Information display method, device, electronic device, storage medium, and program product

Abstract

The embodiments of the present disclosure provide an information display method, an apparatus, an electronic device, a storage medium, and a program product, which include the steps of: playing a first video on a video playback page; and, in response to an information display operation acting on the video playback page, displaying an object card of a target object on the video playback page instead of the first video, where the object card includes a first area for displaying first information of the target object and a second area for displaying second information of at least one related object included in the target object.

Description

[Technical Field]

[0001] This application claims priority from Chinese Patent Application No. 202210174154.7 filed with the China Patent Office on February 24, 2022, the entire contents of which are incorporated herein by reference.

[0002] TECHNICAL FIELD The present disclosure relates to the field of computer technology, for example, to an information display method, device, electronic device, storage medium, and program product. [Background technology]

[0003] Currently, users can watch videos through a video playback page, but in related art, the content displayed on the video playback page is relatively simple and cannot meet the needs of users. Summary of the Invention [Problem to be solved by the invention]

[0004] Embodiments of the present disclosure provide an information display method, device, electronic device, storage medium, and program product. [Means for solving the problem]

[0005] In a first aspect, an embodiment of the present disclosure provides an information display method, the information display method including: playing the first video on a video playback page; and a step of displaying an object card of a target object on the video playback page instead of the first video in response to an information display operation acting on the video playback page, the object card including a first area for displaying first information of the target object and a second area for displaying second information of at least one related object included in the target object.

[0006] In a second aspect, an embodiment of the present disclosure further provides an information display device, the information display device comprising: a first playback module configured to play the first video on the video playback page; and an information display module configured to display an object card of a target object on the video playback page instead of the first video in response to an information display operation acting on the video playback page, the object card including a first area for displaying first information of the target object and a second area for displaying second information of at least one related object included in the target object.

[0007] In a third aspect, an embodiment of the present disclosure further provides an electronic device, one or more processors; a memory configured to store one or more programs; When the one or more programs are executed by the one or more processors, the one or more processors are caused to implement the information display method described in the embodiments of the present disclosure.

[0008] In a fourth aspect, an embodiment of the present disclosure further provides a computer-readable storage medium, the computer-readable storage medium storing a computer program, which, when executed by a processor, realizes the information display method described in the embodiment of the present disclosure.

[0009] In a fifth aspect, an embodiment of the present disclosure further provides a computer program product, which, when executed by a computer, causes the computer to implement the information display method described in the embodiment of the present disclosure. [Brief explanation of the drawings]

[0010] Throughout the drawings, like or similar reference numerals refer to like or similar elements. It should be understood that the drawings are schematic and that objects and elements are not necessarily drawn to scale.

[0011] [Figure 1] FIG. 1 is a flowchart of an information display method according to an embodiment of the present disclosure. [Figure 2] FIG. 2 is a schematic diagram of an object card according to an embodiment of the present disclosure. [Figure 3] FIG. 3 is a flowchart of another information display method according to an embodiment of the present disclosure. [Figure 4] FIG. 4 is a structural block diagram of an information display device according to an embodiment of the present disclosure. [Figure 5] FIG. 5 is a structural schematic diagram of an electronic device according to an embodiment of the present disclosure. DETAILED DESCRIPTION OF THE INVENTION

[0012] Hereinafter, embodiments of the present disclosure will be described with reference to the drawings. Although the drawings show several embodiments of the present disclosure, it should be understood that the present disclosure may be realized in various forms and should not be construed as being limited to the embodiments described herein. Rather, the purpose of providing these embodiments is to provide a thorough and complete understanding of the present disclosure. It should be understood that the drawings and embodiments of the present disclosure are merely illustrative and are not intended to limit the scope of protection of the present disclosure.

[0013] It should be understood that the steps described in the method embodiments of the present disclosure may be performed in different orders and / or simultaneously, and that method embodiments may include additional steps and / or omit performing steps that are shown, and the scope of the present disclosure is not limited in this respect.

[0014] As used herein, the term "comprises" and variations thereof are open inclusive, meaning "including, but not limited to." The term "based on" means "based at least in part on." The term "in one embodiment" refers to "at least one embodiment," the term "in another embodiment" refers to "at least one other embodiment," and the term "in some embodiments" refers to "at least some embodiments." Relevant definitions of other terms are provided below.

[0015] It should be noted that the concepts of "first", "second", etc. mentioned in this disclosure are merely intended to distinguish different devices, modules or units, and do not limit the order or interdependence of the functions performed by these devices, modules or units.

[0016] It should be noted that the modifications "one" and "multiple" referred to in this disclosure are exemplary and not limiting, and should be understood to be "one or more" unless the context clearly indicates otherwise.

