Electronic device and method of providing information thereof

Abstract

A method for providing information of an electronic device is disclosed. The method for providing information may comprise the steps of: providing first sales price information among a plurality of pieces of information about an item provided through an application through a preset first area of a user interface; checking whether supplier identification information corresponding to the item corresponds to a preset condition; checking a card list including at least one card applicable to the item on the basis of the supplier identification information if the supplier identification information corresponds to the preset condition; and providing second sales price information, in which the first sales price information is modified on the basis of the at least one card, through a second area at the bottom of the first area.

Description

Electronic devices and their information provision methods

[0001] The present disclosure relates to a method for providing related information so that a user can more easily recognize card discount information on multiple pages included in an application.

[0002] Users can search for and purchase items using applications installed on their devices. During this process, even when discounts are available for selected items, users often fail to take advantage of them due to inconvenient user interfaces. For example, while card discount information, an example of a discount, is displayed on the user interface, it is often presented in a way that makes it difficult for users to easily recognize it, often preventing them from taking advantage of the discount. In other words, despite extensive support for providing card discounts to users through applications, inconvenient user interfaces often hinder users from recognizing these benefits. Therefore, a technology is needed that efficiently provides users with information about card discounts, thereby enhancing user convenience and enabling them to easily utilize them.

[0003] The disclosed embodiments disclose an electronic device and its information providing method. The technical challenges addressed by the present embodiments are not limited to the technical challenges described above, and other technical challenges can be inferred from the following embodiments.

[0004] According to a first embodiment, a method for providing information in an electronic device may include: providing first sales price information among a plurality of pieces of information about an item provided through an application through a first area set in advance of a user interface; confirming whether supplier identification information corresponding to the item corresponds to a preset condition; if the predetermined condition corresponds to the predetermined condition, confirming a card list including at least one card applicable to the item based on the supplier identification information; and providing second sales price information, in which the first sales price information is modified based on the at least one card, through a second area at the bottom of the first area.

[0005] According to an embodiment, the second sales price information may include information determined as one of a discounted price, a discount rate, and a sales price modified by reflecting the discounted price in the first sales price information based on the at least one card.

[0006] According to an embodiment, the second selling price information may be determined as one of the discounted prices, the discount rate, and the modified selling prices by reflecting the discounted prices in the first selling price information, based on a comparison between the first selling price information of the item and the reference price information.

[0007] According to an embodiment, the second selling price information may be determined as one of the modified selling prices by reflecting the discount price, the discount rate, and the discount price in the first selling price information, for each category information corresponding to the item.

[0008] According to an embodiment, the step of checking the card list including at least one card may include the step of checking the membership of a user using the application among a first membership applied when signing up for the application and a second membership that provides benefits different from the first membership; and the step of checking the card list including the at least one card in consideration of the checked membership of the user.

[0009] According to an embodiment, the step of checking a card list including at least one card in consideration of the user's verified membership may include the step of providing discount benefit information applicable exclusively to the second membership when the user's membership is the first membership; and the step of displaying a page that induces registration of the second membership when the discount benefit information is selected in the user interface.

[0010] According to an embodiment, the step of checking a card list including at least one card may include the step of checking card information previously registered by the user in the application; and the step of determining whether the card information is applicable to the item based on the card information.

[0011] According to an embodiment, the step of providing second sale price information, in which the first sale price information is modified based on the at least one card, through a second area at the bottom of the first area may include the step of providing second sale price information, in which the first sale price information is modified based on a card corresponding to the card information, through a second area at the bottom of the first area, when it is determined that the first sale price information is applicable to the item based on the card information.

[0012] According to an embodiment, the above-described condition may be satisfied when the supplier identification information corresponding to the item does not match the supplier identification information to which the card discount benefit is not applied.

[0013] In an embodiment, the supplier identification information to which the card discount benefit does not apply may include the supplier identification information of the returned item.

[0014] According to an embodiment, the step of providing second sale price information, in which the first sale price information is modified based on the at least one card, through a second area at the bottom of the first area may include the step of confirming second sale price information, in which the first sale price information is modified, for each of the at least one card; and the step of providing second sale price information, in which a card providing the largest discount benefit is applied among the second sale price information confirmed for each of the at least one card, through the second area at the bottom of the first area.

[0015] According to an embodiment, the application may further include a step of determining a sort order of a search result list on the search result page according to a priority determined by considering the second sales price information on the search result page corresponding to a keyword entered in the application.

[0016] According to an embodiment, the priority may be determined by setting a discount limit price for each of the at least one card, adjusting the discount limit price for each of the at least one card in consideration of the discount benefit applied in advance, if there is a card among the at least one card to which a discount benefit has been applied in advance, and taking into consideration the adjusted discount limit price.

