Interaction method and device and electronic equipment

By displaying hotspot areas at different levels through supply and demand heat maps, including reward and benefit areas, the problem of insufficient user decision-making in hot zones is solved, and users' autonomy and experience in hotspot areas are improved.

CN120872467APending Publication Date: 2025-10-31BEIJING DIDI INFINITY TECH & DEV CO LTD
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Patent Information

Application Number
CN202510977294.1
Authority / Receiving Office
CN · China
Patent Type
Applications(China)
Current Assignee / Owner
Filing Date
2025-07-15
Publication Date
2025-10-31

AI Technical Summary

Technical Problem

In scenarios of supply and demand mismatch, users lack sufficient information to make informed decisions about going to popular areas, resulting in a poor user experience, and they often cannot accept orders while en route to popular areas.

Method used

Provides a supply and demand heat map display method, including different levels of hot spots, displaying reward areas and/or profit areas, and allowing users to choose whether to accept orders while traveling to hot spots.

Benefits of technology

It improves users' decision-making ability and experience in selecting task execution areas, enhances users' autonomy in choosing hot spots, and improves user experience.

✦ Generated by Eureka AI based on patent content.

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Abstract

The embodiment of the invention discloses an interaction method and device and electronic equipment, and the method comprises the steps: receiving a supply and demand thermodynamic diagram display instruction corresponding to a selected target time node, displaying a supply and demand thermodynamic diagram of the target time node and a hot area triggering control on a first page, responding to the triggering of the hot area triggering control, and displaying the hot area. A hot area thermodynamic diagram is displayed on a second page, the hot area thermodynamic diagram comprises hot spot areas of different levels, the hot spot areas comprise reward areas and / or revenue areas, the hot spot areas of different levels have corresponding reward parameters or revenue parameters, and in response to the received navigation triggering operation of the target hot spot area, the target hot spot area is displayed. And displaying a navigation route for the target hot spot area. Therefore, according to the embodiment, the supply and demand thermodynamic diagrams of different time nodes and the corresponding hot area thermodynamic diagrams with the reward areas and / or the income areas can be provided for the user, so that the user can select the task execution areas based on own demands, and the user experience is improved.
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Description

Technical Field

[0001] This invention relates to the field of computer technology, and more specifically, to an interactive method, apparatus, and electronic device. Background Technology

[0002] Heatmaps are maps that display high-demand hotspots on a map, using a heat map method. The heatmap is overlaid as a new layer on the map. Platforms provide users with decision-making information regarding order placement by displaying these heatmaps. However, in existing supply-demand mismatch scenarios, users lack sufficient information to determine which hotspot to go to, and due to platform scheduling, they often cannot accept orders en route to these hotspots, resulting in a poor user experience. Summary of the Invention

[0003] In view of this, the purpose of this invention is to provide an interactive method, device, and electronic device to provide users with supply and demand heatmaps at different time points, as well as corresponding hot zone heatmaps with reward areas and / or profit areas, so that users can select task execution areas based on their own needs, thereby improving the user experience. Furthermore, in this embodiment, users can independently choose whether to accept orders based on their own needs while traveling to hot zones, further enhancing the user experience.

[0004] In a first aspect, embodiments of the present invention provide an interaction method, the method comprising:

[0005] Receive a supply and demand heat map display instruction, wherein the supply and demand heat map display instruction has a corresponding target time node;

[0006] The first page displays the supply and demand heat map and hot zone trigger control for the target time point;

[0007] In response to the hot zone trigger control being triggered, a hot zone heat map is displayed on the second page. The hot zone heat map includes hot zones of different levels. The hot zones include reward zones and / or profit zones. Different levels of hot zones have corresponding reward parameters or profit parameters.

[0008] In response to receiving a navigation trigger operation for a target hotspot area, a navigation route to the target hotspot area is displayed.

[0009] In a second aspect, embodiments of the present invention provide an interactive device, the device comprising:

[0010] The instruction receiving unit is configured to receive a supply and demand heat map display instruction, wherein the supply and demand heat map display instruction has a corresponding target time node;

[0011] The first display unit is configured to display the supply and demand heat map and hot zone trigger control for the target time point on the first page;

[0012] The second display unit is configured to display a heat map on a second page in response to the hot zone trigger control being triggered. The heat map includes hot zones of different levels, and the hot zones include reward zones and / or profit zones. Different levels of hot zones have corresponding reward parameters or profit parameters.

[0013] The third display unit is configured to display a navigation route to the target hotspot area in response to receiving a navigation trigger operation for the target hotspot area.

[0014] Thirdly, embodiments of the present invention provide an electronic device, including a memory and a processor, wherein the memory is used to store one or more computer program instructions, wherein the one or more computer program instructions are executed by the processor to implement the method described above.

[0015] Fourthly, embodiments of the present invention provide a computer-readable storage medium storing a computer program, which, when executed by a processor, implements the method described above.

[0016] Fifthly, embodiments of the present invention provide a computer program product that, when run on a computer, causes the computer to perform the method described above.

[0017] This invention, through receiving a supply and demand heatmap display instruction corresponding to a selected target time node, displays the heatmap and a hotspot trigger control on a first page. In response to the hotspot trigger control being triggered, a hotspot heatmap is displayed on a second page. The heatmap includes hotspot areas of different levels, each including reward areas and / or profit areas. Different levels of hotspot areas have corresponding reward or profit parameters. In response to receiving a navigation trigger operation for a target hotspot area, a navigation route to that area is displayed. Thus, this embodiment provides users with supply and demand heatmaps for different time nodes, as well as corresponding hotspot heatmaps with reward and / or profit areas, allowing users to select task execution areas based on their needs, improving user experience. Furthermore, this embodiment allows users to choose whether to accept an order while traveling to a hotspot area, further enhancing the user experience. Attached Figure Description

[0018] The above and other objects, features and advantages of the present invention will become clearer from the following description of embodiments of the invention with reference to the accompanying drawings, in which:

