Page display method and device, equipment and storage medium

Abstract

The invention relates to a page display method and device, equipment and a storage medium, and relates to the technical field of multimedia. According to the method, in response to a target operation on a playing page, first prompt information is displayed to prompt continuous playing of multimedia resources to obtain first virtual resources, and meanwhile, object information is displayed to describe a first object; therefore, the information transparent transmission degree of the playing page to the first object is improved on the basis of promoting playing of the multimedia resources. Moreover, the trigger object information can directly enter the detail page of the first object, on one hand, the interaction efficiency is improved through a convenient jump mode, and on the other hand, the conversion entry of the first object is added on the playing page, so that the interaction efficiency is improved by performing multi-style information display on the playing page. The information transmission efficiency of the information displayed on the playing page to the first object can be improved.

Description

Technical Field

[0001] The present disclosure relates to the field of multimedia technologies, and in particular, to a page display method, apparatus, device, and storage medium. Background Art

[0002] With the development of multimedia technologies, the content of multimedia resources has become increasingly rich. For example, a terminal plays a multimedia resource for indicating a certain object in a playback page to display the object, and the object may be an item, a service, etc. However, only by playing a multimedia resource on the playback page to display the object, the display method is relatively single, thereby reducing the display effect of the multimedia resource. Summary of the Invention

[0003] The present disclosure provides a page display method, apparatus, device, and storage medium. By performing diverse information display on the playback page, the information transmission efficiency of the information displayed on the playback page for the first object can be improved. The technical solution of the present disclosure is as follows.

[0004] According to one aspect of the embodiments of the present disclosure, a page display method is provided, and the method includes:

[0005] Play a multimedia resource on a playback page, where the multimedia resource is used to display a first object;

[0006] In response to a target operation on the playback page, display a first prompt message and object information on the playback page, where the first prompt message is used to prompt to continue playing the multimedia resource to obtain a first virtual resource, and the object information is used to describe the first object;

[0007] In response to a trigger operation on the object information, display a detail page of the first object.

[0008] In some embodiments, the displaying the first prompt message and object information on the playback page includes at least one of the following:

[0009] Display a first pop-up window and a second pop-up window on the playback page, display the first prompt message on the first pop-up window, and display the object information on the second pop-up window;

[0010] Display a mask layer on the playback page, display the first prompt message in a first area on the mask layer, and display the object information in a second area on the mask layer.

[0011] In some embodiments, the object information further prompts a virtual resource for redeeming the first object, and the displaying the detail page of the first object in response to a trigger operation on the object information includes:

[0012] In response to a triggering operation on the object information, obtain the virtual resource and display the details page of the first object.

[0013] In some embodiments, the method further includes:

[0014] In response to a target operation on the playback page, display the object information of a plurality of second objects on the playback page, and the plurality of second objects are all associated with the first object;

[0015] In response to a triggering operation on the object information of any second object, display the details page corresponding to the triggered object information.

[0016] In some embodiments, the method further includes:

[0017] In response to a target operation on the playback page and after the multimedia resource has finished playing, display second prompt information and the object information on the playback page, where the second prompt information is used to prompt to play the next multimedia resource to obtain a second virtual resource.

[0018] In some embodiments, the method further includes:

[0019] In response to the multimedia resource having finished playing, display third prompt information on the playback page, where the third prompt information is used to prompt to obtain the first virtual resource corresponding to the multimedia resource.

[0020] In some embodiments, the method further includes:

[0021] In response to an acquisition operation on the first virtual resource or no triggering operation on the playback page being detected within a preset duration, display fourth prompt information on the playback page, where the fourth prompt information is used to prompt to complete a task to increase the resource amount of the first virtual resource;

[0022] On the playback page, display a charging animation based on the third prompt information and the fourth prompt information, and in the charging animation, display the third prompt information and the fourth prompt information shrinking and then transforming into fifth prompt information;

[0023] On the playback page, display the fifth prompt information, where the fifth prompt information is used to prompt the resource amount after the increase of the first virtual resource and the target task, and the target task is a task that can obtain the first virtual resource with an increased resource amount after completion.

[0024] In some embodiments, the method further includes:

[0025] In response to an execution operation on the target task on the playback page, display the execution page of the target task;

[0026] In response to the completion of the target task, obtain a first virtual resource with an increased resource amount.

[0027] In some embodiments, there are multiple target tasks. The step of, in response to an execution operation on the target task on the playback page, displaying an execution page of the target task includes:

[0028] In response to a selection operation on any one of the multiple target tasks, display an execution page of the selected target task;

[0029] The step of, in response to the completion of the target task, obtaining a first virtual resource with an increased resource amount includes:

[0030] In response to the completion of the selected target task, obtain a first virtual resource with an increased resource amount.

[0031] In some embodiments, there are multiple target tasks, and third virtual resources corresponding to the multiple target tasks are respectively displayed on the playback page. The third virtual resources corresponding to different target tasks are first virtual resources for increasing different resource amounts;

[0032] The step of, in response to an execution operation on the target task on the playback page, displaying an execution page of the target task includes:

[0033] In response to a selection operation on any one of the multiple target tasks, display an execution page of the selected target task;

[0034] The step of, in response to the completion of the target task, obtaining a first virtual resource with an increased resource amount includes:

[0035] In response to the completion of the selected target task, obtain the third virtual resource corresponding to the selected target task.

[0036] In some embodiments, the target task is to play the next multimedia resource. The step of, in response to an execution operation on the target task on the playback page, displaying an execution page of the target task includes:

[0037] In response to the execution operation on the target task, display a playback page of the next multimedia resource.

[0038] In some embodiments, the method further includes:

[0039] In response to a trigger operation on a sixth prompt message on the playback page, display a fourth prompt message on the playback page, where the sixth prompt message is used to prompt playing the next multimedia resource;

[0040] Display a charging animation on the playback page based on the third prompt message and the fourth prompt message;

[0041] Display the fifth prompt message and a close control on the playback page;

[0042] In response to a trigger operation on the close control, play the next multimedia resource on the playback page.

[0043] In some embodiments, the method further includes:

[0044] After displaying the charging animation on the playback page, display the object information of the first object on the playback page.

[0045] According to another aspect of the embodiments of the present disclosure, there is provided a page display device, the device includes:

[0046] A playback unit configured to play a multimedia resource on a playback page, the multimedia resource being used to display a first object;

[0047] A first display unit configured to display a first prompt message and object information on the playback page in response to a target operation on the playback page, the first prompt message being used to prompt to continue playing the multimedia resource to obtain a first virtual resource, and the object information being used to describe the first object;

[0048] A second display unit configured to display a details page of the first object in response to a trigger operation on the object information.

[0049] In some embodiments, the first display unit is configured to perform at least one of the following:

[0050] Display a first pop-up window and a second pop-up window on the playback page, display the first prompt message on the first pop-up window, and display the object information on the second pop-up window;

[0051] Display a mask layer on the playback page, display the first prompt message in a first area on the mask layer, and display the object information in a second area on the mask layer.

[0052] In some embodiments, the object information further prompts virtual resources for redeeming the first object, and the second display unit is configured to perform:

[0053] In response to a trigger operation on the object information, obtain the virtual resources and display a details page of the first object.

[0054] In some embodiments, the first display unit is further configured to perform:

[0055] In response to a target operation on the playback page, display object information of a plurality of second objects on the playback page, and the plurality of second objects are all associated with the first object;

[0056] In response to a trigger operation on the object information of any second object, display a detail page corresponding to the triggered object information.

[0057] In some embodiments, the first display unit is further configured to perform:

[0058] In response to a target operation on the playback page and after the multimedia resource has finished playing, display second prompt information and the object information on the playback page, where the second prompt information is used to prompt playing the next multimedia resource to obtain a second virtual resource.

[0059] In some embodiments, the device further includes a third display unit configured to perform:

[0060] In response to the multimedia resource having finished playing, display third prompt information on the playback page, where the third prompt information is used to prompt obtaining the first virtual resource corresponding to the multimedia resource.

