Outdoor advertising board with double-sided structure
By designing hidden areas and transmission structures on outdoor billboards, the problems of weak interaction capabilities and insufficient space of existing billboards are solved, and the in-depth interaction of advertisements and larger display space are achieved.
Patent Information
- Application Number
- CN202421628667.1
- Authority / Receiving Office
- CN · China
- Patent Type
- Utility models(China)
- Current Assignee / Owner
- Filing Date
- 2024-07-10
- Publication Date
- 2025-05-27
- Estimated Expiration
- 2034-07-10
AI Technical Summary
The existing outdoor billboards have weak interaction capabilities in bus stops and other places, which leads to weak memory points in advertisements, making it difficult for passers-by to remember the content of the advertisement. At the same time, due to limited space, it is impossible to further obtain more display space.
Design an outdoor billboard with a double-sided structure, and guide users to explore the hidden area by setting hidden areas at the bends of the advertising cloth and printing slogans or patterns pointing to the hidden area in non-hidden areas. The user pulls the grip set on the outside of the billboard shell to drive the advertising cloth and exposes the hidden area, achieving in-depth interaction with the user.
Through the design of hidden areas, the interactiveness and memory points of the advertisement are enhanced, making it easier for passers-by to remember the advertising content, and through the design of the transmission structure, the actual display area in the billboard is expanded and more display space is obtained.
Smart Images

Figure CN222914379U_ABST
Abstract
Description
Technical Field
[0001] The utility model relates to the field of billboards, and particularly relates to an outdoor billboard with a double-sided structure. Background Art
[0002] An outdoor billboard is an advertising medium displayed in an outdoor environment, usually used in public places such as roads, streets, squares, buildings, etc. Outdoor billboards have many advantages such as wide coverage, continuous effect, high visibility, enhanced brand image, strong attraction, positioning advantages, high cost-effectiveness, and large creative space, and are one of the indispensable important tools in enterprise advertising and marketing.
[0003] The prior art has the following deficiencies: The traditional outdoor billboard includes a double-sided bus stop billboard. The most obvious advantage of the double-sided billboard is that it can display advertising content in two directions, so that pedestrians and vehicles can see the advertisement whether approaching from the front or the back; there are many pedestrians waiting for buses at bus stops, and the long waiting time will make passers-by feel bored. At this time, people usually choose to observe the content on the billboard. However, the existing double-sided bus stop billboards have weak interaction ability with passers-by, resulting in weak memory points of their own advertisements and making it difficult for passers-by to remember the advertisement content; and due to the limited area of the bus stop, the space available for the double-sided billboard to display is also limited. For the existing double-sided bus stop billboards, it is impossible to obtain more display space further.
[0004] Therefore, it is necessary to invent an outdoor billboard with a double-sided structure. Content of the Utility Model
[0005] In order to achieve the above object, the utility model provides the following technical solution: An outdoor billboard with a double-sided structure, including a billboard housing and an advertising cloth. A fixed roller is arranged below the inner wall of the billboard housing, and two rotating rollers are arranged above the inner wall of the billboard housing. One end of the advertising cloth is connected to one of the rotating rollers, and the other end bypasses the bottom of the fixed roller and is connected to the other rotating roller. The surface of the advertising cloth located at the bottom of the fixed roller is set as a hidden area. A transmission structure is arranged inside the billboard housing, and the transmission structure includes a handle. The handle is arranged outside the billboard housing, and pulling the handle can drive the advertising cloth to transmit and expose the hidden area.
[0006] Preferably, cylindrical cabins are arranged at both ends of the rotating roller. The cylindrical cabins are fixedly installed at the upper ends of both sides of the inner wall of the billboard housing. Both ends of the rotating roller are inserted into the cylindrical cabins and are rotatably connected to the cylindrical cabins.
[0007] Preferably, a reed is arranged inside the cylindrical cabin. The reed is sleeved on the outer walls of both ends of the rotating roller inserted into the cylindrical cabin. One end of the reed is fixedly connected to the inner wall of the cylindrical cabin, and the other end of the reed is fixedly connected to both ends of the rotating roller.
[0008] Preferably, clamping strips are fixedly installed on one side of the outer walls of the two rotating rollers close to each other. Both ends of the advertising cloth bypass the top surface of the rotating rollers from the outside of the two rotating rollers on both sides and pass through the space between the clamping strips and the rotating rollers.
[0009] Preferably, the transmission structure includes rubber strips. The rubber strips are sleeved on both ends of the advertising cloth passing through the space between the clamping strips and the rotating rollers, and the rubber strips are bonded to the outer edges of both ends of the advertising cloth by adhesion.
