Method for displaying product options and apparatus for performing same

Abstract

A method for selecting product options, performed by a computing device, according to an embodiment of the present disclosure, may include the steps of: displaying all of a plurality of selectable options for each of one or more attributes of a target product; displaying information of a first product corresponding to a first combination of selected options among the plurality of options of each attribute; and additionally displaying information of a second product corresponding to a second combination including the first option in response to hovering over a first option of a first attribute that is not included in the first combination.

Description

Method for displaying product options and device for performing the same

[0001] The present disclosure relates to a method for displaying product options and a device for performing the same, and more specifically, to a method for displaying product options and a device for performing the same, which allows immediate option selection by displaying all options for each attribute on a single screen when purchasing a product having one or more attributes.

[0002] With the advancement of logistics services and communication infrastructure, online transactions are becoming increasingly active. These online transactions are primarily conducted through online shopping malls. Online shopping malls display detailed information about products on their web pages, and users use this information to decide whether to purchase a product. Meanwhile, users are often asked to select options when purchasing a product. Product web pages typically contain descriptions of various options and drop-down lists for selecting options. In these cases, users must select the desired option from the drop-down list. However, this method of requiring users to review detailed product information and then select the desired option from the drop-down list not only requires continuous scrolling, but also requires users to remember the desired option, making the purchase process inconvenient. Furthermore, when there are many product options, scrolling becomes lengthy, making it difficult to quickly select and remember the options. In particular, when a product has multiple attributes, the inconvenience described above can be exacerbated by having to select options separately for each attribute. Therefore, a user-friendly option display method is required.

[0003] The technical problem to be solved through the embodiment of the present disclosure is to provide an interface that displays all options for each attribute on one screen when purchasing a product having one or more attributes, such as a laptop, so that the user can immediately select an option.

[0004] In addition, a technical problem to be solved through an embodiment of the present disclosure is to provide a method for improving a user experience related to product purchase by displaying information about a product corresponding to a selected option in response to a hovering action on the option.

[0005] A method for selecting product options according to an embodiment of the present disclosure may be performed by a computing device and may include the steps of displaying all of a plurality of selectable options for each of one or more attributes of a target product, displaying information of a first product corresponding to a first combination of selected options among the plurality of options for each attribute, and additionally displaying information of a second product corresponding to a second combination including the first option in response to hovering over a first option of a first attribute that is not included in the first combination.

[0006] In one embodiment, the step of displaying information of the first product includes, if the first combination is a non-configurable combination, displaying information of a third product corresponding to a third combination that has changed at least one option of the first combination, wherein the third combination is a configurable combination.

[0007] In one embodiment, the step of displaying information about the first product may include a step of displaying a restock notification request button in response to selection of at least one option among the first combinations being temporarily out of stock.

[0008] In one embodiment, the step of additionally displaying information of the second product may include the step of updating the price information and delivery information of the first product with the price information and delivery information of the second product.

[0009] In one embodiment, the step of additionally displaying information of the second product may include the step of replacing the thumbnail image of the first product with a thumbnail image of the second product.

[0010] In one embodiment, the step of additionally displaying information of the second product may include the step of displaying a thumbnail image of the second product adjacent to a thumbnail image of the first product.

[0011] In one embodiment, the step of additionally displaying information about the second product may include the step of highlighting a second option having a second attribute that is most frequently combined with the first option, and the step of highlighting a third option having a third attribute that is most frequently combined with the first option and the second option in response to selection of the first option and hovering over the second option having the second attribute.

[0012] In one embodiment, the step of additionally displaying information about the second product may include the step of displaying a pop-up requesting a restocking notification for the first option when the first option is temporarily out of stock.

[0013] According to another embodiment of the present disclosure, a computing device includes a processor and a memory storing instructions, which, when executed by the processor, cause the processor to perform the following operations: displaying all of a plurality of selectable options for each of one or more attributes of a target product; displaying information of a first product corresponding to a first combination of selected options among the plurality of options of each attribute; and additionally displaying information of a second product corresponding to a second combination including the first option in response to hovering over a first option of a first attribute that is not included in the first combination.