[0017] According to a second embodiment, the electronic device may include a communication device; a memory; and a controller that provides first sales price information among a plurality of pieces of information about an item provided through an application through a first area set in advance of a user interface, determines whether supplier identification information corresponding to the item corresponds to a preset condition, and, if the supplier identification information corresponds to the preset condition, determines a card list including at least one card applicable to the item based on the supplier identification information, and provides second sales price information in which the first sales price information is modified based on the at least one card through a second area at the bottom of the first area.

[0018] According to a third embodiment, a computer-readable recording medium includes a non-transitory recording medium having recorded thereon a program for executing the above-described method on a computer.

[0019] Specific details of other embodiments are included in the detailed description and drawings.

[0020] According to the present disclosure, card discount information can be provided on a detailed page providing detailed information about an item, making it easier for users to recognize the information. Furthermore, by providing card discount information categorized by membership type, registration for memberships offering additional benefits can be encouraged. On a search results page providing keyword search results, the location of card discount information can be adjusted to make it easier for users to recognize the information. This improves the convenience of using card discount information when purchasing items through an application, potentially leading to increased purchase rates and increased sales.

[0021] The effects of the invention are not limited to the effects mentioned above, and other effects not mentioned will be clearly understood by those skilled in the art from the description of the claims.

[0022] Figure 1 illustrates a system according to one embodiment.

[0023] FIGS. 2A and 2B are diagrams according to one embodiment of the present invention in which card discount information is displayed in a user interface.

[0024] FIGS. 3A to 3D are diagrams according to an embodiment of the present invention in which card discount information is displayed in a user interface.

[0025] FIGS. 4A and 4B are drawings according to one embodiment for explaining different methods of displaying card discount information.

[0026] FIGS. 5A to 5D are diagrams according to an embodiment in which card discount information is displayed taking into account the user's membership.

[0027] FIGS. 6A to 6C are diagrams according to one embodiment for explaining a search results page displaying card discount information.

[0028] FIG. 7 is a flowchart of an information providing method performed by an electronic device according to one embodiment.

[0029] FIG. 8 is a block diagram showing an electronic device according to one embodiment.

[0030] The terms used in the embodiments have been selected from widely used and common terms, taking into account the functions of the present disclosure. However, these terms may vary depending on the intentions of those skilled in the art, precedents, the emergence of new technologies, etc. Furthermore, in certain cases, terms may be arbitrarily selected by the applicant, in which case their meanings will be described in detail in the relevant description. Therefore, the terms used in this disclosure should not be defined simply as names of terms, but rather based on the meanings of the terms and the overall content of the present disclosure.

[0031] When a part of the specification is said to "include" a component, this does not exclude other components, but rather implies the inclusion of other components, unless otherwise specifically stated. Furthermore, terms such as "part" and "module" used in the specification mean a unit that processes at least one function or operation, which may be implemented in hardware, software, or a combination of hardware and software.

[0032] The expression "at least one of a, b, and c" described throughout the specification may encompass 'a alone', 'b alone', 'c alone', 'a and b', 'a and c', 'b and c', or 'all of a, b, and c'.

[0033] The "terminal" mentioned below may be implemented as a computer or portable terminal that can connect to a server or other terminal via a network. Here, the computer includes, for example, a notebook, desktop, laptop, etc. equipped with a web browser, and the portable terminal may include, for example, a wireless communication device that guarantees portability and mobility, and may include all types of handheld-based wireless communication devices such as communication-based terminals such as IMT (International Mobile Telecommunication), CDMA (Code Division Multiple Access), W-CDMA (W-Code Division Multiple Access), LTE (Long Term Evolution), smartphones, tablet PCs, etc.

[0034] Below, embodiments of the present disclosure are described in detail with reference to the attached drawings so that those skilled in the art can easily implement the present disclosure. However, the present disclosure may be implemented in various different forms and is not limited to the embodiments described herein.

[0035] Hereinafter, embodiments of the present disclosure will be described in detail with reference to the drawings.

[0036] Figure 1 illustrates a system according to one embodiment.

[0037] Referring to FIG. 1, the system may include an electronic device (10), a card company server (20), user terminal 1 (30), user terminal 2 (40), and a network (50). The electronic device (10) may provide information for selling items through an application, and the card company server (20) may be a server corresponding to a card company that provides discount benefits through an application. The electronic device (10) may receive information on discount benefits for each card through a server corresponding to each card company and provide the information to users using the application.

[0038] Users can purchase items based on information provided through the application using multiple user terminals, including user terminal 1 (30) and user terminal 2 (40). User terminal 1 (30) and user terminal 2 (40) are merely examples, and the scope of the present specification is not limited thereto. The system illustrated in FIG. 1 only illustrates components related to the present embodiment. Therefore, those skilled in the art will understand that, in addition to the components illustrated in FIG. 1, other general-purpose components may be included.

