Display shelf for Internet commodity sales
By introducing conveyor belts and guide mechanisms into the display shelves, dynamic lifting and rotating displays of goods are achieved, solving the problem of poor display angles in existing technologies and improving product exposure and sales performance.
Patent Information
- Application Number
- CN202423069540.3
- Authority / Receiving Office
- CN · China
- Patent Type
- Utility models(China)
- Current Assignee / Owner
- Filing Date
- 2024-12-11
- Publication Date
- 2025-12-02
- Estimated Expiration
- 2034-12-11
AI Technical Summary
Existing online product display shelves cannot achieve dynamic product display, resulting in poor display angles between upper and lower shelves, which affects the live streaming shooting effect and exposure.
A display shelf was designed, which includes a rotating shaft, a conveyor belt, an elliptical guide frame, and a worm gear mechanism. The conveyor belt drives the display platform to rise and rotate along the elliptical plate, and the combination of elliptical guide rails and toothed guide rails enables the dynamic lifting and rotating display of goods.
This ensures that products on each display stand receive uniform exposure, achieving effective display from all angles and improving the clarity of the live stream and the visibility of the products.
Smart Images

Figure CN223614499U_ABST
Abstract
Description
Technical Field
[0001] This utility model relates to a display shelf, and more particularly to a display shelf for online product sales. Background Technology
[0002] With the development of the internet, online sales of goods are increasing. Currently, the common way to showcase products online is to place them on display shelves and then use live streaming or video recording to demonstrate them.
[0003] A search revealed Chinese patent CN217707353U, which discloses a storage rack for selling internet devices. The rack includes a frame, a main body, supporting legs, a storage chamber, shelf mounting slots, horizontal slots, and inclined slots. A sealed door is movably mounted on the front surface of the frame, comprising a sealed door frame, an observation window, an opening handle, and a hinge. A shelf panel is installed inside the frame, comprising a main body, a baffle slot, a movable baffle, a rotating mounting column, and a spring pin. Supporting legs are fixedly welded to the four corners of the bottom surface of the main body. A storage chamber is formed inside the frame, with shelf mounting slots on both sides of the chamber walls.
[0004] Although the aforementioned patent has a product display function, it can only display products at fixed points. This may result in poor display angles for products located on the lower and upper layers. Since online sales usually use live streaming and video recording to display products, poor display angles for products on the upper and lower layers can easily lead to insufficient live streaming display and unclear shooting, thereby affecting the exposure of products on the upper and lower layers and thus affecting the effective display and sales of online products. Utility Model Content
[0005] The purpose of this utility model is to provide an internet-based product sales display shelf that can dynamically display products in order to solve the above-mentioned problems.
[0006] This utility model achieves the above-mentioned objectives through the following technical solution: A display shelf for online product sales, comprising a display shelf with an open front. Two rotating shafts are rotatably connected inside the display shelf, and two conveyor belts are connected between the two shafts via pulleys. A motor is installed on the outer wall of the display shelf, and the motor's output shaft is connected to its corresponding rotating shaft. Connecting rings are periodically connected along the movement trajectory of the conveyor belts. Hollow connecting shafts are rotatably connected between the two corresponding connecting rings on the left and right sides. A display stand is connected to each hollow connecting shaft. Balance rollers are provided on the lower part of the left and right sides of each display stand. Elliptical guide frames are connected to the inner walls of the left and right sides of the display shelf. The balance rollers on the left and right sides are located within the two elliptical guide frames, which guide and support the balance rollers to ensure that the display stand remains horizontal.
[0007] Preferably, the elliptical guide frame includes a connecting rod connected to the inner wall of the display shelf, an elliptical plate connected to the connecting rod, and an elliptical guide rail connected to the side of the elliptical plate facing the display stand. Openings are provided on the upper and lower sides of the inner ring and the upper and lower sides of the outer ring of the elliptical guide rail. The openings are used to guide the hollow connecting shaft to enter and exit the elliptical guide rail. A stop block is hinged in the opening. A torsion spring is connected between the stop block and the elliptical guide rail. The balance roller is located inside the outer ring of the elliptical guide rail.
[0008] Preferably, a rotating platform is rotatably connected to the inner bottom of the display stand at intervals. Toothed guide rails are connected to the inner walls of both sides of the display shelf. The two toothed guide rails are located on the outer sides of the two conveyor belts respectively. A worm gear is rotatably connected inside the hollow connecting shaft. Both ends of the worm gear extend outside the hollow connecting shaft. Spur gears are connected to both ends of the worm gear. The two spur gears are located inside the two toothed guide rails and mesh with the toothed guide rails respectively. Gear shaft one is rotatably connected to the bottom of the display stand at intervals behind the hollow connecting shaft. Gear shaft one is located below the rotating platform. A worm wheel is connected to the shaft of gear shaft one. The worm wheel meshes with the worm gear. A second gear shaft is connected to the bottom of each rotating platform. Gear shaft two is rotatably connected to the display stand. The gear on gear shaft two meshes with the gear on gear shaft one.