[0017] The names of messages or information exchanged between devices in the embodiments of the present disclosure are for illustrative purposes only and are not intended to limit the scope of these messages or information.

[0018] 1 is a flowchart of an information display method according to an embodiment of the present disclosure. The method may be performed by an information display device, which may be implemented by software and / or hardware and may be located in an electronic device, typically a mobile phone or a tablet computer. The information display method according to an embodiment of the present disclosure may display an object card on a video playback page. As shown in FIG. 1, the information display method according to this embodiment may include the following steps S101 and S102.

[0019] S101: Play the first video on the video playback page.

[0020] For example, the electronic device may display a video playback page based on the user's corresponding trigger operation and play a video (including the first video) on the video playback page. The video playback page may be a page for playing videos, such as a recommended video playback page for playing recommended videos. The first video may be a video to be played on the video playback page, such as a video to be played on the video playback page when an information display operation is received.

[0021] S102: In response to an information display operation acting on the video playback page, display an object card of a target object on the video playback page instead of the first video, the object card including a first area for displaying first information of the target object and a second area for displaying second information of at least one related object included in the target object.

[0022] The information display operation may be understood as an operation for displaying information of the target object, for example, an operation for displaying an object card of the target object, and the information display operation may be, for example, a video switching operation, for example, a vertical swipe operation acting on a video playback page. The target object may be an object recommended to a user, for example, a city or place (e.g., a shopping center, a store) recommended to a user, etc. The first information of the target object may include identifier information (e.g., a name of the target object) and / or description information of the target object.

[0023] The object card 20 of the target object may be a card for displaying first information about the target object and second information about related objects of the target object, and may be added to the video stream of the video playback page when a preset condition is met. When the electronic device switches to the object card 20 based on the video stream of the video playback page, the object card 20 may display the first information about the target object and the second information about related objects of the target object. The preset condition may be a preset recommendation condition for recommending the target object to the user, or may be set as needed, and is not limited thereto in this embodiment. As shown in FIG. 2, the object card 20 of the target object may include a first area for displaying first information about the target object and a second area for displaying second information about related objects of the target object, and may further include a third area for displaying controls.

[0024] The related object of the target object may be a sub-object (e.g., a resource) included in the target object and having a relatively high recommendation priority. If the target object is a city, the related object may be, for example, a tourist attraction or a shopping center in the city. If the target object is a shopping center, the related object may be, for example, a store included in the shopping center. If the target object is a store, the related object may be, for example, a product in the store. Here, the shopping center / store may be an offline physical shopping center / physical store or an online virtual shopping center / virtual store, and this embodiment is not limited thereto. The second information of the related object may include information such as the name, picture, and / or description of the related object. Object information of some related objects of the target object may be displayed in the second area of ​​the object card.

[0025] For example, as shown in Fig. 2, when a user wants to check the object card of a target object, the user may perform an information display operation on the video playback page. Correspondingly, when the electronic device detects the user's information display operation, the electronic device may switch the currently played first video to display the object card 20 of the target object, and display first information of the target object in a first area of ​​the object card 20, and second information of at least one related object of the target object in a second area of ​​the object card 20.

[0026] Taking the information display operation as an example of a video switching operation, when the current condition meets the preset condition for recommending the target object, an object card of the target object may be added to the video stream of the video playback page. In this way, when a user wants to switch videos, the user may perform a video switching operation on the video playback page. Correspondingly, when the electronic device receives the video switching operation, the electronic device performs video switching based on the video stream, and when the switching requires displaying the object card of the target object included in the video stream, the electronic device may use the video switching operation as an information display operation, and may switch the first video to display the object card of the target object in response to the information display operation.

[0027] In this embodiment, the target object recommended to the user and related information about its related objects are displayed on the video playback page in the form of an object card. This allows the user to quickly understand the target object and the resources it provides through the object card, and there is no need to switch to other pages or other application software when viewing the object card. This enriches the content displayed on the video playback page and the display format of the content on the video playback page, and improves the user's information confirmation efficiency, thereby improving the user experience.

[0028] In one embodiment, after switching the first video to display an object card of a target object, the method further includes a step of displaying a first feedback control of the target object in response to a first feedback operation on the target object, the first feedback control being used to trigger feedback on the target object, and / or a step of displaying a second feedback control of a second related object of the at least one related object in response to a second feedback operation on the second related object, the second feedback control being used to trigger feedback on the second related object.

