System for facilitating distribution & management of multimedia advertisements on display spaces

Abstract

The present invention discloses an advertisement platform. The advertisement platform provides solution for every aspect of advertisement service. The platform enables advertisers to upload media contents (advertisements), make payment of opted service, manage advertisement platform service subscriptions. The platform further enables advertisement platform customers to generate revenue by displaying advertisements at property they own (building spaces or vehicle). The platform further collects data from multiple sensors and generates various analytics reports for understanding patterns and effectiveness of advertisement campaigns.

Description

[0001] SYSTEM FOR FACILITATING DISTRIBUTION &

[0002] MANAGEMENT OF MULTIMEDIA

[0003] ADVERTISEMENTS ON DISPLAY SPACES

[0004] FIELD OF INVENTION

[0005] The present invention relates to advertising. More specifically, the present invention relates to an internet-based advertisement platform for distribution and management of advertisements over a network of digital displays.

[0006] BACKGROUND & PRIOR ART

[0007] The subject matter discussed in the background section should not be assumed to be prior art merely as a result of its mention in the background section. Similarly, a problem mentioned in the background section or associated with the subject matter of the background section should not be assumed to have been previously recognized in the prior art. The subject matter in the background section merely represents different approaches, which in-and-of-themselves may also be inventions.

[0008] In present scenario, newspapers, digital marketing through internet, television advertisement, led billboards, banner and hoardings are the main sources of outdoor advertisements. However, these advertisement mediums are operated by multiple curtain agencies, different curtain agencies are not aligned with each other and requires substantial human handling of various tasks related to sales, management, billing and content screening etc. Advertising through the curtain agencies is costly and many small business and startups are not able to advertise their product or services to desired audience in a cost-effective manner.

[0009] Many, owners of building (house, shop or offices etc.) have outer surface (walls and / or windows) facing towards a passing crowd. These outer surfaces have potential of becoming very effective space for showcasing advertisements. However, modem buildings have large glass windows and putting screens for advertisement over them will hamper natural light and ambiance inside the building. Hence a technique is desired for using the glass windows without hampering the interior ambiance of the building.

[0010] Application U.S. 20130103505, discloses an internet-based method for managing advertisement across a network of billboards. Similarly, Application U.S. 20160071167 discloses selling and purchasing of advertising space on out of home electronic digital media devices, however, these applications rely on conventional advertisement display systems (i.e. LED billboard, LCD screens etc.) and does not disclose integration of non-conventional advertising spaces into internet-based advertisement management system. Also, above mentioned applications do not disclose management and maintenance of display spaces.

[0011] SUMMARY

[0012] Before the present systems and methods, are described, it is to be understood that this application is not limited to the particular systems, and methodologies described, as there can be multiple possible embodiments which are not expressly illustrated in the present disclosure. It is also to be understood that the terminology used in the description is for the purpose of describing the particular versions or embodiments only and is not intended to limit the scope of the present application.

[0013] The present invention discloses an advertisement platform. The advertisement platform provides solution for every aspect of advertisement service. The platform enables advertisers to upload media contents (advertisements), make payment of opted service, manage advertisement platform service subscriptions. The platform further enables advertisement platform customers to generate revenue by displaying advertisements at property they own (building spaces or vehicle). The platform further collects data from multiple sensors and generates various analytics reports for understanding patterns and effectiveness of advertisement campaigns. The present invention further allows conversion of glass facadc / glass windows into advertisement display spaces.

[0014] BRIEF DESCRIPTION OF DRAWINGS

[0015] To clarify various aspects of some example embodiments of the present invention, a more particular description of the invention will be rendered by reference to specific embodiments thereof which are illustrated in the appended drawings. It is appreciated that these drawings depict only illustrated embodiments of the invention and are therefore not to be considered limiting of its scope. The invention will be described and explained with additional specificity and detail through the use of the accompanying drawings.

[0016] In order that the advantages of the present invention will be easily understood, a detailed description of the invention is discussed below in conjunction with the appended drawings, which, however, should not be considered to limit the scope of the invention to the accompanying drawings, in which:

[0017] Figure 1 shows exemplary diagrammatic representation of overall system of advertisement platform.

