Page interaction processing method and device, equipment and storage medium

Abstract

The invention provides a page interaction processing method and device, equipment and a storage medium, and the method comprises the steps: firstly, displaying a first anchor point on a first page, displaying first content of a target object corresponding to the first page on the first anchor point, and then controlling the first content on the first anchor point to be switched and displayed as second content, the second content comprises recommendation object information corresponding to the first content. Visibly, according to the embodiment of the invention, the first content on the first anchor point is controlled to be switched and displayed as the second content, so that the user can know the recommendation object information corresponding to the first content based on the first page, the page interaction function can be enriched, and the user experience can be improved.

Description

Technical Field

[0001] The present disclosure relates to the field of data processing, and in particular to a page interaction processing method, device, equipment and storage medium. Background Art

[0002] With the continuous development of computer technology, various page interaction functions emerge in an endless stream, and users' demands for page interaction functions are becoming more and more diverse, such as video-related page interaction methods.

[0003] In order to meet users' growing demand for diversified page interaction, how to further enrich the interactive functions of video-related pages is a technical problem that needs to be solved urgently. Summary of the invention

[0004] In order to solve the above technical problems, an embodiment of the present disclosure provides a method for processing page interaction.

[0005] In a first aspect, the present disclosure provides a method for processing page interaction, the method comprising:

[0006] Displaying a first anchor point on a first page; wherein the first content of a target object corresponding to the first page is displayed on the first anchor point;

[0007] Control the first content on the first anchor point to switch and display to second content; wherein the second content includes recommended object information corresponding to the first content.

[0008] In an optional implementation, the first page is a playback page of the target video, and the target object corresponding to the first page includes a point of interest POI object corresponding to the target video.

[0009] In an optional implementation manner, the method further includes:

[0010] In response to a trigger operation on the first anchor point, an object details page corresponding to the target object is displayed, and a target recommended object corresponding to the recommended object information is displayed on the object details page.

[0011] In an optional implementation, the first content includes a recommended object type corresponding to the target object, and the second content includes recommended object information of a target recommended object belonging to the recommended object type.

[0012] In an optional implementation, the recommended object type includes a virtual resource type, the target recommended object includes a target virtual resource object, and the second content includes object value information and / or application scope information of the target virtual resource object.

[0013] In an optional implementation manner, the method further includes:

[0014] In response to a trigger operation on the first anchor point, displaying an object details page of the target object, and showing a virtual resource acquisition pop-up window on the object details page;

[0015] Based on the virtual resource acquisition pop-up window, the target virtual resource object is acquired; wherein the target virtual resource object is used to trigger a preset interactive operation for the target object.

[0016] In an optional implementation, the recommended object type includes a commodity resource type, the target recommended object includes a target commodity recommendation object, and the second content includes at least one of an icon of the target commodity recommendation object, object value information, data acquisition information, and popularity information of the target object.

[0017] In an optional implementation manner, the method further includes:

[0018] In response to a trigger operation on the first anchor point, an object details page of the target object is displayed, and the target product recommendation object is preferentially displayed on the object details page.

[0019] In an optional implementation manner, controlling the first content on the first anchor point to switch to display as second content includes:

[0020] The first content on the first anchor point is controlled to switch to display as the second content according to a preset animation effect.

[0021] In an optional implementation manner, controlling the first content on the first anchor point to switch to display as second content includes:

[0022] In response to satisfying a preset condition, controlling the first content on the first anchor point to switch and display to second content;

[0023] Among them, the preset conditions include at least one of the following: the display time of the first anchor point on the first page reaches a first preset threshold, the target video being played on the first page plays to a preset time point, and the playback time of the target video being played on the first page reaches a second preset threshold.

[0024] In a second aspect, the present disclosure provides a device for processing page interaction, the device comprising:

[0025] A first display module, configured to display a first anchor point on a first page; wherein the first content of a target object corresponding to the first page is displayed on the first anchor point;

[0026] A control module is used to control the first content on the first anchor point to switch and display to second content; wherein the second content includes recommended object information corresponding to the first content.

[0027] In a third aspect, the present disclosure provides a computer-readable storage medium, wherein the computer-readable storage medium stores instructions, and when the instructions are executed on a terminal device, the terminal device implements the above method.

