Commodity comparison method, device and equipment and storage medium

Abstract

The embodiment of the invention relates to the field of Internet, and discloses a commodity comparison method, device and equipment and a storage medium, and the method comprises the steps: adding the commodity display information of a selected commodity in a commodity selection region into a commodity comparison region in a target interface through responding to a commodity selection operation on the commodity selection region in the target interface; responding to a commodity comparison operation on the commodity comparison area, and obtaining commodity information of commodities corresponding to the multiple pieces of commodity display information from a commodity database according to the commodities corresponding to the multiple pieces of commodity display information in the commodity comparison area; and comparing and analyzing the obtained commodity information of the commodities corresponding to the plurality of pieces of commodity display information to obtain a commodity comparison result, and displaying the commodity comparison result to realize timely comparison of the commodity information.

Description

Technical Field

[0001] The embodiments of the present invention relate to the field of the Internet, and in particular to a commodity comparison method, device, equipment and storage medium. Background Art

[0002] With the rise of live e-commerce, consumers often face the difficulty of choosing between multiple products when watching live broadcasts. In the traditional live broadcast sales model, consumers often obtain information about the differences between the products in the following two ways to choose the products that meet their needs.

[0003] The first way is to learn about the comparative differences of similar products through the host’s verbal description. This method is real-time, and consumers need to stay in the live broadcast room, otherwise they are likely to miss the product information explained by the host, which is inefficient. In addition, it is easy for consumers to miss key information due to the large amount of information explained by the host, thus affecting their purchasing decisions.

[0004] The second method is to use the product details page jump function provided by the live broadcast platform to quickly switch to each product details display page to compare products by themselves in order to obtain the difference information between the products. This method requires switching back and forth between the live broadcast page and the product details display page, which not only interrupts the continuity of consumers' live broadcast viewing, but also causes consumers to miss key information due to switching back and forth, thus affecting their purchasing decisions. In addition, this method can only provide consumers with the product details display page of one product at a time. Therefore, when comparing product information, consumers need to switch the product details display page of the products to be compared by themselves, and record the key information of each product to be compared, and then compare the key information by themselves. Therefore, this method is still inefficient in obtaining the difference information of the compared products, and increases the complexity of consumers comparing products.

[0005] Therefore, a more intuitive and convenient way to compare products is needed to meet consumers' needs for timely comparison of products during live broadcasts. Summary of the invention

[0006] The purpose of the present invention is to at least provide a product comparison method, device, equipment and storage medium, which can at least solve the technical problem that product information cannot be compared in a timely manner in the existing product comparison method, so as to meet the consumers' needs for timely comparison of products during live broadcasting.

[0007] To solve the above technical problems, at least one embodiment of the present application provides a product comparison method, including:

[0008] In response to a product selection operation on a product selection area in a target interface, adding product display information of the selected product in the product selection area to a product comparison area in the target interface;

[0009] In response to a product comparison operation on the product comparison area, obtaining product information of the products corresponding to the multiple product display information in the product comparison area from a product database according to the products corresponding to the multiple product display information;

[0010] Compare and analyze the product information of the products corresponding to the obtained multiple product display information to obtain a product comparison result, and display the product comparison result.

[0011] In some optional embodiments, the product comparison method further includes:

[0012] The product display information of the product selected by the user in the live broadcast of the product is obtained, and the product display information of the product selected by the user is added to the product selection area.

[0013] In some optional embodiments, obtaining product display information of a product selected by a user in a live product broadcast, and adding the product display information of the product selected by the user to the product selection area, includes:

[0014] In response to a user's selection operation on a product in a live broadcast product list in a live broadcast interface, product display information of the selected product in the live broadcast product list is added to the product selection area.

[0015] In some optional embodiments, obtaining product display information of a product selected by a user in a live product broadcast, and adding the product display information of the product selected by the user to the product selection area, includes:

[0016] Get the host's voice information about the product during the live broadcast;

[0017] Recognize the voice information of the product explanation to determine the product explained by the anchor;

[0018] Generate a hyperlink to the product explained by the anchor and display it in the live broadcast interface;

[0019] In response to a user triggering an operation on a hyperlink of the product explained by the anchor, product display information of the product explained by the anchor is added to the product selection area.

