Business hall efficiency evaluation method and device and readable storage medium

Abstract

The invention provides a business hall efficiency evaluation method and device and a readable storage medium. The method comprises the following steps: obtaining a total assessment index of a business hall; inputting the total assessment index into a pre-established efficiency evaluation model to obtain an efficiency evaluation score, the efficiency evaluation model including five types of indexes, namely channel coverage, service capability, productivity scale, economic benefit and social influence; and according to the efficiency evaluation score, enabling business hall site selection, business hall exit or service personnel exit. According to the method, the device and the readable storage medium, the problems that in the prior art, efficiency evaluation of a current telecom industry business hall is mostly measured from a single dimension and is not completely connected with stock store exit or site selection of a newly-built hall, and integrity is lacked can be solved.

Description

Technical Field

[0001] The present invention relates to the field of communication technology, and in particular to a business hall performance evaluation method, device and readable storage medium. Background Art

[0002] With the rapid development of social economy and the popularization of Internet+ applications, under the policy guidance of overall speed-up and fee-reduction of communication operators, the users of various communication operators have long been saturated, and the incremental market of mobile services has gradually weakened. Various signs indicate that the operation focus of operators should be shifted to the service management of the stock market and the expansion of related products such as smart home and smart community. As an online entity channel, the business hall has the natural advantage of being close to customers. It is the signboard of the corporate image, the channel for getting close to cognitive customers, and the marketing tool. Enterprises must provide consumers with effective and as high-quality services as possible through the business hall. On the other hand, in today's comprehensive digital transformation of enterprises, it is a necessary trend for enterprises to reduce costs and increase efficiency. It is crucial for enterprises to reduce unnecessary personnel and store investment and scientifically layout the location and staffing of business halls. Therefore, it is imperative to evaluate the operation and management level of the business hall through a reasonable performance evaluation model and guide the optimization of the overall offline entity channel layout.

[0003] However, the current performance evaluation of business halls in the telecommunications industry is mostly measured from a single dimension, such as service satisfaction evaluation or input-output ratio, and is not fully integrated with the exit of existing stores or the site selection of new halls, and lacks integrity. Summary of the invention

[0004] The technical problem to be solved by the present invention is to provide a business hall performance evaluation method, device and readable storage medium in response to the above-mentioned deficiencies in the prior art, so as to solve the problem that the current business hall performance evaluation in the telecommunications industry in the prior art is mostly measured from a single dimension, is not fully integrated with the exit of existing stores or the site selection of new halls, and lacks integrity.

[0005] In a first aspect, the present invention provides a method for evaluating the performance of a business hall, the method comprising:

[0006] Obtain all the assessment indicators of the business hall;

[0007] Input the full assessment indicators into a pre-established performance evaluation model to obtain a performance evaluation score, wherein the performance evaluation model includes five indicators: channel coverage, service capability, production capacity, economic benefits, and social impact;

[0008] The location selection of the business hall, the withdrawal of the business hall, or the withdrawal of the service personnel are enabled according to the performance evaluation score.

[0009] Furthermore, before inputting the full assessment index into a pre-established performance evaluation model to obtain a performance evaluation score, the method further includes:

[0010] According to the business objectives of the business hall, the performance evaluation model including five indicators including channel coverage, service capability, production capacity, economic benefits and social impact is established;

[0011] The performance evaluation model is refined into five-level slices for provinces, cities, districts, business halls, and service personnel.

[0012] Furthermore, the performance evaluation model including five indicators of channel coverage, service capability, production capacity, economic benefit and social impact is established according to the business objectives of the business hall, specifically including:

[0013] According to the abstract indicators of the business objectives, the indicators include five categories of indicators: channel coverage, service capabilities, production capacity scale, economic benefits, and social impact;

[0014] Based on the abstract indicators, refine the calculation scope of indicators;

[0015] Get the average value and / or threshold value of each indicator;

[0016] The weights corresponding to the various indicators are determined according to the sample data and the test data to complete the establishment of the performance evaluation model.

[0017] Furthermore, the five indicators of channel coverage, service capability, production capacity, economic benefit and social impact are respectively included as the first-level indicator categories, each of which includes at least one second-level indicator category, and each second-level indicator category includes at least one third-level indicator;

[0018] Among them, the secondary indicator classification of the channel coverage includes business coverage and surrounding environment coverage;

[0019] The secondary indicator classification of the service capability includes customer connection, business processing, and service quality;

[0020] The secondary indicator classification of the production capacity scale includes business capacity and production capacity;

[0021] The secondary indicators of economic benefits include cost input, operating income, and potential economic benefits;

[0022] The secondary indicator classification of social impact includes marketing and publicity.