[0019] Figure 1 This is a flowchart of the interaction method according to an embodiment of the present invention;

[0020] Figure 2 This is a schematic diagram of a supply and demand heat map display page according to an embodiment of the present invention;

[0021] Figures 3-6 This is a schematic diagram of the heat map display page for hot zone rewards according to an embodiment of the present invention;

[0022] Figure 7 This is a schematic diagram of the heat map display page for hot zone revenue according to an embodiment of the present invention;

[0023] Figures 8-9 This is a schematic diagram of a thermal map display page according to an embodiment of the present invention;

[0024] Figure 10 This is a schematic diagram of another supply and demand heat map display page according to an embodiment of the present invention;

[0025] Figure 11 This is a schematic diagram of the order receiving page according to an embodiment of the present invention;

[0026] Figure 12 This is a schematic diagram of the interactive device according to an embodiment of the present invention;

[0027] Figure 13 This is a schematic diagram of an electronic device according to an embodiment of the present invention. Detailed Implementation

[0028] The present application is described below based on embodiments, but it is not limited to these embodiments. In the detailed description of the present application below, certain specific details are described in detail. Those skilled in the art can fully understand the present application without these details. To avoid obscuring the substance of the present application, well-known methods, processes, flows, elements, and circuits are not described in detail.

[0029] Furthermore, those skilled in the art should understand that the accompanying drawings provided herein are for illustrative purposes only and are not necessarily drawn to scale.

[0030] Unless the context explicitly requires it, words such as "including" or "contains" throughout the application should be interpreted as including rather than exclusive or exhaustive; that is, meaning "including but not limited to".

[0031] In the description of this application, it should be understood that the terms "first," "second," etc., are used for descriptive purposes only and should not be construed as indicating or implying relative importance. Furthermore, in the description of this application, unless otherwise stated, "a plurality of" means two or more.

[0032] The solutions described in this specification and embodiments, if involving the processing of personal information, will be processed only under the premise of having a legal basis (such as obtaining the consent of the personal information subject, or being necessary for the performance of a contract), and will only be processed within the scope stipulated or agreed upon. A user's refusal to process personal information beyond what is necessary for basic functions will not affect the user's use of basic functions.

[0033] Figure 1 This is a flowchart of the interaction method according to an embodiment of the present invention. The interaction method of this embodiment is applied to a user terminal. The user terminal has an application or a mini-program embedded in the application for a corresponding task installed. After entering the application or mini-program for the corresponding task, the user triggers a supply and demand heatmap display instruction through a supply and demand display trigger control on the corresponding page to display the corresponding supply and demand heatmap page. The user terminal in this embodiment can be a mobile terminal, such as a smartphone, tablet, laptop, or desktop computer, or a device installed in a task execution device. Taking a ride-hailing scenario as an example, the user terminal can be a dashcam, navigation device, or other device installed in a ride-hailing vehicle. This embodiment does not limit the type of user terminal, as long as it can perform the corresponding functions.

[0034] This embodiment mainly uses the ride-hailing scenario as an example for detailed description. However, it should be understood that the application scenarios of this embodiment are not limited to this. It can also be applied to other supply and demand imbalance problems caused by different geographical locations, such as food delivery, etc., which will not be listed here.

[0035] like Figure 1 As shown, the interaction method of this invention includes the following steps:

[0036] Step S110: Receive a supply and demand heat map display instruction, which has a corresponding target time node.

[0037] Step S120: Display the supply and demand heat map and hot zone trigger control for the target time point on the first page.

[0038] In one optional implementation, after a user enters the application or mini-program for a task, a supply and demand display trigger control is displayed on the application's (or mini-program's) homepage or other pages. The user triggers the supply and demand heatmap display instruction by activating the supply and demand display trigger control, thereby entering the first page. On the first page, the supply and demand heatmap for the target time node and the hot zone trigger control are rendered and displayed. Further, in this embodiment, the target time node corresponding to the supply and demand heatmap display instruction triggered by the supply and demand display trigger control can be a preset default time node. Optionally, the preset default time node can be the current time node. It should be understood that the default time node can also be other time nodes, which can be set based on specific application requirements, and this embodiment does not limit this.

[0039] In another alternative implementation, the first page displays at least one time node selection control. This time node selection control triggers the display command of the supply and demand heatmap for the corresponding time node. In this embodiment, after entering the first page, the user can select the desired time node's supply and demand heatmap by triggering the time node selection control. For example, if a driver's current task requires 30 minutes, the user can view the supply and demand heatmap 30 minutes later. Or, if the driver is currently in a remote area and entering the city may take 30 minutes, the driver can view the supply and demand heatmap 30 minutes later to choose a suitable hotspot area and increase the probability of accepting orders. Therefore, this embodiment further improves the user experience.

[0040] Furthermore, in this embodiment, the supply and demand heatmap is used to display the geographical areas within the map range selected by the user where the supply and demand parameters are less than the parameter threshold at the target time node. In this embodiment, each geographical area can be a pre-divided grid area. It should be understood that the grid areas in this embodiment can be obtained by using a corresponding predetermined division method based on the actual application situation. For example, they can be geographically divided based on commercial areas, or divided into grids of the same size based on administrative geographical boundaries, etc. This embodiment does not limit this.

[0041] Furthermore, the initial state of the map range selected by the user can be a map range centered on the user's location, extending to the screen boundary at the default map scale. It should be understood that this map range can change based on the user's dragging and changes in the map scale (zooming in or out). Therefore, this embodiment can display a supply and demand heatmap within the address range required by the user based on their actions, further improving the user experience.

[0042] Furthermore, the supply and demand parameters can be represented by the ratio of supply to demand. Taking ride-hailing as an example, the supply is the number of vehicles (or available vehicles) currently located in the corresponding geographical area, and the demand is the number of orders (or unaccepted orders) currently in that geographical area. When the ratio of supply to demand is less than a parameter threshold, it indicates that there is currently a supply-demand imbalance in that geographical area, and passengers need to wait a long time to be accepted. The parameter threshold can be configured according to the actual application, and this embodiment does not impose any restrictions on it.