[0020] In some optional embodiments, the product comparison result includes at least one of: product parameter comparison information, product function comparison information, and a live broadcast explanation clip of the product.

[0021] In some optional embodiments, the product comparison method further includes:

[0022] In response to a commodity switching operation on the commodity selection area, commodity display information of the commodity currently displayed in the commodity selection area is switched.

[0023] In some optional embodiments, the product comparison method further includes:

[0024] In response to a zoom operation on the target interface, adjusting the window size of the target interface; and / or

[0025] In response to a hiding operation on the target interface, the target interface is hidden, and in response to a display operation on the target interface, the target interface is displayed.

[0026] At least one embodiment of the present application further provides a commodity comparison device, comprising:

[0027] An adding module, configured to respond to a product selection operation in a product selection area in a target interface and add product display information of the selected product in the product selection area to a product comparison area in the target interface;

[0028] The comparison and analysis module is used to respond to the product comparison operation in the product comparison area, obtain the product information of the products corresponding to the multiple product display information in the product comparison area from the product database according to the products corresponding to the multiple product display information in the product comparison area, and compare and analyze the obtained product information of the products corresponding to the multiple product display information to obtain the product comparison result, and display the product comparison result.

[0029] At least one embodiment of the present application also provides an electronic device, comprising: at least one processor; and a memory communicatively connected to the at least one processor; wherein the memory stores instructions executable by the at least one processor, and the instructions are executed by the at least one processor so that the at least one processor can execute the above-mentioned product comparison method.

[0030] At least one embodiment of the present application further provides a computer-readable storage medium storing a computer program, wherein the computer program implements the above-mentioned commodity comparison method when executed by a processor.

[0031] The product comparison method, apparatus, device and storage medium provided in the embodiments of the present application respond to a product selection operation on a product selection area in a target interface, and add the product display information of the selected product in the product selection area to the product comparison area in the target interface; respond to a product comparison operation on the product comparison area, and obtain the product information of the products corresponding to the multiple product display information in the product comparison area from a product database according to the products corresponding to the multiple product display information; compare and analyze the obtained product information of the products corresponding to the multiple product display information to obtain a product comparison result, and display the product comparison result to achieve timely comparison of product information. BRIEF DESCRIPTION OF THE DRAWINGS

[0032] One or more embodiments are exemplarily described by the pictures in the corresponding drawings, and these exemplary descriptions do not constitute limitations on the embodiments.

[0033] Figure 1 is a flow chart of a commodity comparison method provided by an embodiment of the present application;

[0034] Figure 2 is a flow chart of a commodity comparison method provided by another embodiment of the present application;

[0035] Figure 3 This is a live broadcast interface provided by an application example of this application Figure 1 ;

[0036] Figure 4 This is a live broadcast interface provided by an application example of this application Figure 2 ;

[0037] Figure 5 This is a live broadcast interface provided by an application example of this application Figure 3 ;

[0038] Figure 6 This is a live broadcast interface provided by an application example of this application Figure 4 ;

[0039] Figure 7 This is a live broadcast interface provided by an application example of this application Figure 5 . DETAILED DESCRIPTION

[0040] To make the purpose, technical scheme and advantages of the embodiments of the present application clearer, the embodiments of the present application will be described in detail below in conjunction with the accompanying drawings. However, it will be appreciated by those skilled in the art that in the present application, many technical details are proposed in order to enable the reader to better understand the present application. However, even without these technical details and various changes and modifications based on the following embodiments, the technical scheme claimed in the present application can also be implemented. The division of the following embodiments is for the convenience of description, and the specific implementation of the present application should not be construed as any limitation, and the various embodiments can be combined and referenced with each other under the premise of no contradiction.

[0041] In order to facilitate understanding of the embodiments of the present application, relevant content about product comparison during the current live broadcast is first introduced here.

[0042] With the rise of live e-commerce, consumers often face the difficulty of choosing between multiple products when watching live broadcasts. In the traditional live broadcast sales model, consumers often obtain information about the differences between the products in the following two ways to choose the products that meet their needs.