[0014] In one embodiment, the operation of displaying information of the first product includes, if the first combination is a non-configurable combination, an operation of displaying information of a third product corresponding to a third combination that has changed at least one option of the first combination, wherein the third combination is a configurable combination.

[0015] In one embodiment, the action of displaying information about the first product may include an action of displaying a restock notification request button in response to selection of at least one option among the first combinations being temporarily out of stock.

[0016] In one embodiment, the action of additionally displaying information about the second product may include an action of highlighting a second option having a second attribute that is most frequently combined with the first option, and an action of highlighting a third option having a third attribute that is most frequently combined with the first option and the second option in response to a selection of the first option and a hovering over the second option of the second attribute.

[0017] In one embodiment, the action of additionally displaying information about the second product may include an action of displaying a pop-up requesting a restocking notification for the first option when the first option is temporarily out of stock.

[0018] FIG. 1 is a block diagram showing the configuration of a shopping service providing system according to an embodiment of the present disclosure.

[0019] FIG. 2 illustrates an example of a user interface for purchasing a product according to an embodiment of the present disclosure.

[0020] Figures 3 and 4 exemplarily illustrate an operation in which product information is updated by selecting an option in the user interface of Figure 2.

[0021] Figures 5 to 7 illustrate an operation in which another option is selected when an option selected in the user interface of Figure 2 cannot be combined with the remaining options.

[0022] Figures 8 and 9 illustrate a case where an option selected in the user interface of Figure 2 is temporarily out of stock.

[0023] Figures 10 to 12 exemplarily illustrate an operation in which product information is additionally displayed according to a hovering operation for an option in the user interface of Figure 2.

[0024] Figures 13 to 15 exemplarily illustrate an operation in which recommended options are displayed according to a hovering operation for an option in the user interface of Figure 2.

[0025] Figures 16 and 17 illustrate an operation of displaying a restock notification request pop-up according to a hovering operation for a temporarily out-of-stock option in the user interface of Figure 2.

[0026] Fig. 18 is a flowchart exemplarily showing a method for displaying product options according to an embodiment of the present disclosure.

[0027] Fig. 19 is a flowchart showing an example of a step of displaying information of the first product of Fig. 18.

[0028] FIG. 20 is a flowchart showing another embodiment of the step of displaying information of the first product of FIG. 18.

[0029] FIG. 21 is a flowchart showing an example of a step of additionally displaying information of the second product of FIG. 18.

[0030] FIG. 22 is a flowchart showing another embodiment of a step of additionally displaying information of the second product of FIG. 18.

[0031] FIG. 23 is a block diagram showing the hardware configuration of a computing device for displaying product options according to an embodiment of the present disclosure.

[0032] Hereinafter, preferred embodiments of the present disclosure will be described in detail with reference to the attached drawings. The advantages and features of the present disclosure, and methods for achieving them, will become clearer with reference to the embodiments described in detail below together with the attached drawings. However, the present disclosure is not limited to the embodiments described below and may be implemented in various different forms. These embodiments are provided only to ensure that the present disclosure is complete and to fully inform those skilled in the art of the present disclosure of the scope of the invention, and the present disclosure is defined solely by the scope of the claims.

[0033] When designating components in each drawing, it should be noted that identical components are assigned identical reference numerals whenever possible, even if they appear on different drawings. Furthermore, when describing the present disclosure, detailed descriptions of related known components or functions are omitted if they are deemed to obscure the gist of the present disclosure.

[0034] Unless otherwise defined, all terms (including technical and scientific terms) used herein may be used in the same sense as commonly understood by those of ordinary skill in the art to which this disclosure pertains. Furthermore, terms defined in commonly used dictionaries are not to be interpreted ideally or excessively unless explicitly and specifically defined otherwise. The terminology used herein is for the purpose of describing embodiments and is not intended to limit the present invention. In this specification, singular forms also include plural forms, unless specifically stated otherwise.