[0039] An electronic device (10), a card company server (20), a user terminal 1 (30), and a user terminal 2 (40) can communicate with each other within a network (50). The network (50) includes a local area network (LAN), a wide area network (WAN), a value-added network (VAN), a mobile radio communication network, a satellite communication network, and a combination thereof, and is a comprehensive data communication network that allows each network component illustrated in FIG. 1 to communicate smoothly with each other, and may include a wired Internet, a wireless Internet, and a mobile radio communication network. Wireless communication may include, but is not limited to, wireless LAN (Wi-Fi), Bluetooth, Bluetooth low energy, Zigbee, Wi-Fi Direct (WFD), ultra wideband (UWB), infrared communication (IrDA, infrared Data Association), NFC (Near Field Communication), etc., for example.

[0040] An electronic device (10) can provide all information related to an item to a user for selling the item. At this time, user terminal 1 (30) and user terminal 2 (40) may correspond to terminals used by the user to purchase the item. The electronic device (10) may provide an application for providing information related to the item to the terminals (20, 30). User terminal 1 (30) and user terminal 2 (40) are terminals used by the user, and the user can purchase the item using the information provided by the electronic device (10) through the terminals (20, 30).

[0041] At this time, the electronic device (10) can provide card-specific benefit information received from the card company server (20) to users through the application, and users can purchase items at a discounted price by using any one of the multiple cards provided through the application. At this time, information on card discount benefits may be provided based on the membership status of the user using the application. Specifically, information may be provided on card discount benefits applicable to general memberships and card discount benefits applicable to memberships that offer additional benefits different from general memberships.

[0042] Below, a specific process by which an electronic device (10) provides information on card discount benefits to users is described.

[0043] FIGS. 2A and 2B are diagrams according to one embodiment of the present invention in which card discount information is displayed in a user interface.

[0044] An application can provide information related to an item across multiple pages. For example, an application can provide relevant information to users based on various page types, such as an item details page providing detailed information about an item, a search results page providing results for a keyword search, and so on.

[0045] Referring to Figure 2a, an item detail page providing detailed information about an item can be viewed. The application can provide multiple pieces of information about an item through the item detail page, and in addition to the information shown in Figure 2a, various other pieces of information can be displayed through the item detail page.

[0046] Sales price information for an item may be provided in the area (201) of the item detail page. In this case, area (201) may correspond to the area below the area where the item's name, etc. is displayed on the item detail page. That is, the area where the item's sales price information is displayed may be fixed in position on the item detail page as the area below the area where the item's name, etc. is displayed. For example, item sales price information, such as "sale price of 270,348 won," may be displayed in the area below the area where the item's name, etc. is displayed.

[0047] Discount information may be provided when a coupon is applied to an item in area (203) of the item details page. Area (203) may correspond to the area below area (201) where the item's sales price information is displayed on the item details page. For example, coupon discount information, such as KRW 268,348, may be displayed in the area below the area where the item's sales price information is displayed. Coupons may also be categorized into coupons applicable to all users and coupons applicable to users registered for a specific membership, depending on the user's membership type.

[0048] Shipping information related to an item may be provided in the item detail page (205). This shipping information may include shipping type, expected arrival information, and shipping price information. Shipping types may be categorized into standard shipping and "rocket shipping," a special delivery method that delivers faster than standard shipping.

[0049] Discount information and reward points applicable to the item may be provided in area (207) of the item details page. For example, card discount information provided when purchasing an item with a specific card may be displayed in area (209). When a user selects area (211) in the user interface, a page containing information on card discount benefits may be provided, as shown in FIG. 2b.

[0050] However, when card discount information is provided through a specific area (209) in an area (207) distinct from areas (201, 203), as shown in Fig. 2a, users often fail to recognize the card discount information and are therefore unable to utilize it. Therefore, the following describes the content to be displayed to users so that they can more easily recognize the card discount information.

[0051] FIGS. 3A to 3D are diagrams according to an embodiment of the present invention in which card discount information is displayed in a user interface.

[0052] Referring to FIGS. 3A to 3C, the location where the card discount information is displayed in the user interface may be different from that in FIG. 2A. The card discount information may be displayed through an area below the coupon discount information (303), such as in area (305), area (313), and area (315). That is, in FIG. 2A, the card discount information was provided in a location that was not adjacent to the sales price information and coupon discount information, making it difficult for the user to utilize the card discount information. However, as shown in FIGS. 3A to 3C, the card discount information is provided together in a location adjacent to the sales price information and coupon discount information, thereby improving convenience so that the user can more easily recognize and utilize the card discount information.

[0053] In Fig. 3a, the area (301) can be applied with the content described in relation to the area (201) in Fig. 2a, in Fig. 3a, the area (303) can be applied with the content described in relation to the area (203) in Fig. 2a, and in Fig. 3a, the area (307) can be applied with the content described in relation to the area (205) in Fig. 2a.