[0023] Furthermore, the inputting of the full assessment index into a pre-established performance evaluation model to obtain a performance evaluation score specifically includes:

[0024] The full amount of assessment indicators are input into a pre-established performance evaluation model, and the performance evaluation score of the assessment object corresponding to each level of slice is obtained based on the five-level slices of the performance evaluation model; wherein, the corresponding weights of each level of slice are different according to the corresponding assessment objects, and the assessment objects include provinces, cities, districts, business halls and service personnel.

[0025] Furthermore, enabling the business hall site selection according to the performance evaluation score specifically includes:

[0026] The performance evaluation score of the business hall, which is the assessment object, and the channel scale of the business hall are rendered on the map using a heat map;

[0027] Cross-checking on the map to find areas with low performance evaluation scores and low business hall coverage, and determining pre-selected locations of business halls in the areas;

[0028] The pre-selected location is predicted using an efficiency model to obtain a corresponding site selection score, and the location of the business hall is decided based on the site selection score.

[0029] Furthermore, enabling the exit of the business hall or the exit of the service personnel according to the performance evaluation score specifically includes:

[0030] For business halls or service personnel whose performance evaluation scores are lower than the first preset threshold, and for business halls or service personnel whose single indicators are lower than the second preset threshold, an alarm will be issued and they will be included in the exit list.

[0031] In a second aspect, the present invention provides a business hall performance evaluation device, comprising:

[0032] The assessment index acquisition module is used to obtain the full assessment index of the business hall;

[0033] An efficiency evaluation scoring module is connected to the evaluation index acquisition module and is used to input the full evaluation index into a pre-established efficiency evaluation model to obtain an efficiency evaluation score, wherein the efficiency evaluation model includes five indicators: channel coverage, service capability, production capacity scale, economic benefits, and social impact;

[0034] The site selection and exit enabling module is connected to the performance evaluation scoring module, and is used to enable the site selection of the business hall, or the exit of the business hall, or the exit of the service personnel according to the performance evaluation score.

[0035] In a third aspect, the present invention provides a business hall performance evaluation device, comprising a memory and a processor, wherein the memory stores a computer program, and the processor is configured to run the computer program to implement the business hall performance evaluation method described in the first aspect.

[0036] In a fourth aspect, the present invention provides a computer-readable storage medium having a computer program stored thereon, and when the computer program is executed by a processor, the business hall performance evaluation method described in the first aspect is implemented.

[0037] The method, device and readable storage medium for evaluating the performance of a business hall provided by the present invention first obtain the full assessment indicators of the business hall; then input the full assessment indicators into a pre-established performance evaluation model to obtain a performance evaluation score, wherein the performance evaluation model includes five indicators: channel coverage, service capability, production capacity, economic benefits, and social impact; and then enable the site selection of the business hall, or the exit of the business hall, or the exit of service personnel based on the performance evaluation score. The present invention is committed to comprehensively evaluating the performance of the business hall and service personnel around multiple aspects such as business hall management, operation, revenue, coverage and social influence, horizontally integrating the performance and personnel performance assessments of business lines, enabling the optimization mechanism of store assessment and exit, enabling the scientific layout and site selection of the business hall and the exit of service personnel, and solving the problem that the performance evaluation of business halls in the current telecommunications industry in the prior art is mostly measured from a single dimension, and is not fully integrated with the exit of existing stores or the site selection of new halls, and lacks integrity. BRIEF DESCRIPTION OF THE DRAWINGS

[0038] Figure 1 A flowchart of a business hall performance evaluation method according to Embodiment 1 of the present invention;

[0039] Figure 2 A schematic diagram of the structure of the performance evaluation model of an embodiment of the present invention;

[0040] Figure 3 A rendered heat map of an embodiment of the present invention;

[0041] Figure 4 This is a schematic diagram of the structure of a business hall efficiency evaluation device according to Embodiment 2 of the present invention;

[0042] Figure 5 This is a schematic diagram of the structure of a business hall performance evaluation device according to Example 3 of the present invention. DETAILED DESCRIPTION

[0043] In order to enable those skilled in the art to better understand the technical solution of the present invention, the embodiments of the present invention will be further described in detail below with reference to the accompanying drawings.

[0044] It should be understood that the specific embodiments and drawings described herein are only used to explain the present invention rather than to limit the present invention.

[0045] It can be understood that, in the absence of conflict, the various embodiments of the present invention and the various features in the embodiments can be combined with each other.

[0046] It can be understood that, for the convenience of description, the drawings of the present invention only show the parts related to the present invention, while the parts irrelevant to the present invention are not shown in the drawings.