[0043] Furthermore, in this embodiment, the geographical areas corresponding to supply and demand parameters in different intervals are displayed differently. Specifically, this embodiment can use different display colors to represent the popularity of the corresponding geographical areas. For example, the smaller the supply and demand parameter, the more prominent the color (e.g., redder or darker).

[0044] Furthermore, the user terminal can receive supply and demand parameters for each geographical region at various time points, or supply and demand parameters for geographical regions where the supply and demand parameters are less than a parameter threshold at various time points, from the platform. Based on the received supply and demand parameters for each geographical region and the map range selected by the user, the user terminal renders and displays the corresponding supply and demand heatmap. In another optional implementation, the user terminal can also receive supply and demand heatmap rendering parameters from the platform and display the corresponding supply and demand heatmap based on the map range selected by the user and the rendering parameters. This embodiment does not limit the corresponding rendering method.

[0045] In one optional implementation, the supply and demand parameters for each time node in this embodiment can be determined based on real-time supply and demand, supply and demand parameters at previous time points (e.g., 5 minutes, 10 minutes, 30 minutes before the current time), historical supply and demand parameters at the same time node on a historical date, and real-time and historical traffic information. Further, the supply and demand parameters for each time node in this embodiment can be determined based on a pre-trained supply and demand prediction model. This embodiment can input real-time supply and demand, supply and demand parameters at previous time points (e.g., 5 minutes, 10 minutes, 30 minutes before the current time), historical supply and demand parameters at the same time node on a historical date, and real-time and historical traffic information into the supply and demand prediction model for processing to obtain the supply and demand parameters for the corresponding time node. It should be understood that the supply and demand prediction model is trained based on historical data and supply and demand parameters at historical time nodes. The supply and demand prediction model can adopt corresponding time series models, convolutional models, or corresponding model variants. This embodiment does not limit the model type, as long as it can achieve the corresponding prediction. In other optional implementations, this embodiment can also determine the supply and demand parameters based on real-time supply and demand, using weighted calculations of supply and demand parameters from different time points (e.g., 5 minutes, 10 minutes, 30 minutes before the current time) and historical supply and demand parameters from the same time point on a historical date. Furthermore, this embodiment can also adjust the weights based on real-time traffic information, historical traffic information, and other information to determine the supply and demand parameters for each time point. It should be understood that this embodiment does not limit the calculation method for the supply and demand parameters at each time point.

[0046] Figure 2 This is a schematic diagram of the supply and demand heatmap display page according to an embodiment of the present invention. Figure 2 As shown, the supply and demand heatmap display page 2 (i.e., the first page mentioned above) includes multiple time node selection controls 21, a supply and demand heatmap 22, and a hot zone trigger control 23. The multiple time node selection controls 21 include a current time node selection control, a time node selection control for 15 minutes later, a time node selection control for 30 minutes later, and more time node display controls. Furthermore, in this embodiment, in response to the triggering of more time node display controls, other selectable time node selection controls are displayed. It should be understood that this embodiment does not limit the time point of each time node; it can adopt various... Figure 2 The time node configuration shown can also be configured with other time nodes based on the actual application situation, as long as they match the time nodes determined by the supply and demand parameters in the cloud.

[0047] The supply and demand heatmap 22 includes geographical regions 221 where supply and demand parameters are less than a threshold. The display method differs for geographical regions corresponding to supply and demand parameters in different intervals. This embodiment uses different color depths to represent supply and demand parameters in different intervals, with the smaller the supply and demand parameter, the darker the color of the corresponding geographical region. It should be understood that this embodiment is not limited in this respect; it only needs to represent different levels of supply and demand imbalance. Optionally, each geographical region 221 can also display a reward label to further allow users to perceive that the corresponding region has a reward strategy, improving the user experience.

[0048] Furthermore, the hot zone trigger control 23 is used to trigger the hot zone heat map. The hot zone heat map displays the reward and / or profit areas corresponding to each geographical area with supply-demand imbalance, for user reference. This allows users to choose more suitable hot zones to accept orders, improving the user experience.

[0049] Optionally, the supply and demand heatmap display page 2 in this embodiment also includes current location order-acceptance prompt information 24. This information is used to inform the user of the number of available resources (e.g., the number of available ride-hailing vehicles) in the geographical area where their current location is located, the order duration, and corresponding order-acceptance discounts. It should be understood that this embodiment does not limit the content of the current location order-acceptance prompt information; it can be set based on actual application conditions.

[0050] In step S130, in response to the hotspot trigger control being triggered, a heatmap of the hotspot area is displayed on the second page. The heatmap includes hotspot areas of different levels, each including reward areas and / or revenue areas. Different levels of hotspot areas have corresponding reward or revenue parameters.

[0051] Step S140: In response to receiving a navigation trigger operation for the target hotspot area, display the navigation route to the target hotspot area.

[0052] In one optional implementation, the heat zone trigger control displayed on the first page is a reward area trigger control. When the reward area trigger control is triggered, the page proceeds to the second page, where different levels of reward areas corresponding to the supply and demand heat map for the time node selected by the user are displayed. The supply and demand parameters of different intervals in the supply and demand heat map correspond to different degrees of supply and demand imbalance, and different degrees of imbalance correspond to different levels of reward areas. Different levels of reward areas have corresponding reward parameters. Further optionally, the reward parameters can be specific reward values ​​or reward percentages; this embodiment does not limit this.

[0053] Furthermore, in this embodiment, the corresponding reward parameters can be displayed at the display position of one or more reward areas within each reward area of ​​the same level. It should be understood that this embodiment does not limit the selection method of the reward area for displaying reward parameters. For example, this embodiment can select one or more reward areas based on the distribution of reward areas at each level, or it can display the corresponding reward parameters at the display position of each reward area. Examples will not be provided here.