[0054] In addition, most of the content described with respect to the area (207) in FIG. 2A can be applied to the area (309) in FIG. 3A. However, the card discount information described in the area (209) in FIG. 2A may be organized and displayed in the area (305) in FIG. 3A. That is, the content of the card discount information described in the area (209) and the card discount information described in the area (305) are not the same, and the content of the card discount information described in the area (209) may be organized and displayed as in the area (305). Therefore, unlike the area (207) that includes card discount information, the card discount information may be displayed in the area (305), and thus the card discount information may not be included in the area (309).

[0055] In FIG. 3A, the card discount information displayed in area (305) may include price information reflecting the discount price due to the card, either in the sales price information or coupon discount information, when payment is made using the card. In FIG. 3B, the card discount information displayed in area (313) may include the discount rate due to the card, when payment is made using the card. In FIG. 3C, the card discount information displayed in area (315) may include the discount price due to the card, either in the sales price information or coupon discount information, when payment is made using the card.

[0056] According to an embodiment, among the sales price information displayed in the area (301), the coupon discount information displayed in the area (303), or the card discount information displayed in the area (305), the electronic device can determine how much of a discount the card discount information is by comparing it with the sales price information or the coupon discount information.

[0057] At this time, the electronic device may determine that the size of the area (305) and the size of the text displayed in the area (305) are displayed smaller than the size of the areas (301, 303) and the size of the text displayed in the areas (301, 303), as shown in FIG. 3A. However, if it is confirmed that the card discount information is discounted by a standard rate or more compared to the sales price information or coupon discount information, the electronic device may determine that the size of the area (305) and the size of the text displayed in the area (305) are displayed larger than the size of the areas (301, 303) and the size of the text displayed in the areas (301, 303), unlike FIG. 3A. At this time, unlike FIG. 3A, the ratio for displaying larger may be determined by considering the difference or ratio between the standard rate and the actual discount rate.

[0058] That is, the size of the areas (301, 303, 305) can be preset by the administrator of the corresponding page, and the size of the text displayed in each area can also be preset accordingly. At this time, the same settings can be applied to ensure consistency in design management with pages for other items. However, if the card discount information is confirmed to be discounted by a standard percentage or more compared to the sales price information or coupon discount information as described above, the electronic device can adjust the size of the areas (301, 303, 305) and the size of the text displayed in the areas (301, 303, 305) and display them regardless of the information preset by the administrator. This is to enable the user to more easily recognize the card discount information that is applied with a discount exceeding the standard percentage, and the electronic device can determine whether to adjust the size of the areas (301, 303, 305) and the size of the text displayed in the areas (301, 303, 305) by considering the discount information for each card on the relevant page for each item. This can be applied to areas (313, 315, 401, 403, 501, 503) as well as area (305) in this specification.

[0059] According to an embodiment, the content displayed as card discount information as in FIGS. 3A to 3C may be different, and this may be determined based on a comparison between the item's sales price information, coupon discount information, and base price information. Specifically, if the item's sales price is higher than the base price, providing the discount price or the sales price reflecting the discount price rather than the discount rate may be advantageous in terms of providing information to the user. However, if the item's sales price is lower than the base price, providing the discount rate may be advantageous in terms of providing information to the user because the discount price is not large. For example, if the item's sales price is 40,000 won and the discount rate is 5%, the discount price is 2,000 won, so providing the discount price of 2,000 won rather than the discount rate or the sales price of 38,000 won reflecting the discount price may be advantageous in terms of providing information to the user. For another example, if the selling price of an item is 10,000 won and is lower than the base price (e.g., 30,000 won), even if a discount rate of 5% is applied, the discount price is 200 won, so providing the discount rate rather than the discount price may be more advantageous in terms of providing information to users.

[0060] At this time, the standard price can be set differently for each category corresponding to the item. For example, among home appliances, the standard price for the refrigerator category may be different from the standard price for the vacuum cleaner category. In other words, the standard price can be set differently depending on the attributes of each category.

[0061] That is, in the process of setting a different base price considering the price and category of the item, comparing the sales price and the base price, and selecting the information to be displayed among the discount price, discount rate, and sales price reflecting the discount price, a lot of resources of the electronic device may be used, but the convenience of providing information to the user can be improved.

[0062] When a user selects area (311) in the user interface of FIG. 3a, a page containing information on card discount benefits, as shown in FIG. 3d, may be provided. At this time, based on information received from the card company server for each card, the electronic device can organize and manage card information applicable to the item and provide it through the user interface.

[0063] FIGS. 4A and 4B are drawings according to one embodiment for explaining different methods of displaying card discount information.

[0064] Referring to area (401) of FIG. 4A and area (403) of FIG. 4B , card discount information may be displayed in different ways. This means that the way card discount information is displayed may be set for each item category, and for items within a category, card discount information may be displayed on the item detail page in a preset way. More specifically, the way shown in FIG. 4B emphasizes card discount information more than the way shown in FIG. 4A , and the way information about card discounts is displayed may be set differently for each category to which each item belongs.

