Content display method, device and equipment, computer readable storage medium and product

By inserting trigger controls and media content associated with multiple interactive events into the media content stream, the problem of single interactive event in the existing technology is solved, and a rich interactive experience for users on the content display interface is achieved.

CN120704785AActive Publication Date: 2025-09-26BEIJING ZITIAO NETWORK TECH CO LTD
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Patent Information

Application Number
CN202510795954.4
Authority / Receiving Office
CN · China
Patent Type
Applications(China)
Current Assignee / Owner
Filing Date
2025-06-13
Publication Date
2025-09-26
Estimated Expiration
2045-06-13

AI Technical Summary

Technical Problem

The interactive event recommendations in the existing technology are relatively simple and cannot meet the actual needs of users, resulting in a poor user experience.

Method used

Insert multiple interactive event-related trigger controls and media content into the media content stream, display rich interactive events in response to user operations, and implement user interactive operations in the interactive interface.

Benefits of technology

Through rich interactive event displays and flexible switching mechanisms, the user's interactive experience on the content display interface is improved to meet the diverse needs of users.

✦ Generated by Eureka AI based on patent content.

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Abstract

The embodiment of the invention provides a content display method, device and equipment, a computer readable storage medium and a product. The method comprises the following steps: displaying a preset media content stream in a content display interface; in response to a switching operation triggered by a user in the content display interface, displaying a plurality of first contents used for displaying the plurality of interaction events in the media content stream, the first contents including trigger controls associated with the plurality of interaction events and media contents associated with the plurality of interaction events; and in response to a triggering operation of the user on the media content associated with the interaction event, displaying an interaction interface associated with the interaction event triggered by the user. By displaying the trigger control associated with the interaction event and the media content associated with the interaction event in the first content, richer first content can be displayed in the content display interface, so that a user can check and call a plurality of interaction events in the first content more flexibly.
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Description

Technical Field

[0001] The embodiments of the present disclosure relate to the field of interface interaction technology, and more particularly to a content display method, apparatus, device, computer-readable storage medium, and product. Background Art

[0002] Applications often offer users a variety of interactive events. For example, users can browse media content streams within the application. Furthermore, applications offer a variety of events that can be used to perform various interactive activities, allowing users to play mini-games, shop, and conduct business operations within the application.

[0003] In related technologies, the currently loaded events are often relatively simple and may not meet the actual needs of users, resulting in poor user experience. Summary of the Invention

[0004] The embodiments of the present disclosure provide a content display method, apparatus, device, computer-readable storage medium, and product, which are used to solve the technical problem that the current recommended interactive events are relatively single.

[0005] In a first aspect, an embodiment of the present disclosure provides a content display method, including:

[0006] Displaying a preset media content stream in the content display interface, wherein the media content stream includes multiple media contents;

[0007] In response to a switching operation triggered by a user in the content display interface, displaying a plurality of first contents in the media content stream for displaying a plurality of interactive events, wherein the first contents include trigger controls associated with the plurality of interactive events and media content associated with the plurality of interactive events;

[0008] In response to the user's triggering operation on the media content associated with the interactive event, an interactive interaction interface associated with the interactive event triggered by the user is displayed.

[0009] In a second aspect, an embodiment of the present disclosure provides a content display device, including:

[0010] A display module, configured to display a preset media content stream in a content display interface, wherein the media content stream includes a plurality of media contents;

[0011] a switching module, configured to display, in response to a switching operation triggered by a user in the content display interface, a plurality of first contents in the media content stream for displaying a plurality of interactive events, wherein the first contents include trigger controls associated with the plurality of interactive events and media content associated with the plurality of interactive events;

[0012] The processing module is used to display an interactive interface associated with the interactive event triggered by the user in response to the user's triggering operation on the media content associated with the interactive event.

[0013] In a third aspect, an embodiment of the present disclosure provides an electronic device, including: a processor and a memory;

[0014] The memory stores computer-executable instructions;

[0015] The processor executes the computer-executable instructions stored in the memory, so that the at least one processor executes the content display method described in the first aspect and various possible designs of the first aspect.

[0016] In a fourth aspect, an embodiment of the present disclosure provides a computer-readable storage medium, in which computer-executable instructions are stored. When a processor executes the computer-executable instructions, the content display method described in the first aspect and various possible designs of the first aspect is implemented.

[0017] In a fifth aspect, an embodiment of the present disclosure provides a computer program product, including a computer program, which, when executed by a processor, implements the content display method described in the first aspect and various possible designs of the first aspect.

[0018] The content display method, apparatus, device, computer-readable storage medium, and product provided in this embodiment insert first content into a media content stream, allowing a user to view the first content while browsing the media content stream within a content display interface. Furthermore, by displaying trigger controls associated with multiple interactive events and media content associated with multiple interactive events within the first content, the user can browse a richer selection of interactive events within the first content, enabling the user to view and invoke interactive events of interest within the first content. BRIEF DESCRIPTION OF THE DRAWINGS

[0019] In order to more clearly illustrate the embodiments of the present disclosure or the technical solutions in the prior art, a brief introduction will be given below to the drawings required for use in the embodiments or the description of the prior art. Obviously, the drawings described below are some embodiments of the present disclosure. For ordinary technicians in this field, other drawings can be obtained based on these drawings without paying any creative labor.

[0020] Figure 1 A flowchart of a content display method provided in an embodiment of the present disclosure;

[0021] Figure 2 A schematic diagram of the interface interaction provided by an embodiment of the present disclosure;

[0022] Figure 3 A schematic diagram of an interface interaction provided by yet another embodiment of the present disclosure;

[0023] Figure 4 A schematic diagram of a display interface provided in an embodiment of the present disclosure;

[0024] Figure 5 A flowchart of a content display method provided in yet another embodiment of the present disclosure;

[0025] Figure 6 A schematic diagram of an interface interaction provided by yet another embodiment of the present disclosure;

[0026] Figure 7 Another interface interaction diagram provided by an embodiment of the present disclosure;

[0027] Figure 8 A schematic diagram of a display interface provided by yet another embodiment of the present disclosure;

[0028] Figure 9 A schematic diagram of the structure of a content display device provided in an embodiment of the present disclosure;

[0029] Figure 10 A schematic diagram of the structure of an electronic device provided in an embodiment of the present disclosure. DETAILED DESCRIPTION

[0030] To make the objectives, technical solutions, and advantages of the embodiments of the present disclosure more clear, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below in conjunction with the accompanying drawings. Obviously, the described embodiments are only part of the embodiments of the present disclosure, not all of the embodiments. All other embodiments obtained by ordinary technicians in this field based on the embodiments of the present disclosure without making any creative efforts shall fall within the scope of protection of the present disclosure.

[0031] It is understandable that before using the technical solutions disclosed in the various embodiments of this disclosure, the type, scope of use, usage scenarios, etc. of the personal information involved in this disclosure should be informed to the user and the user's authorization should be obtained in an appropriate manner in accordance with relevant laws and regulations.

[0032] For example, in response to a user's active request, a prompt message is sent to the user to clearly inform the user that the operation requested will require the acquisition and use of the user's personal information. This allows the user to independently choose whether to provide personal information to the electronic device, application, server, storage medium, or other software or hardware that performs the operations of the disclosed technical solution based on the prompt message.

[0033] As an optional but non-limiting implementation, in response to receiving a user's active request, the prompt information may be sent to the user in the form of a pop-up window, in which the prompt information may be presented in text form. Furthermore, the pop-up window may also contain a selection control for the user to select "agree" or "disagree" to provide personal information to the electronic device.