[0029] The first feedback operation may be, for example, a long press operation on a target object (e.g., a long press operation acting on the first region) or a long press operation on a video playback page (e.g., a long press operation acting on the video playback page) to display a feedback control for the target object to provide feedback to the target object. The second feedback operation may be, for example, a long press operation on a related object to display a feedback control for providing feedback to the related object. The second related object may be a related object on which the second feedback operation acts. The first feedback control may be a feedback control corresponding to the target object, and the second feedback control may be a feedback control corresponding to the second related object. The first feedback control and the second feedback control may include a feedback control for providing disinterest feedback and / or a feedback control for making a complaint, and may further include feedback controls for providing feedback such as likes, favorites, etc.

[0030] In the above embodiment, the user may instruct the electronic device to display feedback controls for the target object / related object on the video playback page by performing a corresponding feedback operation to provide feedback to the target object / related object.

[0031] For example, a user may perform a first feedback operation when wanting to provide feedback to a target object. When receiving the user's first feedback operation, the electronic device may display at least one feedback control of the target object, such as displaying a feedback panel for the target object on a video playback page and displaying feedback controls for the target object on the feedback panel, or displaying feedback controls for the target object in a third area of ​​a target object card, thereby allowing the user to trigger the corresponding feedback control of the target object to provide feedback to the target object. Correspondingly, when the electronic device detects that the user triggers a feedback control of the target object, the electronic device may generate and send feedback information corresponding to the feedback control to a server, and may further cancel the display of the feedback control of the target object.

[0032] A user may perform a second feedback operation when he or she wants to provide feedback to a related object of the target object. When the electronic device receives the user's second feedback operation, the electronic device may display at least one feedback control of the second related object using the related object on which the second feedback operation acts as the second related object, such as by displaying a feedback panel of the second related object on the video playback page and a feedback control of the second related object on the feedback panel, or by displaying a feedback control of the second related object in a third area of ​​the target object card. This allows the user to trigger the corresponding feedback control of the second related object to provide feedback to the second related object. Correspondingly, when the electronic device detects that the user triggers a feedback control of the second related object, the electronic device may generate feedback information corresponding to the feedback control and send it to the server, and may also cancel the display of the feedback control of the second related object.

[0033] In one embodiment, the object card further includes a third area for displaying an interactive control, the interactive control including an object list control, and the method further includes a step of displaying an associated object list of the target object in response to a trigger operation on the object list control.

[0034] The third area may be an area for displaying interactive controls in the object card of the target object, or a control such as an object list control may be displayed in the third area, and the third area may be located within or outside the first area / second area. The object list control may be a control for instructing the electronic device to display an associated object list of the target object. The associated object list of the target object may be for displaying associated information (e.g., second information) of all associated objects of the target object.

[0035] For example, when displaying the object card of a target object, the electronic device displays an object list control in the third area of ​​the object card (shown in FIG. 2 ). This allows a user to trigger the object list control when they want to check other related objects that are not displayed in the second area. Correspondingly, when detecting that a user triggers the object list control, the electronic device may display the related object list of the target object, for example, by displaying the related object list of the target object in a layer above the object card, switching the object card of the target object to display the related object list of the target object, or by switching the current page from a video playback page to a related object page and displaying the related object list of the target object on the related object page.

[0036] The information display method according to this embodiment includes: playing a first video on a video playback page; and, in response to an information display operation on the video playback page, switching the first video to display an object card of a target object, the object card including a first area for displaying first information of the target object and a second area for displaying second information of at least one related object included in the target object. In this embodiment, displaying the related information of the target object and its related objects in the form of an object card on the video playback page can enrich the content displayed on the video playback page and the display format of the content on the video playback page, and can improve the user's information confirmation efficiency, thereby improving the user experience.

[0037] 3 is a flowchart of another information display method according to an embodiment of the present disclosure. This embodiment may be combined with one or more of the above embodiments. Optionally, after switching the first video to display an object card of a target object, the method may further include: displaying detailed information of the target object in response to a first confirmation operation on the target object, and / or displaying detailed information of a first related object in response to a second confirmation operation on a first related object of the at least one related object.

[0038] In one embodiment, after switching the first video to display the object card of the target object, the method further includes a step of switching second information of the related object displayed in the second area in response to an information switching operation acting on the second area.

[0039] In one embodiment, the step of switching the first video and displaying an object card of the target object includes a step of displaying a preset page background associated with the target object on the video playback page, and displaying the object card of the target object on a layer above the preset page background.

[0040] In one embodiment, after switching the first video to display the object card of the target object, the method further includes a step of switching the object card to display the first video or a second video in response to a video playback operation acting on the video playback page, wherein the second video and the first video are different videos.