[0018] Figure 2 shows a representation of an ad display system deployed for conversion of glass facade into ad display screen.

[0019] Figures 3a and 3b shows a representation of projector arrangement for a glass facade based ad display screen.

[0020] Figure 4 shows a simple flow chart of dynamic adjustment of display content and analytics reports creation using Al system.

[0021] Figure 5 shows a basic block diagram of integration of CHIRP system with the advertisement display system.

[0022] Figures 6a and 6b shows a drone based advertisement display system. DETAIL DESCRIPTION

[0023] According to the first embodiment of the present invention, provided an advertisement platform which is capable of a) receiving of media contents (advertisements) and preference data from the advertisers, b) managing display of media contents based on preference data across a network of electronic advertisement display systems, d) managing billing and payments of advertisers and customers, c) Optionally, the advertisement platform is further capable of collecting and processing data of media viewers (audience) to generate analytics and dynamically adapt advertisement parameters, Wherein, the preference data includes but not limited to advertiser’s selection of days, time slots, duration, display locations, subscription plans etc. The viewer data is collected using an Artificial Intelligence (Al) system, which recognize faces, age, gender, expressions, mood, impression, attentiveness etc. of media viewers (crowd). The media content includes ads, brand messaging, product info, menus, offers, discounts and schedules. Further, the customers include owners of property / building (having a suitable space for placing electronic advertisement display system, herein after referred as display space) or the owners of the electronic advertisement display systems (herein after referred as, ad display system) mounted at suitable locations.

[0024] The ad display system includes a digital display unit (LCD, Plasma, OLED, LED, CRT or digital projector), a communication unit. Further, the ad display unit includes optional systems i.e. an Al system, a CHIRP system, an loT system. The communication unit provides data connection between server of advertisement platform and ad display system. The communication unit have processing unit, storage, media coder / decoder unit, data encryption / decryption unit and multiple I / O ports (i.e., HDMI, Display port, USB, thunderbolt etc.). The multiple I / O ports enables connection with the digital display unit, Al system, CHIRP system and loT system of the ad display system. Instead of I / O ports the communication unit provide wired connectivity (LAN) or wireless connectivity (Wi-Fi) with the components of the ad display system. The communication unit connects with internet using any known technology including but not limited to cellular communication (3G, 4G, 5G etc.), satellite communication, cable, broad band, fiber-optic, ISDN, DSL or leased line.

[0025] The CHIRP system encodes data as an inaudible audio signal and broadcasts the inaudible signals in the vicinity of the digital display. Smartphones of viewers in the proximity of the display captures the inaudible audio signals using inbuilt microphone (s). Smartphone decodes the inaudible audio signals and provides notification related to the advertisement being displayed over the display. When interested viewer click on the notification a web / smartphone app opens and provides details of notification, also the viewer data (name, age, smartphone ID, email ID, contact details etc.) is collected by the ad platform. Viewer data is collected either by short distance communication with ad display system using Bluetooth, CHIRP, Zigbee, VLC, RFID, NFC, WiFi, WiFi Direct etc. Or by cellular data communication (4G / 5G).