[0010] Preferably, the transmission structure includes fixing rings. Both ends of the fixed roller are fixedly installed on both sides of the lower end of the inner wall of the advertising board housing. The two fixing rings are fixedly installed on both sides of the top surface of the fixed roller, and the fixing rings on both sides of the top surface of the fixed roller are arranged staggeredly.
[0011] Preferably, the transmission structure includes a first pulling rope. Both ends of the first pulling rope are respectively connected to both ends of the rubber strip. The middle of the first pulling rope is fixedly connected to a second pulling rope. The end of the second pulling rope away from the first pulling rope extends downward through the fixing ring and extends toward one side of the inner wall of the advertising board housing. The end of the second pulling rope extending to the inner wall of the advertising board housing penetrates through the outer wall of the advertising board housing and is fixedly installed with a handle.
[0012] Preferably, turning plates are rotatably installed on both sides of the advertising board housing, and transparent panels are embedded on the surfaces of the turning plates.
[0013] The beneficial effects of the present utility model are as follows: a hidden area is provided at the bending part of the advertising cloth. Specific details pages, specific contact information, surprise welfare contents, etc. that can interact with users can be printed in the hidden area, and slogans or patterns pointing to the hidden area are printed in the non-hidden area to guide users to explore the hidden area. Users pull the handle provided on the outer side of the advertising board housing to trigger the transmission structure to drive the advertising cloth to move and expose the hidden area, so as to achieve the effect of deep interaction with users, strengthen the memory points of the advertisement, make passers-by easily remember the advertisement content, and increase the actual display area inside the advertising board, obtaining more display space. Description of the Drawings
[0014] Figure 1 It is the front view of an outdoor advertising board with a double-sided structure provided by the present utility model;
[0015] Figure 2 It is the schematic diagram of the transmission structure of an outdoor advertising board with a double-sided structure provided by the present utility model;
[0016] Figure 3 It is the schematic diagram of the advertising cloth structure of an outdoor advertising board with a double-sided structure provided by the present utility model;
[0017] Figure 4Schematic diagram of the internal structure of the cylindrical cabin of an outdoor billboard with a double-sided structure provided by the present utility model;
[0018] Figure 5 Cross-sectional view of the cylindrical cabin of an outdoor billboard with a double-sided structure provided by the present utility model;
[0019] Figure 6 Schematic diagram of the unfolding of the flap of an outdoor billboard with a double-sided structure provided by the present utility model.
[0020] In the figure: billboard housing 11, flap 12, transparent panel 13, rubber strip 20, advertising cloth 21, fixed roller 22, rotating roller 23, clamping strip 24, cylindrical cabin 25, reed 26, first pull rope 27, fixing ring 28, second pull rope 29, handle 30. Detailed implementation manners
[0021] The following describes the preferred embodiments of the present utility model with reference to the accompanying drawings. It should be understood that the preferred embodiments described herein are only used to illustrate and explain the present utility model, and are not used to limit the present utility model.
[0022] Embodiment 1
[0023] As Figure 1 shown, an outdoor billboard with a double-sided structure in the first aspect embodiment of the present utility model includes a billboard housing 11 and an advertising cloth 21. A fixed roller 22 is provided below the inner wall of the billboard housing 11, and two rotating rollers 23 are provided above the inner wall of the billboard housing 11. One end of the advertising cloth 21 is connected to one of the rotating rollers 23, and the other end bypasses the bottom of the fixed roller 22 and is connected to the other rotating roller 23. The surface of the advertising cloth 21 located at the bottom of the fixed roller 22 is set as a hidden area. A transmission structure is provided in the billboard housing 11, and the transmission structure includes a handle 30. The handle 30 is provided outside the billboard housing 11. Pulling the handle 30 can drive the advertising cloth 21 to move and expose the hidden area.
[0024] In the above embodiment, it should be noted that specific details pages, specific contact information, or surprise welfare content and other content that can interact with users can be printed in the hidden area, and slogans or patterns pointing to the hidden area can be printed in the non-hidden area to guide users to explore the hidden area. Users pull the handle 30 provided outside the billboard housing 11 to trigger the transmission structure to drive the advertising cloth 21 to move and expose the hidden area, so as to achieve the effect of in-depth interaction with users, strengthen the memory point of the advertisement, make passers-by easily remember the advertisement content, and increase the actual display area inside the billboard, obtaining more display space.