[0043] The first way is to learn about the comparative differences of similar products through the host’s verbal description. This method is real-time, and consumers need to stay in the live broadcast room, otherwise they are likely to miss the product information explained by the host, which is inefficient. In addition, it is easy for consumers to miss key information due to the large amount of information explained by the host, thus affecting their purchasing decisions.

[0044] The second method is to use the product details page jump function provided by the live broadcast platform to quickly switch to each product details display page to compare products by themselves in order to obtain the difference information between the products. This method requires switching back and forth between the live broadcast page and the product details display page, which not only interrupts the continuity of consumers' live broadcast viewing, but also causes consumers to miss key information due to switching back and forth, thus affecting their purchasing decisions. In addition, this method can only provide consumers with the product details display page of one product at a time. Therefore, when comparing product information, consumers need to switch the product details display page of the products to be compared by themselves, and record the key information of each product to be compared, and then compare them by themselves. Therefore, this method is still inefficient in obtaining the difference information of the compared products, and increases the complexity of consumers comparing products.

[0045] Therefore, a more intuitive and convenient way to compare products is needed to meet consumers' needs for timely comparison of products during live broadcasts.

[0046] In order to solve the technical problem that product information cannot be compared in time in the above-mentioned existing product comparison method, the present invention proposes a product comparison method. The implementation details of the product comparison method of this embodiment are specifically described below. The following content is only the implementation details provided for the convenience of understanding and is not necessary for implementing this solution.

[0047] Embodiment 1:

[0048] The commodity comparison method of this embodiment can be applied to electronic devices with communication, computing and data storage capabilities. The specific process can be as follows: Figure 1 As shown, including:

[0049] Step S11, in response to a product selection operation in a product selection area in a target interface, the product display information of the selected product in the product selection area is added to a product comparison area in the target interface. The product display information includes any one or more information that can represent the product, such as a product image, name, etc.

[0050] Specifically, the product selection area displays products of interest that users have selected from major shopping platforms, such as products selected from online stores, products selected from a live product list in a live broadcast room, etc. Users are interested in a wide variety of products. When a user wants to know the difference information between several products in a certain category in the product selection area, these products are added to the product comparison area as products to be compared.

[0051] In order not to affect the continuity of the user's viewing of the current shopping interface, the target interface can be displayed in split screen, pop-up window, floating window, etc., and of course it can also be displayed in full screen according to the user's needs.

[0052] In some embodiments, the target interface also has the function of scaling its window size, hiding and displaying its window. That is, the product comparison method further includes:

[0053] In response to a zoom operation on the target interface, adjusting the window size of the target interface; and / or

[0054] In response to a hiding operation on the target interface, the target interface is hidden, and in response to a display operation on the target interface, the target interface is displayed. The zoom operation may be a pinch or click on the target interface, or a set gesture such as sliding to a designated side of the screen. The hiding operation and display operation may be set gestures such as sliding and clicking, and may also be controlled by setting a control mode, thereby triggering the control to hide and display the target interface.

[0055] In some embodiments, when there are many products added in the product selection area, the limited interface cannot display all the products in the product selection area, and can only partially display the products, or reduce the area occupied by the product display information of each product. However, considering the user's perception of the products displayed in the product selection area, the area occupied by the product display information of the product cannot be reduced indefinitely. Therefore, the product comparison method also includes: in response to the product switching operation of the product selection area, switching the product display information of the product currently displayed in the product selection area.

[0056] For example, currently the product selection area only displays product A and product B. Through a product switching operation, the product selection area now displays product B and product C, or displays product C and product D.

[0057] Step S12, in response to the product comparison operation on the product comparison area, obtaining product information of the products corresponding to the multiple product display information in the product comparison area from a product database according to the products corresponding to the multiple product display information.

[0058] Specifically, the product information includes product images, product parameter data including name, price, specifications, etc., and product descriptions described by the anchor retrieved in the live broadcast room.

[0059] Step S13: Compare and analyze the product information of the products corresponding to the multiple product display information obtained to obtain a product comparison result, and display the product comparison result.