[0047] It can be understood that each unit and module involved in the embodiments of the present invention may correspond to only one physical structure, or may be composed of multiple physical structures, or multiple units and modules may be integrated into one physical structure.

[0048] It can be understood that the terms "first", "second", etc. in the embodiments of the present invention are used to distinguish different objects, or to distinguish different processing of the same object, rather than to describe a specific order of objects.

[0049] It can be understood that, in the absence of conflict, the functions and steps marked in the flowcharts and block diagrams of the present invention may occur in an order different from that marked in the drawings.

[0050] It is understood that the flowcharts and block diagrams of the present invention illustrate the possible architectures, functions, and operations of the systems, devices, equipment, and methods according to the various embodiments of the present invention. Each box in the flowchart or block diagram may represent a unit, module, program segment, or code, which contains executable instructions for implementing the specified functions. Moreover, each box or combination of boxes in the block diagram and flowchart may be implemented by a hardware-based system that implements the specified functions, or may be implemented by a combination of hardware and computer instructions.

[0051] It can be understood that the units and modules involved in the embodiments of the present invention can be implemented by software or hardware. For example, the units and modules can be located in a processor.

[0052] Embodiment 1:

[0053] This embodiment provides a method for evaluating the effectiveness of a business hall. Figure 1 As shown, the method includes:

[0054] Step S101: Obtain all assessment indicators of the business hall.

[0055] In this embodiment, the original data of all assessment indicators can be deposited in the data middle platform to achieve data aggregation. The full assessment indicators include indicators in five aspects: channel coverage, service capabilities, production capacity scale, economic benefits, and social impact.

[0056] Step S102: input the full amount of assessment indicators into a pre-established performance evaluation model to obtain a performance evaluation score, wherein the performance evaluation model includes five indicators: channel coverage, service capability, production capacity scale, economic benefits, and social impact.

[0057] In this embodiment, the performance of the business hall mainly includes the following aspects:

[0058] (a) Channel coverage: whether the location of the physical channel and the channel business planning are reasonable, including the surrounding business formats and covered businesses of the current location;

[0059] (b) Service capability: the service capability of physical channels for customers, including customer connection capability, business handling capability and service quality;

[0060] (c) Capacity scale: the maximum business capacity of the physical channel and the actual business handling situation;

[0061] (d) Economic benefits: the economic benefits of physical channel operations, including channel operating costs, revenues and potential economic benefit value;

[0062] (e) Social impact: the potential social impact of physical channels related to brand promotion and product marketing.

[0063] Optionally, before inputting the full assessment index into a pre-established performance evaluation model to obtain a performance evaluation score, the method further includes:

[0064] According to the business objectives of the business hall, the performance evaluation model including five indicators including channel coverage, service capability, production capacity, economic benefits and social impact is established;

[0065] The performance evaluation model is refined into five-level slices for provinces, cities, districts, business halls, and service personnel.

[0066] In this embodiment, in order to achieve all-round and multi-dimensional comprehensive performance evaluation of business halls and clarify the slicing methods of various levels of management of performance evaluation model services, the performance evaluation model is refined into a five-level slicing method for provinces, cities, districts, business halls, and service personnel.

[0067] Optionally, the performance evaluation model including five indicators of channel coverage, service capability, production capacity, economic benefit and social impact is established according to the business objectives of the business hall, specifically including:

[0068] According to the abstract indicators of the business objectives, the indicators include five categories of indicators: channel coverage, service capabilities, production capacity scale, economic benefits, and social impact;

[0069] Based on the abstract indicators, refine the calculation scope of indicators;

[0070] Get the average value and / or threshold value of each indicator;

[0071] The weights corresponding to the various indicators are determined according to the sample data and the test data to complete the establishment of the performance evaluation model.

[0072] In this embodiment, the indicators are first further abstracted according to the business objectives, and then, based on the abstract indicators, the indicator calculation scope is refined and compared with the data recorded in the current business systems, and the appropriate measurement method or statistical path is specified; and through massive data, the average value and threshold of each indicator are found; after assigning indicator weights to a certain scale of business line management experts, statistical analysis is performed to obtain the indicator weights; the indicator weights are then used to measure sample business halls in a certain area, and a secondary weighting adjustment is performed; finally, the performance evaluation indicator model is built.

[0073] Optionally, the five indicators of channel coverage, service capability, production capacity, economic benefit and social impact are respectively used as the first-level indicator categories, each of which includes at least one second-level indicator category, and each second-level indicator category includes at least one third-level indicator;

[0074] Among them, the secondary indicator classification of the channel coverage includes business coverage and surrounding environment coverage;

[0075] The secondary indicator classification of the service capability includes customer connection, business processing, and service quality;

[0076] The secondary indicator classification of the production capacity scale includes business capacity and production capacity;

[0077] The secondary indicators of economic benefits include cost input, operating income, and potential economic benefits;

[0078] The secondary indicator classification of social impact includes marketing and publicity.