[0035] Additionally, terms such as first, second, A, B, (a), (b), etc. may be used to describe components of the present disclosure. These terms are only intended to distinguish the components from other components, and the nature, order, or sequence of the components are not limited by the terms. When a component is described as being "connected," "coupled," or "connected" to another component, it should be understood that the component may be directly connected or connected to the other component, but another component may also be "connected," "coupled," or "connected" between each component.

[0036] The terms "comprises" and / or "comprising" as used in the specification do not exclude the presence or addition of one or more other components, steps, operations and / or elements.

[0037] FIG. 1 is a block diagram illustrating the configuration of a shopping service providing system (10) according to an embodiment of the present disclosure. Referring to FIG. 1, the shopping service providing system (10) may include a user terminal (100) and a service server (200).

[0038] A user terminal (100) may be a computing device used by a user to receive a shopping service from a service server (200). As exemplarily illustrated in FIG. 1, the user terminal (100) may include a smartphone (100a), a desktop (100b), a laptop (100c), etc. However, the present disclosure is not limited thereto, and the user terminal (100) may be implemented as any device. Hereinafter, when referring to any user terminal (e.g., 100a) or collectively referring to all user terminals (e.g., 100a to 100c), they will all be referred to by the reference numeral 100. The user terminal (100) may also be referred to as a 'client terminal', a 'buyer / purchaser terminal', a 'consumer terminal', etc.

[0039] The service server (200) may refer to a computing device / system that provides a shopping service. For example, the service server (200) may refer to a device / system (e.g., a shopping mall server) that provides an online shopping site. The service server (200) may provide a shopping service for registered products and may provide a page containing detailed information about the product. In addition, the service server (200) may provide a page that allows users to select options for each attribute for a product that includes one or more attributes. That is, the detailed information about the product may include, in addition to information about the product itself, an image of the product, price information, and delivery information based on a combination of options selected for each attribute.

[0040] More specifically, the service server (200) can display all selectable options for each of one or more attributes of a product on a single screen of the user terminal (100). For example, if the product a user wishes to purchase is a laptop computer, one or more attributes may include various specifications of the computer, such as the operating system, HDD or SSD storage capacity, CPU, GPU, and memory. That is, the service server (200) according to an embodiment of the present disclosure can display all selectable options for each of the aforementioned attributes on a single screen of the user terminal (100). At this time, the service server (200) can update product information according to the combination of options selected by the user.

[0041] In particular, the service server (200) according to an embodiment of the present disclosure can display product information according to combinations even for unselected options in advance. Specifically, the service server (200) can additionally display price information, delivery information, and product images that change when the option for which the hovering action was performed is selected, in response to a user's hovering action on an option that has not yet been selected. This allows the user to obtain detailed product information without having to select all options individually, and the convenience of purchasing can be enhanced. Furthermore, the service server (200) according to an embodiment of the present disclosure can assist the user in making a purchasing decision by separately displaying other options that are most frequently combined with the option for which the hovering action was performed.

[0042] The service server (200) may be implemented by at least one computing device. For example, all functions of the service server (200) may be implemented by a single computing device, or a first function of the service server (200) may be implemented by a first computing device, and a second function may be implemented by a second computing device. Alternatively, specific functions of the service server (200) may be implemented by multiple computing devices. For example, the computing devices may include any type of device equipped with a computing means and a communication means.

[0043] The user terminal (100) can also perform various operations / functions to provide the aforementioned shopping service. For example, the shopping service of the service server (200) can be provided through the web browser of the user terminal (100). For example, the user terminal (100) can display multiple options for each attribute of a product having one or more attributes on a single page on the web browser. In addition, the user terminal (100) can display changing product information when an option for which a hovering action has been performed is selected in response to a hovering action of an option in conjunction with the service server (200), or can separately display the option most frequently combined with the option for which a hovering action has been performed.