[0054] Figures 3-6 This is a schematic diagram of the heat map display page for hot zone rewards according to an embodiment of the present invention. Figure 3 As shown, the hot zone reward heatmap display page 3 (i.e., the second page) of this embodiment includes a hot zone reward heatmap display area 31. This hot zone reward heatmap display area 31 includes different levels of reward areas corresponding to the supply and demand heatmaps for the time node selected by the user. Furthermore, the reward area 311 displays corresponding reward labels 312. It should be understood that this embodiment uses reward area 311 as an example; the display of other reward areas and reward labels can be rendered based on corresponding configurations, and will not be described in detail here. The reward labels display the corresponding reward parameters.

[0055] In one alternative implementation, the reward area 311 may also display a corresponding revenue label. This revenue label displays the corresponding revenue parameters.

[0056] In one optional implementation, this embodiment further controls the second page to display status prompt information. This status prompt information includes either a reward prompt indicating that the reward conditions have been met, or information indicating that the reward conditions have not been met. In other optional implementations, the status prompt information may also include reward prompts and benefit prompts indicating that the reward conditions have been met, or information indicating that the reward conditions have not been met.

[0057] like Figure 3 As shown, the hot zone reward heat map display page 3 also includes status prompt information 32, which provides reward prompt information (or income prompt information + reward prompt information) when the reward conditions have been met, or reward conditions that have not been met.

[0058] Furthermore, the hot zone reward heatmap display page 3 also includes area prompt information 33 to inform the user of relevant information about their current or selected area. For example, if the location corresponding to area prompt information 33 is the user's current location and the user's current location is not in a hot zone (i.e., a reward zone), status prompt information 32 can be used to indicate that the user is not currently in a hot zone and / or other unmet reward conditions. Area prompt information 33 can be the user's detailed location information. If the location corresponding to area prompt information 33 is the user's current location and the user's current location is in a hot zone (i.e., a reward zone), status prompt information 32 can be used to indicate unmet reward conditions or reward prompt information when reward conditions are met (or reward prompt information + reward prompt information). Area prompt information 33 can be the reward parameters and reward duration parameters for the hot zone where the user's current location is located. The reward duration parameter is the reward expiration time for the corresponding hot zone (e.g., the reward lasts until 9 PM) or the reward duration (e.g., the reward lasts for 2 hours).

[0059] like Figure 3 As shown, the heat map display page 3 also includes the user's current location p1 and the location selection point p2 to indicate the user's current location and the location selected by the user.

[0060] Furthermore, such as Figure 4 As shown, assuming the user's current location p1 is within a reward area, if the user has other unmet reward conditions, such as the "connecting to the route" switch not being turned off, status prompt information 32 is used to display information about the currently unmet reward conditions. Status prompt information 32 includes text prompts and adjustment controls. Furthermore, the text prompts can highlight relevant text, such as "not met" or "not present," to further enhance information perception. Figure 4 As shown, taking the "Roadside Switch" not being turned off as an example, the status prompt information 32 also includes a "Turn Off Roadside" control 321, so that the user can turn off the roadside service by triggering the "Turn Off Roadside" control 321. Therefore, this embodiment can directly embed a control to change the service activation status of the corresponding reward conditions into the status prompt information 32, without requiring the user to jump to the settings page for adjustment, thus improving operational convenience and user experience.

[0061] Furthermore, such as Figure 4 As shown, assuming the user's current location p1 is within a reward area, the area prompt information 33 can be the reward parameters and reward duration parameters for the hotspot area where the user's current location is located. The reward duration parameter is either the reward expiration time (e.g., the reward lasts until 9 PM) or the reward duration (e.g., the reward lasts for 2 hours) for the corresponding hotspot area.

[0062] In one optional implementation, in response to the location selection point being dragged to a hotspot area, information about the target hotspot area located by the location selection point is displayed on a second page. This information includes reward parameters and reward duration parameters for the target hotspot area. In other optional implementations, the information about the target hotspot area also includes revenue parameters for the target hotspot area during the reward duration or a predetermined time period.

[0063] like Figure 5 As shown, assume the user's current position p1 is not within the reward area, and the user drags the selected location p2 to the reward area 313. The status prompt information 32 is used to display information about reward conditions that have not yet been met, such as a prompt indicating that the user's current position is not within the reward area. The status prompt information 32 includes text prompts. Furthermore, the text prompts can highlight relevant text, such as "Not in," to further enhance information perception.

[0064] Furthermore, such as Figure 5 As shown, assuming the user drags the location to select hotspot p2 and moves it to reward area 313, area prompt information 33 is used to display reward information for the selected location. Area prompt information 33 can include reward parameters and reward duration parameters for the reward area 313 where the user's selected location is located. The reward duration parameter is either the reward expiration time for the corresponding hotspot area (e.g., the reward lasts until 9 PM) or the reward duration (e.g., the reward lasts for 2 hours).

[0065] Furthermore, the information for the target hotspot area includes navigation prompts, which include navigation information and navigation controls leading to the target hotspot area. The navigation information includes navigation distance, navigation time, and / or navigation address. Further, in this embodiment, in response to the navigation controls being triggered, a navigation route to the target hotspot area is displayed.

[0066] Furthermore, such as Figure 5 As shown, the area prompt information 33 also includes navigation prompt information. Specifically, the area prompt information 33 includes navigation information for the user's selected location (i.e., the location of the location selection point p2) and a navigation control 331. Further, in this embodiment, in response to the navigation control 331 being triggered, a navigation route to the reward area 313 is displayed to facilitate the user's journey to the reward area 313 to accept the order.

