in any one of claims 1 to 9.

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