[0065] FIGS. 5A to 5D are diagrams according to an embodiment in which card discount information is displayed taking into account the user's membership.

[0066] Referring to FIG. 5a, card discount information applicable to a first membership applied when signing up for an application may be displayed in area (501). Referring to FIG. 5b, card discount information applicable to a second membership, which offers different benefits than the first membership, may be displayed in area (503). In this case, the card discount information applicable to the first membership and the card discount information applicable to the second membership may differ, and specifically, the card discount information applicable to the second membership may provide users with greater discount benefits than the card discount information applicable to the first membership.

[0067] Card discount benefits may vary depending on the membership corresponding to the user, and the electronic device may prompt a user who has signed up for the first membership to register for the second membership.

[0068] For example, if a user who has subscribed to the first membership selects area (501) in FIG. 5A, the electronic device may display a page containing information on card discount benefits, as shown in FIG. 5E. Since FIG. 5A displays card discount information applicable to the first membership and does not require the user to sign up, the electronic device may not display a page that encourages registration for the second membership, as shown in FIGS. 5C and 5D.

[0069] As another example, when a user who has signed up for the first membership selects an area (503) displaying card discount information applicable exclusively to the second membership, the electronic device may display a page prompting the user to register for the second membership, as shown in FIGS. 5c and 5d.

[0070] FIGS. 5C and 5D are pages that induce a user to register for a second membership. Referring to FIG. 5C, sales price information for an item may be provided in an area (505), discount information may be provided when a coupon is applied to an item in an area (507), and card discount information may be provided in an area (509). In FIGS. 5A and 5B, the card discount information is displayed in a relatively small size compared to the sales price information and coupon discount information, but in FIG. 5C, the card discount information may be displayed in a relatively larger size than the sales price information in the area (505) and the coupon discount information in the area (507), as in the area (509). That is, in order to further emphasize the card discount information applied exclusively to the second membership in order to induce a user to register for a second membership, the electronic device may manage the page so that the card discount information in FIG. 5C is displayed in a relatively larger size compared to FIGS. 5A and 5B. That is, unlike the case where the card discount information is displayed in a relatively smaller size than the sales price information and coupon discount information in areas (305, 313, 315, 401, 403, 501, 503) of the item detail page, on the page inducing registration for the second membership, the card discount information displayed in area (509) may be displayed in a relatively larger size than the sales price information and coupon discount information displayed in areas (505) and (507). That is, the display methods of the sales price information, coupon discount information, and card discount information may be applied differently on the item detail page and the registration inducing page.

[0071] Area (511) may display a card list including at least one card that is exclusively applied to the second membership. At this time, the maximum discount rate may be determined as the discount rate corresponding to the card that provides the highest discount rate among the discount rates for at least one card, and maximum discount rate information may be displayed on pages such as FIGS. 5C and 5D . Specifically, if the discount rates for each card are different, the electronic device may set the sizes of images and text for each card in area (511) differently in consideration of the discount rates for each card so that the user can more easily recognize the relevant information. For example, if the discount rates are applied in the order of Card A > Card B > Card C > Card D, the sizes of the images may be set differently in the order of Card A's image Image A > Card B's image B > Card C's image C > Card D's image D in consideration of the discount rates, and the sizes of the text for each card may also be set differently. At this time, the sizes of the images may be determined in a relative ratio in consideration of the relative discount rates of each card company. Accordingly, users can more easily recognize information about discount rates among multiple cards offering card discount benefits, thereby improving the usability of the application. When the user selects area (515) in FIG. 5c, the electronic device can display a page like FIG. 5e, which organizes information about card benefits.

[0072] In the area (513) of FIG. 5c, the content includes inducing users who have signed up for the application to register for the second membership through a free trial of the second membership for 30 days for the first time, and in the area (517) of FIG. 5d, the content includes inducing users who have registered for the second membership of the application and then canceled the membership by paying a certain amount every month to re-register for the second membership.

[0073] FIGS. 6A to 6C are diagrams according to one embodiment for explaining a search results page displaying card discount information.

[0074] When a user enters a keyword into an application, the electronic device can display a search results page corresponding to the keyword. The search results page may include information on the sale price, shipping, membership, rating, and credit card discounts for each item.

[0075] Referring to FIG. 6A, the search results page may include, for each item, any one of sales price information, shipping information, and membership information in area (601), and may include card discount information for each item in area (603). However, in area (603), only the maximum discount rate may be displayed, as in area (209) of FIG. 2A, and the amount information based on the card discount may not be displayed. As a result, users may not easily recognize the card discount benefit when selecting an item from among multiple items displayed on the search results page.