[0026] In second embodiment of the invention, the advertisement platform allows customers to register their display spaces (Wall, windows, space for hoardings / billboards, or any interior or exterior surface of either of a building, office, house, mall etc.). The advertisement platform registers and / or approves the display spaces. The advertisement platform keeps data of registered display spaces in a database. The approval of display space is based on at least one of - size of the space, location of the space and crowd flow in front of the space. The advertisement platform also calculates a lease or purchase amount for the display space based at least one of the - size of the space, location of the space, crowd flow in front of the display space and demographics of the crowd among other factors. The advertisement platform can dynamically adjust the lease amount based on the analytics data from the Al system. Non-limiting example of analytics data includes total number of views, demographic information of passerby viewers, impact of the ad (viewer expression or impressions) etc. In third embodiment of the invention, the platform allows registration of glass facade of a building as a display space. After approval, the platform allows / provides installation of a digital projection module which converts the glass facade into the ad display system. The digital projection module includes a Polymer Dispersed Liquid Crystals (PDLC) film placed over (laminated) one surface of glass facade (glass wall or glass windows), a digital projector and a control module. The digital projector projects images / video over the PDLC film. The control module controls electric field across the PDLC film for changing refractive index of the liquid crystals of PDLC film (control of PDLC film transparency). The digital projection unit receives media data from platform severs to display. Additionally, an loT system detects the edges of the glass facade, and adjusts output of digital projection unit to fit according to the edges of the glass facade. The PDLC film (also known as smart film or switchable film) can be controlled for making glass facade into a transparent glass or into a one-way glass. Apart from the owners of the building, vehicle owners can also register their vehicles windows as advertisement display space (moving display spaces). Similar to the glass facade of buildings, glass windows of the vehicle are installed with digital projection module to convert the glass windows into advertisement display. Alternatively, transparent LCD or transparent OLED displays can be used. Building walls or non-transparent building structures, non-digital hoardings / billboards can also be converted into digital advertisement display surface by using projection unit and loT unit. However, the invention is not limited to digital projection of advertisements and LCD, Plasma, OLED, LED, CRT or any other electronic display systems can be used to implement the current invention.

[0027] In the fourth embodiment of the invention, the advertisement platform allows advertisers to upload their media contents (ads) to the platform. Further, the advertisers can select various subscription plans suitable to their needs. The subscription plans can be predefined by the advertisement platform or can be customizable according to the need of advertisers. The platform allows the advertisers to select time slots, subscription plans, geographic locations of displays or selection of individual displays (as desired) etc. The platform also allows a 3D map view of geographic locations having display spaces or ad display systems. The 3D view includes virtual view of geographic features and features emulating a crowd which is virtual representation of indicative average or peak crowed at the specific geographic location. Alternatively, the 3D view can have interactive panoramas (similar to Google Street View) of the specific geographic location. The user can navigate through the 3D map and select desired display spaces to add to his selection of display plan. The user can view the 3D map over a computer terminal (website), at smartphone or at a virtual reality system.

[0028] In fifth embodiment of the invention, the advertisement platform enables an Al engine for automated screening of uploaded media contents for filtering a) objectionable contents, b) contents violating government rules / guidelines, c) content violating rules of the advertisement platform. Alternatively, a manual screening is performed by human operators for filtering media contents. Alternatively, a primary screening is performed by the Al engine and violating media contents are passed on to manual review. Alternatively, in case of Al engine rejecting an uploaded media for violation, the advertisement platform notifies the advertisers and allows advertisers to request for a manual screening if the advertiser feel that the filtered media content is not an objectionable content. The advertisement platform may apply different content filtering parameters based on the different jurisdictions or geographic locations of display spaces. Furthermore, the platform keeps a database of digital fingerprints / file hash of uploaded media contents and corresponding screening results, so that the platform does not require to screen the same content each time advertisers upload them to the advertisement platform. Further, the advertisement platform stores the uploaded media contents, and allow advertisers to reuse the media content without re-uploading. The database also keeps record of advertisers who repetitively upload objectionable contents, and for such advertisers the platform performs stricter / robust screening of each new uploaded media contents. Alternatively, the platform block or suspend accounts of advertisers after certain number of objectionable media content uploads. In sixth embodiment of the invention, a drone (also known as unmanned aerial vehicle or UAV) carrying display hardware, flies to a desired location and provides advertisement display at the desired location. Wherein, the drone may carry the display system and displays advertisement over the location or the drone may carry a digital projector and projects images / video at suitable surfaces. The suitable surfaces include walls, doors, billboards, structures like pillar, statue, rock, mountain etc. The drone may also carry the loT system for identification of edges of suitable surface (i.e., walls, billboards, structures etc.) for adjusting the output from the digital projector. The drone further carries the Al system.

[0029] Alternatively, the current invention utilizes multiple drones equipped with programmable LED’s which fly in a coordinated fashion for creating a drone light show (i.e. Intel Drone Light Show), for advertisement display.