[0009] Preferably, a rubber ring for cushioning and protecting the goods is connected to the top of the rotating platform.
[0010] Preferably, the front of the display shelf is hinged with a transparent door that can be rotated forward and opened.
[0011] Preferably, the display shelf is equipped with two support bases at the bottom, one at the front and one at the back.
[0012] This utility model has the following advantages compared with the prior art:
[0013] 1. The display stand is connected to the conveyor belt via a hollow connecting shaft. The rotation of the conveyor belt causes the display stand to move up and down along the elliptical plate, thereby moving the goods up and down along the elliptical plate for dynamic display. This ensures that the goods on each display stand receive equal and sufficient exposure, achieving effective display of the goods on each display stand.
[0014] 2. The elliptical guide rails guide and support the balance rollers, ensuring that the display stand remains level and preventing the goods from tipping over when the display stand rotates with the conveyor belt.
[0015] 3. Through the cooperation of toothed guide rails, spur gears, worm gears, worm wheels, gear shaft one, and gear shaft two, the rotary table can be driven to rotate and display the goods, thereby further dynamically displaying the goods and ensuring that the goods receive equal and sufficient exposure from every angle, achieving an effective display of the goods from all directions. Attached Figure Description
[0016] Figure 1 This is a three-dimensional structural diagram of the present invention.
[0017] Figure 2 This is a partial three-dimensional structural diagram of the present invention.
[0018] Figure 3 This is a schematic diagram showing the installation of the rotating shaft, conveyor belt, and motor of this utility model.
[0019] Figure 4 This is a partial three-dimensional structural diagram of the present invention. Figure 2 .
[0020] Figure 5 This is a three-dimensional structural diagram of the elliptical guide frame of this utility model.
[0021] Figure 6 This is a three-dimensional structural diagram of the elliptical guide rail, opening, stop block, and torsion spring of this utility model.
[0022] Figure 7 This is a schematic diagram of the installation of the toothed guide rail of this utility model.
[0023] Figure 8 This is a schematic diagram showing the installation of the worm gear, gear shaft one, worm wheel, and gear shaft two of this utility model.
[0024] Figure 9 This is a partial three-dimensional structural diagram of the present invention. Figure 3 .
[0025] In the diagram: 1-Display shelf, 2-Spindle, 3-Conveyor belt, 4-Motor, 5-Connecting ring, 6-Hollow connecting shaft, 7-Display stand, 8-Rotating table, 81-Rubber ring, 9-Elliptical guide frame, 91-Connecting rod, 92-Elliptical plate, 93-Elliptical guide rail, 94-Opening, 95-Stop block, 96-Torsion spring, 10-Balance roller, 11-Worm gear, 12-Spur gear, 13-Geared guide rail, 14-Gear shaft one, 15-Worm gear, 16-Gear shaft two, 17-Transparent door, 18-Support base. Detailed Implementation
[0026] The present application will now be described in further detail with reference to the accompanying drawings. It should be noted that the following specific embodiments are only used to further illustrate the present application and should not be construed as limiting the scope of protection of the present application. Those skilled in the art can make some non-essential improvements and adjustments to the present application based on the above application content.
[0027] See Figures 1-6 A display shelf for online product sales includes a display shelf 1 with an open front. Two rotating shafts 2 are rotatably connected inside the display shelf 1. Two conveyor belts 3 are connected between the two shafts 2 via pulleys. A motor 4 is mounted on the upper part of the right outer wall of the display shelf 1, and the output shaft of the motor 4 is connected to the upper rotating shaft 2. Connecting rings 5 are spaced along the movement trajectory of the conveyor belts 3. Hollow connecting shafts 6 are rotatably connected between corresponding left and right connecting rings 5. A display stand 7 is connected to each hollow connecting shaft 6. Balance rollers 10 are rotatably installed on the lower part of the left and right sides of each display stand 7. Elliptical guide frames 9 are connected to the inner walls of both the left and right sides of the display shelf 1. The left and right balance rollers 10 are located in the two elliptical guide frames 9 respectively. The elliptical guide frame 9 includes two upper and lower connecting rods 91 connected to the inner wall of the display shelf 1. The two connecting rods 91 are located between the two rotating shafts 2 and inside the conveyor belt 3. An elliptical plate 92 is connected between the upper and lower connecting rods 91. An elliptical guide rail 93 is connected to the side of the elliptical plate 92 facing the display stand 7. Openings 94 are opened on the upper and lower sides of the inner circle and the upper and lower sides of the outer circle of the elliptical guide rail 93. The openings 94 are used to guide the hollow connecting shaft 6 to enter and exit the elliptical guide rail 93. A stop block 95 is hinged in the opening 94. A torsion spring 96 is connected between the stop block 95 and the elliptical guide rail 93. The balance rollers 10 are located inside the outer circle of the elliptical guide rail 93.