[0034] It is understandable that the above notification and user authorization process are merely illustrative and do not limit the implementation of the present disclosure. Other methods that comply with relevant laws and regulations may also be applied to the implementation of the present disclosure.

[0035] In related technologies, to implement interactive content recommendations, users typically display recommended content associated with pre-set interactive events based on user-triggered switching actions within a media content stream while browsing the media content stream. However, this approach often only displays one interactive event at a time, resulting in a relatively limited display content and failing to meet user needs.

[0036] To recommend a richer range of interactive events to users while they browse a media content stream, multiple media contents associated with the interactive events can be pre-generated. Based on the media contents associated with the multiple interactive events and the trigger controls associated with the multiple interactive events, first content is generated and inserted into the media content stream.

[0037] Therefore, when a user is browsing a media content stream, they can switch to view the first content. Therefore, based on the trigger controls associated with the multiple interactive events, the user can view media content associated with multiple interactive events within the first content. Furthermore, the user can also invoke any interactive event based on actual needs.

[0038] In order to solve the technical problems that the current interactive event recommendation operation often requires occupying the computing resources of the terminal device and the recommended interactive events are relatively single, the present disclosure provides a content display method, device, equipment, computer-readable storage medium and product.

[0039] It should be noted that the content display method, apparatus, device, computer-readable storage medium, and product provided by the present disclosure can be applied in any function recommendation scenario.

[0040] Figure 1 A flow chart of a content display method provided by an embodiment of the present disclosure is shown in FIG. Figure 1 As shown, the method includes:

[0041] Step 101: Display a preset media content stream in a content display interface, where the media content stream includes multiple media contents.

[0042] The execution subject of this embodiment is a content display method, which can be coupled to a terminal device, so as to realize the display of the first content and the jump of the interactive interface associated with the interactive event based on the interactive operation triggered by the user.

[0043] In this embodiment, users can browse media content streams within the content display interface. The media content streams may include multiple media contents published by multiple users. Users can switch between multiple media contents within the media content stream using content switching operations, such as swiping up and down. Users can also interact with publishers or other users based on the media content, such as by liking, commenting on, or sharing the media content.

[0044] Step 102: In response to a switching operation triggered by the user in the content display interface, multiple first contents in the media content stream for displaying multiple interactive events are displayed, where the first contents include trigger controls associated with the multiple interactive events and media content associated with the multiple interactive events.

[0045] In this embodiment, when a user browses a media content stream within the content display interface, the user can switch between different media contents through a switching operation. In order to recommend a richer range of interactive events to the user, in response to a switching operation triggered by the user within the content display interface, first content in the media content stream is displayed for displaying multiple interactive events. The first content includes trigger controls associated with multiple interactive events and media content associated with the multiple interactive events.

[0046] The interactive event includes, but is not limited to, a game event and a data processing event, which may be a built-in function or a built-in applet in the application software. Alternatively, it may be a web page provided by the application software that can implement the above functions, etc., which is not limited in this disclosure.

[0047] The media content associated with the interactive event includes, but is not limited to, video media content and image media content. It can accurately represent the primary interactive method and interface of the interactive event. For example, the interactive event may be a game event, and the media content may be a video showing how to play the game event or the game screen of the game event.

[0048] The trigger control of the interactive event can be used to switch the media content associated with different interactive events. Therefore, the user can trigger the trigger control associated with different interactive events according to actual needs to switch and view the media content associated with different interactive events.

[0049] Optionally, the interactive event is a function that the user has used in the past, or the interactive event is a function associated with a function that the user has used in the past.

[0050] For example, if the interactive events are game events, the multiple game events can be game events that the user has played in the past. Alternatively, the game events can be other game events similar to the game events that the user has played in the past. For example, if the user has played game events in categories A and B in the past, other game events in categories A and B can be recommended to the user.

[0051] Step 103: In response to the user triggering operation on the media content associated with the interactive event, displaying the interactive interface associated with the interactive event triggered by the user.

[0052] In this embodiment, after displaying the first content, the user can trigger the media content within the first content based on actual needs. In response to the user's triggering operation on the media content associated with any interactive event, the interactive interface associated with the interactive event triggered by the user is displayed. The user can then view and invoke the interactive event within the interactive interface.

[0053] The media content can be displayed in full screen in the content display interface, and any location associated with the media content can be triggered to realize a jump operation of the interactive interface.

[0054] Optionally, the first content may further include other controls such as trigger controls. The above controls may be displayed on the media content, and the user may trigger areas other than the controls in the first content to implement jump operations on the interactive interface.

[0055] Continuing with the above example, in response to a user triggering an operation on media content associated with any game event, a game interface for the game event can be displayed, so that the user can play the game event within the game interface.

[0056] Figure 2 This is a schematic diagram of the interface interaction provided by the embodiment of the present disclosure, such as Figure 2 As shown, a user can browse media content within a media content stream within a content display interface 21. In response to a user-triggered switch operation, first content 22 can be displayed, where first content 22 includes trigger controls 23 associated with multiple interactive events and media content 24 associated with multiple interactive events. In response to a user triggering a trigger control 23 associated with any interactive event, an interactive interface 25 associated with the user-triggered interactive event is displayed, allowing the user to view and invoke interactive events within the interactive interface.

[0057] The content display method provided in this embodiment inserts the first content into the media content stream, allowing the user to view the first content while browsing the media content stream within the content display interface. Furthermore, by displaying trigger controls associated with multiple interactive events and media content associated with multiple interactive events within the first content, the user can browse a richer range of interactive events within the first content, enabling the user to view and invoke interactive events within the first content.

[0058] Furthermore, based on any of the above embodiments, the method further includes:

[0059] In response to a switching operation triggered by the user on the first content, other media content in the media content stream is switched and displayed in the content display interface.

[0060] In this embodiment, after the first content is displayed, the user can switch to view other content in the media content stream according to actual needs.

[0061] Optionally, in response to a user-triggered switching operation on the first content, other media content in the media content stream is switched for display within the content display interface. The switching operation may be a sliding operation in the first direction. For example, the user may trigger an up-swipe or down-swipe operation on the first content to switch between the contents. Alternatively, the user may trigger a left-swipe or right-swipe operation on the first content, similar to switching between images, text, and photos, to switch between the contents.

[0062] The content display method provided in this embodiment switches to display other media content in the media content stream in the content display interface in response to a switching operation triggered by the user for the first content, so that the user can more flexibly switch and view the media content in the media content stream and the first content, making the displayed content in the content display interface more in line with user needs.

[0063] Further, based on any of the above embodiments, step 102 includes:

[0064] Get the first interaction event that meets the preset conditions.

[0065] The media content associated with the first interactive event is displayed in the content display interface.

[0066] The trigger controls associated with the multiple interactive events are displayed in the display area associated with the media content associated with the first interactive event.

[0067] In this embodiment, when displaying the first content, the media content associated with the interactive event in the first content can be displayed full screen within the content display interface. However, since the first content includes the media content associated with the first interactive event, it is also necessary to obtain the first interactive event from multiple interactive events and display the media content associated with the first interactive event.

[0068] Optionally, a first interactive event that meets a preset condition may be determined from among multiple interactive events. The multiple interactive events may be associated with a preset display order, and the first interactive event may be determined as the first interactive event based on the display order. Alternatively, the interactive event with the longest user history of usage time may be determined from among the multiple interactive events as the first interactive event.