[0076] Referring to FIGS. 6b and 6c, the location where card discount information is displayed for each item within the search results page can be relocated from area (603) to areas (605, 607) so that users can more easily recognize card discount information compared to FIG. 6a. Furthermore, referring to FIGS. 6b and 6c, card discount information includes a discount price or a sales price reflecting the discount price, so that users can more intuitively recognize card discount benefits compared to FIG. 6a.

[0077] At this time, the sort order on the search results page corresponding to the keyword entered in the application can be determined by considering card discount information in addition to existing evaluation information, sales price information, and sales volume information. Specifically, weights are determined for each component that influences the sort order, such as evaluation information, sales price information, sales volume information, and card discount information, and the sort order can be determined based on the priority determined by considering each weight. If multiple items with identical or similar evaluation information, sales price information, and sales volume information are found, the sort order can be determined by considering card discount information.

[0078] Figure 7 is a flowchart of an information provision method performed by an electronic device according to one embodiment. The above description may also be applied here.

[0079] Referring to FIG. 7, in step S710, the electronic device can provide first sales price information among a plurality of pieces of information about an item provided through an application through a preset first area of ​​the user interface.

[0080] Users can purchase items through the application, and when users sign up for the application, they are automatically enrolled in the first membership. Users can pay an additional fee to enroll in the second membership, which provides different benefits than the first membership.

[0081] Here, the first sales price information may include sales price information or coupon discount information prior to the card discount information being reflected. For example, the first sales price information may include the sales price information displayed in area (301) of FIG. 3 or the coupon discount information displayed in area (303).

[0082] At this time, the first sales price information may be provided through a pre-configured first area on a page providing detailed information about the item. The size of the first area and the type and size of the text displayed in the first area may be set in advance by the administrator of the relevant page.

[0083] In step S720, the electronic device can check whether the supplier identification information corresponding to the item corresponds to a preset condition.

[0084] Supplier identification information is information related to the supply of a given item, and based on this information, whether the item qualifies for a card discount can be determined. Specifically, each item provided through the application corresponds to a supplier identification information, and the electronic device can use this information to determine whether the item qualifies for a card discount.

[0085] At this time, the preset condition may be satisfied if the supplier identification information corresponding to the item does not match the supplier identification information to which the card discount benefit is not applied. For example, if the supplier identification information X is set in advance to not be eligible for the card discount benefit, the electronic device may determine that the item corresponding to the supplier identification information X is not eligible for the card discount benefit and may not display the card discount information on the relevant page. As another example, if the supplier identification information Y is set in advance to be eligible for the card discount benefit, the electronic device may determine that the item corresponding to the supplier identification information Y is eligible for the card discount benefit and may display the card discount information on the relevant page.

[0086] Here, the supplier identification information not eligible for the card discount benefit may include, for example, the supplier identification information of the returned item. For example, if the supplier identification information of Item Z corresponds to the supplier identification information of the returned item, Item Z may be determined not to be eligible for the card discount benefit. Here, Item Z may be eligible for the card discount if it is not a returned item, but if it is returned, Item Z may not be eligible for the card discount.

[0087] In step S730, the electronic device can check a card list including at least one card applicable to the item based on the supplier identification information if the preset condition is met.

[0088] If the supplier identification information of the item does not correspond to supplier identification information that is not eligible for the preset card discount, the electronic device may determine that the preset condition is satisfied and check a card list including at least one card applicable to the item to display card discount information on the relevant page.

[0089] In an embodiment, when signing up for an application, a first membership may be applied to the user, and if the user pays an additional fee, a second membership, which offers different benefits than the first membership, may be applied. The electronic device can verify the user's membership status using the application, between the first and second memberships.

[0090] At this time, the electronic device can check a card list containing at least one card, taking into account the user's verified membership. If the user's membership is a primary membership, the electronic device can provide discount benefit information applicable exclusively to the secondary membership. If the discount benefit information is selected in the user interface, the electronic device can display a page prompting registration for the secondary membership.

[0091] According to an embodiment, the electronic device can check the card information previously registered by the user in the application and determine whether the card information is applicable to the item. The electronic device can check the card that provides the maximum discount benefit among at least one card applicable to the item based on the card information previously registered by the user, and can display card discount information on a related page based on the card that provides the maximum discount benefit. At this time, if it is confirmed that a card applicable to the item has been pre-registered based on the card information, the electronic device can provide second sale price information, in which the first sale price information is modified based on the card applicable to the item, through a second area below the first area. At this time, the second area is located adjacent to the first area, so that the user can more easily compare the first sale price information and the second sale price information.