[0030] The drone-based advertisement may be deployed based on request (customer request, request from organizer of a public event) or based on identification of an advertisement opportunity by the advertisement platform itself. The identification of advertisement opportunity includes manual identification (an administrator may manually search (internet search, TV or newspaper advertisement / article) for an event schedule. Alternatively, the identification of advertisement opportunity includes automatic identification based on gathering of crowd. The automatic identification of crowd gathering includes processing realtime location data from smartphones (gathered directly via a smartphone app provided by the advertisement platform or sourced from third party location-based service providers). Alternatively, the loT system of drone can identify crowded locations while flying on a crowd sensing mode. The crowd sensing mode may include a predefined path or may have a dynamic selection of path. After the drone identify the crowded location the drone starts hovering over the crowded location. The drone identifies at least one structure near the crowded location and identify suitable surface of the identified structure (suitable surface can be a predefined surface forthat specific location or surface identified by the loT system) and adjusts hovering position based on the identified surface. The hovering position is adjusted in a way that enables the drone to project the images / video on to the suitable surface. The loT system carried by the drone have a program for crowd identification and works in crowd identification mode till the crowded location is identified. Once the crowded location is identified the loT system starts executing program for suitable surface identification. Alternatively, drone may carry a separate crowed sensing system. Alternatively, the loT system, Al system may share the same imaging device, sensors and processing unit. Further, the drone may have a navigation and / or collision avoidance system sharing imaging device, sensors with the loT system and Al system.

[0031] The dynamic selection of path in crowd sensing mode includes an algorithm for flight path planning based on at least one of the GPS data, map, time and day, nodes (locations having high crowd gathering probabilities), exclusion zones, geofence, flight endurance, whether and historical data.

[0032] The drone, when identify a crowded location may send request for more drones (based on availability) if the crowd size and / or distribution is more than a predefined threshold. In case of the drone battery drops below a certain threshold the drone flay back to its base and the platform deploy a replacement drone.

[0033] The drone may work in an online or offline mode. In online mode the drone has a link with the platform server. The drone receives navigation data, media content stream or data, other control command and / or data. The drone transmits back crowd data, battery status, GPS data, loT system data, Al system data etc. In the offline mode the drone travels in autonomous way, and displays media contents stored in an onboard data storage.

[0034] The drone may have a hybrid mode where different systems (navigation, loT system, Al system, drone control system, media content stream for advertisement display etc.) work in either online or offline mode based on the available connectivity bandwidth. The advertisement platform provides web application (webpage / web site) or smartphone application to enable advertisers, display space owners and administrators for enabling access to various described functions of the platform.

[0035] Fig. 1 is a block diagram of the advertisement platform 100. The advertisement platform includes the server 101. a customer terminal 102, and the ad display system 103 located at customer’s advertisement space, an advertiser terminal 104 and an administrator terminal 105. Wherein, the server 101 may further comprise a mainframe computer having storage and processor. Alternative to server, the advertisement platform can implement using a cloud infrastructure / service. The customer terminal and advertiser terminal are connected with the server via internet. The server and administrator terminal can be remote form the server and connected using the internet. Alternatively, the administrative terminal can be co located with the server and connected over a LAN, WLAN or via any suitable connection ports. The customer and advertiser terminals are either a personal computer (PC), tablet or smartphone and includes a web application (web browser), software program, or smartphone application, herein after referred as an application. The application provides a Graphical user interface (GUI) for interacting with various options and provides connectivity with the server of the advertisement platform. For security, the application provides end-to-end encryption of data between server and the terminals. The customer can be any individual, organization, trust, mediator / broker providing physical space for advertisement display. The advertiser can be any of an individual, an organization, a business owner or a service provider. Alternatively, advertiser can be an ad agency, handling advertisement campaigns on behalf of a user (individual, organization, business owner or service provider). The ad agency can also manage display spaces or ad display systems. The administrator refers to users (employees) or teams having administrative rights, wherein the administrator users have different authorizations and access levels. At customer terminal the application allows the customers to perform following tasks: a) registration of new customers or secure log in of registered customer. b) Inputting / registering display space(s) for advertisement display. c) Account management. d) Renewal of lease or renewal of agreement(s). e) View and manage rental / revenue. f) View, diagnose and manage customer hardware (Projector, communication unit, Al system, CHIRP system) installed at customer’s display space. g) Customize active hours of advertisement display h) Further, the customer terminal allows the customer to exclude type (category) of advertisements, particular advertiser (i.e. a brick-&- mortar store excluding advertisements of an e-commerce platform)