[0041] Accordingly, as shown in FIG. 3, the information display method according to this embodiment may include the following steps S201 to S206.

[0042] S201 Play the first video on the video playback page.

[0043] S202: In response to an information display operation acting on the video playback page, display a preset page background related to the target object on the video playback page, and display an object card of the target object on a layer above the preset page background; and execute S203, S204, S205 or S206, wherein the object card includes a first area for displaying first information of the target object and a second area for displaying second information of at least one related object included in the target object.

[0044] The preset page background may be a page background displayed in a layer below the object card on the video playback page when the object card of the target object is displayed, or may be a picture (including a static picture or a dynamic picture), animation, video, etc. associated with the target object. For example, the preset page background may display distribution information around or inside the target object. Taking the preset page background as a picture as an example, if the target object is a city, the preset page background may be a distribution map of landmarks such as tourist attractions and / or shopping centers in the city. If the target object is a shopping center, the preset page background may be a distribution map (e.g., a guide map) of shops in the shopping center or a distribution map of the shopping center and its surrounding areas. If the target object is a shop, the preset page background may be a guide map of the shop, etc., so that the user can easily understand the distribution information of the target object.

[0045] 2, when receiving a user's information display operation, the electronic device may stop playing the first video, display a preset page background related to the target object on the video playback page (e.g., a preset page background corresponding to the object card of the target object), and display the object card 20 of the target object at a preset position above the preset page background. Here, the preset position may be flexibly set as needed, for example, the preset position may be set to the center-bottom of the video playback page.

[0046] S203: In response to the first confirmation operation for the target object, display the detailed information of the target object, and then end the operation.

[0047] The first confirmation operation may be, for example, an operation for confirming detailed information about the target object, such as a click operation acting on a first area of ​​the object card.

[0048] For example, when a user wants to check detailed information of a target object, the user may perform a first checking operation on the target object, for example, click the first information of the target object displayed in the first area. Correspondingly, when the electronic device receives the user's first checking operation, the electronic device may display the detailed information of the target object to the user, for example, display the detailed information of the target object on the video playback page, for example, display the detailed information of the target object on the object card of the target object, or display the detailed information of the target object in a layer above the object card of the target object, or switch the current page from the video playback page to a details page of the target object, and display the detailed information of the target object on the details page.

[0049] S204: In response to an information switching operation acting on the second area, second information of the related object displayed in the second area is switched.

[0050] The information switching operation may be, for example, an operation of switching the second information of the related object displayed in the second area of ​​the object card, such as a horizontal swipe operation acting on the second area.

[0051] In this embodiment, the user can check different related objects of the target object by switching the second information of the related objects displayed in the second area through an information switching operation.

[0052] For example, when displaying an object card of a target object, the electronic device may display second information of a preset number of related objects (e.g., three or five) in the second area of ​​the object card. This allows the user to perform an information switching operation in the second area when wanting to switch the second information of the related objects displayed in the second area. Correspondingly, when receiving the user's information switching operation, the electronic device may set, for each related object of the target object, a preset number of related objects that are located after the last related object currently displayed in order of highest recommendation priority and are closest to the related object as related objects to be displayed, and switch the second information of the related objects displayed in the second area to the second information of the related objects to be displayed.

[0053] S205: In response to a second confirmation operation for a first related object of the at least one related object, display detailed information of the first related object, and end the operation.

[0054] The second confirmation operation may be, for example, a click operation to confirm detailed information of a related object of the target object, such as a click operation acting on second information of a related object displayed in the second area of ​​the object card. The first related object may be a related object for the second confirmation operation.

[0055] For example, when a user wants to check detailed information about a related object (i.e., a first related object) of a target object, the user may perform a second checking operation on the related object, such as clicking on second information about the related object displayed in the second area. Correspondingly, when the electronic device receives the user's second checking operation, the electronic device may display detailed information about the related object to the user, for example, display the detailed information about the related object on the video playback page, for example, display the detailed information about the related object on the object card of the target object, or display the detailed information about the related object in a layer above the object card of the target object, or switch the current page from the video playback page to a details page of the related object, and display the detailed information about the related object on the details page.

[0056] This allows the user, when the related object is a product, to check detailed information about the product and complete the purchase operation for the product, eliminating the need to switch to other application software when purchasing the product, thereby simplifying the operations required for the user when purchasing the product.

[0057] S206: In response to a video playback operation acting on the video playback page, switch the object card to display the first video or the second video, where the second video and the first video are different videos.