[0025] Embodiment 2
[0026] As shown Figure 1 in the figure, an outdoor billboard with a double-sided structure includes all the contents of Embodiment 1. In addition, cylindrical cabins 25 are arranged at both ends of the rotating roller 23. The cylindrical cabins 25 are fixedly installed at the upper ends of both sides of the inner wall of the billboard housing 11. Both ends of the rotating roller 23 are inserted into the cylindrical cabins 25 and are rotatably connected to the cylindrical cabins 25. A reed 26 is arranged in the cylindrical cabin 25. The reed 26 is sleeved on the outer walls of both ends of the rotating roller 23 inserted into the cylindrical cabin 25. One end of the reed 26 is fixedly connected to the inner wall of the cylindrical cabin 25, and the other end of the reed 26 is fixedly connected to both ends of the rotating roller 23. Clamping strips 24 are fixedly installed on one side of the outer walls of the two rotating rollers 23 close to each other. Both ends of the advertising cloth 21 respectively bypass the top surface of the rotating roller 23 from the outside of the rotating rollers 23 on both sides and pass through between the clamping strip 24 and the rotating roller 23.
[0027] In the above embodiment, it should be noted that the thickness of the advertising cloth 21 is less than the distance between the clamping strip 24 and the rotating roller 23. When a force is applied to the rotating roller 23 to make the rotating roller 23 rotate, the reed 26 will be forced to contract. When the force applied by the plug pin is applied, the force generated by the instantaneous release of the reed 26 is used to drive the rotating roller 23 to reverse and reset.
[0028] Embodiment 3
[0029] As shown Figure 1 in the figure, an outdoor billboard with a double-sided structure includes all the contents of Embodiment 1. In addition, the transmission structure includes a rubber strip 20. The rubber strip 20 is sleeved on both ends of the advertising cloth 21 passing through between the clamping strip 24 and the rotating roller 23. The rubber strip 20 is adhesively bonded to the outer edges of both ends of the advertising cloth 21 by an adhesive bonding method. The transmission structure includes a fixing ring 28. Both ends of the fixing roller 22 are fixedly installed at the lower ends of both sides of the inner wall of the billboard housing 11. The two fixing rings 28 are fixedly installed on both sides of the top surface of the fixing roller 22. The fixing rings 28 on both sides of the top surface of the fixing roller 22 are arranged staggeredly. The transmission structure includes a first pull rope 27. Both ends of the first pull rope 27 are respectively connected to both ends of the rubber strip 20. The middle of the first pull rope 27 is fixedly connected to a second pull rope 29. The end of the second pull rope 29 away from the first pull rope 27 passes downward through the fixing ring 28 and extends to one side of the inner wall of the billboard housing 11. The end of the second pull rope 29 extending to the inner wall of the billboard housing 11 penetrates through the outer wall of the billboard housing 11 and is fixedly installed with a handle 30.
[0030] In the above embodiments, it should be noted that the rubber strip 20 is connected to the advertising cloth 21 by bonding. When replacing the advertising cloth 21, the rubber strip 20 needs to be torn off and bonded to the new advertising cloth 21. The width of the rubber strip 20 is greater than the distance between the clamping strip 24 and the roller 23. By holding the handle 30 on one side of the billboard housing 11 and pulling the second pull rope 29 on one side, the second pull rope 29 drives the first pull rope 27 downward. Both ends of the first pull rope 27 pull the rubber strip 20 on one side downward, and the rubber strip 20 on one side drives one end of the advertising cloth 21 to move downward, so as to achieve the effect of exposing the hidden area on the surface of the advertising cloth 21. At the same time, the advertising cloth 21 at the other end drives the rubber strip 20 on the other side to squeeze the clamping strip 24 upward, driving the roller 23 on the other side to rotate. The rotation of the roller 23 drives the reed 26 to contract under force. After releasing the handle 30, the reed 26 drives the roller 23 and the advertising cloth 21 to reset.
[0031] Embodiment 4
[0032] As Figure 1 shown, an outdoor billboard with a double-sided structure includes all the contents of Embodiment 1. In addition, flap plates 12 are rotatably installed on both sides of the billboard housing 11, and a transparent panel 13 is embedded on the surface of the flap plates 12.
[0033] In the above embodiments, it should be noted that the transparent panel 13 is made of transparent acrylic material. When replacing the advertising cloth 21, the flap plates 12 need to be rotated and opened.