[0036] At the advertiser terminal, the application allows advertisers to perform following tasks: a) registration of new advertisers or secure log in of registered advertisers. b) Upload of media contents (advertisements) in supported file formats. c) Selection / creation of layouts and themes. d) Program or ad campaign creation where, multiple media files are put together like a playlist / slideshow into a program. The program form elements of schedules and set the parameters for displaying each piece of the media content. Multiple programs can also be combined together to create a class program allowing advertisers the flexibility to reuse programs in various ways. e) Write or editing of scrolling text messages. The GUI allows formatting of scrolling text messages in various styles and scheduling to display horizontally or vertically. The application allows creation of different scrolling text messages with various styles ready to be allocated to a specific program. Style formatting includes font type, color, size, orientation, background color and scrolling speed. f) Selection of preferred time slots, geographical locations of display spaces for display of media, subscription plans etc. g) View and / or manage schedule. Wherein, GUI represents programs distinguished by different colors against a timeline, indicating their duration and repetition throughout the schedule. Alternatively, the GUI can display a calendar view of schedules. h) Navigate through a 3D map view of display spaces and selection of desired advertisement display space(s). i) View, manage and disburse payments (by third-party payment gateway integration). j) Approval status of uploaded media contents. k) View analytics reports and various statistics related to their advertisement campaign.

[0037] In case of advertiser is an ad agency, the application further allows advertisers to perform: a) Status check for payments from the users. b) Data for the total revenue generation for a particular user and / or duration. c) Create / update / delete pricing of a plan or a product. d) View the schedules and plans purchased by all registered users. e) Manage (accept, cancel, change or update) an order from the user. f) Receive notifications for the status of the ad display systems and user requests.

[0038] The admin terminal provides graphical user interface (GUI) and / or command line user interface (CUI) and allows system administrators to perform following administrative tasks: a) Approve / disapprove media contents. b) Manage the registered customers and customer payments. c) Manage the advertisers and the respective opted plans. d) Check the status of payments from advertisers. e) Check for the total revenue generation for a particular advertiser / duration. f) Get notifications for the status of ad display device and customer or advertiser requests. g) Mange / create repeats of media content to fill a scheduled time. If the repeated program does not exactly fill that time, inserting a filler file at the end allowing the program to not appear ‘cut off at any time. h) Interrupt / restart / replace any ongoing displayed media content, including displaying message from emergency services. i) Server management / maintenance. j) Display hardware monitoring and fault diagnosis.

[0039] The above-mentioned application tasks are non-limiting examples. The application can provide more or less functions.

[0040] Fig. 2 is a representation of ad display system 200. The ad display system 200 includes a glass window 201 (customer’s advertisement display space), a PDLC film 202, a digital projector 203, a communication unit 204, Al system 205, CHIRP system 206, loT system 207. Further, 208 represents interior space of building and 209 represents exterior (outdoor) space. The communication unit 204, Al system 205, loT system 207, a PDLC controller (not shown) can be separate physical systems having separate hardware. Alternatively, more than one systems (Al system 205, loT system 207, communication unit 204, CHIRP system 206, digital projector 203) may use a common processing system (computer). Wherein the common processing system having multi-core / multi-thread processor or a System-on-chip (SoC), wherein, respective software application of each system sharing the processing resources. Further, the respective software application communicating with respective external hardware components (imaging hardware, projector, speaker, PDLC controller etc.), wherein the external hardware components are connected with the common processing system using respective ports (physical and / or software ports). Image projection from the projector 203 on to the PDLC film 202 makes the display device (103). When display of advertisements is required the PDLC film is controlled to become one-way glass. The projector projects images / video on the PDLC film enabling the crowd to overserve the projected images.