[0060] Specifically, the product comparison results include at least one of product parameter comparison information, product function comparison information, and live explanation clips of each product. The product comparison results can be displayed in different dimensions, such as product parameters, product functions, and live explanation clips of products.

[0061] The product comparison method provided in the present embodiment responds to a product selection operation on a product selection area in a target interface, and adds the product display information of the selected product in the product selection area to the product comparison area in the target interface; responds to a product comparison operation on the product comparison area, and obtains the product information of the products corresponding to the multiple product display information in the product comparison area from a product database according to the products corresponding to the multiple product display information; compares and analyzes the obtained product information of the products corresponding to the multiple product display information to obtain a product comparison result, and displays the product comparison result to achieve timely comparison of product information.

[0062] Embodiment 2:

[0063] The commodity comparison method of this embodiment can be applied to electronic devices with communication, computing and data storage capabilities. The specific process can be as follows: Figure 2 As shown, including:

[0064] Step S21, obtaining product display information of the product selected by the user in the live broadcast of the product, and adding the product display information of the product selected by the user to the product selection area.

[0065] Specifically, the product display information includes any one or more information that can represent the product, such as the name of the product, the image, etc. It is mainly used to display the product display information so that the user can intuitively know the corresponding product.

[0066] In some embodiments, step S21 includes: responding to a user's selection operation of a product in a live product list in a live interface, adding product display information of the selected product in the live product list to the product selection area. The product selection operation may be performed by a gesture action with a predefined function such as clicking or dragging.

[0067] Specifically, after the user performs a product selection operation on a product that he or she is interested in from the live product list in the live interface, the product display information of the product selected by the user can be added to the product selection area for display.

[0068] In some embodiments, the step S21 includes:

[0069] Step S211, obtaining the host's voice information on the product during the live broadcast;

[0070] Step S212, recognizing the voice information of the product explanation to determine the product explained by the anchor;

[0071] Step S213, generating a hyperlink of the product explained by the anchor and displaying it in the live broadcast interface;

[0072] Step S214, in response to the user's triggering operation on the hyperlink of the product explained by the anchor, the product display information of the product explained by the anchor is added to the product selection area.

[0073] Specifically, when the host is explaining a product during a live broadcast, a hyperlink of the product currently being explained will be displayed accordingly in the live broadcast interface. When a user triggers the hyperlink, the product display information of the product currently being explained by the host can be automatically added to the product selection area. Therefore, when the user is interested in the product currently being explained by the host, there is no need to search for this product in the live broadcast product list.

[0074] Step S22, in response to the product selection operation in the product selection area in the target interface, the product display information of the selected product in the product selection area is added to the product comparison area in the target interface. The product display information includes the product image, name and other information that can represent the product.

[0075] Specifically, the product selection area displays products of interest that users have selected from major shopping platforms, such as products selected from online stores, products selected from a live product list in a live broadcast room, etc. Users are interested in a wide variety of products. When a user wants to know the difference information between several products in a certain category in the product selection area, these products are added to the product comparison area as products to be compared.

[0076] In order not to affect the continuity of the user's viewing of the current shopping interface, the target interface can be displayed in split screen, pop-up window, floating window, etc., and of course it can also be displayed in full screen according to the user's needs.

[0077] In some embodiments, the target interface also has the function of scaling its window size, hiding and displaying its window. That is, the product comparison method further includes:

[0078] In response to a zoom operation on the target interface, adjusting the window size of the target interface; and / or

[0079] In response to a hiding operation on the target interface, the target interface is hidden, and in response to a display operation on the target interface, the target interface is displayed. The zoom operation may be a pinch or click on the target interface, or a set gesture such as sliding to a designated side of the screen. The hiding operation and display operation may be set gestures such as sliding and clicking, and may also be controlled by setting a control mode, thereby triggering the control to hide and display the target interface.

[0080] In some embodiments, when there are many products added in the product selection area, the limited interface cannot display all the products in the product selection area, and can only partially display the products, or reduce the area occupied by the product display information of each product. However, considering the user's perception of the products displayed in the product selection area, the area occupied by the product display information of the product cannot be reduced indefinitely. Therefore, the product comparison method also includes: in response to the product switching operation of the product selection area, switching the product display information of the product currently displayed in the product selection area.