[0069] Furthermore, after determining the first interactive event, the media content associated with the first interactive event can be displayed within the content display interface. Furthermore, multiple trigger controls associated with the interactive events can be displayed within the display area associated with the media content associated with the first interactive event. For example, to prevent the trigger controls associated with multiple interactive events from obstructing the key areas of the currently displayed media content, the trigger controls associated with the multiple interactive events can be displayed in edge areas such as the upper or lower side of the content display interface.

[0070] The media content can be displayed full screen within the content display interface, and the trigger controls associated with the multiple interactive events can be displayed above the media content. Alternatively, the media content can be displayed in a first display area of ​​the content display interface, and the trigger controls associated with the multiple interactive events can be displayed in a second display area of ​​the content display interface. The display size of the first display area is larger than the display size of the second display area. The first display area and the second display area can be arranged side by side vertically or side by side horizontally, and this disclosure does not impose any restrictions on this.

[0071] The content display method provided in this embodiment pre-sets preset conditions, so that when displaying the first content, the media content can be accurately displayed based on the preset conditions. In addition, by displaying trigger controls associated with multiple interactive events within the content display interface, users can more flexibly view media content associated with different interactive events.

[0072] Furthermore, based on any of the above embodiments, the method further includes:

[0073] In response to the switch viewing operation triggered by the user, a second interactive event to be switched is determined.

[0074] Switch and display the media content associated with the second interactive event in the content display interface.

[0075] In this embodiment, the user can switch and view the media content associated with different interactive events according to actual needs.

[0076] Optionally, in response to a user-triggered switch viewing operation, a second interactive event currently selected by the user to be switched is determined. Media content associated with the second interactive event is switched to be displayed within the content display interface. Exemplarily, the switch viewing operation can be a left-right swipe operation or a control triggering operation.

[0077] Furthermore, after switching to display media content associated with different interactive events, the trigger controls associated with the multiple interactive events may continue to be displayed at the original display position.

[0078] The content display method provided in this embodiment switches to determine the second interactive event to be switched based on a switching operation triggered by the user, and switches to display the media content associated with the second interactive event, so that the user can more flexibly switch the viewing of media content associated with different interactive events according to actual needs, so that the currently displayed content in the first content is more in line with user needs, thereby improving the user experience.

[0079] Optionally, based on any of the above embodiments, in response to the switching viewing operation triggered by the user, determining the second interactive event to be switched includes:

[0080] In response to the user's triggering operation on a trigger control associated with any interactive event, the interactive event triggered by the user is determined as the second interactive event.

[0081] Alternatively, in response to the switching viewing operation triggered by the user, determining the second interactive event to be switched includes:

[0082] In response to a preset gesture operation triggered by the user in any specified direction for a trigger control associated with the multiple interactive events, the second interactive event is determined based on the specified direction, the display order of the multiple interactive events, and the sliding parameters of the preset gesture operation.

[0083] In this embodiment, the user can implement a switching operation of the media content by triggering a trigger control associated with any interactive event.

[0084] Optionally, in response to a user triggering operation on a trigger control associated with any interactive event, the interactive event triggered by the user may be determined as a second interactive event, so that media content associated with the second interactive event can be switched and displayed in the content display interface.

[0085] Alternatively, the user may implement a media content switching operation through a preset gesture operation triggered by a trigger control associated with multiple interactive events.

[0086] Optionally, in response to a preset gesture operation triggered by the user in any specified direction for a trigger control associated with multiple interactive events, a second interactive event is determined based on the specified direction, the display order of multiple interactive events, and the sliding parameters of the preset gesture operation.

[0087] For example, the preset gesture operation may be a drag operation or a slide operation. The user may drag any trigger control in a specified direction, or slide within a preset area associated with the trigger control. If at least one trigger control is arranged horizontally, the specified direction may be the left or right side. If at least one trigger control is arranged vertically, the specified direction may be the top or bottom side.

[0088] Furthermore, at least one trigger control can be displayed in the order in which at least one interactive control is associated. Upon receiving a preset gesture operation by the user triggering the trigger control in any specified direction, a second interactive event can be determined based on the specified direction, the order in which the multiple interactive events are displayed, and the sliding parameters of the preset gesture operation. The sliding parameters include, but are not limited to, sliding length, sliding speed, sliding force, and other parameters.

[0089] It is understandable that if the user drags the trigger control to the left, the longer the slide, the faster the slide, and the greater the slide force, the further the second interaction event is from the interaction event the user is currently dragging. Therefore, the second interaction event can be accurately determined from multiple interaction events based on the specified direction, the display order of multiple interaction events, and the preset gesture operation slide parameters.

[0090] Optionally, the switching operation is a sliding operation in a first direction, and the preset viewing operation is a sliding operation in a second direction, and the first direction is different from the second direction.

[0091] For example, the first direction can be a vertical direction such as up or down, so the user can switch the media content stream by swiping up or down. The second direction can be a horizontal direction such as left or right, so the user can view the media content associated with different interactive events by swiping left or right on the trigger control associated with the interactive event. Alternatively, the user can also trigger a left or right swipe operation on the media content in the first content, similar to the swiping switch between pictures, texts and photos, so the media content associated with different interactive events can be viewed based on the left or right swipe operation triggered by the user.

[0092] The first direction is different from the second direction. When the first direction is a vertical direction, the second direction may be a horizontal direction. When the first direction is a horizontal direction, the second direction may be a vertical direction.

[0093] Figure 3 This is a schematic diagram of an interface interaction provided by another embodiment of the present disclosure, such as Figure 3 As shown, media content 32 associated with the first interactive event that meets the preset conditions and trigger controls 33 associated with multiple interactive events can be displayed in the content display interface 31. For example, media content 32 associated with the first interactive event among multiple interactive events can be displayed in the content display interface 31, and trigger controls 33 associated with multiple interactive events can be displayed on the bottom side of the content display interface 31.

[0094] Furthermore, in response to a user triggering operation on a trigger control 33 associated with any interactive event, the interactive event triggered by the user can be determined as a second interactive event. The media content 34 associated with the second interactive event is then switched for display within the content display interface 31, and the trigger controls 33 associated with multiple interactive events continue to be displayed at the same location.

[0095] The content display method provided in this embodiment switches media content based on a user's triggering of trigger controls associated with multiple interactive events, or based on a preset gesture triggered by the user in any specified direction. This allows users to more flexibly switch between media content associated with interactive events. Users can select the appropriate switching method based on their actual needs to switch between media content associated with interactive events, thereby improving the user experience.

[0096] Furthermore, based on any of the above embodiments, displaying the trigger controls associated with the multiple interactive events in the display area associated with the media content associated with the first interactive event includes:

[0097] The trigger control associated with the first interactive event is displayed according to the preset first display parameter.

[0098] The trigger controls associated with the other interactive events except the first interactive event among the multiple interactive events are displayed according to a preset second display parameter.

[0099] The first display parameter is different from the second display parameter, and the display parameter includes at least one of display size, display color, and display position.

[0100] In this embodiment, in response to a user triggering a switching operation on a media content stream, the first content may be displayed, and the media content associated with the first interactive event may be displayed within the first content. To facilitate the user in more intuitively determining which interactive event the currently displayed media content is associated with, the trigger control associated with the first interactive event may be displayed separately.

[0101] The trigger control associated with the first interactive event can be displayed according to a preset first display parameter. The trigger controls associated with other interactive events other than the first interactive event among the multiple interactive events can be displayed according to a preset second display parameter. The first display parameter is different from the second display parameter, and the display parameter includes at least one of display size, display color, and display position.

[0102] For example, the trigger control associated with the first interactive event can be enlarged and displayed, or the trigger control associated with the first interactive event can be highlighted, or the trigger control associated with the first interactive event can be displayed in a different position, etc., and the present disclosure does not impose any restrictions on this.