[0079] In this embodiment, the performance evaluation indicators are shown in Table 1:

[0080] Table 1: Performance evaluation indicators

[0081]

[0082]

[0083]

[0084] Optionally, inputting the full assessment index into a pre-established performance evaluation model to obtain a performance evaluation score specifically includes:

[0085] The full amount of assessment indicators are input into a pre-established performance evaluation model, and the performance evaluation score of the assessment object corresponding to each level of slice is obtained based on the five-level slices of the performance evaluation model; wherein, the corresponding weights of each level of slice are different according to the corresponding assessment objects, and the assessment objects include provinces, cities, districts, business halls and service personnel.

[0086] In this embodiment, by refining the one-time input of the assessment indicators, the assessment indicators are summarized and calculated according to the assessment object (ie, the evaluation object), and the scores of five aspects are obtained through different weight processing.

[0087] In this embodiment, the five-level slices have different weights according to the assessment objects. For example, for business halls, service capabilities and economic benefits are the most concerned, but for provinces, cities and districts, channel coverage, production capacity scale, and social impact may be equally important.

[0088] It should be noted that, for service personnel, their business handling capabilities are actually limited by channel coverage and customer flow, so in the assessment of service personnel, factors related to the business hall, such as channel coverage and economic benefits, need to be used as balancing items to make service personnel in different stores and channels equally comparable. That is, each level of slice includes the assessment indicators in Table 1, but the corresponding weights may be different.

[0089] Step S103: enabling the location selection of a business hall, or the withdrawal of a business hall, or the withdrawal of a service staff according to the performance evaluation score.

[0090] In this embodiment, the performance evaluation score for the business hall can enable the site selection or exit of the business hall, the performance evaluation score for the service personnel can enable the exit of the service personnel, and the performance evaluation score for the province, city, and district can be used to evaluate the comprehensive operation of the business halls in each province, city, and district, and to assess the channel operation management departments or managers at the provincial, municipal, and district levels.

[0091] Optionally, enabling the business hall site selection according to the performance evaluation score specifically includes:

[0092] The performance evaluation score of the business hall, which is the assessment object, and the channel scale of the business hall are rendered on the map using a heat map;

[0093] Cross-checking on the map to find areas with low performance evaluation scores and low business hall coverage, and determining pre-selected locations of business halls in the areas;

[0094] The pre-selected location is predicted using an efficiency model to obtain a corresponding site selection score, and the location of the business hall is decided based on the site selection score.

[0095] In this embodiment, the optimal coverage radius of the physical channel is 500m, the ideal maximum coverage distance is 2km, and the actual maximum coverage distance is 5km. The map is divided into small grids of 500m*500m, and the efficiency and channel scale of the business hall are rendered on the map using a heat map. Cross-comparison is used to find double-low (low efficiency and low quantity coverage) blind spot areas, and combined with the efficiency model for evaluation to decide whether to fill in the points.

[0096] In this embodiment, after determining the area for supplementary points, several pre-selected locations are determined through visits, etc., and then the performance model is used for prediction, site selection scoring, and auxiliary site selection. Among them, the indicators in the performance model are divided into two categories, one is business operation data, which is the result data generated after the actual operation of the business hall. It is uncontrollable in the site selection stage, and the average of similar data can be selected as a reference; the other type of indicators are indicators that can be evaluated when selecting a site, such as channel coverage, surrounding user employment and residential population in service capabilities, store rent, business area, storefront area, covered user structure, etc.; the performance score of the pre-selected store can be obtained in this way, and it can be compared horizontally with other pre-selected or existing stores to decide whether to select the current address as the supplementary point location of the business hall.

[0097] Optionally, enabling the exit of the business hall or the exit of the service personnel according to the performance evaluation score specifically includes:

[0098] For business halls or service personnel whose performance evaluation scores are lower than the first preset threshold, and for business halls or service personnel whose single indicators are lower than the second preset threshold, an alarm will be issued and they will be included in the exit list.

[0099] In this embodiment, a comprehensive evaluation is conducted in combination with the results of the performance evaluation and the coverage of the policy strategy. Based on the target market segments and star ratings of the business halls, it is assumed that the same type of halls with the same star rating are comparable in terms of single indicators, and the average level, median value and minimum threshold of a single indicator of business halls with fixed star ratings and types are achieved. For business halls or service personnel whose single indicators are below the threshold and whose comprehensive performance indicators are too low, a warning will be issued, and they will be included in the list of key considerations for withdrawal, and will be submitted to managers at all levels for comprehensive evaluation.