[0061] In some embodiments, the third display unit is further configured to perform:

[0062] In response to an acquisition operation on the first virtual resource or no trigger operation on the playback page being detected within a preset duration, display fourth prompt information on the playback page, where the fourth prompt information is used to prompt completing a task to increase the resource amount of the first virtual resource;

[0063] On the playback page, display a charging animation based on the third prompt information and the fourth prompt information, and in the charging animation, display the third prompt information and the fourth prompt information shrinking and then transforming into fifth prompt information;

[0064] On the playback page, display the fifth prompt information, where the fifth prompt information is used to prompt the resource amount after the increase of the first virtual resource and a target task, and the target task is a task that can obtain the first virtual resource with an increased resource amount after completion.

[0065] In some embodiments, the device further includes:

[0066] A fourth display unit configured to perform, in response to an execution operation on the target task on the playback page, display an execution page of the target task;

[0067] An acquisition unit configured to perform, in response to the target task being completed, acquire the first virtual resource with an increased resource amount.

[0068] In some embodiments, there are multiple target tasks, and the fourth display unit is configured to perform:

[0069] In response to a selection operation on any one of the multiple target tasks, display an execution page of the selected target task;

[0070] The obtaining unit is configured to perform:

[0071] In response to the completion of the selected target task, obtain a first virtual resource with an increased resource amount.

[0072] In some embodiments, there are multiple target tasks, and third virtual resources corresponding to the multiple target tasks are displayed on the playback page, and the third virtual resources corresponding to different target tasks are first virtual resources that increase different resource amounts; the fourth display unit is configured to perform:

[0073] In response to a selection operation on any one of the multiple target tasks, display an execution page of the selected target task;

[0074] The obtaining unit is configured to perform:

[0075] In response to the completion of the selected target task, obtain the third virtual resource corresponding to the selected target task.

[0076] In some embodiments, the target task is to play the next multimedia resource, and the fourth display unit is configured to perform:

[0077] In response to an execution operation on the target task, display a playback page of the next multimedia resource.

[0078] In some embodiments, the third display unit is further configured to perform:

[0079] In response to a trigger operation on the sixth prompt message on the playback page, display a fourth prompt message on the playback page, where the sixth prompt message is used to prompt playing the next multimedia resource;

[0080] Display a charging animation on the playback page based on the third prompt message and the fourth prompt message;

[0081] Display the fifth prompt message and a closing control on the playback page;

[0082] In response to a trigger operation on the closing control, play the next multimedia resource on the playback page.

[0083] In some embodiments, the third display unit is further configured to perform:

[0084] After displaying the charging animation on the playback page, display the object information of the first object on the playback page.

[0085] According to another aspect of the embodiments of the present disclosure, an electronic device is provided, which includes:

[0086] A processor;

[0087] A memory for storing executable instructions of the processor;

[0088] Wherein, the processor is configured to execute the instructions to implement the above-mentioned page display method.

[0089] According to another aspect of the embodiments of the present disclosure, a computer-readable storage medium is provided. When the instructions in the computer-readable storage medium are executed by a processor of an electronic device, the electronic device can execute the above-mentioned page display method.

[0090] According to another aspect of the embodiments of the present disclosure, a computer program product is provided. The computer program product includes a computer program, and when the computer program is executed by a processor, the above-mentioned page display method is implemented.

[0091] The embodiments of the present disclosure provide a page display method. In response to a target operation on a playback page, not only a first prompt message is displayed to prompt to continue playing a multimedia resource to obtain a first virtual resource, but also object information is displayed to describe a first object. In this way, on the basis of facilitating the playing of the multimedia resource, the information transmission degree of the first object on the playback page is improved. And triggering the object information can directly enter the details page of the first object. On the one hand, the interaction efficiency is improved through a convenient jump method, and on the other hand, a conversion entry for the first object is added on the playback page. In this way, through diverse information display on the playback page, the information transmission efficiency of the information displayed on the playback page for the first object can be improved.

[0092] It should be understood that the above general description and the following detailed description are only exemplary and explanatory, and cannot limit the present disclosure. BRIEF DESCRIPTION OF THE DRAWINGS

[0093] The drawings here are incorporated into the specification and constitute a part of this specification, showing embodiments consistent with the present disclosure, and are used together with the specification to explain the principles of the present disclosure, and do not constitute an improper limitation to the present disclosure.

[0094] Figure 1 It is a schematic diagram of an implementation environment shown according to an exemplary embodiment.

[0095] Figure 2 It is a flowchart of a page display method shown according to an exemplary embodiment.

[0096] Figure 3 It is a flowchart of another page display method shown according to an exemplary embodiment.

[0097] Figure 4 It is a schematic diagram of a playback page shown according to an exemplary embodiment.

[0098] Figure 5 It is a schematic diagram of a playback page shown according to an exemplary embodiment.

[0099] Figure 6 It is a schematic diagram of a playback page shown according to an exemplary embodiment.

[0100] Figure 7 It is a schematic diagram of a playback page shown according to an exemplary embodiment.

[0101] Figure 8 It is a flowchart of another page display method shown according to an exemplary embodiment.

[0102] Figure 9 It is a schematic diagram of a playback page shown according to an exemplary embodiment.

[0103] Figure 10 It is a schematic diagram of a playback page shown according to an exemplary embodiment.

[0104] Figure 11 It is a schematic diagram of a charging animation shown according to an exemplary embodiment.

[0105] Figure 12 It is a schematic diagram of a playback page shown according to an exemplary embodiment.

[0106] Figure 13 It is a block diagram of a page display device shown according to an exemplary embodiment.

[0107] Figure 14 It is a block diagram of a terminal shown according to an exemplary embodiment. Detailed implementation

[0108] To enable those of ordinary skill in the art to better understand the technical solutions of the present disclosure, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below with reference to the accompanying drawings.

[0109] It should be noted that the terms "first", "second", etc. in the specification, claims and the above drawings of the present disclosure are used to distinguish similar objects, and do not necessarily describe a specific order or sequence. It should be understood that the data used in this way can be interchanged under appropriate circumstances, so that the embodiments of the present disclosure described herein can be implemented in an order different from those illustrated or described herein. The embodiments described in the following exemplary embodiments do not represent all embodiments consistent with the present disclosure. On the contrary, they are merely examples of devices and methods consistent with some aspects of the present disclosure as detailed in the appended claims.

[0110] It should be noted that the information (including but not limited to user device information, user personal information, etc.), data (including but not limited to data for analysis, stored data, displayed data, etc.) and signals involved in the present disclosure are all authorized by the user or fully authorized by all parties, and the collection, use and processing of relevant data need to comply with relevant laws, regulations and standards of relevant countries and regions. For example, the multimedia resources, object information, etc. involved in the present disclosure are obtained under full authorization.

[0111] The page display method provided by the embodiments of the present disclosure can be executed by an electronic device, and the electronic device can be provided as at least one of a terminal and a server. Figure 1 is a schematic diagram of an implementation environment provided by the embodiments of the present disclosure. Refer to Figure 1 This implementation environment includes: a terminal 101 and a server 102.

[0112] In the embodiments of the present disclosure, a target application is installed on the terminal 101, and the target application is used to play multimedia resources. The multimedia resources are used to display an object. The object can be an item or a service, etc., and no specific limitation is made here. The multimedia resources can be videos, pictures, texts, etc. In the embodiments of the present disclosure, the multimedia resources are taken as an example of videos for illustration. In some embodiments, the terminal 101 plays multimedia resources at a certain exposure position of the target application. The exposure position can be the startup page of the target application or other pages within the target application. For example, if the exposure position is the task page within the target application, the terminal login object can obtain virtual resources by watching multimedia resources in the task page. The target application can be a shopping application, a news application, a search application, a video application, a social application, etc., and no specific limitation is made here. The server 102 is the background server of the target application and is used to provide multimedia resources for the terminal 101.

[0113] In some embodiments, a multimedia resource for presenting a first object is played on the playback page of the terminal 101. After a target operation is performed on the playback page, a first prompt message and object information of the first object are displayed on the playback page. The first prompt message is used to prompt to continue watching the multimedia resource to obtain a first virtual resource, and the trigger object information can enter the detail page of the first object.