[0067] like Figure 6As shown, if the user has already met all reward conditions, status message 32 will display the reward message indicating that the reward conditions have been met, such as "You have entered the exclusive reward area for the hot zone. Orders placed in this area will receive an additional x1 yuan." Area message 33 is used to display reward information for the user's current location. Area message 33 can include reward parameters and reward duration parameters for the reward area 313 where the user is currently located. The reward duration parameter is either the reward expiration time for the corresponding hot zone (e.g., the reward lasts until 9 PM) or the reward duration (e.g., the reward lasts for 2 hours).

[0068] This invention displays different levels of reward information for various supply-demand imbalance areas and enables users to accurately perceive the corresponding reward parameters and reward duration through corresponding interactions, thereby helping users quickly decide which hotspot areas they want to visit and improving the user experience.

[0069] In one optional implementation, the hotspot trigger control displayed on the first page is a revenue area trigger control. When the revenue area trigger control is triggered, the user enters the second page, which displays different levels of revenue areas corresponding to the supply and demand heatmap for the time node selected by the user. The supply and demand parameters of different intervals in the supply and demand heatmap correspond to different degrees of supply and demand imbalance. Different degrees of supply and demand imbalance correspond to different levels of reward areas, and different levels of reward areas have corresponding reward parameters and reward durations. Therefore, the final revenue parameters of the hotspot areas selected by the user will differ. The revenue parameters can be the total expected revenue within the reward duration or a predetermined time (e.g., until the predetermined time or the end time), or the revenue increase percentage (relative to not visiting the hotspot area, relative to the previous day, or relative to the average revenue, etc.).

[0070] Furthermore, in this embodiment, the corresponding revenue parameters can be displayed at the display position of one or more revenue regions within the same level of revenue regions. It should be understood that this embodiment does not limit the selection method of the revenue regions for displaying revenue parameters. For example, this embodiment can select one or more revenue regions based on the distribution of revenue regions at each level, or it can display the corresponding revenue parameters at the display position of each revenue region. Examples will not be provided here.

[0071] Figure 7 This is a schematic diagram of the heat map display page for hot zone revenue according to an embodiment of the present invention. Figure 7 As shown, Figure 7As shown, the heatmap display page 4 (i.e., the second page) of this embodiment includes a heatmap display area 41. This heatmap display area 41 includes different levels of revenue areas corresponding to the supply and demand heatmaps for the time node selected by the user. Furthermore, the revenue area 411 displays corresponding revenue labels 412. It should be understood that this embodiment uses revenue area 411 as an example; the display of other revenue areas 411 and revenue labels can be rendered based on corresponding configurations, and will not be described in detail here. The revenue labels display the corresponding revenue parameters.

[0072] In one alternative implementation, the reward area 311 may also display a corresponding reward label. The reward label contains the corresponding reward parameters.

[0073] In one optional implementation, this embodiment further controls the second page to display status prompt information. This status prompt information includes either a reward notification indicating that the reward conditions have been met, or information indicating that the reward conditions have not been met. In other optional implementations, the status prompt information may also include reward notification and profit notification indicating that the reward conditions have been met, or information indicating that the reward conditions have not been met.

[0074] like Figure 7 As shown, the hot zone reward heatmap display page 4 also includes status prompt information 42, which provides a reward prompt when the reward conditions have been met (or a reward prompt + reward prompt), or a reward condition prompt when the reward conditions have not been met.

[0075] Furthermore, the hot zone reward heatmap display page 4 also includes regional prompt information 43 to indicate the user's current location or the corresponding information of the selected area. For example, if the location corresponding to regional prompt information 43 is the user's current location and the area where the user's current location is located is not a hot zone (i.e., a reward area), status prompt information 42 can be used to indicate that the user is not currently in a hot zone and / or other unmet reward conditions, while regional prompt information 43 can be the detailed location information of the current user. If the location corresponding to regional prompt information 43 is the user's current location and the area where the user's current location is located is a hot zone (i.e., a reward area), status prompt information 42 can be used to indicate unmet reward conditions or reward prompt information when reward conditions are met (or reward prompt information + reward prompt information), while regional prompt information 43 can be the reward parameters of the hot zone where the user's current location is located and the time parameter corresponding to that reward parameter (i.e., the deadline for the reward), or regional prompt information 43 can be the reward parameters of the hot zone where the user's current location is located, the time parameter corresponding to that reward parameter, and the reward parameter and reward duration parameter. The reward duration parameter is either the reward expiration time for the corresponding hotspot area (e.g., the reward lasts until 9 pm) or the reward duration (e.g., the reward lasts for 2 hours).

[0076] like Figure 7 As shown, the heat map display page 4 also includes the user's current location p1 and the location selection point p2 to indicate the user's current location and the location selected by the user.

[0077] It should be understood that the changes in the heat map display page 4 based on the user's dragged location selection of the focal point p2 or based on the user's current location are different from those in the above embodiments. Figures 4-6 Similarly, the difference is that the content of status prompt information 42 and area prompt information 43 mainly contains information related to the revenue parameters, which will not be illustrated in detail in this embodiment.

[0078] It should also be understood that because the duration of different hotspot areas varies, the magnitude of the revenue parameter within each hotspot area is not a standard positive correlation with the magnitude of the reward parameter in the reward area. Therefore, for a supply and demand heatmap at the same time point, the rendering colors of each region in the corresponding hotspot reward heatmap and hotspot revenue heatmap may not be the same.

[0079] This invention displays different levels of revenue information for various regions with supply-demand imbalances, and through corresponding interactions, enables users to accurately perceive the relevant revenue parameters, thereby helping users quickly decide which hotspots they want to visit and improving the user experience.

[0080] In one optional implementation, the second page of this embodiment includes a first selection control or a second selection control. Specifically, in response to the first selection control being triggered, this embodiment displays a heatmap of the reward area on the second page; and in response to the second selection control being triggered, it displays a heatmap of the profit area on the second page.