[0100] The present invention conducts a comprehensive performance evaluation based on five dimensions: channel coverage, service capability, production capacity, economic benefit, and social impact, and performs five-level slicing of provinces, cities, districts, business halls, and service personnel, thereby realizing performance evaluation at all levels. At the same time, based on the coordinates of the business hall, the performance of the business hall is rendered as a heat map, and the grids are placed in small map grids of 500m*500m, which are used to identify blind spots in channel coverage and performance, and to perform precise blind-point site selection. In addition, the performance model is used to adjust the performance estimate of the pre-selected address of the business hall, so as to realize the evaluation of the pre-selected site and enable the site selection of the business hall. In addition, through the hierarchical and classified management of the basic elements of the business hall, horizontal pulling is realized, and a comparative analysis of a single indicator is performed under the same comparability to obtain the recommended value and threshold of the indicator under the hierarchical classification, and an alarm is issued in combination with the performance score to automatically trigger the subsequent evaluation exit mechanism.

[0101] In a specific embodiment, the business hall performance evaluation method may include the following steps:

[0102] 1. Construction of performance evaluation model

[0103] (1) First, from a business perspective, let’s take a look at the goals that a business hall hopes to achieve in its business planning. For a physical channel business hall, the performance of the business hall mainly includes the following aspects:

[0104] (a) Channel coverage: whether the location of the physical channel and the channel business planning are reasonable, including the surrounding business formats and covered businesses of the current location;

[0105] (b) Service capability: the service capability of physical channels for customers, including customer connection capability, business handling capability and service quality;

[0106] (c) Capacity scale: the maximum business capacity of the physical channel and the actual business handling situation;

[0107] (d) Economic benefits: the economic benefits of physical channel operations, including channel operating costs, revenues and potential economic benefit value;

[0108] (e) Social impact: the potential social impact of physical channels related to brand promotion and product marketing.

[0109] (2) Further abstract indicators based on business objectives, roughly including the indicators shown in Table 1.

[0110] (3) Based on the abstract indicators, refine the indicator calculation scope and benchmark the data recorded by the current business systems to specify the appropriate measurement method or statistical path;

[0111] (4) Find the average value and threshold of each indicator through massive data;

[0112] (5) After assigning weights to indicators by sampling a certain scale of business line management experts, the weights of indicators are obtained through statistical analysis;

[0113] (6) Use the indicator weights to measure the sample business halls in a certain area and make secondary weighting adjustments;

[0114] (7) Complete the construction of performance evaluation index model.

[0115] (8) Clarify the slicing method of the performance evaluation model to serve management at all levels, and refine the model into a five-level slicing method for provinces, cities, districts, business halls, and service personnel.

[0116] Specifically, the 5-level slices have different weights according to the assessment objects. For example, for business halls, service capabilities and economic benefits are the most concerned, but for provinces, cities and districts, channel coverage, production capacity scale, and social impact may be equally important.

[0117] It should be noted that, for service personnel, their business handling capabilities are actually limited by channel coverage and customer flow, so in the assessment of service personnel, factors related to the business hall, such as channel coverage and economic benefits, need to be used as balancing items to make service personnel in different stores and channels equally comparable. That is, each level of slice includes the assessment indicators in Table 1, but the corresponding weights may be different.

[0118] 2. Empowerment Assessment and Evaluation

[0119] By depositing the original data of all assessment indicators into the data middle platform, data aggregation is achieved, and the performance evaluation scores at all levels are processed according to the model to form automated reports and make assessment reports.

[0120] Specifically, by refining the one-time input of assessment indicators, the assessment indicators are summarized and calculated according to the evaluation objects, and the scores in five aspects are obtained through different weight processing.

[0121] 3. Application of performance analysis in business hall site selection

[0122] Specifically, under normal circumstances, the optimal coverage radius of physical channels is 500m, the ideal maximum coverage distance is 2km, and the actual maximum coverage distance is 5km. Divide the map into small grids of 500m*500m, and render the efficiency and channel scale of the business hall on the map using a heat map, cross-check to find double-low (low efficiency, low coverage) blind spots, and evaluate them in combination with the efficiency model to decide whether to fill in the gaps. Among them, Figure 3 The rendered heat map is shown.