[0092] At this time, the electronic device can identify at least one card among the cards verified based on the card information, and can highlight information about the corresponding card more than other cards on the relevant page. For example, among Card 1 and Card 2 registered in advance by the user, the discount rate of Card 1 (e.g., 6%) may be greater than the reference discount rate (e.g., 5%), and the discount rate of Card 2 (e.g., 4%) may be less than the reference discount rate (e.g., 5%). At this time, the electronic device can highlight Card 1 more than Card 2 on the relevant page. For example, the information about Card 1 may be highlighted more than the information about Card 2 in terms of text size, image size, font, etc.

[0093] In step S740, the electronic device can provide second selling price information, in which the first selling price information is modified, through a second area at the bottom of the first area based on at least one card.

[0094] The electronic device can verify second sales price information, which is the modified first sales price information for at least one card. The electronic device can provide second sales price information, applying the card offering the largest discount among the second sales price information verified for at least one card, through a second area below the first area.

[0095] At this time, the second selling price information may be information determined from among a discounted price discounted from the first selling price information, a discount rate, and a selling price modified by reflecting the discounted price in the first selling price information.

[0096] According to an embodiment, the electronic device may determine one of the following: a discount price, a discount rate, or a sales price modified by reflecting the discount price in the first sales price information, based on a comparison between the first sales price information and the base price information of the item. For example, if the discount price is not significant, the electronic device may determine to provide the user with the discount rate rather than the discount price. If the discount price is above a certain amount, the electronic device may determine to directly provide the user with the discount price rather than the discount rate. In this case, the base price may be set differently for each category information corresponding to the item. For example, among home appliances, the base price corresponding to the refrigerator category may be set differently from the base price corresponding to the vacuum cleaner category. In other words, the base prices may be set differently considering the attributes of each category. In other words, setting different base prices considering the price and category of the item, and comparing the sale price with the base price to select information to be displayed among the discount price, discount rate, and sales price reflecting the discount price may consume a lot of resources on the electronic device, but the convenience of providing information to the user may be improved.

[0097] According to an embodiment, the electronic device may determine the sort order of the search result list on the search result page based on a priority determined by considering the second sales price information on the search result page corresponding to a keyword entered into the application.

[0098] At this time, a discount limit price may be set for at least one card, and if there is a card among at least one card to which a discount benefit has been applied in advance, the discount limit price may be adjusted for at least one card in consideration of the discount benefit applied in advance. At this time, the electronic device may determine the priority by considering the adjusted discount limit price. For example, among the discount limit price A of card A and the discount limit price B of card B (discount limit price A > discount limit price B), if the discount benefit price X has been applied in advance using card A, the discount limit price of card A may be adjusted to AX by excluding the discount benefit price X from the discount limit price A. At this time, the electronic device may determine the priority for sorting the search result list based on the comparison between the discount limit price AX and the discount limit price B.

[0099] FIG. 8 is a block diagram showing an electronic device according to one embodiment.

[0100] The electronic device (800) may include, according to an embodiment, a communication device (810), a memory (820), and a controller (830). The electronic device (800) illustrated in FIG. 8 only illustrates components related to the present embodiment. Therefore, those skilled in the art will understand that, in addition to the components illustrated in FIG. 8, other general components may be included. The electronic device (800) may include information related to the aforementioned electronic device, and thus, descriptions of overlapping information will be omitted.

[0101] The communication device (810) can transmit and receive related information to and from a user terminal via a network. The control unit (830) can control the overall operation of the electronic device (800) and process data and signals. The control unit (830) can be composed of at least one hardware unit. In addition, the control unit (830) can operate by one or more software modules generated by executing program codes stored in the memory (820). The control unit (830) can control the overall operation of the electronic device (800) and process data and signals by executing the program codes stored in the memory (820). In addition, in an embodiment, the control unit (830) can include at least one processor.

[0102] The control unit (830) may provide first sales price information among a plurality of pieces of information about an item provided through an application through a first area set in advance of a user interface, check whether supplier identification information corresponding to the item corresponds to a preset condition, and if it corresponds to the preset condition, check a card list including at least one card applicable to the item based on the supplier identification information, and provide second sales price information in which the first sales price information is modified based on the at least one card through a second area at the bottom of the first area.

[0103] The electronic device or terminal according to the above-described embodiments may include a processor, a memory for storing and executing program data, permanent storage such as a disk drive, a communication port for communicating with an external device, a purchaser interface device such as a touch panel, a key, a button, etc. The methods implemented as software modules or algorithms may be stored on a computer-readable recording medium as computer-readable codes or program commands executable on the processor. Here, the computer-readable recording medium includes a magnetic storage medium (e.g., read-only memory (ROM), random-access memory (RAM), floppy disk, hard disk, etc.) and an optical reading medium (e.g., CD-ROM, DVD: Digital Versatile Disc)). The computer-readable recording medium may be distributed to computer systems connected to a network, so that the computer-readable code may be stored and executed in a distributed manner. The medium may be readable by a computer, stored in a memory, and executed by a processor.