[0114] The terminal 101 may be at least one of devices such as a smart phone, a smart watch, a desktop computer, a laptop computer, a virtual reality terminal, an augmented reality terminal, a wireless terminal, and a laptop portable computer. The terminal 101 has a communication function and can access a wired network or a wireless network. The terminal 101 may generally refer to one of multiple terminals. Those skilled in the art can know that the number of the above terminals may be more or less. The server 102 may be an independent physical server, or a server cluster or a distributed file system composed of multiple physical servers, or may also be a cloud server providing basic cloud computing services such as cloud services, cloud databases, cloud computing, cloud functions, cloud storage, network services, cloud communications, middleware services, domain name services, security services, CDN (Content Delivery Network), and big data and artificial intelligence platforms. In some embodiments, the server 102 and the terminal 101 are directly or indirectly connected by a wired or wireless communication method, and the embodiments of the present disclosure do not limit this. Optionally, the number of the above servers 102 may be more or less, and the embodiments of the present disclosure do not limit this. Of course, the server 102 may further include other functional servers to provide more comprehensive and diverse services. Among them, the server 102 undertakes the main computing work, and the terminal 101 undertakes the secondary computing work; or, the server 102 undertakes the secondary computing work, and the terminal 101 undertakes the main computing work; or, the server 102 or the terminal 101 can each independently undertake the computing work, and the embodiments of the present disclosure do not limit this.

[0115] Figure 2 is a flowchart of a page display method shown according to an exemplary embodiment. As Figure 2 shown, this method is executed by the terminal, and this method includes the following steps.

[0116] In step S201, the terminal plays a multimedia resource on the playback page, and the multimedia resource is used to present a first object.

[0117] In the embodiments of the present disclosure, the multimedia resource may be a video, a picture, text, etc. The video may further be a long video or a short video, etc. The first object may be an item, a service, a live broadcast room, a TV drama, a movie, a short drama, etc., and no specific limitation is made here.

[0118] In an embodiment of the present disclosure, the multimedia resource is used to display a first object. Accordingly, the content displayed by the multimedia resource includes information related to the first object, and the multimedia resource is used to introduce the first object by at least one of video, picture, and text.

[0119] In step S202, in response to a target operation on the playback page, the terminal displays a first prompt message and object information on the playback page. The first prompt message is used to prompt to continue playing the multimedia resource to obtain a first virtual resource, and the object information is used to describe the first object.

[0120] In an embodiment of the present disclosure, the object information includes, but is not limited to, picture information, text information, video information, etc.

[0121] In an embodiment of the present disclosure, after the target operation is executed, the playback of the multimedia resource on the playback page is paused, and the first prompt message and object information are displayed on the playback page. Optionally, a trigger control for the multimedia resource is displayed on the playback page, and the target operation is also a trigger operation on the trigger control. Alternatively, the target operation on the playback page refers to a preset gesture operation on the playback page, such as a sliding operation, a double-click operation, etc.

[0122] In an embodiment of the present disclosure, the first virtual resource is also a reward that can be obtained after playing the multimedia resource. The first virtual resource can be used to exchange for items or transferred to a target account, etc. The first virtual resource includes at least one of, but is not limited to, full reduction resources, coupons, preferential packages, etc.

[0123] In step S203, in response to a trigger operation on the object information, the terminal displays a detail page of the first object.

[0124] In an embodiment of the present disclosure, the content displayed on the detail page includes, but is not limited to, picture information, text information, video information, etc. of the first object. Further, the content displayed on the detail page is richer and more detailed than the content displayed by the object information and the multimedia resource.

[0125] The embodiment of the present disclosure provides a page display method. In response to a target operation on the playback page, the method not only displays a first prompt message to prompt to continue playing the multimedia resource to obtain a first virtual resource, but also displays object information to describe the first object at the same time. In this way, while facilitating the playback of the multimedia resource, it also improves the information transmission degree of the first object on the playback page. And triggering the object information can directly enter the detail page of the first object. On the one hand, it improves the interaction efficiency through a convenient jump method, and on the other hand, it also adds a conversion entry for the first object on the playback page. In this way, through diverse information display on the playback page, the information transmission efficiency of the information displayed on the playback page for the first object can be improved.

[0126] The above Figure 2 shows only the basic process of the present disclosure. Based on a specific implementation manner below, the solution provided by the present disclosure will be further elaborated. Refer to Figure 3 , Figure 3 which is a flowchart of another page display method shown according to an exemplary embodiment. This method is executed by a terminal, and the method includes the following steps.

[0127] In step S301, the terminal plays a multimedia resource on a playback page, and the multimedia resource is used to display a first object.

[0128] In some embodiments, the playback page is a page within a target application, that is, the multimedia resource is played on a page within the target application. Correspondingly, the terminal plays the multimedia resource on the playback page, including but not limited to the following two implementation manners. In the first implementation manner, in response to a startup operation on the target application, the terminal plays the multimedia resource on a startup page, and the startup page is the playback page. In the second implementation manner, in a task scenario of the target application, in response to a task execution operation for viewing the multimedia resource, the terminal displays the playback page, and the multimedia resource is displayed on the playback page. Optionally, the terminal plays the multimedia resource based on an information stream. In response to a sliding operation on the playback page, the terminal switches the multimedia resource played on the playback page, and the switched multimedia resource is used to display other objects.

[0129] In step S302, in response to a target operation on the playback page, the terminal displays a first prompt message and object information on the playback page. The first prompt message is used to prompt to continue playing the multimedia resource to obtain a first virtual resource, and the object information is used to describe the first object.

[0130] In some embodiments, the first prompt message further includes information about the first virtual resource, a continue watching control, and a first close control. The information about the first virtual resource includes at least one of the resource type, icon, and resource amount of the first virtual resource. The continue watching control is used to continue playing the multimedia resource after being triggered. The first close control is used to exit the playback page after being triggered.

[0131] In some embodiments, the object information includes at least one of an image of the first object, a name, a brief introduction, an image and name of the owner of the first object, etc. Further, the object information further includes exchange information of the first object, and the exchange information includes the current exchange status of the first object and the resource amount required to exchange the first object, etc.

[0132] In some embodiments, the above terminal displays the first prompt message and object information on the playback page, including at least one of the following implementation manners.

[0133] (1) The terminal displays a first pop-up window and a second pop-up window on the playback page, displays first prompt information on the first pop-up window, and displays object information on the second pop-up window.

[0134] It should be noted that when a pop-up window is displayed on the playback page, only the pop-up window is an interactive element on the playback page. The display positions of the first pop-up window and the second pop-up window on the playback page can be set as needed. For example, the first pop-up window is displayed in the middle area of the playback page, and the second pop-up window is displayed in the bottom area or the top area of the playback page.

[0135] In another implementation, the terminal displays a single pop-up window on the playback page, and the first prompt information and the object information are respectively displayed on the pop-up window. Obviously, resources can also be saved.

[0136] In this implementation, by displaying a pop-up window on the playback page and displaying the first prompt information and the object information on the pop-up window, the highlighting effect of the first prompt information and the object information is achieved, which is conducive to attracting attention and improving the interface display effect. Moreover, by displaying the pop-up window with the object information, the first exposure of the information of the first object is increased, which can meet the more display requirements for the first object, and the conversion entry is increased, which is conducive to improving the information transmission efficiency of the first object.

[0137] (2) The terminal displays a mask layer on the playback page, displays first prompt information in the first area of the mask layer, and displays object information in the second area of the mask layer.

[0138] Optionally, the terminal displays a full-screen mask layer. The elements located on the mask layer are the interactive elements allowed on the playback page, while the elements located below the mask layer or not on the mask layer are non-interactive elements. The first area and the second area can be set as needed. For example, the first area is the middle area of the mask layer, and the second area is the bottom area or the top area of the mask layer.

[0139] In this embodiment, while displaying the first prompt information, the mask layer is also displayed, and the object information is also displayed on the mask layer. In this way, an additional exposure position for the information of the first object is added, which can meet the more display requirements for the first object, and the conversion entry is increased, which is conducive to improving the information transmission efficiency of the first object. Moreover, a new exposure element layer is realized, and then the exposure duration of the object information can be increased, which can further improve the information transmission efficiency of the first object.

[0140] Further, the terminal displays a mask layer on the playback page and displays a pop-up window on the mask layer. Among them, the terminal displays a mask layer on the playback page, displays a first pop-up window in a first area on the mask layer, and displays a second pop-up window in a second area on the mask layer. Alternatively, the terminal displays a first pop-up window in a first area on the mask layer and displays object information in a second area on the mask layer, that is, the object information is not displayed in the form of a pop-up window. Alternatively, the terminal displays a first prompt message in a first area on the mask layer and displays a second pop-up window in a second area on the mask layer, that is, the first prompt message is not displayed in the form of a pop-up window.