[0044] As illustrated in FIG. 1, a user terminal (100) and a service server (200) can communicate via a network. For example, the network can be implemented as any type of wired / wireless network, such as a local area network (LAN), a wide area network (WAN), a mobile radio communication network, or Wibro (Wireless Broadband Internet).

[0045] Hereinafter, a shopping service provided by a user terminal (100) and a service server (200) according to some embodiments of the present disclosure has been briefly described with reference to FIG. 1. Below, a method for providing a shopping service according to some embodiments of the present disclosure, particularly embodiments in which product options are displayed and product information is displayed according to selection and hovering operations for the options, will be described in detail. Furthermore, for convenience of explanation, the user terminal (100) is assumed to be a PC, such as a desktop (100b) or laptop (100c), and the target product that the user wishes to purchase through the shopping service is assumed to be a laptop computer. However, the present disclosure is not limited thereto, and the embodiments described below can be applied to any product including one or more attributes.

[0046] FIG. 2 exemplarily illustrates a user interface for purchasing a product according to an embodiment of the present disclosure. Referring to FIG. 2 , the user interface may include an information display area (21), an option display area (22), a benefit display area (23), and a purchase area (24). The information display area (21) displays information about the product's image, name, price, delivery, etc. The option display area (22) displays selectable options based on product attributes (e.g., operating system and storage capacity in the case of FIG. 2 ). As illustrated in FIG. 2 , each option is displayed as a separate option chip, and the chips may be arranged in a table format with a certain interval from each other. In some cases, such option chips in the option display area (22) may be referred to as an instant option picking table. The benefit display area (23) displays benefits that can be received during the product purchase process, and the purchase area (24) displays an interface for determining the quantity, as well as an add to cart button and a purchase button.

[0047] As shown in the option display area (22) of Fig. 2, multiple options for multiple attributes of the target product are all displayed on a single screen, allowing the user to more immediately select options for each attribute of the product and intuitively confirm combinations based on the result of the option selection. Meanwhile, the service server (200) can display product information corresponding to the selected combination of options among the multiple options for each attribute in the information display area (21). For example, referring to Fig. 2, when the WIN11 Home option is selected as the operating system attribute and the 256GB option is selected as the storage capacity attribute, the product price information and shipping information are displayed in the information display area (21). When a different option is selected by the user, the service server (200) can update the information displayed in the information display area (21) with information regarding the changed combination. For example, in a PC environment, the user can select each option by clicking on the option chip. Meanwhile, in a smartphone environment, the click action may be replaced with a touch action.

[0048] Figures 3 and 4 exemplarily illustrate the operation of updating product information by selecting an option in the user interface of Figure 2. Referring first to Figure 3, a user can select the 512GB option (30) from the storage capacity options by clicking with the mouse. Upon clicking, the price information in the information display area (21) and purchase area (24) may change in response to the selected 512GB option (30), as shown in Figure 4. Furthermore, some options may not be combined with other options of different attributes, and some options may be temporarily out of stock. This will be described with reference to Figures 5 to 9.

[0049] FIGS. 5 to 7 exemplarily illustrate an operation in which another option is selected when an option selected in the user interface of FIG. 2 cannot be combined with the remaining options. First, referring to FIG. 5, a message saying "View possible combinations" appears on the 3TB option (40) of the storage capacity property options. This indicates that the 3TB option (40) cannot be combined with the WIN11 Home option, which is an option of the currently selected operating system property. At this time, when the user selects the 3TB option (40) of the storage capacity property options by clicking with the mouse, as shown in FIG. 6, the option of the operating system property may be changed from the WIN11 Home option to the Free DOS option (50-1), and the changed option (50-1) may be highlighted (shown with a hatching). In addition, a message (51) indicating that the configuration has been changed to one that can be purchased may be displayed together. Meanwhile, in response to the change to the Free DOS option (50-1), the price information in the information display area (21) and the purchase area (24) may also be updated. After that, after a certain period of time, the highlight may disappear from the Free DOS option (50-2) as shown in Fig. 7.