[0104] The present embodiment may be represented by functional block configurations and various processing steps. These functional blocks may be implemented by various hardware and / or software configurations that perform specific functions. For example, the embodiment may employ integrated circuit configurations such as memory, processing, logic, look-up tables, etc., which may perform various functions under the control of one or more microprocessors or other control devices. Similarly, the present embodiment may be implemented in a programming or scripting language such as C, C++, Java, assembler, etc., including various algorithms implemented as a combination of data structures, processes, routines, or other programming configurations. Functional aspects may be implemented as algorithms that execute on one or more processors. Furthermore, the present embodiment may employ conventional techniques for electronic configuration, signal processing, and / or data processing. Terms like "mechanism," "element," "means," and "composition" can be used broadly and are not limited to mechanical or physical components. These terms can also encompass a series of software routines, such as those associated with a processor.

[0105] The above-described embodiments are merely examples, and other embodiments may be implemented within the scope of the claims set forth below.

Claims

1. As a method of providing information on an electronic device, A step of providing first sales price information among multiple pieces of information about an item provided through an application through a first area set in a user interface; A step of checking whether the supplier identification information corresponding to the above item corresponds to a preset condition; If the above-mentioned preset conditions are met, a step of checking a card list including at least one card applicable to the item based on the supplier identification information; and A step of providing second selling price information, in which the first selling price information is modified based on at least one card, through a second area at the bottom of the first area, How to provide information.

2. In paragraph 1, The above second selling price information is, Information including one of a discounted price, a discount rate, and a modified sales price by reflecting the discounted price in the first sales price information based on at least one card; How to provide information.

3. In paragraph 2, The above second selling price information is, Among the sales prices modified by reflecting the discount price in the above discount price, the discount rate, and the first sales price information, one is determined based on a comparison between the first sales price information and the standard price information of the item. How to provide information.

4. In paragraph 2, The above second selling price information is, Among the sales prices modified by reflecting the discount price in the above discount price, the discount rate, and the first sales price information, one is determined for each category information corresponding to the item. How to provide information.

5. In paragraph 1, The step of checking a card list including at least one card is as follows: A step of confirming the membership of a user using the application among the first membership applicable when signing up for the application and the second membership that provides different benefits from the first membership; and A step of checking a card list including at least one card by taking into account the verified membership of the user, How to provide information.

6. In paragraph 5, The step of checking a card list including at least one card considering the verified membership of the user is as follows: If the membership of the user is the first membership, a step of providing discount benefit information applicable exclusively to the second membership; and Including a step of displaying a page that induces registration of the second membership when the above discount benefit information is selected in the user interface. How to provide information.

7. In paragraph 1, The step of checking a card list including at least one card is as follows: A step of verifying the card information previously registered by the user in the above application; and Comprising a step of determining whether the item is applicable based on the card information; How to provide information.

8. In paragraph 7, The step of providing second selling price information, in which the first selling price information is modified based on at least one card, through a second area at the bottom of the first area, If it is determined that the item is applicable based on the card information, a step of providing second sales price information, in which the first sales price information is modified based on a card corresponding to the card information, through a second area at the bottom of the first area is included. How to provide information.

9. In paragraph 1, The above-mentioned conditions are: Satisfied if the supplier identification information corresponding to the above item does not match the supplier identification information to which the card discount benefit is not applied. How to provide information.

10. In paragraph 9, Supplier identification information to which the above card discount benefit does not apply includes the supplier identification information of the returned item. How to provide information.

11. In paragraph 1, The step of providing second selling price information, in which the first selling price information is modified based on at least one card, through a second area at the bottom of the first area, A step of checking second selling price information in which the first selling price information is modified for at least one card; and Including a step of providing second sale price information that applies the card that provides the largest discount benefit among the second sale price information confirmed for at least one card through a second area at the bottom of the first area. How to provide information.

12. In paragraph 1, Further comprising a step of determining the sort order of the search result list on the search result page according to the priority determined by considering the second sales price information on the search result page corresponding to the keyword entered in the application. How to provide information.

13. In paragraph 12, The above priorities are: A discount limit price is set for at least one card, and if there is a card among the at least one card to which a discount benefit has been applied in advance, the discount limit price is adjusted for the at least one card in consideration of the discount benefit applied in advance, and the price is determined in consideration of the adjusted discount limit price. How to provide information.

14. A non-transitory computer-readable recording medium having recorded thereon a program for executing the method of paragraph 1 on a computer.

15. As an electronic device, communication device; memory; and A controller that provides first sales price information among a plurality of pieces of information about an item provided through an application through a first area set in advance of a user interface, checks whether supplier identification information corresponding to the item corresponds to a preset condition, and, if it corresponds to the preset condition, checks a card list including at least one card applicable to the item based on the supplier identification information, and provides second sales price information in which the first sales price information is modified based on the at least one card through a second area at the bottom of the first area. Electronic devices.

Images