[0141] For example, refer to Figure 4 , Figure 4 which is a schematic diagram of a playback page shown according to an exemplary embodiment. Among them, a mask layer is displayed on the playback page, a first pop-up window 401 is displayed in the middle area on the mask layer, and a continue watching control 4011 and a first close control 4012 are displayed on the first pop-up window 401. Object information 402 is displayed in the bottom area on the mask layer.

[0142] Again, for example, refer to Figure 5 , Figure 5 which is a schematic diagram of a playback page shown according to an exemplary embodiment. Among them, the object information further includes the current exchange status of the first object and the amount of resources required to exchange the first object, etc.

[0143] In some embodiments, in response to a target operation on the playback page, the terminal also displays object information of a plurality of second objects on the playback page, and the plurality of second objects are all associated with the first object. In response to a trigger operation on the object information of any second object, a detail page corresponding to the triggered object information is displayed.

[0144] Among them, the second object is associated with the first object. The second object can be an object of the same type as the first object. For example, if the first object is clothing, then the second object is clothing. Further, if the first object is a top, then the second object is a top. The second object can also be an object belonging to the same owner as the first object. For example, the first object and the second object are products under the same brand. Optionally, the first object and the plurality of second objects are displayed in sequence, and the first object is displayed first.

[0145] In this embodiment, not only the object information of the first object is displayed, but also the object information of a plurality of second objects is displayed. In this way, sufficient information is output on the playback page, providing as many choices as possible for the terminal to log in to the object, facilitating the interaction of the terminal to log in to the object based on the object information, and improving the information transmission efficiency of the information displayed on the playback page.

[0146] For example, refer to Figure 6 , Figure 6It is a schematic diagram of a playback page shown according to an exemplary embodiment. Among them, object information of multiple objects is displayed on the playback page. The multiple objects include a first object and multiple second objects.

[0147] In the embodiments of the present disclosure, an example is given of displaying the object information of the first object in response to a target operation. In some other embodiments, only the object information of the second object can be displayed to quickly enter the detail page of other objects on the multimedia resource playback page of the first object.

[0148] In step S303, in response to a trigger operation on the object information, the terminal displays the detail page of the first object.

[0149] In some embodiments, the trigger operation on the object information refers to a click operation on the object information. In some other embodiments, the object information further includes a trigger control, and the trigger operation on the object information refers to a click operation on the trigger control.

[0150] In some embodiments, the object information further prompts virtual resources for redeeming the first object. Further, the resource type, resource quantity, etc. of the virtual resources are also prompted. Optionally, the above-mentioned displaying the detail page of the first object in response to a trigger operation on the object information further includes the following implementation manner: in response to a trigger operation on the object information, the terminal acquires the virtual resources and displays the detail page of the first object.

[0151] In this implementation manner, the object information prompts virtual resources for redeeming the first object, which is conducive to promoting the terminal to log in to object interaction. After triggering the object information, the virtual resources are directly acquired and the detail page is displayed. In this way, two functions of resource acquisition and page jump are realized through one-key operation, obviously reducing the operation steps and improving the interaction efficiency.

[0152] In the embodiments of the present disclosure, the detail page is used to display the first object. The first object can be an item, a service, a live broadcast room, a TV drama, etc. If the first object is an item or a service, the detail page can be the detail page of the item or the service. Further, it can be the redemption page of the item or the service. If the first object is a live broadcast room, the detail page can be the live broadcast interface of the live broadcast room. If the first object is a TV drama, the detail page can be the playback page of the TV drama.

[0153] In step S304, in response to a trigger operation on the first prompt information, the terminal continues to play the multimedia resource.

[0154] In some embodiments, in response to a triggering operation on any area of the first prompt message, the terminal continues to play the multimedia resource. Optionally, since the first prompt message is displayed on the first pop-up window, in response to a triggering operation on the first pop-up window, the terminal continues to play the multimedia resource. Or, a continue watching control is displayed on the first pop-up window, and in response to a triggering operation on the continue watching control, the terminal continues to play the multimedia resource.

[0155] It should be noted that the sequence numbers of steps S303 and S304 are only for convenience of description and do not limit the execution order of the two. Both are optional implementation steps.

[0156] In step S305, in response to a target operation on the playback page and after the multimedia resource is played, the terminal displays a second prompt message and object information on the playback page. The second prompt message is used to prompt to play the next multimedia resource to obtain the second virtual resource.

[0157] In the embodiments of the present disclosure, virtual resources are respectively configured for different multimedia resources. The virtual resources configured for different multimedia resources may be the same or different, that is, the first virtual resource and the second virtual resource may be the same or different. Further, the resource types of the first virtual resource and the second virtual resource are the same, and the resource amounts may be the same or different.

[0158] In the embodiments of the present disclosure, the second prompt message further includes information of the second virtual resource, a watch next control, and a second close control. The information of the second virtual resource includes at least one of the resource type, icon, and resource amount of the second virtual resource. The watch next control is used to play the next multimedia resource after being triggered. The second close control is used to exit the playback page after being triggered.

[0159] In the embodiments of the present disclosure, the implementation manner of the terminal to display the second prompt message and object information is the same as that of displaying the first prompt message and object information, that is, both can be displayed in the form of a pop-up window or on a mask layer, which will not be elaborated here.

[0160] In this embodiment, in the case where the current multimedia resource is played, in response to a target operation, the second prompt message and object information are displayed, which is beneficial for the terminal login object to continue watching the next multimedia resource based on the second prompt message. In this way, while promoting the playback of the next multimedia resource, the information transmission degree of the first object on the playback page is also improved. And triggering the object information can directly enter the detail page of the first object. On the one hand, the interaction efficiency is improved through a convenient jump method. On the other hand, a conversion entry of the first object is also added on the playback page. In this way, through diverse information display on the playback page, the information transmission efficiency of the information displayed on the playback page to the first object can be improved.

[0161] For example, refer to Figure 7 , Figure 7 which is a schematic diagram of a playback page provided according to an exemplary embodiment. Among them, second prompt information 701 and object information 702 are displayed on the playback page. The second prompt information 701 is used to prompt playing the next multimedia resource to obtain virtual resources.

[0162] It should be noted that since the current multimedia resource has been played, the terminal login object has obtained the first virtual resource. Optionally, the terminal also displays reward prompt information on the playback page, which is used to prompt that the terminal login object has obtained the first virtual resource, improve the sense of gain of the terminal login object, and thus facilitate the continuous playback of multimedia resources and improve the retention rate. For example, continue to refer to Figure 7 , and reward prompt information 703 is also displayed on the playback page.

[0163] In the embodiments of the present disclosure, in response to a target operation, while displaying the first prompt information on the playback page, object information is also displayed, thus realizing the front placement of the information of the first object on the playback page, not only improving the information transmission degree, but also adding a conversion entry for the first object on the playback page, thereby facilitating interaction and improving the information transmission efficiency of the playback page for the first object. And through new creative gameplay and style upgrades, the interest of the terminal login object is improved, which is conducive to promoting click conversion, and thus conducive to improving the information transmission efficiency of multimedia resources.

[0164] The embodiments of the present disclosure provide a page display method. This method, in response to a target operation on the playback page, not only displays the first prompt information to prompt continuing to play multimedia resources to obtain the first virtual resource, but also displays object information to describe the first object at the same time, thus improving the information transmission degree of the first object on the playback page on the basis of facilitating the playback of multimedia resources. And triggering the object information can directly enter the details page of the first object. On the one hand, the interaction efficiency is improved through a convenient jump method, and on the other hand, a conversion entry for the first object is added on the playback page. In this way, through diverse information display on the playback page, the information transmission efficiency of the information displayed on the playback page for the first object can be improved.

[0165] Refer to Figure 8 , Figure 8 which is a flowchart of another page display method shown according to an exemplary embodiment. This method introduces the page display process after playing the multimedia resource. This method is executed by the terminal and includes the following steps.

[0166] In step S801, the terminal plays multimedia resources on the playback page, and the multimedia resources are used to display the first object.

[0167] In step S802, in response to a target operation on the playback page, the terminal displays a first prompt message and object information on the playback page. The first prompt message is used to prompt to continue playing the multimedia resource to obtain a first virtual resource, and the object information is used to describe a first object.

[0168] In step S803, in response to a trigger operation on the object information, the terminal displays a detail page of the first object.