[0028] In a fourth aspect, the present disclosure provides a page interaction processing device, comprising: a memory, a processor, and a computer program stored in the memory and executable on the processor, wherein the processor implements the above method when executing the computer program.

[0029] In a fifth aspect, the present disclosure provides a computer program product, wherein the computer program product comprises a computer program / instructions, and the computer program / instructions implement the above method when executed by a processor.

[0030] Compared with the prior art, the technical solution provided by the embodiments of the present disclosure has at least the following advantages:

[0031] The disclosed embodiment provides a method for processing page interaction, firstly, displaying a first anchor point on a first page, wherein the first anchor point displays a first content of a target object corresponding to the first page, and then controlling the first content on the first anchor point to switch to display as a second content, wherein the second content includes recommended object information corresponding to the first content. It can be seen that the disclosed embodiment can not only enable the user to understand the recommended object information corresponding to the first content based on the first page, but also enrich the page interaction function and enhance the user experience by controlling the first content on the first anchor point to switch to display as the second content. BRIEF DESCRIPTION OF THE DRAWINGS

[0032] The accompanying drawings, which are incorporated in and constitute a part of this specification, illustrate embodiments consistent with the present disclosure and, together with the description, serve to explain the principles of the present disclosure.

[0033] In order to more clearly illustrate the embodiments of the present invention or the technical solutions in the prior art, the drawings required for use in the embodiments or the description of the prior art will be briefly introduced below. Obviously, for ordinary technicians in this field, other drawings can be obtained based on these drawings without paying any creative labor.

[0034] Figure 1 A flowchart of a method for processing page interaction provided by an embodiment of the present disclosure;

[0035] Figure 2 A schematic diagram of a target video playback page provided by an embodiment of the present disclosure;

[0036] Figure 3 A schematic diagram of another target video playback page provided by an embodiment of the present disclosure;

[0037] Figure 4 A schematic diagram of another target video playback page provided in an embodiment of the present disclosure;

[0038] Figure 5 A schematic diagram of another target video playback page provided by an embodiment of the present disclosure;

[0039] Figure 6 A schematic diagram of the structure of a page interaction processing device provided by an embodiment of the present disclosure;

[0040] Figure 7 A schematic diagram of the structure of a page interaction processing device provided in an embodiment of the present disclosure. DETAILED DESCRIPTION

[0041] In order to more clearly understand the above-mentioned objectives, features and advantages of the present disclosure, the scheme of the present disclosure will be further described below. It should be noted that the embodiments of the present disclosure and the features in the embodiments can be combined with each other without conflict.

[0042] In the following description, many specific details are set forth to facilitate a full understanding of the present disclosure, but the present disclosure may also be implemented in other ways different from those described herein; it is obvious that the embodiments in the specification are only part of the embodiments of the present disclosure, rather than all of the embodiments.

[0043] With the continuous development of computer technology, various page interaction functions emerge in an endless stream, and users' demands for page interaction functions are becoming more and more diverse, such as video-related page interaction methods.

[0044] In order to meet users' growing demand for diversified page interaction, how to further enrich the interactive functions of video-related pages is a technical problem that needs to be solved urgently.

[0045] To this end, in the page interaction processing method provided by the embodiment of the present disclosure, first, a first anchor point is displayed on the first page, wherein the first content of the target object corresponding to the first page is displayed on the first anchor point, and then the first content on the first anchor point is controlled to switch to display as the second content, wherein the second content includes the recommended object information corresponding to the first content. It can be seen that the embodiment of the present disclosure can not only let the user know the recommended object information corresponding to the first content based on the first page by controlling the first content on the first anchor point to switch to display as the second content, but also enrich the page interaction function and improve the user experience.

[0046] Based on this, the present disclosure provides a method for processing page interaction. Figure 1 , is a flow chart of a method for processing page interaction provided by an embodiment of the present disclosure, the method comprising:

[0047] S101: Displaying a first anchor point on a first page.

[0048] The first content of the target object corresponding to the first page is displayed on the first anchor point.

[0049] The page interaction processing method provided by the embodiments of the present disclosure may be applied to a client, for example, the client may include a client deployed on a smart phone, a client deployed on a tablet computer, etc.