[0034] The use process of the present invention is as follows: A person skilled in the art moves to one side of the billboard housing 11, holds the handle 30 on one side of the billboard housing 11 and pulls the second pull rope 29 on one side. The second pull rope 29 drives the first pull rope 27 downward. Both ends of the first pull rope 27 pull the rubber strip 20 on one side downward, and the rubber strip 20 on one side drives one end of the advertising cloth 21 to move downward, exposing the hidden area on the surface of the advertising cloth 21. At the same time, the advertising cloth 21 at the other end drives the rubber strip 20 on the other side to squeeze the clamping strip 24 upward, driving the roller 23 on the other side to rotate. The rotation of the roller 23 drives the reed 26 to contract under force. After releasing the handle 30, the reed 26 drives the roller 23 and the advertising cloth 21 to reset.
[0035] The above are only the preferred embodiments of the present invention. Any person skilled in the art may modify the present invention by using the technical solutions described above or modify it into an equivalent technical solution. Therefore, any simple modification or equivalent replacement made according to the technical solutions of the present invention belongs to the scope of protection required by the present invention.
Claims
1. An outdoor billboard with a double-sided structure, comprising a billboard housing (11) and an advertising cloth (21), characterized in that: A fixed roller (22) is arranged below the inner wall of the billboard shell (11), and two rotating rollers (23) are arranged above the inner wall of the billboard shell (11); one end of the advertising cloth (21) is connected to one of the rotating rollers (23), and the other end passes around the fixed roller (22) from the bottom of the fixed roller (22) and is connected to the other rotating roller (23); the surface of the advertising cloth (21) located at the bottom of the fixed roller (22) is arranged as a hidden area; a transmission structure is arranged inside the billboard shell (11), and the transmission structure includes a handle (30); the handle (30) is arranged outside the billboard shell (11); pulling the handle (30) can drive the advertising cloth (21) to transmit and expose the hidden area.
2. The outdoor billboard with a double-sided structure according to claim 1, characterized in that: Cylindrical cabins (25) are provided at both ends of the rotating roller (23). The cylindrical cabins (25) are fixedly mounted on the upper ends of both sides of the inner wall of the billboard shell (11). Both ends of the rotating roller (23) are inserted into the cylindrical cabins (25) and are rotatably connected to the cylindrical cabins (25).
3. The outdoor billboard with a double-sided structure according to claim 2, characterized in that: A reed (26) is arranged in the cylindrical cabin (25). The reed (26) is sleeved on the outer walls of both ends of the roller (23) inserted into the cylindrical cabin (25). One end of the reed (26) is fixedly connected to the inner wall of the cylindrical cabin (25), and the other end of the reed (26) is fixedly connected to both ends of the roller (23).
4. The outdoor billboard with a double-sided structure according to claim 3, characterized in that: A clamping strip (24) is fixedly mounted on one side of the outer walls of the two rollers (23) close to each other, and the two ends of the advertising cloth (21) respectively pass around the top surface of the roller (23) from the outside of the rollers (23) on both sides and pass between the clamping strip (24) and the rollers (23).
5. The outdoor billboard with a double-sided structure according to claim 4, characterized in that: The transmission structure comprises a rubber strip (20), wherein the rubber strip (20) is sleeved on the two ends of the advertising cloth (21) passing through the clamping strip (24) and the rotating roller (23), and the rubber strip (20) is bonded to the outer edges of the two ends of the advertising cloth (21) by bonding.
6. The outdoor billboard with a double-sided structure according to claim 5, characterized in that: The transmission structure comprises a fixed ring (28), the two ends of the fixed roller (22) are fixedly mounted on the lower ends of the inner wall of the billboard shell (11), two fixed rings (28) are fixedly mounted on the two sides of the top surface of the fixed roller (22), and the fixed rings (28) on the two sides of the top surface of the fixed roller (22) are staggered.
7. The outdoor billboard with a double-sided structure according to claim 6, characterized in that: The transmission structure comprises a first pull rope (27), two ends of the first pull rope (27) are respectively connected to two ends of the rubber strip (20), the middle part of the first pull rope (27) is fixedly connected to the second pull rope (29), one end of the second pull rope (29) away from the first pull rope (27) passes downward through a fixing ring (28) and extends toward one side of the inner wall of the billboard shell (11), and one end of the second pull rope (29) extending to the inner wall of the billboard shell (11) passes through the outer wall of the billboard shell (11) and is fixedly installed with a handle (30).
8. The outdoor billboard with a double-sided structure according to claim 1, characterized in that: Flip plates (12) are rotatably mounted on both sides of the billboard housing (11), and a transparent panel (13) is embedded and mounted on the surface of the flip plate (12).