[0028] The goods are placed on the display stand 7. The control motor 4 drives the upper rotating shaft 2 to rotate the conveyor belt 3, which in turn pushes the hollow connecting shaft 6 through the connecting ring 5, moving the display stand 7 up and down along the elliptical plate 92. This dynamically displays the goods, ensuring that each item on the display stand 7 receives equal and sufficient exposure, thus achieving effective display of the goods on each stand 7. When the display stand 7 moves up and down along the elliptical plate 92, the balance roller 10 moves up and down within the outer ring of the elliptical guide rail 93. The stop block 95 prevents the balance roller 10 from moving out of the outer ring of the elliptical guide rail 93, ensuring that the balance roller 10 always moves up and down within the outer ring of the elliptical guide rail 93. Thus, the elliptical guide rail 93 guides and supports the balance roller 10, keeping the display stand 7 in a horizontal position and preventing the display stand 7 from tilting and spilling the goods when the conveyor belt 3 rotates. When the hollow connecting shaft 6 rotates downwards with the conveyor belt 3, it sequentially presses against the two upper stops 95, causing them to swing downwards. The torsion spring 96 is compressed accordingly, so that when the hollow connecting shaft 6 rotates downwards, it first enters the outer ring of the elliptical guide rail 93, and then enters the inner ring. When the hollow connecting shaft 6 rotates upwards with the conveyor belt 3, it sequentially presses against the two lower stops 95, causing them to swing downwards. The torsion spring 96 is compressed accordingly, so that when the hollow connecting shaft 6 rotates upwards, it first moves out of the inner ring of the elliptical guide rail 93, and then moves out of the outer ring. This allows the hollow connecting shaft 6 to rotate smoothly with the conveyor belt 3, ensuring successful dynamic display of goods. When the hollow connecting shaft 6 disengages from the stops 95, the torsion spring 96 resets the stops 95, causing them to swing upwards and return to their original position.
[0029] See Figures 7-9 The bottom inner side of the display stand 7 is connected to three annular slide rails from left to right at intervals. A rotating table 8 is rotatably connected inside the annular slide rails. Toothed guide rails 13 are connected to the inner walls of both sides of the display shelf 1. Two toothed guide rails 13 are located outside the two conveyor belts 3 respectively. A worm gear 11 is rotatably connected inside the hollow connecting shaft 6. Both ends of the worm gear 11 extend outside the hollow connecting shaft 6. Spur gears 12 are connected to both ends of the worm gear 11. Two spur gears 12 are located inside the two toothed guide rails 13 respectively and mesh with the toothed guide rails 13. The bottom of the display stand 7 is rotatably connected to three gear shafts 14 from left to right. The three gear shafts 14 are located below the three rotating platforms 8. The gear shafts 14 are located behind the hollow connecting shaft 6. A worm gear 15 is connected to the shaft of the gear shaft 14. The worm gear 15 meshes with the worm 11. The bottom of each rotating platform 8 is connected to a gear shaft 2 16. The gear shaft 2 16 is rotatably connected to the display stand 7. The gear shaft 2 16 is located in front of the gear shaft 14. The gear on the gear shaft 2 16 meshes with the gear on the gear shaft 14.
[0030] When the product is placed on the rotating platform 8, the hollow connecting shaft 6 rotates with the conveyor belt 3, driving the worm gear 11 to move along the toothed guide rail 13. This causes the spur gear 12 to move along the toothed guide rail 13. Under the meshing action of the spur gear 12 and the toothed guide rail 13, the spur gear 12 drives the worm gear 11 to rotate. The rotation of the worm gear 11 drives the worm wheel 15 to rotate. The rotation of the worm wheel 15 drives the gear shaft 14 to rotate. The rotation of the gear shaft 14 drives the gear shaft 16 to rotate. The rotation of the gear shaft 16 drives the rotating platform 8 to rotate, thereby rotating and displaying the product. This allows for a more dynamic display of the product, ensuring that every aspect of the product receives equal and sufficient exposure, achieving an effective all-round display of the product.