[0103] Figure 4 A schematic diagram of a display interface provided by an embodiment of the present disclosure, such as Figure 4 As shown, media content 42 associated with a first interactive event that meets preset conditions and trigger controls 43 associated with multiple interactive events can be displayed in a content display interface 41. To help users more intuitively determine which interactive event the currently displayed media content is associated with, trigger controls 44 associated with the first interactive event can be displayed separately. For example, trigger controls 44 associated with the first interactive event can be enlarged and displayed so that the display size of trigger controls 44 associated with the first interactive event is larger than the display size of trigger controls 45 associated with other interactive events in the multiple interactive events other than the first interactive event.

[0104] The content display method provided in this embodiment distinguishes and displays the trigger control of the first interactive event associated with the currently displayed media content after displaying the first content, thereby enabling the user to more intuitively determine which interactive event the currently displayed media content is associated with, so that the user can switch the media content and improve the user experience.

[0105] Optionally, based on any of the above embodiments, the media content associated with the interactive event is generated by a generative model based on the material media content associated with the interactive event and a preset prompt word.

[0106] In this embodiment, the media content associated with the interactive event is generated by a generative model based on the media content associated with the interactive event and a preset prompt word. The generative model includes but is not limited to a large language model that can generate media content based on text, images, and prompt words.

[0107] Optionally, source media content associated with the interactive event can be pre-acquired. This source media content includes, but is not limited to, real-time footage of the interactive event, videos associated with key content, and other media content. The preset prompts are used to prompt the generative model to generate media content that better meets actual needs. The preset prompts can include constraints on the media content's duration, color parameters, size parameters, and display content.

[0108] Therefore, after obtaining the material media content and the preset prompt words associated with each interactive event, the material media content and the preset prompt words can be input into the generative model to obtain the media content corresponding to the interactive event.

[0109] Furthermore, based on any of the above embodiments, step 103 includes:

[0110] In response to the user's triggering operation on the media content associated with the interactive event, loading the interactive event triggered by the user.

[0111] The loading is completed in response to the interactive event triggered by the user, and the interactive interface is displayed.

[0112] In this embodiment, since the first content only includes the trigger control associated with the interactive event and the media content associated with the interactive event, it does not represent a real-time image of the interactive event. Therefore, to facilitate the user's invocation of interactive events, in response to the user's triggering operation on any media content associated with the interactive event, the user-triggered interactive event is loaded. After the interactive event is loaded, the interactive interface is displayed. The user can then interact with the interactive event within the interactive interface.

[0113] For example, when the interactive event is a game event, the game event can be loaded in response to the user's triggering operation on the media content associated with any game event. After the loading operation is completed, the game interface of the game event is displayed, so that the user can use the game event through interactive operations in the game interface.

[0114] The content display method provided in this embodiment allows the user to load the interactive event associated with the media content triggered by the user in response to the user's triggering operation and display the interactive interface, so that the user can more flexibly and accurately implement the call operation of the interactive event.

[0115] Optionally, based on any of the above embodiments, the media content associated with the interactive event is the real-time image content of the interactive event.

[0116] In this embodiment, the media content associated with the interactive event may be the real-time image content of the interactive event.

[0117] Optionally, a plurality of interactive events may be loaded in advance, so that when the first content is displayed, the real-time screen content of the interactive event may be displayed.

[0118] For example, if the interactive event is a game event, at least one game event can be pre-determined and preloaded for the user. Therefore, in response to a user-triggered switch operation on a media content stream, when displaying the first content, real-time screen content associated with at least one game event can be displayed within the first content. Users can view real-time screen content associated with different game events based on their actual needs.

[0119] In addition, by pre-loading at least one game event, the game screen of the game event can be quickly displayed based on the user's triggering operation on the media content associated with any game event, and the interactive interface can be quickly entered without re-loading, so the user can use the game event more quickly.

[0120] Figure 5 This is a flow chart of a content display method provided by another embodiment of the present disclosure. Based on any of the above embodiments, the first content also includes a preset viewing control, such as Figure 5 As shown, the method further includes:

[0121] Step 501: In response to the user triggering the viewing control, an interactive event recommendation interface is displayed.

[0122] Step 502: Display an identifier of at least one interactive event in the interactive event recommendation interface.

[0123] In this embodiment, the first content may include a viewing control. The viewing control may be displayed below the triggering control associated with multiple interactive events. Alternatively, it may be displayed on any edge of the content display interface. This disclosure does not impose any restrictions on this.

[0124] Optionally, the user can view more interactive events based on the viewing control. In response to the user triggering the viewing control, an interactive event recommendation interface can be displayed. The identifier of at least one interactive event can be displayed in the interactive event recommendation interface.

[0125] In order to allow users to view interactive events that are more relevant to their actual needs within the interactive event recommendation interface, interactive events associated with the user may be displayed within the interactive event recommendation interface. Alternatively, in order to allow users to view a wider variety of interactive events within the interactive event recommendation interface, interactive events that the user has not used may be displayed within the interactive event recommendation interface. This disclosure does not impose any restrictions on this.

[0126] The content display method provided in this embodiment displays a viewing control in the first content, so that the user can quickly view more interactive events in the interactive event recommendation interface based on the viewing control.

[0127] Further, based on any of the above embodiments, step 502 includes:

[0128] Display at least one first interactive event that the user has used in the past on the interactive event recommendation interface. And / or

[0129] At least one second interactive event associated with the at least one first interactive event is displayed on the interactive event recommendation interface.

[0130] In this embodiment, in order to enable the user to view interactive events that are more in line with actual needs in the interactive event recommendation interface, interactive events associated with the user can be displayed in the interactive event recommendation interface.

[0131] Optionally, at least one first interactive event that the user has used in the past may be displayed on the interactive event recommendation interface. And / or at least one second interactive event associated with the at least one first interactive event may be displayed on the interactive event recommendation interface.

[0132] The second interactive event may be an interactive event that is similar to, of the same type, and with the same label as the first interactive event.

[0133] For example, if the interactive event is a game event, the interactive event recommendation interface can display the user's previously played first game event. Furthermore, the interactive event recommendation interface can display a second game event with similar gameplay to the first game event. For example, if the first game event could be a tower defense or puzzle game, the user can be recommended a second game event, also in the tower defense or puzzle genre.

[0134] Figure 6 This is a schematic diagram of an interface interaction provided by another embodiment of the present disclosure, such as Figure 6 As shown, a content display interface 61 may display first content 62, which includes a preset viewing control 63. In response to a user triggering the viewing control 63, an interactive event recommendation interface 64 may be displayed, which is used to display multiple interactive event identifiers 65 associated with the user.

[0135] The content display method provided in this embodiment can make the displayed content in the interactive event recommendation interface more in line with user needs by displaying interactive events associated with the user in the interactive event recommendation interface, and can also facilitate users to view more preferred interactive events in the interactive event recommendation interface.

[0136] Furthermore, based on any of the above embodiments, the interactive event recommendation interface further includes trigger controls associated with the multiple interactive events, and the method further includes:

[0137] In response to the user's triggering operation on a trigger control associated with any interactive event, an interactive interaction interface associated with the interactive event is displayed.

[0138] In this embodiment, the interactive event recommendation interface also includes trigger controls associated with the multiple interactive events. The trigger controls associated with the interactive events can be displayed behind the interactive event-associated identifiers, so that users can more intuitively determine the correspondence between the trigger controls and the interactive events.