[0081] For example, currently the product selection area only displays product A and product B. Through a product switching operation, the product selection area now displays product B and product C, or displays product C and product D.

[0082] Step S23, in response to the product comparison operation on the product comparison area, the product information of the products corresponding to the multiple product display information in the product comparison area is obtained from a product database according to the products corresponding to the multiple product display information.

[0083] Specifically, the product information includes product images, product parameter data including name, price, specifications, etc., and product descriptions described by the anchor retrieved in the live broadcast room.

[0084] Step S24, comparing and analyzing the product information of the products corresponding to the obtained multiple product display information to obtain a product comparison result, and displaying the product comparison result.

[0085] Specifically, the product comparison results include at least one of product parameter comparison information, product function comparison information, and live explanation clips of each product. The product comparison results can be displayed in different dimensions, such as product parameters, product functions, and live explanation clips of products.

[0086] Compared with the product comparison method provided in Example 1, this embodiment adds a method for adding product display information of products to the product selection area, that is, by obtaining the product display information of the product selected by the user in the live broadcast of the product, and adding the product display information of the product selected by the user to the product selection area. There are two specific implementation methods. One method is to respond to the user's product selection operation on the product list in the live broadcast interface, and add the product display information of the selected product in the live broadcast product list to the product selection area. This method is suitable for users who have a product category they want to select and do not want to continue waiting for the live broadcast. The user can directly select the product in the live broadcast product list to automatically add the product display information of the selected product to the product selection area. Another method is to obtain the host's voice information about the product during the live broadcast, identify the product's voice information, determine the product explained by the host, generate a hyperlink to the product explained by the host, and display it in the live broadcast interface. When the user is interested in the product currently explained by the host, the currently displayed hyperlink can be directly triggered, and the background can respond to the user's triggering operation on the hyperlink of the product explained by the host, and automatically add the product display information of the product explained by the host to the product selection area. In this way, the user's operation of searching the live broadcast product list is omitted, and the product display information of the product explained by the current host can be quickly added.

[0087] Embodiment three:

[0088] Based on the above embodiments, this embodiment provides an application example.

[0089] like Figure 3 As shown, a target interface is displayed in the live broadcast interface, and the target interface includes a product selection area and a product comparison area. Figure 3 The circular area in the middle is used to display the image of the product that the user is interested in. The product comparison area is as follows: Figure 3 The semicircular area in the middle is used to display the image of the product that the user wants to compare product information.

[0090] The product selection area and the product comparison area permanently display the added products. Even if the live broadcast screen is switched, the product display information of the products displayed in the product selection area and the product comparison area will not be affected, ensuring that users can view it at any time.

[0091] The user can remove the product image in the product selection area and the product comparison area through a preset gesture action or control. For example, the user long presses a product and drags the product out of the product selection area or the product comparison area to complete the product removal operation, and the removed product will no longer be displayed in the product selection area or the product comparison area.

[0092] The user can adjust the area ratio of the target interface in the entire screen, hide or display the target interface through the set gesture action or control. For example, the user can pinch the target interface with two fingers to enlarge the area ratio of the target interface in the entire screen. Figure 7 As shown, when the user slides to one side of the screen at any position in the target interface, the target interface is hidden and an arrow icon is displayed. When the user clicks the arrow icon, the target interface is displayed.

[0093] like Figure 3 As shown, during the live broadcast, the user selects the product of interest and adds it to the product selection area. In the product list of the live broadcast room, the user can long press a product 1 and drag the product 1 to any position in the product selection area. The product 1 will be automatically added to the product selection area and the image of the product 1 will be displayed. The user can also click on the hyperlink of the product 1 that appears during the live broadcast, so that the product 1 will be automatically added to the product selection area and the image of the product 1 will be displayed.

[0094] like Figure 4 As shown, by sliding the product selection area, the product display information displayed in the product display area can be switched. Figure 3 The product selection area in the figure shows the product display information of product 1, product 2, product 3, product 4 and product 5 respectively. After sliding in the clockwise direction, Figure 4 As shown, the product selection area displays the product display information of product 2, product 3, product 4, product 5 and product 6 respectively.