[0081] Figures 8-9 This is a schematic diagram of a thermal map display page according to an embodiment of the present invention. Figure 8 As shown, the heat map display page (i.e., the second page) of this embodiment includes a first selection control 81 and a second selection control 82.

[0082] like Figure 8 As shown, if the user currently selects and triggers the first selection control 81, the reward area heatmap will be displayed on the heatmap display page. Its specific display and interaction methods are similar to those shown below. Figures 3-6 The embodiments shown are similar and will not be described in detail here.

[0083] like Figure 9 As shown, if the user currently selects and triggers the second selection control 82, a heatmap of the revenue area will be displayed on the heatmap display page. Its specific display and interaction methods are similar to those shown below. Figure 7 The embodiments shown are similar and will not be described in detail here.

[0084] This invention displays different levels of reward and benefit information for various regions with supply and demand imbalances, and enables users to accurately perceive the corresponding reward and benefit parameters through interactive methods. This helps users quickly decide which hotspots they want to visit, thus improving the user experience.

[0085] In another alternative implementation, the heat zone trigger control in this embodiment includes a first control and a second control. Further, in response to the first control being triggered, this embodiment displays a heat map of the reward area on the second page; and in response to the second control being triggered, it displays a heat map of the profit area on the second page.

[0086] Figure 10 This is a schematic diagram of another supply and demand heat map display page according to an embodiment of the present invention. Figure 10 As shown, the supply and demand heatmap display page 10 includes a first control 101 and a second control 102. In this embodiment, in response to the triggering of the first control 101, the page enters the reward area heatmap display page, as shown... Figure 3 As shown. In this embodiment, in response to the triggering of the second control 102, the system enters the heatmap display page of the revenue area, as shown. Figure 7 As shown. It should be understood that the interactive operations after entering the reward area heatmap display page or the revenue area heatmap display page are similar to those in the above embodiments, and will not be described in detail here.

[0087] This invention displays different levels of reward and benefit information for various regions with supply and demand imbalances, and enables users to accurately perceive the corresponding reward and benefit parameters through interactive methods. This helps users quickly decide which hotspots they want to visit, thus improving the user experience.

[0088] Further optionally, this embodiment can also control the second page (such as...). Figures 3-9 The page shown displays at least one time point selection control, allowing users to switch between reward area heatmaps or profit area heatmaps for different time points without returning to the first page, further improving the user experience.

[0089] In one alternative implementation, the reward duration of this embodiment of the invention can be determined based on the duration of the corresponding hotspot area, or it can be a predetermined duration or continue until a predetermined deadline. This embodiment does not limit this.

[0090] Furthermore, the duration of the hotspot area in this embodiment can be obtained by processing data such as current supply and demand parameters, supply and demand parameters within historical time periods, supply and demand parameters at the same time point on historical dates, the duration of the hotspot area, real-time traffic information, and historical traffic information based on a pre-trained time prediction model. It should be understood that the time prediction model is trained based on historical data, and the time prediction model can employ corresponding time series models, convolutional models, or corresponding model variants. This embodiment does not limit the model type, as long as it can achieve the corresponding prediction.

[0091] Furthermore, the revenue parameters of the hotspot areas in this embodiment can be determined based on a pre-trained revenue prediction model. This revenue prediction model processes data such as supply and demand parameters, reward parameters, traffic condition data, and relevant historical data of the hotspot areas to obtain the corresponding revenue parameters. It should be understood that the revenue prediction model is trained based on historical data, and it can employ appropriate time-series models, convolutional models, or model variants. This embodiment does not limit the model type, as long as it can achieve the corresponding prediction.

[0092] It should be understood that the training and processing of the model in this embodiment can be determined by using existing or future-adapted model structures or training methods. This embodiment will not describe the training and processing process in detail here. In practical applications, a suitable model structure can be selected and trained using historical relevant data.

[0093] Furthermore, in this embodiment, the cloud can directly send relevant data for each region at each time point after the user leaves the vehicle, so that the user terminal can select the corresponding data for rendering and display after the user selects the corresponding range. In other optional implementations, the cloud can also receive requests from the user terminal and send the requested relevant data in real time for the user terminal to render and display. This embodiment does not limit the data sending method.

[0094] Furthermore, the user terminal application or applet in this embodiment can also embed corresponding models or calculation methods so that the user terminal can calculate data such as supply and demand parameters, reward duration, and revenue parameters.

[0095] In an optional implementation, this embodiment also responds to the task terminal being located in a hotspot area and receiving task push information by displaying task details and reward parameter prompts for the pushed task on a third page.

[0096] Figure 11 This is a schematic diagram of the order receiving page according to an embodiment of the present invention. Figure 11 As shown, the order-accepting page 11 (i.e., the third page) in this embodiment of the invention includes task details, such as pick-up distance, total distance, starting address, and destination address. The order-accepting page 11 also includes reward parameter prompts, such as the reward amount included in the estimated total revenue. Furthermore, if the destination address is in a hotspot area, the display area of ​​the destination address can also display corresponding reward prompts, such as information about the number of terminal orders, the destination being in a reward area, and reward parameters for the reward area of ​​the destination.

[0097] Furthermore, the order acceptance page 11 also includes an order-grabbing control and an order-rejection control. Users can accept or reject orders by triggering the order-grabbing control and the order-rejection control.

[0098] It should be understood that the values ​​of “x”, “y”, etc. in the accompanying drawings of this embodiment do not represent specific information or specific values, but express an unknown state. Distance values ​​or specific information can be configured according to the actual situation.

[0099] Furthermore, in this embodiment, users can set whether to accept orders while traveling to their selected hotspot area. Taking ride-hailing services as an example, drivers can set themselves to start driving so they can receive order notifications while traveling to their selected hotspot area and decide whether to accept orders based on their own needs. Drivers can also set themselves to stop driving so they do not accept orders while traveling to their selected hotspot area, in order to reach the hotspot area as quickly as possible.