[0058] The video playback operation may be, for example, an operation instructing the electronic device to continue playing a video on the video playback page, such as a vertical swipe operation acting on the video playback page. The first video and the second video may be videos located on either side of the object card of the target object in the video stream of the video playback page and adjacent to the object card of the target object. For example, the first video may be a video to be played on the video playback page when receiving an information display operation, and the second video may be another video other than the first video adjacent to the target object in the video stream of the video playback page.

[0059] For example, when a user wants to continue watching a video from the video playback page, the user may perform a video playback operation, such as a vertical swipe operation on the video playback page. In response, when the electronic device receives the user's video playback operation, the electronic device may switch the object card of the related object and the preset page background displayed on the video playback page to display the first video or the second video, for example, cancel the display of the object card of the target object and the preset page background related to the target object, and play the first video or the second video on the video playback page.

[0060] Taking a video playback operation as a vertical swipe operation as an example, if the video playback operation is a downward swipe operation, a first video may be played on the video playback page, and if the video playback operation is an upward swipe operation, a second video may be played on the video playback page; or alternatively, if the video playback operation is an upward swipe operation, a first video may be played on the video playback page, and if the video playback operation is a downward swipe operation, a second video may be played on the video playback page.

[0061] The information display method according to this embodiment can switch the second information of the related object displayed in the second area based on the user's corresponding trigger operation, to display detailed information of the target object / related object, or continue playing the video on the video playback page, thereby meeting different needs of users and improving the user experience.

[0062] 4 is a block diagram of the structure of an information display device according to an embodiment of the present disclosure. The device may be implemented by software and / or hardware, and may be disposed in an electronic device, typically a mobile phone or a tablet computer, and may perform an information display method to display information. As shown in FIG. 4, the information display device according to this embodiment may include a first playback module 401 and an information display module 402, The first playback module 401 is configured to play the first video on the video playback page; The information display module 402 is configured to switch the first video to display an object card of a target object in response to an information display operation acting on the video playback page, the object card including a first area for displaying first information of the target object and a second area for displaying second information of at least one related object included in the target object.

[0063] In the information display device according to this embodiment, the first playback module plays a first video on a video playback page, and the information display module switches the first video to display an object card of a target object in response to an information display operation on the video playback page, the object card including a first area for displaying first information of the target object and a second area for displaying second information of at least one related object included in the target object. In this embodiment, displaying the related information of the target object and its related objects in the form of an object card on the video playback page can enrich the content displayed on the video playback page and the display format of the content on the video playback page, and can improve the user's information confirmation efficiency, thereby improving the user experience.

[0064] In one embodiment, the information display device according to this embodiment may further include a first detailed information display module configured to display detailed information about the target object in response to a first confirmation operation on the target object after switching the first video and displaying the object card of the target object, and / or a second detailed information display module configured to display detailed information about the first related object in response to a second confirmation operation on a first related object among the at least one related object.

[0065] In one embodiment, the information display device according to this embodiment may further include a first feedback control display module configured to, after switching the first video to display an object card of the target object, display a first feedback control of the target object in response to a first feedback operation on the target object, the first feedback control being used to trigger feedback to the target object, and / or a second feedback control display module configured to, in response to a second feedback operation on a second related object of the at least one related object, display a second feedback control of the second related object, the second feedback control being used to trigger feedback to the second related object.

[0066] In one embodiment, the information display device according to this embodiment may further include an information switching module configured to switch second information of a related object displayed in the second area in response to an information switching operation acting on the second area after switching the first video and displaying an object card of a target object.

[0067] In the above embodiment, the information display module 402 may be configured to display a preset page background related to the target object on the video playback page, and display an object card of the target object on a layer above the preset page background.

[0068] In the above embodiment, the object card may further include a third area for displaying an interactive control, and the interactive control may include an object list control, and the information display device according to this embodiment may further include a list display module configured to display a list of related objects of the target object in response to a trigger operation on the object list control.

[0069] In one embodiment, the information display device according to this embodiment may further include a second playback module configured to switch the first video and display the object card of the target object, and then switch the object card to display the first video or a second video in response to a video playback operation acting on the video playback page, wherein the second video and the first video are different videos.

[0070] The information display device according to the embodiment of the present disclosure can execute the information display method according to any embodiment of the present disclosure, and has corresponding functional modules and beneficial effects for executing the information display method. For technical details not described in detail in this embodiment, please refer to the information display method according to any embodiment of the present disclosure.