[0095] like Figure 5 As shown, the user can drag Product 3, Product 4 and Product 6 from the product selection area to the product comparison area. The "Start Comparison" icon is displayed in the product comparison area. When the user clicks the "Start Comparison" icon, the product information comparison mode is triggered, and the front end sends a product selection instruction to the back end. After receiving the product selection instruction, the back end retrieves the corresponding product information of Product 3, Product 4 and Product 6 from the product database, including product pictures, prices, specifications, and product description fragments retrieved from the live broadcast. The retrieved product information is then compared and analyzed to obtain the product comparison results, which are then sent to the front end for display. The display is as follows: Figure 6As shown, there will be a floating window in the live broadcast interface to display the specific information of the product comparison results, so that the product comparison results do not need to jump to the secondary interface for display. However, an entrance to expand the full interface display of the product comparison results can also be retained, such as setting a control for triggering the full interface display in the floating window displaying the product comparison results, so that the user can expand the full interface to view it, and after expanding the full interface, he can also return to the live broadcast interface again through this space. The specific information of the product comparison results can be displayed as follows Figure 6 The display is based on three dimensions: product parameters, product features and host's product explanation. When the user clicks on the product parameter option, the product parameter comparison difference data between product 3, product 4 and product 6 will be displayed intuitively in the form of tables, charts, etc.; when the user clicks on the product feature option, the respective features of product 3, product 4 and product 6 will be displayed intuitively in the form of tables, etc.; when the user clicks on the host's explanation option, the live commentary clips of product 3, product 4 and product 6 will be played.

[0096] The user can hide and call out the target interface through preset gestures or controls. Figure 7 As shown, for example, when the user slides to one side of the screen at any position in the target interface, the target interface is hidden and an arrow icon is displayed. When the user clicks the arrow icon, the target interface is displayed.

[0097] The user can add or delete products in the product comparison area, and then perform product comparison analysis again and display the product comparison analysis results.

[0098] Embodiment 4:

[0099] Another embodiment of the present application relates to a product comparison device. The implementation details of the product comparison device of this embodiment are described in detail below. The following content is only the implementation details provided for easy understanding and is not necessary for implementing this solution. The product comparison device of this embodiment includes an adding module and a comparison analysis module.

[0100] The adding module is used to respond to a commodity selection operation on a commodity selection area in a target interface, and add commodity display information of the selected commodity in the commodity selection area to the commodity comparison area in the target interface.

[0101] The product display information includes information that can represent the product, such as the product image and name.

[0102] Specifically, the product selection area displays products of interest that users have selected from major shopping platforms, such as products selected from online stores, products selected from a live product list in a live broadcast room, etc. Users are interested in a wide variety of products. When a user wants to know the difference information between several products in a certain category in the product selection area, these products are added to the product comparison area as products to be compared.

[0103] In order not to affect the continuity of the user's viewing of the current shopping interface, the target interface can be displayed in split screen, pop-up window, floating window, etc., and of course it can also be displayed in full screen according to the user's needs.

[0104] In some embodiments, the target interface also has the function of scaling its window size, hiding and displaying its window. The product comparison device also includes a window control module for adjusting the window size of the target interface in response to a scaling operation on the target interface; and / or hiding the target interface in response to a hiding operation on the target interface, and displaying the target interface in response to a display operation on the target interface. The scaling operation can be a pinch or click on the target interface, or a gesture action such as sliding to one side of the screen. The hiding operation and the display operation can be gesture actions such as sliding and clicking, and can also be controlled by setting a control mode, thereby triggering the control to hide and display the target interface.

[0105] In some embodiments, when there are many commodities added in the commodity selection area, the limited interface cannot display all the commodities in the commodity selection area, and can only partially display the commodities, or reduce the area occupied by the commodity display information of each commodity. However, considering the user's perception of the commodities displayed in the commodity selection area, the area occupied by the commodity display information of each commodity cannot be reduced indefinitely. Therefore, the window control module is also used to respond to the commodity switching operation of the commodity selection area, and switch the commodity display information of the commodity currently displayed in the commodity selection area.