[0050] In the embodiment of the present disclosure, the first page may include any page, and the first anchor point is displayed on the first page.

[0051] The first content is displayed on the first anchor point, and the first content is used to describe the target object, wherein there is a corresponding relationship between the target object and the first page, and the target object may be an object related to the first page, for example, an object displayed on the first page, etc. By triggering the first anchor point, the display of the related page of the target object can be triggered.

[0052] S102: Control the first content on the first anchor point to switch and display as the second content.

[0053] The second content includes recommended object information corresponding to the first content.

[0054] In the embodiment of the present disclosure, the recommended object information may include description information of a target recommended object corresponding to the first content. The target recommended object has an association relationship with the target object corresponding to the first page. For example, the target recommended object belongs to at least one of the multiple recommended objects corresponding to the target object.

[0055] In the disclosed embodiment, by switching the first content to be displayed as the second content, the user's attention to the first anchor point is further improved. By triggering the first anchor point, the user can further learn about the relevant information of the target recommended object corresponding to the recommended object information.

[0056] In an optional implementation, when a trigger operation of the user on the first anchor point is received, an object details page corresponding to the target object is displayed, and a target recommended object corresponding to the recommended object information is displayed on the object details page.

[0057] The target recommended object is any one of the target objects, and the recommended object information is used to describe the target recommended object.

[0058] In the page interaction processing method provided by the embodiment of the present disclosure, a first anchor point is displayed on a first page, wherein the first content of the target object corresponding to the first page is displayed on the first anchor point, and then the first content on the first anchor point is controlled to switch to display as the second content, wherein the second content includes the recommended object information corresponding to the first content. It can be seen that the embodiment of the present disclosure can not only let the user know the recommended object information corresponding to the first content based on the first page by controlling the first content on the first anchor point to switch to display as the second content, but also enrich the page interaction function and improve the user experience.

[0059] To facilitate understanding of the above content, in the embodiment of the present disclosure, the first page may be a playback page of the target video, and the target object corresponding to the first page includes a point of interest POI object corresponding to the target video. In other words, the first content displayed on the first anchor point displayed on the first page is used to describe the point of interest POI object corresponding to the target video.

[0060] The target video is any video played on the play page. When the target video is played, the first anchor point can be displayed synchronously, and the first content can be displayed on the first anchor point, wherein the first content is used to describe the point of interest (POI) object. The point of interest (POI) object can be an object related to the target video, specifically a commodity object in the target video, a related local service, etc.

[0061] like Figure 2 , which is a schematic diagram of a target video playback page provided by an embodiment of the present disclosure. The playback page displays a first anchor point 201, and the first anchor point 201 displays a first content 202 of a point of interest POI object corresponding to the target video.

[0062] In actual applications, when the first anchor point is displayed on the first page, when the first content is switched to display the second content, in order to further improve the user experience, when the client detects that a preset condition is met, the embodiment of the present disclosure controls the first content on the first anchor point to switch to display the second content.

[0063] In an optional implementation, the preset condition may include that the display time of the first anchor point on the first page reaches a first preset threshold, wherein the first preset threshold is a preset display time of the first anchor point on the first page. That is, when the display time of the first anchor point on the playback page reaches the preset display time, the client controls the first content on the first anchor point to switch to the second content.

[0064] In another optional implementation, the preset condition may also include that the target video being played on the first page is played to a preset time point, wherein the preset time point is a preset play time point of the target video. For example, if the play time of the target video is 5 minutes, the preset time point may be the 5th second of the play of the target video, that is, when it is detected that the play of the target video reaches the 5th second, the client controls the first content on the first anchor point to switch to the second content.

[0065] In another optional implementation, the preset condition may also include that the playing time of the target video being played on the first page reaches a second preset threshold, wherein the second preset threshold is the preset playing time of the target video. For example, if the playing time of the target video is 5 minutes, the second preset threshold may be that the playing time of the target video is 2 minutes, that is, when it is detected that the target video has been played for 2 minutes, the client controls the first content on the first anchor point to switch to the second content.

[0066] like Figure 3 , which is a schematic diagram of a target video playback page provided by an embodiment of the present disclosure. When the client detects that a preset condition is met, the client controls the first content on the first anchor point 301 to switch and display as the second content 302 .