[0050] FIGS. 8 and 9 illustrate a case where an option selected in the user interface of FIG. 2 is temporarily out of stock. First, referring to FIG. 8, the 1TB option (60) among the storage capacity attribute options is shown as temporarily out of stock. This indicates that laptops with a storage capacity of 1TB using the WIN11 Home operating system are temporarily out of stock. At this time, when the user selects the 1TB option (60) among the storage capacity attribute options by clicking with the mouse, the information display area (21) is deactivated, the benefit display area (23) disappears, and the restock notification request button (70) is displayed instead of the add to cart and purchase buttons in the purchase area (24).

[0051] Through the embodiments of FIGS. 5 to 9 described above, the user can more intuitively know that a combination of the options is not possible or that the option is temporarily out of stock, and the user experience can be improved by immediately presenting an alternative in each case.

[0052] So far, we've described embodiments in which product information is displayed or possible product combinations are presented when an option is selected. Below, we'll describe embodiments in which, when a hovering action is performed on an option, additional product information corresponding to the hovered option is displayed, and embodiments in which options frequently combined with the hovered option are displayed.

[0053] Figures 10 to 12 exemplarily illustrate the operation of additionally displaying product information according to a hovering operation on an option in the user interface of Figure 2. Referring first to Figure 10 , the cursor is shown hovering over the 512GB option (80) with the 256GB option selected in the storage capacity attribute. At this time, the hovered option chip may be displayed in a different color (illustrated by hatching) than the highlight in Figure 6 .

[0054] After a certain period of time has elapsed after hovering, as shown in FIG. 11, the thumbnail image (81) and price information (82) of the information display area (21) may change in response to the selection of the 512 GB option (80). In addition, after a certain period of time has elapsed after hovering, the text (512 GB) corresponding to the hovered option may be displayed on the right side of the storage capacity attribute of the option display area (22) instead of the text (256 GB) corresponding to the selected option. The thumbnail image (81), price information (82), and text corresponding to the option additionally displayed in response to hovering may have the same background color as the hovered option chip.

[0055] Meanwhile, when information on a product corresponding to a hovered option is additionally displayed in the information display area (21), a thumbnail image (81) may replace an existing image as in FIG. 11, but a thumbnail image (83) may also be displayed adjacent to an existing image as in FIG. 12.

[0056] FIGS. 13 to 15 exemplarily illustrate an operation in which recommended options are displayed according to a hovering operation on an option in the user interface of FIG. 2. First, referring to FIG. 13, when the cursor is hovered over the 512GB option (80) of the storage capacity property, not only is product information additionally displayed in the information display area (21), but the WIN11 Home option (84) of the operating system property is highlighted. The color of the highlighted option chip at this time is the same as the color of the highlighted option chip shown in FIG. 6. This indicates that the most frequently selected combination with the 512GB option (80) is the WIN11 Home option (84).

[0057] Then, referring to FIG. 14, it is shown that the user clicks on the 512GB option (80) that was hovering, and referring to FIG. 15, it is shown that the 512GB option (80) is selected and the cursor hovers on the highlighted WIN11 Home option (84). And, as a result of hovering over the WIN11 Home option (84), it is shown that the Core i7 option (85) of the CPU attribute is highlighted. As described above, this indicates that the Core i7 option (85) is the most selected option along with the 512GB option (80) and the WIN11 Home (84) options. That is, according to an embodiment of the present disclosure, the user can purchase a product corresponding to a combination with a high purchase order by selecting an option of another attribute that is highlighted according to a hovering action on an option of one attribute in this way.