[0123] It should be noted that the channel scale refers to the number and location of business halls, which means that all business halls are dotted on the map and the number of business halls in each or every few grids is the channel scale of the corresponding area. In areas of the same size, stores with high efficiency can already meet the customer service needs of the surrounding area, while stores with low efficiency (i.e. low efficiency evaluation scores) obviously have insufficient service capabilities. Therefore, it is necessary to comprehensively consider the channel scale and appropriately supplement the areas with low efficiency and low scale coverage. Among them, a low efficiency evaluation score means that the comprehensive score of a certain assessment dimension is lower than the average (lower than the threshold may not only involve supplementing points, but also involve inefficient clearance).

[0124] Specifically, after determining the area for supplementary points, after determining several pre-selected locations through visits and other forms, the efficiency model is used for prediction, site selection scoring, and auxiliary site selection. Among them, the indicators in the efficiency model are divided into two categories. One category is business operation data, which is the result data generated after the actual operation of the business hall. It is uncontrollable in the site selection stage, and the average of similar data can be selected as a reference; the other category of indicators is indicators that can be evaluated when selecting a site, such as channel coverage, surrounding user employment and residential population in service capabilities, store rent, business area, storefront area, covered user structure, etc.; the efficiency score of the pre-selected store can be obtained in this way, which can be compared horizontally with other pre-selected or existing stores to decide whether to select the current address as the location for supplementary points for the business hall.

[0125] 4. Inefficient alarms are coupled with the business hall and personnel exit mechanism

[0126] Combined with the results of the performance evaluation, and comprehensive policy and strategy coverage, a comprehensive assessment is conducted. Based on the target market segments and star ratings of the business halls, it is assumed that the same type of halls with the same star rating are comparable in terms of single indicators, and the average level, median value and minimum threshold of a single indicator for business halls with fixed star ratings and types are achieved. For business halls or service personnel whose single indicators are below the threshold and whose comprehensive performance indicators are too low, a warning will be issued, and they will be included in the list of key considerations for withdrawal, and will be submitted to managers at all levels for comprehensive evaluation.

[0127] It should be noted that business halls themselves have star ratings and are classified according to target market segments. The large performance score is only a rough evaluation method. The specific exit mechanism needs to be compared based on the standards of the segment types to achieve more detailed indicator warnings. Secondly, some business halls, which are policy-invested business halls themselves, may not be included in the scope of assessment and exit management due to factors such as brand promotion and coverage of remote areas.

[0128] It should be noted that the performance evaluation scores of provinces, cities and districts can be used to evaluate the comprehensive operation of business halls in provinces, cities and districts, and to assess channel operation management departments or managers at the provincial, municipal and district levels.

[0129] The business hall performance evaluation method provided by the embodiment of the present invention first obtains the full assessment indicators of the business hall; then the full assessment indicators are input into a pre-established performance evaluation model to obtain a performance evaluation score, wherein the performance evaluation model includes five indicators: channel coverage, service capability, production capacity scale, economic benefits, and social impact; then the site selection of the business hall, or the exit of the business hall, or the exit of service personnel are enabled according to the performance evaluation score. The present invention is committed to comprehensively evaluating the efficiency of the business hall and service personnel around multiple aspects such as business hall management, operation, revenue, coverage, and social influence, horizontally integrating the business line hall efficiency and human efficiency assessment, enabling the store assessment exit optimization mechanism, enabling the scientific layout and site selection of the business hall and the exit of service personnel, and solving the problem that the current telecommunications industry business hall performance evaluation in the prior art is mostly measured from a single dimension, and has not been fully integrated with the exit of existing stores or the site selection of new halls, and lacks integrity.

[0130] Embodiment 2:

[0131] like Figure 4 As shown, this embodiment provides a business hall performance evaluation device, which is used to execute the above-mentioned business hall performance evaluation method, including:

[0132] The assessment index acquisition module 11 is used to obtain the full assessment index of the business hall;

[0133] The performance evaluation scoring module 12 is connected to the evaluation index acquisition module 11 and is used to input the full evaluation index into a pre-established performance evaluation model to obtain a performance evaluation score, wherein the performance evaluation model includes five indicators: channel coverage, service capability, production capacity scale, economic benefits, and social impact;

[0134] The site selection and exit enabling module 13 is connected to the performance evaluation score module 12, and is used to enable the site selection of the business hall, or the exit of the business hall, or the exit of the service personnel according to the performance evaluation score.

[0135] Optionally, the device further comprises:

[0136] A model building module is used to build the performance evaluation model including five indicators, namely, channel coverage, service capability, production capacity, economic benefit, and social impact, according to the business objectives of the business hall;

[0137] The slice division module is used to refine the performance evaluation model into five levels of slices for provinces, cities, districts, business halls, and service personnel.