[0067] It should be noted that before the first content on the first anchor point is switched and after the first content on the first anchor point is switched to the second content, the target video is always being played on the first page.

[0068] In an embodiment of the present disclosure, after the first content on the first anchor point is switched to the second content, in order to further remind the user to perform a trigger operation on the first anchor point, a preset mark can also be displayed on the first anchor point to remind the user to perform a related preset interactive operation on the first anchor point. The preset mark can be an icon such as an arrow.

[0069] Based on preset conditions, the disclosed embodiment switches the first content on the first anchor point to the second content to further reveal relevant information of the target object to the user, thereby increasing the user's attention and thus improving the user's interactive experience.

[0070] In actual applications, in the process of the client controlling the first content on the first anchor point to switch and display to the second content, in order to further enhance user attention, in the embodiment of the present disclosure, in the process of the client controlling the first content on the first anchor point to switch and display, the switching of the second content can be completed through a preset animation to further enhance user attention.

[0071] Specifically, the client controls the first content on the first anchor point to switch to the second content according to a preset animation effect. The preset animation effect is a pre-set animation form, for example, the first content can be switched to the second content through a flipping animation form.

[0072] In an embodiment of the present disclosure, the first content displayed on the first anchor point may include a recommended object type corresponding to the target object, and the second content includes recommended object information of a target recommended object belonging to the recommended object type, wherein there is an association between the recommended object type and the target object, and the recommended object type may specifically be a rights and interests resource related to the target object, such as a limited-time discount, a group purchase discount, etc.; it may also be a virtual resource related to the target object, such as a red envelope, a coupon, etc.; it may also be a commodity resource related to the target object, such as a commodity store location, etc.; the recommended object information is used to describe the target recommended object, wherein the target recommended object is an object in any one of the recommended object types corresponding to the target object.

[0073] In an optional implementation, if it is detected that the recommended object type of the first content is a virtual resource type, when the client controls the first content on the first anchor point to switch and display as the second content, the recommended object information of the second content can be the object value information and / or applicable scope information of the target virtual resource object. At this time, the target recommended object is the target virtual resource object.

[0074] The target virtual resource object recommends object information for any virtual resource object in the virtual resource type to describe the object value information and applicable scope information of the target virtual resource object. Specifically, the object value information may be the denomination of the virtual resource object, and the applicable scope information may be the use object, usage period, usage scenario, etc. of the virtual resource object.

[0075] As mentioned above Figure 3 Schematic diagram of the target video playback page shown. The playback page displays a first anchor point 301. If it is detected that the recommended object type of the first content displayed on the first anchor point is a virtual resource type, when the client controls the first content on the first anchor point 301 to switch to display the second content, the recommended resource object information of the second content is the object value information and / or application scope information of the target virtual resource object, and the target recommended object is the target virtual resource object. Figure 3 The first anchor point 301 displayed on the play page shown has recommended object information 302 corresponding to the target virtual resource object displayed on it.

[0076] In the embodiment of the present disclosure, when the second content is the object value information and / or applicable scope information of the target virtual resource object, when a trigger operation for the first anchor point is received, the object details page of the target object is displayed, and a virtual resource acquisition pop-up window is displayed on the object details page, and the target virtual resource object can be acquired by triggering the virtual resource acquisition operation.

[0077] In an optional implementation, based on the virtual resource acquisition pop-up window displayed on the object details page, when a preset acquisition operation for a target virtual resource object is received, the target virtual resource object is acquired, and the target virtual resource object can be used to trigger a preset interactive operation for the target object. For example, an order operation can be performed on a commodity object (target object) based on the acquired red envelope (target virtual resource object).

[0078] In the disclosed embodiment, by acquiring the target virtual resource object, a corresponding preset interactive operation may be performed on the target object, wherein the preset interactive operation may be specifically set based on the virtual resource object.

[0079] In the embodiment of the present disclosure, the recommendation object type of the first content may also include a commodity resource type, and the commodity resource type may include a commodity package, a special commodity, a local service, and the like.

[0080] In an optional implementation, if it is detected that the recommended object type of the first content displayed on the first anchor point is a commodity resource type, when the client controls the first content on the first anchor point to switch and display the second content, at this time, the target recommended object is the target commodity recommendation object, and the recommended object information of the second content is at least one of the icon of the target commodity recommendation object, object value information, acquisition data information and popularity information of the target object.