[0169] In step S804, in response to a trigger operation on the first prompt message, the terminal continues to play the multimedia resource.

[0170] In the embodiments of the present disclosure, steps S801 - S804 are the same as steps S301 - S304, and will not be described in detail herein.

[0171] In step S805, in response to the completion of playing the multimedia resource, the terminal displays a third prompt message on the playback page. The third prompt message is used to prompt to obtain the first virtual resource corresponding to the multimedia resource.

[0172] In some embodiments, the third prompt message further includes information of the first virtual resource, an acquisition control, a third close control, etc. Further, the information of the first virtual resource further includes the storage location, usage scope, etc. of the first virtual resource. The acquisition control is used to acquire the first virtual resource. The third close control is used to exit the playback page, or the third close control is used to cancel the display of the third prompt message and continue to play the next multimedia resource.

[0173] In some embodiments, the process of the terminal displaying the third prompt message on the playback page includes at least one of the following implementation manners: (1) The terminal displays a third pop-up window on the playback page and displays the third prompt message on the third pop-up window. (2) The terminal displays a mask layer on the playback page and displays the third prompt message on the mask layer.

[0174] Among them, the display position of the third pop-up window on the playback page can be set as needed. For example, the third pop-up window is displayed in the middle area of the playback page. Optionally, the terminal displays a full-screen mask layer on the playback page. The display position of the third prompt message on the mask layer can also be set as needed. For example, the third prompt message is displayed in the middle area of the mask layer.

[0175] In some embodiments, the terminal also displays a distribution special effect of the virtual resource on the playback page. For example, in the distribution special effect, a virtual arm is shown receiving the distributed virtual resource, so as to further improve the interface display effect, and further improve the sense of gain and satisfaction of the terminal login object, which is conducive to promoting the continuous interaction of the terminal login object.

[0176] For example, refer to Figure 9 , Figure 9It is a schematic diagram of a playback page shown according to an exemplary embodiment. Among them, a mask layer is displayed on the playback page, a third pop-up window 901 is displayed in the middle area of the mask layer, an acquisition control 9011 and a third close control 9012 are displayed on the third pop-up window 901, and a release special effect 902 is also displayed on the mask layer.

[0177] In step S806, in response to an acquisition operation of the first virtual resource or no trigger operation on the playback page being detected within a preset duration, the terminal displays a fourth prompt message on the playback page, and the fourth prompt message is used to prompt to complete a task to increase the resource amount of the first virtual resource.

[0178] In some embodiments, the acquisition operation of the first virtual resource is a trigger operation on the third prompt message. In other embodiments, the third prompt message includes an acquisition control, and the acquisition operation of the first virtual resource is a click operation on the acquisition control.

[0179] Among them, the preset duration can be set as needed. For example, the preset duration is 3 seconds. In this embodiment, no trigger operation on the playback page is detected within the preset duration, that is, the terminal login object does not close the playback page, indicating that the terminal login object is interested in the currently displayed content. Then, the fourth prompt message is automatically displayed at this time, reducing the operation steps, improving the interaction efficiency, and the display timing of the fourth prompt message is accurate, which is conducive to promoting interaction based on the fourth prompt message.

[0180] In some embodiments, the terminal cancels the display of the third prompt message when displaying the fourth prompt message on the playback page. In other embodiments, the terminal continues to display the third prompt message when displaying the fourth prompt message on the playback page. For example, see Figure 10 , Figure 10 It is a schematic diagram of a playback page shown according to an exemplary embodiment. Among them, a third prompt message 1001 and a fourth prompt message 1002 are displayed on the playback page.

[0181] In step S807, the terminal displays a charging animation on the playback page based on the third prompt message and the fourth prompt message. In the charging animation, it is shown that the third prompt message and the fourth prompt message are reduced and then transformed into a fifth prompt message.

[0182] Among them, the third prompt message and the fourth prompt message can be reduced to a gold card, and no information is displayed on the gold card. Then, the gold card is enlarged into a fifth prompt message, which makes the terminal login object full of expectations for the gold card, and then a virtual resource with a large increased resource amount expands, creating a sense of surprise for the terminal login object and improving the interface display effect.

[0183] For example, see Figure 11 , Figure 11It is a schematic diagram of a charging animation shown according to an exemplary embodiment. Among them, the third prompt message and the fourth prompt message on the playing page are reduced to a gold card, and then the gold card is enlarged to the fifth prompt message, and the fifth prompt message is displayed on the playing page.

[0184] In step S808, the terminal displays the fifth prompt message on the playing page. The fifth prompt message is used to prompt the resource amount after the first virtual resource is increased and the target task. The target task is a task that can obtain the first virtual resource with the increased resource amount after completion.

[0185] In some embodiments, the process of the terminal displaying the fifth prompt message on the playing page includes at least one of the following implementation methods: (1) The terminal displays a fourth pop-up window on the playing page and displays the fifth prompt message on the fourth pop-up window. (2) The terminal displays a mask layer on the playing page and displays the fifth prompt message on the mask layer.

[0186] Among them, the fifth prompt message further includes an icon of the first virtual resource, an acquisition control, and a fourth closing control. The acquisition control is used to execute the target task to obtain the first virtual resource after being triggered, and the fourth closing control is used to exit the playing page after being triggered.

[0187] In the embodiments of the present disclosure, the target task can be set as needed. For example, the target task is to browse the target page, exchange items, watch the target multimedia resource, play the next multimedia resource, follow the target merchant, follow the target object, share the multimedia resource with at least one friend, share it to at least one group, or invite at least one friend to watch the multimedia resource, etc.

[0188] Optionally, the terminal login object can obtain the first virtual resource with the increased resource amount after completing the target task, and the maximum increase amount of the first virtual resource is limited. Optionally, the resource amount after the first virtual resource is increased prompted by the fifth prompt message can be the maximum resource amount that the terminal login object can obtain, that is, the resource amount of the first virtual resource obtained by the terminal login object after completing the target task can be the resource amount prompted by the fifth prompt message, or can also be lower than the resource amount prompted by the fifth prompt message.

[0189] In this embodiment, after the terminal login object finishes viewing the current multimedia resource, a third prompt message is displayed to prompt the terminal login object to claim virtual resources, achieving an atmosphere creation, which is conducive to promoting the continuous interaction of the terminal login object. Moreover, a charging animation is also displayed, making the terminal login object expect, and then a virtual resource with an increased resource amount expands, creating a sense of surprise for the terminal login object, improving the interface display effect, being conducive to promoting the interaction of the terminal login object, and further being conducive to promoting the conversion of the information transmitted through the terminal login object. Furthermore, through interactive prompts such as the third prompt message, the fourth prompt message, and the fifth prompt message, the interaction and conversion can be further promoted.

[0190] In some embodiments, an execution entry for a target task is provided on the playback page. Among them, in response to an execution operation on the target task on the playback page, the terminal displays an execution page of the target task; in response to the completion of the target task, the terminal obtains a first virtual resource with an increased resource amount.

[0191] In some embodiments, the execution operation on the target task may be a trigger operation on the fifth prompt message. In other embodiments, the execution operation on the target task is a trigger operation on an acquisition control included in the fifth prompt message.

[0192] In this embodiment, an execution entry for a target task is provided on the playback page, so there is no need to jump to other pages to find the entry, which obviously shortens the interaction path, improves the interaction efficiency, and after completing the task, a first virtual resource with an increased resource amount can be directly obtained. In this way, due to the improved convenience of obtaining virtual resources, it is also conducive to promoting interaction.

[0193] In some embodiments, if the target task is to play the next multimedia resource, then the above-mentioned response to the execution operation on the target task on the playback page, and the terminal displays an execution page of the target task, includes the following steps: in response to the execution operation on the target task, the terminal displays a playback page of the next multimedia resource, or the terminal cancels the display of the fifth prompt message on the current playback page and plays the next multimedia resource on the current playback page. Correspondingly, in response to the completion of the playback of the next multimedia resource, a first virtual resource with an increased resource amount is obtained.

[0194] In this embodiment, the target task is to play the next multimedia resource, and on this playback page, it is possible to directly enter the playback page of the next multimedia resource, which not only improves the interaction efficiency but also is conducive to promoting the continuous playback of the multimedia resource.