[0058] FIGS. 16 and 17 exemplarily illustrate an operation of displaying a restock notification request pop-up according to a hovering action for a temporarily out-of-stock option in the user interface of FIG. 2. First, referring to FIG. 16, the cursor is shown hovering over the temporarily out-of-stock 1TB option (90) of the storage capacity attribute. When the 1TB option (90) is selected, a restock notification request (70) button will appear in the purchase area (24) as in FIGS. 8 and 9, but when the cursor hovers over the 1TB option (90) as in FIG. 16, a restock notification request pop-up (91) may be displayed as in FIG. 17. Accordingly, the user can request a restock notification for a temporarily out-of-stock option by simply hovering, without having to click on the option.

[0059] FIG. 18 is a flowchart exemplifying a method for displaying product options according to an embodiment of the present disclosure. For reference, FIG. 18 illustrates steps / operations of a method for displaying product options performed on a user terminal (100). Therefore, in the following descriptions, if the subject of a specific step / operation is omitted, it can be understood that it is performed on the user terminal (100). However, in an actual environment, some functions / operations of the user terminal (100) may be implemented on the service server (200), and some functions / operations of the service server (200) may be implemented on the user terminal (100). In other words, the subject performing a specific step / operation may vary depending on the implementation method.

[0060] In step S100, all selectable options for each of one or more attributes of the target product may be displayed. As described with reference to FIG. 2, each of the multiple options may be represented by an option chip, and the option chips may be arranged in a table format with a certain spacing between them. In step S200, information on a first product corresponding to a first combination of selected options among the multiple options for each attribute may be displayed. Here, the information on the first product may include price information and delivery information displayed in the information display area (21) or purchase area (24) of FIG. 2, as well as a thumbnail image of the product. In step S300, in response to hovering over a first option of the first attribute that is not included in the first combination, information on a second product corresponding to a second combination that includes the first option may be additionally displayed.

[0061] With reference to FIGS. 19 to 22 below, examples of steps S200 to S300 will be reviewed.

[0062] FIG. 19 is a flowchart illustrating an embodiment of a step (S200) of displaying information on the first product of FIG. 18. Referring to FIG. 19, in step S210, it may be determined whether the first combination is a non-configurable combination. If the first combination is determined to be a non-configurable combination (YES), in step S220, information on a third product corresponding to a third combination in which at least one option of the first combination has been changed may be displayed. At this time, the third combination may correspond to a configurable combination. For example, if the first combination has become a non-configurable combination due to an option selected in the first attribute, at least one option in the first attribute or an attribute other than the first attribute may be changed to become a configurable third combination, and information on the third product corresponding to the first combination may be displayed.

[0063] FIG. 20 is a flowchart illustrating another embodiment of the step (S200) of displaying information about the first product of FIG. 18. Referring to FIG. 20, in step S230, it may be determined whether at least one option in the first combination is temporarily out of stock. If at least one option is temporarily out of stock (YES), in step S240, when the temporarily out of stock option is selected, a button for requesting a restock notification for the temporarily out of stock option may be displayed.

[0064] FIG. 21 is a flowchart illustrating an embodiment of a step (S300) of additionally displaying information on a second product of FIG. 18. Referring to FIG. 21, in step S310, the second option of the second attribute that is most frequently combined with the first option of the hovered first attribute may be highlighted. Then, in step S320, in response to hovering over the second option of the second attribute where the first option is selected and highlighted, the third option of the third attribute that is most frequently combined with the first option and the second option may be highlighted.

[0065] Figure 22 is a flowchart illustrating another embodiment of the step (S300) of additionally displaying information about the second product of Figure 18. Referring to Figure 22, in step S330, it may be determined whether the first option of the hovered first attribute is temporarily out of stock. If temporarily out of stock (YES), in step S340, a pop-up requesting a restock notification for the first option may be displayed.

[0066] FIG. 23 is a block diagram showing the hardware configuration of a computing device (500) for displaying product options according to an embodiment of the present disclosure.