[0081] Among them, the target commodity recommendation object is any commodity recommendation object in the commodity resource type, and the recommendation object information of the second content is used to describe the relevant information of the target commodity resource object. The object value information can specifically be the price of the target commodity recommendation object. The acquired data information is the relevant rights and interests information about the target commodity recommendation object, which can specifically be "store group purchase without reservation" and "store group purchase as low as 30% off". The popularity information of the target commodity recommendation object refers to the popularity of the indicator commodity recommendation object, which can specifically be the sales volume and praise rate of the target commodity recommendation object, such as "store sales volume exceeds 2,000" and "praise rate reaches 99%".

[0082] like Figure 4As shown, it is a schematic diagram of a target video playback page provided by an embodiment of the present disclosure. If it is detected that the recommended object type of the first content displayed on the first anchor point 401 is a product package (product resource type), when the client controls the first content on the first anchor point 401 to switch to display the second content, at this time, the recommended object information of the second content is at least one of the icon of the target product recommended object, object value information, acquisition data information and popularity information of the target product recommended object. Figure 4 The second content 402 is displayed on the first anchor point 401 shown.

[0083] In the disclosed embodiment, after the first content on the first anchor point switches to display as the second content of the target product recommendation object, when a trigger operation for the first anchor point is received, the object details page of the target object is displayed, and the target product recommendation object is preferentially displayed on the object details page.

[0084] In the embodiment of the present disclosure, the recommended object type of the first content may also be a recommended resource type, wherein the recommended resource type may also include a POI type. Specifically, the POI type may be a preferential group purchase.

[0085] In an optional implementation, if it is detected that the recommended object type of the first content is a recommended resource type, when the client controls the first content on the first anchor point to switch and display as the second content, at this time, the target recommended object can be a POI recommended object, and the recommended object information of the second content is the preset attention information corresponding to the POI recommended object. The preset attention information can specifically be the acquisition data information of the POI recommended object and / or the popularity information of the POI object.

[0086] The POI recommendation object is any recommended object in the POI type, and the recommended object information is used to specifically describe the detailed information of the POI recommendation object. Specifically, the recommended object information may be the acquisition data information of the POI recommendation object and the popularity information of the POI recommendation object.

[0087] The acquired data information is the relevant rights and interests information about the POI recommended object, which can be "no reservation required for store group purchase" or "store group purchase as low as 30% off". The popularity information of the POI recommended object is the popularity of the POI recommended object, which can be the sales volume and praise rate of the POI recommended object, such as "store sales volume exceeds 2,000" and "praise rate reaches 99%".

[0088] like Figure 5As shown, it is a schematic diagram of a target video playback page provided by an embodiment of the present disclosure. If it is detected that the recommended object type of the first content displayed on the first anchor point is a POI type, when the client controls the first content on the first anchor point 501 to switch to display the second content, the target recommended object is a POI recommended object, and the recommended object information is the preset attention information corresponding to the POI recommended object. Figure 5 As shown, preset attention information 502 of the POI recommendation object is displayed on the first anchor point 501.

[0089] In the embodiment of the present disclosure, after the first content on the first anchor point switches to display as the second content of the POI recommended object, when a trigger operation for the first anchor point is received, the object details page of the POI object is displayed, and the POI recommended object is preferentially displayed on the object details page.

[0090] In the disclosed embodiment, in response to the triggering operation of the first anchor point, an object details page is displayed, and detailed information of the target recommended object corresponding to the target object is preferentially displayed on the object details page, thereby enhancing the user's understanding of the first anchor point and improving the user interaction experience.

[0091] Based on the above method embodiment, the present disclosure also provides a processing device for page interaction, referring to Figure 6 , is a schematic diagram of the structure of a page interaction processing device provided by an embodiment of the present disclosure, the device comprising:

[0092] A first display module 601 is used to display a first anchor point on a first page; wherein the first content of a target object corresponding to the first page is displayed on the first anchor point;

[0093] The control module 602 is used to control the first content on the first anchor point to switch and display to the second content; wherein the second content includes the recommendation object information corresponding to the first content.

[0094] In an optional implementation, the first page is a playback page of the target video, and the target object corresponding to the first page includes a point of interest POI object corresponding to the target video.