[0041] The PDLC film can be placed over the glass either facing towards exterior of the building 209 or facing towards interior of the building 208. Alternatively, the PDLC film can be sandwiched between two glass plates. The projector can be any kind of digital image projector including DLP projector, LCD projector, LCDS projector, laser projector etc. Further, the projector can either have a long through, short throw, or ultra-short throw optical system. The PDLC film and projector can be configured as a direct projection system or a back-projection system. The Al system includes a processing means (microprocessor, DSP processor or neural engine). The Al system further includes a first image capturing unit. The image capturing unit have at least one of the visible light camera (color or monochrome camera), near infrared camera, infrared camera, Time-of-Flight (ToF) camera, LiDAR or machine vision etc. The Al system may include additional sensors including but not limited to RADAR, SONAR, proximity sensor etc. The Al system further identify obstruction of display space (i.e. vehicle stopped in front of the display system, new construction in front of the display system etc.) and notify the customer and / or advertisement platform.

[0042] The loT system includes a second image capturing unit for capturing image of the display space. Processing means (local processor or cloud computing) of loT system process the captured data for edge detection. Based on the edge detection an area suitable for image / video projection is identified. Output of the digital projector is adjusted based on the identified area. The loT system can further be used for detection of fault or obstruction between projector the identified area. Fig. 3a shows a back-projection arrangement. In back-projection arrangement the projector 203 is placed inside the interior space 208 of the building or the vehicle. Fig. 3b shows a front-projection arrangement. In the front projection arrangement, the projector 203 is placed outside of the building or vehicle.

[0043] Fig. 4 is a basic flow chart of tasks related to Al system in the advertisement platform. The process starts at 401, the imager and / or sensors captures data of passing crowed in front of the advertisement display. The captured data is shared with Al system. At 402, the Al system process the captured data for face recognition, age and gender recognition of viewers in the crowd. The Al system further process the captured data for crowed density recognition, gaze recognition, emotion detection, gesture recognition, walking speed (pace) recognition etc. Based on the face detection data the Al system recognizes new and returning viewers. The processing of data can be done locally (a computing unit having memory, storage and program along with either of processor, SoC or neural engine located at the advertisement space) or the collected data can be transmitted to an Al server or cloud for processing. The collected data can be transmitted with minimal (i.e. compression, encoding, noise reduction, color adjustment, filtering etc.) or without any local processing. At 403, based on detected age and gender (average or mean of current viewers), crowed density, pace of crowed movement, average time of individual viewers in front of the advertisement display, gaze direction of viewer(s), emotion, gesture etc. the platform automatically changes the preference of the advertisements being displayed. Wherein the preferences include but not limited to, category of advertisements, length of advertisements, speed of scrolling text, transition effects, fill contents (filler files), discount and offers etc. At 404, the processed data is transmitted to the server of the advertisement platform. Where, the platform store s / archives the data. At 405, the platform server generates various analytics reports. Different types of analytics reports can be generated for individual ad campaigns, individual advertiser, viewership data, analytics for specific geographic locations, etc. At 406, the relevant analytics reports are shared with the advertisers (automatically or by on-demand). Also, the analytics reports can be used for adjusting billing of advertisers. Further, the analytics reports can be used of payment calculations of customers. The Al system can use facial recognition to give real time feedback to advertiser and give exclusive discount to the costumer on the same screen with the image of the viewer.

[0044] Fig. 5 shows a basic block diagram of integration of CHIRP system (technology developed by company named Chirp and acquired by Sonos) with the advertisement display system. At 501, CHIRP unit receives message data related to media content / ad campaign being displayed. At 502, The CHIRP system encodes the message data into inaudible audio signals and plays the inaudible audio signals using speaker unit towards exterior side. Alternatively, the CHIRP unit can receive and store the message data and scheduling data when media contents are updated at the ad display system and plays inaudible audio signal containing the encoded message data in sync with the media content being played by the display system. The message data contains product / service / store information and / or hyperlinks, offer and coupons, schedules, registration forms etc. At 503, the encoded inaudible audio signal is captured by the microphones of a smartphone or by a hand-held computing device of viewer in proximity of the ad display system. At 504, the smartphone or hand-held computing device decodes the captured inaudible signal and at 505, provides a push notification. At 506, a selection operation of notification by the viewer opens a relevant web page or application providing more details related to the selected notification. At 507, the web page or application sends user data (i.e., name, contact, email, purchase history, device ID, other data from cookies or installed apps etc.) to the advertisement platform.