[0139] Optionally, the user can trigger a trigger control associated with any interactive event according to actual needs, and in response to the trigger operation, the interactive interface associated with the interactive event can be displayed, so that the user can more intuitively view and call operations on the interactive event in the interactive interface.

[0140] The interactive event can be a small-scale application built into the application software. Since the interactive event recommendation interface only displays the logo and trigger controls associated with the interactive event, in response to the user triggering the trigger control associated with any interactive event, the interactive event triggered by the user can be loaded, and the interactive interface can be displayed after the loading is completed.

[0141] Figure 7 Another interface interaction diagram provided by the embodiment of the present disclosure is as follows: Figure 7 As shown, the interactive event recommendation interface 71 displays multiple interactive event identifiers 72 associated with the user and multiple interactive event-related trigger controls 73. In response to the user triggering operation on any trigger control 73, an interactive interaction interface 74 associated with the interactive event triggered by the user can be displayed.

[0142] The content display method provided in this embodiment displays trigger controls associated with multiple interactive events in the interactive event recommendation interface, so that users can view and call interactive events more quickly based on the trigger controls.

[0143] Furthermore, based on any of the above embodiments, the first content further includes a preset stop control, and the method further includes:

[0144] In response to the user triggering the stop control, the first content is stopped from being displayed, and the first content is no longer displayed based on the user's switching operation on the media content stream within a preset time interval.

[0145] In this embodiment, the first content also includes a stop control. This stop control can be displayed below the trigger controls associated with multiple interactive events. Alternatively, it can be displayed at the edge of the content display interface to avoid obstructing other displayed content within the content display interface. This disclosure is not limited to this.

[0146] Optionally, while the user is browsing the media content stream, the first content may be displayed. If the user is not interested in the first content, the user may trigger the stop control. In response to the triggering operation, the display of the first content may be stopped and the next media content in the media content stream may continue to be displayed.

[0147] Furthermore, to prevent frequent display of the first content from impacting the user's browsing experience of the media content stream, in response to a user triggering a stop control, the first content may no longer be displayed based on the user's switching operation on the media content stream within a preset time interval. For example, in response to a user triggering a stop control, the first content may no longer be displayed for one month. Alternatively, the preset time interval may be set by the user based on actual needs, and this disclosure does not impose any restrictions on this.

[0148] Figure 8 A schematic diagram of a display interface provided by another embodiment of the present disclosure is shown as follows: Figure 8 As shown, a first content 82 is displayed in a content display interface 81, and the first content 82 also includes a preset stop control 83. The user can close the first content by triggering the stop control 83. The first content can no longer be displayed within a preset time interval.

[0149] The content display method provided in this embodiment displays a stop control within the first content, allowing the user to more flexibly close the first content when the user is no longer interested in the first content. Furthermore, the first content can be discontinued within a preset time interval, preventing frequent display of the first content from affecting the user's browsing experience of the media content stream.

[0150] Figure 9 A schematic diagram of the structure of the content display device provided in the embodiment of the present disclosure is shown in FIG. Figure 9As shown, the device includes: a display module 91, a switching module 92, and a processing module 93. The display module 91 is used to display a preset media content stream in a content display interface, wherein the media content stream includes multiple media contents. The switching module 92 is used to display multiple first contents for displaying multiple interactive events in the media content stream in response to a switching operation triggered by a user in the content display interface, wherein the first contents include trigger controls associated with the multiple interactive events and media contents associated with the multiple interactive events. The processing module 93 is used to display an interactive interaction interface associated with the interactive event triggered by the user in response to a trigger operation of the media content associated with the interactive event by the user.

[0151] Furthermore, based on any of the above embodiments, the switching module is configured to: obtain a first interactive event that meets a preset condition, display the media content associated with the first interactive event within the content display interface, and display trigger controls associated with the multiple interactive events in a display area associated with the media content associated with the first interactive event.

[0152] Furthermore, based on any of the above embodiments, the apparatus further includes: a determination module configured to determine a second interactive event to be switched in response to the user-triggered switch viewing operation; and a switching module configured to switch the display of media content associated with the second interactive event within the content display interface.

[0153] Furthermore, based on any of the above embodiments, the determination module is configured to: in response to the user triggering an operation on a triggering control associated with any interactive event, determine the interactive event triggered by the user as the second interactive event. Alternatively, the determination module is configured to: in response to the user triggering a preset gesture operation in any specified direction on the triggering controls associated with the multiple interactive events, determine the second interactive event based on the specified direction, the display order of the multiple interactive events, and the sliding parameters of the preset gesture operation.

[0154] Further, based on any of the above embodiments, the switching operation is a sliding operation in a first direction, and the preset viewing operation is a sliding operation in a second direction, and the first direction is different from the second direction.

[0155] Furthermore, based on any of the above embodiments, the switching module is configured to: display the trigger control associated with the first interactive event according to a preset first display parameter; and display the trigger controls associated with other interactive events among the multiple interactive events other than the first interactive event according to a preset second display parameter. The first display parameter is different from the second display parameter, and the display parameter includes at least one of display size, display color, and display position.

[0156] Furthermore, based on any of the above embodiments, the processing module is configured to: load the interactive event triggered by the user in response to the user triggering the media content associated with the interactive event, and display the interactive interface in response to the completion of loading of the interactive event triggered by the user.

[0157] Furthermore, based on any of the above embodiments, the first content further includes a preset viewing control, and the apparatus further includes: a jump module configured to display an interactive event recommendation interface in response to a user triggering the viewing control; and a display module configured to display an identifier of at least one interactive event within the interactive event recommendation interface.

[0158] Furthermore, based on any of the above embodiments, the display module is configured to: display at least one first interactive event that the user has historically used on the interactive event recommendation interface, and / or display at least one second interactive event associated with the at least one first interactive event on the interactive event recommendation interface.

[0159] Furthermore, based on any of the above embodiments, the interactive event recommendation interface also includes trigger controls associated with the multiple interactive events, and the device also includes: a display module for displaying the interactive interaction interface associated with the interactive event in response to the user's trigger operation on the trigger control associated with any interactive event.

[0160] Furthermore, based on any of the above embodiments, the first content also includes a preset stop control, and the device also includes: a processing module, which is used to stop displaying the first content in response to the user's triggering operation on the stop control, and no longer display the first content based on the user's switching operation on the media content stream within a preset time interval.

[0161] Furthermore, based on any of the above embodiments, the apparatus further includes: a switching module, configured to switch and display other media content in the media content stream in the content display interface in response to a switching operation triggered by the user on the first content.

[0162] Furthermore, based on any of the above embodiments, the media content associated with the interactive event is generated by a generative model based on the material media content associated with the interactive event and a preset prompt word.

[0163] Furthermore, based on any of the above embodiments, the media content associated with the interactive event is the real-time image content of the interactive event.

[0164] Furthermore, based on any of the above embodiments, the interactive event is a function that the user has used in the past, or the interactive event is a function associated with a function that the user has used in the past.

[0165] The device provided in this embodiment can be used to execute the technical solution of the above method embodiment. Its implementation principle and technical effects are similar and will not be described in detail in this embodiment.

[0166] In order to implement the above embodiments, the embodiments of the present disclosure further provide a computer-readable storage medium, in which computer-executable instructions are stored. When a processor executes the computer-executable instructions, the content display method described in any of the above embodiments is implemented.

[0167] In order to implement the above embodiments, the embodiments of the present disclosure further provide a computer program product, including a computer program, which implements the content display method as described in any of the above embodiments when executed by a processor.