[0095] In an optional implementation, the device further includes:

[0096] The second display module is used to display an object details page corresponding to the target object in response to a trigger operation on the first anchor point, and to display a target recommended object corresponding to the recommended object information on the object details page.

[0097] In an optional implementation, the first content includes a recommended object type corresponding to the target object, and the second content includes recommended object information of a target recommended object belonging to the recommended object type.

[0098] In an optional implementation, the recommended object type includes a virtual resource type, the target recommended object includes a target virtual resource object, and the second content includes object value information and / or application scope information of the target virtual resource object.

[0099] In an optional implementation, the device further includes:

[0100] A third display module, configured to display an object details page of the target object in response to a trigger operation on the first anchor point, and to display a pop-up window for acquiring a virtual resource on the object details page;

[0101] An acquisition module is used to acquire the target virtual resource object based on the virtual resource acquisition pop-up window; wherein the target virtual resource object is used to trigger a preset interactive operation for the target object.

[0102] In an optional implementation, the recommended object type includes a commodity resource type, the target recommended object includes a commodity recommendation object, the target recommended object includes a target commodity recommendation object, and the second content includes at least one of an icon of the target commodity recommendation object, object value information, data acquisition information, and popularity information of the target object.

[0103] In an optional implementation, the device further includes:

[0104] A fourth display module is used to display the object details page of the target object in response to the trigger operation on the first anchor point, and preferentially display the target product recommendation object on the object details page.

[0105] In an optional implementation manner, the control module is specifically used to:

[0106] The first content on the first anchor point is controlled to switch to display as the second content according to a preset animation effect.

[0107] In an optional implementation manner, the control module is specifically used to:

[0108] In response to satisfying a preset condition, controlling the first content on the first anchor point to switch and display to second content;

[0109] Among them, the preset conditions include at least one of the following: the display time of the first anchor point on the first page reaches a first preset threshold, the target video being played on the first page plays to a preset time point, and the playback time of the target video being played on the first page reaches a second preset threshold.

[0110] In the processing device for page interaction provided by the embodiment of the present disclosure, first, a first anchor point is displayed on the first page, wherein the first content of the target object corresponding to the first page is displayed on the first anchor point, and then the first content on the first anchor point is controlled to switch to display as the second content, wherein the second content includes the recommended object information corresponding to the first content. It can be seen that the embodiment of the present disclosure can not only let the user know the recommended object information corresponding to the first content based on the first page by controlling the first content on the first anchor point to switch to display as the second content, but also enrich the page interaction function and improve the user experience.

[0111] In addition to the above-mentioned method and apparatus, the embodiments of the present disclosure further provide a computer-readable storage medium, in which instructions are stored. When the instructions are executed on a terminal device, the terminal device implements the page interaction processing method described in the embodiments of the present disclosure.

[0112] The embodiment of the present disclosure further provides a computer program product, which includes a computer program / instructions. When the computer program / instructions are executed by a processor, the processing method for page interaction described in the embodiment of the present disclosure is implemented.

[0113] In addition, the present disclosure also provides a page interaction processing device, see Figure 7 As shown, it may include:

[0114] Processor 701, memory 702, input device 703 and output device 704. The number of processors 701 in the page interaction processing device can be one or more. Figure 7 In some embodiments of the present disclosure, the processor 01, the memory 702, the input device 703 and the output device 704 may be connected via a bus or other means, wherein: Figure 7 The example of connecting through bus is taken in the following.

[0115] The memory 702 can be used to store software programs and modules. The processor 701 executes various functional applications and data processing of the page interactive processing device by running the software programs and modules stored in the memory 702. The memory 702 may mainly include a program storage area and a data storage area, wherein the program storage area may store an operating system, at least one application required for a function, etc. In addition, the memory 702 may include a high-speed random access memory, and may also include a non-volatile memory, such as at least one disk storage device, a flash memory device, or other volatile solid-state storage devices. The input device 703 may be used to receive input digital or character information, and to generate signal input related to user settings and function control of the page interactive processing device.

[0116] Specifically in this embodiment, the processor 701 will load the executable files corresponding to the processes of one or more applications into the memory 702 according to the following instructions, and the processor 701 will run the applications stored in the memory 702, thereby realizing the various functions of the above-mentioned page interaction processing device.