[0067] Referring to FIG. 23, a computing device (500) may include one or more processors (510), a bus (530), a communication interface (540), a memory (520) for loading a computer program executed by the processor (510), and a storage (550) for storing a computer program (560). However, only components related to the embodiment of the present disclosure are illustrated in FIG. 23. Therefore, a person skilled in the art to which the present disclosure pertains will appreciate that other general components may be included in addition to the components illustrated in FIG. 23. That is, the computing device (500) may further include various components in addition to the components illustrated in FIG. 23. Furthermore, in some cases, the computing device (500) may be configured in a form in which some of the components illustrated in FIG. 23 are omitted. Hereinafter, each component of the computing device (500) will be described.

[0068] The processor (510) can control the overall operation of each component of the computing device (500). The processor (510) can be configured to include at least one of a Central Processing Unit (CPU), a Micro Processor Unit (MPU), a Micro Controller Unit (MCU), a Graphics Processing Unit (GPU), or any other type of processor well known in the art of the present disclosure. In addition, the processor (510) can perform operations for at least one application or program for executing operations / methods according to embodiments of the present disclosure. The computing device (500) can include one or more processors.

[0069] Next, the memory (520) can store various data, commands, and / or information. The memory (520) can load a computer program (560) from the storage (550) to execute operations / methods according to embodiments of the present disclosure. The memory (520) may be implemented as a volatile memory such as RAM, but the present disclosure is not limited thereto.

[0070] Next, the bus (530) can provide communication functions between components of the computing device (500). The bus (530) can be implemented as various types of buses, such as an address bus, a data bus, and a control bus.

[0071] Next, the communication interface (540) can support wired and wireless Internet communication of the computing device (500). Furthermore, the communication interface (540) can also support various communication methods other than Internet communication. To this end, the communication interface (540) can be configured to include a communication module well known in the technical field of the present disclosure.

[0072] Next, the storage (550) can non-temporarily store one or more computer programs (560). The storage (550) can be configured to include non-volatile memory such as Read Only Memory (ROM), Erasable Programmable ROM (EPROM), Electrically Erasable Programmable ROM (EEPROM), flash memory, a hard disk, a removable disk, or any form of computer-readable recording medium well known in the art to which the present disclosure pertains.

[0073] Next, the computer program (560) may include one or more instructions that, when loaded into the memory (520), cause the processor (510) to perform operations / methods according to various embodiments of the present disclosure. That is, the processor (510) may perform operations / methods according to various embodiments of the present disclosure by executing the loaded one or more instructions.

[0074] For example, the computer program (560) may include instructions to display all of a plurality of selectable options for each of one or more attributes of the target product, display information about a first product corresponding to a first combination of the selected options among the plurality of options for each attribute, and, in response to hovering over a first option of a first attribute not included in the first combination, additionally display information about a second product corresponding to a second combination that includes the first option.

[0075] Additionally, the computer program (560) may further include instructions for updating the price information and shipping information of the first product with the price information and shipping information of the second product, changing the thumbnail image of the first product to the thumbnail image of the second product or displaying the thumbnail image of the second product adjacent to the thumbnail image of the first product, highlighting the second option of the second attribute that is most frequently combined with the first option, and highlighting the third option of the third attribute that is most frequently combined with the first option and the second option in response to selection of the first option and hovering over the second option of the second attribute.

[0076] Various embodiments of the present disclosure and effects according to the embodiments have been described with reference to FIGS. 1 through 23. The effects according to the technical concept of the present disclosure are not limited to the effects described above, and other effects not mentioned will be clearly understood by those skilled in the art from the description below.

[0077] Although all components constituting the embodiments of the present disclosure have been described as being combined or operating in combination as one, the present disclosure is not necessarily limited to such embodiments. That is, within the scope of the present disclosure, all components may be selectively combined and operated in one or more combinations.