[0031] See Figure 8 A rubber ring 81 is connected to the top of the rotating table 8. The rubber ring 81 can cushion and protect the goods, preventing the goods from being damaged by direct hard friction with the rotating table 8.
[0032] See Figure 1 The front of the display shelf 1 is hinged with a transparent door 17 that can be opened by rotating forward. The transparent door 17 can seal the display shelf 1 to prevent dust and impurities from entering the display shelf 1, thereby keeping the goods clean.
[0033] See Figure 1 The bottom of the display shelf 1 is equipped with two support bases 18, which can lift the display shelf 1 off the ground to prevent it from being corroded by ground moisture, thereby extending the service life of the display shelf 1.
[0034] The embodiments described above are merely preferred embodiments of the present invention, and while the descriptions are specific and detailed, they should not be construed as limiting the scope of the present invention. It should be noted that those skilled in the art can make various modifications, improvements, and substitutions without departing from the concept of the present invention, and these all fall within the protection scope of the present invention.
Claims
1. A display shelf for online product sales, characterized in that, The display shelf (1) is open at the front. Inside the display shelf (1), there are two rotating shafts (2) connected to the top and bottom. The two rotating shafts (2) are connected by pulleys and two conveyor belts (3) on the left and right. A motor (4) is installed on the outer wall of the display shelf (1). The output shaft of the motor (4) is connected to the corresponding rotating shaft (2). Connecting rings (5) are connected at intervals along the movement trajectory on the conveyor belts (3). Hollow connecting shafts (6) are rotatably connected between the two corresponding connecting rings (5) on the left and right. Each hollow connecting shaft (6) is connected to a display stand (7). Each display stand (7) is provided with a balance roller (10) on the lower part of the left and right sides. Elliptical guide frames (9) are connected to the inner walls of the left and right sides of the display shelf (1). The balance rollers (10) on the left and right sides are located in the two elliptical guide frames (9). The elliptical guide frames (9) are used to guide and support the balance rollers (10) so that the display stand (7) always remains in a horizontal state.
2. The display shelf for online product sales according to claim 1, characterized in that, The elliptical guide frame (9) includes a connecting rod (91) connected to the inner wall of the display shelf (1), an elliptical plate (92) connected to the connecting rod (91), an elliptical guide rail (93) connected to the side of the elliptical plate (92) facing the display stand (7), and openings (94) on the upper and lower sides of the inner ring and the upper and lower sides of the outer ring of the elliptical guide rail (93). The openings (94) are used to guide the hollow connecting shaft (6) to enter and exit the elliptical guide rail (93). A stop block (95) is hinged in the opening (94). A torsion spring (96) is connected between the stop block (95) and the elliptical guide rail (93). The balance roller (10) is located inside the outer ring of the elliptical guide rail (93).
3. The display shelf for online product sales according to claim 2, characterized in that, A rotating platform (8) is rotatably connected to the bottom inner side of the display stand (7). Toothed guide rails (13) are connected to the inner walls of both sides of the display shelf (1). The two toothed guide rails (13) are located on the outer sides of the two conveyor belts (3). A worm gear (11) is rotatably connected inside the hollow connecting shaft (6). Both ends of the worm gear (11) extend outside the hollow connecting shaft (6). Spur gears (12) are connected to both ends of the worm gear (11). The two spur gears (12) are located inside the two toothed guide rails (13) and are connected to the conveyor belts (3). The gear guide rail (13) is engaged, and the bottom of the display stand (7) is rotatably connected to the gear shaft one (14) located behind the hollow connecting shaft (6). The gear shaft one (14) is located below the rotating platform (8). The shaft of the gear shaft one (14) is connected to the worm gear (15), which meshes with the worm (11). The bottom of each rotating platform (8) is connected to the gear shaft two (16), which is rotatably connected to the display stand (7). The gear on the gear shaft two (16) meshes with the gear on the gear shaft one (14).
4. The display shelf for online product sales according to claim 3, characterized in that, The top of the rotating platform (8) is connected to a rubber ring (81) for cushioning and protecting the goods.
5. A display shelf for online product sales according to claim 4, characterized in that, The front of the display shelf (1) is hinged with a transparent door (17) that can be opened by rotating forward.
6. A display shelf for online product sales according to claim 5, characterized in that, The bottom of the display shelf (1) is equipped with two support bases (18) at the front and back.
Citation Information
Patent Citations
Storage rack for Internet equipment sales
CN217707353U