[0168] In order to implement the above embodiment, the present disclosure further provides an electronic device, including: a processor and a memory;

[0169] The memory stores computer-executable instructions;

[0170] The processor executes the computer-executable instructions stored in the memory, so that the processor executes the content display method as described in any of the above embodiments.

[0171] Figure 10 This is a schematic diagram of the structure of an electronic device provided in an embodiment of the present disclosure. The electronic device 1000 may be a terminal device or a server. The terminal device may include, but is not limited to, mobile terminals such as mobile phones, laptop computers, digital broadcast receivers, personal digital assistants (PDAs), tablet computers, portable multimedia players (PMPs), and in-vehicle terminals (e.g., in-vehicle navigation terminals), as well as fixed terminals such as digital TVs and desktop computers. Figure 10 The electronic device shown is only an example and should not limit the functions and scope of use of the embodiments of the present disclosure.

[0172] like Figure 10As shown, the electronic device 1000 may include a processing device (e.g., a central processing unit, a graphics processing unit, etc.) 1001, which can perform various appropriate actions and processes according to a program stored in a read-only memory (ROM) 1002 or a program loaded from a storage device 1008 into a random access memory (RAM) 1003. Various programs and data required for the operation of the electronic device 1000 are also stored in the RAM 1003. The processing device 1001, the ROM 1002, and the RAM 1003 are connected to each other via a bus 1004. An input / output (I / O) interface 1005 is also connected to the bus 1004.

[0173] Typically, the following devices may be connected to the I / O interface 1005: an input device 1006 including, for example, a touch screen, a touchpad, a keyboard, a mouse, a camera, a microphone, an accelerometer, a gyroscope, etc.; an output device 1007 including, for example, a liquid crystal display (LCD), a speaker, a vibrator, etc.; a storage device 1008 including, for example, a magnetic tape, a hard disk, etc.; and a communication device 1009. The communication device 1009 may allow the electronic device 1000 to communicate with other devices wirelessly or by wire to exchange data. Although Figure 10 The electronic device 1000 is shown with various devices, but it should be understood that it is not required to implement or possess all of the devices shown. More or fewer devices may be implemented or possessed instead.

[0174] In particular, according to an embodiment of the present disclosure, the process described above with reference to the flowchart can be implemented as a computer software program. For example, an embodiment of the present disclosure includes a computer program product, which includes a computer program carried on a computer-readable medium, and the computer program includes program code for executing the method shown in the flowchart. In such an embodiment, the computer program can be downloaded and installed from the network via the communication device 1009, or installed from the storage device 1008, or installed from the ROM 1002. When the computer program is executed by the processing device 1001, the above-mentioned functions defined in the method of the embodiment of the present disclosure are performed.

[0175] It should be noted that the computer-readable medium mentioned above in the present disclosure may be a computer-readable signal medium or a computer-readable storage medium, or any combination of the two. A computer-readable storage medium may be, for example, but not limited to, an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, device, or component, or any combination of the above. More specific examples of computer-readable storage media may include, but are not limited to: an electrical connection with one or more wires, a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the above. In the present disclosure, a computer-readable storage medium may be any tangible medium that contains or stores a program that can be used by or in conjunction with an instruction execution system, device, or component. In the present disclosure, a computer-readable signal medium may include a data signal propagated in baseband or as part of a carrier wave, which carries computer-readable program code. Such a propagated data signal may take a variety of forms, including but not limited to an electromagnetic signal, an optical signal, or any suitable combination of the above. A computer-readable signal medium may also be any computer-readable medium other than a computer-readable storage medium that can transmit, propagate, or transport a program for use by or in conjunction with an instruction execution system, apparatus, or device. The program code contained on the computer-readable medium may be transmitted using any suitable medium, including but not limited to wires, optical cables, RF (radio frequency), etc., or any suitable combination thereof.

[0176] The computer-readable medium may be included in the electronic device, or may exist independently without being incorporated into the electronic device.

[0177] The computer-readable medium carries one or more programs. When the one or more programs are executed by the electronic device, the electronic device executes the method shown in the above embodiment.

[0178] Computer program code for performing the operations of the present disclosure may be written in one or more programming languages ​​or a combination thereof, including object-oriented programming languages ​​such as Java, Smalltalk, C++, and conventional procedural programming languages ​​such as "C" or similar programming languages. The program code may be executed entirely on the user's computer, partially on the user's computer, as a separate software package, partially on the user's computer and partially on a remote computer, or entirely on a remote computer or server. In cases involving a remote computer, the remote computer may be connected to the user's computer via any type of network, including a local area network (LAN) or a wide area network (WAN), or may be connected to an external computer (e.g., via the Internet using an Internet service provider).

[0179] The flowcharts and block diagrams in the accompanying drawings illustrate the possible implementation architecture, functions and operations of the systems, methods and computer program products according to various embodiments of the present disclosure. In this regard, each box in the flowchart or block diagram can represent a module, program segment, or a part of code, and the module, program segment, or a part of code contains one or more executable instructions for realizing the specified logical function. It should also be noted that in some alternative implementations, the functions marked in the box can also occur in a different order than that marked in the accompanying drawings. For example, two boxes represented in succession can actually be executed substantially in parallel, and they can sometimes be executed in the opposite order, depending on the functions involved. It should also be noted that each box in the block diagram and / or flowchart, and the combination of the boxes in the block diagram and / or flowchart, can be implemented with a dedicated hardware-based system that performs the specified function or operation, or can be implemented with a combination of dedicated hardware and computer instructions.

[0180] The units involved in the embodiments described in this disclosure may be implemented in software or hardware. In some cases, the name of a unit does not limit the unit itself. For example, the first acquisition unit may also be described as a "unit for acquiring at least two Internet Protocol addresses."

[0181] The functions described above herein may be performed, at least in part, by one or more hardware logic components. For example, and without limitation, exemplary types of hardware logic components that may be used include: field programmable gate arrays (FPGAs), application specific integrated circuits (ASICs), application specific standard products (ASSPs), systems on chip (SOCs), complex programmable logic devices (CPLDs), and the like.

[0182] In the context of the present disclosure, a machine-readable medium can be a tangible medium that can contain or store a program for use by or in conjunction with an instruction execution system, device or equipment. A machine-readable medium can be a machine-readable signal medium or a machine-readable storage medium. A machine-readable medium can include, but is not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, device or equipment, or any suitable combination of the foregoing. A more specific example of a machine-readable storage medium can include an electrical connection based on one or more lines, a portable computer disk, a hard disk, a random access memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing.

[0183] In a first aspect, according to one or more embodiments of the present disclosure, a content display method is provided, comprising:

[0184] Displaying a preset media content stream in the content display interface, wherein the media content stream includes multiple media contents;

[0185] In response to a switching operation triggered by a user in the content display interface, displaying a plurality of first contents in the media content stream for displaying a plurality of interactive events, wherein the first contents include trigger controls associated with the plurality of interactive events and media content associated with the plurality of interactive events;

[0186] In response to the user's triggering operation on the media content associated with the interactive event, an interactive interaction interface associated with the interactive event triggered by the user is displayed.

[0187] According to one or more embodiments of the present disclosure, presenting a plurality of first contents in the media content stream for presenting a plurality of interactive events includes:

[0188] Get the first interaction event that meets the preset conditions;

[0189] Displaying the media content associated with the first interactive event in the content display interface;

[0190] The trigger controls associated with the multiple interactive events are displayed in the display area associated with the media content associated with the first interactive event.

[0191] According to one or more embodiments of the present disclosure, the method further includes:

[0192] In response to the switching viewing operation triggered by the user, determining a second interactive event to be switched;

[0193] Switch and display the media content associated with the second interactive event in the content display interface.