[0195] In some embodiments, if there are multiple target tasks, the process in which the terminal displays an execution page of a target task in response to an execution operation on the target task on the playback page includes the following steps: In response to a selection operation on any one of the multiple target tasks, the terminal displays an execution page of the selected target task. The process in which the terminal obtains a first virtual resource with an increased resource amount in response to the completion of the target task includes the following steps: In response to the completion of the selected target task, the terminal obtains a first virtual resource with an increased resource amount.

[0196] In this embodiment, multiple target tasks for obtaining a first virtual resource with an increased resource amount are provided on the playback page, and the terminal login object can select any task to complete in order to obtain a first virtual resource with an increased resource amount. In this way, the terminal login object has multiple task options, which is conducive to increasing the probability of the terminal login object completing the task, that is, conducive to promoting interaction.

[0197] In some other embodiments, if there are multiple target tasks and third virtual resources corresponding to the multiple target tasks are displayed on the playback page, and the third virtual resources corresponding to different target tasks are first virtual resources for increasing different resource amounts, the process in which the terminal displays an execution page of a target task in response to an execution operation on the target task on the playback page includes the following steps: In response to a selection operation on any one of the multiple target tasks, the terminal displays an execution page of the selected target task; the process in which the terminal obtains a first virtual resource with an increased resource amount in response to the completion of the target task includes the following steps: In response to the completion of the selected target task, the terminal obtains the third virtual resource corresponding to the selected target task.

[0198] Optionally, the multiple target tasks are displayed in the order of the resource amounts of the third virtual resources corresponding to the multiple target tasks respectively, that is, the larger the resource amount corresponding to the target task, the higher the ranking.

[0199] In this embodiment, multiple target tasks for obtaining a first virtual resource with an increased resource amount are provided on the playback page, and the resource amounts of the third virtual resources corresponding to the multiple target tasks are different, so that the terminal login object can select any target task to execute based on the resource amount, further improving the flexibility and diversity of task selection, which is conducive to increasing the probability of the terminal login object completing the task, that is, conducive to promoting interaction.

[0200] In some embodiments, while the third prompt message is displayed on the playback page, the sixth prompt message is also displayed. The sixth prompt message is used to prompt the playback of the next multimedia resource. Optionally, the sixth prompt message is an interactive control. In response to a trigger operation on the sixth prompt message, the terminal displays the fourth prompt message on the playback page, and displays a charging animation on the playback page based on the third prompt message and the fourth prompt message; displays the fifth prompt message and a close control on the playback page; in response to a trigger operation on the close control, plays the next multimedia resource on the playback page. For example, continue to refer to Figure 9 , the sixth prompt message 9013 is also displayed on the playback page.

[0201] In this embodiment, since the sixth prompt message is used to prompt the playback of the next multimedia resource, and triggering the sixth prompt message can also trigger the process of displaying the fourth prompt message, the charging animation, and the fifth prompt message, so as to prompt the terminal login object to obtain the first virtual resource for increasing the resource amount. That is, when the terminal login object does not reject playing the multimedia resource, the interest of the terminal login object can be continuously stimulated layer by layer through interactive superimposed dynamic effects in a short time, which is conducive to promoting the terminal login object to complete the task in this scenario. And a close control is also provided, so that when the terminal login object does not perform the target task, it can directly enter the playback page of the next multimedia resource through interaction, which not only improves the diversity of interaction options, but also maximally increases the probability of interaction of the terminal login object.

[0202] In some other embodiments, in response to a trigger operation on the sixth prompt message, the terminal can also play the next multimedia resource on the playback page, and the specific process will not be elaborated here.

[0203] In some embodiments, after the terminal displays the charging animation on the playback page, it also displays the object information of the first object on the playback page. Further, the terminal can also display the object information of multiple second objects on the playback page.

[0204] In this embodiment, while the fifth prompt message is displayed on the playback page, the object information is also displayed to describe the first object, so that while the fifth prompt message is displayed, the information transmission degree of the first object on the playback page is improved. And triggering the object information can directly enter the details page of the first object, which not only provides a convenient jump method, improves the interaction efficiency, but also adds a conversion entry of the first object on the playback page, thereby improving the information transmission efficiency of the first object on the playback page.

[0205] For example, refer to Figure 12 , Figure 12It is a schematic diagram of a playback page shown according to an exemplary embodiment. Among them, a fifth prompt message 1201 is displayed on the playback page. The fifth prompt message includes the resource amount after the increase of the first virtual resource and the target task, and object information 1202 is also displayed on the playback page.

[0206] It should be noted that the method provided in the embodiments of the present disclosure can be applied not only to the playback scenario of multimedia resources, but also to other scenarios. For example, in the web browsing scenario, in response to a target operation on the web page, the terminal displays object information while displaying prompt information on the web page. The prompt information is used to prompt to continue browsing the web page to obtain rewards. The prompt information can further prompt the terminal to log in to the object to leave contact information, prompt the terminal to log in to the object for unfinished operations, etc. Moreover, after browsing the content of the web page, a second prompt message or a third prompt message can be displayed. Similarly, this method can be applied to scenarios such as item exchange scenarios and browser tab scenarios, where object information is displayed while prompt information is displayed, and a second prompt message or a third prompt message is displayed after completing the task. The specific process will not be elaborated here.

[0207] In the embodiments of the present disclosure, by displaying the first prompt message and object information, etc., it is possible to promote the interaction of the terminal logged-in object to complete tasks such as exchange, registration, or subscription, thereby improving the platform information transmission efficiency. Moreover, it can also improve the user experience of the terminal logged-in object, increase the activity and interaction probability of the terminal logged-in object on the platform.

[0208] The embodiments of the present disclosure provide a page display method. In response to a target operation on the playback page, the method not only displays a first prompt message to prompt to continue playing the multimedia resource to obtain the first virtual resource, but also displays object information to describe the first object at the same time. In this way, on the basis of facilitating the playback of multimedia resources, the information transparency of the first object on the playback page is improved. And triggering the object information can directly enter the details page of the first object. On the one hand, the interaction efficiency is improved through a convenient jump method. On the other hand, a conversion entry for the first object is added on the playback page. In this way, through diverse information display on the playback page, the information transmission efficiency of the information displayed on the playback page for the first object can be improved.

[0209] Figure 13 It is a block diagram of a page display device shown according to an exemplary embodiment. Refer to Figure 13 , the device includes:

[0210] A playback unit 1301, configured to execute playing a multimedia resource on a playback page, where the multimedia resource is used to display a first object;

[0211] The first display unit 1302 is configured to execute, in response to a target operation on the playback page, display a first prompt message and object information on the playback page, where the first prompt message is used to prompt to continue playing the multimedia resource to obtain a first virtual resource, and the object information is used to describe a first object;

[0212] The second display unit 1303 is configured to execute, in response to a trigger operation on the object information, display a detail page of the first object.

[0213] In some embodiments, the first display unit 1302 is configured to execute at least one of the following:

[0214] Display a first pop-up window and a second pop-up window on the playback page, display the first prompt message on the first pop-up window, and display the object information on the second pop-up window;

[0215] Display a mask layer on the playback page, display the first prompt message in a first area on the mask layer, and display the object information in a second area on the mask layer.

[0216] In some embodiments, the object information further prompts the virtual resource for redeeming the first object, and the second display unit 1303 is configured to execute:

[0217] In response to a trigger operation on the object information, obtain the virtual resource and display a detail page of the first object.

[0218] In some embodiments, the first display unit 1302 is further configured to execute:

[0219] In response to a target operation on the playback page, display the object information of multiple second objects on the playback page, and the multiple second objects are all associated with the first object;

[0220] In response to a trigger operation on the object information of any one of the second objects, display a detail page corresponding to the triggered object information.

[0221] In some embodiments, the first display unit 1302 is further configured to execute:

[0222] In response to a target operation on the playback page and after the multimedia resource is played, display a second prompt message and object information on the playback page, where the second prompt message is used to prompt to play the next multimedia resource to obtain a second virtual resource.

[0223] In some embodiments, the device further includes a third display unit, which is configured to execute:

[0224] In response to the multimedia resource being played, display a third prompt message on the playback page, where the third prompt message is used to prompt to obtain the first virtual resource corresponding to the multimedia resource.