[0106] For example, currently the product selection area only displays product A and product B. Through a product switching operation, the product selection area now displays product B and product C, or displays product C and product D.

[0107] The comparison and analysis module is used to respond to the product comparison operation in the product comparison area, obtain the product information of the products corresponding to the multiple product display information in the product comparison area from the product database according to the products corresponding to the multiple product display information in the product comparison area, and compare and analyze the obtained product information of the products corresponding to the multiple product display information to obtain the product comparison results, and display the product comparison results.

[0108] Specifically, the product information includes product images, product parameter data including name, price, specifications, etc., and product descriptions retrieved from the live broadcast room. The product comparison results include at least one of product parameter comparison information, product function comparison information, and live broadcast explanation clips of each product. The product comparison results can be displayed in different dimensions, for example, in three dimensions: product parameters, product functions, and live broadcast explanation clips of the product.

[0109] In some embodiments, the adding module is also used to obtain product display information of the product selected by the user in the live broadcast of the product, and add the product display information of the product selected by the user to the product selection area.

[0110] Specifically, the product display information includes any one or more information that can represent the product, such as the name of the product, the image, etc. It is mainly used to display the product display information so that the user can intuitively know the corresponding product.

[0111] In some embodiments, the obtaining of product display information of a product selected by a user in a live broadcast of a product, and adding the product display information of the product selected by the user to the product selection area, includes: responding to a product selection operation of a user on a live broadcast product list in a live broadcast interface, and adding the product display information of the selected product in the live broadcast product list to the product selection area. The product selection operation may be performed by gesture actions with predefined functions such as clicking and dragging.

[0112] Specifically, after the user performs a product selection operation on a product that he or she is interested in from the live product list in the live interface, the product display information of the product selected by the user can be added to the product selection area for display.

[0113] In some embodiments, obtaining product display information of a product selected by a user in a live broadcast of a product, and adding the product display information of the product selected by the user to the product selection area, includes:

[0114] Step S211, obtaining the host's voice information on the product during the live broadcast;

[0115] Step S212, recognizing the voice information of the product explanation to determine the product explained by the anchor;

[0116] Step S213, generating a hyperlink of the product explained by the anchor and displaying it in the live broadcast interface;

[0117] Step S214, in response to the user's triggering operation on the hyperlink of the product explained by the anchor, the product display information of the product explained by the anchor is added to the product selection area.

[0118] Specifically, when the host is explaining a product during a live broadcast, a hyperlink of the product currently being explained will be displayed accordingly in the live broadcast interface. When a user triggers the hyperlink, the product display information of the product currently being explained by the host can be automatically added to the product selection area. Therefore, when the user is interested in the product currently being explained by the host, there is no need to search for this product in the live broadcast product list.

[0119] It is worth mentioning that all modules involved in this embodiment are logic modules. In practical applications, a logic unit can be a physical unit, a part of a physical unit, or a combination of multiple physical units. In addition, in order to highlight the innovative part of this application, this embodiment does not introduce units that are not closely related to solving the technical problems proposed by this application, but this does not mean that there are no other units in this embodiment.

[0120] Embodiment five:

[0121] Another embodiment of the present application relates to an electronic device, comprising: at least one processor; and a memory communicatively connected to the at least one processor; wherein the memory stores instructions executable by the at least one processor, and the instructions are executed by the at least one processor so that the at least one processor can execute the product comparison method in the above-mentioned embodiments.

[0122] Among them, the memory and the processor are connected in a bus manner, and the bus may include any number of interconnected buses and bridges, and the bus connects various circuits of one or more processors and memories together. The bus can also connect various other circuits such as peripherals, voltage regulators, and power management circuits, which are well known in the art and are therefore not further described herein. The bus interface provides an interface between the bus and the transceiver. The transceiver can be one element or multiple elements, such as multiple receivers and transmitters, providing a unit for communicating with various other devices on a transmission medium. The data processed by the processor is transmitted on a wireless medium via an antenna, and further, the antenna also receives data and transmits the data to the processor.

[0123] The processor is responsible for managing the bus and general processing, and can also provide various functions, including timing, peripheral interfaces, voltage regulation, power management, and other control functions. Memory can be used to store data used by the processor when performing operations.