[0194] According to one or more embodiments of the present disclosure, determining the second interactive event to be switched in response to the user-triggered switch viewing operation includes:

[0195] In response to a triggering operation by the user on a triggering control associated with any interactive event, determining the interactive event triggered by the user as the second interactive event;

[0196] Alternatively, in response to the switching viewing operation triggered by the user, determining the second interactive event to be switched includes:

[0197] In response to a preset gesture operation triggered by the user in any specified direction for a trigger control associated with the multiple interactive events, the second interactive event is determined based on the specified direction, the display order of the multiple interactive events, and the sliding parameters of the preset gesture operation.

[0198] According to one or more embodiments of the present disclosure, the switching operation is a sliding operation in a first direction, and the preset viewing operation is a sliding operation in a second direction, and the first direction is different from the second direction.

[0199] According to one or more embodiments of the present disclosure, displaying trigger controls associated with the multiple interactive events in a display area associated with the media content associated with the first interactive event includes:

[0200] Displaying the trigger control associated with the first interactive event according to a preset first display parameter;

[0201] Displaying trigger controls associated with other interactive events except the first interactive event among the multiple interactive events according to a preset second display parameter;

[0202] The first display parameter is different from the second display parameter, and the display parameter includes at least one of display size, display color, and display position.

[0203] According to one or more embodiments of the present disclosure, in response to the user triggering the media content associated with the interactive event, displaying the interactive interface associated with the interactive event triggered by the user includes:

[0204] In response to a triggering operation by the user on the media content associated with the interactive event, loading the interactive event triggered by the user;

[0205] The loading is completed in response to the interactive event triggered by the user, and the interactive interface is displayed.

[0206] According to one or more embodiments of the present disclosure, the first content further includes a preset viewing control, and the method further includes:

[0207] In response to the user triggering the viewing control, displaying an interactive event recommendation interface;

[0208] An identifier of at least one interactive event is displayed in the interactive event recommendation interface.

[0209] According to one or more embodiments of the present disclosure, displaying the identifiers of multiple interactive events in the interactive event recommendation interface includes:

[0210] Displaying at least one first interactive event that the user has historically used on the interactive event recommendation interface; and / or

[0211] At least one second interactive event associated with the at least one first interactive event is displayed on the interactive event recommendation interface.

[0212] According to one or more embodiments of the present disclosure, the interactive event recommendation interface further includes trigger controls associated with the multiple interactive events, and the method further includes:

[0213] In response to the user's triggering operation on a trigger control associated with any interactive event, an interactive interaction interface associated with the interactive event is displayed.

[0214] According to one or more embodiments of the present disclosure, the first content further includes a preset stop control, and the method further includes:

[0215] In response to the user triggering the stop control, the first content is stopped from being displayed, and the first content is no longer displayed based on the user's switching operation on the media content stream within a preset time interval.

[0216] According to one or more embodiments of the present disclosure, the method further includes:

[0217] In response to a switching operation triggered by the user on the first content, other media content in the media content stream is switched and displayed in the content display interface.

[0218] According to one or more embodiments of the present disclosure, the media content associated with the interactive event is generated by a generative model based on the material media content associated with the interactive event and a preset prompt word.

[0219] According to one or more embodiments of the present disclosure, the media content associated with the interactive event is the real-time screen content of the interactive event.

[0220] According to one or more embodiments of the present disclosure, the interactive event is a function that the user has used in the past, or the interactive event is a function associated with a function that the user has used in the past.

[0221] In a second aspect, according to one or more embodiments of the present disclosure, a content display device is provided, including:

[0222] A display module, configured to display a preset media content stream in a content display interface, wherein the media content stream includes a plurality of media contents;

[0223] a switching module, configured to display, in response to a switching operation triggered by a user in the content display interface, a plurality of first contents in the media content stream for displaying a plurality of interactive events, wherein the first contents include trigger controls associated with the plurality of interactive events and media content associated with the plurality of interactive events;

[0224] The processing module is used to display an interactive interface associated with the interactive event triggered by the user in response to the user's triggering operation on the media content associated with the interactive event.

[0225] According to one or more embodiments of the present disclosure, the switching module is configured to:

[0226] Get the first interaction event that meets the preset conditions;

[0227] Displaying the media content associated with the first interactive event in the content display interface;

[0228] The trigger controls associated with the multiple interactive events are displayed in the display area associated with the media content associated with the first interactive event.

[0229] According to one or more embodiments of the present disclosure, the apparatus further includes:

[0230] a determination module, configured to determine a second interactive event to be switched in response to the switching viewing operation triggered by the user;

[0231] A switching module is used to switch and display the media content associated with the second interactive event in the content display interface.

[0232] According to one or more embodiments of the present disclosure, the determining module is configured to:

[0233] In response to a triggering operation by the user on a triggering control associated with any interactive event, determining the interactive event triggered by the user as the second interactive event;

[0234] Alternatively, the determining module is configured to:

[0235] In response to a preset gesture operation triggered by the user in any specified direction for a trigger control associated with the multiple interactive events, the second interactive event is determined based on the specified direction, the display order of the multiple interactive events, and the sliding parameters of the preset gesture operation.

[0236] According to one or more embodiments of the present disclosure, the switching operation is a sliding operation in a first direction, and the preset viewing operation is a sliding operation in a second direction, and the first direction is different from the second direction.

[0237] According to one or more embodiments of the present disclosure, the switching module is configured to:

[0238] Displaying the trigger control associated with the first interactive event according to a preset first display parameter;

[0239] Displaying trigger controls associated with other interactive events except the first interactive event among the multiple interactive events according to a preset second display parameter;

[0240] The first display parameter is different from the second display parameter, and the display parameter includes at least one of display size, display color, and display position.

[0241] According to one or more embodiments of the present disclosure, the processing module is configured to:

[0242] In response to a triggering operation by the user on the media content associated with the interactive event, loading the interactive event triggered by the user;

[0243] The loading is completed in response to the interactive event triggered by the user, and the interactive interface is displayed.

[0244] According to one or more embodiments of the present disclosure, the first content further includes a preset viewing control, and the device further includes:

[0245] A jump module, configured to display an interactive event recommendation interface in response to a triggering operation of the viewing control by the user;

[0246] A display module is used to display the identifier of at least one interactive event in the interactive event recommendation interface.

[0247] According to one or more embodiments of the present disclosure, the display module is used to:

[0248] Displaying at least one first interactive event that the user has historically used on the interactive event recommendation interface; and / or

[0249] At least one second interactive event associated with the at least one first interactive event is displayed on the interactive event recommendation interface.

[0250] According to one or more embodiments of the present disclosure, the interactive event recommendation interface further includes trigger controls associated with the multiple interactive events, and the device further includes:

[0251] The display module is used to display the interactive interface associated with any interactive event in response to the user's triggering operation on the trigger control associated with any interactive event.

[0252] According to one or more embodiments of the present disclosure, the first content further includes a preset stop control, and the device further includes:

[0253] The processing module is configured to stop displaying the first content in response to the user triggering the stop control, and not display the first content based on the user switching operation on the media content stream within a preset time interval.

[0254] According to one or more embodiments of the present disclosure, the apparatus further includes:

[0255] A switching module is configured to switch and display other media content in the media content stream in the content display interface in response to a switching operation triggered by the user on the first content.

[0256] According to one or more embodiments of the present disclosure, the media content associated with the interactive event is generated by a generative model based on the material media content associated with the interactive event and a preset prompt word.

[0257] According to one or more embodiments of the present disclosure, the media content associated with the interactive event is the real-time screen content of the interactive event.