[0225] In some embodiments, the third display unit is further configured to perform:

[0226] In response to an acquisition operation of the first virtual resource or when no trigger operation on the playback page is detected within a preset duration, display a fourth prompt message on the playback page, where the fourth prompt message is used to prompt to complete a task to increase the resource amount of the first virtual resource;

[0227] Based on the third prompt message and the fourth prompt message, display a charging animation on the playback page, where in the charging animation, the third prompt message and the fourth prompt message are shown to shrink and transform into a fifth prompt message;

[0228] Display a fifth prompt message on the playback page, where the fifth prompt message is used to prompt the resource amount of the first virtual resource after increase and the target task, and the target task is a task that can obtain the first virtual resource with the increased resource amount after completion.

[0229] In some embodiments, the device further includes:

[0230] A fourth display unit, configured to perform: in response to an execution operation on the target task on the playback page, display an execution page of the target task;

[0231] An acquisition unit, configured to perform: in response to the target task being completed, acquire the first virtual resource with the increased resource amount.

[0232] In some embodiments, there are multiple target tasks. The fourth display unit is configured to perform:

[0233] In response to a selection operation on any one of the multiple target tasks, display an execution page of the selected target task;

[0234] The acquisition unit is configured to perform:

[0235] In response to the selected target task being completed, acquire the first virtual resource with the increased resource amount.

[0236] In some embodiments, there are multiple target tasks, and third virtual resources corresponding to the multiple target tasks are displayed on the playback page. The third virtual resources corresponding to different target tasks are the first virtual resources with different increased resource amounts. The fourth display unit is configured to perform:

[0237] In response to a selection operation on any one of the multiple target tasks, display an execution page of the selected target task;

[0238] The acquisition unit is configured to perform:

[0239] In response to the selected target task being completed, acquire the third virtual resource corresponding to the selected target task.

[0240] In some embodiments, the target task is to play the next multimedia resource. The fourth display unit is configured to perform:

[0241] In response to an execution operation on the target task, display a playback page of the next multimedia resource.

[0242] In some embodiments, the third display unit is further configured to perform:

[0243] In response to a triggering operation on the sixth prompt message on the playback page, display a fourth prompt message on the playback page. The sixth prompt message is used to prompt playing the next multimedia resource;

[0244] Display a charging animation on the playback page based on the third prompt message and the fourth prompt message;

[0245] Display a fifth prompt message and a close control on the playback page;

[0246] In response to a triggering operation on the close control, play the next multimedia resource on the playback page.

[0247] In some embodiments, the third display unit is further configured to perform:

[0248] After displaying the charging animation on the playback page, display object information of the first object on the playback page.

[0249] Embodiments of the present disclosure provide a page display device. In response to a target operation on the playback page, the device not only displays a first prompt message to prompt continuing to play the multimedia resource to obtain the first virtual resource, but also displays object information to describe the first object. In this way, while facilitating the playback of the multimedia resource, the information transmission degree of the first object on the playback page is improved. And triggering the object information can directly enter the detail page of the first object. On the one hand, the interaction efficiency is improved through a convenient jump method, and on the other hand, a conversion entry of the first object is added on the playback page. In this way, by performing diverse information displays on the playback page, the information transmission efficiency of the information displayed on the playback page for the first object can be improved.

[0250] Regarding the device in the above embodiments, the specific manners in which each unit performs operations have been described in detail in the embodiments related to the method, and will not be elaborated here.

[0251] In some embodiments, the electronic device is provided as a terminal. Figure 14The structural block diagram of the terminal 1400 provided by an exemplary embodiment of the present disclosure is shown. The terminal 1400 may be: a smart phone, a tablet computer, an MP3 player (Moving Picture Experts Group Audio Layer III), an MP4 (Moving Picture Experts Group Audio Layer IV) player, a notebook computer or a desktop computer. The terminal 1400 may also be referred to by other names such as a user equipment, a portable terminal, a laptop terminal, a desktop terminal, etc.

[0252] Generally, the terminal 1400 includes: a processor 1401 and a memory 1402.

[0253] The processor 1401 may include one or more processing cores, such as a 4-core processor, an 8-core processor, etc. The processor 1401 may be implemented in at least one hardware form of DSP (Digital Signal Processing), FPGA (Field-Programmable Gate Array), PLA (Programmable Logic Array). The processor 1401 may also include a main processor and a co-processor. The main processor is a processor for processing data in the wake state, also known as the CPU (Central Processing Unit); the co-processor is a low-power processor for processing data in the standby state. In some embodiments, the processor 1401 may be integrated with a GPU (Graphics Processing Unit), and the GPU is responsible for rendering and drawing the content to be displayed on the display screen. In some embodiments, the processor 1401 may also include an AI (Artificial Intelligence) processor, and the AI processor is used to process computational operations related to machine learning.

[0254] The memory 1402 may include one or more computer-readable storage media, and the computer-readable storage media may be non-transitory. The memory 1402 may also include high-speed random access memory and non-volatile memory, such as one or more disk storage devices, flash storage devices. In some embodiments, the non-transitory computer-readable storage media in the memory 1402 is used to store at least one program code, and the at least one program code is used to be executed by the processor 1401 to implement the page display method provided by the method embodiments in the present disclosure.

[0255] In some embodiments, the terminal 1400 may further optionally include: a peripheral device interface 1403 and at least one peripheral device. The processor 1401, the memory 1402, and the peripheral device interface 1403 may be connected through a bus or signal lines. Each peripheral device may be connected to the peripheral device interface 1403 through a bus, signal lines, or a circuit board. Specifically, the peripheral device includes at least one of a radio frequency circuit 1404, a display screen 1405, a camera assembly 1406, an audio circuit 1407, and a power supply 1408.

[0256] The peripheral device interface 1403 can be used to connect at least one peripheral device related to I / O (Input / Output) to the processor 1401 and the memory 1402. In some embodiments, the processor 1401, the memory 1402, and the peripheral device interface 1403 are integrated on the same chip or circuit board; in some other embodiments, any one or two of the processor 1401, the memory 1402, and the peripheral device interface 1403 can be implemented on a separate chip or circuit board, and this embodiment does not limit this.

[0257] The radio frequency circuit 1404 is used to receive and transmit RF (Radio Frequency) signals, also known as electromagnetic signals. The radio frequency circuit 1404 communicates with a communication network and other communication devices through electromagnetic signals. The radio frequency circuit 1404 converts an electrical signal into an electromagnetic signal for transmission, or converts a received electromagnetic signal into an electrical signal. Optionally, the radio frequency circuit 1404 includes: an antenna system, an RF transceiver, one or more amplifiers, a tuner, an oscillator, a digital signal processor, a codec chipset, a subscriber identity module card, and so on. The radio frequency circuit 1404 can communicate with other terminals through at least one wireless communication protocol. The wireless communication protocol includes but is not limited to: a metropolitan area network, each generation of mobile communication networks (2G, 3G, 4G, and 5G), a wireless local area network, and / or a WiFi (Wireless Fidelity) network. In some embodiments, the radio frequency circuit 1404 may further include a circuit related to NFC (Near Field Communication), and this disclosure does not limit this.

[0258] The display screen 1405 is used to display the UI (User Interface). The UI may include graphics, text, icons, videos, and any combination thereof. When the display screen 1405 is a touch display screen, the display screen 1405 also has the ability to collect touch signals on or above the surface of the display screen 1405. The touch signals can be input as control signals to the processor 1401 for processing. At this time, the display screen 1405 can also be used to provide virtual buttons and / or a virtual keyboard, also known as soft buttons and / or a soft keyboard. In some embodiments, there may be one display screen 1405, which is provided on the front panel of the terminal 1400; in other embodiments, there may be at least two display screens 1405, which are respectively provided on different surfaces of the terminal 1400 or are in a foldable design; in still other embodiments, the display screen 1405 may be a flexible display screen, which is provided on a curved surface or a folding surface of the terminal 1400. Even further, the display screen 1405 can also be set to an irregular non-rectangular shape, that is, an irregular-shaped screen. The display screen 1405 can be prepared using materials such as LCD (Liquid Crystal Display) or OLED (Organic Light-Emitting Diode).