[0117] It should be noted that, in this article, relational terms such as "first" and "second" are only used to distinguish one entity or operation from another entity or operation, and do not necessarily require or imply any such actual relationship or order between these entities or operations. Moreover, the terms "include", "comprise" or any other variants thereof are intended to cover non-exclusive inclusion, so that a process, method, article or device including a series of elements includes not only those elements, but also other elements not explicitly listed, or also includes elements inherent to such process, method, article or device. In the absence of further restrictions, the elements defined by the sentence "comprise a ..." do not exclude the existence of other identical elements in the process, method, article or device including the elements.

[0118] The above description is only a specific embodiment of the present disclosure, so that those skilled in the art can understand or implement the present disclosure. Various modifications to these embodiments will be apparent to those skilled in the art, and the general principles defined herein may be implemented in other embodiments without departing from the spirit or scope of the present disclosure. Therefore, the present disclosure will not be limited to the embodiments described herein, but will conform to the widest scope consistent with the principles and novel features disclosed herein.

Claims

1. A method for processing page interaction, characterized in that: The method comprises: Displaying a first anchor point on a first page; wherein the first content of a target object corresponding to the first page is displayed on the first anchor point; Control the first content on the first anchor point to switch and display to second content; wherein the second content includes recommended object information corresponding to the first content.

2. The method according to claim 1, characterized in that: The first page is a playback page of the target video, and the target object corresponding to the first page includes a point of interest (POI) object corresponding to the target video.

3. The method according to claim 1, characterized in that The method further comprises: In response to a trigger operation on the first anchor point, an object details page corresponding to the target object is displayed, and a target recommended object corresponding to the recommended object information is displayed on the object details page.

4. The method according to claim 1, characterized in that: The first content includes a recommended object type corresponding to the target object, and the second content includes recommended object information of a target recommended object belonging to the recommended object type.

5. The method according to claim 4, characterized in that The recommended object type includes a virtual resource type, the target recommended object includes a target virtual resource object, and the second content includes object value information and / or application scope information of the target virtual resource object.

6. The method according to claim 5, characterized in that The method further comprises: In response to a trigger operation on the first anchor point, displaying an object details page of the target object, and showing a virtual resource acquisition pop-up window on the object details page; Based on the virtual resource acquisition pop-up window, the target virtual resource object is acquired; wherein the target virtual resource object is used to trigger a preset interactive operation for the target object.

7. The method according to claim 4, characterized in that The recommended object type includes a commodity resource type, the target recommended object includes a target commodity recommended object, and the second content includes at least one of an icon of the target commodity recommended object, object value information, acquisition data information, and popularity information of the target commodity recommended object.

8. The method according to claim 7, characterized in that The method further comprises: In response to a trigger operation on the first anchor point, an object details page of the target object is displayed, and the target product recommendation object is preferentially displayed on the object details page.

9. The method according to claim 1, characterized in that: The controlling the first content on the first anchor point to switch to display as second content includes: The first content on the first anchor point is controlled to switch to display as the second content according to a preset animation effect.

10. The method according to claim 1, characterized in that The controlling the first content on the first anchor point to switch to display as second content includes: In response to satisfying a preset condition, controlling the first content on the first anchor point to switch and display to second content; Among them, the preset conditions include at least one of the following: the display time of the first anchor point on the first page reaches a first preset threshold, the target video being played on the first page plays to a preset time point, and the playback time of the target video being played on the first page reaches a second preset threshold.

11. A page interaction processing device, characterized in that: The device comprises: A first display module, configured to display a first anchor point on a first page; wherein the first content of a target object corresponding to the first page is displayed on the first anchor point; A control module is used to control the first content on the first anchor point to switch and display to second content; wherein the second content includes recommended object information corresponding to the first content.

12. A computer-readable storage medium, characterized in that: The computer-readable storage medium stores instructions, and when the instructions are executed on a terminal device, the terminal device implements the method according to any one of claims 1 to 10.

13. A page interaction processing device, characterized in that: include: A memory, a processor, and a computer program stored in the memory and executable on the processor, wherein when the processor executes the computer program, the method according to any one of claims 1 to 10 is implemented.

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