[0071] Referring now to FIG. 5, a structural diagram of an electronic device 500 (e.g., a terminal device) suitable for implementing an embodiment of the present disclosure is shown. Terminal devices according to the embodiment of the present disclosure may include, but are not limited to, mobile devices such as mobile phones, notebook computers, digital broadcast receivers, personal digital assistants (PDAs), tablet computers (PADs), portable media players (PMPs), and in-vehicle devices (e.g., in-vehicle navigation devices), as well as fixed devices such as digital televisions (TVs) and desktop computers. The electronic device shown in FIG. 5 is merely an example and does not limit the functionality or scope of use of the embodiment of the present disclosure.

[0072] 5, electronic device 500 may include a processing unit 501 (e.g., a central processor, a graphics processor, etc.) that can perform various appropriate operations and processes based on programs stored in read-only memory (ROM) 502 or loaded from storage device 508 into random access memory (RAM) 503. RAM 503 further stores various programs and data necessary for the operation of electronic device 500. Processing unit 501, ROM 502, and RAM 503 are connected to one another via a bus 504. An input / output (I / O) interface 505 is also connected to bus 504.

[0073] Typically, input devices 506, including, for example, a touch panel, touch pad, keyboard, mouse, camera, microphone, accelerometer, gyroscope, etc.; output devices 507, including, for example, a liquid crystal display (LCD), loudspeaker, vibrator, etc.; storage devices 508, including, for example, a magnetic tape, hard disk, etc.; and communication devices 509 may be connected to the I / O interface 505. The communication devices 509 allow the electronic device 500 to exchange data with other devices through wireless or wired communication. While FIG. 5 shows the electronic device 500 with various devices, it should be understood that not all of the illustrated devices are required to be implemented or included. More or fewer devices may alternatively be implemented or included.

[0074] In particular, according to embodiments of the present disclosure, the processes described above with reference to the flowcharts may be implemented as a computer software program. For example, embodiments of the present disclosure include a computer program product including a computer program embodied in a non-transitory computer-readable medium, the computer program including program code for performing the methods shown in the flowcharts. In such embodiments, the computer program may be downloaded and installed from a network via the communication device 509, or may be installed from the storage device 508, or may be installed from the ROM 502. When the computer program is executed by the processing device 501, it performs the functions defined above in the methods according to embodiments of the present disclosure.

[0075] It should be noted that the above-mentioned computer-readable medium in the present disclosure may be a computer-readable signal medium, a computer-readable storage medium, or any combination of the above. The computer-readable storage medium may be, for example, but not limited to, an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination thereof. Examples of computer-readable storage media may include, but are not limited to, an electrical connection having one or more wires, a portable computer magnetic disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM) or flash memory, an optical fiber, a compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the above. In the present disclosure, a computer-readable storage medium may be any tangible medium that contains or stores a program, which may be used by or in combination with an instruction execution system, apparatus, or device. In this disclosure, a computer-readable signal medium may include a propagating data signal, either in baseband or as part of a carrier, that embodies computer-readable program code. Such propagating data signals may take various forms, including, but not limited to, electromagnetic signals, optical signals, or any suitable combination of the above. A computer-readable signal medium may also be any computer-readable medium other than a computer-readable storage medium that can transmit, propagate, or transport a program used by or in connection with an instruction execution system, apparatus, or device. The program code embodied in the computer-readable medium may be transmitted by any suitable medium, including, but not limited to, electrical wire, optical cable, radio frequency (RF), or the like, or any suitable combination of the above.

[0076] In some embodiments, the client terminals and servers may communicate using any now known or later developed network protocol, such as HyperText Transfer Protocol (HTTP), and may be connected to each other via any form or medium of digital data communication (e.g., a communications network). Examples of communications networks include local area networks (LANs), wide area networks (WANs), the Internet (e.g., the internet), and end-to-end networks (e.g., ad hoc end-to-end networks), and any now known or later developed networks.

[0077] The computer-readable medium may be included in the electronic device, or may exist independently but not assembled with the electronic device.

[0078] The above-mentioned computer-readable medium includes one or more programs, and when the one or more programs are executed by the electronic device, the electronic device performs the following steps: playing a first video on a video playback page; and in response to an information display operation acting on the video playback page, displaying an object card of a target object on the video playback page instead of the first video, the object card including a first area for displaying first information of the target object and a second area for displaying second information of at least one related object included in the target object.

[0079] The storage medium may be a non-transitory storage medium.

[0080] Computer program code for carrying out the operations of the present disclosure may be written in one or more programming languages, or a combination thereof, including, but not limited to, object-oriented programming languages ​​such as Java, Smalltalk, and C++, as well as conventional procedural programming languages ​​such as "C" or similar programming languages. The program code may run entirely on the user's computer, partially on the user's computer, as a separate software package, partially on the user's computer and partially on a remote computer, or entirely on a remote computer or server. When a remote computer is involved, the remote computer may be connected to the user's computer via any type of network, including a local area network (LAN) or a wide area network (WAN), or may be connected to an external computer (e.g., via the Internet using an Internet Service Provider).