[0138] Optionally, the model building module includes:

[0139] An indicator abstraction unit, used to abstract indicators according to the business objectives, the indicators include channel coverage, service capability, production capacity scale, economic benefits, and social impact;

[0140] The caliber refinement unit is used to refine the caliber of indicator calculation based on the abstract indicator;

[0141] A threshold acquisition unit, used to acquire an average value and / or a threshold value of each indicator;

[0142] The weight determination unit is used to determine the weight corresponding to each indicator according to the sample data and the test data, so as to complete the establishment of the performance evaluation model.

[0143] Optionally, the five indicators of channel coverage, service capability, production capacity, economic benefit and social impact are respectively used as the first-level indicator categories, each of which includes at least one second-level indicator category, and each second-level indicator category includes at least one third-level indicator;

[0144] Among them, the secondary indicator classification of the channel coverage includes business coverage and surrounding environment coverage;

[0145] The secondary indicator classification of the service capability includes customer connection, business processing, and service quality;

[0146] The secondary indicator classification of the production capacity scale includes business capacity and production capacity;

[0147] The secondary indicators of economic benefits include cost input, operating income, and potential economic benefits;

[0148] The secondary indicator classification of social impact includes marketing and publicity.

[0149] Optionally, the performance evaluation scoring module 12 is specifically used for:

[0150] The full amount of assessment indicators are input into a pre-established performance evaluation model, and the performance evaluation score of the assessment object corresponding to each level of slice is obtained based on the five-level slices of the performance evaluation model; wherein, the corresponding weights of each level of slice are different according to the corresponding assessment objects, and the assessment objects include provinces, cities, districts, business halls and service personnel.

[0151] Optionally, the site selection exit enabling module 13 includes:

[0152] A rendering unit, used for rendering the performance evaluation score of the business hall whose assessment object is the business hall and the channel scale of the business hall on a map using a heat map;

[0153] A cross-comparison unit, used for cross-comparison on the map to find areas with low performance evaluation scores and low business hall coverage, and to determine pre-selected locations of business halls on the areas;

[0154] The decision-making site selection unit is used to predict the pre-selected location using the efficiency model to obtain a corresponding site selection score, and decide on the location of the business hall according to the site selection score.

[0155] Optionally, the site selection exit enabling module 13 includes:

[0156] The exit enabling unit is used to issue an alarm to the business halls or service personnel whose performance evaluation scores are lower than the first preset threshold, and whose single indicators are lower than the second preset threshold, and include them in the exit list.

[0157] Embodiment 3:

[0158] refer to Figure 5 This embodiment provides a business hall performance evaluation device, including a memory 21 and a processor 22. The memory 21 stores a computer program, and the processor 22 is configured to run the computer program to execute the business hall performance evaluation method in Example 1.

[0159] The memory 21 is connected to the processor 22. The memory 21 may be a flash memory, a read-only memory or other memory. The processor 22 may be a central processing unit or a single-chip microcomputer.

[0160] Embodiment 4:

[0161] This embodiment provides a computer-readable storage medium, on which a computer program is stored. When the computer program is executed by a processor, the business hall performance evaluation method in the above-mentioned embodiment 1 is implemented.

[0162] The computer-readable storage medium includes volatile or non-volatile, removable or non-removable media implemented in any method or technology for storing information (such as computer-readable instructions, data structures, computer program modules or other data). Computer-readable storage media include, but are not limited to, RAM (Random Access Memory), ROM (Read-Only Memory), EEPROM (Electrically Erasable Programmable read only memory), flash memory or other memory technology, CD-ROM (Compact Disc Read-Only Memory), digital versatile disk (DVD) or other optical disk storage, magnetic cassettes, magnetic tapes, magnetic disk storage or other magnetic storage devices, or any other medium that can be used to store the desired information and can be accessed by a computer.

[0163] In summary, the business hall performance evaluation method, device and readable storage medium provided by the embodiment of the present invention first obtain the full assessment indicators of the business hall; then input the full assessment indicators into a pre-established performance evaluation model to obtain a performance evaluation score, wherein the performance evaluation model includes five indicators: channel coverage, service capability, production capacity scale, economic benefits, and social impact; and then enable the site selection of the business hall, or the exit of the business hall, or the exit of service personnel according to the performance evaluation score. The present invention is committed to comprehensively evaluating the performance of the business hall and service personnel around multiple aspects such as business hall management, operation, revenue, coverage and social influence, horizontally integrating the performance and personnel performance assessment of business lines, enabling the store assessment exit optimization mechanism, enabling the scientific layout and site selection of the business hall and the exit of service personnel, and solving the problem that the performance evaluation of business halls in the current telecommunications industry in the prior art is mostly measured from a single dimension, and is not fully integrated with the exit of existing stores or the site selection of new halls, and lacks integrity.