[0259] The camera module 1406 is used to capture images or videos. Optionally, the camera module 1406 includes a front camera and a rear camera. Generally, the front camera is provided on the front panel of the terminal, and the rear camera is provided on the back of the terminal. In some embodiments, there are at least two rear cameras, which are any one of a main camera, a depth-of-field camera, a wide-angle camera, and a telephoto camera respectively, to achieve functions such as background blurring by fusing the main camera and the depth-of-field camera, panoramic shooting by fusing the main camera and the wide-angle camera, and VR (Virtual Reality) shooting functions or other fused shooting functions. In some embodiments, the camera module 1406 may also include a flash. The flash can be a single-color-temperature flash or a two-color-temperature flash. A two-color-temperature flash refers to a combination of a warm-light flash and a cold-light flash, which can be used for light compensation under different color temperatures.

[0260] The audio circuit 1407 may include a microphone and a speaker. The microphone is used to collect sound waves of the user and the environment, and convert the sound waves into electrical signals for input to the processor 1401 for processing, or input to the radio frequency circuit 1404 to achieve voice communication. For the purpose of stereo collection or noise reduction, there may be multiple microphones, which are respectively arranged at different parts of the terminal 1400. The microphone may also be an array microphone or an omnidirectional collection microphone. The speaker is used to convert the electrical signals from the processor 1401 or the radio frequency circuit 1404 into sound waves. The speaker may be a traditional thin film speaker or a piezoelectric ceramic speaker. When the speaker is a piezoelectric ceramic speaker, it can not only convert electrical signals into sound waves audible to humans, but also convert electrical signals into sound waves inaudible to humans for uses such as ranging. In some embodiments, the audio circuit 1407 may further include a headphone jack.

[0261] The power supply 1408 is used to supply power to each component in the terminal 1400. The power supply 1408 may be alternating current, direct current, a primary battery or a rechargeable battery. When the power supply 1408 includes a rechargeable battery, the rechargeable battery may support wired charging or wireless charging. The rechargeable battery may also be used to support fast charging technology.

[0262] Those skilled in the art can understand that Figure 14 the structure shown in

[0263] does not constitute a limitation on the terminal 1400, and may include more or fewer components than shown in the figure, or combine certain components, or adopt different component arrangements.

[0264] In an exemplary embodiment, there is also provided a computer-readable storage medium. When the instructions in the computer-readable storage medium are executed by a processor of an electronic device, the electronic device can execute the above page display method. Optionally, the computer-readable storage medium may be a ROM, a random access memory (RAM), a CD-ROM, a magnetic tape, a floppy disk, an optical data storage device, etc.

[0265] In some embodiments, the computer program product involved in the embodiments of the present disclosure may be deployed to be executed on one electronic device, or on multiple electronic devices located at one location. Or, on multiple electronic devices distributed at multiple locations and interconnected through a communication network. The multiple electronic devices distributed at multiple locations and interconnected through a communication network may form a blockchain system.

[0266] Other embodiments of the present disclosure will be readily apparent to those skilled in the art upon consideration of the specification and practice of the invention disclosed herein. The present disclosure is intended to cover any variations, uses, or adaptations of the present disclosure that follow the general principles of the present disclosure and include known common general knowledge or conventional technical means in the technical field not disclosed by the present disclosure. The specification and examples are only to be considered as exemplary, and the true scope and spirit of the present disclosure are pointed out by the claims. All of the above alternative technical solutions can be combined arbitrarily to form alternative embodiments of the present application, which will not be elaborated herein one by one.

[0267] It should be understood that the present disclosure is not limited to the exact structures described above and shown in the drawings, and various modifications and changes can be made without departing from its scope. The scope of the present disclosure is only limited by the appended claims.

Claims

1. A page display method, characterized in that, The method includes: Playing a multimedia resource on a playback page, where the multimedia resource is used to display a first object; In response to a target operation on the playback page, displaying a first prompt message and object information on the playback page, where the first prompt message is used to prompt to continue playing the multimedia resource to obtain a first virtual resource, and the object information is used to describe the first object; In response to a trigger operation on the object information, displaying a detail page of the first object.

2. The page display method according to claim 1, wherein The displaying the first prompt message and object information on the playback page includes at least one of the following: Displaying a first pop-up window and a second pop-up window on the playback page, displaying the first prompt message on the first pop-up window, and displaying the object information on the second pop-up window; Displaying a mask layer on the playback page, displaying the first prompt message in a first area of the mask layer, and displaying the object information in a second area of the mask layer.

3. The page display method according to claim 1, wherein The object information further prompts the virtual resource for redeeming the first object, and the displaying the detail page of the first object in response to a trigger operation on the object information includes: In response to a trigger operation on the object information, obtaining the virtual resource and displaying the detail page of the first object.

4. The page display method according to claim 1, wherein The method further includes: In response to a target operation on the playback page, displaying object information of a plurality of second objects on the playback page, where the plurality of second objects are all associated with the first object; In response to a trigger operation on the object information of any one of the second objects, displaying a detail page corresponding to the triggered object information.

5. The page display method according to claim 1, wherein The method further includes: In response to a target operation on the playback page and after the multimedia resource finishes playing, displaying a second prompt message and the object information on the playback page, where the second prompt message is used to prompt to play the next multimedia resource to obtain a second virtual resource.

6. The page display method according to claim 1, wherein The method further includes: In response to the multimedia resource finishing playing, displaying a third prompt message on the playback page, where the third prompt message is used to prompt to obtain the first virtual resource corresponding to the multimedia resource.

7. The page display method according to claim 6, wherein The method further includes: In response to an obtaining operation on the first virtual resource or when no trigger operation on the playback page is detected within a preset duration, displaying a fourth prompt message on the playback page, where the fourth prompt message is used to prompt to complete a task to increase the resource amount of the first virtual resource; Displaying a charging animation on the playback page based on the third prompt message and the fourth prompt message, where in the charging animation, the third prompt message and the fourth prompt message are shown to shrink and then transform into a fifth prompt message; Displaying the fifth prompt message on the playback page, where the fifth prompt message is used to prompt the increased resource amount of the first virtual resource and a target task, and the target task is a task that can obtain the first virtual resource with an increased resource amount after completion.

8. The page display method according to claim 7, wherein The method further includes: In response to an execution operation on the target task on the playback page, displaying an execution page of the target task; In response to the target task being completed, obtaining the first virtual resource with an increased resource amount.

9. The page display method according to claim 8, wherein There are multiple target tasks, and third virtual resources corresponding to the multiple target tasks are displayed on the playback page. The third virtual resources corresponding to different target tasks are first virtual resources that increase different resource amounts; Responding to an execution operation on the target task on the playback page and displaying an execution page of the target task includes: Responding to a selection operation on any one of the multiple target tasks and displaying an execution page of the selected target task; Responding to the completion of the target task and obtaining the first virtual resource with an increased resource amount includes: Responding to the completion of the selected target task and obtaining the third virtual resource corresponding to the selected target task.

10. The page display method according to claim 8, characterized in that, The target task is to play the next multimedia resource. Responding to an execution operation on the target task on the playback page and displaying an execution page of the target task includes: Responding to an execution operation on the target task and displaying a playback page of the next multimedia resource.

11. The page display method according to claim 7, characterized in that, The method further includes: Responding to a trigger operation on the sixth prompt message on the playback page and displaying a fourth prompt message on the playback page. The sixth prompt message is used to prompt playing the next multimedia resource; Displaying a charging animation on the playback page based on the third prompt message and the fourth prompt message; Displaying the fifth prompt message and a closing control on the playback page; Responding to a trigger operation on the closing control and playing the next multimedia resource on the playback page.

12. A page display device, characterized in that, The device includes: A playback unit configured to execute playing a multimedia resource on a playback page, where the multimedia resource is used to display a first object; A first display unit configured to execute, in response to a target operation on the playback page, displaying a first prompt message and object information on the playback page. The first prompt message is used to prompt continuing to play the multimedia resource to obtain a first virtual resource, and the object information is used to describe the first object; A second display unit configured to execute, in response to a trigger operation on the object information, displaying a details page of the first object.

13. An electronic device, characterized in that, including: A processor; A memory for storing executable instructions of the processor; Wherein, the processor is configured to execute the instructions to implement the page display method according to any one of claims 1 to 11.

14. A computer-readable storage medium, characterized in that, When the instructions in the computer-readable storage medium are executed by a processor of an electronic device, the electronic device is enabled to execute the page display method according to any one of claims 1 to 11.

15. A computer program product, characterized in that, The computer program product includes a computer program, and when the computer program is executed by a processor, it implements the page display method according to any one of claims 1 to 11.

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