[0258] According to one or more embodiments of the present disclosure, the interactive event is a function that the user has used in the past, or the interactive event is a function associated with a function that the user has used in the past.

[0259] In a third aspect, according to one or more embodiments of the present disclosure, there is provided an electronic device, comprising: at least one processor and a memory;

[0260] The memory stores computer-executable instructions;

[0261] The at least one processor executes the computer-executable instructions stored in the memory, so that the at least one processor executes the content display method described in the first aspect and various possible designs of the first aspect.

[0262] In a fourth aspect, according to one or more embodiments of the present disclosure, a computer-readable storage medium is provided, in which computer-executable instructions are stored. When a processor executes the computer-executable instructions, the content display method described in the first aspect and various possible designs of the first aspect is implemented.

[0263] In a fifth aspect, according to one or more embodiments of the present disclosure, a computer program product is provided, including a computer program, which, when executed by a processor, implements the content display method described in the first aspect and various possible designs of the first aspect.

[0264] The above description is merely a preferred embodiment of the present disclosure and an illustration of the technical principles employed. Those skilled in the art should understand that the scope of disclosure involved in the present disclosure is not limited to the technical solutions formed by the specific combination of the above-mentioned technical features, but also includes other technical solutions formed by any combination of the above-mentioned technical features or their equivalents without departing from the above-mentioned disclosed concepts. For example, a technical solution formed by replacing the above-mentioned features with (but not limited to) technical features with similar functions disclosed in this disclosure.

[0265] In addition, although each operation is described in a specific order, this should not be understood as requiring these operations to be performed in the specific order shown or in a sequential order. Under certain circumstances, multitasking and parallel processing may be advantageous. Similarly, although some specific implementation details have been included in the above discussion, these should not be interpreted as limiting the scope of the present disclosure. Some features described in the context of a separate embodiment can also be implemented in a single embodiment in combination. On the contrary, the various features described in the context of a single embodiment can also be implemented in multiple embodiments individually or in any suitable sub-combination mode.

[0266] Although the subject matter has been described in language specific to structural features and / or methodological logical acts, it should be understood that the subject matter defined in the appended claims is not necessarily limited to the specific features or acts described above. Rather, the specific features and acts described above are merely example forms of implementing the claims.

Claims

1. A content display method, characterized in that: include: Displaying a preset media content stream in the content display interface, wherein the media content stream includes multiple media contents; In response to a switching operation triggered by a user in the content display interface, displaying a plurality of first contents in the media content stream for displaying a plurality of interactive events, wherein the first contents include trigger controls associated with the plurality of interactive events and media content associated with the plurality of interactive events; In response to the user's triggering operation on the media content associated with the interactive event, an interactive interaction interface associated with the interactive event triggered by the user is displayed.

2. The method according to claim 1, characterized in that The presenting of the plurality of first contents in the media content stream for presenting the plurality of interactive events includes: Get the first interaction event that meets the preset conditions; Displaying the media content associated with the first interactive event in the content display interface; The trigger controls associated with the multiple interactive events are displayed in the display area associated with the media content associated with the first interactive event.

3. The method according to claim 2, characterized in that The method further comprises: In response to the switching viewing operation triggered by the user, determining a second interactive event to be switched; Switch and display the media content associated with the second interactive event in the content display interface.

4. The method according to claim 3, characterized in that The determining, in response to the switching viewing operation triggered by the user, a second interactive event to be switched, includes: In response to a triggering operation by the user on a triggering control associated with any interactive event, determining the interactive event triggered by the user as the second interactive event; Alternatively, in response to the switching viewing operation triggered by the user, determining the second interactive event to be switched includes: In response to a preset gesture operation triggered by the user in any specified direction for a trigger control associated with the multiple interactive events, the second interactive event is determined based on the specified direction, the display order of the multiple interactive events, and the sliding parameters of the preset gesture operation.

5. The method according to claim 3, characterized in that The switching operation is a sliding operation in a first direction, and the preset viewing operation is a sliding operation in a second direction, and the first direction is different from the second direction.

6. The method according to claim 2, characterized in that The displaying of the trigger controls associated with the multiple interactive events in the display area associated with the media content associated with the first interactive event includes: Displaying the trigger control associated with the first interactive event according to a preset first display parameter; Displaying trigger controls associated with other interactive events except the first interactive event among the multiple interactive events according to a preset second display parameter; The first display parameter is different from the second display parameter, and the display parameter includes at least one of display size, display color, and display position.

7. The method according to claim 1, characterized in that The step of displaying an interactive interface associated with the interactive event triggered by the user in response to the user triggering the media content associated with the interactive event includes: In response to a triggering operation by the user on the media content associated with the interactive event, loading the interactive event triggered by the user; The loading is completed in response to the interactive event triggered by the user, and the interactive interface is displayed.

8. The method according to any one of claims 1 to 7, characterized in that The first content also includes a preset viewing control, and the method further includes: In response to the user triggering the viewing control, displaying an interactive event recommendation interface; An identifier of at least one interactive event is displayed in the interactive event recommendation interface.

9. The method according to claim 8, characterized in that The display of multiple interactive event identifiers in the interactive event recommendation interface includes: Displaying at least one first interactive event that the user has historically used on the interactive event recommendation interface; and / or At least one second interactive event associated with the at least one first interactive event is displayed on the interactive event recommendation interface.

10. The method according to claim 8, characterized in that The interactive event recommendation interface also includes trigger controls associated with the multiple interactive events, and the method further includes: In response to the user's triggering operation on a trigger control associated with any interactive event, an interactive interaction interface associated with the interactive event is displayed.

11. The method according to any one of claims 1 to 7, characterized in that: The first content also includes a preset stop control, and the method further includes: In response to the user triggering the stop control, the first content is stopped from being displayed, and the first content is no longer displayed based on the user's switching operation on the media content stream within a preset time interval.

12. The method according to any one of claims 1 to 7, characterized in that: The method further comprises: In response to a switching operation triggered by the user on the first content, other media content in the media content stream is switched and displayed in the content display interface.

13. The method according to any one of claims 1 to 7, characterized in that: The media content associated with the interactive event is generated by a generative model based on the material media content associated with the interactive event and preset prompt words.

14. The method according to any one of claims 1 to 7, characterized in that The media content associated with the interactive event is the real-time image content of the interactive event.

15. The method according to any one of claims 1 to 7, characterized in that The interactive event is a function that the user has used in the past, or the interactive event is a function associated with a function that the user has used in the past.

16. A content display device, characterized in that: include: A display module, configured to display a preset media content stream in a content display interface, wherein the media content stream includes a plurality of media contents; a switching module, configured to display, in response to a switching operation triggered by a user in the content display interface, a plurality of first contents in the media content stream for displaying a plurality of interactive events, wherein the first contents include trigger controls associated with the plurality of interactive events and media content associated with the plurality of interactive events; The processing module is used to display an interactive interface associated with the interactive event triggered by the user in response to the user's triggering operation on the media content associated with the interactive event.

17. An electronic device, characterized in that: include: processor and memory; The memory stores computer-executable instructions; The processor executes the computer-executable instructions stored in the memory, so that the processor executes the content display method according to any one of claims 1 to 15.

18. A computer-readable storage medium, characterized in that The computer-readable storage medium stores computer-executable instructions. When the processor executes the computer-executable instructions, the content display method according to any one of claims 1 to 15 is implemented.

19. A computer program product comprising a computer program, characterized in that When the computer program is executed by a processor, the content display method according to any one of claims 1 to 15 is implemented.

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