[0164] It is to be understood that the above embodiments are merely exemplary embodiments used to illustrate the principles of the present invention, but the present invention is not limited thereto. For those skilled in the art, various modifications and improvements can be made without departing from the spirit and essence of the present invention, and these modifications and improvements are also considered to be within the scope of protection of the present invention.

Claims

1. A method for evaluating the effectiveness of a business hall, characterized in that: The method comprises: Obtain all the assessment indicators of the business hall; Input the full assessment indicators into a pre-established performance evaluation model to obtain a performance evaluation score, wherein the performance evaluation model includes five indicators: channel coverage, service capability, production capacity, economic benefits, and social impact; The location selection of the business hall, the withdrawal of the business hall, or the withdrawal of the service personnel are enabled according to the performance evaluation score.

2. The method according to claim 1, characterized in that Before inputting the full assessment index into a pre-established performance evaluation model to obtain a performance evaluation score, the method further includes: According to the business objectives of the business hall, the performance evaluation model including five indicators including channel coverage, service capability, production capacity, economic benefits and social impact is established; The performance evaluation model is refined into five-level slices for provinces, cities, districts, business halls, and service personnel.

3. The method according to claim 2, characterized in that The performance evaluation model is established based on the business objectives of the business hall, including five indicators: channel coverage, service capabilities, production capacity, economic benefits, and social impact, and specifically includes: According to the abstract indicators of the business objectives, the indicators include five categories of indicators: channel coverage, service capabilities, production capacity scale, economic benefits, and social impact; Based on the abstract indicators, refine the calculation scope of indicators; Get the average value and / or threshold value of each indicator; The weights corresponding to the various indicators are determined according to the sample data and the test data to complete the establishment of the performance evaluation model.

4. The method according to claim 1, characterized in that: The five indicators of channel coverage, service capability, production capacity, economic benefits and social impact are respectively included as the first-level indicator categories, each of which includes at least one second-level indicator category, and each second-level indicator category includes at least one third-level indicator; Among them, the secondary indicator classification of the channel coverage includes business coverage and surrounding environment coverage; The secondary indicator classification of the service capability includes customer connection, business processing, and service quality; The secondary indicator classification of the production capacity scale includes business capacity and production capacity; The secondary indicators of economic benefits include cost input, operating income, and potential economic benefits; The secondary indicator classification of social impact includes marketing and publicity.

5. The method according to claim 1, characterized in that The step of inputting the full assessment index into a pre-established performance evaluation model to obtain a performance evaluation score specifically includes: The full amount of assessment indicators are input into a pre-established performance evaluation model, and the performance evaluation score of the assessment object corresponding to each level of slice is obtained based on the five-level slices of the performance evaluation model; wherein, the corresponding weights of each level of slice are different according to the corresponding assessment objects, and the assessment objects include provinces, cities, districts, business halls and service personnel.

6. The method according to claim 5, characterized in that The enabling of the business hall site selection according to the performance evaluation score specifically includes: The performance evaluation score of the business hall, which is the assessment object, and the channel scale of the business hall are rendered on the map using a heat map; Cross-checking on the map to find areas with low performance evaluation scores and low business hall coverage, and determining pre-selected locations of business halls in the areas; The pre-selected location is predicted using an efficiency model to obtain a corresponding site selection score, and the location of the business hall is decided based on the site selection score.

7. The method according to claim 5, characterized in that The exit of the business hall or service personnel is enabled according to the performance evaluation score, specifically including: For business halls or service personnel whose performance evaluation scores are lower than the first preset threshold, and for business halls or service personnel whose single indicators are lower than the second preset threshold, an alarm will be issued and they will be included in the exit list.

8. A business hall performance evaluation device, characterized in that: include: The assessment index acquisition module is used to obtain the full assessment index of the business hall; An efficiency evaluation scoring module is connected to the evaluation index acquisition module and is used to input the full evaluation index into a pre-established efficiency evaluation model to obtain an efficiency evaluation score, wherein the efficiency evaluation model includes five indicators: channel coverage, service capability, production capacity scale, economic benefits, and social impact; The site selection and exit enabling module is connected to the performance evaluation scoring module, and is used to enable the site selection of the business hall, or the exit of the business hall, or the exit of the service personnel according to the performance evaluation score.

9. A business hall performance evaluation device, characterized in that: The method comprises a memory and a processor, wherein the memory stores a computer program, and the processor is configured to run the computer program to implement the business hall performance evaluation method according to any one of claims 1 to 7.

10. A computer-readable storage medium, characterized in that: The computer-readable storage medium stores a computer program, and when the computer program is executed by a processor, the business hall performance evaluation method according to any one of claims 1 to 7 is implemented.

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