[0081] The flowcharts and block diagrams in the figures illustrate possible system architectures, functions, and operations of systems, methods, and computer program products according to various embodiments of the present disclosure. In this regard, each block in the flowcharts or block diagrams may represent a module, program segment, or portion of code, which includes one or more executable instructions for implementing the specified logical function. It should be noted that in some alternative implementations, the functions noted in the blocks may occur in a different order than that noted in the figures. For example, two blocks shown one after the other may actually be executed essentially simultaneously, or they may be executed in the reverse order, as determined by the functionality involved. It should also be noted that each block in the block diagrams and / or flowcharts, and combinations of blocks in the block diagrams and / or flowcharts, may be implemented by a dedicated hardware-based system that performs the specified functions or operations, or by a combination of dedicated hardware and computer instructions.

[0082] The units related to the embodiments of the present disclosure may be implemented in a software manner or a hardware manner, and the names of the modules do not necessarily limit the units themselves.

[0083] The functionality described herein above may be performed, at least in part, by one or more hardware logic elements. For example, without limitation, exemplary hardware logic elements that may be used include Field Programmable Gate Arrays (FPGAs), Application Specific Integrated Circuits (ASICs), Application Specific Standard Products (ASSPs), Systems on Chips (SOCs), Complex Programmable Logic Devices (CPLDs), etc.

[0084] In the context of this disclosure, a machine-readable medium may be a tangible medium that contains or stores a program used by or in connection with an instruction execution system, device, or apparatus. A machine-readable medium may be a machine-readable signal medium or a machine-readable storage medium. A machine-readable medium may include, but is not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, device, or apparatus, or any suitable combination of the above. Examples of machine-readable storage media include an electrical connection of one or more wires, a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the above.

[0085] According to one or more embodiments of the present disclosure, Example 1 provides a method for displaying information, comprising: playing the first video on a video playback page; and a step of displaying an object card of a target object on the video playback page instead of the first video in response to an information display operation acting on the video playback page, the object card including a first area for displaying first information of the target object and a second area for displaying second information of at least one related object included in the target object.

[0086] According to one or more embodiments of the present disclosure, in Example 2, based on the method of Example 1, after displaying an object card of a target object instead of the first video on the video playback page, the method includes: displaying detailed information of the target object in response to a first confirmation operation on the target object; and / or The method further includes the step of displaying detailed information of a first related object in response to a second confirmation operation on the first related object of the at least one related object.

[0087] According to one or more embodiments of the present disclosure, in Example 3, based on the method of Example 1, after displaying an object card of a target object instead of the first video on the video playback page, the method includes: displaying a first feedback control of the target object in response to a first feedback operation on the target object, the first feedback control being used to trigger feedback on the target object; and / or The method further includes a step of displaying a second feedback control of a second related object in response to a second feedback operation on the second related object of the at least one related object, the second feedback control being used to trigger feedback on the second related object.

[0088] According to one or more embodiments of the present disclosure, in Example 4, based on the method of Example 1, after displaying an object card of a target object instead of the first video on the video playback page, the method includes: The method further includes switching second information of the related object displayed in the second area in response to an information switching operation acting on the second area.

[0089] According to one or more embodiments of the present disclosure, in Example 5, based on the method of any one of Examples 1 to 4, the step of displaying an object card of a target object on the video playback page instead of the first video includes: The method includes displaying a preset page background related to the target object on the video playback page, and displaying an object card of the target object on a layer above the preset page background.

[0090] According to one or more embodiments of the present disclosure, Example 6 is based on the method of any one of Examples 1 to 4, wherein the object card further includes a third region for displaying an interactive control, and the interactive control includes an object list control, and the method further comprises: The method further includes the step of displaying an associated object list of the target object in response to a trigger operation on the object list control.

[0091] According to one or more embodiments of the present disclosure, in Example 7, based on the method of any one of Examples 1 to 4, after displaying an object card of a target object instead of the first video on the video playback page, the method includes: The method further includes a step of switching the object card to display the first video or the second video in response to a video playback operation acting on the video playback page, wherein the second video and the first video are different videos.

[0092] According to one or more embodiments of the present disclosure, in Example 8, an information display device is provided, comprising: a first playback module configured to play the first video on the video playback page; and an information display module configured to display an object card of a target object on the video playback page instead of the first video in response to an information display operation acting on the video playback page, the object card including a first area for displaying first information of the target object and a second area for displaying second information of at least one related object included in the target object.