[0124] Embodiment six:

[0125] Another embodiment of the present application relates to a computer-readable storage medium storing a computer program, which implements the above method embodiment when executed by a processor.

[0126] That is, those skilled in the art can understand that all or part of the steps in the above-mentioned embodiment method can be completed by instructing the relevant hardware through a program, and the program is stored in a storage medium, including a number of instructions to enable a device (which can be a single-chip microcomputer, chip, etc.) or a processor to execute all or part of the steps of the method described in each embodiment of the present application. The aforementioned storage medium includes: U disk, mobile hard disk, read-only memory (Read-Only Memory, referred to as: ROM), random access memory (Random Access Memory, referred to as: RAM), disk or optical disk and other media that can store program codes.

[0127] Those skilled in the art will appreciate that the above embodiments are specific embodiments for implementing the present application, and in actual applications, various changes may be made thereto in form and detail without departing from the spirit and scope of the present application.

Claims

1. A commodity comparison method, characterized in that: include: In response to a product selection operation on a product selection area in a target interface, adding product display information of the selected product in the product selection area to a product comparison area in the target interface; In response to a product comparison operation on the product comparison area, obtaining product information of the products corresponding to the multiple product display information in the product comparison area from a product database according to the products corresponding to the multiple product display information; Compare and analyze the product information of the products corresponding to the obtained multiple product display information to obtain a product comparison result, and display the product comparison result.

2. The commodity comparison method according to claim 1, characterized in that: The method further comprises: The product display information of the product selected by the user in the live broadcast of the product is obtained, and the product display information of the product selected by the user is added to the product selection area.

3. The commodity comparison method according to claim 2, characterized in that: The obtaining of product display information of the product selected by the user in the live product broadcast, and adding the product display information of the product selected by the user to the product selection area, includes: In response to a user's selection operation on a product in a live broadcast product list in a live broadcast interface, product display information of the selected product in the live broadcast product list is added to the product selection area.

4. The commodity comparison method according to claim 2 or 3, characterized in that: The obtaining of product display information of the product selected by the user in the live product broadcast, and adding the product display information of the product selected by the user to the product selection area, includes: Get the host's voice information about the product during the live broadcast; Recognize the voice information of the product explanation to determine the product explained by the anchor; Generate a hyperlink to the product explained by the anchor and display it in the live broadcast interface; In response to a user triggering an operation on a hyperlink of the product explained by the anchor, product display information of the product explained by the anchor is added to the product selection area.

5. The commodity comparison method according to claim 1, characterized in that: The product comparison result includes at least one of: product parameter comparison information, product function comparison information, and a live broadcast explanation clip of the product.

6. The commodity comparison method according to claim 1, characterized in that: The method further comprises: In response to a commodity switching operation on the commodity selection area, commodity display information of the commodity currently displayed in the commodity selection area is switched.

7. The commodity comparison method according to claim 1, characterized in that: The method further comprises: In response to a zoom operation on the target interface, adjusting the window size of the target interface; and / or In response to a hiding operation on the target interface, the target interface is hidden, and in response to a display operation on the target interface, the target interface is displayed.

8. A commodity comparison device, characterized in that: include: An adding module, configured to respond to a product selection operation in a product selection area in a target interface and add product display information of the selected product in the product selection area to a product comparison area in the target interface; The comparison and analysis module is used to respond to the product comparison operation in the product comparison area, obtain the product information of the products corresponding to the multiple product display information in the product comparison area from the product database according to the products corresponding to the multiple product display information in the product comparison area, and compare and analyze the obtained product information of the products corresponding to the multiple product display information to obtain the product comparison result, and display the product comparison result.

9. An electronic device, characterized in that: include: at least one processor; as well as, a memory communicatively connected to the at least one processor; wherein, The memory stores instructions that can be executed by the at least one processor, and the instructions are executed by the at least one processor so that the at least one processor can execute the product comparison method according to any one of claims 1 to 7.

10. A computer-readable storage medium storing a computer program, characterized in that: When the computer program is executed by a processor, the product comparison method according to any one of claims 1 to 7 is implemented.

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