[0045] Fig. 6a shows the deployment of drone-based advertisement display according to one of the embodiments of the invention. The fig. 6 shows the drone 600, having digital projector 601, an imaging unit 602 providing image / video data to at least one of the loT system, Al system, crowd detection system and drone’s navigation / avoidance system. Alternatively, the loT system, Al system, crowd detection system and drone’s navigation / avoidance system may have separate imaging unit (not shown) for respective system. The crowd detection system detects the gathering of crowd 603, and loT system determines the suitable surface 605 of the building 604 for projection of media contents. The suitable surface includes a surface visible to the crowd.

[0046] Fig. 6b shows alternative embodiment of the drone-based advertisement display. The drone 600 carries the digital projector 601, and a projection screen 606. The digital projector projects images / video on to the projection screen 606 (back projection arrangement). The digital projector 601 and projection screen 606 of the fig. 6 creates a flying display system (flying screen).

[0047] Various modifications to the embodiment will be readily apparent to those skilled in the art and the generic principles herein may be applied to other embodiments. However, one of ordinary skill in the art will readily recognize that the present disclosure is not intended to be limited to the embodiments illustrated, but is to be accorded the widest scope consistent with the principles and features described herein.

Claims

CLAIMS1. A system (100) for facilitating distribution & management of multimedia advertisements on display spaces, wherein the system (100) comprising:A server (101);At least one customer terminal (102), providing a customer interface with the server (101), wherein the customer interface enables registration of a Customer’s property as an advertisement display space;A display device (103), mounted at the advertisement display space, wherein the advertisement display further mounts an artificial intelligence system (205), wherein the artificial intelligence system (205) is used to identify a viewer category of a viewer, currently seeing at the advertisement display space; and at least one advertiser terminal (104), providing an advertiser interface with the server, wherein the advertiser interface enables upload of at least one multimedia content to the server, wherein the advertiser terminal provide facilitation to authenticate the multimedia content with respect to a set of parameters by a authentication module, wherein the server schedules playback of at least one multimedia content at the display device according to the viewer category or location of the display device.

2. The system as claimed in claim 1, wherein the Customer’s property is selected from one or more windows of a vehicle, a wall of a building, a glass facade (201) of a building, and an aerial space; wherein the aerial space allows hovering of a flying screen in an unmanned aerial vehicle (600).

3. The system as claimed in claim 1, wherein the advertiser interface provides 3D view of available display spaces and surroundings of the display spaces.

4. The system as claimed in claim 1, wherein the viewer category of the viewer includes age, gender, location of viewer and counts of the viewer.

5. The system as claimed in claim 2, wherein the glass facade (201) includes a PDLC fdm (202) lamination,6. The system as claimed in claim 1, wherein the display device (103) includes a digital projector (203), wherein the digital projector (203) projects images on to the PDLC fdm (202).

7. The system as claimed in claim 1, wherein the artificial intelligence system (205) includes at least one image capturing device, wherein the image capturing device captures image or video of viewers of the display device, wherein the artificial intelligence system analyzes the image or video of the viewers.

8. The system as claimed in claim 7, wherein the image capturing device includes at least one of a color camera, a monochrome camera, an Infrared camera, a Near-infrared camera, a depth sensor, a time-of-flight camera, a LIDAR.

9. The system as claimed in claim 1, the advertisement display space further mounts an loT system (207), wherein the loT system includes a second image capturing device, wherein the loT system (207) analyzes the edges of the advertisement display space.

10. The system as claimed in claim 1, the advertisement display space further mounts an CHIRP system (206), wherein the CHIRP system (206) broadcasts notification data corresponding to a multimedia content being displayed over the display device (103).

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