[0093] According to one or more embodiments of the present disclosure, Example 9 provides an electronic device, comprising: one or more processors; a memory configured to store one or more programs; When the one or more programs are executed by the one or more processors, the one or more programs cause the one or more processors to implement the information display method according to any one of Examples 1 to 7.

[0094] According to one or more embodiments of the present disclosure, Example 10 provides a computer-readable storage medium storing a computer program that, when executed by a processor, implements the method of any one of Examples 1 to 7.

[0095] According to one or more embodiments of the present disclosure, Example 11 provides a computer program product that, when executed by a computer, causes the computer to implement a method according to any one of Examples 1 to 7.

[0096] The scope of disclosure related to the present disclosure should not be limited to embodiments formed by specific combinations of the above technical features, but should also be interpreted to include other embodiments formed by any combination of the above technical features or their equivalent features without departing from the concept disclosed above, such as embodiments formed by substituting the above features with technical features having similar functions (but not limited to) disclosed in the present disclosure.

[0097] Also, although operations have been described in a particular order, it should not be understood that these operations are required to be performed in the particular order shown, or in any sequential order. In certain environments, multitasking and simultaneous processing may be advantageous. Similarly, although the above description includes several specific implementation details, these should not be construed as limiting the scope of the disclosure. Certain features that are described in the context of separate embodiments may also be implemented in combination in a single embodiment. Conversely, various features that are described in the context of a single embodiment may be implemented in multiple embodiments independently or in any suitable subcombination.

[0098] Although the present subject matter has been described employing language specific to structural features and / or methodological operations, the subject matter defined in the appended claims is not necessarily limited to the specific features or operations described above. On the contrary, the specific features and operations described above are merely example forms of implementing the claims.

Claims

1. 1. A method for displaying information, comprising: playing the first video on a video playback page; In response to an information display operation acting on the video playback page, displaying an object card of a target object on the video playback page instead of the first video, the object card including a first area for displaying first information of the target object and a second area for displaying second information of at least one related object included in the target object; and displaying a second video on the video playback page instead of the object card in response to a video playback operation acting on the video playback page, the second video being different from the first video, the second video being a video other than the first video adjacent to the target object in a video stream on the video playback page; displaying an object card of the target object on the video playback page instead of the first video, displaying a preset page background associated with the target object on the video playback page, and displaying an object card of the target object on a layer above the preset page background; method.

2. After displaying the object card of the target object on the video playback page, the method includes: displaying detailed information of the target object in response to a first confirmation operation on the target object; or 2. The method of claim 1, further comprising at least one of the steps of: displaying detailed information about a first related object in response to a second confirmation operation on the first related object of the at least one related object.

3. After displaying the object card of the target object on the video playback page, the method includes: displaying a first feedback control of the target object in response to a first feedback operation on the target object, the first feedback control being used to trigger feedback on the target object; or 2. The method of claim 1, further comprising at least one of the steps of: displaying a second feedback control for a second related object of the at least one related object in response to a second feedback operation on the second related object, the second feedback control being used to trigger feedback on the second related object.

4. After displaying the object card of the target object on the video playback page, the method includes: The method of claim 1 , further comprising: switching second information of the related object displayed in the second area in response to an information switching operation acting on the second area.

5. The object card further includes a third region for displaying an interactive control, the interactive control including an object list control, and the method further includes:

2. The method of claim 1, further comprising the step of displaying an associated object list for the target object in response to a trigger operation on the object list control.

6. An information display device, a first playback module configured to play the first video on the video playback page; an information display module configured to display an object card of a target object on the video playback page instead of the first video in response to an information display operation acting on the video playback page, the object card including: a first area for displaying first information of the target object; and a second area for displaying second information of at least one related object included in the target object; a second playback module configured to display a second video on the video playback page instead of the object card in response to a video playback operation acting on the video playback page, the second video being different from the first video, the second video being a video other than the first video adjacent to the target object in a video stream on the video playback page; Equipped with The information display module is further configured to display a preset page background related to the target object on the video playback page, and display an object card of the target object on a layer above the preset page background. Information display device.

7. An electronic device, one or more processors; a memory configured to store one or more programs; wherein said one or more programs, when executed by said one or more processors, cause said one or more processors to implement the method of any one of claims 1 to 5. electronic equipment.

8. 1. A computer-readable storage medium, comprising: The computer-readable storage medium stores a computer program that, when executed by a processor, implements the method of any one of claims 1 to 5. A computer-readable storage medium.

9. A computer program comprising: The computer program, when executed by a computer, causes the computer to implement the method of any one of claims 1 to 5. Computer program.

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