[0100] It should be understood that the page diagrams in this embodiment are merely exemplary, and the shape of each geographical area, the position of controls, and the text content and position of prompts are not limited to the illustrated diagrams, but can be configured according to actual application requirements.

[0101] This invention, through receiving a supply and demand heatmap display instruction corresponding to a selected target time node, displays the heatmap and a hotspot trigger control on a first page. In response to the hotspot trigger control being triggered, a hotspot heatmap is displayed on a second page. The heatmap includes hotspot areas of different levels, each including reward areas and / or profit areas. Different levels of hotspot areas have corresponding reward or profit parameters. In response to receiving a navigation trigger operation for a target hotspot area, a navigation route to that area is displayed. Thus, this embodiment provides users with supply and demand heatmaps for different time nodes, as well as corresponding hotspot heatmaps with reward and / or profit areas, allowing users to select task execution areas based on their needs, improving user experience. Furthermore, this embodiment allows users to choose whether to accept an order while traveling to a hotspot area, further enhancing the user experience.

[0102] Figure 12 This is a schematic diagram of an interactive device according to an embodiment of the present invention. Figure 12 As shown, the interactive device 12 of this embodiment includes an instruction receiving unit 121, a first display unit 122, a second display unit 123 and a third display unit 124.

[0103] The instruction receiving unit 121 is configured to receive a supply and demand heatmap display instruction, which has a corresponding target time node. The first display unit 122 is configured to display the supply and demand heatmap and hotspot trigger control for the target time node on a first page. The second display unit 123 is configured to display a hotspot heatmap on the second page in response to the triggering of the hotspot trigger control. The hotspot heatmap includes hotspot areas of different levels, including reward areas and / or profit areas, with different levels of hotspot areas having corresponding reward parameters or profit parameters. The third display unit 124 is configured to display a navigation route to the target hotspot area in response to receiving a navigation trigger operation for the target hotspot area.

[0104] In one optional implementation, the supply and demand heatmap is used to display the geographical areas within the selected map range where the supply and demand parameters are less than the parameter threshold at the target time node, and the display method of the geographical areas corresponding to the supply and demand parameters in different intervals is different.

[0105] In one alternative implementation, the first page displays at least one time node selection control, which is used to trigger a supply and demand heatmap display instruction for the corresponding time node.

[0106] In one alternative implementation, the interactive device 12 further includes a fourth display unit configured to control the second page to display status prompt information, which is a reward prompt and / or benefit prompt when the reward conditions have been met, or information on reward conditions that have not been met.

[0107] In one alternative implementation, the second page further displays a location selection point, and the interactive device 12 further includes a fifth display unit configured to control the display of information about the target hotspot area located by the location selection point on the second page in response to the location selection point being dragged to a hotspot area. The information about the target hotspot area includes reward parameters and reward duration parameters of the target hotspot area, or the information about the target hotspot area includes revenue parameters of the target hotspot area during the reward duration or a predetermined time.

[0108] In one optional implementation, the information of the target hotspot area includes navigation prompt information, which includes navigation information and navigation controls to the target hotspot area. The navigation information includes navigation mileage, navigation time, and / or navigation address.

[0109] In an alternative implementation, the third display unit 124 is further configured to display a navigation route to the target hotspot area in response to the navigation control being triggered.

[0110] In an alternative implementation, the interactive device 12 further includes a sixth display unit, configured to display task details and reward parameter prompts corresponding to the pushed task on the third page in response to the task terminal being located in the hotspot area and receiving task push information.

[0111] In one alternative implementation, the heat zone trigger control includes a first control and a second control, and the second display unit is further configured to display a heat map of the reward area on the second page in response to the first control being triggered, and to display a heat map of the revenue area on the second page in response to the second control being triggered.

[0112] In one alternative implementation, the second page includes a first selection control or a second selection control, and the interactive device 12 further includes a seventh display unit configured to display a heatmap of the reward area on the second page in response to the first selection control being triggered, and to display a heatmap of the profit area on the second page in response to the second selection control being triggered.

[0113] This invention, through receiving a supply and demand heatmap display instruction corresponding to a selected target time node, displays the heatmap and a hotspot trigger control on a first page. In response to the hotspot trigger control being triggered, a hotspot heatmap is displayed on a second page. The heatmap includes hotspot areas of different levels, each including reward areas and / or profit areas. Different levels of hotspot areas have corresponding reward or profit parameters. In response to receiving a navigation trigger operation for a target hotspot area, a navigation route to that area is displayed. Thus, this embodiment provides users with supply and demand heatmaps for different time nodes, as well as corresponding hotspot heatmaps with reward and / or profit areas, allowing users to select task execution areas based on their needs, improving user experience. Furthermore, this embodiment allows users to choose whether to accept an order while traveling to a hotspot area, further enhancing the user experience.

[0114] Figure 13 This is a schematic diagram of an electronic device according to an embodiment of the present invention. (For example...) Figure 13 As shown, electronic device 130 is a general-purpose data processing device, which includes a general-purpose computer hardware structure, including at least a processor 131 and a memory 132. The processor 131 and memory 132 are connected via a bus 133. The memory 132 is adapted to store instructions or programs executable by the processor 131. The processor 131 can be a standalone microprocessor or a collection of one or more microprocessors. Thus, the processor 131 executes the instructions stored in the memory 132 to perform the method flow of the embodiments of the present invention as described above, thereby realizing data processing and control of other devices. The bus 133 connects the aforementioned components together, and also connects the aforementioned components to a display controller 134, a display device, and an input / output (I / O) device 135. The input / output (I / O) device 135 can be a mouse, keyboard, modem, network interface, touch input device, motion-sensing input device, printer, and other devices known in the art. Typically, the input / output device 135 is connected to the system via an input / output (I / O) controller 136.