[0078] Although operations are depicted in the drawings in a particular order, this should not be understood to imply that the operations must be performed in the particular order depicted, or in any sequential order, or that all depicted operations must be performed to achieve the desired results. In certain circumstances, multitasking and parallel processing may be advantageous. Furthermore, the separation of the various components in the embodiments described above should not be understood to imply that such separation is absolutely necessary, and it should be understood that the program components and systems described may generally be integrated together into a single software product or packaged into multiple software products.

[0079] Although the embodiments of the present disclosure have been described with reference to the attached drawings, those skilled in the art will appreciate that the present disclosure can be implemented in other specific forms without altering the technical spirit or essential features thereof. Therefore, it should be understood that the embodiments described above are exemplary in all respects and not restrictive. The scope of protection of the present disclosure should be interpreted by the claims below, and all technical ideas within a scope equivalent thereto should be interpreted as being included within the scope of the rights of the present disclosure.

Claims

1. A method for selecting product options performed by a computing device, A step of displaying all selectable multiple options for each of one or more attributes of the target product; A step of displaying information of a first product corresponding to a first combination of selected options among multiple options of each of the above attributes; and In response to hovering over a first option of a first attribute not included in the first combination, a step of additionally displaying information of a second product corresponding to a second combination including the first option is included. How to select product options.

2. In paragraph 1, The steps for displaying information about the above first product are: If the first combination is an unconfigurable combination, the step of displaying information on a third product corresponding to a third combination that has changed at least one option of the first combination is included. The third combination is characterized in that it is a configurable combination. How to select product options.

3. In paragraph 1, The steps for displaying information about the above first product are: Including a step of displaying a restocking notification request button in response to selecting at least one option that is temporarily out of stock among the first combinations, How to select product options.

4. In paragraph 1, The steps for additionally displaying information about the above second product are: Comprising the step of updating the price information and delivery information of the first product with the price information and delivery information of the second product. How to select product options.

5. In paragraph 4, The steps for additionally displaying information about the above second product are: Comprising a step of replacing the thumbnail image of the first product with the thumbnail image of the second product, How to select product options.

6. In paragraph 4, The steps for additionally displaying information about the above second product are: A step of displaying a thumbnail image of the second product adjacent to the thumbnail image of the first product, How to select product options.

7. In paragraph 1, The steps for additionally displaying information about the above second product are: A step of highlighting a second option of a second property that is most frequently combined with the first option; and In response to selecting the first option and hovering over the second option of the second attribute, highlighting a third option of the third attribute that is most frequently combined with the first option and the second option. How to select product options.

8. In paragraph 1, The steps for additionally displaying information about the above second product are: Including a step of displaying a pop-up requesting a restocking notification for the first option when the first option is temporarily out of stock. How to select product options.

9. Processor; and Contains memory that stores instructions, The above instructions, when executed by the processor, cause the processor to: An action that displays all multiple selectable options for each of one or more attributes of a target product; An operation of displaying information about a first product corresponding to a first combination of selected options among multiple options of each of the above attributes; and In response to hovering over a first option of a first attribute that is not included in the first combination, an action is performed to additionally display information about a second product corresponding to a second combination that includes the first option. Computing device.

10. In paragraph 9, The action of displaying information about the above first product is: If the first combination is an unconfigurable combination, the method comprises: displaying information on a third product corresponding to a third combination that has changed at least one option of the first combination; The third combination is characterized in that it is a configurable combination. Computing device.

11. In paragraph 9, The action of displaying information about the above first product is: Including an action of displaying a request for restocking notification button in response to selecting at least one option among the first combinations being temporarily out of stock. Computing device.

12. In paragraph 9, The action to additionally display information about the above second product is: An action of highlighting the second option of the second property that is most frequently combined with the first option; and In response to selecting the first option and hovering over the second option of the second attribute, the operation of highlighting the third option of the third attribute that is most frequently combined with the first option and the second option. Computing device.

13. In paragraph 9, The action to additionally display information about the above second product is: Including an action of displaying a pop-up requesting a restocking notification for the first option when the first option is temporarily out of stock. Computing device.

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