Virtual resource distribution method and system

CN115375347BActive Publication Date: 2025-09-19TAOBAO CHINA SOFTWARE
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Patent Information

Application Number
CN202210923942.1
Authority / Receiving Office
CN · China
Patent Type
Patents(China)
Current Assignee / Owner
Filing Date
2022-08-02
Publication Date
2025-09-19
Estimated Expiration
2042-08-02

AI Technical Summary

Technical Problem

In the promotional methods of existing Internet platforms, the threshold for using coupons is high, resulting in low user purchasing enthusiasm, waste of merchant platform resources and poor user experience.

Method used

By responding to user participation requests, loading participation information, determining distribution rules and virtual resource information, calculating the basis and associated virtual resources according to preset calculation strategies, and directly distributing preferential red envelopes, especially increasing the preferential strength during marketing peaks.

Benefits of technology

It increases users' enthusiasm for purchasing goods, reduces users' purchase costs, and increases user traffic and transaction volume on the merchant platform.

✦ Generated by Eureka AI based on patent content.

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Abstract

The embodiments of this specification provide a method and system for issuing virtual resources, the method comprising: responding to a target user's request to participate in a business project, loading the target user's participation information; determining, based on the participation information, issuance rules and virtual resource issuance information associated with the target user in the business project; processing the issuance rules and virtual resource issuance information according to a preset calculation strategy, obtaining basic virtual resources and associated virtual resources corresponding to the target user based on the processing results; and issuing target virtual resources to the target user based on the basic virtual resources and associated virtual resources. By calculating the issuance rules and virtual resource issuance information associated with the user, the basic virtual resources and associated virtual resources corresponding to the user are obtained, thereby issuing corresponding target virtual resources to different target users, allowing users to place orders for consumption using virtual resources with greater discounts, thereby increasing their purchasing enthusiasm and reducing the cost of purchasing goods.
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Citation Information

Patent Citations

  • Electronic resource distribution method and device in live streaming, storage medium and equipment

    CN111147881A

  • Virtual resource generation method and device, electronic equipment and storage medium

    CN111461825A