[0115] Those skilled in the art will understand that embodiments of this application can be provided as methods, apparatus (devices), or computer program products. Therefore, this application can take the form of a completely hardware embodiment, a completely software embodiment, or an embodiment combining software and hardware aspects. Furthermore, this application can take the form of a computer program product embodied on one or more computer-readable storage media (including but not limited to disk storage, CD-ROM, optical storage, etc.) containing computer-usable program code.

[0116] This application is described with reference to flowchart illustrations of methods, apparatus (devices), and computer program products according to embodiments of this application. It should be understood that each step in the flowchart can be implemented by computer program instructions.

[0117] These computer program instructions may be stored in a computer-readable storage medium that can direct a computer or other programmable data processing device to function in a particular manner, such that the instructions stored in the computer-readable storage medium produce an article of manufacture including an instruction means, the implementation process of which is described in the instruction means. Figure 1 The function specified in one or more processes.

[0118] These computer program instructions may also be provided to a processor of a general-purpose computer, special-purpose computer, embedded processor, or other programmable data processing device to produce a machine, such that the instructions, which execute via the processor of the computer or other programmable data processing device, produce instructions for implementing processes. Figure 1 A device for a function specified in one or more processes.

[0119] Another embodiment of the present invention relates to a non-volatile storage medium for storing a computer-readable program for use by a computer to execute some or all of the above-described method embodiments.

[0120] That is, those skilled in the art will understand that all or part of the steps in the methods of the above embodiments can be implemented by a program specifying the relevant hardware. This program is stored in a storage medium and includes several instructions to cause a device (which may be a microcontroller, chip, etc.) or processor to execute all or part of the steps of the methods described in the embodiments of this application. The aforementioned storage medium includes various media capable of storing program code, such as a USB flash drive, a portable hard drive, a read-only memory (ROM), a random access memory (RAM), a magnetic disk, or an optical disk.

[0121] The above description is merely a preferred embodiment of this application and is not intended to limit this application. Various modifications and variations can be made to this application by those skilled in the art. Any modifications, equivalent substitutions, improvements, etc., made within the spirit and principles of this application should be included within the protection scope of this application.

Claims

1. An interaction method, characterized in that, The method includes: Receive a supply and demand heat map display instruction, wherein the supply and demand heat map display instruction has a corresponding target time node; The first page displays the supply and demand heat map and hot zone trigger control for the target time point; In response to the hot zone trigger control being triggered, a hot zone heat map is displayed on the second page. The hot zone heat map includes hot zones of different levels. The hot zones include reward zones and / or profit zones. Different levels of hot zones have corresponding reward parameters or profit parameters. In response to receiving a navigation trigger operation for a target hotspot area, a navigation route to the target hotspot area is displayed.

2. The method according to claim 1, characterized in that, The supply and demand heat map is used to display the geographical areas within the selected map range where the supply and demand parameters are less than the parameter threshold at the target time node. The display method of the geographical areas corresponding to the supply and demand parameters in different intervals is different.

3. The method according to claim 1, characterized in that, The first page displays at least one time node selection control, which is used to trigger the supply and demand heat map display instruction for the corresponding time node.

4. The method according to claim 1, characterized in that, The method further includes: The second page is controlled to display status prompts, which are reward prompts and / or benefit prompts when reward conditions have been met, or reward conditions that have not been met.

5. The method according to claim 1, characterized in that, The second page also displays a location selection point, and the method further includes: In response to the location selection point being dragged to a hotspot area, the system controls the display of information about the target hotspot area located by the location selection point on the second page. The information about the target hotspot area includes reward parameters and reward duration parameters of the target hotspot area, or the information about the target hotspot area includes revenue parameters of the target hotspot area during the reward duration or a predetermined time.

6. The method according to claim 4, characterized in that, The information of the target hotspot area includes navigation prompts, which include navigation information and navigation controls to the target hotspot area. The navigation information includes navigation mileage, navigation time, and / or navigation address.

7. The method according to claim 6, characterized in that, The step of displaying a navigation route to the target hotspot area in response to receiving a navigation trigger operation for the target hotspot area includes: In response to the navigation control being triggered, a navigation route to the target hotspot area is displayed.

8. The method according to claim 1, characterized in that, The method further includes: In response to the task terminal being located in the hotspot area and receiving task push information, the task details and reward parameter prompts corresponding to the pushed task are displayed on the third page.

9. The method according to claim 1, characterized in that, The heat zone trigger control includes a first control and a second control. The step of displaying a heat map on the second page in response to the triggering of the heat zone trigger control includes: In response to the first control being triggered, a heatmap of the reward area is displayed on the second page; In response to the second control being triggered, a heatmap of the revenue area is displayed on the second page.

10. The method according to claim 1, characterized in that, The second page includes a first selection control or a second selection control, and the method further includes: In response to the first selection control being triggered, a heatmap of the reward area is displayed on the second page; In response to the second selection control being triggered, a heatmap of the revenue area is displayed on the second page.

11. An interactive device, characterized in that, The device includes: The instruction receiving unit is configured to receive a supply and demand heat map display instruction, wherein the supply and demand heat map display instruction has a corresponding target time node; The first display unit is configured to display the supply and demand heat map and hot zone triggering control of the target time node on the first page; The second display unit is configured to display a heat map on a second page in response to the hot zone trigger control being triggered. The heat map includes hot zones of different levels, and the hot zones include reward zones and / or profit zones. Different levels of hot zones have corresponding reward parameters or profit parameters. The third display unit is configured to display a navigation route to the target hotspot area in response to receiving a navigation trigger operation for the target hotspot area.

12. An electronic device comprising a memory and a processor, characterized in that, The memory is used to store one or more computer program instructions, wherein the one or more computer program instructions are executed by the processor to implement the method as described in any one of claims 1-10.

13. A computer-readable storage medium, characterized in that, The computer-readable storage medium stores a computer program that, when executed by a processor, implements the method as described in any one of claims 1-10.

14. A computer program product, characterized in that, When the computer program product is run on a computer, it causes the computer to perform the method as described in any one of claims 1-10.

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